10 Best Companies of the year 2021

Michael A Collura, Founder

Compassionate Home Care for Your Loved Ones

So That They Feel Comfortable, Vibrant, And at Peace

EDITOR’S DESK

Businessesaroundtheglobearetransforming. Aroundtheyearwehavewitnessedthechallenges andnewchangesshapinganewnormaltogether Wehavesurvivedandsustainedtheonce-in-a-generation globalpandemicbutdecadesofautomation,theriseofAI, andanovelshifttoremoteworkinghavealteredour professionallives.Intheturbulenttimes,thefollowingcame outwithmorechallengestodealwith.In2021,peoplehadto recoverfromthehealthandeconomicdisasterwhilealso continuallydeliveringtheirbest.Despitetheinterminablechallenges andobstacles,fewcompaniesdidmanagetoholdthespotlightwiththeirexceptionalsolutionsand services.

Inourissueof“10BestCompaniesoftheyear2021,”wehavefeaturedtheoutstandingplayerswho haveachievednotonlytheireconomicgoalsbutalsoachievedafirmandsatisfyingstandinginkey areaslikebeingagreatplacetowork,market,qualityofproductsorservices,andsoon.Thefeatured companiesweredistinguishedinnatureduetotheirdecisiveleaderswhowereabletosteerthe organizations'coursetosuccess.Theleaderswereastuteinbuildingstrongrelationshipsandoffer opencommunicationwiththeiremployees.Theymotivatedtheirteamandholdeveryonetohigh standardsofresponsibilityandaccountability

Wearegratefulforbeingabletosharethejourneysofthefeaturedcompanies. Inthecomingyear,we hopetoseesuchexceptionalperformancefromvariousplayersintheindustryandprovideuswithan opportunitytofeaturetheminournextissue.

Enjoy your read!

Best, DanielShelby ManagingEditor TheChief'sDigest editor@thechiefsdigest.com

Editor-in-Chief : Christina Todd

Managing Editor : Daniel Shelby

Art Director-visualizers

Charles Richard

Sales & Marketing

Jonathan Henry

Business Development Executives

Racheal Williams

Jennifer Morris

Roman Parker

Relationship Manager

Joseph Edward

Advertising Business Head

George Hagen

Publisher

Calvin Lloyd

10. In Home Personal Services

20. Minesoft

24. Netronome8

28. Nutanix

30. OnPoint Warranty Solutions 32. PALMARA HEALTH

10BestSAASSolutionProviderstoWatch2021

MANAGEMENT COMPANYINBRIEF COMPANYNAME

Asymmetrexisalifesciencesbiotechnologycompanywitha focusoninnovatingadultstemcellmedicinetechnologythat willadvancethepotentialofadulttissuestemcellsintoroutine medicalpractice.

Allgresswasfoundedin2008withtheaimtohelpenterprise securityandriskprofessionalsmakeeffectiveinvestment decisionsaligningsecurityandcomplianceprogramswithtop businesspriorities.

InHomePersonalServicesisaprivatepayhomecareagency thatprovidesseniorsandthoseinneedofassistancewithhighquality,non-medicalhomecareservicesataffordablerates.

Kerubielhasthebestconsultantandexpertswith outstandingprofessionalknowledgewhohelpclientsto findthebestpossiblesolutiontorealizetheirideasand makethemsuccessful.

Netronomeunitesthespeedandflexibilityofsoftware innovationwiththeperformanceandscalabilityof hardware,bringingtheefficienciesofmega-scaledata centerstomainstreamserverandedgecomputingmarkets.

Nutanixdeliversthesimplicityandagilityofpublic cloudalongsidetheperformance,security,andcontrol ofprivatecloud.

OnPointWarrantySolutionswaslaunchedbycustomer experienceexpertswithprovensuccesshelpingglobalbrands deliverexcellentcustomerproductserviceexperiences.

PalmaraHealthaimstoraisethestandardfornaturallyderiveddietarysupplements.Inamarketchallengedby obscurity,inconsistentquality,andnon-compliantadvertising, thecompanysetouttochangethenarrativeforgood.

Asymmetrex

JamesL.Sherley M.D.,Ph.D, Founder&Director

ChaliceNetwork

KeithE.Gregg Founder&CEO

Createdbytrueindustryveterans,theChaliceFinancial Networkunderstandstheneedsofsmalltomid-sized advisorsandisdedicatedtoempowerthemwithitsbest-inclasswealthmanagementproductsandservices.

InHomePersonal Services

MichaelA.Collura President&CEO

Kerubiel DelleiLászlóGyörgy CEO

PalmaraHealth

DamonSununtnasuk Founder&CEO

Netronome

NielViljoen Founder&CEO

Nutanix

OnPointWarranty Solutions

ChrisSmith CEO

Allgress

GordonShevlin CEO

DheerajPandey Founder,CEO &Chairman

Minesoft

AnnChapman CEO&Co-Founder

Minesoftdevelopsinternationalsearchablepatentdatabasesand web-basedproductsforIntellectualProperty(IP)research.

Michael A Collura, Founder

Compassionate Home Care for Your Loved Ones So That They Feel Comfortable, Vibrant, And at Peace

TheFounder

:MichaelACollurastartedhisjourney inseniorcareearlyon.Attheyoungageofjust15 heunknowinglywassetonapaththatwouldshape hislifeandlivesofcountlessothers.Michaelbeganworking inhisfirstjob,alongsidehismother,inanursinghome. ThereMichaelinstantlydevelopedapassionfordoing somethingthatmatteredandbeingsomeonewhowouldhelp others.Hewasinstilledwithvaluesofcompassion,respect, dignityandadesiretogenuinelyhelpothers.Itwasinthese earlyyearsandhowhewasraisedrightthatwould ultimatelyimpacttheformationandstrengthoftheInHome PersonalServicesbrandsomanyyearslater…

TheIdea:Itwassimple.Dosomethingthatmattered, helpedothersandwasbuiltforthebenefitofmany,notjust thefew.Morethanabusiness,itwouldbeamissionthatset outtoneverdiminishandonlygrow.Itwastoexpandnot togainfortune,buttomakeadifferenceinthecommunity andtheindustrythatwascryingoutforhelp.

TheSpark:Weareoftenasked“Howdidyoustartthe business?”.Ouranswer,wenevertriedtostartabusiness, wesetouttodosomethingthatmattered,thebusinesswasa vehicletogetusthere.Inthatthemissionwasborn.

TheMission:Inearly2004,InHomePersonalServices wasformed.FoundedbyMichaelAColluraandagain workingwithhisownMother Themissionstatementsays itall,InHomePersonalServiceswoulddeliveronits promise.

To provide quality homecare with high standards that promotes independence at a low cost.

TheJourney:SinceitsinceptionInHomePersonal Serviceshascontinuedtoliveuptoitsmission,delivering caretocountlessseniorsandtheirfamilies.Ithasbuilta reputationofmorethanaqualitycareprovider.Itisan award-winningbrandandrecognizedwithintheindustryas atrueleaderinseniorcare.Thisjourneyhasnotbeen withoutitsownchallenges,butthattoofurtherbuildsupon itsstrengthasaproviderandabrand.

