The Fold January 2021 - New Beginnings

New Beginnings JANUARY 2021

New beginnings, first impressions and owning the new normal.

Hit reset and revitalise your work wardrobe.

Energise your workwear with clothes that let you shine with elegance and individuality. On Zoom, or face to face, combine comfort with colour and style.

Your fresh work wardrobe awaits.

Facing page and cover: KNIGHTSBRIDGE BLOUSE. Spring yellow 100% silk. Machine hand wash.

COLLINGHAM WIDE LEG TROUSERS. Grey checked Italian spring wool blend.

Bright & Bold A unique, painterly print from our Italian atelier elevates a soft silk blouse to a powerful statement of intent.

2

ELLESMERE BLOUSE. Multicolour abstract print Italian 100% silk. DENIM CULOTTES Indigo 100% cotton. Machine wash. NAPOLI 40 LOAFER Toffee suede, 40mm heel.

Made in Italy.

3

4

Like everything in business, it is all about the detail. Exquisite tailoring lets you contrast sharply cut trousers with the fluidity of a citrine statement blouse.

Facing page: COLLINGHAM JACKET. Grey checked Italian spring wool blend. COLLINGHAM SKIRT. Grey checked Italian spring wool blend.

This page, clockwise from top left: KNIGHTSBRIDGE BLOUSE. Spring yellow 100% silk. Machine hand wash. COLLINGHAM WIDE LEG TROUSERS. Grey checked Italian spring wool blend. ISOLA 40 MID HEEL. Grey croc-embossed leather, 40mm heel. Made in Italy. LILLE HIGH NECK SWEATER. Black merino wool. Also available in ivory. Cool hand wash. EMSWORTH SKIRT. Yellow Italian premium stretch wool. SIENA 25 FLAT. Snake-embossed leather, 25mm heel. Made in Italy. Also available in other colours and finishes. COLLINGHAM JACKET and SKIRT styled with FIRENZE 80 HEEL. Topaz velvet, 80mm heel. Made in Italy.

5

Set your knitwear apart with our modern tailored approach and eye for detail, combining comfort with an unmistakably polished and smart finish.

This page, clockwise from top left: BELLUNO DRESS. Lake blue stretch rib knit. Machine hand wash. LISSON SWEATER. Camel and ivory stretch knit. Machine hand wash. CLEVER CREPE SLIM LEG ELASTICATED TROUSERS. Navy Japanese satin back crepe.

Machine hand wash. Also available in black. NAPOLI 40 LOAFER. Toffee suede, 40mm heel. Made in Italy. Facing page: BELLUNO DRESS styled with MILANO 80 HEEL. Snake-embossed leather, 80mm heel. Made in Italy. Also available in other colours and finishes.

6

7

8

Flattering necklines with an elegant print or a pop of colour keeps video calls professional, but never predictable.

Facing page: ALLERTON DRESS. Dark green merino wool. Machine hand wash. CATANIA 25 FLAT. Snake-embossed leather commuter flat.

Made in Italy. This page, clockwise from top left: VINCI KNIT TOP. Citron yellow 100% cashmere. Also available in lake blue. Machine hand wash.

CLEVER CREPE SLIM LEG ELASTICATED TROUSERS (see Pg 17). BELGRAVIA DRESS. Navy Italian geometric print jersey lined through the body.

9

AYRSHIRE BLOUSE. Ivory 100% silk. Also available in lilac.

Machine hand wash. WORKOUT PERFORMANCE STRAIGHT LEG TROUSERS. Midnight blue Italian high stretch twill.

Also available in black. Machine hand wash. MILANO 80 HEEL. Snake-embossed leather, 80mm heel. Made in Italy. Also available in other colours and finishes.

10

Working Work out Work it Flexible working takes on a whole new meaning with these new high-performance trousers.

The magic formula? Combining the comfort and technicality of a high-stretch pull-on trouser, with the smarts of switched-on tailoring.

These are the trousers we all need in 2021.

THE WORK(OUT) TROUSER 11

g kin red e f ned

12

wor fexib le

Facing page: CLEVER CREPE ALMEIDA JACKET. Black Japanese satin back crepe. Machine hand wash. Also available in navy. MARINER SWEATER. Ivory merino wool. Also available in silver grey. Machine hand wash. WORKOUT PERFORMANCE STRAIGHT LEG TROUSERS. Black Italian high stretch twill. Also available in midnight blue. Machine hand wash. MONTE ROSA 25 LACE-UP FLAT. Ivory croc-embossed leather commuter flat. Made in Italy.

This page, clockwise from top left: MARINER SWEATER and WORKOUT PERFORMANCE STRAIGHT LEG TROUSERS as before. KIELDER SILK CUFF KNIT. Ivory merino wool blend. Also available in magenta and grey. Machine hand wash. WORKOUT PERFORMANCE SKINNY LEG TROUSERS. Black Italian 4-way stretch recycled poly-blend. Also available in midnight blue. Machine hand wash. DRAYTON PEPLUM KNIT JACKET. Black stretch knit. Also available in indigo. WORKOUT PERFORMANCE SKINNY LEG TROUSERS. Midnight blue 4-way stretch recycled polyblend. Also available in black. Machine hand wash.

THE WORK(OUT) TROUSER

rules the nd be

14

Facing page: KIELDER SILK CUFF KNIT. Ivory merino wool blend. Also available in magenta and grey. Machine hand wash.

WORKOUT PERFORMANCE SKINNY LEG TROUSERS. Black Italian 4-way stretch recycled poly-blend. Also available in midnight blue.

Machine hand wash. MONTE ROSA 25 LACE-UP FLAT. Ivory croc-embossed leather commuter flat. Made in Italy.

