10 Best SAAS Solution Providers to Watch 2021

Shagun Malhotra, Founder & CEO

EDITOR’S DESK

Inrecentyears,technologicaladvanceshavehelped numerouscompaniesandcustomerstomeetconstantly changingrequirements.SaaSaspartofthat advancementdemonstratestremendousgrowthacross variousindustries.Varioussurveysdisplaysimilargrowth, asperaBetterCloudsurvey,38%oforganizationsreported theywererunningalmostentirelyonSaaSoperations already!Bytheyear2023,theSaaSproductsmarketwillbe worth$60.36billionandgrowingataCAGRof9%,predicated byTechnavio.

Weasaleadingbusinessmagazinecompanyunderstandtherequirementofourreaderswhoare alwayseagertoknowaboutthelatestupdatesinandaroundtheindustry.Since,ourinception,we havebeenconsistentlyprovidingthelatestbusinessstorieswithfactualupdatesfromvariousbusiness leadersandtheircompanies.Incontinuationwithourpreviousefforts,weareheretopresentyouall ourlatestmagazineissue,“10BestSAASSolutionProviders

toWatch

2021.”

Thisissuefeaturestheleadersandtheircompanieswhohavequicklyaccustomedtothechangesin andaroundtheindustryandhavedealtwiththechallengeswithanutmostfearlessattitude.While uncoveringtheirjourney,wehavealsohighlightedtheuniqueofferingsofthecompaniesthathave proventobeagreatassistancefortheirconsumers.Thesatisfactorycustomerreviewsconfirmthat SaaSproductsaregraduallygainingtheirgroundandsoonbeafamiliarnameintheindustry.Untilthe dayarrivesweaimtohelpourreadersunderstandtheworkingandlimitsofSaaStechnology

WehopethismagazineissueanswersallyourquestionsregardingtheSaaSindustry.

EnjoyReading! Best,

DanielShelby ManagingEditor TheChief'sDigest

Editor-in-Chief : Christina Todd

Managing Editor : Daniel Shelby

Art Director-visualizers

Charles Richard

Sales & Marketing

Jonathan Henry

Business Development Executives

Racheal Williams

Jennifer Morris

Roman Parker

Relationship Manager

Joseph Edward

Advertising Business Head

George Hagen

Publisher

Calvin Lloyd

10. SkyStem

14. ClearSlide

16. Cloudwords

20. CodeObjects

22. Inriver

CONTENTS

26. Logisense

10BestSAASSolutionProviderstoWatch2021

MANAGEMENT

COMPANYINBRIEF COMPANYNAME

SkyStemdeliverspowerfulaccountreconciliationandfinancial closeapplicationsfortheenterprisethatareeasytoimplement andapleasuretouse.

Inriverstrivestowardshelpingthecustomersbydelivering accurate,relevantproductinformationacrosseverychannel andtouchpoint—quicklyandeasily

Inceptionin1998,Logisensehasevolvedintooneofthe leadingsubscriptionbillingandreal-timeusagerating solutionsproviders.

CodeObjects

Cloudwords

WithCodeObjects,carrierscantakefullcontroloverthe systemconfigurationanddeployahighlevelofefficiency throughouttheinsuranceprocess,resultinginlowercost, reducederrors,greatercustomerservice,andabetterbusiness.

Cloudwordsisalocalizationautomationplatformthat improvesthespeed,scalability,andsuccessofthe multilingualmarketingassetsthroughautomated workflowsandcollaboration-enhancingtools.

ClearSlidestrivetodeliverthemostintuitive,complete andopenSalesEngagementPlatformthatintegrates content,communicationsandactionableinsightsto improvebusinessresults.

Beameryisthetalentoperatingsystemthatenablesthe world'slargestcompaniestoattract,engageandretain talentataglobalscale.

ActivTrakhelpscompaniesunlockproductivitypotential.Its award-winningworkforceanalyticsandproductivity managementsoftwareprovidesexpertinsightsthatempower people,optimizeprocesses,andmaximizetechnology.

Avettaprovidesacloud-basedsupplychainriskmanagement andcommercialmarketplaceplatform.Itsglobalsolutionis uniquelydesignedtoconnecttheworld'sleadingorganizations withqualifiedsuppliers,drivingsustainablegrowth.

TheWorkBoardEnterpriseResultsManagementsolution helpsorganizationsalignOKRsandFASTgoals,automate businessreviewsandexecuteforgrowth.

SkyStem

ShagunMalhotra, Founder&CEO

Inriver JohanBoström Co-Founder, ChiefProductOfficer

Logisense

FlavioGomes Founder, ExecutiveChairman

AnilAnnadata CEO

MichaelMeinhardt CEO&Founder

Workboard

DeidrePaknad CEO&Co-Founder

ClearSlide

DustinGrosse CEO

Beamery

AbakarSaidov Co-Founder&CEO

ActivTrak RitaSelvaggi CEO

Avetta ArshadMatin President&CEO

Thejourneyofacompanydoesn’tbeginatthedate ofincorporation.Therealjourneybeginswhenan ideaisbrewinginsidetheheadofanentrepreneur whosefocusistobringthatideatolife.Tounderstandthe journeyofSkyStem,wemustfirstbeginwiththestoryof itsfounder.ShagunMalhotra,FounderandCEOof SkyStem,isaCPAandCIAbytrade,shestartedhercareer inthetravelandhospitalityindustry,andthroughher experienceinauditandinvestigativeaccounting,she ultimatelyfellinlovewiththeworldofaudit,controls,and theaccountingprocess.

