BY H . M A H E R C R E AT I V E
WHOLESALE CATALOG - ISSUE No . 1 -
HELLO, THERE. A NOTE FROM HOLLEY
(expletive) Holy _________, am I excited to introduce you to The
At The Shop, we believe in fun, hustle, silliness,
Shop. I’ve been chiseling away at this newest project
girlbosses, and friendship. We believe in the art of a
for a while, and I can’t wait to tear the sheet off this
handwritten note, and how a beautiful home or
thing and show you what we’ve been up to. A musician
office can inspire greatness in our lives and careers.
and songwriter “by day,” I’ve always loved using art as
We hope that our products make you laugh, connect
a second creative outlet. After running a freelance
with friends and loved ones, and be your most
design firm for years in between co-writes and
happy, crazy, kick-ass, inspired self.
recording sessions, I’ve said “later” to the headache of dealing with clients on the daily (sorry, guys), and
I’m so glad to share with you our very first whole-
decided to chase down a childhood dream of design-
sale catalog, and I hope that you love what you find
ing fun, pretty greeting cards...and whatever else.
within these pages. Our line is growing and expanding all the time, so drop by our website,
The Shop by H. Maher Creative is a stationery and art
engage with us on Instagram and Pinterest, and
line. It’s paper products, art prints, and hand-woven
check back often. (Next up: Wedding + Baby!) Don’t
tapestries (because that sounded like fun.) It’s sweet,
be shy! Reach out and say “hello,” and please feel
energetic, bold...and sometimes a bit brazen. Someday
free to let us know if you have any comments or
soon, it’ll be even more cool things, like cell phone
questions. Happy Wholesaling!
accessories, personal organization stuff, super-pretty things to add some fun and sass to your life... I think you’ll like what we’ve been dreaming up.
- Holley Maher Founder + Creative Director
OUR MISSION The Shop’s biggest aim is to inspire you, make you giggle, and connect you with the people you love like crazy through our quirky, sweet, and cheeky products. We create paper goods and one-of-a-kind works of art that are made with passion, joy, and the utmost attention to detail. Fueled by Holley’s sense of humor and unique design esthetic, each of our paper products feature hand illustration, lettering, and painting and are printed on the highest quality stock right here in the USA. Our one-of-a-kind products, like our woven tapestries, are completely unique and are crafted by hand from high-quality natural fibers. With a goal to grow our brand and create lifelong customers, we are excited to partner with retailers near and far and provide them with the highest level of service and support.
BECOME A RETAILER For information on becoming a retailer, please see our terms (pg. 31) and fill out our Wholesaler Application Form at www.theshopbyhmc.com/wholeale .
CONTENTS TO H E L P YO U F I N D YO U R WAY
3
HELLO, THERE | A NOTE FROM HOLLEY
21
A collection of art prints that showcase our distincitve lettering, illustration, and design style.
An introduction to our brand and a sincerest “welcome” from our Founder and Creative Director, Holley Maher.
7
GREETING CARDS
ART PRINTS
27
ONE OF A KIND Our unique, hand woven fiber designs.
A look at our current collection of individual greeting cards. Birthday Thank You Love + Freindship Everyday Mom + Dad
15
BOXED SETS Our miniature “Cardette” packs, and a look at which of our cards are available as boxed sets. Boxed Cardettes Boxed Sets
31
FACTS + FIGURES Pricing Terms + Policies Ordering Contact Information
7
5
3
6
4
2
1
GREETING CARDS INDIVIDUAL
1
ILLUSTRATED | SPOONS
2
GOLD | THANK YOU
GC-013
FLORAL + GOLD | JE T’AIME
GC-014
I L LU S T R AT E D | PA R T Y OT T E R
GC-00 6
ILLUSTRATED | YOU TURN ME ON
GC-02 0
3 4 5 6
TURQUOISE + GOLD | THANK YOU SO VERY MUCH
7
GC-024
WATERCOLOR + GOLD | MISS YOU BABE
GC-012 GC-015
GREETING CARDS B I R T H D AY
3
2
1
“It’s your Birthday! Let’s drink.”
