The Little Black Book - Amanda Corey

Page 1

The Little Black Book

LISTING & MARKETING PRESENTATION
+ CONTENTS
01 AN INTRODUCTION 05 OUR MARKETING 03 THE AGENCY OVERVIEW 07 OUR TECHNOLOGY 04 OUR METHOD 02 AGENT PROFILE 06 PUBLIC RELATIONS

Welcome to the Family

The Agency is a full-service real estate brokerage pairing boutique local services with the vast resources of an entire global team. Each agent is empowered by the team’s collective knowledge and international network to offer our clients a true competitive edge. Behind the sale of each property, no matter how large or small the transaction, is a world-class sales and marketing team. Unlike traditional brokerages, we capitalize on the strength of the whole to offer our clients better representation and an extensive global reach.

+ 01
Annual Sales Volume
MILLION Average Sales Price 75+ OFFICES Worldwide
BILLION in Global Sales THE AGENCY HIGHLIGHTS
$12.8 AVERAGE
Per Agent $1.92
$45

Agent Profile

+ 02

Amanda Corey

A member of The Agency Brantford, Amanda Corey approaches her clients’ goals with compassion, positivity, and unwavering commitment—traits her strong network of repeat clientele will readily expound upon. Known for her extensive market expertise, Amanda specializes in the Waterloo Region to Oxford County, Norfolk County, and beyond.

Raised in Newmarket, Amanda studied Marketing at Conestoga College and worked in telecommunications before launching her real estate career. In her role as an agent, Amanda has honed her expertise in new construction homes, making her a perfect resource for clients seeking an all-new estate. “When it comes to under-construction or newly built homes, I know exactly what to look out for and what questions to ask builders,” says Amanda. “Attention to detail is essential for any real estate investment, so I make sure no stone goes unturned.”

Lauded for her patience and approachability, Amanda is keenly aware of the challenges that can arise during the search for a home or a buyer for one’s home.

“My goal is to provide my clients with constant support and always make sure they are comfortable,” says Amanda. “I love being able to explain transaction details and walk my clients through it all step-by-step. And when my buyers are running out of steam, they can rely on me to lift them back up and tackle the market. We’re in it to win it—together.”

When she isn’t with clients, Amanda can be found spending time with her family and two dogs, crafting and volunteering with Habitat for Humanity.

BROKER AMANDA.COREY@THEAGENCYRE.COM 226.791.0593
+ AGENT PROFILE

Notable Sales

+ AGENT PROFILE 25 Simone Place, Ayr 23 Callander Court, Cambridge 772 Arthur Parker Avenue, Woodstock 116 Stiefelmeyer Crescent, Baden 155 Grandville Circle, Paris 44 Wintergreen Crescent, Delhi 4 King William Court, Cambridge $1,075,000 $862,000 $815,000 $785,000 $785,000 $732,500 $725,000
Sale Price
778 Snowberry Court, Waterloo 117 Hilltop Drive, Ayr 61 Robert Simone Way, Ayr 3 Gerrard Avenue, Cambridge D-26 Old Vienna Road, Tillsonburg 13-1126 Swan Street, Ayr $1,029,000 $960,121 $880,00 $803,000 $770,000 $719,000
Sale Price
REPRESENTED
Address
SELLER REPRESENTED
Address
BUYER
Victoria on the River, Southeast London 13 Completed Single Detached Home Sales Legacy Estates, Wellesley 32 Completed Single Detached Home Sales
NEW-CONSTRUCTION

Testimonials

Not only is she friendly and great at her job, she went the extra mile to help me find my home. She also helped my mother purchase her new home in Simcoe. During the entire process, it felt more like Amanda was my friend helping me rather than someone I hired to do a job. I will be hiring her again in the future and will 100% recommend her to anyone thinking about buying or selling.

ANDREW

As a couple who were very new to the world of real estate, Amanda guided us through the process with patience and humour! She was always available to answer our questions in a timely manner. Selling and buying a home is a huge task. We couldn’t have done it without her!

