The Stocklists - April 2021

Stocklists The

5 April 2021

with

FLOORINGNEWS

BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET

GREAT FLOORING • INVINCIBLE PERFORMANCE

NEW COLLECTION COMING SOON

Low tog underlays for underfloor heating

Heatflow

®

Duralay has great underlays for installations with underfloor heating*. Bringing greater heating efficiency and the potential to

0.75tog

Heatflow® Carpet

0.35tog

Heatflow® Wood & Laminate

0.80tog

Tredaire® King

reduce heating bills *Not suitable for electric mat style heating systems.

MAD

E IN THE

UK 2

Underlay Manufacturer of the Year

Best Underlay Manufacturer

01706 238 810

interfloor.com

THE STOCKLISTS April 2021

Stocklists The

ISSUE 553 : APRIL 2021 Published by Mayville Publishing Co Ltd., 219 West Ella Road, West Ella, Hull HU10 7SD @thestocklists Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.com Sales Director: Diane Martin. diane@mayvillepublishing.co.uk Publication Director: David Spragg Founded by Roy Spragg in 1973.

THE MAGAZINE THAT’S ALL ABOUT FLOORING

Advertisers

FLOORINGNEWS starts on page 25

Monthly ‘Stocklisters’ shown in BOLD

Making an entrance

Index

“Probably the hardest working space in our homes, hallways need to be more than just welcoming.

Flooring has to be durable, practical, and beautiful.”

Read Rita Bancroft’s Marketing Insights column pages 53–55

H ASSOCIATED WEAVERS t BERRYALLOC t BRAMPTON CHASE

BerryAlloc’s family proof laminates page 40

Royal rugs for UK

FC,4-5,6-7 01422 431100 27,40

+32 5652 8480

8,9

01604 664855

o CARPENTER 68

Buying group focus We look at SMG and Metro to explore the retailer benefits pages 48–52

Digital development

New focus for Royal Hali’s quality Post-pandemic tech for flooring TO THE page 32-33 WE INVITE YOU page 44-46

WORLD OF ROYAL CARPET

+31 38 477 8911

s COLUMBIA FLOORING

10

0208 443 3322

n COMPANY DYNAMICS

45

08000 728539

H CORMAR

–

01204 881234

H FELLS CARPETS

12

01977 662211

11,65

01538 361633

n FITA 66

01159 506836

n FITTER OF THE YEAR

42

0115 958 3077

n FLOORWISE 64

01509 673974

H FURLONG FLOORING

01772 696787

13-15

H HAMMER CARPETS

16

01473 826870

t HARVEY MARIA

43

0330 330 1231

H HUGH MACKAY 19

01429 892555

n i4F – +32 11 922111 n INTERFLOOR t KAHRS t KARNDEAN DESIGNFLOORING

Discover our best brands with many different collections.

From pile to design, there is always a good option in Royal.

s KELLARS

2,58

01706 213131

18

023 9245 3045

37

01386 820 100

19,31,38,39 0161 443 0970

n MERRYFIELD ENGINEERING

3

t MODULEO

–

n NICF 66

Colourful options from Balta page 25

No show for BGNFS Solihull posponement to 2022 page 30

Get set to star

The prestigious awards are back! page 46

Price rise frenzy

Expensive return to retailing page 30

FlooringFactsheets Adhesives Buying Groups

n METRO GROUP H PENTHOUSE CARPETS

Tapestry of taste

+90 850 259 mosaic 70 70 Debut for Distinctive tiles page 34-35

90 trade counters

Headlam plans national network Business News – page 30

The industry’s knowledge-bank 57 48-52

01422 373799 01332 851500 0115 958 3077

o NOVOSTRAT 42 00353 61 339287

2021

Eternity modernity

01457 861141

41,47

H CONDOR CARPETS

n F. BALL

Wet and child

Page Contact No No

LVT Directory LVT Options

– 65

Carpet Company Directory

–

Underlay 58-59

Carpet Trouble-shooter

–

Wholesaler Distribution Directory 62-64

Carpet Types

–

Woolsafe: the Carpet Care Guide 60-61

ISSN 2046-7338 © Mayville Publishing Co. Ltd. 2021. Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.

H ROYAL HALI

48,49

01204 393539

–

01706 639866

32-33

+90 8502597070

s SOLENT WHOLESALE 20

01243 774623

n SMG

50,51

0118 932 3832

21

01274 905411

H THOMAS WITTER 24

01429 892555

o TEXFELT

s TRADECO 22 07833 660451 o UNIFLOOR

–

0845 6030906

n UZIN

29

01788 530080

H VICTORIA CARPETS 34,35

01562 749300

o WILSON UNDERLAYS

01924 451138

23

Classified Adverts ................................... pages 67 H carpets/rugs/tiles t woods/laminates/smooths n accessories/services/organisations = fibres o underlay s wholesalers/distributors l adhesives

MERRYFIELD CARPET CUTTING MACHINERY British Manufactured Carpet Cutting Machines THE STOCKLISTS April 2021

Visit ‘Merryfield Carpet’ on YOUTUBE to see our full range of cutting machines or call 01422 373799 3

VENTUS

IGNIS

SPIRITUS

TERRA

AQUA

ANIMO

FUNDAMENTALS ® IS THE ESSENTIAL COLLECTION THAT COVERS ALL YOUR CARPET NEEDS. 4

THE STOCKLISTS April 2021

WE’VE GOT YOU COVERED

THE FUNDAMENTALS® CARPET COLLECTION BY AW: ESSENTIAL TO YOUR HOME

FUNDAMENTALS® is the must-have brand for your store - you might say it’s fundamental.

WITH JUST 6 RANGES, YOU’LL COVER THE CARPET WISHES OF ANY CUSTOMER: colours, neutrals & design, plains & heathers, made with polypropylene & polyamide.

The great variation caters to all style demands and the collection comes with WEAR & STAIN WARRANTIES that guarantee DURABILITY and EASY MAINTENANCE. The graphic style is truly unseen in the carpet business: sleek, striking and modern with a touch of sci-fi. This makes FUNDAMENTALS® into an instore show-stopper, appealing to all types of customers.

Share your Fundamentals #carpetyourlife fundamentals-carpet.co.uk

THE STOCKLISTS April December 2021 2020

5

WATC H T HE F I L M A N D D I S C OV E R O U R AWARD W I NN I N G DI S P L AY

6

Always a trailblazer when it comes to branding, Associated Weavers reinvents the in-store display & brings an experience unseen in the flooring business. With traditional samples and an intuitive digital module, Invictus® luxury vinyl flooring invites the customer on a fun-todo purchasing journey.

Share your Invictus #invictuscarpetflooring

THE STOCKLISTS April 2021

GREAT FLOORING • INVINCIBLE PERFORMANCE

A UK brand since 1964 www.invictus.co.uk

THE STOCKLISTS April November December 2021 2020 2020

7

Herringbone

Large Plank

New Collection

Stunning colours in both large plank and herringbone sizes, featuring a micro bevel edge 2.5mm | 0.55mm wear layer

Studio Designs Smokey Bay Herringbone

Gluedown Luxury Vinyl Planks Gluedown Luxury Vinyl Planks

Traditional Planks

Luxury Vinyl Planks

Character rich wood designs 3mm | 0.5mm wear layer

Classics Limed Oak

Gluedown Luxury Vinyl Planks

Luxury Vinyl Planks

Elegant Designs

Gluedown Luxury Vinyl Planks

Woodlands Brecon

Inspired by wonderful and exciting national parks 2mm | 0.3mm wear layer

Luxury Vinyl Tiles Designs inspired by adventure 2.0mm | 0.3mm wear layer

Grouting Strips Available

2.5mm | 0.55mm wear layer Stones Dorset

Gluedown Luxury Vinyl Tiles

Luxury Click-fit PlanksSystem.

Rigid-Core Flooring 1.8m in length, 8mm thickness 1.5mm LVT surface, 5mm Core, 1.5mm IXPE built-in Underlay 0.55mm wear layer with Registered Embossed finish

19dB

Impact Sound Reduction

UltraCore Natural Oak

Free samples and brochures available at www.bramptonchase.co.uk

Luxury Flooring 8

Stunning

Point of Sale

Technical Advice

Aftercare & Support

THE STOCKLISTS April 2021

Large Plank

Stunning new colours

available in large plank & contemporary herringbone

Studio Designs European Oak Herringbone

Experienceunrivalled unrivalledservice serviceand andquality qualitywith withBrampton BramptonChase Chase Experience Contactusustototalk talkabout aboutyour yourretail retailororcommercial commercialrequirements requirements Contact 01604664855 664855| |support@bramptonchase.co.uk support@bramptonchase.co.uk 01604 THE STOCKLISTS April 2021

9

Columbia Flooring plc

The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at GUARANTEED maker’s list price...

Delivered direct to business premises FREE OF CHARGE. For a Speedy and Efficient Service

Call US NOW!!!

020 8443 3322

sales@columbiaflooring.co.uk www.columbiaflooringplc.co.uk Opening Times: Monday - Friday 8.30am to 5.30pm Saturday 8.30am to 12 noon Tel: 0208 443 3322 Fax: 0208 805 2346 TRAFALGAR TRADING ESTATE, JEFFREYS ROAD, ENFIELD, MIDDLESEX, EN3 7TY.

10

1970 – 2020

THE STOCKLISTS April 2021

The Only

LVT Installation Range You Need

DOUBLE CASHBACK

A MASSIVE 5% CASHBACK* FOR REWARD CARD MEMBERS ON STOPGAP 300 HD, STYCCOBOND F46, F48PLUS AND F49 2.5% cashback on all these products plus an extra 2.5% cash for reward card members (1st April - 30th June 2021)

F. Ball’s Premium LVT Installation Range is specially selected for the installation of luxury vinyl tiles.

Guaranteed to achieve an optimum finish every time.

A great finish starts with F. Ball

F. Ball and Co. Ltd. 01538 361 633 • mail@f-ball.co.uk • www.f-ball.com

GREAT BRITISH INNOVATION

THE STOCKLISTS Aprilbetween 2021 1st April and 30th June 2021. Claiming Cashback could not be simpler see www.f-ball.com/rewards for full details. Terms & Conditions apply.

Offer

11

Focus on fashion

Eastern Treasures • Pacific Blue

B2B website www.fellscarpets-sales.co.uk Check our full offer and order online (live stock)

Eastern Treasure • Nordic Sky

Eastern Treasure • Nordic Sky

Exciting, bold and unique ranges from the UK’s largest patterned carpet stockists Award-winning design innovation that earns the attention of discerning consumers that ask for something different in your store.

www.fellscarpets.co.uk

12

THE STOCKLISTS April 2021

All your flooring solutions under one roof

FIRST CHOICE FLOORING FOR EVERY ROOM CARPET • VINYL • LVT • LAMINATE • HARDWOOD www.furlongflooring.co.uk Contact sales: Dartford 01322 628 700 • Preston 01772 316155 • Stonehouse 0845 520 0800

THE STOCKLISTS April 2021

13

Furlong Flooring.

The people who can deliver your success.

FULL UK COVERAGE FROM STOCK. ALAN CHEETHAM GTR MANCHESTER, CHESHIRE

TBA WEST SCOTLAND

M 07966 263571

acheetham@furlongflooring.com MARK DOWSON

PART LANCS, FLYDE COAST & CUMBRIA

TBA

MERSEYSIDE, WIRRAL & NORTH WALES

enquries@furlongflooring.com

tel: 01772 696787 fax: 01772 311921

Gloucester Sales enquries@furlongflooring.com BEN THOMAS MID & WEST WALES M 07794 048809

tel: 0845 520 0800 fax: 01452 222515

London Sales

tel: 01322 628707 fax: 01322 698733

Email enquiries

enquiries@furlongflooring.com

M 07980 786265 mdowson@furlongflooring.com

Preston Sales

bthomas@furlongflooring.com JASON BRIMBLE AVON &

GLOUCESTERSHIRE

New website

www.furlongflooring.co.uk ALAN CAIRNIE EAST SCOTLAND M 07976 311434

M 07794 041266

jbrimble@furlongflooring.com

acairnie@furlongflooring.com

TIM BAILEY

SOUTH EAST WALES & HEREFORDSHIRE

TONY CONWAY BEDS, NORTHANTS, OXON & BUCKS

DEAN STYLES NORTH EAST, EAST COAST

M 07794 048414

M 07791 891025

M 07983 446969

tbailey@furlongflooring.com STEWART

WAITHMAN DEVON & CORNWALL M 07794 048413 swaithman@furlongflooring.com JAMIE BONE N.W, NORTH, EAST & CENTRAL LONDON

tconway@furlongflooring.com PETER FLETCHER HAMPSHIRE & DORSET M 07816 217561

pfletcher@furlongflooring.com JOHN AKIEN EAST & WEST SUSSEX M 07791 891024

M: 07816 217548

jbone@furlongflooring.com JACK O’CONNOR SOUTH BUCKS, BERKSHIRE, WEST LONDON, SURREY (OUTSIDE M25)

jakien@furlongflooring.com DARREN SPENDIFF KENT M 07791 890861

dstyles@furlongflooring.com MIKE SHUTT BIRMINGHAM/ STAFFORDSHIRE, SHROPSHIRE M 07970 158594

mshutt@furlongflooring.com PAUL LOVELL NORFOLK, SUFFOLK & CAMBS M 07816 217549

plovell@furlongflooring.com

TBA YORKSHIRE

enquries@furlongflooring.com MARTYN MORRIS SOUTH YORKSHIRE M: 07973 403450

mmorrisr@furlongflooring.com COLBY McMASTER NOTTS, STAFFORD, SOT, DERBYSHIRE & LINCS M 07872 964685

cmcmaster@furlongflooring.com

ANDY THOMPSON ESSEX, HERTFORDSHIRE

WESLEY GRAHAM LEICESTER, WARWICKSHIRE

M 07816 217565

M 07968 324598

athompson@furlongflooring.com

wgraham@furlongflooring.com

M 07816 217550 joconnor@furlongflooring.com

dspendiff@furlongflooring.com

Competitive, best-selling products - all available right away from UK stock – with rapid logistics that ensure you get what you need, when you need it.

14

THE STOCKLISTS April 2021

Furlong Flooring.

First choice flooring for every room.

YOUR RELIABLE PARTNER FOR PENT-UP DEMAND Dear customer First, we hope that everyone is keeping safe in these most difficult of times. At Furlong Flooring our number one priority is to practice government guidelines and even though retail is due to open on the 12th of April, we will continue to do everything in our power to ensure the safety of our customers and staff that must be our number one priority.

Like everyone, we cannot wait for retail to re-open and we have been extremely busy behind the scenes during this lockdown period. Our UK factory has continued to manufacture all our products and we are building up as much stock as possible to meet the pent-up demand that the experts are predicting.

We have restructured our sales team so that your local representative is now responsible for not only the Regency carpet offer but our Laminate, LVT and Hard Flooring as well.

We have new ranges to present to you across all product sectors.

We have been busy updating our display offer to cover all the product sectors we now sell.

We have upgraded our online portal where 24/7 online ordering is now available, and most aspects of your account can be managed online. Please ask your local representative for details of how to register.

Our new mission statement “First choice flooring for every room” is on all our new POS and we feel it reflects our new market position.

We know you have a choice where to place your business and we want to earn the right by being “Your Supplier of Choice”.

Please talk to our team who are ready to take your call and whose contact details are on the page opposite.

Welcome back!

Yours sincerely The Furlong Flooring Team

NEW PORTAL! Order online 24/7 with live stock checking.

Ask your rep for details.

