PAGE 3: Professor brings humor into classroom as vice president of AHSA
PAGE 7: Puppies and humans welcome in Logan Square pop-pup bar
PAGE 13: Illinois uses VW settlement funds to replace diesel engines PAGE 14: Divvy plans to add 36 new stations in next few months Volume 54, Issue 2
September 10, 2018
ColumbiaChronicle.com
Marketing Columbia: College rethinks recruitment strategies
THE COLLEGE RECENTLY hired Chicago advertising agency SOCIALDEVIANT to create a new marketing campaign for the college, designed to help increase student enrollment. The new campaign will target incoming fall 2019 students. SOCIALDEVIANT plans to roll out digital content starting in October. The agency plans to release the overarching campaign either by late fall or early winter, according to Stephen Mariani, senior account and strategy lead at SOCIALDEVIANT. “We’re going to map the right distribution channels based on what our concept and target is,” Mariani said. “We know
[we’re] looking at perspective students; we know we’re trying to drive enrollment for next year.” Forming an advertising campaign for Columbia is especially challenging and different from other institutions because of its unique culture and creativity, he said. “[Columbia students] are creatives, we’re a creative agency. That offers a lot of opportunity for collaboration,” Mariani said. “How can we use Columbia students as a part of the ad campaign? How can Columbia students be a part of SOCIALDEVIANT in things that we do to truly integrate our two brands?” Vice President of Enrollment Management Michael Joseph started his position Aug. 13, as reported July 31 by The Chronicle.
SEE ENROLLMENT, PAGE 3
» TESSA BRUBAKER NEWS EDITOR
PICTURED: VICE PRESIDENT OF ENROLLMENT MICHAEL JOSEPH » KEVIN TIONGSON/CHRONICLE
editor’s note
New ad campaign could be helpful, but Columbia must do more » ARIANA PORTALATIN EDITOR-IN-CHIEF
W
hen I was a 17-year-old high school student searching for my dream college, Columbia seemed like the obvious answer. I was enamored by a school that didn’t hold students’ hands as it walked them through the city, but taught them to take their futures into their own hands and use Chicago as a playground to become experts at their own craft, unique and unlike any other. While Columbia seemed perfect on the outside, it was inside that mattered: the programs. I visited Columbia knowing I was going to pursue journalism. What sealed the deal and led me to officially commit was a department that hired real journalists as professors; had multiple concentrations to choose from; and most of all had an award-winning newspaper that showed students how to be journalists, providing a clear avenue into the industry. A college in its entirety is important, but individual programs are what prospective students care about. That is where the majority of their education will come from and where their focus will be. Columbia is not a bad college; however, the inconsistency of departmental success will not lead to the success of the college. As reported on the Front Page, Columbia once again reports a drop in undergraduate enrollment. As of Sept. 4, total undergraduate enrollment for the Fall 2018 Semester was 6,604 students, a loss of 434 students compared to the Fall 2017 Semester. In an effort to increase enrollment and awareness, the college is working with ad agency SOCIALDEVIANT to launch a new advertising campaign in December that will market Columbia as a “college for creatives.” President and CEO Kwang-Wu Kim said the college is changing its previous advertising approach by focusing more on individual programs, rather than the whole college, to attract new students. This is a step in the right direction, but only if the college improves its investments in programs as well as marketing. There is no hope in marketing a program that has little to show for itself. 2 THE CHRONICLE SEPTEMBER 10, 2018
MANAGEMENT EDITOR-IN-CHIEF MANAGING EDITORS
Ariana Portalatin Molly Walsh Blaise Mesa Samantha Conrad Micha Thurston
CREATIVE DIRECTOR AD & BUSINESS MANAGER
REPORTERS
NEWS EDITOR REPORTERS
the best film Columbia boasts some of and television classes in the country, COPY CHIEF COPY EDITORS and many other programs and departments have been ranked highly among others nationwide, including photography, business and entrepreneurship SENIOR GRAPHIC DESIGNER and theatre. ` GRAPHIC DESIGNERS But awards and rankings will not last when investment and resources are lacking. Without proper funding to form a basis for success, programs have no way of maintaining success. STAFF PHOTOGRAPHERS Each year, enrollment declines have drastic effects on each department, because budgets and resources are slashed to make up for the loss in student tuition funds. The college loses MULTIMEDIA EDITOR funds; therefore, so do departments. MULTIMEDIA REPORTERS When students realize their departments are not being supported, they do not feel supported. Thus, the enrollment decline continues. Columbia is the only one that can MEDIA SALES REPS break the cycle. Increasing investment in its departments, particularly those with the largest drops and budget cuts, BRAND MANAGER will be reciprocated with increased enrollment. A department with happy students, staff and faculty is WEBMASTER worth marketing. A shiny new advertising campaign with exciting slogans might be able to bring in new students, but does the FACULTY ADVISER college have what is needed to make a student stay longer than a semester? History says no. Columbia must focus on what keeps students here, and that does not include stripped resources, cut faculty and removed courses. If the college can show it cares about its programs, then students will begin to care, too. @c cchronicle
aportalatin@columbiachronicle.com
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President and CEO Kwang-Wu Kim talks 2018-2019 goals » ColumbiaChronicle.com
Professor selected vice president of American Humor Association
RICHARD KING
ENROLLMENT, FROM FRONT
campaign markets the college’s new slogan, “college for creatives.” “It’s more [about] telling the college’s story effectively,” Kim said. “At the core of that message is the idea that creatives can be widely successful in the world if the
educational model gives them all the things they need: the ability to develop their skills, the ability to become critical thinkers and then the practical skills.”
