s u n day, n ov e m b e r 2 , 2 0 1 4 | Pa r a d e .c o m
Anthony Full of Louisville, Colo., launched Rock Barbers to honor the classic American barbershop— and to make a living. Š PARADE Publications 2014. All rights reserved
THERAPY, SAFETY AND INDEPENDENCE
How a Safe Step Walk-In Tub can change your life Remember when… Think about the things you loved to do that are diffcult today — going for a walk or just sitting comfortably while reading a book. And remember the last time you got a great night’s sleep? As we get older, health issues or even everyday aches, pains and stress can prevent us from enjoying life.
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Cooking with Coffee
3
Toss 3 thinly sliced onions with 1 Tbsp olive oil and ½ tsp kosher salt in a roasting pan. In a small bowl, combine 3 Tbsp ground coffee, 3 Tbsp packed dark brown sugar, 1 Tbsp kosher salt, 1½ tsp smoked paprika, ½ tsp garlic powder, ½ tsp cayenne, and a generous pinch of black pepper. Generously coat 1 (4-lb) half brisket all over with the rub. Cover tightly with
Coffee is better for more than your morning cuppa—try it in one of these sweet and savory applications
VIETNAMESE COFFEE PUDDING
Place a sieve over a large bowl. Pour 2 tsp sweetened condensed milk into each of five small bowls and set aside. Combine 2/3 cup sugar, ¼ cup cornstarch, ¼ tsp salt, and 1/3 cup plus 1 Tbsp instant espresso powder in a saucepan (off heat). Slowly whisk in 2 cups milk and ½ cup heavy cream, then 4 beaten egg yolks. Turn heat to medium and cook, stirring constantly, until mixture just starts to bubble on the edges. Turn heat to low; cook 30 seconds longer. Pour mixture through sieve, discarding lumps. Whisk in 3 Tbsp unsalted butter, 1 tsp vanilla, and 1 tsp coffee extract until butter melts. Pour pudding into bowls; press plastic wrap onto surface. Refrigerate until set, at least 3 hours. Before serving, top each with 2 tsp sweetened condensed milk. Serves 5.
4 1
SALTED CARAMEL IRISH COFFEE
Stir together ½ cup sugar, 2 Tbsp corn syrup, and 2 Tbsp water in a medium saucepan. Turn heat to medium and cook, stirring, until the mixture bubbles. Stop stirring and let boil until deep amber, 10 to 15 minutes. (Watch carefully.) Immediately remove from heat; stir in 1 cup hot heavy cream. (Caramel will bubble up.) Stir briskly until smooth. Stir in 2 Tbsp unsalted butter, 1 tsp vanilla, and ¾ tsp kosher salt.
(Refrigerate up to 3 days.) When ready to serve, brew strong coffee. Place 2 Tbsp caramel sauce into each of 6 mugs. Stir 1½ ounces Irish whiskey into each mug. Pour in coffee, stir to combine, then dollop with whipped cream. Serves 6.
foil and bake at 300°F for 3 hours, 30 minutes. Uncover pan; cook 30 minutes longer or until browned. Transfer to a board and let rest 15 minutes. Place pan over two burners on stove, turn heat to medium-high, and bring onions and juices to a simmer, stirring occasionally, until slightly thickened. Slice brisket and serve with pan juices. Serves 8.
SAUSAGE WITH RED-EYE GRAVY AND BISCUITS
Warm 2 Tbsp olive oil in a large skillet over high heat. Add 1 lb bulk pork breakfast sausage and cook, breaking up chunks, until no longer pink. Transfer to a plate using a slotted spoon. Reduce heat to medium and add 1 Tbsp olive oil. Sprinkle 2 Tbsp all-purpose flour over oil and cook, stirring constantly, 3 to 5 minutes. Add 1 cup coffee and bring to a simmer over mediumhigh heat. Season with salt and pepper. Reduce heat to low and stir in 2 tsp packed light brown sugar and 1 Tbsp cream. Add sausage to skillet; stir. Serve with biscuits. Serves 4.
14 | NOVEMBER 2, 2014
© PARADE Publications 2014. All rights reserved
PHOTO: ANDREW PURCELL; FOOD STYLING, CARRIE PURCELL
Table Around the
2
COFFEE-RUBBED SLOW-COOKED BRISKET
Kennections By Ken Jennings HOW TO PLAY
All five correct answers have something in common. Can you figure out what it is?
1. What star had to lose 15 pounds of X-Men muscle to play Jean Valjean in 2012’s Les Miserables?
✎ 2. Back in April, Jimmy Fallon read a list of “top 10 reasons why� what fellow late-night host “is retiring�?
✎ 3. What “Thanks for the Memories� comedian headlined 57 USO tours for American military personnel?