Michael'sJourney:“For me, it's not a measurement of success that many would think is conventional. I am blessed for everything life has provided. The good, the bad and the ugly have all shaped my life and where I stand today, I say thank you for it all. For without the challenges, the failures and the struggle there would be nothing worth celebrating and life would be boring. My life is anything but unfulfilled. I have the privilege to do what I love…making a difference in the lives of others. My journey is far from over and that too is a blessing. Because of all the lives I have yet to reach and impact for the better”

TheTeam:NothingaboutwhatInHomePersonalServices istodaywouldexistwithouttheamazingteamofdedicated professionalsthatdrivethebrandsdeliveryandinnovation ofcare.

AsaFounder,MichaelAColluraPresidentandCEO,has oftendescribedhimselfastheleastimportantpersoninthe brandssuccess.Why?Becausewhilehemaybea significantforceforthegrowthandoperation,itisthe frontlineworkerswhodeliveronthepromisesmadeandthe trustgiventobethecareproviderofchoiceforthe vulnerablelovedonesthathavetrustedInHomePersonal Servicesasacareprovider

Michael'sviewon…

Innovationwithinthebrand?

Ourinnovationcomeswiththeunderstandingthatitmust improveuponthelivesofothers,oritisjustnothingmore thanacleverideanovelinitsconception.Theremustbe realsubstancetohowanyinnovationwewilldevelopand mustprovideabenefittoothers,notjustthebrand.

Hisownrole?

Myresponsibilitiesdaytodaywillincludefirstand foremostensuringthattheteamhastheabilitytobe challenged,togrowandtobecomemorethantheythought theycouldbe.Asaleader,itismycoredutytobuildthose aroundmetothepointwhereIbecometheleastimportant personintheroom.Today,Iamsuccessfullythelastuseful personwithinthebrand!

TheBIG3?

Whatarethe3biggestachievementswecouldbeproudof? Let'smakeasimplelist.

• TheBrandsmissionandhowithasdeliveredonits promise.

• TheTeamofprofessionalsthatgotushereandensured thosepromisesareupheld.

• TheFutureofwhatisinstoreforusallandthe monumentalamountofqualityoflifeandqualitycare thatwillbedeliveredwhichwillmakeareal-world impactinthelivesofothers.

Thecompetition?

Weareourbiggestcompetitor.Nothingelseshould,willor wouldevermatter.Weworktocontinuetoinnovateand growandweareonlychasingourselves.Lettheothers runningaratracelookoverandseewhatwearedoing.It won'tmatter We'retoobusydoingwhatisright,whatis neededandwhatisexpectedtopayattentiontoanyone else.

Leadership?

Integritywillbeyourallyandthemostvaluedhumanvirtue ontheplanet.Respecteveryone.Listenwithanopenheart. Neverquitonthemission.Embracefailurebecauseitis requiredtoachievesuccess.Lovewhatyoudoordo somethingelse.Leadershipisn'taboutbeingperfect, popularor“thebest”.It'saboutbeingthepersonwhocan inspire,liftupandmakeothersbetterthanyourself.

Michael'sFinalAdvice.

“In being a part of In Home Personal Services I can honestly say I never felt like I had a “job”. I have a mission, a drive, a life that gives me the chance to be a positive force for others in countless ways never even imagined. Find that in your life. It may actually be the true secret to happiness. It certainly is for me.”

AsymmetrexisledbyJamesL. Sherley,M.D.,Ph.D.,anaward winningandhighlyrespected scientist. Dr.Sherleyfounded AsymmetrexinOctober2013.The companywasoriginallynamedThe AdultStemCellTechnologyCenter,as acontinuationoftheacademicresearch centerthatheestablishedasaSenior ScientistatBostonBiomedical ResearchInstitutein2009.

AsymmetrexAdultStemCell MedicinePatents

Asymmetrexhasproducedadiverse portfolioofadultstemcellmedicine patentsandpendingpatentapplications fornewtechnologiesformassproducingdiversetypesofhumanadult stemcells,andforidentifyingthemand theirmaturecellderivatives.The expandedadultstemcellsretaintheir abilitytoproducetheirrespective

ASYMMETREX

Pioneers in Adult Stem Cell Enginneering

functionalhumantissuescells,allowing mass-productionofawidearrayof humancellsforresearch,pre-clinical studies,andclinicalapplications.

Thesecelltechnologiesandstemcell patentsaretheoutgrowthoftheresearch oftheAsymmetrex'sDirector,Dr.James L.Sherley Theyaretheculminationof twentyyearsofresearchledbyDr SherleyattheFoxChaseCancerCenter inPhiladelphia,theMassachusetts InstituteofTechnology,andmost recentlytheBostonBiomedical ResearchInstitute.Inrecognitionofthe superiorinnovationofthisresearch,in 2006,Dr.SherleyreceivedaNational InstitutesofHealthDirector'sPioneer Award.UnderDr.Sherley'sdirectorship, Asymmetrexwillworkwithlifescience companiestocraftthesenovel technologiestoaddresstheirspecific barrierstocommercializationofhuman cellproductsandapplications.

InvestwithAsymmetrex

Asaprivatefor-profitbiotechnology start-upcompany,Asymmetrex providesuniqueinvestment opportunitiesforindividualsand institutionswhoseektoinvestin venturestoimprovehumanhealthand medicalcare.Asymmetrexiscurrently pursuingtwoprimary commercializationplans:

• AlphaSTEMTechnology

InpartnershipwithAlphaSTAR Corporation,Asymmetrexiscurrently developingafirst-of-its-kindcomputer simulationtechnologythatcan estimatethenumberanddeterminethe functionofadulttissuestemcellsin essentiallyanyhumanorganortissue. Itisnowevaluatinginvestmentsto supportthedevelopmentofthenew “AlphaSTEM”technologytoreduce

James L. Sherley M.D., Ph.D.

thecostandtimerequiredto discoversafereffectivedrugsinthe $50billiondrugdevelopment industry

• HumanAdultLiverStemCell Biomanufacturing

Asymmetrexhasthevisionof increasingtheproductionofhuman adulttissuestemcellsandtheir maturecellderivativesto manufacturingscales.Employingits suppressionofasymmetriccell kinetics(SACK)technology,the companyprojectsthatitcan engineeramanufacturingprocess capableofweeklyproductionof trillions(i.e.,pounds)ofhuman adulttissuestemcellsortheir differentiatedderivatives.

