Stocklists The
with
8 January 2024
FLOORINGNEWS
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Stocklists The
ISSUE 586 : JANUARY 2024 Published by Mayville Publishing Co Ltd., 219 West Ella Road, West Ella, Hull HU10 7SD @thestocklists Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.com Sales Director: Diane Martin. diane@mayvillepublishing.co.uk Publication Director: David Spragg Founded by Roy Spragg in 1973.
THE MAGAZINE THAT’S ALL ABOUT FLOORING
Advertisers
Wishing a HAPPY NEW YEAR to all our readers!
Monthly ‘Stocklisters’ shown in BOLD
Colour trends 2024
Eco imperatives
Affordably authentic
Rita Bancroft looks at the the impact of colour trends on the latest flooring design pages 31–33
Mainstream flooring suppliers are certainly getting serious about sustainability pages 36–38
LVT product development in wood decors is more natural than ever pages 39–40
Index
Page No
Contact No
H ABINGDON FLOORING
4
01274 655694
Ht ASSOCIATED WEAVERS
6-7
01422 431100
H BETAP
5
+31 38 386 1060
t BRAMPTON CHASE
8
01604 664855
o CARPENTER
60
01457 861141
H CAVALIER
—
01254 268000
s COLUMBIA FLOORING
9
0208 443 3322
n COMPANY DYNAMICS
27
08000 72 85 39
H CONDOR CARPETS
20
+31 38 477 8911
H CORMAR CARPET CO.
—
01204 881234
t CORETEC
25
—
H DMS
10
01604 664850
H FELLS CARPETS
—
01977 662211
l F BALL
Aspirational living
Leoline rolls out Aspire - its dramatic collection of classic tiles page 21
Voice of the Trade
Karrndean's new MD talks about leadership in the flooirng industry Page 42
Happy New Year?
See our reader survey re 2024 page 30
Invisible danger
Hand loomed luxury
F Ball examines the perils of subfloor Woven Edge reports on its super moisture, and its remedies popular patterned range Kaleen page 41 page 35
Happy herringbones Quiet, creative luxury with six new options from Karndean Page 29
Mapei makes contact Innovation in adhesive strips page 24
FlooringFactsheets
Sampling to sell up
Smart new sampling from floorwise to boost underlay retailing page 26
Consumers cut back Business news round-up page 44
The industry’s knowledge-bank
Adhesives
47
Underlay
52
Buying Groups
53
Vinyl +LVT Directory
50
Carpet Company Directory
—
Vinyl Options
51
48–49
Wholesalers
56–57
Woolsafe: the Carpet Care Guide
54-55
Carpet Trouble-shooter Carpet Types
—
ISSN 2046-7338 © Mayville Publishing Co. Ltd. 2024. Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.
DAILY HEADLINES ARE POSTED TO OUR NEWS WEBSITE AT WWW.THESTOCKLISTS.COM THE STOCKLISTS January 2024
2,11,41,47 01538 361633
n FITA
58
01159 506836
s FLOORWISE
57
01509 673974
FC,12
01322 628700
n INDX
14
—
t KARNDEAN DESIGNFLOORING
29,42
01386 820100
Ht KELLARS
23
0161 443 0970
H KINGSMEAD
—
01827 831424
H HUGH MACKAY
13
01429 892555
o INTERFLOOR
43
01706 213131
n NICF
58
0115 958 3077
H PENTHOUSE CARPETS
—
01706 639866
s STS
16
0345 899 1000
s TRADECHOICE
45
0330 135 5800
Ht VICTORIA FLOORING
18,19
01562 749300
o WILSONS UNDERLAYS
15,17
01924 451138
H WOVEN EDGE
35
01562 215115
H FURLONG FLOORING
Classified adverts ........................................
page 59
H carpets/rugs/tiles t woods/laminates/smooths n accessories/services/organisations = fibres o underlay s buying group/wholesalers/distributors l screed/adhesives
FOLLOW @THESTOCKLISTS ON LINKEDIN + X/TWITTER FOR KEY ALERTS AND NEWS UPDATES 3
Capture the attention of your customers with the irresistibly soft and incredibly resilient...
Get in Touch
sales@abingdonflooring.co.uk www.abingdonflooring.co.uk 01274 655 694
Contact your Abingdon sale rep for more info
Discover more!
Ocean Twist
Quality Flooring Solutions With over 500 variations of carpet types, textures and designs, coupled with a multitude of colour settings for each, Betap is your number one partner for residential broadloom carpet and carpet tiles. THE STOCKLISTS January 2024
Flooring since 1918
5
Having AW as a main supplier for our business has just got even better, with their new 3-5 days cut length delivery service and collections, we can only see our partnership growing more. This is a huge step up in service and gives us confidence to show AW products for any order knowing it will be here on time! Khalid Mahmood - Foleshill Carpets, Coventry
With the new improved delivery, portfolio of products and cuts arriving in 3 - 5 days, staff feel very confident ordering. I can only see our business together continue to grow. Lee Thomson - Direct Carpets, Torquay
It’s a great development and puts AW in a much stronger position with the 3/5 days delivery. Our last delivery was delivered on the 4th day. Darren Ball - DT Flooring, Cheshunt
We are happy to say that AW have turned things around massively and are back on form! We have got so much confidence in the company going forward with the improved delivery service. We are looking forward to the customer portal starting up and getting that additional information to make us more efficient. Tom Beard - Tatlow Carpets & Flooring, Lichfield We have always been supportive of Associated Weavers mainly down the vast product portfolio on offer. They have continued to innovate over the years especially with nylon with the likes of Sedna, iSense and Vivendi collections. Now with an improved delivery lead time this is now a huge benefit with the service matching the products. Stuart Davidson - Carpets 4 less, Bedford
“We are immensely grateful to Associated Weavers for their exceptional improvements in deliveries. Their improved service has significantly boosted our business growth and customer satisfaction. It’s a partnership that makes a real difference. Gurwin - New Golden Carpets, Feltham
I ordered 2 cuts of Sirius on a Friday afternoon and they were delivered Tuesday morning. It has made myself and my staff more confident to do more business with Associated Weavers Matt Naden - Bramley Carpets, Stockport
6
THE STOCKLISTS January 2024
SHARE YOUR #associatedweavers @associatedweavers www.associated-weavers.co.uk
A UK brand since 1964
IMPROVED DELIVERY SERVICE now cut-length deliveries within 3-5 days
THE STOCKLISTS January 2024
7
Image: Studio Designs Ebony Oak Herringbone CLH22
Next Day Delivery (as standard)
Luxury Flooring Award Winning
Trade
Portal 8
Exceptional LVT & Click-fit solutions with unrivalled customer service Request an account to start trading >>> 01604 664855 | bramptonchase.co.uk THE STOCKLISTS January 2024
Columbia Flooring plc
The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at extremely competitive rates... Delivered direct to business premises (delivery charges may apply)
For a Speedy and Efficient Service
Call US NOW!!! 020 8443 3322
sales@columbiaflooring.co.uk www.columbiaflooringplc.co.uk Opening Times: Monday - Friday 7.30am to 5.00pm Saturday 8.30am to 12 noon Tel: 0208 443 3322 TRAFALGAR TRADING ESTATE, JEFFREYS ROAD, ENFIELD, MIDDLESEX, EN3 7TY.
THE STOCKLISTS January 2024
1970 – 2020
9
OFFICIAL BRAMPTON CHASE STOCKIST
Excellent customer service, open long hours, next day deliveries and popular brands in stock.
We’ve got it covered! NORTH LONDON - 0208 036 9945 - NW9 0EW NORTHAMPTON - 01604 664850 - NN4 7BD MILTON KEYNES - 01908 049006 - MK13 0DX HEMEL HEMPSTEAD - 01442 502562 - HP2 7EB 10
dmstrade.co.uk THE STOCKLISTS January 2024
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EW
N Avondale Plain & Heathers
A luxury collection of sustainable carpets manufactured using 100% recycled Polyester yarn or Polypropylene yarn
Bleach cleanable
Combi-bac
STONEHOUSE
PRESTON
DUBLIN
|
LUXURY VINYL TILES
01322 628700 01772 316155 CARPET 12
Elite & Luxe
100% recycled Polyester / PP yarn
2-ply yarn
DARTFORD
Enchantment
01452 228480
Carpet protected from moths & pests
Alternatively, visit furlongflooring.com or email enquiries@furlongflooring.com
+353-1-4092000 |
L A M I N AT E
|
WOOD
|
VINYL
NEW - DECO COLLECTION 100% Wool - 7 designs - 43 colour options
Products shown: Deco Candy Stripe - Night Sky Habitat Dwell LVT - Warm Oak
A D O R E
Y O U R
F L O O R
Park View Road East, Hartlepool, TS25 1HT I sales@hughmackay.co.uk I 01429 892 555
13
30 APRIL 1 MAY 2024 Curated by buyers, for buyers
Learn more at indxshows.co.uk Cranmore Park, Solihull, West Midlands in partnership with
14
THE STOCKLISTS January 2024
Wilsons Underlays is proud to have been awarded Flooring Innovation Winner 2023 for the second year running! Suitable for stretch fitting Residential or Commercial Suitable for stairs High traffic
Memory foam – the new unsung hero of underlays!
Scan me
with your phone camera to find out more and view the full specifications
You spend all day on your feet – they deserve the comfort of award winning Plushwalk® that incorporates memory foam.
Visit wilsons-underlays.co.uk/plushwalk Call 01924 451 138 or email sales@wilsons-group.com for your free sample
DESIGNED IN THE UK
THE STOCKLISTS January 2024
PROUD MEMBER
COMMITTED TO SAFETY & QUALITY LOW VOC/FORMALDEHYDE IN ALL PU FOAM AND WOOL UNDERLAYS
15
16
THE STOCKLISTS January 2024
Underlay-ed by you! Before – A SHINING INSTALL !
Check out this edition’s install by FLOORING 4 U using 10mm Plushwalk Follow @flooring4youltd
? Impressed Discover Plushwalk for yourself...
AFTER – AL EXCEPTIONT COMFOR T UNDERFOO
Follow us @wilsonsunderlays for more! Want your install to be featured next month? Send us your best install photos to sales@wilsons-group.com THE STOCKLISTS January 2024
New www.myvictoria.co.uk Pure & Simple Plain, Pasture 18
THE STOCKLISTS January 2024
P O LO
N AI PL
NEW
STYLE POS AVAILABLE TO ORDER NOW
Keeing things Pure & Simple Victoria Carpets’ first undyed British wool offer truly encapsulates the origins of wool. With eight shades that symbolise natures rawest tones of browns, beiges and cool neutrals, Pure & Simple is available in two designs, Plain and Loop. Plain, a velvet cut pile, is an 80/20 that sits perfectly alongside our 100% wool loop that will give any home a rustic and warm feeling throughout.
U
THE STOCKLISTS January 2024
L LY R E S I
LI
N AT
RA
ISH WO
ENT
IT
OL
BR
POS available to order now, contact the sales office to find out more. Tel: 01562 749300 / Email: sales@myvictoria.co.uk
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Premium quality Guaranteed.
Superior luxury
for all around your home and offices
High-quality carpet for the finest homes, offices and hotels, made by craftsmen in our state-of-the-art factories. We have been creating, producing and supplying innovative top quality Dutch products worldwide since 1992, offered at internationally competitive prices. With our innovative products we are determined to reduce our carbon footprint to zero. Join us “on a roll to zero emission”. Read more at our website! »
Address: Euroweg 3, 8061 SB Hasselt (NL) | Telephone: +31 (0)38 477 89 11 | Email: info@condorcarpets.com | Web: www.condorcarpets.com
20
THE STOCKLISTS January 2024
FLOORINGNEWS Aspirational living Aspire is the LeoLine collection for homes looking for classic tiles with the peace, comfort and easy living of cushion vinyl. An affordable and easy to install alternative to genuine ceramic tiles, Aspire brings the look without the fuss.
Colour trends 2024
Rita Bancroft looks at the the impact of looring colour pages 31-33
From the diamond of York to the geometric Estrella and the heritage look of Evora, there’s a choice of tile designs to make sure that every home can find its perfect floor. For kitchens, bathrooms, closets and hallways, Aspire captures the classic look of tiles in colour palettes that work beautifully in today’s homes. Stuart Reeves, LeoLine, says: “The Aspire collection is the perfect alternative to ceramic tiles. Easier to install, more comfortable and more affordable, it lets homes capture the cool look of tiles while knowing they have a floor that’s also just as easy to look after as the real thing.”
Eco imperatives
Mainstream flooring is serious about sustainability pages 36-38
The Aspire collection features LeoLine’s Natural Look & Feel and comes with a seven-year warranty. Designed and made entirely in Belgium, it is part of LeoLine’s line-up of floors reinvented to appeal to a new generation of brand and style savvy purchasers. The overhaul not only involves updated collections, but also new visual merchandise. Echoing the brand’s manifesto to make cushion vinyl the contemporary and savvy way to give people the floor they want, the updated display stands out in store.
“A stunning collection of floors, including Aspire, is only half the story of new LeoLine and our relaunched image is essential in setting us apart and creating a desirable brand that will appeal to shoppers. The update to our existing stands lets retailers capture the new energy of LeoLine and we’re sure its affordability, style and practicality will do the rest in winning over a new generation of flooring shopper.” T 0800 032 3970 • www.leoline.co.uk
Authentic affordability LVT product development is more natural than ever pages 39-40
Pure Elegance With incredible softness and the feeling of a fine quality saxony, Pure Elegance is the most luxurious style ever to join Abingdon Flooring’s Stainfree family as an option for discerning homeowners. Capturing the mood for styles that create a feeling of cosseting luxury, while offering the practicality and durability of a highquality twist, the carpet is set to make Stainfree a serious option for customers looking for a high-end product. The 10th gauge construction and high twist count deliver impressive performance, and with the pile’s excellent recovery tracking marks are reduced for a carpet that has a classic look. Its durability makes Pure Elegance ideal for high-wear areas such as living rooms, stairs and hallways. Combined with the Stainfree for Life promise that comes with every style from the Stainfree family, homeowners enjoy a carpet that’s wonderfully easy to live with. Of course, as a carpet of quality, Pure Elegance features Abingdon Flooring’s fleece backing for improved insulation and comfort. It also has the advantage of better flexibility, making the multiple widths easier to handle and install and with a softness that reduces the risk of marking to skirtings and walls. Pure Elegance comes in a range of 17 delightful colours with shades such as Turtledove, Seneca Rock and Putting Green giving a choice for any home. Charlotte Coop, marketing manager, Abingdon Flooring: “We’re delighted to bring Pure Elegance into the Stainfree family as it represents a chance to elevate the collection and introduce its practicality and durability to a more affluent homeowner. There’s no doubting that its practical qualities, such as bleach cleanability, can be enjoyed by everyone, so we are confident that Pure Elegance’s luxury will see it loved by customers looking for a high-quality and lasting option for their home.” Pure Elegance comes with a 12-year wear warranty and is also joined by Captivation, a lighter weight version that shares the same high-twist pile and comes with a 10-year warranty. The styles are now available on a dedicated lectern.
