2012-2013 Media Kit
Issue dates – Tabloid Circulation 6,000 August 23, 30 September 13, 20, 27 October 4, 11, 18 [Parent’s Weekend], 25 November 1, 8, 15 December 6 January 24, 31 February 7, 14, 21, 28 March 7, 28 April 4, 11, 18, 25
2013 2013 2013 2013
Ad rates National Full page ½ page ¼ page
1/8 page
Dimension B&W price 10” x 10” $720 10” x 5” $360 5” x 5” “2.5 x 10” $144 5”w x 2.5”h $90
Color price $180 $ 90 $36 $22.50
*Widths and heights are interchangeable, 1/8 ad excluded. 6 columns/$12 PCI rate Full color $3/ column inch- Min $45/Max $400 Spot color $1.50/ column inch- Min $25/ Max $200 Premium placement 5% of ad price All ads should be camera ready in the following formats: TIFF, PDF, JPEG Mail to adbox@theeagleonline.com
Ad Rates Local Full page ½ page ¼ page
1/8 page
Dimension B&W price 10” x 10” $510 10” x 5” $255 5” x 5” 2.5” x 10” $102 5”w x 2.5”h $63.75
*Widths and heights are interchangeable, 1/8 ad excluded. 6 columns/$8.50 PCI rate Full color $3/ column inch- Min. $45/Max $400 Spot color $1.50/ column inch- Min. $25/ Max $200 Premium placement 5% of ad price All ads should be camera ready in the following formats: TIFF, PDF, JPEG Mail to adbox@theeagleonline.com
Full color $180 $ 90 $ 36 $22.50
Discounts & Extras 5% discount for prepayment
5% discount for 6 or more ads contracted 10% discount for 9 or more ads contracted 15% discount for 12 or more ads contracted 5% discount for American University Depts. Max combined discount 20%
Ad Rates Online (Pixels) Front page banner Front page body rectangle
Article page body rectangle Article page skyscraper Article page skyscraper Article page skyscraper
Discounts:
5% for 2 months 10% for 3 months 25% for 6 months
728x90 300x250 330x250 160x600 120x800 120x600
$300/month, $100/week $75/month, $20/week $50/month, $15/week $75/month, $25/week $75/month, $25/week $75/month, 25/week
Classified Ads Categories Help wanted For Sale/Rent Services Housing Baby Sitter Adoption Personals Spring Break Garage / Moving sales
Rates – Must be prepaid 0-20 words
20-50 words 50-90 words
$15 $25 $45
Ad submission Camera ready in the following formats TIFF, PDF, or JPEG to adbox @theeagleonline.com
Submission deadline: By Tuesday 5pm
Contact us
Mailing Address: The Eagle Business Office 252 Mary Graydon Center 4400 Massachusetts Ave, NW Washington, D.C. 20016
Business Manager (202)-885-3593 business@theeagleonline.com Fax: (202)-885-1428