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tbrubaker@columbiachronicle.com » JOCELYN MORENO/CHRONICLE
Joseph said he will also take a look at how the college distributes financial aid to help make the college more affordable for incoming students. Previous campaigns have never been as big or aggressive as this, he added. “We’re off to a good start for next fall,” Joseph said. “It’s a 12 month process. We’re already starting for next fall and that’s a big piece of it.” According to the Office of Institutional Effectiveness, the total unofficial enrollment for Fall 2018 as of Sept. 4 is 6,859 students, a 460-student drop from Fall 2017. This is about 55 percent of the college’s total enrollment of 12,464 in 2008. Joseph said it is unrealistic to expect the enrollment numbers to go up that high again, but the goal is to get somewhere between where the college is now and where it was 10 years ago. “Eight thousand is realistic in terms of addressing not only what we need to do
quantitatively to grow over the next four or five years, but also we want to be looking at quality indicators as well,” Joseph said. “If we could marry both of those, we’ll have an even stronger institution.” President and CEO Kwang-Wu Kim said one of the reasons Joseph was chosen for the position was his experience working at other institutions with enrollment challenges. “Michael, as a young man, was a college athlete, and I liked the idea of someone who is motivated by the desire to win,” Kim said. “It’s not a battle, but there is that component of ‘we have to win,’ and that’s very much his personality.” Kim said the college is changing its advertising approach by putting more attention on specific programs rather than the entire college to attract new students. The college launched a previous rebranding campaign in 2016 to increase enrollment and awareness of the college. The campaign included new colors and media advertisements and the elimination of the “Live What You Love” tagline. The SOCIALDEVIANT
each spring, giving students opportunity to partake in political and social commentary. “I’m hoping being vice president of the American Humor Studies Association will help me make more connections and maybe find ways to incorporate some of the work students do here,” Prados-Torreira said.
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It’s a great example of how teaching and research go together, and that success in the classroom leads to success as a scholar and vice versa.
supports the positive and creative things she’s been doing in the classroom,” King said. “I only see her future in the organization bringing positive things back to Columbia.” Jeffrey Melton, president of AHSA and associate professor at the University of Alabama, said Prados-Torreira’s strong interest and participation in the association played a huge role in her selection as vice president, as well as the unique perspectives she can bring with her teaching experience and background. “My main take away is the energy she can bring and the different perspective,” Melton said. “We hope that she’ll be a contributing member to the American Humor Studies Association for a long time to come.” Prados-Torreira teaches a course called Cartoons and Satire in American History and said it is a great example of how HHSS as a department connects with students from a variety of majors throughout the college. Along with the cartoon course, PradosTorreira leads the Paula Pfeffer and Cheryl Johnson-Odim Political Cartoon Contest
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umanities, History and Social Sciences Department Associate Professor Teresa Prados-Torreira brings scholarly humor into the classroom with her new position as vice president of the American Humor Studies Association. AHSA is an organization dedicated to the study of American humor including popular comics, film, television and other forms of media, according to its site. Prados-Torreira has been involved with the association for about 10 years and is happy she has been selected. “[It is] a really interesting group because it has a combination of very traditional scholars, and a younger crowd that is interested in a more cutting-edge humor,”
Prados-Torreira said. “There are not many historians interested in humor, and that is a mistake because humor provides interesting information about social values.” Richard King, chair of the Humanities, History and Social Sciences Department, said he was impressed upon hearing of Prados-Torreira’s achievement. “It’s quite an accomplishment for one to be elected by one’s peers to a leadership position like that,” King said. “She has achieved something pretty special in her field. It’s a great example of how teaching and research go together, and that success in the classroom leads to success as a scholar and vice versa.” King said her success will also aid students within the department. “Having this success in her professional, academic research career parallels and
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» OLIVIA DELOIAN STAFF REPORTER
SEPTEMBER 10, 2018 THE CHRONICLE 3
campus
Professor’s work ‘liberates’ Near North Side art gallery I N T E R AC T I V E A R T S A N D M E D I A
Adjunct Professor Bruno Surdo opened an exhibit Sept. 7 showcasing his commitment to freedom of self-expression. “Liberation” is a 16-piece painting series and is installed at Victor Armendariz Gallery, 300 W. Superior St. The series will be on display until Oct. 25. Surdo spent over a year producing “Liberation” but did not always have a clear vision for how it would turn out, he said. “I didn’t have a title for the show initially, but as I looked at the paintings, they seemed to tie in with this sense of freedom and trying to find a strength in being liberated,” Surdo said. Victor Armendariz, gallery owner, director and long-time friend of Surdo, said “Liberation” is Surdo’s most cohesive body of work to date.
