The Magazine for the Hairdressing Professional
January/February 2022
THE COLLECTOR DESIGN IDEAS FOR A NEW DECADE
START SMART EDUCATION FOR A NEW YEAR
MASSIMO TIRIMACCO INTERNATIONAL STYLE & COLOUR TROPHY WINNER
The longest running hairdressing competition in the world 2022 THEME: LAUNCH DATE:
French Edito.
Create your premium magazine cover image. Celebrate & reveal hair beauty embracing the latest colour & styling trends.
March 2022
FOLLOW US ALL YEAR LONG ON WWW.LOREALPROFESSIONNEL.COM.AU @lorealpro @lorealpro_education_aus #lorealpro #lorealproaus
The Ultimate Learning Hub for Salon Professionals
Education in the palm of your hands 24/7
ww
://
s tp ht a re lo w. m .co ss
ce
lac Sign up to connect, discover, exchange, grow & learn with #lorealaccess #lorealpro #lorealproaus
www.parlux.com.au
ENHANCE YOUR SKILLS, KNOWLEDGE AND EXPERIENCE.
Be a master of your craft and learn from game changing leaders and influential educators, guiding you through the fundamental of business strategy, creative techniques, salon inclusion, diversity, and artistry.
Book your tickets at www.hairfestival.com.au FREE MarketPlace | REALtalk Business Forum | Education Sessions | Competitions | Wonderland BROUGHT TO YOU BY:
SUPPORTED BY:
@HairFestivalAustralia @hair_festival
Shop. Learn. Compete. Connect.
SUNDAY 12 & MONDAY 13 JUNE 2022 CARRIAGEWORKS SYDNEY
JOICOLOR HAS YOU COVERED Vero K-PAK®
Pure Tone Essentials. Endless Artistic Potential.
Blonde Life®
A Lightening & Brightening System Just for Blondes
Color Intensity®
Over-the-Top Vibrancy That Lasts up to 20 Shampoos*
LumiShine®
Color So Brilliant, It Restrengthens Hair with up to 2x the Shine*
*Bold shades last up to 20 shampoos, Metallic shades up to 15 shampoos, and Power Pastel and Pearl Pastel shades up to 10 shampoos. Color longevity also depends on daily care habits, hair history, and texture
*vs. untreated damaged hair
LumiShine® YouthLock Joico’s First Haircolor Formulated with Collagen
Vero K-PAK® Age Defy
SCAN TO WATCH THE LUMI 10 VIDEO
100% Grey Coverage + 3 Age-Defying Benefits
://
s tp ht ww m .co ico jo w.
AVAILABLE NOVEMBER
.au m /lu or ol
-c ro /p
NEW LumiShine® LUMI10™
i ish m lu
ne 0/
i1
1300 764 437
100% Grey Coverage and up to 2x the Shine*—in 10 Minutes! *vs. untreated damaged hair
w.joico.com.au JoicoAustraliaNZ wwjoico.com.au
INEDIT
EDITORIAL
Published By BHA MEDIA ABN 23142047943 41 Bridge Road, Glebe NSW 2037 Ph: 02 9660 2113 Fax: 02 9660 4419 EXECUTIVE CHAIRMAN Simon Grover MANAGING DIRECTOR Craig Hawtin-Butcher craig@intermedia.com.au EDITORIAL AND CREATIVE DIRECTOR Cameron Pine cameron@intermedia.com.au EDITOR Shannon Guss (Gaitz) sgaitz@intermedia.com.au BEAUTY EDITOR AND JOURNALIST Ariana Pezeshki apezeshki@intermedia.com.au CONTRIBUTORS Ryan Johnson Isabella Castle Lisa Feleppa Sarah Woodcock Caitlin Adamson NATIONAL SALES DIRECTOR Joanne Cowan jcowan@intermedia.com.au PRODUCTION MANAGER Jacqui Cooper GROUP ART DIRECTOR Adrian Tipper SUBSCRIPTIONS subscriptions@intermedia.com.au ANNUAL SUBSCRIPTION INSTYLE is published six times a year SUBSCRIPTION PRICES (Australia Rates) 1yr (6 issues) for $75.00 (inc GST) 2yrs (12 issues) for $120.0 (inc GST) 3yrs (18 issues) for $157.50 (inc GST) Please make cheques payable to; BHA MEDIA PO BOX 55, Glebe NSW 2037 Ph: 1800 651 422 Fax: 02 9660 4419 Circulation: 14,000 This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication. Copyright© 2022 - BHA MEDIA.
Y
ou know that feeling when you walk into a room with the type of energy where you can almost cut the tension with a knife? I feel like this is how the most part of the last few years has felt, and if you weren’t someone to be bothered much by the thoughts and opinions of others, in a way we’ve almost been forced to question everything we do or in most cases, what we have been able to do. Unfortunately, we have just ridden the wild ride of two plus years where our previous targets have been somewhat sidelined and we question what we can and can’t say more than ever, to avoid saying the ‘wrong’ thing in an already polarised world. In 2022, I know many of us have tried to avoid the topic all together, if you’re like me you’ve had dinners where it’s banned – and for good reason. It’s been so nice to start to connect and speak about all the things we used to. COVID has seen the rise of the introvert and the demise of the team environment. Whether we have been running at capacity or not, the effort required to keep organisation and morale high has been draining to say the least. This year does bring some new optimism however, and I’ll tell you why. The salvation is, as much as we’re still not happy about where we may be, we’ve learnt to live with these differences and adapt our approach to what we need to achieve. The most over used word of 2021 – ‘agility’ has been important, yes, but resilience only comes when we get used to changing the goalposts and weathering the storm. I think most of you will agree that we’ve learnt to become a lot more resilient, we’ve learnt to get the same result on less and we’ve realised what truly is real and what is not. It’s funny how when we are so busy it’s hard to see who’s genuine and who may not be, almost as if everyone is brushed over with the same productivity behavior. In my opinion that’s also another plus of COVID, we’ve seen a side of friends, colleagues or employees we didn’t always see when the champagne was flowing and the playlist uninterrupted. We were always told not to sweat the small stuff and now more than ever, as much as it hurts, we have to consider everything five times over. We have to learn that showing up for ourselves is the most valuable part of the deal. If we don’t show up for ourselves we can’t show up for the salon team or our work mates. We’ve hopefully worked on ourselves and 2022 is a year we should all be looking to truly show up for each other. Showing up collectively, is not something we’ve had the reliable privilege of in the last few years, but with ‘living with’ COVID now the norm and a schedule that’s starting to resemble one that once was, we are really looking forward to helping bring you a year where you will feel much more connected to those around you and no longer scared, lost or isolated from your fellow salon businesses. If you haven’t already registered for the full weekend of education in June at Hair Festival 2022, now is the time to get on board to make sure you are going to get the best out of the only weekend where all elements of hair have come together in more than three years. It’s up to you to use it to your best advantage. I’m not just here to beat around the bush and impart the generic optimism of a ‘new year, new us’ but, the reality is, whichever way we look at it, we now have the experience to deal with what life in a pandemic throws at us, we know how to push on and you can’t put a higher value on much more than experience. It’s always important to stay optimistic but the reality is, for most of us, we’ve been through some fairly dark places in business and life, all those dark corners that often come with so much uncertainty plaguing our future. The important thing to remember, however, despite how confusing this may still look, is we need to hold onto our valued partners and friends and spend time together as much as possible so we don’t lose sight. It’s this time that will get us out of our own heads and sharing the love of what makes us feel good. This is what Hair Festival is all about and this is what 2022 is about. Happiness is only real when shared so let’s share, our way through 2022.
Cameron Pine, Editorial and Creative Director
@instylehairmag www.twitter.com/styleicons_aust www.facebook.com/INSTYLEstyleicons
Colors on your side Keep close to your clients with color every day. Semi di Lino Blonde and Brunette are the new lines dedicated to blonde and brunette hair: they prolong the intensity and shine of color while counteracting the effects of blue light and neutralizing unwanted tones, for salon-fresh looking hair that lasts. alfaparfmilano.com
E: sales@alfaparf.com.au T: 03 9336 2088 IG: @Alfaparfaus W: alfaparfmilano.com www.
CONTENTS ON THE COVER
18 M assimo Tirimacco Wins L’Oréal Professionnel Style & Colour Trophy Awards 39 Start Smart Education 2022 53 The Collector Design ideas
REGULARS 12 64 65 66 67 70 76 78 87 88 89
UPfront Industry Happenings The Edit Cassie Harwood-Jacquet The Edit Marc and Maxwell My Way Diane Gorgievski My Way Megan Panozzo INhair Product Launches INbeauty Nail Care INbeauty Beauty News INbusiness Tech in 2022 INbusiness Insurance Cover INbusiness Online Bookings
54
ONSTAGE 20 22 24 26 28 29 32
2021 Australian Hair Fashion Awards 2021 British Hairdressing Awards TONI&GUY Global Digital Event MASC 2021 by American Crew 2021 Australian Hair Industry Awards (Business) 2021 Australian Modern Barber Awards 2022 Hair Festival Education
2022 EDUCATION FEATURE 40 42 44 46 48 50
DCI Education De Lorenzo Pivot Point Education Elite Hair Education Original & Mineral EdwardsAndCo
FEATURES 34 35 38 52 54 56 58 60 62 82 84 85 86
Vale Dennis Langford Screen Professional Joico Styles House of Gucci 2022 Interior Trends By Comfortel Glasshouse by Spyre Group Diior10 Ser Infinito Wellness Playground The Salon by Ash Croker Hansen & Gretel X KMS bōkka BOTÁNIKA ghd curve thin wand Victorian Apprenticeship Initiative by Box Hill Institute and Jobs Victoria
32 20 83x 26
INSTYLE 11
Industry Happenings
JACKY CHAN WINS INAUGURAL INTERNATIONAL IMAGE AWARD THROUGH FELLOWSHIP FOR BRITISH HAIRDRESSING THE FELLOWSHIP FOR British Hairdressing celebrated 75 years and honoured a multitude of award recipients at a luncheon in London, with Australia’s own Jacky Chan from Oscar Oscar Chadstone winning the inaugural International Image Award. Alongside a host of hairdressing luminaries, including now two-time Fellowship Hairdresser of the Year Errol Douglas MBE, Jacky’s name was added to a list of skilled award winners. “We are aware every day of the incredible imagery and talent that is on offer around the world and we are delighted to launch our International Image Award for hairdressers to showcase their favourite images from their portfolio and enter this prestigious award,” explained Chancellor Ashleigh Hodges in launching the award. The luncheon hosted 420 guests at The Londoner in Leicester Square, as pioneered by Ashleigh and President Ken Picton. It included a three course meal and plenty of inspiring presentations. “We have faced the worst, but we came out as the best,” Ken said. “What doesn’t challenge you doesn’t change you and we have embraced the changes while living by our core values.” The event saw speeches from Chairman Barry Stephens, who honoured those the industry has lost and presented a cheque of £3,720 to the Hair & Beauty Charity for money raised through the special 2021 Yearbook, while F.A.M.E. Team leaders and hair icons Gary Hooker and Michael Young unveiled the next generation of talents. Congratulations to Jacky Chan and all the winners, listed on Styleicons.
UPFRONT
ORDER YOUR 2022 SALON DIARY AN ESSENTIAL 2022 salon specific diary will organise your life through 2022. The inaugural 2021 edition sold out in 24 hours, and the renowned organiser is back for the following year. The diary is a collaboration between Mia De Vries of The Secret Fox/The Fox & The Hair and Hayley Mears from Six Underground Media and includes over 220 pages of tools, resources and calendar prompts to guide hairdressers and salon owners through the year while keeping them on track with their schedule and sticking with their goals. Features include a monthly list of holidays and events, social media tips, tricks and concepts, admin schedules, cleaning lists, turnover forecasts, savings trackers, retail goals and salon shopping lists. It also includes detailed meeting planners where you can record details and itemise talking points, along with content and project planners, and guides for every part of the hair industry, from photo shoots to renovations and launch parties. Additional features include industry dates, monthly reminders, affirmations and gratitude lists, education templates, action steps, goal planners, checklists, campaign concepts, travel itineraries, branding breakdowns and so much more. www.sixunderground.net.au
NATALIE ANNE COLLABORATES WITH BILLINI CELEBRITY HAIRDRESSER NATALIE Anne joined forces with footwear and accessories brand Billini, creating an exclusive collection of statement accessories. The capsule collection of twelve pieces became available in December 2021 on the brand’s website and in their national stores. The collection offers modern faux leather pieces in neutral tones, with diamante embellishments and encrusted crystal features. Billini founder Susannah Khouzame worked closely with Natalie Anne on the trendy collection, launching scrunchies, headbands, earrings and hair clips to work with and elevate hair looks. “As a special event stylist for over 15 years, I knew there was a gap to fill for on-trend affordable luxury accessories and I am so proud of this collaboration with Billini. This first collection was created with our fashion conscious, hard-working social butterflies in mind. Each piece is not only glam, but is ready-to-wear - transforming an outfit from day to night with DIY ease,” Natalie Anne said. www.billini.com
“
My favourite Kitomba feature is Kitomba 1. I love that the stylists can have it on their phones and easily track their KPIs and targets. It also simplifies the salon experience. We don’t have a typical front of house, so most of our point-of-sale is done on an iPad.
I LOVE THAT WE CAN JUST TAKE THE IPAD OVER TO OUR CLIENT AT THE END OF THE SERVICE, AND IT TAKES THAT TRANSACTIONAL FEELING AWAY. Salo
nB
Targ
et $
eau
tifu
l
This wee k’s tar gets for Salo nB eau tifu l TOT Targ A L et: $ SAL 25,0 E S 00
25,0
00
$6,1
30 to
So fa
go to
r: $
hit
18,8
70
targ
et
Alannah Read Owner, Ella & Jade
”
Mo Tu Sale
We
s
Th Fr
Boo
ked
Targ
Targ
RET
et $
et: $
5,00
0
$1,9
5,00
AIL
75 to
0
go to
in
Sa eek
ES
So fa
r: $
hit
3,02
targ
et
Su
6w
SAL
5
avg
wwwww.kitomba.com w.kitomba.com
Talk to us: 1800 161 101
UPFRONT
APPEALS FOR HAIRDRESSERS TO BE ADDED TO PRIORITY MIGRATION LIST REIGNITED AS BORDER RESTRICTIONS EASE AS INTERNATIONAL BORDERS re-open for the fully vaccinated with eligible visas, the debate and appeals around the place of hairdressers on the priority migration list had been reignited. Finding renewed media attention on sites such as SmartCompany, the timely debate adds to a longstanding request. The Australian Hairdressing Council (AHC) CEO Sandy Chong tells Styleicons that the industry body has been speaking to the government on this matter since 2019 in support of the industry. “The AHC has actively been lobbying to the Federal and State Governments since 2019 to consider medium to long term Visas for the industry,” Sandy said. “Since the pandemic we have lost many sponsored stylists and barbers especially on the 482
Visa in the Melbourne and Sydney CBDs. Both city CBD small businesses have suffered from the effects of the lockdowns more than anywhere else. Salons with 20 staff are now down to 6. Sponsorships will help fill a dire skills gap and encourage apprenticeships for the future sustainability of our industry.” According to Sandy, as told to SmartCompany, hairdressers have been on the National Skills Commission’s shortage list for two decades but still aren’t on the priority migration skilled occupation list. Job types on the list include engineers, pharmacists, nurses, accountants, programmers, social workers and chefs, as based on advice from the National Skills Commission. The system is facilitated by employer-sponsored nomination and
individual visa applications through which visas can be fast-tracked. The visa holders who will be able to make use of the re-opened borders include international students, working holidaymakers, temporary work (skilled) visa holders, temporary skill shortage visa holders and other provisional visa holders. Border restrictions will also depend on country of origin, for which various locations are becoming increasingly eligible, and the state of destination, which may still require quarantine. Industry groups such as the AHC and the Australian Retailers Association have appealed to the federal government to include hair and beauty skills in this list to fill the senior skills gap, which can’t be fully satisfied through apprenticeship programs.
BEL MILLS JOINS EVO AS CREATIVE TEAM MEMBER
FOIL ME ANNOUNCES UAE AND GERMAN AMBASSADORS AUSTRALIAN FOILS BRAND Foil Me continues to globally expand, welcoming Germany’s Gioacchino ‘Gio’ Raniolo and the United Arab Emirate’s Karl Dawson to their Ambassador team. Gio is an educator and hairdresser at the Fabian Maier Balayage Salon and works for Addicted to Balayage, which is the German distributor for Foil Me. He is renowned for his colour artistry and balayage prowess. Karl works at Elaine Quinn Hair in Dubai, with experience as well in London and Paris. Known for his transformative colour skills, Karl excels at techniques such as foiling, balayage and creative toning. “We have been observing both Karl and Gio for a while; we were so impressed with the quality of education and expertise that they each have, as well as their devotion to Foil Me, that we just had to invite them to be a part of our ambassador family,” said Foil Me Co-Owner & Creative Director, Emily Ciardiello. www.foilme.com.au 14 INSTYLE
THE INIMITABLE EVO brand has a new team member, welcoming Bel Mills of Pipsqueek in Saigon as a member of their creative team. Bel is a renowned colourist, stylist, educator, salon owner and content creator and has been in the hair industry since the age of 15, opening her first salon at the age of 21. She has been a two-time Hot Shots top 25 finalist and 5-time top 100 finalist and has experience at Australian and New York Fashion Weeks. Additionally she has worked with models and influencers nationally and internationally. Pipsqueek in Saigon is an Adelaide-based set of two salon locations and their salon work shines a light on individual creative talent. Bel’s work has had editorial success and her inspiring colour work sets an industry benchmark. Bel famously works with Evo’s Fab Pro and Staino Pastels, making this new appointment even more natural. “Bel is as passionate about hair as us and just as importantly shares the core values of Evo,” the brand said. “Armed with her go-to products Whip It Good and Liquid Rollers, we can’t wait to have Bel leave her mark across the Evo Education and Creative Teams.” www.thehaircaregroup.com
UPFRONT
Which ‘Plex are you using?
