1 minute read
By the Numbers
46.9 Percentage of viewers who watched Lawrenceville videos on their mobile phones in the past year.
134,657
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Total views of Lacrosse – a Guide for Dummies! by Regina Parker ’12, the channel’s most-viewed video, as of March 10.
Totally Tubular! Since it was launched in November 2010, The Lawrenceville School’s YouTube channel has surged beyond all of its peer schools in terms of views. Visual Arts Master Gil Domb P’17, who oversees the channel and advises L10 news, believes it is the most-watched high school YouTube channel in the United States. He attributes this distinction to its overwhelmingly studentgenerated storytelling and news programming, which provides interested viewers with an authentic glimpse into life at the School.
499
13-17
2:15 Average view duration of all videos.
Age group that recorded just the fifth-most views, but also most closely mirrors the age of students at the School.
18-24
10,417 Views of the mostwatched L10 episode, featuring an interview with Joe Tsai ’82, from January 2015.
Age group that most watches videos on the Lawrenceville channel.
2.3 Percentage of total views from India, the second-highest percentage outside the United States.
257,816 Difference in total views between the Lawrenceville channel and its nearest competitor in the Eight Schools Association.