“He’s using [an] archetypal female figure to express the greater human need for freedom and for liberation,” Armendariz said. “The way he has done it is just so cohesive in the show. The influences are so strong and it’s just a very compelling body of work on the whole.” While the series emphasizes liberation, there is no other central
Surdo’s series “Liberation” will be featured at the Gallery Victor Armendariz, 300 W. Superior St., until Oct. 25.
theme. However, Surdo describes himself as a social activist, so he wants all of his art to represent that same activism. “There are paintings that deal with sexuality [and] political interests,” Surdo said. “I found that it was exciting to explore a theme that has so many different interpretations. I kept creating different works that seemed to all tie in.” According to Surdo, the series is intended to help viewers feel a connection to various themes of freedom. “You can be liberated and walk proud. You can also feel that seeking liberation is a part of life. It’s okay to question things,” Surdo said. “Take risks, but also find a way to look at what liberation is to you.” Annie Bailey, a junior cinema art and science major, said it is inspiring to see work from her professors at Columbia in the real world.
The Music Center at Columbia College Chicago 1014 S. Michigan Avenue
M u s i c
D e p a r t m e n t
Tuesday September 11 Guitar Student Convocation
Thursday September 13 Student Piano & Strings Recital #1 at the Sherwood
E v e n t s
» PHOTOS MIKE RUNDLE /CHRONICLE
» KACI WATT STAFF REPORTER
An artist for more than 30 years, Bruno Surdo’s studio in Evanston holds a wide variety of his work.
“It shows they’re successful, and there is a career for us,” Bailey said. “We can accomplish what they’re accomplishing. It’s very reassuring.” For Surdo, it is hard to pick a favorite piece of the collection, but the marquis piece “Liberated” is special to him. “[It’s] one of the paintings that seemed to have all the qualities
every artist dreams of,” Surdo said. “The piece for me summarizes the whole show; it just flowed out of me.” Surdo said he looks forward to finding inspiration for his next annual showcase. “I was born to paint big, that’s for sure,” Surdo said. kwatt@columbiachronicle.com
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Tinder swipes right on new feature » KATHERINE SAVAGE STAFF REPORTER DATING APP TINDER now lets college students find friends and study groups as well as the occasional date with a new feature launched Aug. 21.
Tinder U allows college students to connect easier, said Lauren Probyn, director of Global Marketing and Events at Tinder in a Sept. 5 email statement to The Chronicle. “Tinder was born on a college campus, founded by University » JOCELYN MORENO /CHRONICLE
of Southern California students, and college students remain a core part of our user demographic,” Probyn said. “More than 50 percent of Tinder users are 18-24 years old.” To access the feature, students must have an active college email address, Probyn added. “Tinder U is a great way to make those connections with people on your campus who may be the person to help you get a job down the line, be your college sweetheart or even just a lifelong friend,” Probyn said. Anita Chlipala, a licensed marriage and family therapist at Relationship Reality 312, said she is skeptical about the effects of dating apps. “People don’t place as much emphasis on commitment,” Chlipala said. “With my younger clients, if the relationship starts getting tough, they’re like ‘Well, I don’t have to put up with this’ and ‘I’m just going to find some-
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campus one else’ instead of communicating their needs and working through their issues.” Chlipala said she tells clients who use dating apps to be sure both people have the same intentions, whether it is a casual relationship or a serious one, to avoid miscommunication. Chlipala said some people keep “swiping and thinking the next swipe right they make is going to be the one.” Chlipala added that keeping track of how much time is spent on the app is important. “[College is] a great experience for a lot of people,” she said. “You don’t want to be glued to your phone in your dorm room or your apartment and missing out on the full college experience of meeting new people on campus.” According to an Aug. 21 Tinder blog post, Tinder U can be used for finding a “study buddy” or to make friends. Freshman marketing major Athina Darrus said she would be interested in using the feature to find friends.
“The only thing that freshman use is the Facebook group page to get in touch with each other,” Darrus said. “Facebook is so outdated, so if there was this new thing everyone was on, where everyone could connect, that could be really useful.” Sophomore creative writing major Skyler Daniels said she is open to the idea of Tinder U to meet new people. “[Having] an option of casualness, or a study buddy, would be nice,” Daniels said. “Even if there isn’t an expectation of sex when you meet up, it would be nice. It would be less pressure.” Darrus added that she is doubtful the app will actually be used for friendships instead of causal relationships because of Tinder’s reputation. “The name Tinder can cause stigma because if I’m using this for friends, why is it called Tinder?” Darrus said. “When you think of Tinder, you think of hook-up culture and dating.” ksavage@columbiachronicle.com
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SEPTEMBER 10, 2018 THE CHRONICLE 5
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PRESIDENT KWANG-WU KIM IS PLEASED TO OFFER
STUDENT OFFICE HOURS FOR THE FALL 2018 SEMESTER Do you have a suggestion about how to make Columbia better? Want to share your story and experience with President Kim? Appointments are 20 minutes and are held in President Kim’s office, on the 5th floor of 600 South Michigan.
