Lifestyle Retailer 47, May/June 2018

Retailer

The magazine exclusively for

Issue 47 may/june 2018

retailers

Score a winner

Don’t miss

Three cheers

Stock up and score big for the World Cup

Our guide to summer alcohol

energy crisis

What’s your policy on children buying energy drinks?

Plan for

summer As the temperatures rise, make sure your sales do too with our hot retailing tips

Plus. . . retailer stories n industry news n latest must-stock products n store profiles

*Source: Incite & PEP Global Insights, Q1 ’17, Kantar WPO, Blauww Tracking (Gen Pop interested in Football: 66% (104i Walkers consumers, 116i Pepsi consumers)

• Football occasion shoppers usually shop 24-48 hours before the event* • Snacks & soft drinks are almost always purchased together for football occasions* • Make the shop easy, merchandise Pepsi MAX and Walkers together

STOCK UP ON THE PERFECT MATCH TODAY

WINGS WITHOUT SUGAR.

250ML PMC

£1.25

355ML PMC

£1.59

473ML PMC

£1.85

RED BULL SUGARFREE

WINGS WITH SUGAR.

250ML PMC

£1.29

355ML PMC

£1.59

473ML PMC

£1.99

RED BULL ENERGY

No.1 Energy Drink and No.1 Low Cal Energy Drink. Stock side-by-side in all 3 sizes to offer your shoppers the choice they demand. Red Bull Gives You Wings.

Lifestyle Retailer is published six times a year by The Bright Media Agency, The Old Bank, 2 Cross Street, Enderby, Leicestershire LE19 4NJ on behalf of Landmark Wholesale.

For Landmark

Stuart Johnson For The bright media agency

Editor Stephenie Shaw Head of Design Emma Bramwell Designer Rafaela Aguiar-Hill PR and Communications Executive Rosie Bambury Contributors Roy Kilcullen George Mahoney Artworker Chris Gardner Head of Sales Adam Turner Publisher David Shaw To advertisE

Please contact Adam Turner: 0116 296 0214 or adam@thebrightmedia agency.com To DISCUSS EDITORIAL

Please contact Stephenie Shaw: 0116 296 0133 or stephenie@thebright mediaagency.com Disclaimer: All prices listed are correct at the time of going to press, but may be subject to change.

Welcome… …to the latest issue of Lifestyle Retailer. Summer is already waiting on our doorsteps; doesn’t time fly?

As always, this edition is jam-packed with hints and tips to help you get the most out of your store and to keep you up to date on all the latest industry news.

June sees the World Cup kick off, and on page 24 we focus on ways to use the big game to boost your sales.

We visit husband and wife team Venkat and Sumi in

24

Shirley, Solihull on page 34. They’ve just opened their second Lifestyle Express store and it’s already proving to be a huge success – congratulations to them!

As we’re about to dive into summer, on page 29 we look at how to make the most of the warmer months by getting ready for barbecues and holidaymakers.

On page 42, we visit Catriona in Dornoch, Scotland, who has recently reopened her parents’ independent

29

convenience store as a Lifestyle Express after two major supermarkets opened nearby.

We also talk all things energy drinks over on page 49, where we take a look at how the sector has been affected by the recent sugar levy.

Remember to check out the new Lifestyle Express website which is full of even more helpful resources.

Head to www.lifestyle-express. co.uk to check it out.

Have a great start to summer and I’ll see you again in July.

Stuart Johnson Retail Controller, Landmark Wholesale

get in touch, share your news If you have news, top tips or ideas for features, get in touch with Lifestyle Retailer.

Just email

lifestyleretailer@ thebrightmediaagency. com issue 47 2018

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ILA

NEBWLE IN A

AVA FOR MORE INFORMATION CONTACT YOUR JURA ACCOUNT MANAGER

Discover more at jurawhisky.com

L

The only way to get to Jura is to open a bottle from our new range of subtly sweet and smoky single malt whiskies.

PRI

ONE ROAD. ONE DISTILLERY. ONE PURPOSE.

Contents 19

29

34 42

17

15

09 N eed to know

Six months into running their store, Venkat and Sumi are delighted with the results

42 store profile

For Catriona, the secret to her success has been the added services for customers

19 BEER WE GO!

Want sales of alcohol to soar this summer?

Then read on...

Stock up on the right products and you can score great sales

15 ones to watch 34 store profile

Thanks to cover star Venkat from Lifestyle Express, Shirley, West Midlands (p34)

24 footie fever

The latest industry news and views

Our guide to the new must-stock products for your store shelves

on the cover

53 core listings

29 summer sales

60 next issue

49 energy rush

Your essential listing of Core Range products

What you can look forward to reading in July and August

62 the lowdown

As the temperatures rise, so can your sales with our top tips

Do you know your energy drinks from your sports drinks?

Summer sales can be hot, hot, hot, so check out these sizzling stats

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Need to know Plastic crackdown continues

Bottle it Following huge success in Sweden and Germany, the UK is now looking to introduce a deposit return scheme for single-use plastic bottles in a bid to increase recycling.

How this will work is not yet certain. One option is for customers to pay a deposit when buying a drink which they get back when they return the empty plastic bottle.

Alternatively, customers could receive a cash reward for returning

empty bottles to stores. This could be via ‘reverse vending machines’ installed within or outside local shops where customers return a plastic bottle and the machine gives out money.

recycle

Currently UK customers go through an estimated 13 billion plastic drinks bottles a year, but more than 3 billion are incinerated, sent to landfill or left to pollute the environment. In

Germany, this type of deposit scheme has led to a staggering 97% of bottles being recycled.

While this is all really positive news for the environment, these measures may lead to a pressure for retailers to ensure the bottles are effectively recycled.

However, nothing is set in stone as consultation will take place during the summer and will take into account feedback from producers, suppliers and consumers.

AB InBev commits to 100% green packaging by 2025 In a bid to reduce its impact on the environment, leading brewer AB InBev, which makes Budweiser, Stella Artois and Corona, among other brands, has committed to using 100% returnable or recyclable materials across its range by 2025.

Retailers are being encouraged to voluntarily introduce a charge on plastic bags ahead of a proposed blanket levy.

The initiative has been launched by the Association of Convenience Stores and National Federation of Retailers following the launch of the government’s 25 Year Environment

Plan, which seeks to extend the plastic bag charging scheme to include small retailers.

More than 40% of independent retailers already charge for plastic bags and 65% back compulsory charges for plastic bags in England, according to the Association of Convenience Stores.

Scottish stores helped with ban If your store is in Scotland, you may be given support to put voluntary bans in place on the sale of energy drinks to under 16s.

Scottish National Federation of Retail Newsagents members will receive in-store posters which explain to customers why they can no longer sell “caffeine-packed drinks” to under 16s.

Scottish president of NFRN Rory O’Brien said, “Our members in Scotland pride themselves on retailing responsibly so banning the sale of energy drinks to under 16s is a logical next step.”

To read more about selling energy drinks to under 16s, turn to page 49.

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➥

Need to know

Invest in low-sugar drinks category Lifestyle Express is encouraging its retailers to stay ahead of the game by stocking up on low-sugar drinks following the Soft Drinks Industry Levy (SDIL) in April.

The SDIL was introduced by the government to encourage soft drink manufacturers to reduce added sugar in soft drinks, providing healthier choices for consumers.

“The levy provides a great opportunity to review the mix of full- and low-sugar drinks and increase your sales,” said Stuart Johnson, Retail Controller.

“Retailers should be seeing a rise in demand for lowand no-sugar drinks, as well as consumers switching to still and sparkling water and flavoured water as an alternative to

high-sugar drinks. It’s essential that you think carefully about layout, range and stock so that you offer the range of zero- and low-sugar products your customers will be looking for.”

“Don’t be concerned by the levy,” continues Stuart. “It represents a great opportunity for retailers to increase sales of low-sugar soft drinks.

Currently, independent retailers are leading the way with a rise in sales of 12.1% compared to 7.8% in the overall market.”

Customers prefer to use convenience stores Does it seem like there are more convenience stores around? Well, there are! Convenience stores have increased in number by 17% since 2012, reflecting consumers’ desire to shop ‘little and often’, according to a new Local Data Company report.

In the know James Lowman, Chief Executive at Association of Convenience Stores, talks about crime

W

e recently published our annual Crime Report, looking at the overall scale and impact of crimes committed against the convenience sector, covering everything from staff theft and fraud to robberies and ram raids. The headline figures in the report paint a stark picture with almost a million incidents of shop theft reported by retailers over the last year and the total cost of crime amounting to almost £200m, equating to a 7p crime tax on every transaction in the sector.

Measuring the national picture in our Crime Report is an important way of demonstrating why shop theft needs to be taken seriously. It is clear that in many areas around the UK, the current response to what is considered ‘low-level crime’ is neither consistent nor effective enough. We use the data in the Crime Report to raise concerns with Ministers, MPs, PCCs and leaders in the police and have written to all of them calling for more to be done to support retailers and their staff.

it’s personal But beyond the statistics, it’s important for us to highlight the very personal impact that crimes have on workers in stores.

Retailers are on the front line, enforcing the law by refusing underage sales, stopping the sale of alcohol to people that are drunk and looking out for shop thieves on a daily basis.

We know that these are the things that most often lead to violence and abuse in stores, and that dealing with abuse regularly can take its toll.

Alongside the main Crime Report, we provide guidance which helps people working in stores prevent incidents happening altogether where possible, but when the worst does happen and serious crimes occur, also help to mitigate the human and business impact and ensure that the police have all the information they need. We’ve launched an animation for retailers to share with staff which shows how to manage situations that may lead to abuse or violence. Visit the ACS channel on YouTube to watch.

Dealing with crime remains an all-too-common part of running a convenience store business. While there is no easy answer to the question of how to stop these incidents happening, we can make sure that everyone in the system works together to think of new ways to tackle the problem.

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m o r f T OFI

PR

1 . o N s ’ K U e h t m o Fr Cereal Brand *

*Source: Nielsen Scantrack data to 13.01.18 – Total Impulse

Need to know

One year for Academy The lifestyle learning Academy is celebrating a full year of retailer training and more than 600 modules have been completed to date.

With training available on a whole range of subjects, including age-restricted sales, health and safety, customer service and Core Range, the Learning Academy is available to complete online and completely free of charge.

Created to help retailers stay on top of their game, drive up sales and deliver exceptional customer service, the Lifestyle Learning Academy is available at all times, on any device, so what’s stopping you?

THE

Y ADEM NG AC I N R A LE

Sign up now

Lifestyle Express retailers can register for training by visiting http://tiny.cc/lla or use a QR code scanner app on a smartphone to scan the code to the left. To register by email, send an email to support@ boltlearning.com and we’ll get you set up.