✎ 4. In 2008, what daytime TV personality married longtime partner Portia de Rossi at their California home?
✎ 5. What then 60-year-old City Slickers actor signed a one-day contract with the Yankees in 2008 and struck out in a spring training game?
✎ WHAT’S THE “KENNECTION� BETWEEN ALL FIVE ANSWERS?
✎
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Play more trivia puzzles by Ken Jennings at parade.com/ken. ANSWERS: 1. HUGH JACKMAN; 2. DAVID LETTERMAN; 3. BOB HOPE; 4. ELLEN DEGENERES; 5. BILLY CRYSTAL ALL WERE OSCAR HOSTS
PHOTO: ANDY REYNOLDS
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Gift set offer applies to new lines of service only, while supplies last. Offer ends 1/8/15. Gift set will arrive in 10-14 business days upon activation. $200 savings calculation was determined by averaging the PERS market leaders’ monthly fees (not all the PERS have the same features). 5Star service is available with the purchase of the GreatCall Splash and a one-time set-up fee of $35. Valid credit or debit card required for monthly service. Urgent Care, with FONEMED,Ž is not a substitute for dialing 9-1-1 and should not be used in a case of emergency. FONEMED’s registered nurses and contracted physicians through MDLIVE, offer advice regarding health care decisions, may prescribe certain medications and make diagnoses. We are not liable for any act or omission, including negligence, of any FONEMED employee or contractor. The GreatCall Splash is rated IPX7, and can be submerged in up to 3 feet of water for up to 30 minutes. GreatCall is not a health care provider and does not provide health care services. Seek the advice of your physician if you have any questions about medical treatment. 5Star or 9-1-1 calls can only be made when cellular service is available. 5Star service will be able to track an approximate location when your device is turned on, but we cannot guarantee an exact location. Monthly service fee does not include government taxes or assessment surcharges. Prices and fees are subject to change. GreatCall,Ž 5Star,Ž GreatCall GoPlanTM and GreatCall LinkTM are trademarks of GreatCall, Inc. registered and/or pending in the United States and other countries. Copyright Š2014 GreatCall, Inc.
Š PARADE Publications 2014. All rights reserved
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12 | NOVEMBER 2, 2014
© PARADE Publications 2014. All rights reserved
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But she persevered, and after two years, Guerrero, now 51, saved enough money to bring her daughIf your resources ters to the U.S. She worked are lImIted, look around at the restaurant for 12 more years, eventually earning $9 to see what sort of help Is per hour. But then, in 2012, avaIlable. there’s more one of her regular customers than you’d expect. asked her: “Why are you working for someone else’s dream? Why not work for your own?” Guerrero had always loved cooking, watching her mother and grandmother make traditional Guanajuato dishes, such as tamales with an entire fish inside and thick tortillas topped with seasoned ground beef and/or cactus. When a friend recommended La Cocina, a Bay-area nonprofit “kitchen incubator” (one of 150 nationwide) that helps immigrant women start food-related businesses, she was on her way. With the nonprofit’s help, Guerrero drafted a mission statement, perfected traditional recipes, designed a website, and obtained a license for her company, El Pipila, named for a Mexican war hero. After a busy year of preparations, Guerrero launched El Pipila at the San Francisco Street Food Festival in August 2012. Tens of thousands attended the event, and her stall was packed. “My vision is to be the best authentic, regional Mexican food provider in the Bay area,” she says. “I am happy because for the first time in my life, I am working for myself.”
A Pill That Can Reshape Your Entire Body In 30 Days? As incredible as it sounds,
groundbreaking research has just identified a compound that can not only help you lose weight, but can actually reshape your entire body, reducing waist size, hip size, thigh and buttock circumference, belly bulge, and... last but not least... cause a significant loss of actual fat mass from all over your body. Has the “miracle pill” finally arrived?
It
Potential profit: Several hundred dollars to $100,000 annually
doesn’t happen very often, but every once in a great while a new weight-loss product comes along that really gets me excited. And, the fact that I get to tell you about it before Dr. Oz features it on his super-popular TV show is
HoMe Care aiDe
‘‘
Many elderly people need companionship and assistance with housework, grocery shopping, and transportation. Salary.com forecasts a 70 percent increase in demand for aides by 2020. No specialized medical training is necessary. Consult the National Association for Home Care and Hospice for certification requirements. Potential profit: $18,000 to $26,000 annually
tutor
Former teachers, those fluent in a language (including English), and those skilled at writing, may offer services to neighborhood students and local school districts, or become an online tutor. Tutor.com links qualified instructors with families, military personnel, schools, and libraries worldwide. Potential profit: $19,000 to $33,000 annually NOVEMBER 2, 2014 | 11
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to placebo. Additionally, with respect to time, researchers observed a significant effect on the hunger hormone ghrelin as well as on satiety and desire to eat. The end result was that the specialized compound was shown to cause a
‘‘
rental Mogul
The burgeoning “share economy” generated $3.5 billion last year, according to Forbes. Just about anything that you own—think unused tools and equipment, excess parking spaces, your car, even your home—can be rented or shared for a fee via the Internet. Visit: Snapgoods.com, ParkingPanda. com, Lyft.me, and Airbnb.com.