Please RSVP for a date You must be available within a 10:00 a.m. − 11:40 a.m. window.
September 21, 2018 October 26, 2018 November 30, 2018 To register for a slot, please visit: about.colum.edu/president/student-office-hours Space is limited so register today! Limit one slot per student. If you have any questions, please contact officeofthepresident@colum.edu
6 THE CHRONICLE SEPTEMBER 10, 2018
arts culture
Museum offers night of entertainment » ColumbiaChronicle.com
Kegs and Canines: Dog-friendly bar gives treats to Logan Square
» OLIVIA DELOIAN STAFF REPORTER IMAGINE WALKING INTO a bar and being surrounded by dog-themed cocktails, giant fire hydrants and last, but certainly not least, puppies. Adoption center One Tail at a Time and Emporium Popups have teamed up to create a dog-friendly pop-up bar in Logan Square. The Dog’s Day Pop-PUP, 2367 N. Milwaukee Ave., opened Aug. 31 and will remain in the city until Sept. 16. One Tail at a Time, 2144 N. Wood St., is a no-kill, all-breed dog rescue center committed to lowering euthanasia rates in Chicago, according to the mission statement on its website.
Cara Schwalbach, development and outreach assistant at One Tail, said an associate board member came up with the idea for the pop-up. “[Emporium was] into the idea, and we started putting it together really fast, and it [just] came together from there,” Schwalbach said. The Dog’s Day pop-up has several special events, such as Bad to the Bone Night Sept. 8 and Closing Day Sept. 16, both of which will include Instagram-famous dog appearances and giveaways. Schwalbach said there are various stations for dogs to explore, including a built-in dog park, a giant dog house, fire hydrant and a ball pit, which can be enjoyed by both pups and their owners.
“We have special drinks that are dog-centric all throughout the run of the pop-up,” Schwalbach said. “Everything is super dog-oriented so there is stuff not just for the dogs, but plenty for the people to get a kick out of, too.” In a Sept. 5 email interview with The Chronicle, Jared Saul, director of Emporium Popups, said Emporium is always looking for fun ways to raise awareness for important events and causes like the animal rescue. “[Our] main goal is to raise as much money as possible for One Tail’s continuing rescue efforts here in Chicago,” Saul said. “Aside from that, we want people to take the ‘adopt don’t shop’ mentality and share that with as many people as they come into contact with.” Lore Karl, a veterinary technician and pet insurance agent at 24PetWatch, has volunteered and fostered at One Tail since 2015. Karl said they are looking forward to attending the pop-up, which also happens
to be on their birthday, adding to the birthday celebration. “I can bring my dogs, and we can all hang out with my friends,” Karl said. “It should be really fun.” Karl said the pop-up offers a great opportunity to spread the word about adoption and the importance of places like One Tail at a Time. “Getting [people] familiar with One Tail and seeing [their] outreach to the community will definitely be a good thing,” they said. Schwalbach said she loved seeing attendees’ enthusiasm at the pop-up, where dog-lovers finally have a place to relax and include their pets. “Everyone feels at home and [is] having a blast,” Schwalbach said. “You come, you hang out with your dogs, and you don’t have to worry about who’s going to let your dog out or what your dog is getting into at home.” odeloian@columbiachronicle.com » PHOTOS ORLANDO PINDER/CHRONICLE
“The Dog’s Day Pop-PUP,” 2367 N. Milwaukee Ave., gives dog-lovers a place to relax and have fun while bringing their dogs to be included in the fun.
Emporium Popups director Jared Saul said Emporium is always looking for fun ways to raise awarenss for important causes, and “The Dog’s Day Pop-PUP” is the perfect way to do so.
