Stasher January 2022 Catalog

Page 1


The reusable bag that eliminates single-use plastic. Stasher is the endlessly reusable alternative to single-use plastic. Every Stasher is a radically functional silicone bag that changes the way people cook, store, and save. It’s the first platinum silicone bag with a patented Pinch-Loc™ seal that can safely go from the freezer to the microwave, oven, or boiling water and cleans easily in the dishwasher. As a mission-driven company, a portion of sales from every Stasher bag goes directly to nonprofits like Surfrider Foundation that are on the frontlines of studying and tackling the ocean plastic crisis. To date, Stasher has prevented more than one billion single-use plastic bags from ending up in our waste stream.


R A I N BOW COLLECTION

Meet Stasher’s new color assortment, inspired by our best-selling hues. This rainbow of 9 time-tested colors in on-trend tones is as vibrant as the loyal Stasher Squad itself.

RED

ORANGE

YELLOW

GREEN

B R A N D F E AT U R E S

BLUE

PURPLE

PINK

L AV E N D E R

BLACK

R E TA I L I N S I G H T S

• The reusable bag that eliminates single use plastic.

• Color draws customers to the shelf (or product page).

• New Rainbow assortment inspired by our best-selling hues and popular on-trend colors.

• New colors drive repeat purchase among existing customers.

• Patented Pinch-Loc™ seal to avoid leaks and spills.

• Color assortment will merchandise seamlessly together, no matter which skus are selected for display.

• Pure platinum silicone is endlessly reusable and dishwasher safe. • Durable enough for use in freezer, fridge, microwave, sous vide, stove top, and oven (up to 400°F). • Stasher bags meet the U.S., Canadian, and European Union food safety standards.

• Full assortment of 9 Rainbow colors allows for easy seasonal or thematic storytelling on shelf with 4 best selling carry over colors. • Colors and sizes are perfect for building multipack assortments.

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


N E W S A N D W I C H P R I C E E F F E C T I V E D A T E M AY 1 , 2 0 2 1

sandwich 450 ML / 15 FL. OZ.

CLEAR

RED

ORANGE

SKU: STSB00

SKU: STSB31

SKU: STSB32

Y E L LOW SKU: STSB33

UPC: 816990012592

UPC: 816990019157

UPC: 816990019164

UPC: 816990019171

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

GREEN

AQ U A

BLUE

BLUEBERRY

PURPLE

SKU: STSB34

SKU: STSB03

SKU: STSB35

SKU: STSB24

SKU: STSB36

UPC: 816990019188

UPC: 816990012608

UPC: 816990019195

UPC: 816990017412

UPC: 816990019201

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

RASPBERRY

PINK

L AV E N D E R

B L AC K

SKU: STM06

SKU: STSB37

SKU: STSB38

SKU: STSB39

UPC: 816990012776

UPC: 810055311002

UPC: 810055311019

UPC: 810055311026

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


snack 293.5 ML / 9.9 FL. OZ.

CLEAR

RED

ORANGE

SKU: STMK00

SKU: STMK31

SKU: STMK32

SKU: STMK33

UPC: 816990012752

UPC: 816990019218

UPC: 816990019225

UPC: 816990019232

NEW!

Y E L LOW

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

GREEN

AQ U A

BLUE

BLUEBERRY

PURPLE

SKU: STMK34

SKU: STMK02

SKU: STMK35

SKU: STMK24

SKU: STMK36

UPC: 816990019249

UPC: 816990012783

UPC: 816990019256

UPC: 816990017573

UPC: 816990019263

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

RASPBERRY

PINK

L AV E N D E R

B L AC K

SKU: STMK06

SKU: STMK37

SKU: STMK38

SKU: STMK39

UPC: 816990012806

UPC: 810055311033

UPC: 810055311057

UPC: 810055311064

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

MSRP: $9.99

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

WHOLESALE: $5.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


N E W H A L F G A L L O N P R I C E E F F E C T I V E D A T E M AY 1 , 2 0 2 1

half gallon 1.92 L / 64.2 FL. OZ.

