COLLEGE
Celebrating Art and Science Together!
DearReaders,
Itisourgreatpleasuretopresentbeforeyouourlatest magazineissue, “10 Most Prominent Arts and Science Colleges, 2022” whichfeaturesprominent collegesdeliveringqualityeducationinartsand science.
Artandsciencegohandinhandtocreatemasterpieces. Therearevariousdisciplinesintheartsandsciencesector thatprovideopportunitiestolearn,practice,andapplythe knowledgeinpracticallife.Liberalarts,socialsciences, traditionalculturalstudies,corescientificresearch,etc.are someofthemajordisciplinesinwhichindividualscan excelandmakeabrightcareer.Manystudentsaroundthe globewhowishtomaketheircareerintheartsandscience arealwayssearchingforgreatopportunities.Here, educationalinstitutesplayavitalroleinpreparingstudents fortheseopportunities.
Educationinartsandsciencehassignificantlychanged today.Cateringtothechanges,manyinstitutesaroundthe
People Behind This Issue
Publisher: Archana Ghule
Editor–in–Chief: Vikram Suryawanshi
Managing Editor: Utkarsh Deshpande
Project Editor: Prajakta Zurale
Art Director:
Sankalp Kulkarni
Graphic Designer: Poonam Mahajan
Marketing Head:
Research Team: Robert Smith Daisy, Rahul, Maranda, Rocky
From The Editor’s Desk
globeareupdatingtheircurriculainartsandscience. Duringourresearch,wenoticedthatqualityhigher education,innovation,andengagementarethebasic buildingblocksofsuchinstitutes.Withtheirstrongfocus andwholesomeacademicprograms,theseuniversities distinguishthemselvesintheraceofeducation.Inthis issue,wehaveselectedsomeprominentinstitutesthat providethehighest-qualityeducationinartsand sciences.Theseinstitutesofferrobustacademiccurricula aswellasnumerouscareeropportunitiesforstudents.
unparalleledandworld-classeducationforaspiring artists.Themagazinealsofeaturesuniversitiessuchas UtahTechUniversity,Yale-NUSCollege,andThe UniversityofNewcastle Allthesedistinguished instituteshavebeenprovidingthebestartsandscience educationwhilepreparingstudentsfortheirbrightfuture.
Wewishyouaninsightfulread!
Onthecoverpage,wehavefeaturedTheAmerican Academy—adistinguishedinstitutionthatprovides Prajakta Zurale
Project Editor
Sales & Marketing
Project Head: Aakash Mahajan
Sales Co-ordinators: Rajshree Jamdade
Rachel Mendes
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AMDA COLLEGE OF THE PERFORMING ARTS
EVOLUTION
www.amda.edu
www.ulster.ac.uk
AMDA COLLEGE OF THE PERFORMING ARTS
An Unparalleled Education for Careers in the Entertainment Industry
“For nearly 60 years, AMDA has continued to lead the education community with creative and innovative programs for emerging performing artists.”
Fornearly60years, AMDACollegeof thePerformingArts (AMDA)hasbeen recognizedfor providingworldclasseducationandtrainingfor aspiringartists.Throughoutits richhistory,AMDAhas endeavoredtofosteran environmentforstudentsto developtheskills,confidence,and imaginationtocontributetotheir communitynotonlyascreators butalsoasconscientiouscitizens oftheworld.
Whatbeganwithamissionto trainstudentsinthecore disciplinesofacting,musical theatre,anddancetheatrehas blossomedintoamultidisciplinary educationspanningthevaried fieldsofperformingartsand entertainment.AMDAcontinues togrowandexpandfromits foundation,offeringinnovative programstoreadystudentsfor careersinthefast-changing worldsofartsandmedia.
Today,AMDAisoneoftheonly degree-grantingperformingarts institutionsofferingprogramsin bothNewYorkCityandLos Angeles.Thetwocampuses (AMDACollegeofthe PerformingArtsinLosAngeles andtheAmericanMusicaland DramaticAcademyinNewYork) providestudentswithunique opportunitiestolive,study,and trainintwooftheworld’smost influentialentertainmenthubs.
Learningandartisticgrowthare enrichedbytheunique professionalandcultural resourcesineachlocation,suchas filmandtelevisionstudios, theatres,museums,galleries, libraries,andperformingarts centers.
DistinctivePrograms
AMDA’sprogramsaredesigned toprovidestudentswithastrong foundationintheartswhilegiving themthetoolstoworkandthrive intheentertainmentandmedia industries.Thisapproachoffers numerouspathsforthoseworking towardcareersinthearts, entertainment,andmedia, includingundergraduatedegrees (AssociateofOccupational Studies,BachelorofFineArts, BachelorofArts),graduate degrees(MasterofArts,Masterof FineArts),andConservatory Certificates.Studentscanchoose fromanarrayofareasoffocus withineachprogram,sotheycan concentrateontheirpassionsand interests.
TheprogramsatAMDAare roundedoutbyofferingsforhigh schoolandcollege-agestudentsto exploretheirtalentsanddevelop theirskills.TheHighSchool Conservatoryprovidesstudents fromallovertheworld incomparableopportunitiesto live,train,andperformonour campuses.TheAMDAGap Programallowsadultstudentsto diveintotheircreativepassions
andexperienceaneight-week urbanperformingartsadventure likenoother
DistinguishedFaculty
Masteringone’scraftrequires innatetalent,aswellasdiscipline andastrongtechnicalfoundation. AtAMDA,studentsaretaught, trained,guided,andnurtured throughthisjourneybyour accomplishedinstructors.The AMDAfacultyiscomposedof esteemedandaward-winning performers,actors,directors, musicians,andchoreographers currentlyworkingintheartsand entertainmentfields.Thewealth oftheirexperiencesandthe individualattentiongiventoeach studentresultineducational opportunitiestrulyuniqueto AMDA.
