Creata Direct Learning Summer 2012 Catalogue by Creata Direct Learning

Fun and learning every step of the way!

Learning begins at home, and now there are two ways to get toys, games & books for FREE! 1. HOST A GET TOGETHER

Contents

Help your children unlock their potential and discover a love of learning. Now you can create a home learning environment and receive products for FREE! Simply gather a group of friends together to join you in browsing for the best quality educational books, games, toys and puzzles. Our professionally trained Advisors will set up a display in your home and help you select the best choice of products for your child’s needs. Creata Direct Learning ‘Get Togethers’ are fun, friendly and fuss-free, so book your Get Together today.

2. HOSTESS REWARDS GALLERY • As a Hostess you receive 10% of the value of sales in FREE product of your choice from the Catalogue. • With ONE CONFIRMED BOOKING you receive 15% of the value of sales in FREE product of your choice from the Catalogue. • With TWO CONFIRMED BOOKINGS you receive 20% of the value of sales in FREE product of your choice from the Catalogue.

3. JOIN US

Help your children unlock their potential

Ask your Advisor about:

Customer Sales Offer

Baby

Toddler

Preschool

Starter Stiles

Lower Primary

Upper Primary

Family Reference

Regus Como, 644 Chapel St, South Yarra, VIC 3141 03 8844 5575 03 9826 3642 www.creatadirectlearning.com.au

Are you looking for flexible part-time work? Do you need extra household income? Would you like to make a difference in the lives of others? Becoming a Creata Direct Learning Advisor is both rewarding and fun! Give your family the best things in life without sacrificing meaningful time with them because as a Creata Direct Learning Advisor you can work flexible hours - you are your own boss! Creata Direct Learning Advisors receive generous commissions and bonuses, full training and support, great incentives and opportunities for advancement, and even the potential for overseas travel! And as a Creata Direct Learning Advisor you will meet lots of new, fantastic people who love education and learning, just like you! It’s not difficult to get started, so contact a Creata Direct Learning Advisor or speak to Head Office today for more information on how to get started.

CATALOGUE KEY BB = Board book HB = Hardcover Book PB = Paperback book pp = pages (eg. 12pp is 12 pages) * All prices are in Australian Dollars and GST inclusive.

* Conditions apply

This symbol represents a book that is environmentally friendly.

ed Val$u19.95 at RRP

F RE

15” Pandou Bear

New

Featured Summer Product

Limited Edition!

Customer Sales Offer

As a valued customer we would like to thank you for shopping with us. Place an order of $100 or more in one transaction and you will receive this adorable Pandou 8” bear absolutely FREE! (Valued at $19.95)

This velvety plush Pandou 8" bear is the perfect way to say thank you for shopping with us! 15” Pandou Bear • Your gift will be auto shipped with your order when it meets the minimum $100 RV sales level. • This offer is only available while stocks last and for the duration of the summer catalogue, and is limited to one free gift per person. • Please contact your Creata Direct Learning Advisor to ensure you access this offer according to the guidelines set by Head Ofﬁce. • Creata Direct Learning reserves the right to limit the free gift only to orders that are placed correctly within these guidelines.

This adorable velvety plush 15” (38cm) bear is sure to be a favourite in your home. • 38cm • Velvety soft and highly huggable #CD2004

$49.95

*While stocks last. 1

Baby

VTech Moosical Beads

VTech Exclusive Range We would like to present our exclusive VTech Baby Range! The VTech Baby range has been designed to bring out the best in babies, infants and toddlers by encouraging them to play, learn and discover. These development toys stimulate the senses and imagination by introducing age-appropriate concepts such as shapes, colours, objects, numbers and letters. These baby toys develop a child’s mental and physical abilities as they inspire, engage and, of course, teach.

VTech Roll and Learn Pooh Ball

Enjoy bath time every day! Fun bath time sounds, phrases, songs and melodies encourage play and motor skill development. Learn about bath objects and counting to help with first words and sensory stimulation. The soap will be the only slippery thing in the bath, as elephant’s suction cup will securely fit him to the bottom of the bath. Water sprays from his truck and the ﬂower on his belly lights up; you’ll have a splashing time!

Roll the ball to activate the motion sensor and hear music, sounds and cute sing-along songs. Press the light-up shape buttons to hear them introduce 1-2-3, shapes, sounds and music through 2 modes of play. Tigger, Pooh and Piglet character buttons play fun responses. Watch the lights ﬂash along with the sounds.

#64322

$39.95

Encourages motor skills and language development, and is lots of fun for baby! Ages 6m–24m • 200 x 190 x 160mm #64346

Ages 12m+ • 180 x 240 x 110mm

$54.95

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$59.95

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Let your little one get creative by jamming fun sounds into recognisable melodies. Baby can learn about cause and effect, by pressing the buttons and sliding the beads. Also encourages motor skills. Ages 3m–18m • 200 x 190 x 110mm

VTech Splash and Squirt Elephant

#64339

Huggable plush cow with a grabbable plastic ring features 2 light-up push buttons and a spinning block that teach a-b-c, 1-2-3, shapes and colours with fun phrases, and a sing-along song.

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All VTech products include 3 “AA” batteries. (For demo purposes only. Not long life batteries and not covered under guarantee.)

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Baby

Baby Sign Learning Kit Imagine your baby telling you exactly what they want before they start crying, and long before they can talk. This baby sign language learning kit provides everything you need to start using sign language to communicate with your baby. Contains: • 20 First Word Flash Cards • 20 removable stickers for placing around the house • A2 poster with 20 early word signs • DVD Dictionary containing over 200 signs and a fun quiz • Signs That Move – amazing interactive 2D ﬂashcards • Comprehensive parents guide to answer all your questions and give you plenty of tips and information to get you started. All signs depicted are Auslan (Australian Sign Language). Ages 6m–3 years • 160 x 440 x 70mm #62977

$59.95

Signing Star Enhancement Pack

CrocoBloco

This pack is the perfect add-on to the TLL Baby Sign Learning Kit! It’s an incredibly fun way to help your child learn to recognise and identify a variety of signs. The ﬂashcards feature vibrant colour images of real animals to engage your baby’s natural interest in the animal kingdom, whilst the Flipchart features 36 useful tips and facts to help make signing with your baby both fun and easy.

