2013 Women's Leadership Forum by The Ad Club

MARCH 21 ST 2013 | RENAISSANCE BOSTON HOTEL

Scan the code to download the limitied edition 100 Women We Admire eBook, created from your nominations and built by our sponsor: The Boston Globe.

Donâ&#x20AC;&#x2122;t Have a QR Code Scanner? Go To: http://theadclubevents.org/Women100/100womenweadmire/

Welcome to The Ad Club’s annual Women’s Leadership Forum! Today we celebrate the power of women in 2013 and honor the ‘Women We Admire’. These are women from all generations and walks of life who have inspired us. The ‘Women We Admire’ have broken through the glass ceiling and helped others to follow more easily. They are the change agents in our world, the next generation of leaders, and the women who forged ahead in male-dominated industries. They all have stories behind their accomplishments that will motivate and inspire us. It is fitting that our marquee Women’s Leadership Forum is the kick-off for The Ad Club’s yearlong centennial celebration. We are marking this important milestone by ‘Celebrating 100 Years of Building Brands in Boston’. As part of the celebration, we invited you, our community, to nominate the 100 women you admire. The results were overwhelming and you’ll find the impressive list and your touching tributes in the Digital Book available for download beginning today. Congratulations to all of the Women we Admire in 2013.

KATHY KIELY | President // The Ad Club

Thank you to our sponsors for supporting the 2013 Womenâ&#x20AC;&#x2122;s Leadership Forum

EXECUTIVE BOARD

BOARD OF DIRECTORS

2013 WOMEN’S LEADERSHIP COMMITTEE

THE AD CLUB STAFF

THANK YOU

To the 2013 Women’s Leadership Committee, The Ad Club Staff, and Board of Directors

AGENDA 11:50 Opening Remarks

Kathy Kiely President // The Ad Club Andrew Graff CEO // Allen & Gerritsen

12:00 The Advocate Martha Coakley Attorney General // State of Massachusetts In her second term as Attorney General of Massachusetts – the first female to hold this office – she has devoted her career to protecting children and public safety, consumers and taxpayers, and fighting for equality for all. A true advocate for the people, Martha is an outstanding example of a committed public servant.

12:30 Just a Girl & a Bot

Heather Knight Social Roboticist, Founder // Marilyn Monrobot Labs MIT educated Knight grew up in nearby Lexington. After a stint with NASA Jet Propulsion Lab, she fell in love with robots and found her true calling. She now runs Marilyn Monrobot Labs (while conducting her doctoral research at Carnegie Mellon) and lives at the intersection of Entertainment and Robotics. She believes that robots can change the world for the better and, in addition to automating our lives, they can be incredibly entertaining. After you meet her personal bot, Data, you’ll agree. Heather was named to the Forbes 30 under 30 for Science and Innovation.

1:00 Energy Break

Sherry Catlin Fitness, Wellness & Lifestyle Coach // Sports Club LA

1:10 Putting the Pedal to the Metal

Nicole Freedman Director, Boston Bikes Program // Former Olympic Cyclist Nicole set out to make Boston a world-class biking city in 2007. No small feat, as Boston was ranked among the least bike-friendly cities. Under her leadership, Boston has become one of only a handful of cities in the US with a full-sized bike sharing system, New Balance Hubway, and counts itself among the few nationally recognized biking cities. With infrastructure improvements, the Boston Community Bikes Program and on-bike youth training, Nicole is well on her way to making the dream a reality.

1:40 John Hancock Admiration Award

Jim Bacharach VP, Brand Communications & Creative Services // John Hancock

1:45 Making Waves

Amy Richards Feminist Writer // Activist // Producer As a senior at Barnard in 1992, Amy was working at her dream job in the Press department at Christie’s Auction House for $10 a week when Gloria Steinem approached her with a her a job offer that paid $10 an hour. Therefore, she defines herself as one of the few people who have come to feminism for financial reasons! That was just the beginning. Amy’s leadership and visionary work launched her as a primary spokesperson and leading voice for young feminist issues. Most recently Amy was a producer on the HBO documentary Gloria Steinem: In Her Own Words and is consultant on the PBS documentary, MAKERS, on the women’s movement in America.