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reusable cups.

If you offer hot drinks, is this something you could explore in store?

Why not do your bit towards the campaign by offering a small discount on hot drinks (such as 10p) for customers who bring their own reusable cups into store? Alternatively, you could increase your prices slightly (again, by 10p) and donate the extra cash you make to local charities. If you do choose to do this, make sure you let your customers know so they can get on board.

M

Y

CM

MY

Notta lotta love for latte levy The proposed latte levy that captured UK headlines has been rejected by the government in favour of a voluntary action from retailers instead.

The campaign recommended that a 25p levy should be placed on disposable cups, with the money raised being used to improve recycling facilities across the country. However, rather than imposing the tax on takeaway drinks, the government is instead encouraging customers to bring their own

C

CY

CMY

K

Mystery shopper shows retailers are on the ball More than 91% of National Lottery retailers correctly asked for customer ID as proof of age on their first mystery shopper visit in 2017, which is an increase of 2% on 2016 and 5% on 2015’s results.

Camelot carried out more than 11,000 mystery shopping visits last year as part of its commitment to preventing underage play of The National Lottery.

Ones to watch Our round-up of the latest must-stock products for the summer months

Remix it up Vimto has added a Watermelon, Strawberry and Peach flavour to its Remix range.

Available in cans and bottles, price-marked and plain, this looks set to satisfy shoppers’ thirst this summer.

Add some fizz

Hula-Hoop away KP has launched a larger format Hula Hoops 34g with an on-pack 2 for £1 promotion to increase

impulse purchases in store. Stock up today for those peckish customers looking for a snack and a bargain.

Landmark Wholesale has announced the launch of Frizzante, the latest addition to its award-winning Santa Loretta range.

Following on from the huge success of Santa Loretta Prosecco, Landmark launched Frizzante to offer wine lovers a ‘lightly sparkling’ alternative to the popular bubbly.

Sweet enough Sanpellegrino Sparkling Fruit Beverages has relaunched its premium adult soft drinks with 40% less sugar than before. After the introduction of the Soft Drinks Industry Levy, this is an ideal low-sugar option.

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Ones to watch Dairyfree tea PG Tips has added two new products to its range – The Tasty Decaf and Perfect with Dairy-Free teabags which have been specially blended to be used with dairy alternatives.

These look set to be a hit with dairy-free customers so keep an eye out in depot for them.

TAKE A Walk DOWN MEMORY LANE

Get a pizza this

Walkers has announced six limited-edition flavours for their 70th anniversary. Flavours include Coronation Chicken, Roast Lamb and Mint, Cheese Fondue, Chicken Tikka Masala, BBQ Rib and Sweet Chilli. Available as single and multipacks.

Chicago Town has added Loaded Pepperoni to its Takeaway Large Classic Crust range.

Retailing at £3.49, the new pizza’s packed with pepperoni and mozzarella on a classic thin crust.

Bags more opportunity Mondelez is increasing the size of its bestselling range of £1 price-marked chocolate bags. The £1 PMP range now weighs in at 95g per bag, giving customers even better value options and you a great opportunity to grow your sales.

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Anchors away Sailor Jerry Spiced Rum has launched a redesigned bottle honouring tattoo legend Norman “Sailor Jerry” Collins for real stand-out appeal.

Pack a punch

Boost reports that sugar-free energy drink sales are up by 22%, and as a result has added a sugar-free variant. Punch Power is supported by a range of POS tools, including shelf-wobblers.

Lighter Bud AB InBev has launched a 300ml bottle for its Bud Light variant. A firm favourite for 18–25 year olds, the bottle features the same design and branding as the original can format and is ideal for the summer.

REFRESH YOUR PROFITS WITH THE FASTEST GROWING SPORTS DRINK*

Chews fruity gum A new ‘candy-like experience’ is up for grabs with the launch of three brand-new Starburst chewing gum products. Starburst Fruity Mixies, Starburst Strawberry Cubes and Starburst Red Berry Sticks offer a sugar-free treat which bridges the gap between gum and candy.

Everything’s LOOKING rosé

Blossom Hill is launching a drier, crisper style of rosé to its portfolio, a wine that is showing strong signs of growth.

The new Pale Rosé is the perfectly refreshing treat for your customers as we head into summer.

STOCK UP NOW! *IRI Marketplace Data Symbols & Independents 52 weeks unit and value sales to 31st Dec 2017

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Strapline

BUY HEINEKEN FOR * A CHANCE TO WIN ®

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*SKU: 6 x 4 x 440ml PMP T&C’s: GB residents aged 18+ who are members of Landmark. Open 14/05/18 – 03/06/18. To enter the draw to win a Renault Kangoo Formula Edition Ml19 Energy 1.5 Dci 90, purchase a case of Heineken 6 x 4 x 440ml PMP from a participating Landmark depot using your membership card. Retain proof of purchase. Max 1 entry per day. Winner must hold valid driving licence. Full terms at https://www.heineken.com/gb/Terms-of-Use-and-Privacy

Summer trends

Summer is on its way, bringing with it the perfect opportunity to maximise your alcohol sales ➼ issue 47 2018

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Summer trends

L

ast summer, it was reported that rising temperatures boosted demand for alcohol by 6.8%.

During the summer months, people are far more likely to stock up on alcohol than at any other time of the year as barbecues and outdoor events become more frequent, and impromptu get-togethers mean impulse buys which is great for you and your bottom line.

Gin-spirational growth

You may be (or may not, as the case may be) surprised to learn that the biggest jump in alcohol sales last summer was in fact gin, something that Nielsen attributed to the timing of Father’s Day. Sales rose 35% on the same period a year earlier. Gin sales in the UK have doubled in value in the last six years, reaching £1.2 billion in the past year according to a new market report by the Wine and Spirit Trade Association. Customers bought more than 47 million bottles in the 12 months to September 2017, up from 40 million bottles during the same previous period.

This is the equivalent of a whopping 1.32 billion G&Ts. Gin has grown more than any other spirit sold in the UK so keep your shelves stocked up with popular gin brands such as Gordon’s and Bombay Sapphire. Don’t forget to have a range of tonics placed nearby to encourage upselling, plus fresh lemons and limes to remind customers who may not have thought about buying one to complement their drink.

Sun’s out, beers out

We all know that summer is the ideal time for beer sales. Retailers report sales spikes when the sun shines as customers rush to their closest convenience store to stock up.

Research also shows bottles are more popular than cans during summer months and consumers are more likely to buy beer if it’s chilled, so be prepared for a rush when the sun makes an appearance. It’s essential that your chiller is spotlessly clean and constantly topped up to encourage sales. Don’t forget to shout about your range of chilled beers by advertising inside and outside your store.

20%

more cider and gin were sold in summer 2017 than during the previous summer Get to know your customers

According to Nielsen, beer shoppers come into store more frequently so look at what sells well and make those products a key focus alongside the bestsellers, such as Heineken and Budweiser. To be sure you’re stocking the bestselling products, always refer to the 2018 Lifestyle Express Planogram which you’ll have received earlier this year. To stay on top of the newest products, our ‘Ones to Watch’ pages are a great source of information.

It also pays to keep on top of trends and the way your customers are shopping. AB

InBev says its Bud Light bottles are popular among 18–25 year olds, as many of them are more health conscious and opt for a lower-calorie option. It holds a repeat purchase rate of 29% which the company claims is nearly double what is expected of a new brand. It also says 43% of UK beer drinkers only drink bottled beer, as opposed to cans.

Spirit beers is a fast-growing sub-category so dedicate a small section of your chiller to products such as Heineken’s Desperados range. Add a few key lines to your range to cater to every taste and point your customers in the direction of fresh limes ➥

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Summer trends

nicky kaur, drinks express anchor wines, aldridge

“M

y biggest sellers during the summer are always the lighter, more refreshing drinks such as ciders, lagers and alcopops. There is a noticeable increase in demand for bottled beers and ciders during the summer months, compared to sales of cans.

Fruit-flavoured ciders have been really popular for the past few years and sales of white and rosé wines always soar in the summer months. As a result, I always expand my lines to reflect increased demand. Don’t forget to chill them though, it’s essential that they're ready to drink,

to complement the drinks. Remember to identify your bestsellers and stock them at eye level for those shoppers on a grab-and-go mission. Simple, clear layouts mean shoppers will find what they’re after quickly and easily.

Britons downed

£158m

more alcohol in May, June and July 2017 compared to the same months in 2016

Craft beer boom

Craft beers continue to have strong appeal with UK shoppers. Last year, data revealed that craft beer accounted for £782m of beer sales and that customers are willing to pay more for craft beer – £4.55 versus £3.16 for a standard lager.

For shoppers who are keen to support local businesses, why not check out if you have a local brewery and look at stocking their beers. If you do, remember to let your customers know that you stock local beers, both inside and outside your store.

Cross-sell

Consider cross-merchandising by creating a special display of beers, soft drinks, snacks and barbecue essentials so customers can easily find all they need for their upcoming occasion. Help the forgetful customers who may not have planned to stock up on beer when shopping for fresh meat or snacks for their upcoming barbecues. It’s a good idea to create a separate section that draws attention to your special offers, as customers are largely driven by value when it comes to their alcohol choices.

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ideal for impulse purchases or customers on their way to a BBQ or a party.

Consider expanding your range to try new lines and if you introduce new stock, always make it prominent in store. I’ve discovered that an eye-catching stand always leads to a rise in sales.

I always put new and popular products on multi-buy promotions which consistently gets great results. By offering three or four products at a set price, I increase my sales and my customers are happy, knowing that they have a bargain that they couldn’t get anywhere else.”

5.5%

Pink plonk

And it’s not just gin and beer that fare well during the summer months. During the heatwave of last summer, sales of rosé wine saw an increase of 58% during the warmest weeks. Ideal for picnics or barbecues, rosé is a refreshing tonic for customers wanting to bask in the summer sun. Wine experts have also put the soar in sales down to a new craze of frozen rosé or ‘frosé’ – a slushy ice cocktail made with rosé, lemon juice and sugar. In the lead up to barbecue season, why not stock up on the ingredients for this popular new cocktail? You could even encourage customers who may not have heard of the trend by placing the ingredients next to each other or pointing customers in the right direction with signage.

Sales of cider rose year-on-year to £1bn UK households spend more on beer between May and July

9%

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Keep your eye

on the ball

Get ready for kick off this June as the nation prepares to tune in for the FIFA World Cup

U

K retailers are set to increase their sales by billions this summer when Russia plays host to the FIFA World Cup. With nearly two-thirds of the country preparing to watch at least some of the tournament, this is an unmissable, highly lucrative opportunity to really boost your sales.

