Spring 2024 issue of THE HUB Magazine

BEST MUSIC FESTIVALS

IN AND AROUND THE GLOBE

PRIORITIZING MENTAL HEALTH AND WELLNESS IN QUITTING SMOKING AND VAPING

In the journey to quit smoking and vaping, the importance of mental health and wellness cannot be overstated. Breaking free from nicotine addiction involves not only physical adjustments but also significant mental and emotional challenges. To succeed in this endeavor, individuals should consider adopting holistic coping mechanisms that support their overall wellbeing.

Quitting smoking or vaping can evoke a range of emotions, from anxiety and irritability to sadness and even anger. Nicotine addiction alters brain chemistry, making withdrawal a challenging process. Moreover, smoking and vaping often serve as coping mechanisms for stress or emotional distress. Thus, when attempting to quit, individuals may face intensified emotional struggles as they navigate life without their usual crutch.

Mental health plays a pivotal role in smoking and vaping cessation. Addressing underlying mental health issues and developing healthy coping strategies are crucial components of successful quitting. Anxiety, depression, or unresolved trauma can contribute to addictive behaviors and hinder progress in quitting. Therefore, seeking professional guidance from counselors or therapists trained in addiction and mental health can greatly enhance one’s chances of breaking free from nicotine dependence.

HOLISTIC COPING MECHANISMS

Quitting smoking or vaping can include a comprehensive approach that nurtures mental well-being alongside physical health. Here are some effective coping mechanisms to consider:

1. Mindfulness and Meditation: Practicing mindfulness can help manage cravings and reduce stress. Techniques like deep breathing and meditation promote relaxation and emotional stability.

2. Exercise: Physical activity not only distracts from cravings but also releases endorphins, improving mood and reducing anxiety.

3. Support Networks: Engage with supportive friends, family, or support groups. Sharing experiences with others who understand can provide encouragement and motivation.

4. Healthy Lifestyle Changes: Adopting a nutritious diet, ensuring adequate sleep, and minimizing caffeine and alcohol intake can contribute to overall well-being.

5. Therapeutic Outlets: Explore creative or therapeutic activities like painting, journaling, or music, which offer healthy ways to express emotions and reduce stress.

6. Professional Guidance: Consult healthcare professionals for tailored advice and potential medications that may aid in smoking cessation.

It’s essential to approach the quitting process with selfcompassion. Set realistic goals and celebrate small victories along the way. Understand that setbacks are normal and part of the journey. Be kind to yourself during this challenging period of change.

Remember, seeking help is a sign of strength, not weakness. If you or someone you know is struggling with quitting smoking or vaping, encourage seeking professional guidance. Mental health professionals and addiction counselors can offer personalized strategies and support to facilitate a successful recovery. Quitting smoking or vaping is a transformative journey that requires a steadfast commitment to mental and physical wellbeing. By prioritizing mental health and adopting holistic coping mechanisms, individuals can navigate the challenges of nicotine withdrawal more effectively. Together, let’s create a culture that values mental health and supports those striving to live smokefree and vape-free lives.

According to QuitlineNC.com, around 45,000 African Americans die each year from smoking-related illnesses, which is the leading cause of death in the African American community. African Americans are more likely to die from smoking than white smokers, even though they tend to smoke less.

The month of May is significant for being designated Mental Health Month (www.samhsa.gov/mental-health-awarenessmonth) well as celebrating Mother’s Day (May 12) and No Menthol Sunday (May 19 - www.nomentholsunday.org).

True Blessings!

Pleshette Robertson (Assisted by chat.openai.com) CEO and Founder Sac Cultural

Hub Media Company and Foundation facebook.com/pleshettemarie

Inside every issue of THE HUB: The Urban Entertainment and Lifestyle Magazine there are things to do, places to go and people to see, with a calendar of events, spotlight and feature articles on major event reviews, career profiles and business services. This magazine celebrates the urban lifestyle of African-Americans living in Northern California.

Northern California’s Most Popular Urban Entertainment Magazine

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Reproduction in whole or part of any text, photography or illustration without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine. THE HUB: The Urban Entertainment and Lifestyle Magazine is not responsible for errors and omissions in regard to content of ads in which events were cancelled or rescheduled, or phones that have changed abruptly.

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ROCKING OUT THE ULTIMATE GUIDE TO CONCERT

AND FESTIVAL TRAVEL IN CALIFORNIA AND BEYOND

By Chief Editor, Pleshette Robertson (assisted by chat.openai.com)

Concerts and festivals are thrilling events that bring people together to celebrate music, art, and culture. If you’re planning to attend these epic gatherings in California or beyond, strategic travel planning can make your experience even more enjoyable. Here’s a comprehensive guide filled with top travel tips to ensure you have the best time possible.

PLAN AHEAD

Start by researching upcoming concerts and festivals. Websites like Ticketmaster, Eventbrite, and local event listings provide details on schedules and ticket availability.

CHOOSE ACCOMMODATIONS WISELY

For multi-day festivals, decide where you’ll stay. Options range from camping on-site to booking hotels or vacation rentals nearby. Many festivals offer designated camping areas with facilities, enhancing the overall experience. Book accommodations early, especially for major events, to secure the best locations and rates.

PACK ESSENTIALS

Prepare for variable weather conditions and long days of standing and dancing. Essentials include:

• Comfortable footwear (considering grassy fields, dirt paths, or hot pavement)

• Weather-appropriate clothing (layers for fluctuating temperatures)

• Sunscreen, hats, and sunglasses for outdoor events

• Portable phone charger

• Refillable water bottle (stay hydrated)

• Earplugs (protect your hearing, especially near speakers)

KNOW THE VENUE AND LOCATION

Familiarize yourself with the festival layout and nearby amenities. Study maps of the venue to locate stages, restrooms, food vendors, and emergency exits. Identify nearby restaurants and grocery stores for meals outside the event.