THE STOCKLISTS April 2021

15

Tel 01473 826870

Email infouk@hammercarpetsuk.com

Web www.hammercarpets.com

Beautiful carpet collections in 100% wool stocked in 4m and 5m wide

Jacs

Designer tonal loop pile in 100% wool available in 4m and 5m widths.

Natural Lines

Supreme Boucle

Super luxurious 100% wool loop pile available in 4m and 5m widths.

Natural Lines

Natural Weave

Skagen

Natural Weave

Key facts about our carpets

herringbone design with a stripe option.

All our carpet yarns are Mothproof protected for the life of the carpet.

Supreme boucle

The weloop use are the highest quality 2 and 3 ply yarns Our bestyarns selling level 100% wool product available in 12 up to the minute We use long staple, hank dyed, scoured and set fibre colours in bothonly 4m and 5m widths.

in 100% New Wool. which gives you the very best long term performance. Beware of cheaper imitations that use lower cost short All our carpet yarns are Mothproof protected for the life of the carpet.

Las Vegas fibre loop which yarn quickly in use and will give inferior results in terms of A staple chunky luxurious pile inshed 100% wool available in 4m and 5m widths.

The yarns we use are the highest quality 2 and 3 ply yarns in 100% New Wool. We use only long staple, hank dyed, scoured and wear and appearance retention.

Key facts about our carpets

set fibre which gives you the very best long term performance. Beware of cheaper imitations that use lower cost short staple fibre

Sisal Boucle & Sisal Berberis designed and made in Scandinavia using the best Everything we produce which shed yarn quickly in use and will give inferior results in terms of wear and appearance retention.

A heavy domestic tonal stripe in 100% wool loop pile. sustainable New Zealand

Wool that is the whitest and cleanest available. This ensures excellent levelness of colour gives us the make cleanest available.

This ensures excellent when levelness dyed of colourand when dyed and gives us theability ability to to make beautifulbeautiful pastel shades and The Stone Fibre Collection pastel shades and brighter brighter light colours including white. light colours including white.

Everything we produce is designed and made in Scandinavia using the best sustainable New Zealand Wool that is the whitest and

designs. Each design available in 4 colours, in 4m and 5m widths.

Our eco Memphis

friendly credentials

100% wool textured loop available in • 5m We only use renewable 4& widths.

energy from offshore wind farms to power our factories

• We recover Diamond Weaveexcess heat and energy from the manufacturing process and use it to heat buildings in our vicinity Ourmunicipal eco friendly credentials

5m width.

• We make the carpet tubes that the finished carpets are delivered on from recycled Scandic Weave • We only use renewable energy from offshore wind farms to power our factories polypropylene

• We recover excess heat and energy from the manufacturing process and use it to heat municipal buildings in our vicinity 5m width.

• A•ll the waste water in manufacturing made drinkable before we We make the carpet tubeswe thatproduce the finished carpets are delivered on fromis recycled polypropylene dispose of itcutso 100% wool innovative andwe loopdo pile not pollute the environment

Sloane Square • All the waste water we produce in manufacturing is made drinkable before we dispose of it so we do not pollute the environment • We are committed to make products from materials that aid a healthy life cycle, with no harm to people or the environment geometric design.

• We are committed to make products from materials that aid a healthy life cycle,

Skagen with no harm to people or the environment Hammer Carpets are the world’s largest manufacturer of Soft tones in a heavy wool loop with a bespoke design 80/20 Colortec carpet. Ask your Agent for luxurious Wool pile.

Scandinavian quality by design Scandinavian quality Our UK Sales Teamby design Steve Acton 07957 836207

Ron Fewery 07976 244892 London, Oxfordshire,

RonBerkshire Fewery & Buckinghamshire 07976 244892 London, Oxfordshire, Berkshire & Buckinghamshire

Sandy Anderson Our UK07445 Sales 232345 Team

Kent, Sussex, Surrey,

& Dorset Steve Acton HampshireSandy Anderson 07957 836207 07445 232345 Kent, Sussex, Surrey, Hampshire & Dorset

Tel 01473 826870 16

www.hammercarpets.com

Cheshire, Greater Manchester, Lancashire, Merseyside & North Wales

Stephen Binnersley 07710 618754 Cheshire, Greater Manchester, Jay PallassMidlands, Stephen Lee Palmer Lancashire, South WalesBinnersley & 07774 101640 07414 837329 Northamptonshire Merseyside 07710 618754 Channel Islands Yorkshire & & North Wales

North East

Email infouk@hammercarpetsuk.com

Midlands, South Wales & Northamptonshire

Robin Saunders 07968 344892 East Anglia

Robin Saunders 07968 344892 East Anglia

Web www.hammercarpets.com THE STOCKLISTS April 2021

Welcome Back!

From the team at Hugh Mackay

Hot off the press: New Website New Ranges

Visit our new website to see our online Visualiser & our new Find a Retailer feature. The feedback we have received so far has been very posituve.

Be sure to go online and take a look for yourself at: www.hughmackay.co.uk

We’ve been busy during lockdown, developing new ranges and taking a look at our longstanding options to see how we can update them for 2021 & beyond, watch this space for the latest news...

With the end of Lockdown approaching, we wanted to say thank you to everyone we work with and most of all, welcome back!

SCOTLAND JOHN STUART M: 07860 565 200 E: johnrstuart@btopenworld.com NORTH EAST & CUMBRIA BECKY GIBBONS M: 07970 491 215 E: rebann2@btinternet.com YORKSHIRE JOHN ALSOP M: 07860 572 220 E: alsopagencies@yahoo.co.uk

LANCASHIRE JOHN ROSTRON M: 07973 733 208 E: johnrostronagencies@hotmail.com EAST MIDLANDS STEVE FURNISS M: 07773 384 787 E: furnissagencies@btinternet.com WEST MIDLANDS DEAN STANLEY M: 07572 758 010 E: dssalesagencies@gmail.com

OXFORDSHIRE, WILTSHIRE, HAMPSHIRE ANDREW JEFFERIES M: 07831 457102 E: adj.agencies@gmail.com SOUTH WEST BRENDAN HART M: 07850 130 221 E: ba.hart1@yahoo.com NORFOLK, SUFFOLK, CAMBS, NORTH ESSEX ROBIN SAUNDERS M: 07968 344 892 E: rsagencies2004@aol.com

SOUTH WALES, BRISTOL, & GLOUCESTERSHIRE PAUL POWELL M: 07968 186 150 E: paulpowellagencies@gmail.com SOUTH EAST & SOUTH LONDON MIKE ALP M: 07770 861 441 E: alp.michael@googlemail.com N LONDON & HOME COUNTIES DAVE MARNEY M: 07794 221 443 E: d.marney@sky.com CENTRAL LONDON NICK WOOD M: 07976 945 505 E: nick@essentialflooring.co.uk

NORTHERN IRELAND GARY O’BOYLE M: 07831 220 675 E: goboyle@ntlworld.com REPUBLIC OF IRELAND LARRY WHITE M: 03862 594 126 E: thelarwhite@hotmail.com SALES DIRECTOR KEITH MORGAN M: 07710 701063 E: keith@hughmackay.com MANAGING DIRECTOR VINCE HOLDEN M: 07900 262 434 E: vince@hughmackay.com

C O N N E C T W I T H H U G H M A C K AY THE STOCKLISTS April 2021

W W W . H U G H M A C K AY. C O . U K

17

KÄHRS LIFE – OAK WHOLE GRAIN WIDE

We have developed a new type of flooring that bridges the gap between wood and vinyl.

Combining the best of both worlds - the authentic look of a wooden floor with properties close to vinyl flooring - it guarantees a natural underfoot feeling plus outstanding performance.

We introduce: Kährs Life Easy to love. Harder to damage. Kährs Life was developed to last through real life: A matt lacquer of highest class gives a comfortable wood feeling while providing best-in-class wear and impact resistance.        

Attractive price point New Hydra Resistance technology Impact- and dirt-resistant Fast and easy installation with 5G locking technology Certified as Class 33 - suitable for Heavy Commercial Use Available in three formats in ten colours Suitable for floating or glue-down installation and underfloor heating 20 DB sound reduction if used with Kährs Tuplex underlay

Available now. Contact Kährs UK for more information: www.kahrs.com 18

| sales@kahrs.com

| 023 9245 3045

“Expect nothing less.”

HAVE YOU GOT YOUR ALLORA COLLECTION YET? All stock now available to order now.

Ask your rep for more information

www.kellars.co.uk sales@kellars.co.uk

THE STOCKLISTS December April 2021 2020 November 2020

19

SOLENT WHOLESALE CARPET COMPANY LTD

SOUTHERN BASED CARPET, FLOORCOVERINGS & ACCESSORY WHOLESALE DISTRIBUTORS of brand manufacturers with over 150 stock ranges in 4m/5m width, LOTS of underlay, tools, accessories, glue, screed.

Telephone: 01243 774623 Website: www.solentwholesale.com

E-mail: sales@solentwholesale.com Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX

CHECK STOCK, PLACE ORDERS AND MANAGE YOUR ACCOUNT 24/7 ALL THROUGH OUR WEBSITE Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts ……..…..... Ian Cardrick, Sussex E&W, Surrey, South London & Kent ………………………...…….John Robson, Hants, Wilts, Dorset, Somerset, Gloucs & IOW ……………………..….. Phil Gozzard,

i.cardrick@solentwholesale.com j.robson@solentwholesale.com p.gozzard@solentwholesale.com

Mob: 07973 406329 Mob: 07973 898453 Mob: 07973 406799

Some of the Carpets we stock

Underlay/Gripper

Accessories/Glues/Trims

SOLENT EXPRESS If it goes on a Pallet. You can have it!!

National Delivery! Next day service for orders received by 12pm

Three Bespoke ranges in Stock - Dry Back LVT from £7.99sqm - Herringbone LVT from £10.99sqm - SPC From £14.99sqm - 8mm Laminate from £5.75sqm If interested, Register via our website.

Samples Available.

Follow us on social media for regular installed examples of these products @solent_wholesale

20

Facebook.com/solentwholesale

@SolentWholesale

THE STOCKLISTS April 2021

SPRING TOWARDS A MORE SUSTAINABLE FUTURE UP TO

57dB

8 out of 10 customers say sustainability is important to them after 2020* Now more than ever is the time for change

UP TO

180

RECYCLED PLASTIC BOTTLES PER ROLL

Springbond underlay is made from recycled plastics to create a higher performance alternative to PU foam underlay, with minimal environmental impact

ECO-FRIENDLY Without compromising on performance.

CLEANER Dust & odour free with virtually zero VOC’s.

QUIETER Industry leading acoustic performance, with sound absorption of up to 57dB.

EASY TO FIT Lightweight, no hard lumps and easy to cut.

Fitting Springbond is quick and simple.

*ibm.co/3uCXfrR

GET IN TOUCH 01274 905411 texfelt.co.uk THE STOCKLISTS April 2021

MADE IN THE UK

21

TR ADECO

NATIONWIDE CARPET & FLOORING WHOLESALER APRIL TRADE PRICE LIST 2021 DESCRIPTION

SPECIAL CLEARANCE

CUT RATES

ROLL RATES

Luxe Super Soft – Solution Dyed Micro Fibre 100% Polyester.

1450gr/m2 Fine Lightweight Cut Pile. Smart Back.

£7.99 m2

£6.80 m2

Royal Ascot Saxony – Solution Dyed 100% Polyester.

1850gr/m2 Medium/Heavyweight Saxony. Fleeced Action Back.

£11.99 m2

£9.99 m2

York Saxony – Millsoft 100% Polypropylene.

1925gr/m2 Medium/Heavyweight Saxony. Action Back.

£9.99 m2

£7.99 m2

Westminster Saxony – Millsoft 100% Polypropylene.

2200gr/m2 Heavyweight Saxony. Action Back.

£10.50 m2

£8.50 m2

Mayfair 20mm Artificial Grass – Natural three shade texture.

Short hair pile 100% Polyester. Lightweight grass.

£5.99 m2

£3.99 m2

Chelsea 30mm Artificial Grass – Natural three shade texture.

Medium hair pile 100% Polyester. Medium weight grass.

£7.50 m2

£5.50 m2

Kensington 40mm Artificial Grass – Natural three shade texture.

Long hair pile 100% Polyester. Medium/heavy weight grass.

£8.50 m2

£6.50 m2

Windsor VELVET 40mm Artificial Grass – Extra soft touch texture.

Long hair pile 100% engineered solution dyed PP/PET mix.

£9.99 m2

£7.99 m2

Tradeco’s famous Grade A & second choice clearance job lots.

A. Category Clearance Roll Stock B. Category Clearance Roll Stock C. Category Clearance Roll Stock D. Category Clearance Roll Stock E. Category Clearance Roll Stock F. Category Clearance Roll Stock G. Category Clearance Roll Stock H to Z Categories are available in same pricing pyramid structure

N/A £1.99 m N/A £2.50 m2 N/A £2.99 m2 N/A £3.50 m2 N/A £3.99 m2 N/A £4.50 m2 N/A £4.99 m2 Continued as above 2

UK’s Largest Trade Stock Clearance Distributors MAKE SURE TO REGISTER YOUR NEW ACCOUNT

sales@tradeco.uk or 0114 4000 120 Contact Chloe directly on our trade counter today 07833 660 451 We are also looking for new sales agents/reps to join our team. Apply Now…

BROADLOOM CARPET – container offer of a mixture of second choice and A grade carpet.

2 +vat Priced from just

£1.99m

INDUSTRIAL GRADE CARPET TILES • 1000 x 1000 mm Heavy Duty • 100% Nylon, PVC Backed Now just £8.00+vat per tile

Rubber Crumb Underlay – GRADE B non-composite • 5mm/6.5mm/7mm Thickness

just £15

PER ROLL +VAT

LIMITED STOCK AVAILABILITY

A little more about Tradeco. With a team of seasoned experts within the broadloom carpet industry, we are the UK’s cheapest carpet and flooring wholesaler and distributor, who offer nationwide delivery from the main depot based in Sheffield at the heart of the United Kingdom. We offer a brand-new trading facility specialising in the clearance stock of both Grade A and Grade B second choice quality stock of all types of carpet, flooring and other related materials and accessories. Tradeco is now also offering regular pattern book ranges of carpet and flooring which have been carefully selected by our team of experts that add to our huge list of clearance stock that has become famous throughout the carpet industry this year alone. So far we have received nothing but outstanding reviews from our thousands of carpet and flooring retail accounts across the country and we are on a continuous search to work with new partners within the industry.

Tradeco Artificial Grass Collection

Now available in four NEW qualities. All at 4 meters width.

Mayfair 20mm

£3.99m

2

+VAT

Kensington 40mm

£6.50m2 +VAT

Chelsea 30mm

£5.50m2 +VAT

Windsor Velvet 40mm

£7.99m2 +VAT

Nationwide delivery is available upon request at additional cost. All prices as mentioned are quoted based on orders of full rolls only, whereas wholesale cut length service is also available upon request at an additional cost of £2m2 uplift above roll rate. The prices as mentioned are all exclusive of VAT as to charged for additionally. Samples can be sent upon request, but postage charges may apply.

Tradeco – Nationwide Carpet Wholesale Distributor

Unit 1, Kiveton Park Industrial Estate, Manor Rd, Sheffield, South Yorkshire S26 6PB. Nationwide Trade Desk T: +44 (0) 114 4000 120 E: sales@tradeco.uk W: www.tradeco.uk 22

• Stauf Adhesive PUK 447 • Stauf Adhesive D3/D5/D8

just £10

PER TUB +VAT

TRADECO NEWS NOTICE OF PLANNED PRICE INCREASE ANNOUNCMENT Due to market pressures past down from manufacturers, Tradeco will be implementing a 3 to 7 % price increase in some on-going rates from April the 15th 2021. Rates vary depending on source.