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Big night in

Back in 2014, more than 15m UK viewers tuned in from the comfort of their own homes to watch England’s opening World Cup match against Italy, with similar figures expected this summer. Get ready for a sales increase from the shoppers wanting to stock up on ‘Big Night In’ products and remember to keep an eye on stock levels at all times to

avoid disappointed customers.

Stock up on chilled beers, wines and ciders as well as soft drinks for the designated drivers and under-18 fans.

Sharing bags of snacks such as Doritos and accompanying dips are likely to be big sellers, and easy-to-cook foods such as frozen pizzas and garlic bread are also likely to shift quickly.

World Cup

Create in-store theatre leading up to the tournament and use any POS to really draw customers’ attention. Use the opportunity to upsell and encourage shoppers purchasing pizzas to also think about chilled beers or chocolate confectionery.

Think about meal deals; offer a frozen pizza paired with a bottle of wine and a sharing bag of Doritos with accompanying dip for £10, for example.

Thinking outside the pitch

Barbecues are likely to be even more popular than usual this summer if the weather is on our side, with people hosting them for their family and friends before the game starts. Stock up on fresh meats and sides such as bread buns and potatoes and think about additional products such as plastic cups and disposable tablecloths.

Don’t forget the children who will want to get involved just as much as the grown-ups. Keep them entertained by stocking outdoor toys such as footballs and water pistols which will prompt impulse buys and boost your sales.

The match

According to Chris Leek, Buying Groups Account Controller at AB InBev, sport presents the perfect occasion for in-home beer consumption. “While watching football is a social event already, this will only be amplified during the World Cup,” Chris said. “This year’s tournament will present opportunities for retailers to capitalise on beer’s strength: football. Beer reaches more consumers during the World Cup than at other times of the year; the eight-week period around the tournament sees a spike in beer’s penetration equivalent to the population of Birmingham.”

So, with figures like that, it’s essential that convenience retailers can compete with the supermarkets. It makes sense to stock up on large packs which will be in demand in the lead up to the

tournament, and think about special offers.

Once the tournament has started, shoppers tend to shop in smaller top-up amounts, which is when convenience retailers really have the chance to shine. This is where mid-sized packs of eight to 12 come into their own, as they are best suited for customers watching the match at home.

Bud Light is the biggest driver for standard lager growth in the UK, whereas Stella Artois is the best-selling premium lager mid-pack size for impulse buys.

“Shoppers are also willing to spend more on beer during this occasion than other events, such as dinner parties and movie nights. Having said that, there is an opportunity to increase spend during this occasion, with mid-sized packs presenting the ideal ➥

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World Cup

opportunity to do so in convenience stores,” Chris explains. Research has discovered that 81% of people are likely to purchase beer in preparation for watching a sporting event on TV as opposed to just 52% for an average movie night or 62% for a dinner party. The average spend per occasion on beer for watching a sporting event on TV is £26.31 in comparison to £22 for a movie night and £25.91 for a dinner party.

“Watching sports tends to be a sociable event, lasting for longer than just the duration of the game,” Chris continued.

“Our research suggests that the way people consume beer during a sporting event is determined by when it is on TV. Weekend matches in particular are longer, more social and heavier on alcohol; it will be important for a convenience retailer to be stocked up on not only small packs of four or six, but also mid-sized packs of eight to twelve at key points during the World Cup. “The World Cup’s size and duration means that mid-sized packs are the bestselling options. While the traditional four pack is still very important, it sees its share of sales decline during the World Cup, with the gap being filled with mid-sized packs,” Chris concluded.

If in doubt about what to stock and in what quantity, start with the 2018 Lifestyle Express Planogram which will ensure you have all the bestselling brands.

Promotion fever

Retailers will be quids in this summer thanks to the latest Landmark Wholesale promotion. Through sales figures and industry data, Landmark has identified the bestselling products for a night in watching the big game and has negotiated some truly excellent promotional deals on every single one. And, as an added bonus, Lifestyle Express retailers can earn Cashback vouchers if they buy all 12 products, which have proven track records when it comes to impressive sales and customer satisfaction.

The promotion, which runs from 4–23 June exclusively in Landmark member depots, is an opportunity for retailers to access some of the biggest brands at the smallest prices.

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“Create in-store displays leading up to the tournament and use POS to really draw customers’ attention.

Upsell other products and think about offering meal deals”

Key dates for your diary…

Saudi Arabia

14 June 4 pm

mexico

17 June 4 pm

TUNISIA

18 June 7 pm

panama

24 June 1 pm

BELGIUM

28 June 7 pm

vs. russia vs. germany vs. england vs. england vs. england

FINAL 15 july - 4 pm The Match promotion runs in depot from 4–23 June

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Summer sales

We’re all going on a

summer holiday

T

he air-con is on full, you’ve become emotionally attached to your handheld fan having long abandoned your fleeced uniform in favour of t-shirts and you’re spending as much time as possible in the chiller aisle. That’s right, summer is on its way.

Well, that might be wishful thinking.

As we all know, summers in the UK can often be somewhat disappointing, but as t officially starts on Thursday 21 June, it’s important to make sure you’re prepared if the sun makes an appearance.

Scream for ice cream

Ice cream sales soared by a huge 24% in summer 2017 thanks to a heatwave that caused Brits everywhere to flock straight for the frozen food aisle. Ice cream sales generate more than £1bn for the UK economy, with ice cream remaining the most affordable treat for most families.

Hot customers want to grab and go, so make your ice cream section visible with signposting or, if possible, pop an ice cream

top tip

freezer near the Make a list of front door so upcoming key shoppers can find it dates and quickly. Plan ahead events, such as for busy periods important World such as lunchtimes Cup games, and after school, Wimbledon and keep an eye on and the August weather forecasts. If bank holiday a heatwave is on its to tie in special way, keep on top of offers or your stock levels BBQ-related and make sure your promotions. freezers are spotless and tidy. Advertise on the outside of your store that you stock ice creams to help entice warm passers by.

Grill your sales

Brits love a barbecue at summertime, so much so that the UK has been listed as Europe’s leading barbecue nation, hosting more than 130m of them annually. The average number of barbecues held per family has risen from about 2.5 ten years ➥

top ten most popular flavours in the UK* n Vanilla n Chocolate n Strawberry n Mint choc chip n Choc chip cookie dough n Rocky road n Cookies and cream n Butterscotch n Coconut n Raspberry ripple

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*According to The Ice Cream Alliance

The weather is getting hotter and so here’s our guide to how to make sure your sales do too

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Summer sales

ago to more than nine now, so stock up on the essentials to make sure you’re in a prime position to boost your sales.

If you can, stocking fresh meat is a must when it comes to preparing for barbecue season; beef burgers, sausages and chicken legs are all national favourites, so be sure to have a selection in your chillers. Bread buns are also important, along with the bits and bobs that may well have been forgotten on your shoppers’ lists such as napkins, plastic cups, plastic plates and cocktail sticks.

Consider cross-merchandising by creating a special display of beers, soft drinks, snacks and barbecue essentials so customers can easily find all they need for their event.

Signpost your offers and keep a list of upcoming key dates and events, such as World Cup games, Wimbledon and the August bank holiday to tie in special offers or barbecue-related promotions.

top tip

top tip

Hot customers want to grab and go, so make your ice cream section visible with signposting or if possible, pop an ice cream freezer near the front door so shoppers can find it quickly.

Use the 2018 Lifestyle Express Planogram as, by following these plans, you’ll know you’re stocking the bestselling products your customers want and need this summer and beyond.

Soft drink success

Driven by the need to keep cool and hydrated, soft drinks sales rocket during the summer months. You’re also likely see an increase in your soft drinks sales during this time as a result of the Soft Drinks Industry Levy, so keep a constant eye on stock levels and make a note of your top sellers so you can be prepared for next year. Make sure you refer to the 2018 Lifestyle Express Planogram to ensure you’re stocking the bestselling products.

Shoppers are likely to get frustrated if they can’t find their desired product quickly, so don’t clutter your chillers with too many options and make sure you’re stocked up with firm favourites. Shoppers will expect to see the well-known brands, but keep up to date with the latest popular product releases. Take a peek at our Ones to Watch pages to help you keep on top of the latest must-haves for your chiller.

Holiday essentials

Picture the scene: you’ve locked up the house ready to go on the summer holiday you’ve been looking forward

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to for ages. You finally get the whole family in the car – seatbelts on, neatly packed suitcases in the boot and three hours to go until check-in at the airport. It’s then that you suddenly remember – you forgot to pack the toothpaste.

Your store will be a lifeline to hundreds of families across the UK in this exact situation. Even more so if you’re close to a beach, an airport or a motorway.

It’s virtually impossible to go on holiday and successfully remember absolutely everything you need, so dedicate a section of your store to summer essentials to take advantage of the opportunity.

Don’t forget the daily essentials too, such as shampoo, conditioner and toothpaste as these things can easily be forgotten or overlooked. Batteries, sun cream and medicines will also be in demand and

customers rely on their local store to have these available. If your store is by the beach or in a tourist spot, be extra savvy by stocking a selection of umbrellas for the holidaymakers that didn’t bank on rain.

For customers not buying last minute but just visiting your store as part of their daily routine, this is a great chance to cross-sell.

While they’re buying their groceries, remind them using POS to purchase their holiday essentials in advance. Additional products they might not have thought of are freezer bags and Tupperware boxes – ideal for customers wanting to clear the fridge before they go on holiday.

Remember to try and be fairly competitive with your pricing, especially if you have nearby competition, as large stores such as Boots and major supermarkets will have huge summer sections so your customers may well go elsewhere if they feel they can get a better deal.

But first thing’s first, it’s time to remember where you put the fan...

In ot – 8 p r 1 de Ap 20 23 ay M 12

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‘We’ve worked in retail for years but longed TO Have our own STORE and make it what we want’ Husband and wife team Venkat and Sumi now have two stores and are looking to secure the hat-trick with a third. So, what’s their secret?

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Store profile

Fact file Location: Shirley, Solihull Trading times: Monday–Sunday, 6am–10pm

Nearest Two supermarkets competition: 5 minutes away

Features:

ATM, chilled products, newspapers, cigarettes, National Lottery, Payzone

Staff: 2

V

enkat and his wife Sumi are building something of a Lifestyle Express empire.

“We’re so pleased with it,” said Venkat, proudly looking around his brand-new Lifestyle Express store on Colebrook Road in Shirley, Solihull. “It’s been incredibly hard work but it’s exactly what we hoped it would be. We couldn’t be happier.”

Their new store opened its doors for business last December, and it’s already

top tip It’s important to look after your customers – open the door, greet them with a smile, and help them around store.

right at home at the heart of a leafy neighbourhood complete with a school and nearby offices. Despite the fact that their new store is less than six months old, Venkat and Sumi are already planning their next venture – a third store.