TRANSPORTATION

Consider transportation options. Festivals often provide shuttles from nearby cities or designated parking areas. If using rideshare services, plan for potential surge pricing during peak hours. Public transportation can also be convenient for reaching venues without worrying about parking.

STAY SAFE

Concerts and festivals are fun but can be crowded. Keep these safety tips in mind:

• Stay with friends and establish meeting points in case you get separated.

• Be mindful of your belongings in large crowds.

• Stay hydrated and take breaks when needed.

• Follow event guidelines and security instructions.

EXPLORE LOCAL ATTRACTIONS

Extend your trip by exploring nearby attractions. California is rich in scenic spots, from beaches to national parks. Plan additional activities before or after the festival to make the most of your journey.

Concerts in the Park

Cesar Chavez Plaza- Downtown Sacramento FRIDAYS 5-9 pm

May 3 - July 26

Sol Blume

Sacramento, CA

May 3 - 5, 2024

Stone Soul Concert Festival

Concord, CA

May 26

BottleRock Napa Valley

May 24 - 26, 2024

California Roots Music and Arts Festival

May 24 - 26, 2024

Newport Beach Jazz Festival

May 31 - Jun 2, 2024

Hollywood Bowl Jazz Festival

Jun 15 - 16, 2024

Reggae on the River Piercy, CA

Aug 2 - 4, 2024

Lake Tahoe Reggae Festival

2 days • Aug 3 - 4, 2024

San Jose Jazz Summer Fest 2024

Aug 9-11

Santa Cruz Mountain Sol Festival

Aug 24 - 25, 2024

Monterey Jazz Festival

Sept. 27-29, 2024

Source: https://www.jambase.com/festivals/us/festivals-in-california

EXPLORE BEYOND CALIFORNIA

While California hosts iconic events, don’t limit yourself to just one region. Explore festivals around the globe.

Concerts and festivals offer unforgettable moments. With these travel tips, you’ll be well-prepared to embark on an epic musical journey in California and beyond.

Dreamville Festival

Raleigh, North Carolina

April 6-7

New Orleans Jazz & Heritage Festival

April 25-28 and May 2-5

Lovers & Friends Festival

Las Vegas, CA

May 4

Strength of a Woman Festival and Summit

New York City

May 10-12

Roots Picnic

The Mann Center in Philadelphia’s Fairmount Park

June 1-2

Lollapalooza Festival

Grant Park, Chicago

August 1-4

Afrofuture Fest

Ghana

Dec 26, 2024 - Jan 3, 2025 n

Community Leaders Respond to Hate, Bullying, & Violence in Schools and Our Neighborhood

THE HUB spoke to several community leaders about hate, bullying and violence in schools and in our neighborhoods. Watch full length interviews with each leader at: bit.ly/sth-hub-full-interviews

THE HUB: You are on the battlefront as it relates to black-on-black students and white on black students. And I know that you’ve seen a lot of hate crime, you’ve seen a lot of bullying with, our preteens, our teenagers, and our young folks. So I am so glad to have you here to get your feedback and perspective. We’re going to begin with the first question: what do you believe to be the root causes of the hate that youth ethnic groups are experiencing in California? Especially when we talk about the root cause of anger that makes individuals and groups lash out hatefully to others without remorse.

Berry Accius: A lack of education or lack of understanding. I don’t really believe it’s hate. I think that it’s a lack of understanding sometimes. It’s envy, jealousy. You’ve got to understand that we are the beginning and the end. And when you know your history, black people are the creators of all civilization. But if you know your history, these are our children. The whole world are our kids. And I think that there’s a

BERRY ACCIUS Founder Voice of the Youth

little bit of resentment when you look at other cultures that look at us because we’ve made everything cool. We’ve persevered through every restraint. And I just think that sometimes that hate is just not understanding the individual or individuals as well as folks play into the stereotypes. I think that there’s a stigma of negativity when it’s connected to black people or black things. Right? A black cat is bad, bad guys wear black. You know what I’m saying? Even the white cake is better than the chocolate cake. So, I just think that because of society, and its limited access to watching and seeing the beauty of black people, it’s always created us in a negative light or an inferior light, you know what I mean? Where the stigmas of us really coming from slavery. So, it’s almost as if people look at us as if we’re lazy, right? And it’s just like, you’re a lazy black person. Are you kidding me? You know what I’m saying? My ancestors got you rich. You know what I’m saying? You are on the backs of my ancestor’s land that they’ve cultivated. So I just really think that if the ignorance really comes from just

not really understanding and not really knowing, so many people have, unfortunately, blocked the historical greatness of black people. And black people, I hate to say it, we do it to ourselves because I think we enable some of the stereotypes. Back in my day, you couldn’t have anybody use the negative word like the N word, where now it’s become pop culture. You got white folks saying it and not even saying it in a derogatory term to other white folks. You got Latinos saying it to other Latinos. You got Asians saying it to other Asians. And we, of course, unfortunately say it in all parts of our vocabulary, which I try to make sure that my youth, we don’t adopt that word. Even though I know these kids have that word. I shut that down because I just think that when folks see us use this word so eloquently, and I remember Tupac when he tried to create the N word as Never Ignorant, Getting Goals Accomplished. So he was defining the N-I G-A in a positive situation, which I think was dope. But I don’t think that we gravitated to it enough. I think we just continuously use it, and it’s a term of endearment now for some, but I still think it’s a word of ignorance, and it’s held us back, and it allows other cultures to feel they can practice these kinds of behaviors. And when you really look at us overall, I think groups look at us and believe that we don’t care about each other as much as we really do, or we show out for each other. So, I think that gives them the ability to feel like I could disrespect this culture in any way I want. And I think that back in my days and your days. We’re a little bit older, not too much older than some of our people that might be listening or some of the youngsters that are coming up today that we didn’t have that type of blatant disrespect because it would be handled and manifest with some type of, I don’t want to say violence, but repercussions in some kind of way. So, I think that though America has been based on racism, it’s always been racist. I feel that there was a more common denominator of respect, like, you really knew when someone was being racist towards you. But I think that now that too many of our own people, as well as others have embraced to basically hate or, be prejudiced or be racist against black people, because I just don’t think that they fear the repercussions as well as the ignorance, that they don’t really understand who we are as a whole, as well as black people, don’t necessarily understand who we are as a whole, and don’t embrace our great, rich heritage. So I think that we get caught up in this gridlock where you have so many different cultures as well as when you talk about the schools. I’m dealing with a situation, right now with a young wrestler, African American kid from one of the local high school. He was being called a monkey. They were making monkey

