Wholesale Catalog 2022
We Are Letterfolk Letterfolk is a contemporary American brand dedicated to creating meaningful products inspired by simpler times. At the core of every Letterfolk product is our passion to design premium products that tell a story, that create experiences, that pull us off our devices and into the physical world. Our mission is to design products that matter. Letterfolk started in June 2015 after the birth of our second daughter in New York City. We wanted a unique way to capture our newborn’s monthly baby milestone photos. We were inspired by the grooved felt letter boards of yesteryear used as diner menu boards, church directories, and class photo signage. Working with an American woodworker, we designed a modern letter board tailored and repurposed for today’s home. A year later, we left our respective
“letter folk” careers in copywriting and copyediting to pursue Letterfolk full time. We’ve since sold over 75,000 handcrafted letter boards to customers around the world. As Letterfolk has grown, so has our brand vision and product offering. From Passport Journals to Everyday Notebooks, each product is thoughtfully designed to capture memories, moments, and thoughts. All of our products are proudly made with premium materials, craftsmanship and processes. We strive to design meaningful products worthy of the stories they’ll tell. And there’s no greater satisfaction for us than knowing they’ve found a place in our customers’ homes.
Living We aim to design meaningful pieces for the home that live within your space. From customizable floors mats to beautiful art prints, each product is designed to marry personalized form and effortless function.
Tile Mat Tile Mat is an all-purpose mat that’s functional, beautiful, and — most importantly — customizable. Its timeless, vintage-inspired hexagon tile design and removable caps can be used to create endless patterns, designs, and words. STANDARD Specs: Rubber-like flexible vinyl Size: 30" x 18" Additional Tile Count: 150 MSRP: $75
Standard - $37.50 LFL-TILE3018
Black Standard - $37.50 LFL-BLK3018
Dark Green Standard - $37.50 LFL-BLK3018
MINIMUM QUANTITY OF 1 PER STYLE
Large Specs: Rubber-like flexible vinyl Size: 36" x 24" Additional Tile Count: 200 MSRP: $100
Large - $50 LFL-TILE3624
Black Large - $50 LFL-BLK3624
Additional Tile Colors It’s hard to run out of things to put on a Letterfolk Tile Mat, but you might want to get a little more artistic with your designs or craft your messages using a variety of colors. We’ve got you covered. MSRP: $12 Additional Tile Sets Include: 75 tiles
Atlantic Blue - $6
Black - $6
Cherry Blossom - $6
Cinnamon - $6
Dusty Blue - $6
Evergreen - $6
TILESET-ATLBLUE
TILESET-BLACK
TILESET-CRYBLSM
LFM-TSA-CIN
TILESET-BLUE
TILESET-EVRGRN
Fog - $6
Glacial Blue - $6
Lake Pine - $6
Marigold - $6
Terracotta - $6
Wild Plum - $6
TILESET-FOG
TILESET-GLCLBLU
TILESET-GREEN
TILESET-MARIGOLD
TILESET-RED
TILESET-PLUM
Aqua Lagoon - $6
Desert Bloom - $6
Sugar Plum - $6
TILESET-AQUALGN
TILESET-DSRTBLM
LFM-TSA-SPL
Seasonal Tile Colors It’s hard to run out of things to put on a Letterfolk Tile Mat, but you might want to get a little more artistic with your designs or craft your messages using a variety of colors. We’ve got you covered. MSRP: $12 Additional Tile Sets Include: 75 tiles
Cantaloupe - $6
Frozen Lemonade - $6
Holly Berry - $6
Icelandic Moss - $6
Lilac - $6
Morning Mist - $6
TILESET-CNTLPE
TILESET-FRZNLMND
TILESET-BERRY
TILESET-ICLNDMS
TILESET-LILAC
TILESET-MRNGMIST
Acorn - $6
Pumpkin Spice - $6
Reef Blue - $6
Spring Green - $6
Bubble Gum - $6
TILESET-ACRN
TILESET-PMPKNSPC
TILESET-RFBLUE
TILESET-SPRNGGRN
TILESET-BBLGUM
Letter Boards Letter boards are as timeless as they are beautiful. Built from premium materials to last a lifetime, each letter board is hand-grooved with felt where tabbed characters are placed. Repurposed from classic, utilitarian signage, letter board messages can be easily changed on their beautiful, stark felt canvas, inviting the power of words into the home.