AtroubledfinancialservicesgiantaskedShagunto spearheadtheyear-longremediationeffortduetobroken internalcontrolsaroundthemonth-endprocess,uponwhich shesuccessfullydeliveredacleanaudit.Fromthis experience,shesawfirst-handthemultitudeofproblems andrisksaccountantsfacewhenemployingmanual methodstoclosethebooksandcompletereconciliations.

SkyStem

Transforming the Close and Reconciliation Process

Shealsorealizedthatexistingplatformswithautomationin thisareawerenotsuitableforallcompaniesandwereoften pricedquitehigh.Thismeantthatautomationwasbeyond reachformanymid-sizedcompaniesthatcouldbenefit fromautomationduringtheclose,butlackedtheresources tomakealargesoftwareinvestmentandundergoamultimonthimplementation.

ThisexperiencemotivatedShaguntofoundSkyStem,a SaaSproviderthataimedtocreateanaffordablypriced solutiontohelpmid-sizedcompaniesautomatethemonthendcloseprocess.SkyStem'sflagshipsolution,ART,was broughttothemarketshortlyafter.

CustomerFirstApproach

Foundedin2009,SkyStemdeliversapowerfulmonth-end closeautomationplatform–ART–thatiseasytouseand fasttoimplement.ARThelpsaccountantsreduceupto40% ofreconciliationseverymonthandeliminateupto90%of administrativeactivitiesaroundthemonth-endclose process.Thisisaccomplishedbyautomatingvarious month-endactivitiessuchsystemreconciliations,digital workflowandsignatures,intelligentcalculationschedules, recurringchecklists,real-timedashboards,andready-made reports.Insomecases,ithashelpedcustomerssuccessfully shortenthetimetoclosethebooksbyupto50%.

SkyStemstrivestobringsoultosoftwarebyproviding intelligentandintuitivesolutionsthateliminateredundant work.Itprovidescustomerstheopportunitytofocuson moredynamicandfulfillingwork.Thecompany emphasizesthehumantouchsothatcustomersgetthebest ofbothworlds–cutting-edgetechnologypairedwith fanaticalcustomerservice.SkyStemworkstomakeits customers’liveseasier.“Thesatisfactionthatwegainfrom

Shagun Malhotra | Founder & CEO

atrulycontentcustomerispriceless.Thismeansbeing responsive,alert,andproactivewithourcustomers,” mentionsShagun.

Thecustomer-centricapproachhashelpedthecompany deliverabest-in-classproducttothemarket.ARTis affordable,easytouseandfasttoimplement.Itprovidesan efficientwaytoperformthemonth-endcloseandfocuses onthequalityaspectoftheworkwithuniquefeaturesthat setitapart.Thecompanyoffersthreepackagesthatallow ARTtobecustomizabletothecustomer'sneedsandbudget basedonthefeaturesthatwillbenefitthemthemost. Puttingthecustomeratthecoreoftheproducthasalways provenbeneficialtothecompany'ssuccess.

totakeongrowth-orientedrolesregardlessoftheindustry.“I aimtoputadentinthegenderimbalanceinthetechand financeindustryandhavecontinuallyadvocatedforminority womenintheworkplace.Asaminoritywomanmyself,I personallyunderstandthisissuebyseeingitthroughmyown experienceasanauditor,”saysShagun

DistinctiveintheIndustry

Thesuccessofacompanyishighlydependentupontheteam anditsleadership.Nosuccessfulbusinesscanbebuiltalone, andhavingagoodteamisasessentialasotherthings.The SkyStemteamissupportive,creative,andcustomercentric andhavehelpedmodelthecompanyintothesuccessful businessitistoday

Shagundoesn’tbelievethatthereareonlyafewmagic attributesorformulasthatleadstosuccess.Shedefines successashowhappythecustomersandstaffare.Shefeels fortunateenoughtodaytohaveemployeeswithhersincethe foundingofSkyStem.Shenotesit'simportanttohave passion,patience,andastrongcommitmenttocustomers.The companyisdistinctiveintheindustryinthatitofferswhiteglovecustomersupportservicefreeofcharge.Inaddition, theyalsoaimtohaveasignificantnumberofenhancements derivedfromtheexistingcustomerpool.Thishashelpedthe companytocreateastrongandloyalcustomerbase.

ADifferentKindofEntrepreneur

Generally,itismorechallengingforafemaleentrepreneur tobuildacompanyinamaledominatedindustry.Itis importanttostaythecourseevenwiththesechallenging situations.Shagun,whohasanunconventionalbackground, spentthefirstfewyearsofherchildhoodonaship,asher fatherwasacaptaininthemerchantnavy.Shagunshares, “Mymotherhomeschooledmeatseauntilwesettledin EgyptwhenIwasaboutsevenyearsold.Thatwasactually thefirsttimeIsteppedintoatraditionalclassroom.I finishedmyprimary,secondary,anduniversitystudiesin severaldifferentcountries,andupongraduation,Ifellinto theworldofaccounting.”

PriortofoundingSkyStem,SheworkedatFortune100 companiessuchasMarriottandFreddieMac.Herwork focusedprimarilyoninternalcontrolsandriskmitigationin bothinternationalanddomesticarenas.Thechallenging situationthroughoutherlifehasledhertobecomea differenttypeofentrepreneur.Shemakesaconsciouseffort toensurefemalepresenceisrepresentedthroughoutall departmentsatSkyStemandhasalwaysencouragedwomen

“Iamalsoverypersonallyvestedinencouragingfemale leadershipinmycommunity.Mypersonalinvolvementin manyaspectsofentrepreneurshipsuchasbeingamemberof aDepartmentofStatepanelforwomenentrepreneurshipand beingajudgefortheNewYorkCityBusinessplan competitionhasreallyhelpeddemonstratedmycommitment inthisarea.”

