Teaching and Administration Staff Unit Tutors: Eleanor Vonne Brown Email: eleanor.brown@arts.ac.uk Availability: Mondays Unit Tutors: Lydia Garnett Email: l.garnett@arts.ac.uk Availability: Mondays Unit Tutors: Keith Martin Email: k.martin@arts.ac.uk Availability: Weekdays Programme Administrator: Derren Solomon Email: d.solomon@lcc.arts.ac.uk Availability: Weekdays
Unit Guide to Element 2 This unit is an Introduction to Study in Higher Education (ISHE) This Unit has three core purposes: 1. To introduce you to learning at undergraduate level 2. To orientate you within your course, the College and the University 3. To induct you into the specific practices and knowledge base of your discipline The unit will enable you to acquire and improve your skills, understanding and approaches to learning that underpin your studies in Year 1, in your course as a whole, and beyond. Emphasis is placed on the skills needed to locate, navigate and communicate information effectively and appropriately. You will be introduced to resources to support your studies. The unit is specifically adapted for magazine publishing students by introducing you to basic technical equipment and production processes used to create multi-platform magazines and to the professional culture and editorial categories and systems prevalent in modern-day publishing.
The Project: Colour Communication We have set a project to run through this unit to help you apply the skills you learn in the workshop sessions to practical learning outcomes. The Colour Communication brief will introduce you to visual communication ideas and encourage you to think about how colour is used in image making and design to create atmosphere and identity within a magazine. The assignment brief is outlined later in this guide.
Research This unit will teach you how to research and how we expect you to gather and collate information for your study using workbooks and PDF portfolios. We will show you how to: Produce workbooks Create mood boards Use bookshops and libraries Collect and summarise information Store files Upload to online and offline platforms
How do we work together? We will provide individual tutorials this term for you to talk to your tutors We will create group evaluation (crits) to help you talk to each other about your work We will set up collaborative and team building exercises to help you to work together We will evaluate the unit and give you opportunities to feedback to us
Teaching and Learning The ISHE unit is 20 credits and assessed by: Element 1: A 1,000 word essay (50%) Element 2: A PDF portfolio of work (50%) The unit will be delivered over 10 weeks on Mondays between 10am–4pm. Generally the morning session will run for 2 hours from 10am–2pm The afternoon session will run for 3 hours from 1pm–pm The sessions will be run by Lydia Garnett, Keith Martin and Eleanor Vonne Brown
Unit Aims An introduction to DeskTop Publishing software including Photoshop and Indesign How to research and apply research methods in magazine media and academic contexts How to use the college facilities including print rooms, workshops and photography studios An introduction to printing and production terminology An introduction to street photography How to develop a professional approach to producing college work How to develop the practical skills of multimedia magazine journalism underpinned by creative approaches and commercial imperatives How to apply practical skills to create and curate magazine media artefacts across multi-platforms and build up a portfolio of work (Subject Knowledge, Technical Competence) How to work independently and collaboratively to manage editorial and production processes relevant to magazine publishing (Collaboration and/or Independent Professional Working) How to prepare content for uploading online or sending to print How to compile and present your learning outputs How to complete a workbook and pdf portfolio of research into how colour is used in magazines, with an understating of how to use colour to communicate a mood or identity.
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ISHE Unit programme AM 10–2pm PM 1pm–4pm Please arrive at 9.55 for a 10am start Room: M202, M202a, Media Block Tutors: Eleanor Vonne Brown, Lydia Garnett, Keith Martin
Unit Timetable Week 1: Introductions Week 2: Workbooks, Binding Workshop, Kit Room Induction Week 3: Introduction to Printing Week 4: Street Photography Week 5: Induction to Photography Studio, Online Platforms Week 6: Photoshop Workshop Week 7: MagCulture Visit, Zine Workshop Week 8: Indesign Workshop Week 9: Portfolio Presentation Week 10: Hand-In
Assignment brief: Colour Communication Element 1 Write a 1,000 word review on how a magazine of your choice has applied a colour palette across its art direction, styling, photography and typography, to communicate a visual identity. Element 2 Choose a colour to work with for the duration of this unit. Over the next 10 weeks you should research this colour and collate examples of its use in magazines and the world around you. Keep a workbook of your reserach and bring it to every lesson. At the end of this unit you will produce a simple visual magazine, that you will submit as a 20 page digital PDF portfolio. It will bring together your colour research and the work you have produced during the colour communication unit. This PDF should include examples from: Street photography Print workshops Zine workshops Scans from your workbook Collages and mood boards Visual research into your colour Use of Photoshop and Indesign The deadline for the submission of the two seperate elements, a 1,000 word review and a 20 page visual portfollio PDF is Monday 4 December at 3pm.