Poet Collection Handcrafted for versatility and ideal for succinct messages,Poets can be hung on the wall, leaned on a side table, or easily transported and used as a photography prop. Size: 10 x 10 x 5/8 Weight: 2 lbs Includes: 290-piece set of 3/4 letters and numbers (disassembly required). Hooks for wall mounting.
Poet - $25
Poet Oak - $32.50
LFBM1010 black felt / alum. frame MSRP $50
LFOAK1010 black felt / oak frame MSRP $65
Poet Grey - $32.50
Poet White - $35
LFGW1010 grey felt / oak frame MSRP $65
LFWHITE1010 white felt / oak frame MSRP $70
Poet Blue - $35
Poet Blush - $35
LFBLUE1010 blue felt / oak frame MSRP $70
LFBLUSH1010 blush felt / oak frame MSRP $70
Writer Collection A bold, signature piece for any space and ideal for wordier messages or poignant brevity, this letter board provides ample real estate for unlimited personalization. Size: 16" x 20" x 5/8” Weight: 6 lbs Includes: 290-piece set of 1" letters and numbers (disassembly required). Hooks for wall mounting.
Writer - $50
Writer Oak - $62.50
LFBM2016 black felt / alum. frame MSRP $100
LFOAK2016 BLACK FELT / OAK FRAME MSRP $125
Writer Grey - $62.50
Writer Oak - $70
Writer Blush - $70
LFGW2016 GREY FELT / OAK FRAME MSRP $125
LFWHITE2016 WHITE FELT / OAK FRAME MSRP $140
LFBLUSH2016 BLUSH FELT / OAK FRAME MSRP $140
Alphabet Art Prints Showcase the ABC’s with these beautiful, illustrated prints featuring 26 alphabetical illustrations. Screen printed on premium cover stock in Wisconsin, these prints are the perfect way to bring education and style into your home. Specs: Premium, natural white cover stock screen printed in Wisconsin. Size: 18" x 24 MSRP: $50
National Parks - $25
Dog Breeds - $25
LFL-ABCNTLPRK
LFL-ABCDOG
Passport Our most ambitious project to date, the Passport Collection encourages and invites the collecting of experiences. From concerts attended to national parks visited to tacos eaten, each premium foil stamped, center-sewn book is designed to capture and safeguard memories from experiences and events. Behind every Passport is the challenge to go, see, and do more.
