South Coast Farmer - Summer 2008

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LUCAS Licciardello is a high-stakes businessman in a flannelette shirt. The Ruby dairy farmer represents a new breed of “man on the land”, who thinks as much about business plans and financial strategies as he does about pasture management and herd health. See story pages 6 and 7. Pictured: Lucas, holding nine week old Amelia, Kylie and two and a half year old, Bella Licciardello on their Ruby farm.


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