2:15 Big Sister Association of Greater Boston Linda Brennan Instructor, Threshold Program // Lesley University

The Big Sister’s mission is to help girls realize their full potential by providing them with positive mentoring relationships with women. Linda has been involved with the Big Sister Association for 50 years and is still close to her Big Sister Marlene Archer.

2:30 Coffee Break & Silent Auction 2:50 Scandal!

Judy Smith Author & Co-Producer // ABC Series Scandal When corporations, heads of state, politicians and high-profile celebrities of all stripes are facing a public relations nightmare, their first call is to Judy Smith. Her clients include Michael Vick, Monica Lewinsky and many others. So many, in fact, that her story is the inspiration behind ‘Scandal’, the ABC drama series about the world of crisis management and the life of a professional ‘fixer’. Judy is co-executive producer for the show created by Shonda Rimes. For self-help, Ms. Smith has a new book, Good Self, Bad Self: Transforming Your Worst Qualities into Your Biggest Assets.

3:20 UN-Believeable

Brooke Loughrin US Youth Delegate to the United Nations Brooke is a Presidential scholar at Boston College and the first-ever US Youth Observer to the UN. She blogs and tweets about her experience. With a strong commitment to social justice and a knack for languages, she speaks six or seven, she would like to pursue a career in Foreign Service …and she’s only in her junior year at BC!

3:50 Meditation Break

Sherry Catlin Fitness, Wellness & Lifestyle Coach // Sports Club LA

4:00 A Life’s Work

Corinne Grousbeck Brand Strategist Corinne truly believes that you can change a life with the simplest gesture. This former marketing executive certainly makes it seem simple as she applies her marketing and branding skills to the causes that are close to her heart. She is a powerful advocate known for her tenaciousness when it comes to helping others. Corinne does a world of good in her own neighborhood and around the world…and she does it with remarkable style.

4:30 The Comeback Kish

Kristen Kish Chef de Cuisine, Stir // Top Chef

Kristen’s reputation as one of the country’s great chef’s was confirmed as she was awarded the coveted title of Top Chef on Bravo’s Top Chef Season 10: Seattle on February 27, 2013. With her passion for cooking inspired by watching cooking shows on TV when she was a child, Kristen is now the Chef de Cuisine at Stir, where she creates unforgettable experiences for the 10 guests of Stir every night.

5:00 Closing Remarks & Cocktail Reception Kathy Kiely President // The Ad Club

SPEAKERS

MARTHA COAKLEY

Massachusetts Attorney General

Attorney General Martha Coakley has dedicated the last 20 years of her life to a career in public service. Coakley has a strong history as an advocate—not only for individuals and communities, but also for the best interests of the Commonwealth at large. Coakley brings to the Attorney General’s office a diverse and extensive legal background, a proven track record of bringing people to the table to find effective solutions to the issues that face the Commonwealth, and a strong commitment to her role as a public servant. Attorney General Coakley began her legal career in 1979, practicing civil litigation with the firm of Parker, Coulter, Daley & White and later at Goodwin Proctor LLP, both in Boston. While in civil practice, Coakley gained extensive experience in such areas as insurance defense, criminal defense, and large-scale construction litigation. She joined the Middlesex District Attorney’s Office in 1986, as an Assistant District Attorney in the Lowell District Court office. In 1987, Coakley was invited by the U.S. Justice Department to join its Boston Organized Crime Strike Force as a Special Attorney. She returned to the District Attorney’s Office in 1989, and in 1991 was appointed the Chief of the Child Abuse Prosecution Unit, during which time she investigated and prosecuted hundreds of cases of both physical and sexual abuse of children, including Commonwealth v. Louise Woodward. In December 1997, Coakley resigned her position to campaign for District Attorney in the 54 cities and towns of Middlesex.