Thefirstcommercializationtargets arehumanadultliverstemcellsand theirdifferentiatedderivativesthat possesspropertiesofmatureliver cells(i.e.,hepatocytes).Successin thisundertakingwouldsupplythe $2billionmarketforliverfailure therapies,aswellasthe$2billion pharmaceuticaldrugevaluation market. Asymmetrexiscurrently evaluatingprospectivedevelopment andinvestmentpartnerstoachieve thisvisionofhumanlivercellbiomanufacturing. Succeedingwith liveropensthedoorfornextgenerationbio-manufacturing processesforpancreaticstemcells fordiabetestherapiesandhair folliclestemcellsforinnovationin skinandhairlosstreatments.

TissueStemCellExpansion Optimization

Asymmetrexhelpsdesign proceduresthatwillimprovethe degreeandefficiencyofadulttissue stemcellexpansionforcelltherapy applications.Italsooffersacontract serviceforspecificallycounting

diverseadulttissuestemcellsand relatedapplicationsforstemcell scienceandstemcellmedicine.Ifyour needinvolvesdeterminingthequantity orqualityofadulttissuestemcells, Asymmetrexwillbeabletoaddressit.

• Counting:Determinethespecific numberandcellkineticsproperties ofadulttissuestemcellsin researchsamples.

• Dosing:Determinethespecific doseandqualityoftherapeutic adulttissuestemcells(e.g., umbilicalcordbloodstemcells), includingforveterinarymedicine.

• DrugSafety:Identifystemcelltoxicdrugcandidates,whichoften causechronicorganfailure,a majorcauseofdrugcandidate failure.

“We are a life sciences biotechnology company with a focus on innovating adult stem cell medicine technology that will advance the potential of adult tissue stem cells into routine medical practice.”

• DrugEfficacy:Identifydrug candidatesthatimproveadult tissuestemcellefficacyfor transplantationmedicine.

• Monitoring:Monitorchangesin thenumberofadulttissuestem cells(e.g.,mesenchymalstem cells)duringexpansion procedures.

• SCFactors:Identifygrowth factorsandotheragentsthat increasethedegreeofadulttissue stemcellexpansionforcell therapyapplications.

• Toxicology:Evaluate environmentaltoxicantsforeither toxicorcarcinogeniceffectson adulttissuestemcells.

MeettheFounderandDirector

JamesL.Sherley,M.D.,Ph.D.

AsitsfounderandcurrentDirector,Dr. SherleyleadsAsymmetrexwitha missionofadvancingemergingadult stemcelltissuetechnologiesto applicationsinclinicaldrugdiscovery andcellularmedicine.Asymmetrexis thedeveloperandholderofarich portfolioofrecentlyissuedpatentsfor biotechnologiesforthequantification andproductionofhumanadulttissue stemcells.

Dr.SherleyisagraduatefromHarvard Collegein1980withaB.A.degreein biology.HecompletedajointM.D. andPh.D.programfromJohns HopkinsUniversitySchoolof Medicinein1988. Afterpost-doctoral studiesatPrincetonUniversity,he joinedtheFoxChaseCancerCenterin Philadelphiaasaprincipalinvestigator in1991. In1998,hemovedtothe facultyattheDepartmentofBiological EngineeringatMassachusettsInstitute ofTechnology,wherehepursuedthe newdisciplineofadultstemcell biologicalengineering.Dr.Sherleyhas wonnumerousawardsandaccolades, includingthe1993PewScholarsin BiomedicalResearchAward,the2003 EllisonMedicalFoundationSenior ScholarAwardinAgingResearch,and the2006NIHDirector'sPioneer Award.Dr.Sherleyhasspenttwenty yearsinregenerativebiologyandstem cellmedicinefields.Hehasfocusedon elucidatingmechanismsresponsible forthespecializedrenewalproperties ofadultstemcellsandusingthis knowledgetoaddressmajorresearch problemslimitingthedevelopmentof adultstemcellsforbiomedicine.

Corporationsthatserviceclients ontheinternetandmobile applicationsknowalltoowell thevalueofanefficientsystem. Applicationsandwebsitesfunctionon theinternetwhencustomersaccess themonwebbrowsersandmobile operatingsystems.But,everyappor websiteispronetogettingbogged downbecauseofexcessivetrafficor internalcachingerrors.Adedicated staffofITprofessionalsisrequiredto monitorandmaintaintheappsand websites24/7.However,acompany namedInstarthasdevelopeda technologythatimprovestheefficiency ofwebandmobileapplications automaticallybyleveragingartificial intelligence.

INSTART

Bring Out the Best in Your Applications

Sumit Dhawan CEO

ImprovingtheDigitalExperience

Instartmakesititsmissiontohelp clientsdeliverafasterandsaferonline experiencetotheircustomersandgarner higherprofits.AtInstartLogic,theteam thinkseverydayabouthowitcanhelp clientsleverageartificialintelligenceto increaseconversion,transform consumerexperience,improveSEO rankings,keepcustomerssafe,and deliver10%-30%fastercloud,web, andmobileapplicationperformance.

Whatcompanydoesn'twanttodeliver applicationsthatarefaster,lookbetter, aresaferandgeneratehigherconversion andrevenue?

Instart'sdigitalexperienceplatform providesacompletelynewwayto

delightyourcustomers,improving engagement,conversions,andrevenue. Theintelligentarchitectureuses artificialintelligencetoautomatically optimizeyourapplications,without coding,takingintoaccountthe behaviorofyourappscoupledwiththe devices,browsers,andnetworksyour customersareusing.

SomeofInstart'sproductsandservices include:

• Cloud,WebandMobile ApplicationPerformance Optimization

• MobileNetworkOptimization

• ImageOptimization

• DigitalAdvertisingRecovery

• MarketingandPersonalization Recovery

• WebApplicationFirewall

• DDoSProtection

• BotManagement

• Next-GenerationCDN

ApplicationAwareness

Partofthemagicofthemodern internetisthatbrowsersconstruct “yourapplication”froma combinationofyourfirst-partycode andcontent,third-partycloud servicesandtags,andmanyother resourcesofdifferenttypes,from HTML,Javascriptandcascading stylesheetstoimagesandvideo. Instart'scloudidentifieseachoneof thesecomponentsandthen continuouslylearnshowtheyare usedbyyourapplicationsandyour users.Subsequently,Instart's performanceoptimization,security, visibility,andcontrolmechanisms allacttogetherautomaticallyto ensurethefastestperformance,the highestsecurityandreliability,and thebestpossibledigitalexperience.

Cloud-ScaleIntelligence

Currentlyoptimizing,protecting, anddelivering60billion transactionsperdayto200million consumers,Instart'ssystems leveragevastamountsofdatato learnandbecomemoreeffectiveat eachnewtask.Machinelearningand artificialintelligencetechniquesare usedtoapplyperformance optimizations,identifysecurity issues,andimprovevisibilityand controlofyourapplications automaticallyandatscale.The resultiseveryconsumerandevery devicehasthebestpossible experiencewitheverypageofevery application.