• weight loss update
It’s sort of like eating a whole donut, but only absorbing a fraction of the calories...
“icing on the cake!” The product is called Vysera-CLS, and, unlike your run-of-the-mill “diet pill” that merely helps you lose weight (while following a strict low-calorie diet), Vysera can actually reshape your entire body... dropping inch upon inch of unsightly fat from your waist, hips, thighs and tummy... even if you’re eating more than 2,000 calories a day! Some people are calling it a “miracle pill.” However, this “miracle pill” is backed by serious clinical research published in the highly respected British Journal of Nutrition.
The Power to Reshape Your Entire Body While you and I only care about results (and the results are incredible), the scientists I’ve spoken to are even more excited about how this compound works. So here we go. In a randomized, double-blind, placebo-controlled clinical trial, study subjects took the compound along with their main meal of the day. Thirty minutes later, they had a significantly lower percentage of blood glucose increment from baseline, a smaller increase in C-peptide and, forty-five to one hundred twenty minutes after they ate, subjects also experienced a smaller insulin increase compared
the day with a smile on your face (another added benefit). This unique formula has been exclusively licensed to Bremenn Clinical under the trade name Vysera -CLS. And trust me on this... once you start taking it and see how quickly it transforms your entire body, you’ll be a believer, too. ®
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significant reduction in body weight, fat mass, BMI, adipose tissue thickness, and waist/hip/thigh circumference while maintaining lean body mass.
So Here It Is In Plain English: People who took this incredible compound not only lost weight, but lost a significant amount of squishy, flabby, unattractive body fat from those hard-to-target places we all hate: our hips, thighs and butt. It also caused a significant reduction in the amount of fat around the waist (yes, that means you can start saying goodbye to your love handles), helping study subjects achieve that tight, sexy, firm figure we all dream of. And the best part? The compound did all this on 2,000 to 2,200 calories a day! In other words, without requiring anybody to follow a low-calorie diet or work out for hours every day! Think of it this way... it’s sort of like eating a whole donut, but only absorbing a fraction of the calories. How’s that for amazing? (Of course, we don’t advocate eating a donut as a meal, and this example is used for illustrative purposes only.)
It seems there’s always a catch with “diet” pills... so what’s the catch with Vysera? The price. A full 30-day supply of Vysera will cost you about $100... in other words, don’t go looking for it at your local Walmart. Vysera-CLS is currently available at all Ulta stores, Kohl’s, and GNC. Over the next few months, it will be available on a limited basis at prestige retailers across the U.S. Having a hard time finding Vysera-CLS? Can’t wait? You can order it directly from Vysera by calling 1-800-475-9752 or visit their website at VyseraCLS.com. Use promo code VYSERA153 at checkout and shipping is free!† Tiffany Strobel is an author, columnist, and beauty editor for MyFreeDiet.com
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© PARADE Publications 2014. All rights reserved
BUSINESS
F
R
Ready to forge ahead on your own? These five businesses are relatively easy to start.
Celebrant
Comfortable in front of crowds? Consider officiating at weddings, memorials, and other nondenominational ceremonies. Celebrantinstitute.org offers twoand-a-half-month online courses for $2,400.
Mark Britton
Mt. Kisco, N.Y.
Potential profit: $22,000 to $72,000 annually
you “haveTotobebesuccessful, well rounded. Rather than learn as I go, I took a course for 50-plus entrepreneurs.
“
ive years ago, Mark Britton’s 79-year-old mother fell, cracking a rib and hitting her head at her vacation house on the Delaware coast —a three-hour drive from his home outside Manhattan. Britton’s then 80-year-old father managed to get her to the hospital, but Britton, who only found out about the fall much later, turned his constant worry of living far from his folks into an idea: a “smart home” for the elderly. A designer of media rooms, estate lighting, and other home technology systems, Britton, 52, started researching the senior home care field, finding products ranging from GPS-enabled watches and pendants to track the location of loved ones to a device that automatically turns off the stove. There were even electronic pillboxes capable of sending emails or text messages when Mom or Dad forget to take their meds. In 2011, at age 50, Britton launched TellaBoomer TeleCare Services, a company that assesses the needs of residents and their remote caregivers, then designs and installs a home security system for seniors. “My goal,” he says, “is to help more seniors age in place by transitioning their home-sweet-homes into home-smart-homes.” Business has been steady but not spectacular—Britton has been searching for funding—and this entrepreneur admits his age has been somewhat of a hindrance. “Angel investors are used to pumping money into 20-somethings in Silicon Valley and other high-tech sectors. But here I am on the East Coast in Mt. Kisco dealing with 80-somethings. But they’ll eventually come around. There are just too many 50-plus entrepreneurs to ignore.”