TRADECO ARE HIRING

Inline with current growth rates expected to increase in 2021, we are looking for experienced sales agents/reps to join our nationwide team. Contact our HQ to apply now.

NEW SPC COLLECTION STARTING SOON

Sample books available on request.

Three shades of Grey.

THE STOCKLISTS April 2021

Revolutionary New Carpet Underlay For

Underfloor Heating Systems

• • • •

10mm Thick - Feels Fantastic Underfoot, Doesn't Sacrifice On Comfort Perforated Holes Allow Quicker Heat Transfer To Carpets Uses Flame Retardant Foam For Excellent Safety Standards 15m2 Roll Size (11m x 1.37m)

FREE SAMPLE

Get your Free Sample delivered today

Call 01924 451 138

or email April sales@wilsons-underlays.co.uk THE STOCKLISTS 2021

23

Accolade This superb heathered range is made from quality British wool in a perfect 80/20 blend. Available in 2 weights (40oz & 55oz) and 20 shades, this range adds effortless style to any home.

With the end of Lockdown approaching, we wanted to say thank you to everyone we work with and most of all, welcome back!

SCOTLAND MARK VINTER M: 07775 902 376

NORTH WEST & CUMBRIA JOHN ROSTRON M: 07973 733208

NORTH EAST BECKY GIBBONS M: 07970 491 215

EAST MIDLANDS STEVE FURNISS M: 07773 384 787

YORKSHIRE ALDO BERETTONI M: 07971 173 560

WEST MIDLANDS DEAN STANLEY M: 07572 758010

SALES DIRECTOR

SOUTH WALES, BRISTOL, & GLOUCESTERSHIRE PAUL POWELL M: 07968 186150

OXFORDSHIRE, WILTSHIRE, HAMPSHIRE ANDREW JEFFERIES M: 07831 457102

SOUTH EAST & LONDON ANDREW GOLDSMITH M: 07432 119 220

NORTHERN IRELAND GARY O’BOYLE M: 07831 220 675

CORNWALL/DEVON/ SOMERSET/DORSET BRENDAN HART M: 07850 130221

REPUBLIC OF IRELAND LARRY WHITE M: 0862 594 126

KEITH MORGAN M: 07710 701063

SALES OFFICE

T: 01429 892537

THOMAS WITTER Support your British manufacturer

V IEW LOGISTICS, PA RK VI E W ROA D E AST, HA RTLE P O O L , TS2 5 1H T

24

E : SA L E S@ T H O M ASW I T T E R .CO M

W W W.T H O M ASW I T T E R .CO M

T: 01 4 2 9 892 537 THE STOCKLISTS April 2021

FLOORINGNEWS Love colour, not fade away The Eternity collection from Balta not only delivers luxuriously soft carpets with a lifetime of stain-resistance, but also colour palettes perfectly in tune with modern homes.

Made from Imprel Finesse SD yarn, Eternity carpets deliver richness and vibrancy in shades from blossom inspired pastels through to deep tones of ocean blue, so that every home can enjoy beautiful colour. Developed

by Balta to provide a carpet that’s in-tune with the practical demands of modern living, it would be amiss if the collection didn’t provide a palette to match.

Sophie Hautekeete, marketing manager, Balta, comments: “We’ve made sure that the collection has a colour to suit any style home. From classic tones of sand and caramel through to a broad selection of on-trend greys and into adventurous dark lavender and teal, it allows homeowners to really explore their relationship with colour.”

Every colour in Eternity is lasting and fadefree, bleach-cleanable and resistant against spills, meaning that homeowners can enjoy the collection’s most delicate pastel tones with confidence and welcome comfort throughout the home. Whether luxurious bedroom or super stylish living room, Eternity promises a carpet that’s ready to be lived upon.

It is this sense of everyday luxury that underlines the appeal of Eternity. The outstanding performance of Imprel Finesse SD yarn, combined with its luxurious softness, makes the solutiondyed polyamide a real all-rounder, as capable in providing a hardwearing carpet for living spaces as in giving the ultimate luxurious underfoot feel in a master suite.

Supporting the collection, comes a stylish lectern featuring visuals designed to capture the blissful comfort, award-winning service and fast cut-length delivery.

T +32 56 62 22 11

www.baltagroup.com

Making an entrance

Probably the hardest working space in our homes, hallways need to be more than just welcoming – durable, practical, and beautiful.

Read Rita Bancrdoft, page 53-55

Pressure is on pricing The hot topic this summer is going to be price increases and supply issues across the flooring sector page 30

Buying group focus Safety in numbers - how buying groups offer better protection as well as competitive pricing pages 48-52

50% faster floors Found on BerryAlloc’s Pure and Style vinyl collections, DreamClick’s innovative 360° locking system is up to 50% faster to install than other click systems.

The four-sided system is not only faster, but more versatile too so that DreamClick equipped floors can be installed in almost any laying pattern you can imagine. Whether an adventurous combination of stone tiles and wood planks, stylish herringbone, basket or classic brick, DreamClick floors are simpler to install for any professional or DIY enthusiast.

Scott Arundell, regional sales director, BerryAlloc, explains: “DreamClick makes it so much easier to install floors. Offering faster installation and more flexibility, it’s a winning combination that retailers will love for the simplicity and homeowners will adore for the creativity.”

DreamClick can be found on BerryAlloc’s revamped Pure and brand-new Style. Made in Belgium, these viny floors feature the manufacturer’s RCB (Rigid Composite Board) construction. This patented foamed core structure has the rigidity to be installed over almost all subfloors with little or no preparation, while remaining up to 30% lighter than conventional LVT floors.

Pure’s range of 35 striking wood effects and 13 tiles, including terrazzo and urban stone, provides an impressive choice from which to build a unique and personal floor. So, whether mixing it up or keeping it strictly all-over, homeowners are sure to find a dazzling look with premium performance and simple maintenance.

Style comes in a collection 16 wood looks across vivid, elegant, cracked and rustic effects, each in a range of colours from light through natural and into dark grey, ash grey and dark brown. Again, the floor delivers great performance and easy maintenance.

Both Pure and Style are equipped with BerryAlloc’s lifetime residential warranty and can be used in commercial locations thanks to a 0.55mm wear layer and 10-year warranty. Both floors can be installed with Dreamtec+ underlay for a floor that reduces impact noise by 20dB, ideal for flats and apartments.

T +32 56 52 84 80

www.berryalloc.com

THE STOCKLISTS April 2021

25

FLOORINGNEWS Beat the rush with cush As the UK begins to open up, 95% mortgages become available and the stamp duty break continues, the housing market is set to be a key part of the economy’s recovery. Along with pent-up demand from almost a full quarter of closure, the next months are expected to see brisk trading with pressure on retailers and installers to get the job done.

Leoline’s Comfytex Deluxe is perfect for time-pressured retailers and owners looking to quickly refurbish a room as they make their plans for moving home. Of course, it’s a great option for rental properties and landlords too. Thanks to its textile back, Comfytex Deluxe can be installed over a wide range of floors: old ceramic tiles, wooden boards and thermoplastic tiles can be given an instant transformation. And as a loose lay floor that’s ready for all but the very largest of rooms, Comfytex Deluxe can simply be laid flat and cut to fit. With two, three and four-metre widths, the floor also keeps waste to a minimum.

The floor is available in a wide range of wood effects, including the popular Sintra herringbone, stone tiles and the geometric tile of Magali. Each floor has a textured Natural Look and Feel surface, finished with Leoline’s Superguard PUR for better stain-resistance and easy cleaning. Comfytex Deluxe also features Protekt permanent antibacterial protection for a surface that’s more hygienic and also inhibits mould growth.

Stuart Reeves, sales director UK, comments: “We’ve seen a big lift in sample requests through the website since the start of the year, so we’re expecting there to be a rush that retailers will need to be equipped to cope with. Comfytex Deluxe is designed as a fast installation cushion vinyl that doesn’t compromise on style or performance, so it’s a great floor to recommend. It will save installers time and that means better service for customers.”

T 0800 032 3970 www.leoline.co.uk

The badge of business benefits Completing the Quick-Step Master Installer programme at the Academy for Excellence in Flooring helps installers to unlock a range of business benefits.

As the only Quick-Step approved installers, holding the prestigious Master Installer card are able to enjoy a range of exclusive business benefits, most notably a manufacturer-backed lifetime warranty on workmanship. Alongside, all Master Installers feature on the Quick-Step website, which received more than 14,000 searches for installers alone. And as more and more consumers become accustomed to online shopping but want expert installation, this number is likely to increase.

Lee Thompson of the Academy says: “Undoubtedly, the lifetime workmanship warranty is a big reason for consumers to select a Master Installer to fit their new Quick-Step wood, laminate or LVT floor. Being listed on the Quick-Step website, which received over 100,000 stockist enquiries in 2020 alone, is a big reason to become a Master Installer.”

Alongside the website listing, Master Installers are also given access to the Quick-Step stockist database within their area, allowing them to build links with any of the brand’s outlets listed on the website and forming valuable relationships that can provide a regular flow of work.

Membership to the scheme also includes a free technical helpline, marketing packs, ID card, clothing, quotation guidance and warranty forms.

Super Plus The Rug Tamer! Keeps Rugs In Their Place

The Master Installer programme is available for wood and laminate and LVT floors. The three-day pass or fail course covers practical, technical and theoretical knowledge to ensure that the programme represents the industry’s most highly-skilled installers. All Master Installers are required to refresh their skills every three-years to ensure the highest standards. www.quick-stepacademy.co.uk 26

COMBINATION UNDERLAYS NEEDLEFELT UNDERLAYS For orders and further information, please ring P&R Ratcliffe (Underlays) Ltd. Burnley, Lancashire BB10 3BH Tel: 01282 421026, Fax: 01282 412321 www.foxirugtamer.co.uk

THE STOCKLISTS April 2021

Install floors 50% faster with DreamClick®

BerryAlloc recently launched two new vinyl collections, both planks and tiles: the revamped Pure collection, and the brand-new Style collection. Made in Belgium, the collections are equipped with the unique DreamClick® locking system. The 4-sided identical locks enable a faster installation than traditional click systems, especially since multiple people can work on the installation simultaneously. Moreover, the design possibilities are limitless.

vinyl planks. v

vinyl planks & tiles

DreamClick®

light & rigid floors

Inspiration, tutorials, installation instructions and much more here

THE STOCKLISTS April 2021

BerryAlloc North: Richard Comboy T + 44 7496 293150 richard.comboy@berryalloc.com South: Ross Tooth T + 44 7949 151269 ross.tooth@berryalloc.com berryalloc.com

27

FLOORINGNEWS Modus modern heritage Louis de Poortere’s stunning rework of a heritage design from its pattern library, Antiquarian Bakhtiari, has been chosen by award-winning design and build firm Modus Workspace, for the communal area of a London office.

Cain International is a real estate investment company with offices in London, New York and Beverly Hills. Modus Workspace was commissioned to design a new interior for the company’s Upper Street, London offices and developed a scheme with a residential feel.

The company turned to Louis de Poortere’s Antiquarian Bakhtiari rug to add a layer of comfort and warmth in the relaxed seating area within the communal area. Working on top of a wood effect vinyl floor, the rug features in the Galata pattern.

Ali Mackechnie, project designer at Modus Workspace, says: “The vintage pattern and colours of Antiquarian Bakhtiari added a layer of warmth to achieve a more residential look, adding to the modern heritage feeling we were trying to capture.”

Golden opportunity Pro-Screed Gold from floorwise is the answer when subfloors are in need of attention.

Now one of the best-selling products in an impressive line-up of floorwise brand installation and finishing solutions, Pro-Screed Gold is relied on by installers in every corner of the UK and Ireland. Standing out for its versatility and capability on a wide range of subfloors, the two-part smoothing and levelling compound leaves a flawless finish ready for floor coverings in just four hours.

Galata has been revived from Louis de Poortere’s Muskabad archives of traditional Iranian designs, with the Belgian rug maker modernising the design through a distressed effect and blue-orange colourway.

Crafted from 100% cotton, the heavyweight rug is hand-finished and available in a range of sizes. It joins a series of reworked designs in Antiquarian Bakhtiari, with each design presented in bold and vibrant colourways for a modern take on traditional rug designs.

T +3256 393 393 www.louisdepoortere.com

Working over old adhesive residue, timber and the cracks, lumps and bumps of tired subfloors, the bag and bottle system’s ability to tackle a wide range of remedial tasks makes it a great ‘go to’ product, leaving a reliable and strong finish that sets in just 90-minutes. And with coverage thickness of 2mm – 12mm (30mm with aggregate), Pro-Screed Gold gets almost any poor condition subfloor looking like new.

Richard Bailey, managing director, floorwise: “Over the last four years since its launch, Pro-Screed Gold has enjoyed incredible growth and I’m delighted to see that it has become such a popular product for installers everywhere.

Great value and with the reliability needed, Pro-Screed Gold really does have the golden touch.”

Moisture-tolerant and suitable for use over DPMs, the system doesn’t require a primer, making it even faster to use. It’s also suitable for use with most underfloor heating systems. Pro-Screed Gold is included in the floorwise rewards promotion, now on at distributors across the UK and Ireland.

T 01509 673974 www.floorwise.co.uk

Show’s showroom opens Introducing The Flooring Showroom – the flooring industry’s only online supplier directory.

The Flooring Showroom is an exciting new online platform connecting buyers with the leading manufacturers and suppliers, all year round.

The digital directory is the first of its kind for the industry and the newest initiative from the team behind The Flooring Show. The Flooring Showroom showcases new products and collections from 100s of brands, all in one place.

“We know that product launches are no longer limited to one specific time of year,” commented The Flooring Show’s Event Director, Alex Butler. “The Flooring Showroom is designed to allow buyers to expand their product ranges outside of traditional exhibition seasons.”

The Flooring Showroom is an exclusive community for retailers, contractors, fitters, specifiers and buyers where they can source products throughout the year. Find all the latest products from Associated Weavers, Bostik Ltd, Condor Carpets, Cormar Carpet Co, Interfloor, Kellars, Victoria Carpets & Design Floors and many more. www.theflooringshow.com/the-showroom 28

THE STOCKLISTS April 2021

10% EXTRA ADHESIVE FOR FREE! For UZIN KE 2000 S Pressure Sensitive Adhesive & UZIN KE 66 High Temperature Adhesive*

PLUS A FREE E STAR TRO RGO WHEN YO WEL U 3 BUCKET BUY S!*

Please visit www.uzin.co.uk for more information.

* One 21 cm Ergo Star Trowel (41784) is free with every 3 buckets of 14 kg UZIN KE 2000 S or UZIN KE 66 adhesive purchased.

Only available to claim from participating distributors between 1st March to 31st May 2021.

UZIN. THE FLOOR THE STOCKLISTS April 2021 BELONGS TO YOU.

29

FLOORINGBUSINESSNEWS Price rises dominate retail re-opening

BGNFS buying group show postponed

Retailers and wholesalers are responding to a rapid increase in pricing updates from manufacturers and importers as stores prepare to re-open with average increases of 3 to 10%.

The popular buying group show at Solihull scheduled for May 18 and 19 has had to be postponed this year due to ongoing uncertainties around Covid-19.

One major buyer for a group of stores told The Stocklists he was “swamped” with messages about price changes and delivery delays. “It’s getting increasingly difficult to keep up with it all and the signs are that these issues will go on all Summer,” he said. “It’s right across the board.”