“We’ve dreamt about this for a long, long time. We’ve both worked in retail for years but we always knew we wanted to own our own business one day,” said Sumi. “We longed for the freedom of owning our own store and we knew we had the vision to make it exactly what we want. So, three years ago we bought our first store nearby. We were lucky actually as it was made easy for us; our first store was already Lifestyle Express and very little needed changing, so we just nurtured it while we started planning our second store.”

“It’s been really interesting going from one store to two,” said Venkat. “We felt it was really important that we had an active involvement in both stores, so Sumi spends most of her time at this store whereas I spread my time between both stores to make sure everything is running smoothly. It’s doubled my work load, but I’ve really enjoyed the challenge. I even do the paper round every day, so it’s a good job I like to be busy!” ➥

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Store profile

Opportunity knocks

The store was originally a newsagent before Venkat and Sumi purchased it. Although “It’s the small the previous business was successful, the things that couple immediately spotted the potential count to for something more so they added an off-licence, chilled and frozen food, shoppers. If I food-to-go and household products. spot an elderly “The average weekly turnover for the customer newsagent was £4,500, but we’ve already increased it to more than £7,000 in the struggling with short time we’ve been open. I’m hoping to bags, I’ll always get that figure to £10,000 by the end of the carry their year. A large reason for the increase is extending our trading times and our range shopping to of alcohol. It took a little while to get off the their car for ground, simply because people didn’t know it was here. I do a lot of leaflet drops around them, or even to the area and I know that shoppers help me their house if by spreading the word too.” they live a walk “Shoppers love the new layout,” Sumi away” added. “We’ve got the new grey fascia and it looks so smart; we receive compliments on the store every day. Our other store is still blue and green but we’re definitely thinking of upgrading it one day.

“When we were making plans for our second store, we briefly contemplated other symbol groups but Lifestyle Express are not only very friendly but they also give us freedom to run our store exactly how we want to without interference. Other symbol groups tell you how to do things and it doesn’t really feel like you’re running your own business. With Lifestyle Express, we have ➥

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Store profile

top tip Make sure to keep on top of your stock levels and keep note of what products are selling well.

access to so much support but we’re given enough rope to really run the store in the way we want to. It’s the best of both worlds.”

It’s the little things

For Sumi, the most important thing is looking after your customers: “Whether it’s just by opening the front door and greeting them with a friendly smile or helping them around store by carrying their goods for them while they shop, it’s really important to be there for your customers,” she said.

“Some of our customers are less able and mobile than others. It’s the small things

that count to shoppers. If I spot an elderly customer struggling with their bags, I’ll always make sure to carry their shopping to their car for them or even to their house if they live within walking distance!

“Having two stores really helps too, because if a customer requests a product that I know we’re likely to have in stock in our other store, I’ll call through to Venkat and he’ll bring it straight over while the customer waits. It’s small things like that that I know our customers really appreciate. Going the extra mile makes all the difference.”

“We’ve got the new grey fascia and it looks so smart; we receive compliments on the store Big plans every day” Sumi and Venkat know there is always something new to try, and

take the time to find out their customers’ opinions on what would go down well before taking the plunge: “We’ve got a hot drinks

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➥

Store profile

top tip To grow and develop your offering, always look out for and find out your customers’ opinions on new products and innovations.

machine on order, which we think will be a big hit with our customers because there’s nowhere around here that offers them,” Sumi added. “We get a lot of custom around lunch time from the school and nearby offices so we’ve spoken to those customers and they’ve expressed a lot of interest in it.

I’ve also spoken to some of my morning customers about the prospect of adding freshly baked croissants, muffins and other hot breakfast goodies. We’ve also got other plans, such as adding fresh fruit and vegetables and specially packaged fruit trays and selling flowers in the summer.

“It’s all about the future. How we can build, grow and develop our offering to make our customers happy. We’re constantly on the look-out for new ideas to try and we just want to get bigger and better.

The future is bright, as they say!”

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Sumi and Venkat’s bestseller basket

Store Profile

The road to success When Catriona struggled to pull in the shoppers after two major supermarkets opened nearby, she turned to Lifestyle Express for help and hasn’t looked back since

S

tore manager Catriona McQueen looks out at the pouring rain from the warmth of her Lifestyle Express store on the A9 in Dornoch, Scotland. “Well, it doesn’t feel like summer, does it?” she laughs dryly.

Cup of steaming coffee in hand, Catriona’s ready to tackle Monday’s tasks after enjoying a relaxing weekend off. As the manager of her parents’ business, she oversees the running of not only the Lifestyle Express store but also the adjoining restaurant, garage and filling station. “My parents bought the business 15 years ago. I worked for the local council at the time but eventually it just became too much for them so I came on board to help out – and I never left,” she explained.

It’s been a busy few months for Catriona. Not only did she reopen her independent store as a Lifestyle Express last November, but she

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also extended the store’s offering by adding several new features, including a hot drinks machine and baked goods. “My feet have barely touched the ground,” she said. “It’s been wonderful to watch all my plans and ideas unfold and we’re definitely reaping the rewards now.”

Prime position

Catriona knows she’s in a great position as her store is the only petrol station for more than 40 miles on the A9, the longest road in Scotland which runs from Falkirk to Scrabster Harbour in Thurso in the far north. “There’s now a rule that you can’t build on the A9, but ours was built before that rule came in, so we’re in a great position as we’re the last petrol station on the road until you get down to Inverness. It’s great because we obviously get a lot of

Store profile

Fact file

“Providing great customer service is the name of the game in this industry. Once you’ve managed to get the customers into your store, it’s important to look after them”

Location: Dornoch, Scotland

Trading times: Monday–Friday, 7am–8pm; Saturday, 8am–8pm; Sunday, 9am–8pm

Nearest Two competition:

supermarkets 15 minutes away

Features:

Hot drinks

machine, chilled

products,

newspapers and

magazines, cigarettes

Staff: 4

passing trade,” she explained.

“The caravanners are a huge source of revenue for us, especially during the summer months. Many holidaymakers will pass us on their way down south and call in to pick up some last-minute essentials on their way. Those travelling via caravan will often pop in for holiday groceries too, so we always make sure we’re stocked up on confectionery, crisps, and grocery items such as tins of beans, cereals and milk. It pays to know who your customers are and make sure you’re always stocked up on what they may be looking for.”

top tip Listen to customers.

They’ll let you know what they want and about ways you can improve the store.

Facing obstacles

It’s not all been plain sailing for Catriona. Her store faced trouble when a large Tesco and Asda both opened for business 15 minutes away. “They sold fuel cheaper than we could buy it, so it was a real challenge,” Catriona said.

Despite her store being in a prime position, Catriona found that many of her customers were heading to the new stores for cheaper fuel prices. “And once they were there, they would inevitably pick up their other bits and bobs such as groceries too,” she continued.

“It was tough, but I decided to ride the storm out and looked at how I could refresh the store to attract customers back. I couldn’t reduce my fuel prices so I had to look elsewhere for ideas. It was then that I got in touch with the Lifestyle Express team.

“They were absolutely fantastic. Derek helped us through the ➥

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ts * ee rer Sw tu .1 fac No nu a M

S IE IT N U T R O P P O T IF L P U EXCITING SUMMER STOCK UP NOW Leveraging th e World Cu p

Ne w me r su m va riat ion s

* IRI Marketplace, YTD to 3/12/17

Store profile

top tip Keep your ear to the ground to see what works in your local area.

There’s no point in doing something when there’s no one interested.

whole process; he drew up plans for the new store for us and found ingenious ways to maximise the layout of the store to help us get the most out of what is quite a small space. I really couldn’t have asked for more and the store looks stunning. We have the new grey fascia and we always get positive comments from shoppers telling us how smart and modern the store looks now. It’s made a huge impact on our footfall and our sales as a result.”

ADDING VALUE

“It was then that I got in touch with the Lifestyle Express team.

They were absolutely fantastic. I really couldn’t have asked for more and the store looks stunning”

But Catriona didn’t stop there. “I wanted to offer my customers something I knew they couldn’t get elsewhere so we installed a hot drinks machine as a trial. If I’m honest, I really wasn’t sure it’d be a hit. If anything, I was doubtful that it would, but I’m glad to say I was wrong!,” she laughed. “It’s been a huge success and gets used several times a day. It’s always great to see a risk pay off, and it certainly has.”

She wasn’t done yet, though. Determined to really get the customers swarming back to her store, Catriona decided to start offering a range of fresh bread, cakes and rolls supplied by a local baker. She knew this would perfectly complement the fresh sandwiches stocked in store that are made daily next door at her restaurant. “People who lived nearby expressed an interest in baked goods and so we trialled it and, like the hot drinks machine, it was really successful.”

The secret to her success

For Catriona, customer service is key. “Providing great customer service is the name of the game in this industry. Once you’ve managed to get customers into your store, it’s important to look after them. I learned quickly to always take on board what the customers want, so if I get a few requests for a particular item I ➥

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Store profile

top tip Find the niche.

Take a look around your local area and see what’s not on offer. Your customers will thank you for it!

always make sure I stock it as soon as possible, if I can,” she said.

“My staff are fantastic with our “It pays to customers. It does help that they’re all local so they know a lot of the people that come know who your in and greeting customers by name is always customers are a way to win customer loyalty. All our staff and make sure know the importance of a friendly smile and they pride themselves on being as you’re always helpful as possible.” stocked up on So, what does the future hold for Catriona what they’re and her team? “I’m really looking forward to sitting back and enjoying the store now looking for” the initial hard work is done. It’s been a busy few months to get the look and feel just right and I’m confident that the changes we’ve put in place will benefit the store for many years to come. I know the worst thing you can do is get complacent though, so I’ll continually keep an eye out for new ideas to try and ways I can improve the store by talking to Lifestyle Express and reading the trade press. Time doesn’t stand still in retail and there will always be exciting ways to grow and develop.”

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Catriona’s bestseller basket

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Retailer advice

Is time up for

energy drinks?

As campaigners call for a crackdown on the sale of energy drinks to under 16s, with the backing of UK supermarkets, where do you stand?

T

he sale of energy drinks to children aged 16 and under is a topic that’s been hitting the headlines for several years now and it shows no sign of stopping any time soon. As a 2014 report from the World Health Organization stated, “As energy drink sales are rarely regulated by age and there is a proven negative effect of caffeine on children, there is the potential for a significant public health problem in future” and it’s clear that the debate is far from over.

So are energy drinks really so bad? Well, the National Association of Schoolmasters Union of Women Teachers thinks so. They have blamed energy drink guzzling for poor

155%

increase in sales of energy drinks in the UK between 2006 and 2014 Over

600m litres of energy drinks consumed every year

behaviour in school and have called for some much-needed research in the area.