My husband and I decided we wanted to upgrade our home in January 2022 from a semi to a single detached. It was a tough market and Amanda was there every step of the way and made the journey less stressful on us. She is quick to action on any question, concern, inquiry and goes above and beyond. She is great at reaching out to other agents in regards to listing inquiries and made us feel like her top priority. Amanda is always on the ball and willing to show us any property, even on short notice. She is extremely knowledgeable and knows the areas of southern Ontario very well. Her knowledge and confidence gives us lots of trust in her. I would highly recommend her to anyone looking for a realtor.

+ AGENT PROFILE
“Amanda helped ease us through the entire process.”
“I hired Amanda to help me purchase my first home and she is the best.” KRISTEN & MATT
“Amanda has been amazing to work with.”

It was quick, efficient and very professional. The showcase of the house online was done exquisitely. Working with Amanda was a great experience, she walked us through the entire process and made it easy for us to reach out anytime we had any questions or doubts. We got multiple offers and closed above asking in less than a week, which was beyond our imagination especially during this difficult time with the COVID-19 pandemic.

She walked us through the sale of our home and the purchase of our new home. She is friendly, very knowledgeable, explained everything and was always readily available. We had an amazing experience with Amanda and highly recommend her. Thanks Amanda.

DIONE & JIMMY
“Amanda did a fantastic job in helping us sell our first home.”
PATTI & TERRY
+ AGENT PROFILE
“Amanda was such a pleasure to work with.”

The Agency Overview

03
+

Real Estate with Real Experience

The Agency has offices in some of the world’s most coveted real estate markets, allowing us to serve our clients with a full scope of residential, commercial, luxury leasing, vacation rental and new development real estate services. Our established position in prime, first- and second-home markets allows us to better serve our clients by expanding our reach among high-net-worth buyers. We are also able to specifically target markets with buyers particularly interested in your location.

OUR OFFICES

BAHAMAS

NASSAU

CANADA

BRANTFORD

CALGARY

COWICHAN

DOWNTOWN TORONTO

MONTREAL

MUSKOKA

NORTH VANCOUVER

NORTH YORK

OAKVILLE

OTTAWA

VICTORIA

WATERLOO

CAYMAN ISLANDS

GEORGE TOWN

DOMINICAN REPUBLIC

LA ROMANA

MEXICO

LA PAZ

LOS CABOS

PUERTO VALLARTA

PUNTA DE MITA

RIVIERA MAYA

SAN MIGUEL DE ALLENDE

TODOS SANTOS

NETHERLANDS

AMSTERDAM

TURKS AND CAICOS ISLANDS

PROVIDENCIALES

UNITED STATES

ALAMO

ASPEN

AUSTIN

BAL HARBOUR

BEND

BEVERLY HILLS

BIRMINGHAM

BOSTON

BOZEMAN

BRENTWOOD

CALABASAS

CAPE COD AND ISLANDS

CARMEL

CARMEL (OCEAN AND DOLORES)

CHESAPEAKE

CORONA DEL MAR

D.C. METRO (BETHESDA, MD)

DENVER

DTLA - WEWORK

FREDERICK

HEALDSBURG

HOBOKEN

LA JOLLA

LAGUNA BEACH

LAS VEGAS

LOS ALTOS

LOS GATOS

MALIBU

MARIN

MAUI

NAPLES

NASHVILLE

NEW CANAAN

NEW YORK

NORTH ATLANTA

NORTH SHORE

PACIFIC PALISADES

PALM BEACH

PALM DESERT

PARK CITY

PASADENA

SANTA BARBARA

SCOTTSDALE

SEATTLE

SHERMAN OAKS

SOUTH BAY

SOUTH SHORE

ST. GEORGE

STUDIO CITY

VENICE

WESTCHESTER

WOODSIDE

+ THE AGENCY OVERVIEW
+ THE AGENCY OVERVIEW

THE POWER OF THE AGENCY

TOP LUXURY BROKERAGE

Inman’s 2022 Golden I Awards

7 YEARS Inc. 5000 Fastest-Growing Private Companies

3 YEARS Financial Times: One of The Americas’ Fastest Growing Companies

#1

Among RealTrends Top 50 Firms in Average Sales Price by Sides at $2.5M

#21

RealTrends 500 List of Top Residential Brokerages

Real Estate with Real People

The Agency partners with the best in the business, taking a quality over quantity approach to building the team. This is how we’ve maintained our boutique feel, even as we’ve continued our global expansion. We work together as a community, constantly sharing resources, contacts and spheres of influence. Our agents are supported by dedicated administrative, marketing and tech teams so they may focus on what they do best—sell real estate. Our agents are also focused on giving back to the communities they call home by dedicating their time and efforts to charitable organizations and local-based philanthropic initiatives.

