2023-2024 Media Kit

Page 4

2023-2024 Media Kit

leads the market in quality content and loyalty of readership. Our badge of honor is not our magazine’s wide circulation – or even that it catches the eyes of the real estate industry’s most influential movers and shakers (which, by the way, it does) – but rather that we create an eclectic, cross-sector, bi-monthly publication which both informs and is enjoyed by our readers.

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CREST
While we’ve been around for over 30 years, we’re far from stuck in our ways
We Speak Real Estate The
Publications Group 2537 Lubbock Avenue Fort Worth, TX 76109 Tel: 214-755-2277 Fax: 817-924-7116 www.thenetworkmagazine.online
THE NETWORK MARCH/APRIL 2022 - 4THE BLUEPRINT LAKE SUPERIOR STATE’S BANISHED WORDS LIST Our 6th installment of this annual tradition of words and phrases which should be expelled from the English language. 2022 PREDICTIONS With thanks to the Visual Capitalist, the official Bingo Card of the year ahead. 20 16 THE PAGE Nelly Bly and The Mann Act. 49 UNESCO WORLD HERITAGE SITES Part of series — the 24 designated sites in the United States. EARTH’S SURFACE A graphic display that shows all of the world's countries make up less than one third of our planet's surface. 24 27 REAL ESTATE F THE FU URE Revisiting the world’s first space hotel with artificial gravity. 22 EGAL VIEW CONSTRUCTION DEFECT CLAIMS Attorney Aaron Zimmerman looks at what you need to know. UPCOMING SUPERTALL BUILDINGS Nine skyscrapers (of over 980 feet) designed by some of the biggest names in architecture that are set to complete in the next several years. 51 28 ARTCH TECTURE Kasia Derwinska builds bridges between the visible and the invisible. PROFILES OF SURV VAL Contributing Editor Roxana Tofan’s series of success stories in the time of coronavirus this time Humberto Vega. Brenda Lee, Joey Heatherton, Pelé. 52 37 59 WAYNE STATE WORD WARRIORS Our 6th installment of this annual tradition of retrieving and reintroducing words from the linguistic cellar. 21 22 25 28 30 32 FEATURES AMERICA’S FAVORITE ARCHITECTURE Part of series — a pictorial of the top fifteen in an AIA survey. 30 POLITICAL OPINION Congressman Adam Schiff — “Right matters. Truth matters. Democracy Matters.” THE INSPIRING WORDS OF ANDREW CARNEGIE A collection of wisdom of the Scottish American industrialist and philanthropist. HOW THINGS CHANGE A fascinating look at how our understanding of the future is very elusive. NET OPERATING LOSS PROVISIONS Julio Gonzales, CEO of Engineered Tax Services, offers sage advice. 1VALET A profile of a new smart building operating system for multi-family buildings. BOOK REVIEW Brand With Purpose by Ivan Estrada. 44 47 38 55 48 53 PROFIL C VID-19 GOING GR N ARCH TECTURE HEADS OF STATE RESIDENCES Twenty-five of the most impressive homes provided to governmental leaders around the world. 34 AMAZ NG BU LDINGS –BURNING ARGUMENTS Contributing Editor Angela O’Byrne examines the restoration of Notre-Dame de Paris. 32 SPOTLIGHT ON SAN ANTONIO Contributing Editor Roxana Tofan looks at the Alamo City — essential to national defense, the Texas economy and local employment. 42 THE NETWORK MARCH/APRIL 2022 - 5IN THE N WS – SH UT-OUTS BACK PAGE –Our Advertisers Contest Winners Answers Coming Next Issue Editor’s note INB X UPDATES ON THE COVER MASTHEAD OUR AFFILIATES YOU NEED (OR MIGHT WANT) TO KN W Yesterday and Tomorrow Islands, Frogs vs. Toads, Alligators vs. Crocodiles, Pyrrhic Victory THE RES URCE PAGE PROFESSIONALS ON THE IBC C NTEST – WHERE’S THAT SCHOOL? CONTRIBUTING WRITERS YOU NEED (OR MIGHT WANT) TO KN W The Bible, February, Shades of the Jetsons, Republic of Nauru YOU NEED (OR MIGHT WANT) TO KN W Swearing, The Last Letter, In Jiffy TR E DAT – MISCELLANEOUS LINK MARKET PLACE AND DIRECTORY 57 62 08 09 06 12 58 56 63 07 13 14 18 60 DEPARTMENTS 04 Background vector created by archjoe www.freepik.com 53 34 39 45 CORENET BOMA SAN ANTONIO CREW SAN ANTONIO IREM AUSTIN 46 54 54 50 AFFILI TE NEWS DIVERSI NS A WOMAN’S RANDOM THOUGHTS THE ROOT OF WOMEN’S PROBLEMS JACK AND JILL PERSPECTIVE 45 45 46 46 YOU LIE, AND I’LL SWEAR TO IT AFTER A HARD DAY'S WORK COVID PAINTER LAST LAUGHS REALLY BAD (BUT TRUE AND FUNNY) HEADLINES 46 50 61 61 62 14 MAURITIUS COMMERCIAL BANK ANHI BROADCASTING & TELECOMMUNICATIONS CENTRE MERDERKA 118 – THE SECOND TALLEST BUILDING IN THE WORLD 40 40 45 THE FACTOR 49
“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”
Compelling and informative features. Compelling and modern design. Compelling artwork, humor and contests make for active and engaged readers.
– Jeff Bezos

