Meetings Africa Daily News Day 1

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LEGEND-ARY START TO MEETINGS AFRICA

DELEGATES attending this year’s exhibition have an exciting new line up to look forward to, as Africa’s biggest business tourism show gets underway at the Sandton Convention Centre in Johannesburg.

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EETINGS Africa, which last year won the best show in its category at the Event Association of Southern Africa (EXSA) Awards, continues to be an outstanding platform to develop and grow South Africa’s business tourism industry and this year’s show offers a number of new features and events., . Meetings Africa kicked off over the weekend with a very successful Lifestyle Golf and Safari Weekend at the renowned Legend

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Golf and Safari Resort at the Entabeni Conservancy in Limpopo. This new edition to the programme proved an excellent opportunity for South Africa to showcase its excellent leisure tourism offering that complements its worldclass business tourism infrastructure. Another event to look forward to at Meetings Africa 2012 is the extended Association Lekgotla. Spread over two days instead of one, it will go even further towards equipping associations with the knowledge and the tools they need to bid for international meetings and events. Important research will also be released during this year’s event. South African Tourism in conjunction with leading industry publication Headquarters Magazine will present

findings on associations headquartered in Africa; the type of meetings South African associations should be targeting; and how global planners and buyers prioritise destinations when they are in the market for finding a host country. A corporate day, which includes a speed dating session between corporate companies and exhibitors, will assist companies looking for facilities for their meetings and conferences to quickly establish which ones best meet their needs. The customised Business Matchmaking™ System, which was launched with much success at last year’s event, has been enhanced to ensure an improved and seamless approach to the meetings and diary process for Meetings Africa 2012. It enables exhibitors to find the right buyers and interact and find solutions to their needs in advance, greatly increasing their chances of securing business. Before the show even got underway there were already over 8 000 meetings requested, surpassing the final figure of 7 700 at the end of Meetings Africa 2011. Another highlight of Meetings Africa 2012 will be the introduction of the National Convention Bureau, a major milestone in the industry’s efforts to present a consolidated approach to growing business tourism to South Africa. It is an opportunity for all stakeholders to familiarise themselves with the work of the NCB and its objectives and to contribute towards its success. South Africa’s Tourism Minister, Mr Marthinus van Schalkwyk, will today visit the show at 11h00 and officially open Meetings Africa 2012 in the Main Exhibition Hall at 11h45.

Published by www.theevent.co.za


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Meetings Africa Daily News Day 1 by Film & Event Media - Issuu