Everyone’s new best friend! This huggable size CrocoBloco is filled with lots of fun for kids of all ages! The four detachable blocks each have lots of soft play activities and you can attach the head and tail piece together for a baby CrocoBloco. Find the ﬂy in CrocoBloco’s mouth or pull the ﬂower to see the wagging tail.

New

Ages 6m–3 years • Contains Signing Stars Animal Flashcards and Signs that Flip, Flipchart. #CD2010

Ages 6m+ • 18 x20x122cm • Contains pull apart crocodile plush with four activity blocks. #HR557

$94.95

$34.00

Baby

Ten Little Fingers and Ten Little Toes This hugely popular picture book is now in adorable board book format, perfect for little fingers to hold! An irresistible story celebrating babies everywhere and the love every mother feels for her child. Ages 6m+ • 170 x 190mm • 38pp • BB #53583

$16.95

First Focus Library This delightful boxed set is specially designed to stimulate very young babies’ developing eyesight through high-contrast shapes and patterns. It contains three brand new sturdy books with bold black, white and yellow images that will captivate all babies from birth. Ages 6m–18m • 183 x 179mm • 36pp • BB

3 book set: Faces, Patterns, Things That Go #35057

Buggy Books With their tough board pages and detachable strap and clip, these mini board books are perfect for entertaining little ones on the go, and can be attached to a buggy, cot or highchair. Ages 6m+ • 90 x 90mm • 12pp • BB Green Sheep #04610 Very Hungry Caterpillar #85105

$9.95 each

$16.95

Baby

Noisy Peekaboo! These larger format board books are part of the award-winning Peekaboo! range and have two favourite preschool novelties – noises and lift-the-ﬂap surprises! Littlies can search for the five sounds hiding under ﬂaps in these colourful titles. Perfect for developing observation skills, language skills, memory, and manual dexterity, this delightful, high-quality novelty series is great fun! Ages 9m+ • 240 x 240 mm • 12pp • BB

Baa! Baa! #37007 Beep! Beep! #37014 Woof! Woof! #41356

$16.95 each

Best Seller

Peekaboo: Bedtime

Peter Rabbit Finger Puppet Book

Peter Rabbit: Ten Juicy Radishes

Play baby’s favourite game with this interactive novelty ﬂap book. Exciting touch-and-feel elements make this delightful book instantly appealing.

This simple counting book with a soft finger puppet of Peter Rabbit will really help adults to bring the pages alive. The Peter Rabbit puppet is cleverly stitched into the book so it can’t get lost, and is integral to every page!

Ten Juicy Radishes is a sturdy board book that can be read again and again. As each page is turned, the number of holes in the page - and the number of radishes - goes down, providing a really vivid illustration of the mechanics of counting.

Ages 6m+ • 180 x 180mm • 12pp • BB #12769 $12.95

Ages 6m+ • 210 x 140mm • 12pp • BB #66396

$16.95

Ages 6m+ • 204 x 263mm • 22pp • BB #66969

$19.95

Award Winner

Toddler

Stack-a-Peg

4 in a Box Puzzles - Australian Animals

My Stackable Alphabet Blocks

Featuring 20 pegs in four different shapes and five different colours, Stack-a-Peg adds a new dimension to visual discrimination and colour and shape recognition.

Introduce your child to the wonderful world of puzzles with these beautifully photographed puzzles displaying four muchloved Australian animals: a wallaby with her joey, a green tree frog, a mummy and baby koala, and a rainbow lorikeet. Each of the puzzles is graded for increasing difficulty, starting from 4 pieces up to 12 pieces, assisting children to develop their hand-eye coordination and problem-solving skills.

Build a tower and learn your ABC! These novelty blocks have colourful words and objects on each side to help young children learn the alphabet quickly and easily.

Ages 18m+ • 145 x 180 x 58mm #1243

$24.00

Best Seller

Ages 18m+ • Box 185 x 185mm • Contains 4 puzzles with 4, 8, 10 & 12 pieces #57102

Ages 2+ • 90cm high when assembled • Contains 10 colourful blocks #CD2084

$29.95

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$19.95

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Five Little Ducks Sing along to the classic counting rhyme, explore the duck-shaped and star-shaped holes and listen out for the special surprise sound at the end! Perfect for helping to develop first counting skills or for sharing with young children at bedtime. Ages 2+ • 178 x 178mm • 12pp • BB #CD2083 $14.95

New

Play I-spy with your toddler and they’ll learn lots of first words! Throughout each book there are lots of fun and engaging surprises to find, from 20 creepy snails and animals to a teeny tiny baby asleep in First Words. Children will want to return again and again as they try to spot all the different things. With helpful notes for parents and a wealth of talking points for parents and children to share, these books are perfect for building book confidence and encouraging speaking and listening. Ages 18m+ • 301 x 252mm • 48pp • HB

Potty Time! Say goodbye to nappies, it’s potty time! With a super duper lift-the-lid potty-shaped cover, these brilliant toilet training books for boys and girls will help your child make the transition from nappies to pants in no time. Full of fun rhymes and pictures that will show your child how to use the potty, it’s ideal for any place and time, from out-andabout to just before bed. Books include special reward stickers, so you and your child can celebrate their success! Ages 18m+ • 210 x 210mm • 14pp • BB

Hide and Seek Animals #63891 Hide and Seek First Words #51737

Toddler

Hide and Seek Books

Boys’ Potty Time #52550 Girls’ Potty Time #52567

$12.95 each

$16.95 each

Where is the Green Sheep? A wild, rollicking, woolly adventure in search of the Green Sheep. This best-selling book is now available as a toddler-friendly board book. Ages 18m+ • 160 x 150mm • 32pp • BB #01763

$14.95

Toddler

BIG Noisy Books Ladybird’s Big Noisy Books are lovely, sturdy sound books with colourful illustrations and eight exciting sound buttons. Die-cut tabs along the top of the book make it easy for children to pick out their favourite pages. These wonderful sound books will be adored by young toddlers who can’t get enough of big noisy books! Ages 2+ • 300 x 280mm • 10pp • 8-Button Sound Book

Emergency! #05835 Farm Hullaballoo! #06689

$19.95 each

Cotton Reels

Whose Bottom?

