CAROLINA ATHLETICS
CAMPAIGN PRIORITIES
CAMPAIGN PRIORITIES for THE RAMS CLUB
A CAMPAIGN FOR OUR UNIVERSITY Student-athletes are attracted to Carolina because of what our University represents – the opportunity to enjoy a collegiate experience athletically, academically and socially that will impact them for the rest of their lives. You give that gift of opportunity for the best student-athletes to attend the best university, to compete in the best facilities, and to play for the best coaches at the highest level of competition in all 28 of our varsity sports.
RAMS CLUB MEMBERS WILL BE A VITAL PART OF THE UNIVERSITY’S CAPITAL CAMPAIGN. AS PART OF THAT CAMPAIGN, THE RAMS CLUB SEEKS TO RAISE $400 MILLION IN SUPPORT OF CAROLINA STUDENT-ATHLETES.
GOAL – $150 MILLION 2
($150 MILLION)
ANNUAL FUND ($110 MILLION)
TEAM SUPPORT
The current Scholarship Endowment does not yield the full cost of projected annual scholarship costs. Increased endowed scholarship support is necessary to long-term success.
The Annual Fund currently contributes 40% of the annual scholarship expense. Expenses are rising, and Annual Fund growth will help meet increasing needs for student-athlete support.
The Sports Operating Endowments allow donors to help individual teams achieve the flexibility and autonomy they need to take
($50 MILLION)
advantage of unique opportunities in their sport.
FACILITIES
The best student-athletes deserve the best facilities in which to develop and train. In this campaign, facility improvements will take place that directly impact 19 of Carolina’s 28 sports – with new facilities for Football (Practice), both Soccer programs, both Lacrosse programs, all Track & Field programs and Field Hockey.
($90 MILLION)
CAMPAIGN PRIORITIES for THE RAMS CLUB
SCHOLARSHIP ENDOWMENT
3
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITY:
SCHOLARSHIP ENDOWMENT GOAL – $150 MILLION
The cost of providing scholarship opportunities to Carolina student-athletes is growing at an unsustainable rate. The “Scholarship Gap”, created when the yield from the Scholarship Endowment does not cover the full cost of scholarships, is currently covered by Annual Fund gifts. Donors to the Scholarship Endowment can address the “Scholarship Gap” by helping build the Endowment, and solidifying the foundation of the Carolina athletic scholarship program. A strong scholarship program allows Carolina to attract the best student-athletes to Chapel Hill.
Donors to the Scholarship Endowment can put their name on a new scholarship (or honor someone of their choice) or add to an existing scholarship.
SCHOLARSHIP ENDOWMENT DONORS HELP TACKLE THE GROWING SCHOLARSHIP GAP
4
$26.0M
$17.9M
$14.5M GAP $7.4M GAP $0.6M GAP
$1.2M
ENDOWMENT YIELD
1980-81
2016-17
CAMPAIGN PRIORITIES – SCHOLARSHIP ENDOWMENT
SCHOLARSHIP COST
2021-22 (projected)
5
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITY:
ANNUAL FUND GOAL – $110 MILLION
Scholarship costs for Carolina student-athletes have more than doubled in the last 10 years. The total cost for athletics scholarships in 2006-2007 was $7.9 million. In 2016-2017, that cost has reached $17.9 million. The Annual Fund – made up of Rams Club members’ annual gifts of $100 to $25,000 – has absorbed much of this significant increase. Annual giving must grow in this campaign to keep pace with this scholarship challenge as well as other funding needs for Carolina Athletics. A membership drive to grow Rams Club membership to 22,000 members and to elevate giving from all current members looks to help meet the financial challenges.
Donors to the Annual Fund have an immediate impact on Carolina student-athletes with their gifts, sustaining the athletics scholarship program and meeting many other critical needs of Carolina Athletics today.
6
CAMPAIGN PRIORITIES – ANNUAL FUND
2005
2009
2017
$13,352
$15,736
$24,488
IN-STATE TUITION
IN-STATE TUITION
IN-STATE TUITION
$25,200
$32,634
$51,056
OUT-OF-STATE TUITION
OUT-OF-STATE TUITION
OUT-OF-STATE TUITION
7
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITY:
TEAM SUPPORT GOAL – $50 MILLION
Each sports program at Carolina has its own operating endowment. The yield from these endowments is made available to the coach to help meet specific needs not covered in the regular operating budget. While the overall campaign is focused on meeting the needs of all 28 teams, the Sports Operating Endowments allow donors to help individual sports programs to achieve the flexibility and autonomy they need to take advantage of unique opportunities in their sport.
Donors to Sports Operating Endowments provide coaches with the ability to make decisions that can affect their program in the near-term with their legacy gift.