sounds that were using the N word in the crowd. And these kids don’t really think that’s a big deal. Back in my day, there’d have probably been a riot in the gym, and it wouldn’t have been from the kid who didn’t hear anything because he’s on there wrestling. It had been the people in a crowd because we didn’t really play that. And I think that there’s a lackadaisicalness. We’re more lackadaisical when it comes down to endearing terms that come from two black people, from others. It’s almost like we’re giving them a pass as well as there’s really no laws to protect us. And I think that they just feel like we’re a punching bag and that it’s okay when it’s not.

THE HUB: Wow. I love this mother duo team. Very accomplished, Randy. Very accomplished, as well as, just like your mom. Okay, let’s get into it as it relates to black on black students and white on black students when it comes to hate crime, bullying, as well as teen violence. I’m really glad to get your perspective and feedback on these following issues that we’re going to talk about. First, what do you believe to be the root causes of the hate that youth, community members, ethnic groups are experiencing in California? Especially when we talk about the root of anger that makes individuals and groups lash out hatefully to others without remorse.

Real Estate Broker

Paula Willhite & Associates (PWA) Real Estate Team, Inc

Paula Willhite: I’m just going to start a little bit on that. I think a lot of it has to do with personally, not just systemic, I think it’s hopelessness. I think a lot of it is watching social media, thinking of things that they should have when they’re looking at other people that feeling disadvantaged to a lot of people that they see on social media. So I really think a lot of that has to do with it’s also the way they’re being raised has a lot to do with it. We have a lot of younger parents raising children now, and sometimes they don’t know things themselves. So, that’s kind of what I would say.

PAULA WILLHITE

THE HUB: So, as a clinical psychologist, Randy, what would you say to the young people, and even young adults, teenagers, young adults who are experiencing bullying, hate crime, and they may be a victim of this, but they’re not sure how to come forward, especially when we talk about our black teenagers, our black young adults who have been victimized by nonblack persons. What would you say to that person feeling kind of ashamed or feeling like they might be ostracized if they come forward? And how do they share what has happened to them as a victim of one of these different things that I just mentioned?

RANDI DAVIS

Clinical Social Worker

Wellness Clinic in Los Angeles

Randi Davis: Yes. I work with students, so at the wellness center that I work at, I do work with a lot of students, and we do come across a lot of bullying and victimization and these problems, and it’s a societal issue. Right. and what I always encourage is oftentimes because I know how trauma is. Bullying is considered trauma, and there’s also other stressors in regard to trauma. And so what I often do is, I would suggest or encourage that person to talk to an adult, someone that they feel very close to and have built trust and rapport with about their experiences, because we know that talking to someone and actually expressing their needs and the things that are going on in their lives is something that does promote change so they don’t feel alone and they can connect to someone. I always encourage protective factors. Those protective factors are things like encouraging them to talk to adults at school, making sure they have adults like mentors and coaches and people at home if they do. and in addition to that, what I encourage is if there’s a friend group or those that they know. So, for instance, like a BSU, a black student union, or finding minded people with commonalities and coming together to express. So that way they can become change agents and they can become empowered to make a difference and change. So I always encourage that there is some sort of, That

they seek out, for help, whether it be adults at the school, whether it be friends and social groups that have commonalities, and then it can empower them to find leadership roles in accessing different ways in which they can advocate for themselves by anti-bullying techniques or campaigns and seeing if there’s an adult that can actually help with that. and in addition to that, I think that it’s really important to acknowledge the traumas, because oftentimes what I see at the school is that no one wants to mention race, no one wants to mention color. That that’s the reason when a lot of these are real hate crimes. So the victimization and bullying and things by their non black peers, it gets dismissed as just, oh, they’re doing kids’ stuff, it’s bullying. But what I have seen is there is a lot of racial trauma that’s happening. And, with these experiences, I always encourage some psych education where I provide education on what would be deemed as someone messing around with you or is this a hate crime? Essentially. and then having them advocate for themselves to really create that change and finding those protective factors, to help them to get out of that situation. I do believe that coming together as a strong unit is really important when it comes to when they feel that they are being victimized or bullied. I think for me, I would want to empower that student to gather together to really create change.

THE HUB: So, when we talk about public health partner agencies, they have totally failed us. And it’s been, what, almost 400 years. And we keep singing the same song and dance about what we need as far as the black health agenda, right. To help us through a lot of these different issues, that being a lot of this pain and violence and stuff that we go through which causes depression, causes, suicide, when we go through these hate incidences and bullying. I get it. I totally get it. We’ve been totally just let down again, having public health partner agencies, and I know there are a lot of different committees, there are a lot of different organizations that are out there, and they are working on different bills, they’re working on different laws to put in place. We had Covered California. Right. So what are your thoughts?