In 1998, Coakley was elected Middlesex District Attorney. During her 8 years as District Attorney, Coakley established herself as a passionate advocate for public safety, not only bringing justice to crime victims and their families, but also emphasizing the importance of working with community leaders, schools, and law enforcement in a variety of diverse and multifaceted prevention efforts. Under her leadership, the office’s Child Abuse Prosecution Unit continued to serve as a national model for victim-centered prosecution of crimes against children. Coakley was also responsible for extending that model to sexual crimes against adults, establishing the office’s Adult Sexual Assault Division in 2002. During her tenure as District Attorney, Coakley oversaw the successful prosecution of a number of high profile crimes, including the cases of several Catholic priests charged with sexually abusing children, the conviction of Michael McDermott on seven counts of first degree murder in connection with the workplace massacre at Edgewater Technologies in Wakefield, and the successful prosecution of Thomas Junta, the Reading father who fatally beat another parent at a youth hockey practice. Martha Coakley received a B.A. degree, cum laude, from Williams College in 1975, and a J.D. degree from the Boston University School of Law in 1979. Coakley resides in Medford, Massachusetts, with her husband, Thomas F. O’Connor, Jr. In her spare time, Coakley is an avid reader, and enjoys downhill skiing, walking her Labrador Retrievers, Jackson and Beauregard, and kayaking with her husband on the Mystic Lakes.

NICOLE FREEDMAN

Director, Boston Bikes Program

& Former Olympic Cyclist

Nicole Freedman currently works as Director of Bicycle Programs for the City of Boston. The program is part of Mayor Menino’s vision for healthy, sustainable communities and neighborhoods. Nicole works to improve infrastructure for urban cycling with the future goal of establish cycling as a mainstream activity. Nicole attended MIT before graduating with a degree in Urban Planning from Stanford University. From 1995 – 2000 Nicole worked in the Transportation Programs at Stanford University focusing on Bike and Alternative Transportation issues while launching a professional racing career In her 13 years racing, Nicole saw more than 50 professional wins, including two US national championships, multiple international victories and berth on the 2000 US Olympic team in Sydney, Australia.

CORINNE GROUSBECK Corinne Grousbeck has been dedicated to helping charities “find their voice” for over 20 years. Her marketing career began at Procter and Gamble and continued with positions at the advertising agencies Ross Roy (Detroit), Grey, and finally Saatchi and Saatchi (San Francisco), where she became Vice President. Corinne uses her background and experience to help non-profits create awareness and increase their fundraising… successfully raising millions of dollars for her causes. She created and co-chairs the annual Perkins Gala, which alone has raised almost $10 million in seven years and is closing out a $130M capital campaign. She has been a devoted board member to a number of children’s health and welfare charities including Love Lane Special Needs Horseback Riding Program, Cradles to Crayons, Blind Babies Foundation (CA) and

She also created, managed, and motivated more professional women’s cycling teams than any other woman, mentoring a dozen young cyclists onto National and Olympic teams and National Championships. Nicole currently coaches the reigning Division II Collegiate National Champions, the MIT cycling team, and runs a road skills coaching business, Better Cycling, which has taught over 1,000 cyclists. After retiring in 2006, Freedman produced and directed corporate sponsorship for Mayor Menino’s Hub On Wheels citywide bike ride & festival. Nicole was runner up in her 5th grade jump rope contest and played “left-out” for two years on the MIT basketball team.

Brand Strategist

The Children’s Health Council (CA). She currently serves as Trustee and founding Chair of the Trust Board at Perkins School for the Blind, as well as being Vice-Chair of the Trust Board at Children’s Hospital Boston and Overseer at Isabella Stewart Gardner Museum. Married to Celtics Managing Partner, Wyc Grousbeck, Corinne strategically leverages her position to benefit a variety of non-profits. She founded the Celtics Women’s Group with this in mind, uniting the passions and talents of the wives of players, coaches and owners to serve our community. She calls this “using your powers for good…not evil”. She is continually inspired by her daughter, who is a teacher, and her son, who is a student at Perkins School for the Blind. In her spare time she mentors Mass Challenge startups, practices yoga and yells at referees. Corinne received her BBA from the University of Michigan.