And it’s not just teachers objecting to energy drinks for under 16s. Last January, celebrity chef Jamie Oliver launched a campaign calling for a ban on sales of energy drinks to children. The campaign follows research suggesting that children are more susceptible than adults to the stimulant effects of caffeine. This is because they have lower body mass and are less likely to have built up a tolerance to the effects of caffeine.

As a direct result of this bad press, major UK supermarkets have stopped the sale of energy drinks to customers under 16.

Anyone who attempts to buy a soft drink ➥

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Retailer advice

16% of children

14% of young

drink an average of 4 litres of energy drinks per month

30% of adults, 68% of adolescents, and 18% of children

12% of adults regularly consume

4–5 energy drinks per week

reportedly consume energy drinks

5% of young people aged 11–15 drink energy drinks containing more than 150 mg of caffeine per litre will need to present ID that proves they are aged 16 plus. At the moment, this caffeine limit applies to 39 products.

Jog on

So how much caffeine is in energy drinks?

people aged 11–15 in England reportedly consume energy drinks 2–4 times per week

And it’s not just children that find energy drinks appealing. A staggering 80% of men aged 16–24 drink sports and energy drinks regularly.

So, what’s the difference between sports drinks and energy drinks, and is it ever OK for children to consume either?

Putting it simply, sports drinks contain no stimulants, just carbohydrates and salts which replace water and electrolytes lost through sweating after activity. Unlike energy drinks, they can be consumed before, during and after an activity for

daily

Energy drinks are packed with stimulants, usually sugar and caffeine, which are bad news for those aged 16 and under

Rockstar

160mg

Red Bull

optimum hydration. And as for being consumed by children, some reports claim that sports drinks might even be better than water for children because of their electrolytes and carbohydrates, but health experts suggest parents should limit their children’s consumption of sports drinks due to their sugar content and artificial colouring.

In contrast, energy drinks are packed with artificial stimulants, usually sugar and caffeine, which are both bad news for under 16s. Not only do they cause a temporary boost to energy levels followed by an energy crash a couple of hours later, but they also act as a diuretic, causing the kidneys to pull more water out of the bloodstream than the digestive system can consume from the drink, resulting in dehydration.

80mg

Boost

80mg

Monster

160mg

SO, What’s your POLICY ON ENERGY DRINKS? n If you have a ban on selling to under 16s, make sure you ID young-looking customers n Could you restrict sales during school hours or even to children in uniform?

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n Educate yourself on the difference between sports drinks and energy drinks so you are informed and can pass that information on to your customers.

n You don’t need to lose out on sales. Invest in a wide range of sports drinks and those energy drinks with a lower caffeine content and highlight those in your chiller.

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Landmark’s best-selling energy drink brand

core range Your guide to the bestselling brand and own-brand products Item

Size

Item

Size

Soft Drinks – Chilled

LSV Energy 250ml Boost 250ml LSV Energy (Can) 500ml New Boost 500ml LSV Glucose Cherry 380ml Buxton 750ml LSV Glucose Orange 380ml Capri Sun Orange 330ml LSV Isotonic Mixed Berry 500ml Carabao Green Apple 325ml LSV Isotonic Orange 500ml Carabao Original 325ml LSV Isotonic Tropical Berry (Blue) 500ml Cherry Coke 500ml LSV Sugar Free 250ml Cherry Coke 330ml Coca Cola 500ml Soft Drinks – Ambient Coca Cola 330ml Boost 1ltr Diet Coke 500ml Coca Cola 1.75ltr Diet Coke 330ml Diet Coke 1.75ltr Diet Pepsi 600ml Diet Pepsi 2ltr Dr Pepper 500ml Dr Pepper 2ltr Dr Pepper 330ml Fanta Orange 2ltr Fanta Fruit Twist 500ml Highland Spring Sparkling 1.5ltr Fanta Orange 500ml Highland Spring Still 1.5ltr Fanta Orange 330ml Irn Bru 2ltr Fruit Shoot NAS Blackcurrant & Apple 275ml Lucozade Energy Orange 1ltr Fruit Shoot NAS Orange 275ml Lucozade Energy Original 1ltr Glaceau Smartwater 600ml Pepsi 2ltr Highland Spring Still 500ml Pepsi Max 2ltr Irn Bru 500ml Red Bull 4pk Lucozade Orange 380ml Ribena Blackcurrant 600ml Lucozade Original 380ml Robinsons NAS Blackcurrant & Apple 1ltr Lucozade Sport Orange 500ml Robinsons NAS Orange 1ltr Lucozade Sport Raspberry 500ml Rubicon Mango 1ltr Lucozade Zero Orange 380ml Schweppes Lemonade 2ltr Lucozade Zero Pink Lemonade 380ml Vimto Cordial 725ml Monster 500ml Vimto Fizzy 2ltr Monster Ripper 500ml Volvic 1.5ltr Monster Ultra 500ml Volvic Touch of Fruit Strawberry 1.5ltr Oasis Citrus Punch 500ml *Barrs Cola 2ltr Oasis Summer Fruits 500ml *Irn Bru Sugar Free 2ltr Pepsi 500ml Pepsi Max 600ml Soft Drinks – Lifestyle Range Pepsi Max 330ml Lifestyle Apple Juice 1ltr Pepsi Max Cherry 600ml Lifestyle Cranberry Juice 1ltr Red Bull 473ml Lifestyle Orange Juice 1ltr Red Bull 355ml Lifestyle Soda Water 1ltr Red Bull 250ml Lifestyle Tonic Water 1ltr Red Bull Sugar Free 250ml LSV Energy 1ltr Relentless 500ml Ribena Blackcurrant 500ml Biscuits Ribena Blackcurrant 288ml Cadbury Milk Chocolate Fingers 114g Ribena Strawberry 500ml Fox’s Chunkie Cookies Milk Chocolate 180g Ribena Very Berry 500ml Jacobs Cream Crackers 200g Rockstar Punched Guava 500ml Jammie Dodgers 150g Rockstar Xdurance Blueberry 500ml Maryland Choc Chip Cookies 150g Sprite 500ml MCV Dark Chocolate Digestives 300g New Sunspring Still Water 500ml MCV Digestives 300g Vimto Fizzy 500ml MCV Ginger Nuts 250g Vimto Still 500ml MCV Hobnobs 300g Volvic 500ml MCV Jaffa Cakes 150g Volvic Sportscap 1ltr MCV Milk Chocolate Digestives 300g Volvic Touch of Fruit Lemon & Lime 500ml MCV Milk Chocolate Hobnobs 300g Volvic Touch of Fruit Strawberry 500ml MCV Rich Tea 200g *Barrs Cola 500ml Nestle Kit Kat 5pk *Barrs Cola 330ml Oreo Vanilla Roll 154g *Barrs Cream Soda 500ml Tunnocks Teacakes 6pk *Barrs Limeade 500ml *Tunnocks Caramel Wafer 4pk *Highland Spring Still 750ml *Irn Bru 330ml Crisps & Snacks *Irn Bru Sugar Free 500ml Butterkist Toffee Popcorn Sharing *Irn Bru Sugar Free 330ml Cheetos Twisted Flamin Hot Sharing New *Irn Bru Xtra 500ml Cheetos Twisted Flamin Hot Std New *Irn Bru Xtra 330ml Doritos Chilli Heatwave Sharing *Macb Peach 500ml Doritos Cool Original Sharing *Macb Strawberry & Kiwi 500ml Doritos Tangy Cheese Sharing *Rockstar Punched Zero 500ml Frazzles Bacon Std

Soft Drinks – Lifestyle & LSV Range Lifestyle Apple Juice Lifestyle Orange Juice

One of the Must Stock Own Brand Range

200ml 200ml

New

Hula Hoops BBQ KP Dry Roasted Nuts KP Salted Nuts Max Paprika

New to Core Range for 2018/2019 *Scotland only

Sharing 80g 90g Std

Item

Size

McCoys Cheddar & Onion Std McCoys Flamegrilled Steak Sharing New McCoys Flamegrilled Steak Std McCoys Salt & Vinegar Std McVities Mini Cheddars Std New Monster Munch Beef Std Monster Munch Pickled Onion Std Nick Naks Nice ’n’ Spicy Sharing New Pringles Original 40g Pringles Original 190g New Pringles Sour Cream & Onion 40g Pringles Sour Cream & Onion 190g Pringles Texas BBQ 190g Quavers Sharing Quavers Std Sensations Thai Sweet Chilli Sharing New Skips Std Space Raiders Beef Std Squares Cheese & Onion Std Squares Salt & Vinegar Std Squares Salt & Vinegar Sharing New Transform-a-Snack BBQ Std Transform-a-Snack Cheese & Onion Std Walkers Cheese & Onion Sharing Walkers Cheese & Onion Std Walkers Classic Variety 6pk Walkers Prawn Cocktail Std Walkers Ready Salted Std Walkers Ready Salted Sharing Walkers Salt & Vinegar Std New Walkers Smoky Bacon Std Walkers Snaps Tomato Std Wotsits Std *Golden Wonder Cheese & Onion Std New *Golden Wonder Salt & Vinegar Std New *Golden Wonder Spicy Bikers Std *Golden Wonder Spring Onion Std New *Space Raiders Pickled Onion Std *Walkers Pickled Onion Std New *Walkers Tomato Ketchup Std

Sweet Snacks Belvita Honey & Nut 50g Eat Natural Almond & Apricot 50g Kellogg’s Nutri-grain Strawberry 37g Kellogg’s Rice Krispies Squares Mallow 28g Kellogg’s Rice Krispies Squares Totally Chocolately 36g KP Milk Chocolate Dips 32g Nutella B-Ready 22g Nutella & Go 48g

New

Confectionery – Gifting Celebrations Carton Ferrero Rocher T16 Milk Tray Box Quality Street Carton Roses Carton

Confectionery – sharing

New New

New

Aero Mint Bassetts Jelly Babies Cadbury Eclairs Cadbury Giant Buttons CDM Dairy Milk CDM Fruit & Nut CDM Oreo Galaxy Galaxy Caramel Galaxy Minstrels Haribo Starmix Haribo Supermix Haribo Tangfastics Lindor M&M’s Peanut Maltesers

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Large Bar Large Bag Large Bag Pouch Large Bar Large Bar Large Bar Large Bar Large Bar Pouch Large Bag Large Bag Large Bag 200g Pouch Pouch

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➥

SAME BO LD TASTE, FR ES H NE W LO OK !

AVA ILAB LE MAY 2018

© Sailor Jerry Limited RESPECT HIS LEGACY. DRINK SAILOR JERRY RESPONSIBLY.

Core Range

Item

Size

Confectionery – sharing cont . . .