Gary Simon: Well, all of these systems and these new organizations trying to address the disparities in health care and all of those things, those are good, that’s progress. But the reality of it is, until the system changes now, nothing’s going to really change, right? So until you rewrite the books, nothing’s really going to change. You can have organizations that want to fight and this and

that, but until you rewrite the script, you’re just amending the strip. And that’s not good enough. That’s not good enough because nothing’s really going to change. No power is given. Power must be taken. That’s just the bottom line. Agreed. Okay, so what would be your best advice and or quote for black teenagers to live by? As they are growing up in today’s society filled with these hate incidences and bullying that they’re confronted with? Well, again, we go back to how America and or, well, let’s just say America has perceived our black youth, black people, minority groups, the perception, how they have not only made you perceive yourself through the television, through the music, through the TikToks and all of these things. The number one way to stay in control is to control a group or the oppressed psychologically, financially or physically. So with the television, the tv and the music, that’s all psychological warfare being played upon our youth to where this is their looking glass self-syndrome. So they look at the tv and they say, this is how I’m supposed to act. This is how I’m supposed to dress. Because white America is telling you that’s what they want you to do and that’s what you’re doing because that’s all, quite frankly, because parents at home aren’t telling you anything different. They letting you wear your hair all crazy and your pants hanging down because they think it’s cool, too, obviously, but that’s not how I was raised. New generation. Anyway. to all our youth out there, I would say, be yourself. Be yourself. Don’t be a leader. Don’t be a leader. Don’t follow the television, the hype and all those things, because none of that stuff happens by being who’s the current hot act right now, whoever that is. Cat Williams was just on TV talking about who are the gatekeepers, what people do to be successful. Now, that kind of makes sense, because back in the day, it was called the house negro versus the field negro. The house negro kind of controlled how that negro experience was. Field negro experience was same within the field. There was the overseer, who was black, right? So nowadays, we’ve got what Kat Williams classified as gatekeepers. Somebody’s got to sell out to be the one to select those that progress. So, in America today, we’ve got some folks that got the education that have gotten the credentials and the job and live in Granite Bay and live in Roseville and all those things. But what does that

GARY SIMON

Executive Director & Founder Sacramento Juneteenth, Inc.

mean for the rest? Right? The system will always select a few and then throw honor and showcase these few to show that it’s not all bad. Some have made it. The rest didn’t make it because of their own ills, being lazy, and all these other lies that they’ve told about black people. So, to our youth, I would say, don’t be a leader, don’t be a follower. I should say lead. But more importantly, know the history of your people. Don’t learn your history from somebody else telling you your own history. Know your history. You learn it. and learn and know the greatness in yourself so that no one else can tell you that you aren’t great. Learn and know the greatness in yourself so that no one else can tell you that you are not great. That’s what I would say to these young people because they’ve got a hard road. I mean, this psychological warfare that they’re playing on our people, not to mention locking them up and killing them and the police and all. They’ve got a hard road. So, they have to educate you themselves. They’ve got to educate themselves because they can’t watch tv and try to figure it mean they need more than so. And mentorship. Old cats like me, I need to be out here, and I am out here. Just last week, we hosted the Martin Luther King essay contest as part of Sacramento Juneteenth Incorporated, and we did a dissertation on the reconstruction era of 1866 to 1877 and how it correlated, how all those very same issues that were happening during reconstruction. Martin Luther King was fighting those very same issues beginning in 1965 until his death in 1968. Okay? Very same issues. The issues were no different. Voting, economic impact, segregation, all of those things were the same issues in 1866 to 1877 that martin Luther King was fighting from 1965 to 1968. So it’s the history. The history does not lie. And you have to learn your history so that you will know who you are. And this is what the message to the young people, learn your history. Google is a beautiful thing. Excellent, excellent advice.

THE HUB: So, as it relates to black-on-black students and white on black students, we’re talking about hate, crime, bullying, as well as teen violence. And I’m so glad to have you come and give your feedback and perspective. So, what do you believe to be the root causes of the hate that youths, community members, ethnic groups are experiencing in California that you have seen, especially when we talk about causes of anger that make individuals and groups lash out hatefully to others without remorse?

Keadrian Belcher-Harris: Wow. That’s an interesting and loaded question. But we host a lot of youth listening sessions for our youth to be able to participate in, so we’re able to get a lot of feedback about what’s going on and what they’re experiencing. And I would have to say one of the biggest things that we’re seeing is the situations where adults are in situations where they’re blatantly exhibiting racism, whether it’s in school, extracurricular activities, and then it’s also giving an option for their peers to be able to exhibit that same type of behavior. I’ll give you an example. We have a young student who at the time was 14 years old, and he lives in a pretty prominent neighborhood, and he and his friend were riding bikes together. And at the time, his friend’s bike caught a flat tire. So the friend called a parent. The parent came and picked the friend up and asked, could our participant be able to ride the bike home with his bike? So that’s what he agreed to do. As he’s riding the bike home, he doesn’t get a halfway down to the block, and a random neighbor stops him and accuses him of stealing a bike. She confronts him, she tries to hold him, threatens to call the police. And it wasn’t until another neighbor who knew this student got involved. But it’s that type of blatancy that we’re seeing from adults and oppressing young students. In addition, we’re also hearing things from students who were in school who are experiencing different types of bias and prejudices in their AP and honors classes, where they may be one of two students of color and they’re not getting the same type of

KEADRIAN BELCHER-HARRIS CEO C.L.A.S.S.Y, Inc.

treatment that their peers are. A lot of microaggressions. and so it’s very challenging to hear these things, but these are just some of the things that we’re hearing from the students that are listening sessions.

THE HUB: Wow. Shonda, I love how you started off with the response, with the bright spot. That was great. And then the finishing with the campaign on humanness and oneness. I love it. It’s a great campaign to address hate-based crimes. Our last question that I want to ask you, and you could also send in quotes as well. I saw a disturbing video, and this was actually on one of the headline news stations here in Sacramento. I think it was CBS or KCRA three, where now, there is black on black, there is white on black crime, hate crimes, and bullying. Bullying. When we talk about preteens and teens, there was a student, elementary school age, who was actually killed. So an African American. This was black on black. And it’s very unfortunate. So sad and traumatic. I also want to mention this early on that you and your husband, you have a son, and your son is a toddler age. What is your best advice and or quote for black preteens and teenagers to live by as they are growing up in today’s society?

