Take
Stock CHAMPIONING INDEPENDENT BRITISH CATERING • JAN - FEB 2016
Time for Tea Crafty Ales
Join the Breakfast Club
VALUE VS
SERVINGS AD
OTHER SAUCES MAY NOT GO AS FAR AS YOU THINK
Because every portion of our sauces packs a big flavour punch, we know you trust each pack to go more rounds. No contest
Independent online survey: 76% of chefs and operators surveyed agree that they trust Heinz products to go further than cheaper alteratives (236 respondents). Torch London July 2015
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Hi
www.takestockmagazine.com
VISIT US ONLINE
& Welcome
Happy New Year! I know most of you will be still recovering from an exhausting and hectic - but productive - Christmas and New Year’s Eve, but I hope, like me, you’re excited about kick-starting 2016! This time of year always worries the industry as it can be very quiet. But if you market your business the correct way it needn’t be. Read our feature on page 44 to give you some tips to attract more trade. The most popular New Year’s resolutions are to lose weight, get fit or drink less alcohol. So our feature on tea is perfect to help you capture customers who actually stick to their ‘get healthy’ plan but still want to get out and socialise. But for ‘business as usual’ customers, why not tempt them with some craft ale? Read our feature on page 30 to see the variety you can stock. And before you know it, February will be here! Thanks to Valentine’s and Chinese New Year, February provides plenty of opportunities to boost trade. Valentine’s Day is always a money maker, and with the event falling on a Sunday, this gives you the opportunity to spin-it out to a weekend of romance.
As Chinese food is one of the most popular ethnic foods, it could still be served as a regular on your menu even once the festivities are over. A yearround menu pleaser, we’ve brought you the best drinks to serve with it. You’ll notice that we’ve given Take Stock a refresh. It’s our New Year’s resolution to make it even better, so we hope you like the small changes we’ve made. One of those changes is to find the ontrade’s best mixologist. Like our popular #FeedYourEyes we want to salute the best bar person in town, so come on, get shaking - and snapping! See page 29 for more details. On behalf of the team at Take Stock and Today’s, we hope you enjoy this issue and here’s to a happy and prosperous 2016!
Tracy x
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YOUR TAKE STOCK MAGAZINE
Stock CHAMPIONING INDEPENDENT BRITISH CATERING • JAN - FEB 2016
Time for Tea Crafty Ales
Join the Breakfast Club
Cover image courtesy of Tony Harris
Published by the fabl. Nesfield House, Broughton Hall Skipton BD23 3AE www.thefabl.com hello@takestockmagazine.com For advertising contact david.jackson@thefabl.com Editor-in-Chief Mags Walker
Art Director Richard Smith
Editor Tracy Johnson
Designer Mark Longson
Cheers Editor David Jackson
Social Media Vicky McNeill
News and Features Sarah Hardy
3
takestockmagazine.com
CONTENTS FEATURES 11-12 Join the Breakfast Boom 15 Fancy a Chinese? 16-17 Drinks for Chinese Dishes 18-19 Soy Story 20-21 Season Your Dish 26-27 Tea Time
15
FANCY A CHINESE?
20
SEASON YOUR DISH
30-33 Take Stock Ale Crammer 34-35 Care & Share Your Glassware 37-43 Get in the Mood 44 Driving New Year Business 45 Recruitment Shake Up 49-50 Plan Ahead
11
JOIN THE BREAKFAST BOOM
26
TEA TIME
EVERY ISSUE
29
7 Calendar 8-11 What’s New 22-23 We Grill - Steve Smith 29 Feed Your Eyes 46-47 Time Out
8 takestockmagazine.com
WHAT’S NEW
22
WE GRILL STEVE SMITH 4
RECIPES
46
21
42
TIME OUT
20 Ceviche of Scallop, Deep
Ox Cheek Ravioli, Root
Fried Soy & Chilli Jam, Soy
Vegetable Gratin, Parsnip &
Cracker, Pickled Veg, Baby Pak
Ginger Purée, Red Wine Sauce
Choi
41 Cornish Monkfish, Miso,
21 Pan Roasted Lamb Rack
Radish, Turnips & Hen of the
& Braised Lamb with Wild
Woods
Mushrooms, Edamame (Soy)
42 Rhubarb & Custard Dessert
Beans, Roscoff Onion &
with Strawberry & Champagne
“Teriyaki” Sauce
Soup
39 Poached Jersey Oysters
43 Coffee Éclairs
40 Roast Fillet of Beef, Braised
50 Black Bean Glazed Salmon
PAN ROASTED LAMB RACK & BRAISED LAMB WITH MUSHROOMS, EDAMAME (SOY) BEANS, ROSCOFF ONION & “TERIYAKI” SAUCE
39
43
RHUBARB & CUSTARD DESERT WITH STRAWBERRY & CHAMPAGNE SOUP 5
POACHED JERSEY OYSTERS
COFFEE ÉCLAIRS
takestockmagazine.com
going dry this january? hit the bottle. Stock up on 600ml and 850ml packs to hydrate your customers on the go
inspired by clouds for a clean, crisp taste vapour distillation inspired by clouds GLACÉAU smartwaterTM is a trademark of Energy Brands Inc. Š 2015 Energy Brands Inc.
Calendar January-February
1 Jan
22-26 Jan
7 Feb
NEW YEAR’S DAY
SOUTH AFRICA V ENGLAND, 4TH TEST
BRITISH YORKSHIRE PUDDING DAY
24-26 Jan
7 Feb
SCOTLAND’S SPECIALITY FOOD SHOW
SUPER BOWL 50
The SECC, Glasgow
2-10 Jan LAKESIDE WORLD PROFESSIONAL DARTS CHAMPIONSHIPS
8 Feb CHINESE NEW YEAR
24-30 Jan BREAKFAST WEEK
11 Feb CHEF V CHEF
2-6 Jan
City of Bath College, Bath
SOUTH AFRICA V ENGLAND, 2ND TEST
13-14 Feb SIX NATIONS, ROUND 2
9 Jan FA CUP THIRD ROUND
25 Jan
14 Feb
BURNS NIGHT
VALENTINE’S DAY
27 Jan CHOCOLATE CAKE DAY
10-17 Jan 16-22 Feb
DAFABET MASTERS 2016
NATIONAL CHIP WEEK
Alexandra Palace Way, London
14-18 Jan SOUTH AFRICA V ENGLAND, 3RD TEST
26-27 Feb
6 Feb SIX NATIONS KICKS OFF
SIX NATIONS, ROUND 3
28 Feb 18-31 Jan
7 Feb
AUSTRALIAN OPEN
PUBAID
CAPITAL CUP FINAL Wembley, London
7
takestockmagazine.com
New What’s
January-February
Cîroc Rocks!
Hot Heinz Joining the Heinz stable of top
Produced from fine French grapes and
quality tabletop sachets is this new
distilled five times to ensure quality, Cîroc is the fastest-growing super premium vodka in the UK, helped by growing consumer demand for luxury flavoured vodkas - which account for 57% of that growth. And now, there’s a sixth flavour in the family - Cîroc Apple aiming to provide a fresh take on this well-known fruit, by turning it into a sophisticated, fresh and highly mixable
A Clean Start
Hot English Mustard. The attractively designed case can be left on a counter top to allow selfservice and contains
Cif’s new Pine All Purpose Professional
250 easy-open 7ml/8g sachets of
cleaner is ideal for blitzing all of those
Heinz’s finest. All
large surfaces that get an everyday
have necessary
hammering. The concentrated, no
ingredient advice
rinse cleaner has a fresh pine fragrance
for those who
and enables fast and simple cleaning
have to keep
of unpolished floors, walls, paintwork,
clear of mustard,
laminates and plastic hard surfaces.
barley and wheat
Hard on grease and grime, with odour-
(gluten).
neutralising technology too!
Launching
Available in 5L format
February
drink experience. 37.5% ABV, it can be served by itself, shaken with ice, or with readily available mixers such as fruit juices, soda and ginger ale.
Get it Covered! Attracting a lot of attention among chefs is PanCovers – a disposable pan lid. An ideal alternative to using cling film and foil when cooking, PanCovers heat shrink over the pans in seven to eight seconds at
Ask your supplier for
170°C and can be used to cook food up to
more details or check
203°C. They are also ideal for storing and
out www.ciroc.com
transporting food. PanCovers are packed 50 to a case and available to fit full, half, and third size gastro pans. Get a free sample by contacting www.pansaveruk.com
8
aah! Bisto A new star has joined the Premier Foods Foodservice lineup. Bisto Gluten Free delivers the same great taste but allows chefs to cater for those who require a gluten-free meal. As the free from market continues to grow, with consumers seeking out gluten-free options whether they have an intolerance or not, the new product enables chefs to serve the traditional dishes regulations.
Fuss Free Finger Food
Bisto Gluten Free has no artificial colours or
Finger food and food on-the-go is here to stay, but it can be a
consumers know and love, while adhering to allergen
added preservatives, and is suitable for vegetarian and vegan dishes, while also meeting 2017 salt content guidelines.
messy affair. Duni’s new and contemporary solution takes care of everything from sticky fingers to the need for plates – taking ‘handson’ finger dining to a whole new level. The range has two sizes of food approved greaseproof placemats made of recycled paper, making plates unnecessary at either counter or table. Then there are small soft absorbent Dunisoft® napkins in space efficient and ready to use cardboard dispensers and finally, large neutrally scented wet towels for that final finger clean. Convenient, time and space saving, this range is perfect for every business that serves food on-the-go! www.duni.com
1 – IRI Grocery Outlets 52 w/e 18.03.15
Bottled Bins Lindeman’s has been producing wine in Australia’s Hunter Valley for over 170 years and their ‘Bins Range’ has established a reputation for easilyaccessible great-tasting wine. To service the demand for single-serve quality wines, there are now two 187ml offerings available. The Bin 40 Merlot
Convenient Crespo
offers blackberry and plum on the nose,
For nearly 50 years RH Amar has worked with the Crespo family
underlying vanilla oak, dark red berry
to build the UK’s market-leading brand of olives. And now, their
flavours and soft, rounded tannins –
Les Olives du Marché range allows operators to bring the true
making it a great wine to serve with
Mediterranean flavour of carefully marinated olives to salads and
white meats, pâtés and lightly
other dishes. Pitted olives available in resealable 70g pouches
spiced dark meats. Bin 95 Sauvignon
include Green Olives marinated in Herbs & Garlic or with Chilli
Blanc offers passion fruit, grapefruit,
Peppers, Dry Black Olives with Herbs, or Pitted Mixed Cocktail
gooseberry and guava and a fresh,
Olives.
crisp finish. Offer with shellfish or fish
And now, perfectly timed to appeal to the growing healthy ‘food
or dishes with green herbs.
on-the-go’ market, there are these Green Olives in Herbs &
Available now
Garlic in 30g pack size, with reduced salt and no liquid. takestockmagazine.com
- Catering for all your cereal needs Do you want great quality famous brands and a wide range at breakfast?
Breakfast is the most important meal of the day. Quality & freshness are crucial to achieving satisfaction. Kellogg’s Portion Paks are the way to offer customers their favourite cereals in a hygienic, single-serve branded pack.
