THE STEIN TEAM
ROBIN STEIN
JEREMY STEIN
C o - Fo un de r The Ste in Te am Hea d of O pe rations & Market ing
C o - Fo u nde r T he S te i n Te am He ad o f S al e s, G l o bal Advi s o r
MEET ROBIN & JEREMY
Fou n d e r s o f T he S te i n Te am | #1 Sales Team i n New Yo rk Ci t y Jeremy and Robin Stein are among the top luxury real estate agents in Manhattan and the nation, as recognized repeatedly by The Wall Street Journal as one of the Top 75 Teams nationwide amongst all brokerage firms. They have an impeccable track record of success in the City’s most desirable luxury condominiums and cooperatives both uptown and downtown, including 740 Park Avenue, 520 Park Avenue, 150 Charles Street, and the Puck Penthouses. Born and raised in Manhattan, Jeremy has a familiarity with New York that gives him a rare understanding of the City’s neighborhoods and buildings. After graduating from the Collegiate School and then Harvard University, he attended Yale University, earning a Master’s in Design. Jeremy’s prior work as a designer and filmmaker has helped shape his understanding of architecture and design, which he applies to every transaction in his role as Head of Sales for The Stein Team. Prior to joining Sotheby’s International Realty more than two decades ago, Robin focused on marketing and client management at such firms as Saatchi & Saatchi, Calvin Klein and Vanity Fair, providing her with a deep expertise of branding and marketing that clients value in her role as Head of Marketing for The Stein Team. She holds a B.A. in Economics from Denison University and has earned additional certifications in negotiation and residential staging. The Stein Team continually ranks amongst the top 1% of Sotheby’s International Realty’s 23,000 agents globally and consistently brokers sales in excess of $100 million annually. Robin and Jeremy are members of the brand’s Market Leader Group which is comprised of the top professionals in 30 key market around the world, selling in excess of $4.5 billion in 2018, providing their listings bespoke exposure worldwide. Jeremy is also the founding member of the New York Residential Agent Continuum, comprised of the top 250 residential brokers in the City.
THE STEIN TEAM Te a m Me m b e rs
Robin Stein
Jeremy Stein
Associate Broke r
L i ce nse d S al e sp e rs o n
Jennifer Henson
Marc Fichera
S a les Associate
S al e s Ass o ci ate
Karen Moreau
Connor Gribbon
S a les Associate
Market i ng C o o rd i nato r
Significant Sales & Accomplishments
Accolades #1 sales team for sotheby’s international realty new york city in 2019
#2
sales team nationwide for sotheby’s international realty
#43
sales team nationwide for all us brokerages, ranked by the wsj
$32M+
highest recorded sale in 2019
$141M+
total sales volume in 2019
$100M+
continually exceed $100m in annual sales volume since 2014
1.3%
15 year average listing discount. selling on average, only 1.3% off the asking price
Significant Sales 520 PARK AVENUE
$32,000,000
295 LAFAYETTE
$27,500,000
740 PARK AVENUE
$25,270,000
81 HORATIO
$17,625,000
150 CHARLES STREET
$16,540,000
44-46 HORATIO STREET
$15,000,000
565 BROOME STREET
$14,635,000
140 WEST 12TH STREET
$13,250,000
895 PARK AVENUE
$12,250,000
925 PARK AVENUE
$8,900,000
The Stein Team Advantage Market Leaders | NYRAC
Market Leaders Founding Members
The Market Leaders is a select group of Sotheby’s International Realty’s top producing agents, currently spanning over 30 markets. This partnership allows for unprecedented access to real estate resources from across the country. The initiative is an ongoing forum focused on cross marketing properties and identifying prospective purchasers beyond the local market. POSITION CANADA Toronto CALIFORNIA San Diego Lake Tahoe Lost Angeles Malibu/Santa Monica Orange County Pebble Beach/Carmel San Francisco Santa Barbara/Montecito Silicon Valley COLORADO Aspen Denver/Boulder Vail CONNECTICUT Greenwich FLORIDA Boca Grande Destin Miami Palm Beach HAWAII ILLINOIS Chicago
MASSACHUSETTS Boston Cambridge NEW MEXICO Santa Fe NEVADA Las Vegas NEW YORK New York City The Hamptons TEXAS Houston Austin/San Antonio Dallas UTAH Salt Lake City WASHINGTON Seattle WASHINGTON DC District of Colombia WISCONSIN Milwaukee