AUSTRALIAN HAIR INDUSTRY AWARDS (CREATIVE) ALTER ENTRY PROCESS DUE TO THE ongoing difficulties of COVID, and isolation rules that make organising a shoot just that much more difficult, the entry deadline for the Australian Hair Industry Awards (Creative) has been extended by four weeks to April 11 2022. The change has triggered adjustments to the judging process as well, streamlining the system into one round of judging rather than two, which means all entrants now need to complete a written submission with their entered photographic submission. Beyond the two-part system, the judging process will otherwise remain the same. An international panel of judges will only see photographic entries anonymously, while the written submission panel
will only see a group shot and the nonanonymous written content. Importantly, entrants are encouraged to re-download any documents, including rules, regulations and entry material, as the most recent documents include this update with the correct information and necessary content for submissions. Additionally, the awards period has now been extended to cover shoots and activity between March 2021 and April 2022. Finalists will be announced on May 9, before the in-person awards gala on June 13, taking place over the Queen’s Birthday long weekend with Hair Festival 2022. ahiacreative.awardsplatform.com
INTERCOIFFURE AUSTRALIA REVEALS 2022 PROGRAM HAIRDRESSING FELLOWSHIP INTERCOIFFURE Australia has unveiled plans for a revamped, comprehensive calendar for 2022, with a program that incorporates business and creative development for junior and senior hairdressers, as well as business owners. There are big changes with Intercoiffure including new President Jas Jhally of Jas International, Perth and a new board. With this updated personnel, the program will include the second annual G.O.A.T. competition for apprentices, which fuses social media skills and creative work, and format entries via Instagram Reels for the first time. The competition is open from Tuesday, February 1 with uploading open from February 16 to 22 and winners to be announced at the Fashion Directors and Chairperson’s Forum in Canberra on March 6. Other events will include business and creative education for local salon owners in Griffith, NSW, presented by National Fashion Director Terrina Brown and hosted by Board Member Alison Matthews. “We wish to help from the outside in, with the aim that salons will become Intercoiffure members,” said Terrina. “It’s a grassroots, hands-on approach to let salon
Take the TrichoPlex challenge for just $69 You may just get a surprise and save yourself some money! EVALUATION
KIT JUST
owners learn our business tips as well as about the benefits of Intercoiffure in terms of friendship, education and development.” Another focus will be the annual ‘Highlights’ collection, which will be shared with global hairdressing media in April to elevate the platform of the group, and the national Intercoiffure Photographic competition, which will now expand its geographic limitations through Oceania. Other important events include the traditional Australian National Congress in October. More activities centred on young hairdressers are also on the cards, with an updated Intercoiffure Australia website to be launched and an updated logo also in development.
$69
Your Colour and Lightening Peace of Mind
02 9489 7776 sales@trichovedic.com.au www.trichovedic.com.au trichovedic.com.au www.facebook.com/trichovedic trichovedic www.instagram.com/trichovedic/ @trichovedic
www.babylisspro.com.au www.facebook.com/babylissproAu
http://instagram.com/babylissproau
ONSTAGE
A
INTERNATIONAL
CHAMPION
AUSTRALIA’S OWN MASSIMO TIRIMACCO WON THE L’ORÉAL PROFESSIONNEL INTERNATIONAL STYLE & COLOUR TROPHY, MARKING A MAJOR NEW VICTORY FOR OUR NATIONAL HAIR COMMUNITY. CONGRATULATIONS MASSIMO! 18 INSTYLE
nnounced early hours Australia time on December 14 2021, the international L’Oréal Professionnel Style & Colour Trophy Awards took place and Australia’s very own Massimo Tirimacco did the Nation extremely proud by taking home the global title! Presented in Paris as part of the highly anticipated Run Le Hair Show, the result was streamed live. Massimo, his team and supporters waited for the announcement and then celebrated at his Zohair Salon in South Australia. The competition continues to propel global talent and identify its leaders and innovators, with Massimo clearly at the forefront. 2021 saw the Style & Colour Trophy platform go truly online with a fan vote component. Massimo was awarded the gold medal in the overall awards, while second place went to Kyle Lambert from Canada and third to Erica Keelan from United States of America. The audience award was given to Irina Bykovskaya from Russia. In this historic awards event, which began in 1954 and is the longest-running hair competition in the world, Australia’s accolades speak for themselves. Massimo joins 2019 global winner, Wendy Gunn from Ink for Hair in Brisbane, in the winners circle, meaning Australia now has the last two consecutive global titles under our belts. The 2021 iteration of the competition was centred on the aesthetic theme of French Balayage. Massimo competed with eight other national finalists selected from 29 countries of national victors, with the final round also seeing representatives from Canada, France, Hungary, Italy, Japan, Mexico, Russia and the United States. L’Oréal Professionnel Style & Colour Trophy represents true hair stardom, putting hair artistry under a global microscope and heralding the winners on the international stage. Massimo winning is a huge achievement for himself, his salon and the Australian hair industry at large. We spoke to Massimo about what the win means to him. INSTYLE: How did it feel to win L’Oréal Professionnel International Style & Colour Trophy? MASSIMO TIRIMACCO: It is such an honour to win the L’Oréal Professionnel International Style & Colour Trophy! This is such a prestigious accolade, the longest running hairdressing competition in the world and to be named champion is just phenomenal. This had been a goal of mine since I started hairdressing, to
ONSTAGE
be honoured twice within Australia and now the International award - I am so grateful. The support I have received from the industry and, more closely, my L’Oréal Professionnel family has been amazing. IN: What does it mean for your career? MT: I feel propelled by this opportunity - I feel so elevated, it has given me a new pathway - given me the confidence that I have never had before to educate, speak and share these experiences. I feel like I have grown the most I ever have in such a small amount of time, not only as an artist, but as a business owner. To see my staff are encouraged and inspired by this to start their own journey and enter Style & Colour Trophy has been such a rewarding aspect. I cannot wait to be educating, sharing my passion and inspiring artists to push their own Style & Colour Trophy journey. IN: What inspired your look? MT: This look is inspired by warm, neutral tones for colour - I wanted this to emulate gorgeous, natural, lived in hair. I wanted to create a look that makes women feel confident to wear short hair with a beautiful colour. A major inspiration for this was Australian icon, Lara Wothington (Bingle) - she is the ultimate muse for effortless luxury style and this haircut suits her face perfectly. This is what I wanted to recreate and translate into the salon - luxury lived in hair! This look is so fashionable and matches perfectly with an oversized blazer, even on your most casual days with trackies. This hair paired with a boxy blazer makes everything look and feel ‘effortless Parisian chic’ - I love it!
Professionnel Style & Colour Trophy is the way to go! I have been competing since I was 17 and every time I compete, it has continued to help me grow. To be immersed working with so many creatives within the industry, the opportunities are endless. The exposure to the salon and your own work is far beyond what you can imagine. My method has been to have a clear vision, find an amazing model that suits your vision, create the vision, find the right team. Create the trend, not follow one! IN: What’s next for you? MT: 2022 for me is working on my AHFA collection and hopefully be involved in judging and mentoring for the next generation of L’Oréal Professionnel Style & Colour Trophy artists! I would love to educate, encourage and inspire artists to enter the competition. Another major part will be working with my L’Oréal Professionnel family as the Australian Steampod 3.0 Ambassador! I am so excited to create beautiful content with this amazing game changing tool and share how much it has changed the way I style my clients - making the hair feel extraordinary and totally different from any other tool!
IN: Why should others enter the Competition in the future? MT: If you want to step out of your salon and comfort zone to elevate your career, L’Oréal
INSTYLE 19
ONSTAGE
FASHION FIRSTS
Sloans Team with Ludovic Dellazeri, ghd
THE AUSTRALIAN HAIR FASHION AWARDS OFFERED ENTHRALLING HAIR FASHION, MOMENTOUS AWARDS AND A NIGHT OF CELEBRATION TO FINISH 2021, WRITES SHANNON GUSS.
2
021 for the hairdressing community ended in the best possible way, with the gala event celebrating the Australian Hair Fashion Awards (AHFAs) congregating the industry near and far, celebrating immense talent and giving guests a much-needed opportunity to party after a difficult year. 22 award titles were delineated into groups of Creative, State, Product and Business categories, as well as the pinnacle Hairdresser of the Year title. Congratulations to Hairdresser of the Year Hermiz of Joey Scandizzo Salon, who took to the stage and heralded the significance of hair art to cheers from the crowd. Many of the winners were in the room of 600, however, as is always true of current times, many celebrated in their home towns and joined via livestream, like Salon of the Year Cirlces of Hair who were partying in Western Australia, Brisbane’s Damian Gray whose shocked face took over the big screen and Adelaide’s Lauren Cooper who was joined behind the lens by her pup, a crowd favourite. On stage, NSW/ACT Hairdresser of the Year Jordan Hone had the audience in tears as he honoured the words his father used to motivate him to persevere, as his father watched touchingly from the audience. Industry legend Natalie Anne picked up two trophies, for Digital Influencer and Transformation Stylist, and business acumen, product innovation and education were recognised as well. 20 INSTYLE
Natalie Anne
Hermiz
Beyond so many major award highlights, the event was a welcome opportunity to have some fun. Partnering with Dyson, hair art and fashion were a focus, and the proceedings began with an awe-inspiring fashion show that collaborated with fashion titans Mariam Seddiq and Steven Khalil. The structured, bright pieces by Mariam Seddiq were complemented by Avant Garde hair fashion looks by the 2020 – 2021 FAME Team led by Lauren McCowan, while Steven Khalil’s always dreamy take on glitz and glamour was styled by editorial icon and Dyson Hair Ambassador Renya Xydis. The important night was bookended by must-attend arrival and after parties, sponsored by Thryv and K18 respectively, where the industry finally had their chance to catch up after months of separation and let loose with some drinks and dessert. The formal event was hosted by renowned presenter Erin Holland and treated guests to entertainment by musical powerhouse RickiLee, who had the audience out of their chairs and dancing midshow. Celebrities such as Delta Goodrem and Bachelor couple Holly Kingston and Jimmy Nicholson were in attendance and sharing on social media to support the hair industry. Putting 2021 behind us all with a bang, the AHFAs were the exact antidote needed to lockdowns, border closures and shut salons, leading the way by highlighting the talent, camaraderie, connection and pure fun that is the hair community. On to 2022. Mariam Seddiq X Dyson X 2020 - 2021 FAME Team led by Lauren McCowan
Steven Khalil X Dyson X Renya Xydis
CREATIVE CATEGORIES, PRESENTED BY L’ORÉAL PROFESSIONNEL PARIS Artistic Team of the Year: Sloans Hair Men’s Hairdresser of the Year: Luke Munn, Attaboy Creative Colourist of the Year: Danielle Solier, Xiang Hair Newcomer of the Year: James Morris, BIBA Gertrude Street Apprentice of the Year: Tia Wright-Pihama, TONI&GUY Perth Central Hair Shot of the Year: Jacky Chan, Oscar Oscar Salons Chadstone Transformation Stylist: Natalie Anne Makeup Artist of the Year: Shella Martin PRODUCT CATEGORIES, PRESENTED BY THRYV Best New Professional Hair Care Product: Davroe CURLiCUE Cleansing Clay + Conditioner + Oil Best New Professional Hair Styling Product: R+Co Bleu – Smooth & Seal Mist Most Innovative Hair Tool: L’Oréal Steam Pod 3.0 BUSINESS CATEGORIES Salon on the Year: Circles of Hair Excellence in Education: Individual: Kate Reid Brand: Barbery – The Craft of a Barber Digital Influencer of the Year: Natalie Anne Marketing Team of the Year: Matrix Australia STATE CATEGORIES, PRESENTED BY ALFAPARF MILANO NSW Hairdresser of the Year: Jordan Hone, Sloans North Sydney QLD Hairdresser of the Year: Damian Gray, Fruition Hair VIC Hairdresser of the Year: Michael Piastrino, Ibiza Hair WA/NT Hairdresser of the Year: Jo Banks, Hair Art SA/TAS Hairdresser of the Year: Lauren Cooper, Etcher Salon AUSTRALIAN HAIR FASHION AWARDS HAIRDRESSER OF THE YEAR Hermiz, Joey Scandizzo Salon
INSTYLE 21
ONSTAGE
Tony Hadley
SPECIALIST CATEGORY WINNERS 2021
Rylan Clark-Neal
Julian Crane and Jayne Lewis-Orr
TO THE BRITS WE SEND OUR LOVE ACROSS THE POND TO THE 2021 BRITISH HAIRDRESSING AWARD WINNERS!
O
n November 29, 2021, the HJ’s British Hairdressing Awards announced their illustrious winners in a prestigious black tie event at Grosvenor House, at JW Marriott Hotel in London’s Park Lane, in front a renewed audience of 1400 industry members in the platform’s 37th year. Sponsored by Schwarzkopf Professional and hosted by Rylan Clarke-Neal, the awards were also presented by Jayne Lewis-Orr, Executive Director of HJ’s British Hairdressing Awards and General Manager for Henkel Beauty Care Professional UK & Ireland, Julian Crane. Legendary musician Tony Hadley also performed with editorial fashion shows from the nominees also a highlight. “These awards recognise the very best of British hairdressing talent, celebrating the passion, artistry and expertise of individuals from across the country,” Jayne said. “All our winners have demonstrated that they are accomplished and gifted stylists with an impeccable eye for detail. Every year, this competition gets tougher as the standard of entries improves. Congratulations to all our winners who should feel incredibly proud to be recognised at this level.” The competitive awards continue to be a beacon in the international hair landscape, primarily awarding hairdressers from England, Wales, Scotland and Northern Ireland, as well as an international title, with a range of location-based and thematic categories. In the pinnacle British Hairdresser of the Year title, Robert Eaton won the award for the second time. “Schwarzkopf Professional is honoured to once again be the sponsor of this seminal event which recognises the most exciting talent in a remarkable industry,” Julian said. “It is a true privilege to be back in this beautiful room, celebrating stylists from all four corners of the country. Congratulations to all the finalists and winners, who should be admired for their resilience and for continuing to inspire, create and unite in the most challenging of times.” 22 INSTYLE
British Hairdresser of the Year: Robert Eaton, Russell Eaton Afro Hairdresser of the Year: Rick Roberts, Rick Roberts Hair Artistic Team of the Year: EGO Hair Design Avant Garde Hairdresser of the Year: Sylvestre Finold, TONI&GUY Wimbledon Men’s Hairdresser of the Year: Caroline Sanderson & Barry Lachlan, EGO Hair Design Newcomer of the Year: Abbie Johnson, Mark Leeson Schwarzkopf Professional British Colour Technician of the Year: Siobhan Haug, TONI&GUY Trend Image of the Year: Sharon Malcolm, Sharon Malcolm Hairdressing International Collection of the Year: Pavel Okhapkin, Fashion Hair Studio REGIONAL WINNERS 2021 Eastern Hairdresser of the Year: Olivia Binch, Mark Leeson London Hairdresser of the Year: Daniele De Angelis, TONI&GUY Shoreditch Midlands Hairdresser of the Year: Shaun Hall, Mark Leeson North Eastern Hairdresser of the Year: Jonathan Turner, Hooker & Young North Western Hairdresser of the Year: Lynsey Harrison, Renaissance Hair & Beauty Northern Ireland Hairdresser of the Year: Sharon Malcolm, Sharon Malcolm Hairdressing Scottish Hairdresser of the Year: Caroline Sanderson & Barry Lachlan, EGO Hair Design Southern Hairdresser of the Year: Marcus Giamattei, Marc Antoni Wales & South West Hairdresser of the Year: Alison Adams & Martene Mallett, MODE Hair HALL OF FAME 2021 - WINNING THE SAME CATEGORY THREE TIMES: • Andrea Giles & Terri Kay • Mark Leeson • Lisa Graham & Joseph I’Anson, Mark Leeson • Julie Cherry, Shane Bennett Salon • Dylan Brittain, Rainbow Room International
ONSTAGE
GLOBAL STAGE
TONI&GUY HOSTED THEIR SECOND GLOBAL DIGITAL EVENT, BRINGING THE INTERNATIONAL BRAND FAMILY TOGETHER WITH INSPIRATION, FASHION AND AWARDS.
T
he inimitable international community of TONI&GUY congregated once again in the brand’s second annual global digital event, as watched by over 5000 people and which provided an inspirational and artistic showcase true to the brand’s values. Led by the TONI&GUY International Artistic Team and partners from around the world, the event offered education and creative hair looks to inspire in a one-hour presentation, including presentations of the newest brand campaigns, as well as British Hairdressing Award inspirations and collections and the feature label.m relaunch with new product lines and a refreshed brand aesthetic. Fashion Week was a staple, with looks from major global runways becoming features of the show, and an Avant Garde finale helped to sign off in spectacular fashion. In these endeavours, teams from Australia, China, Spain, Italy and Japan presented their looks and the intricate motivations and designs behind them. The evening also presented the TONI&GUY Global Awards, where our own Australian talents represented well. TONI&GUY Armadale in Melbourne won the International Salon Award, and Australia’s iteration of label.m won the award for label.m Distributor of the Year. The event began with a welcome from Global Brand Director and Owner, Sacha Mascolo-Tarbuck and CEO Nigel Darwin, both of whom spoke about the power and connectivity of the TONI&GUY international family while thanking all the teams for their extreme efforts through these difficult times and looking to the future of the brand and label.m. Global Creative Director Cos Sakkas and International Manager Eamonn Boreham kicked off the creative sessions by previewing the creative insights to come. International Artistic Directors Daniele 24 INSTYLE
de Angelis and Siobhan Haug introduced the 2021 brand campaign, Immersion, which subsequently launched in January 2022 and celebrates TONI&GUY’s heritage, fashion DNA and education ethos, while pointing to current trends. The aesthetic includes shapes, textures and tones created by the brand’s signature techniques and that are relevant to the salon, with the ability to tailor them to various clients as Immersion celebrates diversity and individuality. Next, International Artistic Directors Philipp Haug and Stuart Matuska introduced the academy education and creative campaign, titled Co-Lab, which fuses every session aspect, from makeup to photography, to truly portray the creative process, merging six individual British Hairdressing Award collections by the International Artistic Team to spread the message of unity in individual talent. After this, Cos and International Technical Education Director Jo O’Neill showed off the new label.m campaign, named label.less, offering insights into its focus points of individual beauty with a premium feel, self-expression and high quality hair. Natural and golden tones in the hair and styling and a sense of high fashion define the aesthetic of the campaign. The event finale culminated in the Avant Garde presentation of the British Hairdressing Award collection by International Artistic Director, Efi Davies, ending the night on an awe-inspiring aesthetic high. Continuing to inspire globally and through the screen in these circumstances, TONI&GUY’s impact continues to adapt and stay ever-present, as solidified by the sophomore global digital event. For more information visit www.toniandguy.com.au
INTERNATIONAL SALON AWARD TONI&GUY Armadale, Melbourne, Australia UK COMPANY OWNED SALON AWARD TONI&GUY Covent Garden UK PARTNER SALON AWARD TONI&GUY Southend BEST GLOBAL COMMERCIAL HAIRDRESSER AWARD Melisa Hernandez – TONI&GUY Republique/Bastille, France BEST SALON DESIGN AWARD TONI&GUY Westfield NL, Netherlands GLOBAL RISING STAR AWARD Tamzin Harrison – TONI&GUY Bluewater, UK GLOBAL CREATIVE HAIRDRESSER AWARD Egle Razvadauskaite, TONI&GUY Canary Wharf, UK GLOBAL SOCIAL MEDIA AWARD Zahid Mahmood, TONI&GUY North Pakistan LABEL.M TONI&GUY SALON OF THE YEAR TONI&GUY Bow Lane, UK LABEL.M CONCEPT SALON OF THE YEAR Chandler Wright Hair, UK LABEL.M DISTRIBUTOR OF THE YEAR label.m Australia
ADAM MCINTOSH FROM OSCAR OSCAR SALONS JOINS REDKEN ARTISTIC TEAM GLOBAL HAIR BRAND REDKEN HAVE APPOINTED OSCAR OSCAR SALONS NATIONAL EDUCATION MANAGER ADAM MCINTOSH TO THEIR RENOWNED ARTISTIC TEAM.