For range and merchandising information, call the Kareline on 0800 783 6676
Š 2015 Kellogg Company
TAKE STOCK
FEATURE
50mm
Packaging V7.0 28-OCT-2014
Tag Packaging Calls Wharf, 2 The Calls, Leeds, LS2 7JU, UK. www.tagworldwide.com packaging@tagworldwide.com
+44 (0) 113 205 1414 JOB NO.
37023847_V2
CUSTOMER
Kellogg’s
BRAND
Multibrand
PROJECT
Portion Pak
VARIANT
MAB626 - 210x297mm
Join the MANAGER
Emily Dutton
Breakfast Boom CREATOR
Hazel Gage
CREATED
26-Aug-2015
MODIFIED
26-Aug-2015
PLEASE NOTE
Brits are spending a whopping £76m every day on New design for Corn Flakes and Special K not available yet in Portion Pak sizes eating breakfast out of the home. old pack design used.
What to serve? Pubs Wetherspoon sells 200,000 breakfasts a
Breakfast is big business. From a full
“Almost half of those asked are now
week. Its newlook breakfast menu aims
English, healthy choice, ethnic or
eating out for breakfast more than they
to offer something to suit all tastes; a
‘grab and go’ option, it’s fair to say that
did five years ago, across all age groups.”
traditional full English, bagels and healthy
breakfast is the most important meal of
Why?
dishes like porridge, blueberries and
the day when it comes to new revenue streams for foodservice. Getting it right
From busier lifestyles to family time more
salmon, cream cheese and rocket bagel.
can make a significant contribution to
people are now eating breakfast out of
“Breakfast is an important part of the overall
your turnover.
home. Hotel stays for business or pleasure
offering at our pubs. We serve a wide range
are increasing, which in turn has seen a
of breakfast dishes at excellent prices,” said
drive in breakfast sales. On-the-go food
Wetherspoon spokesman Eddie Gershon.
has now broken into breakfast time as
“A combination of a good range of
more people grab the meal en-route to
breakfast items, using excellently sourced
work due to convenience, lack of time
products at value for money prices is a
or to accommodate an early meeting.
winner with our customers. Our traditional
Family time and socialising with friends at
breakfast and its vegetarian counterpart
weekends has also led more people to eat
are very popular, as are some of the lighter
out of home.
dishes on the breakfast menu.”
Breakfast Week (24–30 January) is encouraging caterers to get involved; use the event to launch your first breakfast menu or to promote or build on your early bird offer. “Breakfast is a multibillion pound a year industry,” says Tennant Hilditch, sales director at Beacon, the purchasing company who conducted the research.
smoothies as well as deli favourite smoked
Hotels
1in7 £7.31 18% Eat breakfast OOH everyday
Daily spend per person
Breakfast’s share of the out of home meal occasion market
11
‘Grab and go’ options are growing in popularity in hotels. As well as the usual cooked and continental dishes, cereal bars and porridge pots are a good alternative for a customer who has to eat breakfast on the go - a market worth £7.5bn. “Having a compelling on-the-go offer is important to cater for takestockmagazine.com
increasingly busy guests,” says Ed Jones,
your weekend brunch menu? Operators
shopper marketing manager for Kellogg’s.
who stick to serving a traditional English
“Products like Kellogg’s Cereal to Go pots
should take some inspiration from our
and cereal bars would be a great addition.”
foreign friends.
Offering a takeaway package is a good
Chef Francesco Mazzei at Sartoria in
idea too –even a lid for their tea or coffee –especially if the guest can pre-order and collect on check out. Speciality bread can also liven up the breakfast menu. Bacon and sausage butties to go, served on a thick white sliced or a seeded baguette is far more appetising than the usual presliced thin cut. Travelodge has launched its new unlimited breakfast menu, which includes a full
Mayfair, London, has created a breakfast menu from his native Italy that features his Eggs Purgatorio - baked eggs, spicy tomato & ’nduja sauce with crostoni, and
25%
LIMA Floral in London launched a Peruvian style breakfast menu
What to drink?
courtesy of head chef
Coffee
of adults eat
Robert Ortiz. It includes
Breakfast is the highest consumption
a Peruvian take on the
period for coffee and the UK coffee
breakfast at their
full English consisting
shop market continues to show solid
of two eggs served with
growth with an estimated turnover of
spiced sausage, corn
£7.2billion last year, according to Allegra.
cake and avillita beans
Customers are looking for quality, taste,
in a tomato salsa; or for
strength and roast - not size - as coffee
something really filling,
drinkers become more knowledgeable.
desk
English at £7.95, a ‘lighter option’ at £5.75
their Peruvian Breakfast Club Sandwich
The humble latté may be the UK’s
-toasted yellow chilli bread, organic
favourite coffee, with sales growing year
chicken and six hours suckling pig. “Not
on year to 13%, according to Allegra’s
everyone has the time to eat a good
offering that it says provides ‘quality and
Project Café 13 research, but more and
hearty breakfast at home before work,
value’, thanks to its premium coffee, fruit
more they are looking for variety and an
so we wanted to give them a quicker
salad and Linda McCartney vegetarian
added value experience, so staff need to
but healthy option and that way, we
range.
be efficient and knowledgeable about
can provide the complete service,” said
their offerings.
and a free option for children under 16. The budget chain hopes to challenge its long-term rival Premier Inn through its
Schools Children who eat breakfast perform better
Damian Wawrzyniak, chef consultant for the Maroush Group.
at school, says new research conducted
The Lebanese chain has a breakfast
by Cardiff University. And with research
menu at their London branches in
showing that one in three teachers feel
Knightsbridge, Earls Court and Edgware
more children are coming to school
Road. It includes lahme bi Ajeen; a
hungry, Breakfast Week is the perfect time
traditional Lebanese breakfast of pastry
to encourage pupils to get a better start
topped with minced meat, tomato, onion,
to the day. From recipe ideas, nutritional
pine kernels and red and green peppers,
advice, fun activities and launching
plus organic waffles served with Scottish
breakfast clubs, children need to learn
smoked salmon and poached egg.
the importance of breakfast. Danny
And for an Orient influence, Wagamama’s
Holder, head chef at Moorland School in
breakfast menu includes Okonomiyaki -
Clitheroe, Lancashire, has a varied and
a Japanesestyle omelette -or if you’re
healthy breakfast available each day for
feeling adventurous then their breakfast
its boarders.
yaki soba is teppan fried soba noodles
“We serve five juices, smoothies, fruit
with bacon, egg, cabbage, mushrooms
tea, eight types of cereal, toast, bagels,
and tomato.
crumpets, potato cakes, yoghurt, plus a hot option everyday and a fish option once a week,” explains Danny. “It’s all healthy - even the Friday full English - as we don’t fry anything. We roast everything and normally give scrambled or poached eggs.” Exotic brunches Brits love their exotic flavours, so why not introduce breakfasts with a difference to takestockmagazine.com
Tea Serving a proper brew is vital, but alongside breakfast tea the trend for speciality teas is on the rise so you must have herbal, green and fruit teas available too. Whereas coffee can be drunk in a takeaway cup, there is something quintessentially British about a teapot, cup and saucer, so invest in some good quality china, as good visual presentation can be just as important as the actual product consumed. Juices Gone are the days when bog-standard orange juice would suffice. Customers now want fresh juices that are free from concentrate and high levels of sugar. They want a varied choice, so anything
The number of people going out for breakfast jumped by almost
5% in 2014, compared to a slower rise of 2% for lunches and 3.5% for dinners 12
from pineapple, apple, pomegranate and cranberry and they want them served chilled, or offered with ice as an option to chill them. Super smoothies Smoothies are becoming more and more popular. Though it’s debatable whether they are a drink or meal substitute, they do need to contain super fruit and vegetables like spinach and kale.
Creamy polenta with prawns
Tempura fish and chips with ponzu dip
Chocolate brownie and soy caramel sauce
Salmon with soy butter and garlicky greens
Memphis-style BBQ ribs
The sauce of inspiration The possibilities for Kikkoman are endless. Naturally brewed using just four ingredients, this cupboard staple is as versatile as you want it to be. No wonder it’s the world’s number one Soy Sauce.
kikkoman.co.uk
TAKE STOCK
FEATURE
Fancy a
Chinese? Chinese food is one of the most popular ethnic foods in the UK - even dubbed ‘the nation’s favourite’ last year by Mintel. And whether it is eaten in a restaurant or part of the £4.2bn takeaway market, Brits love it. Chinese New Year - the year of the monkey - falls on 8 February. The celebratory festival is a good time to boost trade through a quiet period, but it is also the ideal starting block to help launch regular oriental dishes onto your menu all year round.
What to serve?
All change!
Great for detoxing
Long gone are the days of just serving sweet and sour pork or chop suey. Thanks to the influence of regional food around China, spices and flavours, authentic, tasty and healthier dishes are now the order of the day. “Our chefs are constantly evolving their techniques to create more interesting and innovative dishes,” says Jason Chan, marketing manager at Royal China Group. “Chinese dishes are popular because they incorporate so many exquisite flavours and they also come with many health
Choose something relatively simple, but tasty. Dim sum can be technical to the inexperienced chef but will taste delicious after they’ve mastered it. Stir-fries are quick and easy; a healthy dish where you can adapt the vegetables seasonally. A cantonese-style roast duck is always a winner and for fish lovers a lobster with ginger and spring onions served with noodles is perfect!
Chicken feet dim sum may not sound the most appetising dish, but in China they are a delicacy - and great for those customers wanting a healthy dish. Not only do they contain collagen (protein that acts as glue that holds our body together), they are good for the complexion, rich in calcium and protein. But for those who’d rather play it safe, stir-fries use little oil and are packed with vegetables, steamed dishes and soup noodles are a healthier option or choose a dish that uses chilli, garlic or ginger.
benefits, which not many people are aware of.”
15
Chinese food
first arrived in the UK in the early
19th century when Chinese
ex-seamen opened restaurants
The first
recorded establishment
was called The
Chinese Restaurant
in 1908, Piccadilly Circus, London takestockmagazine.com
Take Stock asked Brian Yip of Wing Yip - the UK’s leading Chinese food and drink specialist - for his suggestions on what drinks to serve alongside Chinese dishes.
Tea Tea is huge in China, so different teas always accompany Chinese dishes - and of course the New Year Celebrations.
Pu-Erh
Chrysanthemum tea
A black tea, which is known for its
This herbal tea is a great choice for those
digestive benefits, making it a popular
wanting to be caffeine free, as it’s made
drink during or after large meals. Pu-Erh’s
exclusively from flower blossoms. The
deep, earthy taste is great for pairing
taste is mild, the colour light yellow and
with higher fat dishes like Chinese
it has a gentle fragrance that kids seem to
dumplings, pan-fried foods and stir-fries.
like as much as adults. Chrysanthemum
Drunk hot, it’s probably the best tea for
tea goes really well with seafood-based
cutting through any greasy aftertastes.
dishes and light desserts, as the tea’s fragrance isn’t overpowering.