+ THE AGENCY OVERVIEW

Social Media

Social media has evolved into a driving force of global real estate sales. It’s no longer just about posting photos of a listing. It’s about creating unique content that engages with all audiences across all platforms.

Our dedicated social media strategists study trends and algorithms to enhance content performance and drive our digital strategy.

Our secrets are your secrets.

OUR
Average Global Impressions per Post Increase in Direct-Referral Traffic on Instagram Year Over Year Followed by Verified, High-Profile Clientele including C-Suite Execs, Athletes, Celebrities & Influencers
FOLLOWING 68,000 51% One of the World’s Most-Followed Residential Brokerages on Social Media
+
THE AGENCY OVERVIEW

Real Estate with Real Vision

OUR

The Agency’s in-house marketing team is made up of designers, copywriters, digital experts and public relations specialists who have branded billions of dollars in real estate. Collaborating closely with the listing agent, the creative team custom tailors marketing plans and strategies, dissecting the precise details of a property to make each more compelling and relatable.

+ THE AGENCY OVERVIEW
MARKETING

Our Method

+ 04

No. 1 Pre-Launch

During the pre-launch stage, we will create the visual and narrative story of your property as we prepare to make its market debut. Pre-launch services may include:

PRICING & MARKETING STRATEGY

HOME STAGING & ART CURATION

NARRATIVE CREATION

PHOTOGRAPHY & VIDEOGRAPHY

COLLATERAL CREATION FOR PRINT & DIGITAL

PRESENT LISTING TO INTERNAL TEAM AT THE AGENCY

DIRECT CONTACT WITH QUALIFIED LEADS

No. 2 Launch

Once the property launches, we work to drive market value and qualified traffic among buyers. Launch services may include:

LISTING LIVE ON THEAGENCYRE.COM & MLS

DEPLOY NEW PROPERTY EBLAST TO CURATED BROKER & CLIENT LIST

OPEN HOUSES (VIRTUAL, BY APPOINTMENT OR LIVE)

DIGITAL MARKETING

TARGETED DIGITAL, SOCIAL & PRINT ADVERTISING

PUBLIC RELATIONS

CURATED EVENTS (VIRTUAL OR LIVE)

GUIDED VIDEO TOURS

SOCIAL MEDIA PLACEMENT

No. 3 Ongoing

Post launch, we work to capitalize on the momentum generated in the first two phases by continuing our outreach and amplifying our marketing efforts. Ongoing services may include:

DETAILED FEEDBACK ON ALL SHOWINGS

REAL-TIME DATA ON MARKETING INITIATIVES

DOCUMENT MEDIA COVERAGE

COHESIVE UPDATES ON MARKET ACTIVITY & ANALYTICS

MAINTAIN ADVERTISING SCHEDULE & ANALYTICS

No. 4 Sales Process

Once an offer is accepted, we remain by your side through every step of the transaction process as we work tirelessly to successfully navigate to closing day.

NEGOTIATE ON YOUR BEHALF

STAY IN CONSTANT COMMUNICATION

WORK TIRELESSLY TO REACH CLOSING DAY

+ OUR METHOD
We’ve only just begun. We strive to create long-lasting relationships, and remain ready to serve our clients’ real estate needs anytime, anywhere in the world.

Our Marketing

+ 05

Your Home in the Spotlight

No two homes are alike and each has a story to tell. We are uniquely positioned to create and share that story, having marketed and sold some of the most iconic properties in the world. Our in-house marketing team creates a story, narratively and artistically, that helps buyers envision their lives, and the lives of their loved ones, in the comfort of your home.