Maoam Pinballs Maynards Wine Gums Nestlé Milky Bar Revels Skittles

Large Bag Large Bag Large Bar Pouch Pouch

Confectionery – chocolate Aero Mint Boost Bounty Cadbury Freddo Cadbury Fudge CDM Caramel CDM Dairy Milk Crunchie Double Decker Ferrero Rocher Flake Fry’s Turkish Delight Galaxy Galaxy Caramel Galaxy Minstrels Galaxy Ripple Kinder Bueno Kinder Bueno White Kinder Snack Bar Kinder Surprise Kit Kat 4 Finger Kit Kat Chunky M&M’s Peanut Maltesers Maltesers Teasers Mars Mars Milkyway Stars Munchies Nestlé Milky Bar Picnic Rolo Smarties Snickers Snickers Starbar Toffee Crisp Twirl Twix Twix Wispa Yorkie

Std Std Std Std Std Std Std Std Std T3 Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Duo Std Std Std Std Std Std Std Duo Std Std Std Std Xtra Std Std Std

Confectionery – Sugar Maynards Wine Gums Rowntrees Fruit Pastilles Skittles Starburst

Std Std Std Std

Confectionery – Mints & Medicated Halls Soothers Blackcurrant Lockets Honey & Lemon Polo Tic Tac Mint Tic Tac Orange & Lime Trebor Extra Strong Mints Trebor Softmints Peppermint Trebor Softmints Spearmint

Std Std Std Std Std Std Std Std

Confectionery – Chewing Gum Airwaves Blackmint Airwaves Cherry Menthol Airwaves Menthol Eucalyptus Extra Cool Breeze Extra Ice Peppermint Extra Peppermint Extra Spearmint Extra Strawberry Extra White Extra White Bubblemint

One of the Must Stock Own Brand Range

10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s

New

Item Grocery – Breakfast Cereals

Size

Item

Size

Grocery – Canned Veg, Meat & Fish –

Alpen 375g Lifestyle Range Lifestyle Baked Beans 410g Kellogg’s Coco Pops 295g Lifestyle Chopped Tomatoes 400g Kellogg’s Cornflakes 500g Lifestyle Garden Peas 300g Kellogg’s Crunchy Nut Cornflakes 375g Lifestyle Plum Tomatoes 400g Kellogg’s Frosties 375g Lifestyle Sliced Carrots 300g Kellogg’s Fruit ‘n’ Fibre 375g Lifestyle Tuna Chunks in Brine 170g Kellogg’s Rice Krispies 340g New Kellogg’s Special K Red Berries 360g Kellogg’s Variety Pack 8’s Grocery – Soup Batchelors Cup a Soup Chicken 4pk Nestle Multi Cheerios 375g Batchelors Cup a Soup Golden Vegetable 4pk Nestle Shredded Wheat 16’s Heinz Chicken Soup 400g Nestle Shreddies 500g Heinz Oxtail Soup 400g Quaker Oats 500g Heinz Tomato Soup 400g Quaker Oats So Simple Original 12’s Heinz Vegetable Soup 400g Weetabix 24’s New *Baxters Chicken Broth 415g Weetos 350g *Baxters Scotch Broth 415g *Heinz Lentil 400g Grocery – Hot Beverages Cadbury Drinking Chocolate 250g Coffee Mate 200g GRocery – Sauces & Condiments Amoy Dark Soy Sauce 150ml Douwe Egberts Pure Gold 95g New Batchelors Pasta ‘N’ Sauce Cheese & Broccoli 122g Horlicks 200g Batchelors Super Noodles BBQ Beef 100g Kenco Smooth (Jar) 100g Batchelors Super Noodles Chicken 100g Nescafe 3 in 1 5pk Baxters Sliced Beetroot 340g Nescafe Azera 60g New Bisto Chicken Gravy Granules 170g Nescafe Cappuccino 8’s New Nescafe Cappuccino Unsweetened 8’s Bisto Gravy Granules 170g Nescafe De-Caff 100g Branston Original Pickle 360g Nescafe Gold Blend 100g Chicken Tonight Spanish Chicken 500g Nescafe Original 100g Colman’s Bramley Apple Sauce 250ml Nescafe Original 50g Colman’s Cheddar Cheese Sauce Mix 40g Nesquik Strawberry 300g Colman’s Chilli Con Carne Sachet New Colman’s Classic Mint Sauce 250ml PG Tips 80’s Colman’s English Mustard 100g PG Tips 40’s Colman’s Parsley Sauce Mix 20g Silverspoon Granulated Sugar 1kg Colman’s Sausage Casserole Mix 40g Tetley De-Caff 40’s Crisp n Dry Vegetable Oil 1ltr Tetley Tea bags 80’s New Dolmio Creamy Lasagne 500g Tetley Tea bags 40’s Dolmio Creamy Tomato Pasta Bake 500g Yorkshire Tea 80’s Dolmio Original Bolognese Sauce 500g *Nambarrie 80’s Haywards Piccalilli 400g *Scottish Blend 80’s Haywards Pickled Onions 270g Heinz Salad Cream 235g Grocery – hot beverages – Heinz Tomato Ketchup 460g Lifestyle range Lifestyle Rich Roast Instant Coffee 100g Hellmann’s Mayonnaise Light 400g New Hellmann’s Real Mayonnaise Squeezy 430ml New HP BBQ Sauce 465g Grocery – hot beverages – New HP Sauce 450g Lifestyle value range Lifestyle Value Sugar 500g Knorr Chicken Stock Cubes 8’s Lea & Perrins Worcestershire Sauce 150ml Napolina Extra Virgin Olive Oil 250ml Grocery – Canned Veg, Meat & Fish Batchelors Bigga Marrowfat Peas 300g Old El Paso Fajitas Dinner Kit Kit Batchelors Mushy Peas 300g Oxo Cubes - Beef 12’s Batchelors New Potatoes 540g Paxo Sage & Onion Stuffing 85g New Fray Bentos Meatballs in Tomato Sauce 410g Pot Noodle Beef & Tomato 90g Pot Noodle Chicken & Mushroom 90g Fray Bentos Steak & Kidney Pie 475g Pot Noodle Curry 90g Green Giant Naturally Sweet NAS Sweetcorn 340g Sacla Green Basil Pesto 190g Green Giant Original Niblets Sweetcorn 198g Sarsons Malt Vinegar 250ml Heinz Baked Beans 415g Sharwood’s Korma Sauce 420g Heinz Baked Beans with Sausages 415g Sharwood’s Tikka Masala Sauce 420g Heinz Macaroni Cheese 400g Tilda Basmati Rice 500g Heinz Ravioli 400g New Uncle Ben’s Boil In Bag Long Grain Rice 500g Heinz Spaghetti 400g Uncle Ben’s Express Basmati Rice 250g Heinz Spaghetti Bolognese 400g Uncle Ben’s Express Egg Fried Rice 250g Heinz Spaghetti Hoops 400g New Uncle Ben’s Express Golden Vegetable 250g Hunger Breaks All Day Breakfast 395g New Uncle Ben’s Medium Curry 500g John West Mackerel Fillets in Sunflower Oil 125g Uncle Ben’s Medium Chilli Sauce 500g John West Mackerel Fillets in Tomato Sauce 125g Uncle Ben’s Original Sweet & Sour Sauce 500g John West Sardines in Rich Tomato Sauce 120g Napolina Chopped Tomatoes 400g Princes 8 Hot Dogs 400g Grocery – Sauces & Condiments – Lifestyle Range Princes Corned Beef 340g Lifestyle Ground Black Pepper 25g Princes Ham 200g New Lifestyle Salt 750g Princes Mild Chicken Curry 392g Princes Red Salmon 213g Lifestyle Spaghetti 500g Lifestyle Pasta Twists 500g Princes Stewed Steak 400g Lifestyle Sunflower Oil 1ltr Princes Tuna Chunks in Brine 160g Lifestyle Vegetable Oil 1ltr Princes Tuna Chunks in Sunflower Oil 160g Smash Original 176g Spam Chopped Pork & Ham 200g

New to Core Range for 2018/2019 *Scotland only

issue 47 2018

retailer

55

➥

Core Range

Item

Size 400g 400g 141g 410g 415g 415g 432g 410g 340g 340g 135g 125g 250ml 125g 1.25kg 1.25kg 2pk 400g 454g 340g 500g 227g

New

Grocery – Baby Aptamil First Milk Cow & Gate First Milk Cow & Gate First Milk Cow & Gate Follow On Milk Cow & Gate Sunday Roast Chicken Stage 1 Cow & Gate Rice Pudding Stage 1 Cow & Gate Spaghetti Bolognese Ella’s Kitchen Strawberries & Apples Farley’s Original Rusks Huggies Pure Baby Wipes J&J Baby Lotion J&J Baby Oil J&J Baby Powder J&J Baby Shampoo Pampers Baby Dry Size 3 Pampers Baby Dry Size 4 Pampers Baby Dry Size 5 Pampers Baby Dry Size 6 Sudocrem

900g 200ml 900g 200ml 125g 125g 200g 120g 150g 56’s 200ml 200ml 100g 200ml 22’s 20’s 16’s 17’s 60g

Grocery – Baby – Lifestyle range Grocery – Baby – LIFESTYLE RANGE Lifestyle Cotton Buds Lifestyle Nappies Size 5

100’s 12’s

PET CARE – DOG Bakers Complete Beef & Veg Bakers Complete Chicken & Veg Cesar Turkey & Lamb Pedigree Dentastix Pedigree Jumbone Pedigree Original Pedigree Schmackos Beef Pedigree Chicken Winalot Chicken in Jelly Winalot Chicken in Jelly

1.35kg 1.35kg 150g 3’s 2’s 400g 10’s 385g 1.2kg 400g

1.2kg

One of the Must Stock Own Brand Range

5ltr 60g 12pk 12pk 12pk 340g 85g 85g 390g 100g 340g 12pk 12pk

New

10’s 16’s 16’s 150ml 150ml 15g 100ml 80ml single 6’s 16’s 150ml 6’s 4’s 16’s 10’s 12’s 100ml 16’s 7’s 24’s 12’s 16’s 16’s 15ml

Item

Size

New

Lifestyle Value Kitchen Towel Lifestyle Value Toilet Tissue White

4 Roll 4 Roll

Non Food – Laundry Ariel Liquid Ariel Liquitabs 3 in 1 Bold 2 in 1 Lavender & Camomile Bold Liquitabs 2 in 1 Comfort Fabric Conditioner Original Blue Comfort Fabric Conditioner Pure Daz Go Pods Daz Auto Regular Daz Liquid Lenor Spring Awakening Fabric Conditioner Persil Capsules Non Bio Persil Small & Mighty Liquid Non Bio Surf Liquid Herbal Extract Surf Liquid Tropical Surf Tropical