A word of warning – Pu-Erh is an acquired taste that takes on a slight mustiness when brewed. However, to
Oolong
many Chinese it’s ‘the wine of teas’, as
Lying between black and green tea,
it ripens with age, so older is better.
oolong is a big Chinese favourite, complementing almost every kind of dim sum, as well as saltier and spicier meat dishes. It also works really well with fruits and desserts. A beautiful coppery colour, oolong has deal depth, and a taste that virtually all tea drinkers will appreciate.
Green tea A fabulous palette cleanser, green tea is an ideal drink between courses. It’s also great for cutting through greasy aftertastes, so an ideal alternative to offer those who don’t like Pu-Erh’s earthiness. takestockmagazine.com
16
TAKE STOCK
FEATURE
Beer
Kwei Chow Moutai Chew A brand of baijiu distilled Chinese liquor - this is the only alcoholic beverage presented as an official gift by Chinese embassies in
Beer drinking hasn’t always been part of Chinese culture – until the 1980s most beer went to export. However, its popularity is growing, though in China, beer is usually only enjoyed as part of a celebration. Kirin Beer Ichiban From one of the oldest Far Eastern
foreign countries. Distilled from fermented sorghum, Moutai is the country’s most expensive domestic spirit, older bottles selling for millions of Yuan at auctions. Indeed, it could be said that Moutai is the world’s only socialist luxury brand!
breweries, the beer is named after a Chinese mythological creature - the Kirin
China’s first Premier, Zhou Enlai
– that’s seen as a harbinger of good luck.
claimed that the success of the
Produced exclusively from malt, hops
revolution was partly down to
and water, the beer uses just the first
Moutai - the liquor having been
(ichiban) press of the wort, giving the
used by soldiers on the Long March
beer a unique taste and flavour that’s
to sterilise wounds and cure a range
elegant and refreshing.
of ailments. All you need to know is that if you want to give customers
Tsingtao
a uniquely Chinese taste - of
The Tsingtao brewery was founded in 1903 by German settlers in China, developing over the years into China’s second largest beer producer and the world’s most widely-exported Chinese beer. A pilsner style that was originally brewed to German standards, the modern version now includes rice as an adjunct to the mash. This, combined with use of just Laoshan mountain spring water in the brewing process, gives
something regarded by the Chinese like the western world regards champagne - then serve Moutai! But be careful - it’s 53% and very definitely an acquired taste - but a truly memorable way to finish any Chinese New Year celebration!
Happy New Year! Kung Hei Fat Choi!
Tsingtao a very drinkable taste. Uniquely, Tsingtao beer is not made under license so every bottle does truly originate from China. You’ll be serving your customers the genuine article!
Tiger Beer Created in 1930s Singapore, and much appreciated by Service personnel stationed there before (and after) WWII, Tiger Beer first reached the UK market in the 1980s. Winner of the World Beer Cup Gold Award in 2004 and innumerable awards since, Tiger Beer is a full-bodied lager, with malty character and a crisp finish. It complements both spicy and fragrant dishes perfectly, making it an ideal partner for virtually every kind of Chinese dish - perhaps explaining why to many it’s the definitive Asian lager.
17
takestockmagazine.com
Soy Story There’s only one way to make the highest quality soy sauce: follow time-honoured traditions that have endured centuries. Take Stock looks at what is thought to be one of the world’s oldest condiments - and a cornerstone of many Asian cuisines - but now is increasingly regarded by western chefs as a flavour-enhancing ingredient for all types of foods.
Where did it all begin? People of prehistoric Asia preserved meat and fish for winter by packing them in salt. The liquid that leeched from the
seasoning, one such substitute being a
one change being the addition of wheat
salty paste of fermented grains including
in equal proportions
soybeans - the forerunner of modern
to soy. This resulted in a soy sauce
day soy sauce.
with a more balanced taste that enhanced food flavours without
preserved meat was subsequently used
Then, while studying in China in the
as a base for savoury broths
1600s, a Japanese Zen priest came across
and seasonings.
this new seasoning. Upon returning to
And since those times it’s been a story
Japan, he began making his own version,
of continued development; Kikkoman
introducing it to others. It took on and
introduced its soy sauce in the 70s to
over the years, the Japanese modified
the USA and since then it has been
both ingredients and brewing techniques,
used by chefs around the world.
In the 6th century AD, Buddhism flourished in both Japan and China, with many Buddhists practising vegetarianism. This created the need for a meatless takestockmagazine.com
18
overpowering them.
TAKE STOCK
FEATURE
How’s it made? Traditional soy sauce is brewed in three stages.
for 15-20 hours to remove most of the amino acid. Then the mixture is cooled to stop the hydrolytic reaction, before the liquid is neutralised, pressed through
Stage 1: Koji-making - carefully
a filter, mixed with active carbon and
selected soy beans and wheat are
purified through filtration.
blended; a seed mould is introduced and the mixture is allowed to mature
Caramel colour, corn syrup, salt and
for three days in large perforated vats,
other additives are then used to give
through which air is circulated.
flavour and colour, before the mixture is refined and packaged.
Stage 2: Brine fermentation - the Koji is put into fermentation tanks and salt water added to make a mash called moromi. That moromi is then allowed to ferment for several months, during which time it is transformed into a semi-liquid, reddish brown “mature mash”. It is this fermentation process that is critical to the creation of the fragrance and flavour only traditionally-produced soy sauces have. Stage 3: Refining - the raw soy sauce is pressed through layers of filtration cloth, the resulting liquid is then refined, pasteurised and packaged.
And soy sauce produced by non-traditional, means? Soy beans are boiled in hydrochloric acid
So what are the differences? Non-brewed sauces often have a cloudy, dark colour, with a harsh overpowering flavour and distinctly chemical aroma that can easily mask and overwhelm other flavours. Traditionally-brewed soy sauce is translucent, with a reddish brown colour and a beautifully balanced flavour and aroma. It enhances and balances other flavours, be that in the Asian dishes so often associated with soy sauce, or in soups, casseroles, burgers, brownies or salads. It’s like a fine wine! There really is no comparison, so only use a brand that you can trust.
Where can you use Soy Sauce? Perfect for all dishes, for soups and stews, stir-fries and salads, it even works on pizza! Dipping Soy sauce has been used as a dip for centuries, both for taste and, as for example with sushi and sashimi, to mask the odour of raw fish. Use it when you want to offer a contrasting flavour or to lift an
On ice cream
element of a dish. Corn on the cob dipped in soy works great!
Try sprinkling a few drops of soy sauce on vanilla ice cream - it
Marinades
draws out the flavour and gives it a delicious caramel-like aroma.
Use soy sauce as a marinade on different kinds of fish and meat, as when frying or grilling, soy sauce produces an
With vegetables
appealing aroma and stimulates the appetite. It also adds
Soy sauce is brilliant on boiled and fried rice and in stir-fries.
rich colour.
But don’t stop there. Combine butter at room temperature with a sprinkle of soy sauce and then use the mix to sauté
Frying
your vegetables.
Add as a finishing touch when frying, for both flavour and colour.
There really is no limit, so use your imagination!
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Season Your Dish Soy sauce is an essential, all-purpose seasoning. Here, two of the finalists from the Kikkoman Masters 2015 share their recipes using the ingredient METHOD 1. In oil heat the chillies and onion, sweat down for 10 mins, then add the water and cook until dry
2. Add the soy sauce and sugar and reduce by
Ceviche of scallop, deep fried soy and chilli jam, soy cracker, pickled veg, baby pak choi by Craig Bateman, junior sous chef, Compass Group HQ, Chertsey
1/2. Set into mould and freeze
3. Once frozen, roll in flour, coat with egg and cover in panko and repeat
PICKLED VEG
INGREDIENTS 1 cucumber, shaped into balls 8 breakfast radish, sliced baby fennel, sliced pickling liquor pak choi
SERVES HOW MANY?? Starter
Ceviche of Scallop, Deep Fried Soy & Chilli Jam, Soy Cracker, Pickled Veg, Baby Pak Choi by Craig Bateman, junior sous chef, Compass Group HQ, Chertsey Serves 4
METHOD SCALLOPS
1. Place the radish, fennel and cucumber into
INGREDIENTS
pickling liquor. Drain after 10 mins
2. Lightly fry the pak choi
1 lime 8 scallops, thinly sliced 30ml soy sauce 10g ginger
INGREDIENTS
10g sugar
100g rice flour
Salt to taste
3 tbsp soy sauce
5ml sesame oil
1 tbsp sugar
Half onion, minced
1 tbsp curry powder
METHOD
3 tbsp water, boiled 1 tsp stock
1. Mix the ingredients together, apart from the scallops, to make the marinade
2. Place the scallops on a tray and brush with the marinade. Repeat every 15 mins until serving
METHOD 1. Add the water to the rice flour a little at a time
CHILLI JAM
2. Once cool, knead it into golfball-sized
INGREDIENTS
patties, flatten and steam for 30 minutes
20g chilli
3. Smash up the patties with a mortar
20ml dark soy
and pestle until smooth. Knead into ping
80ml light soy
pong-sized balls
30g dark brown sugar
4. Sandwich between 2 sheets of parchment
100ml water
paper or plastic film and roll out to 2mm thick
50g panko breadcrumbs
5. Brush with soy sauce and cook at 150째C
50g flour
for 20 mins
2 eggs takestockmagazine.com
CRACKER
20
TAKE STOCK
FEATURE
Main
Pan Roasted Lamb Rack & Braised Lamb with Wild Mushrooms, Edamame (Soy) Beans, Roscoff Onion & “Teriyaki” Sauce By Fred Wilson, CDP, Colettes at The Grove Hotel, Hertford Serves 4 SOY SALT PASTRY
600g chicken stock
pressure and remove from the liquid. Break into
INGREDIENTS
600g veal stock
natural segments and discard the bone and
1 lamb shank
sinew. Keep warm with a little of the cooking
2 roscoff onions, peeled & cut in half
liquid to stop it drying out
1 donkey carrot, peeled
7. Pass off the cooking liquor and reduce in
30g honey
the pan till thick and glossy (cooking time 20
50g white wine
minutes). Pass through a fine sieve and set
50g madeira
aside for plating
strong flour 88g rock salt 55g egg white 40g water 20g soy sauce 4g thyme
METHOD
50g soy sauce
8. Char the cut side of the onions till golden
10g garlic, peeled
and add 20g butter, melt and deglaze the pan
15g dried cep
with the sherry vinegar and soy sauce to create
1. Combine all the ingredients in a bowl. Mix
1 star anise
a glaze. Remove from pan and set aside
in a food processor, turn out onto greaseproof
20g thyme
paper and knead until smooth
9. Roast the lamb rack. Render the fat till golden, about 6 minutes, then seal and baste
2. Wrap around 4 roscoff onions and seal. Bake
METHOD
for 20 minutes at 180°C
1. Seal off the lamb shank lightly in a hot
(1/2 on fat side & 1/2 on bone side)
with butter. Cook for 8-10 minutes at 180°C
3. Remove and leave to cool slightly before
pressure cooker, prepare the mire poix (roscoff
10. Drain and glaze with the teriyaki sauce
taking out the pastry and peeling the skin off.
