The Most Influential Business Leaders in 2023

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W W W . T H E E N T E R P R I S E W O R L D . C O M | A P A C E D I T I O N | S E P T E M B E R 2 0 2 3 jean MICHEL FELIX The Path of A Trailblazing BUSINESS INFLUENCER CEO | MCB CONSULTING UPSHOT McDonald’s BecameThe World’s Largest Food Chain, A CASE STUDY How TheMost INFLUENTIAL BusinessLeadersin2023 5 Property Investment Tips For First Time Property Investors

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F r o m E d i t o r ’ s D e s k

Influentialbusinessleaderspossessadiverserangeofqualities,skills,andexperiencesthat contributetotheirsuccess.Theyhaveaclearvisionanddeepindustryunderstanding, allowingthemtodevelopinnovativestrategiesandtakecalculatedrisks.Resilience, collaboration,andcontinuouslearningarekeytraitstheyexhibit,enablingthemtonavigate challenges,inspireteams,andembracechange.

Theseleadersfosterinclusiveenvironmentsthatvaluediverseperspectivesandempowertheir teamstoexcel.Theyprioritizecontinuallearningandadaptability,leveragingnewtechnologies andtrendsforsuccess.Throughtheirvisionarythinking,resilience,collaboration,andcontinuous learning,influentialbusinessleadersleavealastingimpactontheirorganizations,industries,and societyasawhole.Theyshapethefutureofbusinessandinspireotherstostriveforgreatness.

FeaturingforTheEnterpriseWorld’sthisissueofMostInfluentialBusinessLeadersToWatch OutFor-2023(APAC)arethestoriesofsuchimpactfulleaders.

Forthecoverreadabout-

Jean-MichelFelixembarkedonhiscareerwithinarenownedauditandconsultingfirmin Mauritiusduringhisearly20s,apivotalperiodthatshapedbothhischaracterandexpertisewhile affordinghiminvaluableinternationalexposure.Hesays, “I still recall my first assignment at the age of 23 in Rwanda, just one year after the genocide, an experience which has been a gamechanger in my entire life.”

Overthesubsequentdecadeasaconsultant,hecultivatedamindsetofchallengingthestatusquo, positioninghimselftoleadthebuildingandrebuildingofbusinesses,fueledbyapassionfor innovationandaprofoundcommitmenttoprovidingvalueforthecompany’scustomers.

AmarandharKotha,theManagingDirectorofDatacipher,standsattheforefrontofthese exceptionalindividuals.Withhisexceptionalleadershipskills,strategicacumen,andrelentless pursuitofexcellence,KothahaspropelledDataciphertoremarkablesuccessintheevercompetitivetechindustry

Hisremarkableachievementsandinnovativeapproachhaveearnedhimwell-deserved recognitionasoneofthemostinfluentialbusinessleaders.Asweembarkonthejourneyforward, TheEnterpriseWorldproudlyintroducesAmarandharKothaasoneoftheMostInfluential BusinessLeaderstoWatchOutfor–2023.

Atechnology-drivenexecutive,AmarandharKothahasestablishedanimpressivelegacyof drivingtransformativemanagementpracticesthatyieldsustainablegrowthacrossdiverse businessverticals.

E d i t o r ’ s D e s k

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Forthecoverreadabout-

Jean-MichelFelixembarkedonhiscareerwithinarenownedauditand consultingfirminMauritiusduringhisearly20s,apivotalperiodthatshaped bothhischaracterandexpertisewhileaffordinghiminvaluableinternational exposure.Hesays,“Istillrecallmyfirstassignmentattheageof23inRwanda, justoneyearafterthegenocide,anexperiencewhichhasbeenagame-changerin myentirelife.”

Overthesubsequentdecadeasaconsultant,hecultivatedamindsetof challengingthestatusquo,positioninghimselftoleadthebuildingandrebuilding ofbusinesses,fueledbyapassionforinnovationandaprofoundcommitmentto providingvalueforthecompany’scustomers.

AmarandharKotha,theManagingDirectorofDatacipher,standsatthe forefrontoftheseexceptionalindividuals.Withhisexceptionalleadershipskills, strategicacumen,andrelentlesspursuitofexcellence,Kothahaspropelled Dataciphertoremarkablesuccessintheever-competitivetechindustry. Hisremarkableachievementsandinnovativeapproachhaveearnedhimwelldeservedrecognitionasoneofthemostinfluentialbusinessleaders.Aswe embarkonthejourneyforward,TheEnterpriseWorldproudlyintroduces AmarandharKothaasoneoftheMostInfluentialBusinessLeaderstoWatchOut for–2023.

Atechnology-drivenexecutive,AmarandharKothahasestablishedanimpressive legacyofdrivingtransformativemanagementpracticesthatyieldsustainable growthacrossdiversebusinessverticals.

L E A D E R S I N S P O T L I G H T

C O N T E N T S

Jean Michel Felix 12

Case Study How McDonald’s Became The World’s Largest Food Chain, A CASE STUDY 42 SP. profile Amarandhar Kotha 32 upshot Isle of skye 22 Article 5 Property Investment Tips For First Time Property Investors 52 Review Hootsuite 58

The Most INSPIRING WOMEN LEADERS To Watch Out For 2023

CalvinKleinisagloballyacclaimedfashionandlifestylebrandwithahugeculturalimpact.Thebrand,alsoknownasCK, positionsitselfasfuturisticallyboldanddisplaysminimalaestheticsthroughitsconspicuousdesigns.Today,CKnourishes uniqueideasthatcarryvaluesthatrevolvearoundauthenticityandindividuality,andimpacttheglobalpopulation significantly

CalvinRichardKlein,alongwithhischildhoodfriendBarrySchwartzasapartner,foundedthecompanyin1968.Injusta fewyears,thebrandbroughttheAmericanFashionsceneintoconversationwiththenotoriousParisallbyitself, revolutionizingthewaypeopleperceivedfashion.Initially,thebrandmajorlyfocusedonoutwear,butnowithasventured intomorecategoriessuchasjeans,perfumes,underwear,andothers.

TheFire-likeCKCraze

Itmaysoundcrazy,butthefirstorderCKeverreceivedwasbyaccident.AmannamedBonwitTeller,withintentionsof buyingacoat,mistakenlyenteredtheCKstore,wooedbytheirtrenchcoatcollection,heplacedanorderworth$50,000.It wasthisparticularorderalongwithafeatureinVoguethathelpedCKgrabpeople’sattention.

Fromonlymakingouterwearsuchascoats,CKshiftedintosportswear,givingbirthtoawidelyfamiliar“TheCalvinKlein Look.”Itwasthefinefabric,immaculateusageofcolors,andfairlyaffordablepricingthatdistinctivelysetCKapart.It specificallycaughttheeyeballsofAmericanwomenwhohappenedtofindthealternativeclothingimpracticalandwere unhappyasaresultofthat.ReadMore...

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JEAN MICHEL FELIX The Path of A Trailblazing Business Influencer CEO MCB CONSULTING COVER STORY www.theenterpriseworld.com | 13

Inthedynamicandever-evolving realmofbusiness,certainleaders emergeasbeaconsofinspiration andchange.Onesuchexceptional individualis the Jean-MichelFelix, visionary of Consulting. CEO MCB Withanunwaveringcommitmentto innovation,aprofoundunderstanding ofindustrytrends,andaninnateability tosteerorganizationstowards unprecedentedsuccess,hehasleftan indeliblemarkonthebusiness landscape.

Underhisastuteleadership,MCB Consultinghaswitnessedremarkable growthandexpansion,solidifyingits positionasafrontrunnerinthe consultingdomain.Hisdedicationto fosteringacultureofexcellenceand empoweringhisteamtoreachnew heightshasgarneredadmirationfrom peersandindustrystalwartsalike.With hisextraordinaryachievementsand impactfulcontributions,TheEnterprise Worldisproudtointroducehimasone oftheMostInfluentialBusiness Leadersin2023.