New York Residential Continuum Founding Members
Jeremy serves as the Vice Chairperson of the New York Residential Agent Continuum (NYRAC) comprised of the top 250 real estate brokers in the city. NYRAC is dedicated to placing the consumer first and elevating the profession by advocating for fundamental improvements on how business is conducted. As one of the five founding members of NYRAC, Jeremy sets the gold standard of the industry’s elite professionals. NYRAC is based upon the concept that brokers should work together. Jeremy’s association with the City’s Top brokers enables him to offer clients unique services: • • •
•
Exclusive Cross-Marketing opportunities providing further exposure within the brokerage community. Pricing Opinions from other top brokers on your home prior to listing. Insightful, Collaborative Input from other top professionals on overall strategy - from presentation and staging ideas, to ongoing analysis of your home’s market presence. We are breaking the broker mold - no longer are we treating one another as adversaries but instead working together to help you, our clients, achieve your goals.
Case Studies & Testimonials
28
Laight Street TRIBECA // OFFERED AT $5,750,000
28 Laight Street first entered the market in July of 2014 with another broker. It was a beautifully renovated 3300 sf loft, with 3 bedrooms, a media room blending classic pre-war details with stateof-the-art modern finishes. After two and a half years on the market and $2,000,000 in price reductions, the property lagged on the market without any offers. The sellers decided to switch gears and hired The Stein Team in January of 2017. We were honored to have been chosen to re-list this special loft home. We brought a unique perspective of what the current generation of buyers were looking for based on our experience selling similarly priced homes in the neighborhood. We knew that buyers in this neighborhood were looking for 3 things: a neutral aesthetic, a flexible floorplan well suited for family living, and a building that provides certain luxury amenities. It was through this lens that we repositioned the property.
Within 22 days of listing, we were in contract The prior broker had been marketing the home with a bachelor in mind – they stressed the custom bar, 96 bottle wine refrigerator, handsome finishes, and put great emphasis on entertaining. While all of these aspects of the home were impressive, we felt the buyer was not a bachelor, but most likely a family who would use all 3 bedrooms and drive out of town on the weekends. We believed that the most important facet to the property’s offering was a parking space that was included in the sale but had not been well publicized in the original listing. Jeremy & Robin advised the sellers to change the focus of the property through a new marketing campaign, rebranding the property as “A family home offering the rare amenity of a private parking space”. We launched with a unique marketing approach; staging the loft with neutralized décor, designing beautiful collateral, and creating a thoughtful advertising campaign highlighting its most important features. Within 22 days of relisting, we were in contract for only 6% off of the asking price.
Unique marketing approach
pivoted successfully With A New Marketing Strategy
196
Sixth Avenue SOHO // OFFERED AT $2,000,000
We were chosen to represent the sale of a small 3-bedroom penthouse – just 1300 square feet. Located in highly coveted Soho, this chic duplex loft was defined by abundant natural light, and a stunning private outdoor terrace with open views of the Manhattan skyline. Without argument the loft had been well loved over the years, but it had also been un-remodeled, and as a result lacked a few key conveniences required by today’s buyer. Additionally, they faced significant competing inventory, and as unusual layout. After being selected to list the loft, we immediately began to assemble a team of movers, painters, landscape professionals and stagers amongst others, to help prepare the home for sale. After a 1-month preparation period, when the apartment was ready to be publicly listed, the penthouse appeared move-in ready.