onion, donkey carrot and garlic) and add to
and leave to rest for 8 minutes
Set aside
the pan
11. Warm up the braised lamb in some
2. In a separate pan bring the chicken and veal
braising liquor and warm the lamb in the oven
BRAISED LAMB & “TERIYAKI” SAUCE
stock to the boil and set aside
for 4 minutes and the “teriyaki” sauce
INGREDIENTS
3. Coat the lamb and vegetables with honey,
12. Separate 4 onion shells and warm with the
add the white wine, madeira and soy sauce,
whole onions in the oven glaze side up for 3
bring to the boil
minutes. Cook the peas in an emulsion made
4. Add the rest of the ingredients and the hot
with remaining butter and water for 2 minutes
stocks. Seal the pressure cooker and cook on
13. Add the thinly sliced garlic and
full pressure for 40 minutes
mushrooms cooking for 2 minutes to keep
1 romaine lettuce
5. Prepare the mushrooms and cook the
the fresh taste. Remove and drain off excess
1 garlic clove, thinly sliced
peas in boiling salted water, refreshing in ice.
emulsion
200g butter
Remove the outer leaves of the lettuce, and cut
14. Using the same pan wilt the lettuce so it
50g pomace oil
off the centre stalk. Thinly slice on a mandoline.
takes on the mushroom and garlic flavours,
10g sherry vinegar
Set aside
remove and drain
5g soy sauce
6. When the shank is cooked, release the
1 lamb rack (8 bone) 250g peas 4 roscoff onions 150g hon shimeji mushroom 150g girolles
21
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Photography Credit TBS
We
Grill
takestockmagazine.com
22
Steve Smith At 24, Steve Smith was one of the youngest head chefs to win a Michelin star. He earned Jersey’s Bohemia restaurant its first star after just eight months heading up the kitchen and stays true to his belief that ingredients are the key to a successful restaurant.
How would you describe Bohemia?
Where did your love of food come from?
It’s one of Jersey’s finest dining establishments. Just a stone’s
I’ve always liked to eat! I can’t pinpoint it to one thing I just know it started from enjoying family meals. It could have been a nice salad at my Gran’s or a Sunday roast but the whole concept around cooking, eating and enjoyment struck a chord with me.
throw from the beach, Bohemia oozes style with its chic surroundings and vibrant bar, but ultimately it is a food-led restaurant that is based around quality, seasonal ingredients. We don’t have a specific style; we’re not modern British or
What is your career history?
European, but original. I jumped at the chance to come to
I was born in the Midlands where I went to catering college then headed straight to Gordleton Mill in Hampshire to work under JeanChristophe Novelli where I won my first star aged 24. I also worked with him at the Four Seasons in London. If I’m honest, if I hadn’t experienced such enthusiasm and talent from him I’m not sure if I would have been as keen to stay! I was lucky to have him as a mentor and after becoming head chef, in 2001 I moved to Melbourne, Australia as head Chef of Le Restaurant where I achieved my two ‘Hats’ and won Australian Restaurant of the Year. I returned to the UK and went on to Holbeck Ghyll in Cumbria, Seaham Hall in County Durham and most famously The Burlington at the Devonshire Arms Hotel where I regained the restaurant’s Michelin star and won 4 AA Rosettes making it the most rated restaurant in Yorkshire in 2009–2013. In January 2013 I took up the challenge and set sail to the Channel Islands!
Bohemia – well Jersey – because I knew we’d have access to fantastic ingredients and produce. We have wonderful seafood on our doorstep and thanks to the ideal location we are spoilt for choice between local, French and British produce. For example our fresh oysters come from Royal Bay and we are home to the famous Jersey Royal Potato. We are very lucky.
Describe your menu... As well as a classic menu, we have a seven c ourse tasting menu, which also includes a pescatarian and vegetarian option too. We get a lot of customers who don’t eat meat and others who only eat fish, plus others with dietary requirements, so it actually makes life a lot easier having menus already prepared that they can eat, rather than having to make something from scratch. And in fact, the pescatarian menu sells just as well as the normal one!
What ingredients will you be using in January and February?
What are you doing for Valentine’s Day? We’ll have a taster menu on for lunch and dinner all weekend.
In the cold water, langoustines or scallops. We will also be using a lot of partridge, venison, suckling pork, boar and hare.
We never plan too far ahead for an event in case what we have promised on the menu - namely fish - we don’t catch! But we
Do you have a favourite restaurant?
will be featuring oysters and of course chocolate! We will be
I have two! The L’Atelier de Joël Robuchon in Paris and Tapas 24 in Barcelona. The atmosphere at Tapas 24 is always buzzing and you can guarantee there will be a queue to get in but it is worth it! The food is cheap, you can enjoy tapas dishes with cava for under 30 euros. Both restaurants have a very different style; but serve very tasty food.
serving Royal Bay oyster with cucumber and fennel and the dessert will be chocolate, caramel and yuzu using 66% chocolate and salted caramel.
What’s your signature dish? During the summer it is Girolle mushroom, sweetcorn and local lobster cooked in smoked butter served with lobster bisque with
Hobbies outside the kitchen?
lime and vanilla flavours. Our staple dish is roasted scallops with
I play a bit of squash, run and cycle as I’m trying to keep a little bit fitter than before. I like walking the dogs and do a bit of reading.
celeriac truffle, apple, smoked eel and a truffle vinaigrette. It’s a dish that marries tradition with innovation to create dishes of real sophistication.
What advice would you give to a young, ambitious chef?
Highlight of your career? There have been loads of things really, but I suppose winning
Above everything, work hard. Try and buy the best ingredients you can afford. So buy a better quality chicken or piece of fish if you can, because the key is the ingredients. If you buy substandard ones that’ll be reflected on your customer’s plate. Eat your own dishes and be self critical. If you aren’t sure, then change it. You can improve a dish by eating it yourself twice.
a star for Bohemia in such a short space of time has been one; in fact, each time I won a star was a catalyst really. So many things have happened but what is always rewarding is watching employees I’ve trained and worked alongside go on to somewhere else because they are doing so well.
23
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NESTLE AD
24
NESTLE AD
25
Tea Time The hospitality sector has made tremendous strides in recent times to cater for a seemingly insatiable consumer appetite for top quality coffee. With an estimated 70m cups a day being drunk in the UK, it’s a brave business that doesn’t have a range of brews available! And the signs are that tea is following. London start-up ‘Brew’ is planning to open the UK’s first tea pub, clear evidence that interest in tea is blossoming. Take Stock brings you the golden rule for tea success...
Make it special
not be impressed by a range smaller than what they might have in their own kitchen cupboards, so make sure you stock up!
Use a separate menu for your teas and select teaware that
What to stock?
enhances your tea service. Glass teapots and cups work brilliantly when serving loose leaf, letting customers see the
“A tea menu has to include a staple black tea, such as our
vivid colours of the teas as they infuse.
Yorkshire Tea brand or classic English Breakfast,” says Natalie
Cross, OOH manager for Taylors of Harrogate. “Because
Offer a range
customers are becoming much more adventurous, have a
Walk down any large
calorie hot drink option and a different taste profile.” Green tea,
caffeine-free fruit or herbal infusion, thereby offering both a low
supermarket’s tea and
as well as fruit and herbals are considered to be healthy options,
coffee aisle and you’ll
appealing to the 95% of consumers who have, or would like to
see literally dozens of
have a healthier lifestyle, according to research by Allegra. This
offerings. According to
is backed up by Mintel research which showed that between
John Sutcliffe of Taylors
2012 and 2014 sales of fruit and herbal teabags rose by 31% and
of Harrogate, black tea
green teabags by 50%.
holds the greatest market “Our advice is to cover all the bases - black teas, anti-oxidant
share (70%), but speciality
rich green teas, flavour rich decafs, organic herbal and naturally
teas are seeing a 5% year-on
sweet fruit infusions,” adds Natalie.
year growth. Customers will takestockmagazine.com
26
TAKE STOCK
FEATURE
Speciality teas are seeing a
Innovate There are dozens of different teas, so offer a weekly/
5%
monthly special and advertise this via social media, your website and staff. Create a tea and food-pairing menu floral and fruity oolong teas go brilliantly with sweet foods for instance.
Focus on quality According to the 2014 Allegra report, 62% of consumers consider a premium brand to be the most important
year-on-year growth
factor when ordering tea OOH. Take the same time and care selecting the teas you offer, as you do with wines, spirits and coffees. The brands you choose create an immediate impression of the kind of
62%
establishment you are - and the kind of service your client might expect. Don’t forget, often the last experience a client has of your establishment is their coffee or tea - so make it a memorable one.
Train your staff
of consumers
Make sure customer-facing staff have the knowledge to present, sell, make and serve the teas you have on offer.
consider a premium
So for instance, research by Twinings shows that if using
brand to be the
a teabag to make green tea, anything over two to three minutes of brewing results in a bitter taste. Make sure
most important factor
your staff know!
when ordering tea
Big up the health benefits January is a peak time for people to look at healthy options - so promote the fact that your range of teas enables customers to enjoy themselves on your premises, without blowing their diet. Twinings’ range of caffeinefree fruit and herbal teas for instance have just four calories per cup and for those customers giving up dairy, get round the resistance to black tea by offering something like green tea and cranberry - a refreshing alternative to the standard brew.
Between 2012 and 2014 sales of fruit and herbal
teabags rose by
31%
27
takestockmagazine.com
LESSON #18
THE SC JOHNSON PROFESSIONAL™ HERITAGE OF CLEAN
When you’ve spent the last 127 years as the most trusted name in cleaning products, you learn a thing or two. You learn valuable lessons like food can fly in a busy kitchen. To help you with these tougher cleaning challenges you face every day in the workplace, we developed the SC Johnson Professional line of commercial cleaning products. Only SC Johnson Professional gives you the right tools, the right advice and the right support to drive your company to be more efficient, effective and competitive. We help make your workplace easier to manage with simplified cleaning processes and effortless solutions so you can focus on what’s important. Taking care of your customers.
www.scjohnson-professional.co.uk AVAILABLE IN MAJOR WHOLESALERS/ CASH & CARRY OPERATORS
For more information contact: Emma Palmer Customer Services Team Leader DCS Europe plc | Timothy’s Bridge Road | Stratford-upon-Avon | CV37 9YL Contact | Tel: 01789 208023 www.dcseurope.com
Feed Your Eyes Our Twitter followers continue to dazzle and impress us with the range and quality of each dish created.
Mix it up
As always, it was a tough job whittling them down to the top five for each course - which can now be viewed at takestockmagazine.com. Thanks again for all the amazing entries. Keep them coming to #feedyoureyes. Congratulations to our winners. You’ll each receive a £50 Amazon voucher thanks to our sponsors RH Amar, Premier Foods and Kerrymaid.