Editorial Mission

Real estate is everywhere! In fact, the whole world breaks down into residential real estate, commercial real estate, government-owned real estate, and water. And there are amazingly few areas of endeavor or thought that are not impacted by real estate related-concerns. appeals to the diversity of professionals who work in the broad spectrum of occupations related to the real estate industry – architects, engineers, developers, brokers, construction managers, property and facility managers, bankers, lawyers, appraisers, investors, service providers, and many more – and our aim is present clear and compelling articles that are interesting and informative in a format that is demonstrably eye-catching and punctuated with humor that makes each page noteworthy and relatable.

Our Affiliates

Our Affiliates include hundreds of local chapters of national and international real estate—related professional associations which are based in the United States and many of their national associations as well.

We speak to the people you want to reach!

72%

Our Audience | Our Reach

Office and medical building owners and managers.

Retail, industrial, educational and hospitality professionals. Real estate developers, brokers salespeople, and leasing agents. Property, facility, project, and asset managers. Economic development officers and government officials. Architects, engineers, appraisers, and construction managers. Green professionals, interior designers, and title experts. Lawyers, bankers, and investors.

Environmental specialists, energy consultants, and many more.

Real estate professionals across the United States and around the world receive and read . Most have a college or post graduate degree. Nearly all have recommending or final purchasing authority, and 92% are active in one or more professional associations. 76% prepare specifications/ standards; 84% evaluate products/services; 89% recommend products/ services; 71% approve awards of contracts.

of our readers frequently purchase products and/or service providers or reach out to bidders from our ads

Industry Segment

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22% - Property/Facility Management
- Architects/Engineers
- Construction
- Interior Design
- Brokerage
- Service Supplier/Wholesaler/Retail
- Finance/Insurance/Legal
- Owner/Developer/Government 2% - Appraisal 22% 8% 17% 5% 21% 8% 14% 3% 2%
21%
17%
14%
8%
8%
5%
3%
JANITORIAL SERVICES SECURITY SERVICES LANDSCAPING SERVICES ACCESS CONTROLS ELEVATOR MAINTENANCE ARCHITECTURAL SERVICES ENGINEERING SERVICES
A SAMPLING OF SERVICES OUR READERS INTEND TO BID/BUY IN THE NEXT 18 MONTHS

Special Opportunities in

When it comes to opportunities, one size does not fit all - nor does one style. That’s why we have created opportunities for those for whom traditional advertising is not the marketing avenue of choice. These opportunities are not openly marketed to the public and they are very limited in their availability. They will never be made available to any of your direct competitors in the same issue.

We have 5 formats by which companies can take advantage of a special opportunity for a one-issue run. Each of these article opportunities is conducive to reprinting for marketing purposes (and, upon request, we provide you with the art files and reprint rights without charge.) Note: To combine this opportunity with traditional advertising over a 6-issue term, please speak with a representative.)

ASK THE EXPERT in which the writer objectively presents advice on a topic (e.g., the importance of periodic [e.g., fire, roof, elevator, safety] inspections; the potential advantages of/savings from day-time janitorial services; the diversity of access controls and how to determine what works best for you, etc.). The potential topics are without limit.

WHY IT MATTERS in which the writer offers an objective presentation of why it matters which (for example) janitorial, security, landscaping, or pest control company you use, etc.). Here, too, the potential topics are without limit.

CLIENT PROFILE in which the writer provides an objective presentation, a case study of a client it has served or serviced in a very positive way. The focus is on the client (e.g., its building automation system, its soundproofed cubicles, its energy saving installation, etc.). The potential topics are without limit.

Each of the above (Ask the Expert, Why It Matters and Client Profile) is to be editorial content presented with a headshot and by-line.

The company name may not be named in the text of the article. However, if you choose, you may include a small ad on the same page. The writer’s bio and the writer’s email address may include the company name, and the company name may also be used in the bio submitted for the Contributing Writers page.

COMPANY PROFILE - Presented in the third person, the company stages (in words and pictures) a subjective presentation of the company in its most favorable light (e.g., awards won, buildings designed, individual or corporate achievements, areas of specialty, etc.). This is very much an advertorial, presented as a profile. (You may include a small ad on the same page(s).

ADVERTORIAL - Without the use of the word ‘advertorial’, in this format the product or service is presented as a feature (though really it is favorable review). The product/service is named, of course, and ‘reported’ for its best qualities, capabilities, uniqueness, etc. Contact information may be included.

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REGULAR FEATURES
“CONTENT MARKETING:
Reach your customers and generate leads with banner ad placements strategically placed with editorial alignment to add value and influence purchasing decisions.”
“Doing business without advertising is like winking at a girl in the dark.
You know what you’re doing but nobody else does.”
You Need To K now
- Stuart H. Britt

Repeat. Repeat. Repeat.