20 Wash 12’s 10 Wash 12’s 750ml 750ml 12’s 10 Wash 1ltr 550ml 12 Wash 15 Wash 16 Wash 560ml 10 Wash

New

New

Non Food – Household

Airwick Aerosol Lavender 240ml Bloo Acticlean Original Twin Cif Lemon 500ml Dettol Antiseptic Liquid 500ml Dettol Surface Trigger 500ml Domestos Original Bleach 750ml PErsonal care & medicines – lifestyle range Duck Liquid Fresh 750ml Lifestyle Aspirin Tub 16’s Fairy Wash Up Lemon 433ml Lifestyle Paracetamol Blister Pack 16’s Fairy Wash Up Original 433ml Lifestyle Ibuprofen Blister Pack 16’s Finish All in 1 13’s Lifestyle Paracetamol Tub 16’s Flash Wipes Lemon 40’s Flash All Purpose Liquid Lemon 500ml Flash Bathroom Spray 500ml PErsonal care & medicines – toiletries Flash Spray with Bleach 500ml Balsam Shampoo Raspberry 400ml Mr Muscle Lemon Kitchen 750ml Carex Handwash Original 250ml Mr Muscle Oven Cleaner 300ml Colgate Toothbrush Twister Single Mr Muscle Sink & Plug Unblocker 1ltr Colgate Toothpaste UCP 100ml Mr Muscle Window 750ml Dove Cream Bar 100g Mr Sheen Original 300ml Gillette Blue II Fixed Disposable Razors 5’s Shake ‘n’ Vac Citrus Blossom 500g Gillette Shave Gel Sensitive 200ml

Head & Shoulders Shampoo Classic Clean 250ml Non Food – Household – Listerine Coolmint Mouthwash 250ml Lifestyle Range Lynx Bodyspray Africa 150ml Lifestyle Clingfilm 350mm 25m Lynx Showergel Africa 250ml Lifestyle Firelighters 14’s Radox Showergel Refresh 250ml Lifestyle Heavy Duty Refuse Sacks 10’s Silvikrin Hairspray Maximum 250ml Lifestyle Kitchen Foil 300mm 7.5m New Sure APA Cotton Dry 150ml Lifestyle Press ‘n’ Seal Sandwich Bags 50’s New Sure APD Invisible Ice for Men 150ml Lifestyle Soap Pads 10’s Lifestyle Swing Bin Liners Lifestyle Thick Bleach Lifestyle Wash Up Liquid Original

Always Ultra Long Plus Always Ultra Night Always Ultra Normal Always Ultra Normal Plus Bodyform Ultra Normal with Wings Kotex Maxi Pad Nighttime Tampax Compak Regular Tampax Compak Super Tampax Compak Super Plus

12’s 10’s 16’s 14’s 14’s 10’s 20’s 20’s 20’s

Non Food – paper

PET CARE – cat Catsan Cat Litter Dreamies Chicken Felix Pouch Fish Selection Felix Pouch Mixed Favourites in Jelly Felix AGAIL Ocean Feast Go Cat Tuna, Herring & Veg Gourmet Perle Pouch Chicken Sheba Salmon Whiskas Chicken Whiskas Chicken Pouch Whiskas Complete Chicken Whiskas Fishermans Choice Whiskas Pouch Poultry

Alka Seltzer Original Anadin Extra Caplets Beechams All in One Tablets Benylin Chesty Coughs Original Benylin Tickly Coughs Original Bonjela Baby Teething Gel Calpol Sugar Free Calpol Sugar Free Six Plus Chapstick Classic Original Lip Balm Durex Extra Safe Condoms Gaviscon Double Action Mint Tablets Gaviscon Original Aniseed Liquid Imodium Anti-Diarrhoea Capsules Lemsip Max All in One Lemon Lemsip Max Capsules Nurofen Express Liquid Capsules Nurofen Tablets Nurofen Strawberry for Children Panadol Advance Tablets Piriteze Allergy Tablets Pro Plus Rennie Spearmint Strepsils Honey & Lemon Lozenges Sudafed Dual Relief Congestion & Sinus Capsules Sudafed Nasal Spray

PErsonal care & medicines – feminine hygiene

PET CARE – DOG – lifestyle value range Lifestyle Value Dog Food Beef

Size

PErsonal care & medicines – Non Food – paper – medicine lifestyle value range

Grocery – Homebake Ambrosia Devon Custard Ambrosia Rice Pudding Birds Trifle Carnation Evaporated Milk Del Monte Fruit Cocktail in Juice Del Monte Peach Slices in Juice Del Monte Sliced Pineapple in Juice Gales Lemon Curd Hartley’s Best Raspberry Seedless Jam Hartley’s Best Strawberry Jam Hartley’s Strawberry Jelly Block Hartley’s Ready to Eat Strawberry Jelly Jif Lemon Marmite Yeast Extract McDougalls Plain Flour McDougalls Self Raising Flour Mr Kipling Golden Syrup Sponge Pudding Nutella Robertson’s Golden Shred Marmalade Rowse Honey Pure & Natural Clear Squeezable Silverspoon Caster Sugar Sunpat Peanut Butter Crunchy

Item

Andrex Natural Andrex Quilts White Andrex Quilts White Andrex White Andrex White Fiesta Kitchen Towel Kleenex Balsam Pocket Tissues Kleenex Balsam Regular Kleenex for Men

4 Roll 4 Roll 2 Roll 4 Roll 2 Roll Single 9’s 80’s 100’s

Non Food – paper – lifestyle range Lifestyle Kitchen Roll White Lifestyle Softest Toilet Tissue White Lifestyle Softest Toilet Tissue White

New to Core Range for 2018/2019 *Scotland only

2 Roll 4 Roll 2 Roll

20’s 750ml 500ml

Non Food – Household – Lifestyle value Range Lifestyle Value Dishcloths

5’s

chilled & frozen – chilled Cathedral City Mature Cheddar Cheestrings Original Singles Copella English Apple Dairylea Dunkers Jumbo Tubes Elmlea Double Flora Original Fridge Raiders Roast Kraft Philadelphia Lurpak Mattessons Crumbed Ham Mattessons Wafer Thin Ham Muller Corner Strawberry Muller Light Strawberry Peperami Original Richmond Skinless Sausage Richmond Thick Sausage Rustlers Chicken Sandwich Rustlers Quarter Pounder Tropicana Original

issue 47 2018

200g 21g 330ml 47g 284ml 500g 60g 200g 250g 120g 100g 150g 175g 25g 213g 454g 150g 190g 850ml

retailer

➥ 57

Core Range

Item

Size

chilled & frozen – chilled cont . . .

Tropicana Original Tropicana Smooth Tropicana Smooth Utterly Butterly Walls 8 Rashers Smoked Back Bacon Walls 8 Rashers Unsmoked Back Bacon Walls Chicken & Bacon Slice Walls Chicken & Mushroom Slice Walls Chicken Tikka Slice Walls Sausage Roll Wyke Farm Ivy’s Farmhouse Butter Block Yazoo Banana Yazoo Chocolate Yazoo Strawberry

No.3 KS No.3 SK

58

retailer issue 47 2018

20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s

20’s 20’s

Amber Leaf 2 in 1 Tobacco Crush Proof Box Amber Leaf Amber Leaf Gold Leaf Golden Virginia Old Holborn Yellow Sterling RYO

Size

Magners Original Can Old Mout Kiwi & Lime Rekorderlig Strawberry & Lime Rekorderlig Wild Berries Scrumpy Jack Stella Cidre Strongbow Strongbow Pint Can Strongbow Strongbow Cloudy Apple Strongbow Dark Fruits

4pk 500ml 500ml 500ml 4pk 568ml 4pk 4pk 2ltr 4pk 4pk

New

30g 30g 50g 30g 30g 30g 30g

New

Amber Strong Black Storm Eridge Vale White Storm White Storm White Storm

4pk 500ml 2ltr 2ltr 1ltr 500ml

Wine – White Barefoot Pinot Grigio 75cl Beer

New

New

tobacco – cigarettes B&H Blue KS B&H Blue SK B&H Gold KS B&H Silver KS Carlton SK Chesterfield Menthol SK Chesterfield Red KS Chesterfield Red SK JPS Blue KS JPS Players Crushball KS JPS Windsor Blue Real Blue SK Lambert & Butler KS Lambert & Butler Blue KS Marlboro Gold KS Mayfair KS

New

Item

Cider – amber strong, eridge vale, white & black storm (OWN BRAND) Tobacco

200g 200g 1ltr 1ltr

pack pack carton pack pack pack pack pack pack pack pack pack sgl pack pack pack pack pack pack pack pack pack pack pack pack carton pack pack pack pack pack pack pack pack pack pack tub tub pack pack

20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s

Cigarettes – No3 (Own Brand) Range

chilled & frozen – FROZEN Aunt Bessie’s 12 Yorkshire Puddings Aunt Bessie’s Homestyle Roast Potatoes Ben & Jerry’s Cookie Dough Birds Eye 4 Chicken Burgers Birds Eye Chicken Curry Birds Eye 12 Chicken Dippers Birds Eye Chicken Dinner Birds Eye 10 Cod Fish Fingers Birds Eye Garden Peas 860g Birds Eye Stir Your Senses Tagliatelle Birds Eye Beef Lasagne Birds Eye Harry Ramsden Cod & Chips Dinner Birds Eye Chicken Pie Birds Eye 4 Original Burgers Birds Eye 2 Crispy Chicken Birds Eye Harry Ramsden 2 Cod in Batter Birds Eye 2 Cod in Breadcrumbs Birds Eye Steam Fresh Sunshine Mixed Veg Birds Eye 10 Potato Waffles Cadbury Dairy Milk Buttons Cones Chicago Town 2 Deep Dish Pepperoni Pizzas Chicago Town 2 Four Cheese Pizza Chicago Town Takeaway Pepperoni Plus Dr Oetker Ristorante Pizza Quattro Fromage Dr Oetker Ristorante Pizza Speciale Haagen-Daaz Strawberry Cheesecake Jus-Rol Puff Pastry Sheet Kershaws Big Breakfast McCain Home Chips McCain Original Oven Chips McCain Micro Chips McCain 4 Jacket Potatoes Rowntrees Fruit Pastilles Lollies Viennetta Vanilla Wall’s Magnum Classic Wall’s Magnum White Wall’s Carte D’Or Strawberry Wall’s Soft Scoop Vanilla Young’s Admiral Pie Young’s 4 Cod Fish Cakes

Size

Players KS Players SK Rothmans KS Sovereign KS Sovereign SK Sterling KS Sterling SK Sterling Dual KS