AJourneyofTransformative Leadership

Jean-MichelFelixembarkedonhis careerwithinarenownedauditand consultingfirminMauritiusduringhis early20s,apivotalperiodthatshaped bothhischaracterandexpertisewhile affordinghiminvaluableinternational exposure.Hesays, “I still recall my first assignment at the age of 23 in Rwanda, just one year after the genocide, an experience which has been a game-changer in my entire life.”

Overthesubsequentdecadeasa consultant,hecultivatedamindsetof challengingthestatusquo,positioning himselftoleadthebuildingand rebuildingofbusinesses,fueledbya passionforinnovationandaprofound commitmenttoprovidingvalueforthe

company’scustomers.ForJeanMichel,hisworkbecamemorethan justfulfillingjobpositions;itbecamea purpose-drivenjourney,guidedbya genuineloveforhiscraft.

WithintheesteemedMCBGroup’s leadingfinancialinstitutionsacrossthe Africanregion,hecontinuedto exemplifyhisethosoftransformative leadership.Heassumedrolesasthe ManagingDirectorofthegroup’s leasingcompany,Finlease,andlateras theGroupHeadofAudit,wherehe masterfullyledsuccessfulrestructuring endeavors.Additionally,he spearheadedamajorbusiness transformationprogramthroughthe implementationofanewcorebanking system.

Drivenbyagenuinedesiretoserve andcreateimpactfulexperiences,he wasentrustedwithlaunchingand leadingMCBConsultingServicesLtd in2014.Sincethen,Jean-Michelhas honedhisadeptnessinnavigating complexchallenges,connectingthe dots,andcraftingoptimalsolutionsto drivetangibleoutcomesforclients.

RestructuringSuccess

In2004,Jean-Michelembarkedonhis journeywiththeMCBGroup, assumingtheroleofManaging DirectoratFinleaseCoLtd.Overthe spanofapproximatelythreeyears,he demonstratedremarkableleadership skills,spearheadingacomprehensive restructuringinitiativethatlaidthe groundworkforthecompany’sfuture success.Thisearlyaccomplishment earnedhimrecognition,leadingto evengreaterresponsibilitieswithinthe organization.

Subsequently,hetookchargeof reengineeringtheMCBGroup’s internalauditfunctions,initiatinga transformativeprocessthatusheredin significantimprovementsinstrategy,

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methodology,scope,anddepth.Within twoandahalfyears,hesuccessfully transformedtheInspectionBusiness Unitintoacohesiveandeffective GroupCombinedAssurancefunction. Concurrently,hewasentrustedwith overseeingtheongoing implementationofacorebanking systemforMCB,apivotalprojectthat promptedtheestablishmentofagroup projectmanagementoffice.

Itwasduringthistransformative periodthattheseedsofMCB Consultingweresown.Thisventure markedthetruebeginningofthe consultancy’sjourney,ashisexpertise, leadership,andcommitmentto excellencelaidthefoundationforwhat wouldbecomeatrailblazingforcein theindustry.Throughhisvisionary approach,Jean-Michelwouldgoonto shapeMCBConsultingintoadriving forceofinnovationandimpactinthe businesslandscape.

BuildingaFoundation

MCBConsultingoperatesasa renownedinternationalmanagement consultingcompany,specializingin providingstrategicandcustomized businesssolutionsacrossvarious industries.Sinceitsestablishmentin 2014,thecompanyhasbeenatthe forefrontofdeliveringexceptional businessadvisoryservices,technologycentricsolutions,andcomprehensive trainingprogramstoadiverseclientele spanning45countries,amassinga remarkableportfolioofaround100 satisfiedclients.

Centraltothecompany’senduring successisitsunwaveringcommitment tomaintainingtrustedrelationships withclients.Thefirm’shumaneand professionalattitudeinconducting businesshasearneditthedistinctionof beingthepreferredpartnerforworldleadingbrandsandsolutionproviders seekingcollaborativeventures.

ClientsentrustMCBConsultingto navigatethemthroughintricate transformations,withtheassurance thatthesupportteamremains dedicatedtoprovidingassistance beyondthemeredeliveryofsolutions. Thissteadfastdedicationand customer-centricapproachare ingrainedinthecompany’sethos.

Truetoitspromises,MCBConsulting exemplifiesintegritybywalkingthe talkandstandspreparedtostandbyits clientsastruepartnersinchange.The companyisdrivenbyastrongbeliefin embracinganintegratedworld,where successisconsistentlyachieved throughthealignmentofhumaneand professionalvalues,inadditiontothe nurturingofenduringpartnershipswith world-leadingsolutionproviders cultivatedovertheyears.

Witharichhistoryofimpactful solutionsandacommitmentto excellence,MCBConsultingcontinues tobeatrustedandreliablepartnerfor businessesseekingtransformative successonaglobalscale.

InspiringAchievements

“In everything I do, I am particularly motivated by passion and a strong feeling of purpose.”

Fromplayingpivotalrolesin successfulrestructuringexercises duringhisleadershiptenurestohis mostsignificantfeatoffoundingand leadingMCBConsultingonmultiple impactfulmissionsacrosstheAfrican continent,Jean-Michelhasbeen nothingshortofawe-inspiring.He takesimmenseprideintheremarkable achievementshehasamassed throughouthisillustriouscareer

Amonghisproudestaccomplishments standstheestablishmentofthe esteemedMCBInstituteofFinance,a visionaryendeavorbornthrougha strategicpartnershipwithamajor

educationplayer,UnicitiEducation Hub.Throughthiscollaboration,the institutehasflourished,offeringtopnotchexecutiveeducationprograms thatfuelthegrowthanddevelopment ofprofessionalsinthefinancial industry

Onadeeplypersonallevel,JeanMichelfindshisgreatestdriveand empowermentwhenkeysuccess factorsconvergeharmoniously This alignmentincludesconducting businesswithintegrityand transparency,instillingunwavering passionwithinhisteam,fosteringtrust amongclientsandpartners,and nurturingafervententhusiasmforboth workandsports.

Whilehispassionfuelshisjourneyto success,hecandidlyacknowledgesthat attimes,itcanbeadouble-edged sword,requiringadelicatebalanceto avoidbecomingoverwhelming,and/or expectingthesamepassionacrossthe board.Nevertheless,hisrelentless pursuitofexcellencecontinuestobean inspirationtoallwhoencounterhis visionaryleadershiptomakeapositive impactintheworldofbusiness.

ABlueprintforBusinessGrowth

“Innovation plays a crucial role in the success and growth of businesses in today’s highly competitive world.”

AccordingtoJean-Michel,innovation holdsthekeytounlockingbusiness growth,servingasthecatalystthat propelscompaniesforwardwhile safeguardingthemfromthestagnation thatcouldjeopardizetheirlong-term survival.Embracinginnovation empowersbusinessestosetthemselves apartfromcompetitorsofferingsimilar productsorservices,forginga distinctivepathtowardsprosperity

Fromabroaderperspective,innovation inbusinessencompassesthecapacity toconceive,develop,deliver,andscale

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COVER STORY

novelproducts,services,processes,and businessmodels,alltailoredtocaterto customerneeds.Successfulinnovation holdsthepromiseofsubstantialnetnew growthforcompanies,servingasa meanstoventureintountapped markets,alluremorecustomers,and fortifyrevenuestreams.

Jean-Michelbelievesinthe foundationalessentialsofinnovation thatwarrantattention.Theseessentials encompassawell-definedinnovation strategy,leadershipsupport,aculture thatfostersandchampionsinnovation, seamlesscross-functionalcollaboration, customer-centricityasaguiding principle,anunyieldingcommitmentto continuousimprovement,adaptability, andadedicatedfocusonnurturing talentandcapabilities.