Long-Haul Truck Driver
W
hile watching his granddaughters’ soccer scrimmage, Jeffrey Nash, 60, spotted a mom helping her baby learn to walk. The father of three and grandfather of five had done this many times himself, but never noticed how awkward it was: the mom bending over and the child stumbling along. Hence the inspiration for the Juppy Baby Walker, an infant harness with straps that can be held by Mom and Dad. Right away, he sketched a design and asked a tailor at the clothing store where he worked as a salesman to make a prototype. Using customers’ kids to test it, he perfected the design, had a few hundred made, took time off from work, and began selling them out of his trunk. Nash, who was then 56 and divorced, quit his job of 15 years, cashed out his 401(k), sold his house at a loss, borrowed money from family and friends, secured a patent, created a website, and ordered 1,000 Juppys. “I had never done anything like this before,” he says. “But this was 2009, during the height of the recession. Companies were either laying off workers or hiring younger, lessexpensive replacements, so I knew I had to do something.” So far, Nash estimates he’s sold 35,000 Juppys worldwide through his website and wholesaler network. He’s approaching $1 million in total revenue. “To work for a corporation is to be at its mercy,” he says. “When viewed that way, it’s really not a huge risk to start a business.”
Jeffrey Nash
Las Vegas, Nev.
Despite its rugged veneer, this job is increasingly popular among 50-plus couples looking to see the country. (Instead of purchasing an RV, they buy or lease a truck.) With the recovering economy, 21 percent job growth is expected in the next six years. Two main requirements: a good driving record and a commercial driver’s license. Potential profit: $28,000 to $50,000 annually
The U.S. Small Business Administration provides information, loans, and grants to entrepreneurs (sba.gov).
10 | NOVEMBER 2, 2014
© PARADE Publications 2014. All rights reserved
T
A
t Rock Barbers, guys get more than just a haircut. There’s a green for putting, a guitar for picking, flat-screen TVs for watching the game, and, of course, free beer. “When guys walk in here, they’re home,” says Anthony Full, 55, who opened the barbershop in 2010. After graduating from the Academy of Professional Barber-Stylists and the Vermont College of Cosmetology, Full spent 30 years working for and managing various salons. But at midlife, his ambition changed. “I read a quote from Oliver Wendell Holmes that said, ‘Many people die with their music still in them.’ As I got older, I started thinking about what I wanted my legacy to be.” Full decided to open a classic American barbershop, the kind that was disappearing from towns across the country. He had enough confidence in his business plan that he and his wife (with one kid in college, and two more at home) took out a second mortgage and went $100,000 into debt to launch WE’VE LOST THE PERSONAL his 1,280-square-foot dream. “Having the wolf at TOUCH IN AMERICA, the door was exciting for me,” he says. “It forced AND THAT’S CREATED me to focus and perform.” Just three years after the business launched, Full AN OPPORTUNITY. is out of debt, employs eight, and has a second location and a line of hair-care products in the works. He’s even considering opening a barber school.
ANTHONY FULL
LOUISVILLE, COLO.
GARDNER & ZELDA BY SHAUN YOUNG
Then, in May, her big break came at the National Stationery Trade Show in New York City, where she took orders from buyers nationwide and signed with a licensing company that booked Zelda on Good Morning America. Just six months after winning the dog food contest, card sales topped 1 million. Today, Zelda Wisdom is a global multimillion-dollar brand that also includes calendars, books, clothing, jewelry, and household accessories. “If I can accomplish all this just by dressing up my dog,” she quips, “imagine what you can do.”
CAROL GARDNER
PORTLAND, ORE.
DARING, BE DIFFERENT, “ BE BUT ALWAYS BE SMART. THAT’S MY FORMULA.
“
I
n 1997, at age 52, Carol Gardner was in trouble. The high-end real estate venture she invested in with her husband had failed. Soon after, so did their marriage. Depressed, divorced, and over $1 million in debt, she was living on four credit cards. “My attorney said ‘Sweetheart, you either need a therapist or a dog,’” she recalls. So she adopted a 4-month-old English bulldog named Zelda. A few weeks later, Gardner, now 68, who could barely afford to feed Zelda, dressed her up in a Santa hat and a bubble beard, snapped her photo, and entered it in a local pet store’s Christmas card contest. (Prize: one year’s worth of free dog food.) When she won, the proverbial light bulb came on. Gardner got busy sewing costumes for Zelda, shooting photos and writing captions, ultimately creating a starter line of 24 funny, inspirational greeting cards and posters. A local printer ran 25,000 cards on credit, and Gardner began pitching stores in Oregon and Washington.