Sold for a record price in the building Immediately before entering the market, we distributed a custom marketing campaign targeted to the city’s top downtown agents. We had a tremendous amount of traffic, but everyone who visited felt two of the three bedrooms were too small – “not a real 3 bedroom” - their expectations were not being met. As part of our weekly team meetings, we discuss each property - who is coming to view it, what kind of feedback we are hearing, and if there are challenges to overcome. We noted that the buyers who were most interested, and not deterred by the smaller bedroom size, were all single men. So, after some discussion with the seller, we pivoted; and decided to re-market the loft as a 1-bedroom Penthouse (counterintuitive to most). We made a small price adjustment and focused our marketing materials on the apartments incredible terrace and entertaining areas. Within weeks, we had two interested parties (both single males). We sold soon after, for a record price in the building.
Testimonials “My wife and I have used Robin and Jeremy Stein as our real estate brokers for the past 15 years, representing us in the sale of four apartments in New York Ci ty. We have u s e d t he Stein Team to re prese nt us because of t h e i r p ro fe s s i o n a l i s m , m a r ke t k n owl e d ge, h a rd wo r k a n d a b i l i t y to m a x i m i z e va l u e. In eve r y i n st a n c e, t h ey h ave d e d i c ate d t h e a p p ro p r i ate re s o u rc e s , t i m e a n d e ffo r t i n m a n a g i n g t h e s a l e p ro c e s s re s u l t i n g i n a s u c c e s s f u l tra ns a cti on.” - THOM AS
“ Je r e m y a n d Ro b i n a r e p r o f e s s i o n a l , k n o w l e d g e a b l e a n d e x t r e m e l y e ffe c t i ve. In a d d i t i o n , we a lways k n ow t h a t t h ey wi l l p u t o u r i n te re s t s fir st. Twi c e, they have tal ked us out of purchasing homes, and each t i m e something better came along later, just as they had suggested it would. We re c omme nd Je re my a nd Robin wholehearted ly. ” - ED & L AURIE
“Je re my a n d Ro b i n a re t h e o n ly p e o p l e t h at I wo u l d tr u st a s my b ro ke r s. T hey ta ke the ti me to u nde rst and precisely what I am looking for, and a s a result, constantly delive r the right stuff. Whethe r I’m on the buy side or t h e s e l l s i d e, Je r e my a n d Ro b i n a l ways p r o te c t my i n te r e s t s , ye t s t i l l m a n a g e t o g e t t h e d e a l d o n e . B o t h t h e i r s t r a t e g y a n d e xe c u t i o n a r e br i l l i a nt, a nd the re ’s no one else I ’d want in my corne r whe n it comes to re s i de nti a l re a l e state.” - ERIC
“ T ha nk you for the gre at job you and your team did in helping to sel l ou r h ome. We a lways fe l t we l l supported, from our earliest meet ing s t hrou gh the final closing. The time, effort, energy and focus that you showed real ly m a d e a d i ffe re n c e, a n d we a p p re c i a te t h e h i g h l eve l o f c o m m u n i c a t i o n with your team throughout the process. We would highly recommend your g rou p i n the fu tu re !” - MICHAEL & L AURIE
“Je re my a c h i eve d a g re a t re s u l t fo r o u r a p a r t m e n t s a l e. Je re my a n d h i s te a m re p o s i t i o n e d o u r l i st i n g a n d at tra cte d n ew b u ye r s to a n a p a r tm e n t t hat ha d previ ou s ly b e e n sit t ing on t he market wit h anot he r firm. Je re my h a s a kna c k for i de nti f yi ng purchase rs and leading t he m to close. ” - TIM