“Happy Birthday!”
4
“Make a wish!”
6
5
“The world would be a lot less awesome if your parents hand’t boned.”
1 2 3
8 I S S U E NO. 1
“Happy Birthday, you party animal!”
“Happy Birthday, you hot mama!”
A B S T R A C T | H A P P Y B I R T H D AY
4
I L LU S T R AT E D | B I R T H D AY D R I N K
5
N AV Y + G O L D | M A K E A W I S H
6
GC-009 (INDIVIDUAL) | GC-009B (BOXED SET)
GC-011 (INDIVIDUAL) | GC-011B (BOXED SET)
GC-008 (INDIVIDUAL) | GC-008B (BOXED SET) with gold foil
I L LU S T R AT E D | B O N E D ( B I R T H D AY )
GC-007 (INDIVIDUAL) | GC-007B (BOXED SET)
I L LU S T R AT E D | PA R T Y OT T E R
GC-006 (INDIVIDUAL) | GC-006B (BOXED SET)
G E O M E T R I C | H OT M A M A ( B I R T H D AY )
GC-010 (INDIVIDUAL) | GC-010B (BOXED SET)
GREETING CARDS T H A N K YO U - LO V E + F R I E N D S H I P - E V E R Y D AY
9
8
7
“Thank you so very much!”
10
“Thank you!”
“I love the shit out of you”
12
11
“Je t’aime”
7
8
9
You turn me on”
TURQUOISE + GOLD | THANK YOU SO VERY MUCH
“We just fit”
10
FLORAL + GOLD | JE T’AIME
GC-013 (INDIVIDUAL) | GC-013B (BOXED SET) with gold foil
11
ILLUSTRATED | YOU TURN ME ON
ILLUSTRATED | I LOVE THE SHIT OUT OF YOU
12
ILLUSTRATED | SPOONS
GC-012 (INDIVIDUAL) | GC-012B (BOXED SET) with gold foil
GOLD | THANK YOU
GC-017 (INDIVIDUAL) | GC-017B (BOXED SET)
GC-014 (INDIVIDUAL) | GC-014B (BOXED SET) with gold foil
GC-020 (INDIVIDUAL ONLY)
GC-024 (INDIVIDUAL ONLY)
9 W W W .T H E SHOPBY H MC . C OM
GREETING CARDS LO V E + F R I E N D S H I P - E V E R Y D AY
1
2
“If we were penguins, you’d totally be my favorite penguin.”
Sending you some love”
5
4
3
“You’re so sweet!”
1 2
“Swoon”
“I mean, you’re ok, I guess.. (okay, so I like you a LOT) but like, no big deal...”
ILLUSTRATED | PENGUINS
3
WATERCOLOR | SENDING YOU SOME LOVE
4
GC-023 (INDIVIDUAL) | GC-023B (BOXED SET)
GC-019 (INDIVIDUAL) | GC-019B (BOXED SET)
5
10 I SSU E NO. 1
ILLUSTRATED | YOU’RE SO SWEET
GC-016 (INDIVIDUAL) | GC-016B (BOXED SET)
WATERCOLOR | SWOON
GC-021 (INDIVIDUAL) | GC-021B (BOXED SET)
LETTERED | THE CRUSH CARD (YOU’RE OK, I GUESS)
GC-025 (INDIVIDUAL ONLY)
GREETING CARDS LO V E + F R I E N D S H I P - E V E R Y D AY - M O M + D A D
6 8
“Miss you babe”
“You make everything a trillion times more beautiful”
9
7
“Happy Mother’s Day”
10
“I’d tap that.”
6 7 8
9
ILLUSTRATED | A TRILLION TIMES MORE BEAUTIFUL
GC-018 (INDIVIDUAL) | GC-018B (BOXED SET)
ILLSUTRATED | I’D TAP THAT GC-022 (INDIVIDUAL ONLY) WATERCOLOR + GOLD | MISS YOU BABE
GC-015 (INDIVIDUAL ONLY) with gold foil
“Love you, Mom”
F LO R A L | H A P P Y M OT H E R ’ S D AY
GC-003 (INDIVIDUAL) | GC-003B (BOXED SET)
10 W A T E R C O L O R | L O V E Y O U , M O M GC-002 (INDIVIDUAL ONLY)
11 W W W .TH E SHOPBY H MC . C OM
GREETING CARDS MOM + DAD
1 3
“Thanks for teaching me all the important stuff ” (for moms)
“Happy Mother’s Day from your favorite kid.”