T 01274 655 694 • www.abingdonflooring.co.uk THE STOCKLISTS January 2024
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FLOORINGNEWS Rolling out 2024 recycling awards Waste vinyl collection and recycling scheme Recofloor has announced that its 2024 annual awards are now open for entry. Funded by Altro and Polyflor, the Recofloor awards showcase the leading role played by scheme members in improving waste vinyl disposal practices. The parent company, Quin Global, has pioneered research and development to avoid the use of dichloromethane (DCM) - a proven carcinogenic – along with CFCs and Volatile Organic Compounds (VOCs) wherever possible. “As zero waste targets spread through supply chains, winning a Recofloor award is a great way for flooring firms to boost their profile and highlight green credentials to prospective customers,” says Recofloor Manager, Carla Eslava. “It’s also a fantastic motivator, giving a boost to hardworking teams.” Previous winners range from local fitters to regional distributors and national contractors. “Large or small, every Recofloor member is contributing to making the flooring industry more sustainable,” adds Carla, “and we’re keen to celebrate and share their successes.” For 2024, the awards include six open categories: Contractor of the Year, Distributor of the Year, Drop-Off Site User of the Year, Project of the Year, Recofloor Champion, and Best Newcomer. Companies can either enter themselves directly or nominate a member who deserves recognition. Entries will be judged by the Recofloor team and Altro and Polyflor representatives.
Contractor of the Year - County Contracts: T 0161 355 7618 Left John Hopewell and Right www.recofloor.org Ben Hopewell.
Learn to earn The Academy for Excellence in Flooring offers a range of training courses for the installation of wood, laminate and luxury vinyl tiles. From the foundation course to the prestigious Master Installer badge, each one is designed to give installers the skills and knowledge they need to benefit from improved earnings – you learn to earn. So, at the start of a new year, why not plan to train at the largest flooring industry training academy in the UK? Taking just two days out of your working year gives you the opportunity to earn more thanks to the Foundation course. If you’ve already taken the Foundation Course or have over two-years’ experience, spend three-days at the Academy to be able to offer a work-winning lifetime installation warranty as a Master Installer. Lee Thompson, training and procurement manager, says: “We know that for independent installers, making the most of the time they have available is focused on generating income through installation, but training can have a profound effect on your future ability to earn more from the work you do. Our training courses not only focus on the right way to do things, but also give you the tips and tricks to work smarter. Plus, with our Master Installer course you can also give customers a lifetime installation warranty and will be listed on the Quick-Step website – these are proven ways to earning more.” 2023 saw the Academy move into a purpose-built facility in Knowsley, Liverpool. The training centre takes 10 years of refinement at the former site and turns it into the perfect training environment for novices and experienced professional alike. With six 12m2 bays, a dedicated training room, demonstration zone, a special cutting room that keeps dust and noise to a minimum and a breakout area to gather between sessions; it represents the best the industry has to offer. T 02830 258095 • www.quick-step.co.uk/en-gb/academy
Alpha Vinyl goes Direct With two stores in the North East, Doors & Floors Direct is an independent retailer rooted in bricks and mortar flooring sales to homeowners across the area. Established in 2010 and now with stores in Benton, Newcastle-UponTyne and in Tyne and Wear, the retailer has a wide customer base across the area, offering the best in customer service with a local family feel. Doors & Floors Direct recently added Quick-Step’s Alpha Vinyl range to both stores. The rigid vinyl floor with built-in underlay is already proving a popular option in both stores. Sam Scott, director, tells more: “We’ve been delighted by the success of Alpha Vinyl since we introduced it at both locations. Customers have been drawn to the range of planks, tiles and herringbone and they’ve been able to find a design that works well for them. It’s a range that’s good on capturing natural details with impressive realism and customers really like that.” The new Alpha Vinyl collection features an innovative surface structure that redefines authentic vinyl flooring. Whereas most vinyl floors have three or four depths of texture, selected designs in Alpha Vinyl Bloom now feature up to 75 depths to track the depth of every detail. Not only do they get a scratch and stain-resistant surface that’s easy to maintain, but they also benefit from the attached underlay. This high-quality underlay helps to make Alpha Vinyl quieter and is precision made to fit seamlessly, so there’s no concerns about gaps underneath. Combined with Quick-Step’s innovative waterproof technology, Alpha Vinyl is a floor that delivers comfort and practicality. “The floor is clearly a quality item and is priced well,” continues Sam Scott. “It’s also a dream to fit, particularly the Ciro herringbone collection. There’s no A and B planks so it’s a lot faster and easier to fit with much less wastage. ” www.quick-step.co.uk 22
THE STOCKLISTS January 2024
HAPPY
NEW Join us on our 2024 journey
sales@kellars.co.uk , 0161 443 0970 @kellarsflooring
THE STOCKLISTS January 2024
23
FLOORINGNEWS Recofloor hits the road Recofloor hosted several pop-up visits and trade events at flooring distributors during 2023, which provided an excellent opportunity to introduce how the waste vinyl flooring collection scheme works and how it can help the flooring sector solve their disposal needs and challenges. From May to September, Recofloor Scheme Manager, Carla Eslava visited distributor trade counters located from Manchester to Cardiff where she gave an overview of Altro and Polyflor’s take-back scheme to the trade counter staff and foot traffic. In the first face-to-face visits since the start of the pandemic, Recofloor’s proactive approach was welcomed, particularly by trade counter staff who benefited from the latest news. New contractors were more interested in the longer and more educational morning trade events learning about the scheme. Recofloor promotional materials, flyers, chocolates and pens, plus Altro and Polyflor goodies were delivered at the event. Recofloor branded window decals, specifically designed for distributors that indicates the site is a designated Recofloor drop-off point, were also supplied. “Many contractors were interested to hear that Recofloor can accept LVT offcuts and loose lay vinyl and were keen to increase their collections that include this material. It was helpful to remind them of what we can collect,” comments Carla. “Through engaging with customers, we can spread awareness of the scheme and the convenience of free waste vinyl flooring disposal and how their participation could contribute to winning more business. As so many Recofloor members can attest, ‘it’s a win-win all round’ for the environment and business cost savings.” In addition to the visits and the morning trade events, the scheme undertook additional calls to distributors who also received flyers along with a short Recofloor video clip for those with a promotional monitor at their trade counters. T 0161 355 7618 • www.recofloor.org
Mapei makes contact Mapei has introduced Mapecontact Plus – a new solvent-free, double-sided reinforced adhesive strip for fast-track installation of accessories, resilient and textile flooring. New Mapecontact Plus provides an instant bond and a secure, tough hold, eliminating waiting time. It is ideal for installing textile and resilient flooring onto steps and curved surfaces, and accessories including coving, skirting boards, rubber and PVC profiles. It can also be used to install angular pieces and protective profiles onto steps and other sharp edges. As well as providing a fast, sustainable and clean installation, Mapecontact Plus has improved resistance to moisture, plasticisers and ageing, for greater longevity. Mapecontact Plus is readyto-use and available in 25mm, 40mm and 85mm widths. It is certified Emicode ECI Plus by GEV. T 0121-5086970 • www.mapei.co.uk
Accolade for ops manager Make An Entrance's 31-year-old Operations Manager Anna Parkinson of Lincoln is one of the winners of a prestigious UK-wide competition which celebrates the talents of 60 outstanding young people working in the furniture and furnishing industry. Launched as part of the 60th anniversary celebrations of The Furniture Makers’ Company, the City of London livery company and charity for the furnishing industry, Anna was named in the ‘60 for 60’ campaign which recognises 60 of the most accomplished and promising young people across the UK working in the furniture and furnishing industry. From product designers, cabinetmakers and technical developers to logistics professionals, commercial managers and operations directors, the awards showcase a diverse range of career opportunities within the sector. Starting as customer service and marketing personnel five years ago, Anna now manages the intricate operations of Make An Entrance and has done so amid the business’s evolution from an online sales and marketing company to a thriving and expanding UK manufacturer. Anna commented: “I am deeply honoured and immensely grateful to be named a '60 for 60' winner. This recognition is not merely a personal triumph but also a testament to the combined dedication of those who have played pivotal roles in shaping my journey. I extend my heartfelt congratulations to my fellow 60 for 60 winners, and I look forward to the opportunity to connect with and learn from this community of exceptional individuals acknowledged by The Furniture Makers Company. This award serves as a source of inspiration and motivation for all future endeavours.” Amanda Waring, Master of The Furniture Makers’ Company, said: “Congratulations to Anna, she stood out from the hundreds of entries we received from across the industry, ranging from woodworking to carpet and textile design. “As we celebrate 60 years since we were awarded livery status, it’s fantastic to see such bright young people emerging, showing not only the vibrancy and diversity of British talent, but also that the industry continues to offer exciting and rewarding career opportunities. Expert judges from within the industry reviewed the submissions and selected the winners who were announced at a special awards ceremony in London on 5 December 2023. T 01522 246838 • www.makeanentrance.com 24
THE STOCKLISTS January 2024
RAVEN - 50 LVRE 3188
Discover our new technology D
ESSE PR
BE
THE STOCKLISTS January 2024
VEL
Pressed bevel
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FLOORINGNEWS Sampling for selling up floorwise has launched new underlay sampling across its full collection of carpet and laminate underlays giving retailers more flexibility and better up-selling opportunity. Right at the heart of a fantastic floor, selecting the right underlay can make a huge difference to the comfort and durability of a new carpet. However, for many retailers, clearly demonstrating the differences between different underlay types and specifications to customers is no easy task thereby making it more difficult to upsell them to a better-quality product. With this in mind, floorwise has completely overhauled its underlay sampling, introducing a brand-new star rating system for comfort, durability and bouncebackability. The star rating clearly indicates why one underlay carries a premium over another and helps customers make an informed and educated choice when selecting their underlay. Andrew Gill, product manager, floorwise, says: “Selecting the right underlay has a massive impact on the comfort and longevity of a new carpet. This means that there is a good opportunity for retailers to find extra revenue in their underlay sales. However, in order for that to happen customers need to understand exactly what the additional cost gets them. That’s been quite tricky up until now, but, with our simple star rating system and clear communication, we believe this new sampling will be challenging the status quo.” Retailers and installers can also benefit from an improved range of sampling options. There are still the traditional standard A3 samples but there is also now a new compact and more versatile A4 sample along with a highquality presenter folder to keep all your samples in one place. T 01509 673974 • www.floorwise.co.uk
Rooting for herringbone Herringbone Classic is the new, versatile herringbone plank from Moduleo Roots that’s perfectly proportioned for today’s family homes. Matthew Brook, national sales manager, says: “Once a trend, herringbone is now a staple for many homes and it’s important that any luxury vinyl tile collection gives homeowners plenty of options to live out their herringbone dreams. To do just this, we’ve introduced Herringbone Classic as a more versatile plank that works beautifully across a mix of room sizes.” At 40.8cm x 10.2cm, the new plank is a great choice for smaller kitchens, bathrooms and hallways and works just as well in open plan living areas. It’s an all-rounder that can be recommended in all but the largest of spaces, where the larger proportions of Moduleo’s Herringbone Short are better suited. Designed and made in Belgium, Herringbone Classic comes in standard emboss and EIR, where the floor’s texture and gloss level are in perfect sync with the oak décor. Moduleo’s designers have hand-picked a range of oak effects for the collection. The popular Blackjack Oak, rustic Country Oak, clean Laurel Oak, inviting Sierra Oak and new Galway Oak are available in a range of tones. So, whether in minimal and modern grey, honey tones or almost-black, homeowners can enjoy their dream herringbone look. Like every floor in the Moduleo Roots collection, Herringbone Classic is made to last. The floor is easy to look after and comes with excellent water, scratch and stain resistance. With a 25-year warranty, homeowners can be confident their new herringbone floor will give them many years of joy. T 01332 851 500 • www.moduleo.co.uk
"Mud floors" or market recovery? Victoria boss Geoff Wilding offers optimism that the depressed flooring market will recover eventually "unless people wish to return to walking on mud floors!" The unusual forecast came in the sign off to a set of disappointing half year results which saw sales at the leading flooring conglomerate fall by 4% and a prediction that more challenges were to come. But the Victoria executive chairman signed off his report with a "things can only get better" conclusion. "The long-term sector fundamentals remain strong as, whilst consumer spending on flooring may be subdued during difficult macro-economic conditions, unless people wish to return to walking on mud floors, demand always recovers." "The current lower demand is a result of purchase decisions deferred, not purchases forgone: carpet continues to age, stains don't magically disappear with the passing of time, ceramic tiles continue to chip or crack, style and fashion move on. Therefore, as consumer confidence and discretionary spending rebounds Victoria will, of course, benefit from significant pent-up demand - just as it always has done in the past," he said. "We cannot predict precisely when the rebound will occur although we are (clearly) continually closer to that point. Nevertheless, we view the second half of FY2024 with caution, with increased geopolitical uncertainty and continuing high mortgage rates impacting consumer confidence and discretionary spending. Consequently, we are managing the business to optimise results, market share, and cash flow until the inevitable recovery in demand," said Mr Wilding. www.victoriaplc.com 26
• SEE MORE BUSINESS NEWS ON PAGE 44 THE STOCKLISTS January 2024
DESIGNED SPECIFICALLY FOR THE FLOORING TRADE
CONTACT US
THE STOCKLISTS January 2024
www.eGizmo.co.uk
08000 72 85 39
sales@eGizmo.co.uk 27
FLOORINGNEWS Certifiably sustainable With an independently verified EPD, you can be sure that LION Floor is a more sustainable board for the installation of resilient flooring. Manufactured in Finland with sustainably sourced by-product from wood processing industries, Lion Floor is a high-quality and reliable replacement for BS 8203 plywood that’s just as easy to install and which comes with an independently verified EPD by EPD Hub. This means that every project which chooses Lion Floor can now benefit from a fabricated hardboard underlay that’s proven its environmental performance in line with international standards (ISO 14025). The EPD looks at the cradle to gate lifecycle of Lion Boards and provides calculations across material composition, manufacturing and packaging. For material composition, Lion Boards record a 98.4% secondary material input (wood industry by-product) and a 0% secondary material output, meaning that no material is wasted in the production of boards. For every cubic metre of Lion Boards produced (weighing 980kg), the Global Warming Potential (GWP) of Lion Floor’s lifecycle is -1,771kgCO2, significantly less than European made particleboard at -618kgCO2 or European made plywood at -888kgCO2. Because Lion Boards use wood by-product, itself a CO2 store that would have otherwise gone to incineration and have released CO2 back into the atmosphere, they lock-in more carbon throughout the product lifetime than products using virgin wood and this accounts for the GWP figure. Peter Jones, Finnish Fibreboard, says: “Our third-party verified EPD is one of the easiest and most transparent ways for specifiers and end users to gain a good understanding of the environmental performance of Lion Floor. It demonstrates the low GWP figure that comes with our boards, which is significantly lower than alternative boards. If you have a resilient flooring project where reducing environmental impact is important, then opting for LION Floor is a good way to ensure you are looking at the total installation, rather than just the floor covering itself. sales@finfib.fi • www.finfib.fi
Domotex set for success
Expanding horizons
The global carpet and flooring industry is all set to meet up in Hannover to discuss new products and current industry trends with 1,000 international exhibitors from 11 to 14 January 2024.
F. Ball and Co. Ltd. will continue to look beyond borders to showcase innovations to help flooring contractors around the globe achieve increasingly high standards of flooring installation at the world’s largest floorcovering exhibition.
Domotex once again promises a comprehensive overview of the flooring, carpets and rugs sectors.
The company is placing particular emphasis on this year’s exhibition as an opportunity to exhibit to a global audience, as F. Ball export business manager Jonathan Goold explains: “Since 1998, Domotex has provided a successful platform for demonstrating innovations to domestic and international audiences. In recent years, this has been increasingly important as we expand into new territories, and we look forward to meeting both new and existing customers.”