Cotton Reels provide 40 colourful reels in a strong plastic tub. Two metre-long nylon strings encourage two-handed coordination as well as invaluable threading, sorting, stacking and colour grouping experiences.

Who’s that hiding on each page? Children will love guessing who the different bottoms belong to in this bright, sturdy lift-the-ﬂap series from Ladybird. Read the rhyming text together and talk about what you can see in the pictures, then lift the giant ﬂaps to reveal the animal each time.

Ages 3+ • Contains 40 Cotton Reels • 2 x 1m nylon strings #1423

$28.00

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Ages 18m+ • 178 x 178mm • 10pp • BB #05606 $12.95

Tractor Wheelies

These Touch and Feel chunky padded board books will help encourage your child’s early learning and language. Perfect for encouraging tiny fingers to explore and great for sensory development. Ages 1+ • 137 x 132mm • 12pp • BB

Baby Animals #CD2069 Tractor #CD2070

$9.95 each

Babies through to young children will have hours of nonstop fun with this sturdy and durable board book on wheels. Ages 2+ • 124 x 247mm • 12pp • BB #30872 $12.95

Award Winner

Jumbo Shaped Board Books Humorous storylines and distinctive, detailed artwork make for absorbing entertainment for toddlers. Loads of visual jokes kids will love picking up! These models are specially commissioned from the Wallace and Gromit animators.

Best Seller

Ages 2+ • 230 x 285mm • 12pp • BB

Toddler

DK Touch & Feel

Fire Engine #55305 Tug Boat #55313

$9.95 each

New

Best Seller

This Little Fairy

Noisy Noisy Mooo!

The perfect touch-and-feel book for toddlers! This book from Ladybird features gorgeous new artwork, a chunky format full of touch and feel elements and fun, rhyming text that makes reading to little ones enjoyable for parents, whilst helping to build sensory and language awareness.

What’s that noise? Find and press the button on every page to hear a different sound each time. Encouraging interactive and imaginative play, these titles are perfect for sharing with young children, and are fun to read together again and again!

Ages 18m+ • 185 x 185mm • 10pp • BB #08386

New

$12.95

Ages 2+ • 210 x 210mm • 8pp • BB • Batteries are changeable #67288 $16.95

Best Seller

Preschool

Get Ready for Kindergarten Kit

Lace Up!

The first day of kindergarten is a momentous occasion. Will your child be ready? Will you? The Get Ready for Kindergarten Kit is everything you and your child need to have a great kindergarten experience! With activity books and over 20 reusable games, this kit provides the information, advice and hands-on tools you both need to guarantee a confident, successful and happy kindergarten year!

A hands-on, interactive pop-up book that will teach little hands to tie shoes. Use the lace to thread through some fun challenges, from stringing a necklace to scoring a goal! They’ll learn threading and tying techniques, and they can even put their foot in it as the brilliant boot pops up so they can try it on for size! This amazing book supports developing core skills including manual dexterity, concentration, logic and memory.

Ages 3+ • 310 x 250 x 50mm • Set contains: Poster, Game Board, Spinner, 3 Activity Books, 32 Block Pieces, 43 Stickers, 10 Flashcards, 52 Game Pieces, 52 Letter Tiles, and Parent’s Guide #63819

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Boost your child’s early learning skills with these seven colourful books. Each focuses on a different skill in a fun, accessible way – from first counting and recognition of letters, shapes and colours to understanding opposites and building up vocabulary. Ages 3+ • 170mm x 112mm • Slipcase contains seven hardback books #08669 $29.95

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Ages 3+ • 120 x 195mm • 12pp • BB #51935

$38.50

Early Learning Library

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$12.95

With these fun, educational word-cards, young children will learn an initial vocabulary of 160 words most frequently encountered in everyday speech, and be able to construct simple sentences. Ages 3–5 • 80 double-sided word cards • 130 x 85mm #62588

$15.00

Best Seller

Preschool

My First Words

This Dinosaur is so BIG! This Dinosaur Is So Big! is a magnet book filled with brilliant and bright illustrations, engaging text and eight giant magnets. Small children will love using the huge magnets to create their own silly sentences such as “This dinosaur is so BIG… it can eat a boat, play football with a bus, or swallow a sea monster!” The colourful magnets encourage children to be creative whilst they read as well as providing a great bonding opportunity for parents and children. The book is packed in a beautiful padded case with a die-cut panel to reveal the magnets. Ages 3+ • 270 x 225mm • 12pp • HB #67875

$19.95

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A Giraffe in the Bath

First Words Picture Puzzle Box

A giraffe in the bath - does that make you laugh? Or a frog in the ﬂour? Or a sheep in the shower? An owl with the ﬂu? Or a roo on the loo? A crocodile with style - does that make you smile? What makes you laugh?

This exclusive puzzle box contains 20 My First Words Puzzles, a great introduction for children to start formulating basic words. Young children can put the puzzles together by matching up the images, and as they develop they will be able to complete the puzzles by spelling the words.

Ages 3+ • 289 x 217mm • 36pp • HB

Covering everyday words such as dog, ball and house, the puzzles are accompanied by beautiful DK photography.

#72132

$24.95

Ages 3+ • Box 247 x 162 x 40mm #38165

$24.95

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Preschool

Construction Set

Make-a-Word Magnets

Learning Ladder Pre-School CD-Rom

Children can now build anything they dream up with this functional wooden construction set. Containing 90 pieces including a spanner and a screwdriver, this construction set can easily be assembled and reassembled time and time again and will help young children to develop their fine motor skills, problem solving abilities and scope for imaginative play.

Children will love this interactive phonic spelling book. Have fun using the magnets to form words, then practise the sounds they make. Perfect for supporting first phonic learning at school.

Welcome to DK’s powerful curriculum-based learning system. Woody the pencil takes you on an incredible learning adventure involving: • Stimulating activities • A huge variety of fun exercises • Screens that monitor progress Developed with experienced teachers, this disc provides the essential literacy and numeracy skills to give your child a head start at school.