The Buying Group National Flooring Show, which is seen as an important exhibition for retailers and suppliers, will return in May 2022.

Fibre costs for man-made carpet are approaching a six-year high as UK and European manufacturers struggle to secure supplies – polypropylene prices have already risen 25% since December.

For some fibre types, prices have doubled against last year’s average and manufacturers are already passing on the extra costs to retailers in multiple price increases. The situation is forecast to persist into Q3 according to analysts.

The polypropylene market has been rocked by a whole series of issues including shipping container problems, US export shortages due to extreme weather there and a rising oil price – just as pent-up demand is driving up orders and manufacturers compete to get supplies in early ahead of the rush.

Many of the same logistics issues, including Covid and Brexit disruption to imports is affecting vinyl, LVT, underlay and accessories.

Retailers are advised to pass on the prices – and more – as we reported last month. “Consumers are already braced for inflation across all sectors so flooring retailers should be confident about increasing prices and improving their margins while this climate exists and while consumers have disposable income to spend,” says Linda Thomas of buying group SMG. In a survey in The Stocklists in February, 81% of our retailers said they planned to increase prices this year.

Headlam plans network of 90 trade counters An enlarged network of 90 Headlam trade counters across the country will give retailers and installers click-and-collect access to flooring and reduce logistics issues and costs.

Headlam is the UK’s largest flooring distributor and the success of its current 53 trade counters during the pandemic have prompted the company to expand the network by over 50%.

By the end of 2021, 10 new sites will have been added and a network of up to 90 sites is expected by 2025.

Headlam CEO Steve Wilson said: “The Company has an established trade counter network of 53 UK sites, which have been particularly beneficial since the impact of COVID-19 and able to support the increased need and preference for ‘click and collect’.

“The format, established following customer insight work, will broaden the offering to all trade customers with flooring needs, and supports the Company’s strategic aim of broadening its customer base,” he said.

According to the latest filed accounts, the Headlam Group recovered from a 30% crash in flooring sales in the first half of 2020 to turn a loss of £1.2m in those 6 months into a final profit of £15.9m for the year overall, following “exceptional performance from the UK residential sector.”

Following that 30% sales hit in the first half of 2020, Headlam ended the year with annual trading levels 15% below those of 2019.

30

The joint event, supported by the Flooring One, BRM, Metro, Greendale and SMG buying groups regularly attracts hundreds of retail members and 60 leading flooring brands who exhibit at the event.

Opportunities to delay the two-day show were explored but the lack of certainty and the issue of later dates running into the summer holidays has forced the organisers to postpone.

Big order book boosts ScS “record performance” Flooring and furniture retailer ScS has reported a record performance for the last six months to January 23rd with sales up 14%, and online sales powering ahead 160%.

The group, which has 100 UK stores, said the success was “driven by the delivery of the large opening order book from pent up demand in June and July 2020, coupled with strong order growth.”

In the ScS interim results for the 26 weeks ended 23 January 2021, the group said revenues were up 14.4% to £173.9m and profits before tax were £17.7m – a major turnaround from the same period last year which reported a small loss of £0.6m. Despite store closures throughout the autumn and key winter sales period, like-for-like order intake for the 26 weeks ended 23 January 2021 was only down 9.1%, said the company.

More details at www.thestocklists.com

Budget support as retailers await April 12 re-opening The re-opening of non-essential retail in England and Wales remains on track for April 12 but is subject to a review at Easter. Scotland could open on Easter Monday.

Hopes of an earlier re-opening in Wales on March 15 were dashed when the country’s authorities u-turned on the issue and only hardressers were allowed to open on that date. Homeware stores in Scotland can open on April 1 and Northern Ireland current lockdown extends to April 1.

Chancellor Rishi Sunak’s budget on March 3 confirmed that the business rates holiday will be extended through to the end of June and that a new Restart Grant in will go live in April, “to help businesses reopen and get going again”. The block on evictions will continue until 30 June, compared to the previous cut off date of 31 March.

More details at www.thestocklists.com

Domotex all set for digital days in May Domotex is looking forward to its debut as a digital event and has added two more days following a positive response from the flooring industry.

Domotex Digital Days 2021 was launched after the cancellation of January’s annual event in Hannover, the world’s biggest carpet fair. Now, the Digital Conference planned for May will be extended by two days so the full event is now May 19–21.

The live conference programme takes place on May 20, which will address current and trendsetting topics in the international floor coverings industry.

The live programme is framed by two days of business dating, networking and exchange for participants.

A key focus will be on future trends in retail under the title“The Future of Retail – lessons learned in the crisis.” www.domotex.de THE STOCKLISTS April 2021

MADE FOR EVERY SEASON Introducing 20 ranges including a large selection of 5m wide.

High stock levels with next day delivery.

ASK YOUR REP FOR MORE DETAILS

www.kellars.co.uk 0161 443 0970 sales@kellars.co.uk

THE STOCKLISTS April 2021

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ROYAL HALI AND ROYAL BCF TARGETS THE UK MARKET IN 2021…

Having entered the sector by establishing the Royal BCF yarn production facility in 2004, Royal Halı started machine carpet production in 2005. Royal Halı Group, which incorporated the world-famous Pierre Cardin brand in 2007 became one of the biggest carpet manufacturers in the sector in a short time. In 2011, it became the pioneer of firsts and innovations with strong brands by incorporating Atlas Halı,the longest-established brand of the carpet industry with a history of 54 years.

Royal Halı and Royal BCF, are one of Turkey’s leading producer group in carpet and yarn sector.

The Group exports carpet and yarn to a total of 28 countries with all its brands. Royal Halı Group, having the largest dealer network in the industry with nearly 500 showrooms and sales outlets across Turkey, produces more than 4,000 different patterned carpets annually in its 100,000 square meter facilities in Gaziantep, with a production capacity of 6,500,000 square meters.

Polyester, polypropylene, viscose and acrylic yarns are used in the collections of Royal Halı, Pierre Cardin and Atlas Halı brands, producing innovative products according to domestic and international trends with its expert R & D and design team. A large part of its export abroad consists of special collections made of shaggy and polypropylene yarn. Having many certificates in international standards, Royal Halı produces its collections in accordance with Oeko-Tex standards.

ORIENT

MAGNIFIQUE

MONET

The most important export target of Royal Halı in 2021 is to announce its brands in the UK carpet market!

Countries that Turkey exported the most carpet at the 2020 are USA, Saudi Arabia, Libya, Germany and England. Assessing the increasing demand in the UK market compared to other years, Royal Halı has been conducting studies for the UK market for the last year.

EGE

Tansel Tula, General Manager at Royal Halı

With its overseas consultants and expert export team, Royal Halı, which closely follows and analyzes furniture, carpet, textile and accessory trends in England, has also completed the preparation processes of its special collections in England and cooperating with the appropriate companies in the carpet sector it aims to be the first brands that come to mind in the UK with its brands Atlas Halı, Royal Halı and Pierre Cardin Halı.

Having high production capacity and advanced technological facilities, Royal Halı Group will start to assess the negotiations for corporate cooperation and distributorship by making an open call to the carpet brands and distributors operating in the UK. For information, request and order, you can contact Royal Halı via the following communication channels: Tel: +90 850 259 70 70 32

Email: info@royalhali.com

Web: www.royalhali.com THE STOCKLISTS April 2021

WE INVITE YOU TO THE WORLD OF ROYAL CARPET Discover our best brands with many different collections.

From pile to design, there is always a good option in Royal.

+90 850 259 70 70 THE STOCKLISTS April 2021

33

VICTORIA

TM

Design Floors

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Fossil

Chalk

Tapestry consists of 20 different tile designs. The example below is to show the six colour options available within the range.

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www.myvictoria.co.uk 34

THE STOCKLISTS April 2021

SA

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From next month Victoria Design Floors will be rolling out the sample update for the Tapestry boards on their Distinctive Flooring dual swing arm and waterfall stands.

E AT

.

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Tapestry was first shown to the market at Harrogate in 2019 where it won the Flooring Innovation Award for smooths. Due to launch in spring 2020, the pandemic stopped the company in its tracks, but they are now ready to start to roll out and can’t wait to see how the market reacts to this stunning collection.

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Made up of 20 different patterned mosaic style tiles, Tapestry comes in boxes of 32, 9”x9” tiles from which various designs can be made. As well as being used on their own, they can also be mixed and matched with complementary 9”x9” and 18”x18” tiles to help create unique floors for your customers. They can even be paired with the Landscape Wildwood planks should someone want to mix planks and stones together.

‘

new product, supported by our national sales team, point of sale supported via our in-house merchandisers, dedicated marketing support and the ability to help our retailers add value to grow their businesses.

We’re very fortunate that we have been able to grow our sales team during lockdown and have welcomed three new members into the team.

Now is a brilliant time to start working with Victoria Design Floors and any retailers interested in partnering with us should get in touch.

‘

estry

James Caldwell, Sales Director for Victoria Carpets and Design Floors said: We are delighted that we can now get out into the market with Tapestry. We know it’s been a long time coming but we now have a fantastic

We currently have a promotion on our dual swing arm stand, we can offer preferred terms and are passionate about supporting bricks and mortar retailers.

ailable...

Anyone wanting to find out more should call the Victoria Design Floors sales office on 01562 749 300 or email sales@myvictoria.co.uk.

www.distinctiveflooring.co.uk THE STOCKLISTS April 2021

35

FLOORINGNEWS Growing together with BerryAlloc BerryAlloc wins 2020 “supplier of the year” award from Nordic company Optimera Menen, Belgium, 22 February 2021. BerryAlloc was awarded the 2020 “supplier of the year” award out of all nominated Optimera suppliers, proving the strong relationship and close collaboration between the two companies.

This took place during Optimera’s annual, corona-safe Opptur event.

Over the past years, BerryAlloc has worked closely with Optimera as a floor supplier for the construction department. This partnership fostered significant growth for both companies: “BerryAlloc has a clear market profile and works closely together with our organisation. The company is particularly good at following up with our different stores and working purposefully with our sales team,” Pål Erichsen, Category Director at Optimera, elaborates.

Criteria behind the Optimera “supplier of the year” award consisted of the following elements: nurturing a close collaboration and good relationship with the company; proving significant growth; remaining flexible and positive; and having a solution-oriented mentality. Other influential factors included having a strong sustainability policy and a digital mindset.

Academic adhesive High performance products from F. Ball and Co. Ltd., including Styccobond F41 carpet tile tackifier, have been used by iFlor Flooring Contractors LLP to install a bright combination of grey, pink and blue Paragon and Balsan carpet tiles in the sixth form study room at The Charter School in North Dulwich, London, helping to create an inspiring learning environment for school students.

As well as adding a splash of colour to the school’s sixth form study room, iFlor was commissioned to install Forbo vinyl sheet in a number of classrooms, using Stopgap 700 Superflex levelling compound and Styccobond F46 pressure sensitive adhesive.

Styccobond F41 carpet tile tackifier is designed to provide a permanently tacky film that prevents loose lay carpet tiles from moving laterally, but still allows for individual tiles to be lifted and replaced with ease, should they become damaged or worn.

In five of the school’s classrooms, Styccobond F46 pressure sensitive adhesive was used to install grey vinyl sheet. The solvent free acrylic adhesive is designed to give strong initial tack and a high bond strength that dries to a permanent tacky film. Further, it also reduces the incidence of trowel serrations shadowing through thin vinyl flooring.

Pål Erichsen - Category Director at Optimera (left), and Jan Lien - Sales Director Nordic Upon hearing the news, Philippe Dehedin, General Manager BerryAlloc, stated the following: “This award is a sign of our team’s constant dedication to the service for our customers and partners – close collaboration, flexibility, and a solution-oriented approach all lead to common growth.”

The classrooms’ raised access panel subfloors were first primed using a general purpose primer, before being smoothed using Stopgap 700 Superflex levelling compound. Stopgap 700 Superflex is a fast drying, self-levelling, fibre-reinforced levelling compound suitable for use over flexible subfloors prior to the installation of new floorcoverings.

Jan Lien, Sales Director Nordic for BerryAlloc, had the honour of collecting the award from Pål Erichsen at the Optimera headquarters on 17 February 2021.

Once the levelling compound had cured, the job was completed with the installation of the Forbo sheet vinyl, ready for students to begin learning again.

“We are extremely honoured to have received this award,” says Jan Lien, Sales Director Nordic for BerryAlloc. “This signifies a good start to 2021, with one of our most important customers.”

Adam Couch of iFlor said: “F. Ball products have played a significant role in completing a successful installation. They can be trusted to provide the high standard of results needed.”

T +32 56 52 84 80 www.berryalloc.com

T 01538 361 633 www.f-ball.co.uk

Save the date for virtual expo Exhibitors and visitors are signing up for the UK flooring industry’s first virtual exhibition - CFJLIVE – which takes place this summer, on Thursday 1 July. The free-to-attend event will bring together all sectors of the industry – from global manufacturer to retailer – and will provide an essential platform to share news, advice and show support.

A comprehensive programme will run throughout the day – including technical talks, demonstrations, product launches and factory tours – with face-to-face Q&A sessions hosted by industry experts. Visitors can access fast-track registration at www.cfjliveexpo.co.uk.

Global brands Altro, Boen, Junckers, Mapei, Shaw Contract and Tarkett are amongst the latest exhibitors to join the CFJLIVE line-up, which will be broadcast live from a main stage - at FITA’s training centre in Loughborough - and from exhibitors’ showrooms, offices and factories from around the world. Highlights will include an industry-first Sustainability Summit and Question Time-style Contractor Forum, alongside live demonstrations and industry favourite – the ‘fastest floor layer competition’. From the main stage platform, visitors will be able to enter virtual stands, talk to exhibitors and discover new products via individual live feeds.

“CFJLIVE’s first Flooring Expo heralds a new way of working and keeping in touch with contractors, distributors and specifiers - a brilliant incentive after such a challenging year. We’re very excited to take part and look forward to welcoming industry colleagues old and new to our virtual showroom in July,” commented David Papworth, General Manager, Junckers Ltd. www.cfjliveexpo.co.uk 36

THE STOCKLISTS April 2021

Train with us At the Karndean Designflooring Training Academy we have courses and workshops for fitters of all abilities, whether you’re aiming to improve your basic skills or looking to learn more sophisticated floor laying techniques.

The perfect fit Our 3-day fitting courses cover floor preparation and installation of all Karndean flooring formats.

We also offer one-day workshops for an intensive guide to the preparation and installation of floating floors, Heritage Collection installation and the creation of bespoke motifs and designs.

Discover more at karndean.com/training

To book any of our training courses, workshops or for general enquiries, please phone 01386 820170 or email training@karndean.co.uk THE STOCKLISTS April 2021

37

Create your Introducing the all new laminate flooring collection, available in 40 decors.

Discover your style, with our 5 new ranges plus our impressive 8 colour Herringbone range Contact your rep for more information 0161 443 0970 | sales@kellars.co.uk

www.kellars.co.uk 38

THE STOCKLISTS April 2021

THE STOCKLISTS April 2021

39

WATER-RESISTANT FLOORS FOR MOMENTS OF JOY BerryAlloc has launched Ocean+, its latest collection in laminate flooring to continue the legacy of its pioneering hydro+ technology.

BerryAlloc brought hydro+ to the market way back in 2008, making the company a pioneer in 100% water-resistant laminate. Ocean+ is the latest laminate collection to take advantage of the hydro+ technology, making this an easy-maintenance floor for general residential and commercial use.