ModernFacilities,New Technologies
BothAMDAcampusesfeature state-of-the-artfacilitiesto supporttheeducationalbackbone oftheAMDAexperience.The PerformingArtsLibrariesallow accesstotheentirehistoryof performanceandmedia.Students practiceandhonetheircraftin fullyequippedrehearsalstudios, dancestudios,andmusicrooms. Whileperformanceoccursin nearlyeveryspaceonour campuses,bothhavenumerous stagesforeverythingfromfullscaleproductionsofmusicalsand playstofilmandvideo
screenings,cabaret-style showcases,andstudent-created works.
AMDAisattheforefrontof adoptingnewtechnologiesto enablestudentstocreateandshare contentthroughcontemporaryand emergingmedia.Studentsare trainedinproductionusing equipmentandtechessentialtothe successoftoday’screators,artists, andinnovators.
VibrantDiversityandCulture
AtAMDA,equity,diversity, inclusion,andbelongingarekey valuesreflectedinthecurriculum, creativeproductions,services,and studentbody.TheAMDA communityofartistsincludes studentsandalumnifromall50 statesandmorethan70different countries.Tenpercentofthe studentbodyisinternational.
Theartisticcommunityandculture ofAMDAisinformedand enhancedbythebroadspectrumof students,faculty,andstaff.Thisis evidentintheclassrooms, performances,studentgroupsand activities,residencehalls,and gatheringplacesacrossboth campuses.
PerformanceIsKey
AcorecomponentofAMDA trainingisthemyriadperformance opportunitiesofferedthroughout theyear Theseincludeplays, musicals,danceconcerts,intimate blackboxperformances,readings, student-initiatedwork,andmuch more.Thewidearrayofgenres, styles,andvenueshelpsstudents
fulfilltheirpassionfor performanceinanumberof environments.
AMDAstudentsareeligibleto auditionforallrolesin performanceandproductions. AMDAproudlyembraces diversity-conscious,communityreflective,andinclusivecasting. Thegender,race,bodytype,and ethnicityofperformersareonly consideredifgermanetothe characterorstory
AMultitudeofCareer Opportunities
Theunparalleledperformingarts educationatthecenterofthe AMDAexperienceopens opportunitiesthroughoutthe entertainmentindustry.Students areeducatedinthebusinessofarts andentertainment,professional practices,andauditioning.In additiontoreceivinginstruction fromworkingprofessionalson campusesinindustryhubs,guest speakersandauxiliaryprograms offeradditionalindustryinsight andexpertisefromsomeofthetop namesinthebusiness,from performerstodirectorsand producers.Attheendofeach semester,AMDAhostsshowcases foraudiencesthatincludetop agentsandcastingdirectors,giving graduatingstudentsdirect connectionstothenextstepsin theircareers.
Thebreadthofopportunitiesfor AMDAgraduatescanbeseenin thethousandsofalumniwith prominentcareersinnearlyevery aspectofperformanceand entertainment.AMDAalumnican
“The concept of AMDA wer by dynamic artis educators forefront of their Broadway, Shak Hollywood film, renowned playwriting, academia.
befoundworkingwiththebiggest namesinmedia:Hulu,Fox,HBO Max,Netflix,Disney,ABC, Amazon,NBC,WarnerBros.,and ComedyCentral,amongmany others.Theyarebehindthescenes andinthecastsofEmmy-winning televisionshows,boxoffice blockbusters,andthemost buzzworthyBroadwayproductions.
and vision
e created artists and ors at the their fields in Shakespeare, film, worlddance, writing, and academia.”
“AMDA's educational philosophy is based on close collegial interaction between instructors and students.”
TheNextLeapForward
AMDAhasalwayssoughttobetterservestudentsand preparethemfortheevolvingindustrylandscape.This cantaketheformofsmalladjustmentstothe curriculumtoadapttochangesintheprofessionand theworldaroundus,orbigsteps,suchastheaddition oftheLosAngelescampusandBFAprograms.Now, withchangehappeningfasterthanever,AMDAis excitedtoannouncethelatestprogramadditions,aleap forwarddesignedtofurtherpreparethestudentsof todayfortheircareersinthefuture.
• ActingforCameraAOS/Certificate:TheAOS andCertificateActingforCameraprogramsare designedforperformersinterestedincareersin actingforfilm,television,andnewmedia. Studentsalsodevelopskillsforcreatingoriginal contentforcurrentandemergingplatforms.
• OnlineBFAsinActingandMusicTheatre: AMDA'sextraordinaryperformingartstraining andeducationarenowavailableonlineto studentsallovertheworld.
• MFAinWritingforTheatreandMedia:The MasterofFineArtsinWritingforTheatreand Mediaisathree-yearprogramdesignedfor studentswhoarepassionateaboutdevelopingthe professional-levelskillsnecessarytoconceive andcreateproduction-readynarratives.
• MAinTheatre:Thisintensiveprogramis completedinoneyear,includingthreesemesters ofimmersivecoursesandanoriginalthesis project.Studentsgraduatewithhighlydeveloped skillsintheanalysisoftheatreliterature,history, andcriticism.
University of Newcastle
Making a Difference with Superior Arts and Science Education
Today,artsandscience graduatesaremoreprepared thaneverforawidearrayof careers,courtesyofabroadrangeof knowledgeandskillsthattheygainin theirdegrees.Inarapidlychanging worldwherecareerchangesare becomingmorecommon,artsand sciencegraduatescanshiftcoursesto findlucrativejobsduetotheir transferableskills.Amidthenumberof artsandscienceinstitutesemergingof late,itisimportantforstudentsto choosetherightinstitutetopursuethe
educationthatmeetstheirprofessional aswellaspersonalneeds.
