Most Influential Leaders In Business To Watch Out For - 2024

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W W W . T H E E N T E R P R I S E W O R L D . C O M | A M E R I C A S E D I T I O N | F E B R U A R Y 2 0 2 4 AI AND NEUROSCIENCE
New Ground in Learning Experiences with TheBrainLady
and Chief Freedom Ofcer LearningToGo MARGIE MEACHAM INFLUENTIAL Leaders To Watch
Most To Watch Out For - 2024
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WelcometothelatestissueofTheEnterpriseWorld,whereweproudlypresentour curatedselectionofthe"MostInfluentialLeadersinBusinesstoWatchOutFor2024".Inadynamicgloballandscapemarkedbyrapidtechnologicaladvancements, shiftingmarkettrends,andevolvingconsumerbehaviors,theroleofvisionaryleaders hasneverbeenmorecrucial.

Inthisedition,weshinethespotlightonadiversearrayofleaderswhoarenotonly makingwavesintheirrespectiveindustriesbutalsoshapingthefutureofbusinessona largerscale.Fromseasonedexecutivesspearheadingestablishedcorporationsto innovativeentrepreneursdisruptingtraditionalparadigms,eachindividualfeaturedin thisissueembodiesthespiritofinnovation,resilience,andforward-thinking leadership.

Aswenavigatethroughthecomplexitiesofapost-pandemicworldandembracethe opportunitiespresentedbydigitaltransformation,theseinfluentialleadersserveas beaconsofinspirationforaspiringentrepreneurs,seasonedprofessionals,andbusiness enthusiastsalike.Throughtheirboldvision,strategicacumen,andunwavering commitmenttoexcellence,theyareredefiningsuccessanddrivingpositivechange acrossindustriesrangingfromtechnologyandfinancetohealthcareandbeyond.

Withinthepagesofthisissue,readerswilldiscovercompellinginsights,thoughtprovokinginterviews,andvaluableperspectivesfromsomeofthebrightestmindsin thebusinessworldtoday Whetheryou'reseekinginspirationforyournextventure, lookingtostayaheadofemergingtrends,orsimplycuriousabouttheindividuals shapingtomorrow'sbusinesslandscape,thiseditionpromisestoinform,inspire,and igniteyourimagination.

Joinusaswecelebratetheremarkableachievementsandboundlesspotentialofthe "MostInfluentialLeadersinBusinesstoWatchOutFor-2024".Theirstoriesarenot justtalesofsuccessbutalsoremindersofthelimitlesspossibilitiesthatawaitthose withthecouragetodream,innovate,andlead.

Here'stoafuturefilledwithpromise,poweredbythevisionariesoftoday.

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r o m E d i t o r ’ s D e s k
Copyrights © The Enterprise World | 2019. All Rights Reserved. The images and content included in this magazine should not be copied, transferred or reproduced in any form or by any means, electronics, mechanical, photocopying, recording, otherwise, without proper permission from The Enterprise World. The Enterprise World solely owns all the reprint rights. The Enterprise World Publisher Peter J. James H. Erica R. Sankalp K. Creative Content Editor Marketing Coordinator (AMERICAS) PR & Marketing Coordinator Business Development Executive Creative Design Head Narendra S. Amanda V. Social Media Manager Digital Circulation Manager editors@theentetpriseworld.com For Editorial Concerns: sales@theenterpriseworld.com For Sales & Branding Enquiries: info@theenterpriseworld.com For Subscription: The Enterprise World, 1985, Henderson Rd, Columbus, Ohio, 43220 Follow Us On: Shalmali W. This list is NOT a ranking. The companies on listed in magazine serve different aspects of the market, making ranking them in any order except revenue impossible and unfair. We try to bring a perfect platform for business organization to showcase their valued products/ services. Divya B. Graphic Designer

Forthecoverreadabout-

CuttingthroughtheAIhype, theFounderandChief MargieMeacham, FreedomOfficerofLearningToGoisonamissiontoleadagenerationof professionalsintoaneweraofuncapturedAI-drivenpossibilities.

FamouslyknownastheBrainLady,Margie’spassionateheartandcurious mindexploretheunchartedterritorieswhereArtificialIntelligenceand neuroscienceconverge.Blendingthebestofthetwoworlds,Margie orchestratesasymphonyofpersonalizedlearningexperiences,uniquely tailoredtoindividual aspirationsandorganizationalgoals.

Unlikemanyotherswhoarecopyingeachotherandrehashingtech companypromisesMargie’sjourneyhaspositionedherasapioneering forceforeducationandlearningintheageofAI.

Asalittlegirl,Margiehadatoughtimeatschool.Eventhoughshewassix, shefounditdifficulttoreadandwrite.Everychildisdifferentandhasa timelinetoperformcertainactivities.However,Margie’ssituationwas unusualandcaughtherteacher’sattention.Theteacherhadtwoopinions regardingthis,eitherMargiewasprettysmartbutterriblylazyorshewas slowandbelongedinspecialclasses.

Margie’sparentsrecognizedtheissueandtookastandforher.Margie recalls, “I sat outside the principal’s office listening to them insist that any problems were a failure of my teachers. They gave me a wonderful gift that day, by showing that they believed in me. We didn’t know it until much later, but I have a learning difference called dyslexia.”

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BecomingaGuidingForce

Asaconsultant,Margiedoesn’thaveemployees.Instead, shehasmanypartnerswhohelpherproducetheresultsshe achievesforherclients.Margiebelievesthatleadershipisa skillthateveryonehas,butoneneedstoownitandtake responsibilitytonavigateandleadineveryaspectoftheir life.“Thebestleadershelpeveryonebecomethebest versionofthemselves.” Margiedoesthisbysharingher knowledgeandpassionforlearning.

AboutLearningToGo

LearningToGoisaconsultingandeducationcompanythat worksattheintersectionofneuroscienceandartificial intelligencetoacceleratelearningandenhanceperformance. Itsprimaryclientsarebusinesses,schools,anduniversities. Thecompanyalsoworkswithnon-profitorganizationsand allbranchesoftheU.S.ArmedForces,aswellasindividuals whowanttoenhancetheircareersbydevelopingpractical AIskillsthattheycanuserightnowtostreamlinetheir workflowandsavetime.

Beingthefaceoftheorganization,LearningToGoalways reflectsMargie’sworkandresearch.There’salsoasmall teamoftalentedfolkswhohelpmakeitallpossibleby addingprojectmanagement,marketing,andgraphicdesign support.Increasingly,shealsohasanarmyofAIassistants. Shecallsthemanimportantpartofherteam.

LearningToGoproductsandservicesaresimilartowhat otherconsultantsoffertoshowcasetheiruniqueareasof expertise.HereareafewthingsMargieisdoingrightnow:

PromotinghertwobooksonAmazon:

Ÿ BrainMatters:Howtohelpanyonelearnanythingusing neuroscience

Ÿ AIinTalentDevelopment:CapitalizeontheAI RevolutiontoTransformtheWayYouWork,Learn,and Live

Delivering customworkshopsonAIforTalent Developmenttotrainingteams,schools,anduniversities.

