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Theatre District Impact
In acquiring and developing 551 Main Street, we made another leap of faith that the Worcester community will continue its unwavering support and help us to create a space for learning. A place, like the theatre, that is geared to all ages and socioeconomic groups. A world class performance school that builds confidence and brings joy to young and old and enhances the theatre experience.
-Mary C. DeFeudis, benefactor and founder
Theatre District Campaign It is with great satisfaction that we are able to report that the Theatre District Campaign has delivered on two campaign priorities, and both are delivering tangible results and significant impact.
The acquisition and development of 551 Main Street have provided room for organizational growth and established a much-needed place for learning and self-expression. The Hanover Theatre Conservatory for the Performing Arts offered hundreds of classes in the first three semesters of operation, serving students of all ages and backgrounds.
As of October 18, 2018, the campaign raised $9,055,276. The conservatory’s success has been an important selling point for campaign outreach efforts. It is a dynamic place where our mission can be fully realized and our community impact can flourish.
The last two campaign priorities, which include district enhancement and programming, as well as the redesign of Francis R. Carroll Plaza, require the partnership of other organizations and the City of Worcester. Funders appreciate the collaborative nature of the campaign and recognize the advantage of public and private entities working together to accomplish a larger and inclusive vision for downtown Worcester.
In June, the theatre announced the Reach for the Stars Performance and Gala featuring Tony Bennett, which took place on September 28, 2018. Proceeds from the event benefited the campaign and provided us an opportunity to thank our donors while celebrating a decade of world-class performing arts in downtown Worcester.
Theatre District Alliance The theatre continues to play a leadership role in the Theatre District Alliance, in partnership with Worcester Business Development Corporation. The alliance’s advocacy committee is moving closer to forming a Business Improvement District (BID), with signatures of 90 district businesses and nonprofits pledging to participate and a vote by the City Council scheduled on November 20. The BID would be a special assessment district, financing supplemental services and enhancements above and beyond the basic services provided by the City of Worcester. The BID’s initial aim will be to create a clean, safe and inviting neighborhood for theatre patrons and visitors.
The Theatre District Alliance is so fortunate to have such a strong leader in The Hanover Theatre. The TDA has continued to grow and strengthen within this past year, making strides in advocating for the Theatre District neighborhood, and bringing new and exciting events to the area. The TDA looks forward to continuing to work with the theatre to build upon this momentum to realize all of the great things soon to come!
-Julie Holstrom, senior project manager Worcester Business Development Corporation
Jazz at Sunset continues to draw crowds to the Theatre District.