Vol. 8, No. 9
www.thebrandeishoot.com
Brandeis University’s Community Newspaper • Waltham, Mass.
March 25, 2011
Fundraising for Japan IBS’ Magid back from trade
trip with governor
By Nathan Koskella Editor
photo by nafiz “fizz ” ahmed/the hoot bracelets for japan Members of the Japanese Student Association sell bracelets, the proceeds of
which will be sent to Japan, in the aftermath of the March 11 earthquake. For information on students studying abroad in Japan, see page 16.
With Lawrence, univ combines development and recruitment By Jon Ostrowsky Editor
Florida. San Francisco. Long Island. Westchester. Newark. Manhattan. Boston. Philadelphia. Washington. Miami. Los Angeles. These are the stops on the meet Fred Lawrence tour—the university’s campaign to combine both development and admissions recruitment as it introduces its new president to a community of alumni, parents, students and friends. “He hit the ground running because he didn’t have to learn Brandeis,” said Senior Vice President for Institutional Advancement Nancy Winship, who began working with Lawrence the first week in August. “What comes across when he speaks is that Brandeis fits him like a glove,” she said during an interview in her office Thursday afternoon. The university is on pace, as planned, to raise at least $8 million in unrestricted funds by June for the College of Arts and Sciences’ operating budget. Next year, the university plans to raise $11 million specifically in unrestricted funds for the Arts and Sciences operating budget. Yet only a portion of the university’s fundraising goes towards
unrestricted funds in the operating budget. Gifts to endowment or capital for example, are separate. Additional funds raised, which in the past have ranged from $60 to $85 million, go towards supporting the Heller School, International Business School, academic programs, athletics and many other departments in the university. But sufficient funds in the operating budget are crucial for the university to function. Winship, who has been raising funds at Brandeis for more than 16 years, said that the chief fundraising goal now is student financial aid. When a university president steps down, fundraising typically declines from previous levels because donors are less willing to give when they know a president is leaving and unsure of his replacement, Winship said. During the beginning of a presidency, it takes time for supporters to meet and become acclimated with a new president. That pattern has played out at Brandeis, Whinship said, but the roll-out events are intended to introduce Lawrence and to build a foundation of connections with donors and supporters. The foundations from roll-outs See LAWRENCE, page 2
International Business School Dean Bruce Magid returned this week from his role on Governor Deval Patrick’s trade mission to the United Kingdom and Israel, where he represented Brandeis and Massachusetts higher education abroad. The governor himself will speak at campus Tuesday, April 5 to keynote a summit at the business school. Magid was invited on the mission to “talk about opportunities for the state to collaborate” with businesses abroad, he said. Clean energy, intellectual property and other overlap areas are special of interests of his and were discussed overseas. “I provided counsel to the governor’s staff, served as a resource to the media,” Magid said, “and worked to establish university relationships with both Israel and the U.K.” The governor’s trip included some of the state’s most powerful business leaders and prominent employers. New England Patriots owner and CEO Robert Kraft, in particular, is well-known is Israel, where he owns the famous football stadium. Other leaders included the
heads of Massachusetts General Hospital, the Technology Leadership Council and Flybridge Capital group. Magid and the incoming head of the University of Massachusetts system, Robert Caret, represented the focus of higher education on the future of state investment. “I was selected because I serve on the board of the Massachusetts International Trade Office, and have been providing counsel to its executive director and the rest of the governor’s staff on a strategic plan for promoting investment,” he said. Other Brandeisians, including alums Mark Sherman and Kraft’s wife, Myra, a trustee, attended and helped to broaden the business group’s connection with the university specifically. The overall goal was the “promote Massachusetts as a destination for foreign investment,” Magid said, and “promote Massachusetts exports. I see share of mind as the same thing as share of market.” Magid said the state even competes against the likes of Silicon Valley for headquartering of international corporations. Missions like the governor’s this month, according to Magid, “demonstrate the commitment of the public sector to private sector growth.”
Top Obama adviser addresses citizenship
photo by nafiz “fizz ” ahmed/the hoot
By Ariel Wittenberg Editor
Director of President Barack Obama’s Domestic Policy Council Melody Barnes spoke about the importance of service and being an engaged citizen at Brandeis University Wednesday. “Citizenship, in my opinion, is a verb,” Barnes said to an audience of 200 in
Levin Ballroom, advocating that citizens should play an active role in their communities. In a time when the nation is trying to overcome an economic crisis while potentially cutting service programs like Americorps, Barnes said the role of community leaders was crucial to help the nation prosper. “We could let the economic parade of
horrors paralyze us, but this is not a time for tepid measures,” she said. “We have an opportunity to position America to win the future, and if past is prologue, we will,” despite the nation’s tough times. Citing the examples of Presidents Franklin D. Roosevelt and John F. Kennedy, who respectively started the New Deal and the Peace Corps during times of national strife, Barnes said times of trouble allow the government the opportunity to create “sweeping expansions.” “We are not simply going through the motions when it comes to national service,” she said. “The government is building a foundation for a better future.” Barnes emphasized that though the Obama administration has taken measures to encourage public service, like the president’s signing of the Senator Edward Kennedy Serve America Act within his first 100 days in office, it is up to the American people to take up the cause as well. “The government can’t solve all of the problems we have, nor should it,” she said. “For all the work we do in Washington, it is the active, engaged citizenship that is going to leverage that and work towards our dreams.” Barnes spoke at an event to honor Eli J. Segal ’64, a Brandeis alumnus and entrepreneur who worked with President Bill Clinton to found the Corporation for National and Community Service. Present at the event were members of the Eli J. Segal Citizen Leadership Program and many of the fellows the program funds each summer to participate in public service programs and internships. Barnes said students should use Segal See BARNES, page 2