Servingasakeynotespeakerforcorporateandassociation events.

Servingasasubjectmatterexpertforseveralprofessional organizationsliketheAssociationforTalentDevelopment

(ATD)andLinkedInLearning,whohavetappedMargieto developtheirowncoursesonlearningscienceandAIfor theirmembers.

Butwhathashermostexcitedthesedaysislaunchingher newonlinemasterclassseries,AIforTalentDevelopment ProfessionalsandEveryoneElse,designedtohelpeveryone findusefulwaystosavetimeandstreamlineworkflowsusing AI.

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LearningToGo | Founder and Chief Freedom Officer

LeveragingTechnologytotheNext Level

Technologyhasalwaysplayedakey roleinMargie’sconsultingpractice. Forexample,shedoesn’tjusttalk aboutAIandtheorizeabouthowit’s transforminglives—sheintegratesit everydaytoproduceresultsforher clients.Shedesignedalearningcoach fortheUnitedNationsthatinterviews eachuserandproducesadetailed learningplan,basedontheirskills, role,andaspirations.Margiehas clonedhervoiceusinganAItoolso thatshecandeliverperfectvoiceoversforherinstructionalvideos.And sheisexperimentingwithAItoolsto helpherbecomemoreefficientand productiveasacontentcreator, generatingvideos,originalgraphics, andothercontentwithhelpfrom generativeAI.

Margiehasdevelopedachatbotonher sitetohelphercustomersfindwhat theyneed.Additionally,sheisalso buildingapersonalAIlearningcoach foreachofheronlinemasterclass series.Usingthesetoolsarejustafew examplesofhowsheisdeveloping bestpracticesandsharingherprocess withtheworld.

Courses,Workshops,andMorefromtheOfferingsEnd

Margiehasreinventedherconsultingofferingovertheyears,mostrecently withherentryintothemasterclassspace.And,basedontheresponsesheis gettingsofar,sheisplanningtoofferadditionalintermediateandadvanced coursessoon.Margiebelievesinkeepingcompletetransparencybetween hercustomersandherself.Sheletshercustomerstellherwherethe businessshouldbeheadedandlistenstotheirfrustrationsandchallenges.

Sheadds, “I join in their successes and dreams. It may not sound very scientific, but I’ve felt my way along for the past 20 years. When something new is out there, it catches my attention, and I figure out how to use it to help people learn. I think my dyslexic brain helps me do this better than most people. I see patterns in places where many others aren’t even looking yet. It’s a gift that neuroscience has taught me to appreciate.”

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COVER STORY

MinimizingRisks,MaximizingOpportunities

Asanentrepreneur,Margieisalwaystossingbetweenthetwosidesofthecoin: opportunitiesandrisks.Arecentexampleofitishowsheneededtopivother businesstorespondtothesuddenexcitementovergenerativeAIthisyear

MargiehasbeenbuildingeducationalchatbotsandAI-drivenlearningpathsfor herclientssince2015,butherworkwasgenerallyunknownoutsideofherdirect contacts.That’swhyshedecidedtoshiftthegearsfrombackendtofrontendand wrotethebook,AIinTalentDevelopmentin2020.Backthen,justthreeyears ago,AIwastransformingalmosteveryindustryexcepteducationandtraining.

However,Margiewasonamissiontochangethat.Atthetime,sherecognized oneofthebiggesthurdlesforentryintothistechnologywasthecostof developingcustomapplications.So,shebuiltalineofprebuiltchatbotsfor specificlearningpurposes,likesalescoaches,newhireorientation,andsoon. HerBrainyBotssolutionwontheprestigiousTech&Learningawardin2022. Butnow,thankstotheexplosionofgenerativeAItoolsthatareavailable,one doesn’tneedtopaysomeoneelsetobuildtheseapplications.Withalittlebitof trainingfromMargie,manypeoplecandoitthemselves.

Margieadds, “Everything that I’ve learned from being one of the pioneers in this space is included in my first masterclass series: AI for Talent Professionals.” Whileshecontinuestooffercustomdesignandenterprise-levelworkshops,the decisiontomoveherbusinessintotheonlinecoursespacehasgivenherawhole newwaytohelppeoplelearn.Itwascertainlyarisk,butsofar,it’spayingoff!

IntheRoleofaMentor

Margieworkscloselywithprofessionalorganizationsinherfield, liketheAssociationforTalentDevelopment(ATD)andthe eLearningGuild.Thisgiveshermanyopportunitiestonetworkwith peoplewhoarenewtothefieldorchangingcareers.

Asanexperiencedlearningconsultant,Margieisalsoveryopen aboutbeingavailableasamentorasitgivesherachancetowork withalotoftalentedprofessionals.Justrecently,ayoungwoman shemetatoneofherspeakingengagementeventssentheravideo shemadewiththehelpofAI.“ResponseslikethisarehowIknow I’montherighttrack,”saysMargie.

Margiecontinues, “I’ve learned from the exchange, too. My mentees keep me on my toes. I see mentorship as an extension of my concept of leadership—it’s everyone’s job. We all needed help when we were coming up in our careers, and it’s our responsibility to pass this great gift forward.”

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COVER STORY

TimesofTransformation

Aftercollege,Margietookprogressiverolesincorporate America,untilshecametoarealization.Asatraining managerforaFortune100companyshewashiringalot ofconsultants.Shegraduallyrealizedsheknewasmuch aboutlearningscienceastheconsultantsdid.So,she gavehernoticeandstartedworkingasaconsultant.She wassurprisedthatheremployerimmediatelyhiredheras aconsultant,todoallthethingstheywereunwillingto investinwhensheproposed themastheiremployee.

ToMargie,beingafreeagentinthebusinessworld provedtobeamucheasierpaththanbeingawoman tryingtoadvanceinamale-dominatedorganization.The factthatshewaswillingtobetonherselfseemstohave givenheranextralevelofcredibilitythateludedher insidethecorporateworld.

Asafounderandentrepreneur,Margieneverintendedto buildalargeorganizationbecausesherealizedthather greatestproductwasherself–herknowledge,her creativity,andherabilitytofindsolutions.Shehas focusedonmaximizingwhatshedoeswellandbuilding anicelifeforherselfandherfamily.

LearningToGo |
Officer www.theenterpriseworld.com | 17
Founder and Chief Freedom

DefiningSuccess

Margieattributeshersuccesstoafewkeyprinciplesthat herparentstaught: Tell the truth, work hard, do what you promise, and deliver on time. Almostallofherbusiness comesfromwordofmouth,soshemuststicktothose standardsifshewantstoremainrelevantandcredible.

Also,sheattributesmostofhersuccesstotheunwavering supportofherhusbandandpartner,DavidMeacham.His supportwhenshetookaleapoffaithandlefthersafebut stiflingcorporatejobwasessentialtohersuccess.

TheGrowthTrajectory

Margiehashadseveralgrowthspurtsinhercareer,but perhapsthelargestonescameaftershemadeachange.For example,afterincorporatingneuroscienceintoher instructionaldesigncoursesforyears,sherealizedthatmost ofherpeerswerestillrelativelyunawareofhowbrainbaseddesigncouldincreasetheresultsoftrainingand educationprograms.So,shewroteherfirstbook,Brain Matters.Fromthatbookcameherfirstinvitationtospeakat aprofessionalconference,followedbymanymorespeaking opportunitiesandcustomconsultingclients.