In addition to the main exhibition, Domotex will once again offer a variety of side events designed to provide important impulses for the day-to-day business of all trade visitors. For the second time, The Green Collection in Hall 23 will highlight the latest developments in the fields of sustainability, circular economy and environmental protection in the carpet and flooring industry for visitors to experience first-hand. Domotex will also be expanding its portfolio to include the two product segments "wall" and "ceiling" for the first time. In addition to other flooring suppliers, the Retailers' Park in Hall 19/20 will feature products for holistic interior design, including paints and coatings as well as wallpapers. Participants can also look forward to practical solutions for their day-to-day business, presented in the area's own user forum through hands-on live demonstrations. The conference program of Domotex On Stage in Hall 23 features leading experts from the retail sector, associations, architecture, interior design, trade and politics, who will offer a view of the topics of the future for the entire industry. In addition to sustainability, topics relating to trends, new work and the shortage of skilled workers will also play a key role in discussions.
Visitors to the exhibition will also be able also pick up a free copy of the 2024 edition of F. Ball’s industry-acclaimed Recommended Adhesives Guide (RAG), which details the compatibility of the company’s adhesives with over 6,000 branded floorcoverings. On this, Jonathan Goold added: “Importantly, we’ll use Domotex to remind people about the convenience of F. Ball’s Recommended Adhesives Guide, which is now over 50 years old, and we encourage representatives from the over 200 floorcovering manufacturers listed as delegates at the exhibition to visit us at our stand.” Representatives from the F. Ball sales, marketing and liaison teams will be on-hand throughout the exhibition to answer any questions that visitors may have about any of F. Ball’s products, including its newly launched innovations. T 01538 361 633 • www.f-ball.co.uk • HALL 22 - STAND B06
After 13 years, Domotex Middle East is making its return to Dubai. From 23 to 25 April, the show will celebrate its longawaited revival at the Dubai World Trade Centre (DWTC), marking the start of the annual exhibition platform in this region. www.domotex.de
EVENTFUL 2024 See also our guide to the main flooring industry events this year on page 46. 28
THE STOCKLISTS January 2024
FLOORINGNEWS Aviemore Oak “Now more than ever, we are craving serenity and healing natural beauty in our homes," says Fleur. "By introducing quietly luxurious materials, it becomes simple to curate a reassuringly calm space that is timeless and understated rather than ostentatious. Whether appealing to a preference for organic neutral colours that bring a sense of peace or a joyful kaleidoscope of bold colours and patterns, these new herringbone designs will both complement present tastes and offer the flexibility to evolve with future trends.”
The comfort of quiet luxury Karndean Designflooring is inspiring creative luxury interiors with new contemporary herringbone oak designs Available from January 2024, six new herringbone floors in a range of classic oak designs will enable home decorators to embrace the sophistication of the quiet luxury trend and add value to their home. Expanding the styling opportunities of Karndean’s ever popular Van Gogh range, the new herringbone designs are guaranteed to inject an intimate elegance into any room. From the neutral blond tones of Canadian Nude Oak, with its gentle straight grain patterning, to the interesting mix of distressed brown and grey tones of Hayfield Oak, inspired by a sample of timber reclaimed from an old railway station tucked away in the Scottish Highlands.Then there's the authentically replicated historic markings and tarnishing of Antique French Oak, the new herringbone designs bringing natural warmth, a modern finish and the versatility to create a bespoke look.
“ Our customers have always relied on us to provide beautiful floors that can stand up to the demands of modern life. Herringbone is a classic floor pattern that has seen a recent renaissance and its popularity understandably continues to grow. To meet this market demand for product quality, style versatility and long term appeal, our designers have selected six designs from our Van Gogh collection in a new contemporary herringbone format.” Fleur Carson, managing director at Karndean Designflooring THE STOCKLISTS January 2024
Available in a brand new 18" x 4.5" plank size in a gluedown format, the new herringbone designs are the ideal option to provide textural interest in an open plan home or introduce a sense of space in a smaller room. In addition, each design can be combined with its matching full-size plank for a cohesive room to room style. This collection provides plenty of scope for imaginative floor designs to get creative with the impact of a double herringbone. Customers can opt for statement style by combining two contrasting colourways for a stunning geometric effect before completing the floor with a border. Hayfield Oak
Glenmore Oak
Antique French Oak
Croftmore Oak
Canadian Nude Oak
Karndean’s Van Gogh range offers a wide selection of wood and stone designs in a convenient choice of gluedown and rigid core formats. The collection now includes 14 designs available in both herringbone and matching full-size options. A preferred alternative to laminate and engineered wood, Karndean flooring has all the charm of real wood or stone but without any of the practical downsides. Hard wearing, comfortable underfoot and compatible with underfloor heating, as well as low in volatile organic compounds (VOCs) and phthalate free for a healthy home environment, Karndean flooring is perfectly suited to busy modern life and comes with the reassurance of a lifetime guarantee.
Glenmore Oak
To discover the new Van Gogh herringbone designs, visit karndean.com/newfloors or follow @karndean_uk on Instagram. T 01386 820 200 karndean.com 29
FLOORING FORUM READER SURVEY
Things can only get better - hopefully! Retailers report slow sales in 2023, but hope for a happier new year Flooring retailers reported some glad tidings in the run up to Christmas but 2023 overall has performed poorly, according to The Stocklists annual end-of-year survey. 2024 will be better, they reckon! Canvassing retailers in the first week of December, 61% of our readers said Q4 trading was OK with nearly 10% saying it was better than average. Only 29% confirmed anecdotal reports of sluggish trading in the all-important pre-Christmas trading period. But reviewing the year as a whole, retailers were less encouraging. After a poor summer and early Autumn, 56% said sales were down compared to last year – 19% saying their figures were down by more than 10% and 9% saying sales had plunged more than a fifth.
“We need a reduction in energy costs and lower interest rates to get the housing market moving.”
Looking across all three years since the start of the pandemic however, a small majority of readers (56%) said their business was up overall. And the flooring industry is relatively optimistic about 2024 with 41% expected an improvement, 37% predicting a similar performance to this year and only 23% expecting things to get worse. Most respondents were not expecting much of a recovery any time soon but predicting that stronger sales would come through in the second half of 2024.
“Business rates are what hurts the most. What do we get for them?”
Analysing what has been going on within the trade in 2023 in a little more detail, the vast majority (77%) of retailers say they increased prices during the year, but not by much – of those only 23% had increase prices by more than 10%.
“We need more effort from suppliers to help the smaller shops.”
And two-thirds said margins had not improved with 96% saying customers had become more price sensitive. However, 76% of our readers said sales of higher value, quality flooring had held up well. When we asked retailers what had been their biggest challenges of 2023, finding fitters – usually a major issue – had dropped down the list to just 11%, maybe a sign of reduced volumes. 36% citing low customer demand and the top problem was rising supplier prices, singled out by 42% of respondents. 30
“The flooring industry is relatively optimistic about 2024 with 41% expecting an improvement, 37% predicting a similar performance to this year and only 23% expecting things to get worse.”
61% said Q4 trading was OK 56% saw sales down from 2022 41% expect better sales in 2024 77% have increased prices 96% see more price sensitivity 74% said suppliers had done well The Stocklists polled 2,720 retailers throughout the UK during December 2023. Replies and comments are recorded anonymously. Many thanks to all those who took part.
But suppliers actually got a ringing endorsement from retailers with 56% saying their price increases were reasonable (37% felt there had been some profiteering!) and when we asked if suppliers had risen to the challenges of 2023 in terms of reasonable levels of service/delivery, 74% agreed that they had.
“Labour will doubtless win the next election and the value of sterling will immediately drop, pushing prices up.”
Finally we asked for opinions on what would help boost business in 2024 and one Southern retailer just said one word “stability”! Business rates were mentioned by many readers as a continuing challenge but it was interest rates that were singled out by most as the big issue. “We need a reduction in energy costs and lower interest rates to get the housing market moving. Too much of customers money is being taken up by extra costs in their household bills,” said one reader. So the retailers’ report for 2023 is generally that “things can only get better” – and probably will. Festive cheers for that! THE STOCKLISTS January 2024
Marketing insights
by Rita Bancroft
Exploring 2024 colour trends Colour remains a pivotal force in shaping the character of our living spaces. Paint brands and colour trend forecasters have a strong influence on the colour landscape, so we start the year by exploring how the colour selections from Pantone, Lick Paint Company, and Dulux are subtly shaping the flooring scene for the year ahead. Pantone, the world’s leading authority on colour trends has named Peach Fuzz as the Colour of the Year for 2024. The introduction marks the 25th anniversary of the Colour of The Year initiative and comes at a time when the need for nurturing, empathy and compassion grows ever stronger as does our desire for a more peaceful world. It's a versatile and soothing hue, bringing warmth without overpowering a space. A delicate fusion of warmth and subtlety, Peach Fuzz brings a sense of tranquillity to spaces, transcending mere aesthetics to evoke a mood of comfort and harmony.
Dulux, Sweet Embrace
“In seeking a hue that echoes our innate yearning for closeness and connection, we chose a colour radiant with warmth and modern elegance.” Launched in March 2020, the Lick Paint Company went from lockdown setback to the multimillion-pound business it is today, all thanks to its customer centric approach. Lick aren’t predicting that one colour will be popular next year, but instead a shift towards colours with warm, yellow undertones. While they see that natural, earthy tones will continue to form the anchor of interior colour palettes in 2024, they also anticipate that these will be paired with brighter, zestier, more uplifting colours, reflecting a new-found energy, optimism and desire to have fun with our interiors. Simultaneously grounding and uplifting, Lick’s 2024 colour palette combines warming neutrals with energising reds, zesty oranges, refreshing blues and revitalising greens. The result is a combination of colours that will bring balance, harmony and undeniable joy into your home. Tash Bradley, Lick Director of Interior Design and Colour Psychologist, said, "The grey-on-grey era is over. Decorators are bringing more warmth, energy and optimism into their homes through yellow-based neutrals and brighter, bolder shades".
“Peach Fuzz brings a sense of tranquillity to spaces, transcending mere aesthetics to evoke a mood of comfort and harmony.”
“Decorators are bringing more warmth, energy and optimism into their homes through yellowbased neutrals and brighter, bolder shades.”
Leatrice Eiseman, Executive Director, Pantone Color Institute explains, “In seeking a hue that echoes our innate yearning for closeness and connection, we chose a colour radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless”. For 21 years, the Dulux Colour of the Year has been decided based on extensive trends research conducted by Dulux colour experts and international design professionals. Dulux’s Colour of the Year for 2024 reflects people’s need for simplicity, meaning and a sense of belonging, whatever the environment. Named Sweet Embrace for its delicate, welcoming and soothing qualities, the colour is a delicate, optimistic and modern tone that brings a sense of stability and softness to a space. To complement Sweet Embrace, Dulux is also launching three versatile colour palettes to provide architects, specifiers and designers with a wealth of colour inspiration when creating beautiful spaces in any sector. THE STOCKLISTS January 2024
Lick, 2024 palette
continued on page 32... 31
Marketing insights Alternative, Quirky Curiosity
Exploring 2024 colour trends continued from page 31
A carpet of colour and curiosity, Alternative’s Quirky Curiosity is a new richly patterned wool carpet, boldly coloured and intricate in nature. It joins Alternative’s award-winning collection created with their best-loved interior decorators, textile artists and design students. This design is by Aamina Desai (BA Hons Textiles Design, University of Central Lancashire) the winner of Alternative Flooring and British Wool’s competition. Desai brings her fresh interpretation of traditional Persian rugs to this decorative carpet with its floral motifs in joyful colours – crimson red, cerulean blue and earthy yellows on a warm natural ground riding the trend for mood boosting colour.
“We are delighted to showcase this winning design and make it available to purchase from our ‘Exclusive’ area of our website, allowing new textile design and opportunities to truly shine.” Lorna Haigh creative and marketing director adds, “The design is complex and intricate but due to pattern repeat is cleverly workable as wall-to-wall carpet, as a rug or runner. We are delighted to showcase this winning design and make it available to purchase from our ‘Exclusive’ area of our website, allowing new textile design and opportunities to truly shine.” The serene green shade is having a moment, which Harvey Maria predicts will take us into 2024. Using green on the floor can complement an otherwise neutral decor - from pretty florals, Victorian inspired patterns to geometric designs, they have a fresh selection of green LVT.
“Harvey Maria is seeing their customers being more adventurous with the colours that they choose for their flooring, which is then paired with one of their own ultra realistic natural effects.” Floors that make a home more colourful are a great way to inject style and cosiness. Green has become a 'new neutral' when choosing paint for our projects and has replaced greys in many homes. Harvey Maria explains that it works in the same way when you use green on the floor, as well as your walls. Parquet Hunter Green, Walbrook Old Green and Dovetail French Clay are three designs that are currently trending. Walbrook Old Green is the perfect choice for bringing a heritage feel to your home. When paired with blush, cream and putty colours, the deep, rich tone truly sings, and it works extremely well when paired with ontrend panelling and darker walls. Harvey Maria is seeing their customers being more adventurous with the colours that they choose for their flooring, which is then paired with one of their own ultra realistic natural effects - such as their brand-new Croft Oak Collection which launches at the end of the month. With 23 different ranges and over 500 different colourways, Ulster Carpets have something to meet every trend. Catkin and Stoneware, two of the latest additions to our York Wilton range, complement the 2024 trend of earth tones and homeowners bringing the outside in. Part of the 11 new colours added to York Wilton to mark the range’s 30th anniversary, these stylish colours reflect feelings of safe, warm spaces in the home.
Ulster, 2024 Colour Trends
The new additions to the York Wilton range also include “With 23 different ranges and Alabaster, Limestone over 500 different colourways, and Hessian that Ulster Carpets have something connect with earth’s natural materials to meet every trend.” while Tapestry, Porcelain, Ecru, and Quarry echo relationships with our resources. Made in the UK from 80% wool and 20% nylon and available in colourmatching multi widths of 5m, 4m, 3m, 2m and 1m, York Wilton is suitable for extra heavy wear applications.
Harvey Maria, Walbrook Old Green 32
Continuing the theme of bringing the outside in, is Ulster’s Natural Choice Textures range. Made from 100% undyed British wool, the eight different colourways in this loop range are created by blending together different coloured fleeces to create a colour bank of entirely natural colours. Natural Choice Textures is suitable for Heavy Wear applications and is available in 5, 4, 3, 2 and 1m multi widths. THE STOCKLISTS January 2024
by Rita Bancroft Rita is Director of Bancmarketing Ltd and has over 30 years of marketing experience with a proven track record in both business to business and business to consumer multi-channel marketing.
We caught up with Charlotte Coop, marketing manager, Abingdon Flooring, she said, “Turn the pages of any home lifestyle magazine and you’ll see that we’re experiencing a return to colour, with the pale neutrals of Scandi being replaced by more vibrant and colourful décor. Across pastel tones like mushroom grey, lavender and pistachio to richer tones like burgundy, rust, dark pink, blue and dark green, homes are celebrating a bold and confident approach.
Consumers can choose from the authentically reproduced aged markings of Antique French Oak, or the serene neutral hues of Canadian Nude Oak with its subtle grain design, to the captivating blend of distressed brown and grey hues in Hayfield Oak, inspired by reclaimed timber from a railway station in the Scottish Highlands. Fleur Carson, managing director at Karndean Designflooring, said: “Now more than ever, we are craving serenity and natural beauty in our homes. By introducing quietly luxurious materials, we can curate a reassuringly calm space that is timeless and understated rather than ostentatious. Whether our personal preference is for organic neutral colours that bring a sense of peace or we find joy in combining a kaleidoscope of bold colours and patterns, the right floor will both complement our present tastes and offer the flexibility to evolve with us as we journey through our lives.