Client-CloudControl

Modernwebapplicationsaremadeup ofcode,tags,andmicro-servicescan thatmayexecuteacross50ormore placesacrosstheInternet.Theonly placeyourentireapplicationcomes togetheriswithintheuser'sweb browser.Instartautomaticallyinjectsa smallJavascriptcontainerintoyour applicationsthatexecuteallofyour firstandthirdpartycode,tagsand servicesfromwithintheconsumer's browser,providingcompletevisibility andcontrol.Thiscontainerconnectsto andcoordinateswithInstart'sglobal cloudtodeliveradvancedcapabilities forperformanceoptimization,security, andcontrol.Noothersystemavailable providesoptimization,visibility,and controlfromtheperspectiveofwhatis actuallyhappeningontheconsumer device.

EnterpriseGrade

Instartiscloud-basedandrequiresno hardwareorsoftwaretoinstall, maintainordeploy.Ourplatformis deployedintop-tierdatacenters aroundtheworld.Weprocessmore than60billiontransactionsperday servingmorethan200million consumersineveryregionofthe world,with100percentsystem-wide availabilityoverthelastfouryears.

MeettheboldCEOofInstart,Sumit Dhawan

Sumitisaseasonedexecutivewitha proventrackrecordofestablishing marketleadershippositions.Sumithas ledmultiple$1B+enterprisesoftware andSaaSbusinesseswith responsibilitiesinmanagingP&Land allfunctionsofthebusinessfromR&D tosales.Withexpertiseincreatingnew marketcategories;Sumitbringsa provenleadershipapproachthatresults intop-performingteams.

ExtensibleSuite

TheInstartDigitalExperienceCloudis abroadplatformspanningweband mobileperformanceoptimization,tag andservicecontrol,advertising revenueoptimization,andweb security.Itworksseamlesslywithyour existingapplicationserversandcontent deliverynetworks,oryoucanalso leverageInstart'sNextGeneration CDN.OnceyoustartusingtheInstart platform,eachnewfeatureisavailable withthesimplepushofabutton-there isnoneedtocobbletogetherand manageamulti-vendorsolution.

PriortojoiningInstartLogic,Sumit servedasthegeneralmanagerofthe end-usercomputingbusinessat VMware.PriortoVMware,Sumit servedatCitrix,wherehehelda numberofexecutiveroles–across engineering,productdevelopment, marketing,corporatedevelopment,and generalmanagement–andwasakey contributortoCitrix'sgrowthfroma privatecompanytothepublicly-traded, multinationalbusinessthatitistoday.

SumitholdsanMBAfromthe UniversityofFlorida–Warrington CollegeofBusiness,anMSin ComputerSciencefromtheUniversity ofMinnesota,andaBSinComputer SciencefromtheIndianInstituteof Technology

“Instantly increase conversion, revenue, and customer satisfaction with no changes to your applications or infrastructure.”

Ann Chapman CEO & Co-Founder

MINESOFT

Leading The Market In The Intelligent Patent Information Solutions Space

InceptionofMinesoft

Minesoftisafamily-runbusinessthat startedasanidealwaytocombine AnnChapman'sandherhusband OphirDaniel'suniqueskillsetswithin sci-techpublishingandweb development.

Initially,theyworkedcloselywith Questel-OrbitandResearchBusiness Information(RBIInc)before branchingoutwiththeirproductsin thefirstdecadeof2000.

We had the pleasure of talking to Ann Chapman and Ophir Daniel about Minesoft. Below is an excerpt from the interview

Whatareyourcompanyofferings? Howhaveconsumerresponses shapedthemovertheyears?

Minesoftisaninnovativeonline patentsolutionsproviderofferingits productsandservicestonational patentoffices,professionalsearch

firms,patentattorneyfirms,academic institutions,andmanyFortune 500/FTSE100companiesaroundthe world.Solutionsandservicesinclude patentsearchandanalysis,patent monitoring,competitiveintelligence systems,knowledgemanagement systems,andmore.

Whetheritisasmallorbigupdate, Minesoftoftencollaborateswith clientstobuildnewsolutionsoradapt tosuituserpreferences.Forexample,

theknowledgemanagement platform,Pat-KMwasbuiltbecause therewasademandfromlegal professionalsforasolutiontofoster collaborationandcentralizepatent informationinternally Also,more recently,abigupdatewasaddedto thedocumentdeliveryplatform, PatDocs,toexpandthetranslation tool.

Everybusiness,bigorsmall,gets itsfairshareofchallenges, especiallyduringtheinitialdays. Telluswhatwereyourchallenges andhowyoumanagedto overcomethem.

Westartedfromscratch,aroundthe kitchentable,withanoverriding desiretoremainprofitable.Despite

nottakingonoutsideinvestment,we havegrownthecompanyeverysingle yearfor25yearsandnowhaveclients allovertheglobe–ineverycorner, butespeciallyinadvanced manufacturingcountrieswhere patentingiscrucialtosecure intellectualpropertyandsellgoods abroad.

Rightfromdayone,wecompetedwith largeinternationalcorporationsaswellas withsmallfirmslikeours-firmsthathad specializedintheirsectorandmanagedto carveoutnicheexpertiseandwinclients over Thesefirmsstartedinaverysmall wayasasupplierinsomebigcompanies, buttodaytheytaketheirproductsglobally andareamongourlargestclients.

“We offer an array of products for the patent information industry, specializing in patent searching, IP document retrieval, patent analytics, and competitive intelligence systems.”

Whatwouldyousayarethefactors thathavecontributedtoyour successasanorganization?

Searchplatformsshouldbebuiltfor users,withinputfromusers, irrespectiveofwhatbackgroundthese usercommunitieshave.Minesoft strivestostrikethebalancebetween developmentcycleswhilelisteningto clients'feedback.Iftheirclientshave ideasabouthowMinesoftcanfurther helpthem,theywilldoso.Evenifthe benefitisfocusedonaparticular verticalmarketsegment.

Minesoftenjoysoneofthelowest turnoverratesintheindustryandthis helpsthemmaintaincontinuitywith clientrelationshipsandproductand marketinsight.Aswellasthis,the ExecutiveBoardhasdifferentskillsets andstrengths,therefore complementingoneanotherand bringingdifferentperspectivestothe table.Thereissomecrossover,butno onecouldreplacesomeoneelseor operateinanotherperson'ssphere fully

Wheredoyouseeyourcompanya fewyearsfromnow?

Minesoftisingoodshapeandhasa greatteamtotakethecompanyfurther andfasterintheupcomingyears. Theyrecentlylaunchedanewpatent SearchEngineandwillcontinue workingonitinthefollowingfew yearstodevelopsomeneatnew functionalityinareaslikenatural languagesearching,instantfacetingof millionsofdocuments,andsemantics. Minesoftwillalsodeveloptheareaof

automatedtranslationsand landscapinganalysis.Artificial Intelligenceisabigbuzzwordinthe OnlinePublishingIndustryatpresent andtheteamisdesigningnewideasin thisareatofurtherautomateand streamlineourproducts.Theyhost about160millionpatent(sci-tech) documentsrightnowandthisis increasingeveryweek.Suchalarge bodyofresearchmaterialneedstobe madeaccessibletocompanieswhoare workingtopioneernewsolutions.

