Rambler Media Group Media Kit 2015

A I D E M T I K

817.272.3188 print + online + TV Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

ABOUT US

Texas Wesleyan University now offers clients a variety of ways to reach the Texas Wesleyan market:

THE RAMBLER

Texas Wesleyan’s Award-Winning student newspaper in its 97th year with a circulation of 1,000.

RAMBLER TV

Texas Wesleyan’s newest media outlet, providing oncampus cable access at 25.1 to newscasts, sports updates,local events and highlights of interesting people in the Wesleyan community. Rambler TV is also available online at www.therambler.org and on YouTube at www. youtube.com/thetwurambler.

RAM IMG

Ram Integrated Media Group provides integrated media solutions for public relations, social media, website, events and advertising needs.

WWW.THERAMBLER.ORG

Texas Wesleyan’s Award-Winning multimedia home, incorporating breaking and up-to-date news on-campus issues in a variety of formats that reaches 1200 visitors per month.

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

DEMOGRAPHICS UNDERGRADUATE ENROLLMENT

BY SCHOOL Natural & Social Sciences

FRESHMEN

80%

549

Business Arts & Letters

Te x a s We s l e y a n University

Education

TRANSFER

81%

Other/Undecided

163 631

263

COHORT RETENTION RATE

549

23

INTERNATIONAL STUDENT ENROLLMENT

118 423

AVERAGE COMBINED AGE

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

Male/Female student percentage

83% of all students commute

1141 46%

1331 54%

17% of all students live on campus

DIVERSITY 41 11

2472

STUDENTS

487

FACULTY & STAFF

American Indian Alaska Native Asian Black/African American Hispanic/Latino Unknown White Two or more races

303 641

218

299

382

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

CLUBS AND ORGANIZATIONS

ACADEMIC ORGANIZATONS

Accounting Society Alpha Chi College Honor Society Alpha Lambda Delta (Freshmen) Alpha Psi Omega (Theatre) American Chemical Society B.E.S.O. (Bilingual Education Student Organization) Beta Beta Beta (Biology) Delta Mu Delta (Business Honor Society) Criminal Justice Society International Association of Business Communicators Mortar Board (Seniors) Pi Gamma Mu (Social Sciences) Pi Sigma Alpha (Political Science) Professional Organization of Advancing Counselors (POAC) Psi Chi (Psychology) Texas State Teachers Assocaition Sigma Tau Delta (English) Sociology Club

GREEK ORGANIZATIONS

Kappa Alpha Order Lambda Kappa Kappa Alpha Xi Delta

Lambda Theta Phi Lambda Theta Alpha Lambda Tau Zeta

RELIGIOUS ORGANIZATIONS

Baptist Student Ministry Omega Chi Common Meal Methodist Student Movement Campus Crew

SPECIAL INTEREST ORGANIZATIONS

Social Rams Guardians of the Golden Shears College Republicans College Democrats Veteran’s Club Phi Epsilon Nu Philosopher’s Lounge Black Student Association Gay Straight Alliance Kappa Kappa Psi (Band) Transfer Student Advisory Board Sigma Alpha Iota Phi Alpha Delta Student Government Association

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

ADVERTISING RATES

The Rambler is Texas Wesleyan University’s official campus newspaper. It is published in a printed format (1,000 copies) twice a month on Wednesdays. The Rambler provides continuous news updates on its website at www.therambler.org, with audio, video, photographs, graphics and text stories.

Local open rate is $5.95 per column inch

local , national & campus

Additional rates: • National rate is $6.95 per column inch • Campus rate is $3.95 per column inch Color: One color: $75 per insertion Two color: $100 per insertion Full color: $150 per insertion Bottom banner: $150

Online advertising rate is $50 per month 300x200 pixels

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

PLATINUM 20% DISCOUNT ON TOTAL PRICE - Advertiser agrees to run in all 13 issues, plus two special sections.

- Advertiser can change ads four times throughout the year, excluding special sections*

GOLD 15% DISCOUNT ON TOTAL PRICE - Advertiser agrees to run in 8 issues - Advertiser can change ads three times throughout the year*

SILVER 10% DISCOUNT ON TOTAL PRICE - Advertiser agrees to run in 6 issues - Advertiser can change ads two times throughout the year*

BRONZE 5% DISCOUNT ON TOTAL PRICE - Advertiser agrees to run in 4 issues - Advertiser can change ads one time*

*Advertisers may pay $10 for each additional ad change Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

AD SIZE SAMPLES Full Page 6col x 20.667 11.5 x 20667

Half Page Vertical 3col x 20.667 5.6875x 20667

Half Page Horizontal 6col x 10.5 11.5 x 10.5

1 2 3 4 5 6 Quarter Page 3col x 10.5 5.6875 x 10.5

1 2 3 4 5 6

1 2 3

* Additional sizes available

1 2 3

3x5 3col x 5 5.6875 x 5

1 2 3 2x4 2col x 4 3.75 x 4

1 2

DIMENSIONS 1 column inch = 1.8125 2 column inches = 3.75 3 column inches = 5.6875 4 column inches = 7.625 5 column inches = 9.5625 6 column inches = 11.5

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

ADVERTISING POLICIES The Rambler reserves the right to reject any advertisement. Advertisements that discriminate on the basis of race, ethnicity, creed, color, disability, sexual orientation or gender will not be accepted.