“Our customers have always relied on us to provide beautiful floors that can stand up to the demands of modern life.”
Abingdon, Stainfree Finesse in Pink Whisper
“Turn the pages of any home lifestyle magazine and you’ll see that we’re experiencing a return to colour,” We’ve a great range of colours for homes to capture this confidence in our practical Stainfree, luxury Love Story and wool-rich Wilton Royal families. From the Whisper Pink of Stainfree Finesse to the mushroom grey of Americano from Love Story’s Lasting Romance and Hague Blue from Royal Charter Deluxe; there’s a colour for every trend in a carpet quality that’s just right for the homeowner’s budget. After all, we think everyone should be able to enjoy a confident and colourful home.” Karndean Designflooring is expanding its Van Gogh range in January 2024, with six new herringbone options. Available in a range of classic oak finishes, the new additions embrace the quiet luxury trend, empowering consumers to create understated sophistication to their homes.
Karndean Designflooring, Canadian Nude Oak
The new herringbone designs introduce a natural warmth, in a contemporary style.
THE STOCKLISTS January 2024
Karndean Designflooring, Hayfield Oak
“Our customers have always relied on us to provide beautiful floors that can stand up to the demands of modern life. A classic floor pattern that has seen a recent renaissance, our love and appreciation of herringbone flooring understandably continues to grow.” Available in a brand new 18" x 4.5" plank size, each design can be combined with its matching full-size plank' As we navigate the colour landscape of 2024, it's clear that the flooring industry is adapting to the demand for more diverse and expressive options. Consumers can expect to find flooring choices that resonate with their individual styles as we get ready for a year of varied preferences and a colourful array of flooring options.
For more information contact: Abingdon Flooring • 01274 655 694 • www.abingdonflooring.co.uk Karndean Designflooring • 01386 820100 • www.karndean.com Alternative • 01264 335111 • www.alternativeflooring.com Harvey Maria • 0330 330 1231 • www.harveymaria.com Ulster Carpets • 028 3833 4433 • www.ulstercarpets.com 33
FLOORINGNEWS F Ball products prescribed F. Ball and Co. Ltd.’s Stopgap 600 deep section base compound and Styccobond F44 acrylic adhesive were amongst the company’s products used to deliver a suitably resilient flooring installation as part of the creation of a new state-of-the-art education facility for the next generation of healthcare professionals in Worcester.
COREtec develops UK strength COREtec, the pioneers of 100% waterproof click flooring created their product and an entirely new flooring category in the United States over 10 years ago, registered the US patent in 2015 and are now quickly developing a loyal and forwardthinking customer base in the UK.
Floorcoverings were installed over both floors of the newly reconstructed building, including in its 1,000m2 ground-floor atrium, overlooking gallery and upstairs meeting rooms and teaching areas. Work began by diamond grinding the original concrete screeds to create a perfectly smooth surface. A moisture test also indicated that subfloor relative humidity levels on the ground-floor were too high to install floorcoverings without a moisture management solution in place and risking floor failure, despite the presence of a structural dampproof course. F. Ball’s Stopgap F78 waterproof surface membrane was therefore applied to suppress residual construction moisture. When using Stopgap F78, you don’t need to prime the surface prior to the application of other subfloor preparation products, so flooring contractors could proceed straight to applying F. Ball’s Stopgap Red Bag smoothing compound to create a perfectly smooth base for the receipt of new floorcoverings once the waterproof surface membrane had cured. The water-mix, self-smoothing underlayment is suitable for preparing absorbent subfloors in biologically sensitive areas, such as hospitals and designed for areas subject to foot and light wheeled traffic, the likes of which would be expected in the healthcare training centre. After mechanically preparing the particularly rough screed on the upper floor, areas needed raising by more than the maximum application thickness of a smoothing compound. Contractors therefore applied Stopgap 600 deep section compound in these areas. The product is suitable for applications at thicknesses between 5-50mm prior to being capped with a suitable F. Ball smoothing compound. Beforehand, they primed the subfloor with Stopgap P141, which is specially formulated to promote adhesion between Stopgap smoothing compounds and non-absorbent subfloors. Flooring contractors then installed Karndean wood-effect, loose-lay vinyl planks on the ground floor and first floor gallery. Tarkett Granit ‘Safe. T’ and Gerflor Tarasafe Ultra vinyl safety flooring were installed in the upstairs anatomy lab and toilets respectively using F. Ball’s Styccobond F44 acrylic adhesive. T01538 361 633 • www.f-ball.co.uk • See also "Invisible danger" on page 41 • F Ball training manager Tim Green discusses the perils of unmanaged excess subfloor moisture
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So what is COREtec? It starts with the CORE, the unique, 100% waterproof, temperature resistant, super stable, sound absorbing CORE. Unlike SPC, click LVT and rigid vinyl, COREtec uses a composite core that is extruded and conditioned separately to enhance performance, feel and stability. The CORE incorporates the incredibly strong and versatile locking system and is backed with sustainable cork underlay. Cork is the ultimate hard-flooring underlay, great acoustics, underfloor ‘grip’, unique compression characteristics, realistic natural feel and best of all, 100% sustainable. Cork is a naturally occurring material that can be harvested without damaging the tree and then regenerates over time. On top of the CORE is the beautiful luxury finish you see and walk-on. Every COREtec floor has a lifetime domestic warranty, a 10-year commercial warranty, R10 slip resistance and an incredible natural appearance. COREtec use high-definition imaging, realistic embossing, and super matt glossing for a look that’s hard to separate from the real thing. With over 120 floors stocked in the UK, 1-2 day delivery times, a full suite of matching accessories and a beautiful portfolio of retail display options, get in touch to discover COREtec, the global market leader. discover@coretecfloors.co.uk • www.coretecfloors.co.uk
THE STOCKLISTS January 2024
FLOORING FEATURE
THE WOVEN EDGE
Kaleen Neutral Carpet collection
Custom Rug collection
Proving to be a super popular range, the Kaleen by the Woven Edge hand loomed carpet collection gives you the option to have your chosen pattern fitted as a luxury wall to wall carpet or cut to size and finished as a rug or stair runner.
Diamond - Charcoal
Diamond - Green
Diamond - Ivory
Herringbone - Oatmeal
Herringbone - Sand
Herringbone - Silver
Fretwork - Blue
Houndstooth - Chino
Fretwork - Grey
Houndstooth - Black
Fretwork - Silver
Houndstooth - Grey
Choose between 8 hand loomed flat weaves (available as a 5 metre width) and 4 hand loomed luxury pile (available as a 4 metre width). With the choice to have whipped or taped edges you can create the finish that suits your interiors. With our 4 newest additions, ‘Diamond’, ‘Fretwork’. ‘Houndstooth’ and ‘Herringbone, there are now 12 patterns in total to choose from with 3 colours options within each ensuring that you have the latest in fashion looks ready available for your floors. As well as having this versatile range on offer, as always, The Woven Edge has a creative custom catalogue of rugs, runners and carpets with compact display systems ready to have installed in store. We also have a dedicated UK based design team to help with any bespoke interior projects.
Visit the Woven Edge website. www.thewovenedge.com to view our full range and locate our stockist to view The Woven Edge collections and order samples in store. In the meantime, please, follow us our social media platforms to get the latest updates @thewovenedge THE STOCKLISTS January 2024
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FLOORING FOCUS
Eco imperatives are embedded in the flooring industry There was a time when environmental friendliness was a “nice to have” and the flooring sector added various initiatives to their portfolios to burnish their credentials. Not any more – now the eco agenda is embedded in the operations of all the leading players in our market. And the diversity of the industry’s response to the environmental imperative is impressive – the breadth is breath-taking, whether it’s new products, new ways of working or the ideas that abound in recycling and reducing landfill. A great example from a mainstream player is Furlong Flooring who has raised the bar in sustainable flooring with the introduction of their revolutionary EcoSense range.
“Condor products labelled #tide ocean material are made with ocean-bound plastic waste collected by fishermen in Southeast Asia and Mexico.” Condor #tide
Launched at Harrogate, the collection comprises 2-ply 100% recycled yarn carpets – the Enchantment and Avondale ranges which underline eco-consciousness while delivering exceptional performance. Enchantment, manufactured from 100% polyester yarn, stands as a testament to durability, while Avondale showcases innovative craftsmanship, exclusively fashioned from 100% recycled polypropylene yarn. Both ranges boast unparalleled resilience against moths, bleach cleanability, and an unwavering commitment to eco-friendliness. Avondale's versatility shines through its Plain and Heathers variations, catering to diverse design preferences. Meanwhile, Enchantment offers Elite and Luxe variations, providing tailored choices for different weight preferences. EcoSense embodies sustainability without compromising quality — a cornerstone of Furlong Flooring's commitment. Beyond their inherent charm and adaptability, EcoSense’s Enchantment and Avondale ranges represent a conscientious choice for eco-minded consumers, revolutionising the flooring landscape with their eco-friendly solutions that elevate both interiors and environmental responsibility.
“Avondale's versatility shines through its Plain and Heathers variations, catering to diverse design preferences. Meanwhile, Enchantment offers Elite and Luxe variations, providing tailored choices for different weight preferences.” Furlong – Avondale Heathers, Twilight
Condor products labelled #tide ocean material are made with oceanbound plastic waste collected by fishermen in Southeast Asia and Mexico. The project contributes to fair wages for fishermen, clean coastlines and reduced CO2. Every year the plastic soup grows with 10 million tons of plastic dumped in our oceans. Representing the equivalent of more than one truckload every minute. If no action is taken to slow down the current rate of plastic pollution in the ocean, it is to be expected that the oceans will contain more plastic than fish by weight by 2050. After the ocean-bound plastic waste is collected and granulated locally into new building blocks it is shipped to the Netherlands. The final step is the inhouse extrusion of yarns and the production of floorcovering at the Condor Group production site in Hasselt and Genemuiden, the Netherlands. Resulting in a bright collection of modern designed carpets, automotive textiles or artificial grass that are the next step of textile innovation. Betap continues its steadfast commitment to environmental responsibility and has made substantial strides in sustainability over the past 12 months. A core initiative is the NextGen collection which reflects their vision to a greener future and this has been expanded with two concept ranges ECoZY and Zen. Both ranges have the new “Back-Again” recycled content backing and are designed from a mono polymer that makes them easier to recycle at end-of-life.
In another eye-catching initiative in 2023, Condor Group launched a pioneering partnership with Swiss-based company Tide Ocean SA to support solutions against plastic pollution and poverty early and now the project is about to go live with carpet production planned for Q1 2024. 36
“A core initiative is the NextGen collection which reflects their vision to a greener future and this has been expanded with two concept ranges ECoZY and Zen.” In tandem with product innovation, Betap continue to engage with industry partners fostering a collective effort to address industry challenges and seek solutions on the journey to a circular economy. THE STOCKLISTS January 2024
Wool Week - October 2023
Eco ideas under the floor There is more going on below the surface in environmental awareness with some of the industry’s most environmentally concious companies taking the lead. Since the 1980’s Ball and Young, part of the Vita Group has been driven by one purpose, to make high quality, durable, uncompromised flooring products in a more sustainable way. The Group launched its new Enhancing Everyday Life sustainability plan in 2021 and has gone from strength to strength, proving that sustainability is a true driving force of their business. During 2023, Ball & Young made more progress on their net zero journey, reducing UK operational emissions by -55% and entire Group emissions by -43% a benefit they pass on to their customers through their award-winning Ball & Young – Awards Adverts products including their Cloud 9 range.
WE DID IT AGAIN! Three wins for Ball & Young. CFJ FLOORING INDUSTRY AWARDS: Underlay Manufacturer/Supplier of the Year 2023 FLOORING INNOVATION AWARDS: Environmental Category Winner EcoVadis Accreditation INTERIORS MONTHLY AWARDS: Best Underlay Manufacturer 2023
2022
MADE IN THE UK TO BS 5808 AND BS EN 14499
SCAN TO SEE OUR SUSTAINABILITY STORY
01536 200502 / bysales@ballandyoung.com / www.underlay.com
Collectively the group has diverted ~275,000 tonnes of trim from landfill since 2000. 2023 also saw the Group and Ball and Young retain their Ecovadis Gold award – improving on their 2022 score and showing how business and sustainability really do go hand in hand.
In the rugs sector, a prime example of environmental action is the new Ecorugs collection by Louis De Poortere which makes circular sustainability possible through its Take Care Program.
Interfloor’s pioneering range of planetfriendly underlay renu is also attracting increasing attention. This flagship range of underlay is 98% recycled, using ethically sourced and genuinely recycled materials, keeping waste from landfill, and is 100% recyclable itself. This is the underlay that famously rolled out under the floors at the groundbreaking COP26 Climate Change Conference in Glasgow in 2021 and it continues to set the agenda in the sector. Building on its strength, this year Interfloor has added two qualities alongside the original renu green which is 9mm thick and 160kg/m3 density. New renu violet is the same thickness but a little lighter at 120kg/m3 and renu yellow is deeper at 11mm and 160kg/m3.
We’re delighted that the popularity of renu has allowed us to add to the range with options to meet consumers’ different needs,” “We’re delighted that the popularity of renu has allowed us to add to the range with options to meet consumers’ different needs,” says Lynn Bamber. “This is an underlay with the very best credentials in both sustainability and, of course, performance.” And renu is supported in store by highly innovative POS – in this case, small footprint floor and counter displays, themselves made out of sustainable, recycled resources.
Louis De Poortere – Take Care
When it developed the mono-material 100% polyester construction of its new Ecorugs collection with the intent of achieving product circularity, Louis De Poortere had two significant challenges to meet. The first to ensure it maintained the aesthetic qualities of its designs and secondly, to make sure that Ecorugs could be recycled back into new rugs. The Belgian manufacturer’s experience in working with polyester meant the first challenge was relatively easy to solve. Yet to meet the second proved more complex and has seen Louis De Poortere create its own path to reuse and recycle through the launch of its own recycling program. The Take Care Program is based on two principles – a long life through the rug’s machine-washable construction and a returns process which is simple for the customer and ensures that Louis de Poortere is in control of reuse and recycling. Once the original purchaser has finished with their Ecorug, they simply scan the QR code which comes on every rug’s label to arrange free collection and return.
“ We knew that in order for our journey to circularity to reach its conclusion, we needed to ensure that as many rugs as possible were returned and that we shouldn’t expect the customer to pay to return the rug.” continued on page 38
THE STOCKLISTS January 2024
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FLOORING FOCUS Eco imperatives are embedded in the flooring industry continued from page 33
“Keeping the returns process simple and free for the purchaser was an important part of the development of the Take Care Program.”
IOBAC – Tab-It-on-Concrete
The rugs are then returned to Louis De Poortere for re-sale or recycling into a new Ecorug. Keeping the returns process simple and free for the purchaser was an important part of the development of the Take Care Program, as Louis Dryon, continues: “We knew that in order for our journey to circularity to reach its conclusion, we needed to ensure that as many rugs as possible were returned and that we shouldn’t expect the customer to pay to return the rug. Take Care needed to be simple and it needed to be free, so we created a service which is exactly that.” Market leading installation products company F. Ball continuously demonstrates its commitment to sustainability. A key example is the F Ball Recycling Scheme which provides receptacles at locations around the country where empty recyclable F. Ball buckets and bottles can be deposited for recycling, for free.