CLEAR

RED

ORANGE

SKU: STHG00

SKU: STHG31

SKU: STHG32

Y E L LOW SKU: STHG33

UPC: 816990013377

UPC: 810055311545

UPC: 810055311552

UPC: 810055311569

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

GREEN

AQ U A

BLUE

PURPLE

SKU: STHG34

SKU: STHG03

SKU: STHG35

SKU: STHG36

UPC: 810055311576

UPC: 816990013803

UPC: 810055311583

UPC: 810055311590

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

PINK

L AV E N D E R

B L AC K

SKU: STHG37

SKU: STHG38

SKU: STHG39

UPC: 810055311606

UPC: 810055311613

UPC: 810055311620

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


N E W S T A N D - U P M I D P R I C E E F F E C T I V E D A T E M AY 1 , 2 0 2 1

stand-up mid 1650 ML / 56 FL. OZ.

CLEAR

B L AC K

L AV E N D E R

PINK

SKU: STSU01

SKU: STSU39

SKU: STSU38

SKU: STSU37

UPC: 816990016248

UPC: 810055311675

UPC: 810055311668

UPC: 810055311651

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

GREEN

AQ U A

BLUE

SKU: STSU34

SKU: STSU02

SKU: STSU35

UPC: 810055311637

UPC: 816990016255

UPC: 810055311644

MSRP: $21.99

MSRP: $21.99

MSRP: $21.99

WHOLESALE: $11.00

WHOLESALE: $11.00

WHOLESALE: $11.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


stand-up: mini 828 ML / 28 FL. OZ.

CLEAR

AQ U A

GREEN

PINK

SKU: STSUC01

SKU: STSUC02

SKU: STSUC34

SKU: STSUC37

UPC: 816990019270

UPC: 816990019287

UPC: 810055311682

UPC: 810055311699

MSRP: $17.99

MSRP: $17.99

MSRP: $17.99

MSRP: $17.99

WHOLESALE: $9.00

WHOLESALE: $9.00

WHOLESALE: $9.00

WHOLESALE: $9.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

stand-up mega 3.07 L / 104 FL. OZ.

CLEAR

AQ U A

GREEN

PINK

SKU: STSUL01

SKU: STSUL02

SKU: STSUL34

SKU: STSUL37

UPC: 816990019546

UPC: 816990019553

UPC: 810055311705

UPC: 810055311712

MSRP: $29.99

MSRP: $29.99

MSRP: $29.99

MSRP: $29.99

WHOLESALE: $15.00

WHOLESALE: $15.00

WHOLESALE: $15.00

WHOLESALE: $15.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

pocket 2 M L / . 74 F L . O Z .

2 - PAC K C L E A R & AQ U A

2 - PAC K BLUE & GREEN

2 - PAC K P I N K & L AV E N D E R

SKU: STPS2PK-00

SKU: STPS2PK-06

SKU: STPS2PK-07

UPC: 816990016262

UPC: 810055312290

UPC: 810055312306

MSRP: $13.99

MSRP: $13.99

MSRP: $13.99

WHOLESALE: $7.00

WHOLESALE: $7.00

WHOLESALE: $7.00

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


CLEAR

PINK

GREEN

AQUA

BLUE

RED

L AV E N D E R

ORANGE

BLACK

YELLOW

RASPBERRY

PURPLE

BLUEBERRY

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


N E W S A N D W I C H A N D H A L F G A L L O N P R I C E E F F E C T I V E D A T E M AY 1 , 2 0 2 1

counter display units

POCKET 12-PACK

SNACK 12-PACK

SANDWICH 12-PACK

HALF GALLON 6-PACK

12 2-packs of 6 clear, 6 aqua

4 clear, 4 aqua 2 blueberry, 2 raspberry

4 clear, 4 aqua 2 blueberry, 2 raspberry

4 clear , 2 aqua

SKU: T-STPS1

SKU: T-STMK5

SKU: T-STSB5

SKU: T-STHG1

UPC: 816990016736

UPC: 816990019539

UPC: 816990019522

UPC: 816990013957

WHOLESALE: $7.00

WHOLESALE: $5.00

WHOLESALE: $6.50

WHOLESALE: $11.00

POCKET 12-PACK TRAY

SNACK 12-PACK TRAY

SANDWICH 12-PACK TRAY

HALF GALLON 6-PACK TRAY

SKU: T-STPS1-TRAY

SKU: T-STMK1-TRAY

SKU: T-STSB1-TRAY

SKU: T-STHG1-TRAY

UPC: 816990016729

UPC: 816990014121

UPC: 816990014138

UPC: 816990014145

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


INTRODUCING THE

G O BAG

NEW!

