ARMANI PRIVE INTRODUCING SANTAL DĀN SHĀ

From Haute Couture To Haute Fragrances

aromatic trees and vegetation, and the tranquil freshness of their lakes.

This mood of tranquility is evoked by the fragrance’s Sandalwood notes. Sandalwood in turn inspires SANTAL DĀN SHĀ’s enchanting name, as its rich, cinnabar-toned color is known in China as dān shā. The fragrance’s enveloping and majestic scent is extracted from the deciduous sandalwood tree, which matures over 80 years. Sandalwood’s transporting effect conjures a sense of immersion in nature, evoking the otherworldly atmosphere of the palaces’ gardens, while nodding to the abundance of their lush landscape. Sandalwood’s rich red hue also echoes imperial palaces’ magnificent façades.

Harmonious Serenity

SANTAL DĀN SHĀ’s woody yet refreshing scent conjures an evocative breeze drifting through the imperial palaces’ gardens. It blends the balmy sensuality of Sandalwood with the sparkling freshness of Bergamot, and the aromatic spices of Cardamom. Fusing these elegant notes, Sandalwood’s captivating, woody fragrance is awakened by the invigorating Bergamot, creating SANTAL DĀN SHĀ’s dreamy, majestic, and soothing effect.

Crafted by master perfumer Fabrice Pellegrin (Firmenich), SANTAL DĀN SHĀ’s top notes open with fresh, juicy, and sparkling Bergamot Heart from Calabria, Italy. This blends with warm, peppery Cardamom Heart from Guatemala, accented with a Violet Leaf accord.

At the scent’s heart is Elemi, a resin extracted from tropical trees, complemented by Incense extract and Musks, the latter lending a lingering effect.

The fragrance’s signature Sandalwood is at its base. Sourced from the South Pacific Island of New Caledonia, it creates an enveloping yet sensual note. The creamy Sandalwood combines with Virginia Cedar Essence and DreamwoodTM, a technological note that amplifies the natural Sandalwood.

Among the fragrance’s blend of refined, precious notes, three notes are crafted for Giorgio Armani, creating SANTAL DĀN SHĀ’s unique composition. The Sandalwood Heart from New Caledonia is extracted via a water vapor distillation process, to create its creamy, sensual effect.

The Cardamom Heart from Guatemala is obtained via steam distillation and CO2 fractionation, resulting in a pure extract with sparkling, radiant, aromatic, and peppery facets. And the premium Bergamot Heart from Italy is crafted to create a distinctive note with a fresh, juicy, and sparkling character.

Majesty Meets Nature

SANTAL DĀN SHĀ is presented in the iconic and distinctive Armani/Privé Les Eaux square bottle, timelessly elegant and topped by a shiny black lacquered cap. Its intense ochre juice, which is displayed through the transparent glass bottle, evokes the color of Sandalwood.

The juice’s alluring, translucent tone also symbolizes the lacquered, cinnabar-toned wood that characterizes Chinese palaces’ architecture. The fragrance’s name is adorned in black lettering on the flacon’s shiny gold plate.