KRISTEN KISH

Chef de Cuisine // Stir

Born in South Korea and adopted into a family in Kentwood, MI, Kristen Kish showed an affinity for cooking at a young age. Kristen felt inspired at the young age of six years old by watching the cooking show Great Chefs of the World on Discovery channel, feeling connected to the chefs, the passion they showed for cooking, and the artistic nature of the cooking itself. After high school, Kristen originally attended college with the intent of studying International Business, but soon realized that the subject matter was not reflective of her true passions. Her mother suggested she go to culinary school, and since attending Le Cordon Bleu in Chicago, IL and graduating in 2006, Kristen has never looked back. Before joining the Stir team in 2011, Kristen worked in numerous restaurants, including Michelin-star chef Guy Martin’s Sensing. From her experiences with Barbara Lynch and Guy Martin, Kristen has found her love in restaurants to be the energy, pace, and lifestyle of those in the industry, as well as the camaraderie shared between those within it. She finds the most fulfilling aspects of her career to be bringing people together through the shared experience of food, wine, and hospitality, and knowing the happiness from the experience will remain with guests long after they leave.

Kristen’s passion within food lies in refined cuisine. While she occasionally veers off the beaten path to create rustic dishes, she always finds her way back to refined, elegant creations. In Fall 2012, Kristen was promoted to Chef de Cuisine of Stir and oversees all back of house operations, including the design and execution of nightly menus. Kristen seeks to create unforgettable experiences for the 10 guests of Stir every night, creating elegant, composed menus and demonstrating cooking techniques for guests to duplicate in their own homes. Kristen’s favorite aspect of Stir is being able to meet 10 new people nightly and being able to connect with them on a deeper level fostered of the intimate nature of the Stir space. Most recently, Kristen competed on Bravo’s Top Chef Season 10: Seattle. And her reputation as one of the country’s great chef’s was confirmed as she was awarded the coveted title of Top Chef!

HEATHER KNIGHT

Roboticist // CMU // Marilyn Monrobot

Heather Knight is a PhD candidate at Carnegie Mellon’s Robotics Institute and runs Marilyn Monrobot in NYC, which produces the Cyborg Cabaret, standup comedy with Data and the annual Robot Film Festival.

Aldebaran Robotics, and she is an alumnus from the Personal Robots Group at the MIT Media Lab. She earned her bachelor and masters degrees at MIT in Electrical Engineering and Computer Science and has a minor in Mechanical Engineering.

Her previous projects include: robotics and instrumentation at NASA’s Jet Propulsion Laboratory, interactive installations with Syyn Labs including the VMA-winning ‘This too shall pass’ music video with OK GO, field applications and sensor design at

Her installations have been featured at the Smithsonian-Cooper Hewitt Design Museum, LACMA, SIGGRAPH, PopTech and the Fortezza da Basso in Florence, Italy.

BROOKE LOUGHRIN

U.S. Youth Delegate to the United Nations

Brooke Loughrin is a junior in the Presidential Scholars Program at Boston College, and is majoring in Political Science and Islamic Civilization and Societies. She is the Editor-in-Chief of Al-Noor: The Boston College Middle Eastern and Islamic Studies Journal and the Vice President of the Iranian Culture Club. She is also an Undergraduate Research Fellow for Dr. Ali Banuazizi. Her research focuses on political cultures of the Middle East; comparative study of religion, civil society, and politics in the Middle East; and Iran’s contemporary domestic politics and foreign relations.

In Boston, she volunteers for ACEDONE (African Community Economic Development of New England), Haley House, and in the Education Department of the Suffolk County House of Corrections. Since 2005, she has also volunteered for the Fabric of Life Foundation, based in Seattle, Washington, which works to stop the begging cycle of poor girls on the streets of Mali, Africa. She has studied abroad in Visakhapatnam, India and Dakar, Senegal, and has traveled extensively in Iran, Turkey, Nicaragua, and Tajikistan. In September 2012, she was named the first-ever U.S. Youth Delegate, making her the first student to ever to join the U.S. Delegation to the United Nations.