330ml 850ml 330ml 500g 260g 260g 180g 180g 180g 140g 200g 475ml 475ml 75ml

chilled & frozen – lifestyle range Lifestyle Mature Cheddar White or Coloured Lifestyle Mild Cheddar White or Coloured Lifestyle UHT Semi Skimmed Milk Lifestyle UHT Whole Milk

Item

New New

Becks 6pk Black Tower Rivaner 75cl Brooklyn Lager 355ml Blossom Hill White 75cl Bud Light Can 4pk Brancott Estate Sauvignon Blanc 75cl Budweiser Bottle 6pk Casillero Del Diablo Sauvignon Blanc 75cl Budweiser Can 4pk Echo Falls Chardonnay 75cl Carling Can 4pk Echo Falls Fruit Fusion Peach & Mango 75cl Carling Pint Can 4pk Echo Falls Fruit Fusion Strawberry & Lime 75cl Carlsberg Can 4pk Echo Falls Fruit Fusion Summer Berries 75cl New Carlsberg Export Bottle 4pk Echo Falls Pinot Grigio 75cl Carlsberg Export Can 4pk Echo Falls White 75cl Carlsberg Special Brew Can 4pk Hardys VR Chardonnay 75cl Cobra 660ml Hardys VR Pinot Grigio 75cl Cobra Can 4pk Isla Negra Sauvignon Blanc 75cl Coors Light Can 4pk Jacobs Creek Chardonnay 75cl Corona Bottle 4pk Jacobs Creek Pinot Grigio 75cl Crabbies Alcoholic Ginger Beer 500ml Jacobs Creek Semillon Chardonnay 75cl Desperados 3pk Lindemans Bin 65 Chardonnay 75cl Desperados 650ml Mud House Sauvignon Blanc 75cl Fosters Can 4pk Turner Road Chardonnay Pinot Grigio 75cl Fosters Pint Can 4pk Wolf Blass Yellow Label Chardonnay 75cl Guinness Draught Can 4pk

Heineken 650ml Wine – white – Vintners Collection Heineken Can 4pk (Own Brand) Range Holsten Pils Can 4pk Vintners Collection Australian Chardonnay 75cl John Smiths Extra Smooth Can 4pk Vintners Collection Australian Pinot Grigio 75cl Kronenbourg 1664 Can 4pk Vintners Collection Californian Chardonnay 75cl Newcastle Brown Ale 550ml Vintners Collection Chilean Sauvignon Blanc 75cl Old Speckled Hen 500ml Vintners Collection Italian Pinot Grigio 75cl Peroni Bottle 620ml Peroni Bottle 4pk Wine – white – Premium Own Brand Red Stripe Can 4pk The Shallows New Zealand Sauvignon Blanc 75cl San Miguel Bottle 660ml San Miguel Bottle 4pk Wine – Red San Miguel Can 4pk 19 Crimes Red Blend 75cl Sharps Doom Bar 500ml Barefoot Merlot 75cl Skol 8pk Blossom Hill Red 75cl Stella Artois Bottle 660ml Campo Viejo Rioja Reserva 75cl Stella Artois Bottle 6pk Campo Viejo Tempranillo 75cl Stella Artois Can 4pk Casillero Del Diablo Cabernet Sauvignon 75cl Stella Artois Pint Can 4pk Echo Falls Red 75cl Tyskie Can 4pk Hardys VR Merlot 75cl *McEwans Export Can 4pk Hardys VR Shiraz 75cl *Miller Genuine Draft Bottle 4pk Isla Negra Cabernet Sauvignon 75cl *Tennent’s Can 4pk Isla Negra Merlot 75cl *Tennent’s Can 8pk Jacobs Creek Grenache Shiraz 75cl *Tennent’s Pint Can 4pk Jacobs Creek Shiraz Cabernet 75cl *Tennent’s Special Ale Can 4pk Lindemans Bin 50 Shiraz 75cl

Cider New New

New

Bulmers Red Berries & Lime Crumpton Oaks Frosty Jacks Henry Westons Vintage K Cider Koppaberg Mixed Fruit Koppaberg Strawberry & Lime Magners Original

568ml 2ltr 2ltr 500ml 4pk 500ml 500ml 568ml

Lindemans Shiraz Cabernet Sauvignon Trivento Malbec Turner Road Cabernet Sauvignon Merlot Wolf Blass Yellow Label Cabernet Sauvignon Wolf Blass Yellow Label Shiraz Yellow Tail Shiraz

New New

New

New

New

New

75cl 75cl 75cl 75cl 75cl 75cl

Wine – Vintners Collection (Own Brand) Range Vintners Collection Australian Shiraz

One of the Must Stock Own Brand Range

New

75cl

New to Core Range for 2018/2019 *Scotland only

➥

THE UK’S NUMBER 1 ENERGY DRINK 1 BRAND LUCOZADE ENERGY SELLS 10 BOTTLES PER SECOND2

STOCK UP NOW

EXT IRI MarketPlace GB, 52 w/e 28.01.18 - Litres Sold 2EXT IRI MarketPlace GB, 52 w/e 19/11/2017. **Recommended Retail Price LUCOZADE, LUCOZADE ENERGY and the Arc Device are registered trademarks of Lucozade Ribena Suntory Ltd

1

Core Range

Item

Size

Vintners Collection Californian Merlot Vintners Collection Chilean Cabernet Sauvignon

Bellarini 75cl 75cl

Wine – Red – Premium Own Brand Don Fabian Spanish Rioja

75cl

Wine – Rose Barefoot White Zinfandel Blossom Hill White Zinfandel Echo Falls Rosé Echo Falls White Zinfandel Gallo White Grenache Gallo White Zinfandel

75cl 75cl 75cl 75cl 75cl 75cl

Wine – rose – Vintners Collection (Own Brand) Range Vintners Collection Californian White Zinfandel

75cl

Wine – Sparkling Asti Martini Jacobs Creek Sparkling White Pinot Noir

75cl 75cl

Wine – sparkling – Premium Own Brand Prosecco Santa Loretta

75cl

Wine – Fortified Wine Cockburns Fine Ruby Port Croft Original Harveys Bristol Cream Martini Bianco Martini Extra Dry QC Cream QC Medium Stones Ginger Wine Taylors Select Port

75cl 75cl 75cl 75cl 75cl 70cl 70cl 70cl 75cl

Wine – Sparkling Perry Lambrini Lambrini Lambrini Cherry

Item

Size

Wine – Bellarini (Own Brand) Range

Wine – Vintners Collection (Own Brand) Range cont . . .

1.5ltr 75cl 1.5ltr

1.5ltr

Spirits & ARTDs – Spirits

Item *Tamnavulin Single Malt *Whyte & Mackay *Whyte & Mackay *Whyte & Mackay

Size 70cl 70cl 35cl 20cl

New Absolut Vodka 70cl Bacardi 70cl Spirits & ARTDs – Prince Consort Bacardi 35cl (Own Brand) Range Baileys 70cl Prince Consort Brandy 70cl Bell’s Whisky 70cl Prince Consort Brandy 35cl Bell’s Whisky 35cl Prince Consort Gin 70cl New Bombay Sapphire 70cl Prince Consort Vodka 70cl Captain Morgan 70cl Prince Consort Vodka 35cl Captain Morgan Spiced 70cl Prince Consort Whisky 70cl New Captain Morgan Spiced 35cl Prince Consort Whisky 35cl Chivas Regal 70cl Courvoisier 70cl ARTDs Disaronno 50cl Gordon’s Gin & Tonic 250ml Glenfiddich 70cl Gordon’s Gin & Slimline Tonic 250ml Glen’s Vodka 70cl Jack Daniel’s & Cola 330ml Glen’s Vodka 35cl Morgans Spiced & Cola 250ml Gordon’s Gin 70cl Smirnoff & Cola 250ml Gordon’s Gin 35cl Smirnoff & Cranberry 250ml Jack Daniel’s 70cl Smirnoff Ice 70cl Jack Daniel’s 35cl WKD Blue 70cl Jagermeister 70cl WKD Blue 4pk Jameson 70cl New WKD Passion Fruit 70cl Malibu 70cl Russian Standard 70cl Light Spirits (Own Brand) Range Smirnoff 70cl V*dgrad 1ltr Smirnoff 35cl V*dgrad 70cl Southern Comfort 70cl The Famous Grouse 70cl The Famous Grouse 35cl Three Barrels Brandy 70cl *Drambuie 70cl *Famous Grouse 20cl *Glayva 70cl *Highland Park 70cl New *Highland Park 35cl *Isle of Jura 70cl One of the Must Stock Own Brand Range *Martell 70cl New New to Core Range for 2018/2019 *OVD Rum 70cl *Scotland only *OVD Rum 35cl This listing is believed correct at time of printing. E&OE.

coming next issue…

Raring to go

How a Swansea store transformed itself and its fortunes

Thirsty work

Back to school

Plan ahead and stock up now

60

retailer issue 47 2018

New

Boost your bottled water sales this summer

Sizzle this summer

Make the most of BBQ season

Plus

the latest industry news and must-stock products, helpful hints and top retail tips

White Chocolate

White & Milk Chocolate For Illustrative Purposes Only.

Brand new products to the MILKYBAR range 73% of independent retailers said they would stock a brand new product from Milkybar which had 30% reduced sugar and a strong launch campaign.**

Reach

PEOPLE ® Reg. Trademark of Société des Produits Nestlé S.A.

* 30% less sugar than similar chocolate products

£7m media

ON TV May - Oct

**Research carried out by Bolt Learning gathered from 150 retailers through telephone interviews in February 2018

the

Lowdown

the sun Here comes

As the temperatures rise, so too should your sales. From chilled beers to burgers for your barbecue, it pays to be a step ahead to make your sales hot this summer

73%

74% burgers are most in demand

51%

sausages

32%

65% bread rolls

When shopping for a BBQ…

followed by chicken

Over bank holidays, food for BBQs, soft drinks and alcohol are the

62%

top sellers

in convenience stores

and beer

61% salad

£10 per person

so make sure you have what they’re looking to spend their money on issue 47 2018

44%

of shoppers report that their food and drink shopping habits change during the summer months

The average spend goes up in summer to just over

62 lifestyle retailer

of shoppers would choose to have a BBQ over a summer bank holiday

For more information. . .

. . . on him!’s research, please contact info@him.uk.com

BRING SOME SPARKLE TO THE GAME

• The FIFA World Cup is the biggest global sporting event, with 3.2bn people watching across the world.* • Coca-Cola has held a long-standing relationship with the tournament since 1978, and cola sales grew by +9.1% during the 2014 tournament.** • Make sure you are stocked up on all key packs in the lead up to and during the tournament. * SOURCE: 2014 FWC Brazil TV Audience Report 14.12.15 ** SOURCE: Nielsen Total Grocery 4 we 14.07.14 © 2018 The Coca-Cola Company. All rights reserved.