Foundedin1965,theUniversityof Newcastlehasbeenequippingstudents withthequintessentialskillstothrive intheircareers.Theartsandscience graduatesoftheUniversityareinhigh demandduetotheskillsfosteredin theircurriculum.Theseskillsinclude criticalthinking,problem-solving, collaboration,effective communication,peopleskills,etc.and arevaluedasfuture-focused‘human’
skillsthattranslateacrossthe employmentsector
ARobustFoundation
ThehistoryoftheUniversityof Newcastlehasbeencharacterizedby leaderswhohavebeenwillingto changethestatusquoandtransform thefieldsofeducationandresearch.
BeginningasaCollegeofthe UniversityofNewSouthWalesin 1951,theUniversityofNewcastlewas grantedautonomyafteralongstanding
faculties—theFacultyofBusinessand LawandtheFacultyofEducationand Arts.Currently,thecollegecomprises fourschools—theNewcastleBusiness School,theNewcastleLawSchool,the SchoolofEducation,andtheSchoolof Humanities,CreativeIndustries,and SocialSciences.
“TheDestinationofChoice”
communitycampaignandbecamean independentuniversityin1965.
ThefoundersoftheUniversityhada clearvision—abushlandcampusthat blendedatraditionaluniversitywith innovativeapproachestoproblems theyfaced,andonethatstayed connectedtothecommunitythathad campaignedforitscreation.The constructionoftheUniversity’sGreat Halldemonstratedthiscommunity connection.Itwaslargelyfundedby thecommunity,withcommunity
members‘buyingabrick’tobuildthe GreatHall,andtheFoundationStone waslaidin1971.
Today,theUniversityhasevolvedinto oneoftheworld’sleadingtertiary educationinstitutions,comprisingover 36,000studentsspanningfive campusesincludingCallaghan, NewcastleCity,CentralCoast,Sydney, andSingapore.TheCollegeofHuman andSocialFuturesattheUniversity wasformedin2021asanoffshootof twooftheUniversity’smajor
TheSchoolofHumanities,Creative Industries,andSocialSciencesisa diverseschool.Theschoolteachesand researchesinarangeofdisciplinesand itsstrategyistocapturethe multidisciplinarypotentialstrengthof thisbreadthinitsresearchand educationportfolio.Someofthekey programswithinHumanitiesand SocialSciencesincludetheBachelor ofArts,SocialScience,SocialChange andDevelopment,Language,and Translation.ItsCreativeIndustries programsincludeCommunication, MusicandPerformingArts,andVisual CommunicationDesign.Theschool alsocollaborateswithitspartners acrossthespectrumofprofessionsto driveinnovationsthatcontributetothe
Professor John Fischetti Pro-Vice-Chancellor
culturalandeconomictransformation ofitsregions.
ThevisionoftheUniversityof Newcastleistocontinueenhancingits globalreputationforexcellenceinits respectivefieldsandbethedestination ofchoiceforthehumanities,social sciences,andcreativedisciplines.
ProfessorJohnFischetti(Pro-ViceChancelloroftheCollegeofHuman andSocialFutures)says, “The future of work will rely on the skills we teach and that students are seeking to round out their portfolios for employment, using state-of-the-art facilities across our campuses for learning, collaboration, and creativity.”
LeveragingPotentialsofTechnology
Oneofthemajorstrengthsofthe SchoolofHumanities,Creative Industries,andSocialSciencesisthe integrationofemergingtechnologiesin itsacademicprogramsandresearch. Thisintegrationisfundamentaltothe studentexperienceintheschool. DigitalHumanitiesisanotable exampleofthis.
Moreover,theUniversity’sColonial FrontierMassacresMap,which documentsover400Aboriginal Massacresthatoccurredbetween1788 and1930,isanonlinetoolandthefirst ofitskindtodetailthesourcesof evidenceofthemassacres.The MassacresMapisarich,detailed digitaltoolthatprovidesagreatusefor studentsandscholarsalikeandhas earnedwidespreadacclaimforits insight.
AnotherexampleoftheSchool’s emphasisontechnologyhasbeenits workincomputationallinguistic analysisaroundtheauthenticityof Shakespeare’sworkswhichhasledto severalsignificantbreakthroughsthat havebroughtworldattentiontothe university
Equity,Diversity,andInclusion
Equity,diversity,andinclusionarethe highlightsoftheCollegeofHuman andSocialFutures’vision.Thecollege emphasizessupportingitsinternational studentsinbothface-to-faceand hybridlearningenvironments.The
UniversityofNewcastle takesprideinits commitmenttosupporting AboriginalandTorresStrait Islanderstudents.The WollotukaInstituteisoneof thenation’spre-eminent centersforIndigenous education,studentsupport, andresearch.
TheUniversityofNewcastle hasoneofthehighest percentagesofIndigenous studentsinAustraliaandhas preparedthemostAboriginal doctorsandteachersofany AustralianUniversity. Moreover,theUniversityisa sectorleaderinIndigenous employmentandhasthe highestnumberofindigenousstaffof anyuniversityinAustralia.
PreparingLife-ReadyGraduates
TheUniversity’sstrategicplan ‘LookingAhead’hasembeddedinita challengethatallitsacademic programswillprepare‘life-ready’ graduates.Thechallengeiscenteredon threepriorities—beingwork-ready, beinghealthyandwell,andbeing community-minded.TheWork IntegratedLearningprogramsoffered bytheuniversityareforgedonstrong partnershipswithleadinglocaland globalorganizations.Oneof the School’sLiving Laboratory, FASTLab,andFestivalXareexamples ofhowstudentsgainpractical,realworldexperienceduringtheirstudies.
ActivitiesbeyondAcademics
“Life at the University of Newcastle is better spent with friends, and one of the best ways to foster new and existing friendships is by joining a club,”assertsJohn.Withover100 registeredclubsandsocietiesacross
“At the University of Newcastle, our vision is to continue enhancing our global reputation for excellence in our respective elds and be the destination of choice for the humanities, social sciences, and creative disciplines.”
areassuchascultural,sporting, academic,social,faith-based,and more,therearealwayslike-minded peopleforstudentstomeetandbond with.