4 2
“Thanks for teaching me all the important stuff ” (for dads)
1 2 :
12 I S S U E NO. 1
L E T T E R E D | M O M’ S FAVO R I T E K I D
3
ENVELOPES
4
GC-001 (INDIVIDUAL ONLY)
EACH OF OUR CARDS ARE EXPERTLY PAIRED WITH ONE OF FOUR ENVELOPE COLORS -
Metallic Gold Kraft Paper Bright White Chartreuse
ILLUSTRATED | IMPORTANT MOM
GC-004 (INDIVIDUAL ONLY)
ILLUSTRATED | IMPORTANT DAD
GC-005 (INDIVIDUAL ONLY)
GREETING CARDS MOM + DAD
5
5 6
7
ILLUSTRATED | DAD GLASSES
GC-027 (INDIVIDUAL ONLY)
N AV Y + G O L D | H A P P Y FAT H E R ’ S D AY
GC-026 (INDIVIDUAL ONLY) with gold foil
L E T T E R E D | DA D ’ S FAVO R I T E K I D
GC-028 (INDIVIDUAL ONLY)
“You might wanna put on those reading glasses, Dad. I’m trying to wish you a happy Father’s Day!!!”
6
“Happy Father’s Day!”
SPECS F O L D E D : 4 1/ 4 X 5 1/ 2” F L A T : 8 1/ 2 X 5 1/ 2”
format
A2
paper
110
process
F U L L- C O L O R
interior
BLANK
design origin
NASHVILLE, TENNESSEE, USA
print origin
STANDARD: MADE IN TENNESSEE, USA GOLD FOIL: MADE IN ALABAMA, USA
sold as
INDIVIDUAL BOXED SET OF 8 (SKU “XXXXB”)
7
LB.
PREMIUM QUALITY BRIGHT WHITE COVER
“Happy Father’s Day from your favorite kid.”
13 W W W .TH E SHOPBY H MC . C OM
3
4
3
2
1
GREETING CARDS CARDETTES + BOXED SETS
1
N AV Y + G O L D | M A K E A W I S H
GC-008 B
A B S T R A C T | H A P P Y B I R T H D AY
GC-009B
BOXED CARDETTES | WATERCOLOR + GOLD | HELLO, THERE
BC-00 2
2 3
4
BOXED CARDETTES | MULTI-COLOR | THANK YOU
BC-001
GREETING CARDS BOXED CARDETTES
Min ia tur e card sets of six in fo ur assorted desig ns.
2
1
“Hello, there.”
1
“Thank you!”
WATERCOLOR + GOLD | HELLO, THERE
BC-002 with gold foil
2
MULTI-COLOR
BC-001
| THANK YOU
SPECS for CARDETTES format
A1
paper
110
process
F U L L- C O L O R
16 I SSU E NO. 1
LB.
F O L D E D : 3 1/ 2 X 4 7/ 8” F L A T : 8 1/ 2 X 9 3/ 4”
interior
BLANK
PREMIUM QUALITY BRIGHT WHITE COVER
design origin
NASHVILLE, TENNESSEE, USA
print origin
STANDARD: MADE IN TN, USA GOLD FOIL: MADE IN AL, USA
sold as
BOXED SET OF 8 (2 COPIES OF 4 DESIGNS)
GREETING CARDS BOXED SETS
7
9
8
“Thank you so very much!”
10
“Happy Birthday!”
“Thank you!”
11
12
“Happy Birthday, you party animal!” “I love the shit out of you”
7
8 9
“Make a wish!”