AMY RICHARDS

Feminist Writer // Activist // Producer

Amy Richards, a graduate of Barnard College, works as a writer, consultant, producer and activist. Most recently Amy was a producer on the HBO documentary Gloria Steinem: In Her Own Words and is consultant on a forthcoming PBS documentary, MAKERS, on the women’s movement in America. Amy was also a convener of the October, 2011 conference honoring Anita Hill and she is now editing an anthology based on that historical gathering (to be published by The Feminist Press). Amy is the author of several award winning books, including Opting In: Having a Child Without Losing Yourself, Manifesta: Young Women, Feminism and the Future and Grassroots: A Field Guide to Feminist Activism. Her other writing has appeared in The Nation, The LA Times, The Atlantic and numerous anthologies. Amy has also appeared in a range of media venues including FOX’s The O’Reilly Factor, Oprah, Talk of the Nation, New York One and CNN. In her writings and media appearances, Amy has tackled issues ranging from plastic surgery and shopping in New York City to abortion politics and sexual harassment. Amy is a sought after media pundit — asked to comment on the state of feminism, the woman’s vote in the upcoming election and the future of abortion in America.

The co-founder of the Third Wave Foundation, a national organization for young feminist activists, Amy still spends much of her time consulting for various social justice organizations. Her experience makes her a sought after resource for emerging organizations. She has won numerous awards for her activism, including being named one of 21 Leaders for the 21st Century from both Women’s E-News and Ms. magazine. She recently served as a cultural attaché to the U.S. Embassy in Russia where she consulted on women’s issues in that country. In addition to her writing and consulting, Amy spends most of her days running the foremost feminist lecture agency, Soapbox Inc: Speakers Who Speak Out. She is also a four-time marathon runner, a former NCAA Division I soccer player, an avid traveler, and a mother of two sons.

JUDY SMITH

Founder & President // Smith & Company Author & Co-Producer // ABC Original Series Scandal

As a result of her wide ranging and ground breaking career, Shonda Rhimes, creator of ABC’s hit television dramas Grey’s Anatomy and Private Practice, developed a television drama about the world of crisis management inspired by Ms. Judy Smith. The series entitled, Scandal, revolves around the life and work of a professional fixer. Ms. Smith serves as Co- Executive Producer of the project and provides insight and technical expertise on crisis management issues. Judy A. Smith is the founder and President of Smith & Company, a leading strategic and crisis communications firm with offices in Washington D.C. and Los Angeles. Over the last 25 years, Ms. Smith has brought her unique combination of communication skills, media savvy, legal and political acumen to clients facing a wide array of issues and challenges throughout the United States and abroad. Ms. Smith honed her skills through her experiences with some of the most historic and sensational events of our time, including the Iran Contra investigation, the prosecution of former Washington D.C. Mayor Marion Barry, the 1991 Gulf War, the Los Angeles riots, the Supreme Court confirmation hearings of Justice Clarence Thomas, the President Clinton scandal involving Monica Lewinsky, the congressional inquiry of Enron, and the United Nations Foundation and World Health Organization response to the SARS epidemic.

Perhaps best known in media circles for her expertise as a crisis management advisor, Ms. Smith has served as a consultant for a host of high profile, celebrity and entertainment clients over the course of her career including, but not limited to, Monica Lewinsky, Senator Craig from Idaho, actor Wesley Snipes, NFL quarterback Michael Vick, and the family of Chandra Levy. Ms. Smith has been featured in numerous national publications including: the Washington Post, National Journal, the New York Times and the Wall Street Journal and writes regularly on current events for the Huffington Post and the Daily Beast. Smith is an experienced and sought after commentator as a crisis management expert. She frequently appears on major television networks such as CNN, MSNBC, FOX News, NBC, ABC, and CBS to offer commentary on topical issues of the day. Ms. Smith also lectures on crisis management before corporate boards, academic institutions, and other professional groups. Prior to her legal career, Ms. Smith worked as a writer and public affairs specialist for several publications and private organizations headquartered in Washington, D.C. She received a Bachelor of Science degree in Public Relations from Boston University and graduated from the American University Washington College of Law where she was the first African-American woman to serve as Executive Editor of the Law Review. Ms. Smith is the author of the book, Good Self, Bad Self…Transforming Your Worst Qualities into Your Biggest Assests. published by Free Press, an imprint of Simon & Schuster, Inc. She has received numerous communications and leadership awards and is active in community service.

