Causes and Community
Miss Fashion Week:
A Franchising Model
with Nonprofit Mission by Elizabeth Denham
A New Take on Beauty Nothing makes Yinghua Vera Wang, who goes by “Vera,” happier than hearing a bunch of little girls running around her events saying, “I am enough!”
42 The Franchise Woman
“I want to transform people’s lives in how we see beauty,” Wang said. “I owned a fashion manufacturing company and had a lot of success, but I wasn’t fulfilled. I have always struggled with body image. I always told myself I was fat and ugly even when I was a size 2 or 4. The
fashion industry didn’t help. I knew I could create a platform to change the way we see beauty, and that is how Miss Fashion Week was born.” Her “You Are Enough” campaign is a part of Miss Fashion Week which