Shonda Moore: You know what? my heart goes out to the families, both the family of the young man who was shot and killed and who lost his life. I can only imagine what his family, his mother, his father, are going through emotionally, as well as to the family of the young man, the young boy that was the person who committed the crime, and his father. Because at the end of hate, it only breeds more hate, it breeds confusion, and the outcomes are never good. and sometimes, like, in that particular case, they’re deadly. and when I think about me and I think about my husband and I raising our son, we really both want him to stay true to himself. And so my biggest quote for youth and also adults, especially in this age where social media is king, everybody is watching some type of video content on a real. Whether you’re consuming it on Instagram or TikTok. And we need to understand that half the time, those are made up stories. That’s, like, no different than watching your favorite actor perform in a movie or on the stage. Having the spirit of

SHONDA MOORE

Founder & CEO

We Brand U Social

authenticity, having the spirit of staying true to yourself. That means understanding who you are, understanding what it is that you like, understanding what your voice sounds like. Knowing and being comfortable with change, having a growth mindset, and knowing that every day isn’t going to look like sunshine. Some days there is going to be rain, and some days it’s going to be a thunderstorm. But either way, staying true to yourself and a higher power that is greater than yourself will keep you grounded and rooted, and also lends itself to us having compassion and kindness, generosity and goodwill to our fellow citizens. n

The Stop The Hate campaign is made possible with funding from the California State Library (CSL) in partnership with the California Commission on Asian and Pacific Islander American Affairs (CAPIAA). The views expressed on this website and other materials produced by Sac Cultural Hub Media Foundation do not necessarily reflect the official policies of the CSL, CAPIAA or the California government. Learn more about the Stop The Hate campaign at: https://capiaa. ca.gov/stop-the-hate/

Honoring our Gold Star Mothers

As millions around the country prepare to celebrate Mother’s Day, we take this time to honor the more than 1,500 African American women who played both a valiant and a heartbreaking role in world history.

They were the mothers and the widows of black soldiers who made the ultimate sacrifice, giving their lives during World War One, the war that President Woodrow Wilson called the “war to make the world safe for democracy.” The U.S. government invited them to make a pilgrimage to France to visit the graves of their fallen loved ones. There was one unsettling condition – they had to agree to travel to Europe and be housed there under America’s harsh segregation laws.

Source: nmaahc.si.edu/honoring-our-gold-star-mothers

OPINION: MENTHOL CIGARETTES ARE MENACE TO BLACK COMMUNITY

by Delmonte Jefferson

As executive director for the Center for Black Health & Equity, I’ve witnessed the devastating health impacts of the tobacco industry’s predatory marketing of menthol cigarettes on the Black community. As the Biden Administration considers finalizing an Food and Drug Administration’s rule to eliminate menthol cigarettes, it must not pay heed to the deceptive motives and malicious narratives of an industry hell-bent on protecting profits over people.

Tobacco use is the No. 1 cause of preventable death for African Americans. This didn’t happen by chance. For generations, the tobacco industry has used a wellrehearsed strategy for targeting Black communities with menthol cigarettes, including with free samples, lower prices and more advertising in neighborhoods of color. Even more insidiously, these tactics have also targeted children.

Menthol cigarettes have a minty flavor that soothes the throat and masks the harshness of smoking, making it easier for kids to start and harder for smokers to quit. In the 1950s, less than 10% of Black smokers used menthol cigarettes. Today, that number is 85%. And because menthol cigarettes are more addictive, Black smokers have a harder time quitting.

In opposition to the FDA’s lifesaving policy, the tobacco industry has seeded a narrative that the ban would result in even more over-policing of Black neighborhoods. This is a bad faith argument. Racial bias in policing is a dire problem and fixing it must be a priority.

However, it’s an evil excuse for the tobacco industry to continue to target Black communities. The FDA’s proposed policy includes strong safeguards against law enforcement abuse. It specifically prohibits manufacturers and retailers from selling menthol cigarettes — but it does not make it illegal for individuals to possess or use the product. The idea that the FDA’s proposed rule to eliminate menthol cigarettes would criminalize users is blatantly incorrect.

The tobacco industry is only fighting this proposal so it can continue its decades-long targeting of Black communities, ignoring the fact that there’s strong public support for a ban, including among Black Americans. We must put Black lives over tobacco industry profits and false political arguments. Research shows that a ban on menthol cigarettes would do just that by saving up to 255,000 Black lives over the next four decades.

The Biden Administration stands at the precipice of historic action to save Black lives and promote health equity around the country. By prohibiting the sale of menthol cigarettes, the FDA can not only halt but reverse a public health crisis that plagues Black communities, ending the menace of menthol once and for all.

2024 SAC NAACP PRAYER BREAKFAST

FRIDAY, MARCH 29TH AT THE DOUBLETREE HOTEL

Mental Health Awareness Month: Fostering Hope and Resilience to Empower Our Community

You can’t see the scars of my soul, but my pain runs deep and it’s real.

StopStigmaSacramento.org

Be seen. Be Heard. Ask for Help.

This May marks a crucial opportunity to acknowledge the profound impact of mental health on society. Mental health is diverse and complex, affected by various stressors that shape our individual experiences and reverberate throughout our communities, workplaces, and families. Despite significant strides in understanding and destigmatizing mental health issues, challenges persist and cast shadows over diverse communities.

In 2021, 15.8% of Sacramento County residents stated that their mental health was not good for 14 or more days in the past month. Nationally, roughly one in every five adults and children will experience a diagnosable mental health issue during their lifetime, and while education, support and treatment are available, two-thirds of the population does not seek help. Inadequate healthcare access and costs can further deter people from addressing their mental health.