This page: DRAYTON PEPLUM KNIT JACKET. Black stretch knit. Also available in indigo.

WORKOUT PERFORMANCE SKINNY LEG TROUSERS. Midnight blue 4-way stretch recycled poly-blend. Also available in black. Machine hand wash. SIENA 25 FLAT. Black suede, 25mm heel.

Made in Italy. Also available in other colours and finishes.

THE WORK(OUT) TROUSER

Pick Your Trouser Flattering, polished and comfortable – that’s what we all need from our everyday trouser.

We’ve spent time perfecting an assortment of figure-enhancing shapes in innovative, easy-wear fabrics that can be washed and worn on repeat.

The Culotte DENIM CULOTTES. Indigo 100% cotton. Machine wash.

ENNERDALE BLOUSE. French flock spot. Machine hand wash.

SIENA 25 FLAT. Black suede, 25mm heel. Made in Italy.

Also available in other colours and finishes. MERCER BELT 100% navy leather. Also available in black.

The Wide Leg

The Slim Leg

CLEVER CREPE HIGH-WAISTED ELASTICATED WIDE LEG TROUSERS. Navy Japanese satin back crepe. Machine hand wash.

VENETO KNIT TOP. Silver stretch knit. Machine hand wash.

ISOLA 40 MID HEEL. Grey croc-embossed leather, 40mm heel.

CLEVER CREPE SLIM LEG ELASTICATED TROUSERS. Navy Japanese satin back crepe. Machine hand wash. Also available in black. BOWERY BLOUSE. White stretch silk georgette. SIENA 25 FLAT. Navy suede, 25mm heel. Made in Italy.

Made in Italy.

Also available in other colours and finishes.

17

Feminine

& Powerful Make the ultimate style statement by using playful contrasts such as a feminine soft silhouette with a punchy power colour.

18

EMERY BLOUSE. Multicolour trellis print Italian 100% silk chiffon.

SANDFORD SKIRT. Multicolour trellis print Italian chiffon. FIRENZE 80 HEEL. Topaz velvet, 80mm heel.

Made in Italy.

19

20

Mix and match for an individual look combining modernity and feminine styling.

Stand out in rich jewel colours and combine clean lines with dramatic drapes.

Facing page: LANCASTER BLOUSE. Magenta silk chiffon. Also available in black and navy. COLLINGHAM SKIRT. Grey checked Italian spring wool blend. This page, clockwise from top left: HOWELL WRAP SWEATER. Blush cashmere knit with fixed wrap. Cool hand wash. Also available in ivory. COLLINGHAM WIDE LEG TROUSERS. Grey checked Italian spring wool blend. EASTON DRESS. Magenta Italian premium 100% wool jersey. SIENA 25 FLAT. Navy suede, 25mm heel. Made in Italy. Also available in other colours and finishes.

21

SACKWILLE KNIT JACKET. Black and white knit tweed. Cool hand wash. HAYDON CAMI. Black stretch silk satin. Also available in ivory. CLEVER CREPE HIGH-WAISTED TROUSERS. Black Japanese satin back crepe. Machine hand wash. Also available in navy.

FIRENZE 80 HEEL. Topaz velvet, 80mm heel. Made in Italy.

A chic knitted jacket is a wear-anywhere wardrobe staple. Dress up or down to suit any occasion.

23

This page: BELLEVILLE TOP. Cobalt blue Italian premium 100% wool jersey.

CLEVER CREPE SLIM LEG ELASTICATED TROUSERS. Black Japanese satin back crepe. Machine hand wash. Also available in navy.

Facing page: DRAYTON PEPLUM KNIT JACKET. Indigo stretch knit.

Machine hand wash. Also available in black. TIERNEY BLOUSE. Ivory 100% silk.

Machine hand wash.

CLEVER CREPE SLIM LEG ELASTICATED TROUSERS (see Pg 17).

24

Need to know How to Shop Online: thefoldlondon.com In Store: 28 Cadogan Place, Chelsea, London SW1X 9RX, UK. The Fold Store For the latest updates and opening times, please contact our customer care team or visit our website.

Tel: +44 (0) 20 7336 7599

UK Delivery and Returns UK standard delivery takes 3-5 days.

Order by noon for next-day delivery, which costs £10.

Return postage is free within the UK.

About The Fold

Design Ethos

Mindful Growth

Founded by Polly McMaster in 2012, The Fold is an award-winning British brand focused on creating workwear that inspires women to feel confident and put-together every day. Bringing together a community of likeminded women, our mission from day one has been to empower, champion and dress women to realise their ambitions.

Every piece is designed in-house, using luxurious, high-grade fabric.

Most garments are fully lined, and attention is given to every detail. We take pride in supporting some of the best ateliers and craftsmanship in the world. Being a direct-to-consumer business means we are able to offer designer quality, without the wholesale mark-up.

From suppliers to products and packaging, we’re always asking how we can approach things more sustainably and ethically.

We’ve taken steps to reduce waste, improve our carbon footprint and make positive changes wherever we can. Find out more about our Mindful Growth journey: thefoldlondon.com/mindfulgrowth

All clothing styles are available in a UK size 6 to 16. Our shoes are made in Italy and are available in size 36 to 41.

Jewellery supplied by jakemccombe.com and kirstiemaclaren.com

ALDWYCH COAT. Camel premium Italian wool.

Made in the UK. LISSON SWEATER (see Pg 6), CLEVER CREPE SLIM LEG ELASTICATED TROUSERS (see Pg 17).

The Fold, 28 Cadogan Place, London, SW1X 9RX, UK info@thefoldlondon.com Tel: +44(0)20 7336 7599 thefoldlondon.com