ContinuingtoInjectIntelligence

Predictinganythingnowisverydifficultespeciallywiththe recentchallengesofthepandemic.Automationaround variousaccountingprocessesisinevitableandtheneedto upgradeandinfuseautomationhasneverbeenhigher.The newremoteandhybridworkenvironmentwilldemandthis. Consideringthis,Shagunwantstocontinuetobuildandrefine thecurrentproducttomirrorwhatthecustomersneed.“As wecontinuetoacquirecustomers,wearealwaysamazedat andgratefulforhowmanygreatideasaredeliveredtousby ourcustomers.Continuingtoinjectintelligenceintoour solutionwillenableourcustomerstodomorewithless,and wewantthatvisiontobeaconstantfocalpoint,”concludes Shagun.

ART helps CFO and Controllers streamline the month-end close and eliminate up to 90% of manual activities while strengthening internal controls and corporate governance.

Salesandmarketingteamsareunderunprecedented pressuretogrowrevenueandincreaseoperational efficiency.Buyersnowhaveaccesstomore informationthaneverbefore,andsalesteamsmustbe preparedtounderstandbuyerneedsandrespondquickly. Best-in-classorganizationshavestartedtoaddressthese challenges.SanFranciscobasedClearslideaimsto transformthebusinessofselling.ItisaSalesEngagement &EnablementPlatformthatconnectsMarketingandSales bydeliveringdynamic,customer-centriccontent.Clearslide workswithcustomersworldwideatimprovingsalesrep productivity,salesleaderinsightandcontenteffectiveness.

ClearSlideisthesystemofengagementthatmakesevery customerinteractionsuccessful.Theystrivetodeliverthe mostintuitive,complete,andopenSalesEngagement& EnablementPlatformthatintegratescontent, communications,andactionableinsightstoimprove businessresults.

ClearSlide

The Sales Engagement Platform Leader

Sincethecompany'sfoundingin2009,theyhavelookedfor waystocreateamazingcustomerexperiences.With numeroustechnologypatentsandproductawards,theyare theSalesEngagementPlatformleaderinafast-growing industry.

TransformingSales

Thecompanystartedwithmakingenablementtoolsfor sellers,givingthemabetterwaytoinstantlyengagewith buyersthroughemail,onlinepresentations,andin-person meetings.Thentheyaddedrobustcontentmanagement capabilitiesformarketerstogettherightcontentintothe handsofSDRs,insideandfieldsellers,whereverthey work.SalesandMarketingLeadershavealwaysloved ClearSlide'sengagementanalyticstounderstandbetter what'sworkingandimproveproductivity.

Witheverynewrelease,ClearSlideprovidesthenextgenerationsalessystemformanagingopportunities,teams, andindividualrepsbasedonactualcustomerengagement data.TheirNewEngagementQuadrantdashboardsquickly identifydealsatrisk,coachingopportunitiesacrosssales stages,andactionable“next-step”insightstoimprove forecastingandbusinessresults.Theirrecommendedsales andmarketingcontentistailoredforeverycustomer interaction–fromprospecttoclose.

ClearSlidedeliverstherightcontentattherighttime–ina waythat'strackable,measurable,andactionable.Their cloudcontentlibraryisasinglesourceoftruthforsales content,marketingcollateral,tools,andcustomer-facing materialsthatsalesteamscandrawfromwhethertheyare preparingforthatbigmeeting,inthemiddleofameeting, writinganemail,orontheroad.Theirplatformallows MarketingandSalesEnablementteamstocreateand recommendmarketingcollateralbysalesstage,customer-

Patrick Nichols | Chief Executive Officer

facingrole,orindustry–withrecommendednext-step interactioncards.Robustgroup-basedpermissionscanbe setbyuser,team,orgroupsosalesrepsonlyseethecontent thatismeantforthem.Theyprovidedetailedslide-by-slide contentanalyticsonwhatcontentisbeingusedandhow customersrespondduringinteractions.

SalesEnablement+Engagement

ASalesEngagementPlatformisdefinedasanintegrated andeasy-to-useplatformthatenablesandguidesthe sharingofhigh-impactcontentwithcustomers,delivers actionableinsightsforwhattodonext,andintegratesand auto-logstoCRM.ClearSlideisrecognizedasapioneer

Outreach,andContentFeedback.Itprovidesnewfeaturesfor theentiresalesandmarketingprocess.Salesrepscantake advantageoftheirnewAI-poweredSpamCheckertogetan instantspamscoreonemailcontentandgetmoreemail opens.ItalsoprovidesSalesandOperationsManagerstheuse ofanewGmailplugintoshareandtrackindividual engagementwithtrainingcontentviaemail.ForMarketing& SalesEnablementteams,theirnewContentFeedbacksystem createsadialoguebetweencontentownersandsalestohelp fine-tunecontentstrategy.SalesEngineering& ImplementationTeamscanusethenewnotificationcenterin Gmailtoshareandtrackindividualengagementwith standardizedsupportcontent.

TheirnewGmailpluginwillalsoallowteamstoview completecustomerengagementandemailactivitydatain Gmail.ItwillalsoimprovecollaborationwithSocial Commentingbycreatingadialoguebetweencontentowners andsalestofine-tunecontentstrategy.Userswillshare feedbackfortheassetrightafterthemeeting–freshfrom customerinteraction.Theteamwillreceiveemail notificationsfortaggedcommentsandrepliesandseewho likedtheasset.ThiswillenabletheSalesteamtounderstand howcontentisresonatingwithpeers.