SEPTEMBER 10, 2018 THE CHRONICLE 7
arts & culture
Singer Morgan Gold fuses old with new in unique sound
Motown and hip-hop — mainly ‘90s hip-hop Don’t think it’s a bad thing to reach out to excited about it. I am also planning a debut from my childhood. your classmates and ask for help. album sometime in 2019, and I’ll be perI love the African-American influence on forming at the Freshman Tour Oct. 14 at unior comedy writing and perfor- music. I love the rhythms they contribute. I What projects do you have coming up? the Conaway Center, 1104 S. Wabash Ave. mance major Morgan Gold is a singer took inspiration from African-American I released a single this past August, I’ll be performing music from the new and songwriter building a following artists like Aretha Franklin as well as “Primetime”, and I have an EP coming out. EP as well as a some unreleased songs. I in Chicago’s music scene. contemporary artists like The Weeknd and We are looking at an Oct. 6 or 7 release date do not want to give away too much, but I She has been playing guitar since she Frank Ocean. We are living in a time where but that has yet to be finalized. promise not to disappoint. was 10 years old and fuses pop with R&B to music is based on a simple beat and lyrics. It is telling the story I have been trying develop a sound as unique as it is attractive. Rappers I met were attracted to my voice to tell for a really long time; I am very jnolen@columbiachronicle.com Although she initially came to Columbia so I started collaborating with local rappers to pursue comedy, Gold said she was drawn that make music like that, but made sure to music, writing songs and lyrics daily. to keep my influences, fusing the poetic In 2018, Gold met her manager and began elements of songwriting I picked up from to take music seriously as a career, she said. artists I looked up to. She began to book shows, promote herself and develop her own sound. What advice would you give to other colHer newest single “Primetime,” released lege students pursuing music? Aug. 2, shows the direction she wants to Questioning your identity in college is nortake her sound. mal. Most students here are going through The Chronicle sat down with Gold to dis- the same thing as you. [Pursue] whatever cuss her upcoming EP, preformances, and passion pleases your present self, your child her plans for music in the future. self and that you can see a future in. It’s about bringing all those elements together. THE CHRONICLE: How has your sound There are people constantly looking for evolved, and where do you see it going collaborators, so don’t be afraid to reach out in the future? and work with your classmates. GOLD: When I wrote songs in high school, I All but one person that I have ever collabowas inspired by people like Ed Sheeran and rated music with were students at Columbia Morgan Gold will perform her single “Primetime” and unreleased songs at the Oct. 14 Freshman Tour at The Conaway Center, 1104 S. Wabash Ave. The Beatles, but I grew to love or are still enrolled at Columbia. » JERMAINE NOLEN STAFF REPORTER
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Brendon Urie is back at it again, and this time he’s walking up buildings to inspire his audience to fly and flop to reach their dreams. The “High Hopes” music video is a surreal visual delight, but is nowhere near as cinematically story-driven as another Pray for the Wicked video, “Say Amen (Saturday Night)”. However, Urie was actually filmed walking up an LA skyscraper for some of this video, giving it bonus points.
“Crazy Rich Asians” is a beautiful movie about Rachel Chu, a New Yorker who goes to her boyfriend’s best friend’s wedding in Singapore. Her long-time boyfriend, Nick Young, forgets to tell Rachel that he is a member of the country’s wealthiest family, which creates drama throughout the movie. The film is a mix of romance and comedy. It also is one of the first movies I’ve seen with so much Asian representation. I highly recommend it!
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Dunkin’ Donuts just introduced a gluten-free fudge brownie as part of the Dunkin’ Run menu, and it’s been receiving a lot of attention. Dunkin’ is definitely doing something right with this brownie. It has a fudgy texture with a flakey crust and rich chocolate flavor. It’s the perfect convenience snack to satiate your g-free chocolate craving. It competes with boxed gluten-free brownies, and might even stop some of us from baking.
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Van Dyke trial proceeds amid protests » ColumbiaChronicle.com/Multimedia
Columbia can help break cycle of period poverty
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eginning in August, Scotland became the first country to provide free menstrual products at all schools, colleges and universities after the success of a 2017 pilot program, according to an Aug. 29 New York Times article. In the U.S., many homeless and low-income people are unable to buy menstrual products, and budgeting for the monthly expense can strain financially-strapped college students. This lack of access creates an epidemic of period poverty, a circumstance in which a lack of menstrual products forces someone to miss school or work. In 2016, Chicago took initiative to answer "a question of fairness and discrimination" by eliminating taxes on menstrual products, according to a March 17, 2016, CNN article. The United Nations lists access to menstrual products as a human right. Menstruation still remains taboo, leaving a large gap to be filled.