Hesays, “By wholeheartedly embracing these core elements, businesses can create an environment that not only encourages but also sustains and supports innovation in its diverse forms.” Ultimately,this approachpositionsthemfortriumphin theever-evolvinglandscapeofindustry andcommerce.

AdaptingtoUncertainty

Theglobalpandemichasbrought significantchallengesforindividuals andorganizationsworldwide, promptingtheneedtore-imagine businessstrategies.Theshifttowards digitalizationemergedasamajortrend, acceleratedbythepandemic’simpact. Jean-Michelsays, “Adapting to the pandemic’s limitations, we had to rethink ways of working, embrace technology, and reinvent management and communication practices while ensuring high-quality and excellent work for our clients.”

Resilienceemergedasacrucialaspect ofbusinessstrategy,emphasizingthe importanceofflexibleoperations,

supplychaindiversification,androbust riskmanagement.Additionally,the companyrecognizedthesignificance ofgoodemployers,focusingon providingconduciveworking conditions,propercompensation,anda positiveworkenvironmentfor employeewell-beingandlong-term success.

Thepandemichaschallengedthe traditionalgrowthmodels,leading MCBCtoexploresustainableand inclusivegrowthstrategies,noneof whichcouldhavebeenmadepossible withouttheacknowledgementand supportofJean-Michel’sformerGroup CEOPierre-GuyNoel.MCB Consultinghasconsidered environmentalandsocial considerationsandfosteredinnovation tomeetevolvingcustomerneeds.

NavigatingChallenges,Building Strength

“I always say it’s not about the destination, but the journey.”

Inthepursuitofsuccess,MCB Consultingembarkedonachallenging journey.Startingwithjustahandfulof resourcesinstartupmode,the companyfacedthedifficultyof securingqualitytalentforthe ambitiousprojectsitsoughttodeploy Despitethesechallenges,theteam embracedthegreenfieldsituation, recognizingitasanopportunityto buildtrust,credibility,experience,and expertisefromscratch.Thecompany’s dedicationtounderstandingthe nuancesofdiversemarkets,although initiallychallenging,eventually emergedasasourceofstrength.

Overtheyears,MCBConsultinghas earnedaproventrackrecordof success,successfullycompletingover 710assignmentsacross45countries and5continents,withasignificant presencein30+Africancountries.

Nevertheless,theglobalpandemic posedunprecedentedchallenges, impactingthecompanydeeply However,MCBConsulting demonstratedresilience,navigating throughthestormsthatcameitsway andemergingstronger

Amidstthepandemic’saftermath,the companycontinuestoharnessits resiliencewhileundertakingprojects andforgingrobustpartnerships worldwide.ThejourneyofMCB Consultingexemplifiesthebeliefthat successliesnotsolelyinreachinga destinationbutinembracingthe challengesandopportunities encounteredalongtheway

FosteringaPeople-FirstCulture

Inthepresentera,diversityand inclusionareacknowledgedas essentialdriversofbusinessgrowth. Understandingthis,MCBConsulting embracesdiversityintermsofage, gender,race,geography,andculture andfostersaninclusiveenvironment whereindividuals’differencesare valuedandrespected.

Ithasahuman-centricapproachand acknowledgesthesignificanceof people-focusedcultureintoday’sfastpaceddigitalera.Withaworkforce consistingof115+individualsfrom10 distinctnationalities,including millennialsandGenZ,thecompanyis preparedforexponentialgrowthasit onboardsnewskillsetstotacklenew challengesandprojects.

“We believe in creating a culture of excellence, performance, and qualitydriven results while providing a conducive ecosystem to thrive.”

Tomeettheneedsofaneverdemandingworkforce,thecompany investsinpromotingwork-life integrationthroughvariousbenefits, suchasanon-sitegym,dedicated sportscoaches,andhybridwork

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STORY

possibilities.Itleveragesonsportsasa specialpurposevehicletoinstil resilience,performanceandteamwork. However,cateringtodifferentage groupsinclosecollaborationcanbe challenging,necessitatingatotal experienceapproach,wherethe companyfocusesondeliveringoverall experiencesandbreakingdownsilos forclients,collaborators,and employeesalike.

SolutionsforSuccess

MCBConsultinghasevolvedintoa prominentglobalmanagement consultingfirm,establishingarobust presenceinEnglishandFrenchspeakingAfrica,whilealsoundertaking numerousassignmentsintheAsia PacificandMiddleEastregions.Since itsinception,thecompanyhasutilized itsexpertiseandbattle-tested experiencetoofferclientssustainable solutions,guidingthemtowards achievingtheirinnovationandbusiness growthobjectives.

Itscomprehensiveadvisoryservices encompassstrategicplanning, execution,riskmanagement,business process,andorganizationalreviews,as wellasassistanceinselecting,

implementing,andmaintaining InformationTechnologysolutions. Furthermore,itdeliversessential trainingservicestoempowerclients withthenecessaryskillsand knowledgetothriveinthecompetitive landscape.Whilethecompany’s servicesarediverseandadaptableto varioussectors,itproudlypossessesa distinctcompetitiveedgeinthe financialindustry,owingtoitsunique motto,“banker-user-implementer.”

Withastrongglobalfootprintanda commitmenttoprovidinglong-term solutions,MCBConsultingcontinues toserveasatrustedpartnertoits clients,empoweringthemtothrivein anever-evolvingbusiness environment.

ClientExperiencesthatleftaMark

Overthecourseofthelast25years andamultitudeofmissions,JeanMichelencounteredseveralprofoundly strikingclientexperiencesthatlefta lastingimpactonhim.Onesuch experienceunfoldedduringhisfirst visittoPalestine,wherehemetwitha clientamidstabackdropofhistorical significance,leavinghimwitha profoundsenseofreflection.

Anotherpoignantassignmenttookhim backtoRwanda,twodecadesafterthe devastatinggenocide,evokingadense emotionalexperienceashewitnessedthe nation’sprogressandresilience.Recalling oneofhisearliestyearsasaconsultant, Jean-Michelembarkedonajourneyto Kosovo.

Henavigatedthroughbombardedareas, seekingtofulfilltheproject’sobjectives undertheprotectionoftheUnited Nations’BlueHelmets.Thisassignment presentedchallengesbeyondthe professionalrealm,shapinghis perspectiveonthesignificanceofhis work.

Finally,atriptoMalawiholdsspecial meaningforJean-Michel,ashehadthe opportunitytodeliveranentirecorporate strategytoanesteemedaudienceof70 high-profilefinanceprofessionals.This experienceunderscoredtheimpactand significanceofhiswork,furtherfueling hisdedicationtodeliveringexcellencein everyendeavor.

Thesecompellingclientexperienceshave indeliblyshapedJean-Michel’sjourneyas aconsultant,instillinginhimaprofound senseofpurposeanddedicationtomaking ameaningfulimpactthroughhiswork.

IF YOU WANT TO MOVE SWIFTLY, GO ALONE. GO TOGETHER IF YOU WANT TO GO FAR.
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Scotland’sIsleofSkyeisaplacestraightoutofa fantasybook.Andno,it’snotbecausesomeGame ofThronesepisodeswereshotthere.Thecharmof theislandcomesfromitsmesmerizingseashores, lushfields,fairypools,mountainpeaks,andfishing villagesthatcaptivateyourattentionalmost instantaneously.AsyoucrossthebridgetotheIsle ofSkye,nomatterwhereyoureyesgo,allyouwill seeisSkyebaskinginitsglory.

Scotlandishometomanyislands.Despitethat, Skyeisanotchabovethemall.Sowhatisitthat makesthisIslandsopopular?Whydomorethan 60,000touristsvisititeveryyear?What’sso specialaboutit?Letusspillitallforyou.

