Here's what's new

A round-up of the best latest product releases

Pep up sales

New crispy Peppadew Bites are now exclusively available for foodservice. Perfect for operators looking to add a versatile and premium vegetarian option to menus, this luxurious offering balances the sweet, tangy flavour of the brand’s signature whole piquanté pepper with a smooth West Country soft cheese filling, all coated in a crisp, panko-style crumb. The new bites are 100% vegetarian and meet demand for tasty flexitarian options.

Peppadew Bites are versatile and work across a wide range of eating occasions and menu concepts, including starters, sides, small plates, premium bar snacks, tapas or as part of a sharing platter. With so many ways to serve Peppadew Bites, operators will be able to take advantage of the growing demand for customisable sides and up-sell to help boost sales even further.

Eerie-sistible treats

Fun fact: confectionery now outsells pumpkins in the run-up to Halloween! So stock your shelves and displays with the latest spooky-themed treats from Cadbury to keep little ghouls happy this Halloween.

Fondant-filled Cadbury Goo Heads will be a big hit and come in a mini sharing bag format and new for 2022 a clip strip format, perfect for impulse and incremental sales.

Mallows that are marvellous

In a first for popular British sweet brand Swizzels is Marvellous Mallows, its brand-new mallows product. Known for its ingenious inventions, this latest treat from Swizzels is an adaptation of its iconic and unique Drumstick lolly flavour to create a unique-tasting marshmallow sweet, flavoured with raspberry and milk.

Berry burst

As demand for flavoured vodka soars, add new Smirnoff Berry Burst to your bar. With its natural flavours of blueberries and blackberries, Smirnoff Berry Burst is best served with lemonade over ice and garnished with mint or as a cocktail to deliver exciting twists on much-loved classic serves.

Munchies time

New Munchies Gooey Caramel & Biscuit Sharing Bar combines gooey caramel and crispy biscuit in a milk chocolate shell. Caramel is an extremely popular flavour, so take advantage of this growing trend and watch as your customers keep returning to grab a bar to go with their lunch, coffee or as a treat.

Golden days are here

Cadbury has unveiled a new limited-edition flavour for its popular Wispa Gold range: Salted Caramel. The delicious new flavour is available now in a single 45g bar. The Wispa range is a favourite with consumers across the UK and salted caramel is a top five flavour in chocolate, so line Wispa Gold Salted Caramel bars up ready for your customers to enjoy!

Porridge pots

For customers seeking breakfast on the go, new Ambrosia Ready to Eat Porridge pots are perfect. They come in three tasty flavours – Original, Raspberry and Golden Syrup – and can be served hot or cold for the easiest breakfast offering.

Ready to drink rum

The UK’s fastest-growing rum brand, Dead Man’s Fingers, has moved into the RTD category with three new launches – Spiced Rum & Cola, Spiced Rum & Ginger Beer and Passion Fruit Rum & Lemonade.

The convenient format opens up a host of new opportunities for consumers to enjoy Dead Man’s Fingers’ rums mixed up into delicious drinks on the go, without compromising on the brand’s award-winning taste and quality.

Premium snacks

Award-winning, premium snack-maker Burts Chips has introduced the UK’s only hand-cooked popcorn in two small-batch varieties: Lightly Salted and Sweet & Salty. Stock up to meet growing demand for healthy snacking options, plus popcorn is one of the trends driving the larger snacking industry.

Boost your drinks sales

Boost Drinks has expanded its Juic’d 500ml range with a fourth flavour – Tropical Fruit Sour Punch.

The launch is the latest addition to the three existing energy drink flavours, which Boost launched in May. With sales of 500ml cans booming, it makes sense to add this flavour to your chillers to appeal to customers looking for a longer fruity drink that will give them a boost.

Adrian Hipkiss, Marketing & International Business Director at Boost Drinks, said: “We’re really excited for the launch of Tropical Fruit Sour Punch as we believe it adds something unusual and exciting to the category as a whole.”