TheManBehindTheSuccess

PatrickNichols,ChiefExecutiveOfficer

andthemostcompleteSalesPlatformbyseveralanalyst firmsandindustryorganizations.Therearehundredsof salesenablementtoolsavailable–however,mostareonly abletoaccomplishasmallpartofthesellingprocess. ClearSlide,however,providesacompletesalesplatform.It increasessalesefficiencybyprovidingtoolsforContent Management,e-mailtracking,engagementanalyticsand guidedselling.TheyareintegratingEnablementand Engagementtoolstoprovidemoremeaningfulwaysto engagewithcustomersassellers.

ClearSlideWinter2020Release

TheWinter2020releaseisanewreleaseofClearSlide's SalesPlatform.ThisupdateprovidesData-CentredEmail,

PatrickNicholsservesasCorel'sCEO.Hejoinedthe companyin2009.BeforebecomingChiefExecutiveOfficer, PatrickheldtheroleofPresidentofWinZipandGeneral ManagerofCorel,Roxio,PinnacleandReviverSoft,leading thetransformationofCorel'sacquiredbrandsandsettingthe strategicdirectionofthecompany'sproductlines.Patrickhas playedakeyroleinCorel'ssuccess,servingonthe managementteamresponsiblefornearlytriplingthe company'soperatingincomeoverthelastthreeyears.

PriortojoiningCorel,PatrickservedasaGeneralManager withintheTrilogy/Versatafamilyofcompanieswherehewas responsiblefornewacquisitionsandbusinessownershipofa portfolioofVersatacompanies.Beforejoining Trilogy/Versata,Patrickworkedasaproductmanagerand technicalconsultantatMicrosoftandservedasaresearcher fortheDepartmentofDefenseandDepartmentofEnergy throughtheCornellEngineeringandTheoryCenter.Heholds aBSfromCornellUniversity

Our employees view managers more as mentors and coaches, rather than as people to report to or receive assignments from. Managers know the importance of creating an environment where people feel comfortable, appreciated, and supported, so they mold their roles around guidance and teaching in order to help team members grow and become better in their respective careers.

Michael Meinhardt | CEO & Founder

Companiesofallsizesareinthemidstofdigitally transformingeverythingtheydo,rangingfromthe productsandservicestheycreatetothego-tomarketmodelstheyemploy.Formarketingorganizations, thelandscapeisnodifferent.Whileautomationisinfull swingthroughoutmarketingorganizationstoday,timeconsuming,manualprocessesstillexistandcontributeto longleadtimes,errors,andinconsistencieswhenrollingout globalcampaignsandlocalizedcontent.

Inlightoftheabovementioned,wearepresenting Cloudwords,acompanythatspeedstimetomarketfor campaignsandcontentonaglobalscale.Byconnecting marketingsystemsandautomatingprojectworkflow,timeconsumingtasksareeliminatedandunprecedented visibilityintothelocalizationprocessisachieved.Whether youaretargeting5countriesor20,Cloudwordshelpsyou delivermorepersonalizedcontent,inmorelanguages,to morecustomersataspeed,qualityandscaleimpossibleto achievewithmanualprocesses.

Cloudwords

Driving Speed, Scale, and Sophistication for Global Marketers

Cloudwordswasfoundedin2010asasoftwarecompanyto helpcustomerssuchasAmazonWebServices,Microsoft, Merck,andmanyothersdigitallytransformtheirglobal marketing.HeadquarteredinSanFrancisco,Cloudwordsis backedbyStormVentures,UMCCapitalandMarcBenioff, founderofsalesforce.com.

CloudwordsOneReview

WithCloudwords'sOneReview,youcaneffortlessly collaboratewithyourin-marketcolleaguesaroundthe worldtoensurethatyourtranslatedcampaignsandcontent areon-brandandappropriateforregionalvariations.

Cloudwordsenablesmultiplereviewerstoview,provide feedback,andedittranslatedcontent.Allofthisiswithin thecontextofitsfinalformat–whetherit'sanemail, newsletter,landingpage,worddocumentorwebpage. Any filetypecanbeuploaded,transferred,downloadedand translated.BecauseCloudwordsstreamlinesthereview processtomakeitfastandeasy,you'llbeabletogetmore campaignsandmorecontenttomarketquickerandmore often.

In-Context Review

Cloudwords'sIn-ContextReviewistheindustry'smost technologicallyadvancedandeasiestapproachtoreviewing andeditingtranslatedcontent. Seeboththesourceandthe translatedcontentside-by-side.

WithCloudwords,atranslatedcopyappearsjustasitwould inthefinallayout. Forexample,atranslatedemailstoredin Marketolooksexactlythesameasitwouldtotheemail recipient-andyourreviewersneverhavetologinto Marketo!

Line-by-Line Review

CloudwordsalsooffersLine-by-Linereview,which displaysboththesourcetextandthetranslation,sideby side. Thislinguisticviewallowsreviewerstoeasily compareeachsegment,makeeditsorcomments,and ensurethateverythingistranslatedcorrectlyinthetarget language.

Thispowerfulreviewexperiencemeansfastertimeto marketinallyourtargetcountrieswitheasiercollaboration withglobalteamsandfewererrors.