However,onethingmustbesaidbeforewebegin: ItisunderstandableifyoufeeltheFOMOafter readingthisarticle.SkyeisTHATbeautiful.Don’t worry,thiswillonlyhelpyouplanyourtripbetter whenallissaidanddone.

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ThefirststepaftersettlinginyourhotelinIsleof Skyeismakingato-dolistofthingsyouaregoing todoandplacesyou’regoingtovisitonyourtrip. Whatarethosethings?Here’salistforyou:

1. Fairy Pools

TheSkyeishometomanyhistoriccastles. WhiletheDunveganCastle&Gardenisa popularchoiceamongtourists,theother castlessuchasArmadale,Duntulum,and Dunscaitharealsoworthavisit.

4. 4.

Old Man of Storr

Thisisoneofthemostpicturesquelandscapes oftheSkye.ThegrassymountainofStorrcan bereachedfromthetownofPortreewithahike thatwillultimatelyleadyoutowardscenic viewsofthewaterandeverythingelsethat surroundsit.

Fairypoolsareoneof,ifnotthemostrenowned attractionsoftheSkye.Residedbetweenpeaky mountainsandruggedrocks,thepoolwateris asclearasitcanget.Onecantakepicturesofit, swiminit(bravechoice),orevengoforan adventuroushikearoundthem.Notjustthat, luckyonesmightevenspotanimalslikered deer,rabbits,andsheep.

3. Distilleries

Scottishwhiskeyisaphenomenon knownallovertheworld.Oneof themajordistilleryonIsleofSkye isTalisker,ahighlyregardedbrand amongwhiskeyconnoisseurs.If youwanttogetacloserlookat howtheirwhiskeyismade,orjust getageneralidea,thenTalisker Distilleryistheplacetobe.

5. The Magical Fairy Glen

ThehiddengemofSkye,Fairy Glenisaminiaturelandscapethat blendsmanyponds,waterfalls, lavishfields,androckyformations together.Onenotableplaceonthe GlenisontopofCastleEwan, whereyoucanwitnessandcapture manymagicalviewsoftheSkye.

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ThecityofElgolisanunderrated placeidealforthoselookingfor beautifulcoastalscenes.Inadditionto thescenery,onecanalsopotentially spotsomewildcreaturesminding theirbusinessalongthecoastsoron thegreenfields.

7. Quiraing

ThepathtoQuiraingisfilledwithScotland’s mostvisuallystunninglandscapes.Those feelingadventurouscanoptfora6.8kmwalk thatendsatthecarpark,thesamepointwhere youstartyourwalkingjourney

Moreoftenthannot, you’llspotananimal roamingontheSkye.For thoselookingtodelve deeperintothewildlife scene,theislandoffers variouswildlifetoursor boattripsdesigned specificallyforthis purposeofcateringto wildlifeenthusiasts.

NeistPointisafamous lighthousethatwas abandonedyearsago.Ifyou don’tmindthesteepwalk leadingtoit,youcanwitness thespectacularviewsofsea dolphinsandsharks,tallcliffs, andasunsetthatwillmake yourday

Afteradayfilledwithhikes, walks,andwhatnot,it’stimeto relax.Andonewaytodothatis byvisitingthelocalpubsfora chilltime.Ifyouarelookingfor newsongsforyourplaylist,the pubswilltreatyoutoScottish music,aperfectwaytoendyour hecticday.

Visit Local Pubs 4. 10. 10.
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BesttimetovisittheIsleofSkye

Asthemajorityofpeopleacrosstheglobegearuptovisittheisland,thetouristnumbersreach‘Skyehigh’inJulyand August.Ifyouarelookingtoavoidcrowds(andgeteasyparking),thenwe’dsuggestvisitingtheSkyesomewherebetween AprilandJune.

However,whentovisittheIsleofSkyealsocomesdowntoyourweatherpreferences.Here’swhy:Ifyoulikesomewhat warmerweather,thenJulyandAugustarethemonthsforyou.Ifyoulikeyourweatherchilly,thenthemonthsofAprilto JunearewhenyoushouldplanyourvisittoSkye.

HowtogettotheIsleofSkye?

OneofthemostconvenientwaystogettoSkyeisviatours,andthere’soneadvantagetoit—itwilltakeyouthroughvarious cornersofthebeautifulisland.However,youcanalsogettoSkyebypublictransportorcar.Thereisnotrainserviceonthe Skyeandbecauseofthat,yourjourneywillhavetobeacombinationofTrainplusBusorTaxibeforeyoufinallyreachthe Skye.

SkyeistheLimit

Despitethesaying,thebeautyoftheIsleofSkyeislimitless.Theislandiseveryphotographer’sdreamwiththekindof visualitproduces.Evenforthosenotintophotography,thereareplentyofthingseveryonecanenjoythatdonotrequirea camera.FromhistoriccastlesandotherworldlylandscapestoScottishwhiskeyandlocalculture,nowonderSkyeistheace ofScotland.

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-DavidRoberts ProcureLogix | CEOAmericas (Enterprise Business)
STORIES TOLD WITH A NEW PERSPECTIVE! # www.theenterpriseworld.com “ProcureLogix is a boutique consulting rm helping sizable global enterprise clients procure exceptional contracts and terms for telecom, network, and IT products and services.”
AMARANDHAR Leading Datacipher To New Heights With Bold Leadership Datacipher | Managing Director Datacipher | Managing Director KOTHA | September 2023 32
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Withinthedynamicandconstantly

changingrealmofthebusiness world,ararebreedofleaders emerges.Theseexceptionalindividuals possessafusionofvisionarythinking, unparalleledexpertise,andanunwavering drivetopropeltheirorganizationsto unprecedentedachievements.

AmarandharKotha,theManaging DirectorofDatacipher,standsatthe forefrontoftheseexceptionalindividuals. Withhisexceptionalleadershipskills, strategicacumen,andrelentlesspursuitof excellence,KothahaspropelledDatacipher toremarkablesuccessintheevercompetitivetechindustry

Hisremarkableachievementsand innovativeapproachhaveearnedhimwelldeservedrecognitionasoneofthemost influentialbusinessleaders.Asweembark onthejourneyforward,TheEnterprise WorldproudlyintroducesAmarandhar KothaasoneoftheMostInfluential BusinessLeaderstoWatchOutfor–2023.

Atechnology-drivenexecutive,Kothahas establishedanimpressivelegacyofdriving transformativemanagementpracticesthat yieldsustainablegrowthacrossdiverse businessverticals.Withafocuson deliveringexceptionalservicetoclients,he hasmasterfullycultivatedDatacipherintoa preeminentproviderofsystemintegration, professionalservices,andconsulting solutionswithinthenetworkingandsecurity industry

Underhisguidance,thecompanyhas assembledateamofexperttechnicianswho excelinunravellingcomplexnetworking challengesforbusinessesworldwide.His commitmenttoupholdingthehighest standardsofintegrityhascementedthe company’sreputationasareveredservice organization.Throughhisvisionary leadershipandpassionfortechnology,he hasfirmlypositionedDatacipherasatrusted partnerforenterprisesseeking comprehensivenetworkingandsecurity solutions.

UnveilingDatacipher:14Yearsof

Exce

llence

Datacipher,anesteemedorganizationspecializingin systemintegration,professionalservices,and consulting,hasbeenoperatingsinceitsestablishment in2009.Withaworkforceof85highlyskilled employees,thecompanyisdedicatedtodelivering qualityservice,positioningitselfasthego-tochoice fororganizationsseekingcomprehensivenetworking andsecurityassistance.

