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Facebook is now taking all the ads under its scanner and have decided to restrict the ads to pop-up in the middle of any objectionable content.
Facebook has now become a business hub more than a social network. A large number of brands has been enjoying the royalty to post their sponsored ads on the social media platform. But, as things are getting slippery, the social media giant has now decided to tighten the ad posting rules on the social networking site, especially on the objectionable content. Facebook Help Number | Facebook Customer Support
After analyzing the concerns of the user’s responses, Facebook has eventually rolled out a new set of rules on Wednesday that will outline the articles and videos from running the ads.
It also said that it would start disclosing the latest information to all the advertisers about where they have the liberty to post their messages on the platform and also on the external sites and apps it is a partner with. Facebook told all the users that anybody who repeatedly violates its content guidelines of posting the fake news would directly lose the authority to run the ads.
Now, the companies are heading to address this concern to all their users, particular as they earn a major portion of the money earmarked for the TV adverting to the video content on all their sites. Facebook Tech Support | Contact Facebook Support
The social media giant has enabled the hundreds of individuals and publishers to run the ads during the live video broadcasts in the late year, and the company has recently introduced its new feature named as “Watch.� If the new guidelines encourage the masses to put more G-rated videos, then this would likely to strengthen the Facebook’s pitch to the advertisers.
The advertisers will also get the display of a preview of where the messages can appear before beginning the campaigns. Overall, the company has given a chance to analyze the destinations where they can post the ads.
There are many ads which appear in the main news feed of the Facebook and Instagram that most of the people flick through, but they also get available in the videos and articles in the Facebook and outside the mobile websites and apps that are the crucial part of the Facebook’s “audience network.”
According to Facebook, tons of websites and apps were available on the network, and more than 10,000 publishers showed the articles in the platform via a tool called Instant Articles.
As YouTube has already increased the ad limits on the unsavory content, Facebook is also heading on the same path. As the complaints are growing, Facebook has to tighten the freedom of making money from video ads.
Previously, Facebook has allowed the advertisers to opt from the list of limited topics, including the apps and sites related to gambling, dating, and objectionable content. While the company will also be having the appeals processing for the content deemed intelligible for the ads and also hiring 3000 to 4500 to review and delete the commitment that violates the community guidelines.
In a recent announcement, Facebook has also addressed all the industry concerns about the way it measures the ads. Even, the company also said last year that it would also seek the recommendation from the nonprofit Media Ratings Council to ensure the way it measured the ads.