“
“
NOVEMBER 2, 2014 | 9
© PARADE Publications 2014. All rights reserved
Taking control of
DIABETES takes an extra hand Count on Walgreens for additional savings on these items.
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© PARADE Publications 2014. All rights reserved
™
takes an extra hand MANAGE YOUR MOOD..
In an Archives of Internal Medicine study, researchers noted that being depressed could actually raise one’s risk of diabetes. People who are depressed have elevated levels of stress hormones like cortisol, which can lead to problems with blood sugar metabolism, increased insulin resistance, and the accumulation of belly fat—all diabetes risk factors. If you’ve been feeling blue lately, check for these symptoms of depression: loss of pleasure and/or energy, change in sleep patterns and/or appetite, trouble concentrating, anxiety, guilt, morning sadness and suicidal thoughts. If you have three or more of these symptoms, or if you have just one or two but have been feeling depressed for two weeks or more, it’s time to get help. Contact your physician to rule out physical causes of depression, and get a referral to a psychiatrist, psychologist, psychiatric nurse, licensed clinical social worker or professional counselor.
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DIABETES, DEFINED Diabetes is the condition in which the body does not properly turn the food we eat into glucose, or sugar, for our bodies to use for energy. The pancreas, an organ that lies near the stomach, makes insulin to
help glucose get into the cells of our bodies. When you have diabetes, your body is either not making enough insulin to feed your cells (Type 1), or the cells are resisting the insulin (Type 2). This causes sugars to build up in your blood.
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© PARADE Publications 2014. All rights reserved
Taking control of RESOURCES
DIABETES
BOOST YOUR FIBER INTAKE.
The studies are clear: Fiber-rich foods improve glucose tolerance, insulin resistance, carbohydrate metabolism and beta-cell function (an indicator of how well the pancreas works). “Foods that are high in fiber take longer for the body to break down and metabolize, so you don’t get the high spikes in blood sugar after eating,” Cypress says. Women should aim for 25 grams a day and men for 38 grams a day.
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Let your plate be your guide. Here’s a quick and easy way to make sure you’re getting the right amount of nutrients in the best portions for optimal blood glucose control: Draw a vertical line down the center of a dinner plate. On one of the halves, draw a horizontal line to cut one side in half, dividing the plate into three parts. Fill the largest section with non-starchy veggies such as spinach, broccoli or carrots. In one of the small sections, put your protein such as seafood, chicken or turkey. In the other small section, place starchy foods such as whole grain bread or beans.
WALK AWAY FROM DIABETES IN 10 MINUTES.
The best fitness regimen for diabetes is a combination of walking and strength training. “Aim for 30 minutes of moderate to vigorous exercise every day,” says Cypress. (Moderate means you have the capacity to talk to someone while exercising, but not sing.) When you exercise, your muscles pull glucose out of the bloodstream for energy. So the more you move, the lower your glucose levels. Exercising also helps blood circulation, which is critical for people with diabetes, who have a higher risk of foot issues due to peripheral vascular disease. And guess what? You don’t have to work out 30 minutes all at once. “You can enjoy all the health benefits of exercising if you break up those 30 minutes to fit in to your busy schedule,” notes Cypress. Squeeze in 15 minutes of aerobics in the morning, then take a 15-minute walk on your lunch break. Or you can lift weights, do lunges, or walk in place during TV commercials.
© PARADE Publications 2014. All rights reserved
Taking control of
DIABETES takes an extra hand
Miss ion: Control If you—or a loved one—has diabetes, these top tips will help you keep it in check.
The statistics are sobering: According to the American Diabetes Association, nearly 29 million Americans have diabetes, and about 86 million have higher-than-normal blood glucose levels that could become Type 2 diabetes. But while diabetes is a serious condition that can cause health complications such as heart disease and blindness, the news isn’t all bad. Today, people with diabetes have more power to control their condition than ever before. If you’re at risk for diabetes, healthy lifestyle choices can delay or prevent a diagnosis. If you already have it, there are many management strategies that can help you live a long, healthy life and minimize your chance of developing complications. Read on to find out the latest ways to lower your diabetes risk, and manage your blood sugar to regain control of your health.
EAT THE MEDITERRANEAN WAY.