Withtheprivilegeofservingsomeoftheworld’s mostsuccessfulbusinesses,thecompany’sclientbase spansmultiplecontinentsandencompassesadiverse rangeofbusinessverticals.Operatingfrommultiple officesinMumbai,Hyderabad,Bengaluru,New Delhi,andMelbourne,Datacipherextendsits servicestoclientsspanningvariousindustryverticals acrosstheglobe.Itsteamofexperttechniciansexcels insimplifyingeventhemostcomplexnetworking challenges,settingtheindustrystandardforsystem integration,professionalservices,andconsulting. Theorganizationpridesitselfonitsabilitytounravel eventhemostchallengingnetworkingproblems. Datacipher’smissionistobecomethepreferred networkingandsecuritypartner,safeguardingand connectingdigitalassetsfororganizationsworldwide.

Theorganization’scommitmenttoexcellencehas beenrecognizedthroughnumerousawards,including theprestigious2015WorldwideHighestCustomer SatisfactionAwardfromJuniperNetworksfor exceptionalservicedelivery.Withover14yearsof dedicatedservice,Dataciphercontinuestoexcelin thenetworkingandsecurityindustry,fulfillingthe needsofitsvaluedcustomers.

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BuildingaLegacyofIntegrity

Datacipherplacesutmostimportanceon maintainingthehigheststandardof integrity.Kothasays,“We strive hard every day to make Datacipher the world’s most respected services organization.” Thisrelentless pursuitisfueledbytheircommitmentto achievingseveralkeyobjectives.

Firstly,itaimstobeapremierservice deliverycompanytoprovidetop-quality servicesthatexceedclientexpectations.

Secondly,theorganizationaspiresto cultivateavibrantandenjoyablework

culture,ensuringthatemployeesfindfulfilmentandsatisfactionin theirroles.Bydoingso,Datacipherbecomesamagnetfortalent, fosteringanenvironmentwhereindividualscanthriveandcontribute theirbest.

Thethirdobjectivecentersoninvestorprofitability,diligentlyworking towardsbecomingahighlyprofitablecompany.Byleveragingits expertiseandmarketpresence,itstrivestodeliversubstantialreturns forinvestors.Kothaadds,“Lastly, we seek to establish ourselves

as a trusted service partner for original equipment manufacturers (OEMs). Through mutually beneficial collaborations, we ensure the delivery of reliable services that effectively address the networking and security needs of businesses worldwide.”
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Thecompanyhasemergedasapremier providerofsystemintegration, professionalservices,andconsulting. Withasteadfastfocusonintegrity, qualityservicedelivery,employee satisfaction,investorprofitability,and strongOEMpartnerships,Datacipher continuestomakesignificantstrides withintheindustry,positioningitselfasa leaderinthefield.

EmergingintheIndustry

Likemanyorganizations,thecompany facedtheimpactoftheCOVID-19 pandemic.However,itnavigatedthese challengeswithresilienceandstrength. Kothaadds,“One of the significant hurdles encountered was the delay in networking hardware deliveries caused by the global chipset shortage. Nevertheless, we successfully surmounted this obstacle by collaborating closely with its OEM partners and ensuring clear communication with customers regarding the wider problem.”

Despitetheobstaclesposedbythe pandemic,italsocreatednew opportunitiesfortheIT/ITESindustry. Digitaltransformationacceleratedacross organizations,leadingtoanincreased demandforservicesandsolutions providedbycompanieslikeDatacipher Leveragingthistrend,itadaptedits offeringstoassistclientsinadjustingto theremoteworkenvironmentandthe growingrelianceontechnology

Remainingagileandadaptivethroughout thesechallengingtimes,Datacipherhas continuedtodeliverexceptional networkingandsecuritysolutionstoits clients.Bystayingproactiveand

DRIVING SUCCESS

Datacipher’ssuccesscanbeattributedto severalkeyfactors.

Firstly,thecompany’s effortstodeliverqualityservicehave earneditnumerousaccoladesandawards overtheyears.Onenotableachievement wasreceivingtheprestigiousWorldwide HighestCustomerSatisfactionAwardfrom JuniperNetworksin2015.Itrecognized thecompany’sexceptionalservicedelivery andcommitmenttoexceedingcustomer expectations.

Secondly,Datacipher’sstrongemphasison buildingandnurturingclientrelationships hasplayedavitalroleinitssuccess.By prioritizingcustomersatisfactionand understandingtheiruniqueneeds,ithas beenabletoforgelong-lastingpartnerships basedontrustandmutualgrowth.This client-centricapproachhasnotonly garneredaccoladesbuthasalso contributedtoastrongreputationinthe industry,furtherfuellingthecompany’s success.

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responsivetothechanginglandscape, ithasdemonstrateditscommitment tosupportingclientsinthefaceof uncertaintyandtechnologicalshifts.

EmpoweringBusinesses

Datacipheroffersanextensivesuite ofservicestailoredtomeetthe networkingandsecurityneedsof businessesworldwide.Its comprehensiverangeofofferings includessystemintegration,cloud security,managedsecurityservices, networkaudit,andtechnicalskills enablement,ensuringthatclients haveaccesstoessentialsolutions.

Thecompany’sdistinguished technicalteamthatcomprises industryexpertsdeliversexceptional servicesthatcatertotheunique requirementsofeachclient.

Datacipher’spartnershipasan authorizedElitePlusResellerpartner forJuniperNetworksandan authorizedResellerPartnerforPalo AltoNetworkspositionsthemasa trustedproviderofcutting-edge networkingandsecuritysolutions.

Thesestrategiccollaborationsgrant Datacipherthecapabilitytooffer clientsadiverseselectionof networkingandsecurityoptions, safeguardingandconnectingtheir digitalassetseffectively.By prioritizingend-to-endservice quality,itsetsthebenchmarkfor

excellenceinsystemintegration, professionalservices,and consultingservices,reinforcingits commitmenttoempowering businessesintheever-evolving technologicallandscape.

Datacipher’sCompetitiveEdge

Datacipherremainsattheforefront ofemergingindustrytrends, includingZeroTrustSecurity,5G, AI,andWeb3.0.Astheindustry evolves,thecompanystays informedandaheadofthecurveto provideinnovativesolutionstoits clients.Itboastsseveraldistinct factorsthatsetthecompanyapartin theindustry:

1.ExceptionalTechnicaland ServicesTeam

Withaformidableteamof50+ highlyskilledprofessionals,the companypossessesextensive expertiseacrossvarious technologiessuchasRouting, Switching,Security,SD-WAN, Cloud,andWireless.Eachteam memberholdscertificationsin multipledomains,ensuringa comprehensiveskillsettotackle diverseclientrequirements.

2.Cutting-EdgeIn-HouseLabs

Dataciphermaintainsstate-of-theartin-houselabs,equippedwiththe latesttoolsandtechnologiesfrom

multipleoriginalequipment manufacturers(OEMs).Theselabs serveasaplatformforconducting proof-of-concept(POCs)and continuouslyenhancingtheskillsetsof theservicesteam,enablingthemto stayattheforefrontoftechnological advancements.

3.ElitePlusPartnerStatus

Thecompanyproudlyholdsthe esteemedElitePlusPartnerstatuswith JuniperNetworks,solidifyingits positionasatrustedandauthorized salespartner Additionally,itmaintains similarauthorizedservices partnershipswithVersaNetworks, PulseSecure,andotherindustryleadingentities.

4.AccreditedTrainingPartner

Datacipherservesasanauthorized trainingpartnerforrenowned organizationssuchasPaloAlto Networks,Aruba,andCheckpoint, amongothers.Thisaccreditation allowsittodeliverhigh-quality trainingprograms,empowering professionalstoenhancetheirskills andstayupdatedwiththelatest industrypractices.