Eachgroupholdsarangeofevents acrosstheacademicyearandnew membersarealwayswelcomed.For thoselookingtostartnewclubs,a rangeofsupportisprovidedbythe StudentCentralteam.Asmembersof thelocalandglobalcommunity,the studentsattheUniversityarealso encouragedtogivebackwherethey can,throughvolunteering,mentoring, andphilanthropyprograms.
ConnectingEducationandResearch
TheSchoolofHumanities,Creative Industries,andSocialScienceshas broughttogetherworld-classacademic stafftofindcreativeconnections
betweeneducationandresearch.This isexhibitedinthediversityofits programs.Theschoolhasanemerging identityasaproviderofinnovative undergraduateeducationviaitsBA online,whilestudentsinitsBachelor ofVisualCommunicationDesign createvisualmaterialacrossarangeof visualformatsandchannelsthat continuetoevolveinstepwith technology
AspartofitsNewcastleCBD footprint,theBachelorofMusicand Performanceisheadquarteredinthe University’snewQBuildingand renownedConservatoriumofMusic. ItsBachelorofSocialWork(Honors) providesgraduateswithimmediate opportunitiestomakeadifferenceon dayoneupongraduation.These graduatesareamongthebestprepared anywhereinAustralia.
WhySchoolofHumanities,Creative Industries,andSocialSciences?
Herearethethreeprominentreasons whyastudentshouldchoosethe SchoolofHumanities,Creative Industries,andSocialSciences.
1. Abroadrangeofhighlysoughtafterskillsthatpreparegraduates tobecareer-readyandlife-ready
2. Exceptionallytalented internationalacademicstaff rangingacrossdisciplineslike humanities,socialsciences,and creativeindustries.
3. Avibrantculturalidentitythat feedsintothecreativityofacity reinventingitselfasitemerges fromitsindustrialheyday.
E V O L U T I O N O F T H E
Humanshavealwayshadtheneedtocommunicate.
Thisisevidentthroughthepaintingsandscripts onthewallsofthecaves.Andalso,through varioussculpturesAncientmenhadnoaccesstotechnology hencetheyusedthewallsasoneofthemodesof communication.Fromcavepaintingstostereoscopic filmography,technologyhasinnovatedthemodeof communicationandmassmediaisoneofthebestmodesto
(communicate)expressemotions.
Overtheyears,themediaindustryhastransformed remarkablycoveringeverypossiblegenre.Mediakeepsus informedaboutthecurrentissueswhichmakesitevenmore importantandusefulintermsofthedevelopmentofsociety Moreover,,themediaandentertainment(M&E)industry haveprovedbeneficialforthebusinesssectortoo.
LookingattheHISTORYOFMEDIA,itcancategoriseintofourstages, distinguishingeachintoaspecifictimeperiod,
Pre-Industrial age (Before the 1700s)
Electronic age (1930-1980)
Industrial age (Between the 1700s-1930s)
Digital age (1900- Current)
Movingforwardfromthecavepaintings,manuscripts,andengravedstones,in1440when Gutenbergdisruptedthescribingindustry,hecouldnothaveimaginedthewaymassmediawould concretethepathfortheAgeofEnlightenment,theRenaissance,andthescientificevolution. Thepathtothemodernmedialandscapethatwenowinhabitwasunimaginable.
From Papyrus to E-Books
Printmediaisoneoftheoldestandmostreliableformsof media.Thecontributionofprintmediaforproviding informationandtransferringtheknowledgehasbeen remarkable.However,thehistoryofpaperistracedbackto ChineseindividualTs’aiLun,inA.D.105,itwastwo hundredyearslaterthatJohannesGutenburgrefineda methodtoefficientlyprintbooksandpamphletsonhis Gutenburgpress.
Hethenledtotherevolutionofmassmedia.Printingwas laterindustrializedbyNicolasJensonwhoinventedanew typefaceforpublicationsaround1470,onethatwasfar easiertoreadthantheblacklettertypefacesGutenburghad used,whichhadcopiedthehandwrittenbooksofthetime.
Theindustrialrevolutionintroducedanewerafortypeand
publications,introducingyellowjournalism.Thenewspaper includedsensationaltabloidsandcartoonsfor entertainment.Furtherthebeginningofthe20thcentury, technologystartedtodisruptthepublishingindustry There wasmorefocusonmassproductionanddesign,and manpowerwasreduced.Mostoftheworkisdoneby machinesnow.Themodeofmediachangedfrompapyrus todigitalcontent.Presently,computersoftwarehasmade printmediamoreaccessibleevenforsmallandmedium businessowners.
Grantingthebeginningoftheworld-wide-webandonline blogsandnewssites,theprintedwordhasnotlostits power.Printmediahasevolvedcontinuouslyoveritslong historyandhasn’tstoppedyet.
The Springboard of Imagination
Withtheprintmediaexpandingrapidlyitlackedspeed,thus themassesdidturntoradioforimmediateinformation aboutthehappenings.However,TVwasthebest combinationofbothworlds—audioandvisuals,changing themediaforever.Thepublicdidnotrightawayinvestin televisionsbutthecoverageofWorldWarIIchangedtheir outlook.
Newschannelsstartedreportingwareventsandincluded picturesandmapsthatenhancedthenewsfortheviewers. Tillthe1950s,televisionbecameaffordable,leadingto morechannelsandadvertisingopportunities.M&Eindustry startedflourishingwithTVjournalism,games,movies,and
sportsdominatedtelevisionairwaves.
Visualshaveimprovedwithtimeleadingtodiverse outcomes.Presently,thevisualeffectshavebecomeabig partofthemediaindustry,especiallyfilm&television.Due toVFX,imaginationistheonlylimitforartists.