Though there is a growing movement to make menstrual products funded by the government, it is unlikely legislation will pass in the near future. If the government will not provide the basic necessity of menstrual products, colleges like Columbia should help fill the gap by providing them at no cost to those on campus. The college already offers classes that explain the biology of human reproduction, so first steps have been taken. Condoms are given out at various locations on campus at no cost, so a product even more critical to reproductive health and sanitation should be available, too. Columbia strives to be a campus that encourages activism and accessibility, and there is no better way to showcase this mission than to take active steps to end the stigma. The taboo around menstruation stems from a long history of shaming human bodies and their natural functions. Those in power have historically not experienced menstruation. Health education
Resources are the best advertisement to creatives
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n fall 2008, 12,464 students attended Columbia College Chicago. In fall 2018, the comparable number is approximately 6,859, a 45 percent decrease in a decade. The administration has made the stakes clear in the downward trend reported on the Front Page. Student employment has been slashed, campus resources cut and favorites among faculty have lost jobs, as reported throughout the 2017-2018 year by The Chronicle. In December, the college will launch another advertising campaign to bandage its enrollment problem. As Columbia students, we know better than any outsider what needs to happen. We have dealt with the
consequences of declining enrollment and have felt ignored by those who claim to prioritize our experience. We want the administration to see us for who we are, as artists and activists, not dollar signs. We don't want a more selective admissions process. We want to be among the talented, driven, creative students that more traditional colleges overlook. Showcase the best parts of Columbia, because we are so much more than advertising campaigns portray. Comedy students can spend a semester studying at one of the world's most influential comedy theaters, the Second City. Fashion students can spend a week in
is segregated by sex in many schools, which leads to a lack of knowledge about a normal bodily function a large percentage of the population experiences. The only way to meet the need for menstrual products is to increase understanding, provide education and encourage discussion; this is Columbia's role as a college. Menstrual products should be seen as basic healthcare, something to be provided at no cost to anyone who needs them, and every bathroom on campus can be an example. Even though cisgender men will never menstruate, those of us who do should expect compassion and action from our colleagues, friends, family members and legislators. Individuals not affected by an issue are not absolved from caring for the needs and comfort of their fellow human beings. Taking steps to provide menstrual products on campus would prove that this administration cares about its students. On a campus that cares deeply about human rights—in the middle of a city that is known for grassroots activism and protest—there is no New York or four in Italy. The Museum of Contemporary Photography at 600 S. Michigan Ave. is the only dedicated photography museum in the Midwest. The college houses a nationally-distributed literary journal, The Columbia Poetry Review; a full-color print magazine, Echo; and the No. 1 non-daily college newspaper in Illinois, The Chronicle. Administrators must stop viewing resources as fat to be trimmed. Every college has a biology program, but very few can offer the chance to be featured on a radio station like WCRX. Our classmates are transferring in droves because we're losing the resources, faculty and opportunities that drew them here in the first place. Columbia has produced Emmy winners and "Saturday Night Live" cast members, and that is what potential students should see—in Chicago and nationwide. Students aren't here because they want elite academics and theoretical course work.
EDITORIAL reason to ignore the necessity of access to menstrual products, not only for students, but for those who are homeless or from low-income households. It is always better to stand up and take action, because those who do not are complicit in the cycle of period poverty. jberghuis@columbiachronicle.com
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EDITORIAL We came here to learn how to screen print, produce our own albums or to be in charge of advertising campaigns. We came here not because of high SAT requirements or selective admissions, but because of passion—not only for the crafts that sit at the core of our identities, but for our city, our nation and our world. President Kim, VP of Enrollment Management Michael Joseph and every current and future administrator who might be reading this, your students have only one request: help us author the culture of our time. If you can do everything in your power to help us accomplish what we came to Columbia to do, if you commit to learning who your students actually are and if you prove that to potential students, your alumni will be the only advertisement you need. jberghuis@columbiachronicle.com
Editorial Board Members Jay Berghuis Copy Chief Molly Walsh Managing Editor Tessa Brubaker News Editor Maddi Roy Staff Reporter Jermaine Nolen Staff Reporter Eden Bunna Copy Editor
Kristen Nichols Copy Editor Vivian Piña Media Sales Rep Orlando Pinder Staff Photographer Grace Senior Graphic Designer Zack Jackson Multimedia Editor
10 THE CHRONICLE SEPTEMBER 10, 2018
Did you catch a mistake, think we could have covered a story better or have strong beliefs about an issue that faces all of us here at Columbia? Why not write a letter to the editor? At the bottom of Page 2, you’ll find a set of guidelines on how to do this. Let us hear from you. —The Chronicle Editorial Board
opinions
COMMENTARY
Columbia should not abandon analog photography » MIKE RUNDLE STAFF PHOTOGRAPHER
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COMMENTARY: If media outlets spent less time on high school and middle school sports and more time on professional female athletes, women in sports would have a larger fanbase, says Blaise Mesa.
mrundle@columbiachronicle.com » COURTESY MIKE RUNDLE
hen I began taking photos, I shot digital. When I learned how to make photos, I shot film. Film taught me to appreciate photography as more than just capturing frames of action. Photography is an art form. I hoped to continue learning that art at Columbia in a way that would help me understand the medium’s history. When I arrived, I found a keyboard, a mouse and Adobe Creative Suite. Columbia often feels like a trade school: “here is how to do this” vs. “here is how to make this.” Students should be given the chance outside the History of Photography course to learn how and why images are made. I do not claim to be an expert on photography, analog or digital. I am speaking from experience in collegiate photography programs with vastly different mentalities. When I attended The University of the Arts in Philadelphia, the curriculum started with methods in viewing images, followed by analog photography processes. Digital photography was on the back burner and hardly present in the classroom. Students were required to learn the rules before breaking them. The argument in favor of teaching film photography is echoed nationwide. The renowned photography program at the University of Southern California’s Roski School of Art and Design puts antique processes at the forefront of its curriculum. A description of its introductory program states that “basic 35mm-camera functions as well as black-and-white analog procedures are the main
technical emphasis of the course.” Craig Stevens of Savannah College of Art and Design argued in American Photo Magazine that film photography makes students more deliberate in their image-making. While Columbia still offers film and experimental photography courses, the majority of the program is based on digital. I am aware of the costs that may prevent schools from teaching analog photography programs. The equipment necessary to build and maintain a functioning darkroom is expensive, not to mention a standard roll of film costs about $9. If the program is too costly, Columbia could teach only the philosophy of analog photography. Giving students a 1 GB card and telling them to come to class with 36 images could eliminate film costs. Teaching restraint when making images could lead to better photos and fewer missed shots. Teaching patience and self-control when culling images could give students a better body of work. In the same vein as any technological process, photography has evolved quickly and considerably in its short existence. Perhaps Columbia is ahead of that evolutionary curve and made the right decision in consolidating darkrooms. Even though digital photography continues its industry takeover, I would still take that sweet smell of stop bath over the blue light of my Mac.