100% WATER RESISTANCE GUARANTEED SINCE 2008 Hydro+ is a hydrophobic coating that BerryAlloc applies to all sides of the plank during the laminate manufacturing process. Repelling water away from joints and combined with a secure locking system, hydro+ makes Ocean+ completely water resistant as soon as it leaves the factory.

With a track record of 13 years, hydro+ has indisputably proven its technology for more than a decade of daily exposure to water. BerryAlloc also ensures the integrity of hydro+ with additional accessories to be used when installing Ocean+ for a complete finish.

Impressively natural, matt wood and lifelike stone designs

Ocean+, Gyant light

PREMIUM QUALITY FLOORS FOR RESIDENTIAL AND COMMERCIAL USE

REALISTIC WOOD DESIGNS The Ocean+ collection features impressively natural, matt wood and lifelike stone designs, offering a choice of modern and classic styles This includes the exclusive and extremely detailed Gyant design, but also the unique Retro Chic mimicking Portuguese tiling. The highlight here is the real wood structure with a matt finish, of which the natural aspect is barely discernible from the look and feel of real wood. The collection also boasts a number of designs with a deep wood structure, an ultra-deep embossed texture and super-matt finish that brings the knots and cracks of grain patterns to life for a true recreation of nature. In more classic wood looks, BerryAlloc turns to its wood structure, a great all-purpose choice.

The collection consists of four different formats: • O cean 8 V4: a versatile 8-mm thick laminate floor with a standard plank size of 190 mm x 1288 mm. All 30 decors are available in this format with a residential abrasion class level of 23, and 32 for commercial use.

• O cean 8 XL: an XL format with a plank size of 241 mm x 2038 mm and 8-mm thickness. 10 natural wood decors are available in this format with a residential abrasion class level of 23, and 32 for commercial use.

• O cean 12 V4: a standard size (190 mm x 1288 mm) format with a 12-mm plank thickness. 10 natural wood decors are available in this format with a residential abrasion class level of 23, and 33 for commercial use.

• O cean 12 XL: an XL format with a plank size of 241 mm x 2038 mm and 12-mm thickness. 10 natural wood decors are available in this format with a residential abrasion class level of 23, and 33 for commercial use.

EASY TO INSTALL Ocean 8 V4 makes use of BerryAlloc’s DuoLoc locking system, a proven click install system that delivers excellent strength and a strong seal to maintain the integrity of its hydro+ water resistant technology. Ocean 8 XL, Ocean 12 V4, and Ocean 12 XL are all equipped with a combination of DuoLoc on the long edge and 5G on the short edge, a useful combination for longer planks.

With the compatible Excellence Plus underlay, BerryAlloc ensures that every Ocean+ floor can quieten impact sound by 21dB, helping to create a more comfortable atmosphere in a multiple-story property.

Ocean+ 100% water-resistant laminate FOR MODERN LIFE Ocean+ is suitable for all areas within a household. Not only your standard bedroom; living, and office area, but also hallways, kitchens and bathrooms.

Maintaining Ocean+ is no different than any other BerryAlloc laminate floor.

A tough and highly scratch-resistant surface fights off the signs of daily life.

All collections share a residential class abrasion level of 23, giving it a lifetime warranty for residential use. But it’s also more than suitable for commercial use: Ocean 8 V4 and Ocean 8 XL have a commercial abrasion class of level 32, giving it 5 years warranty. Ocean 12 V4 and Ocean 12 XL meet the standards of class 33, with a higher abrasion level. This provides a warranty of 6 years.

Additionally, our laminate floors boast a high dimensional stability due to our extremely strong DuoLoc click system and a solid HDF core. It is this easy-going nature that makes Ocean+ such a joy to live with. Water-resistant, stable, fadefree, scratch-resistant, beautiful to look at and simple to look after, it ticks all the boxes of a floor made for modern life.

T +32 56 52 84 80 www.berryalloc.com

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THE STOCKLISTS April 2021

Premium quality. Guaranteed

Condor Carpets bv Euroweg 3, 8061 SB | P.O. Box 21, 8060 AA | Hasselt, The Netherlands T (+31) 38 477 89 11 | F (+31) 38 477 89 22 | info@condorcarpets.nl

THE STOCKLISTS April 2021

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41

n e w s APRIL 2021

Could you be LVT fitter of the year?

The clock is ticking and this could be your last opportunity to register for the chance to become the very first UK LVT Fitter of the Year. Due to the pandemic the cut-off date for applications has been extended until 11.59pm on 30 April.

The competition, as always, will be hosted by the NICF and is open to anyone. You do NOT need to be an NICF member to enter, but you must be 18 years of age or over and be able to install LVT. Those are the criteria.

The competition was due to take place last year but had to be postponed because of Covid. Those that completed the entry form questions last year are not required to repeat them, as they have been automatically transferred to this year.

The competition will follow a similar format to the carpet competition held previously.

Entrants will first be required to complete a questionnaire about installing LVT, giving as full and accurate answers as possible. The questionnaires will be evaluated by a panel of judges and the top 14 will go forward to the semi-final practical trials, which are due to take place at the FITA Training Centre in Loughborough on 17 and 18 June.

The competition, as always, will be hosted by the NICF and is open to anyone. You do NOT need to be an NICF member to enter, but you must be 18 years of age or over and be able to install LVT. The top six will then compete in the Final to be held at The Flooring Show, Harrogate on 19 and 20 September with hotel and evening meals provided.

The winner will receive a trophy, £2,000 cash and prizes kindly donated by competition sponsors.

This is your chance to win a nice cash prize and enhance your profile, as well as enjoy the opportunity to form new friendships with a common interest. So don’t delay, you can enter online now at: www.nicfltd.org.uk/FOTY-Competition

If you are interested in joining the NICF, there are four different membership categories, covering all levels of carpet fitting and floor laying. Full details can be found on the NICF website at: www.nicfltd.org.uk 42

introducing

graphite

carpet underlay

When what you really really want is a strong selling good all-round domestic underlay which delivers a healthy margin Graphite is the way to go!.

Graphite is a fine, robust, utility underlay representing superb value for money and which is already a firm favourite with many Retailers and Distributors throughout UK and Ireland.

FULLY RECYCLABLE SIMPLE, QUICK AND EASY TO LAY DESIGNED FOR GENERAL DOMESTIC USE EXCELLENT SOUND REDUCTION PERFORMANCE LIGHTWEIGHT ROLLS EXCEED H&S EXPECTATIONS IDEAL FOR USE WITH UNDERFLOOR HEATING SYSTEMS

Graphite is part of the Novostrat range of polyethylene foam based underlays for wood, laminate and carpeted floors.

Underlays for every application - from the highest performance to utility – and to suit every budget.

tel: 00353 61-339287 www.novostrat.com info@novostrat.com THE STOCKLISTS April 2021

Stylish Flooring for Modern Living Celebrating our Exclusive UK Partnership with MFlor

Discover the award winning MSeries collection of authentic wood effects at harveymaria.com/category/mseries/ THE STOCKLISTS April 2021

43

FLOORING FOCUS

Digital developments The pandemic has driven digital innovation across all sectors of the flooring industry, creating lasting benefits for the trade. While retailers have been enjoying success with video appointments, for example, suppliers have been busy with a range of smart initiatives.

A great example comes from Harvey Maria with their unique Local Online Sales Commission. The LVT company is really passionate about driving more consumers to local retailers, using both offline and online innovations. “We have been using these last few months to refine our processes behind the scenes and refresh our systems, so we can provide our retailers with lots more support,” says marketing manager Lucy Tunstall. “We are excited to have just launched a unique initiative which means newly signed Harvey Maria retailers can enjoy a share of online sales with our Local Online Sales Commission.”

This approach was designed specifically to combat the challenges faced by UK retailers on local high streets and means that they now get a share of Harvey Maria’s online sales.

“The Local Online Sales Commission is a really unique way of supporting local business and traditional retail.”

“We pay them a percentage of the invoice value on consumer orders received at harveymaria.com for delivery within the retailer’s territory,” says Lucy “This is not only on their displayed collections, but we will also offer a percentage on all other collections to the Harvey Maria Approved Retailer closest to the order shipping address.

“We think that this is a really unique way of supporting local business and traditional retail, which is extremely important within our industry.”

Harvey Maria is also updating the find-a-retailer function on its website and building its social media activity to enhance referrals to retailers. And the company only offers its promotions and discounts to its retailers, not third-party websites.

Initiated in response to Covid restrictions, F. Ball and Co. Ltd. is offering virtual site visits facilitated by video-messaging apps, such as WhatsApp, Facebook Messenger and Zoom, allowing contractors using F. Ball products to receive an on-the-spot site assessment and advice on the best course of action for specific flooring projects from an F. Ball Technical Service Officer. Enquiries can also be made through the company’s social media channels and by email and telephone.

F Ball uses virtual site visits to support installers The Academy for Excellence in Flooring has a proven track record of providing highly successful training sessions that have helped service and sales teams to gain knowledge, build confidence and improve customer experience, operating from its Manchester-based facility as well as on-site programmes. With the impact of Covid-19, the Academy has moved its on-site learning activity to digital platforms, delivering the same highlevel of content within the confines of current working practices and accelerating its digital innovation.

Lee Thompson, technical and procurement manager at The Academy said: “The pandemic has forced everyone to adopt new working practices and discover ways of collaborating and it’s been no different here.

We’ve worked to translate our teams-based training programmes, which traditionally took place at our training facility or head offices, into effective digital sessions that can be rolled out nationwide to remote teams.”

“The pandemic has forced everyone to adopt new working practices and discover ways of collaborating.”

Over 190 employees of one of the country’s largest kitchen suppliers joined in the Academy for Excellence in Flooring’s virtual product and technical training sessions from all over the UK, demonstrating the reach and worth of online training. The programme for the supplier involved a series of sessions across LVT and water-resistant laminate floors, delivering a mix of product and technical knowledge. Taking place in group sessions over two days, it allowed depots to involve different employees as availabile, boosting the effectiveness of centralised training.

F. Ball’s industry-acclaimed Recommended Adhesives Guide (RAG) is accessible online and via a mobile app, which is free to download from the Apple App store or Google Play. The guide lists the compatibility of the company’s adhesives with over 6,000 floorcoverings from more than 200 manufacturers.

Retailers and manufacturers can also subscribe to F-Talk, the e-newsletter for F. Ball’s Ball Rewards loyalty scheme members, for free to receive company news, including product launches and promotions, such as regular cashback on purchases of F. Ball products.

The website of F. Ball is the first touchpoint for most people requiring information about the company’s products and how to use them. It features product data sheets, videos demonstrating their application and guides to subfloor preparation and floorcovering installation.

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The Academy for Excellence in Flooring has tranformed online training A challenge over the last several months has been not only to to survive, but grow. “Business needs more customers and to keep ahead of your competitors, you must offer a better service,” says Stuart Hunt, technical director of software specialist Company Dynamics. “One of the best ways to do this is with a digital sales and marketing presence, both in-store and on-line, he says.

Continued on page 46...

THE STOCKLISTS April 2021

BUSINESS SOFTWARE

INCLUDES FREE UNLIMITED USER LICENCES

INSTALL AND USE ON ALL YOUR COMPUTERS AT NO EXTRA MONTHLY COST

COMPLETE PACKAGES R E TA I L & C O N T R A C T ON-SITE & ONLINE CONSULTANCY & ADVICE TRAINING & SUPPORT MAINTENANCE & HOSTING TELEPHONE & EMAIL HELP

the REAL DEAL FLOORING SOFTWARE Company Dynamics Software helps businesses take control of sales and manage customer service, freeing up more time to concentrate on growth

GROW IN-STORE & ONLINE THE AFFORDABLE SOLUTION THAT WORKS THE WAY YOU DO

Using our fully integrated, flexible stock control system and business management so�ware, will give you all the tools you need to make your company more efficient. Providing access to vital customer informa on, can help make you more profit and save me. All our business systems, large and small, feature unlimited user licences, along with affordable payment op ons.

Our business advisors and support team have assisted many different types of company throughout the UK and Ireland. We have the exper se to suggest a be er way of working using our flexible so�ware. There are many unique features and reports, built into our so�ware, that can help make your people more efficient, and give them the right tools to perform their job, be er. A complete business solu on, including website integra on & B2B, job cos ng, CRM and work in progress. It handles all types of product, including items, packs, rolls, op ons and make to order.

Why buy a costly second rate system?

www.CompanyDynamics.co.uk

)

ENHANCE YOUR BUSINESS

Is your company keeping up? Don’t lose out to the compe on.

Making your business easier to control and managing your customer experience, is key to success and the difference between first and last place. Whether your business is online or in-store.

08000 72 85 39 45

Digital developments

continued from page 44

Having your own customer portal brings much more to your business than a brochure website or simple eCommerce package and a professional looking, custom designed portal provides an excellent online sales and marketing platform. It gives you the ability to promote your company and showcase your products and services, in an attractive way. Stuart comments: “A modern personalised customer service interface can help attract more customers and give existing customers an easy way to recommend you and more importantly, order again. Furthermore, you can analyse how customers view your products, giving you options to run additional targeted marketing campaigns.”

Company Dynamics is one of the leading developers offering allinclusive packages, designed to drive the flooring trade forward.

Fortunately, WoolSafe had begun the journey to a cloud-based and online business model well before the pandemic struck.

“It’s more evolution than revolution. We were able to quickly adapt to home-working while continuing to service the needs of our clients and the general public,” says global marketing director Steve Bakker, “We supported the cleaning and flooring industries with several digital offerings during the three lockdowns.”

WoolSafe Academy introduced Infection let k o o B Control LiveStream r e Memb 2020 lSafe 2 July for Woo classes, training ce an id 2 and Gu RS CoVSupport fely During SA Sa Trading hundreds of professional cleaners.

Teaching them about the virus and helping commercial businesses, retail stores and hospitality have safe operations and successful re-openings. A ‘Panel of Experts’ series of free webinars discussing the challenges faced by businesses during the pandemic attracted large audiences and great reviews. (updated)

nd

FLOORINGAWARDS Get set to star in 2021 The 2021 awards are looking for the new products and innovations that will boost the bounce-back and encourage consumers to invest in their homes.

“The last months have been an incredibly challengiing period for manufacturers and a lot of effort and initiative has gone in to keep the flooring supply chain working, Manufacturers, suppliers and retailers have really risen to the challenge,” said Flooring Innovation Awards organiser Bridgette Kelly.

“A lot of product development has been held back by the pandemic but we know there are a lot of new ranges and ideas waiting in the wings and we hear consumers are more than ready to spend on flooring,” she said “So we want to hear about the best investments for that pent-up demand and the new innovations that are planned for 2021 so that they can get the recognition they deserve in these prestigious awards,” said Bridgette.

New and exceptional The National Flooring Innovation Awards sets out to identify products and services that are genuinely new and exceptional in the sector.

Award categories cover not only flooring products, but also recognise achievements in service, technology and marketing.

Last year there were more than 100 submissions to the award scheme despite the challenges of Covid-19 and 34 shortlisted entries received the coveted Innovation Star. The judges then went on to select the Innovation Gold in each of 10 categories to receive the ultimate award.

The awards scheme website is at www.flooringinnovationawards.com and gives full details of all the categories for 2021 and has an entry form for companies to make their first submissions to the judges. The award winners will be announced in August, with the exceptional Innovation Gold titles to be handed out at Harrogate in September.

Open to entries now at www.flooringinnovationawards.com

2021

A great initiative for the carpet sector is that WoolSafe have tested and approved several sanitisers that not only kill SARS CoV-2 (the virus that causes Covid-19) but are also safe for use on interior textiles and carpet. These products can be found in the online WoolSafe Booklet – Support and Guidance for Trading Safely During SARS CoV-2 or on the WoolSafe website product search facility.