Passport Collection Designed to capture and encourage experiences, each Passport contains 20 entry logs with relevant form fields to help capture meaningful details of each theme-specific experience. Each log is accompanied by a blank page for free-form notes, memories, or affixing mementos like concert ticket stubs or national park stickers. The last four spreads in each Passport contain fun, miscellaneous, theme-specific activities like bucket lists, maps, games, and rite-of-passage checklists. Built from premium materials, each Passport is made with a foil-stamped, stipple-textured cover stock and center-sewn binding to ensure the safeguarding of memories for a lifetime. Specs: Acid-free 60lb text / stippled cover / foil stamped / center sewn binding Size: 3.5" x 5.5" Page Count: 48 MSRP: $10
MINIMUM QUANTITY OF 6 PER STYLE
T R AV E L
State - $5
Country - $5
Road Trip - $5
Museum - $5
LFPC-TRIP
LFPC-STATE
LFPC-COUNTRY
LFPC-ROADTRIP
LFPC-MUSEUM
Bucket List - $5
Concert - $5
Show - $5
Book - $5
Sporting Event - $5
LFPC-BUCKET
LFPC-CONCERT
LFPC-SHOW
LFPC-BOOK
LFPC-SPORTEVNT
Wine - $5
Taco - $5
Craft Beer - $5
Restaurant - $5
Coffee - $5
LFPC-WINE
LFPC-TACO
LFPC-BEER
LFPC-RESTRNT
LFPC-COFFEE
National Park - $5
Hike - $5
Fishing Trip - $5
Bird - $5
Running Race - $5
LFPC-NATPARK
LFPC-HIKE
LFPC-FISH
LFPC-BIRD
LFPC-RUNRACE
OUTDOORS
FOOD
LIFESTYLE
Trip - $5
MINIMUM QUANTITY OF 6 PER STYLE
Parenting Collection The Pregnancy and Baby Passports are the perfect, easy way to document life’s most precious moments. The Pregnancy Passport includes 40 entries to cover each week of pregnancy, while the Baby Passport includes 24 entries to record each month of the first two years of your baby’s life. These mini-journals are designed to capture the emotions and moments that matter most. Specs: Acid-free 60lb text / stippled cover / foil stamped / center sewn binding Size: 3.5" x 5.5" Page Count: 56 MSRP: $10
Magical Day- $5 LFPC-MAGICDAY
Date - $5
Pregnancy - $5
LFPC-DATE
LFPC-PREGNANCY
Recipe - $5
Baby - $5
LFPC-RECIPE
LFPC-BABY
Round Of Golf - $5
Campground - $5
Climb - $5
LFPC-GOLF
LFPC-CAMP
LFPC-CLIMB
MINIMUM QUANTITY OF 6 PER STYLE
Kids Collection These were designed especially for small hands and adventurous spirits. Based on our Passport Collection, these journals are centered around kid-friendly activities and themes. The kid-centered design includes larger dimensions, free form space for drawings, and a more visually-friendly layout. Specs: Acid-free 60lb text / stippled cover / saddle stitched binding Size: 4.17" x 6.33" Page Count: 48 MSRP: $10
Bug - $5
Book - $5
Tooth - $5
Trip - $5
LFPCK-BUG
LFPCK-BOOK
LFPCK-TOOTH
LFPCK-TRIP
Game - $5
Drawing - $5
Friend - $5
Outing - $5
LFPCK-GAME
LFPCK-DRAWING
LFPCK-FRIEND
LFPCK-OUTING
MINIMUM QUANTITY OF 6 PER STYLE
Passport Greeting Cards Give the gift of new adventures with this personalized greeting card. Designed to hold any of our 20+ Passport titles, complete the perfect message and gift for any occasion (birthday, wedding, anniversary, etc.). Specs: Single folded card / white envelope Size: 4.5" x 6.125" Paper: 100lb White Stock MSRP: $5
Year - $2.5
Adventure - $2.5
LFPC-GCYEAR
LFPC-GCADVN
Future - $2.5
Favorite Year - $2.5
LFPC-GCFUTR
LFPC-GCFAVE
MINIMUM QUANTITY OF 6 PER STYLE
Point of Purchase Passport Displays These corrugated displays are available in two sizes and include a detachable header-board depending on your display real estate. Each inner carton can hold up to 10 passports. Ships assembled. Small Display Specs: Corrugated cardboard / 2 inner cartons Size: 8.25" x 2.75" x 11" with header-board attached Large Display Specs: Corrugated cardboard / 8 inner cartons Size: 17" x 4.5" x 12.25" with header-board attached *One choice of Small or Large Display complementary with first Passport order of $200+
Small - $5*
Large - $10*
LFM-POSS-BRO
LFM-POSL-BRO
Paper In an increasingly digital world, we sought to create greater intention with our line of paper goods. From prompted journals to task planners, each product is thoughtfully designed and built to slow the everyday and allow inspiration and reflection to flow between the natural pauses of pen meeting paper.