Translate,andMSFTTranslate.Itsupportsseveral deploymentandworkflowoptionsthatmeetthetranslation requirementsofourcustomers.Theseincludeusingmachine translationaloneorcombiningmachinetranslationwitha post-editingprocessthatcaneitherintegratewithaLanguage ServiceProvider(LSP)orcombinethehumanreviewefforts ofanLSPwithaninternalsubjectmatterexpert.Further workflowbenefitscanbegainedbyleveragingCloudwords TranslationMemorytoreducetimetomarket,verifythatthe samewordsaren'tre-translated,andensurethefinal translationison-brandandadherestocompany-specific nomenclature.

Cloudwordswasfoundedtohelpleadingenterprisesdrive globalgrowthandcompetitivenessthroughahighlyefficient localizationprocess.Itwillcontinuetoprovidebest-in-class integrationsintomarketingtechnologiesandleverageleading translationmethodologiestoenableitscustomerstotakefull advantageofanynewdevelopmentsinthelocalization industry

QuicklyLocalizeRichMediaAssets

IncreaseBrandandMessageConsistencywith UnlimitedTranslationMemory

OneTM,CloudwordspatentedTranslationMemory,is securelymanagedinitsSaaSplatform.Thistranslation memoryisupdatedinnearreal-time,allowingforavariety oftranslationprocesses-translatorsorlanguageservice providerstranslatingcontentorpost-editingaftermachine translation.Thecompanyalsoofferssubscriptionpricing thatallowseverycustomertostoreanduseanunlimited amountoftranslationmemory.CustomersgetaneverincreasingReturnonInvestment(ROI)asmorecontentis translatedandtranslationmemorygrows.

TranslationMemorybelongstothecustomerandcanbe searched,modified,andexportedatanymomentintime. Cloudwordsalsoholds2+billionsegmentsonbehalfofits customer,valuedatover$250minassets.Itsplatformcan supportacustomer'sever-growingneedsforprocessingand storage.

MachineTranslation

TheCloudwordsplatformintegrateswitharangeof machinetranslationengines,includingLilt,Google

Theneedtoquicklylocalizerichmediaassetssuchasthose producedinInDesignorvideosfromplatformslikeVidyard, ON24,andBrightcovetoshareonsocialmediaandYouTube, hasbecomeacrucialcomponentofaglobalmarketer's strategy.However,formostglobalmarketerswithoutdesign orvideoeditingskills,thishasbeenadifficultandmanual process--untilnow

Cloudwordsmakesiteasytoreviewandeditthetranslated textinInDesignpagelayoutswithinCloudwordsOneReview -withouttheneedtopurchaseorlearnhowtouseAdobe InDesignsoftware.Cloudwordsalsoautomatestheprocessof transcribingandlocalizingclosedcaptionsandsubtitlesfora rangeofvideofileformats,soyoucaneasilyreviewandedit translatedclosedcaptionsinvideos.Bothfeaturesdeliver significanttimeandcostsavingstomarketerswhoneedto createanddeliverrichmediaassetstoglobalaudiencesin multiplelanguages.

MeettheMaverick

MichaelMeinhardt,CEO&Founder

MichaelfoundedCloudwords,theleadingSaaSplatform enablingglobalexecutivestooptimizetheirlocalization businessprocessesandglobalcustomerexperience.He developedtheoriginalbusinessplan,initialproductplan, hiredthecoreteam,anddelivered7xyear-over-yeartop-line growth.

By seamlessly integrating with translation vendors, marketing automation platforms, and content management systems, we take the manual work out of getting your marketing assets translated

Simplified,flexible,andmoreprofitableinsurance operationsfromquotetorenewal-CodeObjectswas foundedwiththissimplevisioninmind.Today CodeObjectsisastate-of-the-art,cloud-basedProperty& CasualtyInsuranceplatform.Withtheirinsurancesystems, carrierscantakefullcontroloverthesystemconfiguration anddeployahighlevelofefficiencythroughoutthe insuranceprocess,resultinginlowercost,reducederrors, greatercustomerservice,andabetterbusiness.Their solutionsarepurpose-builtforandfullyconfigurableby businessusers.Theyputthepowertochange,updateor launchnewproductsinthehandsoftheseusers,with minimalrelianceonIT.CodeObjectsprovidescarriersthe flexibilityandspeedtheyneedtorespondtochange,reduce riskandgrow.Theyprovideacompleteinsuranceplatform deliveredviathecloud.Theirmissionistohelpcarriers achievethebestbusinessresultspossiblewithcomplete, flexible,andpurpose-builtsoftwaresolutionsforevery stageoftheinsurancelifecycle.

CodeObjects

Making Effective, Simple to Use Insurance Systems

SimplifytheInsuranceLifecycle

CodeObjectsdeliversinsurancesoftwareformoreflexible operationsandfasterspeedtomarket.The InsuranceEnterpriseisacomplete,end-to-endsoftware platformforallaspectsofproperty&casualtyinsurance processing.Itisdesignedforbusinessusersandenables flexibility,configurability,andefficiencyforbetter,more profitablebusinessfromquotethroughrenewal.Itscarriers canlaunchproductsquicklyandeasily,withminimalITor programmingresources.CodeObjectssolutionsarecloudbasedandrequirenoup-frontinvestmentinsoftwareor hardware.

Ithasfourintegratedcomponents:PolicyEnterprise, RatingEnterprise,BillingEnterprise,andClaimEnterprise. Thesecomponentsworkintandemtoprovideflexible deploymentandreducethedependenceonIT

Allthesesolutionscanbedeliveredasanend-to-endcloudbasedsolutionorasindividualsolutions.Custom deploymentbytheirexpertservicesstaff,orBPOpartners, makesimplementationfast.