Filmographystartedwithanalogimages,butinthelatest Avengermovie,artistsweresuccessfulinconvincingthe audiencethatmultiverseexists.Westillcannotpredictwhat thefilmindustryholdsfortheviewersinthefuturebutthe M&Eindustryhasproventobethespringboardof imaginationforthecreativesoftheworld.
Era of Filter Bubble
Withtheexpansionofcableandtheinternet,theoptionsfor mediaconsumersbecamemorediversethanever.People couldnowwatchon-demandshows,bypasscommercials, andrecordprogramsofinterest. It'salsounusualhowa16pagenewspapercancovereverythinghappeningaroundthe globe.Digitizationhasmadeaccesstomassmediaisaclick away,thusleadingtocurationandprioritization.Withso muchcontentbeingavailabletheM&Eindustrychangedits
focusfromcontent-driventoconsumer-driven.
Now,peoplewillfindtailoredcontentdependingononline behavior.Usershavesurroundedthemselveswithlikemindedoutlook.Thenewswasneversupposedtobe enjoyedbutprovideinformation.Although,nowthenews aretailoredforthebetterconsumerresponse.Itistruethat themoreweelaborateourmeansofcommunication,the
lesswecommunicate.Thefilterbubbleofmediahasnow createdechochambersforviewersandtherearemany peoplewithopposingviews.Thecontentnowdependson themasspublicinterestandcurrenttrends.Thus,thisis
Opportunity in Disguise
creatingapersonalizedenvironmentthatprotectsthem fromcertainrealities.Issueshavealwaysbeenopportunities tochange,sotheM&Eindustrymightusethisfilterbubble totheirbenefitanddiversifythemediacontentfurther
FromlisteningtomusiconaniPodtoacustomizedSpotifyplaylist,frompagertosmartphonesandfromdailynewspapers todigitalsubscriptions,thewaypeoplegraspmedia,shareandpayforithaschanged.Thewayweengagewithmediahas constantlyevolved.Thismakesitaffirmativethatthemediaindustrycanneverbeoutofbusiness.Themediaand entertainmentindustryiscurrentlyundermajordigitaltransformation.Areportsuggeststhatby2023themediaindustryis expectedtoreachabout2.6trillionrevenueglobally.Digitalmediaacquireshalftheshareoftheindustry'stotalrevenue. Smartphonedataconsumptionplaysamajorroleinthis,asyearbyyeartheviewershipisgrowing.
Thisalsocreatesadiversecareeropeningformediaenthusiasts.TakingupacareerintheM&Eindustryislikean opportunityindisguise.Withthedigitaladvancementsandincreasingviewership,thedemandformediaprofessionalswill risetoo.Notjustartists,buttechprofessionalstoohaveamajorroletoplay WithITandMediaSciencegrowingand advancingeveryday,theM&Eindustryisawonderfulcareeroptiontotakeup.
The Question of the Hour
ThebusinessesareforeseentofacethewrathofCOVID19.TheCOVID-19crisisisanticipatedtoaffectthe economyadversely,whichisgoingtoaffecttheindustries too.Thequestionarises,'Howitwillaffectthemedia industryandtheartists?'Whenitcomestothemedia industrythepandemicisanticipatedtocreateacreative renaissance.Oftenadversityresultsinthemostpowerful creativity,thus,thispandemicwillcreatethebestartistic output.Artistslikethescriptwriters,songwritersorthe specialeffectsdesignersmaycreatesomeofthemost impactfulandpoignantworkinthesetimes.Thepandemic hasbenefittedpeoplewithampleoftimetorediscover themselves.Theycanutilizethistimetomakethemostof theirtalentbycombiningtheirprofessionalskillsandthe rawemotionstheyfeltatthistime. Wecanhopethatthe
mediaindustryasawholemaydeliversomeofthebest contentafterthiscrisis.
Butaseverycoinhastwosides,thereisapossibilitythat theeconomichardshipwouldaffectadverselythe strugglingartists.Facingthehardshipsandthestressofthe pandemicacrosstheglobecanalsoforceoutthecreativity alltogetherfromtheindividual.Itistheoutlookandthe mentalhealthoftheartistthatmighthelphimsurvivethis pandemic.However,letushaveanoptimisticviewand hopethatthemediaindustryisonthevergeofthegolden erawithlotsofinterestingcontentwaitingattheendofthe tunnel!
Re-Establishing and Rediscovering
Media Industry
Tosummarize,wecannotimagineaworldwithoutmedia. Ifwelookaround,theworldissurroundedanddependent onmediatoday.Inthebusinesssector,mediaindustryisthe mostinfluentialbusinesssectorthatsellstimeandspaceon variousmediaplatforms.Mediahassomehowmanagedto reconstructtherelationships,whichwehavewitnessedat differentlevels,fromcontenttodevices,includingmeaning systemsandtheproductionorconsumptionpractices.
Sinceevolution,mediasomehowhasbeenconstantandthe modestoconsumeithaschangedovertimes.Assoonasa
Speech marks
“Whatthemassmedia offersisnotpopularart,but entertainmentwhichis intendedtobeconsumed likefood,forgotten,and replacedbyanewdish.”
newmediumemerges,othermediaareinthehegemonic phaseandthisleadstheoldmediatoadapttothechanges andsurvive.Themediaindustrykeepsre-establishing themselvesbycoexistwithnovelmediamediumsinthe sameecology Allthismakesmediathemostimportant entityonearth.Massmediasomehowcontrolsthemindof massesthusithasthepowertomaketheinnocentguilty andtomaketheguiltyinnocent.Nowitisourresponsibility tousethispowerconscientiously.
“Themoreweelaborate ourmeansof communication,theless wecommunicate.”
“Weperhapstakefor grantedthehundredsof yearsofdevelopmentthat ledtoourperfectlyleaded andkernednewspaper headlinesandthebright colorphotosblazoned underneath.”