O
scar Oscar Salons is home to some of Australia’s most noteworthy hairdressers, and Adam is no different. Having celebrated over 15 years in the industry, Adam is renowned for more than only creating beautiful hair but for his leadership style and passion for luxury hair. Adam is highly skilled in technical hairdressing, and approaches his craft combining purpose with precision, merging the principles of hairdressing science into his thought process. Redken’s aim is to not only build a team of highly influential educators but be a leader in terms of industry connection. Previously, Adam thrived as a Redken Educator, where he developed his love for hair science and discovering the reason and importance behind all aspects of hairdressing. Adam is based on the Gold Coast where he leads the role of National Education
Manager for Oscar Oscar Salons across Queensland, New South Wales and Victoria. Striving for a high energy setting, Adam’s drive translates into motivation and inspiration when he is educating, positioning the learner’s best interests always at heart. His key priorities across his role as National Education Manager include creating personal and professional development pathways for over 200 staff, as well as managing an in-house education team across Australia. In 2013, Adam was selected as a member of the highly esteemed Australian FAME Team where he then progressed his career overseas in luxury hairdressing, flourishing at the prestigious Charles Worthington Salons in London. In addition to Adam’s prestigious achievements, he is no stranger to London Fashion Week, where Adam worked alongside the best of British
hairdressing and presented on stage at Salon International while also dressing A-List celebrities’ hair looks at the annual BAFTAs. Furthering his profession and creativity, he then evolved into further competition work, competing in Tokyo, Japan, at the Shu Uemura Gallery of Style. After jet setting abroad, Adam, alongside the Oscar Oscar Artistic Team, annually directs shows at Australian Fashion Week for leading designers. Adam’s ongoing commitment in providing a creative platform whilst sustaining the rich culture of hairdressing excellence is what cements Adam and Oscar Oscar as an education powerhouse. These skills and immense experience makes Adam the ideal candidate for the Redken Artistic Team. We can’t wait to see what they create together. For more information visit www.redken.com.au
INSTYLE 25
ONSTAGE
MASC 2021
AMERICAN CREW HAS ACKNOWLEDGED THAT, AS WE HAVE ENTERED A NEW DECADE, NEW PERCEPTIONS OF MASCULINITY HAVE COME TO THE FORE. WITH A NIGHT THAT EXPLORED MODERN MASCULINITY, AMERICAN CREW PRESENTED MASC 2021, WRITES CAMERON PINE.
O Gary McKenzie, Carla Bond, Shayne Tino, Stephanie Pfalzgraf, Colin Allingham
26 INSTYLE
pening the mind about what it means to be a man, Melbourne’s Men+Co Barber Shop was the ultimate collaborate space for a night that broke down the walls of discussion and celebrated the freedom and individuality we are breaking down as men in 2021 and 2022. On Monday November 29, the intimate event of approximately 30 guests – key influencers, panellists and industry personnel – made for eclectic conversations of old and new values but most importantly a mutual understanding of the need to be authentic in a new era of male grooming. While intimate and highly personal, the platform of MASC allowed guests to have true conversations with all other guests but, through the powers of digital, also opened it up to the wider industry. American Crew Australia Instagram followers were afforded the invaluable opportunity to join the panel discussion from 8:30pm via @americancrewoz. Art and digital installations added to the ambiance of creativity and freedom of the night where both the ideas around societal boundaries and intimacy were palpable. Despite varying opinions across the globe and a common default back to traditional values of what being a man means, the event celebrated the fact that we no longer are perceived as less masculine if we dress more feminine. We are finally acknowledging just how long we’ve allowed stereotypes to outweigh celebrating true expression and individuality, and a global movement is already imminent. American Crew as a global brand has, for the last few years, begun their journey to change this perception of the modern man through not just the aesthetic but also the conversations we are having with men and the type of men they are engaging with their brand. Where once you’d never see long hair and feminine silhouettes grace the screens or pages of American Crew editorials,
ONSTAGE
in recent years we’ve seen a definite shift away from the American Crew jock as a main point of interest to masculinity through many forms and cultures. “At American Crew we have been the official supplier to men for decades and as men change so must we,” said American Crew Australia Marketing Director, Cristobal De La Rubia. “As we all know, the perception of Masculinity has been changing through the years, especially in the last few. Across all the industries, brands, everyone is pushing the boundaries, and American Crew, as the leader in the men’s grooming industry, cannot be behind and must take the lead.” With cocktails via Batch & Bottle, food, music and lots of true connection, men from across Melbourne and interstate discussed creativity, empowerment and what truly drives them. Joined via a video stream from American Crew Founder and true visionary David Raccuglia, David discussed, from a global standpoint, how American Crew is on board with a new frontier for masculinity internationally. In discussing true diversity and accepting masculinity beyond the social norm, guests entered with an open mind and the feedback was overwhelmingly positive. The illustrious panel include Shayne Tino, the renowned Melbourne fashion designer and progressive influencer with a gender neutral fashion brand, Stephanie Pfalzgraf, winner of the American Crew All Star Challenge 2021 and King’s Domain Barber who challenges masculinity through men’s hair styles, Gary McKenzie, who is considered to be one of Melbourne’s best hairdressers, and the owner of Meddler salon in South Yarra, and Colin Allingham, owner of Sweeney Todd’s, one of Melbourne’s most well-known premium barbershop brands.
Within this panel, Shayne was the perfect ambassador for challenging the status quo of how not only we see men, but also men’s fashion and interpersonal relationships between men. With Carla Bond, American Crew Business Development Manager, as the emcee, she encouraged open conversation across each guest’s individual strengths, resulting in a night of enlightenment and approachability. The night also paid respect to our indigenous heritage through the food, with Mabu Mabu catering the event. Mabu Mabu is Melbourne’s first indigenous owned restaurant that dishes up experimental food made from native ingredients. In typical American Crew fashion, the gift bags were plentiful and full of American Crew cult favourites and staples, giving plenty of content for influencers in attendance to ‘gram and post about even after the night. Asking the question about what masculinity means to you can be quite confronting but through a diversity of talent, including women on the panel, the sentiment in the room and more braodly for the brand is that we are all one and the same and masculinity can be whatever it means to be the most confident versions of ourselves. For more information visit www.instagram.com/americancrewoz
INSTYLE 27
ONSTAGE
BEST IN BUSINESS CONGRATULATIONS TO THE 2021 AUSTRALIAN HAIR INDUSTRY (BUSINESS) AWARDS WINNERS! THE AUSTRALIAN HAIR Industry Awards (Business) took place in late 2021, livestreamed on social media and connecting the national industry on Sunday November 28. The AHIAs (Business) were launched in 2014 by Mocha Group and 2021 saw the largest number of entries ever received. Salon winners were announced by state, in design, for marketing, customer care, management, environmental awareness, education and much more, while products and innovations were also awarded. Bond Hair Religion took out the coveted title of Australian Salon of the Year. “Yet another awards gala cancellation couldn’t dampen our excitement and keeping in touch with all of our finalists via social media during the livestream announcement really felt like we were all together again. My hugest congratulations to all our deserving winners and you best believe that we will all make up for it at the 2022 AHIAs as the industry finally reconnects,” shared Mocha’s Linda Woodhead.
Bond Hair Religion
CARE PRODUCT AWARD Sponsored By HARBIZ Pure Organic Goddess Shampoo & Conditioner TREAT PRODUCT AWARD Sponsored By HARBIZ Heliplex One Step Bond Complex STYLE PRODUCT AWARD Sponsored By HARBIZ DNA Antifrizz Hydro Crème BEST BUSINESS PERFORMANCE OF THE YEAR Sponsored By HARBIZ Foil Me SALON TEAM MEMBER OF THE YEAR Sponsored By Excellent Edges Evie Golding, Rokstar SALON MANAGER/CO-ORDINATOR OF THE YEAR Sponsored By Wella Professionals Meagan O’Connor, Oscar Oscar Salons – Broadbeach BUSINESS DIRECTOR/OWNER OF THE YEAR Sponsored By Kitomba Amy Gaudie, Urban Chic SOLE OPERATOR OF THE YEAR Sponsored By Salon Lane Nicole Kae
BEST ECO SALON Sponsored By DNA Organics Little Birdie Hair Co SALON BUSINESS NEWCOMER OF THE YEAR Sponsored By Revlon Professional Etcher STATE SALON BUSINESS OF THE YEAR NSW/ACT Sponsored By Hot Tools Bond Hair Religion STATE SALON BUSINESS OF THE YEAR QLD Sponsored By Wella Professionals Tigerlamb Coorparoo STATE SALON BUSINESS OF THE YEAR SA/TAS Sponsored By Timely SJ Establishment STATE SALON BUSINESS OF THE YEAR VIC Sponsored By EVY Professional Oscar Oscar – Chadstone STATE SALON BUSINESS OF THE YEAR WA/NT Sponsored By L’Oreal Professionnel Circles of Hair
EDUCATOR OF THE YEAR – INDIVIDUAL Sponsored By Redken Jules Tognini
AUSTRALIAN WHOLESALER OF THE YEAR Sponsored By Private Label Dynamics Salon Depot
EDUCATOR OF THE YEAR – ORGANISATION Sponsored By Sustainable Salons MIG Training
SPECIAL RECOGNITION AWARD Sponsored By L’Oreal Professionnel Leanne Cutler, Siren Marketing & Hair Shots 2 the World
BEST SALON DESIGN Sponsored By KMS Allure The Salon
28 INSTYLE
BEST CUSTOMER CARE Sponsored By Schwarzkopf Professional Bond Hair Religion
SALON TEAM OF THE YEAR Sponsored By Goldwell Togninis
BEST IN SALON TRAINING Sponsored By Zing Project DiMattia & Co
Bond Hair Religion
BEST MARKETING Sponsored By Shortcuts The Fox & The Hair
AUSTRALIAN SALON OF THE YEAR Sponsored By HAIRBIZ Bond Hair Religion
ONSTAGE
BEST IN
BARBER THE FIRST EVER AUSTRALIAN MODERN BARBER AWARDS HAVE ANNOUNCED THE VERY BEST IN BARBERING FOR 2021.
THE INAUGURAL AUSTRALIAN Modern Barber Awards (AMBAs) took place online on December 5, with those in the men’s hair industry watching on livestream from around the country to see the 2021 winners announced. The AMBAs were launched to provide a benchmark in men’s hair and highlight the innovators, creative pioneers and business leaders in the barber space. The awards are facilitated by Mocha Group, who is also behind the Australian Hair Industry Awards and Australian Beauty Industry Awards, engaging with every facet of the hair and beauty industries in this triad of events.
BEST MENS COLLECTION – CLASSIC Sponsored by Milkman Grooming Co Leigh Winsor – Area Studio BEST MENS COLLECTION – FREESTYLE Sponsored by Schwarzkopf Professional Johnny Georgiou – Barbery the Craft of a Barber BEST TEAM COLLECTION Sponsored by American Crew Area Studio BEST CUSTOMER CARE Sponsored by Shortcuts Grand Royal Barbers
KERATIN
SMOOTHING TREATMENT CLASSIC AND NEW NATURAL APPLICATION
Image by Leigh Winsor – Modern Barber of the Year and Best Mens Collection Classic
The AMBAs offer fourteen categories, headlined by the titles of Australian Modern Barber of the Year and Australian Modern Barber Business of the Year. The esteemed judging panel in this process included an independent cohort of media, PR and business specialists, as well as national and international barbering icons. Celebrating online due to continued border closures but congregating this ever-significant industry in spirit, the AMBAs will help the lead the way for a talented industry that continues to grow. Congratulations to the winners!
CARE, STYLE AND BEARD PRODUCT AWARDS Sponsored by Barbershop Magazine Best in Care: Justice Professional – Cool Mint Shampoo & Conditioner Best in Style: Hanz De Fuko – Claymation Best in Beard: Mr Muk – Beard Oil SPECIAL RECOGNITION AWARD Sponsored by Barbershop magazine and Andis Eoin McCarthy
BEST BARBERSHOP DESIGN Sponsored by Babyliss Pro New York Barbers
AUSTRALIAN MODERN BARBER OF THE YEAR Sponsored by The Barbiere Company Leigh Winsor – Area Studio
BEST BUSINESS DIRECTOR/OWNER OF THE YEAR Sponsored by Depot – The Male Tools & Co. Don De Sanctis – Barber Boys
AUSTRALIAN MODERN BARBER BUSINESS OF THE YEAR Sponsored by Wahl Professional New York Barbers
BEST MENS EDUCATOR OF THE YEAR – INDIVIDUAL OR ORGANISATION Sponsored by Excellent Edges Fraser Forsey – Barber Education Australia
LUXURY
CLASSIC
NEW NATURAL
• REPAIR & CONDITION • HUMIDITY PROOF • FRIZZ FREE • SMOOTH • INCREDIBLE SHINE • SUPER QUICK STYLING
300ML & 1 LITRE SIZES AVAILABLE EVALUATION KIT
JUST $75
02 9489 7776 sales@trichovedic.com.au www.trichovedic.com.au trichovedic.com.au www.ftrichovedic acebook.com/trichovedic www.@trichovedic instagram.com/trichovedic/
CLEAN BEAUTY BASE CLEAN BEAUTY BASE
O ROGR A GNA INCI CR I RT IUTAU LASL S+ +C LCELAE NA NB EBAE UATUYT YB AB SAES E+ +V EVGE A GNA N
N ANw.n KAHKAakh HI A R I. R C .OCMO. M A .UA UI N IFNinf N @ANKAHKAHI A R I. R C .OCMO. M a .ua u@ O@ROI R LA I LBAABUASUTSRTARLAI A LIA ww air. nakhai com .au OF@Oo@ r.com.a u
MA M DA ED EW W I T IHT HL OL VOEV EB YB YN AN KA KH AH IAR I R
ORI ORILAB LAB
ISISMADE MADEWITH WITHLOVE LOVE IN INAUSTRALIA AUSTRALIA
ORGANIC ORGANICHAIRCARE HAIRCARE
BUILT BUILTUPON UPONTHE THE CLEAN FOUNDATIONS FOUNDATIONSOF OFCLEAN
ww
/ s:/ tp ht ril /o
m .co
am
gr sta in w. a str au ab
WW HO H OI S I SO ROI R LI AL BA?B ?
ORGANIC RITUALS ORGANIC RITUALS
BEAUTY BEAUTYSCIENCE SCIENCE
/
lia
ONSTAGE
HAIR FESTIVAL:
SESSIONS WE DELIVER YOUR BONA FIDE GUIDE TO MUST-EXPERIENCE HAIR FESTIVAL 2022 EDUCATION.
W
hile the novelty of some of our new year’s resolutions may have worn off already (we see you Activity Rings), there is one resolution that’s not too late to get started. Most of us in some way have committed to being a better, bolder, and brighter version of ourselves in 2022, especially after a difficult few years. There’s never been a better time to brush the dust off and make this year our best yet – enter essential education at Hair Festival 2022. Commit to joining us at Hair Festival on June 12 and 13 2022, and take advantage of the opportunities to learn and hone your skills from the best of the best. Hair Festival, the highly anticipated event in the hair industry calendar, is taking place at Sydney’s Carriageworks over the June long weekend. The festival will have a range of experiences and opportunities for you to Shop, Learn, Compete, Connect. Most importantly the event will play host to an incredible line-up of education sessions so that you can take your career goals to the next level. This is not your average classroom; a ticket to the Hair Festival Education Sessions gives you direct access to learn from the industry’s best and brightest. Hear from the experts as they offer their tips for success. If you’re creative, you may want to attend a class on the latest trends in your area of expertise. You might be looking for advice on how 32 INSTYLE
to promote your work or grow your business. Or maybe you just want to network with others like you who have something to offer each other. In short, there is an education session for everyone. Damien Rinaldo is one of Australia’s best hairdressers. He’s won Australian Hairdresser of the Year three times and his work is most at home on the covers of magazines, fashion shows, or on the red carpet. Safe to say when Damien talks, we listen. Presented by Dyson, Damien will teach you how to solve real-world hair care problems – like protecting hair from heat damage while keeping the natural smoothness and shine. Sign us up! De Lorenzo, the creative experts in hair design and colouring, who are renowned for their award-winning education, will be joining forces with Pixel Hairdressing to offer a creative masterclass in cutting headlined by ‘Mullet Mommy’ Laura Spinney whose work you’ve seen on The Pussycat Dolls and Detox. Winner of Australian Hair Industry Awards Hot Shots Rising Male title, Ryan King, and Australia’s only Pixel colour Educator, Angela Soong, take the lead on this inspiring class. Rumbie Mutsiwa, founder of Rumbie & Co., started a movement to create curl liberation through education. Join Rumbie as she takes you on an intellectual journey of all things curls, waves, and texture with live model demonstrations featuring multiple hair textures and ethnicities. Her driving passion and purpose
ONSTAGE
is to create a community that not only understands but truly celebrates curls. If you’re a business owner, who better to learn from than other business owners? Mick Dwyer has been an industry veteran who has been in the industry for 34 years. He is a co-founder of Elite Hair Education and the author of the guide, Pricing your Services. Mick has been coaching industry professionals on pricing strategy and will guide your business towards success. Salons are using social media for business, but what’s the point of having a strategy if you don’t have the right people in place? Join James Fitzgerald, the Executive Director of Programming at SMK, and explore how social media learning and development is the go-to for smart businesses wanting to make smarter use of social and digital channels. The Hair Festival’s Education Program is made up of 10 different sessions and a range of classes, designed to suit a variety of learning styles and career paths. We’ve created sessions for both your business and creative sides. There will be time for networking and Q&As, as well as hands-on demonstrations. You have the flexibility to book for an individual class – but we know you won’t be able to pick just one so there’s also a discounted multi-class ticket available. Looking for more? You should check out our Real Talk program for salon owners. Featuring a line-up of internationally and locally renowned keynote speakers, you will walk away inspired, motivated, thinking differently and with a clearer vision to take your business to the next level. If you want to be the best in your industry, you have to learn from the best. Whether it’s attending an education session, panel discussion, or exploring what’s new on offer in Market Place, the program is jam-packed with opportunities to learn and grow in your career. Book your tickets, let your hair down and prepare for a weekend of inspiration and education. Visit www.hairfestival.com.au to learn more about the education sessions and book your tickets.
INSTYLE 33
INFEATURE
T LANGFORD
VALE DENNIS THE HAIR COMMUNITY IS GRIEVING THE LOSS OF AN INDUSTRY ICON AFTER THE PASSING OF LEGENDARY HAIRDRESSING FIGURE, DENNIS LANGFORD. Brother Graham Langford and Dennis accepting Hair Expo Hall of Fame in 2015.
34 INSTYLE
he hair industry is devastated to learn of the passing of community icon and TONI&GUY Australia CEO Dennis Langford, who has built up the national brand over more than 25 years and leaves an indelible mark on the entire industry. Dennis was a beloved, renowned and invaluable member of Australia’s national hair landscape and beyond. He and his brother Graham acted as co-directors of TONI&GUY Australia until Graham left the business in 2020, and Dennis took the brand to extraordinary heights in this partnership and his role as CEO. The duo were inducted into the Hair Expo Hall of Fame in 2015 for these important efforts, and Dennis’ kindness, leadership and business acumen drove the industry forward in his many years at its centre. Tributes for Dennis across the industry have spoken about his mentorship and friendship to so many in the hairdressing community. He was a prolific mentor to many leading educators and business owners in the industry, many citing that they wouldn’t be where they are today without his support and expertise. Additionally, he was a dedicated supporter and partner to INSTYLE over more than 25 years of our 35 years of publication, for which we are eternally grateful. “It is with heavy hearts that we share the news of the passing of hairdressing great and CEO of TONI&GUY Australia, Dennis Langford,” said a statement from the brand. “Dennis’ long-standing dedication and passion for hairdressing has revolutionised the Australian hairdressing community. We know we are not alone in saying that Dennis has touched the lives of many, both near and far.” Dennis will be deeply missed by the hair industry and we at INSTYLE send our condolences to his loved ones and the entire TONI&GUY family.