5.Unwavering24x7Support

Datacipher’sdedicatedsupportsystem ensuresround-the-clockassistancefor itsclients.Thecompanyoperatesa robustcallloggingsystemand

“ | September 2023 38
With a proven track record of success, we continue to solidify our position as a trusted partner for organizations seeking reliable and innovative networking and security solutions.”

providesaccesstoon-callsupport engineersandresidentengineers, ensuringpromptandefficientresolution oftechnicalissues.Withflexible workinghours,itensuresthatclient needsaremetpromptlyandeffectively Byleveragingthesedifferentiating factors,thecompanyremainsatthe forefrontoftheindustry,deliveringtopnotchservices,comprehensivetraining, andunwaveringsupporttoitsvalued clients.

ServinganEsteemedGlobalClientele

Dataciphertakesprideinitsextensive anddistinguishedclientele,consisting ofover500businessesacrossvarious industryverticalsworldwide.The company’sexceptionalcapabilitiesin executingcomplexnetworkingprojects havemadeitthepreferrednetworking andsecuritypartnerforrenowned brands.

Amongthenoteworthyprojects successfullycompletedinIndiaare Fujitsu’sFirewallMigration,Airtel’s CloudSecurityimplementation, Vodafone’sNetworkAudit,Railtel’s IP/MPLSservices,TataSky’sBNG Solutions,AxisBank’sCloudSecurity andFirewallIntegration,Mahindraand Mahindra’sNetworkIntegration,UST Global’sNetworkIntegrationand Support,andTechnicolor’sNetwork Integration.

Thesehigh-profileprojectsserveasa testamenttoDatacipher’sproficiencyin deliveringtop-qualitysolutionsthat effectivelyaddresstheunique networkingandsecurityrequirements ofbusinessesglobally.

Kotha’sWinningFormula

Choosesomethingyouarepassionate aboutandrecruitagreatteam—Success comeswithpassionandteameffort.

Networking& Security

Currently,thecompanyfocusesonNetwork SecurityOfferings,NetworkAutomation, ZTNA(ZeroTrustNetworkAccess),andCloud SecuritySolutionAPSTRA,ensuringits offeringsalignwiththeever-changingneedsof businesses.

Toensureitsteamremainsup-to-datewith cutting-edgetechnologytrends,Datacipher maintainsclosepartnershipswithleading technologyorganizations.Thiscollaborative approachallowsittocontinuouslyenhanceits knowledgeandexpertise,providingclients withthemostadvancedsolutionsavailable. Lookingforward,Datacipherenvisions becomingthepreferredpartnerfortheworld’s mostinnovativetechnologyorganizations.The companyaimstodevelopnewandinnovative productsandsolutions,cateringtotheevolving needsofitscustomers.Aspartofitsgrowth strategy,thecompanyalsoplanstoexpandits offeringstotier-2citiesacrossIndia,ensuring wideraccessibilitytoitstop-quality networkingandsecuritysolutionsandservices. Byembracinginnovationandexpandingits reach,Dataciphersolidifiesitspositionasa leaderintheindustry,deliveringexceptional networkingandsecuritysolutionstoits expandingclientbase.

EmbracingInnovationin
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| September 2023 42

Youdon'thavetobeafastfood fanatictoknowwhat McDonald'sis,mostpeople recognizewhatthatyellow“M”stands for.Suchisthebrandpresenceofthe world'slargestfast-foodchaintoday.

TheveryfirstMcDonald'swasopened on15thApril1955,inSanBernardino, California,bythesiblingsRichardand MauriceMcDonald.Atthetime,itused toserveslow-cookedbarbecueandhad noindoorseating.Whichisnothinglike theMcDonald'softoday.Despitethe limitations,theirbusinessgrewquickly, andsalesnumberswereimpressive.

Soonthecompetitionincreased,andthe brothersneededaplantokeepupwith it.Theyrealizedthatthemajorityof theirsaleswerefromhamburgers(over 80%).Theydecidedtoadoptanew strategybasedonthreefactors:speed, lowerprices,andvolume.Italso includedasystemcalledthe“Speedee ServiceSystem”developedbythe brothers,whichhelpedtheirgrowth significantly.

Toboosttheoperationspeedfurther, theyrevampedtheirbusinessintoaselfservicerestaurant.Itwasthenew McDonald'swherepeopleorderedatthe windowandsilverwareandplateswere replacedwithpaperwrapsandcups.The Menuwascutshortwithjustnineitems thatincluded:Hamburgers, cheeseburgers,threesoftdrinks,milk, coffee,pie,andpotatochips.

Theirnewstrategyworked.Thebrothers doubledMcDonald'sprofitsandhad numerousfranchisesinArizonaand California.Impressedbytheirgrowth

andspeedyoperations,anentrepreneur namedRayKrocapproachedthemand becameitsfranchiseagentin1954.He openedhisfirstMcDonald'sinDes Plaines,Illinois,in1955.

HowRayCrocBecametheFaceof McDonald's?

RayCrocwasavisionarymanwitha firmbeliefininnovation.In1961,he boughtthecompanyfromthe McDonald'sbrothersfor$2.7million. Hethenquicklybecameamajorfigure thatrepresentedthebrand, overshadowingthesiblings.After sellingthebusinesstoRay,thebrothers startedcallingtheoriginalSan Bernardinooutlet—BigM.Annoyedby this,andtoone-upthebrothers,Croc openedtheMcDonald'sonthesame block,eventuallyforcingthesiblingsout ofbusiness.

Crocpredictedthatthefranchise businesshadhugepotential,especially becauseofitseasilyreplicablemenu. Stayingtruetohisvision,Crocfounded theFranchiseRealtyCorporationwhich tookcareofthecompany'srealestate dealsandalsoboostedthefranchise numbers.

Manycouldn'tconnectthedotsofQSR withRealestate.Turnedout,itwasthe firstCEOofMcDonald'sCorporation whohadeducatedCrocabouthow valuablerealestatecanbe,andhowit couldbenefitthebrand.Thesame Corporationwasalsoresponsibleforits popularitemssuchasTheFilet-O-Fish, BigMac,andEggMcMuffin.

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WhatMadeMcDonald'sFamous?

RayCrocenvisionedthattherewillbe1000McDonald'sintheUnitedStates.Ifyoulook atthenumberstoday,thereareover38,700restaurantsinmorethan100countries.Many factorscontributedtothepopularityofMcDonald's,let'shavealookatthem:

1. Menu Standardization

Historically, the McD Menu has undergone multiple revamps. The brothers wanted to simplify the menu and in doing so, they often went for dishes that were easier to make. In doing so, the menu became easy to replicate and appealed to potential franchise owners, and helped them expand their business through franchisees.

| September 2023 44

2. The Speedee system

You rarely have to wait in line at their restaurant to get your order. This is because of The Speedee system. The system was unlike anything other restaurants were using at the time. Instead of one expert cook, many unskilled people were employed that were capable of doing specic tasks. It allowed them to assemble the dishes and execute tasks quickly. Today, many restaurants have successfully adopted this system.

3. The Fast-Food Approach

Originally, the whole idea of the restaurant was built around fast food, where people would buy the meals and leave. Many methods were used to stop customers from lingering at the restaurant to make space for new ones. This unique approach also helped them increase their business.

5. Branding

The presence and the brand presence of McDonald's is one of the best globally. The red and yellow colors of the brand are engraved in the minds of millions of people globally. Branding played a major role in this. Instead of directly positioning them as better than their competitors, the brand chose to highlight how it provides more value than everyone. The experience at the restaurant, and their advertisement all are made in such a way that leaves a lasting impression on you.

6. Adaptability

McDonald's wasn't an overnight success. The brand faced many blockades along the way to its success. To tackle some of the challenges, the restaurant curated and started to serve a menu based on what country and its culture. This helped them appeal to a wider audience and is one of the major reasons for their global success.

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Ÿ Locations

Therestaurantservesaround40,275locations.That includes118countriesandabout69millionpeopleperday Since2012,theirnumberoflocationshasincreasedsteadily, from34,480to40,031in2021.Injustayear,from2020to 2021,therestaurantopened833locationsworldwide.

