GLEN 20 SUPPORTS NEW ZEALAND’S MOST VULNERABLE

As we grapple with the significant impact of the pandemic, the support provided by New Zealand Red Cross to vulnerable Kiwis has never been more important.

Recognising this, iconic disinfectant brand, Glen 20,has partnered with Red Cross to help drive much-needed donations for the not-for-profit organisation and bolster their ongoing efforts to help protect the wellbeing of New Zealanders during these challenging times.

The purpose-led initiative from RB Hygiene NZ uses the power of the Glen 20 brand to encourage New Zealanders to get behind Red Cross in an emotive national TV campaign.

Marc Reitsma, Country Manager at RB Hygiene NZ,said: “At RB Hygiene, we are passionate about meaningful,purpose-led partnerships that help us deliver on our commitment to create a cleaner, healthier world – a commitment that sits at the very core of our business, and will continue to do so as we all work together to overcome COVID-19.”

“When ideating different ways our business could make a positive contribution to the community most vulnerable in this pandemic – the synergies between Glen 20 and New Zealand Red Cross became very clear. Above all, we are motivated by a common and incredibly important goal, to help protect New Zealanders,” he added.

In addition to the TVC, RB Hygiene has donated more than $65,000 worth of Glen 20 and Dettol products to include in more than 5000 Red Cross Parcels which are being distributed to vulnerable communities around New Zealand.

Niamh Lawless, Secretary General of New Zealand Red Cross,said: “We’re very pleased to have the support of RB as we work to address the many challenges the pandemic presents to our vulnerable communities. RB’s product donations have been a great addition to our Red Cross Parcels and their TVC will provide a great boost to awareness around our work and donations.”

For further information on New Zealand Red Cross or to donate, visit https://www.redcross.org.nz/

RB Hygiene has donated more than $65,000 worth of Glen 20 and Dettol products.