Thecompanysays,“Configurability is a hallmark of every CodeObjects product. Our software is designed to put the business user in the driver seat. Our products are fully integrated, easy to use, and easy to change. Implementing new rates, rules or policies is a snap.”

CodeObjectssolutionsare100%cloud-basedandrequire noup-frontcapitalexpenditure.Thesolutionishostedon AmazonWebServicesinfrastructureformaximum reliabilityandperformance.Theircarrierspayasingle, predictablemonthlysubscriptionfee,whichincludesall aspectsofsoftware,services,andhosting.Theypromiseno

Anil Annadata | CEO

up-frontcapitalexpenditurestolaunchthesystem.Their carriersalsosaveintheuseofITresources,asthesolutions arefullymanaged.CodeObjectscustomershavereduced processingcostsbyleveragingbusiness-driven configuration.

TheteamatCodeObjectsbelievesmaintainingabest-ofbreedsolutioniscriticaltoacarrier'ssuccess.Theirprebuiltintegrationsprovidequickaccesstotheindustry'sbest serviceproviders.LeverageGeocoding,Risk Characteristics,ReplacementCost,Credit,CLUE,Payment Gateway,andmanyotherstoenhanceyourdecisionmakingability.

theplatformquickly.Pre-builtintegrations,richfunctionality, andclouddeliveryensuresuccessfulimplementation—even withthemostcomplexcarrierbusinessmodels.

Enhancementstoproductsorpolicyguidelinescanberolledoutbybusinessuserswithin30days.Newproducts,ratesor policychangescanberolledoutquickly,withoutthehelpof IT Theirpowerfulratingengineandbusinessintelligence functionalityenablebetterratingsandmoreprecisepricing. Rulesandroles-basedadmingivesappropriateaccessto decision-makers,whocanthenquicklyreacttomarket changes.Updatestopricing,rulesorpoliciesaresimple configurationchangesandcanberolledoutimmediately Theyprovideconfigurability,flexibilityandspeedtomarket whichgivesusersacompetitiveadvantage.Theirstreamlined, efficientandcost-effectiveoperationshelpbusinessesmake moreprofitabledecisions.Theirefficienciescandriveuptoa 30%reductioninunderwritingandoperationscostsandtheir pay-as-you-gomodeleliminatescapitalexpenditures.

MeettheFormidableLeader

AnilAnnadata,CEO

TransformingCustomerService:Insurbot

CodeObjectshasrecentlylaunchedanAI-powered customerassistant,InsurBot.Itwasbuiltbytheirteamof Insurance,CustomerService,andArtificialIntelligence expertsfocusedentirelyondeliveringincrediblecustomer experienceforall—agents,brokers,andpolicyholders.

Theteamproudlysays,“InsurBot is a sophisticated and intelligent technology that scales seamlessly and knows when to tap a live agent.”

ItprovidesImmediateCustomerSatisfactionwithnowait time,regardlessofthenumberofcustomers.Thecustomers canalsochoosetoconnectviamessaging,voice,or browser Thebotdeliversanon-brandpersonalityandtone andidentifiesandtransferscriticalrequeststoaliveagent.

TheCompleteInsurancePlatform

CodeObjectsdeliversallcoresystems,ancillaryservices, andintegrationsthatcarriersneed.Businessusersareable tomakechangesthroughsimpleconfigurationsettings. Theirprovendeploymentmodelenablescarrierstolaunch

AnilAnnadataistheCEOofCodeObjects,whichhefounded in2006.Hehasover21yearsofexperienceinbuilding, managing,andimplementinglargeEnterprisesoftware platformsservingmanyglobalcompanies.Priortofounding CodeObjects,AnilwasthepresidentandCEOofImplemo Systems,aleadingEnterpriseCRMimplementation,and ManagementConsultingfirm,servingcustomerslikeCMS (FederalcentersforMedicare&MedicaidServices), DIRECTV,Alltel(AcquiredbyVerizonWireless)andXM SatelliteRadio.

Beforethat,Anilhasheldseniorexecutivemanagement positionsatSiebelSystems(acquiredbyOracleCorporation), wherehespentmorethannineyearsandwasresponsiblefor buildingtheirlargestEnterprisehorizontalproductline.Anil istheprimaryinventorof18patentsinEnterpriseSoftware andholdsaMasterofSciencedegreeinComputerScience fromtheUniversityofHawaii,Manoa.

“We are software developers with deep roots in insurance operations, the insurance ecosystem of partners, regulatory bodies, and data organizations. Our mission is to help carriers grow. We believe that better systems enable better policies, which, in turn, builds better insurance businesses.

CodeObjects gives carriers the flexibility and speed they need to respond to change, reduce risk and grow.

Thomas Zanzinger | CEO

Intoday'sdigitalworld,productinformationhasbecome anorganization'sdigitalfrontdoor.However,the numberofchannels,marketplaces,andfluctuating requirementsofthesechannelsmeansthatmanagingallthe essentialproductinformation(images,videos,SKUs, productdescriptions,reviews,translations,andmore)is impossiblewithoutautomation.

WithaPIM(productinformationmanagement)solution, enterprisescanmanage,enrich,syndicate,andoptimizeall productdatafromoneplatform.Itturnsproductinformation intostrategicassetsthatdriverevenueintheomnichannel world.