TURQUOISE + GOLD | THANK YOU SO VERY MUCH
GC-012B (BOXED SET) | GC-012 (INDIVIDUAL) with gold foil
10
ILLUSTRATED | I LOVE THE SHIT OUT OF YOU
A B S T R A C T | H A P P Y B I R T H D AY
11
N AV Y + G O L D | M A K E A W I S H
12
I L LU S T R AT E D | PA R T Y OT T E R
GC-009B (BOXED SET) | GC-009 (INDIVIDUAL)
GOLD | THANK YOU
GC-013B (BOXED SET) | GC-013 (INDIVIDUAL) with gold foil
GC-017B (BOXED SET) | GC-017 (INDIVIDUAL)
GC-008B (BOXED SET) | GC-008 (INDIVIDUAL) with gold foil
GC-006B (BOXED SET) | GC-006 (INDIVIDUAL)
17 W W W .TH E SHOPBY H MC . C OM
GREETING CARDS BOXED SETS
1
2
“Sending you some love”
“You make everything a trillion times more beautiful.”
5
4
3
“The world would be a lot less awesome if your parents hadn’t boned.”
1 2
“Swoon”
“It’s your birthday. Let’s drink.”
ILLUSTRATED | A TRILLION TIMES MORE BEAUTIFUL
3
WATERCOLOR | SENDING YOU SOME LOVE
4
GC-018B (BOXED SET) | GC-018 (INDIVIDUAL)
GC-019B (BOXED SET) | GC-019 (INDIVIDUAL)
5
18 I SSU E NO. 1
I L LU S T R AT E D | B O N E D ( B I R T H D AY )
GC-007B (BOXED SET) | GC-007 (INDIVIDUAL)
WATERCOLOR | SWOON
GC-021B (BOXED SET) | GC-021 (INDIVIDUAL)
I L LU S T R AT E D | B I R T H D AY D R I N K
GC-011B (BOXED SET) | GC-011 (INDIVIDUAL)
GREETING CARDS BOXED SETS
5
5
FLORAL + GOLD | JE T’AIME
GC-014B (BOXED SET) | GC-014 (INDIVIDUAL) with gold foil
6
G E O M E T R I C | H OT M A M A ( B I R T H D AY )
GC-010B (BOXED SET) | GC-010 (INDIVIDUAL)
7
ILLUSTRATED | PENGUINS
GC-023B (BOXED SET) | GC-023 (INDIVIDUAL)
8
F LO R A L | H A P P Y M OT H E R ’ S D AY
GC-003B (BOXED SET) | GC-003 (INDIVIDUAL)
9
ILLUSTRATED | YOU’RE SO SWEET
GC-016B (BOXED SET) | GC-016 (INDIVIDUAL)
SPECS for BOXES SETS
“Je t’aime”
6
“Happy Birthday, you hot mama!”
F O L D E D : 4 1/ 4 X 5 1/ 2” F L A T : 8 1/ 2 X 5 1/ 2”
format
A2
paper
110
process
F U L L- C O L O R
interior
BLANK
design origin
NASHVILLE, TENNESSEE, USA
print origin
STANDARD: MADE IN TENNESSEE, USA GOLD FOIL: MADE IN ALABAMA, USA
sold as
INDIVIDUAL BOXED SET OF 8 (SKU “XXXXB”)
7
8
LB.
PREMIUM QUALITY BRIGHT WHITE COVER
9
“If we were penguins, you’d totally be my favorite penguin.” “Happy Mother’s Day”
“You’re so sweet!”
19 W W W .TH E SHOPBY H MC . C OM
1
3
2
4
5
ART PRINTS 1
YOU MAKE EVERYTHING A TRILLION TIMES MORE BEAUTIFUL
2 3
INK DOTS
A P -003
GIRL, YOU BETTER WORK
A P -007
4 5
A P -00 5
BRAIDED INK
A P -00 4
S T E P AWAY F R O M T H E C O M P U T E R , B U D DY
A P -00 9
ART PRINTS ABSTRACT + ARTISTIC
1
3
22 I SSU E NO. 1
2
4
ART PRINTS HAND LETTERED
5
7
6
“All you have to do is be nice and do awesome shit.”