Aboutadecadelater,MargiebecameinterestedinhowAI wastransformingmanyworkplacesandstartedbuilding chatbotsforherclients.Butagain,shewastheexception andwonderedwhymanyofherpeersweren’texploringthis newtechnology.So,shewroteAIinTalentDevelopment. Andthefunpartis,eventhoughsheisveryproudofthat book,veryfewpeoplereaditatfirst.Reviewerssometimes saidthatshewaspresentinginterestingbutunlikely scenariosforthefuture,eventhoughshewaswritingabout real-worldthingsshewasalreadydoingwithAIforher clients.

IttookChatGPTandothergenerativeAItoolstogain publicinterestin2023–andnowsheisingreatdemandfor keynotes,articles,andworkshops.Margiehasalwaysbeen abitaheadofthetimes.Inthiscase,shehadtowaitafew yearsforthemarkettocatchuptowhatshewasalready doing.

AI:TheNewNameoftheGame

AIhasgrabbedalleyeballsrightnow,asnew announcementscomeoutalmosteveryday.AsanAI expert,Margiedeclinestopredictthefieldfiveyearsinthe future,butshecantelluswhat2024lookslike.

Rightnow,onlyasmallpercentageofbusinessprofessionals areusinggenerativeAIregularly,andthosefewwhoare generallyuseonlyoneofthehundredsofavailableoptions–ChatGPT Thisisdespitethemanyconcernsaboutthe reliabilityofthistoolanditspropensityforhallucinations.It hasgottenalotofattention,sothat’swhatpeopleknow

Inthecomingmonths,nearlyanyonewhoworksforalarge companywillbeusingAIatwork–eveniftheydon’trealize it.EverynewLearningManagementSystem(LMS)is poweredbyAItoprovidecustomizedinsightsintolearner behaviorandtailortrainingtoindividualneeds.Thenews storieseveryonereadsandreliesonarealreadyoftenwritten withthehelpof,orentirelybyAItools,andanyX-rayyour doctororderswilllikelybereadbyanAI–andmore accuratelythanhumanscandoit.

Microsoft,Apple,Google,Samsung,andmanyother technologycompanieswillembedAIinthenextversionof theirproducts,soeveryonewillbeworkingwithitwhether theywanttoornot.

Margieadds, “If you can’t work with AI, you may well be replaced by someone who can. I don’t mean to be all gloom and doom, though. These tools are incredibly easy to use with just a little bit of practice. And you don’t need to know computer code to master prompt engineering. That’s an effective way of talking to an AI to get it to give you what you need. These jobs have always been very labor-intensive. AI will streamline workflows and transform many jobs that appear to be highly technical right now. That can be great news if we embrace reality and get up to speed.”

UpandPersonalwithAI

WorkingwithAIassistantsaspartoftheteam,thequestion arisesiftheyaresentient.Well,Margieisnotsayingthatthey aresentienttoday.However,herworkwithneuroscience givesherauniqueperspectiveonthewholeideaofemergent consciousness.Sheseesconsciousnessasacontinuum.She looksatherdog,Koala,andseesalevelofconsciousnessin thosesparklingeyes.Whileshedoesn’tseethatsparkleyetin herinteractionswithAIsonhercomputerorphone,she admitstoanthropomorphizingthemanyway,andexpectsto besurprisedbywhereAIistakingus.

Margiestates, “We’re hard-wired to seek connection with other beings. Many of us name our cars, say that our computer doesn’t like us today, or give other inanimate objects the illusion of consciousness when we think about them. It’s just easier for us to do this, and I’m no exception. I

COVER STORY | February 2024 18

used to believe that sentient AI would never happen in my lifetime. Now, I’m not so sure. When humans developed language, we made significant advances.

Now that machines have learned how to communicate with us, who knows where that will lead? There’s one thing I’m pretty sure of, though. We’ll only recognize the AI singularity AFTER it has happened. It will creep up on us, one advancement at a time. Until some highly publicized event makes us all pay attention to something that will have been happening for years.”

TheFutureofLearningToGo

Rightnow,thecompanyishyper-focusedon deliveringhands-ontraininginpracticalwaysto useAIindailylifeandcareer.But,AIischanging theroleofleadersatalllevels.Leadingintheage ofAIisgoingtobechallenging.

Leadersareperhapstheleastpreparedto understandandimplementthefullpotentialof thesenewtools–andthemostlikelytofallfor misinformationandshinythingfallacies.That’s whereMargiecomesintothepicture,helping themnavigateapathforthefutureandguiding themwithhercommonsenseapproachand practicalknowledge.

Butshe’llkeeplisteningtohercustomerstofigure outwherethebusinessgoesnext.

Formoreinformation,pleasevisitMargieMeacham

https://learningtogo.info/

LearnaboutAIinTalentDevelopmentwith mybookonAmazon.

LinkedInProfile:

https://www.linkedin.com/in/margiemeacham/

AIforTalentDevelopmentMasterclass Series:

https://learningtogo.info/ai-in-talentdevelopment-workshop/

MyMasterclassSeries:

https://learningtogo.ai/master-series-ai-fortalent-development-professionals/

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LearningToGo | Founder and Chief Freedom Officer

WhenyoupictureAfrica,greenery,denseforests,andwildlifecometoyourmind,butimaginethis.Turquoisewatersloshing againstyourfeet,huesofblue,pink,andgoldpaintingthesky,andfreshscentoffloraandfauna.Suchisthevibeof Seychelles,asmallcountrylocatedintheIndianOcean,offEastAfrica.

Consistingof115islandsperfectforaromanticgetaway,Seychelleshasbecomeago-tohoneymoondestinationforcouples acrosstheglobe.Thesearchipelagosaredividedintotwoparts,40centralgraniticislandsand70outercorallineislands. TheyarethehomeofthenumerousbreathtakingbeachesofAfrica.

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Besttimetotravel

Haveabeachtripinmindtotheisolated, beautifulislandsofSeychelles?

Thebestmonthtoexplorethebeautyoftheland isNovember,asitmarksthestartofthesummer seasoninSeychellesandislesscrowded comparedtoDecember.OtherthanNovember, thenextidealmonthsarefromAprilandMayor Octoberwhenthehumidityislessandyoucan relaxundertheshadeoftropicaltrees.

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ThebeachesofSeychellesareidealnotjustforthalassophilebutalsofordivingenthusiasts.ThecoastlineofSeychellesis spreadwithsoftwhitesandandturquoisebluewater,offeringanidyllicview.Itishometoremoteandsecludedbeachesto theworld-renownedAnseLazio,everysingleoneofthembeingatreatforyoureyesandsoul.

