The Newspaper – May Edition 2021

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MAY 2021

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THE

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EDITION #86

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stories that are life changing

SMALL TOWNS PROVE POPULAR AS TRAVELLERS EXPLORE THE WESTERN CAPE

WINE FARM PAGE 5

BALLET PAGE 9

Photo: Main Street,Greyton - Photo Credit: Greyton Tourism

An increase in domestic travel during April and during the Easter weekend across the Western Cape, and especially to small towns, is a welcome and much-needed boost for the tourism and hospitality sector in the Western Cape. This increase in visitors reflects the pent-up demand by travellers in South Africa looking to take advantage of the long weekend and explore the many family-friendly, wallet-friendly, world-class experiences on offer in the Western Cape. To ensure the Western Cape continues to be top of mind for domestic travellers, Wesgro’s Destination Marketing Unit will continue to host business to business engagements with travel trade and media ahead of the June/July school holiday season. “The campaign launched with an Airbnb partnership, as well as adverts will now move into onboarding various service and accommodation offerings throughout the province to encourage domestic travellers to take advantage of the flexibility that working from anywhere brings.”

“This multi-channel approach ensures we are capturing both business and leisure travellers.” International arrivals continue to be affected by global restrictions on travel, and this will continue to have a significant impact on the tourism and hospitality sector in the Western Cape. However, it is promising to see that intercontinental flights are increasing with Turkish Airlines, KLM, Qatar and Lufthansa Airlines all expanding their routes to Cape Town International Airport in March. “We are also looking forward to the launch of the Delta Airlines flight in June 2021 which will connect Cape Town to Atlanta, creating more opportunities for business and leisure travel from the United States.” Some of the key tourism trends include: Accommodation booked to capacity in many towns, especially small towns, with others reflecting at least 70 to 80 per cent occupancy rates; Camping and self-catering establishments. Continue Reading Page 3

LIFESTYLE PAGE 10

REALTY PAGE 13


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