WRITE-UP

Boy Barbershop

PAUL VALENTINE

WHAT MOTIVATED YOU OPENING THE SHOP?

We have both been motivated by the basics that are often lacking in the industry. The ability to show up on time and do the job within the hours that you have committed to is one example of how a barbershop can let itself and clients down. Both of us have a natural understanding of these values and we thought was a good basis and foundation to start a shop.

WHAT WAS THE BIGGEST CHALLENGE IN OPENING?

Location!

We always had our hearts set on working in the greater Mermaid Beach area. Our motto was always “Nobby’s or no where”, and after looking at several potential frogs we finally found a place we were more than happy with and where we operate today.

WHAT IS THE VISION FOR YOUR BUSINESS?

The vision for the business is to stand out in the Industry as one that will last the test of time through consistency and adaptability. And to adhere to the values of BOY as a brand that we hold dear.

WHAT IS YOUR PROUDEST ACCOMPLISHMENT?

The day we opened to where we are now.

February 2020 we opened in the midst of heavy covid announcements and restrictions. People were scared and unsure as to how this would affect them personally and financially. We had periods in our first few months where we would literally cut 1 person the whole day. Fast forward 2 1/2 years we have a fiercely loyal team of barbers and apprentices, we are constantly booked and have 400 plus 5 star reviews spread across multiple socials.

WHAT ARE THREE ITEMS YOU WOULD TAKE ON A DESERTED ISLAND?

A 9 iron

An 80L bottle of scotch

A guide to not getting found on a deserted island.

WHAT HAIR TRENDS DO YOU SEE CURRENTLY AND HOW DO YOU ADJUST TO IT?

Here in QLD we are still stuck on the mullet, crop, mull or whatever other variation is going right now. We are far more cautious than other states in our decision to be different so it’s a much slower process and normally we have plenty of time to adapt. It’s the early adopters that challenge us but we are normally ready & excited for someone who asks for real change.

WHAT IS YOUR FAVOURITE THING TO DO WHEN YOU ARE NOT WORKING?

Other than hanging with our kids. Golf!! And maybe a “Call of duty session” hitting the beach and eating good food (or bad). Although we love work, we both enjoy being at home and taking time out to enjoy our beloved Gold Coast lifestyle with our families.

WHAT’S THE BEST PIECE OF PROFESSIONAL ADVICE YOU HAVE EVER RECEIVED?

“Keep it simple”, you can add whatever artistic flourishes and flair you like once you have a simple core philosophy down. Don’t over complicate a simple but sound program, and always try to employ staff you respect.

WHAT IS THE BIGGEST CHALLENGE TO THE INDUSTRY AND HOW ARE YOU WORKING TO OVERCOME IT?

Market saturation! We are facing the same dilemma that hairdressers have been dealing with for the last 50 years. The deluge of new shop owners. Our natural philosophy is to accept the fact that local competition doesn’t have to hurt you but can indeed help you. Look for ways to capitalise on a wandering client base. Focus on keeping the quality and service better than your competitors & you will turn a bad situation in your favour.

@osakascissors

Zeta

Hitachi 440C

Power Blades: Scissor over comb, blunt cut, slicing

Handle: Ergo

Size (inches): 5.5, 6.0, 6.5. 7.0

Available in left hand

Zeta

Hitachi 440C

Power Blades: Scissor over comb, blunt cut, slicing

Handle: Ergo

Size (inches): 5.5, 6.0, 6.5. 7.0

Available in left hand www.passion-osaka.com

@osakascissors