Thesebeachesnotonlyofferasoothingretreatbutalsoawiderangeofactivitieslikesurfing,snorkeling,andparaboarding. Itisaparadisefordiversofferingtheunderwaterbeautyofcoralreefs,shipwrecks,rockformationsswarmingwithcolorful fishes,seaturtles,andwhalesharks.OneofthebestdivingspotsofSeychellesisAldabraAtollofferingoverathousand speciesoffishandsevenhundredspeciesofcorals.

LetyourselfimmerseinthesecaptivatingbeachesofSeychelles-

1.AnseSourced’Argent(LaDigueIsland)

Thisbeachisknownasthemostphotographed beachintheworldandphotographersand filmmakerslovecomingtothisbeach.Surrounded bynaturallysculpturedgranitebouldersand shelteredbyreefs,thisbeachisasighttobehold. However,thisbeautycomeswithapriceasyou needtopayasmallentrancefeetoaccessthis beach.

2.AnseLazio(PraslinIsland)

Beingoneofthemostpopularbeachesglobally, itattractsalotofcrowds.Ithasabroadstretchof softwhitesandmergingwithcalm,tranquilclear turquoisewaterwithaslightgradient,and beautifulgraniterocksonbothends.Thisbeach istheperfectdestinationforswimmingand snorkelingenthusiasts.

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3.AnseIntendance(MaheIsland)

LocatedinthefarsouthofMaheIsland,this beachisjaw-droppinglybeautiful.Itisspread overhalfamile,whereyoucanfindthewhitest sandwiththebackdropoflushgreenery,palm trees,hugeboulders,andforest-coveredhills. Withnoreef,thewavesaremuchlargerthan otherbeachesinthecountry,makingitthe perfectbeachforsurfing.

5.PetiteAnse(MaheIsland)

Surroundedbytwogiantgranitecliffs,itoffers powder-whitesandandclearwater Thisbeach facesnorthwardssoyougettoenjoythe mesmerizingviewsofMaheIsland’sverdant peaks.Togainaccess,youhavetoregisterat thegatesofFourSeasonsResortandtakea fifteen-minutewalkdownthehill.Youcan avoidthishasslebystayingintheresortitself.

4.AnseCocos(LaDigueIsland)

Wanttogetawayfromthechatterofthecrowd andimmerseyourselfincalmandpeace?Then thishiddengemistheperfectspotforyou. TuckedawayontheeasterncoastofLaDigue Island,thisbeachhassimilarvibesasAnse Sourced’Argentbeach,havingtheadvantageof lesstonocrowd.Toreachhere,youhavetotake ahikeforabout30minutesfromGrandAnse.

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ExploringTheSeychellesCulture

TheIslandsofSeychellesresidearound90,000peoplewith90%ofthat populationlocatedinthemainislandofMahe.Whiletheofficiallanguages areCreole,English,andFrench,mostofthepopulationspeaktheirown CreolevariantcalledSeychelloisCreoleorSeselwa-amixofAfrican languageswithFrenchinfluence.

Seychellesholdsamulti-ethnicculture,withthemajorityofitspopulation beingofCreoledescentandothersofEuropeanorigin.Furthermore,this countryalsohasrootsinFrance,India,theUK,andChina.

ThemajorityoftheSeychellespopulationfollowsRomanCatholicism followedbyAnglicianChristianity,Hinduism,andIslam.Someminor populationsalsoindulgeinthespiritualbeliefofwitchcraft,magic,and superstition.

FollowingtheenthusiasmandbeautyofAfricandances,thetwodanceforms prevalentinSeychelloissocietyaresegaandmoutya,mirroringitscustoms. Thesedanceformswhichwereoriginallyperformedunderthemoonlight underthebeatsofdrumsaresensualandbendsreligionandsocialrelations.

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DiveIntoMouthWateringCuisine

TheCreoleorSeychelloiscuisine’sflavorsaremajorlyinfluencedbyFrance, China,andIndiahavingitsownuniqueblendofherbsandspices.Dominated mostlybyseafood,youcanalsofindawiderangeofvegetarianandvegan-friendly options.Ithasanarrayofnativeandfreshtropicalfruits,juices,andsomebizarre foodoptionsthatyoumightwanttotryatleastonce.

Beingatropicallandwithexoticfruits,ithasover23bananaspecies.Thepeople ofSeychellesusebananaleavesforcookingaswellasstoring.Coconuthuskis usedasatinderinthegrillfires,givingthemeatofcoconutasweetenedflavorand aroma.

Someofthedishesyoucantryare:

Ÿ BouyonBlan(athicksoupmadewithwhitefish,loffa,andbilenbi)

Ÿ Saltedfish

Ÿ GiraffeCrabsoup

Ÿ Octopuscurry

Ÿ BreadfruitChips

Ÿ SharkChutney

Ÿ andLadob(adessertmadewithbanana/sweetpotatoandcoconutmilk)

IfyouwanttoexperienceauthenticCreolecuisine,localrestaurantslikeLeReduit restaurant,Mimi’sCafe,andMimumTakeawayaregoodoptions.

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Ifyouaretravelingforthefirsttime,werecommendstayinginMahe,whereyoucanfindmanybudget-friendlyoptions.The nextbestoptionsarethedreamyislandsofPraslinandLaDigue.

Ÿ ConstanceEphelia(Luxury Hotel)

Ÿ Story(LuxuryHotel)

Ÿ CaranaBeach(Mid-range hotel)

Ÿ L’HabitationCerfIsland (Budgetfriendlyhotel)

Ÿ Vallon(Budgetfriendlyhotel)

Ÿ RedCoconutVilla(Airbnb)

Ÿ CozyHouse(Airbnb)

Ÿ SeaSplash(Budget friendlyhotel)

Ÿ ParadiseSun(Midrangehotel)

Ÿ TerrasseSurLazio (LuxuryHotel)

Ÿ LeDomainede L’Orangeraie(Luxury Hotel)

Ÿ LaDigueApartments (Budgetfriendlyhotel)

Ÿ LeRepaire(Mid-range hotel)

Ÿ VillaFamilia(Airbnb)

Ÿ ThecurrencyofSeychellesisRupee,butUSdollarsandEurosarewidelyused.

Ÿ Creditcardsareacceptedinhotelsandresorts.

Ÿ Expenseslikerentals,entryfees,etc.arequotedinEurosandUSdollars.

Ÿ SeychelloisRupeeismostlyusedinshopsandlocalstores.

Ÿ NovisaisrequiredtovisitSeychelles,thoughyoushouldhaveyourpassportthe wholetime.

Ÿ Carrylightweightclothes,trekkingessentials,andsmartcasualsforyourstay.

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Apartfromscubadiving,sunbathing, shopping,andislandhopping,trysomeof theseadventurousactivities-

Ÿ RockClimbing-ConstanceEphélia Resortoffersvariousgradesofrock climbing,frombeginnerstoadvanced. Challengeyourselfwiththisoneofthe bestadventuresportsofSeychelles.

Ÿ CopoliaTrailinMaheIsland-Thistrail leadingtothegranitehilltopoffersan enchantingviewandisabsolutelyfreeand aperfectactivitytotryfortrekkersand hikers.