INFEATURE
SCREEN
PROFESSIONAL
ITALIAN-MADE HAIRCARE AND COLOUR BRAND SCREEN HAS APPOINTED DATELINE IMPORTS AS THE OFFICIAL AUSTRALIAN IMPORTER, WRITES ARIANA PEZESHKI.
B
orn in 1992 in Italy, from a concept developed by Maria Antonietta Diodato, Screen is used by qualified haircare professionals in 68 countries. Screen is an elite, high-performance haircare and colour brand producing endless opportunities for creativity. Exclusively for professional use, Screen’s colour range is a nuanced collection of modern to trendy, characterised by high performance and specially selected ingredients to create a wide range of colour categories for every colour preference or need.
DORADO CREAM A range of bright, natural looking, reflective colour in 97 shades. PPD-free, micro particles of 24K gold are formulated to create classy, sophisticated, contemporary colour. Maximum coverage with brilliant colour, Dorado is all the modern hairstylist will ever need.
10 MIN DORADO Specifically formulated to create an exceptionally fast result, this permanent colour range only requires 10 minutes for the service, ensuring minimum time for clients and maximum income for salons. 10 min Dorado is PPD-free and includes a special 24K gold ingredient for maximum coverage with long lasting, simple to apply colour.
PUREASE CREAM Enriched with pearl proteins and amino acids, this PPD-free, ammonia-free hair colouring cream provides superlative shine and brilliance with a protective colour made up of 67 shades. With maximum coverage of grey hair, Purease is a complete colouring system ideally suited for the creativity and needs of the professional hair stylist.
with pearl protein ingredients. Modern, versatile and ideal for perfecting each shade of natural, blonde, bleached or lightened hair, Purease Toner provides a creative approach to hairstyling.
PURE BLEACH This high-performing dust free hair bleaching powder range is perfectly easy and safe to use. It includes Nine Plus Blue, for strong lightening, which will lift up to nine levels with a processing time of a maximum of 40 minutes. Also available in Classic White, and ammonia free White and Blue Bleach.
PURE CRAZY Vibrant colour that can also be mixed is for the young at heart wishing to make a statement. Pure Crazy is vivid colour to stop a nation.
HAIR CARE OPTIONS The Legerity styling range is the complete range for every styling need and includes a hair cream, shampoo, mask, oil, styling cream and balm. Also Screen Advanced is a delicate line, with nourishing Advanced Boosting Complex and Repair with exclusive KTComplex for damaged or sensitive hair. Lastly, the Purest range is exclusively made with certified organic and natural ingredients. For more information visit www.datelineimports.com.au
PUREASE TONER Purease Toner is a 12 shade toning cream, which is ammonia and PPD-free INSTYLE 35
www.silverbullethair.com.au
INFEATURE
Frederic Aspiras
Power 90s Blowout
HOUSE OF GUCCI
JOICO AND CELEBRITY HAIRSTYLIST FREDERIC ASPIRAS WERE BEHIND THE LOOKS ON CELEBRATED SUMMER BLOCKBUSTER HOUSE OF GUCCI, AND WE TAKE YOU DEEP INSIDE THE STYLE OF THE MOVIE OF THE MOMENT.
B
y now you’ve probably watched Lady Gaga on screen in the primary role of Patrizia Reggiani in House of Gucci. Behind her hair looks on the imperatively stylish film were Joico and Frederic Aspiras, the star’s personal hairdresser, who was recruited to add the requisite dose of luxe to the film’s hair brief. The hair looks through the film travelled from the 70s to the 90s, with various looks rooted in fashion history and stylistic detail, which showcased the character of Patrizia beyond Lady Gaga’s own star power. “I had to be as authentic as possible by using the exact techniques as a hairdresser of the 1970s - wet-set rolls, back-combing, French lacing, spiral perms, you name it. It was done exactly from that era,” Frederic said, explaining that a lack of early images of Patrizia caused him to delve deep into Italian style for broader inspiration. “I wanted the texture, I wanted the vibe, I wanted the feel, the way it moved because it needed to transport you to that time.” Special guests were invited to an evening at the London West Hollywood in Beverly Hills, which hosted a welcome reception and red carpet, a first look screening of the film and a Q & A with Frederic to explain his vision and inspiration behind the styles. The film included over 55 looks and ten hero wigs, while Lady Gaga had her usually platinum blonde hair coloured brown for additional authenticity, and then taken back to platinum blonde for the following press tour. In this complicated process, Joico care and colour products were essential for hair aesthetic and quality. Iconic looks in the film began with the Young Patrizia style, highlighted with the BlondeLife Hyper Highlift Permanent 38 INSTYLE
Creme Color, coloured with LumiShine and prepped and cared for with the Defy Damage range. In style, classic rollers set with JoiGel Medium Styling Gel were brushed out with a boar bristle brush, anchored by a soft side part. K-PAK Color Therapy Luster Lock Multi-Perfector to detangle, ColorFul Glow Beyond Anti-Fade Serum to part the curls and JoiMist Firm Protective Finishing Spray to finish were also essential. In Patrizia’s look to marry Maurizio Gucci, played by Adam Driver, Defy Damage and Lumishine were again pivotal for colour, while the brand’s Colorful Anti-Fade Shampoo & Conditioner assured maintenance. The style also used rollers and Joico’s hero styling products. Another hero look was a shoulder length layer bob with a Spiral Perm, coloured with Joico technology, styled as gentle towel blot curls and defined with Joico tools such as JoiWhip Design Foam, then dried with a diffuser. Joico Flip Turn Volumizing Hair Spray finished the look. A fourth important look was the Short Bi-Level Feathered Haircut, also coloured and maintained with Joico products, while styling tools included Dream Blowout, PowerWhip Whipped Foam, Joico Rise Up Powder Spray and Joico Flip Turn Volumizing Hair to blowdry up away from the face, offer light texture and create feathered lines in the hair for a strong 80s style. The ‘Power 90s Blowout’ hero look used similar tools, as well as the Joico Heat Hero Glossing Thermal Protector for barrel curls and volume. In a film dedicated to fashion and luxury style, Joico were essential in creating a myriad of iconic, retro looks for what’s quickly becoming an iconic film. Magnifico. For more information visit www.joico.com.au
Young Patrizia
Hair Director- Lauren McCowan Assisted by The Fame Team 2021 Photographer- David Mannah Stylist- Josie McManus Makeup- Pablo Morgade
Start
Smart
EDUCATION FEATURE 2022
EDUCATION 2022 Hair by Emiliano Vitale
WHAT WILL INSPIRE YOU DCI Education, founded by multi-awarded educator Dario Cotroneo, provides highquality education to hairdressers of all levels. Inspiring, motivating and educating students on not just how to cut hair, but why, with valuable and commercially salonfriendly techniques. DCI Education creates positive and memorable experiences for hairdressers to grow in confidence and build a sustainable clientele.
KEY TAKEAWAYS DCI Education offers programs such as their renowned Mentor Program, Elevate Program, InSalon Education and 1 Day Workshops courses BUILD, GROW, THRIVE and CONSULTATION, as well as Online Learning.
WHO, WHEN, WHERE Contact DCI Education in a myriad of ways, by phone on 02 9380 2217 , by email via
DCI Education 40 INSTYLE
veronica@dcieducation.com or find them online at www.dcieducation.com and on social media via www.facebook.com/dcieducation and instagram.com/dci_education.
For over 25 years, the reputation of DCI Education has been built on design excellence and providing world-class education in both face-to-face and online learning.
FP AD
EDUCATION INCLUDES ELEVATE Program - 10 Modules throughout 2022 (starts February) - are you looking for additional structure and control in your work with salon friendly Classic Cutting techniques. Available all cities 10 students only MENTOR Program - 10 modules throughout 2022 (starts February) - Be inspired and develop confidence to a new skill level, with NEW and exciting cutting techniques, plus learn the best client communication techniques. Available all cities 10 students only 1 Day workshops – BUILD, GROW, THRIVE and CONSULTATION. These courses are a game changer to help boost your self-confidence and most importantly your self-worth. In-salon training - is formulated to achieve the best strategy to maximise the team’s learnings, so everyone is growing in the same direction Led by multi awarded founder and lead educator - Dario Cotroneo delivers unique programs with passion and professionalism, inspiring generations of hair professionals of all levels of experience. For bookings visit www.dcieducation.com or contact veronica@dcieducation.com or Phone: 02 9380 2217
Hair by Emiliano Vitale
EDUCATION 2022
WHAT WILL INSPIRE YOU Training and education is as an opportunity to connect with peers and friends and in the long run gain the benefits of a stronger sense of experience and connection to your industry. The De Lorenzo Education Team aims to motivate and support you to help you live a longer, healthier more satisfying hairdressing life.
KEY TAKEAWAYS Most of us accept that we need to exercise our bodies, however, it is just as important to exercise our minds. Group training and education is a way to strengthen your mind and boost motivation. The connection with others primes us to overcome obstacles, break through barriers and lift one another up.
WHO, WHEN, WHERE To book visit www.delorenzo.com.au. For precise locations, session requirements and start and finish times refer to the ticketing
De Lorenzo 42 INSTYLE
page for your specific session. All bookings for De Lorenzo Education are purchased through Humanitix where 100 per cent of the profits go to social impact projects for disadvantaged kids.
E D U CAT I O N 2 0 2 2
No matter what skill level you are at, it is important to
EXERCISE YOUR MIND DE LORENZO OFFER A COMPREHENSIVE NATIONAL
2022 EDUCATION PROGRAM ENABLING YOU TO CONTINUE TO GROW YOUR KNOWLEDGE BASE ↘ ONLINE ↘ STUDIO CLASSES ↘ IN-SALON SESSIONS COURSES AND BOOKINGS AVAILABLE ONLINE AT ww w.delorenzo.com.au/education delorenzo.com.au/education
EDUCATION 2022
WHAT WILL INSPIRE YOU Design thinking will inspire you to approach your craft from a new and holistic perspective. Pivot Point has been employing design thinking for 60 years, and we’ve seen its impact on creativity and individual capability. Visualise and create truly personalised designs and experience a newfound clarity in your work.
KEY TAKEAWAYS Pivot Point workshops give you a system and a method you can rely on. At every level, you’ll acquire new techniques, a clear understanding of how to incorporate them into your work and a system that enables you to repeat your success. Enjoy a new level of confidence in your craft.
WHO, WHEN, WHERE In-person, small group workshops are held
Pivot Point 44 INSTYLE
throughout the year, at all levels. Workshops are 2-day events and include Pivot Point premium mannequin heads and a technical workbook to keep. To find courses in your city, visit pivot-point.com.au/events
UNLOCK YOUR POTENTIAL
BOOK YOUR WORKSHOP NOW
2022 EDUCATION CALENDAR NOW AVAILABLE
#1 SYSTEM
Focus on core skills and fundamental principles, using Pivot Point design thinking, and enjoy confidently creating haircuts with consistent outcomes. With the right foundation, your skills will soar.
#2 SALONABILITY
Build on your foundation with commercial creative techniques. Learn how to mix, blend and adapt techniques to truly personalise current styles to suit your individual client, and watch your client base grow.
t-point.com.au/events Access our upcoming courses in your city at www.pivo pivot-point.com.au/events
To discuss bespoke training for your team, email us at info@pivot-point.com.au
#3 TREND
Expand your creativity; be challenged, inspired and energised by our advanced seasonal workshops that feature emerging trends and futurefocused, global looks.
@PIVOTPOINTAUSNZ www.pivot-point.com.au PIVOTPOINT.COM.AU
EDUCATION 2022
WHAT WILL INSPIRE YOU Over the past 18 years, Elite Hair Education’s goal, as lead by Kylie Dwyer, has been to produce industry-ready stylists though industry leading education. The innovative Scissor Licence cutting program aims to have an apprentice on the floor cutting hair and generating income as quickly as possible. The 7-day program includes hands-on cutting education, delivered in three separate workshops over a 12 month period. The workshops include FOUNDATION CUTTING (two days), BOOTCAMP CUTTING (three days) and FINISHING SCHOOL CUTTING (two days).
KEY TAKEAWAYS The innovative Scissor Licence cutting program is a practical education option for emerging hairdressers, offering high quality education and equipment, and the genesis of a special group that creates new industry friends and supporters. Additionally, students receive a 3 pair scissor kit from Excellent Edges or a $100 voucher towards a pair of scissors.
WHO, WHEN, WHERE Scissor Licence and Ladies Short Hair Fashion Trends will be held at eight
Elite Hair Education 46 INSTYLE
locations in New South Wales, the ACT and Queensland in 2022. Bootcamp and Ladies Short Hair will also be held in Launceston and Hobart, with approximately 15 students in each program. To strengthen the cutting skills of your whole team, Kylie has made allowance for 20 in-Salon private education workshops this year. For more details visit www.elitehaireducation.com or call 0412 551498.
ELITE HAIR EDUCATION 2022 WORKSHOP CALENDAR NEWCASTLE Round 1 - Apollo International Newcastle
SOUTH SYDNEY - Sharkies @ Kareela
NEWCASTLE Round 2 - Apollo International Newcastle
CBD SYDNEY - Bustle Studio Surry Hills
Ladies Short Hair Foundation Bootcamp Finishing School
Foundation Bootcamp Finishing School
APRIL: Mon 4th APRIL: Tues 5th & Wed 6th JULY: 4, 5 & 6th OCT: Tues 4th & Wed 5th
JULY: Tues12 & Wed13 SEPT: 26, 27 & 28th T.B.A.
CANBERRA Round 1 - Ibis Styles Narrabundah Foundation Bootcamp Finishing School
APRIL Tues 26 &Wed 27 JULY 25, 26 & 27th OCT Tues 11 & Wed 12th
CANBERRA Round 2 - Ibis Styles Narrabundah Ladies Short Hair Foundation Bootcamp Finishing School
JULY Mon 18th JULY Tues19 & Wed20 NOV 7, 8 & 9th T.B.A.
BRISBANE - Virginia Golf Club Banyo Foundation Bootcamp Finishing School
MAY Tues 10 & Wed 11 AUG 8, 9 & 10 T.B.A.
Ladies Short Hair Foundation Bootcamp Finishing School
Ladies Short Hair Foundation Bootcamp Finishing School
MAY Mon 2nd MAY Tues 3 & Wed4 AUG 1, 2 & 3 OCT Tues 18 & Wed 19
MAY Mon 16 MAY Mon 16 & Tues 17 AUG 15, 16 & 17 NOV Tues 15 & Wed 16
ORANGE - Ibis Styles Orange Foundation Bootcamp Finishing School
MAY Tues 24 & Wed 25 AUG 22, 23 & 24 NOV Tues 22 & Wed 23
LAUNCESTON - Peppers Silos Bootcamp Ladies Short Hair
MAR Sun 20, Mon 21, Tu 22 MAR Wed 23
HOBART - Hobart Convention Centre Bootcamp Ladies Short Hair
Interested in Scissor Licence?
MAR Sun 27, Mon 28,Tu 29 MAR Wed 30
We will be presenting workshops at the following Venues In 2022 Newcastle, Canberra, Sydney South, CBD Sydney, Brisbane, Orange, Hobart, Launceston
For more Details visit www.elitehaireducation.com Or call us on 0412 551498
EDUCATION 2022 Tap the QR code to O&M 2022 Education Calendar.
WHAT WILL INSPIRE YOU Resilience and adaptability - the two key things that the last 18 months has taught us. Being adaptable in an ever-changing environment is key to ensure success. Having the resilience not to let it get you down will help you get there. 2022 offers a whole new world of education with O&M. The brand have adapted the way that they do things and changed the offering to engage with more stylists through multiple channels.
KEY TAKEAWAYS This year O&M education will enable stylists to fine-tune their skills, learn new ways of approach, strengthen relationships, and build community while uplifting and empowering hairdressers to be the best they can be. O&M have multiple education offerings that can be tailor-made to your learning style, and you get to choose what fits you best that will ultimately give you the most successful learning outcome.
O&M 48 INSTYLE
WHO, WHEN, WHERE Plan your own personal growth journey by choosing to be part of a session you feel will benefit you most, either in person or online.
EDUCATION 2022
WHAT WILL INSPIRE YOU Jaye Edwards, internationally recognised colour expert and educator, sharing his evergrowing knowledge and techniques. You will learn what it takes to elevate your business to the next level and become part of the EdwardsAndCo Education family.
KEY TAKEAWAYS At the heart of the EdwardsAndCo Education brand is the art of creating “Future Proof” hair from any starting point; blondes, brunettes, coppers, or colour corrections. You will learn to define your style of hairdressing and takeaway the tools for building your brand around it, including tips on capturing the perfect content.
WHO, WHEN, WHERE Jaye Edwards and his team of 14 colour, cutting and styling educators share their techniques for producing industry leading hair all over Australia, as well as internationally. Whether you are looking
EdwardsAndCo 50 INSTYLE
for private workshops, digital tutorials or collaborations with other industry leaders, the EdwardsAndCo Education website has everything you need to join the movement.
AUSTRALIA’S LEADING EDUCATION PLATFORM DEVOTED TO MASTERING THE ART OF “FUTURE PROOF” HAIR.
ONLINE TUTORIALS | WORKSHOPS | PRIVATE WORKSHOPS www.edwardsandcoeducation.com @edwardsandcoeducation | www.edwardsandcoeducation.com
TRENDING SALON STYLE
2022 A glimpse ahead in Salon Interiors WORDS & STYLING LISA FELEPPA
2022 HAS LANDED, WITH A BIG REFRESH IN SALON INTERIORS. WITH LOCKDOWN PERIODS GIVING US TIME TO THINK ABOUT BUSINESS, SALONS USED THIS TIME TO UPGRADE AND RENOVATE WITH INTERIOR REFRESHES PUSHED TO THE TOP OF TO DO LISTS. HERE’S A SNAPSHOT AT WHAT EVERYONE IS LOVING IN SALON INTERIOR STYLES.
Get the Looks from Comfortel: Comfortel Furniture. www.comfortel.com.au
Marley Reception Desk
Hello Blonde Hair Co ™️ @helloblonde_hairco Design: @kellehoward.co Build: @studio.build.projects Photographer: @kristian_van_der_bee
YOUR SALON DESIGN STYLE Modern, minimal and lots of curves Curves & Arches are here to stay and will be popular than ever in 2022. The salon look is a pared back space, soft and sensual. It fuses all types of finishes with curvaceous shapes in doorways, decorative pieces and furniture.
Arch Retail Box
How to get the look: Choose contemporary curved salon furniture with texture and tone. Add a touch of metallic luxe for contrast.
Arch Retail Shelves
YOUR SALON DESIGN STYLE Textures and all things neutral This salon style champions textures as the design focus and incorporates paler tones like white, ivory, sage and sandy nudes. How to get the look: Think neutral tonal colour palette with a mix of different textures that becomes the statement.