WoolSafe hosted Zoom meeting presentations for the sales and customer service staff of WoolSafe Associate Carpet Manufacturers.

The recordings are also being used to train new staff and to inform them of the many benefits of easy-clean wool carpet.

The Woolsafe website and its app has step-by-step carpet care advice.

FOR MORE INFORMATION ACADEMY OF FLOORING EXCELLENCE • www.academy.quick-step.com COMPANY DYNAMICS • 08000 72 85 39 • www.companydynamics.co.uk F BALL • 01538 361633 • www.f-ball.co.uk HARVEY MARIA • 0330 3301231 • www.harveymaria.com WOOLSAFE • 01943 850817 • www.woolsafe.org

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Check out the 2020 winners at www.flooringinnovationawards.com and see why the star performers won!

THE STOCKLISTS April 2021

Premium quality. Guaranteed

Condor Grass bv Euroweg 3, 8061 SB | P.O. Box 21, 8060 AA | Hasselt, The Netherlands T +31 (0)38 477 89 11 | F +31 (0)38 477 89 22 | E info@condorgrass.com

W W W . C O N D O R - G R O U P. E U THE STOCKLISTS April 2021

47

BUYING GROUP FOCUS

Sign up for the Metro makeover Every business is first and foremost a marketing business – it’s only what you sell that varies. The Metro Group has majored on marketing for its members, making retailer’s consumer appeal as attractive as possible to boost their competitive advantage.

A professional presentation builds customer confidence and loyalty, and commands better margins. The Metro Group and its Carpet 1st brand makes it easy to look the part alongside the benefit of group buying discounts from leading suppliers, own label protection and professional services.

The group has a very open approach to serving its membership of 150 retail outlets. There are no contracts and no complex rebates, just an annual subscription for which members get access to competitively negotiated prices across some 30 suppliers.

“The group was started by retailers more than 40 years ago,” says operations manager Steve Depport, “and it’s still run by retailers today in very much the same ethos of serving the retailers’ best interest, with no restrictions and 100% independence – members are free to deal with whoever they wish.”

Metro is run by a board of four retail members who are elected at the AGM to serve a two-year term. Ray Chilton of Carpet Style in Nottingham is the chairman at present.

Membership costs £1,200 as an annual subscription. The fee is usually quickly recouped in supplier discounts but the group’s key offer is that members get £500 back (£600 for new members) to spend towards display, merchandising and marketing services.

Those award-winning services, backed by a professional creative design agency, are provided at cost so their value is even greater.

“We can cover everything from a shopfront to a business card, merchandising and display to your web presence and social media content,” says Steve, who has an impressive 26-page brochure of marketing services to prove it.

Sq M

“ The right thing for retailers is

to join a buying group – the real decision is which one,” says Steve. “Metro can give retailers a makeover while maintaining their independence and boosting their buying power. It all adds up to better business.”

“More and more retailers are making use of this service. They find it generates more sales and the annual allowance means they can sustain that momentum to build their business long term,” he says.

Own-label advantage Retailers can use the allowance to enhance their own name and reputation or buy into Metro’s popular Carpet1st own label branding.

Or both!

The own label proposition has become increasingly important to retailers to protect their margins against competition, price comparison and online retailers. 90% of the group’s product portfolio can be presented this way – either in the retailer’s own brand or as Carpet 1st.

Many retailers use a mix in their stores – creating a varied visual environment of leading supplier brands, store specials and Carpet 1st ranges while some members use the Carpet 1st brand exclusively, right through to their shopfront signage and business identity.

The Metro Group merchandising approach covers signage, window display, posters, banners and stickers, vehicle livery and business stationery as well as a full suite of professional point of sale displays and ticketing.

Telephone 01204 393 539 – Jill Coward • info@carpet1st.co.uk • www.carpet1st.co.uk 48

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BUYING GROUP FOCUS

Sharpening the competitive edge SMG is one of the most dynamic buying groups in the flooring sector, priding itself on a rapid response to trends and market conditions to give its retailer members maximum advantage in the marketplace.

As the UK’s largest group – 350 retailers operating from over 435 outlets – SMG has well-developed offers on preferential pricing, rebates, promotions, business support and own label protection but they aim to add much more.

“We’re always looking at ways to sharpen the competitive edge of our members and give their businesses a distinctive advantage,” says Mike Reed, head of group operations. “We already offer the lowest fees in the buying group sector so membership is great value for money. But we’re focussed on what’s next and how to deliver it swiftly and profitably for our retailers.”

“ We find the SMG Group invaluable to our business. A major plus has been increased profits from member’s preferential rates and rebates, and suppliers’ benefits for things like card machines and employment advice.

The range of services with SMG is so wide ranging and perfectly supports small businesses like ours. We wouldn’t be without SMG, worth every penny of our membership.”

Helen Wilson, Charles Wilson Carpets, Hitchin

Linda Thomas is SMG’s business and marketing manager: “We’re very proactive about bringing forward new ideas, whether it is spotting the next mainstream best-seller, introducing a niche product or exploring new opportunities for upselling or diversification.”

Two key examples of this enlightened approach at SMG are its unique Orderlink system and its “Pure” branding approach to own label.

Orderlink sets SMG apart in the way buying groups do business. Like all groups, SMG emphasises the independence that members retain to deal with who they wish and do the deals they want, but they also provide a central purchasing scheme as a platform to streamline the approach.

Members can place their orders at preferential rates through Orderlink without the need for a direct account with the supplier. Retailers can compare prices quickly for the best deal and enjoy prices that are more competitive than wholesalers – perfect for ad hoc orders, niche products and trying some new ranges as a “toe in the water” before committing.

“ Being a member of SMG has been invaluable to us over the years. From the obvious financial advantages to the excellent Central Purchasing facility (Orderlink) and we don’t understand why all good flooring retailers are not desperate to join!”

Darren Ironside, Carpet Barn, Ferndown

“ SMG offer our retail business the perfect support package required, from negotiating highly competitive supplier prices on our behalf, to providing a whole host of other services including discounted business insurance, energy rates, waste management, credit card terminal packages and so much more.

The highly experienced team at SMG have a real understanding of what a true working partnership should be.”

Marc Helliwell, Culm Valley Carpets, Devon 50

The “Pure” marketing concept at SMG has been a major success since its launch with its sophisticated branding and smart merchandising. Members can take as much or as little of the approach as they feel works for them but the benefits of own-label in protecting retailers from price comparison and online is undisputed.

What the “Pure” concept adds is an intelligent modular approach which stores can use in a flexible and interchangeable way across carpet and vinyl offers.

Latest innovations include a distinctive presentation table that adds a studio feel to the in-store environment. The overall effect is to enhance retailers’ confidence to trade up consumers and link sales across flooring types and add-on sales.

For further information, contact: Gavin Freebairn or Mike Reed Tel: 0118 932 3832 Email: info@smg-group.co.uk Web: www.smg-group.co.uk THE STOCKLISTS April 2021

There’s strength in numbers

7 Reasons to join SMG: • SMG’s Special Pricing • SMG Rebates • Monthly Special Promotions • SMG’s Award Winning Business and Marketing Support • Access to products via our unique Central Purchasing System • SMG Own Brand made up from the bestselling products from many of the best carpet and flooring suppliers • Support with bespoke rebranding to suit your needs

SMG The National Furnishing Group 9 The Markham Centre, Station Road, Theale, Reading, Berkshire RG7 4PE Telephone 0118 932 3832 Fax 0118 930 4515 Email info@smg-group.co.uk Web www.smg-group.co.uk

THE STOCKLISTS April 2021

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BUYING GROUP FOCUS

Safety in numbers – the benefits of buying group membership for retailers Pick the right one How to decide whether to join a buying group – and which one…

• Evaluate all buying groups as they all work differently • Talk to the main marketing contact and/or a member of the committee

Why join?

Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains.

More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing.

While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers.

The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you don’t need a leap of faith to join up. Ask the buying groups for answers...

• Get a list of members and call up two or three for a

Associated Carpet Group www.acgcarpets.com Contact: Richard Moore Tel: 01942 825520 richard@acgcarpets.com

‘real-world’ view

• Establish your territorial exclusivity – where’s the next nearest member of each buying group

• Ensure you understand the financial arrangements, any fees that would relate to your membership, how the bills are paid and whether your fees are refundable if it doesn’t work out. Ask the buying group for a consultation to estimate your potential savings

www.beautifulflooring.co.uk Contact: Carl Harris Tel: 01527 270775 charris31@sky.com

• Review all the extra benefits and services to see what you would actually use

• Check out the product ranges offered including the own-label options and the UK/European mix

• Ensure you understand any rules that may limit your flexibility to run your business the way you want

www.flooringone.co.uk Peter Karra Tel: 0121 683 1426 peter.karra@flooringone.co.uk

Increase sales • Best of both worlds’ proposition • Wider ranges and exclusive products • POS, displays and merchandising support Your customers will like the proposition that you are independent but with the buying power of a group – this gives them (and you) the ‘best of both worlds’ with personal service and competitive pricing. Most groups will also offer you ‘own label’ ranges and support with pointof-sale, merchandising and displays. Central stockholding may also be on offer.

www.greendalecarpets.co.uk Contact: Rob Harding Tel: 01432 852000 Fax: 01432 852005 rharding@greendalecarpets.co.uk

Key benefits Increase margins • Group purchases to get beneficial rates • Rebates • Exclusive higher-margin products • Special promotions

ne of the key reasons to join a buying group is to O benefit from the discounts they negotiate as a bulk buyer from manufacturers. The way discounts and rebates are passed on to members varies between groups so make sure it’s absolutely clear how this will be done. You’ll need to work out how this compares with discounts you have already negotiated locally with preferred suppliers.

Access professional services • Business and financial services • IT and internet support • Training and workshops • Professional bodies Some buying groups offer an excellent range of other services which may be valuable to your business.

Financial services include invoice factoring, credit, loans and insurance. Some of the more sophisticated groups provide marketing packages, software systems to help you run your business operations and customised websites ready to use. Relationships with professional and training organisations can also offer discounts.

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Network with other independents • Members-only exhibitions with preferred manufacturers • Regular meetings and supplier presentations • Regional workshops • Helpline A lot of retailers enjoy the buying group environment of being independent but not alone out there on the High Street. Groups hold regular meetings and some have their own trade shows, regional meetings and workshops to help you develop your business. The network gives you someone to call when you need advice on, for example, an unusual installation, a technical consumer complaint, legal issue or business dilemma.

Metro Group www.carpet1st.co.uk Contact: Jill Coward Tel: 01204 393539 jillcoward@carpet1st.co.uk

www.smg-group.co.uk Contact: Mike Reed Tel: 0118 932 3832 info@smg-group.co.uk THE STOCKLISTS April 2021

Marketing insights

by Rita Bancroft

Making an Entrance Probably the hardest working space in our homes, hallways need to be more than just welcoming. Flooring has to be durable, practical, and beautiful.

A simple yet striking stair runner will completely elevate the entrance to your home and add a splash of personality, style and comfort to any hallway space. Staircases are one of, if not the most, heavily used area in a busy family home, so durability is just as important as style. Choosing a hard-wearing carpet to cushion the daily noise of foot traffic is vital.

“Go off-the peg with Alternative standard stair runner collection with ten plain and patterned designs over a great choice of colours...”

Alternative Flooring – Wool Iconic Stripe Marley

Cormar have a variety of carpet ranges to create the perfect staircase. From a chic style to suit a classic or elegant hallway or something bolder and more daring, like a strong repeating stripe, a stair runner is guaranteed to create a polished, contemporary and stylish look.

An easy clean carpet is ideal for such a wellused space. Primo Plus is stain-resistant, bleach-cleanable and comes with a 10-year stain and wear warranty to eliminate the stress that comes with the thrills and spills of

Amtico’s extensive range of beautiful and practical flooring designs have been engineered to withstand busy daily life.

Their luxury vinyl flooring has multiple layers of high-quality materials, making it hardwearing, stain resistant and easy to keep clean, so it is ideal for an area of your home that gets a lot of use such as hallways. The choice of different wood effects or intricate patterns allows consumers to set the tone for their interior style. The natural grains and varied tones of LVT Woods can make a hallway space feel open and airy or warm and welcoming. Classic Parquet or more intricate French Weave laying patterns create a luxurious feel. Or for a period look, you can introduce decorative Victorian-inspired Amtico – Décor, Classic Moderna

“A simple yet striking stair runner will completely elevate the entrance to your home and add a splash of personality, style and comfort...”

Cormar – Avebury Stripe in Stanton Stripe

colour and pattern surprise, excite and delight.

There are countless border option to choose from. Or go off-the peg with Alternative’s standard stair runner collection with ten plain and patterned designs over a great choice of colours including patterns by great British designers. Each option is sure to enliven entrances and keep stairways well-dressed.

busy family life. This range is available in 4 and 5 metre widths.

A wool loop carpet is also a great choice for busy areas. The supremely elegant Avebury collection comes in 16 neutral colours and will compliment any colour scheme or decor in your home. Made from 100% pure New Zealand Wool in a quality resilient three-ply yarn, this range is incredibly hard-wearing making it the ideal choice for entrance ways.

If you want something more decorative, yet also durable, why not inject a wow factor with a striped carpet? Cormar’s Avebury Stripe is a bold and modern on-trend striped carpet which looks superb in hallways, stairs and landings and available in 4 metre widths.

Alternative Flooring’s Wool Iconic Stripe Marley with whipped border makes a stylish stair runner choice for this playful and practical entrance in the home of Emily Murray , founder of The Pink House. The online Make Me A Rug and Runner service lets you create your own custom runner from any of Alternative ‘s fine and chunky wools, natural fibres and faux materials where texture,

THE STOCKLISTS April 2021

patterns with their Amtico Décor collection for an authentic finish. Amtico products are exclusively designed in Britain to ensure there is a flooring design to suit every interior style. ...continued on page 54 53

Marketing insights ...continued from page 53 “Hallway’s have played a very different role of late,” explains Stella Coyle, national retail sales manager of Karndean Designflooring.”

Cascais by Leoline

Karndean Designflooring – Van Gogh Golden Brushed Oak, Plank

“Offering more comfort than genuine stone or ceramics and helping to provide more warmth and better acoustics; these floors are also easier to look after, perfect for busy family homes all year round.”

Leoline’s Cascais cushion vinyl collection brings high-end stone and ceramic looks that are ideal for adding glamorous style to hallways and entrances. With looks such as terrazzo, concrete and marble, as well as classic ceramic tile patterns, Ceramica brings contemporary and classic styles ready to match any home.

Offering more comfort than genuine stone or ceramics and helping to provide more warmth and better acoustics; these floors are also easier to look after, perfect for busy family homes all year round.

Thanks to Leoline’s Superguard finish, Ceramica floors require no specialist maintenance and resist stains. The cushion vinyl’s impervious finish also stands up to water, making the collection a great choice for boot rooms and porches.

“Hallway’s have played a very different role of late,” explains Stella Coyle, national retail sales manager of Karndean Designflooring.

She said: “The increased time spent at home during the pandemic and the current role of the home as a home hub and sanctuary space has left many of us looking to cosy, natural hues as opposed to bold and statement patterns.

“When we are able to welcome loved ones and visitor’s back into our homes, we want to grace them with a softer welcoming to ensure they feel at ease and safe. Cosy living has become a strong theme in interiors, and we 54

expect to see more demand for soft, warm and natural wood designs in hallways and entranceways going forward.

“Instead of geometric patterns, we will see more sophisticated parquet flooring which brings a guaranteed sense of elegance.