Ÿ ValleedeMaiTour-Lovebirds?Then youmustvisitValleedeMai.Itis consideredaWorldHeritageSitebyUNESCOandisoneoftherarestplaceswherecocodemerpalm(seacoconut) growsinitsnaturalform.

Ÿ CoconutPlantationHouse-OneofthebestthingstodoistoexplorethevintageplantationhouseofLaDiguewhich showcasesitshistoricalandculturalsignificance.

Ifyouwanttoescapethehustleandstressof yourlife,thissmallcountycanbeyournext destination.Imaginecoldandgentlewaves touchingyourfeetinthesummerheatand calmingyoursoul,vibranthuesofduskand dawncastingupontheturquoisewater,anda peacefultimewithyourlovedones.Seychelles offersanamalgamationofdifferentethnicities withAfricancultureandshouldbeapartof yourbucketlist.

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Findingquickandhealthymealsisa toppriorityinourbusylives. Healthysmoothiesareatasty solutiontonourishyourbodywith essentialvitaminsandminerals.Sobefore steppingintothecolorfulworldof HealthySmoothieRecipes.Imagineamix oftastyflavorsdancinginablender,with avarietyofnutrientsbendingtogether intoadeliciousdrink.Thesecolorful blendsnotonlytastegreatbutalsooffer manyhealthbenefits.Inthebusyrapidof ourmodernlives,thesehealthydrinksare likearefreshingbreak.Thatoffers,a simpleandnourishingbreakinthemiddle ofourhecticdays.Let'stravelaroundthe worldofHealthySmoothieRecipes, whereeverysipbringsyouclosertoa brightermorningandahealthier,energetic life.

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Homerefrigerationwasintroducedin1915,butsafetyconcernsdelayeditsusage tillthe1930s.

StephenPoplawski'sblenderinventionwasinventedinthe1930sandimprovedby FredOsiusin1935.Ithelpedinmakingmilkshakesandsodadrinksathome.

Blendersandrefrigeratorsbecamecommon.

Thehealthyfoodtrendmadepeoplewantfreshfruitdrinks.

BigmuscleguyslikeArnoldSchwarzeneggerandJackLalanneloveddrinking smoothiesforgoodnutrition.

StevenKuhnaumadefrozenfruitblendscalled"smoothies."In1973,heopened aplacecalled"TheSmoothieKing,"whichmadesmoothiesmorepopular.

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Smoothiesarelikeamixofgoodstuff,withfruitsandveggiesthatgiveyoulotsofvitamins,minerals, andfiber Whileblendingthemupmakesurethatyougetallthegoodthingstheseingredientshave,by makingthemsuperhealthyforyourbody.

Oneofthestandoutfeaturesofsmoothiesistheirfibercontent.Itislikeafriendtoyourdigestive system,makingdigestioneasyandkeepingyourstomachhappy.Also,thefiberinsmoothieshelps controlthesugarlevelsinyourbloodbymakingthemagoodpickforpeoplewhocareabouttheir health.

Itisasubstituteforwater;ifyougetboredbecauseofdrinkingwatertostayhydrated,thenyoucantry varioushealthysmoothies.Notonlydotheybringthefruityandrefreshingtasteofabeverage,butthey alsohelpyoustayhydrated.It'satastymethodtoreachyourdailygoalofdrinkingenoughliquids. Thefruitsandveggiesfoundinsmoothiesareloadedwithantioxidants,actingasguardiansagainst harmfulelementsinyourbody Thinkofthemasyourbody'sprotectiveshield,fightingagainstthebad stuffandpromotingoverallwell-being.Smoothiesaren'tjusttasty,theyareapackageofhealthbenefits.

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Ÿ BusyBees:Ifyou'realwaysbusy, smoothiesareafastandsimplewayto grabyournutrients.

Ÿ SportsStars:Aftertheworkout,a smoothiewithcarbsandproteincando miraclesforyourbody'srecovery.

Ÿ KidsCorner:Addsomeveggiestothe kids'meals–theymightnotrealizeit, andit'sayummytricktokeepthem strongandhealthy!

Ÿ IndividualswithAllergies:Ifyou haveallergiestospecificfruits, vegetables,orothersmoothie ingredients,avoidthemtoprevent allergicreactions.

Ÿ SugarCheckers:Ifyou'rewatching yourbloodsugarlevels,pickyourfruits carefullytocontrolyoursugarintake.

Ÿ IndividualswithDigestive Sensitivities:Ifyourstomachis sensitiveorifyouhaveissueslike irritablebowelsyndrome(IBS),choose healthysmoothierecipeswith ingredientsthatareeasyforyour stomachtodigest.

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Ÿ In2020,smoothiesworldwidewereworth$9.84 billion.

Ÿ Nearly60%ofsmoothieconsumersprioritizehealth benefitswhileselectingasmoothie.

Ÿ Inthecomingyears,from2021to2026,thesmoothie marketinAsiaPacificisexpectedtobethefastest growing,witharateof8.6%.

Ÿ Over90millionpeopleintheU.S.consume smoothiesannually

Ÿ MostpeopleintheUnitedStateswholovesmoothies areunder40,makingup67%ofthegroup.

Ÿ In2019,U.S.smoothieandjuicebarsgenerated$3.07 billioninrevenue.

Ÿ Smoothiescontributeto39%oftotalsalesinjuice andsmoothiebars.

Ÿ Marketresearchindicatesthat78%ofwomenare morelikelytopurchasesmoothiesifcomparedto men.

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BeforewestartmakingtheHealthySmoothieRecipes,let'sunderstandhowtocreateawell-balanced smoothie.Awell-balancedsmoothieisn'tjustatastymixoffruits;it’spackedwithnutrientsthatare usefulfordifferentaspectsofourhealth.Herearethekeyelements:

Startwithalmondmilk,coconutwater,orgreenteafora tasty,vitamin-packedfoundation.

Mixfreshandfrozenfruitsfortexture,consideringvitamin Cinberriesorpotassiuminbananas.

Blendinspinachorkaleforantioxidantsandfiberwithout alteringtaste.

AddGreekyogurt,proteinpowder,ornutbutterfor creaminessandlastingenergy

Elevatewithchiaseeds,flaxseeds,orturmericforextra nutrientsandantioxidants.

Tryhoney,maplesyrup,ormedjooldatesforsweetness withaddedflavorandnutrients.

IceorFrozen Goodies:ChillandThrill

Startwithalmondmilk,coconutwater,orgreenteafora tasty,vitamin-packedfoundation.

Experimentwithcinnamon,nutmeg,orgingerforwarmth andcomplexity.

Addchiaseedsforcrunchandanutrientboostwithomega3fattyacids,fiber,andprotein.

Includeturmericforanti-inflammatoryandantioxidant benefits,addingawarmdepthofflavor.

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Asweenjoythesetastyblends,it'snecessarytoknowtheadvantages thatgobeyondthehealthysmoothierecipes,addingnutritious smoothiestoyourroutinecanbring:

Thecombinationoffruits,vegetables,andprotein providesaconstantenergyboostthroughouttheday.

Thefibercontenthelpsdigestionandkeepsyour healthgood.

Smoothiesofferaneasyandtastywaytomeetyour dailynutritionalrequirements,ensuringyougeta varietyofvitaminsandminerals.