“The initiative, first introduced in 2019, has been steadily expanded in response to a positive reception from flooring contractors, and there are now more than 40 recycling points at wholesaler partners across the UK.” ecycling units at R select distributors for disposing of empty F. Ball buckets and bottles
In keeping with its commitment to innovation and sustainability, IOBAC has introduced Tab-It, an ultra-thin, double-sided dry-tack tab for adhesive-free flooring installation. With Tab-It, flooring reuse can now be a reality for most built environments. This breakthrough product allows for clean installation and uplift of carpet, LVT and woven vinyl tiles from most prepared sub-floors including concrete, wood, and non-metal raised access floors or as overlay over existing flooring.
“This breakthrough product allows for clean installation and uplift of carpet, LVT and woven vinyl tiles from most prepared sub-floors including concrete,” Hard to shift, yet easy to lift - these little squares strongly secure floor coverings, even in heavy footfall spaces, yet allow flooring tiles to be removed cleanly and easily, with zero damage or contamination to the sub-floor with no messy, expensive cleaning and remediation processes needed. As flooring is free from contamination, it can be easily reused or recycled, extending its useful life.
The initiative, first introduced in 2019, has been steadily expanded in response to a positive reception from flooring contractors, and there are now more than 40 recycling points at wholesaler partners across the UK. F. Ball plastic buckets and the company’s five and 20 litre plastic bottles used for liquids, primers and tackifiers can be recycled via the scheme (much of this packaging itself is manufactured from recycled materials). Flooring professionals are not just saving the Earth, but also saving money by using the F. Ball Recycling Scheme. Since joining the scheme last year, Fineweave Carpets in Reading, for example, has returned over 8,000 plastic bottles, equating to over 1,000kg of plastic, for reprocessing. It is estimated that this would cost over £8,200 to dispose of through commercially available channels.
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Tab-It uses the same proven chemistry as IOBAC’s MagTabs, which is approved for use with flooring brands including Shaw Contract, Forbo, Burmatex, ntgrate, Tarkett, Desso, Ege Carpets, Balsan, Bolon, BLOQ, Milliken, Modulyss and Interface. And in a first for the industry, Shaw Contract EMEA has gone one step further by offering a 15-year warranty for its carpet tiles when installed using MagTabs and Tab-It.
FOR MORE INFORMATION Ball & Young • T 01536 200502 • www.underlay.com Betap • T +31 (0)38 386 1060 • www.betap.com Condor Carpets • T 01538 361633 • www.f-ball.co.uk F Ball & Co Ltd. • T 01538 361633 • www.f-ball.co.uk Furlong Flooring • T 01322 628700 • www.furlongflooring.co.uk Interfloor • T 01706 213131 • www.interfloor.com IOBAC • T 07703 132494 • www.iobac.com Louis de Poortere • T 01505 615663 • www.louisdepoortere.com
THE STOCKLISTS January 2024
FLOORING FOCUS
Authentic affordability, naturally LVT product development in wood decors is relentless in pursuing the optimal mix of authenticity, performance and, in the current market conditions affordability for increasingly discerning consumers.
Harvey Maria – Croft Flaxen Oak Herringbone
And there is plenty going on in the sector with a flurry of product launches that let consumers have it all and give retailers a set of well-defined packages of benefits and aesthetic appeal. This month, Karndean Designflooring launches a fresh collection of herringbone designs in a new 18" x 4.5" plank size, expanding the versatility of its popular Van Gogh range. Stella Coyle, head of retail sales at Karndean Designflooring, said: “In times of uncertainty consumers want a healing sense of calm in their homes and so look for timeless style and long lasting products with natural beauty. Full of character and understated elegance, our new herringbone designs have been selected to meet the growing demand for interesting laying patterns, an authentic look and a floor that’s easy to maintain.
“Our designers have selected six Van Gogh designs that are proven in the current market, including Canadian Nude Oak, Antique French Oak and four of our recently introduced Highland Oak designs.” Karndean – Canadian Nude Oak
“Our designers have selected six Van Gogh designs that are proven in the current market, including Canadian Nude Oak, Antique French Oak and four of our recently introduced Highland Oak designs. Together they offer a harmonious range of colours, from light neutral blond tones to cool greys and rich chocolate browns,” she says.
The new 4.5” plank width in Van Gogh has been designed to enable a double herringbone laying pattern, offering even more styling options. Home decorators can combine areas of herringbone with the matching full-size plank to give a sense of flow from room to room or create a bespoke look with a blend of colourways. Harvey Maria will be adding a brand new collection of authentic wood effect luxury vinyl tiles to their award-winning MSeries. Due to launch in February, Croft Oak is made up of eight designs with
THE STOCKLISTS January 2024
“We’ve been looking forward to introducing these stylish new designs and really wanted to make sure that Croft Oak achieved the eco-credentials held by our MSeries collection, but at an affordable price.” natural wood grain textures, four of which come with a matching herringbone sized plank.
Harvey Maria – Croft Oak Rosehip
They are a perfect blend of high spec authenticity, with in-register emboss and great value – launching at a slightly lower RRP than the rest of MSeries, plus if consumers buy from an approved retailer, depending on quantity, it will be available from as low as £34.99 psm. With eco-conscious credentials, they quietly complement both new build and more traditional homes. The planks have a high spec wear layer which means they are not only budget friendly, but are extremely robust, so suitable for commercial contracts and high footfall areas. “We’ve been looking forward to introducing these stylish new designs and really wanted to make sure that Croft Oak achieved the ecocredentials held by our MSeries collection, but at an affordable price. They are recognised for their low impact on the environment in all aspects - production process, product composition, emissions & indoor air quality and sustainable construction.” explains Harvey Maria’s founder, Mark Findlay.
continued on page 40 39
FLOORING FOCUS Authentic affordability, naturally continued from page 39
Furlong – Endura Herringbone
Launched into its portfolio last September, Alva from Kellars has evolved into a 2023 Award Winner. This LVT collection boasts an exquisite array of natural wood aesthetic in both its 10 Plank and 10 Herringbone ranges. Each of Kellars’ 2.5mm thick products provide a 0.5mm wear layer, and are crafted with a multi-bevelled edge, providing extra character and uniqueness to the product.
“This LVT collection boasts an exquisite array of natural wood aesthetic, in both its 10 Plank and 10 Herringbone ranges.” Since last year’s launch, the demand for these exclusive products continues to rise along with the Alva stand range and branded packaging. Mike Davey, Head of Brand and Creative says: “We aim to design each concept/brand to reflect and align with who we are as a company. Kellars is a rapidly growing supplier, which means that keeping up with industry competition, and both flooring and design trends is key for us when developing and designing visuals for each of our collections Enduring elegance is the promise of Furlong Flooring's new Endura engineered vinyl floor, revolutionising durability and performance in rigid vinyl solutions, Endura's flexible core structure ensures strength while remaining lighter and more resilient than traditional SPC flooring, promising a longer lifespan. Designed for high-traffic spaces, its 100% waterproof build safeguards against spills, while superior stability and sound absorption create a tranquil environment. Endura meets R10 slip resistance standards and boasts a ceramic PUR coating for scratch, stain, and UV protection, maintaining its allure for years. Phthalate-free and easy to maintain, it champions well-being and sustainability. With commercial-grade wear layers and natural embossed designs, Endura brings enduring elegance. Its adaptable formats — plank, herringbone, and tile — suit diverse preferences, complemented by secure Uniclic/Unidrop locking systems for easy installation.
“Furlong Flooring offers a 20-year domestic and 10-year commercial warranty, marking Endura as the pinnacle of innovation, style, and durability.” Furlong Flooring offers a 20-year domestic and 10-year commercial warranty, marking Endura as the pinnacle of innovation, style, and durability.
Kellars – Alva Herringbone English Oak
J2 flooring are growing fast and now offer an extensive and exceptional range of LVT options. MD Stephen Latham has noticed some shifts in consumer demand. “We are finding trends are leaning more towards natural, neutral, earthy woods. Warmer toned woods are taking over the previous cooler, more solid grey colours," he says.
J2 flooring – CVR51 Pale Oak
“Our Natural Timbers Collection offers some excellent variety and the registered emboss texture adds to the authenticity of this collection,” “Our Natural Timbers Collection offers some excellent variety and the registered emboss texture adds to the authenticity of this collection. Our newer shades, notably, HC93 Country Oak, NT51 Pale Oak and NT52 Timber Griege are proving popular in terms of this trend of natural and neutral wood look. “In terms of wood styles, we are seeing herringbone as still extremely popular, however customers are also looking towards other traditional styles such as chevron and basket weave, which are proving popular from our CREO collection," adds Stephen.
FOR MORE INFORMATION Furlong Flooring • T 01322 628700 • www.furlongflooring.co.uk Harvey Maria • T 0330 330 1231 • www.harveymaria.com J2 Flooring • T 01704 536 421 • www.j2flooring.com Karndean • Designflooring • T 01386 820100 www.karndean.com Kellars • T 0161 443 0970 • www.kellars.co.uk 40
THE STOCKLISTS January 2024
FLOORING FOCUS
Invisible danger Unmanaged excess subfloor moisture is the leading cause of floor failure and frequently results in delays to projects, major inconvenience and expense when remedial work is required. Tim Green, training manager at the UK’s leading manufacturer of subfloor preparation products and adhesives for floorcoverings, F. Ball and Co. Ltd., tells us why and how to manage subfloor moisture before installing LVTs. Unchecked subfloor moisture, whether residual construction moisture or rising damp, can attack flooring adhesives and floorcoverings, causing resilient floorcoverings, such as vinyl and Luxury Vinyl Tiles (LVTs), to blister and lift. Not only can this ruin the finished appearance of a flooring installation, but it can result in complete floor failure and present a health hazard. F. Ball’s technical service department frequently receives enquiries from contractors who have been called to rectify a flooring installation where floorcoverings have begun to lift as a result of unmanaged excess subfloor moisture, and our regional technical representatives often attend site visits where this is the case. Given customers’ high expectations for LVT installations, it is important to take time to determine subfloor moisture levels and, where necessary, deploy an appropriate moisture management solution prior to installing them.
Testing In addition to ensuring a subfloor is suitably sound, smooth and free of any contaminants, including any old adhesive residues, it is essential to check for subfloor moisture to determine if the subfloor is dry enough to receive a floorcovering by undertaking a moisture test. The only way of measuring subfloor relative humidity levels with accuracy, and the method advocated by British Standards, is using a calibrated digital hygrometer. Normally, a liquid waterproof surface membrane will be required to suppress excess subfloor moisture and prevent damage to flooring when Relative Humidity (RH) levels are above 75% and resilient floorcoverings will be installed.
Solutions F. Ball has two timesaving options for when a moisture management solution is required. Stopgap F77 waterproof surface membrane is a twopart, epoxy resin system, which is applied in a single coat. It fully cures in as little as three hours and will isolate residual construction moisture or rising damp where relative humidity values are up to 98%. For an even quicker way to create a barrier against residual construction moisture where RH values are up to 95%, there is Stopgap F78, a one-component system, which is applied in two coats, requiring 15–20 minutes curing time for the first and a further 30 minutes for the second.
Next steps After checking for subfloor moisture and deploying a moisture management solution where necessary, contractors can proceed with preparing the subfloor for the installation of new floorcoverings. This will usually include the application of a smoothing compound to create a perfectly smooth base for the receipt of the floorcoverings, remembering to prime beforehand if necessary. Finally, contractors can proceed to install floorcoverings using an appropriate adhesive once the smoothing compound has cured. Pressure sensitive adhesives are ideal for the installation of LVTs because they form an instant grab upon contact, so, once positioned, tiles or planks won’t move about as contractors work, a particular benefit when creating complex designs or patterns. The compatibility of particular floorcoverings and adhesives should be checked to further ensure against floor failure. To do this, contractors can consult F. Ball’s Recommended Adhesives Guide (RAG), which lists adhesives recommended for use with over 6,000 floorcoverings produced by over 200 manufacturers. A continuously updated version of the RAG is available as a free app and on the F. Ball website. It is also available as an A5 printed booklet, free copies of which can be requested from F. Ball.
Instant advice If you have any questions about installing LVTs, or any other kinds of flooring installation, F. Ball’s technical service department is on hand Monday to Friday, 8.30am–5.00pm to answer your questions and advise on the best course of action for particular projects.
Training
F . Ball – Stopgap F77 waterproof surface membrane
FOR MORE INFORMATION THE STOCKLISTS January 2024
I also host training courses on achieving optimum results when installing LVTs, which are free to attend, at the F. Ball Centre of Excellence at F. Ball’s Staffordshire headquarters. You can find details of upcoming courses and book a place for yourself or colleagues on the F. Ball website. F. BALL AND CO. • 01538 361633 • www.f-ball.com 41
Voice of the trade Fleur Carson
Managing Director, Karndean Designflooring Newly appointed managing director at Karndean Designflooring and the driving force behind its commercial sector success, Fleur reflects on her experience of 10 years in senior management. Q 2023 has been a tough year for sales across the sector. Will 2024 be better or worse for the retail trade overall?
A R espected financial institutions predict that 2024 will be a year of
stabilisation and stagnation. Inflation and interest rates are forecast to remain challenging, while a general election will add further uncertainty. In such an environment, it's vitally important that we continue to offer customers exceptional value with the highest levels of innovation, product and service quality.
QW hat will be the most significant consumer/design trend over the next five years that will drive growth?
A I n challenging times, consumer sentiment tends towards nostalgia and
timeless design. Customers will be looking for products that bring a sense of comfort with nature inspired design and understated luxury. High quality products designed to be long lasting without the need for time consuming maintenance will be increasingly in demand. I don’t see our love for classic herringbone patterns waning any time soon so our designers are very focused on developing beautiful floors with versatile laying patterns.
QW hat’s the biggest business frustration holding back the trade at the moment?
A A lack of trained installers. Our Karndean Training Academy was
established to offer both new and experienced installers top quality training so they can expand their skills. As an industry we can do more to encourage school leavers to join us by continuing to invest in training.
Q A re there too many suppliers/manufacturers for the size of the LVT market now?
A L VT is arguably one of the fastest growing categories in the flooring
sector and for many years has been expanding its market share over textiles, timber and stone. Competition is driving innovation, resulting in an ever wider choice of products with attractive flexibility, format and maintenance benefits. This can only be a good thing.
Q What do manufacturers need to do better? A I n a competitive market, it’s key that suppliers stay in touch with local and national trends and regularly communicate with our retailers. By understanding the dynamic market conditions, we can evolve our products and services to meet specific retailer needs and consumer expectations.
QW hat do you regard as Karndean’s greatest success in the last
Q What’s your favourite Karndean product? A A ny kind of herringbone! I also absolutely love our new Van Gogh stone designs.
QW hich sectors of your portfolio do you expect to grow fastest? AW e are seeing a rapid rise in demand for flooring inspired by natural
stones. From designs that have the look of concrete in softly mottled warm grey tones to the affordable luxury of our latest marble designs, the flexibility of our dual format ranges means that customers can get the look they want whatever their subfloor conditions.
Q Are there enough women in senior roles across industry in general? A I think equal representation is key for any industry, not just specifically
flooring. A business renowned for having a pioneering spirit, Karndean definitely champions diversity and inclusion. As a result, we benefit from the many different points of view and approaches that come from different life experiences. This sparks creativity and innovation and helps us identify and seize new opportunities.
QW hat’s the extra edge that a female leader adds to a business? A I don’t think gender necessarily plays a part in leadership style. I’m
thrilled and exceptionally proud to be the new managing director at Karndean. The key point is to recognise the importance of working as a team, supporting our inclusive culture and living our values. Any extra edge we add results from nurturing good people who care about each other and the brand, who are passionate about our collective success.