BIG SISTER ASSOCIATION OF GREATER BOSTON

LINDA BRENNAN

Instructor, Threshold Program // Lesley University

Linda Brennan was born and raised in the City of Boston, growing up in the BromleyHeath Housing Development in Jamaica Plain. She received her master’s degree from Boston University in Business and Career Education. During the past 30 years, Linda has been involved in real estate and education providing exceptional results for her buyers and sellers. She has restored and developed properties in the city and suburbs with numerous investors. In addition, Linda is an Instructor in the Threshold Program at Lesley University in Cambridge providing

real estate workshops to students and parents for the Transition Program. Her community involvement includes: Keynote speaker for the Big Sister Association of Boston, tutoring young adults with disabilities, and a member of the Greater Boston Real Estate Board of Boston. She has been involved with Big Sister Association for 50 years and is still close with her Big Sister, Marlene Archer. She now resides in Newton with her husband Bob and two children.

ENERGY & MEDITATION BREAK

SHERRY CATLIN

Fitness, Wellness & Lifestyle Coach | Sports Club LA

Sherry Catlin, 2004 IDEA Program Director of the Year and 2007 ECA One Body One World Lifetime Achievement Award, is an international fitness instructor, instructor trainer and consultant who has presented workshops, seminars, and master classes in 26 countries and 35 states. She is a Continuing Education Specialist for the American Council on Exercise and the Director of Program Development for Body Bar Systems as well as a member of the Elite National Training Team for Systematic Touch Training, BOSU and

Gravity Training. She has over 18 years experience in health club management as well as consultant to the US Air Force, cruise lines, spas and numerous clubs worldwide. Sherry is a regular presenter at industry conventions such as IHRSA, IDEA, Club Industry, ECA, AFPA, SCW and DCAC. Sherry specializes in strength and conditioning, lifelong functional fitness as well as weight management and sports performance.

IT’S A SIMPLE PROPOSITION... You’re either IN The Ad Club, which means you’re involved with the region’s most dynamic network of business professionals… you’re on top of the latest developments in the communications industry… you’re having a blast at events like our EDGE Conference or Opening Day at Fenway… and you’re giving something back to your community and your profession. Or you’re missing out.

WWW.ADCLUB.ORG {ARE YOU IN?}™

THIS DAY MADE POSSIBLE BY OUR SPONSORS:

It’s never been easy. It’s always been

Communities are like quilts. They reflect the unique pattern of neighborhoods joined together by the strength of a promise. John Hancock has been an active member of the community for over 150 years – keeping the promises made to our clients and to our neighbors, and helping them to continue to see possibility, even in times of doubt. John Hancock proudly supports the Ad Club’s 2013 Women’s Leadership Forum in celebrating the female change agents within our community who motivate and inspire.

MEN ARE FROM MARS. WOMEN ARE FROM VENUS. BUT LEADERSHIP IS COMMON GROUND.

HERE’S TO THE INCLUSIVE NATURE OF BEING A GREAT LEADER.

is proud to sponsor the 2013 Ad Club Women’s Leadership Forum.

Learn more about other inspiring women in this special edition e-book. Download the Ad Club’s, “100 Women We Admire,” published by Boston Globe Media. Available only on adclub.org.

TO THE WOMEN WHO ARE ADMIRABLE STEADFAST ADVOCATIVE BROAD-MINDED ADAPTABLE SELF-MADE ADEPT RADIANT ADJUSTED READY ADROIT LEADING ADVENTURESOME LADY-LIKE, THANK YOU.

m PROUD TO CELEBRATE WOMEN WE ADMIRE AND SUPPORT THE 2013 WOMEN’S LEADERSHIP FORUM

Proud to sponsor The Ad Club Women’s Leadership Forum.

THERE ARE MANY WAYS TO MAKE IT. THANKS FOR SHARING YOURS.

45 CALORIES NOW THAT’S REFRESHING CRISP, DELICIOUS WELCH’S® LIGHT MADE WITH OUR VERY OWN GRAPES NO ADDED SUGAR

UNI

100TH ANNIVERSARY

CELEBRATING 100 YEARS OF BUILDING BRANDS IN BOSTON IN PARTNERSHIP WITH