Howhasyourjourneybeensofar?

Establishedin1996,Minesoftquickly gainedmarkettractionduetoits innovativepatentinformation products.TogetherMinesoft&RWS launchedPatBase,asearchable databaseofpatentdocuments designedbyexpertsinthecomplexart ofpatentinformationresearch.Since itsinceptionin2003,PatBasehas attractedover70,000users worldwide.

Since2000,Minesofthasexpandedits portfolioofinnovativepatent informationproductstoinclude PatBaseExpress,PatentOrder, PatDocs,IPShare,PatentTracker, LegalStatusTracker,CiteTracker, ChemicalExplorer,Pat-KM,APIs, andPatBaseAnalytics.Andthe companyhasestablisheditsown officesintheUK,Germany,andthe USA–withadditionaldedicated representativesrepresentingevery corneroftheglobe.

In2009andagainin2015,Minesoft wontheprestigiousQueen'sAwardfor Enterpriseforoutstanding achievementinrapidlygrowing

exportmarketsinthefieldof IntellectualProperty(patent) Information.In2019,Minesoft receivednationalandinternational awardsforBestOverallCompanyof theyear(RegionalChamberof Commerce)aswellasLegalTech CompanyoftheYearfromACQ5.

KnowingTheEssenceAndCoreOf Minesoft

AnnChapman&OphirDaniel

AnnChapmanstartedhercareerata biginternationalpublishingcompany (InternationalThomson,later ThomsonReuters)andwassentall overtheworldtovisitclientsand securebusiness.Aftersixyears, ChapmanmovedtoaUSpublishing company(ZiffDaviesGroup)inthe fieldofbusinessinformation (companiesandmarkets).Shethen returnedtopatentsandsci-tech publishingwithFranceTelecom Groupspendingthreeyearsthereasa DirectorandManagingDirector.

Soonafterbecomingamother,Ann ChapmanandherhusbandOphir Danieltooktheplungetoestablish theirowncompany,Minesoft.Daniel wasatthetimeprogramminginthe earlyInterneteraafterstartinglifein Israel,workinginAviation.They decidedtocombinetheirskillsand wereluckytobegivenadistribution anddevelopmentdealbyFrance Telecom,andasmallinitialloanthat startedthemoff.

Theuseofoffloadsiliconto allowmoreoptimizeddesigns andtheuseofapplication specificprocessorsalongsidethe traditionalx86typegeneralpurpose processorsisakeygrowthareaindata centerserverarchitectures.Asa leadingproviderofsuchsolutions, Netronomesignificantlyimprovesthe performanceandefficiencyofmodern SystemonChip(SoC)designs. Netronomeunitesthespeedand flexibilityofsoftwareinnovationwith theperformanceandscalabilityof hardware,bringingtheefficienciesof mega-scaledatacenterstothe mainstreamserverandedgecomputing markets.

Netronomewasfoundedin2003by NielViljoen,DavidWellsandJohann Tönsingwiththeideatodevelop programmableflowco-processing solutionsthatacceleratenetworkand

NETRONOME

Bringing Software Innovation Velocity to Networking Hardware

Niel Viljoen Founder & CEO

securityprocessinginx86-based servers.Netronome'sproductionqualityhardwareandsoftware platformsareavailabledirectlyto clouddatacenterserviceproviders,as wellastolargeenterprisesadopting heterogeneousserverarchitecturesfor SDNandprivate/hybridclouds. Netronomeproductsarealsoavailable throughpartnerssuchasOEMs, ODMs,systemintegratorsandVAR channels.

AchievingExcellenceinwhatit does

Netronomehasdevelopedadomainspecificarchitecture(DSA)thatallows customerstobuildacceleratorsfor networkingandstorageapplicationsin datacenterandedgecomputing markets.Thisdeliversefficientand high-performanceheterogeneous solutionswhenpairedwithmulti-core

processors.Netronome'stechnology canbepurchasedashardenedIPblocks tobuildcustomSoCsilicondevices,as SoCdevices,SmartNICsorSmart Edgeplatformsandrelatedsoftware.

AtthecoreofNetronome'sproduct portfolioistheflexibleNetworkFlow Processor(NFP),basedonahighly modular,scalablemulti-coreDSA architecturethatcontainsanextremely high-bandwidthfabricthatenablesa uniqueandcomposable“LEGOblock” structure.Thisallowsfortherapid evolutionofnewdevicesby Netronomeorbyitspartners.

Usingthesedevices,Netronome designedabroadrangeof10Gb/sto 100Gb/sSmartNICandSmartEdge solutionsthatimprovethe performance,cost,andpower consumptionofCOTSserversby offloadingprocessing-intensive

functionssuchasvirtualswitching, security,loadbalancing,andtelemetry.

ExpertsinAddressingCustomers' Needs

Off-the-ShelfSmartNICs: NetronomeSmartNICsareavailablein standardlow-profileorOCPform factors,orcustomformfactorsasmay beneededtofitform,sizeandpower profilesinoptimizedSmartEdge devices.Netronomedeliversoff-theshelffirmwareloadsthatinstallonthe SmartNICstoserveawidearrayof modernnetworkingandsecurity applications.Theyworkinconjunction withstandard,upstreamandopen sourceservernetworkingsoftware.

ProgrammableSmartNICs: Netronomeenablesaflexibleand highlyperformingprogramming environmentforuserstodeveloptheir ownpreferreddataplane.Ina“seaof workers”programmingmodelwith eachworkerexecutinginanRTC model,developerscancreatecodeinC, orCthroughtheLinuxkernelineBPF, P4orinassembly.Developersdonot havetohaveunderlyingparallelismto useCcodeineBPF/XDPorP4 environments.Thedomainspecificity oftheselanguagesallowssimpler programstobewrittenwhileenabling highperformance.

ComposableSiliconIPBlocks: Finally,the“LEGOstructure”ofthe NFPisderivedbycombining individuallydevelopedLogicBlocks, eachdeliveringfunctionssuchasI/O interface,networkprocessing,bulk cryptoprocessing,andmemory controllers.TheseLogicBlocksare licensableassiliconIP,hencea customercanbuildtheirowncustom silicon,includingcreatingtheirown LogicBlocksandcombiningthemwith existingblocks.

SolutionsOfferedBytheCompany

AgilioServerNetworkingSolutions:It iscomprisedofhardwareandsoftware forefficient,high-performanceserverbasednetworkingdeployments.The solutionsignificantlyimprovesthe throughputofSDNandNFV applicationswhileloweringcompute infrastructureTCOandpreservingthe fastpaceofinnovationavailablewith currentsoftware-onlyimplementation.

CloudNFVInfrastructure: NetronomeprovidesNFVinfrastructure solutionswithbreakthroughserver performanceandefficiencyenabling Telcocloudserviceproviderstodeliver innovativeandrapidnewservices relatedto4G/5Gmobilevideo,data,IoT andautonomouscarapplications.