Ÿ AnnualRevenue

TheirGlobalAnnualrevenuefigurefor2022is$23.18 billion.Thisisaslightdeclinefrom2021whenitreached $23.22billion,themostyear-on-yearrevenueincreasefor thebrandinadecade.

Ÿ Employees

ThenumberofemployeesworkingdirectlyforMcDonald's is200,000.Thisexcludesthetwomillionpeopleemployed bytheindependentfranchisees.

In2012,440,000employeeswereemployed,sincethen,the numberofemployeesdirectlyworkingforMcDonald'shas decreasedbymorethan50%.

Thebiggestdipwasseenin2016whenthenumberswentto 375,000,comparedto420,000in2015.

Ÿ Popularity

Therestauranthasseenasteadyreductioninitsnumberof employeesandrevenuefiguresinthelastfewyears.

IntheU.S.specifically,theyhaveclosedmorestoresthan openedthem.Ontheglobalfront,however,thenumbersare goingupward.

From2020to2021,therestaurantsawthebiggestjumpin itsrevenues,asitincreasedfrom$19.21billionto23.22 billion.

Ÿ Customers

69millioncustomersvisitMcDonald'sdaily

Therestaurantsells75burgerspersecond,andFrenchFries aretheirbest-sellingitem,witharound9millionpoundsof friessoldeveryday.

1.Open24Hours
McDonald'scleverlyadvertisedthat theyareopen24*7.
2.Sundial
| September 2023 46
Thebillboardshowcasedwhat McDonald'sdishestohaveevery hour,usingtheSun.Abrilliantidea.

3.Letthefriesguideyou

Thefrieswerecutanddesignedin suchaway,youwillreachthe nearestMcDonald'soutletafter followingthedirectionwrittenon thebillboard.

4.FreeWifi

Withthesimpleuseoftheirfries, McDonald'sshowcasedthenew featureoffreewifiattheiroutlets. Simple,yeteffectivead.

5.TheBestFries OnThePlanet

There'sareason friesarethemost solditemat McDonald's.To showcaseits popularityand taste,theyused yellowlightsina uniquewaywhere itlookedlikea packoffries bunchedtogether.

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| September 2023 48
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Article

5 Property Investment Tips For First Time Property Investors | September 2023 52
www.theenterpriseworld.com | 53

Propertyinvestmentcanbeincredibly beneficial.Inthemodernage,itcanbe advantageoustohaveadiverse investmentportfolio,consistingof stocks,bonds,andotherinvestments. Thisincludesproperty.Ifyouare interestedinpropertyinvestment,be suretocheckoutinvestmentproperty manchester.

Thoughpropertyinvestmentcanbe incrediblylucrative,itcanalsobe ratherrisky.Itwillrequireplentyof hardworkandresearch.Ifyouarenew totheworldofpropertyinvestment,

Hereare5fantastictipsforproperty investment:

1.DoYourResearch

Beforeyoustartyourpartyinvestment journey,youneedtoensurethatyou haveafirmunderstandingofthe industry.Thiswillrequirebeginnersto startbydoingplentyofresearch.It's recommendedthatyouresearchthe followingareasbeforeyoustart investing:

Ÿ Whatpropertyinvestmentis.

Ÿ Howyoucaninvestindifferent properties.

Ÿ Thedifferenttypesofproperties. Thisknowledgecanbegainedthrough thoroughresearch,whichyoucan primarilygetfromonlineresources. Foramoreprofessionalguide,you mightwishtoconsulttheaidofa propertyinvestmentadvisor

2.ConsiderTheArea

Thelocationofthepropertyisoneof themostimportantconsiderationsin determiningwhetherornotan investmentisgood.Toensurethatthe propertyisaworthwhileinvestment, youneedtoresearchwhetherthe neighborhoodisdesirable.

Desirableresidentialneighborhoodswill likelybelocatednearrestaurants, schools,spotsofnaturalbeauty,and otherfacilities.Meanwhile,business propertiesshouldbelocatedinpopular areas.

Propertyinvestmentcanbeincredibly beneficial.Inthemodernage,itcanbe advantageoustohaveadiverse investmentportfolio,consistingof stocks,bonds,andotherinvestments. Thisincludesproperty.Ifyouare interestedinpropertyinvestment,besure tocheckoutinvestmentproperty manchester.

Thoughpropertyinvestmentcanbe incrediblylucrative,itcanalsoberather risky.Itwillrequireplentyofhardwork andresearch.Ifyouarenewtotheworld ofpropertyinvestment,

Hereare5fantastictipsforproperty investment:

1.DoYourResearch

Beforeyoustartyourpartyinvestment journey,youneedtoensurethatyouhave afirmunderstandingoftheindustry This willrequirebeginnerstostartbydoing plentyofresearch.It'srecommendedthat youresearchthefollowingareasbefore youstartinvesting:

Ÿ Whatpropertyinvestmentis.

Ÿ Howyoucaninvestindifferent properties.

Ÿ Thedifferenttypesofproperties. Thisknowledgecanbegainedthrough thoroughresearch,whichyoucan primarilygetfromonlineresources.For amoreprofessionalguide,youmight wishtoconsulttheaidofaproperty investmentadvisor

2.ConsiderTheArea

Thelocationofthepropertyisoneofthe mostimportantconsiderationsin

determiningwhetherornotan investmentisgood.Toensurethatthe propertyisaworthwhileinvestment, youneedtoresearchwhetherthe neighborhoodisdesirable.

Desirableresidentialneighborhoods willlikelybelocatednearrestaurants, schools,spotsofnaturalbeauty,and otherfacilities.Meanwhile,business propertiesshouldbelocatedinpopular areas.

Inparticular,youshouldaimtoinvest inup-and-comingareas.Thisrefersto areasthathavewitnessedanincrease inpopularity.It’simportanttoresearch whethertheareaisup-and-coming,as thiscanbechallengingtopredict.

Beforebuyingapropertyinanarea, youshoulddoyourresearch.Thiswill includeresearchingthecompetitionin thelocation.

3.ThinkAboutTheTypeOf Property

Thereareafewdifferenttypesof propertiesthatyoucaninvestin. Differenttypesofpropertieswillbe associatedwithdifferentadvantages anddisadvantageswhichshouldbe consideredwhendeterminingwhether ornottheseinvestmentsareagood choice.

Residentialpropertiesaregreatfor renting.However,youcanalsouse themasvacationpropertiesifdesired. Meanwhile,commercialpropertieswill bebestsuitedtobusinessesthatwish tousetheproperty.

Whenconsideringthetypeofproperty, youalsoneedtoconsideritsstate. Thesecategoriescaninclude refurbishedproperties,new-build properties,andoff-planproperties. Anoff-planpropertyreferstoa propertythathasnotyetbeenfinished. Asaresult,itwillstillbeinthe

| September 2023 54

constructionphase.Anadvantageofthis propertyvarietyisthatyouwilloftensave money Yet,anadvantageisthatyouwon'tsee thepropertybeforeinvestinginit.

Refurbishedpropertieshavebeenpurchasedand renovatedtogiveitamoremodernaesthetic.It canbecostlytorenovateaproperty,thoughthis canmassivelyincreaseitsvalue.Finally,anewbuildisapropertythathasbeenrecently finished,namelywithinthelastcoupleofyears.

4.CreateAThoroughBudgetPlan

Partofthereasonwhypropertyinvestmentisso riskyisbecauseofthehighcostsassociated withit.Thiswillincludenotonlytheupfront costofthepropertybutalsoadditionalcoststhat youmaynotrealize.Thiscanincluderegular maintenanceoftheproperty,utilitybills,and legalfees.