QW hat’s the best thing about the flooring trade? A T he close knit community. I feel blessed to be part of an industry that enables customers to create comfortable family homes.
QW hat’s the worst thing about the flooring trade? A F itting a beautiful floor is an art that is sadly struggling, which is why we are committed to supporting the next generation of skilled installers.
QW hat advice would you give to a young person thinking of a career in flooring?
A I t's the perfect opportunity to make someone's dream interior come
true. From inspiration to installation. If you have a passion for offering a professional and personalised service and you strive to go the extra mile, then you can have a rewarding career.
5 years?
AW e’ve recently celebrated 50 years in the industry, an achievement
that demonstrates our reputation for desirable design and a long lasting product. From very humble beginnings we have continually innovated and grown to the international business we are today. Over the past few years we’ve had phenomenal success, updating and expanding our popular ranges to meet the demand for flexible patterns and dual format designs. We’ve also invested in our retailers with consumer friendly POS displays and virtual design consultations.
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"Customers will be looking for products that bring a sense of comfort with nature inspired design and understated luxury." says Fleur Carson, Managing Director, Karndean Designflooring THE STOCKLISTS January 2024
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THE STOCKLISTS January 2024
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BUSINESSNEWS Consumers cut back spending says Headlam Leading flooring distributor Headlam has reported a decline in UK sales as consumers cut back on interiors spending, though November has rallied after a slow Autumn, it says. In a trading update to shareholders the plc said: "After a relatively robust summer trading period, the market in September and October was weaker than expected, reflecting the impact of the cost-of-living crisis as consumers cut back spending on home improvements. "However, the Group’s November trading was improved, with a step up in average daily sales compared to October, albeit volumes and revenue remained below the previous year and typical seasonal uplifts," it said. According to the trading update in respect of the eleven months of the year to 30 November 2023, Headlam expects full year results to be “broadly in line with expectations." “In the UK the revenue for the Period is slightly positive year-on-year, offset by revenue decline in Continental Europe, resulting in Group revenue being flat year-on-year for the first eleven months. In the UK, the Group saw a 5% volume decline year on year, although this is in line with the overall market according to data for the 12 months to October 2023," says the company's statement. “Despite the general market backdrop, revenue from larger customers and trade counters has remained strong, with year-to-date growth of 27% and 9% respectively; November itself was a record month for revenue from larger customers," it said. Headlam has already reported that the volume of sales in the UK market are around 20% lower than in 2019 on a rolling 12-month basis. But it comments: "Whilst there is uncertainty over the short-term outlook for the market, we remain optimistic about the medium-term prospects for both the market and our opportunities to grow market share." * RMI = repair, maintenance and improvement
Likewise bucks trend with record sales Ambitious flooring group Likewise has reported a record revenue month for November, bucking the industry trend of sluggish Q4 sales. The fast growing distributor told shareholders that November sales were up 13.3% to £14m and the group's revenue for the eleven months to the end of November is up 13.3% year-on-year. Within this result, the emerging Likewise Floors branded business increased 29%, reflecting excellent organic growth against what the company described as "challenging market conditions which are undoubtedly, adversely impacted by macro-economic head winds." Likewise said the growth has been predominantly driven by increased volume rather than price inflation. The Group is expected to achieve current market expectations when the financial year wraps up at the end of this month with analysts forecasting annual turnover of over £136m compared to £123.6 in 2022 and £47m back in 2020. In Chief Executive Tony Brewer's trading update report he concluded: "Likewise has undoubtedly increased market share during 2023 and with capacity in the logistics network developed over the last three years can look forward to further growth in 2024 towards the Group’s medium term ambition of exceeding £200 million Annual Sales Revenue."
DAILY HEADLINES ARE POSTED TO OUR NEWS WEBSITE AT WWW.THESTOCKLISTS.COM 44
END-OF-YEAR READER SURVEY After a poor summer and early Autumn, 56% of retailers said sales were down compared to last year – 19% saying their figures were down by more than 10% and 9% saying sales had plunged more than a fifth. But there's some hope for 2024. Read the full survey results on page 30...
Carpet imports reverse decline After four long months of significant decline, carpet imports into the UK have finally picked up with Turkey leading the charge. According to HM Revenue & Customs data compiled by The Furnishing Report, volumes of carpet were up 21% year-on-year at 15.5 million sqm in October. In value terms, £83.2 million of carpets arrived in the U.K, from overseas in the month, up 3.8% year-on-year. Carpet imports into the UK have been steadily falling since the summer with goods from Belgium especially badly hit and a poor performance from The Netherlands. ` European imports still remain depressed but Turkey posted a 47% increase in the value of goods shipped to the UK in October, reaching £15.9 million.
"Dramatic recovery" in consumer confidence In a suprising boost to business as Q4 draws to an end, consumer sentiment towards buying big ticket items like flooring has rallied strongly according to retail analysts. The latest report from GfK's highly regarded Major Purchase Index which asks how confident consumers are to buy appliances, furniture, and cars shows a 10 point rise to minus 24 - the biggest jump in over three and a half years. Last month, after a summer of improvements in the index, the index dropped 14 points to minus 34 – the largest drop for over three years in a single month. Joe Staton, client strategy director at GfK, described the improvement as a "daramatic recovery" and added: “The trend clearly points to an improving consumer mood, although the underlying numbers are still all negative. People are still hesitant. Although they know that officially inflation has reduced, the cost of living crisis is very real for many and it will be some time before that feeling changes," he said.
Furnishers pessimistic about prospects Furniture manufacturers are pessimitic about sluggish trade in the sector with a depressed oulook for the next six months. The Trade & Price Trends Survey is run twice-yearly by the British Furniture Manufacturers Association (BFM) who said the latest results from over 4,000 members suggested that "optimism about the trading environment is fading." The report said: "A negative balance of -21% reported that they were more pessimistic than in April this year and -32% said that trade was worse than 12 months ago. Negative results were also reported for order intake and the volume of output."The was however some encouragement that raw material prices were falling although labour and overhead cost pressures were still at a comparatively high level.
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A number of eye-catching displays that can be personalised with your business name Earn fantastic rewards with our Red Carpet Club loyalty scheme* Our Vanguard® range of domestic carpet, cushion vinyl, laminate, LVT, artificial grass, underlay, grippers and door bars Dedicated partner managers who really understand the challenges you face
For more details about the Retail Partner Programme please contact
Telephone: 0330 135 5800 Email: customer.services@tradechoice.com *Terms and conditions apply. For more details visit: https://www.tradechoice.com/red-carpet-club/red-carpet-club-terms-conditions/ 45
FLOORINGNEWS FLOORINGNEWSFEATURE Planning for an eventful new year Everyone always emphasises that flooring is a people business of amicable competition, friendly collaboration and and long-standing relationships so the pandemic certainly hit thetrade hard. But the events industry has been relishing the bounce-back to face-to face meetings with the key events of 2023 being well supported and it's noticeable how many new initiatives there are for 2024, including expanded events in both Harrogate and Flanders, a reinvented Solihull show for both buying group members and non-members, and new innovations at Domotex in Hannover.
Domotex Hannover, Germany • January 11–14 Domotex, as the world's leading trade fair for floor coverings and carpets, will once again bring the industry together at the Hannover Exhibition Center. Over 500 registrations from the hand-made and machine-made carpet segments make Domotex 2024 the perfect stage for firstclass carpet innovations say organisers. After a successful comeback at the beginning of the year, a promising line-up is emerging for the 34th edition of the event In addition to a large number of exhibitors who have already participated in the previous event, numerous companies that were not represented in 2023 have also registered to exhibit. www.domotex.de
Flanders Flooring Days Kortrijk, Belgium • May 13–16 Since Flanders Flooring Days opened registrations for its next edition in 2024, many big names and interesting new participants have already signed up. With its third edition on the horizon, it appears this unique event is taking the European flooring industry by storm. In 2023, no less than 72 nationalities found their way to the 13 showrooms across East and West Flanders. Due to this popularity, Flanders Flooring Days decided to also welcome additional European manufacturers to exhibit at ‘The Hub’ in the Kortrijk Xpo venue. Some 16 European and Flemish flooring manufacturers will be meeting customers, showing innovations and having the opportunity to network in Belgium. www.flandersflooringdays.com
INDX Solihull, UK • April 30–May 1 A new INDX National Flooring Show open to all retailers is scheduled for April next year in Solihull, West Midlands. The two-day event replaces the popular Buying Groups National Flooring Show (BGNFS) at the same Cranmore Park venue and visitors will not need to be a member of any group to attend. However, all the key buying groups continue to partner with the event - ACG, AIS Flooring One, Bond Retail Marketing, Carpet 1st, Greendale and SMG. Cranmore Park is already home to several INDX events for Furniture, Homewares, and Beds & Bedroom organised by the Associated Indendent Stores (AIS) organisation of which Flooring One is also part. www.indxshows.co.uk
The Flooring Show Harrogate, UK • September 15–17 The Flooring Show, Harrogate, exceeded pre-pandemic visitor numbers last September, attracting 3,160 buyers over the three days of the exhibition and now there are plans to grow the show by up to 20% for the 2024 edition. More than 250 flooring brands are exhibiting under one roof and the opening up of Hall Q in 2024 will boost the portfolio of all flooring types on show. And there's always a lot else happening at Harrogate with trend displays, demonstrations, the Fitter of the Year competition and, of course, the town's legendary status for hospitality in networking and meeting friends old and new in the flooring industry. www.theflooringshow.com
January Furniture Show • NEC Birmingham, UK • January 21-24
Heimtextil • Frankfurt, Germany • January 9-11
January Furniture Show is the UK's number one for buyers and retailers with leading and up-and-coming brands showcasing classic and contemporary furniture, flooring, lighting and accessories. www.thefurnitureshows.com
Frankfurt's top textile show has sold out its new carpet and rugs hall for the event that opens on January 9, raising the profile of flooring at this prestigious event. www.heimtextil.messefrankfurt.com
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THE STOCKLISTS January 2024
MADE IN GREAT BRITAIN
FLOORING FACTSHEET
ADHESIVES SELECTION CHECKLIST
The criteria to select an adhesive will cover the following points. Larger manufacturers offer detailed guides to select the correct adhesive – even indexing floor manufacturer’s products by name to ensure an accurate match. For accurate and up-to-date information consult the F. Ball Recommended Adhesives Guide. Open Time:
Subfloor:
The time you have to fit the flooring into the adhesive after which the bond will no longer be ideal. The time until the floor may be walked on should be checked.
What surface will the adhesive stick to most effectively including concrete, sand cement screeds, levelling compounds, plywood and chipboard.
Odour:
While there are multi-purpose adhesives, specialist products will be better suited to certain surfaces.
Low odour, solvent-free and low VOC products are increasingly favoured and now have the same performance characteristics of older products.
Coverage: How thick and how far can the adhesive be spread.
Application Method: Different adhesives may be applied by roller, trowel or spray.
Strength: Including how quickly the adhesive will “grab” the floor covering and its strength when fully cured.
The porosity of the floor is a key determinant of the type of adhesive to be used and its performance during installation.
Special Performance:
ADHESIVE TYPES Acrylic/Resin: Ideal for plasticised PVC and most modern flooring. Bitumen: A tar-like material, bitumen has a high degree of moisture resistance and is used for damp-proof membranes and installing tiles, wood blocks and mosaics. Epoxy Resin: A two-part chemical curing system that is used in aggressive environments such as conservatories, wet rooms, commercial kitchens and exterior installations. Polyurethane: An adhesive with rapid bonding characteristics, typically used for wood floors. Polyvinyl Acetate: Typically used for close fitting joints in timber, laminate floors and panels. Tackifier: An adhesive for carpet designed to increase the tackiness – or the tack range – of an adhesive. Water-based Adhesive: Many different types of adhesives now use water as their carrier to avoid odours and flammability issues which are common with chemical solvents.
IMPROVE YOUR SKILLS AND KNOWLEDGE
Certain adhesives are more suitable for damp, humid or high temperature environments.
Air Quality and the Environment: The old wisdom that the more it smells, the better it sticks is no longer acceptable to modern consumers and solvent-based products are increasingly replaced by water-based adhesives.
Underfloor Heating: A lot of modern adhesives are suitable for use with underfloor heating but this criteria must be checked where appropriate.
All our courses are free and designed to meet the highest professional standards in application and product choice, to ensure flooring contractors deliver consistently high standards to their customers, professionally and efficiently. Find out more at f-ball.com/training
To find out more visit f-ball.com/training THE STOCKLISTS January 2024
47
Flooring factsheet Carpet trouble-shooter
• shedding • pulled loops
Fading on Wool
Carpets made from wool can and do fade in use. The degree of fade can vary depending on the colour chosen and the local conditions to which the carpet is subjected. Fading can be caused by exposure to ultra violet light which is found in daylight, but is accelerated when sunlight shines directly onto the carpet. This has the effect of lightening or “Bleaching” the colour just as exposure to sunlight will lighten human hair. Wool is after all animal hair. Protection should be given to carpets exposed to such conditions just as you would protect other furniture or fabrics. A complaint on fading would be considered justified if it failed to meet the required shade standard when tested to the British Standard BS1006 (1990).
Soiling
Soiling is usually the result of some local condition to which the carpet has been subjected to, or maintenance, or lack of maintenance programme. There is nothing we as manufacturers can do to prevent soiling in use. There are several types of soiling which are quite common: Spillages - Liquids such as soft drinks, cordials or any drink which contains sugar, particularly hot drinks, is likely to leave a stain. In such instances, professional help should be sought.
Colour matching
Carpets are produced in batches - known as creels - and usually each batch produces between 500m2 - 3000m2 in a single width, depending on the creel size. Whilst the recipe used by the dyer remains constant, and is followed to the letter, in each separate production the colour reproduction will vary from batch to batch. However production is matched back to the original or master sample to ensure that the colour remains ‘within a commercial tolerance’. This process if not an exact science and a commercial tolerance is subjective but nevertheless is usually the professional judgement of the head dyer based on his/her experience.
Shampoo - if incorrectly applied, can leave sticky soap residues in the fibres which can result in the soiling reappearing quite rapidly. Dust - which is carried on draughts can soil carpets in various ways, apart from the obvious soiled edges, at gaping skirting boards for instance, dark lines appearing on surface might suggest airborne dust vacuum-drawn through poorly fitted floorboards. Sometimes the shape of floorboards can be seen quite clearly. Air borne dust sometimes shows itself as spots on the carpet, this is due to the air carried on a draught under the carpet escaping through minute holes both in the underlay and the carpet, leaving dust deposited on the pile much like a filter action. In such installations, the use of a lining paper is essential as a preventative measure.
A greater level of tolerance is required on blended colours (Heathers etc). To ensure perfect colour matching it is advisable that a single width be used in any installation requiring exact colour matching.
It is the responsibility of the retailer to advise the consumer when the carpet is measured of any poorly fitting doors, skirtings, or floorboards and the consumers responsibility to ensure any remedial work to seal draughts, is carried out before the carpet is fitted, if a resulting complaint is to be avoided.
N.B. Carpets which are laid with the pile travelling in different directions, even though they be from the same batch will appear not to match. For further information please check with the manufacturers recommendations.
Static
Sprouting
Occasionally an odd tuft or two can work its way to the surface and stand proud of the rest of the pile. This is probably due to one end of the tuft being longer than the other i.e. J shaped tuft instead of V shaped. Remedial action merely requires that the offending tufts be scissor trimmed level with the rest of the pile. They should never be pulled out.
