This presentation guides you through measuring and analyzing online store traffic for e-commerce success. Understanding the significance of traffic measurement and key metrics is the first step. Learn about website visits, user behavior, conversion rates, and more.
Discover valuable tools like Google Analytics, Adobe Analytics, and Shopify Analytics that provide insights into user behavior and traffic sources. Dive into the intricacies of analyzing user behavior through heatmaps, user flow analysis, and cart abandonment monitoring.
Identifying traffic sources, both organic and paid, is vital for optimizing your marketing efforts.
Explore a trusted partner, The Scale Agency, for e-commerce SEO services. It specializes in enhancing visibility and increasing conversions, ensuring e-commerce excellence.