The Go Bag is always ready to hit the road, trail, or town. New from the reusable category leader, this essential version of a best-selling Stasher bag attaches anywhere with the included carabiner, making it ideal for lifestyle consumers on the move.

Patented Pinch-Loc™ Seal keeps essentials secure.

Patent-pending design includes reinforced silicone attachment point for durability.

BLACK

CLEAR

WAT E R FA L L

PINK

5.75 in.

Recycled aluminum carabiner clips to backpacks, totes, purses, strollers. 8.15 in.

Pure platinum silicone is endlessly reusable and dishwasher safe.

5.25 in.

SHOPPER INSIGHTS

Stasher Go is perfect for adventures of all sorts:

Stasher Go keeps essentials always within easy reach:

• Go Hike: hiking is among most popular outdoor activity: In just April, May, and June 2020 “day hiking” U.S. participation increased 8%+ over same time 2019.

• Premium lifestyle design with included carabiner attaches to backpacks, totes, purses, strollers.

• Go Baby: Global Diaper bag sales expected to grow nearly 3% annually through 2025. • Go Out: Women’s backpack sales increased 12% in 2019 while purse sales declined.

• Fits most-carried essentials such as phone, charging cord, hand sanitizer, lip balm. • Recycled aluminum carabiner with a stainless steel clip, will not rust or corrode.

Stasher Go appeals to LOHAS Consumers, who account for 25% of US adults (64.5M consumers): • LOHAS consumers prioritize personal and planetary health. • They prefer plastic free and seek out environmentally friendly products. • Plastic waste is the environmental issue Americans feel they can impact the most.

Sources: OutdoorIndustry.org, GrandviewResearch.com, QZ.com

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


GO bag 532.3 ML / 18 FL. OZ.

SHIPPING NOW

CLEAR

PINK

B L AC K

SKU: STGO00

SKU: STGO37

SKU: STGO39

WAT E R FA L L SKU: STGO25

UPC: 810055311774

UPC: 810055311781

UPC: 810055311798

UPC: 810055311804

MSRP: $19.99

MSRP: $19.99

MSRP: $19.99

MSRP: $19.99

WHOLESALE: $9.99

WHOLESALE: $9.99

WHOLESALE: $9.99

WHOLESALE: $9.99

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

GO BAG 6-PACK

GO BAG 6-PACK

6 clear

TRAY

SKU: T-STGO1 UPC: 810055312658 WHOLESALE: $9.99

dimensions: height: 8.25 in. width: 5.75 in. depth: 4 in.

SKU: T-STGO1-TRAY UPC: 810055312665

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


ENDANGERED SEAS EARTH COLLECTION

Dive into the 2021 Stasher Earth Collection: Endangered Seas. Featuring our exclusive banded design, each bag is unique and represents the dazzling hues of our planet’s incredible seas. Inspired by some of the most endangered aquatic regions on earth, 1% of every sale will benefit Surfrider Foundation and key initiatives like ocean conservation, coastal preservation, clean water protection, and the prevention of plastic pollution. CORAL TRIANGLE

ARCTIC

BLACK SEA

GALAPAGOS

YELLOW SEA

EARTH MONTH INSIGHTS • Environmental concerns are increasingly top of mind for consumers.† • 55% of consumers say that the pandemic has made them more likely to purchase environmentally friendly products than they were pre-pandemic.‡ • Consumers have shown they are increasingly open to paying a premium price for products with environmental benefit claims. For example, in 2020 49% of respondents cited a price barrier for these products compared to 53% in 2019.‡ • Purchasing products that give back is appealing to many shoppers.†

• Earth Month is a key selling month: In April 2020, stasherbag.com orders increased over 375% and net sales increased over 500% [as consumers shop for products to reduce their environmental impact]. • In April 2021, Stasher will reach nearly 1.9 billion impressions, and an increase of more than 40% in ad spend.