“Girl, you better work.”
SPECS
8
“You make everything a trillion times more beautiful”
“You say crazy I say fearless”
9
“Step away from the computer, buddy.”
1 + 2 : 1 1 X1 4 ” 3 + 4 : 8 X1 0 ” 5 - 7 : 5 X6 ”
format
VA R I E D
paper
110
process
F U L L- C O L O R
origin
MADE IN NASHVILLE, TENNESSE, USA
packaged
BACKING BOARD, PROTECTIVE SLEEVE FRAME NOT INCLUDED
1
LB.
PREMIUM QUALITY BRIGHT WHITE COVER
ABSTRACT NO. 1 | 11 X 14
AP-001
2
GERMANTOWN, NASHVILLE TN | 11 X 14 AP- 002
3
INK DOTS | 8 X 10 AP- 003
4
BRAIDED INK | 8 X 10 AP- 004
5
YOU MAKE EVERYTHING A TRILLION TIMES MORE BEAUTIFUL | 8 X 10 AP- 005
6
BE NICE AND DO AWESOME SHIT | 5 X 7 AP- 006
7
GIRL, YOU BETTER WORK | 5 X 7 AP- 007
8
YO U S AY C R A Z Y, I S AY F E A R L E S S | 8 X 1 0 AP- 008
9
S T E P AWAY F R O M T H E C O M P U T E R , B U D DY | 5 X 7 AP- 009
23 W W W .TH E SHOPBY H MC . C OM
ART PRINTS PA P E R D O L L S E R I E S
1
“Another, Fernando.”
1
24 I SSU E NO. 1
ANOTHER, FERNANDO | 11 X 14
AP-010
ART PRINTS PA P E R D O L L S E R I E S
2
“Nah Imma Stay Here.”
2
N A H I M M A S TAY H E R E | 1 1 X 1 4
AP-011
25 W W W .TH E SHOPBY H MC . C OM
1
2
ONE OF A KIND 1 2
TA P E S T R Y N O. 1
O K-001
TA P E S T R Y N O. 5
O K-005
ONE OF A KIND HAND-WOVEN TAPESTRIES
2
1
5
28 I SSU E NO. 1
1
W E AV E N O. 1 R OUGHLY 6 X 18" ON A 12” WOODEN DOWEL | OK-001
3
W E AV E N O. 4 R O U G H LY 10 X 22" ON A 12” WOODEN DOWEL | OK-004
2
W E AV E N O. 5 R OUGHLY 9 X 22" ON A 12” WOODEN DOWEL | OK-005
4
W E AV E N O. 3 R O U G H LY 5 X 19" ON A 12” WOODEN DOWEL | OK-003
5
W E AV E N O. 2 R O U G H LY 6 X 18" ON A 12” WOODEN DOWEL | OK-002
ONE OF A KIND HAND-WOVEN TAPESTRIES
4
3
5
SPECS
size
VA R I E D
materials
HIGH QUALITY WOOL FIBERS D I S P L AY E D O N 1 2 ” W O O D E N D O W E L
process
LOOM-WOVEN BY HAND EACH PIECE IS UNIQUE
design origin
NASHVILLE, TENNESSEE, USA
sold as
SEE TERMS FOR MORE INFO (pg. 30)
SEE DESCRIPTION
29 W W W .T H E SHOPBY H MC . C OM
FACTS + FIGURES
PRICING
INDIVIDUAL CARDS
BOXED SETS
SKU #
QT Y. M I N .
E ACH
G C-0 0 9
6
$2.25
G C-0 1 1
6
$2.25
ART PRINTS
SKU #
QTY. M IN.
EACH
SKU #
QTY. M IN.