NetworkSecurity:Traditional securitymeasuresareproving ineffectiveanddifficulttomanage.The newinfrastructureneedstobesecured withstringentpolicies,maintain cadencewiththeever-evolvingthreat landscape,andprotectsensitivedata; allathighperformance.Suchsecurity solutionsmaybeimplementedand deployedasdedicatedorvirtualized networkappliancesorcanbe effectivelyimplementedonSmartNICs inCOTSservers.

“At the heart of our success is our deep market knowledge and core competency in the areas of networking, security, and heterogeneous processing in servers.”

DataCenterIaaSApplications: NetworkingforInfrastructure-as-aService(IaaS)requiresadvanced networkingandsecurityservices deliveredclosetotheVMsusingserverbasednetworkingcomponentslikeOpen vSwitch,ContrailvRouter,and ConnectionTracking.

OpenStackCloudNetworking: OpenStackcloudorchestrationpromises scalable,cost-effectiveprivate/hybrid clouds.However,OpenStack networkingusingOpenvSwitchor ContrailvRouterSoftwareimposesa significantCPUconsumptionandVM performancetax.

DataCenterSoftware-Defined Networking(SDN)Gateway: SDN-baseddatacentergatewayscan beusedtoeffectivelylinkcompute islands,potentiallyusingmany differentnetworkingtechnologies internally.SDNgatewaysrequire significantscaleintermsofthenumber offlowsandstatefulsecurityrules whilemaintaininghigh-throughput performance.Agiliosoftwareand hardwareusedinCOTSserverscanbe usedtobuildsuchgatewaysolutions.

MeettheDynamicLeader

NielViljoen,Founder,andChief

ExecutiveOfficerofNetronome:Niel istheCEOofNetronomeandasa technologyandbusinessvisionary,he hasledthecompanyinthe developmentofx86networkingcoprocessingsolutionsresultingin significantrevenuegrowth.Priorto foundingNetronome,Nielservedas groupCTOforMarconiplcafter servingasGMandSVPoftheFORE SystemsServiceProviderBu,wherehe droveahighlysuccessfulATMadapter andswitchportfolioofproducts.He attendedtheUniversityofStellenbosch inSouthAfricaandCambridge UniversityintheUK.

Datacenteroperationshave beenontheriseeversince thecloudbecameanintegral partofanyfirm. ThisiswhyNutanix nowmakesinfrastructureinvisible, elevatesITtofocusonthe applicationsandservicesthatpower theirbusiness.

TheNutanixEnterpriseCloud Platformblendsweb-scale engineeringandconsumer-grade designtonativelyconvergeserver, storage,virtualizationandnetworking intoaresilient,software-defined solutionwithrichmachine intelligence.

NUTANIX

Simplifying And Harmonizing Datacenter Operations for the Multi-Cloud Era

Dheeraj Pandey Founder, CEO & Chairman

Predictableperformance,cloud consumptionmodels,robustsecurity, andseamlessapplicationmobilityfor allenterpriseapplicationsatanyscale. Asinglesoftwarefabricunifiesyour privateandpubliccloudsanddelivers one-clicksimplicityinmanaging multi-clouddeployments.

HowEverythingWorksInthe Company

Nutanixsolutionsare100%softwarebasedandarebuiltontheindustry's mostpopularhyperconverged infrastructure(HCI)technology, deliveringafullinfrastructurestack

thatintegratescompute,virtualization, storage,networkingandsecurityto poweranyapplication,atanyscale.

Nutanixsoftwarerunsacrossdifferent cloudenvironmentstoharmonizeIT operationsandbringfrictionless mobilitytoallapplications.

Thegrowingdemandsofenterprise applicationsandthefastpaceof modernbusinessthreatentoput legacyITdesign—withseparate storage,storagenetworksandservers —atriskoffailure.Thesiloscreated bytraditionaldatacenterinfrastructure oftenpresentbarrierstochangeand

progress,addingcomplexitytoevery stepfromorderingtodeploymentto management.

HowHyperconvergedInfrastructure (HCI)SimplifiesDatacenter Operations

Hyperconvergedinfrastructure streamlinesthedeployment, managementandscalingofdatacenter resourcesbycombiningx86-based serverandstorageresourceswith intelligentsoftwareinaturnkey software-definedsolution.Separate servers,storagenetworksandstorage arrayscanbereplacedwithasingle hyperconvergedinfrastructuresolution tocreateanagiledatacenterthateasily scaleswithyourbusiness.

Nearlyallmodernhyperconverged infrastructuresolutionsare100% software-defined,withnodependency onproprietaryhardware.EachHCI nodeinaclusterrunsahypervisor (NutanixAHV,VMwareESXi,or MicrosoftHyper-V),andtheHCI controlfeaturesrunasaseparate virtualmachineoneverynode,forming afullydistributedfabricthatcanscale resourceswiththeadditionofnew nodes.

WhatisBeyondHyperconverged Infrastructure?

Giventheflexibilityandsimplicitythat hyperconvergencebringstothe datacenter,itshouldnotbeviewedas theendpointobjective,butasa foundationforbuildinganEnterprise Cloud.Similartopubliccloudservices, hyperconvergedinfrastructuresolutions enableIT,teams,tostartsmalland scaleincrementallytopreciselymeet applicationdemands.Withan EnterpriseCloud,ITteamsgainthe securityandcontroltheyneedto managetheirinfrastructurewith confidence.

PioneeringtheEnterpriseCloud

Nutanixpioneeredhyperconverged infrastructureandcontinuestoevolve thehyperconvergedplatform.Itis helpingtodefinethenewerawithan EnterpriseCloudthatbridgesthewide gapbetweentraditionalinfrastructure andpubliccloudservices.Nutanix EnterpriseCloudunifiesyourprivate andpubliccloudsandsimplifiesthe managementofmulti-cloud deploymentswithoneOS.

SimplifyITManagement

Consumer-grademanagementof datacenterinfrastructureand applicationseliminatestheneedfor specializedITteams,andadvanced machinelearningtechnologyreduces

“Nutanix

OS software empowers

to use best-of-breed technology for their missionwithout vendor lock-in.”

complextaskstoasingleclick. NutanixEnterpriseCloudOSdelivers thesimplicityandagilityofpopular publiccloudserviceslikeAmazon WebServices(AWS),butwiththe securityandcontrolthatyouneedina privatecloud.NutanixEnterprise CloudOSprovidestheperformance, resilienceandscalabilitytopowerall workloads–virtualized,containerbasedandbaremetal.ITmanagers andapplicationteamscanimprove operationalefficiencywithbuilt-in services,includingnativefileservices, integratedapplicationmarketplace, blockstoragecapabilitiesandmore.