Aria Salon Chair in Stone
The All Space @the.all.space Design: @designbydanni Build: @briscoehomes
Presley Reception Desk
YOUR SALON DESIGN STYLE
Resort Salon Style by Comfortel
The Mediterranean Escape We couldn’t go on that European get-away we all so desperately wanted, so salons are incorporating this look into their salon design and really embracing the sense of escape.
Allure The Salon @allure_thesalon Design @wearetriibe
52 INSTYLE
How to get the look: Colour & Patterns are taking centre stage with a focus on materials and shapes with European influences.
Layla Salon Chair In Tan
Verona Grande Double Freestanding Mirror with Terrazzo
Collector
The
Design detail for today
INSTYLE 53
DESIGN
HYPER-LUXE WE WELCOME A WORD THAT TRANSCENDS THE REALMS OF TRADITIONAL LUXURY AND CONJURES A NEW FRONTIER OF UNMATCHED ARTISAN ABILITIES – HYPERLUXE, AS COINED BY SPYRE GROUPS’ LATEST PROJECT IN QUEENSLAND’S BURLEIGH HEADS, IS A NEW JOURNEY IN DESIGN, WRITES CAMERON PINE.
E
lite Artistry often associated with a ‘one off’ piece has moved into the building sector via artisan design unlike any development we’ve yet seen with the creation of ‘Glasshouse’. Sourcing the world’s finest natural materials, local artisans and generations of skilled hands have produced an aesthetic that will envision just three impossibly beautiful residences all born from the unique natural environment of the Burleigh headland. With the tagline ‘impossibly created’, Glasshouse brings new meaning to somewhat impossibly elitist design, to create something truly unique, it’s not just about rare materials but a unique approach to the surroundings in which it resides. The Burleigh landscape is one of the many marvels of the Australian coastline through an approach that cannot be repeated or copied. As a development firm committed to continued excellence and evolution, Glasshouse Burleigh presented Spyre Group with the opportunity to leave a permanent mark on not only the streetscape of Goodwin Terrace, but the boutique property market in the South East. “It’s an opportunity for us to challenge almost every aspect of property development. The sheer scale of the most impeccable finishes in Glasshouse have simply not been seen in a domestic setting until now. We push architectural boundaries and redefine what we know as luxury living,” said Spyre Group Managing Director Daniel Laruccia. 54 INSTYLE
“There’s a lot of work involved in teasing out the tolerances for large spans of glass, but you can do almost anything if you don’t scrimp.” SHERARD NORTHEY, THE PROJECT'S GLASS ENGINEER.
DESIGN
Using light and glass to open the outside world to an interior world of timeless life-lasting finishes, Glasshouse is the culmination of tireless years spent dedicated to the importance of place. The position of this impossible project is intrinsic in what makes it one completely beyond compare. Three glass ‘homes’ positioned perfectly on a land parcel that holds the most acclaimed beachfront status in Queensland. To create here is a privilege, and for Spyre Group it forms a legacy in their design portfolio that is, seemingly, unmatched. Designed by acclaimed architecture firm Bureau Proberts, their vision with Glasshouse was to create a sense of custom design not to be repeated. “Our brief was to create the impossible and this remarkable stretch of beachfront gave us astonishing design possibilities. We’ve brought something stridently new to Burleigh Heads. These are not just luxury homes, they are hyper-luxury residences. There’s nothing ‘routine’ about these spaces,” said Bureau Proberts Project Design Leader Dan Liddy. Glasshouse can be likened to a jewel-like building with its rippling surface of fluted glass an expression of the natural landscape, suspended between the rugged headland and ocean. The materials are custom blended and almost seemingly ‘pulled’ from the natural landscape surrounding the project. The interiors are lavished with stone finishes whose beauty has formed deep in the earth over millions of years, the artistry of lights blown by hand by SØKTAS and the technical brilliance of the engineered glass that gives Glasshouse Burleigh its name. Each angle from however you look, whether within or externally, completely immerses residents in the atmospheric
coastal landscape using glass. Its crystalline expression, crafted from fluted glass and sculpted concrete, reflects the infinite expanse of the glassy ocean and the rippling tides. “The brief for Glasshouse Burleigh’s glass was no compromise and pushing the envelope more. There’s a lot of work involved in teasing out the tolerances for large spans of glass, but you can do almost anything if you don’t scrimp, ” said Sherard Northey, The Project’s Glass Engineer. The glass frames some of the most impressive stone design works we’ve seen, and for Scott and his team of stonemasons creating the truly memorable materials within. Glasshouse Burleigh has been a once-in-a-lifetime opportunity to showcase their creativity and craft at an unprecedented level. Employing highly skilled, generational stonemasons from Spain, the impossibly beautiful marble forms that grace the kitchen islands and remarkable bathroom vanities take many hours of work to complete, almost as if they are etched into the coastal landscape itself. Each piece is a work of art, hewn by hand and inspired by the ancient rocky outcrops of the surrounding headland. Shaping such dramatic marble forms like those seen at Glasshouse Burleigh demands passion, imagination and a sure artisan’s eye for detail. “Nothing says opulence or grandeur more than marble, and our work here at Glasshouse will take our craft to unseen levels. The elevation of typical masonry work to create what will be a true centrepiece to these homes is a truly special and professionally rewarding experience,” shared Scott Redhead, Stone Development. SØKTAS Lighting designers are becoming a household name in the luxury development fold, having collaborated on some truly impressive lighting designs for Glasshouse. The beauty of Swedish native Oliver Höglund’s hand blown glass is enthralling and energetic, in a craft that has been passed down through generations. The silica sand used to produce glass for a SØKTAS design is sourced from Sweden due its clarity. Working the runny honeylike glass at temperatures of 1000°C, Oliver shapes his distinctive curved glass free-form using his artisan’s eye, hand and feel to sculpt each piece. Lighting up the space naturally and through the creations of SØKTAS was an important consideration in the tones used in stonework - Fior Di Bosco, or Flowers of the Forest, is a precious pearl grey marble woven with fossils, silver white and warm amber veins. It is quarried near Suvereto on the small rocky height of Monte Peloso, 100KM south of the Tuscan city of Carrara. Founded by Lorenzo D’Aloisio in 1960, the quarry’s Fior Di Bosco stone is highly sought-after in Europe due to its limited production, beautiful veining and distinct colouration. Even when it comes to the tiles used for Glasshouse, sustainability is at the heart of everything and The EARP Brothers have ensured only the finest materials with a conscience have been added to this development. A visual feast for the imagination for those who truly appreciate high-end design and luxury finishes, Glasshouse will no doubt become your ultimate muse for your next design discovery. For more information visit www.glasshouseburleigh.com.au INSTYLE 55
DESIGN
THE NEW
DIIOR10 DIIOR10’S SALON RENOVATION IS ABOUT MORE THAN JUST AESTHETIC, WITH BUSINESS DETAILS, SUSTAINABLE PARTNERSHIPS AND A FRESH APPROACH TO CLIENT CARE BRINGING IN A NEW PHASE FOR THE SALON, WRITES SHANNON GUSS.
S
ydney’s Diior10 salon had a renovation planned prelockdown, and executed it within these difficulties and with an optimism that always saw the glass as half full. The renovation is part of a major overhaul of the whole salon, which will be anchored by renewed business models and approaches. “Whilst the renovation was pre-planned before the lockdown arrived, having the extra time enabled me to execute the redesign and restructure of our brand and salon with that little more attention to detail,” salon owner Daniel Di Iorio said of the lockdown renovation, explaining the extra effort he’s put into the salon as a whole. “I’ve been busy developing business model changes to suit our ever changing industry landscape. Beyond this, a new website is being built and there’s possibly a re-brand in the near future too.” The new approach is detailed in a series-long video campaign, which point to these important new salon aspects, such as a Comfort Menu with specific, luxury details for clients, a Consultation Bar that puts the emphasis on this service and the Shampoo Lounge with a privacy screen and new treatment menu with additions such as a hot towel service for ultimate relaxation. The videos also showcase the salon’s one-to-one service guarantee that tells clients they’ll have an exclusive hairdresser
56 INSTYLE
DESIGN
dedicated solely to catering to them and understanding their hair needs and speaks about their commitment to sustainability, in a new partnership with Sustainable Salons, and through their product partnerships with ELEVEN Australia and L’Oréal Professionnel. The videos also highlight a new recruitment initiative for the next phase of the salon and a tiered pricing structure that matches the experience of the client with their ideal price point. The refresh also pushes forward new ideals and focuses for the salon. “The salon for years has been recognised within our community as one that has been strong in cutting, particularly men’s hair due to my background, however my motives with the new salon design are to welcome more of a feminine feel in a bid to help add some shine on our ability to achieve beautiful colour work,” Daniel said. The renovation and new salon era for Diior10 promises to be a true game-changer in aesthetic and ideals, for clients and employees alike. “The colours, the layout and the ambience of our salon are welcoming and luxurious. I believe the design is not only chic, but one that has the ability to remove our guests from the suburb they’re visiting and allow them to submerge themselves into a salon experience that relates to one they’d expect closer to our city CBD,” Daniel shared. “I have always been a proud salon owner and extremely passionate about the development of my team to not only be great hairdressers, but great people too. This salon has given my team a new spring in their step and an opportunity to ask themselves who they want to be when working at Diior10 Salon,” Daniel added. Join us in welcoming the all-new Diior10. For more information visit www.diior10.com.au
INSTYLE 57
FANTASY MEETS REALITY WITH THE LAST FEW YEARS CREATING LIMITATIONS ON LUXURY TRAVEL, SER INFINITO ESTATE HAS PROVED THE PERFECT SOLUTION FOR THOSE CRAVING TRUE ESCAPISM ON A GRAND SCALE – YOU’RE FORGIVEN FOR THINKING YOU’RE IN SANTA FE OR MEXICO AND NOT THREE HOURS SOUTH OF SYDNEY, WRITES CAMERON PINE.
A
palatial abode spanning three distinct levels and many meandering passages etched into the hillside – Ser Infinito has been designed to capture an experience that unwraps some of the best views in the country. Breathtaking with a notion of Santa Fe meets South Coast’s cool, it sits atop one of the most remarkable and rugged coastal landscapes in the world where boulders and bush meet balmy beachside nights. It’s a vision akin to a music video fantasy. Built by architect Stuart Wilde, a man with vision on a scale well beyond anything else we’d ever seen created on the South Coast more than 20 years ago, Ser Infinito’s capabilities span from a family stay to a large-scale event or production – complete with a crew to suit your needs and a never-ending luxe list of extra curricular activities that satiate any desire. Managed by wellknown Sydney socialite and luxury entrepreneur Karim Gharbi, Ser Infinito carries a legacy of service that we, until now, thought was reserved only for overseas holidays, yet has seemingly raised the level of luxury to infinite possibilities a stone’s throw away from Sydney. Open to the public for the first time, Ser Infinito Estate was Stuart Wilde’s dream home – a labour of love that surpasses any practicalities of a new build, it’s evident in the dreamy rooms and passages, messages and inspirational quotes smattered throughout 58 INSTYLE
the home and solid lifelong lasting finishes that it was always going to be something special. Taking five years to complete, Wilde poured his heart and soul into building the truly authentic residence to castle-like proportions, all to fill his desire of creating a place that would evoke joy and passion for all who step inside. Curved walls, terracotta laden hallways and with quotes in a beautiful sans serif font such as, “I have no plan, I make minute by minute my plan”, conjure up the experience that Ser Infinito affords every guest. From the first step into the grand double doors the sense of escapism is overwhelming. Complete with a helicopter pad, Ser Infinito is just a short 30-minute trip from Sydney by air or approximate three hour drive. Nearby Milton and Cupitt’s Estate winery mean you can spend as much time out amongst the best of the coast or as isolated from the world as you like, the choice really is up to each guest. Mollymook beach is also just a 10-minute drive away, so while feeling completely mountainous, the coastal attractions are surprisingly convenient. Many of the seven bedrooms in the estate come with four poster bed frames made from solid wood and indulgent Hale Mercantile bed
DESIGN
linen and luxe finishes like a complete suite of hair and grooming programs by Hunter Crew in every room. With free reign on the entire house, a stay at Ser can be as formal or informal as you like, plus the expansive surrounds and gardens are the perfect location for a dreamy shoot or production – the story of a stay here promises an experience that lives well up to its name. There is a discovery at every turn and in case you’re wondering about the name, the meandering abode was named after one of Wilde’s books, The Infinite Self. The property is brimming with the fruits of the spiritualist’s imagination, brought to life via a wealth of authentic fixtures and bespoke craftsmanship peppered throughout its three levels of luxury. Features include a bar complete with a butler for cocktails, a garden marquee, private chef, dinners, an in-house spa and treatment area, a Japanese bathhouse and an eight-person sauna. You’d think the pool would pale in comparison, but it’s as equally as impressive, with a rooftop position that has the best views in the house – or above the house so to speak. As if that were not enough to pique interest, there are also several ‘hidden’ rooms and cubbie-house-like spaces, all sure to delight adults and children alike. Simply stepping inside Ser Infinito is something to behold. The impressive interior reveals rich timber beams that contrast with stark white walls. Even the rock platform on which the residence is built is incorporated artistically in parts and a kids escape has a bunk bed made from solid timber beams, almost as if it were part of the house. Every detail displays Wilde’s great love of all things Santa Fe and New Mexico where most fixtures were made – from the handmade sinks in all bathrooms to around 30,000 magnificently crafted decorative tiles, some of which even bear the paw prints of coyotes, allowed to wander across them as they set during the build, showcasing a creation of true artisanal proportions. Kitchen cupboards of Oregon wood were lovingly carved by Wilde’s family members and other fixtures from Sante Fe including oak, while door handles and light switch covers handmade in New Mexico feature throughout. Details and space are luxuries that don’t always go hand in hand, at Ser Infinito you can find a perfect nook for sunbaking or reading alone, a gym to work out in with your friends or a communal table so big it had to be made within the residence, if you want to learn about custom detailing, a stay at Ser is essential. Lake Conjola is a 15 minute drive away, private fishing or dolphin watching may well be the idyllic backdrop but, then again, you may choose to simply remain ensconced within the extraordinary haven that is Ser Infinito Estate – a creation that stands alone among the world of luxury escapes, a never-tobe-repeated property that must be experienced at least once in a lifetime. Find Ser Infinito Estate at 614 Little Forest Road Milton NSW For more information visit www.serinfinitoestate.com.au INSTYLE 59
WELLNESS PLAY THE FITNESS INDUSTRY HAS A NEW CANVAS FOR HOLISTIC HEALTH, WITH EXERCISE NOW AT THE FOREFRONT OF PREVENTATIVE HEALTH AND WELLNESS. FITNESS PLAYGROUND FOUNDER JUSTIN ASHLEY TALKS US THROUGH THE VISION FOR THE NEW WELLNESS PLAYGROUND CONCEPT IN SYDNEY’S MARRICKVILLE, WRITES CAMERON PINE.
60 INSTYLE
D
espite lockdowns, uncertainty and hiccups with a completely new refit, Wellness Playground pushed on and opened by the last quarter of a tumultuous 2021. The facility that conjures up the atmosphere of a health spa and not a gym, offers all the typical high-intensity fitness offerings within an oasis of yoga, dance, pilates, reformer and barre studios and experiences, plus infrared saunas, calming hangout spaces, luxe bathrooms and powder room. It’s safe to say Wellness Playground has changed the game when it comes to fitness. “Each of the spaces are curated around experience and even a scent that’s specific to the objective of the space. The Yoga studio is dark and oversized, the dwell areas are light and luxurious - conducive to the best practice in the wellness space,” Justin said. Apart from the cohesive and welcoming minimalist entrance and common hallways, you’d be forgiven for thinking each of the spaces is a completely different venue – the dance studio is deliberately at the back with no natural light with a real ‘nightclub at 3am feel’ but it’s the sense of escapism and the experience of the class or zone being intrinsically matched to the architecture that makes this space so unique. “When designing this gym concept, we looked at other spaces we enjoy being in – how do we create a place where we could spend time, not just wanting to go there but also a place you genuinely look forward to going out to?” Justin said. The space creates a softness not often achievable in gyms, with curved concrete rendered walls and polished concrete
floors. The materials are often not the focus in an exercise driven environment. “Jumping on the computer, catching up on some work or dwell time. That’s what’s missing in a regular gym. Generally we wanted to design a space that’s beautiful and doesn’t look like a gym, but more like an exclusive spa,” Justin said. “The future of fitness and wellness is all about going somewhere we enjoy and having the resources to feel well and not just work out,” he said. For the build, Justin and co-founder Serra Burmin took inspiration from the natural environments where you wouldn’t usually expect a natural aesthetic. Rendered walls with a warming feeling and no harsh corners are more common in relaxed spaces and not a fitness facility – it immediately feels comfortable due to the curvature and flow of the space. No expense was spared even on the walls. Typically the wall would be rendered then painted but this time it was
DESIGN
colour mixed render for depth and quality of finish. It radiates a soft pink and brown depth of undertone, and doesn’t look like just a colour that you get from paint alone. Adding to this vibe, the lighting changes depending on the time of the day. Transformed from an old tacky two dollar shop and an opening scheduled for July 3 just a week after a three month lockdown began, it was a challenging time and the delay to reveal the space to a somewhat post-lockdown Sydney couldn’t come quick enough. The playground is smattered with sexy statement pieces from lighting to lush details and it’s the little things that give it warmth and create a sense of escapism. “We had to waste real estate to enhance experience. We could have added another studio without so much dwell space but we would have compromised the overall aesthetic,” Justin said. The build didn’t come without challenges, the premises was leaking halfway through the build and the stormwater started to flood – they had to dig up the floor and re-do it. They went over budget to get it right but the experience was something that couldn’t be compromised. “We had a clear vision of what we were trying to achieve – we had this idea to go or in and then scale back but by the time the design came to life we found it very difficult to eliminate things. We just had to grit our teeth and hope for the best,” Justin said. Ultimately, the final result was double the expenditure of what was originally proposed but it’s the positive feedback that by far outweighs this concern. Real terrazzo and micro cement floor are all expensive features, even just using tiles
instead of micro cement would have saved more than $150K, according to Justin. With any experiential space it’s also important not to forget the core values of your brand. Wellness Playground is still a gym business, a people business and an experience business and over the last few years has started to morph into an education business. “We already educated fitness professionals, broached virtual fitness and now we’ve covered wellness,” Justin said. With a new Zetland gym coming soon and a continued focus on people and experience, wellness will continue to be key to the future of the Fitness Playground fold. It will also become a brand of leading experts supporting this overall cause and concept. Having recently won Young Entrepreneurs of the Year for the National Business News Awards, is testament to this achievement and growth trajectory that’s far from over. That’s all in addition to Fitness Playground’s existing Marrickville gym, which is a level upstairs from the new Wellness space. The upstairs high-intensity gym offers high-energy classes, equipment and spaces, including the Battleground group-training studio, an immersive spin studio, cardio area and free weights. In total, there are five studios, 200 classes a week, spanning 2,200sqm of gym, in what is expected to house well over 5,000 members. In an industry that is being dominated by single-service offerings, creating a Wellness “playground” where all experiences are housed under one roof is going against current trends. Don’t like going to a gym studio? Welcome to the new world of wellness.