For African Americans, the burden of mental health disparities is particularly acute. Research shows that African Americans are 20% more likely to experience serious mental health issues than the general population, yet they are less likely to seek treatment due to systemic barriers, including inadequate access to culturally competent care and pervasive stigma within their communities that stems from cultural, racial and historical trauma. At the same time, many believe mild depression or anxiety would be considered “crazy” in their social circles and that discussions about mental illness would not be acceptable, even among family.

“A lot of individuals in our community are hesitant to ask questions about their mental health – how do I share this with my friend, will they think I’m ‘crazy’ – but this is exactly the type of stigma that prevents many from seeking support when they have a mental health condition,” said La Viola Ward, who lives with depression and is a member of the Stop Stigma Sacramento Speakers Bureau. “Sharing fears can sometimes be our greatest strength.”

Mental Health Awareness Month reminds us that mental and physical wellbeing should not just be prioritized in May, but all year long. It also offers an opportunity to reflect and celebrate the strength, hope and resilience that exists in Sacramento communities.

It’s critical to prioritize mental and physical wellbeing for ourselves, as well as our colleagues, friends and loved ones who may be struggling in silence. By simply starting a conversation and providing words of encouragement, you can make a difference for someone at work, home, in your community. Sending a thoughtful text, making a phone call, or setting up a video chat could also make all the difference. Mental illness is treatable, and recovery is possible when education, family, peer and community supports are available and used.

Here are some ways to support mental health for yourself, family, friends and the community:

• Visit StopStigmaSacramento.org to view a compiled a list of resources, help lines, online communities and tips to support mental health and build understanding.

• Start meaningful conversations with family, friends or neighbors about how they’re feeling and remind them they’re not alone using the conversation starters available on StopStigmaSacramento.org.

• Join the Stop Stigma Sacramento Speaker’s Bureau or request a Speaker’s Bureau member for a virtual speaking event! Our Speaker’s Bureau is holding virtual events for Sacramento County organizations, businesses, churches and schools. If you’re interested, please complete a speaker request form.

For more information on how Stigma Sacramento helps support mental health and build understanding, please visit StopStigmaSacramento.org or search “Stop Stigma Sacramento” on Facebook and Twitter

To find other ways to improve mental health and help reduce stigma in your community, check out online resources from Take Action for Mental Health, National Alliance on Mental Illness and Mental Health America.

Stop Stigma Sacramento is part of the “Mental illness: It’s not always what you think,” project funded by the Division of Behavioral Health Services through voter-approved Proposition 63, the Mental Health Services Act (MHSA).

Greater Sacramento Financial Literacy Group (GSFLG) was created to educate, support and empower each other for the economic wealth and growth of our community and to help shape the future generation of wealth.

Financial literacy is the possession of the set of skills and knowledge that lets a person make informed and efficient choices with their financial resources. All people touch money and the manner in which an individual uses it is up to him or her but not being properly informed on how to make, save and invest can spell disaster.

For the Black community, it is necessary to change the habits

of being consumers to becoming investors and entrepreneurs. Learning financial skills such as investing, stock trading, saving and what it takes to start a business, you are better preparing for the future and securing a financial legacy for your family.

Learn more about virtual meetings held via Zoom on the 1st and 3rd Wednesday of the month.

www.facebook.com/GSFLG18

www.gsflg.org

NVIDIA CEO UNVEILS PROCESSING SYSTEM NAMED FOR BLACK MATHEMATICIAN

By Contributing Writer, Tanu T. Henry | California Black Media

Nvidia, the third largest corporation in the world valued at $2.3 trillion, held its annual Global Technology Conference and expo at the Convention Center in San Jose from March 18 to 21.

An estimated 17,000 guests attended.

During his Keynote address on March18, CEO Jensen Huang unveiled a new groundbreaking Graphics Processing Unit (GPU) system developed by the company. This cutting-edge platform is named in honor of the renowned African American mathematician and statistician David Blackwell.

Huang told the audience that the Blackwell system is the “most advanced GPU in the world today.”

“This GPU is named after David Blackwell, an American mathematician and statistician whose work has had a lasting impact in mathematics as well as the specific domain of AI,” said Huang.

“Mathematician. Game theorist. Probability,” said Huang of the computer scientist. “We thought it was a perfect name.”

“Blackwell is not a chip. Blackwell is the name of a platform,” Huang continued.

Blackwell, who was born in Centralia, Illinois, earned a B.S. in Mathematics from the University of Illinois. He was the first African American inducted into the National Academy of the Sciences. A former professor at the University of California at Berkeley, Blackwell passed away in 2010 at 91 years old.

Blackwell, who was awarded a Rosenwald Fellowship at Princeton also taught at three HBCUs: Southern University

of Baton Rouge, Clark Atlanta University and Howard University, where he served as chair of the Department of Mathematics.

According to Nvidia, the Blackwell GPU pairs two Blackwell GPUs to a Grace CPU. Together, they generate 720 petaflops of training performance.

During the conference, Nvidia organized a panel discussion titled Bridging the AI Divide: Expanding Access and Training to Nontraditional Talents and Underserved Communities.”

During that discussion, panelists talked about what companies can do to make AI Technologies — and the industry, more broadly – accessible to Black Americans and other minorities, particularly those with who live in areas with limited digital infrastructure and opportunities.

Louis Stewart, Head of Strategic Initiatives, Developer Ecosystem, NVIDIA, welcomed panelists and guests to the session and talked about the critical role of diversity in shaping the future of AI.

“I am excited by this panel. I’m excited that you all attended. This is an important piece of the conversation as this technology advances,” said Stewart, a member

of the Board of California Black Media, who served as moderator.

Black Women in AI founder Angle Bush panelist and members of the Black Women In AI community attended the panel discussion.

The “Bridging the AI Divide” panelists were three African Americans who are advocates for diversity, equity and inclusion in AI: Kieran. Blanks, Vice President of Workforce Systems, Cortex Innovation District; Angie Bush, Founder, Black Women in Artificial Intelligence and Abran Maldonado , Co-Founder, Create Labs.