TheCreatorandLeader

Dheeraj

Pandey,Founder,

CEO& Chairman:

DheerajistheFounder,CEO& ChairmanofNutanix.Hebringsa wealthofexperienceofworkingat highgrowthenterprisesoftware companies.PriortofoundingNutanix, DheerajwastheVPofEngineeringat AsterData(nowTeradata),wherehe helpedbuildtheproductandits engineeringteamfromthegroundup. AtOracle,hemanagedthestorage enginegroupforOracle Database/Exadataandco-authored numerouspatentsintheareaof distributeddatabases.Dheeraj's entrepreneurialspirithasbeen recognizedwithanumberof prestigiousawardsincludingDell's Founders50andtheE&Y EntrepreneuroftheYear,Silicon Valley.DheerajisaPhDdropoutfrom theUniversityofTexas(Austin), wherehewasaGraduateFellowof CS.HeholdsaBSinCSfromthe IndianInstituteofTechnology(IIT, Kanpur),wherehewasadjudgedthe “BestAll-RounderStudentAmongAll GraduatingStudentsinAll Disciplines”andbestowedwiththe DistinguishedAlumnusAward.

Enterprise Cloud

IT teams

ONPOINT CUSTOMER SERVICE SOLUTIONS

Connecting Brands and Consumers Through Custom Warranty Products and Services

OnPointconnectsbrandstotheir consumersthroughdynamic serviceexperiencesdesigned toreducerisk,increaseefficiency, delightcustomers,andimprovebottom lines.Thefirmcombinesfourpowerful elementstoconnectbrandstotheir consumersthroughgreatservice experiences.

• Aveteranteamwith65+yearsof serviceexperiencefocusedon deliveringwarranty,contract,and fieldserviceexcellence

• Long-termrelationshipswith world-classinsurersthatcarry financialrisk

• Aglobal,omnichannelservice managementplatformconfigured toprovidepositivecustomer experiences

• Avetted,high-touchproductrepair networkexpertlymanagedto deliverexcellentservice

Chris Smith CEO

WhoDoesOnPointServe?

OnPointprovidesserviceinthe Appliance,Electronics,HVAC,PC,and MobileComputingandEmerging TechnologyVerticals.

Clients

OnPoint'sclientsincludeexistingand emergingoriginalequipment manufacturers,deviceandcomponent manufacturers,retailersande-tailers, andserviceproviders.Itsclientsbenefit significantlyfromitsexperience,global relationshipsandtechnology.OnPoint accomplishesthisthroughthe following:

• Significant,highlyprofitable, recurringrevenuestreams

• Differentiatedserviceoffering focusedonexcellentcustomer serviceexperiences

• Comprehensive,turnkeyservice thatminimizesclientefforts

• Consumerinteractions

• Competitivepricingduetolow infrastructurecosts

Consumers

OnPointWarrantyprovidesgreat, omnichannelcustomerservice experiencesthroughinnovative warrantyproductsforeverynewand existingproduct,including:

• Comprehensive,convenient,valueaddedserviceprogramsthat complementneworprevious productpurchases

• Omnichanneltechnologywhich providesconsumerstheabilitiesto registerproducts,purchaseservice plansandproducts,self-entitled, scheduleservice,andstayintouch withservicepersonnel

• Vetted,hightouch,globalservice networkdeliversrepairandservice fulfillment

• Additionalvaluewhenthecostof productrepairorreplacementis prohibitive

OnPointWarrantySolutionsto ImproveCustomerExperienceand DriveHigherRevenue

OnPoint'ssolutionsarebuiltonsolid underwritingrelationships, omnichannelconsumertechnology,a robust,AI-drivenserviceadministration platform,andanexpertlymanaged networkofserviceandpartproviders. Theyaredesignedtomitigateriskand driverevenueforclientbrandsand underwriterswhiledeliveringthebest customerserviceexperiencesonnew andexistingproducts.

Mitigate Risk and Control Costs with OEM Warranty Services

OnPointWarrantyworkswithexisting andemergingglobalOEMstoreinsure warrantyexpenses,offloadingreserves throughfixedcostinsurancepolicies. OnPointhasrelationshipswithavariety ofglobalinsurers,allowingustosecure thebestpolicytermsandpricingfor yourproducts.Someofthelargest brandsintheworldrelyonOnPoint Warrantytoreduceriskandoffload warrantyexpensesandreserves.

Extended Warranty Services That Stand Apart

OnPointWarrantyreliesonitsteam's 65+yearsinthewarranty,contract,and serviceindustriestocraftcontractand servicesolutionsthatfocusonthe customerexperience.Ithelpsbrands connectwiththeircustomers.These productsprovidevaluableproductenhancingservicedeliveryforallthe productsyourcustomersown.

Home Warranty Solutions That Deliver Great CX

OnPointWarrantyunderstandswhat's wrongwiththehomewarrantyindustry.

Itcapitalizesonitsteam's65+yearsin theproductwarrantyadministration, servicecontractandextendedwarranty industriestomakeitright,bycrafting homewarrantysolutionswhichdeliver excellentcustomerserviceexperience. OnPoint'shomewarrantysolutions provideconsumerswithpersonalized coverageforawiderangeofproducts, inconjunctionwithaservicecontract andon-demandservicespurchased annuallyorviaamonthlysubscription.

Build Peace of Mind with Accidental Damage Warranty Services and Loss Prevention Services

AccidentalDamageandLossplans providesimple,yetcompelling consumerprotectionformobile productstoserveasyourconsumers'

serviceexperiencespossibleinthe industry

WarrantyServiceSoftwarethat ImprovesOperationsandthe CustomerExperience

OnPoint'steamunderstandswhatit takestomanageaservicebusiness, havingmanagedsomeofthelargest OEMandTPAservicenetworksinthe world.Itsworld-class,omnichannel solutionhasbeenbuilttodeliverthe bestserviceexperiencesandthemost cost-effectiveprocessesforyour organization.

Cost-EffectiveWarrantyForward& ReverseLogistics

OnPointoffersmanufacturersand ODMsefficientandcost-effective logisticsprogramstoimproveservice delivery

TheThoughtLeadership

“We make your consumer our focus through service contract and extended warranty products.”

lifelinetofamily,friends,and colleagues.Itsplansaresoldstandaloneorbundledwithaservicecontract andextendedwarrantycoverage. OnPointWarrantyhelpstheirconnected consumersstayconnectedthrough valuable,productenhancingservicesfor allthemobileproductsyourcustomers own,drivingloyaltyandhigherlifetime valueofeveryconsumerrelationship.

Service Fulfillment That Delivers for Your Customers

OnPoint'steamofproductservice veteranshas65+yearsofexperiencein themanufacturing,insurance,warranty, servicefulfillment,andservice administrationtechnologyverticalsto helpyoudeliverthebestcustomer

ChrisSmith,CEO

With32yearsintheconsumer electronicsandtechnologyindustry, Chrisisaseasonedcontract,service, andCXveteranwithexperiencehoned atSamsung,AIG,ServicePower,GE andMontgomeryWard.