We’re on the look-out for the best mixologist... Tweet us your best dri nk @TakeStockMag #mixo logist
James Stewart
Winner STARTERS
@jamesstewart25
Second chef, Somerset Arms, Semington, Wiltshire - Pulled pork, scotch egg, streaky bacon, black pudding, celeriac & apple purée
STARTERS
Sponsored by Ross Leggitt
Winner MAINS
@R_Leggitt
Head chef, The Peppered Pig, Turnbridge - Hake, salt cod brandade, sautéed savoy, pancetta & peas, sweet potato
MAINS
Sponsored by Neil Ferguson
Winner DESSERTS
@neilfergie
Sous chef, The Malton Hotel, Killarney, Ireland - Strawberry mousse, sugar tube, sablé crumb, basil gel, fermented milk ice-cream
DESSERTS
Sponsored by In the last edition the native lobster dish was by Dan Watkins, and Rik Withers at the Six Bells in Horringer.
29
takestockmagazine.com
Sales of craft beer have more than doubled in the past two years, with one in five drinkers surveyed by AC Neilsen and Mintel saying they’ve tried them.
43%
of drinkers state that they’re willing to pay a premium, meaning Craft Beer can command an
GOLDEN RULES
• Offer your customers a choice.
• Keep your offering fresh by having
There are all sorts of different craft
guest beers. Your supplier will be
beers available, so stock a selection.
delighted to help you, so ask!
• Merchandise! Make it easy for
• Make sure your staff know the
customers to see what’s available
beers you have in, what foods
by having a craft beer menu,
they go with and what they taste
complete with tasting notes and
like. Your customers will appreciate
ABV information.
the advice and comments that
properly briefed and enthusiastic
staff members can give.
• If you serve food, make sure the
menu has information on which
of your craft beers goes best with
certain dishes. And don’t forget to
have beer pairing suggestions on
your specials board.
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30
additional
75-90p per pint.
And now with campaigns like ‘There’s a Beer For That’ promoting beer and food matching in pubs, there’s never been a better time to expand your offering
TAKE STOCK
FEATURE
What to Stock? Craft beers fall into various categories. Here’s your guide to what to stock, key differences and foods they go best with.
Pale Ale An incredibly diverse category, encompassing pale ale, bitter, saison, golden ale and extra special bitter (ESB), all are typically golden to copper coloured and brewed using an ‘ale yeast’.
American IPA - Smoked beef brisket, hamburgers, grilled lamb, southern fried chicken, Mexican food, very sweet
Also includes India Pale Ale (IPA) -
desserts, strong blue cheeses
originally brewed in 18th century England
IPA - Curry, strong spicy food, BBQ
for consumption in Colonial India, these
steak, carrot cake
ales were traditionally highly hopped so
Bitter/ESB - Fish & Chips, roasted white
as to preserve their distinct taste whilst
meats, mild cheese
being transported by ship.
Saison - Salmon, aged goats cheese,
Many pale ales now come from the USA, where craft beer has really taken off. Glass: stemmed tulip or straight pint
fried fish, spicy sausages Golden ale - Chicken, salads, salmon, bratwurst, Monteray Jack cheese
Porter & Stout A porter, traditionally English, a dark, full bodied ale, with more roast taste than a brown ale, less than a stout. A descendent of porter, stout is a stronger, roastier, ‘stouter’ version. Lots of variants. Russian Imperial Stouts are a must have - serve in a brandy balloon to properly showcase big, intense flavours.
Oysters, meat stews, fried steak, sausages, grilled Portobello mushrooms, blackened fish, chilli and chocolate desserts
Glass: straight pint, tulip or goblet
Wheat Beer Brewed using large amounts of wheat and barley. German Weissbier has notes of clove and banana, while Belgian Witbier is more citrusy with a hint of spice, giving the beer a strong tang. Both are cloudy,
Spicy foods, eggs, salad and fish
and a great summer drink.
Lighter food - salads, seafood,
Glass: Weissbier - Weissbier glass. Whitbier - stemmed tulip
31
sushi, goats cheese and strawberry shortcake
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Strong Ale A category of seriously strong ales that includes Barley wine, Vintage, Abbey and Trappist ales. Vintage ales are designed to be aged, just like wine. Trappist ales have to be brewed to exacting standards by monks or within the walls of an accredited Trappist monastery, Abbey ales are in the same style, but can be brewed outside of a monastery.
Barley wine - Stilton and rich, sweet desserts Vintage ale - Roast beef, lamb or
Glass: Because of their strength, a brandy
game
balloon is recommended for all of these
Trappist ales - Sausages, cheese,
ales!
salmon Abbey beer - BBQ, meat stews, steak
Lager & Hybrid Beers Different from ale by virtue of the use of slow-acting yeast that can do its stuff at very low temperatures and the fact that it’s traditionally conditioned for longer, lager is the world’s most consumed beer. The range includes Bock, Dortmunder, Dunkel, Helles, Märzen, Pilsners, Rauchbier, Schwarzbiers and Vienna lagers - and colours that range from pale gold through to dark brown. There are so many possibilities.
sushi, fried fish, pizza and tandoori dishes
And on top there are hybrid beers, which
Dark lager - Spicy food, BBQ,
are made with lager yeast but fermented
sausages, roasted meats
at ale temperatures. Look for Altbiers, Kölsch, Cream Ales and Steam Beers. Glass: tall stemmed pilsner glass or stemmed goblet
takestockmagazine.com
Pale lager - Salmon, chicken,
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TAKE STOCK
FEATURE
Sour Beer Dry, complex, delicious and challenging. Sour beers encompass names like Berliner Weisse, Framboise, Gueuze, Kriek and
Gueuze - Mussels, shellfish, cheese
Lambic.
plate, tomato salad
Fermented with wild yeasts and bacteria,
Kriek - Goats cheese, fruit pie,
these are beers for the true enthusiast.
bakewell tart
Glass: Champagne flute or Brandy balloon
Berliner - Salty foods and cured meats Weisse - Duck and salty foods
Non-Alcoholic Forget the insipid non-alcoholic ales of past times. Demand has seen an ever increasing choice being made available to the UK on-trade. Ask your specialist Spicy food, pizza, fried fish and eggs
supplier. Glass: tulip
Dark Ale Until the 1960s, Mild was Britain’s best selling ale in pubs, typically being lower in alcohol and darker than the other stalwart, Bitter.
Brown ale - BBQ, roast meats,
And think of brown ale and while
(especially pork), smoked sausage,
‘Newkie Brown’ will undoubtedly come
grilled salmon or halibut, crumbly
to mind, there are a number of British
cheshire, cheddar, Gloucester
and American versions on offer, often
cheese and cheesecake
with a nutty, caramel taste.
Mild - Mushrooms, wild game,
Glass: straight sided pint or a tulip
mild cheddar and dark fruit tart
Beer matching via Twitter
How does it work?
Instant Recommendations
Simply tweet the name of a food to @BeerForThat with the hashtag #BeerMatch for an instant reply.
#BeerMatch is a unique Twitter service developed to give you instant beer recommendations from Britain’s best beer experts, for hundreds of the nation’s favourite foods. 33
You’ll get a brand, and the style - so you can find a beer in your stock that works with the dish! takestockmagazine.com
Care & Share Your
Glassware
Free rinsing Unless the inside of the glass is properly rinsed and free of grease, the beer‘s gas releasing properties will be impaired, leading to a drink that will look flat and unappealing.
Glass handling Don’t stack glasses inside each other - it puts strain on the rim and causes cracking and chipping. For the same reason, avoid picking up glasses in clusters and never put cutlery in glasses.
Cool & dry Only use a glass that is dry, cool and odour free. Pouring beer into a wet glass adversely affects the head formation and how the nucleation works - and the end result is a flat, lifeless looking beer. And pouring into a warm or worse hot glass straight out of the washer ruins the beer’s flavour.
Drying Never use a tea towel to dry glasses - it’s unhygienic. Store just washed glasses upside down on a ventilated surface, or better still invest in a glass drying machine. Airack systems can dry up to 30 pint glasses in just four minutes - simply put washed glasses in, press a button and it’s all done for you.
The last 10 years has seen a step change in both glass technology and the means of keeping glasses clean.
Glass washer etiquette • Check and clean your washer daily • Use only the recommended
Toughened glass has dramatically improved safety, being around three times stronger than ordinary glass, with the added benefit that if broken it shatters into smaller, less jagged pieces. And the advent of nucleated glasses - with etching on the inside base of lager glasses
Visual Is the glass bright and clear? Customers judge pubs by the appearance of their glassware. A worn, dirty, smeared or damaged glass says you don’t care, and reflects badly on every aspect of your establishment, food included.
Hygiene
assists in the creation of a good head and
Glasses need to be washed and
Here are Take Stock’s top tips to help you
disinfected after every use - and best practice is to carry out a weekly glass
for washing. Never pour into the
machine • Remove lipstick marks from
glasses before putting into the
washer
glassware • Once the wash cycle has finished,
remove glasses immediately
• Leave glasses to cool and dry
renovation.
make the most of your glassware...
takestockmagazine.com
• Never wash dishes or utensils with
the CO2 in the beer breaks out - both
that makes the drink visually appealing.
• Empty slops before racking glasses
• Don’t overload the machine
providing a stippled surface around which
produces a constant stream of bubbles
cleaning solutions
34
before using again
TAKE STOCK
FEATURE
Imperial Pint
Steins
Pilsner
The archetypal pub glass that works
Be it the classic handled pint pot or
The tall and slender shape shows off the
with almost any beer, as the slight
Germanic Stein, handled pots allow
colour, clarity and carbonation of lagers
bowl shape not only helps the drinker
easy holding and minimal transmission
and pilsners - especially when aided by
enjoy the beer’s flavour and aroma but
of hand warmth. Typically made of
a nucleation device that is almost always
also promotes a full, healthy looking
thicker glass to avoid breakage when
standard in this type of glass. Use for all
head. The glass of choice for stouts and
being ‘clinked’, these glasses come in
lagers and low alcohol beers.
porters, but not for high alcohol brews
a variety of styles, the most common
where you want to sip slowly rather
being the slightly curved pint pot and
than swig.
the straight-sided stein - de rigueur for serving German style beers.
Nonic Pint As with the Imperial, this is a pub favourite that’s suitable for all quaffing ales. The slightly bulging glass side allows for easier handling - especially when wet - and stops glasses sticking together if stacked (although that’s not
Beer Glass Types
recommended).
Stemmed Tulip Great for any kind of ale, the shape captures flavours and aromas and is excellent for head creation. The rim of the glass helps deliver the beer to the tongue centre, aiding taste and by holding the stem; hand warmth doesn’t warm up the glass contents. Use for all Belgian beers, saisons, lambics, red ales and fruit beers - or indeed any ale where you want the drinker to enjoy taste and aroma to the maximum.
Shaker Pint
Snifter
Commonplace in bars across the USA,
The glass of choice for beers that are
but not good for serving beer in, as
sipped and savoured, as opposed to
the shape and open brim don’t catch
swigged. The shape focuses the aroma
REMEMBER
flavours and aromas. It doesn’t aid head
on the nose and the short stem allows
Clean glasses depend
retention either! Best used for shaking
hand warmth to release the smell of the
upon using the correct
cocktails at a bar - which is where the
ale within. Use for all strong ales, high
cleaning agents
name came from.
alcohol beers and barley wines.