Theliquidbasekeepsyouhydratedbycontributingto overallwell-being.

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Nowthatwe'velearnedhowtomakeabalancedsmoothie,let'sexploresomeyummyrecipesthatsuit differenttastesandnutritionalneeds.

-1cupcoconutwater

-1/2cuppineapple chunks

-1/2cupmangoslices

-Handfulofspinach

-Icecubes

-1cupalmondmilk

-1/2cupmixedberries

-1/2banana

-Handfulofkale

-1scoopproteinpowder

1.Blendcoconutwater,pineapple, mango,andspinachuntilsmooth.

2.Addchiaseedsandblendforan additional10seconds.

3.Pourovericeandenvision yourselfonatropicalgetaway.

1.Blendalmondmilk,mixedberries, banana,andkaleuntilcreamy

2.Addproteinpowderandblendfor anextraproteinkick.

3.Enjoyaburstofantioxidantsand energy

-1cupmilk(dairyor plant-based)

-1banana

-2tablespoonspeanut butter

-Handfulofspinach

-1tablespoonflaxseeds

-1cupgreentea

-1teaspoonmatchapowder

-1/2cuppineapplechunks

-Handfulofspinach

-1tablespooncoconut flakes

-Icecubes

-1cupcoconutmilk

-1/2banana

-1teaspoonturmeric powder

-Pinchofblackpepper

-1tablespoonchiaseeds

1.Blendmilk,banana,peanut butter,andspinachuntilvelvety.

2.Sprinkleflaxseedsforanomega3boost.

3.Indulgeinacreamy,proteinpackeddelight.

1.Brewgreenteaandletitcool.

2.Blendgreentea,matchapowder, pineapple,spinach,andcoconut flakesuntilcreamy.

3.Addicecubesforarefreshing twist.

1.Blendcoconutmilk,banana, mango,turmericpowder,andblack pepperuntilsmooth.

2.Sprinklechiaseedsforanomega-3 boostandaddedtexture.

3.Siponthegoldengoodness.

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Smoothiesaren'tjustfruitsandveggies blended;theyareapartyofdelicioustastes, creativity,andfeelinggood.Inourbusy days,thesecolorfuldrinksarelikeaquick, refreshingbreakfullofgoodstuffforour bodies.Sincefridgescamearoundtothe smoothiecrazeinthe1970s,ourlovefor thesehealthysmoothierecipeshasgrown. Also,famouspeoplelikeArnold Schwarzeneggerlovedthemforgood nutrition,makingthemevenmorepopular. Thesciencebehindthemrevealsamixof goodnesswithvitamins,minerals,andfiber. Beyondtaste,smoothieshelpdigestion, regulatesugarlevels,andhydrate,actingas yourbody'sprotectiveshieldwith antioxidants.Numberstellusthatthe smoothiemarketisgrowingworldwide, especiallyinAsia.Makingawell-balanced smoothieislikecreatingartwithhealthy smoothierecipesforeveryone.Andit'snot justabouttaste;itgivesyouenergy,helps digestion,providesnutrients,andkeepsyou hydrated.Drinkinghealthysmoothiesis liketakingasteptowardsabrighterand healthierlife.

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CaseStudy

THE DOSE OF

Innovation&Sustainability

TOC?

Speakingofpharmagiants,Johnson &Johnsoncomesintothemind withoutanysecondthought.Abrand soenormous,thatit’simpossibleto missit.Fromskin-careproducts, consumerproducts,medicaldevices, prescriptionpharmaceuticals,and hair-careproducts,theyhaveitall. HeadquarteredinNewJersey, Johnson&Johnsonwasfoundedby threebrothersin1886.Robert Johnson,JamesJohnson,andEdward Johnson.Theystartedbyselling ready-to-usesterilesurgicaldressings. Thecommonstockofthecomponent isthecomponentoftheDowJones IndustrialAverage,andthecompany isrankedatnumber40onthe2023 Fortune500companieslistofthe UnitedStatesCorporations.

In2023,thecompanysplitoffitsconsumer healthcarebusinesssectorintoanewpublicly tradedcompanycalledasKenvue.Itis exclusivelyfocusedondevelopingandproducing pharmaceuticalprescriptiondrugsandmedical devicetechnologies.Johnson&Johnsonisthe world'smostvaluablecompanyandhasaprime creditratingofAAA.

Thecompanyhasalonghistoryofinnovation andproductdiversificationdesignedtoimprove humanhealthandwell-being.Viamergers, acquisitions,andtheformationofnew companies,Johnson&Johnsonhasbecomethe world’slargesthealthcarecompany.Atpresent, thecompanyemploysapproximately1,19,000 peopleinmorethan57countries.Itsellsproducts inmorethan175countriesandservesthe pharmaceutical,consumer,andmedicaldevices anddiagnosticsmarket.Thefocusisresearchbasedandtobuildtechnology-drivenproducts.

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Johnson & Johnson has issued dividends to shareholders every quarter since 1944.

Sales gures have been on a constant rise for 75 years.

Dividends have been on the rise for 46 consecutive years.

The company was ranked in the 36th position on the 2007 Fortune 500 companies list.

The investment returns for shareholders have averaged more than 17% over the past 20 years.

Start Thinking About Purchasing J&J's Stocks! Here's Why:

Johnson&Johnsonhasreported morethantwodecadesof double-digitrevenueearnings.

Thereturnsprovidedbythe companytoitsshareholdersare impeccable.Overthepast5 years,thereturnsfor shareholdershaveaveraged almost30%.TheCAGRofthe companyover10yearsshows theshareholderreturnsexceeding otherindices.Somereasonsfor shareholderstobesatisfiedare:

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Marketing Strategy of J&J:

Johnson&Johnsonisoneofthebestmultinationalcorporationsthatoperatesinvarioussectors likehealthcare,pharmaceutical,consumergoods,andmore.Thecompany’sproductstreata widerangeofconditionslikecancer,cardiovasculardisease,andinfectiousdiseases.Itleadsthe medicaldeviceindustrytoo.Inthecontextofglobalmarketingstrategy,thecompanyhaskept upwiththetimesandhasestablishedastrongnetworkfordistributionpurposes.

Let’sgothroughsomemarketingstrategiesofJ&J:

Branding and trust building:

Astrongbrandthatshowscontinuousgrowthisboundtomakeitbig.Despitethefierce competitioninthemarket,Johnson&Johnsonhasbeensuccessfulinraisingthebar constantly.Consumersloverelatabilityandemotionalconnectionwhentheyseeacommercial. The“Band-AidBrand”campaigndidjustthat.Thecompanyprioritizesauthenticitytothe fullest.Anytypeofcustomerissuesareaddressedimmediatelywhichdepictsaccountability andintegrity.