Few Takeaways of the Article
Ÿ TodayMassMediaismultifaceted andfulfillsvariousrolesinthe societylike
-Entertainingandprovidinga passageforimagination, -Educatingandinforming,
-Servingasapublicforumforthe discussionofimportantissues, and -Actingasawatchdogfor government,business,andother institutions
Ÿ JohannesGutenberg'sinventionof theprintingpressenabledthebulk productionofmediathatwasthen industrialduetoFriedrichKoenig withintheearly1800s.These innovationsledtothedaily newspaperthatunitedtheurbanized, industrialpopulationsofthe nineteenthcentury.
Ÿ Inthetwentiethcentury,radio allowedadvertiserstosucceedina massaudienceandhelpedspurthe consumerismofthe1920s—andthe GreatDepressionofthe1930s.Later WorldWarII,TVboomedwithinnot justtheUSbutglobally.Thespread ofcableandresultantreleasewithin the80sand90sledtoadditional channels,however,butnot necessarilytomorediverse ownership.
Ÿ Transitionsfromonetechnologytoa differenthavegreatlyaffectedthe mediatrade,thoughit'stoughto mentionwhetherornottechnology causedaculturalshiftorresulted fromit.Thepowertocreate technologytinyandcheapenoughto suitintothehouseisacrucialaspect ofthepopularizationofrecent technologies.
UTAH TECH UNIVERSITY
Reinforcing Education with Active Learning Experiences
LeadingfromtheFront
EEducationinartandtechnology amplifiesthesuccessof innovativeindustriesand widenstheboundariesofcreativity
Today,artandtechnologygohandin handtoprovidestudentswith ingeniousexperiences.Many institutionsofferqualityeducationin artandtechnologywithnumerous careeropportunities.Providinga comprehensiveeducation,UtahTech Universitystandsoutintheeducation sector
Withtheextensiveeducationprovided bytheuniversity,graduatesnotonly receivespecificknowledgetheyneed fortheirdevelopmentintheirchosen careerpathsbutalsogetan understandingofhowartand technologytogethercaninfluenceand improvetheworktheydo.Inaddition tothat,theeducationatUtahTech createswell-roundedstudentswhoare civicallyengagedandusecritical thinkinginallaspectsoflife.
BuildingaStrongFoundation
Establishedin1911,UtahTech Universityhasgrownfroma communitycollegetoastatecollege andultimatelyintoauniversitythat provideseducationtostudentsfromall aroundtheworld.Previouslyknownas DixieStateUniversity,theinstitution changeditsnametoUtahTech
Universitytohighlightitscareer preparationandhands-onlearning opportunities.Itisknownforits qualityandaffordableeducationand hasshownhugegrowthoverthelast fiveyears.Studentenrollmenthas consistentlygrownoverthelastsix yearswithanoverallpercentage growthof44%sincefall2015.
RobustAcademicPrograms
UtahTechUniversityoffersquality educationandproudlytoutsthatits academicprogramsareamongthe mostaffordableintheWesternUnited States.Theinstitutionoffers personalizedandhands-onexperiences thatpreparestudentsfortheirfuture lives.Inthelastfiveyears,UtahTech Universityhasintroducedmorethan 100programsand85%ofthe programsareinSTEMdisciplines.
Currently,theuniversityoffersmore than200academicprogramsthat providetransformativeexperiences acrossdisciplinessuchasart, education,health,science,business, humanities,andSTEMprograms.Utah Techofferscertificatesand endorsementsaswellasassociate, bachelor’s,andmaster’sdegrees.The universityhelpsstudentspreparefor meaningfulcareersbyproviding personalizedandengaginglearning opportunitiesincludinginternships, clinicalexperiences,co-ops,program advisoryboards,industrypartnerships, andworkforcepipelines.
Havingenlightenedhiseducational journey,RichardB.Williams (President,UtahTechUniversity) believesthateducationisanimportant aspectoflife.Healsostatesthatthe significanceoflifelonglearningwas inculcatedbyhisparents. “Now, I share the value of education not only with my own kids but with all our students and community members,” saysRichard.Inhiseminentcareer,he hasservedmanyrolessuchasa provost,dean,associatedean, departmenthead,andfacultymember atnumerousuniversitiesacrossthe country Asapresident,heguidesa teamofbrilliantindividuals.Theteam worksrelentlesslytoprovidethebest educationalopportunitiesforthe studentsandthecommunity.
LeveragingTechnology
UtahTechUniversityactively leveragestechnologiesforstudents’ benefits.Theuniversitysupportsa human-centeredapproachtoproblemsolving.Theinstitutionnotonly teachesproblem-solvingthrough innovation,technology,and collaborationbutalsoincludes advancedlearningtechniquesacrossall disciplines.Ithelpsstudentsbuildtheir careerswhileaugmentingeducation withtechnologicalskillsthatare necessaryfortheenhancementoftheir future.
DiverseCampus
Theuniversityensuresdiversityand inclusiononcampus.Itworksto eliminatehurdlesthatgetintheway ofstudentswhilethey'repursuing theireducationandoffersthevarious resourcesstudentsneedtobe successful.UtahTechUniversity helpsdiversestudentslearnandbe successfulbyprovidingnumerous inclusiveteachingmethods.
Additionally,theDisabilityResource Centermakesavarietyofresources availabletostudents.TheCenterof InclusionandBelongingandthe InternationalStudents&Scholars Officeworktohelpstudentsfromall walksoflife.Theuniversity’s trainedstaffmembersnotonlyhelp studentswiththeiracademic requirementsbutalsoensurethat
NOTE TO THE STUDENTS
“At Utah Tech University, we help students prepare for successful careers and meaningful lives through active learning experiences in all academic disciplines and authentic industry partnerships that cater to diverse abilities.”
studentsdedicatetimetobuilding stronglifelongrelationshipsand connectionsoncampus.