48
Carpets do not produce static but like other household fabrics and objects have the capacity to store it. Static is caused by the build up of static electricity upon personnel in a dry environment and is discharged when a person makes contact with an object which can conduct electricity (i.e. door handle or filing cabinets, etc). The static charges will vary in intensity depending upon the individual, air humidity and the contact materials. Static is more usually associated with synthetic materials as they do not retain moisture very well but it can and does occur with wool in very dry room conditions. Preventative measures include the introduction of moisture into the room or in situ carpet treatment. THE STOCKLISTS January 2024
• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling
Flattening
Flattening will occur as a result of traffic which eventually flattens the pile particularly in the main areas of use. All pile fabrics will flatten to greater or lesser degree dependant on the amount of traffic to which it is subjected and the construction (tuft density/pile fibre/height/weight) of the product concerned.
Shading
Shading occurs because the pile of the carpet has become crushed, flattened or brushed in a different direction to the natural lie of the pile whilst in situ. This causes light reflection at differing angles resulting in the creation of light and dark patches on the carpet. This will occur on all pile fabrics but can be more noticeable on plainer carpets because the shadows created by pile pressure will not be disguised by a heavy pattern or design.
Pile Reversal
Like shading, this occurs when the pile or nap of the carpet changes direction and thus reflects light at different angles showing the effects of shading which can become permanent. It is also described as ‘watermarking’. This can happen to every carpet construction be it Axminster, Wilton, Tufted, Hand Woven, Persian, Chinese, Indian or even Coir Matting. Like shading it can be more apparent on plain carpet because heavy patterns can disguise the effects. It can occur quite quickly after installation. A tremendous amount of research has been carried out over many years by many institutes to determine the cause of this phenomenon but none of it has proved conclusive. There is no commonly known manufacturing process which can cause or cure this phenomenon and therefore it is not a manufacturing fault. For further information please check with individual manufacturers recommendations.
Pulling Loops
Pulled loops occur only in looped pile carpet where one or more loops in the continuous pile is pulled through the primary backing of the carpet. This is usually due to some local condition, possibly some sharp object which has caught in a loop in situ and has resulted in a pull. Pulled loops are easily dealt with by trimming the offending end level with the rest of the pile. They should not be left as this could result in further loops being pulled and developing into a ladder. THE STOCKLISTS January 2024
Shedding
All cut pile carpets will lose short fibre, which is created during production when spun yarn is cut for tuft formation. These fibres fall onto the surface of the pile and appear as ‘fluff’. The effect varies with yarn type and may be removed without detrimental effect upon the carpet by vacuum cleaning. This excess fibre is only a small fraction of the total fibre contained in the carpet.
Indentations
When a carpet is subjected to a heavy point load, such as under the legs of furniture, it is unreasonable to expect the carpet not to indent. Usually, the longer the load is in place, the longer will be the time for the pile to recover. In the case of very heavy loads in place for a considerable time, the recovery time can be very considerable. It must be remembered that it is not only the pile of the carpet that becomes indented. The underlay will also indent and the backing of the carpet may also distort into the indentation in the underlay. Some underlay’s will recover well and some less well depending upon their composition, thickness, density etc. The use of cups below furniture legs can spread the load and the net result is a larger area of less deeply indented carpet. The ability of a carpet to recover from a heavy static load can be measured in the laboratory, using the test method described in BS 4939 and many manufacturers will have data on this aspect of carpet performance. In this test the carpet is loaded for 24 hours and the degree of recovery is measured after 1 hour and 24 hours. Since there are so many different underlay’s however, it is very rare for the recovery from a heavy static load to be evaluated on carpet and underlay.
The original carpet tile
Often normal maintenance (vacuum cleaning with a rotating brush machine) will speed up recovery but in the case of serious indentations the use of an iron and damp cloth or a steam iron together with a blunt darning needle to carefully tease up the pile can be beneficial. Care must be take not to over wet the carpet, of course.
Samples
The samples held by individual retailers may not be from the same batch as current production and therefore should be used as a guide and not an exact colour match.
Installation
This information is given by responsible manufacturers to help you help your customer to make an informed choice. 49
If you would like to be included in this section or upgrade your listing, please contact Diane Martin on +44 (0)1482 659396 or email diane@mayvillepublishing.co.uk
Flooring factsheet Vinyl + LVT Supplier Directory Victorian Treasure by Invictus
Van Gogh Classic Oak by Karndean Designflooring
Studio Designs by Brampton Chase
Abingdon SoftStep info@abingdonflooring.co.uk 01274 655 694 www.abingdonflooring.co.uk
Forbo Flooring info.flooring.uk@forbo.com 01773 744 121
Lifestyle Floors info@lifestyle-floors.co.uk 01827 831448 www.lifestyle-floors.co.uk
Adoretouch +1.631.843.0900
Furlong enquiries@furlongflooring.com 01772 316155 www.furlongflooring.co.uk
Alsapan g.folkes@alsapan.com 03 88 59 29 89 Altro enquiries@altro.com 01462 489 516 Amtico info@amtico.com 0121 745 0800
www.adorefloors.com
www.alsapan.com
www.altro.co.uk
www.amtico.com
Aspecta +31 (0) 88 1662500
www.aspectaflooring.com
Beauflor sales@beauflor.com +32 56 67 66 11
www.beauflor.com
BerryAlloc +32 56 52 84 80
www.berryalloc.com
Harvey Maria info@harveymaria.com 0330 330 1231
www.harveymaria.com
Interface interface.uk@interface.com 0800 313 4465 Invictus Info@invictus.co.uk 01422 431100
www.kahrs.com
Karndean Designflooring 01386 820100 Kellars sales@kellars.co.uk 0161 443 0970
Earthwerks saleseurope@earthwerks.com 0800 689 1657 www.earthwerks.eu.com
Kraus sales@qep.com 01283 245430
www.interface.com
www.invictus.co.uk/lvt
Kährs UK sales@kahrs.com 023 9245 3045
Brampton Chase support@bramptonchase.co.uk 01604 664855 www.bramptonchase.co.uk
www.forbo.com
www.karndean.com
www.kellars.co.uk
www.krausflooring.co.uk
Leoline info@leoline.co.uk
www.leoline.co.uk
Moduleo salesuk@moduleo.com 01332 851 500
www.moduleo.co.uk
Polyflor info@polyflor.com 0161 767 1111
www.polyflor.com
Tarkett communication@tarkett.com 01622 854040
www.tarkett.com
Quick-Step 08448 118 288
www.quick-step.co.uk
Victoria Design Floors (Distinctive Flooring/Universal Flooring) info@myvictoria.co.uk 01562 749300 www.myvictoria.co.uk Wineo info@wineo.de +49 (0) 5237 6090
www.en.wineo.de
Westex info@westexflooring.co.uk 01274 861334 www.westexflooring.com
Landscape Parquet by Victoria Design Floors 50
THE STOCKLISTS January 2024
Flooring factsheet Vinyl Flooring Vinyl is a fast growing sector of the flooring market due to its durability at relatively low cost and huge range of designs available. Sheet vinyl and cushion floor by the roll are popular but the sector is dominated by LVT. In reality, most of the products sold today are “LVP”, Luxury Vinyl Planks, as wood decors are more popular than ceramics and stone but the term LVT is still used to cover the whole non-sheet market.
Benefits
• Huge choice in terms of decors across wood, ceramic, stone and geometric designs
• I mpressive realism – not just in the design but infinishing
techniques that allow for wood knots you can feel, tiles you can grout, etc. See appearance options.
• Excellent performance in durability for high traffic areas, scratch resistance and cleanability. Vinyl also tends to be much more nonslip than natural materials. Some products are water resistant for bathrooms and kitchens.
www.bramptonchase.co.uk
Product options
• Dry back – a sheet or tile that needs to be fixed to the sub-floor using an adhesive.
• Self-adhesive – tiles with a peel-off backing paper to stick to the
sub-floor. Some tiles have adhesive overlaps to stick to each other rather than the sub-floor.
• Loose lay vinyl – tiles that simply drop onto the floor and rely on
a high friction backing to keep them in place – they demand a very sound, level sub-floor but are the easiset type of tile to lay or replace.
Click – tiles that have a mechanical jointing system to attach to • Warm and soft to touch compared to ceramic and stone floors - and • one another (like a locked tongue and groove system) and ‘float’ on a good heat insulator anyhow, and suitable for use with underfloor heating systems.
• Sound reduction – vinyl has neglible impact sound compared
to the tap/click of laminate and transmits less sound and vibration compared to solid floor.
• Considerably cheaper than the ‘real’ thing – both to buy and to fit – and tile/plank approach minimises wastage.
Installation
Installation preparation Vinyl requires a dry, sound, level subfloor as the relative thinness of vinyl and its light reflection performance will quickly reveal imperfections after installation as well as cause potential wear issues. Exisitng wooden/MDF floors may need a plywood underlay up to 6mm thick and then the joints will need to be skimmed or taped. Non-wood sub-floors will need a self-levelling screed to be laid to ensure a suitable base for the floor. A damp-proof membrane may be required depending on sub-floor moisture levels. However, new rigid core products are less flexible and can be laid more easily over existing floors – see Construction.
Top Coating Wear Layer Decor Layer
www.invictus.co.uk
the sub-floor without being glued down. There are many proprietary versions of the click system which offer fast, clean installation and stability. Appearance options Vinyl tiles and planks cover a hugh variety of sizes and shapes and can be mix-and-matched to achieve an infinite number of designs. Current fashions include extra wide and long planks for wood through to very small planks for wood. Border effects can be easy to achieve in LVT.
www.krausflooring.co.uk
Other notable options include:
• Embossed – this is where the top clear layer of the tile has been
embossed to create a realistic texture that matches the style of the stone of wood decor. Registered embossed is the most authentic – the texture matches the design so that, for example, a wood knot or hand-scraped element in the wood design can be felt on the surface of the flooring.
• Grouting and grooving – vinyl tiles can be laid with grouting inlay strips or beads of vinyl for addewd realism – and there are acrylic grouts that can be applied. In wood decors, planks are available with v-grooves or bevelled edges between planks for added realism.
www.myvictoria.co.uk
LVT construction
Top coating – A polyurethane or aluminium oxide coating provides protection against scratches and stains and gives enhances anti-slip. Wear layer – This is a key layer - determining the performance and resilience of the product. A 0.3mm (12 mil) wear layer is a good for heavy wear areas. Commercial installations need 0.5mm wear layers or above with 0.7mm at the top end. The wear warranties and guarantees carried by products will be based on this thickness. Decor layer – This is the decor itself - in essence it is a paper- or filmbased photographic inkjet print. (A few LVT floors have the image printed directly to the surface of the floor but this implies less image definition and different wear characteristics.)
PVC Middle Layer(s) Fibre Glass Layer(s) PVC Base Layer
THE STOCKLISTS January 2024
PVC and fibre glass layers – The construction ‘sandwich’ can vary between products but a combination of PVC (polyvinyl chloride) layers for strength and flexibility and fibre glass layers for structural stability may be used. Any click-system profile will be incorporated into these layers. Products often use a combination of recycled vinyl which is cheaper and virgin PVC which lasts longer and is more stable. Rigid core LVT has a solid, less flexible PVC layer with maximum stability which means it can be laid over exisiting, less even flooring without showing imperfections and therefore avoiding wear problems. Base (or backing) layer – The final high density PVC layer varies according to the installation requirement and is designed for taking adhesive or as an ‘underlay’ for loose-lay and click installations. 51
Flooring factsheet Underlay In a tight market for margins, underlay for carpet and hard flooring offers retailers one of the best opportunities to add value to every sale – with good profitability, trade-up potential once benefits are understood and high customer satisfaction levels. The Carpet Foundation and its Consumer Code of Practice approved by the Trading Standards Institute (TSI) recommend that new carpet underlay is bought with every new carpet.
www.interfloor.com
Many consumers are now aware of the benefits of underlay but more needs to be done to provide information about the different types available and their suitability for different areas of the home. Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results. Some manufacturers offer point-of-sale units and foot testers.
www.floorwise.co.uk
Benefits
Types
Good underlay will... • Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet
PU (polyurethane) foam • This is now the market’s most popular underlay and is typically made from recycled foam offcuts. The foam provides excellent comfort and performance levels with lots of thickness options and densities and provides great insulation – and its light weight helps handling.
Poor or old underlay will...
• Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards How thick? A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad. The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be – 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.
Sponge rubber
Crumb
Sponge rubber • A more traditionally manufactured underlay available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention.
PU foam
www.unifloor.nl
Laminate underlay • There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-floor. Combination • A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt.
www.underlay.com
Underfloor heating underlay • Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating of 2.5 can be used – which means the underlay would normally have a tog rating of 1.0. www.wilsons-carpet-underlays.co.uk
Pre-tackified underlay • A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired. Underlayment for LVT • This provides a smooth surface on which you can glue down immediately. If there is a time or acoustic issue or a problematic underfloor, a stable, smooth dual underlay system will provide the best solution.
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CLASSIC
Crumb rubber • Flat and dense, crumb rubber is good for heavy footfall – offering maximum protection but a little less comfort (and very good over stair nosings).
Felt • This traditional (but environmentally friendly) undelay is made from recycled fibres – wool, jute and synthetic – to create a firm, dense pad with excellent thermal insulation. Still a very popular choice among contractors when stretch fitting woven carpets.
Combination
www.carpenterunderlay.co.uk
www.interfloor.com
THE STOCKLISTS January 2024
Flooring factsheet Buying Groups Pick the right one How to decide whether to join a buying group – and which one…
• Evaluate all buying groups as they all work differently • Talk to the main marketing contact and/or a member
www.smg-group.co.uk Contact: Mike Reed Tel: 0118 932 3832 info@smg-group.co.uk
of the committee
Why join? Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains. More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing. While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers. The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you THE don’t need a leap of faith STOCKLISTS Feburary 2022 to join up. Ask the buying groups for answers...
• Get a list of members and call up two or three for a ‘real-world’ view
• Establish your territorial exclusivity – where’s the next nearest member of each buying group
• Ensure you understand the financial arrangements, any fees that would relate to your membership, how the bills are paid and whether your fees are refundable if it doesn’t work out. Ask the buying group for a consultation to estimate your potential savings
Associated Carpet Group www.acgcarpets.com Contact: Jon Richardson Tel: 01942 825520 jon@acgcarpets.com
• Review all the extra benefits and services to see what you would actually use
• Check out the product ranges offered including the own-label options and the UK/European mix
• Ensure you understand any rules that may limit your flexibility to run your business the way you want
www.beautifulflooring.co.uk Contact: Carl Harris Tel: 01892 549050 charris31@sky.com
Key benefits Increase margins • Group purchases to get beneficial rates • Rebates • Exclusive higher-margin products • Special promotions ne of the key reasons to join a buying group is to O benefit from the discounts they negotiate as a bulk buyer from manufacturers. The way discounts and rebates are passed on to members varies between groups so make sure it’s absolutely clear how this will be done. You’ll need to work out how this compares with discounts you have already negotiated locally with preferred suppliers. Access professional services • Business and financial services • IT and internet support • Training and workshops • Professional bodies Some buying groups offer an excellent range of other services which may be valuable to your business. Financial services include invoice factoring, credit, loans and insurance. Some of the more sophisticated groups offering marketing packages, software systems to help you run your business operations and customised websites ready to use. Relationships with professional and training organisations can also offer discounts. THE STOCKLISTS January 2024
Increase sales
• Best of both worlds’ proposition • Wider ranges and exclusive products • POS, displays and merchandising support
Your customers will like the proposition that you are independent but with the buying power of a group – this gives them (and you) the ‘best of both worlds’ with personal service and competitive pricing. Most groups will also offer you ‘own label’ ranges and support with pointof-sale, merchandising and displays. Central stockholding may also be on offer. Network with other independents • Members-only exhibitions with preferred manufacturers • Regular meetings and supplier presentations • Regional workshops • Helpline A lot of retailers enjoy the buying group environment of being independent but not alone out there on the High Street. Groups hold regular meetings and some have their own trade shows, regional meetings and workshops to help you develop your business. The network gives you someone to call when you need advice on, for example, an unusual installation, a technical consumer complaint, legal issue or business dilemma.
www.flooringone.co.uk Peter Karra Tel: 0121 683 1426 peter.karra@flooringone.co.uk
www.greendalecarpets.co.uk Contact: Eamonn Prescott Tel: 01432 852000 eamonn@greendalecarpets.co.uk
Metro Group www.carpet1st.co.uk Contact: Jill Coward Tel: 01204 393539 jillcoward@carpet1st.co.uk
53
WoolSafe factsheet Caring for carpet the right way The WoolSafe Organisation is the UK’s leading authority for the correct care and maintenance of carpet and offers a range of services empowering retailers to build a reputation for great service and consumers to get the most out of their investment.