Inthelightofwhat'smentionedabove,it'sourpleasureto introduceinRiver,afirmthathelpsbrandscreateengaging productstoriestobuildabetter,morerelevant,and personalizedcustomerexperience.HeadquarteredinMalmö, Sweden,withofficesinAmsterdamandChicago,inRiver

inRiver

One PIM Solution. Endless Business Possibilities in A Digital-First World.

offersaproductinformationmanagement(PIM)solution, whichisthebackboneofadigitalcommerceecosystem.

TheinRiversolutionstartedlifeasanon-premiseoffering backin2007.However,withtechnologyadvancements,they movedthesolutiontoaSaaSmodel.Ithelpedthemdeliver scalableandsecuretechnologytotheircustomerswith predictablecostsofownershipandaccessfromanywherein theworld.

Interview Excerpt: Thomas Zanzinger, CEO, speaks about his journey with inRiver and the successes they have achieved so far.

Howdidyoucomeupwiththeideaorconceptforyour business?

DuringthetelcoexplosionintheNordicsinthelate90s,the rapidlyexpandingtelcoindustryexperiencedabreakneck growthinproductsandmarkets.Combinedwithfrequent productreleases,itbecamemorechallengingto communicateproductinformationrapidlyandeffectively. Bringingthecreationandmaintenanceofdataandcontent upstreambecamenecessary.So,webuiltsolutionsto improvethecreationanddistributionprocesses.Weusedall theknowledgewehadgainedovertheyearsanddeveloped ourproductinformationmanagement(PIM)solutionthatwe nowknowasinRiver.Thecoreconceptsofscalabilityand streamliningprocessesarestillthesametodayastheywere whenwebeganthecompany Theendsolutionandusecases havejustchangedalittleovertheyears.

Everybusiness,bigorsmall,getsitsfairshareof challenges,especiallyduringtheinitialdays.Whatwere yourchallenges,andhowdidyoumanagetoovercome them?

We'vehadchallengesingrowingtheorganizationfast enoughtomeetcustomerneeds.It'softenhardtoseparate productvisionfrommarketreadinessandtotimeproduct launchescorrectly.Initially,wewereaheadofthecurvein achievingsomeofourrevenuegoals.Ourproductvisionand

earlygoalsprovideduswithaclearroadmap,bringingus todayasafundamentalsolutionfore-commerce.Theecommercespaceandtheneedfordigitaltransformationhave acceleratedgrowthforcompanieslikeinRiver.Weareonan excellentpathforgrowthandcontinuetoinnovatetomeet evolvingmarketandcustomerneeds.

Onwhatidealsareyourworkcultureandbusinessethics based?

TheinRivercultureisaboutbeingpurposeful,anactive memberofateam,andgivingback.Wecallit'asOne,'which iskeytowhatwedoandhowweactacrosstheorganization. Wehavefivecorevalues,andallarecenteredaroundthe

eachcustomers'challenge.Wepurposelycreatedavery flexible,scalabledatamodeltomeetourcustomers'evolving needs,andthat'swhatmakesourbusinessunique.

NotallPIMsolutionsdothat.OurSaaSplatformensuresthat ourcustomersdon'thavetoworryaboutdowntimeorcostly hardwareupgrades.Andourarchitectureenablesintegrations andpluginswithdifferenttechnologiestoensurewegrowwith you.

Wheredoyouseeyourcompanyafewyearsfromnow?

Afewyearsfromnow,wewanttobetheintegralsolutionfor anye-commercebusiness,regardlessofverticalorgeography WehopeinRiverwillbeanorganizationthatisregardedasa leaderintheindustry,notonlyforourtechnologysolutionsbut alsoforourcompany

Tobuildasuccessfulcompanythatlastsmeansthatthegreater “community”supportsthemandwillgrowwiththem.Wewant toachievethatlevelofsuccessandcontinuetobealeaderwho helpstheindustrythrive.

Howhasyourjourneybeensofar?

underlyingprinciplethat'Nooneisassmartasallofus.' Thisresultsinasolidteamspiritthroughoutthe organization.

Thevaluesare:

• Weactresponsibly

• Wehavefunwhilewinning

• Wetakeaction

• Wesimplify

• Wearetrustworthy

Thesevaluesguideoureverydayactionsandhelpusmakea difference,ensuringthatourcustomersthriveandgrowtheir businesses.

Whatdoyouthinkistheuniqueaspectofyourbusiness?

Eventhoughourcustomersspandifferentgeographiesand industriesandsellviadifferentmarketplacesorchannels, we'vebuiltourtechnologytodeliverspecificsolutionsfor

TheinRiverjourneyhasbeenexcitingsofar.Ifirstjoined inRiverasthesalesexecutiveforEuropeandthenmovedinto theCEOrole.It'sbeenapleasuretoworkwithourteams throughsomeexcitingtimes,includingaglobalpandemic,an investmentraiseof$34million,acquisitionofDetailOnline, andultimately,intoarapid-growthperiod.Ithasn'talways beenasmoothride,butthat'swhatmakestheroleofaCEO excitingaswenavigatechangeandrisetomeetnew challenges.I'mveryproudofourteams,whattheyhave accomplished,andlookforwardtoabrightfuture.

TheLeadershipTeam

ThomasZanzinger,CEO

ThomasholdsadegreeinBusinessAdministrationfrom BerufsakademieStuttgart.HestartedhiscareeratDELL Computerandbroadenedhisexperiencewhileworkingfor Novell,MitsubishiElectric,andSoftwareAG.Thomasleads theorganizationfrominRiver'sAmsterdamoffice.