Ages 3+ • 90 wooden pieces • Tub with plastic handle #34180

Ages 3–5 • 217 x 252mm • 10pp • BB #65581

$16.95

$28.00

Ages 3–5 •190 x 133mm •CD-ROM GAME #62687

Best Seller

$19.95

• Windows XP/Vista, and Windows 7 compatible. Intel or AMD processor 1.0 Ghz or higher, 256MB RAM. Shockwave Player 11

Best Seller Ex

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Giant Dominoes These 32 double-sided, durable cardboard dominoes have been reissued with a gorgeous new design! Each new animal is featured in a colourful and fun way to teach early learners the essential skills of matching and number and colour recognition. A great game for the whole family! Ages 3+ • 152 x 152 x 76mm #5097

$19.95

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Welcome to the South Pole! Our Penguins are ready to play with you. Roll the 2 coloured dice and find their matching coloured eggs under the Dad penguins. Find one egg and you get to keep it Find both eggs and you keep them both and get another turn... and if you don’t know where one of the coloured eggs is hiding, but you do remember which player has an egg of the same colour, you can expose their egg to save yourself for another turn. Contains: • 12 Penguins • 12 Coloured Eggs • 4 Iceberg scoring boards • 2 Coloured Dice

Spot is one of the essential experiences of childhood and this pack is specifically designed to encourage personal, social and emotional development. In Spot Bakes a Cake, Spot decides to surprise his dad on his birthday! First he goes shopping for tasty ingredients then he starts cooking in the kitchen – and things get a little messy! Then follow Spot as he takes a trip to the seaside and discovers all the fun that can be had on the beach and in the water. Spot spends a day at his grandparents’ home and discovers how much fun his mum, Sally, had when she was a pup. He plays with grandma and grandpa and the visit ends with a story from one of Sally’s childhood books.

Ages 4-6 • 241 x 243mm #CD2110

Spot’s Essential Childhood Pack

$48.00

Ages 3–5 • 210 x 215mm • 24pp • PB Pack Contains: Spot Goes to School Spot Bakes a Cake Spot Goes on Holiday Spot Visits His Grandparents

Preschool

Pengoloo

Spot’s Essential Childhood Pack #62717 $59.80

In Spot Goes to School, Spot’s first day at school turns out to be an exciting adventure! The perfect tool for parents introducing children to the concept and fun that is school.

New

Zimbbos! Solid wood building blocks for creativity, numbered to help with counting, pyramid building for hand-eye coordination, concentration and balance, and a very first game for social development... what more could you want? Contains: • 10 Wooden Elephants • 5 Wooden Jokers - 1 Gorrila | 1 Lion | 1 Bear | 2 Clowns • 3 Wooden Balancing Bars • 1 Wooden Die Ages 3-12 • 243 x 243mm #CD2111

$45.00

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Preschool

Why is the Sky Blue?

What do birds say

This beautiful book is made from recycled paper, and is the perfect first book for young children interested in the world they see around them. Packed with real questions that children wonder about, such as ‘Why is the sky blue?’ and ‘What do birds say when they sing?’, it also contains exciting ﬂaps to lift and tabs to pull that reveal the child-friendly answers, encouraging hours of fun and discussion.

s d r i b e h t wakes

in the morning?

Ages 3+ • 275 x 235mm • 22 pp • HB #68964

Criss Cross Two games in one, Criss Cross is both exciting and educational. ‘Mathematics’ is a fast-moving, quick-thinking game which helps the players develop and practise their times tables and all the important number skills. ‘Word’ is a more challenging game and develops vital spelling and language skills. A fun, educational game for the whole family.

when

Ages 3+ • 310 x 310 x 60mm • Box #5113

$30.00

they sing?

$24.95

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Mousetrap Maths Isabella’s Secret Isabella trembled with excitement. She had always looked for fairies in the garden, and here they were! In her delightful picture book, Jane Tanner celebrates every child’s need for time alone, time to enjoy nature and time to dream.

ness to p as .

Ages 3–5 • 250 x 250mm • 32pp • PB #55676

$14.95

Best Seller

It’s a race to win the cheese but beware of the mousetraps! Mousetrap Maths contains two fun, educational games designed by The Learning Ladder that: • Provide practice in solving addition and subtraction problems • Teach number recognition and counting skills • Teach game-playing skills

How do

baby birds get out of their eggs?

Ages 3+ • 250 x 210 x 45mm • Playing board • 2 packs of cards (32 cards per pack) • 12 playing markers • Instructions #16592

$28.00

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Best Seller

What better way to build reading and counting skills than with the award-winning Zingo! range. With Zingo! 1-2-3 and Zingo!, your family will have hours of fun while learning at the same time!

Zingo! 1-2-3 What better way to build reading and counting skills than with Zingo! 1-2-3, the newest game in the award-winning Zingo! range. With Zingo! 1-2-3, players match numbered tiles to images on their cards. The first player with a full card wins by yelling “Zingo!” Two levels of play focus on counting and addition. This fast-paced game will have the whole family yelling “1-2-3 PLAY!” Also great for developing learning skills such as counting, simple addition, number sense, and word recognition. Zingo! 1-2-3 contains: • 6 double-sided Zingo! cards • 72 double-sided tiles • Zingo! Zinger easy cleanup! Ages 4+ • 262 x 210 x 90mm #62564

$36.50

Zingo! Zingo! is a fast and fun matching game. It’s great for pre-readers and early readers alike since it uses both pictures and words. Playing Zingo! will help build these learning and social skills: image and word recognition, matching ability, verbalisation, concentration and memory, fine motor skills, ability to follow instructions, and concepts of winning and losing. Zingo! contains: • 6 double-sided cards • Zingo! Zinger easy cleanup! • 72 picture tiles Ages 4+ • 262 x 210 x 90mm #56051

$36.50

The I-Spy Game

Best Seller

‘I spy with my little eye, something beginning with…’ This fun game teaches awareness of letter sounds. Its highly detailed and imaginative scenes develop observation and vocabulary. Variations of the basic game can be played to suit different ages and abilities. Ages 4+ • 230 x 230 x 50mm • 4 game boards • 1 alphabet spinner #10082