HAIR LOSS INNO VA
PATETION NT
67%
OF PARTICIPANTS IN A CLINICALLY SUPERVISED TRIAL
EXPERIENCED A POSITIVE RESULT *Result of 2014 medically supervised trial at the Knudsen Hair Transplantation Clinic Sydney
02 9489 7776 sales@trichovedic.com.au www. trichovedic.com.au trichovedic.com.au www.faceboo www.instagram k.c om/trichoved .com/trichoved trichovedic @trichovedic ic/ ic
DESIGN
THE PINK DREAM ENTER A DAZZLING PINK OASIS WITH LUXE BOHO VIBES, A HANGING GARDEN, BEAUTY SURROUNDING CLIENTS AT EVERY TURN AND WHERE ANYONE CAN FEEL AT HOME WHILE HAVING A DREAMY HAIR SERVICE IN ASH CROKER’S CHAIR, WRITES ARIANA PEZESHKI.
T
he Salon by Ash Croker is a boho oasis from the moment you enter the Clovelly based salon doors. You are immediately transported into a pink-washed space pulling from eccentric Filmmaker “Wes Anderson’s artistic vibes” and one of the world’s bestknown hotels associated with Hollywood stars, the Beverly Hills Hotel in Los Angeles. The Salon is filled with charm and playful beats drifting through its walls while clients sit back and enjoy their hair services sipping on sparkling water, beautiful Byron Bay teas, coffee or Tanica botanical spirits. Next year, The Salon will also be looking to introduce a food menu for clients to enjoy during their service. Entering Ash Croker’s stylish salon not only offers a wellrounded holistic experience but an environment that leaves clients with heavenly hair and the best vibes to carry through the day. Through the corridor and down to the back is a hanging garden courtyard inspired by Palm Springs. “It’s a creative, feminine, fun and most of all welcoming space, my inspiration evolved over time and I started focusing on mood boards for each space in the salon. Soon the salon was filled up with plants and variations of shape and shades of pink with the Palm Springs courtyard vibe to follow,” Ash said. Ash has come a long way from her mood boards and inspiration, now laughing at her original vision for The Salon being “two chairs and then a processing table”. Now, you’ll find an array of pleasing architectural visuals from the gold finishes, arched mirrors, pink 62 INSTYLE
epoxy floors, Italian sourced (and of course painted pink) light fixtures, and beautiful hanging plants and internal gardens in the spa area. In the courtyard, a custom made pink table boasting red metal and vibrant pink leather is a statement piece. Designing The Salon came with its challenges. “The biggest challenge was that we were still open for business while renovating, so the front of The Salon was done and then they did the back and joined the spaces together and, of course, the job ran months late over Christmas last year,” Ash explained. In the past two years, Ash has done two renovations and one expansion and, as most renovation projects do, the project “went
DESIGN
over budget, but I couldn’t say no to some of the amazing things my interior designer found.” The Salon grew at a rapid rate “despite the pandemic making it so hard”, as many salons in the industry can attest to. When it comes to clients, the space is meant to feel calming and a haven within which to sit back and feel recharged and escape while everything around them is being taken care of. Ash’s goal is to create a low key but luxe aesthetic that is both relaxing and fun as soon as you walk through her door. Functionality is of course at the helm of salon design, including 14 working stations and then six processing tables. “I really knew what I wanted the space to look like but also how I could make it more functional than when I first built The Salon, it’s seamless to look at but it also has so much hidden storage,” Ash said. Ash is always looking to improve and has plans to redo the front salon floor in the future, but is nevertheless content with the work so far. When asking Ash about her favourite aspects of The Salon, some hero pieces stand out. “I love the lightbox archways and full-length selfie mirror, the pink edging reminds me of a dollhouse my pop made me,” she said. “The space is everything I hoped it would be. I love the space and I’ve learnt so much on the way, but I’m always thinking about what’s next.” For more information visit www.thesalonbyashcroker.com
Life is already
!
Business insurance doesn’t have to be
Compare multiple quotes online in minutes Instant online cover – no paperwork required
EARN QANTAS POINTS
for every dollar spent on a new small business insurance policy*
Save yourself time and money Compare with Australia’s Small Business Insurance Specialist
wwbizcover.com.au w.bizcover.com.au
1300 805 821
*Must be a Qantas Business Rewards member. Maximum of 10,000 Qantas Points earned per policy. Available to new BizCover policy purchase only and not available with any other offer. See Terms & Conditions at bizcover.com.au/qbr. The information provided is general only and should not be relied upon as advice. BizCover Pty Ltd (ABN 68 127 707 975; AFSL 501769) © 2022 BizCover. BC2129
INSTYLE 63
THE EDIT
CASSIE
HARWOOD-JACQUET THE RED DOOR SALON HOW WOULD YOU DESCRIBE YOUR STYLE AESTHETIC? My style would be described as on-trend but slightly quirky. You’ll always find a pop of colour or a print and bright lipstick is a given! HOW DO YOU START YOUR MORNINGS? Typically woken up by a little person and followed with a big cup of coffee. PICK YOUR POISON? A dry crisp rosé all year round. THREE DESERT ISLAND HAIR PRODUCTS/TOOLS? Evo Water Killer Dry Shampoo, Evo Happy Campers Wearable Treatment by Evo and a headscarf! A QUOTE TO LIVE BY: “My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humour, and some style.” — Maya Angelou. SOMETHING YOU CAN’T LIVE WITHOUT? My husband, kids, lipstick and phone! WHAT CUT AND COLOUR ARE YOU LOVING RIGHT NOW? I am pro blonde so I’m having the most fun with everyone’s summer hues at the moment and playing with toning variations. We are still loving our bobs and long bangs! FORECAST FOR A 2022 HAIR TREND? I feel we are only seeing the beginning of layers so there will be a lot of fun adaptations of the mullets and shags! I’m loving all the natural movement being embraced. FAVOURITE INSTAGRAM ACCOUNTS? I am obsessed with art, interior design and flowers so I love @doweljones, @jakearnold, @boutierre_girls, @tiffanykeal_cs and @cj_hendry to name a few. A CAREER HIGHLIGHT? The first that jumps to mind is directing my first New York Fashion Week show back in 2012! WHAT PIECE OF CLOTHING OR ACCESSORY CAN YOU NOT LIVE WITHOUT? Right now would be my favourite Louis Vuitton bag, which is a cross body and fits all I need with my on the go life and two kids in tow! A SONG THAT WILL GET YOU DANCING WITHOUT FAIL? I Wanna Dance With Somebody, Whitney Houston. 64 INSTYLE
THE EDIT
MARC ARMSTRONG AND SABRINA MAXWELL MARC & MAXWELL HOW WOULD YOU DESCRIBE YOUR SALON’S STYLE AESTHETIC? We would describe the aesthetic of our salon as an urban chic feel with concrete floors and exposed brick sitting on the first floor with soaring French windows offering it natural light and leafy lookout it resembles a tree house feel. WHAT INSPIRED YOU TO BECOME A HAIRSTYLIST? Sabrina: Growing up in Ireland, I’ve been lucky enough to be inspired by many creative women in my family. As dressmakers, I was surrounded by fashion, and when my grandmother was on her sewing machine I would prop myself on a stool behind her and braid her hair. That’s when I learned about being able to create a shape in hair not only with clothes. Marc: Knowing I always had an eye for fashion I felt that taking the field of hairdressing was the best way I could channel my creativity and still meet new people whilst exploring the fluidity of the trade. PICK YOUR POISON? Sabrina: French bubbles all the way for me! Marc: Tequila, Tequila, Tequila! YOUR FAVOURITE INSTAGRAM ACCOUNT? Sabrina: @vidalsassoonalumni - Vidal are always on point with their precision haircuts. Marc: @guidopalau - Guido is the man! IF YOU COULD HAVE DINNER WITH ANYONE IN THE WORLD, WHO WOULD IT BE AND WHAT WOULD BE ON THE MENU? Sabrina: Bob Marley has been a real influence of mine I would love to share a bucket of chicken wings with Franks hot sauce. Marc: I would love a 70 year old me to have a chat
with an 18 year old me and share my wisdom and to tell myself feel the fear and do it anyway! AN ITEM IN YOUR WARDROBE THAT MAKES YOU FEEL THE MOST ‘YOU’? Sabrina: My All Saints leather jacket because it’s so versatile and you can wear it with any thing. Marc: My collection of Hawaiian shirts. WHAT IS YOUR FAVOURITE CUT AND/OR COLOUR TO CREATE IN THE SALON? Sabrina: I’m loving the ‘curly shag’ with some money pieces around the front. Marc: Short disconnected haircuts are my go to, micro foiling on my blonde clients creating a natural balayage look with a soft root stretch. WHAT WOULD YOU LIKE TO SEE MORE OF IN THE HAIR INDUSTRY IN THE FUTURE? Sabrina: I would love to see wigs become more mainstream. Marc: I would like to see a real push to attract more apprentices, there is a real shortage of younger talent. A QUOTE TO LIVE BY? Sabrina: “I only drink champagne on two occasions, when I am in love and when I am not!” - Coco Chanel. Marc: “You make your own luck.” DREAM CAR? Sabrina: Penelope Pitstop's car. Marc: Mercedes Benz 300 SL Gullwing Coupe. WHAT HAIR PRODUCT/TOOL ARE YOU LOVING? Sabrina: R+Co Bleu Magnifier Thickening Spray. Marc: R+Co Bleu Smooth & Seal Blow Dry Mist.
INSTYLE 65
MY WAY
PRET T Y IN PINK DIANE GORGIEVSKI
CREATIVE DIRECTOR AND OWNER OF KODA CUTTERS BONDI
I love this look, it’s fun, it’s fresh, it’s flirty and it makes me want to be drinking a mimosa at a long lunch. The pink palette grabs your eye and reminds you of your favourite party dress as a little girl, although this could be why a part of me is not 100 per cent on board with this style. The colour coordination in the pink tones make it feel more like a barbie doll than high class street fashion. I would have accessorised very differently with a different coloured shoe and a more on trend mini bag. If I had a chance to change her cut and colour, I would scalp bleach this look and put in a fringe – a cool pixie fringe to accentuate the incredible face shape. I would use Redken’s Flash Lift with pH Bonder and 20 vol – and I would root shadow to leave a soft contour with 07nw SEQ and use 010p and clear on the ends SEQ. I always use Extreme Bleach Recovery on my lightening work and finish with the Extreme Length Leave-In Treatment to finish. I would put in a blunt bob and blowdry to create a bold cut and styling.
MY WAY
L A R O L F FUN MEGAN PANOZZO
OWNER OF IN AWE SALON
The first thing that I noticed is that this model looks happy, so my first thought is that I love the look on her because she obviously loves it, however, we are here to talk style! I love a relaxed look on people. I love that this outfit looks like it suits her personality. The floral skirt and top paired together looks great. I’m personally not a massive fan of the norm core fashion moment but it does give a pretty serious dressed down vibe to an outfit. The shoes are definitely that vibe. Her hair is beautiful, it looks glossy and healthy, which is something I love about long hair. She must be using Goldwell’s Just Smooth Diamond Gloss! I’d love to see more colour in her hair to suit the spring vibe, I love using the Goldwell app with the cookbook to find the perfect shade of elumen, I would choose ‘Coral Me Pretty’. To recreate this hair style, I would use KMS THERMASHAPE Quick Blow Dry Spray first then Goldwell Kerasilk Style Bodifying Volume Mousse to blow dry in and create hold and volume. My go to brush for this style is the medium VARIS brush to lift and shape. To heat style, I would use Goldwell Stylesign Curls and Waves Twist Around with a mermaid wand and finish off with Goldwell Stylesign Just Smooth Diamond Gloss for that beautiful healthy shine!
/QiqiGlobal www.homehairdresser.com.
@qiqiglobal au
www.salonsaver.com.au
INHAIR T H E
L AT E S T
S A L O N
A R R I VA L S
AVEDA Nutriplenish Masque Deep Moisture and Nutriplenish Masque Light Moisture - 1800 292 069 BASE Curl Defining Cream and Argan Oil Treatment 07 3208 1892 WELLA Color Motion Shampoo and Color Motion Conditioner and Color Motion Mask - 02 9267 5500 TRICHOVEDIC Luxury Glossing Serum and Waxxed Styling Product and Paste Styling Product - 02 9489 7776 MAX PINNELL Volume Shampoo and Conditioner www.maxpinnell.com
70 INSTYLE
INHAIR
HEADING HERE
DECK ACI QUODICIIS ESTIIS AD ERE COREM QUE ET DOLEST, VELECAB PORENDUS RESSINT QUIANDIST, QUAE NVOLUPTUR ARIO QUE ES EL ET AUTHOR NAME
B
ody Soluptatum estiis simo SUBHEAD HERE eveliqui aliquiae ma aliquis Et ut es alignatis est quam qui acestiae comnihi llatur re, sequam quo velest, sape cuptatem cori coreribus, quis dolla volore cuscimilles volorere cone corepratese nones et dollor ipsandi psaniandis et quisti aut aut liquo que soleni volendi oremque consequatia vel is quis denit, a doluptaest, quam, nonseque n corepratese cdgzb odi od molorion poribusdae volorunt. ecatus arias remporibus Hent. Unt. Ria sentus enducil iliquid Ddolor rae. Otassit, elluptatibus de ut quia sed quis dolupti quas ma inis volupti strumquid mint aut quo dolum resciiscime sint re coreius, atem repuda reptatio eatem quuntia voluptae. Am re que at prorepudit facepe volessum mostrum landit velectotatur re lignis int vellaborae opta conet, consequ idustrum vendae.Ebit voluptatio delesci umquid latem est, commost, consed maionse ribus. molorrum rae voluptatem eum RraeIbus duciendis assit, quatusam Ritiur ressum est viduntet que ium quidell oribus ditatur aut qui omnim res exceped et fugit etus. dolorun ducillu ptaecatem fugiatiis conet, Equatur? Qui doluptas prepeligenis ad ut quid estrum inihil molorrovidit mod facium idit, tet eri cus magnat. estrum hariaspid magnat. Nequibu saperorerum faccatibusci Upta aborit volum quam rem con num quis velestia voluptae veni occus, coremos recerch itatatem fugitisci cum dolor sa quamus es modi volupta volupitem faccum aceraturero doluptatiaes turibus citisci piciate nat auditin cidusda eliquae porions equodi ullorit aut fuga. Et nitiis magnat dis sumque nobis doles ut qui derorem re conseniet estem aut quunt eturerumquas endam quia net quiate enis JOICO Defy Damage Shampoo and Conditioner, Defy Damage odi omni re dolorumquam fuga.Bond Et utProtector es et quam, et ad quassimet alibusae etus Invincible Frizz-Fighting and Defy Damage alignatis est quam qui acestiae velest, Treatment iniatur, mporendit, sam quodi Sleepover Overnight Nourishing - 1300quatisi 764 437 sape cuptatem cori coreribus, volorere offictibus nonsequi conem ratessitati abo. WELLA EIMI Extra-Volume Mistify Me Strong cone corepratese nones et dollorMousse aut autand EIMI Bis rerfernam re ped mo tem quiatur aut and EIMI Glam Mist 02 9267 5500 liquo quassum que soleni volendi oremque experesti tem in comni beaquiassit, qui quam, nonseque arias remporibus ut eum RUMBIE &necatus CO Leave-In Curl Cream and occus, Strongut Curl Gel fuga. Ut libus sinvelessin consed quam fuga. Quassim ossitem fuga. www.rumbie.co Ugit exped ullupta tiorest otatem aut rem GOLDWELL Kerasilk Control Intensive Smoothing ra pro coneMask seque doluptat landionse inus. www.kaosalondivision.com
SUBHEAD HERE Bis et asiniti omnis ilitem aut inctorae et autaqui sit essi berum a nos quist eati cusaperciis doluptatet quam nimpore vent, autendit, sumquam ulpa volor animus quatur accusaeprae sam repratem dolorec tatium, qui tecabor uptiam sincide latate lique rehenti dolora quia nonsequias aborpostibus pa aut imo cus re, ut offic tem alia cuptur suntet molorepellam ulliquibusda si aperum fugit, undaeperios sapedipsam vitatem et facestis id quis
apellaut eos maio dolupta sit quis ipsanda quam sunt everibus re es diciunt peribus aut liberum dolupta eperum re nimus aut hicit ipicitiis voluptate parumque pro eum et aut opta in natiasit haribusa ex et et offictem licabo. Sequossum volor ra des simustr uptiunti sendiat mosanto int hil et iunti sit quundis simodio oditius eaque erspide bitatecabo. Elluptae. Ut et aut hil escia vererumetur, conecatur, tem et et peditio dempero ea doluptio et min re quassus, cus corrum, tet faciduci ut atiaspid magniet venima volestia volorrum est es alicta velescid ulpa adit et, si coristiur, volorepercia plaborem hiliqui dolumqu issincia dit ullam volupta tibusto eosam int. Nonseque sedipic temporporum vel imus ute laborer spicil iunt lab is sinctis mos arcimilitias quia il ium que nuscillupta doluptaqui que rem volorrovid qui sequo eaquibus molorerum si apicatuscil inctiae olecep rectore mporeptae nonemporita volorpor sit, cus ut dent que parum est, liquodi tatibus nonecea quatem simAlita quodior estiis plate simi, officture delis aceatur? Quis corest accus cuptiam fuga. Pa quam nem. Hendic totam repersp ietur? Officti omnihil int ipitem. Rovidunt re antur? Mendae veribus disitatur ad ea dolo dolluptatem quat excea ilis a dipide simperrovit amus. Inus si core turibus citisci piciate nat auditin cidusda nitiis magnat dis sumque nobis doles ut eturerumquas endam qu pudam quo et alit et quatinctemod quam rerunt oditat ut acius volorem nihicim restiberios ra verehen ihilliqui voluptatem quiam et liquamus, incidus. Olo ommodit et mosam soluptaturem vidiciam, quunt optat inimusa dolupta tempore dicatem. Explam vollaboratis re nostem di neseriora veligendus estemol uptur, ommollo rerspererunt volupit Contact details here INSTYLE 71
INHAIR
KMS Conscious Style Mult-Benefit Spray and Styling Putty and Everyday Conditioner and Everyday Shampoo www.kaosalondivision.com MALIBU C Swimmers Shampoo and Conditioner 02 9666 3611 OUIDAD Botanical Boost Curl Energizing and Refreshing Spray - 02 9666 3611 ECHOS Maqui 3 Restoring Lotion - 02 9666 3611 THEORIE Marula Oil Smoothing Serum - 02 9666 3611
72 INSTYLE
NOW OPEN FOR ENTRY FP AD ROUND 1 PHOTOGRAPHIC ENTRY DEADLINE
14TH MARCH 2022 ROUND 1 FINALISTS ANNOUNCED
11TH APRIL 2022 ROUND 2 WRITTEN SUBMISSION ENTRY DEADLINE
9TH MAY 2022 GALA AWARDS NIGHT
MONDAY 13TH JUNE 2022
www.australianhairindustry
INHAIR
MAX PINNELL Creme Delux and Shine Serum Delux www.maxpinnell.com ZENZ Menthol No.10 Shampoo and No.11 Conditioner 02 9666 3611 AG HAIR CARE Curl Fresh Definer and Curl Fresh Shampoo and Conditioner - www.aghair.com GHD Bodyguard Heat Protect Spray and Curly Ever After Curl Hold Spray and Curl Thin Wand www.ghdhair.com/au
74 INSTYLE
THE INDUSTRY SOURCE powered by
sign up for our FREE twice weekly email
www.styleicons.com.au www.facebook.com/INSTYLEstyleicons @instylehairmag @instylehairmen For further information email: info@styleicons.com.au
INBEAUTY
Viva La
h s i n r Va STUN IN THE LATEST NAIL SHADES FOR 2022.