Locations for Weekly Sessions October 2nd: Introductions AM 10am M202, M202a, Media Block PM 1pm M202, M202a, Media Block October 9th: Workbooks, Binding Workshop AM 10am M202, M202a, Media Block PM 2pm Group A, Binding Workshop, 3rd Floor Workshop Block PM 2pm Group B, Kit Induction, M202, M202a, Media Block October 16: Introduction to Printing AM 10am Group A, Print Room Induction, Print Room, 2nd Floor, Workshop Block Group B, Riso Induction, Print Room, 2nd Floor, Workshop Block Group C, M202, M202a, Media Block PM 2pm Print Production Lecture, M202, M202a, Media Block October 23rd: Street Photography AM 10am M202, M202a, Media Block / External LCC PM 2pm M202, M202a, Media Block October 30th: Photography Studio, Online Platforms AM 10am M202, M202a, Media Block PM 1pm Group A, Photography Studio, Media Block PM 1pm Group B and Group C, M202, M202a, Media Block November 6th: Photoshop AM 10am M202, M202a, Media Block PM 1pm Group A, Zine Library PM 1pm Group B, and Group C M202, M202a, Media Block November 13th: MagCulture / Zine Workshops AM 10M MagCulture Visit PM 1pm M202, M202a, Media Block November 20th: Indesign AM 10am M202, M202a, Media Block PM 1pm M202, M202a, Media Block November 27th: Portfolio Presentation AM 10am M202, M202a, Media Block PM 1pm M202, M202a, Media Block December 3rd: Hand-In Deadline, 3pm
WEEK 1 Monday 2nd October
Introduction of the Colour Communication Project Content of the session: An introduction to the course, tutors, ISHE project, followed by an afternoon of practical workshops. 10 AM: Introduction to LCC, Course and Students with Anne Coddington Introduction to the ISHE colour project 1PM: Group A, Moodboards (LG) 1PM: Group B, Pantone Colour Swatch (KM) 1PM: Group C, Inks on Paper (EVB)
Further Reading: A Brief History of Colour in Art, Sarah Gottesman, Artsy Magazine (online text) https://www.artsy.net/article/the-art-genome-project-a-brief-history-of-color-in-art Colour Theory for Designers, Cameron Chapman, Smashing Magazine https://www.smashingmagazine.com/2010/01/color-theory-for-designers-part-1-the-meaning-ofcolor/ Pantone Colour Store (website) https://store.pantone.com Interaction of Colour, Josef Albers, Nicholas Fox Weber (book) https://www.amazon.co.uk/Interaction-Color-Josef-Albers/dp/0300179359 Additional information: M202, M202a, Media Block
WEEK 2 Monday 9th October Workbooks
Content of the session: We will be looking at examples of digital and physical note taking and workbooks and how to research, collect, assemble and present your notes and workings. There will be a workshop in the afternoon in the binding studio where you will make your own workbook. You will also be instructed in how to book equipment from the LCC college kit room. 10AM: Risk Assessment / Introduction to print and digital workbooks 2PM: Kit Room Induction (KM/LG)) 2PM: Book Binding (EVB)
Further Reading: Evernote, Capture, organize, and share notes from anywhere (app) https://evernote.com Making Books, a guide to creating hand-crafted books (book) Pavillion Books https://www.amazon.co.uk/dp/1911216201 On Keeping a Notebook, Joan Didieon https://www.penusa.org/sites/default/files/didion.pdf Additional information: Bookbinding Wokshop with Rahel Zoller on 3rd Floor of Workshop Block
WEEK 3 Monday 16th October Printing
Content of the session: An induction to the printing facilities at LCC and an introduction to printing processes. 10AM: Group A, Induction to Lithography and Print Finishing (SH) Group B, Riso Induction (EVB) Group C, Colour Catch Up (LG) 2PM: Printing Processes talk with Claire Grant and Eleanor Vonne Brown
Further Reading: Post Digital Print: The Mutation of Printing in Publishing since 1894, Alessandro Ludovico, Published by Onomatopee https://monoskop.org/images/a/a6/Ludovico,_Alessandro_-_Post-Digital_Print._The_Mutation_ of_Publishing_Since_1894.pdf Print Week, magazine available in the Library https://www.printweek.com Additional information: Induction to Lithography and Print Finishing with Scott House; Print Room, 2nd Floor Workshop Block. Induction to Riso, 2nd Floor Workshop Block.