“I know it’s under attack, but diversity is important,” said Bush. “The facts are when you have a diverse workforce, your product just got better. When men walk in the room, your product just got better. When women walk in the room, your product just got better. When people with different abilities walk in the room your product just got better.”

The panelists unanimously emphasized that it is always a good time to get started in AI. Because the technology is evolving rapidly, they encouraged individuals to find an area of interest and dive in.

Black employees at Nvidia also hosted a separate panel discussion at the organization’s headquarters followed by a reception and networking event.

“This conference is definitely inclusive,” said Shonda Witherspoon, a member of Black Girls Code, who attended the conference. “Seeing Black representation and attending a panel like this focused on diversity was pleasantly unexpected, but definitely made us feel included in this scary new world of AI. This just lets us know that a path is being carved for us, and for us to participate, you have to show up.” n

This ad made possible from funds received from California Department of Public Health.

Saving Our Legacy, African Americans for Smoke Free Safe Places is sharing information with communities, decision makers, and retailers who are considering the tobacco endgame in Sacramento.

Join us! www.thesolproject.com

NAVIGATING BLACK CALIFORNIA

Directory of Black MEDIA News Groups

in California

Bay Area Registry www.bayarearegistry.com

BlackNLA www.blacknla.com

Black Cultural Events www.blackculturalevents.com

Black Voice News blackvoicenews.com

California Black Media cablackmedia.org

The Gospel Vine www.thegospelvine.com

Inland Valley News inlandvalleynews.com

LA Focus ourweekly.com

West Side Story Newspaper westsidestorynewspaper.com

Bakersfield News Group facebook.com/bakersfieldnewsobserver

Inglewood News Today inglewoodtoday.com

L.A. Sentinel lasentinel.net

L.A. Watts Times lawattstimes.com

The Oakland Post oaklandpostonline.com Compton Herald comptonherald.org

OnMe News onmenews.com

Pace Newspaper pacenewsonline.com

Pasadena Journal pasadenajournal.com

BLACK RADIO STATIONS

• Los Angeles - KJLH 102.3 FM kjlhradio.com

• Bay Area - KBLX 102.9 FM kblx.com

• Sacramento - KDEE 97.5 FM kdeefm.org

• Central Valley - 1001.FM Mega 100 mega100fm.iheart.com

Precinct Reporter precinctreporter.com

Sacramento Observer sacobserver.com

San Bernardino American sbamerican.com

San Francisco Bay View sfbayview.com

Sun Reporter sunreporter.com

Tri County Sentry tricountysentry.com

Nationwide Black News Groups

• Essence.com

• TheGrio.com

• BlackDoctor.org

• HelloBeautiful.com

• Huffpost.com/Voices/Black-Voices

• Sisters from AARP - sistersletter.com

• The African History Network facebook.com/TheAfricanHistoryNetworkFanpage

NAVIGATING BLACK CALIFORNIA

Directory of BLACK ASSOCIATION GROUPS in the Greater Sacramento Valley Region and Beyond

100 Black Men of Sacramento 100bmsac.org

African-Americans for Balanced Health aabh.net

Alpha Phi Alpha Fraternity, Inc. norcal-alphas1906.com

Black American Political Association of California (BAPAC) bapacsd.org

Black Sistahs Making Friends facebook.com/groups/1091392134541999

Black Small Business Association of California facebook.com/BSBACA

Black Women for Wellness bwwla.org

Black Women Organized for Political Action (BWOPA) bwopatileleads.org

California Black Chamber of Commerce calbcc.org

California Legisative Black Caucus blackcaucus.legislature.ca.gov

Centers for Fathers & Families cffsacramento.org

Delta Sigma Theta Sorority, Inc. Sacramento Alumnae Chapter sacramentoalumnaedst.org

Elk Grove Chapter, Delta Sigma Theta Sorority, Inc. dstegac.org

Eta Gamma Omega Chapter of Alpha Kappa Alpha Sorority, Inc., Sacramento Chapter etagammaomega.org

Greater Sacramento Urban League gsul.org

National Coalition of 100 Black Women, Sacramento Chapter sacramentoncbw.org

National Council of Negro Women, Sacramento Chapter svsncnw.org

Neighborhood Innovation https://www.neighborhoodinnovation.com

Roberts Family Development Center robertsfdc.org

Sac Black Biz www.sacblackbiz.biz

Sacramento ACT sacact.org

Sacramento Area Black Caucus facebook.com/sacramentoarea.blackcaucus

Sacramento Area Black Golf Club sabgc.org

Sacramento Area Black Caucus facebook.com/sacramentoarea.blackcaucus

Sacramento Black Chamber of Commerce sacblackchamber.org

Sacramento Chapter of The Links sacramentolinksinc.org

Sacramento Chapter of the NAACP facebook.com/SacNAACP

Sacramento Kappa Psi Zeta Chapter of Zeta Phi Beta sacramentozetas.org

Sacramento Realtist Association sacramentorealtist.com

Sacramento Sister Circle facebook.com/groups/TheSisterCircle

Sojourner Truth African American Heritage Museum sojoartsmuseum.org

Voices of Youth voiceoftheyouth.com

BLACK HAIR SALON & BARBERSHOP DIRECTORY IN AND AROUND SACRAMENTO

E-mail contact@sacculturalhub.com with any additions or corrections to the list of Black-owned salons and barbershops (composed by BSBA-Black Small Business Association of California - bsba-ca.org/)