Everyday Notebook The Everyday Notebook is the go-to notebook for your every day. Invite organization and beauty into your life with these simple and beautiful books. Designed to fit in a pocket or clutch, these metallicgold speckled paper workhorses are made to be carried everywhere, every day. Available in five options: Blank, Ruled, Checklists, Food Journal, and Meeting Notes.
THEMED Specs: Set of two books / Acid-free 60lb text / gold particles cover / copper saddle stitch Size: 3.75" x 6.3125" Page Count: 48 MSRP: $12
Checklists - $6
Food Journal - $6
Meeting Notes - $6
LFP-EVRYLIST
LFP-EVRYFOOD
LFP-EVRYMTNG
BASIC Specs: Set of two books / Acid-free 60lb text / gold particles cover / copper saddle stitch Size: 3.75" x 6.3125" Page Count: 48 MSRP: $10
Blank - $5
Ruled - $5
LFP-EVRYBLANK
LFP-EVRYRULED
MINIMUM QUANTITY OF 6 PER STYLE
Composition Book Redesigned from cover to cover, our take on this classic notebook marries function and form in black and kraft cover offerings and printed with silver and copper metallic inks. Specs: Acid-free 60lb text / lay-flat smythe-sewn binding / college-ruled lines / metallic ink Size: 7" x 9.5" Page Count: 124 MSRP: $15
Classic - $7.50
Kraft - $7.50
LFP-CMPBLK
LFP-CMPKFT
Abridged Journal Abridged is the answer for those looking to record the most important moments of each day in a quick, meaningful way. Each daily entry includes short, repeated prompts that help to draw out the moments and emotions that matter most in under 5-10 minutes each day. Weekly breakout prompts offer a chance for introspection about different topics and themes.
Grey - $12
Oatmeal - $12
LFABR-GREY
LFABR-OATMEAL
Specs: Acid-free 70lb text / linen cloth cover / marigold cloth bookmark / 132 daily entries / 22 breakout prompts / lay-flat smythe-sewn binding Size: 5.5" x 7.5" Page Count: 192 MSRP: $25
Navy - $12 LFABR-NAVY
MINIMUM QUANTITY OF 6 PER STYLE
Today Task Planner We all wake up each day with the same overriding mission: to get stuff done. In creating the Today planner, we wanted to strip away all the excesses of everyday life and focus on what needs to get done today. Each page is dateless and designed as a simple task list to grant you the freedom of using the task planner only as you need. A pocket size is also available for those who want to keep their planners close wherever they go.
S TA N D A R D P L A N N E R I N T E R I O R L I N E D L AYO U T
POCKET PLANNER INTERIOR D OT T E D L AYO U T
STANDARD Specs: Acid-free 60lb text / hard linen cover / rust cloth bookmark / lay-flat smythe-sewn binding debossed detail / white foil stamp Size: 5" x 8" Page Count: 160 MSRP: $20
Plum - $10
Olive - $10
Pebble Grey - $10
LFP-TPPLM
LFP-TPOLV
LFP-TPGRY
Plum - $5
Olive - $5
Pebble Grey - $5
LFP-TPPPLM
LFP-TPPOLV
LFP-TPPGRY
POCKET Specs: Acid-free 60lb text / soft linen cover / debossed detail / white foil stamp / paper bookmark Size: 3.5" x 5.5" Page Count: 120 MSRP: $10
MINIMUM QUANTITY OF 6 PER STYLE
Color-In Greeting Card What if a greeting card could be beautiful, personalized, and perfect for every occasion? Say hello to our Color-In Greeting Card Collection.