Chrisservesasaboardmemberof EncompassSupplyChainSolutionsand wasawardedbyNESDAasPersonof theYear2019,NationalFriendof Servicein2017,theRichard MildenbergerOutstandingNational Officerin2017,theNational ElectronicsServicingDealers Association,theNESDAPersonofthe Year2015andtheGeneralElectric President'sAwardforServicein1999. Heisalsoacertified6SigmaGreen Belt.

Personalwellnessisapriority formanyindividuals.

Accordingtoresearchfrom McKinsey&Company,79percentof customersbelievethatwellnessis important,and42percentconsiderita toppriority Theresearchgoesonto showthatifconsumershadtochoose betweenmorenaturalsupplementsand moreeffectiveones,theywouldchoose themorenaturaloptionby41percent to21percent.Establishedin2015, NatureCureLabsLLC–now operatingunderthePalmaraHealth brand–recognizedandchampioned natural,safe,andqualitysupplements wellbeforethesestudieswere published.

Recently,ourteamatTheChiefs Digesthadanopportunitytospeak withDamonSununtnasuk(Founder andCEOofNaturalCureLabsLLC –operatingasPalmaraHealthand VitaTailsbrandsupplements). Damonwasgenerousenoughtospend timewalkingourteamthroughhis

PALMARA HEALTH

Enabling Wellness Through Education and Quality Products

Damon Sununtnasuk Founder & CEO

thoughtsontheindustryandhis company'suniqueapproachto educationandproductdesign.This insightfulinterviewprovideda refreshingtakeonthisimportantand growingsegment.

Thefollowingexcerptshighlightour engagingconversationtogether:

Mr. Sununtnasuk, please introduce to our readers Palmara Health (formerly Natural Cure Labs).

PalmaraHealthisthesupplement brandofNaturalCureLabsLLC-a customwellnessnutritioncompany providingsupplementsforpeopleand pets.Thecompanyenjoysalong mission-drivenhistory,beginningwith asingleproductandthegoaltocreate thebestresearch-basedsupplements forimmunehealthpossible.Today,the companyboastsanextensiveportfolio ofimmune-focusedsupplementsanda dedicatedlineoffunctionalnutrition forpets.

How did you get started with Palmara Health?

Backin2015,themarketfornatural healthproductswasverydifferent-the industrywaschallengedbyproducts whichfeaturedinferioringredients, syntheticadditives,andlacked supportingresearch.Understanding thatqualityandsafetyareparamount topersonalhealthchoices,wesetout tochangethenarrativeforgoodand launchedacompanydedicatedtothe compliantandtransparent manufacturingofnaturalproducts whichfocusonimmunehealth.

What inspired Palmara Health to grow into the brand it is today?

Ourcompanyhasalwaysbeendriven byacommitmenttoresearch, education,andquality.Ourproduct portfoliohasgrowntoincludesome industryfirsts,includingtheonly 800mgmonolaurincapsuleoffering,a patented“dualcapsule”thyroid

supportproduct,andanultra-lowwater availabilitytincturethatavoidsthe needforpreservatives.Allourproducts followthecompany'scommitmentto quality,safety,andtrustwhich customershaveembracedoverthe years.Ourcustomersareincredibly loyal,withmorethan35%returning monthaftermonthtoenjoyourclean labelformulas.

Challenges can sometimes help transform a company for the better –were there any recent challenges which come to mind for Palmara Health?

2020wasinanincrediblychallenging yearformostindustries,andthe naturalproductsindustrywasno different.Ourmanufacturingcapacity washinderedbyimportrestrictions, stay-at-homeorders,andingredient shortages.However,wewereableto usethisdisruptionasanopportunityto reassessandresetourportfolioto respondtocustomerneeds.We launchedthreenewcustomproducts duringtheyearandreceivedseveral industryawardsrecognizingour steadfastcommitmenttoqualityand safety.Althoughtheyearwasa difficultone,ourdouble-digitgrowth suggestswewereabletoreactina meaningfulway

What are the guiding principles Palmara Health applies to ensure success?

Weapplythreeguidingprinciples whichmanifestthemselvesinevery formula,decision,andproduct.Every aspectofthevaluechain,fromraw ingredientstomarketingliterature, mustupholdthesestandards.

• Quality–US-based(when possible)rawmaterialsare sustainablysourced,arealways vegan,gluten-free,andnon-GMO.

'CleanLabel'protocolsaremet

usingplant-basedcapsulesand naturalricepowderasanessential partofthemanufacturing process—neversynthetic excipients.

• Safety–Manufacturingfacilities arecGMPcertified,andevery productistestedin-houseandviaa third-partyaccreditedlabtoensure safetyandqualityspecifications aremet.

• Trust–Allproductsarereleased withaccompanyingliterature highlightingthesciencebehindthe ingredient.Productliterature, labels,andsupportingcontentare reviewedbyindustryprofessions toensureahighdegreeof accuracy,transparency,and compliance.

“We aim to extend our awardwinning portfolio to include additional markets and channels to provide immune support-focused products to as many people (and pets) as possible.”

How do you define success at Palmara Health?

Successforusisdrivenbycustomer happiness–wecannothavea successfulbusinesswithoutexceptional customerexperiencesandunwavering trustinthequalityandefficacyofour products.Acommitmenttodoingwhat isright,notwhatmaybeeasy,isthe onlywaytoachievethis.Forexample, ourcomprehensivetestingprotocols useISO17025laboratoriesata significantcost.Althoughusinganonaccreditedlaborforgoingtesting altogethermightbeeasier,adheringto rigoroustestingistherightchoicefor productsafetyandcustomertrust.

How do customers factor into your decision making at Palmara Health?

Weareunwaveringinourcommitment toquality,andcustomershave respondedveryfavorably Wealso haverespondedtothechangingneeds ofcustomers,theirlifestyles,andtheir feedback.Weexpandedourlineof award-winningmonolaurinproductsto includeproprietaryblendsandhigher fillcapsulesinresponsetocustomer interest.Wealsomonitorindustry trendsandhavereleasednewproducts whichreflectthechangingneedsand expectationsofcustomers.For example,elderberryproductinterest wasupover1,000%inspringof2020 andwewereabletoformulate,blend, andreleaseanelderberryimmune complexproductinjustsixweeks. Furthermore,wehaveexpandedour manufacturingexpertisetoinclude nutritionalproductsforthegrowing numberofhouseholdswithdogs.Our VitaTailsmultivitaminsoftchewsfor dogsofferthesameexceptionalquality andresearchyouexpectfromour dietarysupplementproductsforthe furrymembersofyourfamily

Finally, what makes Palmara Health unique?

Ourcommitmenttoresearchiswhat trulysetsusapartfromotherbrands. Ourstaffofdoctors,PhDs, pharmacists,andcompliance professionalshelpuswiththeresearch, formulation,andcommunicationofall ourproducts.Withtheirsupport,all productscomewithadossierof supportingliteraturethatexplores publishedthird-partystudiesofeach ingredientfoundinourformulas.This focusonresearchdrivesthe formulationandeducationofour award-winningformulas.