Whither Work in the 21st Century

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Pearl, A. (2015). Whither Work for the 21st Century. Solutions 6(6): 70–73. https://thesolutionsjournal.com/2015/6/whither-work-for-the-21st-century

Reviews Book Review

Whither Work in the 21st Century by Arthur Pearl REVIEWING Why We Work by Barry Schwartz

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arry Schwartz, a professor of  psychology who has taught at Swarthmore College for nearly 45 years, is the author of numerous books synthesizing research in the social sciences, including psychology, sociology, and economics to challenge prevailing paradigms about markets, freedom, and choice. Among these are The Battle for Human Nature: Science, Morality and Modern Life, The Costs of Living: How Market Freedom Erodes the Best Things in Life, and The Paradox of Choice. Schwartz’s most recent book, Why We Work (based on a TED talk), is about the meanings we attach to work and how the value of work to individuals has been undermined by particular assumptions about human nature. Examining the value of work comes at a particularly propitious time as there is much apprehension about the lack of general availability of work in the near future, a concern spurred on by accelerating advances in artificial intelligence made possible, in part, by continuing increases in computer speed and power. Authors from economist Tyler Cowen, business professors Andrew McAfree and Erik Brynjolfsson, and technologist Martin Ford envision a work world where computers take over not only routine labor but also complex tasks such as reading medical images, making diagnoses, and designing products, to mention just a few activities once thought impervious to automation. This is not the first time that such

fears have been raised: in the 1960s, thirty-plus thinkers and activists, including Todd Gitlin, Tom Hayden, Michael Harrington, Norman Thomas, Gunnar Mydal, Robert Heilbroner, Linus Pauling, and futurist Robert Theobald, formed the Committee on the Triple Revolution and released a “manifesto,” which among other things claimed that “a new era of production has begun…Cybernation is already reorganizing to meet its own needs…As machines take over production from men, they absorb an increasing proportion of resources, while the men who are displaced become dependent on minimal and unrelated government measures— unemployment insurance, social security, welfare payments.” Of course, those dire predictions did not (entirely) come true for a variety of reasons, including the dramatic increase in service employment, education and health, the integration of large numbers of women into the labor force that maintained family incomes and effective demand in the economy, and the development of whole new industries. On the other hand, this time may be different, requiring a radical rethinking about how work is shared and who will benefit from dramatic increases in productivity. There are some important insights in the book, in particular, that structuring institutions to be consistent with ideology (here defined as belief

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Simon & Schuster/ TED (2015)

and advocacy of falsehoods) can be a self-fulfilling prophecy. Thus, if we believe the only reason people work is for pay, and the workplace must be structured on the assumption that without coercion workers will slack off and produce inferior products, then that is the result we will get. Schwartz supports this with several examples, one drawn from labor history and the exclusion of blacks from unions because of their willingness to accept lower wages, and then the union’s assumptions were “confirmed” when they crossed the picket lines of the unions that excluded them. A second insight is that intrinsic motivations can be “squeezed out” by extrinsic motivations, that is, people may choose to do something because it is the right or moral thing to do; however, when monetary incentives are introduced, the result is a reduction, not an increase, in willingness to undertake the action. Here Schwartz cites a well-known case of this phenomenon, that of a Swiss town whose citizens were


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