Sales & Marketing Training
12-Month Elite Sales Programme
TM
Welcome to the programme! Who is it designed for?
Course overview
Former Intensive Sales Accelerator Programme participants who want to become sales superstars! ™
High-flying sales representatives & managers from businesses of all industries and sizes For businesses with remote sales reps who want consistency across the team, without the expense/ disruption of face-to-face training
• You will cover one new specialist sales topic monthly in the form of weekly online learning videos (usually 10 minutes long) and quick online tests • This programme is similar to those run by sales -driven multinationals • Receive monthly support and guidance from your Personal Success Coach • This is the most complete ongoing 12-month online sales programme in Australasia ™
Proven outcomes Take your sales skills to a whole new breadth and depth. We cover: 1. Advanced skills in working with different personality types
6. How to operate smarter alongside the marketing team from a sales perspective
2. How to write and deliver business presentations that have impact
7. How to plan for and then attend trade shows and events correctly
3. How to remain professional when using written communication, such as emails
8. How to negotiate professionally at a more advanced level
4. How to maximise the use of your productive time when in a sales role
9. How to develop a winning mindset for the future
5. Ensuring your wider team enhance the customer experience ongoing
10. How to set stretch goals ongoing, in order to keep growing personally
Australasia’s leading sales & marketing training company
Programme format Flexible learning at its best: This 12-month programme has been designed to give you the correct balance of new skills, motivation, accountability, flexibility, ownership and support. Each month you gain access to a new sales topic through our high quality online videos to further build on your already strong sales skills
Each month you will test your knowledge and skills, through our quick online assessment tools
To keep you motivated you will receive access to the Weekly Sales Pep Talk (a short audio recording on a relevant sales topic)
As with the 12-week programme we will work together to measure your progress and results throughout this programme
To support you: you will receive a scheduled monthly phone call from your Personal Success Coach , to keep you on task and growing
We will also review your return on investment during and at the end of the programme, as well as your expected returns in the future
To support you further: you will have access to reasonable ongoing email support from your Personal Success Coach
You will receive a graduation certificate in recognition of your fantastic achievement, once your final assessment is complete
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At the start of the programme we call your sales manager to ensure they support your ongoing skills growth
Q. How much time will it take? A. We know how busy sales reps are. Hence this programme will take on average: - Only 20-30 minutes per week!
Visit: THEmarketingcompany.co.nz
+64 6751 Call NOW 0800 427 627
Course Structure From having trained over 6,000 businesses across the world, we have designed a programme geared to the Australasian way of selling, bringing together the skills required to accelerate your sales prowess!
Month 1
Topic Covered
Outcome
Mastering Personalities
We will teach you the art of handling different personalities, including:
– How to work with different personality types to achieve superior results
Month 2
Advanced Business Presentations – How to sell professionally to groups
Month 3
The Art of Business Writing – How to master your written communication
• • • •
How to identify different personality types How to adjust your approach to suit their personality How to work with different personality types within your team How to use your own personality to achieve greater sales success
We cover all you need to know about business presentations, including: • • • •
How to structure a sales presentation that works How to write a presentation to sell, or get on a bid list How to deliver a presentation with confidence How to be consistent and professional when delivering presentations
We cover all aspects of business writing in a sales role, including: • How to write follow-up emails to clients that give the right impression and enhance your brand • How to structure emails professionally each time • How to write business letters that impress
Australasia’s leading sales & marketing training company
Course Structure continued . . .
Month 4
Topic Covered
Outcome
Time is Money
We can save you hours per week through covering:
– How to save time in your sales role
Month 5
Mastering Your Team – Ensuring your team performance
Month 6
The Science of Marketing & Sales Together – Ensuring true business growth
Visit: THEmarketingcompany.co.nz
• • • •
How to prioritise your time more effectively How to reduce distractions and interruptions How to delegate more successfully How to avoid procrastination & self-sabotage
There is no good in you mastering your sales skills if your wider team let you down. We cover: • How you can educate your team to deliver • How you can get team buy-in to support you and your clients • How to set high levels of customer excellence across your business
We will show you how to combine sales with marketing, including: • • • •
The clear differences between sales & marketing How the sales team can work best with marketing How sales can contribute to marketing success and vice versa The golden rules of marketing excellence
Call NOW 0800 427 627
Course Structure continued..
Month 7 A B C Co
Month 8
Topic Covered
Outcome
Trade Show & Expo Excellence
We cover the principles of trade show attendance, including:
– How to succeed at events
Business Networking at Events – How to maximise your attendance
Month 9
Advanced Negotiation Skills – Take your negotiation to the next level
• • • •
How to prepare ahead of attending a trade show How to plan and set-up your stand How to act when at the trade show/expo How to follow-up post-event, to maximise your results
We cover the principles of trade show attendance, including: • • • •
How to prepare ahead of attending a trade show How to plan and set-up your stand How to act when at the trade show/expo How to follow-up post-event, to maximise your results
If you find yourself negotiating more with clients, suppliers or your team, we will help you by covering: • • • •
How to prepare thoroughly before you negotiate How to manage the conversation to get the outcome you want How to ensure neither party loses face in the process How to negotiate confidently and with ease
Australasia’s leading sales & marketing training company
Course Structure continued . . .
Month 10
Topic Covered
Outcome
Referrals & Testimonials
Grow your sales through referrals and testimonials. We cover:
– How to use the gift that they are
Month 11
Goal Setting Excellence –Ensuring consistent results
Month 12
Perfecting Your Attitude – Your passport to success
Visit: THEmarketingcompany.co.nz
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How best to generate more referrals and how to follow them up How to ask for testimonials from clients How to ensure testimonials are worth using What to do with testimonials to gain leverage
One thing that commonly sets apart the part-timers from the true winners is how they set their goals. We cover: • • • •
How to really set goals to drive your long-term success How to turn your goals into stretch goals How to break those goals into achievable pieces How to keep excelling, even after you achieve your initial goals
Whether times are easy or times are hard, it is your attitude that will carry you through. We cover: • • • •
How to master your own attitude and motivation How to turn your attitude into a winning performance How to stay motivated when times get tough How to positively influence others with your attitude
Call NOW 0800 427 627
Learning formats Add on
In-house delivery
Implementation Programme
• Workshop-style exclusively for your team
• Your own Personal Success Coach™
• Held at your place of work
• Delivered by phone or via GoToMeeting™
• Tailored delivery to suit your unique business needs
• Positive support & accountability, focused on your own unique skills
• At a date to suit your team
• Delivered at times that suit you
Investment
• Reasonable on demand support • Reminder videos to assist with implementation
$24780 + GST per business (for up to 6 attendees) $2980 + GST each thereafter
Registered under the NZTE C.D.V. Scheme. Ask for more info - you may qualify for funding towards this awesome programme. All prices are subject to change without notice, see website for latest pricing.
Follow-on services
The Persuasive Selling Boot Camp Refresher Sales Territory Management The Sales Managers Boot Camp
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Who is THE Marketing Company? We are Australasia's leading business-to-business sales and marketing training company. For over 10 years we’ve taught over 6,000 businesses how to make more money through world-class, proven training methods; from the southern-most tip of New Zealand, across Australia to the heart of the UK, and many countries in between. Some of our clients predict increasing sales by millions just from a few training sessions! See how you can make more money in your business; talk to the specialist in sales & marketing training; talk to THE Marketing Company!
Test your sales skills:
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If you are unable to see how you can double your return on investment after attending any of our courses, we will refund your money. See our website for more details.