WEEK 4 Monday 23rd October Street Photography
Content of the session: The students will spend some time planning and then head out into Elephant & Castle to shoot their own documentary photographs. We will discuss street style / still life / landscape / abstract photography. The photographs should relate in some way to their colour of choice. The students can bring in a camera / camera phone and a hard drive / memory stick. 10AM: Street Photography (LG) Planning, preparation and making your ideas happen. What do you want to capture, and how will you do it? What equipment do you need? Are there questions you’d like to ask when shooting? Do you need to work in pairs? How will your colour be represented? The group will photograph in the local area of Elephant and Castle. 2PM: Image Upload and File Management (LG /KG) Back in the classroom the group will upload and look through images. Students will be asked to choose images that work well as a series. We will discuss backing up, sending and saving content. Selected photographs will be worked on in the weeks to come, so keep them safe! Further Reading: http://www.niallmcdiarmid.com http://www.itsnicethat.com/features/jamie-hawkesworth-preston-bus-station Additional information: We will be photographing outside so wear appropriate clothes and shoes. If you are bringing your own camera or phone then bring the correct cable to export the photographs onto a computer and and a USB stick or storage device.
WEEK 5 Monday 30th October Online platforms
Content of the session: You will continue to work with you digital images and learn to prepare them for posting on online platforms. Each group will have a 1 hour session in the Photography Studio in the afternoon. 10AM: Working with Wordpress (KG) 1PM: Group A, Photography Studio Session (LG) 1PM: Group B, Posting Online (KG) 1PM: Group C, Digital Images (EVB) Further Reading: Hito Steyerl, In Defense of the Poor Image http://www.e-flux.com/journal/10/61362/in-defense-of-the-poor-image/ ‘The poor image is a copy in motion. Its quality is bad, its resolution substandard. As it accelerates, it deteriorates. It is a ghost of an image, a preview, a thumbnail, an errant idea, an itinerant image distributed for free, squeezed through slow digital connections, compressed, reproduced, ripped, remixed, as well as copied and pasted into other channels of distribution.’ The Dress https://en.wikipedia.org/wiki/The_dress “The dress” is a photograph that became a viral Internet meme on 26 February 2015, when viewers disagreed over whether the colours of the item of clothing depicted were black and blue or white and gold.”
WEEK 6 Monday 6th November Photoshop
Content of the session: You will be introduced to the Adobe Creatve Suite, using Photoshop to ehance and manipulate your photphraphs. 10AM: Photoshop workshop (KG) 1PM: Group A, Photoshop workshop (KG) 1PM: Group B, Colour Catch Up (EVB) 1PM: Group C, How to Reseach, using the Zine Library (LG) Ahead of the MagCulture trip next week, you will visit the LCC zine archive. to discuss zines and small press magazines and prepare questions and areas to reseach for the visit the following week. Additional information: The LCC zine library contains over 3000 zines and fanzines. The collection contains zines primarily created within the 21st century although the oldest zine in the collection dates back to the late 1970s. The zines are varied in topic, style and format. They cover art, music, photography, politics, personal stories and are A4 and A5, colour and black and white; handmade and printed. The collection continues to be added to. The LCC Library Zine Collection has a Facebook page available - Facebook LCCLibraryZineCollection.
WEEK 7 Monday 13th November Magazine Culture Content of the session: A trip to magCulture, a shop dedicated to magazine with an ever changing stock of 400 titles from across the world. Our afternoon session at LCC is a practical zine making workshop. 10 AM: MagCulture 1PM: Zine Workshop (LG) 1PM: Zine Workshop (KM) 1PM: Zine Workshop (EVB) Further Reading: Fanzines, The D.I.Y Revolution, Teal Triggs https://www.amazon.co.uk/Fanzines-Teal-Triggs/dp/0500288917 Additional information: magCulture 270 St John Street London EC1V 4PE http://magculture.com Zine Making workshop in M202, M202a, Media Block
WEEK 8 Monday 20th November Topic: Indesign
Content of the session: You will be introduced to the page layout programme InDesign and use it create pages to produce your 20 page portfolio for your colour communication project. 10 AM: Indesign Workshop all day Additional information: Bring your street photographs, workbooks and print and digital material from previous sessions to use as material to use in your porfolio.
WEEK 9 Monday 27th November Portfolios Content of the session: You will learn to collate your Indesign portfolio into a PDF. The afternoon session will be for the presentation of your 20 page portfolios to the rest of your group for feedback before the hand-in deadline the following week. 10 AM: Indesign session and PDF workshop 1PM: Porfollio presentations and feedback