8
28
VARSITY SPORTS
800
STUDENT-ATHLETES
500
STUDENT-ATHLETES RECEIVE SCHOLARSHIP ASSISTANCE
CAMPAIGN PRIORITIES – TEAM SUPPORT
YOU GIVE THE GIFT OF OPPORTUNITY 43
NATIONAL CHAMPIONSHIPS
9
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITY:
FACILITIES GOAL – $90 MILLION
Some of Carolina’s most storied programs look to take the next step in pursuit of championships with new facilities coming soon – and will do so in the heart of campus. In what will be adjacent facilities, Carolina Football will welcome a new, comprehensive practice facility for the program, while Women’s and Men’s Soccer join Women’s and Men’s Lacrosse in anticipation of a new Soccer & Lacrosse Stadium.
You can impact the success of these programs for decades to come, and help them take the next step in their pursuits of championships. The new facilities and facility improvements will directly impact 19 of Carolina’s 28 sports.
Donors to facility projects will provide outstanding facilities in which our student-athletes can prepare and compete. They also can place their name (or honoring someone of their choice) on numerous naming opportunities within each project.
10
CAMPAIGN PRIORITIES – FACILITIES
FOOTBALL PRACTICE COMPLEX
SOCCER & LACROSSE STADIUM
FIELD HOCKEY STADIUM
TRACK & FIELD FACILITY 11
CAMPAIGN PRIORITIES for THE RAMS CLUB
IN THE
HEART OF CAMPUS The Football Practice Complex and the Soccer & Lacrosse Stadium will be built in the heart of central campus – utilizing the space currently occupied by Fetzer Field, the grass and turf practice fields at Navy Field, and Henry Stadium.
The Soccer & Lacrosse Stadium will be built on the current footprint of Fetzer Field. The Football indoor facility will connect with the south end of the stadium by a pedestrian walkway (providing a needed and attractive connection between the southeast side of campus and central campus), and will sit where the current grass practice field exists. The two new outdoor practice fields will run parallel to the indoor facility, providing ample field space to maximize game preparation and practice efficiency.
12
SOCCER / LACROSSE STADIUM
CAMPAIGN PRIORITIES – FOOTBALL
EDDIE SMITH FIELD HOUSE
INDOOR PRACTICE FACILITY PRACTICE FIELD (Turf) PRACTICE FIELD (Grass)
Existing Athletic footprint
New facility blueprint
13
CAMPAIGN PRIORITIES for THE RAMS CLUB
14
“We are the University of North Carolina, and it’s time we stepped up. This is a much-needed facility, and it’s so much more than simply a bad-weather option. It will help us continue to build a championship program.”” – Larry Fedora
ESTIMATED COST – $36 MILLION The Carolina Football Practice Complex will provide critically-needed practice facilities for
CAMPAIGN PRIORITIES – FOOTBALL
CAROLINA FOOTBALL PRACTICE COMPLEX a program making great strides in the increasingly competitive world of college football.
15
CAMPAIGN PRIORITIES for THE RAMS CLUB
16
Soccer & Lacrosse Stadium stands and Indoor Practice Facility
CAMPAIGN PRIORITIES – FOOTBALL Field level view of Indoor Practice Facility
17
18 Practice Field (turf)
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITIES – FOOTBALL Athletic Concourse and Training/Conditioning Ramp
19
CAMPAIGN PRIORITIES for THE RAMS CLUB
THE FOOTBALL PRACTICE COMPLEX WILL OFFER: Indoor facility with: • Full 120-yard field with synthetic turf • 75’ inside clearance for full special teams preparation • LED sport lighting • Netting system that will allow other varsity programs to use the facility
Connected training building that will include space for Sports Medicine, Strength & Conditioning, Football Equipment & Facilities 40-yard, 15-degree training ramp for Strength & Conditioning Two outdoor fields – one with synthetic turf and one with natural grass
20
NAMING OPPORTUNITIES
FOOTBALL PRACTICE COMPLEX $10M
INDOOR PRACTICE FACILITY
$5M
ATHLETIC CONCOURSE
$3M
TRAINING BUILDING & OUTDOOR OBSERVATION PLATFORM
$2M
INDOOR PRACTICE FIELD
$2M
OUTDOOR PRACTICE FIELD (turf) $2M
OUTDOOR PRACTICE FIELD (grass) $2M
CAMPAIGN PRIORITIES – FOOTBALL
FOOTBALL PRACTICE COMPLEX ESTIMATED COST: $36M
PILLARS (five of nine are committed) $1M
TRAINING/CONDITIONING RAMP
$500K
INDOOR OBSERVATION PLATFORM
WEST ENTRYWAY (connected to Training/Conditioning Ramp) COMMITTED
EAST ENTRYWAY
SAND TRAINING FIELD
$500K
SPORTS MEDICINE AREA
$500K
DONOR BOARD RECOGNITION
$100K
DONOR BOARD RECOGNITION
$50K
ALUMNI DONOR BOARD RECOGNITION
COMMITTED COMMITTED
$5K
21
CAMPAIGN PRIORITIES for THE RAMS CLUB
22
“31 of UNC’s 43 team national championships reside in the collective histories of the four teams the new stadium will serve. And serve it will, in the best possible way. Every former lacrosse and soccer player will be proud of what their achievements have built and every visiting recruit will see the commitment we have made to the future of their sport.” – Anson Dorrance
ESTIMATED COST – $30 MILLION The Carolina Soccer & Lacrosse Stadium will provide a state-of-the-art home for four programs that boast 31 National Championships among them. The stadium will bring fans closer to the field, and offer the programs the operational space they need to compete at a championship level.
CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM
SOCCER & LACROSSE STADIUM
23
24 Soccer & Lacrosse Courtyard
CAMPAIGN PRIORITIES for THE RAMS CLUB
Soccer & Lacrosse Team Building
25
CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM
CAMPAIGN PRIORITIES for THE RAMS CLUB
THE SOCCER & LACROSSE STADIUM WILL OFFER: Natural grass field State of the art LED Video board 4,200 individual seatbacks Concourses that connect the north and south sides of campus, as well as Stadium Drive New concessions and restrooms located in the stadium Museum/Hall of Honor space for all four sport programs Team building that includes offices, locker rooms, player lounges, nutrition areas, Sports Medicine/Athletic Training room, theater and meeting rooms
26
NAMING OPPORTUNITIES STADIUM PLAYING FIELD
COMMITTED PENDING APPROVAL $5M
TEAM BUILDING
$3M
COURTYARD $2.5M MEN’S SOCCER LOCKER ROOM $1M WOMEN’S SOCCER LOCKER ROOM $1M WOMEN’S LACROSSE LOCKER ROOM $1M MUSEUM $1M VIDEOBOARD $1M PRACTICE FIELD (4) $1M MEN’S SOCCER HEAD COACH OFFICE WOMEN’S SOCCER HEAD COACH OFFICE WOMEN’S LACROSSE HEAD COACH OFFICE PRESS BOX SCORERS TABLE PATIO (2)
$500K $500K $500K $500K $500K $500K
MAIN RECEPTION AREA
$300K
TEAM THEATRE TRAINING ROOM TICKET OFFICE
$250K $250K $250K
CONCESSIONS $100K MEN’S COACHES LOCKER ROOMS $100K WOMEN’S COACHES LOCKER ROOMS $100K MEETING ROOM COMMITTED RADIO BOOTH (2) $100K PA BOOTH $100K TV BOOTH $100K MEN’S SOCCER ASST. HEAD COACH OFFICE $100K WOMEN’S SOCCER ASST. HEAD COACH OFFICE $100K WOMEN’S LACROSSE ASST. HEAD COACH OFFICE $100K CONFERENCE ROOM (1 of 2 available) $100K WOMEN’S SOCCER ASST. COACH OFFICE (3) $50K MEN’S SOCCER ASST. COACH OFFICE (2 of 3 available) $50K WOMEN’S LACROSSE ASST. COACH OFFICE (3) $50K EMS ROOM $50K EVENT MANAGEMENT ROOM $50K WORK ROOM $50K MEN’S OFFICIALS LOCKER ROOM $50K WOMEN’S OFFICIALS LOCKER ROOM $50K DONOR BOARD RECOGNITION $50K DONOR BOARD RECOGNITION
$25K
DONOR BOARD RECOGNITION
$10K
ALUMNI DONOR BOARD RECOGNITION MEN’S SOCCER TEAM LOUNGE WOMEN’S SOCCER TEAM LOUNGE WOMEN’S LACROSSE TEAM LOUNGE HOME TEAM BENCH VISITING TEAM BENCH
$200K $200K $200K COMMITTED $200K
CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM
SOCCER & LACROSSE STADIUM ESTIMATED COST: $30M
$5K
27
CAMPAIGN PRIORITIES for THE RAMS CLUB
28
FIELD HOCKEY STADIUM ESTIMATED COST – $15.2 MILLION
The new stadium will be built on the current footprint of Ehringhaus Field. The facility will include a new team building with offices, a locker room, player lounge and other program support spaces. The new turf will provide the ideal surface for the sport.