24K Salon & Spa

5031 Stockton Blvd Sacramento, CA 95820 (916) 579-6284

Another Look Hair Salon and Barber Shop

6666 Valley Hi Dr Sacramento, CA 95823 (916) 688-7505

Ashley Jayes Beauty Bar

5211 Elkhorn Blvd Sacramento, CA (916) 420-8208

Axis Barber Shop

2850 Northgate Blvd Sacramento, CA 95833 (916) 800-3233

Bohemian Aesthetic Atelier

106 L St # 1 Sacramento, CA 95814 (916) 822-2646

Charmed Lashes & Beauty Bar

621 L St Capitol Mall Alley Sacramento, CA 95814 (916) 936-2015

Crystal’s Hair Salon 9117 E. Stockton Blvd Suite 100 (916) 549-8972

Darryl’s Hair Studio & Spa 6801 Fair Oaks Blvd (916) 600 3736

Design R Touch Hair Salon 1510 16th St #106 (916) 968-8935

Diva Glam Spa Parties 2425 20th St (916) 272-5609

Double Take Hair Gallery 1007 12th Street Sacramento, CA 95814 (916) 451-4600

Dominick’s Family of Industries Salon and Barber 3400 Bradshaw Rd A3 Sacramento, CA 95827 (916) 346-4616

Dream Girls Fine Hair Imports Salon 9090 Elk Grove Blvd Elk Grove, CA 95624 (916) 686-5030

Dutch’d Couture Extension Studio 621 Capitol Mall (Inside Sola Salons) (916) 821-4747

E Z Style & Supply Barbershop 3731 Stockton Blvd Sacramento, CA 95820 (916) 822-5081

Exclusive Hair Design 930 Alhambra Blvd #150 Sacramento, CA 95816 (916) 498-8374

Express Weave Bar 3526 Stockton Blvd Sacramento, CA 95820 (916) 823-5770

Exquisite U Beauty Boutique

2550 Valley Rd. #9 Sacramento, CA 95821 (916) 338-1137

Fadem Up Barbershop 3824 Stockton Blvd Sacramento, CA 95820 (916) 544-4062

Fadez on 20th 2423 20th St Sacramento, CA 95818 (916) 457-7913

Hair Eco Salon

6845 Five Star Blvd Ste E Rocklin, CA, 95677 (916) 242-9939 www.hairecosalon.com

Hasheem The Barber 1510 16th Street Ste 124 Inside Phenix Salon Studios Sacramento, CA 95814 (703) 200-2780

Immaculate Cuts Barbershop

U.S. Bank Tower, Suite#2 (Inside Sola Salons) 621 Capitol Mall Sacramento, CA 95814 (916) 271-3639

J Style in Co. Wellness & Beauty 6720 Fair Oaks Blvd Suite 103 (916) 346-7203

J. Rosé Hair Salon

6720 Madison Ave Ste 6 Fair Oaks, CA 95628 (916) 967-7673

J’s Remixed Hair Design 2740 Arden Way Ste 224 Sacramento, CA 95825 (916) 822-2825

Kajmir Hair Studio/I Twist Sacramento 1910 16th St Sacramento, CA 95811 (916) 444-9370

Keela Hair Studio & Extension Boutique 2527 J St Sacramento, CA 95816 (916) 376-7906

Kingofcurls 4751 Freeport Blvd, ste B Sacramento, CA 95822 (916) 736-0808

Kings Joint 1900 Terracina Dr Ste 120 Sacramento, CA 95834 (916) 571-5711

Margarets Hair Gallery 1610 Fulton Ave Sacramento, CA 95825 margaretshairsalon.com

Marichal Salon, Barber Shop & Suites 2648 Del Paso Blvd Sacramento, CA 95815 (916) 226-7099

Mo Better Hair Salon & Barber 10401 Folsom Blvd Rancho Cordova, CA 95670 (916) 364-3400

My Beauty Bar & Spa 9108 Laguna Main St Elk Grove, CA 95758 (916) 684-8111

Naturalistic Salon Spa 2031 Yale St Sacramento, CA 95818 (916) 594-7274

Posh Extension Bar 1115 21st St Sacramento, CA 95811 (916) 539-8762

Rockin kidz kutz 9010 Fairway Dr Suite 113 Roseville, CA 95678 (916) 633-9392

Royal Cuts Barbershop 4400 47th Ave #102 Sacramento, CA 95824 (916) 424-2887

The Next Episode Hair Salon 2201 Northgate Blvd Sacramento, CA 95833 (916) 519-9045

Tisha’s Braids

8245 Florin Rd, Ste A2 Sacramento, CA 95828 (916) 381-8894

Urban Beauty Salon & Spa 4444 Manzanita Ave #2 Carmichael, CA 95608 (916) 891-5984

THINGS TO DO, PLACES TO GO

For more events in Sacramento and beyond, go to www.sacculturalhub.com/events and list your event for

ADVERTISER INDEX OF HUB PARTNERS

To advertise in THE HUB Magazine, e-mail contact@sacculturalhub.com or call (916) 234-3589

ANOTHER LOOK HAIR SALON www.anotherlookhairsalon.com

CALIFORNIA BLACK CHAMBER OF COMMERCE www.calbcc.org

CALIFORNIA STOP THE HATE CAMPAIGN www.cavshate.org

CAPSITY www.capsity.com

COLEMAN COMMUNICATIONS www.michaelpcoleman.com

CRYSTAL’S HAIR SALON 916.549.8972

DOUBLE TAKE HAIR GALLERY www.facebook.com/tavia.jenkins

GOREE & THOMPSON REAL ESTATE www.goreeandthompson.com

JAMES THE BARBER AND STYLIST (916) 514-2539

KDEE 97.FM www.kdeefm.org

MIXED INSTITUTE OF COSMETOLOGY www.mix-ed.com

MONDAVI CENTER mondaviarts.org

SACRAMENTO CONVENTION AND VISITORS BUREAU www.visitsacramento.com

SAVING OUR LEGACY, AFRICANS AMERICANS FOR SMOKE FREE SAFE PLACES www.thesolproject.com

SPOKER www.spoker.com

STOP STIGMA SACRAMENTO www.stopstigmasacramento.org

THE GOSPEL VINE www.thegospelvine.com

TRAVELWITHTWLIA www.instagram.com/travelwithtwlia