“Now available in a new Van Gogh rigid core format, herringbone hallways can be achieved in less time even when faced with challenging subfloors.”

Karndean’s popular Van Gogh collection has recently introduced a flexible multi-format approach with full length plank designs available in both a rigid core and gluedown

“Instead of geometric patterns, we will see more sophisticated parquet flooring which brings a guaranteed sense of elegance.”

fitting format. This includes four new small plank herringbone designs (28” x 7) - Grey Brushed Oak, Warm Brushed Oak, Golden Brushed Oak and Salvaged Barnwood – available Karndean Designflooring – Van Gogh Golden in a mix of warm wood and Brushed Oak, Herringbone cool grey tones.

First impressions matter and as hallways are frequently one of the busiest areas of the home, a durable and easy to clean flooring solution is essential Investing in LVT flooring is a long-term choice which a customer can reap the benefits from for years to come.

THE STOCKLISTS April 2021

by Rita Bancroft Rita is Director of Bancmarketing Ltd and has over 30 years of marketing experience with a proven track record in both business to business and business to consumer multi-channel marketing.

Moduleo LVT responds extremely well to wear and tear and is also almost effortless to clean, making it an exceptionally low maintenance floorcovering. Available in both wooden and stone finishes, it is designed to be hardwearing without sacrificing aesthetics, thanks to its multi-layer technology.

Galaxy from ITC Natural Luxury Flooring

Matthew Brook, national sales manager for IVC Group UK and Eire, said: “Hallways are often places which experience their fair share of traffic over time and can sometimes be a design afterthought when renovating a home.

“Moduleo floors are moisture-proof and scuff and stain resistant, whilst recreating the natural details and textures of wood and stone.

“Our Impress range is ideal for hallways because of the acoustic comfort it provides.

LVT is resilient, so it reduces reflective walking and transmission sound to a very comfortable level – a valuable asset for hallways which withstand kids’ play and experience significant footfall over the years.”

“Our Impress range is ideal for hallways because of the acoustic comfort it provides. LVT is resilient, so it reduces reflective walking and transmission sound to a very comfortable level...”

Moduleo – Impress, Country Oak

“Galaxy was created using type 6.0 nylon, which gives a fine lustred effect, like the most beautiful of viscose carpets. It is hand-woven and hand sheared to reflect an antiqued type of finish in a random cut&loop,” A simple yet striking stair runner will completely elevate the entrance to your home and add a splash of personality, style and comfort to any hallway space.

With the increase in open plan interiors, you can often walk straight into a living area, so selecting the right flooring is even more vital.

ITC continue to develop exciting new products and their stunning new Galaxy range will be available for sampling April/May. Galaxy was created using type 6.0 nylon, which gives a fine lustred effect, like the most beautiful of viscose carpets. It is hand-woven and hand sheared to reflect an antiqued type

of finish in a random cut&loop, to give this unique appearance.

The combination of all these factors results in a carpet that reflects pure luxury coupled with the practicality and benefits of a durable nylon fibre. With a heavy domestic and general commercial rating Galaxy is perfect for all areas, including stairs and hallways.

Available in 4&5-metre-wide, and a range of 8 on-trend colours, Galaxy will be held in stock at ITC’s UK distribution centre. As with all their Campeone and Connoisseur collections, Galaxy is available in made to measure rugs in sizes up to 500cm wide. A selection of exclusive chic tape finishes are available to coordinate with ITC carpets.

For more information contact: Alternative Flooring Amtico

Cormar Carpets ITC Natural Luxury Flooring Karndean Designflooring Leoline Moduleo

T: 01264 335111 www.alternativeflooring.com T: 0121 745 0800 www.amtico.com T: 01204 881234 www.cormarcarpets.co.uk T: 01622 534041 www.itcnaturalluxuryflooring.com T: 01386 820100 www.karndean.com T: 0800 032 3970 www.leoline.co.uk T: 01332 851 500 www.moduleo.co.uk

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SHOPTALK • NEW FEATURE A long hot summer for better quality sales?

This will be a summer when some have more money to spend. The demographics of that consumer group with unspent savings and pent-up demand tends to be more middle-class, more middle age plus young professionals – i.e. just the sort of people who can be traded up to better, less price-sensitive flooring products.

This month, SHOPTALK looks at some of the quality and design trends coming through for the Summer season.

A move towards better quality products - at a better price!

Pattern and colour are a feature of cosier carpets

Herringbone and parquet designs are having their hayday

Planks dominate but LVT tiles are being used more widely

Move to more high-end products

Cosy and colour coming through

“There is a quality feel to the immediate future,” says Steve Depport of Metro Group. “For example, retailers have already seen a trend towards more traditional styles of tighter, shorter pile twists and I think this is welcomed by many as a more reliable, robust product.” “There is a quality to these products that can command a better price.”

“Cosy carpet seems to enjoying something of a renaissance following the unremitting rise of vinyl, reflecting the “nesting” trend of the long winter of this pandemic,” says Linda Thomas of SMG.

“This is not a return to hard twists, customers are still looking for some softness,” says Steve, “but there is less appetite to go soft all over the house.”

“ Although product development has been held back in recent months of course, I think manufacturers are investing in their wool ranges and freshening them up along with some more interesting colours.”

“This also carries through into the growth we have seen coming through in wool,” he says. “Although product development has been held back in recent months of course, I think manufacturers are investing in their wool ranges and freshening them up along with some more interesting colours. There seems to be more belief in wool at the moment.”

Richard Moore at ACG agrees: “PP sales will continue to be dominant in carpets of course but I see wool continuing to fight back along with high end sustainable eco ranges being developed, in the mid-long term.”

“ There’s a move to more high-end products - velvets, velvet and twist, and tartans – which appear more and more, both in wilton PP and wool axminster and I see certain suppliers looking to develop more quality nylon carpet ranges.”

“There’s a move to more high-end products - velvets, velvet and twist, and tartans – which appear more and more, both in wilton PP and wool axminster and I see certain suppliers looking to develop more quality nylon carpet ranges.”

Design trends that have been coming through over the last year also include a return to colour as consumers locked into their homes look for more interest and personality in their décor with warm, cosy tones to the fore.

56

If flooring follows the paint market then you can see a little more colour coming in with certain shades of blue/green, blue aqua, olive, peach, blossom. Patterns, especially plaids (again) and small geometrics appear to be increasingly popular.

On the vinyl side, the choice of designs has continued to grow, even during the pandemic, with parquet and herringbone dominating the consumer interiors magazines and blogs with follow-through into retail sales.

“LVT sales will continue to grow and see retailers investing significant amounts of money in new marketing and displays,” says Richard.

David Spragg of The Stocklists commented: “After thousands of square metres of light and medium oak planks have been laid, bland is banned in many fashionable households, hence the current popularity of parquet designs – with some great block patterning as well as herringbone.”

“LVT sales will continue to grow and see retailers investing significant amounts of money in new marketing and displays,” “An interest in using more tile designs – and not just in kitchens and bathrooms – is coming through, as well as the trend for Victoriana in entrances and hallways. There are some great designers working in the leading LVT manufacturers who have risen to the occasion and will continue to keep us interested!”

SHOPTALK • A new feature in The Stocklists...

An occasional series in which we’ll ask different sector experts what’s going on inside our industry.

Our thanks this month to Steve Depport of the Metro Group, (www.carpet1st.co.uk), Mike Reed and Linda Thomas of SMG (www.smg-group.co.uk) and Richard Moore of ACG (www.acgcarpets.com) THE STOCKLISTS April 2021

Flooring

Factsheet Adhesive Types Acrylic/Resin: Ideal for plasticized PVC and most modern flooring.

Bitumen: A tar-like material, bitumen has a high degree of moisture resistance and is used for damp-proof membranes and installing tiles, wood blocks and mosaics.

Epoxy Resin: A two-part chemical curing system that is used in aggressive environments such as conservatories, wet rooms, commercial kitchens and exterior installations.

Polyurethane: An adhesive with rapid bonding characteristics, typically used for wood floors.

ADHESIVES

SELECTION CHECKLIST

The criteria to select an adhesive will cover the following points.

Larger manufacturers offer detailed guides to select the correct adhesive – even indexing floor manufacturer’s products by name to ensure an accurate match. For accurate and up-to-date information consult the F. Ball Recommended Adhesives Guide.

Open Time: The time you have to fit the flooring into the adhesive after which the bond will no longer be ideal. The time until the floor may be walked on should be checked.

Odour: Low odour, solvent free and low VOC products are increasingly favoured and now have the same performance characteristics of older products.

Polyvinyl Acetate: Typically used for close fitting joints in timber, laminate floors and panels.

Coverage: How thick and how far can the adhesive be spread.

Tackifier: An adhesive for carpet designed to increase the tackiness – or the tack range – of an adhesive.

Application Method: Different adhesives may be applied by roller, trowel or spray.

Water-based Adhesive: Many different types of adhesives now use water as their carrier to avoid odours and flammability issues which are common with chemical solvents.

Strength: Including how quickly the adhesive will “grab” the floor covering and its strength when fully cured.

Underfloor Heating: A lot of modern adhesives are suitable for use with underfloor heating but

this criteria must be checked where appropriate.

Subfloor: What surface will the adhesive stick to most effectively including concrete, sand cement screeds, levelling compounds, plywood and chipboard. While there are multi-purpose adhesives, specialist products will be better suited to certain surfaces. The porosity of the floor is a key determinant of the type of adhesive to be used and its performance during installation.

Special Performance: Certain adhesives are more suitable for damp, humid or high temperature environments.

Air Quality and the Environment: The old wisdom that the more it smells, the better it sticks is no longer acceptable to modern consumers and solvent-based products are increasingly replaced by water-based adhesives.

RELY ON THE RAG

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for the right adhesive selection...GUARANTEED! The flooring industry’s most trusted guide to adhesive selection is always close at hand.

ONLINE MOBILE PRINT

REQUEST YOUR COPY NOW Tested • Approved • Recommended • Guaranteed • Trusted SEARCH

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THE STOCKLISTS April 2021

GREAT BRITISH INNOVATION

57

Flooring factsheet from Interfloor Best Practice Guide Fitting the Right Underlay Selecting the right underlay is not always easy. There are a lot to choose from and there are many factors to consider such as comfort, durability, suitability with underfloor heating, noise reduction, warmth and more.

Interfloor has been advocating the use of underlay with new floorcoverings since the 1940s, pioneering its “British method” worldwide and developing its market-leading brands Duralay and Tredaire to supply hundreds of customers in over 70 countries.

Here they offer advice on the key considerations for selecting the best underlay …

Our Underlay Range

Sustainability Re-use and recycling are key considerations for determining a flooring product’s green credentials.

Interfloor’s crumb rubber and PU foam underlays contain approximately 80%-90% recycled content. The crumb rubber is made from recycled car tyres and some 3 million are recycled every year to make our underlay.

We launched FSC® certified carpet gripper in 2011 and produced the first EC1 and EC2 flooring adhesives in 2008.

Impact sound With more people opting for hard floorcoverings there are major benefits to using a specialist underlay; not least, the reduction in sound impact.

Interfloor’s Duralay was the first brand to develop special noise reduction underlays for wood and laminate floors. Independent tests prove our sponge rubber Timbermate underlays, with their superior weight and density, reduce acoustic noise levels by up to 30 per cent.

Underfloor heating It’s important to make sure that the effect of underfloor heating is not reduced by the underlay. Choose a specialist underlay for use with underfloor heating and check its thermal insulation value, making sure the thermal resistance of the total installation doesn’t exceed 0.15m2 K/W. Interfloor’s high tog underlays, including Duralay Heatflow and Tredaire King and Defender, help keep rooms warm and cosy.

Quality standards With greater emphasis being placed on building products’ performance, it’s important that those used in residential and commercial environments conform to British and European quality standards.

Interfloor’s underlays and accessories are compliant with the relevant quality and safety standards, including BS 5808: 1991 / EN14499 : 2015.

They also hold the Carpet and Rug Institute (CRI) Green Label Plus accreditation, meaning our products conform to the CRI’s high standards for indoor air quality and low VOC emissions.

Interfloor manufactures Tredaire and Duralay, leading brands underlay market, that are recognized by customers as brands of quality, and with over 70 years of expertise, they are trusted by users throughout the world.

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THE STOCKLISTS April 2021

Flooring factsheet Underlay In a tight market for margins, underlay for carpet and hard flooring offers retailers one of the best opportunities to add value to every sale – with good profitability, trade-up potential once benefits are understood and high customer satisfaction levels.

www.interfloor.com

The Carpet Foundation and its Consumer Code of Practice approved by the Trading Standards Institute (TSI) recommend that new carpet underlay is bought with every new carpet.

Many consumers are now aware of the benefits of underlay but more needs to be done to provide information about the different types available and their suitability for different areas of the home.

www.floorwise.co.uk

Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results. Some manufacturers offer point-of-sale units and foot testers.

www.carpenterunderlay.co.uk

Benefits

Types

Poor or old underlay will...

Sponge rubber Introduced in the 1950s, this is a more traditionally manufactured underlay available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention.

Good underlay will...

• Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet

• Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards How thick?

A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad. The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be – 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.

Sponge rubber

Combination

Crumb

PU foam

PU (polyurethane) foam This is now the market’s most popular underlay and is typically made from recycled foam offcuts. The foam provides excellent comfort and performance levels with lots of thickness options and densities and provides great insulation – and its light weight helps handling.

Crumb rubber Flat and dense, crumb rubber is good for heavy footfall – offering maximum protection but a little less comfort (and very good over stair nosings).

www.wilsons-carpet-underlays.co.uk

Laminate underlay There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-floor.

Combination A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt.

www.luxeunderlay.com

Underfloor heating underlay Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating of 2.5 can be used – which means the underlay would normally have a tog rating of 1.0.

Felt This traditional (but environmentally friendly) undelay is made from recycled fibres – wool, jute and synthetic – to create a firm, dense pad with excellent thermal insulation.

Still a very popular choice among contractors when stretch fitting woven carpets.

Pre-tackified underlay A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired.

THE STOCKLISTS April 2021

www.underlay.com

www.qaflooringsolutions.com

www.interfloor.com

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WoolSafe factsheet Caring for carpet the right way The WoolSafe Organisation is the UK’s leading authority for the correct care and maintenance of carpet and offers a range of services empowering retailers to build a reputation for great service and consumers to get the most out of their investment.