JohanBoström,Co-founder&ChiefProductOfficer

BeforeinRiver,Johantooktheleadinstartingnewbusinesses andholdingleadingpositionsatDDMM,SemaGroup,and UDK.Hehasworkedinternationallywithsoftware developmentandstrategyfore-commerceandcontent managementsincethemid-1990'sinNorthAmericaandacross EMEA.JohanleadstheproductteamforinRiver'sChicago office

CodeObjects gives carriers the flexibility and speed they need to respond to change, reduce risk and grow.

LogiSense

Addressing Complex Usage Ratings and Billing Challenges

Theworldisgoingtoseenearly20billionconnected devicesby2020.IoTisinfocussowecansafely saythatthepotentialforrevenuesthatcanbe earnedwithbillingsystemsaroundtheworldwillalsorise. Butcustomerswantbillingtobeattunedsothattheservices theypaycorrespondwiththeservicestheyuse.Insucha contextthereisagrowingneedforbillingsystemsthatwill bespecializedandflexibleenoughtocatertothese customerrequirements.

Eversinceitsestablishmentin1998,LogiSensehasstrived tobecometheindustryleaderamongthereal-timeusage ratingandsubscriptionbillingsolutionproviders.Built aroundonFlavioGomes'svision,thecompanyhascometo beknownforprovidingacompleteratingandbilling flexibility.IncreasingpresenceofIoThasonlybeenaboon toLogiSensebecauseitspecializesinmonetizingIoT informationtransactions.Thecompany'sgrowthhascome hand-in-handwiththegrowthofIoT

Flavio Gomes | CEO & Founder

LogiSense enables service providers to cost-effectively manage millions of devices while helping to deliver a better customer experience.

EngageIP

LaunchedbyLogiSense,itsEngageIPplatformhascometo berecognizedastheworld'sforemostusageratingand subscription-basedbillingsolution.EngageIPhasoneofthe strongestpartnersinSalesforce,theworld'sleadingCRM softwareprovider.Itworksinconjunctionwiththe EngageIPplatformtomonetizeanyserviceorsubscription, overanymediumandfromanyprovider

TheEngageIPplatformprovidesalltheaspectsthatis desiredfromsuchaplatform–usagerating,mediationand billingtocustomerself-care.Itisareal-timesolutionthat supportsawiderangeofbusinessmodels.Thisincreases theamountoftheservicesbyfine-tuningtheirclient's businesspractices.Allthisisbecauseinnovationisthe essenceofEngageIP Thisalsogeneratesnewrevenue streamswhichinreturnensurelongevityandanairof relevanceinarapidlyevolvingandachangingmarket.

andalsohelpenterprisestoreducecostsassociatedwiththeir operations.TheyhavepartneredwiththeleadingIoTand M2MserviceproviderslikeNumerex,CoreandxMattersand eleven-X.

Scaling up!

LogiSenseisalmosttwodecadesoldnowandisgrowingall partsofitsbusiness.ItisprovidingbillingsolutionstoIoT, telecommunications,UnifiedCommunicationsandEnterprise serviceproviders.WithaplatformlikeEngageIP,LogiSense iswinningheartsacrosstheglobewhereitprocessesbillions ofusageeventseveryyearandsubscriptionssingleevery month.

Awarded and Appreciated

Backin2015,LogiSensewasconferredwithInternet TelephonyProductoftheyearawardbyTMCGlobalforits EngageIPplatformforitsrevolutionarybillingandrating excellence.“It gives me great pleasure to recognize LogiSense with the 2015 Product of the Year Award for its commitment to excellence and innovation,”RichTehrani–CEO,TMC.

In2017,EngageIPreceivedthe2017IoTExcellenceAwardin InnovationfromTMCandCrossfireMedia.Thisaward honorsinnovativeproductsthatsupporttheavailabilityof informationbeingdeducedandgatheredfromsensors, systems,andanythingelsethatissupportingbetterbusiness andpersonaldecisions.

Visionary Extraordinaire

FlavioGomes,CEOandFounderofLogiSense

Augmenting IoT

IoTisaficklebutadisruptivemarket.Developmentsare beingmadeintheschemeofIoTthingsinafact-finding andinasearchingmannerforfutureapplications.Insucha scenario,serviceprovidersneedtohavebillingsystemsthat willsupportthesenewtechnologiesandbusinessmodels. LogiSenseisabillingproviderthatoutdoesitscompetition inthisfieldbecauseithastheclearunderstandingoftheuse casesandeconomicdriversoftheIoTworld.

LogiSensehasbeenengagingwithclientsintheIoT industryformanyyearsnowwheretheyhavebeensolving themostcomplicatedbusinessmodelchallengesforservice providersanddevelopers.Theyprovideverticalsolutions thatassistnetworkoperatorstoimprovetheirIoTservices

Mr.Gomesisaserialentrepreneurandavisionaryinthefield oftechnology.Hehastwentyyearsofexperienceindirecting andleadingthedeliveryofproductstobigcommunication providersandenterprisesintheTelecomindustry,UCaaS, digitalbusinessmarketplaceandIOT

HeleadsateamofhighlyskilledprofessionalsatLogiSense tobringabouthisvisionofenablingdigitaltransformation leadingtoUsageEconomy,whichisthedynamic combinationofusage-basedbillingmodelsandsubscriptionbasedmodels.Thiswillallowbusinessestomonetizeany triggeredeventsthatwillmotivatetherevenueprofits,seek knowledgeandleveragesignificantcompetitiveadvantagein themarketplace.

A dynamic convergence of subscription and usage billing models where service providers monetize in real-time any triggered event in the connected world and gain a significant competitive advantage