† Business Insider, https://www.businessinsider.com/sustainability-as-a-value-is-changing-how-consumers-shop ‡ Kearney, https://www.kearney.com/covid-19/article/?/a/consumer-support-still-strong-as-earth-day-celebratesits-50th-birthday

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


sandwich 828 ML / 28 FL. OZ.

G A L A PAG O S

CORAL TRIANGLE

SKU: STSGLP

SKU: STSMDG

Y E L LOW S E A SKU: STSYLS

UPC: 810055313747

UPC: 810055313716

UPC: 810055313754

MSRP: $12.99

MSRP: $12.99

MSRP: $12.99

WHOLESALE: $6.50

WHOLESALE: $6.50

WHOLESALE: $6.50

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

ARCTIC

B L AC K S E A

SKU: STSARC

SKU: STSBKS

UPC: 810055313723

UPC: 810055313730

MSRP: $12.99

MSRP: $12.99

WHOLESALE: $6.50

WHOLESALE: $6.50

CASE PACK: 6 UNITS

CASE PACK: 6 UNITS

eco mission signage I N C L U D E S E A S E L S TA N D W I T H A D H E S I V E B A C K

SKU: POP02 SIZE: 5.5" x 4.25"

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


NEW!

stasher bundles AVA I L A B L E T O S H I P O C T O B E R 2 0 2 1

M I X E D 2 - PAC K B U N D L E

S TA R T E R T R I O B U N D L E

B R A N D F E AT U R E S

• The reusable bag that eliminates single-use plastic. • Stasher bags come in a variety of sizes to fit every use occasion. • Patented Pinch-Loc™ seal to avoid leaks and spills. • Pure platinum silicone is endlessly reusable and dishwasher safe. • Durable enough for use in freezer, fridge, microwave, sous vide, stove top, and oven (up to 400°F). • Stasher bags meet the U.S., Canadian, and European Union food safety standards.

S A N DW I C H 2 - PAC K B U N D L E

R E TA I L I N S I G H T S

• Bundles drive customer acquisition: The Stasher Starter kit is the #1 most-purchased item by new customers (and bundles account for top 5 items purchased by new customers). • Bundles drive basket size: A majority of revenue is generated by bundle offerings on stasherbag.com. • All bundles are good bundles: Best-performing bundles on stasherbag.com include a variety of sizes, and are either all clear or all multi-color. • Color drives purchase: Color stories are key, and many colors perform better as part of a bundle than individually.

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


M I X E D 2 - PAC K B U N D L E

S N AC K 2 - PAC K B U N D L E

sandwich/snack

snack/snack

C L E A R /C L E A R

AQ U A /C L E A R

C L E A R / L AV E N D E R

SKU: STNGB3

SKU: STBND09

SKU: STBND02

CLEAR/BLUE SKU: STBND07

UPC: 816990018914

UPC: 810055314102

UPC: 810055313877

UPC: 810055313921

MSRP: $20.99

MSRP: $20.99

MSRP: $20.99

MSRP: $18.99

S A N DW I C H 2 - PAC K B U N D L E

M I X E D 2 - PAC K B U N D L E

sandwich/sandwich

half gallon/sandwich

AQ U A /C L E A R

R A S P B E R R Y/C L E A R

C L E A R / L AV E N D E R

SKU: STBND01

SKU: STNGB1

SKU: STBND03

SKU: STBND04

UPC: 810055313761

UPC: 816990019577

UPC: 810055313884

UPC: 810055313891

MSRP: $23.99

MSRP: $23.99

MSRP: $23.99

MSRP: $32.99

L AV E N D E R /C L E A R

S TA R T E R T R I O B U N D L E half gallon/sandwich/sandwich

C L E A R / B L U E B E R R Y/ AQ U A

C L E A R /AQ U A CLEAR

C L E A R / L AV E N D E R / CLEAR

SKU: STNGB2

SKU: SLT01

SKU: STBND11

UPC: 816990019584

UPC: 816990013964

UPC: 810055314409

MSRP: $43.99

MSRP: $43.99

MSRP: $43.99

email: orders@stasherbag.com • phone: 510.531.2100 • fax: 510.992.0400 • stasherbag.com • NE W! wholesale.stasherbag.com


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