Yearly Marketing Booklet | 2023

WE MADE IT THROUGH 2022

and hello 2023!

2022 was quite a roller coaster year in the real estate industry. We started the year with mortgage rates in the 3% range, rose to the 7% range in the summer, and ended the year in the 5% range. In all my years in real estate, I have not seen such rapid rate changes in such a short amount of time. Though we saw drastic changes last year, I am optimistic that we have peeked with the fast “ups,” and am hopeful that we will see a slight decline and leveling out as we move forward through this year.

I’m always being asked, “how’s the market”? My answer for 2023 is not much different from previous years. I anticipate the 2023 market to follow local trends for home prices and all markets to continue to have very low inventory. The $350,000-$550,000 market is considered a first-time home buyer market and continues to be difficult to enter. First-time buyers typically do not have real estate equity built up, and therefore need more savings or must adjust their mortgage package by either putting less money down or purchasing at a lower price point. Interestingly, in 2022, we also saw the sellers in this market offering great incentives to buyers with buy downs on the mortgage rates for up to 2 years. The buy down allows a buyer to refinance when rates decrease in the future.

In the last 18 months as home equity has significantly increased, seasoned homeowners are either purchasing a second home or are taking advantage of “cashing out,” and renovating their current home. It is exciting for me to see which route my past clients and friends are taking. All price ranges are still receiving multiple offers, and most buyers are either paying cash or are not worried about the increase in interest rates…

TESTIMONIALS

HIGHLY RECOMMEND

“ I truly enjoy working with Annette. She is very knowledgeable about the industry. Her professionalism with this experience was what I needed. I highly recommend Annette and will continue to use her for my real estate transactions.”



EXPERIENCED & UNDERSTANDING

“ Annette went to a lot of extra effort to understand us as buyers, our situation and needs. She not only provided advice but also acted as counsel for our thoughts. Annette made buying a house very understandable for us and helped us navigate potential pitfalls. We were particularly impressed by her proactivity and experience. It gave us confidence throughout a stressful process.”

WENT ABOVE AND BEYOND

“ Annette Ross is one of a kind. On a 1 to 5 scale, we give her 100.”

thank you for your support

SMYRNA

VININGS

NORTHSIDE

BUCKHEAD

CHASTAIN PARK BROOKHAVEN BRIARCLIFF HEIGHTS NORTH BUCKHEAD

PEACHTREE HILLS

UNDERWOOD HILLS

GROVE PARK

WEST END

NORTH DRUID HILLS

PIEDMONT HEIGHTS

MORNINGSIDE

MIDTOWN

DRUID HILLS

NORTH DECATUR DECATUR AVONDALE ESTATES SCOTTDALE

OLD FOURTH WARD KIRKWOOD

BELVEDERE PARK OAKHURST

LAKEWOOD HEIGHTS GRESHAM PARK

A SOPHISTICATED CUSTOM HOME IN THE DESIRABLE

8

List price: $2,950,000

Sold for: $3,110,900

Under Contract in 4 days 13980

SCAN TO VIEW VIRTUAL TOUR

Sold for: $801,575

AVONDALE ESTATES 3205 WYNN DRIVE

Sold for: $775,000

TOWNES AT CHASTAIN 4327 PARKSIDE PLACE

AVONDALE ESTATES 415 RAMMEL OAKS DRIVE

AVONDALE ESTATES, GA 30002

Sold for: $650,000

Under Contract in 1 day

HOME IN THE HISTORIC AVONDALE ESTATES

5 BD | 4 FB

List price: $1,085,000

Sold for: $1,210,000

Under Contract in 4 days

SCAN TO VIEW VIRTUAL TOUR

3162 WYNN DRIVE

AVONDALE ESTATES, GA 30002

Sold for: $580,000

TOWNSEND OF DECATUR

308 COALTER WAY

Sold for: $660,000

Sold for: $610,000

MIDWAY WOODS

2570 CREEKWOOD TERRACE

Sold for: $476,645

PARKWOOD IN DECATUR

308 W PARKWOOD ROAD

SCOTTDALE

3547 DIPLOMAT ALLY

AND WELCOME 2023

Thank you

Another question I am asked is, “Is my home worth more today than when I bought it, or even last year?” My answer, you bet it is! Of course, there has been a slowdown from what we experienced during the pandemic, (20% year over year increase in some markets,) I still do believe home prices will continue to rise. I anticipate 2023 prices will return to a more normal increase, which was always between 3-4% year over year.

If I didn’t believe that real estate is the most important aspect of growing wealth, then I wouldn’t be in this business. Owning real estate is not just supposed to be a money-making machine, it’s a place we call our own, it’s our roof over our heads, it’s where dreams can be made and come true, and its pride in home ownership. I believe if we can invest in ourselves with real estate, then we can help secure our future for our families and generations to come.

Thank you to my husband, Brad, family, friends, and my work family, Harry Norman, REALTORS® who support me and helped me achieve my best and most successful year to date. I’m excited to begin a new year and thank you in advance for continuing to be loyal to me and I look forward to advising new buyers and sellers as well in 2023.