OPI Nature Strong Intentions are Rose Gold and Right as Rain - www.myer.com.au SAINT VALENTINE Paris Tennis Necklace - www.saintvalentinejewellery.com GUCCI Vernis à Ongles Nail Polish 713 Dorothy Turquoise and 414 Peggy Sunburn - www.myer.com.au MAVALA Golden Twist, Copper Twist and Moon Twist - www.mavala.com.au SMITH & CULT Stranded Stranger and Monaco Madness - www.roguebeauty.com.au 76 INSTYLE
INBEAUTY
FINISHING TOUCH FLAWLESS Salon Nails - www.finishingtouchflawless.com.au OPI Nature Strong Thistle Make You Bloom, Spring Into Action and Cactus What You Preach - www.myer.com.au MAVALA Cartagena, Faro, Mandalay and Lugano - www.mavala.com.au BEAUTYPRO Manicure Tools Cuticle Pusher - 02 9666 3611 SMITH & CULT Serra Blue - www.roguebeauty.com.au INSTYLE 77
INBEAUTY
Glisten Up!
Rihanna’s game-changing Killawatt highlighter is now in liquid form. This smooth, superfine fluid leaves an ultra-modern layer of high-shine, super-fresh radiance that’s effortlessly buildable, transfer-resistant, and hugs your skin with good-for-you ingredients. Formulated with clary sage extract and coated microfine pearls for a dewy and luminous effect, this non-greasy formula glides onto skin and dries down quickly without disturbing any other makeup in place. Available in five flattering shades for all skin tones, Liquid Killawatt gives you the flexibility to glow wherever, whenever. www.sephora.com.au
Regul8® Designed to support the cleansing, restoration and maintenance of digestive health and originating from herbal medicine practices, the Regul8 ® supplement range includes all-natural, plant based, gluten free formulations to promote inner health and an outer glow. It removes unwanted and unhealthy organisms, soothes existing irritations and aids sustainable gut health. This re-balances the good bacterial cultures and provides them with the appropriate environment to flourish, in what is called the Weed, Feed, Seed approach. www.regul8.com.au
Dream Screen Ultra Violette has just launched their most anticipated range of skin tints with broad spectrum SPF50+. The range, called Dream Screen™, includes 11 adaptable shades with buildable coverage to deliver a flexible, fresh base that doesn’t get oily or patchy. This launch is making Ultra Violette the first SPF brand to release a shade range of this size with broad spectrum SPF50. More shades will launch soon as customers provide real time feedback. Dream Screen™ is available now. www.ultraviolette.com.au
Let There Be Hair
Shine Bright Meet LED it Glow, Dr Naomi Skin’s Next Gen at-home light therapy mask. Suitable for all skin types and tones, LED it Glow – Anti-Ageing Light Therapy Mask is clinically-proven to address skin concerns including reducing the appearance of fine lines, wrinkles, pigmentation and redness, while promoting healthier, hydrated, plumper and brighter skin, in as little as 10 minutes. LED it Glow Mask is custom fitted for Dr Naomi Skin with a combination of 156 LEDs of the most wellresearched and clinically proven light wavelengths – red and near-infrared. www.drnaomi.com
78 INSTYLE
Grow youthful, healthy hair with évolis Professional supplements, by reducing stress levels and delivering actives to the root. The ‘let there be hair’ vegan ingestible provides an optimal environment for healthy follicles by supporting hair growth, reducing stress levels and protecting the hair. Paired with an Activator of your choice, each one contains a unique patented technology that helps maintain a healthy hair cycle and prevent hair fall. www.evolisproducts.com.au
Skin Champions LA ROCHE-POSAY is making tracks around Australia this summer with its new travelling House of Healthy Skin to deliver over 1,000 free skin checks from December 1 2021 to February 27 2022 in an effort to help make melanoma history. The mobile, purpose-built space will host free one-on-one skin check screenings from LA ROCHE-POSAY’s charity partner SKIN CHECK CHAMPIONS and give away samples of Anthelios, the brand’s very high broad-spectrum SPF50+ sunscreen, at iconic locations in New South Wales, Queensland and Victoria. Hairdressers will also see Skin Champions at Hair Festival. www.laroche-posay.com.au
VERTO
BACK TO SCHOOL SYDNEY SALON OWNER CARLA NICOLUSSI, OF ADEVA – THE ART OF BEAUTY IN BLACKTOWN, IS WORKING WITH VERTO TO FACILITATE SCHOOL-BASED APPRENTICESHIPS FOR HER SALON, WHICH COMBINE SCHOOL STUDIES, IN-SALON TRAINING AND VOCATIONAL TRAINING, AND PAY DIVIDENDS FOR THE SALON AS WELL.
I
n 2022 personalised business models are paramount, as Carla soon found out when traditional apprenticeships weren’t working for her salon, triggering a push towards a school-based apprenticeship model through VERTO, which has significantly helped to grow her business. VERTO is a community owned, not-for-profit organisation delivering a range of apprenticeship, community support, employment and training services to assist individuals, employers and industries, found in more than 40 locations across the ACT, VIC and NSW, and becoming an essential resource for salons. “In the first year of an apprenticeship, especially in beauty, it can be hard to keep young team members motivated, and for me, it just wasn’t working out,” Carla said. “Taking on school-based apprentices is one of the best things that I’ve done for my business. It’s been excellent, and I wouldn’t hire any other way now,” This apprenticeship model pairs vocational and salon training with high school studies from Year 10 onwards, in a part time capacity with the student’s schooling, offering a kick start towards their chosen career. For Carla, VERTO Consultant Stephen Morales introduced her to Anna, who is now in the final year of her apprenticeship, and set up every facet of the process, so Carla’s focus could remain on training and the salon itself. “The process with VERTO was absolutely seamless and Stephen was very knowledgeable. When you are hiring students who are under 18, there are some specific requirements, additional parties involved and paperwork to be signed off. VERTO coordinated all of this for me, so it was simple,” Carla said. The program has been so successful for the salon and Anna that Anna is now training to become a Salon Manager, a career path that she discovered during the apprenticeship, while also recently being recognised as the NSW School Based Apprentice and Trainee of the Year by TAFE NSW. “I had no hesitation in nominating Anna – she has been the perfect fit for my business,” Carla said. “Through a school-based apprenticeship, Anna has been able to balance school, TAFE studies and working one day a week in my salon – and this balance has really worked for both of us. It’s been excellent.”
VERTO have offered consistent support to Carla and her salon, aiding her through the difficulties of running a business through COVID-19 restrictions and hurdles. Stephen helped her find another school-based apprentice, Keira-Leigh, in the past year and assisted her in exploring government subsidies and incentives, to grow her salon business even through these difficult circumstances. KeiraLeigh has had additional success with Anna as a mentor in the program to support her in balancing work and school, allowing both apprentices and the salon to thrive. “As a business owner, especially through these times, every little bit helps. With VERTO helping me to understand the government incentives I could access it made a real difference. I have nothing but positive things to say about VERTO,” Carla said. “Keira-Leigh is already proving an asset to my business, and we all work so well together. We’re a close-knit team and I often tell the girls that it is their salon too. We all want to see it grow.” School-based apprenticeships act as a unique employment model to the benefit of students and salons alike. “For students, like Anna and Keira-Leigh, not having to choose between school and starting an apprenticeship is a significant advantage. In Anna’s case, she is on her way to a Salon Manager role and has only recently finished school. That’s a significant head start,” said VERTO CEO, Ron Maxwell. “For employers, school-based apprenticeships offer a great alternative to the more traditional apprenticeship model, which will really suit a lot of businesses.” “There were a number of employment and apprenticeship incentives announced in the 2021 to 2022 Federal and State Government budgets. Many businesses will be able to make use of this support to take on new apprentices at significantly reduced costs, so it’s well worth exploring,” he continued. Take advantage of this business building opportunity, resource and employment model, with VERTO. Whether you are a school student, school leaver, job seeker or employer, VERTO can help you explore your apprenticeship and training options and many potential subsidies. To get started, contact VERTO on 1300 4 VERTO (1300 483 786) or visit www.verto.org.au.
INSTYLE 79
www.facebook.com/Dat elineImportsAustralia/ www.instagram.com/dateli neimports/
www.datelineimports.com.au
INFEATURE
BODY HEAT KMS COLLABORATED WITH HANSEN & GRETEL ON THE BRAND’S RESORT CAMPAIGN SHOOT AND WE TAKE YOU BEHIND THE LOOKS, WRITES SHANNON GUSS.
82 INSTYLE
INFEATURE
B
ody Heat 2022 is the resort campaign shoot of renowned brand Hansen & Gretel, styled on set by KMS and hair director Adam Harant, Wild Life Hair SOGO Master Stylist. The sunny campaign was shot at Alexandria’s Sun Studios, with a bright, feminine aesthetic that still has the requisite edge and a boyish accent. A sharp, uncomplicated aesthetic allows the looks to shine through. “Hansen’s Resort collection Body Heat is an homage to the many women who are striking a balance between the fun and sophisticated through a series of exquisitely frescoed prints, tropical-hued silks and pops of floral jacquards,” said Ainsley Hansen, Founder and Creative Director of Hansen & Gretel. “Attributing both style and substance, Body Heat echoes a purposeful air. Simmering up a hot girl’s summer with vintage florals, ombré stripes, pastel knits and luxe suiting, this tactile collection is an exploration of individuality,” she continued. “Glittering escapism ripples through Resort ‘22 where shape and
fluidity exult the female form – celebrating a woman’s continued expression of Self.” With a cast of fresh editorial faces including models Bambi, Bakhita and Zoe, Adam created four looks for the campaign. Look one was all about volume, and it’s no surprise the KMS ADDVOLUME Shampoo, Leave-In Conditioner and Styling Foam were hero products to strengthen, lift and condition the hair. “This style required a directional blowdry of the hair with a VARIS Smoothing Brush, blow-drying away from the face while making sure to keep the hair flat to the head. I worked in sections, applying KMS HAIRPLAY Liquid Wax to the roots of the hair using a VARIS boar bristle brush to comb through from roots to mid lengths,” Adam said. Look two used similar feature products for an editorial ponytail that stayed flat to the head. KMS HAIRSTAY Working Hair Spray was essential to finish with a wet look. “I used KMS THERMASHAPE Straightening Creme working in the ponytail section and applying to the roots of the hair, then worked through with a VARIS Smoothing brush,” Adam explained. “I then tied the hair in a ponytail, separating into two sections and created two twists then looped each twist around the base of the ponytail, one after the other.” “For the final styling touches, I carefully raked my fingers over the top of Bambi’s head to disturb some of the hair and softly
pull out sections of the bun to create texture and volume,” he continued. Look three was prepped with KMS MOISTREPAIR Shampoo and Conditioner for a balanced curl structure, enhanced in the style. “For Zoe, I applied KMS HAIRPLAY Sea Salt Spray to wet hair and scrunch in. I then dried the hair with a diffuser attachment on the blow dryer. Once Zoe’s hair was 80 per cent dry, working in sections, I applied KMS CURLUP Perfecting Lotion to her individual curls and twisted with my fingers. This enhanced the curl formation and lessened the frizz. Any curls that were under performing, I used a curling tong. To achieve this look, I didn’t curl the whole strand, just sections to ensure it mimicked the natural texture of Zoe’s hair,” said Adam. The final look was prepped with KMS MOISTREPAIR Cleansing Conditioner, styled with KMS MOISTREPAIR Hydrating Oil and KMS HAIRSTAY Molding Pomade and finished with KMS HAIRSTAY Firm Finishing Hairspray. The products maintained the finish of the cornrows, added moisture and shine and sculpted and laminated baby hairs and flyaways. The style is defined as a two-part looped knot. Style, care and editorial femininity shine through for Hansen & Gretel, thanks to KMS. For more information visit www.kmshair.com.au INSTYLE 83
INFEATURE
PLANT
REVOLUTION DATELINE IMPORTS HAS ANNOUNCED THE LAUNCH OF THIS NEW PROFESSIONAL, PLANT-POWERED COLOUR CARE LINE, AS PART OF THE PLANT-POWERED COLOUR CARE REVOLUTION, WITH BŌKKA BOTÁNIKA, WRITES ARIANA PEZESHKI.
T
he newest professional haircare product to arrive on Australian shores is bōkka BOTÁNIKA, a clean, vegan product harnessed from the world’s highest quality organic and naturally sourced extracts and botanical oils. This new salon professional, plant powered colour care line increases the longevity and vibrancy of all types of colour treated hair while treating damage that results from chemical services, heat styling and even the environment. With the brand’s brilliant ethos displayed in their name, bōkka, meaning vivacity for life, and BOTÁNIKA, being derived from plants, this professional haircare brand formulates products that make a difference for animals, stylists, clients and the planet. With an eco-friendly approach to cruelty-free and vegan formulations bōkka BOTÁNIKA, which is made in the USA, is committed to producing the best eco-friendly, cruelty-free, haircare products. By partnering with bōkka BOTÁNIKA, salons will assist in supporting the plant-powered colour care revolution and invest in easy-to-understand ingredients in its compact line of ten products. For example, Organic Quinoa Protein penetrates the hair shaft to strengthen, repair and improve colour uptake and retention while also providing styling protection, increasing shine and the healthy appearance of hair. Barley Extract, known to provide antioxidant activity, helps to defend the hair against 84 INSTYLE
harmful free radicals which are present in the environment. Other ingredients include Shea Butter, Organic Argan Oil, Soy Protein, Oat Kernel Extract, Aloe Vera Leaf Juice, Sunflower Seed Oil, Organic Sugar Cane Extract and Abyssinian Seed Oil. Each formula contains COLORLOKK COMPLEX™, a powerful blend of three key plant-derived ingredients that significantly reduce hair colour fading, whilst protecting against free radicals and UV damage on colour treated, chemically treated or natural hair types. Noticeably, bōkka BOTÁNIKA does not contain, Sodium Chloride (Salt), Gluten, Sulphates (SLES or SLS), Phthylates, Parabens, Mineral Oil, PABA, DEA, TEA or MEA, Triclosan and Animal Derived Ingredients. Some of the bōkka BOTÁNIKA products available include the Miracle Rescue & Repair Shampoo and Conditioner, which gently cleanses, nourishes and strengthens damaged, fragile, or colourtreated hair. Additionally, these products contain a unique vegetable-derived co-polymer which seals the hair cuticles damaged by bleaching, colouring or heat styling and, also, extends the life of hair colour with COLORLOKK COMPLEX. Miracle Rescue & Repair Conditioner contains quinoa protein and kukui seed oil for added resiliency, vibrancy, hydration and brilliant shine. By supporting bōkka BOTÁNIKA, you are choosing clean, cruelty-free, vegan and colour protecting haircare. bōkka BOTÁNIKA harnesses the world’s highest quality botanicals to extend the longevity and vibrancy of all colour treated hair and is now available in Australia for the first time. For more information visit www.datelineimports.com.au
INFEATURE
CURL MAGIC GHD’S LATEST ADDITION TO THE CURVE RANGE OF CURL TOOLS IS THE ALL-NEW THIN WAND AND, AS IS CUSTOM FOR THIS STYLING JUGGERNAUT, IT’S ANOTHER GAME CHANGER.
M
eet the ghd curve range thin curling wand, a new addition to the brand’s ever-expanding suite of must-have styling tools, which features a unique 14mm thin barrel to create defined, even and long-lasting curls without the need for extreme heat in styling. “At ghd, we are dedicated to constantly being at the forefront of innovation and pioneering tools that will help satisfy the hair needs of both professionals and consumers,” said Ludovic Dellazzeri, Managing Director, ghd ANZ. “The new ghd thin wand provides maximum curl definition in minimum time, without extreme heat to maintain the health of your hair.” The tool uses the optimum styling temperature of 185°C in conjunction with a quick 30 second heat up time, allowing the user to create tight curls from three seconds with minimal effort, less damage and 24-hour curl definition. The ease of style and creative freedom this affords makes the thin wand a new favourite for clients and professional hairdressers alike. The brand has showcased three curl looks – the Texture Tong, Formed Twist Wrap and Horizontal Twist Wrap – that can be built from the various techniques possible with the thin wand. “The ghd thin wand is great for any hair length and curl type, even for super short hair. The consistent temperature creates curls that look healthy and bouncy. This is my new go-to tool for creating unique and head turning curls,” explained Charlotte Mensah, Global Brand Ambassador. “I’m so excited about the ghd thin wand given my natural corkscrew curl and until now, there haven’t been enough hot tools on the market for our hair type available,” added Táne Tomoana, Creative Lead Dry & Tea AU & NZ, from a consumer standpoint. “The thin wand is really versatile and can easily achieve a glam wave on fine hair or add natural curl and definition to textured or afro hair. The matte texture of the wand itself makes it super easy to use and control, whatever your skill level. A must for my kit now.” Catering to diverse hair types and possible styles, the thin wand is the new frontier of curve, an enticing addition both in your hands and on your retail shelf. For more information visit www.ghdhair.com/au INSTYLE 85
INFEATURE
CEO & Managing Director of Box Hill Institute, Vivienne King with The Hon Jaala Pullford MP
Chiara Perrone, Ohana Hairdressing owner Olivia Zynevych, CEO & Managing Director of Box Hill Institute, Vivienne King, and The Hon Jaala Pullford MP, Minister for Employment and Small Business
APPRENTICE INITIATIVE BOX HILL INSTITUTE AND JOBS VICTORIA HAVE PARTNERED ON A VICTORIAN APPRENTICESHIP INITIATIVE THAT TRULY CARES FOR PARTICIPANTS AND PRESENTS THE FUTURE OF SOLUTIONS TO EMPLOYEE SHORTAGES.