$26.00

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Make a Word Make a Word is an exciting and original educational game designed by The Learning Ladder to develop children’s pre-reading skills. Playing with Make a Word, children from as young as three years will learn to: • Name and sound the letters of the alphabet; • Recognise vowels and consonants; • Spell simple words; Best • Make their own simple sentences; • Make and read their own more complex Seller sentences Make a Word contains: • 110 lower-case letters • 80 double-sided word cards selected from the Dolch 100 First Sight Words and Fry’s List of Instant Words • 6 plastic playing boards • A comprehensive Parent’s Guide Ages 3+ • 200 x 300 x 80mm #16622

$40.00

Best Seller

Preschool

Zingo Games

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Preschool

Bendomino

VTech Write and Learn Touch Tablet

All Through the Year

A beautifully crafted gift - all Wood Including the Box. Easy to learn, Bendomino plays just like regular dominoes but with an unusual twist. Watch a new pattern being created each time you play as pieces curve and twirl around the table. The curved pieces can also block your opponents if they don’t have the bendomino that fits. Bendomino’s original design creates a fun twisting game that is entertaining for the entire family! For 2-4 Players

The VTech Write & Learn Touch Tablet will take your child on a learning adventure! Through graduated and interactive learning, kids will develop their writing skills starting with line and shape drawing and moving up to actual letter formation.

From this beloved author/illustrator comes a personal almanac of a little girl and her family that opens a window onto a magical journey through an Australian year. Superb, wistful illustrations and beautiful rhyming text that will take us all back to our childhoods.

Ages 3-6 years • 233 x 170mm

Ages 4+ • 174 x 174mm

#HR394

Ages 4+ • 268 x 264mm • 36pp • HB

#CD2026

$69.95

#73993

$34.95

$24.95

New

Double Shutter

Are We There Yet Pack

Double Shutter is a fun family game that helps develop maths skills while being fast to learn and easy to play. Roll the dice and add up the dots to shut the tiles. The tile total must match the dot total in any combination you want. A beautifully crafted and colourful wooden game that is so attractive, you will be happy to leave it out all the time. For 1 to 6 players.

A specially designed gift set that brings to life Alison Lester’s wonderful picture book Are We There Yet?This marvellous box set include a large jigsaw puzzle, playing cards and the hardback book in one exciting package.

Ages 8–10 • 200 x 200mm • Contains double shutter box that has two rose of 6 tiles each. Includes two dice.

Ages 6+ • 268 x 264mm • 32pp • HB

#CD2027

$34.95

New

#CD2095

$29.95

New

Ages 3–6 •148 x 209mm • 30pp • PB

Best Seller

Starter Stiles Spelling and Phonics Ex

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Fun and colourful pre-reading exercises include matching, opposites, things that go together, rhyming words, patterns and letter recognition.

The twelve books in this series provide essential practise and reinforcement activities in spelling and phonics for reading, and introduce children to the words they will need for the first two years of primary school. Ages 6–9 • 148 x 209mm • 26pp • PB

Best Seller

Pre-Reading Books 1 & 2 #59936

$20.00

Starter Stile Early Reading The Early Reading Set includes work on the alphabet, upper and lower-case letters, first words, rhyming words and simple sentences.

Spelling & Phonics Books 1 & 2 #59976 Spelling & Phonics Books 3 & 4 #59984 Spelling & Phonics Books 5 & 6 #59992 Spelling & Phonics Books 7 & 8 #58001 Spelling & Phonics Books 9 & 10 #58009 Spelling & Phonics Books 11 & 12 #58017

Early Reading Books 1 & 2 #59944

$20.00 each

Young Reading Pack (4 Books) #56723

Spelling & Phonics Pack 1 (Books 1–6) #53968 Spelling & Phonics Pack 2 (Books 7–12) #54088

$20.00

$38.00

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Starter Stiles

Starter Stile Reading Program

$55.00 each

Starter Stile Tiles Ages 3–10 Starter Stile Tiles #59952

$24.00

Starter Stiles

STARTER STILES

Starter Stile Numeracy Series

The Starter Stiles Tiles were once only available to teachers. Our Starter Stiles programs are highly motivating, self-checking teaching aids written by Australian educators exclusively for The Learning Ladder. The books in each set increase in difficulty and children should start with Book 1 and work their way up. The colourful tiles of the Stile tray, along with the attractive, imaginative books, introduce essential concepts in maths and literacy in a way that is fun and will ensure children don’t become bored or discouraged. The unique self-checking mechanism allows children to work at their own pace and to check their own work without help from parents.

The twelve books in this series provide essential practice and reinforcement activities in numbers, calculations and measurement, and introduces children to the concepts they will need for the first two years of primary school. Ages 7–10 • 148 x 209mm • 26pp • PB

Best Seller

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Starter Stile Pre-Number

Starter Stile Early Number

Introduces preschoolers to the essential early maths concepts of classification and matching colours, shapes and numbers.

Builds on the concepts introduced in PreNumber and provides activities on number and shape identification, early addition, classification and time.

Numeracy Calculations Books 1 & 2 #12961 Numeracy Numbers Books 1 & 2 #13003 Numeracy Shape Books 1 & 2 #12988

Ages 4–6 • 148 x 209mm • 26pp • PB

Numeracy Pack 1 (6 books as above) #59970

Ages 3–4 • 148 x 209mm • 26pp • PB

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Pre-Number Books 1 & 2 #1817X

$20.00

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Early Number Books 1 & 2 #18161

$20.00 Ex

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Young Numbers Pack (4 Books) #56730

$38.00

Best Seller

$20.00 each $55.00

Numeracy Calculations Books 3 & 4 #12970 Numeracy Numbers Books 3 & 4 #13011 Numeracy Shape Books 3 & 4 #12996

$20.00 each

Numeracy Pack 2 (6 books as above) #59971

$55.00

Starter Stile Tiles Ages 3–7 Starter Stile Tiles #59952

$24.00

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Whatever Next!

