The Eagle Media Kit

2012-2013 Media Kit

Issue dates – Tabloid Circulation 5,000  August 23, 30  September 13, 20, 27  October 4, 11, 18 [Parent’s Weekend], 25  November 1, 8, 15  December 6  January 24, 31  February 7, 14, 21, 28  March 7, 28  April 4, 11, 18, 25

2013 2013 2013 2013

Ad rates National  Full page  ½ page  ¼ page

 1/8 page

Dimension 5c x 10” 5c x 5” 2c x 5” 1c x 2.5”

B&W price $700 $350 $140 $35

Color charge $150 $ 75 $40 $40

*Widths and heights are interchangeable, 5 columns/$14 PCI rate Column width 1 .875 inches .125 inch margin Full color $3/ column inch- Min $40/Max $300 Spot color $1.50/ column inch- Min $25/ Max $200 Premium placement 5% of ad price All ads should be camera ready in the following formats: TIFF, PDF, JPEG Mail to adbox@theeagleonline.com

Ad Rates Local  Full page  ½ page  ¼ page

 1/8 page

Dimension 5c x 10” 5c x 5” 2c x 5” 1c x 2.5”

B&W price $500 $255 $100 $25

*Widths and heights are interchangeable 5 columns/$10 PCI rate column width 1 .875 inches .125 inch margin Full color $3/ column inch- Min. $45/Max $400 Spot color $1.50/ column inch- Min. $25/ Max $200 Premium placement 5% of ad price All ads should be camera ready in the following formats: TIFF, PDF, JPEG Mail to adbox@theeagleonline.com

Full color $150 $ 75 $ 40 $40

Discounts & Extras  5% discount for prepayment

 5% discount for 6 or more ads contracted  10% discount for 9 or more ads contracted  15% discount for 12 or more ads contracted  5% discount for American University Depts.  Max combined discount 20%

Ad Rates Online (Pixels)  Front page banner  Front page body rectangle

 Article page body rectangle  Article page skyscraper  Article page skyscraper  Article page skyscraper

 Discounts:

5% for 2 months 10% for 3 months 25% for 6 months

728x90 300x250 330x250 160x600 120x800 120x600

$300/month, $100/week $75/month, $20/week $50/month, $15/week $75/month, $25/week $75/month, $25/week $75/month, 25/week

Classified Ads  Categories  Help wanted  For Sale/Rent  Services  Housing  Baby Sitter  Adoption  Personals  Spring Break  Garage / Moving sales

Rates – Must be prepaid  0-20 words

 20-50 words  50-90 words

$15 $25 $45

Ad submission  Camera ready in the following formats  TIFF, PDF, or JPEG  to adbox @theeagleonline.com

Submission deadline: By Tuesday 5pm

Contact us

Mailing Address: The Eagle Business Office 252 Mary Graydon Center 4400 Massachusetts Ave, NW Washington, D.C. 20016

Business Manager (202)-885-3593 business@theeagleonline.com Fax: (202)-885-1428