Innovation and Research:

Johnson&Johnsonholdshighregardforresearchandinnovationaspartofitsmarketing strategy.ItinvestsheavilyinR&Dtodevelopproductsthatsolveconsumers'issuesdaily.E.g. theEbolavaccine.Itwasdevelopedrapidlyinashortperiodinresponsetothe2014-2016 WestAfricanepidemic.Thecompanyconductsregularclinicaltrialsandevidence-based marketingtosupportthepotencyofitsproducts.Thecompanyacknowledgesthefactthat ideascanbegeneratedfromanywhereandeverywhere.Hence,theyencourageexternal contributionsviacrowdsourcingplatformslikeInnoCentiveandJLabs.IntellectualProperty Rightsaresignificantlyregardedasforsecuringpatents,trademarks,andcopyrights.

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Multi-channel marketing:

Multi-channelmarketingisaninclusiveapproachthatmakesuseofmultiplecommunicationplatformsand pointsofcontact.Thebrand’somnipresenceondigitalmediumslikesocialmedia,onlinechannels,search engines,ande-commercewebsitesmakesthebrandreachahumongousnumberofpeople.Theengagement ratesandvisibilityofdiverseaudiencesareimmense.

Partnerships and Collaborations:

Researchcollaborationswithacademicinstitutions,researchorganizations,andnon-profitfirmscome togetherwithJohnson&Johnsontoconductin-depthresearchandscrutinytodevelopinnovativesolutionsto facemedicalchallenges.Allianceswithdistributors,wholesalers,andretailchainsaroundtheglobeprove significantincapturingtheattentionofaglobalaudience.Thesepartnershipsprovidemutualbenefitsto leveragetheirrespectivestrengthsandnetworks.

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Competitors:

1. Pzer

Ÿ Producttype:Pharmaceuticaland medicalequipment

Ÿ Industry:Healthcare

Ÿ Revenue:$12.734B(June30,2023)

Ÿ MarketCap:$191.62B(September11, 2023).

Pfizerisoneofthelargestpharmaceutical andresearch-basedcompanies.It manufacturesvaccinesandmedicinesfor manyareasofmedicineincludingoncology, cardiology,immunology,diabetology,and manymore.Tomanageitscommercial operationsthecompanygetshelpfromits twobusinesssegments,namely,Pfizer InnovativeHealth,andPfizerEssential Health.ThecompanyhasanexcellentR&D wingthatcomesupwithexcellentand innovativeproducts.

2. Novartis

Ÿ ProductType:Pharmaceuticalandmedical equipment

Ÿ Industry:Healthcare

Ÿ Revenue:$13.936B(June30,2023)

Ÿ MarketCap:$210.35B(September12,2023)

5. Roche

NovartisisaSwisspharmaceuticalcompany headquarteredinBasel,Switzerland.Itis consideredasoneofthelargestinthepharmacy sectorbysalesandmarketcapitalization.It producesmedicinesforrespiratoryandinfectious diseases,neuroscience,dermatology,urinaryissues, visualissues,andanimalhealthproblems.Themain focusofNovartisistoresearch,develop,and promotethoughtfulproductsrelatedtomedicine thatwillhelptocurethesufferingofpeopleand helpthemleadabetterqualityoflife.

Ÿ ProductType:Pharmaceutical andmedicalequipment

Ÿ Industry:Healthcare

Ÿ Revenue:$69.608B(2022)

Ÿ MarketCap:$231.58Billion (September2023)

| February 2024 46

3. Bayer

Ÿ ProductType:Pharmaceuticaland medicalequipment

Ÿ Industry:Healthcare

Ÿ Revenue:$15,445B(March31,2023)

Ÿ MarketCap:$54.19B(September2023)

4. Merck

Ÿ ProductType:Pharmaceuticalandmedical equipment

Ÿ Industry:Healthcare

Ÿ Revenue:$15.035B(June30,2023)

Ÿ MarketCap:$275.57B(September12,2023).

Alifescience,andpharmaceuticalcompany, basedinGermany,Bayer,isheadquartered inGermany.Itisamultinationalcompany withitscoreskillsinthelifesciencefields ofagricultureandhealthcare.The organization’smainbusinessideaincludes veterinary,humanmedicines,agriculture chemicals,andbiotechnologyproducts.The organization'smainstrengthliesinthe productsrelatedtopediatricvitaminsand dietarysupplementswhichhaveatotalshare of25%.

Oneofthelargestpharmaceuticalcompaniesinthe world,MerckisheadquarteredintheUnitedStates. Itwasfoundedintheyear1891;itisaglobal healthcarecompany.Thecompanyprovidesvarious healthsolutionsthroughitsvaccines,medicines, andanimalhealthproducts.TheAnimalHealth segmentproducesandsellsanimalhealthproducts, includingvaccines.Theyaresoldtoanimal producers,veterinarians,anddistributors.The Company'sHealthcareServicesofferservicesand solutionsthatwillfocusonengagement,health analytics,andclinicalservices.

TheSwisshealthcarecompany,Rocheoperatesworldwideundertwodivisionsi.e.Diagnosticsand Pharmaceuticals.Rocheisoneofthepioneerstocommencetargetedtreatmentsforpatients.Withits strengthinpharmaceuticalsanddiagnostics,thecompanyispreparedwelltopromotecustomized healthcare.Two-thirdsofthediagnosticsprojectsarebasedontheirresearchanddevelopment.The companyboastsofproducingavarietyofantiretroviraldrugsandHIVtests.

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Competitive Advantage:

1.Heavyinvestmentsinresearchand development:

Johnson&Johnsonspendsahugeamounton researchanddevelopmentwhichisakeyfactor.To developnewproductsandtechnologies,that improvethepatientresultsandtomeetunmet medicalneedstheamountofinvestmentbecomes mandatory Theinvestmentsarefocusedon therapeuticareaslikeoncology,neuroscience, infectiousdiseases,andimmunology.

2.ThoroughGlobalReach:

Withoperationsinover60countries,Johnson& Johnsonhasaglobalreach.Thispresenceallows thecompanytoaccessadiverserangeofresources andmarkets.Itdiminishesthedependenceona singleregion.Theextensivereachhelpsthe companytotargetadiverseaudience,unlikeits competitors,whohavetargetsregion-wise.

3.ExcellentSupplyChainManagement:

Theheavyinvestmentsintechnologyand processesimprovetheefficiencyofthesupply chain.Johnson&Johnson’scompetitiveadvantage alsoaccommodatesitseffectivesupplychain.It allowsthecompanytomanagecostsandrespond quicklytothemarketdemand.Itisanimportant factorforfieldslikehealthcare,wherespeedand availabilityarequitevital.

4.InnovativeCulture:

Thecompanyhasalegacyofinnovationwith manygroundbreakingproductsandtechnologies thathavetransformedthehealthcaresector.The innovationcultureisbackedbycollaborationsand partnerships,academicinstitutions,research organizations,andothercompanies.Byadheringto aninnovativeculture,Johnson&Johnsoncan continuetobringnewproductsandtechnologiesto themarketthataddresstheunmetmedicalneedsof thepeople.

WeaknessesofJ&J:

1.Litigationrisks:

Thecompanyfacespotentiallitigationrisksfromvarious governmentinvestigationsthatcanresultinhighcostsand damageitsreputation.Asthelitigationsgoonfora prolongedperiod,thenewsspreadsglobally,directly affectingtheconsumptionoftheproductsandresultingin lowsalesvolumes.