35
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MAGGI® Coconut Milk Powder Mix Delicious Indonesian Fish Curry by Ingredients
Portions: 10 Prep Time: 20 mins
For the curry paste:
Cook Time: 20 mins
½ tsp chilli powder
Total Time: 40 mins
1tsp ground cumin 1tsp ground coriander
Method
½ tsp white pepper 1. Combine all of the curry paste
25g medium red chillies, seeds removed and finely diced
ingredients in a food blender and
225g chickpeas (drain weight from 400g tin), washed and drained 100g red onion, chopped
pulse until smooth. 2. In a separate bowl, whisk the coconut milk powder with 150ml
10g fresh coriander, chopped
warm water and set aside.
½ lime, squeezed 3. Heat the vegetable oil in a large
1tsp caster sugar
pan over a medium heat and add
1tbsp MAGGI® Asian Liquid Concentrates
the onions and peppers, cooking for around 10 minutes until they are
For the curry:
soft and golden. Stir in the curry
75g MAGGI Coconut Milk Powder
paste and cook for a further 5 minutes.
650ml water, divided 25ml vegetable oil
4. Add the tomato sauce followed
150g red onion, thinly sliced
by the coconut milk and simmer for
80g red pepper, thinly sliced
20 minutes. Check the seasoning and consistency of the sauce.
250g MAGGI® Rich & Rustic Tomato Sauce
5. Add the salmon, pollock and lime
500g salmon, diced
juice to the sauce and simmer for a
250g pollock, diced
further 5 minutes until the fish has
½ lime, squeezed
just cooked. Stir in the chopped coriander before serving.
10g fresh coriander, chopped
Use in: Curries, Coconut rice, Soups, Desserts
Case Size: 6 x 1kg
Each serving typically contains Energy Sugars 1041 kJ 249 kcal 4.6g
12%
5%
Fat
Saturates
Salt
21%
29%
12%
14.6g 5.7g 0.73g
Per 100g: 434 kJ 104 kcal
of an adult’s Reference Intake (RI)* *Reference Intake of an average adult (8400kJ/2000cal) Portions should be adjusted for children of different ages.
For more information and recipes visit www.maggi.co.uk/professional or call 0800 742 842 ® Reg. Trademark of Société des Produits Nestlé S.A. All rights reserved.
TAKE STOCK
FEATURE
Mood Get in the
Valentine’s Day is the first major event of the new year that gives you the opportunity to boost sales and reap some well-deserved profits. Fun-filled weekend The annual day of romance falls on a Sunday this year so you have an entire weekend to capitalise on the event. While many customers will prefer to celebrate Saturday evening, those who are concerned about work on a Monday morning or finding a babysitter may be interested in a Valentine’s eve menu on Saturday. Or start the weekend off with a bang and offer a pre-event menu! A romantic Sunday brunch or lunch is another option, complete with some fizz to make it extra special and memorable so the customers are likely to return.
An extra touch A single red rose or glass of bubbly waiting on the customer’s table as they arrive, or a few heart-shaped complimentary chocolates with coffee before they leave are simple, yet thoughtful gestures. An extra touch here and there will leave a lasting impression
attract the interest of regulars and locals)
on the customer long after romance has
and in the run-up get staff to remind
drifted from the air and you’ll recoup the
customers of the special day.
costs from a repeat visit.
Ready to mingle
Dreamy desserts Make your dessert choice as appealing as the customer’s date, so despite how full they are, they’ll still want to indulge. It’s a great opportunity to up-sell
Get advertising
It’s not just couples who want to enjoy
profitable desserts as customers are
Whether you’re a successful restaurant
the love-fuelled date. The latest figures
prepared to pay that little bit more
having a weekend menu or a local café
from the Office for National Statistics
for their special someone. But keep it
sprinkling some romance on to your
show that 33.9% of people aged over 16
simple and offer desserts with a wide
Saturday lunchtime specials, promoting
in England and Wales are single (never
appeal. Shared desserts are a novelty
what you are doing for Valentine’s Day
married). So if you are a bar, pub or
for the night, so more likely to be
is as important as getting your other half
nightclub, chances are you are going to
chosen. Update individual desserts to a
a card! Whatever deals you offer or food
have an abundance of single men and
more romantic sharing format or have
you serve, let the public know. Shout
women out on the town! Play Cupid
something different like a chocolate
about it on social media, go old school
with novelty cocktails, 2-4-1 drinks or
fondue - fun and flirty!
with posters in your property (this should
quirky promotions.
37
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Five chefs share their romantic recipes which we’ve paired with the perfect wine
Tips before you start Opening oysters If too big to fit snugly in your palm, lay the oyster on a cloth on the work surface with another cloth on top (the curved shell should be underneath). Insert oyster-knife point as close to the hinge as possible. Work in to a depth of about 2cm, pick the oyster up so the rounded shell sits in the flat of your hand. Twist the knife downwards and inwards to loosen the two shells and separate them at the hinge. The oyster meat is attached to the top shell by an adductor muscle. Move the blade along the top (flat) shell and loosen the oyster from it without cutting into the fleshy part. The oyster and its juice will sit in the rounded sell. Discard the flat shell.
Washing and juicing As you open each shell, empty the juices into a bowl, sieve and reserve - you should get about 200ml juice from 10-12 oysters. Rinse the oysters in this juice to remove any grit or traces of shell, remove from liquid and reserve. Sieve the juice again and store for the sauce.
Oysters takestockmagazine.com
38
TAKE STOCK
FEATURE
Starter
Poached Jersey Oysters by Steve Smith, head chef, Bohemia, Jersey Serves 8 OYSTER VELOUTÉ
METHOD
CUCUMBER PICKLE
1. In a saucepan, combine the shallots and
INGREDIENTS
Noilly Prat and over a medium heat reduce
1/4
by half
2 shallots, finely chopped
2. Add half the oysters and oyster juice and
1 tbsp dill/fennel, chopped
reduce by a quarter. Add the cream and crème
3 tbsp white balsamic vinegar
fraîche, cover in cling film and leave to steep for 20 minutes
1. Place the cucumber and vinegar into a vac
butter, and blend until smooth
bag on the highest setting. Open straight away
4. Pass through a chinois and add the vinegar.
and drain the vinegar. Lay on a blue cloth to
Season with salt and a little lemon juice if
drain for a few minutes
required. Keep at 62°C during service
2. Place in a small bowl and mix in the shallot and fennel fronds. Keep at room temperature
60g shallots, finely diced
OYSTER POACHING LIQUID
100ml Noilly Prat
INGREDIENTS
100g oyster juice 200ml double cream 200ml crème fraîche 40ml chardonnay vinegar To taste lemon juice & salt
METHOD 1. Put the shallots and Noilly Prat into a medium-sized pan. Reduce by half over a gentle heat until shallots become transparent
100ml oyster juice 25g seaweed butter 16 large oysters
METHOD 1. Warm all the ingredients to 62°C for 30-60 seconds. Reserve for service
OYSTER TAPIOCA
INGREDIENTS
oysters. Bring back to the boil and reduce
50g cooked tapioca
by a quarter
50ml oyster velouté
3. Add the cream and crème fraîche and bring
2 tbsp cucumber, finely chopped
4. Return to pan, add remaining oyster juice and oysters. Bring to the boil and take off
3. Place a little pickle on each oyster when serving
100ml Champagne
2. Add half of the oyster juice and half the
back to the boil, take off heat and blend
METHOD
3. Add remaining oysters, juice and seaweed
INGREDIENTS 120g fresh oysters
cucumber, finely diced
1 tbsp fennel cress/dill, finely chopped 5-10ml yuzu juice To taste salt
the heat
5. Add chardonnay vinegar and blend. Pass
METHOD
the sauce through a fine sieve. Add lemon
1. Warm the oyster velouté and tapioca, mix
and salt as necessary
OYSTER EMULSION
thoroughly. Allow to cool
2. Add all the other ingredients and season
INGREDIENTS
To drink…
60g shallots, finely sliced
A Muscadet Sur Lie or crisp Sancerre
100ml Noilly Prat
Oysters are quite delicate, so it’s
120g raw oysters
important to choose a wine that
100ml oyster juice
doesn’t overpower them. The slight
40ml champagne vinegar
salty flavour goes well with crisp, acidic
200ml double cream
wines which themselves sometimes
200ml crème fraîche
have a saline tang.
Pinch salt
Or you could choose an English
20g seaweed butter
To taste lemon juice
Sparkling wine like Three Choirs Classic Cuvée - a more patriotic choice than the classic oysters and champagne, but equally delicious.
39
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BRAISED OX CHEEK
RED WINE SAUCE
INGREDIENTS
INGREDIENTS
1kg ox cheeks, trimmed
500ml red wine
1ltr beef stock
2 star anise
50g rosemary
50ml honey
500g vegetable mirepoix (2 carrots, 2 shallots, 3 celery sticks, chopped)
METHOD
3 garlic cloves
1. Skim excess fat off reserved beef cheek stock 2. Caramelise trim from beef fillets in a hot
METHOD
pan and add red wine, star anise and honey.
1. Seal the ox cheek in a hot pan, and add
Reduce to almost 100ml. Add the beef stock
stock, rosemary, vegetable mirepoix and garlic
and reduce to thicken
2. Cover and braise for 4 hours. Leave to cool
3. Pass through muslin cloth and a fine chinois
slightly in the stock before flaking and rolling
to achieve a glossy thick rich red wine sauce
into balls. Chill in the fridge for 1 hour. Reserve stock for red wine sauce
TO ASSEMBLE
ROOT VEGETABLE GRATIN
and caramelise. Add a knob of butter and
INGREDIENTS
baste the meat. Cook to required consistency
1. In a hot pan, seal fillets all over to colour
Main
2. Heat the purée
1 celeriac
3. Heat the gratin for 6 minutes at 200°C
1 swede
Roast Fillet of Beef, Braised Ox Cheek Ravioli, Root Vegetable Gratin, Parsnip & Ginger Purée, Red Wine Sauce by Matt Ellis, head chef, the Windmill Pub, Parbold Serves 4
4 x 170g beef fillet steaks
2 potatoes
5. Drain ravioli and prepare some parsnip
1 butternut squash
crisps for texture. Peel with a speed peeler and
570ml cream
deep fry at 150°C till golden brown. Drain on
3 garlic cloves
paper and season
1 nutmeg, grated
6. Puree the plate and place the ravioli, fillet
2 rosemary sprigs
and gratin on top in a row. Add the sauce and
1. Slice all vegetables with a mandoline 2. Bring cream, garlic and rosemary to the boil. Season
3. Layer the vegetables with the cream and cook at 150°C for 1 hour or until vegetables are soft. Press under a weight in the fridge to get even portion
RAVIOLI
INGREDIENTS 500g flour
INGREDIENTS
3 eggs
100g fresh ginger, peeled & sliced with a mandoline 300ml cream 100ml milk 100ml chicken stock 2 garlic cloves 30g butter
METHOD
place the parsnip crisps on top
METHOD
PARSNIP AND GINGER PURÉE 2 parsnips, peeled & sliced with a mandoline
4. Blanch ravioli in boiling water for 3 minutes
1 sweet potato
2 yolks 5g salt 1 tbsp olive oil
METHOD 1. Blend all ingredients together to make pasta dough. Rest in the fridge for 1 hour
2. Roll finely. Add balled ox cheek and assemble into 8 ravioli - sealing all the edges and making sure there are no air pockets
To drink… Pablo Cortez Malbec, Argentina Spicy and hearty, this Malbec will match the ginger and sweetness of the parsnip
1. Place ingredients in a pan and simmer until
to perfection. Rich, brambly and full
all vegetables are soft. Blend and pass through
bodied. A real winner!
a fine sieve and season takestockmagazine.com
40
TAKE STOCK
FEATURE TURNIP GARNISH
INGREDIENTS To taste butter 200g baby sweet bell micro turnips To taste salt
METHOD 1. Cook the micro turnips in well-seasoned butter emulsion, quarter and arrange on dish
HEN OF THE WOODS
INGREDIENTS
Main
120g hen of the woods (mushrooms) 20g unsalted butter
Cornish Monkfish,
THE BROTH
Miso, Radish, Turnips & Hen
10g sesame oil
Dash sunflower oil
INGREDIENTS
METHOD
600ml turnip juice
1. In a hot pan fry the mushrooms quickly stirring often
5g kombu
2. Add butter and continue to stir until crispy
1g bonito flakes
of the Woods
12g mirin
3. Season and drain - arrange as required
To taste Dashi vinegar & lemon juice
on dish
by Ben Champkin chef de partie L’Enclume, Cartwell Cumbria
dash soy sauce
Serves 4
and infuse for 20 minutes. Pass through J-cloth.
