The Blue & Gray Press

Page 1

THE

BLUE &GRAY

THE UNIVERSITY OF MARY WASHINGTON STUDENT NEWSPAPER

PRESS

January 31, 2019

VOLUME 92 | ISSUE 14 SERVING THE COMMUNITY SINCE

1922

UMW senior launches social media marketing firm Laura Taylor Senior Writer

An idea sparked in a casual conversation in a coffee shop is becoming a marketing firm centered around social media. Anna Talcott, a senior marketing major at UMW, created Aesthetic Eye Social Media LLC on Jan. 2, 2019. Aesthetic Eye Social Media is a social media marketing firm based in Fredericksburg, Virginia, that assists small businesses to represent the best possible versions of their brand through digital presence. While sitting in Starbucks with her friend studying for finals a year ago, a barista asked Talcott and her friend what they were studying. Both students are marketing majors. The barista then asked if they were creative in any way and Talcott mentioned that they had an aesthetic eye and she then realized she had a name for her business. Entering her freshman year, Talcott had a plan to double major in political science and psychology and then go straight into a government agency after graduation.

Students are in the process of getting the new NAACP chapter chartered with the national organization. Emily Martin / The Blue & Gray Press

New chapter of the NAACP forms on campus

Anna Talcott started her own marketing firm on Jan. 2. Chelsie Natalia / The Blue & Gray Press

When freshman year ended and she spent the summer delving into marketing at her summer job, Talcott started to discover a new passion. Talcott’s sophomore year offered her the opportunity to apply to the College of Business and major in marketing. Once Talcott started taking marketing classes during her junior year, she •AESTHETIC EYE | 10

“I could talk about the underworld of social media and the strategy behind the scenes of it all day and when you can do that for anything I believe that is your calling.” -Anna Talcott

to ensure the political, educational, social, and economic equality of rights of all persons and to eliminate race based discrimination and our club Students have started a new campus mission aligns exactly,” says the club’s chapter of president, the National junior “The mission of the NAACP is to Association geography ensure the political, educational, for the major Kelsey Advancement social, and economic equality of Chavers. “The of Colored rights of all persons and to eliminate purpose of our People organization race based discrimination and our (NAACP) at is to get club mission aligns exactly.” UMW. The involved in the club is still in community, the chartering -Kelsey Chavers educate stage with individuals, the national and host branch but events that align with our mission.” plans to become official after the The process to start the club began national branch’s meeting in March. in the fall of this year, and according Club goals include getting involved in to Chavers, “The local Fredericksburg the community and ultimately helping chapter has wanted Mary Washington to encourage a culture of equality at to form a college chapter for a number UMW. of years now.” “The mission of the NAACP is “I have been a •NAACP | 11

Sierra Horton Staff Writer

Historic number of women announce candidacy for president Mackenzie Hard Staff Writer

Talcott’s social media marketing firm, Aesthetic Eye, is based in Fredericksburg. Aesthetic Eye LLC / Facebook

IN THIS

ISSUE

“Glass” REVIEW

Four women have announced their run for the 2020 presidential election so far, marking the greatest number in the last three election cycles. These women are Democrat Representative Tulsi Gabbard, Senator Kirsten Gillibrand, Senator Kamala Harris, and Senator Elizabeth Warren. Senator Kirsten Gillibrand launched her campaign on Jan. 15 on CBS’ Late Show with Stephen Colbert. “I’m going to run for president of the United States because as a young mom, I’m going to fight for other people’s kids as hard as I fight for my own,” she said. In a clip released by CBS, she said that she would run a campaign that emphasizes health care as a human right while improving schools and job-

TOXIC MEDIA

Shyamalan’s “Glass” stuns in theaters.

Self-compassion leads to overall well-being.

LIFE | 6

VIEWPOINTS | 5

training programs. “I think that the changing ways candidates are announcing their campaigns is reflective of a larger shift in the way we view politicians and the process of running for office,” said English major and president of the Young Democrats, Shawnya Peterson. “In 2019, we are feeling more connected to our elected officials than ever - for example, Alexandria Ocasio-Cortez is documenting her experiences as a freshman senator and dropping her skincare routine, all on her Instagram stories. In the lead up to 2020, I’m looking forward to seeing this gap narrow even further as we are reminded that not only are politicians people, but ordinary people can be politicians.” Representative • CANDIDATES | 2 Tulsi Gabbard

JOHNNY CRONIN

CAC athlete of the week keeps competitive edge.

SPORTS | 12


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