FREESTYLE COLOR-IN PACK Each card includes 78 debossed words to create a versatile personalized greeting. Specs: Includes set of three debossed folded cards / kraft envelopes / word guide Size: 4.25" x 5.5" Paper: White 110lb 100% Cotton MSRP: $12
I____YOU Color-In Pack Each card includes 8 debossed words to express exactly how you feel about someone. Specs: Includes set of three debossed folded cards / kraft envelopes Size: 4.25" x 5.5" Paper: White 110lb 100% Cotton MSRP: $12
Freestyle - $6
I___YOU - $6
LFP-GCCI1
LFP-GCCI2
YOU ARE Color-In Pack Each card includes 50 debossed words to perfectly describe the recipient. Specs: Includes set of three debossed folded cards / kraft envelopes / word guide Size: 4.25" x 5.5" Paper: White 110lb 100% Cotton MSRP: $12
You Are - $6 LFP-GCCI3
MINIMUM QUANTITY OF 6 PER STYLE
Scratch On ® Greeting Card When we first discovered Scratch On transfers of yesteryear, there was only one word to describe them: magic. We can’t wait for you to experience it firsthand with your personalized, interactive letter board greeting cards. Abracadabra! Includes: Set of three folded cards / kraft envelopes / dry-transfer set with 245 characters in the Letterfolk letter set font / wooden stylus Size: 4.25" x 5.5" Paper: 100lb White Stock MSRP: $15
Set 1 - $7
Set 2 - $7
LFP-SOS1
LFP-SOS2
Instructions: 1) Remove the semi-opaque backing sheet, and place the scratch-on letter sheet on the greeting card. 2) Using the included stylus, firmly "scratch on" the desired letters or characters. 3) Place the backing sheet over the transferred letters, and use the stylus to smooth your message for good measure!
MINIMUM QUANTITY OF 6 PER STYLE
Scratch On ® Gift Tag Set A meaningful gift should be accompanied by a meaningful gift tag. These interactive and personalized Scratch On gift tags add the perfect touch for the perfect gift. Includes: Set of 10 gift tags / dry-tranfer set with 245 characters in the Letterfolk letter set font / wooden stylus Size: 2.75" x 2.75" Paper: 120lb White Stock MSRP: $12
Letter Board Gift Tags - $6 LFP-SOGT1
MINIMUM QUANTITY OF 6 PER STYLE
Wholesale Policy MINIMUM ORDER REQUIREMENTS
SALES
Our minimum opening order is $300 and the
All sales must be done at brick-and-mortar locations
re-order minimum is $150.
only, unless you have discussed online sales with the Letterfolk team and received approval. No online sales
O R D E R I N G A N D PAY M E N T Orders can be placed via email or phone (online portal coming soon). Once order has been received
are allowed on third party marketplaces (e.g., Amazon, eBay, etc.)
and shipping has been calculated, we will send you
PRICING
an invoice via email. The invoice will then be paid for
We ask all vendors to maintain a price at MSRP
directly on our website. (We can also take payments
as regularly as possible and to never exceed
via phone, as needed.) Your card will be charged at
sales at more than 25% off MSRP without consulting
checkout.
Letterfolk.
SHIPPING Orders are typically shipped within 1 week, but lead time varies by order. Shipping costs will be quoted after your order is received and will be included on your invoice. Letter boards will be individually boxed in our packaging and packaged securely in larger boxes. All orders will ship via FedEx Ground. If you need special shipping
W H O L E S A L E C O N TA C T Donnalynn MacArthur hey@letterfolk.com T: 801 • 694 • 6566
arrangements, please let us know when you place your order.
Christina Baumberger christina.baumberger@patternbrands.com
C A N C E L L AT I O N S A N D R E T U R N S All cancellations must be made within 24 hours of placing your order. We do not accept any returned products. D I S P L AY A N D PA C K A G I N G All stockists must have our product on display. Our letter boards must be displayed and sold in their original packaging. They should not be modified or combined with any other products. If you’d like ideas for how best to message or display your Letterfolk products, we’re here to help.
Lauren Hartmann lauren.hartmann@patternbrands.coM
Thank you for browsing our catalog. If you have any questions, please email us at hey@letterfolk.com