METHOD 1. Boil and pass turnip juice. Add all ingredients Finish with soy sauce
MONKFISH MARINADE
RADISH GARNISH
INGREDIENTS
INGREDIENTS
50ml soy sauce
100ml dashi vinegar
150ml sake
70g sugar
150g mirin
30ml water
450g white miso paste
100g micro cherry bell radish
225g granulated sugar
METHOD
METHOD 1. Bring vinegar, sugar and water to boil. Chill.
1. Bring soy, sake and mirin to the boil to
Halve the micro radishes and put in pickle
evaporate alcohol. Lower heat and stir in
liquor 10 minutes before assembling dish
miso paste until dissolved. Add sugar stirring constantly. Remove from heat and chill before marinating monkfish for a minimum of 2 hours
MONKFISH
INGREDIENTS
CARAMELISED TURNIP PUREE
INGREDIENTS 500g sweet bell turnips, peeled 250g unsalted butter 125ml milk
To drink…
1.2kg monkfish tail, on the bone
To season, late harvest vinegar
METHOD
METHOD
1. Roll the marinated monkfish tail tight in
1. Finely slice turnips on a Japanese mandoline.
The Miso in this dish needs a little more
cling film, place in a vacuum bag and cook for
Melt butter in a pan and cook turnips until
weight than a delicate German Riesling,
22 minutes at 50°C in a water bath
golden brown and caramelised
so go for one from South Australia’s
2. Sear in a hot pan. Allow to rest and carve
2. Blend with warmed milk. Season with late
Clare or Eden valleys; dry, refreshing and
off the bone into four portions
harvest vinegar and salt, and pass through a
full of lively fruit taste.
Riesling Riesling is the recommendation here.
sieve. Keep warm until required
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6. Return mould to the fridge, allowing the crème patissiere to set completely
STRAWBERRY & CHAMPAGNE SOUP
INGREDIENTS 150ml stock syrup 150ml Champagne 100g strawberries, tops trimmed
METHOD 1. In a thick bottomed pan, place syrup and Champagne. Bring to the boil and then reduce to a simmer for 5 minutes
2. Add the strawberries and simmer for a further 3-4 minutes. Remove from heat and cool
Sweet
3. In a food processor, blitz mixture until smooth. Sieve to remove seeds
Rhubarb & Custard Dessert with Strawberry & Champagne Soup by Ross Leggitt, head chef at The Peppered Pig, Turnbridge Serves 1 or 2
make the shape. Keep on until everything is cooled)
8. Place sliced rhubarb around the mould without leaving any gaps
9. Place in the fridge to allow the rhubarb to chill and take shape of the mould
TO ASSEMBLE 1. Ease the dessert out of the mould into the bowl and pour the strawberry and Champagne around it
2. Serve cold
CRÈME PATISSERIE
INGREDIENTS 4 egg yolks, medium free-range 65g caster sugar 15g plain flour 15g cornflour 350ml whole milk
POACHED VANILLA RHUBARB
2 vanilla pods, sliced in half
INGREDIENTS
METHOD
3 sticks of rhubarb, peeled
1. Whisk eggs and sugar until they turn pale
300g sugar
blonde. Whisk in flour and cornflour and set
300ml water
aside
2 vanilla pods, sliced in half
2. Place milk and vanilla pods in a heavy-
METHOD
bottomed saucepan, bring to a gentle simmer,
1. Mix sugar and water in hard-bottom pan 2. Scrape vanilla pod seeds and put both pod
stirring frequently. Remove from heat and cool for 30 seconds
3. Slowly pour half of the hot milk into the
and seeds into the syrup
egg mixture, whisking all the time, then add
3. Heat syrup to boiling point. Boil until all
mixture to the remaining milk in the pan off
sugar crystals have dissolved and reduced
the heat. Pour slowly to prevent eggs from
by half
scrambling
4. Cool for 5-10 minutes
4. Bring mixture back to the boil and simmer
5. Place rhubarb into a deep tray, pour the
for 1 minute, whisking continuously, or until
syrup over and cover with clingfilm
smooth and thick. Leave to cool for 5 minutes
6. Leave in a warm place for 20 to 30 minutes
and add a light dusting of icing sugar to
to allow the rhubarb to soften and absorb the
prevent a skin forming
syrup
5. Place the mix into a piping bag carefully
7. Remove the rhubarb from the syrup and
cutting the tip. Pipe into the centre of the
carefully slice to fit a mould (a ring you use to
rhubarb mould carefully making sure it’s level
takestockmagazine.com
42
To drink… Moscato D’Asti A light dessert with lots of bright fruit, so don’t choose anything too heavy. At around 7.5% ABV the sweet Moscato D’Asti is a brilliant pairing and quite virtuous when it comes to units of alcohol!
TAKE STOCK
FEATURE
Image by Peter Cassidy
TO ASSEMBLE 1. Using the tip of a sharp knife, pierce a hole in the rounded end of each éclair
2. Place the éclairs on their sides and return to the oven for a further 5 minutes so that they become dry and crisp. Remove from the oven and cool on a wire rack
3. Transfer the vanilla cream to a piping bag fitted with a 6mm plain nozzle. Pipe the cream into the éclairs through the hole
4. Dip them into the icing to cover the top evenly. Leave on the wire rack until the icing is set and ready to serve James Martin will be appearing live at the BBC Good Food Show Spring HIC Harrogate 8th -10th April bbcgoodfoodshow.com
Sweet
Coffee Éclairs
4. Transfer the cooled mixture to a kitchen mixer or large bowl and beat in the eggs, one
by James Martin from Sweet
at a time, then continue to beat until the
Makes 12-14
5. Spoon the mixture into a piping bag fitted
mixture is smooth and shiny, about 2 more minutes with a large, plain nozzle, then pipe 10cmlong éclair shapes onto the prepared baking sheet. Smooth out any bumps with the tip of
CHOUX PASTRY ÉCLAIRS
INGREDIENTS 250ml water 100g cold butter, diced small 1 tsp caster sugar Pinch salt
a wet finger
6. Bake for 25–30 minutes until golden brown and crisp
7. Remove and transfer to a wire rack to cool
VANILLA CREAM
150g strong flour
INGREDIENTS
4 eggs
1.2 litres double cream
METHOD
2 vanilla pods, split and seeds removed
1. Preheat the oven to 180°C and line a
METHOD
baking sheet with silicone paper
1. Pour the cream into a large bowl, add the
To drink…
2. Pour the water into a pan and add the
vanilla seeds and whip to soft peaks
Aglianico
butter, sugar and pinch of salt. Bring to the boil slowly and boil for 1 minute. Add the flour
3. Cook for a few minutes, beating all the time, until the mixture comes away from the sides of the pan cleanly and is smooth. Tip out onto a silicone-lined tray and leave to cool for 5 minutes
With aromas and flavours of black
COFFEE ICING
fruits, smoke, dark chocolate and even
INGREDIENTS
iron, an Aglianico would make a perfect
350g fondant icing sugar 3 tbsp water
accompaniment to the coffee in these éclairs.
2 tbsp Camp coffee essence
43
takestockmagazine.com
Driving New Year Business After the excesses of Christmas and New Year’s Eve, January can seem a little flat. It’s therefore vital to pique customers’ interest by offering them something different, thereby making sure your tills keeps ringing. Here are Take Stock’s top ideas for keeping your footfall levels up.
Happy hour and early bird specials
Bingo! Get cards printed up with your business details on one side, plus space for the customer’s name, contact details and date of issue. On the reverse have 5x5 boxes. On the top row have five different drinks, then five starters, five main meals, five desserts and five hot beverages. Stamp a square every time that person orders one of the items detailed. Five starter stamps in a row earns the card carrier a free one. Ditto the drinks, mains etc. Give the customer six weeks to complete the card - and don’t forget to make a note of their contact details for your database!
inviting your local newspaper you’ll get
Flip for the whole meal
some great publicity that, in turn, will
At the end of the meal flip a coin for
attract new customers.
who pays - you or them. Yes, the odds
Online menu offers
are 50/50, but you’ll find bookings up as
More and more people use the internet
and spend per head will be up, as diners
to see what you’re offering. Make sure
will opt for more expensive items as they
your whole menu can be easily found
hope not to pay - especially if you make a
online and offer online bookings a free
show of it!
dessert or glass of wine.
Take out service
people come in to try and win a free meal
Roll a die Better odds that the coin toss, but still
People like to eat and drink at venues
Cater for those who don’t want to
plenty of theatre. If the table rolls a six –
that are alive and buzzing. So, for
eat out, but don’t want the hassle of
they pay nothing. Anything else, they pay
drinkers, offer discounted prices
cooking at home by offering a ‘take out’
as normal.
on beers, 2-4-1 cocktail deals or
service. Just select the dishes on your
complimentary snacks and nibbles from
menu that are most suitable, get in
Bounce back vouchers
5 till 6.30pm.
some quality packaging, and away you
Give customers a voucher when they
go. If they like your food at home, they’ll
leave that entitles them to a 20% discount
be sure to come back to try dishes from
on their next meal, valid for two weeks
the main menu.
and available on certain nights only.
Then, to encourage food sales, have a specially priced menu for customers who arrive and order before 7:30pm.
Make sure your business details are
Sampling and tasting evenings
clearly marked on one side so that when the voucher is stuck to the fridge as a reminder, it continues to serve as an
Give people a reason to come in by
advertisement even after the offer
running sampling evenings where they
has expired.
can try a range of your dishes in mini format at a special price. You’ll show
#TryJanuary
them how great your food is, and they’ll
Join in the #TryJanuary fun to challenge
leave wanting more. And to tap into the
people to try something new when they
burgeoning interest in craft ales or wine, get your supplier to help you run a tasting evening.