“Your broker becomes the most important person in your life when finding a h o m e fo r yo u r fa m i ly. Je re my a n d Ro b i n we re tr u ste d a dvi s o r s d u r i n g these times in our life. I wouldn’t trust anyone else with that re s pons i b i l i ty.” - WIL L
“ My hu s b a nd a nd I have worked wit h The Stein Team for nearly 20 yea r s on multiple purchases and sales in New York City. We believe their entire te a m a d he re s to a sta ndard of professionalism t hat is unparal leled in the N Y re a l e s t a te l a n d s c a p e. We h ave fo u n d t h a t t h e i r k n owl e d ge o f t h e market and of individual building dynamics is extremely helpful in set ting expe ctati ons a rou nd pr i ce, value and t iming. In eve ry single transact ion , we have been rewarded with a higher sale price or more favorable purchase price than we had anticipated prior to the transaction. Each time we have wo rke d to get h e r, I h ave b e e n str u c k by t h e way t h at t h ey t a ke t h e stre s s a n d a nxi ety ou t of the e quat ion, and est ablish a working relat ionship that i s p l e a s a n t a n d p ro d u ct ive. I c a n ’ t t h i n k o f a nyo n e I wo u l d re c o m m e n d m ore hi ghly tha n the S tein Team. ” - ASHL EY B
“Je re my a n d Ro b i n i n s p i re u s . T h e way t h at t h ey b u i l t a b u s i n e s s wi t h i n te g r i t y a n d fo c u s o n re l a t i o n s h i p s i n a n i n d u s t r y t h a t i s fo c u s e d o n tra n s a ct i o n s i s a d m i ra b l e. O u r va l u e s s e e m ve r y a l i g n e d wi t h T h e S te i n Tea m.” - MICHAEL H
Select Significant Sales Downtown, Uptown, & Townhouse Significant Sales
Select Significant Downtown Sales 295 LAFAYETTE STREET
SoHo
buyer
$27,500,000
421 WEST 21ST STREET
Chelsea
seller
$21,750,000
150 CHARLES STREET*
West Village
buyer
$20,000,000
81 HORATIO STREET
West Village
seller
$17,625,000
44-46 HORATIO STREET*
West Village
buyer
$15,000,000
565 BROOME STREET
SoHo
buyer
$14,635,000
140 WEST 12TH STREET
West Village
buyer
$13,250,000
311 WEST 4TH STREET*
West Village
seller
$12,250,000
9 ST. LUKE’S PLACE
West Village
seller
$11,450,000
320 WEST 12TH STREET
West Village
seller
$11,288,400
32 GROVE STREET
West Village
seller
$11,250,000
70 BETHUNE STREET
West Village
buyer
$11,000,000
29 EAST 10TH STREET*
Greenwich Village
seller
$10,000,000
481 GREENWICH STREET*
SoHo
seller
$9,975,000
84 MERCER STREET
SoHo
buyer
$9,975,000
25 NORTH MOORE STREET*
TriBeCa
buyer
$8,400,000
114 LIBERTY STREET
Financial District
seller
$7,300,000
92 WARREN STREET
TriBeCa
buyer
$7,200,000
101 WARREN STREET
TriBeCa
buyer
$7,200,000
52 LISPENARD STREET
TriBeCa
seller
$6,850,000
415 WASHINGTON STREET
TriBeCa
seller
$6,700,000
149 FRANKLIN STREET
TriBeCa
buyer
$6,500,000
155 FRANKLIN STREET
TriBeCa
seller
$6,312,500
28 EAST 10TH STREET
Greenwich Village
seller
$6,300,000
105 FIFTH AVENUE*
Flatiron
seller
$5,995,000
542 BROADWAY
SoHo
buyer
$5,950,000
55-57 CROSBY STREET
SoHo
seller
$5,650,000
28 LAIGHT STREET
TriBeCa
buyer
$5,400,000
110 FRANKLIN STREET
TriBeCa
seller
$5,350,000
73 FIFTH AVENUE
SoHo
seller
$4,950,000
* connotates multiple sales
Select Significant Uptown Sales 641 FIFTH AVENUE