Advertisements that The Rambler deems false or misleading will be rejected.

Advertisements for products, services or promotions that are illegal will be rejected.

The advertiser and/or advertising agency assumes liability for all content (including text and illustrations) of advertisements printed in The Rambler and also assumes any claims made against The Rambler.

The Rambler assumes no liability for failure to publish an advertisement or for the financial loss of business due to that failure.

The Rambler reserves the right to revise its rates or any other conditions in this media kit at any time.

The Rambler does not grant refunds for advertising. Instead, credits will be given to advertisers based on The Rambler’s Makegood Policy.

The Rambler reserves the right to add a border to any ad or to alter the content of the ad to uphold the graphical integrity of the newspaper or other Rambler entity.

The Rambler reserves the right to reject any advertisement that does not comply with the policies and judgment of staff members.

By placing an advertising order, the advertiser agrees to, and certifies conformity with Rambler policies and terms.

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

MAKEGOOD & CREDIT POLICIES In case of error or omission, The Rambler shall not be liable for slight changes or typographical errors that do not lessen the value of an advertisement.

The Rambler will not be liable for printing quality or errors caused by Texoma Web Offset Press.

For any advertisement to be considered for any amount of refund, the Advertising Manager or Faculty Liaison/Student Media Director must be notified by the client within three working days after publication of the advertisement.

The Rambler’s liability will not exceed the cost of the ad in which the error occurred.

Credit will only be applied toward the first incorrect insertion.

If the client approves ad copy before publication, there will be no make good if the ad runs as approved.

All advertising must be prepaid unless the advertiser has completed a credit application and credit has been approved.

No credit can be extended to drinking establishments, bars/clubs, or political advertisers on or off campus.

Checks should be made payable to: The Rambler No refunds will be given on advertising. See the Makegood Policy for guidelines.

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

BILLING & DESIGN SERVICES Bills, statements and proof of publication will be mailed at the beginning of each month. Payments 30 days overdue from the original billing date are subject to a 1.5% finance charge compounded monthly.

Advertisers with delinquent debts with The Rambler must pay their balance in full prior to advertising further with The Rambler.

Previously delinquent accounts revert to pre-payment status.

The Rambler, in association with Ram Integrated Media Group, offers design services for clients free of charge for advertisements placed in The Rambler or its associated entities.

All advertisements created by Ram Integrated Media Group are the property of Rambler Media Group. Clients must obtain written permission to use Rambler-affiliated advertisements for purposes other than advertising in The Rambler or its affiliates.

Advertisers can requests proofs of advertisements; however, all advertising proofs must be approved two business days prior to publication by 4 p.m.

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

2015+2016

PUBLICATION DATES FALL 2015 Sept. 2 Sept. 16 Sept. 30 Oct. 14 Oct. 28 Nov. 11

Wednesday Wednesday Wednesday Wednesday Wednesday Wednesday

Deadlines are one week prior to publication

Graduation special sections: Dec. 8

SPRING 2016 Jan. 27 Feb. 10 Feb. 24 Mar. 9 Mar. 30 Apr. 13 Apr. 27

Wednesday Wednesday Wednesday Wednesday Wednesday Wednesday Wednesday

Graduation special sections: May 10

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

RAMBLER TV ADVERTISING RATES Sept. 2 Sept. 9 Sept. 16 Sept. 23 Sept. 30

Wednesday Wednesday Wednesday Wednesday Wednesday

Newscast Sport Access Newscast Sport Access Newscast

$50 per placement for 30 second ad.

Oct. 7 Oct. 14 Oct. 21 Oct. 28

Nov. 4 Nov. 11 Nov. 18

Wednesday Wednesday Wednesday Wednesday

Wednesday Wednesday Wednesday

Sport Access Newscast Sport Access Newscast

Sport Access Newscast Sport Access

Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com

RAM INTEGRATED MEDIA GROUP SERVICES Social media

Public relations tactics Advertising

Event planning *Prices based on project Phone: (817) 531-7552 | Fax: (817) 531-4878 | rambleradvertising@yahoo.com