outstanding facilities for field hockey, football, soccer, lacrosse and track & field. You can help ensure that our facilities match our success on the playing field by giving to these important projects. In a year that has seen multiple NCAA Championships and Final Four appearances, this effort is essential for us to continue to compete at an unparalleled level. Please help us make it happen!� - Karen Shelton
CAMPAIGN PRIORITIES for THE RAMS CLUB
“We are so proud to be a key part of the effort to build
29
30 Field Hockey Team Building & Plaza
CAMPAIGN PRIORITIES for THE RAMS CLUB
Field Hockey Team Building & Plaza
31
CAMPAIGN PRIORITIES for THE RAMS CLUB
32 Field Hockey Press Box
CAMPAIGN PRIORITIES for THE RAMS CLUB
CAMPAIGN PRIORITIES for THE RAMS CLUB Field Hockey Team Benches, Press Box and Field
33
CAMPAIGN PRIORITIES for THE RAMS CLUB
THE FIELD HOCKEY STADIUM WILL OFFER: 900-seat stadium with fan amenities (concessions and restrooms) Press and scorers box LED sport lighting and LED video scoreboard Team building that includes locker rooms, team theater/video room, sports medicine space, players’ lounge, meeting space and coaches’ offices
34
Field Hockey Grandstand
NAMING OPPORTUNITIES COMPLEX/ STADIUM
$4M
PLAYING FIELD
$2M
TEAM BUILDING
$2M
TEAM LOCKER ROOM
$1M
GRANDSTAND $1M OUTDOOR PLAZA
$500K
PLAYERS LOUNGE/ BANQUET AREA
$500K
PRESS BOX W/CAMERA DECK
$250K
TEAM THEATRE
$250K
TEAM BUILDING BALCONY
$250K
CAMPAIGN PRIORITIES for THE RAMS CLUB
FIELD HOCKEY STADIUM ESTIMATED COST: $15.2M
ENTRANCE/LOBBY $100K TRAINING ROOM
$100K
VISITING LOCKER ROOM
$100K
COACHES LOCKER ROOM
$100K
DONOR BOARD RECOGNITION
$50K
DONOR BOARD RECOGNITION
$25K
DONOR BOARD RECOGNITION
$10K
ALUMNI DONOR BOARD RECOGNITION
$5K
35
CAMPAIGN PRIORITIES for THE RAMS CLUB
“With the completion of our new facility, like many of the top programs in the country we will have a facility dedicated to only track and field. The facility will allow us to host more home competitions and, once completely developed, help us to continue to attract some of the top prospects in the country.” – Harlis Meaders
36
ESTIMATED COST – $15.7 MILLION
The Track & Field program will welcome a new facility on the current Finley Fields (on Mason Farm Road). This space will be dedicated for the program’s exclusive use, and will provide our student-athletes with the running surfaces
CAMPAIGN PRIORITIES for THE RAMS CLUB
TRACK & FIELD COMPLEX and throwing fields to develop their performance at optimal times for them.
37
CAMPAIGN PRIORITIES for THE RAMS CLUB
THE TRACK & FIELD COMPLEX WILL OFFER: 400-meter, 8-lane track by Beynon and a 1-kilometer warm-up track LED sport lighting and LED video scoreboard 500 seats for meet viewing Two synthetic practice fields for soccer and lacrosse
38
Track & Field Complex
NAMING OPPORTUNITIES NAMING OPPORTUNITIES TRACK & FIELD COMPLEX 400 METER TRACK COMPETITION FIELD
$5M COMMITTED $2M
TRACK PRACTICE FIELD (synthetic) $1M TRACK PRACTICE FIELD (synthetic) $1M OLYMPIC SPORT FIELD (grass) $1M OLYMPIC SPORT FIELD (grass) $1M THE LOOP $1M VIDEOBOARD FINISH LINE 1500 METER STARTING LINE
$500K $500K $500K
TRACK VIEWING STANDS 100 METER STARTING LINE 110 METER HURDLE STARTING LINE
$250K $250K $250K
THE LOOP HIGH JUMP PIT LONG JUMP/TRIPLE JUMP PIT (2) POLE VAULT PIT/ RUNWAY (2) JAVELIN RUNWAY DISCUS/HAMMER CIRCLE SHOT PUT CIRCLE STEEPLECHASE WATER JUMP WINNER’S PODIUM
$100K $100K $100K $100K $100K $100K $100K $100K $100K
DONOR BOARD RECOGNITION DONOR BOARD RECOGNITION DONOR BOARD RECOGNITION ALUMNI DONOR BOARD RECOGNITION
CAMPAIGN PRIORITIES for THE RAMS CLUB
TRACK & FIELD COMPLEX ESTIMATED COST: $15.7M
$50K $25K $10K $5K
39
RAMSCLUB.COM
P. O . B O X 2 4 4 6 • C H A P E L H I L L , N C 2 7 51 5 PH: 919.8 4 3. 20 0 0 | R A MS CLUB @R A MS CLUB.CO M The Rams Club
@TheRamsClub
@TheRamsClub