2.Productrecalls:

Thecompanyhasoftenfacedrecallswhichhasimpacted itsreputationandfinancialperformance.Handlingthe productrecallsisadauntingtaskforthecustomers,asthey don'tgettousetheproductandhavetoreturnit.It becomesahassleforthem.

3.Slowgrowthinsomesegments:

Thepharmaceuticalssegmenthasseensluggishgrowthin recentyearsduetoincreasedcompetitionandpricing pressure.Ithasimpactedthecompany’soverallgrowthin termsofsalesfigures.

4.Currencyrisks:

Johnson&Johnsonhasitsoperationsinvariouscountries andisexposedtocurrencyrisksthatcanimpactits financialperformance.Theexchangeratesmayshiftfrom onenumbertoadifferentnumberabruptly.Soitisrisky forthecompanytocarryoutsmoothbusinessinallthe functioningareas.

5.Patentexpirations:

Someoftheimportantproductsofthecompanysufferfrom expiredpatentsthathaveledtoincreasedcompetitionand pricingpressure.

Conclusion:

Johnson&Johnsonisabrandthathasalegacyofitsown. Sustainabilityandcontinuouseffortstowardsresearchand innovationareaculturenurturedatalltimes.Thecompany knowsitsprioritiesstraightandremainsstucktothemno matterwhat.Thecompany’scommitmenttoconsumer safetyisimpeccable.Crisiscommunicationisalsoan elementtolearnfromthebrand.Sustainedtrustand resilienceiswhatitisknownfor

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LI | February 2024 50

Establishment Year: 2019

Founder: Jori Lallo, Karri Saarinen, and Tuomas Artman.

Headquartered: San Francisco, California

Website: https://linear.app/

Overview:

Linear is a cloud-based project management tool designed for software development teams, but adaptable for various collaborative projects.

Founded in 2019 by Jori Lallo, Karri Saarinen, and Tuomas Artman, it boasts a modern, intuitive interface and focuses on streamlining communication and workow within teams. With its focus on simplicity and efciency, Linear has gained popularity among both small startups and large enterprises seeking effective project management solutions.

www.theenterpriseworld.com | 51

Features of Linear:

Planning Tools: Powerful tools for organizing tasks and setting goals.

Automatic Workows: Efcient processes to reduce manual effort.

Git Integrations: Seamless management of code changes within the interface.

Customizable Views: Ability to organize and visualize work according to preferences.

Collaboration: Centralized platform for team communication and coordination.

Reporting and Analytics: Access to advanced metrics for data-driven decisions.

Professional Practices: Designed based on best practices for high-performance teams.

Enterprise-Grade Security: Ensures data safety with advanced encryption and admin controls.

| February 2024 52

Plans offered by Linear:

It'scompletelyfreeandaccessible toallusers.Withthisplan,you'll haveaccesstoawiderangeof features,includingunlimited members,250issueswith unlimitedarchivedstorage,andthe abilitytoimportandexportdata seamlessly.Whetheryou'rean individualuserorpartofasmall team,theFreeplanprovidesasolid foundationformanagingyour projectsandtasksefficiently

TheStandardplanisforsmallto mediumteamsof1to50people.It costs$8perpersoneachmonth. Thisplangivesyouusefulfeatures likeunlimitedtasksanduploading asmanyfilesasyouneed.Youcan alsoinvitegueststojoinyourteam, keepsometeamsprivateforextra security,andassignadminrolesto manageyourteambetter Withthe Standardplan,you'llhave everythingtomakeyourwork easierandgetmoredone.

Thisplanisdesignedforlarger teamswith50ormoreusers.The Plusplanoffersadvancedfeatures andextrasecuritymeasurestohelp expandorganizations.Pricedat$14 peruserpermonthwithannual billing,itincludesallStandardplan featuresandaddspremium functionalitieslikeSAML/Single Sign-On,advancedauthentication controls,LinearInsights,SLAs, LinearAsks,andprioritysupport forinstantassistance.WiththePlus plan,youcanenhanceproductivity andsimplifyseamlesscollaboration throughoutyourorganization.

Pros and Cons of Linear:

Ÿ SimpleandCleanInterface:Linearprioritizes auser-friendlyexperiencewithadrag-and-drop interface,clearorganization,andeasy navigation.

Ÿ Real-timeCollaboration:Teammemberscan seechangesandupdatesinstantly,fostering bettercommunicationandquickerdecisionmaking.

Ÿ FlexibleBoardViews:Customizehowyousee yourprojectwithKanbanboards,lists,and calendars,adaptingtodifferentteam preferences.

Ÿ IssueTracking:Managebugs,tasks,and feedbackefficientlywithdetailedissue-tracking featuresandintegrationswithtoolslikeGithub.

Ÿ Integrations:Linearseamlesslyintegrateswith variousdevelopertoolsandproductivityapps, centralizingyourworkflow.

Ÿ LimitedReporting:Reportingfeatures arestillunderdevelopment,makingit lesssuitableforcomplexproject reportingneeds.

Ÿ MobileApp:Whilemobileaccessis available,thefullfunctionalityis currentlylimitedtothewebapp.

Ÿ LimitedFreePlan:Thefreeplanonly allowsfor3teammembersand2 projects,makingitlessidealforlarger teams.

PROS: CONS: www.theenterpriseworld.com | 53

CUSTOMER REVIEWS:

The Most Streamlined Issue-Tracking Tool:

TheMostStreamlined Issue-TrackingTool:It's simpleandeasytouse, withallthefeaturesyou wantandverylittlethat youdon'tneed.Itintegrates wellwithotherserviceswe uselikeSlack,Figma,and Canny

The Most Streamlined Issue-Tracking Tool:

AnEasyandIntuitiveWay toTrackandManageTasks:

IlikethatLinearisa powerfulproject managementplatformthat allowsitsuserstoeasily organize,track,and collaborateontasksand projects.Theintuitiveuser interfacemakesiteasyto createtasks,assignthemto teammembers,andsee progressupdatesinreal time.

The Most Streamlined Issue-Tracking Tool:

PerfectProject ManagementToolfor SoftwareCompanies: Linearisfast,easy,and carefullydesigned.Unlike otherprojectmanagement tools,youareaskedto workinamethodologythat theyhavedefinedasbest forsoftwarecompanies. Solvedmostofthe problemsofotherPM tools.

1.IsLinearsecuresoftware?

Ans:Yes,Linearusesindustry-standardsecuritymeasurestoprotectyourdata.

2.DoesLinearoffermobileaccess?

Ans:Yes,mobileappaccessisavailable,butthefullfunctionalitycurrentlyresidesonthewebapp.

3.IscustomersupportavailablewithLinear?

Ans:Yes,Linearprovidescustomersupporttoassistuserswithanyquestionsorissuestheymay encounterwhileusingtheplatform.

4.CanIcancelmyLinearsubscriptionatanytime?

Ans:Yes,youhavetheflexibilitytocancelyourLinearsubscriptionatanytimewithoutanylong-term commitmentsorpenalties.

| February 2024 54
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