/SMM_SEO-Study-IEDP

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Client: IEDP

Case Study: Digital Campaign

IEDP are an authority on leadership development and executive education providers. Our task was to let the right people know it.

OBJECTIVES • • • • • •

To raise awareness of the IEDP consulting service. Increase views and engagements with the executive education providers advertising on the site. Increase the readership of the IEDP blogs. Increase visitors to the site. To help build a fan base on Twitter. To gain 1st page rankings for high value keywords.

This project was focused on search engine optimisation and social media influence. We targeted high value keywords and grew the Twitter following through advertising.

SERPS: RANKING

THIS SHOWS TWITTER FOLLOWER GROWTH OVER A 3 MONTH PERIOD

TWITTER: FOLLOWERS

“Damon has a great knowledge of social networks and how to work with them to promote your business. He also has that rare ability to translate business concepts into working, nicely designed www.emotio.co.uk - 020 8385 5050

websites - and he is unflappable!” - Roderick Miller M.D.


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/SMM_SEO-Study-IEDP by Damon Segal - Issuu