E ACH
B C- 0 0 2 B
4
$8 .00
A P- 001
4
$17.5 0
B C- 0 0 1 B
4
$8 .00
A P- 002
4
$17.5 0
p. 16
p.8
p. 9
p. 10
p. 11
p. 12
p. 13
G C-0 0 8
6
$2.50
G C- 0 1 2 B
4
$9.00
A P- 003
4
$12.00
G C-0 07
6
$2.25
G C- 0 0 9 B
4
$8 .00
A P- 004
4
$12.00
G C-0 0 6
6
$2.25
G C- 0 1 3 B
4
$9.00
A P- 005
4
$12.00
G C-0 1 0
6
$2.25
G C- 0 1 7 B
4
$8 .00
A P- 006
4
$10.00
G C-0 1 2
6
$2.50
G C- 0 0 8 B
4
$9.00
A P- 007
4
$10.00
G C-0 1 3
6
$2.50
G C- 0 0 6 B
4
$8 .00
A P- 008
4
$12.00
G C-0 1 7
6
$2.25
G C- 0 1 8 B
4
$8 .00
A P- 009
4
$10.00
G C-0 1 4
6
$2.50
G C- 0 1 9 B
4
$8 .00
p. 24
A P- 010
4
$17.5 0
G C-0 2 0
6
$2.25
G C- 0 07 B
4
$8 .00
p. 25
A P- 011
4
$17.5 0
G C-0 24
6
$2.25
G C- 0 2 1 B
4
$8 .00
G C-0 2 3
6
$2.25
G C- 0 1 1 B
4
$8 .00
G C-0 1 9
6
$2.25
G C- 0 1 4 B
4
$9.00
G C-0 07
6
$2.25
G C- 0 1 0 B
4
$8 .00
G C- 0 2 3 B
4
$8 .00
G C- 0 0 3 B
4
$8 .00
G C- 0 1 6 B
4
$8 .00
p. 17
G C-0 2 1
6
$2.25
G C-0 2 5
6
$2.25
G C-0 1 8
6
$2.25
G C-0 2 2
6
$2.25
G C-0 1 5
6
$2.50
G C-0 0 3
6
$2.25
G C-0 0 2
6
$2.25
G C-0 0 1
6
$2.25
G C-0 0 4
6
$2.25
G C-0 0 5
6
$2.25
G C-0 2 7
6
$2.25
G C-0 2 6
6
$2.50
G C-0 2 8
6
$2.25
p.18
p. 19 p.18
p. 23
SUGGESTED RETAIL PRICES
We suggest a retail price of around 50% higher than the wholesale price for all of our paper goods. *For our One of a Kind items, we recommend a retail price of 40-50% higher than the wholesale price.
*ONE OF A KIND ITEMS
ONE OF A KIND*
Our One of a Kind items are handmade by Holley and each is completely
SKU #
W HO L ES A L E
S U G G ES T E D RE TA I L
O K-0 0 1
$ 1 0 0.0 0
$ 1 4 0.0 0
O K-0 0 5
$ 1 40.0 0
$ 1 9 6 .0 0
O K-0 0 4
$ 1 40.0 0
$ 1 9 6 .0 0
quantity orders. We suggest a retail price of around 30-40% higher than
O K-0 0 3
$ 7 0.0 0
$ 9 8 .0 0
the wholesale price.
O K-0 0 2
$ 1 0 0.0 0
$ 1 4 0.0 0
p. 27
p. 28
p. 22
32 I SSU E NO. 1
unique. Currently, we have several hand-woven fiber designs in stock and available for wholesale purchase. Once a tapestry is sold out, an identical design will not replace it. Please inquire about custom designs or larger
THE SHOP BY HMC 1 0 0 TAY LO R S T. , S T U D I O A 2 3 NASHVILLE, TN 37208
CONTACT EMAIL: HOLLEY@HMAHERCREATIVE.COM TEL: (615) 925-3885 M-F 10-5 EST
ONLINE CATALOG A P P LY: W W W.T H E S H O P B Y H M C . C O M / W H O L E S A L E ONCE APPROVED, USE ACCOUNT PASSWORD TO VISIT W W W.T H E S H O P BY H M C .CO M / O R D E R
BY H . M A H E R C R E AT I V E
WWW.THESHOPBYHMC.COM INSTA: @THESHOPBYHMC
Created in Na s hv ille, T N Printed i n t he U SA c 2015, H . M a h er Cr ea t i ve