‘activelearning.activelife.’
Alongwiththebestacademic programs,UtahTechUniversity ensuresmaximumstudentengagement byprovidingnumerousextracurricular activities.Itoffersmorethan80 studentclubssothatstudentsgetfully involvedinits ‘active learning. active life.’approachtoeducation.Student governmenthelpsstudentsgain leadershipskillsandarrangesweekly activitiessuchaspoliticalforumsand socialactivities.
Asthecampusissituatedamong breathtakinglandscapesandnational parks,theCampusLifeandWellness divisionarrangesoutdooradventures andlearningopportunities.The AcademicPerformanceandTutoring Centerprovidesone-on-onetutoringas wellasstudyhallsfreeofcost. Moreover,studyhallsaremade availablesothatstudentscanstudyas wellasgetguidancefromtutors.The universityalsoprovides comprehensivecareerservicesthat includetrainingandassistancefor studentsastheypreparefortheir careers.
Workforce-ReadyTraining
Whiletheindustryischangingandso
areitsdemands,studentsneedtobe well-equippedtofacechallengesin ordertothrive.Ensuringthatthe studentsareworkforceready,Utah TechUniversityoffersacademic programsthatarecreatedaccordingto thefeedbackofindustrypartners.It maintainsconnectionswithcommunity leaderstounderstandthelatest training,knowledge,andskilled studentsneedtobeindustry-ready.The corecurriculumincludesopportunities toworkwithindustryleadersand participateinreal-worldexperiences andensuresthatstudentsgetindustry experiencepriortograduation. Additionally,studentsgainguidance fromexperiencedmentorswhohave decadesofexperienceintheir industries.
StrengtheningtheFuture
UtahTechUniversityhasintroduced morethan100newacademicprograms inthelasthalf-decade.Itaimstoadd moreacademicprogramsthatinclude bachelor’sandmaster’sprogramsas wellasdoctoralprogramsinthefuture. Inadditiontothat,itaimstofocuson thedevelopmentoftheDepartmentof EngineeringandDepartmentofEarth andEnvironmentalSciencebyadding newprogramsinthenearfuture.Italso iscurrentlyfocusingonaddingtwo newgraduateprogramstotheCollege ofHealthSciences.
Yale-NUS College
Introducing Students to Diverse Intellectual Knowledge via Dynamic Study Programs
Withthefast-paceddynamics ofeducation,various universitiesandcollegesare offeringmultidisciplinarystudyprograms byincorporatingglobaltrendsandunique studyrequirementsofstudents.
Promotingbroad-basedinterdisciplinary learningacrossvariousfieldsofstudy, Yale-NUSCollegeisredefiningliberal artsandscienceeducationforan interconnectedworld.Itiscurrently recognizedasaleadingliberalartsand sciencescollegeinAsiathatoffersafull residentialprogramwithintegratedliving andlearning.
Yale-NUSCollegewasestablishedin 2011throughapartnershipbetweenthe NationalUniversityofSingapore (NUS)andYaleUniversity.The collegeishometoacommunityof 1000undergraduates,including300 facultyandstaffwhohailfromover70 countries.Thestudentsandthestaffare currentlylivingandlearningtogether onthecollege’spurpose-builtcampus andharnessingdiverseperspectivesto makeadifferenceinSingaporeand beyond.ProfessorJoanneRobertsis thecollege’sExecutiveVicePresident (AcademicAffairs)andPresident-
Designate.Shehasbeenoverseeingall academicandstudentprogramming, includingadmissions,financialaid,and otherswhileworkingcloselywiththe facultyandstaff.
OfferingDiverseLearning Experiences
Yale-NUSCollege’scurriculumand pedagogydrawonthestrengthsof establishedtraditionsintheliberalarts andscienceswhileintroducing studentstothediverseintellectual traditionsandculturesofAsiaandthe
world.Thisinterdisciplinarylearning allowsstudentstoengagewithvarious academicdisciplines,multiple traditionsandwaysofinteractingwith knowledge.Italsoenablesstudentsto developcriticalthinking,cross-cutting competenciesandtheskillsneededto addressglobalissues.AllYale-NUS studentstaketheCommonCurriculum, atwo-yearfoundationalprogram organizedaroundfundamental questions(e.g.Whatdoesitmeantobe human?Howdoweknowwhatwe know?)sharedacrossthearts,social sciencesandsciencesvsspecificto uniquedisciplines.Thisseeksto encourageareflectiononinductionand deduction,fosteringanappetitefor discoveryandanappreciationofthe learningprocess.Thecourseshave beendesignedinconcertwithone anotherandstudentsareledtodraw connectionsbetweenmultiplefields, discoverlinksbetweenthehumanities, socialsciences,andsciences,and connectthesediscoveriestotopicsand problemsofcontemporarysociety. AlongsidetheCommonCurriculum, studentsbegintodeepentheir intellectualexplorationthrough
NOTE TO THE STUDENTS
“At Yale-NUS, we seek to inspire innovation in higher education across the globe.”
electivesfromthesecondsemesterof theirfirstyear.
Yale-NUSoffers14majors.Students interestedintopicssuchaspublic policy,computing,andothers,can applyforconcurrentdegreesorspecial programswiththefoundinginstitutions ofthecollege.Inaddition,the college’ssmallclassesemphasize student-leddiscussionsthatproduce richandchallenginglearning experiences.Suchasettingensuresthat studentshaveextraordinary opportunitiestoworkcloselywith facultytoconductoriginalresearchin laboratories,fieldsettings,ortogather archivaldata,contributingtonew knowledgeandscholarship.
