November 25, 2010

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Revitalization Caledonia launches business survey

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It’s Christmas in Caledonia Christmas celebrations in Caledonia will begin with the Light Up Night ceremony on Thursday, November 25 at 6:30 p.m. Caledonia’s new mascot, Scotty McKinnon, will be unveiled at that time. On Friday, November 26 at 7 p.m., the Caledonia Corvairs will face off against the Dundas Blues at the arena. Breakfast with Santa at the Caledonia Presbyterian Church will start at 8:30 a.m. and at 11 a.m., the Caledonia Kinsmen Santa Claus Parade will go from the Caledonia Fairgrounds to McKinnon Park Secondary School. Afterwards, there will be various activities in Caledonia, including the new Chililicious taste testing event.

Sachem photo by Natalie Clewley

(l-r)Trish Jewell, Kim Pinczel, Suzanne Athanasiou and Barbara Martindale were on hand for the unveiling of the new logo for the Caledonia Revitalization project, which was introduced during a business breakfast held at the Congregational Church’s new hall on November 17. “This is an opportunity to assess the needs of the small business community and work towards meeting those needs,” said Pinczel. The business survey will help bridge gaps between businesses and consumers, which is an important piece being considered by Revitalization Caledonia. Responses to the survey will be compared to the findings of a companion resident survey and an organization survey slated to occur in late 2010 or early 2011. This first phase of Revitalization Caledonia is

the beginning of the threeyear Ontario Ministry of Agricultural Food and Rural Affairs, (OMAFRA) program. Caledonia is one of seven Ontario communities invited to run the project. Once the surveys are completed, responses will be analyzed and key findings will be reported to survey participants when available. The business survey can be downloaded on the Chamber’s website w w w. c a l e d o n i a ontario.com. For more information call 289-8086356.

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part of the comprehensive market analysis. The complete market study will assist key stakeholders to a better understanding of the changing marketplace. “We are going to be asking stakeholders what they want,” said Pinczel. The survey has various components in relation to doing business in Caledonia, covering the community, public services, signage, access and circulation, business climate, special events and initiatives, future priorities, future improvements, downtown issues and more.

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BY NATALIE CLEWLEY The Sachem Businesses in Caledonia will soon have a special opportunity to be heard. Revitalization Caledonia unveiled its business survey on November 17 at a breakfast meeting when the program was launched and the logo was introduced. Revitalization Caledonia is coordinated by lead team partners the Caledonia Regional Chamber of Commerce, Grand Erie Business Centre, and Caledonia BIA in conjunction with Haldimand County Economic Development. Kim Pinczel, project coordinator and Suzanne Athanasiou, committee chair, spoke on behalf of the committee during the breakfast meeting. The revitalization project is currently in the stage two process, which will take four to six months to complete and includes a market analysis, physical design and other research. “Economic development is important to make this project successful; downtowns are a reflection of our community,” said Pinczel, adding, “Our downtown is our competitive edge.” The Revitalization Caledonia lead team committee is currently dropping off and picking up business surveys within a limited time frame during the month of November and early December. The business survey is

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