By Maureen Sangiorgio
“The most recent research shows that the best diet for lowering your risk of diabetes, and for better glucose control if you have diabetes, is a Mediterranean diet,” says Marjorie Cypress, Ph.D., the American Diabetes Association’s president of health care and education. “Move toward a diet rich in seafood, whole grains, vegetables, fruit and nuts.” What to move away from: red meat, which contains more saturated fat than seafood. “Cutting back on red meat is good advice for everyone, but this is especially important for people with diabetes because they are at a higher risk of heart disease and stroke.”
© PARADE Publications 2014. All rights reserved
™
WORTH THE MORE AND MORE AMERICANS OVER 50 ARE TAPPING THEIR WISDOM, EXPERIENCE—AND SAVINGS ACCOUNTS—TO START SUCCESSFUL VENTURES. MEET FIVE OF THESE LATE-BLOOMING, “ENCORE ENTREPRENEURS” WHO TOOK A LEAP OF FAITH AND HIT IT BIG. BY JOE KITA COVER AND OPENING PHOTOS BY ROBERT LILIENFELD
W
hen people hear the word “entrepreneur,” most think of Internet whiz kids like Larry Page and Sergey Brin, who changed the world with Google in their mid-20s, or Mark Zuckerberg, who was barely old enough to toast Facebook’s first billion with a legal drink. The reality, though, is that the majority of people creating new businesses today are more likely to be sporting (stylish) bifocals and a bit of gray at the temples than zip-front hoodies and ratty jeans. Indeed, according to the Kauffman Index of Entrepreneurial Activity, the share of U.S. entrepreneurs ages 55 to 64 grew from 14 to 23 percent between 1996 and 2012. This represents the largest gain of any age group, including 20- to 34-year-olds, whose share actually shrank from 35 to 26 percent. What’s more, these older Americans, especially those with low debt and a large social network, are 50 percent more likely to start successful businesses than their younger counterparts, even in high-tech industries. “They have what I call double-E SP,” says William Zinke, 86, president of the Center for Productive Longevity in Boulder, Colo. “They’re miles ahead of younger people when it comes to Experience, Expertise, Seasoned Judgment and Proven Performance.” Here, five experienced—and tremendously enterprising—souls share their invaluable wisdom for turning gray into green. 8 | NOVEMBER 2, 2014
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18 THE
Come in and ask a banker for your personal access code anytime before November 16, 2014. And if you like, afterwards you can set up an appointment to discuss your credit or go online to learn more credit tips. Exclusively for Wells Fargo customers.
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Views
“An Entrepreneur Should Never Be a Daredevil” The secret to following your dream is the opposite of what you might think By Linda Rottenberg
Rodrigo Jordan: an entrepreneur on top of the world.
between taking risk and removing it. And these days, everybody needs to be willing to try. Whether you work at a Fortune 500 company, a nonprofit, or a mom-andpop, everybody needs to think and act like an entrepreneur. We all need to be nimble, adaptive, daring—and maybe a little crazy—or risk being left behind. But how do you take risks without risking it all? In my experience, there are two key steps. First, you have to give yourself permission to be a contrarian. Time and again, I’ve seen people who are considering a bold move get stuck at this stage. They keep waiting for someone else to give them permission. That someone doesn’t exist.
The only person who can give you permission to take risk is you. As one working mom who launched a big idea in a riskaverse company said, “In every company, no matter how traditional, there are entrepreneurial idea people. But ideas are fragile. They require knowing something is right in your gut.” Even worse, if you agitate for change, you’re going to get pushback. People are bound to call you crazy, as they did Henry Ford, Estée Lauder, and Sam Walton. So, embrace it. Become your own best booster. Say, “Crazy is a compliment!” The second step is more surprising. Once you accept a certain measure of risk, your primary task
is to minimize it. The founder of Liquid Paper, Bette Graham, hatched her crazy idea while watching painters decorate Christmas windows at the bank where she was a secretary. But she worked five more years while selling her potion from her home. When Sara Blakely first started selling her derriere-flattering panty hose, Spanx, she didn’t quit her day job for two years. She later became the youngest self-made woman ever on the Forbes billionaire list. So what do smart risks look like? Eighty percent of entrepreneurs I’ve mentored said they had saved enough money to support their families for a year. Two-thirds of founders on the 2013 Inc. 500 wagered less than $10,000 on their ideas. Crowdfunding (Kickstarter, etc.) has made this process even easier. IBM launched a platform where employees could pitch projects to one another (instead of their bosses). Today taking risk is no longer a luxury. If you think your job is safe, think again. The most important step is to manage your emotions. To paraphrase golf legend Bobby Jones, entrepreneurship is a game played on a five-inch field—the distance between your ears. Linda Rottenberg has been named one of “America’s Top Leaders” by U.S. News & World Report and one of one hundred “Innovators for the 21st Century” by Time magazine. This piece is adapted from her new book, Craz y is a Compliment: The Power of Zigging When Everyone Else Zags.