Children’s offers
come in. Mark certain drinks and/or dishes with the hashtag and encourage
Free drinks, meals or ice creams for
customers to tweet out that they’ve left
children is a tried and tested way of
their comfort zone to try something
People love to support a good cause,
attracting families. Crayons and colour-in
different. Great publicity and taps straight
especially if they can have fun too!
placemats are big favourites - and if you
into the social media movement that’s
Contact local charities and offer them
put the finished ‘artwork’ on display, you’ll
becoming so important nowadays.
your venue for free, plus a share of the
have proud parents and kids who’ll want
Let your imagination run free and have
profits. They’ll get the punters in, and by
to come back again.
a great start to the new year!
Fundraising
takestockmagazine.com
44
TAKE STOCK
FEATURE
Recruitment Shake Up If you feel your workforce needs a new year shake up, January is the perfect time to start. “The New Year is typically when people re-evaluate their careers and look for new opportunities,” said Paul Mannering, principal of the HIT Chef Academy, the specialist hospitality training provider. “In January 2015, 37% of the population considered changing jobs and this figure is increasing year-on-year. And it’s not just individuals; many foodservice operators also reflect on their business in January,
their skills on a time-scale that suits them
almost 420,000 more people in work
and look to make new appointments
- and you.
than a year ago.
and strengthen their offering.”
This is great news for employees but
Use social media
means for employers the pool of potential
These days most people have a Facebook,
candidates is smaller.
After a gruelling Christmas most
Twitter or Instagram account. Social
RecruitMyBuddy believes that recruitment
employees will be shattered, and some,
media is a good way to check out a
based on personality fit and peer referral
disillusioned. Encouragement and
potential employee; it is an access to
will result in a more satisfied and effective
training will not only lift their spirits but
see their creativity through posts of their
workforce in the long-run. “We want
in the long term benefit you from a
dishes or drinks they’ve created - without
employers to pay more attention to the
stronger, progressive work force. Plus,
them knowing. It also gives you a sense
personality fit of prospective employees
if you put the time and energy in to train
of the person and you can check if their
and we want to encourage those
them, they are more likely to stay loyal
posts are controversial or damaging -
seeking work to really take the time to find
and stay put. “By investing in staff training,
something that could backfire on your
the right role for them,” explains Marc
business owners will not only experience
business if you employed them. Social
Wareing, director at RecruitMyBuddy.co.uk.
a more motivated and efficient workforce,
media is a great avenue to show off your
“Recruitment is set to become a lot more
it will also help to retain high-quality
business. Images of your dishes, positive
collaborative in 2016, with professional
staff, with research finding that 41% of
tweets about the workplace, your menu
peers helping each other out and
employees are more likely to leave a
or awards you or your staff have achieved
employers working with current staff
position within a year if they do not
should all be shouted about. Loyal and
to find the perfect team mates for them.
receive training,” adds Paul.
proud staff is an excellent trait - and good
As anyone in any industry will know, a
for recruitment.
collaborative workflow is a more efficient
In-house training
Academy training
workflow and by prioritising quality
Whether you’ve got a new chef starting
Choose right
or an experienced one who is wanting
Whether you’re looking for a pub
less time wading through thousands of
more skills the HIT Chef Academy offers
manager or a sous chef there are so
ill-suited CVs and focus more on asking
this opportunity. Full-time apprentice-
many other qualities necessary than
for referrals from trusted sources”.
ships and daily workshops are available
just a skillset. According to the latest
so the individual can learn or enhance
Labour Market Statistics there are now
45
over quantity, employers will spend a lot
takestockmagazine.com
d
d
Your
Each edition, we’ll bring you something different to help you relax and unwind. This issue is all about snow - but you don’t need a passport to enjoy it!
from the kitchen
ee
SnowScape
1
2
f Where: Hemel Hempstead f What’s there: The largest ski lesson slope in
f Where: Castleford, West Yorkshire f What’s there: A 180m long slope
the UK and a 160m main slope, BASI qualified instructors for skiers and snowboarders, Snow Garden for 2-5 year olds and the freshest, closest snow to London.
covered with fresh snow, a nursery slope for beginners and novice skiers and snowboarders, and family fun with the Ice Slide and Sledging, and SnoPlay sessions for the little ones.
f Offers: 10% slope discount for advance booking online or phone.
f Opening Times: Mon 10am-6pm, Tues 7am-
f Offers: Check the website. f Opening Times: Mon-Sun 9am-11pm.
-10pm, Wed & Thurs 10am-10pm, Fri 10am10:30pm*, Sat & Sun 8am-9.30pm.
Visit thesnowcentre.com
Visit snozoneuk.com
*The Main Slope is not available for Lift Passes from 6pm on Fridays. Friday Freestyle Passes are available from 6:30pm-10:30pm
takestockmagazine.com
46
3
e
f Where: Glasgow f What’s there: Scotland’s only indoor real snow slope to sample skiing or snowboarding. And if you don’t fancy hitting the slope then try ice climbing!
f Offers: Lift passes every Monday 6–10pm £13 for 4 hours or family fun Sundays when kids eat free between 12-6pm.
f Opening Times: Sun-Wed 9am-10pm, Thurs-Sat 9am-11pm.
ee
Visit snowfactor.com
d
4 f Where: Manchester f What’s there: The UK’s longest indoor real snow slope at 180m. for skiing and snowboarding (lessons available). For the family, the Snow Park includes the Downhill Donuts, the Luge Slip ‘n’ Slide, Sledge ‘O’ Mania and a 12m Climbing Wall, plus the Mini Moose Land for toddlers.
5
f Where: Staffordshire f What’s there: Fullon winter activities, from skiing and snowboarding, to adrenalin tubing, junior tubing, sledging, snow play and ice skating.
f Offers: Check online for monthly offers. f Opening Times: Mon, Wed & Sat 7.30am-10pm,
f Offers: Check the website. f Opening Times: Mon-Sun 9am-10pm.
Tues, Thurs, Fri & Sun 9am-10pm.
Visit snowdome.co.uk
Visit chillfactore.com
d
d
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*
chicken Bisto
Reduced salt bisto
vegetarian Bisto
original Bisto
onion Bisto
turkey bisto
2017 Salt Compliant
No artificial flavours or added preservatives
Makes directly from the still – no stove required
Suitable for vegetarian & vegan diets
@PremierFoods_FS www.premierfoodservice.co.uk * IRI Grocery Outlets, 52w/e 28th March 2015.
TAKE STOCK
FEATURE
Plan Ahead
We may have only just stepped into a new year, but in this fast-paced industry it is vital you plan ahead for driving uptake and sales. Think about your customers
Advertise
Both events are family orientated,
before you know it March will be upon
so from children to grandparents all
us, so once you have got Valentine’s
appetites should be catered for. The
out of the way, start advertising Mother’s
guide features recipes categorised by
Day and Easter. Start by highlighting
“We are delighted to be revisiting our
course and developed by Mark Rigby,
the menus on your website. This Easter
Menu Solutions Guide as it was so well
executive chef at Premier Foods. From
has the potential to be a three-day
received by our customers last year,” says
roast dinner inspiration to lighter fish
event, so highlight any extra activities
Sarah Robb, channel marketing manager.
dishes and salads, the recipes are ideal
you are holding for the children from
“With 81% of caterers citing Mother’s Day
for both occasions and use Premier
easter egg hunts to a bouncy castle!
and Easter as a key opportunity to attract
Foods’ trustworthy brands, such as
new customers, it is vital that we support
Bisto, Sharwood’s, Ambrosia, Homepride
our customers from product purchase to
and McDougalls. With no artificial colours
the final meal.”
or added preservatives, Bisto Gluten
So, with Mother’s Day on the 6 March and Easter Sunday on the 27 March, you should be thinking about your menus now. After the success of last year’s Menu Solutions Guide by Premier Foods for the two events, it has been launched again.
What does the guide do?
Free is suitable for vegetarian and vegan dishes, while also meeting the 2017
• Highlights the significant sales
salt content guidelines. As the free-
opportunity presented by both
from market continues to grow, with
Mother’s Day and Easter
consumers seeking out gluten-free
• Delivers nine costed recipes specifically
options whether they have an
for Mother’s Day and Easter, categorised
intolerance or not, the new product
by course
enables chefs to serve the traditional
• Offers tips on how to make the most of the events, drive sales and increase
It may seem a long way away, but
Word of mouth In coming weeks, when customers pay, brief staff to ask them if they’ve thought about booking for Mother’s Day and Easter. This will give them an opportunity to tell them what the menu is and if there are any regulars at the bar who always attend get their opinion on it too. A customer is more likely to believe another customer’s review than a member of staff!
dishes consumers know and love while adhering to allergen regulations.
See over for Mother’s Day menu ideas...
footfall among both new and existing customers
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Mother’s Day Specials
55%
STARTERS
MAINS
DESSERTS
Chicken, leek & bacon soup
Black bean glazed salmon
Dunking doughnuts with chocolate Custard
Garlic & tomato pizza bread
Roast beef with Gravy & Yorkshire pudding
Lemon tart
Sweet & Sour chicken salad
OF CONSUMERS PREFER TO EAT OUT ON
BBQ chicken
Rhubarb & pear flapjack crumble with Hazelnuts & Custard
MOTHER’S DAY
Main
45% OF CONSUMERS LOOK FOR FOODSERVICE OUTLETS TO PROVIDE A ‘SPECIAL’ MENU ON
MOTHER’S DAY
Black Bean Glazed Salmon
1. Preheat the oven to 180°C 2. Place the salmon in a bowl, cover with the black bean sauce, cover and place in the fridge
Number of portions: 10
to marinade for up to two hours
Prep time: 15 minutes (marinade time not included)
tray and cook for 10 - 15 minutes
Cooking time: 20 minutes
noodles, peppers and baby corn, and then fold
Allergens: Fish, Milk, Eggs, Wheat, Soya, Nuts, Celery, Mustard, Sesame, Barley
INGREDIENTS
3. Remove from the bowl, place on a baking 4. Heat the oil in a large pan or wok, stir fry the through a little coriander
5. To serve, place the salmon on the bed of egg noodles
And at the bar...
10 salmon steaks 300g black bean sauce 75ml vegetable oil 1.5kg cooked egg noodles 400g red, green & yellow peppers, finely sliced 200g baby corn, finely sliced Small bunch of coriander
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METHOD
50
The perfect drinks to match this dish are a crisp, cold Tavel rosé or a sparkling Lambrusco to add real fizz to the occasion!
..the home grown, handcooked crisp from Tipperary
KP AD
No.1
BEST SELLIN HAND COOKE
G IRISH
D CRISP*
Traditional, natural flavours
~ ~
Gluten free, authentic hand cooked crisps No artificial colours or flavours
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takestockmagazine.com
*No.1 best selling Irish hand cooked crisp brand 2012, 2013 and 2014 to date (Nielsens report).
THE
With over 65 years of drink making heritage, and the No.1 Mixers & Juices range in the on trade,* there is every reason to stock in your outlet.
*CGA Brand Index to 12/07/2014 BRV307375_15