Studies show an 80% increase in intent to buy if advertising in six issues compared to one. In other words, to make a dent, you’ve got to hit your audience more than once. In other words, to make a dent, you’ve got to hit your audience more than once. (See what we did there?)

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In a digital landscape that is saturated with lists, opinions, and recommendations, we provide insight and key information on real estate investing, development, law, insurance, sustainability, architecture, management and more. LOOK at some of the world’s most amazing architectural accomplishments. SEE the influencers in the industry. DISCOVER what the future holds for real estate investments, designs, developments. LEARN about places you never knew existed, green buildings, and industry award winners. INSPIRE yourself with outstanding features on people, places and events of human interest and historical significance. EXPLORE the world’s treasures from the comfort of your tablet. SMILE (and perhaps laugh out loud like a crazy person) at the diversions and vertical lines. Digestible information and stunning imagery.

What Our Readers Are Saying

Love your magazine! You got me hooked. This is my new “must read” publication! Ed Selkow, Palm Harbor, FL

is a well-written, good-looking, eclectic, informative, funny, and full of surprises – an altogether delightful publication. If it was food, it would be a smorgasbord! Tanya McIntyre, Oklahoma City, OK

…a wonderful and extremely informative publication. Brooke Raynor, Houston, TX

PRINT

We print to order a limited edition of our oversized (9x12) publication for our writers, advertisers, and affiliates. Additional copies are available if ordered prior to publication.

PRINT/PDF RATE LIST

2023—2024

SIZE

PDF

VERSION

An exact duplicate of the print version accessible from: issuu.com/thenetworkmagazine

1 ISSUE : 6 ISSUES:

FULL PAGE $1866 $1705

2-PAGE SPREAD $3245 $2890

HALF-PAGE ISLAND $1695 $1535

HALF-PAGE $1540 $1390

ONE-THIRD PAGE $1210 $1090

QUARTER PAGE $1010 $900

EIGHTH PAGE $755 $680

LINKS DIRECTORY (REQUIRES 6-ISSUE COMMITMENT)

1” AD $300

2” AD $375

3” AD $445

SPECIAL PLACEMENT

1 ISSUE : 6 ISSUES: FULL PAGE $1866 $1705

INSIDE FRONT COVER ADD $250 ADD $200

PAGE 3 ADD $250 ADD $200

OTHER SPECIAL PLACEMENT ADD $150 ADD $100

SPECIAL OPPORTUNITIES

ONE PAGE $1900

2-PAGE SPREAD $3300

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PRINT SPECIFICATIONS AD SIZES

Half Page

Third Page Horizontal

PRINT / PDF DEADLINES AND PUBLICATION DATES

The Links Directory

· 1”, 2” or 3” High Impact ads.

· Ad development.

· Include your logo, description and contact information.

MECHANICAL REQUIREMENTS

Standard advertisements:

· Digital ads submitted may incur a production charge if not completely camera ready or require changes.

· Preparing your ad for submission as a PDF is highly recommended. Other formats: (300dpi) .pdf, .tif, .eps, .jpg, .indd

ISSUE 3 (MAY-JUNE) 2023

Deadline

Publication Date

May 1, 2023

ISSUE 4 (JULY-AUG) 2023

Deadline

Publication Date ·

ISSUE 1 (JAN-FEB) 2024

Deadline

December 15, 2023

Publication Date · · · January 2, 2024

ISSUE 2 (MAR-APR) 2024

Deadline

· February 9, 2024

Publication Date · · · March 1, 2024

ISSUE 3 (MAY-JUNE) 2024

Deadline

Publication Date

June 19, 2023

July 3, 2023

ISSUE 5 (SEPT-OCT) 2023

Deadline

Publication Date

August 11, 2023

· · September 1, 2023

ISSUE 6 (NOV-DEC) 2023

Deadline

October 13, 2023

Publication Date · · · November 1, 2023

April 12, 2024

May 1, 2024

ISSUE 4 (JULY-AUG) 2024

Deadline

June 14, 2024

Publication Date · · · July 1, 2024

ISSUE 5 (SEPT-OCT) 2024

Deadline

· August 9, 2024

Publication Date · · · September 2, 2024

ISSUE 6 (NOV-DEC) 2024

Deadline

· October 11, 2024

Publication Date · · · November 1, 2024

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Full Page With bleed Safety: 8” x 10.5” Trim: 8.5” x 11” Bleed: 8.75”
11.25” Full
No Bleed 7.5” x 10”
x
Page
2.33” x 10”
Third Page Vertical
7.5”
x 4.875”
7.5”
x 3.167”
Quarter
3.625”
4.875”
3.625”
3.625” x 3” 3.625” x 1” 3.625” x 2”
page
x
Eighth page
x 2.313”
“Stopping advertising to save money is like stopping your watch to save time.”
– Henry Ford
It doesn’t take a statistician to tell you that the more you’re in front of people, the greater chance you have of being noticed.
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