B
ox Hill Institute and Jobs Victoria have joined forces in an opportunity that will provide incomparable support for students and employers partaking in their new Victorian apprentice initiative. 75 salon participants will receive subsidised support when aligning with these apprentices. Student participants will obtain a Certificate III in Barbering (SHB30516) or Certificate III in Hairdressing (SHB30416) through the program. “The industry has been hit hard during the COVID-19 pandemic so this program has been developed to support the shortage of apprentices as well as transition those experiencing difficulty into meaningful jobs,” said Box Hill Institute Executive Director of Educational Delivery, Jane Trewin. “This program is the first of its kind in Australia, and the demand for hairdressing and barbering has never been higher, so we are pleased to be addressing the employee shortage in this way to help employers and the industry sector.” Employers can receive a further benefit through the Federal Government’s Job Booster program, which offers a 50 per cent wage subsidy for employers registered by March 31 2022. The new Apprenticeship Initiative will see developing hairdressers and barbers complete two weeks of pre-training before starting employment. Employers will liaise with a respected industry figure as a mentor as well as Box Hill Institute’s Head of Hair and Beauty (Industry Engagement) Ruth Browne, as part of the program. Box Hill Institute will invest in and assist each individual involved to facilitate the scheme to success. Apprentices in the scheme will receive training conducive with the Certificate III qualification, be part of a recruitment process that aligns hairdressers and employers, and gain individual 86 INSTYLE
mentoring from Box Hill Institute at every level. The program will run an initial skills and personality assessment to identify areas for development, with opportunities to participate in an accredited micro-credentials program to fill in any gaps and will offer a myriad of master classes from industry experts. It will also offer personalised ‘Job Readiness’ training of soft skills including communication, teamwork and client care. In the program, student course fees will be covered and they will receive additional resources including a hairdressing kit, uniforms and Pivot Point education materials. As such, each apprentice participating in the program will receive around $15,000 in value of training and support. After a difficult couple of years, a boost to the industry in this way is needed more than ever. Congratulations to Box Hill Institute and Jobs Victoria for addressing the skills shortage and providing unparalleled support and resources to make this program a success. Hairdressing and Barbering employers who are keen to be part of the program should visit boxhill.edu.au/course-areas/hair/or call Ruth Browne on 0411 052 208 for more information.
INBUSINESS
TURN HEADS WITH TECH IN ’22 2020 WAS THE YEAR OF UNCERTAINTY AND EVERYONE’S FAVOURITE BUZZWORD… “PIVOTING”. 2021 WAS THE YEAR OF SEEING LIGHT AT THE END OF THE TUNNEL. SO WHERE DOES THAT LEAVE US IN 2022? WE HAVE AN INKLING THAT 2022 IS THE YEAR OF NOT JUST SURVIVING BUT THRIVING – FOCUSING ON THE THINGS YOU CAN CONTROL AND HAVING THE SYSTEMS AND TECH IN PLACE TO HELP YOU TACKLE IT ALL HEAD-FIRST, WRITES CAITLIN ADAMSON.
A
A DIGITAL PRESENCE - GOOGLE
strong online presence has always been a sure-fire way to attract new clients. So, making sure your Google My Business profile is looking dressed to the nines in 2022 is a must. That includes making sure your opening hours are up to date (they may have changed since reopening), your website is linked, phone number is correct, and reviews are being answered! You’d be surprised how often these things are forgotten, but it’s the first thing your clients will see after Googling you. However, Google’s not just about having a pretty face. It can also do a lot of leg work for you in reeling in new clients via local search ads. After all, you don’t just want to show up when a client Google’s your name. You also want to pop up for other relevant, local search terms – like “hairdresser new farm”, “blonde hair specialist” or even “hairdresser near me”. If you’re not quite sure where to start, it’s the prefect time to enlist the help of an expert that comes from the industry. Shortcuts Google Advisor, Naomi, always welcomes discovery calls so feel free to reach out via shortcuts.com.au/google
ENCOURAGE BOOKINGS VIA SOCIALS Who could forget socials when talking about online presence? They’re the bread and butter to any salon’s marketing strategy. Socials are the one place your clients are hanging out at all hours of the day – so why not put them to good use to help you drum up bookings while you sleep? Nothing beats a strong social media strategy, complete with clearly defined content pillars and some killer call to actions up your sleeve, to send your followers high-tailing to your profile to make a booking with you. Better yet, if you’re a Shortcuts customer (or soon to be) you can add a booking button to your Instagram and Facebook profiles that directs your client straight to your online booking page.
GET ONLINE BOOKING ASAP That leads us to the most important tech tool in your kit in 2022 – and that’s online bookings. With so much uncertainty bulldozing the world, flexibility for your clients is key. People want to book as they want, when they want, so offering online bookings is far less barrier to booking for them.
At Shortcuts, Online Booking has always been a super crucial feature for salon owners – that’s why we paved the way with one of the first Online Booking platforms back in the early 2010s. Our Online Booking may have been around for a long time, but we know times have changed. We know when it comes to online bookings in general, the user experience has changed since then and needs newer and more simplified improvements – not to mention a little face-lifting. We feel that 2022 will be the year for glowing up.
DISCOVER ONLINE PAYMENTS As the future evolves to deliver flashier tech to run your business, one piece of tech that deserves your laser-focus is anything that will get you paid. The pandemic has accelerated the “Uber-style payment experience” in a way no-one could have predicted. Suddenly QR codes are the norm after they tried and failed to be a thing in 2013. Everyone loves a good comeback story so ordering and paying via these QR codes at cafes, bars and restaurants are now commonplace – alleviating pressure on staff and the tills. This kind of payment experience is also extending to the salon industry. Contactless payments in the chair are turning from dream into reality as COVID drives staff to be more mindful of sanitation in the salon. Collecting upfront payments when clients book online is now safeguarding your revenue if they cancel last minute or no-show, and collecting cancellation fees is now ensuring your time isn’t wasted and your clients are held accountable. Online payments are the way of the future in 2022!
SAVE WITH ZERO COST EFTPOS TERMINALS The key with terminals is doing your research and finding a terminal solution that won’t end up costing you more than it’s worth. Luckily, Shortcuts have a zero cost EFTPOS solution so you can pass on the hefty transaction fees and put that money where it works – back into your business. Who doesn’t love to save some coin and wave goodbye to dealing with banks while you’re at it? The ShortcutsPay terminals are easy to set up, super portable and can be used straight out of the box. Just plug in and play away! Plus, if you’re a Shortcuts user, they directly integrate with Shortcuts so exxy keying errors will become a thing of the past.
For more information, visit www.shortcuts.com.au/shortcutspay/terminal INSTYLE 87
INBUSINESS
DO YOU KNOW YOUR POLICY TYPE?
COVER THE
UNKNOWN FROM SLIPS, TRIPS AND MISHAPS CAUSED BY CHEMICALS TO UNHAPPY CUSTOMERS DISSATISFIED WITH THEIR SERVICE – SMALL BUSINESS OWNERS MUST DEAL WITH DIFFERENT TYPES OF RISK WHEN RUNNING THEIR OWN SALON AND UNDERSTANDING YOUR INSURANCE COVER IS MORE IMPORTANT THAN EVER. WRITES RYAN JOHNSON.
T
he pandemic has thrown a whole new set of challenges in the mix. Staff shortages, loss of income and the very real possibility of being unable to operate are all top of mind for many in the hairdressing industry. While these new situations deserve your full attention, it’s important to consider how they might affect the risks you have always faced and the strategies you have used to protect your business from them. This article will explore the essential forms of cover for hairdressers and what to consider when reviewing your policy – especially if you find yourself out of work in the ‘New Normal’.
IMPORTANT TYPES OF COVER A claim against you or your business could be financially devastating to your salon, not to mention the damage to your reputation. Fortunately, there are some important forms of insurance that protect you from certain risks. Whether you work from your own salon or provide any kind of freelance service, you’re always in close contact with your clients, making Public Liability insurance an important cover for hairdressers. Public Liability Insurance is designed to provide protection for you and your hair and beauty business in the event a customer, supplier or a member of the public is injured or sustains property damage because of your negligent business activities. Another important form of cover is Professional Indemnity insurance. As a hairdresser, your goal is to make your clients look and feel great – from treatments and advice, to creating a whole new look and style, they expect the very best. However, sometimes things can go wrong, which can be an emotional and traumatic time and this is when you may want to consider Professional Indemnity Professional Indemnity Insurance is designed to protect your business from losses in claims made against you arising from actual or alleged negligence or omissions in the provision of your professional service or advice. 88 INSTYLE
Professional Indemnity (PI) and Public Liability (PL) insurance are essential forms of cover for hairdressers as they are designed to respond to common claims made against your business. However, some small business owners often look to cancel their policy if they are out of work or temporarily stop trading. On the surface this makes sense. Why would you need insurance if no one is going to slip over or claim your service wasn’t up to scratch if you are not working? However, this could have severe financial implications if a claim were to arise. Each insurer has different criteria when it comes to Public Liability and Professional Indemnity insurance and it’s important for you to review which one suits your business needs. Among other things, insurers use tthe following to assess a claim: • Occurrence Based The negligent event (“Occurrence”) which causes the injury or property damage must occur during the policy period. • Injury/Property Damage Based The injury/property damage must occur during the policy period and be as a result of an Occurrence (regardless of when that took place). • Claims Made & Notified The claim must be made and notified during the period of insurance.
CHANGE OF CIRCUMSTANCES? CONSIDER REVIEWING YOUR POLICY This seemingly slight difference could have huge ramifications on whether your insurance will cover you for a claim after you have cancelled your policy. For hairdressers, both Public Liability and Professional Indemnity insurance often come in a combined policy, and since PI cover is usually a claims made policy, there is a fair chance your PL cover is too. So, what does this mean if you have combined cover? If someone slipped in your premises on some spilled water and then soon after, you cancel your policy because you are out of work. The next day, a claim is made against you due to the person who slipped suffering a back injury. This claim would usually be covered by Public Liability insurance, as a customer was injured because of your negligent business activities, but since the claim is made after you had cancelled on a combined policy, you are considered uninsured. Running a salon during the pandemic can be dramatic and always unpredictable, but your business insurance doesn’t have to be! If circumstances change and you need to close shop, consider what this could mean to your insurance policy. Claims can occur months after the incident occurs so it’s best to consider the policy type before renewing or cancelling your insurance. With just a few clicks of a mouse or a phone call, you’ll get multiple competitive quotes. Select your preferred policy, and you’ll be covered instantly, so you can get back to fixing up those COVID cuts and cramming those clients in with your overstretched team. Visit www.bizcover.com.au to get your insurance sorted today – it really is no dramas! As with any insurance, cover will be subject to the terms, conditions and exclusions contained in the policy wording. The information contained in this article is general only and should not be relied upon as advice. Cover options available will depend on underwriting criteria and individual circumstances. BizCover Pty Ltd (ABN 68 127 707 975; AFSL 501769).
INBUSINESS
LUCKY 7 BOOKING AN APPOINTMENT IS THE FIRST STEP IN A CLIENT’S JOURNEY, SO IT’S IMPORTANT THAT IT’S JUST AS AMAZING AS EVERY OTHER PART OF THEIR CLIENT EXPERIENCE. HERE WE SHOW YOU HOW TO CREATE THE BEST ONLINE BOOKING EXPERIENCE IN SEVEN EASY STEPS, WRITES ISABELLA CASTLE.
O
nline booking is a popular way to book, so your online booking site needs to be easy to understand, up to date, and have all the correct information they need to make an appointment with you. We’ve outlined the seven simple steps to make sure every client has a flawless experience!
1. DECIDE WHICH SERVICES WILL BE AVAILABLE TO BOOK ONLINE It’s best not to include every service—it can seem like the best option, but a long list of services can be overwhelming for clients. A good way to decide what ones to remove is to consider if they’re too complicated. If they’re best left to be upsold during a consultation or an appointment so you can explain the benefits and the process in person, remove them from your online booking site and consider adding a free consultation instead. Help make the decision making process for your clients even simpler by creating a list of your most popular services. Some salon software will even generate the list for you, meaning you don’t have to spend time updating it yourself!
2. CREATE EASILY BOOKABLE PACKAGES Creating packages gives your client an idea of common service combinations, plus it can encourage them to book in for more than they were originally planning to. For example, your client might just be looking for an eyebrow tint and shape. However, if they notice that you have an “eye trio” which includes an eyelash tint, then their spend increases and they try something new, which could grow the range of services they book in the future.
3. MAKE SURE PRICING IS CORRECT AND UP TO DATE This ensures there are no surprises when it comes to paying, and is especially important if you require a deposit or full payment to confirm a booking online. Certain services may have different prices depending on which staff member is completing the service, so make sure that you have any special pricing set up on your online booking site and that you update it when you need to.
4. NAME YOUR SERVICES CLEARLY Both new and current clients will visit your online booking page to see what you have on offer, so make sure you’re clearly naming everything! If you’re using a name like “Profhilo”, you might want to change it to something that explains what it is, like “Profhilo - skin elasticity treatment”. If clients know what the service is, they’re more
Help make the decision making process for your clients even simpler by creating a list of your most popular services. Some salon software will even generate the list for you. likely to be interested in it, plus it prevents any confusion when making a booking and makes them more likely to choose the right service.
5. PROVIDE DETAILED DESCRIPTIONS OF SERVICES Give your clients a good understanding of what you offer by clearly describing the service in the description field. Include details like how it benefits them, what they should expect, and how long the service is. Details like this help new clients navigate your services and make it easier for clients to try something new without having to call for more information.
6. SET YOUR STAFF’S CAPABILITIES Reduce any changes you have to make post booking by making sure your staff details are all correct, from their name, to their capabilities and their speed. A clear name will make sure clients who have a favoured staff member will easily know who to choose when they book, and won’t be confused by a nickname. Your salon software should allow you to set staff capabilities and variable speeds so that you don’t end up with staff being booked for services they aren’t trained to perform, or for a time period they’re not experienced enough to perform it in.
7. ALWAYS UPDATE STAFF AVAILABILITY IN YOUR APPOINTMENT BOOK Further reduce any changes you have to make post booking by updating your staff availability in your appointment book! Rescheduling appointments takes time out of your day and can be a hassle for your client. Always indicate in your appointment book when staff are away, even if it’s a last minute change. These small changes to your online booking site can make a huge difference to your clients. If the process is easy from start to finish, and there are minimal issues, you’re starting your client’s journey off in the best way possible, and setting them up for a great experience overall.
Isabella Castle is a marketer at Kitomba Salon and Spa Software. To learn more about how Kitomba can help you, visit www.kitomba.com or call 1800 161 101. INSTYLE 89
FULL SPECTRUM VEGAN COLOUR Aveda’s next generation of permanent hair colour has arrived with 96 per cent naturally derived Full Spectrum Permanent™ Vegan Treatment Hair Color. This professional hair colour features a new exclusive alkalizer technology, an expanded palette of customisable colour, a specially developed pure-fume™ aroma, and a new 100 per cent recycled aluminium tube. Following three years of scientific research, Aveda has developed a proprietary alkalizer technology that powers Full Spectrum Permanent™ Vegan Treatment Hair Color, taking hair colour to a new level of performance. The new alkalizer: enhances colour penetration for exceptional deposition, processes faster for 100 per cent grey coverage in just 30 minutes, delivers radiant shine and longevity even on difficult-to-maintain red, gives incredible results with precisely calibrated shades and creates infinite shades with an expanded range. Visit www.aveda.com.au
BRUSHWORX EARTH BAMBOO BRUSH COLLECTION Made from sustainable, self-regenerating and recyclable bamboo, the new eco-friendly Brushworx Earth Bamboo Brush Collection helps reveal beautiful hair that’s also environmentally conscious. Featuring six luxurious stylings, detangling and finishing brushes, this collection exceeds expectations, and has you covered on all fronts. Providing the same high-quality you’ve come to love, Brushworx introduces a range of salon-professional brushes featuring incredibly strong, sustainable bamboo. Fast-growing, requiring very little water and needing virtually no pesticides or fertiliser, bamboo is one of the most renewable resources on earth. Visit www.datelineimports.com.au or call 02 9666 3611
PARLUX ALYON AIR IONIZER TECH HAIR DRYER IN RED
COMFORTEL SALON SHIELD UPHOLSTERY SANITISER Comfortel has developed an upholstery sanitiser especially made for salons that is alcohol-free and safe for salon furniture. Comfortel® SalonShield is a spray and wipe, ready to use solution that kills 99.9 per cent of germs, bacteria, mould and viruses including Coronavirus SARS-CoV-19 (COVID-19). An approved hospital-grade disinfectant that cleans and sanitisers and made in Australia, it protects salon furniture upholstery and hard surfaces. The upholstery sanitiser is anti-viral, anti-bacterial and anti-fungal. Visit www.comfortel.com.au or call 03 8581 8111
THE ELEVATE PRO HAIR STYLER The Elevate Pro Hair Styler by Sharon Blain offers no need for backcombing and teasing or any other damaging techniques. It’s as easy as holding the hot brush over a section of hair at the roots and, with the click of a button, letting the tool work its magic in just a few seconds. A one-of-a-kind hot tool tried and tested by one of the best stylists in the world, Elevate is made with an Australian plug but can be used with adapter, with power: 25W, Voltage: 220-240V and Frequency: 50Hz and equipped with a handy extra-long three metre swivel cord and three temperature choices of 140°C, 160°C and 180°C. Achieve effortless volume and body at the crown in seconds, for all types of hair. Visit www.elevateprohair.com
90 INSTYLE
THE LATEST TOOLS, TERMS AND TECHNOLOGY
Dateline Imports proudly introduces the highly anticipated newest addition to the globally beloved Alyon family - meet the fiery new Parlux Alyon Air Ionizer Tech Hair Dryer in Red. With an audacious red finish, classic silver accents and all the incredible technology that goes into the Alyon, the Parlux Alyon Air Ionizer Tech Hair Dryer in Red is the ultimate statement of Italian power, performance and attitude. Ultra-lightweight, ergonomic and perfectly balanced with an anti-heating front body, the Parlux Alyon is designed to unleash maximum creativity. Air Ionizer Tech is kinder to hair, creating effortlessly lustrous results and antibacterial surfaces embedded with silver help maintain hygiene. Visit www.datelineimports.com.au or call 02 9666 3611
SILVER BULLET LAYBACK HAIR CLIPPER Silver Bullet Layback Hair Clipper is a professional cord/ cordless hair clipper that goes low, taking your skills high. This conscientious clipper features three impressive blade speeds ranging between 5,500-7,500 rpm, plus a winning combination of stainless-steel base blade with super-strong ceramic cutting blade for one of the easiest and effective, high-powered cutting tool. The lithium-ion battery allows for up to four hours of cordless usage time, letting you enjoy the flexibility of cord/cordless capability. Then when you’re done, simply place the Silver Bullet Layback Hair Clipper back on the convenient layback charging base and in only two hours it will be fully charged. The clever charging base was designed with maximising workspace in mind, perfectly lowered to sit comfortably under benches, inside drawers and out of the way when not needed. Visit www.datelineimports.com.au or call 02 9666 3611
GET THE LOOK
1
/COMFORTELFURNITURE
GET THE LOOK WITH COMFORTEL 1.VERONA ARCH Salon Mirror 2.CHLOE Styling Chair 3.SUPERNOVA Footrest 1 4.SALON STOOL BLACK 5.COLOUR BAR II Tint Tube & Sink Cabinets 6.HAZEL BLACK Washlounge
2
3
4
5
P ON S ACES AL
/
SPIRATION IN
style
S
ICONS
YOUR SALON DESIGN STYLE
lovers of black & modern monochrome Less is more with this salon look, with structural clean lines and a monochrome colour palette. The salon look embraces natural, often light textured materials combined with black structural furniture to create a ‘modern monochrome’ look. Simplicity in every element, this sleek salon look has no clutter with an abundance of raw materials that can include concrete, metal, glass and steel.
THE PALETTE
www.comfortel.com.au
6
6
1
2
3
w.naturallook.com.au | INFO@ARTAV.COM.AU NATURALLOOK | ww NATURALLOOK.COM.AU info@artav.com.au | +61 8 8300 1999 |
NATURAL LOOK AUSTRALIA