Big stuff about science in bite-sized guides perfect for mini scientists. Why is the sky blue? How do plants grow? What makes the wind blow? Children never stop asking questions about the world, and that makes them all Mini Scientist. Each spread has two hands-on activities that help children absorb science stuff effortlessly, as well as a lift-the-ﬂap surprise explaining the theory behind what they’ve just done, and ideas for fun follow-ups

The acting, singing, laughing, hopping, crawling, jumping game that kids will love. Wrestle with a crocodile, walk on the moon, pretend to be a penguin and crawl through the legs of everyone in the room. With over 200 rib-tickling activities, Whatever Next! is simply fantastic fun for family and friends of all ages. As well as being great for giggles, Whatever Next! gets children to use their imagination, builds self-confidence and encourages happy, cooperative play.

Ages 5–7 • 240x 240mm • 22-24pp • HB Mini Scientist Water Fun #67936

$14.95 each

Ages 5+ • Box 250 x 360 x 50mm • Game board • 118 cards • 6 playing pieces & 1 dice #10093

$32.00

Lower Primary

Mini Scientist Water Fun

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Lower Primary

Times Tables Made Easy Kit

Lego Ideas Book

Times Tables Made Easy makes learning and practising times tables easy and fun. The box contains a say-along CD, times tables fridge magnets, a hidden answer tables game, quick-wit workbook and a star reward chart. 5 ways to learn = 5 x the fun!

Be inspired to create and build amazing models in LEGO®! This book is packed full of tips from expert LEGO® builders on how to make jet planes reach new heights, create fantastic fortresses, swing through lush jungles, have fun on the farm and send space shuttles out of this world! The book is divided into six themed chapters - transport, buildings, space, kingdoms, adventure and useful makes. Perfect for any LEGO® fan, young or young at heart - who want to make their models cool, fun and imaginative.

Ages 5–8 • 265 x 215 x 65mm • Box #35546

$29.95

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Ages 7+ • 271 x 231mm • 200pp • HB #CD2099

$39.95

New

First Reference Dictionary

My Favourite Recipes

Bring the world of words to life with this exciting and easy-to-use wordfinder. Eyecatching photography encourages children to enjoy and explore words. Contains 3000+ entries.

Get mixing and have fun cooking with these new ﬂip-over cooking cards. Features over 50 carefully selected recipes from Annabel Karmel that will feed the whole family.

Ages 5+ • 276 x 216mm • 256pp • PB #37668

$19.95

Best Seller

Each recipe card comes with clear step-by-step photos and instructions that will teach your child basic and essential cooking skills. Once they’ve made a dish, they’ll love eating it too! Ages 5–7 • 224 x 175mm • 96pp • HB #62634

$16.95

Chocolate Fix

e.encyclopedia

There’s plenty in Science Kit to keep every budding scientist busy! More than 100 experiments can be carried out using the equipment and books in the kit. You can: make the invisible visible with magnets, control a toy diver, find out how a boat ﬂoats, change notes on a pan pipe, perform a magic trick with an ice cube, and much more. Physics and chemistry have never been so exciting!

A logical deduction game! You must evaluate and combine clues to solve each puzzle challenge. Chocolate Fix will test your thinking ability and to top it off, it’s really fun to play!

Now fully revised and updated! There is a wealth of incredible facts and images online—if only we know where to look. DK’s e.encyclopedia combines the best of a traditional encyclopedia with the best of the web. Throughout the book, special keywords are featured, such as ‘astronaut’ or ‘insects’. Readers can then type these keywords into e.encyclopedia dedicated website, which will provide them with downloadable images, streaming video, and a continually updated list of links to supplement the information in the book.

Ages 8+ • 40 Challenge booklet with solutions • 9 Chocolate pieces

Contains: • 48-page Explore Science book • 42 experiment cards in a spiral-bound instruction set • Scientist’s notebook • Pop-out template cards for making models • Experiment equipment: magnets, straws, balloons, elastic bands, coloured acetate sheets, LED bulbs, wire, marbles, spools, stickers, boat shape, hex nut, dowels, iron filings, string, Styrofoam beads, pipette, and test tube

• 1 Game Tray • I Game-go bag • 226 x 206 x 64mm #63035

$36.50

Ages 10+ • 276 x 216mm • 448pp • HB #37953

Ages 10+ • 320 x 243mm • 48pp • Kit #73456

$49.95

Upper Primary

Science Kit

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You Can Cook Get your child involved in all aspects of cooking – from choosing the ingredients, basic preparation and adding ﬂavour to nutrition. Your child will pick up key cooking techniques: from slicing, dicing and chopping to how to cream, sift, knead and whisk. Plus, they’ll learn how to whip up over 60 delicious and healthy recipes that the whole family will enjoy, from pancakes to risotto. Ages 7–12 • 276 x 216mm • 128pp • HB # 50709

$24.95

Upper Primary

Haynes Engine Build a realistic but greatly simplified version of a real car engine! The model is designed to be fun to put together, and to make it easier for children to understand how a full-size four-stroke engine works. The box contains all the parts and tools you need to assemble the working model. It comes complete with its very own Haynes Manual with clear step by step instructions, all you need to provide is time, two batteries, and a little vegetable oil! Ages 10+ • 180 x 270 x 140 mm • Over 100 parts (requires two AA batteries not included) #CD2051

$74.95

Make It! Make It! from activity expert Jane Bull, gets your child re-using rubbish to create amazing things. Think about all the stuff we throw away every day, like plastic drink bottles and metal cans, magazines and even clothes; they can all be re-used. Over 100 crafty step-by-step projects will have your child turning humble household rubbish into amazing treasures you’ll want to keep. Ages 7–10 • 276 x 216mm • 64pp • PB #65079

$14.95

New

BrainBox World BrainBox World is a great 10 minute fun memory recall game and highly educational. Exploring great general knowledge themes and some ‘not so common’ knowledge as well as interesting facts, this game will entertain the family for years to come! Players have 10 seconds to study a card before being asked a question from the back, chosen by the roll of the 8-sided dice. If the question is answered correctly the card is kept, if not it is returned to the box. The player with the most cards after 10 minutes wins! Contains: • 53 picture/question cards • 1 rules card • 1 sand timer • 1 eight sided die Ages 8+ • 120 x 120 x 120mm • 72–76pp • PB #CD2112

