The Grower October 2021

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OCTOBER 2021

CELEBRATING 142 YEARS AS CANADA’S PREMIER HORTICULTURAL PUBLICATION

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The stairway to heavenly Jupiter table grapes took seven years

An old winery building provides the scenic backdrop to a new table grape grown near Niagara-on-the-Lake, Ontario. Members of the Ontario Fresh Grape Growers’ Marketing Board such as Jourdan Tregunno hope that the seedless Jupiter variety may appeal to a different consumer segment with its candy-like flavour. Photos by Glenn Lowson. KAREN DAVIDSON

Shift to larger farms Volume 71 Number 10

PG 6

P.M. 40012319

“ This grape tastes like candy. ~ JOURDAN TREGUNNO

Indigo blue, seedless and addictively tasty, Jupiter table grapes are being sampled by small flocks of consumers this fall. Those lucky enough to come across the first trial in select Costco and Metro stores in mid-September are picking the stand clean. For Jourdan Tregunno and 86 fellow members of the Ontario Fresh Grape Growers’ Marketing Board (OFGGMB), hopes are high for the new entry of locally-grown table grapes that mature after the Sovereign Coronation crop finishes. Testing at 18° brix on September 13, Jupiter grapes represent an opportunity to extend the marketing window to the end of the month. That timing would be ideal for this snacking grape in school lunches. “This grape tastes like candy,” says Tregunno. “We think this fresh grape should be marketed towards kids.”

Ginseng outlook $3.00 CDN

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PG 7

Just two acres of Jupiter grapes were grown commercially this year, tucked away in a Niagara-on-theLake vineyard owned by Tregunno Farms. Hesitant to commit too many resources into this new grape, Tregunno explains that it’s important to evaluate the agronomics and yield potential before expanding to a larger footprint. He was heartened by bud hardiness levels and winter survivability in both 2019 and 2020. The variety development project, now in its fourth of five years, is under the umbrella of the OFGGMB. In the past, Sovereign Coronation grapes have represented the bulk of sales, but growers have realized that their sweet-and-sour flavour appeals to a loyal but niche market. Sales topped $5.1 million in 2019 and slipped to $3.8 million in 2020 under drought conditions, but growers aspire to better those farmgate values. Continued on page 3

Storage, containers and packaging

PG 12


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