+ OUR MARKETING

Our Collateral

The Agency’s collateral design goes well beyond the standard brochure and flyer, breaking away from the one-size-fits-all mentality of the industry. Our full suite of marketing materials allows each property’s individual character and personality to shine. The vision, care and effort we use to set The Agency apart in the industry are the same used to market the properties we represent. The marketing team creates tangible touchpoints—collateral that leaves a lasting impact, long after a prospect’s first interaction with a property.

+ OUR MARKETING

Digital Campaigns

The Agency creates targeted digital campaigns highly focused to reach qualified prospects for your listing. Through eblast campaigns, website display ads and targeted social media ads, we ensure your message reaches the right audience and delivers measurable returns.

Print & Digital Advertising

The Agency’s marketing team designs memorable print and digital advertising campaigns that engage buyers and pique their interest to learn more. Compelling advertising provides maximum exposure while ensuring your home stands out in the crowd.

+ OUR MARKETING

Public Relations

+ 06

Your Property’s Global Debut

The Agency has become a commanding force in the industry by harnessing the power of the media to ensure maximum exposure for the properties we represent. Our Public Relations team leverages relationships with traditional and new media outlets, to give each property a distinct voice—a story people want to be a part of and aspire to attain. The PR team has also positioned The Agency as an influential voice in the industry. Our agents are called upon to provide market insight and create bylined articles for leading industry publications, such as Worth, Inman and International Banker.

+ PUBLIC RELATIONS
IN THE PRESS OVER 2,000 HUNDREDS
Press Placements Annually of articles in The Wall Street Journal, The New York Times, Los Angeles Times, Architectural Digest, Robb Report, Mansion Global, San Francisco Chronicle, and more Editorial Coverage that Equates to Hundreds of Millions in Advertising Dollars Los Angeles, New York & Miami-Based Team
Media Hits That Translate to Sales Activity