$29.95

New

Safari Rush Hour Familiar Fun with Twists and Turns. Prepare for the unpredictability of the jungle as players maneuver their rover through the wilderness in this exciting safari version of our most popular game. Ages 8+ • 4 levels of play • 40 Mind Challenge Cards with Solutions #CD2050

$48.00

This fantastic bundle is perfect for the food lover. The Bible Bundle contains the popular Cake Bible, Muffin Bible and Slow Food Bible. Cake Bible - Simple recipes for delicious cakes and puddings. Contains 130 delectable recipes, with easy-to-follow instructions and handy hints to ensure you bake the perfect cake every time. Muffin Bible has 170 mouth-watering recipes with easy-tofollow instructions to ensure you bake the perfect muffin every time. With a combination of sweet and savoury recipes, low-fat options, and handy hints and variations, the Muffin Bible has something for every occasion and every taste. Most of the recipes in Slow Food Bible are simple to prepare, and much of the time involved is allowing the ingredients to simmer away while you get on with other things, or simply kick back and relax. There’s a feast of recipes for all seasons, from hearty braises to lighter vegetables and sides and, of course, irresistible year-round desserts.

Help Your Kids with Maths This comprehensive guide provides a one-stop-shop to help parents understand the maths being taught in Australian schools from middle primary to senior secondary. Covering all the core subjects, from basic arithmetic to geometry, from algebra to statistics, this invaluable new guide allows parents and kids to work together to solve even the trickiest problem. Ages 7+ • 235 x 195mm • 256pp • PB #37830

$29.95

Family Reference

Mufﬁn Bible, Cake Bible & Slow Food Bible Bundle

Adult • 175 x 146 x 17mm • 232pp Cake Bible, Muffin Bible 264pp, Slow Food Bible 258pp • PB #CD2109

$29.95

Kaleidoscope Classic Game This is possibly the world’s best puzzle game! Everyone from ages 6 to 106 can shape their imagination with this multi award winning Australian game. There are 101 exciting challenges just to get you started, plus a website offering a fresh challenge every week for the next 150 years! This enticing puzzle game for the whole family comes in a soft pouch for easy transport and storage. Contains: • 18 puzzle pieces, • Think Book, • Enkounter Game Book and Lifetime Membership Code Ages 6+ • 155 x 155mm #40013

$40.00 Award Winner

New

Family Reference

Feeding Your Baby & Toddler

Questions Children Ask

Hip Hip Hooray

Mums’ favourite, Annabel Karmel’s best-selling guide to feeding your baby and toddler. The link between the food children eat and their health is widely recognised today. Armed with this easy-to-use cookbook, discover how to prepare enticing food to give your child the best start in life. Cook up to 200 delicious recipes, from healthy breakfasts and tempting food for fussy eaters, to lunchbox ideas and meals for the whole family to share.

This indispensable rescue manual helps you answer all your children’s difficult questions with honesty, sensitivity and confidence. Answers are specially tailored to suit two to elevenyear-olds with different levels of understanding. Topics include sensitive ones such as sex, having a baby, divorce and death.

A spectacular homemade cake can make a great party unforgettable. Children and adults alike will have a ball deciding which of the 50 inspired cakes to make first: the submarine, the robot, or perhaps the lollypop cottage?

• 255 x 195mm • 192pp • PB #59788

• 256 x 193mm • 96pp • PB #03569

$29.95

Best Seller

100% Me: The How, Why and When of Growing Up

Complete Home Medical Guide The medical reference for every Australian home, this is the most accessible and authoritative source of up-to-date medical and health information available. The Complete Home Medical Guide will answer all your questions and provide all you need to know to participate effectively in your family’s health care. • 265 x 205mm • 1104pp • HB #31176

$69.95

From growth spurts to sex education, this straight-talking but fun guide to how girls and boys grow up will tell your child everything they need to know, and comes packed with cool graphics, quizzes and loads of answers to common questions. Ages 7+ • 217 x 170mm • 96 pp • HB #21907

$19.95

With clear step-by-step instructions, you’ll find these eye-catching cakes are surprisingly easy to make. The comprehensive introduction includes baking tips, decorating techniques and shopping suggestions. You’ll also find recipes for basic cakes and icings, and all the templates you’ll need. • 200 x 192mm • 252pp • PB

$24.95

#06446

GuItar What you’ll need • 1 × slab cake (27 cm × 32 cm/ 10½ in × 12½ in)

• templates (pages 198–99) • decorative cake board • 2 quantities basic icing (page 28) • 2 quantities buttercream icing (page 26)

tIMelIne one day before: Bake and ice the cake, and make fondant

decorations.

on the day: Decorate the cake.

asseMbly

one day before: Bake the cake, then turn out and allow to cool.

• gel paste food colouring: blue, black

• 1 × 500 g (1 lb 2 oz) packet white fondant

• 2 cm (¾ in) round cutter • 2 piping bags • 2 mm (⅛ in) round piping nozzle • ½ quantity royal icing (page 30) • large silver or gold cachous • #7/15 mm (⅝ in) star piping nozzle • silver edible glitter

Level the top of the cake, then use the templates provided to cut out the guitar shapes. Assemble the cake pieces on the cake board. Apply a crumb coat of basic icing and set aside to dry. Set aside 5 tablespoons of buttercream icing in a small bowl. Colour the remaining buttercream blue. Reserve 4 tablespoons

of blue buttercream, then use the rest to ice the main part of the guitar. Using the reserved uncoloured buttercream, ice the neck and head of the guitar. Refrigerate the cake.

Roll out the fondant to a thickness of 5 mm (¼ in). Use the template provided to cut out the pickguard. Place the pickguard on a tray lined with baking paper and set aside to dry. Use the black gel paste to colour the leftover fondant grey, then roll it out to a thickness of 5 mm (¼ in).