COMMENTARY: If media outlets spent less time on high school and middle school sports and more time on professional female athletes, women in sports would have a larger fanbase, says Blaise Mesa.
SEPTEMBER 10, 2018 THE CHRONICLE 11
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metro
Twelve arrested during Labor Day protest » ColumbiaChronicle.com
Illinois program uses funds to go greener EPA is proposing to use electric buses in Cook County school systems. Metra is receiving cleaner-burning diesel engines, ILLINOIS IS REPLACING old diesel engines according to Michael Gillis, a spokesperson with more eco-friendly alternatives, hoping for Metra. to improve air quality. Gillis said he expects no major delays in The Driving a Cleaner Illinois pro- replacing older diesel engines with newer gram will fund the replacement of older engines on Metra trains. Gillis was unable engines with money awarded as part of to comment on how many engines Metra the Volkswagen Settlement—a multi-bil- will be replacing, but said he expects there lion dollar settlement with the federal will be more engines to replace than they government over Clean Air Act violations, will receive. according to an Aug. 29 press release from The Chicago Transit Authority did not Governor Bruce Rauner’s office. Illinois comment on how the program will affect will begin by using $20 million to replace transit times in Chicago as of engines in government-owned commuter press time. rail and public transit bus projects in the “From a health perspective, [the Chicago Metropolitan area. program] is a good idea,” said The press release did not specify what the Colleen Callahan, deputy direcmore eco-friendly options are, but Illinois tor at the Luskin Center for » BLAISE MESA
MANAGING EDITOR
» GRACE SENIOR/CHRONICLE
Innovation at the University of California, Los Angeles. Air pollution had the largest negative impact on health in Illinois in 2017, according to American Health Rankings’ annual report. There are at least two regions that are not meeting federal air quality standards, said Jennifer Walling, executive director of the Illinois Environmental Council. Those areas include Cook, DuPage, Lake, Will and Kane counties, along with Madison and Saint Clair counties near St. Louis.
Diesel engines have been linked to 38,000 global premature deaths in 2015, according to a May 2017 study published in the International Journal of Science. “Our electric grid is getting cleaner and cleaner every day,” Walling said. “But our diesel engines are getting dirtier and dirtier every day.” Walling said the switch from diesel to electric engines was overdue. Karl Gnadt is a managing director at the Champaign-Urbana Mass Transit District, which has been using diesel-electric hybrid engines in buses since 2009. The diesel-electric hybrid fleet the MTD has makes up 84 percent of its 111 buses, and gets 40 percent better fuel consumption than regular diesel engines, Gnadt said.
“We are using about half the amount of fuel on the [hybrid] buses that we would if we had replaced those buses with a diesel bus,” Gnadt said. “That is significant fuel savings.” The hybrid buses also have diesel particulate filters, which filter emissions more effectively, resulting in 98 percent cleaner emissions than previous models in use. Gnadt said he did not notice any difference in the performance of the hybrid diesel buses compared to regular diesel buses. “[Hybrid buses] have the same torque, power and energy as a [regular] diesel bus,” he said. The program also allows for cities, schools and private businesses to submit project ideas to Illinois EPA about how they will replace older engines with more eco-friendly alternatives, the release said. Applications for the program are due Oct. 15. The Chicagoland area is slated for the first round of funding, with Metro-East St. Louis, Champaign, DeKalb, LaSalle, McLean, Peoria, Sangamon and Winnebago counties receiving subsequent rounds. Not every company will be able to afford to replace transit vehicles in their fleet with more eco-friendly options, Callahan said. But with Illinois helping to fund these projects, the burden is reduced. Callahan added that transit companies that have depots to park buses and trains will have an easier time than private companies placing charging stations for their electric vehicles. “I don’t think that this policy will move us over to attainment areas [in Illinois],” Walling said. “There are a lot of different emissions, [but] transportation is an important sector that contributes to air quality emissions.” bmesa@columbiachronicle.com
SEPTEMBER 10, 2018 THE CHRONICLE 13
metro
Divvy expands rides with 36 new stations » MADISON KELLER STAFF REPORTER DIVVY WILL EXPAND access through-
There’s nothing like the joy of riding a bike.