Featured Press

ACCESS HOLLYWOOD

APARTMENT THERAPY

ARCHITECTURAL DIGEST

ARTFUL LIVING

ASPEN TIMES

BARRON’S

BELLA MAGAZINE

BLOOMBERG

BRAVO

BUSINESS INSIDER

C MAGAZINE

CALGARY HERALD

CALIFORNIA HOME + DESIGN

CARIBBEAN JOURNAL

CHINA DAILY

CITY & SHORE MAGAZINE

CNBC

COSMOPOLITAN

COTTAGES & GARDENS

COUNTRY & TOWN HOUSE

CSQ MAGAZINE

CURBED

DIGS MAGAZINE

DUJOUR

DWELL

E! NEWS

ELITE TRAVELER

ELLE

ELLE DECOR

ENTERTAINMENT TONIGHT

ENTREPRENEUR

FINANCIAL TIMES

FORBES

FORE MAGAZINE

FOX NEWS

GALERIE MAGAZINE

GLOBE STREET

GOOD HOUSEKEEPING

GQ

HAUTE RESIDENCE

HERALD SUN

HOUSE BEAUTIFUL

JUSTLUXE

INMAN

INMEXICO

INTERIOR DESIGN

KTLA

LOS ANGELES DAILY NEWS

LOS ANGELES MAGAZINE

LUXURY MAGAZINE

MANSION GLOBAL

MEXICO NEWS DAILY

MODERN LUXURY

MSN

NBC

NOB HILL GAZETTE

OCEAN HOME MAGAZINE

OBSERVER

ORANGE COUNTY BUSINESS

JOURNAL

ORANGE COUNTY REGISTER

PALM SPRINGS LIFE

PENTA

PEOPLE

RADAR ONLINE

REALTOR.COM

REFINERY 29

ROBB REPORT

ROBB REPORT SINGAPORE

SALT LAKE TRIBUNE

SANTA BARBARA LIFE & STYLE

SAN DIEGO UNION TRIBUNE

SAN FRANCISCO CHRONICLE

SOUTH CHINA MORNING POST

THE CHICAGO TRIBUNE

THE DAILY MAIL

THE FINANCIAL TIMES

THE GUARDIAN

THE HOLLYWOOD REPORTER

THE LOS ANGELES BUSINESS

JOURNAL

THE LOS ANGELES TIMES

THE MIAMI HERALD

THE NEW YORK POST

THE NEW YORK TIMES

THE REAL DEAL

THE SUN SENTINEL

THE SUNDAY TIMES

THE WALL STREET JOURNAL

THE WASHINGTON POST

THRIVE GLOBAL

TODAY

TMZ

TOWN & COUNTRY

TRAVEL + LEISURE

TRAVEL WEEKLY

TRAVEL PULSE

TORONTO STAR

UNIQUE HOMES

US WEEKLY

USA TODAY

VARIETY VERANDA

VOGUE

WORTH

YACHTS INTERNATIONAL YAHOO!

+ PUBLIC RELATIONS

Building Relationships

The Agency’s Public Relations team nurtures connections by working with international partners and media outlets from around the world. The Agency is the only brokerage to sponsor the National Association of Real Estate Editors (NAREE) convention, an annual, week-long series of in-depth discussions and workshops with more than 300 of the world’s leading real estate reporters exploring new trends, market data analysis, and more.

Social Media

The Agency’s social media channels offer immeasurable value to our clients. We have an unmatched global following of prospects and brokers, who can be reached on a moment’s notice. The Agency also partners with leading publications to stage Instagram takeovers that showcase some of our most notable listings.

Blog & The Agency Edit

The Agency curates original editorial blog content featuring our perspective on real estate news, design trends, hot properties and travel destinations. Our weekly newsletter, The Agency Edit, shares these stories with more than 300,000 individuals.

+ PUBLIC RELATIONS

Events

Generating a buzz is what we do best. And what better way to make your home the toast of the town than with an unforgettable event. Not only do we curate the invite list and manage the event, we leverage our partnerships with luxury brands to ensure peak sophistication and style.

Brand Partnerships

The Agency partners with luxury brands to offer our clients strategic opportunities that garner measurable results. We present our clients with partnership opportunities, from intimate private events to VIP launches and event sponsorships, to ensure maximum exposure among highly targeted potential buyers.

Philanthropy

The Agency’s global team of real estate professionals comes together in each market to advocate for their communities. They remain deeply connected to their neighborhoods by supporting a wide range of charitable organizations to make a difference on a local and global scale. The Agency’s official charity partner is Giveback Homes, a community of real estate professionals committed to creating social change by building homes for families around the world. By working with one of our agents, you immediately become part of our philanthropic mission and a valued member of our community.

Our Technology

+ 07

Connecting People Through Technology

The Agency led the advancement of real estate technology, putting systems in place that inspire human connection, which will remain the most vital component of the real estate business. The data we capture allows us to make informed decisions as to where to market and ultimately sell your home faster. This data becomes our agents’ proprietary information, keeping them and our clients current, competitive and influential in the industry.

+ OUR TECHNOLOGY

The AgencyConnect

The Agency devised and developed a fully integrated Client Relationship Management system—AgencyConnect—our biggest collaborative tool. The custom-built system allows us to seamlessly communicate amongst each other and with our clients to anticipate market trends and opportunities.

+ OUR TECHNOLOGY

TheAgencyRE.com created a new benchmark for website design in the real estate industry. In 2020, we took our award-winning website and paired it with an innovative new property search platform to enhance the way our clients search for real estate. The website was designed for optimum performance across all devices, from desktop to mobile platforms.

+ OUR TECHNOLOGY
TheAgencyRE.com

The Agency App

The Agency’s collaborative home search app allows clients to create collections of their favorite listings and connect with their agent in real-time within the app. It also notifies buyers instantly when a new property on the MLS matches their search, ensuring your property gets immediate exposure among our full network of potential buyers.

+ OUR TECHNOLOGY

Being a part of our boutique luxury brokerage means benefiting from the strength of the whole. It means coming together with real estate professionals who are constantly rethinking industry norms and pushing themselves further through technology, design, and service. It’s real estate without boundaries. It’s real estate that moves you.

Let’s Work Together AN INDEPENDENTLY OWNED AND OPERATED FRANCHISEE. AMANDA COREY BROKER AMANDA.COREY@THEAGENCYRE.COM 226.791.0593

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