6 | NOVEMBER 2, 2014
© PARADE Publications 2014. All rights reserved
photo: Courtesy of Rodrigo Jordan
R
odrigo Jordan is one of the biggest adventure junkies I know. The Chilean-born entrepreneur loves extreme sports, and in 1992 became the first South American to scale Everest. Like many, Rodrigo dreamed of starting his own firm, in his case an outdoor leadership training company. But the man who takes risks in his personal life was unwilling to risk his future. So he found allies, ran a test program, and kept his teaching job until money came in. “The common wisdom is all wrong,” Rodrigo told me. “Entrepreneurs don’t like to take risks. I’m always trying to avoid and minimize them. An entrepreneur should never be a daredevil.” Maybe the trickiest question for those dreaming of starting something new is, how far to go? Convention says: Go all in. Mortgage the house. Bet the farm. McDonald’s founder Ray Kroc shared this sentiment: “If you’re not a risk taker, you should get the hell out of business.” This myth, like much business lore, appeals to a kind of macho bravado. The phrase “bet the farm” comes from poker tables in the Wild West. Boys will be boys, but entrepreneurs will be savvy. I’ve spent the past 20 years helping dreamers make their dreams come true. As the cofounder and CEO of Endeavor, the world’s leading organization mentoring entrepreneurs, I’ve helped over a thousand startups build their companies to $7 billion in annual sales. And here’s what I’ve learned: Change making is a fine balance
ADVERTISEMENT vantage of their strengths and not to suggest that we should feel sorry for smart kids. Needy and disadvantaged, they’re not.
By Marilyn vos Savant
i am home-schooling my gifted ninth grader. i believe if he were in public school, he wouldn’t get the attention he needs. children with learning disabilities receive much special support, but gifted kids are considered privileged. Yet they are just as needy and disadvantaged. do you think gifted children should have equal rights? —Anonymous, La
if x and y are counting numbers (whole numbers above zero), what numbers do the terms (x÷2), (3÷y), and (y-x) represent? —David Price, Decatur, Ill. This is a dandy logic exercise, readers. No math is involved, and you don’t need a pencil and paper. Give it a try! (The answer appears below.) aNswer: All Three Terms represeNT The sAme NumBer: oNe. To vIew A sTep-By-sTep explANATIoN, vIsIT pArAde.com/Ask mArIlyN.
Ask Marilyn
I think they already do—many gifted and talented programs exist. In an ideal world, we would help every child achieve his or her potential, but in the real world, we need to constantly reassess the best way to apportion the always limited funds available. This will involve values, all right, and I do agree that your son will get much more attention from his loving teacher at home. But I believe that people advocating for gifted children would be wiser to focus on how society would greatly benefit from taking better ad-
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essential oils to help relax muscles and calm the body so you can sleep through the night. MagniLife® Restless Legs Cream is sold at Walgreens, CVS/pharmacy and Rite Aid Pharmacy. Order risk free for $19.99 ($5.95 S&H) for a 4 oz jar. Get a FREE jar when you order two for $39.98 ($9.95 S&H). Send payment to: MagniLife RC-P18, PO Box 6789, McKinney, TX 75071 or call 1-800-452-1779. 90-day satisfaction guarantee, or return for a full refund. Order now at www.RLScream.com
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MagniLife® Diabetic Neuropathy Foot Cream is sold at Walgreens, Rite Aid Pharmacy, CVS/pharmacy and Walmart, in the foot care and diabetes sections. Order risk free for $19.99 ($5.95 S&H) for a 4 oz jar. Get a FREE jar when you order two for $39.98 ($9.95 S&H). Send payment to MagniLife NC-P18, PO BOX 6789, McKinney, TX 75071 or call 1-800-452-1779. 90-day satisfaction guarantee, or return for a full refund. Order now at www.MDFootCream.com
© PARADE Publications 2014. All rights reserved
Parade
Edited by Neil Pond /
L i k e u s at fa c e b o o k . c o m / pa r a d e m a g
Town & country
The Grammy Award-winning country group Little Big Town is making serious hay with their sixth CD, the new Pain Killer; its hit single “Day Drinking”; and their new tour, which kicks off Nov. 8 in Youngstown, Ohio. They’ve also got a nomination (for Vocal Group of the Year) and a performance spot on the Nov. 5 CMA Awards telecast on CBS. He’s Still Mahvelous
Still Foolin’ ’Em ($15.99), the new trade paperback edition of Billy Crystal’s best-selling career memoir, is a first-person cavalcade of hilarious, heartwarming recollections. The TV, movie, and stand-up comedy star talks showbiz, family, baseball, his famous buddies, and how it feels to grow up and get old— and makes it all entertaining, engaging, and riotously funny.