JULIA GERASIMENKO
To create these stations, Divvy leaders and officials from the Chicago Department of Transportation announced during an Aug. 28 press conference that they received funding through the federal Congestion Mitigation and Air Quality program. The company plans to hold events at these stations that will be announced on social media channels, according to an Aug. 28 Divvy press release. Divvy outreach leaders will attend events to answer questions about how to use the bike share system and will hand out passes for free trial rides. “Everybody should be partaking in this service,” Gerasimenko said. “If they are having these events, that’d be a great way to bring more attention and encourage people to get out and ride.” To improve the experience, Divvy is increasing ride time from 30 to 45 minutes. They are also launching an app, according to the press release.
“There’s nothing like the joy of riding a bike,” Gerasimenko said. “[It] boosts happiness, and it’s a way to decrease street congestion.” mkeller@columbiachronicle.com
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out the city by installing 36 new bike stations in River North, Englewood, Ukrainian Village and the Near West Side neighborhoods. The first station was installed at Malcolm X College, 1900 W. Jackson St., Aug. 28. The new stations coming in the next few weeks brings the total number of rental kiosks in Chicago and Evanston to more than 600. Julia Gerasimenko, advocacy manager at the Active Transportation Alliance said they would love to see less car trips taken overall to improve traffic and the environment.
“We hope that the advent of more Divvy stations will lead to that” Gerasimenko said. New stations will expand the opportunity for students in the area who use Divvy bikes to commute to class, Gerasimenko said. Sophomore advertising major Edgar Reynaga said riding a Divvy bike is convenient, but if they were make it more accessible, students would be more into it. Divvy gives access to bikes for students who can’t get bike storage within their residency, junior acting major Olivia Canaday said. “It is good for your body and for the environment,” Canaday said. “[More people on bikes] means less people on other forms of transportation and less traffic.”
Successful bike sharing is dependent on quality street infrastructure, which makes it easier for people to get around on bikes, Gerasimenko said. In addition to quality infrastructure, successful bike sharing requires dedicated space for bike riders on the streets surrounding Divvy station locations, Gerasimenko said. “[It’s] a more active and beneficial way to get around [the city] for everyone,” Gerasimenko said. Included in new features and services designed to improve the experience for Divvy riders this year, is the use of bike trains to transport more bikes without carbon emissions, according to the press release.
Columbia alumna plans to become ward’s first female alderman » ALEXANDRA YETTER STAFF REPORTER
“I woke up the day after the election and I said, ‘I did not do enough,’” O’Keefe said. At the top of O’Keefe’s agenda is business development and affordable housing for her ward. O’Keefe said she plans to take a page from Alderman Harry Osterman’s (48th Ward) playbook and show developers the opportunities the 40th Ward provides for business. “The 40th Ward needs somebody who will keep my rent prices down,” said Shanna Shrum, an artist and 40th Ward resident. Shrum added that affordable housing is important to bringing diversity to the ward. “Diversity is what makes people better humans—to understand a variety of experiences, so you are not in this tunnel-vision and making choices based on what serves you best, but what serves the collective,” Shrum said.
O’Keefe said her own mother had to commute four hours every day to a minimum wage job at O’Hare International Airport before she moved to a studio apartment closer to O’Keefe, for which she spends over half of her monthly paycheck. “That is wrong, and it is unsustainable,” she said. “I know she is not the only one going through that.” With a history of working to get youth involved in politics
with numerous voter registration initiatives, O’Keefe said she is passionate about getting millennials involved in the democratic process. “Anytime I go into something, I am 150 percent,” O’Keefe said. “If it was my band, I was 150 percent in; if it was starting my small business, [I was] 150 percent. I go for it, and I don’t look back.” ayetter@columbiachronicle.com » STEVEN NUNEZ/CHRONICLE
AT 16 YEARS OLD, Maggie O’Keefe visited Chicago for the first time while playing Glinda in a smalltime production of “The Wizard of Oz.” During that visit, she decided Chicago would be her home. O’Keefe returned to the city two years later to attend Columbia, where she earned her bachelor’s degree in theater in 2011. While at Columbia, she registered to vote, and in 2008, voted for the first time for President Barack Obama. Now, she’s running for alderman of the 40th Ward. If elected in February 2019, O’Keefe will become the ward’s first female alderman. “The political world is one [in] need of more female voices,” said Wendi Weber, assistant professor of Instruction in
the Theatre Department and O’Keefe’s former professor. O’Keefe could replace 35-year incumbent Alderman Patrick O’Connor (40th Ward), nicknamed “City Hall Santa” by news outlets following a 1983 investigation into nepotism after hiring relatives. O’Connor did not respond to requests for comment as of press time. “[O’Connor has] aged out of being the most authentic representation of the ward,” O’Keefe said. “O’Connor once was that, no doubt, but the ward has changed during his reign as alderman, and he has not changed with them.” O’Keefe, who collected the required amount of petition signatures within the first week of announcing her candidacy, said she decided to run after the 2016 presidential election.
metro
Maggie O’Keefe said she will put affordable housing and development at the top of her agenda, if elected alderman for the 40th Ward in 2019.
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