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THE STOCKLISTS January 2024
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Environmentally aware for superior carpet care www.cleantecinnovation.com THE STOCKLISTS January 2024
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Vacuum cleaners - the choice of cleaning professionals www.sebo.co.uk 55
Are you a Wholesaler? If you’re not listed here, please call Diane Martin on 01482 659396
The Stocklists Wholesale Distribution Directory NATIONAL
MIDLANDS
SOUTH EAST
Fells Carpets Leeds 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk
Birch Distribution Sheffield - see Floorwise page 57
TCS “The Carpet Specialists” Morecambe 01524 840177 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com
Ashmount Flooring Supplies Tottenham 0208 808 2158 sales@ashmountflooring.co.uk www.ashmountflooringsupplies.co.uk
Birch Distribution Hull - see Floorwise page 57
Xylo Wood Flooring London 020 8368 8122 infouk@xyloflooring.com www.xyloflooring.com NORTH WEST A&A Carpets Manchester 01204 701188 sales@aandacarpets.co.uk www.aandacarpets.co.uk Hathaway Flooring Manchester - see Floorwise page 57 Kellars Limited Manchester - see page 23 0161 443 0970 sales@kellars.co.uk Lakes Flooring Supplies Kendal - see Floorwise page 57 Millbrook Carpets Darwen 01254 703999 millbrookcarpets@live.co.uk Preston Underlay Centre Ltd Preston/Lancashire - see Floorwise page 57 EAST Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Salesmark Ltd St Neots Tel: 01480 212888 sales@salesmark.co.uk www.salesmark.co.uk STS Flooring Distributors Cambridge - see page 16 and Floorwise page 57 NORTH EAST/YORKSHIRE Fells Carpets Leeds 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Kellars Limited Darlington - see page 23 0161 443 0970 sales@kellars.co.uk Fells Carpets Goole 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk RBV Flooring Bradford 01274 670011 rbvflooring@yahoo.com Trade Carpets and Floors Ltd Rotherham 01709 437723 sales@tradecarpetsandfloors.co.uk 56
Birch Distribution Leeds - see Floorwise page 57
Cornerstone Flooring Supplies Doncaster - see Floorwise page 57 Cornerstone Flooring East Midlands and Warwickshire 01159 444711 sales@cornerstoneflooring.co.uk www.cornerstoneflooring.co.uk DMS Flooring Supplies Northampton - see page 10 01604 664850 sales@dmsflooringsupplies.co.uk Floorwise D & J Ltd Southam - see Floorwise page 57 Kellars Limited Rugby - see page 23 0161 443 0970 sales@kellars.co.uk Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk STS Flooring Distributors Hemel Hempstead - see page 16 wand Floorwise page 57 Trade Counter Carpets Leicester 0845 604 3055 tradecountercarpets@gmail.com Woodall Brothers Ltd Shrewsbury - see Floorwise page 57 SOUTH WEST BL Flooring Supplies Bristol - see Floorwise page 57 BL Flooring Supplies Gloucester - see Floorwise page 57 Fitwell Flooring Ltd Redruth - see Floorwise page 57 Fitwell Flooring Ltd Newton Abott - see Floorwise page 57 Flooring Supplies (Wessex) Amesbury 01980 625888 orders@flooringsupplieswessex.co.uk R & M Wholesale Bristol 01179 531222 Tiverton 01884 258266 sales@rmwholesale.co.uk
Ballister London 020 8570 1668 london@ballister.co.uk www.ballister.co.uk Ballister Reading 0118 931 3535 reading@ballister.co.uk www.ballister.co.uk Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Clifford Floors Strood 01634 285900 sales@clifford.uk.com Culpeck Strood 01634 299000 sales@culpeck.uk.com Columbia Flooring Middlesex 020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooring.co.uk see page 9 for details DMS Flooring Supplies Hemel Hempstead - see page 10 01442 502562 sales@dmsflooringsupplies.co.uk DMS Flooring Supplies Milton Keynes - see page 10 01908 049006 sales@dmsflooringsupplies.co.uk
Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk STS Flooring Distributors Basildon - see p16 & Floorwise p57 STS Flooring Distributors Croydon - see p16 & Floorwise p57 STS Flooring Distributors Orpington/Croydon - see page 16 & Floorwise page 57 Trade Carpet London Wimbledon 0208 247 3891 sales@tradecarpet.com www.tradecarpet.com IRELAND (NI + ROI) Flanagan Flooring Distributors Saintfield, Belfast 028 9751 0932 sales@flanagan-flooring.com www.flanagan-flooring.com Flanagan Flooring Distributors Republic of Ireland 048 9751 0932 sales@flanagan-flooring.com www.flanagan-flooring.com Provincial Floorcoverings Ltd Dublin - see Floorwise page 57 Provincial Floorcoverings Ltd Belfast - see Floorwise page 57 Provincial Floorcoverings Ltd Limerick - see Floorwise page 57 TCS “The Carpet Specialists” Co. Louth 00353 429 351 351 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com SCOTLAND
DMS Flooring Supplies Colindale, North London 0208 036 9945 - see page 10 colindale@dmsflooringsupplies.co.uk
Flanagan Flooring Distributors Baillieston 0141 773 1122 scotland-sales@flanagan-flooring.com www.flanagan-flooring.com
Flooring Storage UK Potters Bar 01707 245999 sales@flooringstorage.com www.flooringstorage.com
Kellars Limited Glasgow - see page 23 0141 647 7685 sales@kellars.co.uk
Littner Hampton London 020 8520 8474 littnerhampton@aol.com www.littnerhamptoncarpets.co.uk
MCD Scotland Uddingston Glasgow 01698 808000 mcdscotland@mcd.co.uk www.mcdscotland.co.uk
John Palmer Carpets Fareham 01329 221933 sales@johnpalmercarpets.uk.net
Neil Smith Ltd Glasgow - see Floorwise page 57
Salesmark West Ltd Amesbury - see Floorwise page 57 Tel: 01980 880933 mail@salesmark-west.co.uk www.salesmark-west.co.uk
Potts & Ward, Woodcocks Ltd Brighton 01273 557211 sales@pwwflooring.com www.pwwflooring.com
CBW Flooring Supplies Pontypridd 01443 492510 www.cbwflooringsupplies.co.uk
Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk
Salesmark Lancing - see Floorwise page 57 Tel: 01903 750522 sales@salesmark.co.uk www.salesmark.co.uk
WALES
Floorwise Wales Merthyr Tydfil - see Floorwise page 57
THE STOCKLISTS January 2024
wiseup to floorwise quality&value guaranteed
national distributor network 1 Neil Smith Ltd Glasgow, G4 0TX Tel: 0141 552 1141 sales@neilsmithltd.co.uk
9 Hathaway Flooring Manchester, M17 1EB Tel: 0161 872 8003 sales@hathawayflooring.com
2 Provincial Floorcoverings Ltd Belfast, BT15 3GU Tel: 028 9075 3202 Fax: 028 9075 3901 salesbelfast@pfl.ie
10 Cornerstone Flooring Doncaster, DN3 3FE Tel: 01302 835117 Fax: 01302 302542 cornerstonefloor@ btconnect.com
3 Provincial Floorcoverings Ltd Dublin, D12 E540 Tel: 00353 (0)1 626 3913 Fax: 00353 (0)1 460 4669 salesdublin@pfl.ie
11 Birch Distribution Sheffield, S9 5PH Tel: 0114 243 1230 Fax: 0114 243 5118 s.sales@birchdistribution.co.uk 12 Woodall Brothers Ltd Shrewsbury, SY1 3JE Tel: 01743 441584 Fax: 01743 441629 sales@woodallbrothers.co.uk
18 Fitwell Flooring Ltd Newton Abbot, TQ12 6TR Tel: 01626 835935 sales@fitwell.co.uk
25 ProFlooring S.R.O Prague, Bavorská 856/14 Czech Republic Tel: +420 224 454 231 Email: info@proflooring.cz
19 Fitwell Flooring Ltd Redruth, TR15 1SS Tel: 01209 214344 sales@fitwell.co.uk
● head office: Floorwise Group Ltd. Floorwise House, 22 High Street Kegworth, Derby, DE74 2DA, UK Tel: +44 (0)1509 673974 Fax: +44 (0)1509 674841
20 STS Flooring Distributors Ltd Cambridge, CB23 8UD Tel: 0345 899 1000 sales@stsflooring.co.uk 21 STS Flooring Distributors Ltd Hemel Hempstead, HP2 7ER Tel: 0345 899 1000 sales@stsflooring.co.uk 22 STS Flooring Distributors Ltd Basildon, Essex, SS14 3DW Tel: 0345 899 1000 sales@stsflooring.co.uk 23 STS Flooring Distributors Ltd Croydon, Surrey, CR0 4WP Tel: 0345 899 1000 sales@stsflooring.co.uk
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THE STOCKLISTS January 2024
24 STS Flooring Distributors Ltd Orpington, Kent, BR5 3SS Tel: 0345 899 1000 sales@stsflooring.co.uk
16 Salesmark West Ltd Amesbury, SP4 7LN Tel: 01980 880933 mail@salesmark-west.co.uk
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8 Birch Distribution Hull, HU7 0XD Tel: 01482 826654 Fax: 01482 878693 h.sales@birchdistribution.co.uk
15 BL Flooring Supplies Ltd Bristol, BS2 9SH Tel: 0117 955 5454 Fax: 0117 955 2626 info@blflooring.co.uk
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7 Birch Distribution Leeds, LS10 1AG Tel: 0113 244 4363 Fax: 0113 244 8665 l.sales@birchdistribution.co.uk
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6 Preston Underlay Centre Ltd Preston, PR1 1PN Tel: 01772 556345 sales@pucflooring.co.uk
14 BL Flooring Supplies Ltd Gloucester, GL2 5HY Tel: 01452 223355 Fax: 01452 371284 info@blflooring.co.uk
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5 Lakes Flooring Supplies Kendal. LA9 5RR Tel: 01539 726500 sales@pucflooring.co.uk
13 Floorwise D & J Ltd Southam, CV47 0DR Tel: 01926 814922 Fax: 01926 817899 sales@fwdj.co.uk
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4 Provincial Floorcoverings Ltd Limerick, V94 W863 Tel: 00353 (0)61 227 100 Fax: 00353 (0)61 227 000 sales@pfl.ie
17 Salesmark Lancing, BN15 8UN Tel: 01903 750522 Fax: 01903 851111 sales@salesmark-floorwise.co.uk
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Sheet Vinyl Installation — Commercial — Basic/Intermediate Sheet Vinyl Installation — Commercial — Advanced Sheet Vinyl Installation — Domestic Sheet Vinyl — Wetrooms Installation — Advanced
Linoleum
Linoleum Installation — Basic Linoleum Installation — Intermediate
Resilient
Resilient/LVT Fitting — Basic Resilient/LVT Fitting — Intermediate Resilient/LVT Fitting — Advanced
Wood
Laminate and Floating Wood Fitting — Basic Wood Fitting — Intermediate Wood Fitting — Advanced Wood Sanding and Finishing
Subfloors
Subfloor Preparation — Commercial Subfloor Preparation — Domestic
Supplementary
Cost-Effective Estimating and Planning — Commercial Profitable Measuring and Quoting — Domestic Moisture — Preventing Floor Failures
CARPET WORKSHOPS — ALL 1 DAY DURATION
FITA is a joint venture by CFA and NICF
Email: info@fita.co.uk
LO
Vinyl
national institute of carpet & floorlayers
Tel: 0115 950 6836
KIRKCA LDY
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PROFESSIONAL FLOORING TRAINING
BOROU GH or
NE
Carpet
Carpet Fitting — Basic Carpet Fitting — Intermediate Carpet Fitting — Advanced NEW! Carpet — Borders NEW! Natural Floorcoverings
D DE
TRAINING COURSES — 1 TO 4 DAYS
LOCATION AD EW Now can trayinou at LOUGH
N
Joining the NICF has worked really well for my business and me. Customers can find me listed on the NICF website where they can read the reviews of my work, giving peace of mind that the job will be carried out to the highest standard. Getting a big discount on FITA courses helped me improve my skills too.”
www.fita.co.uk
Carpet
NEW! Bullnose and Double Bullnose NEW! Joins (including Repairs) NEW! Stairs (including Open Plan) NEW! Stretching Techniques (including Power Stretching)
THE STOCKLISTS January 2024
Stocklists Classified The
SITUATIONS VACANT
Balta are hiring... We are currently looking to increase our sales team within the UK. Due to expansion, several new roles have been created to help us achieve an ambitious sales targets. If you are looking for a new challenge in 2024, don’t hesitate to get in touch.
Sales Representatives • Yorkshire, North Riding and Lake District • North East Midlands • East Anglia and Herts
Your Challenges: • • •
Managing key retailers and buying group members in your area Expansion of the exisiting customer base Increasing the product ranges with exisiting customers based on a clear sales strategy combined with a wide range of new products
Your Talents: • • • • •
Experienced Sales Manager looking to challenge themselves and thrive in a busy and fast paced environment Eager to drive sales and able to spot opportunities for growth Excellent time management with the ability to work with numbers and data Able to travel approximately 4 days of the week Experience in carpet & flooring industry preferrable but not essential
• South Coast, Berkshire and Slough • South Wales, South West Midlands • South West and South Coast
What We Offer: • • • •
Opportunity to have a direct influence on accounts in your area The chance to be a part of a world leader in broadloom A working environment based around sustainability, safety and strong communication Attractive salary and other excellent benefits
To register your interest, please send you CV to wim.verest@baltafloorcoverings.co.uk
ANTI RUG SLIP
Super Plus The Rug Tamer! Keeps Rugs In Their Place
In an independent survey which asked 450 retailers which of all the trade titles they actually read, our magazine came top of the pile. Thank you!
COMBINATION UNDERLAYS NEEDLEFELT UNDERLAYS For orders and further information, please ring P&R Ratcliffe (Underlays) Ltd. Burnley, Lancashire BB10 3BH Tel: 01282 421026, Fax: 01282 412321 www.foxirugtamer.co.uk THE STOCKLISTS January 2024
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DISCOVER THE DIFFERENCE
Carpenter Underlay is a registered trademark of Carpenter Co.
www.carpenter.com
With 22 products to choose from we are the only choice when looking for superior underlay. Every step of the manufacturing process is tried and tested. We believe in quality and comfort together with a product that lasts. Request a sample and discover the difference! Call us on 01457 861141
THE STOCKLISTS January 2024
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