PedagogicalCurriculum
Thefull-residentialprogramat Yale-NUScomplementsitsacademic learningbyprovidinganimmersive experiencewherelivingandlearning areintertwined.Thecollegeishometo studentsfromvariouscountrieswho liveandlearntogetheroncampus duringtheirundergraduateyearsand exploreandengageindiverse
experiencesinthecommunityof learning.TheYale-NUSResidential Curriculumisanintentionallycurated sequenceofprograms,discussions,and activitiesthatstudentsexperience.Itis designedtomaximizelearning, growth,andengagementopportunities outsideoftheformalclassroom. Throughcommittedengagementinthe residentialcolleges,studentsbecome activecommunitymembers,practice interculturalengagement,andlearnthe skillsofself-careandcareforothers.
Inaddition,theResidentialCurriculum complementstheacademiccurriculum tonurturewell-roundedgraduatesand preparesthemtotackleeveryday challenges.Otheropportunitiesand resourcesofferedbyYale-NUSinclude student-ledorganizations,athletic teams,interculturalengagement initiatives,wellnessprogramming,and professionalcounselingservices. Experientiallearningisalsoanintegral partofthestudentexperienceat Yale-NUSCollege.Believingthat learningoccursinsideandoutsidethe formalcurriculum,exposureto experientiallearninghelpsstudents explorethemesoftheCommon
Curriculumoutsidetheclassroom–and continuesthroughouttheir undergraduateexperienceinmany forms.
Leadershipprogramsalsooffer studentstheopportunitiestodevelop skillsandgenerateapositiveimpact. About70%ofYale-NUSstudents spendasemesterabroad,gaining authenticinternationalperspectives andcross-culturalexperiences.These diverseexperiencescollectivelyequip Yale-NUSstudentswiththemeansto appreciateandunderstandcomplex issues,thecapacitytothinkcritically andsolveproblemsalongwiththe skillstocommunicateeffectivelyand lead.
FacilitatingTechnology IncorporatedLearning
Yale-NUSoffersvariousmeansof technology-incorporatedlearning. Theseincludeawiderangeof laboratories,fieldresourcesand computinginfrastructure.Its fabricationstudiosoffercustomized supportinbuildingresearchprototypes tomeettheneedsoffacultyand studentsacrosstheSciences, Humanities,andSocialSciences.
Toenhanceteaching,promotelearning, andenableresearch,theCollege’s EducationalResources&Technology
teamworksdynamicallyandinan integratedfashiontosupportthe College’sinnovativeandholistic approachtoeducation.Moreover, resourcessuchastheCollegeLibrary, artspacesandfacilities,and technologicalsolutionssupportthe diversityandrichnessofintellectual stimulationatYale-NUS.
Inaddition,theLibraryprovidesa varietyofspacesandtechnologyto catertodifferentlearningstylesand preferences.Artspaces,whichinclude aPerformanceHall,BlackBoxTheatre andvisualartsstudios,support students’curricularlearningand personalprojects.Theclassroomsat Yale-NUSareequippedwiththe requiredtechnologytoenablean optimale-learningexperience. Moreover,studentswhoareoverseas areabletocontinueaccessingtheir requiredreadingsonthecollege’s learningmanagementsystem,and accesslibrarye-resources.
CommitmenttoDiversity,Equality andInclusion
TheYale-NUSCollegeintentionally cultivatesandcelebratesdiversity,with theinternationalstudentsmakingupto
40%ofeachcohort.Itensures diversitywithinthestudentbodywith arobustfinancialaidprogramthatis availabletoallstudents.Tocreate inclusiveclassroomsat Yale-NUS,thecollegeadoptsinclusive pedagogy.Underthisinitiative,its teachingandcoursedesignplaces enthusiasticandempatheticattention onstudentandfacultydifferences, harnessingthefulllearningpotentialof diverseclassrooms.
Inaddition,Yale-NUS’scommitment to diversity, equity and inclusion (DEI) isreflectedthroughitsliving-learning communities,studentlife programming,andsupportservices whichincludeaccessibilityfeatures, gender-neutralhousingandbathrooms, andmanymore.Thecollegealso continueseducationonvarioustopics relatedtoDEIandprovidesit throughouttheyearforstudents, facultyandstaff.Theseinclude initiativessuchastheIntergroup DialogueandtheannualDiversity Week,aneight-weekcourseanda weeklongeventrespectively.
DistinguishingintheMarketplace
Yale-NUSstudentsgraduatewith
Bachelor’sdegreeinArtsorScience alongwithskillsandaptitudesthatare highlysought-afterinthemarketplace. Moreover,thegraduatesliveacross fivecontinentsincitieswithdiverse populationsandworkacrossdiverse sectorssuchastechnologyand startups,finance,publicsector, consulting,andothers.Students graduatingfromYale-NUSpursuetheir furtherstudiesfromleadinginstitutions wheretheyobtainprestigious fellowshipsandscholarships.
Yale-NUSgraduatesstandoutby distinguishingthemselvesamonga plethoraofgraduatesworldwide.A liberalartsandsciencesdegreehasthe potentialtoofferseveralskillssuchas theabilitytomanageadiverse workforce,tomakeconnectionsacross disciplines,workingacrosscrossculturalteams,andothersthatare highlyvaluedbyemployers.Education atYale-NUSoffersanexperience whereeverystudenthasan internationalalongwithaninternship experiencethatoffersakey competitiveadvantageastheyseekto distinguishthemselvesinthe marketplace.
Thecollegeemphasizes interdisciplinarylearningwhereits programspreparestudentsforthe worldbeyondYale-NUS.Asaresult, thisenablesstudentstohonetheir abilitiestocommunicateandshow potentialemployersandgraduateor professionalschoolswhattheyare passionateaboutandexcelin.In addition,Yale-NUSCollegetakespride incultivatinganethicofserviceinits community.Itsstudentshavethe flexibilityandimaginationtoadaptand solveproblemsintheever-changing landscapeswhileharnessingdifferent perspectivestocreateaworldof impactnotonlyinSingaporebut beyond.
Prof Joanne Roberts
Executive Vice President (Academic Affairs) & President-Designate