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Snap!
Carlos Santana returns to the House of Blues Mandalay Bay in Las Vegas Nov. 8–18 for what promises to be some super-soulful, dynamite nights— and part of the proceeds go to his Milagro (“Miracles”) Foundation, started in 1998 to support underprivileged children in arts, education, and health.
4 | october 2, 2014
© PARADE Publications 2014. All rights reserved
mad men by Frank Ockenfels 3/AMC; carlos santana by EPA/MIGUEL SIERRA/LANDOV
Fans of TV’s Mad Men can revisit all seven episodes from the 2014 season on the new Blu-ray Mad Men: The Final Season Part 1 ($39.98). And did you know … • They drink and smoke a lot on the show, but the Old Fashioneds are apple juice, and the cigarettes are herbal. • Star Jon Hamm was formerly a drama teacher, and one of his students was actress-to-be Elle Kemper (The Office, Bridesmaids). • In an episode in season five, the Rolling Stones are pitched to endorse Heinz beans—a nod to the artwork on a real 1967 album by the Who that depicted lead singer Roger Daltry bathing in them.
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T ’S
MY FIRST JOB
Q
How does Andre Braugher like letting Andy Samberg get all the laughs on Brooklyn Nine-Nine? —Karen M., Baltimore
Samberg and Braugher
A: Braugher, 52, who plays stoic precinct captain Ray Holt in the hit Fox series, is committed to perfecting the art of the straight man. “We’ve done eight episodes this year. I’ve cracked up twice. Obviously, Andy’s getting funnier and I’m relaxing a bit,” says the Homicide: Life on the Street alum, 52, who picked up his first Emmy nomination for a comedy in the series, now in its second season.
DAN BUCATINSKY (SCANDAL, THE COMEBACK)
“When I was 14, I forged my work papers so I could start as a dishwasher in a Friendly’s restaurant in Mt. Kisco, N.Y.”
WALTER SCOTT ASKS...
TAYLOR SWIFT
In 1989, her brand-new album released Oct. 27, the multiplatinum singing superstar, 24, waves bye-bye to country music and dives fully into pop.
Email your questions for Walter Scott to personality @parade.com.
Did you ever think about calling the album anything else? It had to be called “1989.” It’s my birth year. I’m in a sense being reborn in a new genre, starting over. Fame makes it easy to reach millions of fans. But what effect does it have on your close personal relationships? I never want to complain about the way my life is, because it has exceeded my wildest dreams. But it makes it nearly impossible to have any kind of romantic relationship. It’s not something I even attempt to do anymore, to be honest. At 24, I’m really happy living my life on only my terms. Before you were famous, did anyone give you words of encouragement that stayed with you? My parents made me feel like I was special. They always told me I was smart. It wasn’t “You look so pretty today.” It was “Oh, that was such an intelligent thing to say.” We know you can bake. What’s something you can’t do? I can’t do a cartwheel and I can’t do a handstand, but I don’t sit around being sad about it. All the things I really want to do, I’ve worked hard to get good at them. You recently moved from Nashville to New York. How’s life in the big city? I love it—I love it so much! It’s kind of like the beginning of a really excellent love affair.
Jada Pinkett Smith on Gotham
Q: I’m enjoying Jada Pinkett Smith on Gotham. Has she always been a comic-book fan? —Pearl C., Cincinnati A: Yes! And it’s not just Pinkett Smith, 43, who’s a fan. Last May, her son Jaden, 16, wore a white Batman suit to Kim Kardashian and Kanye West’s wedding reception. “My son is over the moon about me doing [the show], and has asked if he can have an appearance in the white Batman suit,” she says. “That won’t be happening— but he has asked.”
Taylor Swift
ANTHONY ANDERSON (BLACK-ISH)
“Virco Manufacturing in Gardena, Calif. I made all the desks you see in schools, the desks with the seat attached.”
SAM JAEGER (PARENTHOOD)
“I was a paperboy in the third grade. My dad got me a bicycle that was twice the size of me, and I wheeled that thing around Perrysburg, Ohio.”
ALFRED ENOCH (HOW TO GET AWAY WITH MURDER)
“Believe it or not, Harry Potter and the Sorcerer’s Stone was my first paid job [as Dean Thomas].”
2 | NOVEMBER 2, 2014
© PARADE Publications 2014. All rights reserved
TAYLOR SWIFT BY TRAE PATTON/NBC; ANDY SAMBERG/ANDRE BRAUGHER BY PATRICK ESSLESINE/NBC; JADA PINKETT SMITH BY JESSICA MIGLIO/FOX
T WA L
COT ER S
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