Party Cakes These cakes are guaranteed to add a sparkle to any celebration. There are 49 inspired designs, with easy-tofollow, step-by-step instructions, to make creating these masterpieces child’s play. • 200 x 192mm • 252pp • PB #38149

$24.95

Best Seller

6 24 11 16 16

Feeding Your Baby & Toddler First Reference: Dictionary First Words Picture Puzzle Box

3 4 16 7 22 4

Get Ready For Kindergarten Kit Giant Dominoes Girls’ Potty Time

A Giraffe in the Bath All Through the Year Are we there yet Pack

Baby Sign Learning Kit Baby Touch First Focus Library Bendomino Boys’ Potty Time BrainBox World Buggy Books

Chocolate Fix Complete Home Medical Guide Construction Set Cotton Reels Criss Cross CrocoBloco

e.encyclopedia Early Learning Library

21 24 12 8 14 3

Haynes Engine Help Your Kids With Maths Hide & Seek Books Hip Hip Hooray

Isabella’s Secret I-Spy Game, The

Jumbo Shaped Board Books

DK Touch & Feel Series Double Shutter

9 16

Kaleidoscope Classic Game

21 10 24 20 11 10 12 7 22 23 7 24 14 15 9 23

Lace Up! Ladybird Big Noisy Books Learning Ladder Pre-School (3-5) Lego Ideas Book

Make A Word Make It! Make-a-Word Magnets: First Phonics Mini Scientist Water Fun Mousetrap Maths Muffin Bible, Cake Bible & Slow Food Bible Bundle My Favourite Recipes My First Words Flashcards My Stackable Alphabet Blocks

Noisy Noisy Mooo! Noisy Peekaboo! Series

10 8 12 20 15 22 12 19 14 23 20 11 6 9 5

Party Cakes 24 Peekaboo: Bedtime 5 Pengoloo 13 Peter Rabbit Finger Puppet Book 5 Peter Rabbit: Ten Juicy Radishes 5

Questions Children Ask, and How to Answer Them 24

Safari Rush Hour Science Kit Signing Star Enhancement Pack Sing-Along Rhymes: Five Little Ducks Spot’s Essential Childhood Pack Stack-a-Peg Starter Stile Series

22 21 3 6 13 6 17

Whatever Next! Where is the Green Sheep? Whose Bottom? Lift the Flap Why is the Sky Blue?

19 7 8 14

Y You Can Cook

Zimbbos! Zingo! Zingo! 1-2-3

13 15 15

Creata Direct Learning stands by every product for quality and educational value. If you are not completely satisfied with an item, please contact your Advisor within 30 days from receipt for information on the returns procedure. Please note that products may occasionally vary from the images in the catalogue, and that all items are subject to availability of stock.

Freight and Handling When placing your order, please complete the Customer Order Form available from your Sales Advisor. Please note that a freight and handling charge of 5% of your order total applies, or a minimum of $8.50. Please contact your Creata Direct Learning Advisor for details. If you are unable to contact an Advisor, please call Creata Direct Learning Head Office on 03 8844 5575 or email service@creatadirectlearning.com. au and we will put you in contact with an Advisor in your area.

Ten Little Fingers & Ten Little Toes This Dinosaur Is So Big This Little Fairy Times Tables Made Easy Kit Tractor Wheelies

Guarantee

4 11 9 20 9

V VTech Moosical Beads 2 VTech Roll and Learn Pooh Ball 2 VTech Splash and Squirt Elephant 2 VTech Write and Learn Touch Tablet 16

Contact your Advisor for more information.

Contents may change subject to availability

Summer 2012 Introduction Sales Kit – Over $300 worth of products for only $149!

Income Benefits

You can start your own Creata Direct Learning home based business for as little as $149.00!

Summer 2012 Business Sales Kit – Over $800 worth of products for only $299!

Index

4 in a Box Puzzles 100% Me: The How, Why and When of Growing Up

Contents may change subject to availability

Why not join Australia’s most unique Party Plan business?

There is NO LIMIT on how much FREE product you can earn in any of the Smart Start months!

Everyone who joins Creata Direct Learning as an Advisor will have access to our: SMART START PROGRAM The Smart Start Program generously rewards personal sales during your first three full calendar months with Creata Direct Learning, giving you an opportunity to enhance your Sales Kit with extra product for FREE! For every $1,000 sold in any three of the Smart Start periods you will receive $100 worth of product of your choice from the current catalogue. For example: Sell $1000 in any of the Smart Start periods and receive $100 of FREE product. Sell $2,000 in any of the Smart Start periods and receive $200 of FREE product. Sell $6,000 and receive $600 of FREE product!

Smart Start 1

Smart Start 2

Sell $1,000 by the end of your first full calendar month after joining and receive $100 of FREE product.

Sell $1,000 by the end of your second full calendar month after joining and receive $100 of FREE product.

Sell $1,000 by the end of your third full calendar month after joining and receive $100 of FREE product.

Order Code CD0026

My Career with Creata Direct Learning Senior Sales Leader, Karen Salmon When my daughter was five months old, I knew that I could not spend my days apart from her. I had no desire to return to my job at the dental surgery, where I had worked for the five years prior to her birth. The question was: What was I going to do instead? The search began, and I had not been looking very long when I stumbled across a Learning Ladder catalogue (now known as Creata Direct Learning). That was over four years ago and the rest, as they say, is history! Starting my own business was a welcome and exciting challenge. I have loved it from the start and enjoy the flexibility that working for myself offers. I love that I can choose my own hours and determine my own income. I love meeting other mums and helping them develop their children’s love of learning. My two children love that our home is full of books, games and puzzles and, as parents, my husband and I love having all these wonderful resources at our fingertips. Working towards my elevation to Senior Sales Leader has been one of huge personal growth, and has seen my leadership and communication skills develop, and my self confidence flourish. I am achieving goals that I once thought were out of my league to even set, let alone strive for and achieve. I have been rewarded with numerous certificates, flowers, pearls, diamonds, Swarovski crystal, and recently attended my first International Conference for free. One of the biggest rewards though, is helping other women in my Team and Group achieve their own personal goals and dreams, and being a part of their personal development. Stumbling across The Learning Ladder (now known as Creata Direct Learning), at a time when I was just looking for something to keep my mind active and get me out of the house, is something for which I will always be grateful. It has allowed me the luxury of being both a stay-at-home mum and a successful business woman.

Creata Direct is a provisional member of the Direct Sellling Association of Australia and subscribes to the DSAA Code of Practice. www.dsaa.asn.au

Your Independent Advisor is