Topreventyourselffromoverspendingona property,itisadvisedthatyoucreateadetailed budgetplan.Whenconsideringaninvestment, youshouldresearchallofthedifferentcoststhat youwillneedtocover

Ensurethatyouaddalittleleewayfor unexpectedexpenses.Iftheseexpensesaretoo substantial,youmightwanttoreconsiderthe investment.

5.TakeTheRisksIntoAccount

Lastbutnotleast,youneedtoweighupthepros andconsofpropertyinvestmentwhen consideringdifferentopportunities.Additionally, youshouldtakestepstominimizetheserisks wheninvestinginproperty.Someoftherisksof investinginpropertiesinclude:

Ÿ Fluctuatingprices

Ÿ Irresponsibletenants

Ÿ Unexpectedcosts

Bytakingtheserisksintoaccount,youcan ensurethatyourinvestmenthasthebestchance ofsuccess.Iftherisksforaparticular investmentaretoosubstantial,thisisan indicationthattheinvestmentmightnotbeideal foryou.

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STORIES TOLD WITH A NEW PERSPECTIVE!

Ifconveyedinanengagingmanner,goodstoriescandevelopintogreatones.AtThe EnterpriseWorld,weareonapursuittogivevoicetosomeoftheuntoldsuccessstories fromtheworldofbusiness.Ourproficientteamhastheknackforidentifyingsuccessful storiesandtransformingthemintocompellingstoriesthroughourprofessionalandartistic touch.This,combinedwithourprovenindustryexperience,makeourmagazines compellingandinsightful.

Inthesebusinessstories,wecoverclientsacrossvarioussectorssuchastechnology, consulting,finance,manufacturing,healthcare,etc.Theseincludeinspiringsuccessstories ofcompaniesaswellasbusinessleadersfromtheseverticals.FromNorth&South America,Europe,andMiddle-easttoAfricaandAPAC,weserveclientsacrosstheglobe. Theseclientsincludestartups,smallandmedium-sizedbusinesses(SMBs),aswellas largeconglomerates.

Wefocusonbuildingpositiveandlong-termrelationshipswithourclients.Toalignwith theclient'svisionandmission,wegiveahumantouchtoeverystorywepublish.Our teamprioritizesthepromotionofservicesandproductsofclientsthroughourreaderfriendlyplatform.Ourexperienceinstorytellinghelpsusconnectwiththefeatured leaders/companies,helpingthemachievesteadyorganicgrowthwithouthavingtoinvest toomuchtimeormoney.

Wealsokeepinmindouravidreaders.Throughtheseneatly-depictedbusinesssuccess stories,weaimtoinspiretheyoungergenerationtopursueentrepreneurshipandbusiness asalucrativecareeroption.Moreover,throughourexclusivesection'TheEnterprise Diary',weprovidereaderswiththemuch-necessarymarketinsightsandtrendsfromthe businessworld.

Keep reading our magazine to get inspired and stay up-to-date with everything business!

PRODUCT REVIEW

Hootsuite Review

Founder: Ryan Holmes, Dario Meli, David Tedman

Establishment Year: 2008

Headquarters: 5 East 8th Avenue Vancouver, V5T 1R6

Canada

No. of Employees: 1300+

Website: www.hootsuite.com

| September 2023 58

Hootsuite is a social media companion trusted by over 22 million users globally. The platform helps improve the areas of social media marketing, commerce, and customer care of brands and organizations. Here's how it works: Using integrated tools from Hootsuite's dashboard, you can schedule across a range of popular social networks, manage organic and paid content, track customer conversions, and gain real-time insights that help you make crucial decisions.

As a leading social media software with more than 200k paid accounts, the expertise of Hootsuite range from social media management, social insights, employee advocacy, social selling, and social customer care, to helping businesses build trustworthy relationships with their audience. Additionally, Hootsuite Academy, its widely popular E-Learning platform educates people and organizations about social power through its courses.

www.theenterpriseworld.com | 59

CompanyHistory

Notmanytoolscouldmanagemultiplesocialmedianetworksin2008.Noticingthisissue facedbypeoplearoundtheglobe,RyanHolmes,withDarioMeliandDavidTedman,founded Hootsuiteinthesameyear.Atthelaunch,thetoolwascalledBrightKit,andtheresponsesit receivedwerenothingbutpositive.

In2009,thenameofBrightKitchangedtowhatwenowknowasHootsuite,courtesyofMatt Nathan'ssuggestion,whowona$500prizeforit.Soonenough,thecompanyexpandedits horizonswithsupportforFacebookandLinkedInandincorporatedTwitterlists.

Attheendof2009inDecember,Hootsuitewasofficiallylaunchedasanindependent company,asitseparatedfrominvokemedia.

By2012,HootsuitewasvaluedataroundUS$200millionandstartedfurtherexpansionsby acquiringcompetitorssuchasSeesmic,acustomerrelationshipmanagementsystem.Moving forward,HootsuitealsoacquiredAdEspresso,adigitaladvertisementmanager,andLiftMetrix, afront-runningsocialmediaanalyticscompany.

Today,HootsuitecontinuestopushtheboundariesofSocialMediawithitsProductsand ServiceIndustryforward,witharound16millionusersgloballyinover175countries.

HootsuiteFeatures:

ThefeaturesofHootsuitearespread acrossvariouscategories.Herearethose categories:

1.Publishing:Fromasingledashboard, easilyplan,create,schedule,andpublish thecontentforallyourplatforms.

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toolsallowyoutomanageyourpaid andorganiccontentfromasingleplace withoutanyhassle.Furthermore,you canpublish,analyze,manage,and makeareportonadsfromthe dashboard.

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5.Integration: Hootsuiteenablesyoutomanageall yoursocialmediamarketingcontent anddatainoneplace.Thefeatures includelinkingyoursocialmedia networks,trackingGooglereviews, andintegratingyourCRMdatainto yourdashboard.

6.Analytics:

Togetmoreengagementand followers,thegameofanalyticsis key WithHootsuite'sanalytics feature,youcangetreportsthatshow youtheidealtimetopostbasedon whenyouraudienceismostactive. Moreover,itcanhelpyouextendyour reach,buildawareness,andincrease engagementwhichcouldpositively impactsales.

7.OwlyWriterAI:

AItoolscouldefficientlyimprove yoursocialmediaexperience. OwlyWriterisoneofthosetools,asit makessocialmediapostingabreeze. ThisAItoolcanbeusedtoquickly generatecaptionsforanysocial medianetwork,helpingyousave time.

| September 2023 60

HowmuchdoesitCost?

Therearefourdifferent categoriesofHootsuite,allwith differentprices.Whilethereare freetrialsavailable,herearethe plansifyouarelookingto becomeapaidmember.

1.ProfessionalPlan: $99.00/month

For:Entrepreneurs,small businessowners,etc.whowant toextractthemostoutofsocial media.

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Ÿ HowdoIrequestaHootsuite Demo?

Answer:Simplyclickonthislinkhttps://www.hootsuite.com/request-demo

Ÿ WherecanIgetaHootsuite Enterprisequote?

Answer:Togetthedetailsaboutthe enterprisequotegohere: https://www.hootsuite.com/plans/enterpri se

2.“Hootsuiteisgreatifyou'reresponsiblefor marketing,butyourdaysareoftentakenout ofyourcontrolbyclientneedsorrequestson yourtime.Itletsyouorganizeyourtimefor theworkthatbuildstomorrow'sbusiness.”Ewan

3.“Asanewbrandenteringacrowded marketplace,Hootsuitehasbecomeacritical partnerinhow,when,andwherewe strategicallyimplementourcommunications outreach.Wecouldnotdowhatwedowithout Hootsuiteonoursideandmakingefficientuse ofoursocialmarketingresources.”-Daniella

4.“Theprogramhelpsmeschedulepostsin advance,orontheweekendorholidaywhenI needtopostbutamnotworking.”-Courtney

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