Upper East Side
33 EAST 70TH STREET*
Upper East Side
1158 FIFTH AVENUE*
Upper East Side
245 EAST 72ND STREET*
Upper East Side
465 PARK AVENUE
Upper East Side
308 EAST 72ND STREET
Upper East Side
480 PARK AVENUE
Upper East Side
340 EAST 72ND STREET
Upper East Side
502 PARK AVENUE*
Upper East Side
210 EAST 73RD STREET*
Upper East Side
520 PARK AVENUE
Upper East Side
215 EAST 73RD STREET*
Upper East Side
575 PARK AVENUE
Upper East Side
225 EAST 73RD STREET*
Upper East Side
605 PARK AVENUE*
Upper East Side
168 EAST 74TH STREET
Upper East Side
740 PARK AVENUE
Upper East Side
188 EAST 75TH STREET
Upper East Side
812 PARK AVENUE
Upper East Side
71 EAST 77TH STREET*
Upper East Side
885 PARK AVENUE
Upper East Side
161 EAST 79TH STREET*
Upper East Side
895 PARK AVENUE
Upper East Side
308 EAST 79TH STREET
Upper East Side
925 PARK AVENUE*
Upper East Side
440 EAST 79TH STREET*
Upper East Side
940 PARK AVENUE
Upper East Side
333 EAST 80TH STREET
Upper East Side
1175 PARK AVENUE
Upper East Side
45 EAST 82ND STREET
Upper East Side
1361 MADISON AVENUE
Upper East Side
115 EAST 86TH STREET
Upper East Side
245 EAST 54TH STREET
Upper East Side
446 EAST 86TH STREET
Upper East Side
300 EAST 55TH STREET
Upper East Side
530 EAST 86TH STREET*
Upper East Side
400 EAST 56TH STREET
Upper East Side
17 EAST 89TH STREET
Upper East Side
200 EAST 57TH STREET
Upper East Side
520 EAST 90TH STREET
Upper East Side
345 EAST 57TH STREET
Upper East Side
15 EAST 91ST STREET
Upper East Side
400 EAST 59TH STREET
Upper East Side
134 EAST 93RD STREET
Upper East Side
118 EAST 60TH STREET
Upper East Side
90 EAST END AVENUE
Upper East Side
166 EAST 61ST STREET
Upper East Side
50 CENTRAL PARK WEST
Upper West Side
205 EAST 63RD STREET
Upper East Side
91 CENTRAL PARK WEST
Upper West Side
29 EAST 64TH STREET
Upper East Side
336 CENTRAL PARK WEST
Upper West Side
136 EAST 64TH STREET*
Upper East Side
400 CENTRAL PARK WEST
Upper West Side
435 EAST 65TH STREET
Upper East Side
444 CENTRAL PARK WEST
Upper West Side
130 EAST 67TH STREET*
Upper East Side
350 WEST 57TH STREET
Upper West Side
315 EAST 68TH STREET
Upper East Side
12 WEST 72ND STREET*
Upper West Side
129 EAST 69TH STREET*
Upper East Side
105 WEST 73RD STREET
Upper West Side
* connotates multiple sales
Select Significant Townhouse Sales 81 HORATIO STREET
West Village
$17,625,000
830 GREENWICH STREET
West Village
$16,750,000
44-46 HORATIO STREET
West Village
$15,000,000
9 SAINT LUKE'S PLACE
West Village
$11,450,000
32 GROVE STREET
West Village
$11,250,000
311 WEST 4TH STREET
West Village
$12,250,000
70 BETHUNE STREET
West Village
$11,000,000
311 WEST 4TH STREET
West Village
$10,200,000
44 HORATIO STREET
West Village
$6,250,000
27 STUYVESANT STREET
East Village
$5,250,000
19 MONTGOMERY PLACE
Park Slope
$5,203,550
114 EAST 10TH STREET
East Village
$5,000,000
46 HORATIO STREET
West Village
$4,500,000
40 SAINT JOHN'S PLACE
Park Slope
$4,250,000
165 DEAN STREET
Boerum Hill
$4,200,000
178 GARFIELD PLACE
Park Slope
$4,000,000
174 GARFIELD PLACE
Park Slope
$3,750,000
114 EAST 10TH STREET
East Village
$3,320,000
304 UNION STREET
Carroll Gardens
$3,235,000
THE STEIN TEAM steinnewyork.com Robin Stein
Senior Global Real Estate Advisor, Associate Broker Robin.Stein@sothebyshomes.com | 917.570.8386
Jeremy Stein
Senior Global Real Estate Advisor, Licensed Salesperson Jeremy.Stein@sothebyshomes.com | 917.854.4411