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01943 850817 British Wool makes a better carpet... naturally www.britishwool.org.uk THE STOCKLISTS April 2021

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Environmentally aware for superior carpet care www.cleantecinnovation.com THE STOCKLISTS April 2021

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The Stocklists Wholesale Distribution Directory National

Fells Carpets Leeds - see page 12 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk TCS “The Carpet Specialists” Morecambe 01524 840177 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com Tradeco Ltd Sheffield - see page 22 0114 4000120 sales@tradeco.uk www.tradeco.uk Xylo Wood Flooring London 020 8368 8122 infouk@xyloflooring.com www.xyloflooring.com

North West

A&A Carpets Manchester 01204 701188 sales@aandacarpets.co.uk www.aandacarpets.co.uk Choice Flooring Manchester - see Floorwise page 64 Fells Carpets Goole - see page 12 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Kellars Limited Manchester - see pages 17,31,38,39 0161 443 0970 sales@kellars.co.uk Millbrook Carpets Darwen 01254 703999 millbrookcarpets@live.co.uk Preston Underlay Centre Ltd Preston/Lancashire - see Floorwise page 64

North East

Fells Carpets Leeds - see page 12 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Floorwise (North East)Ltd Birtley - see Floorwise page 64 Kellars Limited Darlington - see pages 17,31,38,39 0161 443 0970 sales@kellars.co.uk Tradeco Ltd Sheffield - see page 22 0114 4000120 sales@tradeco.uk www.tradeco.uk 62

Midlands

Birch Distribution Sheffield - see Floorwise page 64 Birch Distribution Leeds - see Floorwise page 64 Birch Distribution Hull - see Floorwise page 64 Cornerstone Flooring Doncaster - see Floorwise page 64 Cornerstone Flooring East Midlands and Warwickshire 01159 444711 sales@cornerstoneflooring.co.uk www.cornerstoneflooring.co.uk DMS Flooring Supplies Northampton 0845 643 5601 dmsnorthampton@dmsflooringsupplies.co.uk Floorwise D & J Ltd Southam - see Floorwise page 64 Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk STS Flooring Distributors Watford 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.co.uk Trade Counter Carpets Leicester 0845 604 3055 tradecountercarpets@gmail.com Woodall Brothers Ltd Shrewsbury - see Floorwise page 64

East

Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Salesmark Ltd St Neots - see Floorwise page 64 STS Flooring Distributors Cambridge Tel: 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.co.uk

South West

BL Flooring Supplies Bristol - see Floorwise page 64 BL Flooring Supplies Gloucester - see Floorwise page 64 Fitwell Flooring Ltd Redruth - see Floorwise page 64 Fitwell Flooring Ltd Newton Abott - see Floorwise page 64 Flooring Supplies (Wessex) Amesbury 01980 625888 orders@flooringsupplieswessex.co.uk

R & M Wholesale Bristol 01179 531222 Tiverton 01884 258266 sales@rmwholesale.co.uk Salesmark West Ltd Amesbury - see Floorwise page 64 Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk see page 20 for details

South East

Acorn Carpet Accessories Bromley, Kent - see Floorwise page 64 Ashmount Flooring Supplies Tottenham 0208 808 2158 sales@ashmountflooring.co.uk www.ashmountflooringsupplies.co.uk Ballister London 020 8570 1668 london@ballister.co.uk www.ballister.co.uk Ballister Reading 0118 931 3535 reading@ballister.co.uk www.ballister.co.uk Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Clifford Floors Strood 01634 285900 sales@clifford.uk.com Culpeck Strood 01634 299000 sales@culpeck.uk­­.com Columbia Flooring Middlesex 020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooring.co.uk see page 10 for details DMS Flooring Supplies Hemel Hempstead 0845 643 5344 dmshemel@dmsflooringsupplies.co.uk DMS Flooring Supplies Milton Keynes 0845 643 5320 dmslaser@dmsflooringsupplies.co.uk Flooring Storage UK Potters Bar 01707 245999 sales@flooringstorage.com www.flooringstorage.com Littner Hampton London 020 8520 8474 littnerhampton@aol.com www.littnerhamptoncarpets.co.uk THE STOCKLISTS April 2021

Are you a Wholesaler?

If you’re not listed here, please call Diane Martin on 01482 659396

Scotland

Ireland

Flanagan Flooring Distributors Glasgow Business Park Baillieston Tel: 0141 773 1122 sales@flanagan-flooring.com www.flanagan-flooring.com

Flanagan Flooring Distributors Belfast & Saintfield Co. Down Northern Ireland Tel: 028 9751 0932 sales@flanagan-flooring.com www.flanagan-flooring.com

Kellars Limited Glasgow- see pages 17,31,38,39 0141 647 7685 sales@kellars.co.uk

Flanagan Flooring Distributors Willow Business Park Dublin Tel: (01) 429 7800 sales@flanagan-flooring.com www.flanagan-flooring.com

MCD Scotland Uddingston Glasgow 01698 808000 mcdscotland@mcd.co.uk www.mcdscotland.co.uk

Provincial Floorcoverings Ltd Dublin - see Floorwise page 64 Provincial Floorcoverings Ltd Belfast - see Floorwise page 64

Neil Smith Ltd Glasgow - see Floorwise page 64

Provincial Floorcoverings Ltd Limerick - see Floorwise page 64

Wales

TCS “The Carpet Specialists” Co. Louth 00353 429 351 351 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com

Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk

FITA provides short training courses, workshops and assessments for both commercial and domestic markets.

Both our fully equipped training centres at Loughborough and Kirkcaldy are run by seasoned professional instructors with specialist knowledge of the flooring industry.

CALL NOW FOR MORE INFORMATION!

Tel: 0115 950 6836 Email: info@fita.co.uk www.fita.co.uk

THE STOCKLISTS April 2021

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Vinyl

Sheet Vinyl Installation — Commercial — Basic/Intermediate Sheet Vinyl Installation — Commercial — Advanced Sheet Vinyl Installation — Domestic Sheet Vinyl — Wetrooms Installation — Advanced

Linoleum

Linoleum Installation — Basic Linoleum Installation — Intermediate

Resilient

Resilient/LVT Fitting — Basic Resilient/LVT Fitting — Intermediate Resilient/LVT Fitting — Advanced

Wood

Laminate and Floating Wood Fitting — Basic Wood Fitting — Intermediate Wood Fitting — Advanced Wood Sanding and Finishing

Subfloors

Subfloor Preparation — Commercial Subfloor Preparation — Domestic

Supplementary

Cost-Effective Estimating and Planning — Commercial Profitable Measuring and Quoting — Domestic Moisture — Preventing Floor Failures

national institute of carpet & floorlayers

FITA is a joint venture by CFA and NICF

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Carpet Fitting — Basic Carpet Fitting — Intermediate Carpet Fitting — Advanced NEW! Carpet — Borders NEW! Natural Floorcoverings

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John Palmer Carpets Fareham 01329 221933 sales@johnpalmercarpets.uk.net Potts & Ward, Woodcocks Ltd Brighton 01273 557211 sales@pwwflooring.com www.pwwflooring.com Salesmark Lancing - see Floorwise page 64 Solent Wholesale Carpet West Sussex - see page 20 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk STS Flooring Distributors Basildon 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.co.uk STS Flooring Distributors Orpington/Croydon 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.co.uk Trade Carpet London Wimbledon 0208 247 3891 sales@tradecarpet.com www.tradecarpet.com

CARPET WORKSHOPS — ALL 1 DAY DURATION Carpet

NEW! NEW! NEW! NEW!

Bullnose and Double Bullnose Joins (including Repairs) Stairs (including Open Plan) Stretching Techniques (including Power Stretching)

63

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16 Salesmark West Ltd Amesbury, Wiltshire Tel: 01980 880933 mail@salesmark-west.co.uk 17 Acorn Carpet Accessories Bromley, Kent Tel: 020 8462 0422 Fax: 020 8462 0927 sales@acorncarpetsacc.co.uk 18 Salesmark Lancing, West Sussex Tel: 01903 750522 Fax: 01903 851111 sales@salesmark-floorwise.co.uk 19 Fitwell Flooring Ltd Newton Abbot, Devon Tel: 01626 835935 sales@fitwell.co.uk 20 Fitwell Flooring Ltd Redruth, Cornwall Tel: 01209 214344 1 sales@fitwell.co.uk

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1 Neil Smith Ltd 8 Hathaway Flooring Glasgow Trafford Park, Manchester Tel: 0141 552 1141 Tel: 0161 872 8003 sales@neilsmithltd.co.uk sales@hathawayflooring.com 2 Provincial Floorcoverings Ltd 9 Cornerstone Flooring Belfast Doncaster Tel: 028 9075 3202 Tel: 01302 835117 Fax: 028 9075 3901 Fax: 01302 302542 salesbelfast@pfl.ie cornerstonefloor@btconnect.com 3 Provincial Floorcoverings Ltd 10 Birch Distribution Dublin 12 Sheffield, S9 5PH Tel: 00353 (0)1 626 3913 Tel: 0114 243 1230 Fax: 00353 (0)1 460 4669 Fax: 0114 243 5118 salesdublin@pfl.ie n.maude@birchdistribution.co.uk 4 Provincial Floorcoverings Ltd 11 Woodall Brothers Ltd Limerick Shrewsbury, Shropshire Tel: 00353 (0)61 227 100 Tel: 01743 441584 Fax: 00353 (0)61 227 000 Fax: 01743 441629 sales@pfl.ie sales@woodallbrothers.co.uk 5 Preston Underlay Centre Ltd 12 Floorwise D & J Ltd Preston, Lancashire Southam, Warwickshire Tel: 01772 556345 Tel: 01926 814922 sales@pucflooring.co.uk Fax: 01926 817899 sales@fwdj.co.uk 6 Birch Distribution Leeds, LS10 1AG 13 Salesmark Ltd Tel: 0113 244 4363 St Neots, Cambridgeshire Fax: 0113 244 8665 Tel: 01480 212888 l.sigsworth@birchdistribution.co.uk Fax: 01480 218585 sales@salesmark.co.uk 7 Birch Distribution Hull, HU7 0XD 14 BL Flooring Supplies Ltd Tel: 01482 826654 Gloucester Fax: 01482 878693 Tel: 01452 223355 d.ostler@birchdistribution.co.uk Fax: 01452 371284 info@blflooring.co.uk 15 BL Flooring Supplies Ltd Bristol Tel: 0117 955 5454 Fax: 0117 955 2626 info@blflooring.co.uk

THE STOCKLISTS April 2021

Flooring factsheet Vinyl Flooring Vinyl is a fast growing sector of the flooring market due to its durability at relatively low cost and huge range of designs available. Sheet vinyl and cushion floor by the roll are popular but the sector is dominated by LVT. In reality, most of the products sold today are “LVP”, Luxury Vinyl Planks, as wood decors are more popular than ceramics and stone but the term LVT is still used to cover the whole non-sheet market.

Benefits

• Huge choice in terms of decors across wood, ceramic, stone and geometric designs

• I mpressive realism – not just in the design but infinishing

techniques that allow for wood knots you can feel, tiles you can grout, etc. See appearance options.

• Excellent performance in durability for high traffic areas, scratch resistance and cleanability. Vinyl also tends to be much more nonslip than natural materials. Some products are water resistant for bathrooms and kitchens.

Product options

• Dry back – a sheet or tile that needs to be fixed to the sub-floor using an adhesive.

• Self-adhesive – tiles with a peel-off backing paper to stick to the

sub-floor. Some tiles have adhesive overlaps to stick to each other rather than the sub-floor.

• Loose lay vinyl – tiles that simply drop onto the floor and rely on

a high friction backing to keep them in place – they demand a very sound, level sub-floor but are the easiset type of tile to lay or replace.

• Click – tiles that have a mechanical jointing system to attach to •W arm and soft to touch compared to ceramic and stone floors - and one another (like a locked tongue and groove system) and ‘float’ on a good heat insulator anyhow, and suitable for use with underfloor heating systems.

• Sound reduction – vinyl has neglible impact sound compared

to the tap/click of laminate and transmits less sound and vibration compared to solid floor.

• Considerably cheaper than the ‘real’ thing – both to buy and to fit – and tile/plank approach minimises wastage.

Installation

Installation preparation Vinyl requires a dry, sound, level subfloor as the relative thinness of vinyl and its light reflection performance will quickly reveal imperfections after installation as well as cause potential wear issues.

Exisitng wooden/MDF floors may need a plywood underlay up to 6mm thick and then the joints will need to be skimmed or taped. Non-wood sub-floors will need a self-levelling screed to be laid to ensure a suitable base for the floor. A damp-proof membrane may be required depending on sub-floor moisture levels.

However, new rigid core products are less flexible and can be laid more easily over existing floors – see Construction.

Top Coating Wear Layer Decor Layer

www.bramptonchase.co.uk

www.invictus.co.uk

the sub-floor without being glued down. There are many proprietary versions of the click system which offer fast, clean installation and stability.

Appearance options Vinyl tiles and planks cover a hugh variety of sizes and shapes and can be mix-and-matched to achieve an infinite number of designs. Current fashions include extra wide and long planks for wood through to very small planks for wood. Border effects can be easy to achieve in LVT.

www.karndean.com

Other notable options include:

• Embossed – this is where the top clear layer of the tile has been

embossed to create a realistic texture that matches the style of the stone of wood decor. Registered embossed is the most authentic – the texture matches the design so that, for example, a wood knot or hand-scraped element in the wood design can be felt on the surface of the flooring.

• G routing and grooving – vinyl tiles can be laid with grouting inlay

www.myvictoria.co.uk

strips or beads of vinyl for addewd realism – and there are acrylic grouts that can be applied. In wood decors, planks are available with v-grooves or bevelled edges between planks for added realism.

LVT construction

Top coating – A polyurethane or aluminium oxide coating provides protection against scratches and stains and gives enhances anti-slip.

Wear layer – This is a key layer - determining the performance and resilience of the product. A 0.3mm (12 mil) wear layer is a good for heavy wear areas. Commercial installations need 0.5mm wear layers or above with 0.7mm at the top end. The wear warranties and guarantees carried by products will be based on this thickness.

Decor layer – This is the decor itself - in essence it is a paper- or filmbased photographic inkjet print.

(A few LVT floors have the image printed directly to the surface of the floor but this implies less image definition and different wear characteristics.)

PVC Middle Layer(s) Fibre Glass Layer(s) PVC Base Layer

THE STOCKLISTS April 2021

PVC and fibre glass layers – The construction ‘sandwich’ can vary between products but a combination of PVC (polyvinyl chloride) layers for strength and flexibility and fibre glass layers for structural stability may be used. Any click-system profile will be incorporated into these layers. Products often use a combination of recycled vinyl which is cheaper and virgin PVC which lasts longer and is more stable.

Rigid core LVT has a solid, less flexible PVC layer with maximum stability which means it can be laid over exisiting, less even flooring without showing imperfections and therefore avoiding wear problems.

Base (or backing) layer – The final high density PVC layer varies according to the installation requirement and is designed for taking adhesive or as an ‘underlay’ for loose-lay and click installations.

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StocklistsClassified The

SITUATIONS VACANT

In an independent survey which asked 450 retailers which of the various trade titles they actually read, our magazine came top of the pile.

Thank you!

Sales Representatives x 2 Earnings Potential £50k+

• EAST SCOTLAND • • NORTH EAST ENGLAND / CUMBRIA • Abingdon Flooring is one of the leading carpet manufacturers in the UK with some of the most recognisable brands in the industry, supplying quality carpets to the retail, contract and wholesale trade in the UK. We are currently enjoying an unprecedented level of growth and therefore are looking for an enthusiastic individual who can help develop the full potential of these established areas.

The ideal candidates will be tenacious, organised and professional with a willingness to develop and will have knowledge of the trade from retail or territory sales experience, however we do encourage applicants from other industries who are keen to get a foothold in this fantastic trade.

An above average salary, car, phone and unlimited commission package is available together with the benefits you would expect from a blue-chip company.

These roles are for a flooring industry insider who knows these regions and the potential that can be realised as well as somebody who wishes to develop a fantastic long-term career within our team.

Please send your CV and covering letter summarising your relevant skills and experience to: Laura Cole, HR Assistant, Abingdon Flooring, Pen-y-fan Park, Newbridge, Gwent. NP11 3XG Or via email to laura.cole@abingdonflooring.co.uk Closing date of 25th April 2021

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THE STOCKLISTS April 2021

StocklistsClassified The

SITUATIONS VACANT

CLIENT ACCOUNT MANAGER R&M Wholesale are an independent flooring accessories distributor. Due to expansion we are looking for a Client Account Manager for the Hampshire and surrounding area.

The ideal candidate must have • The ability to maintain and build on our current customer relationships • Be self-motivated • Friendly and energetic personality • Extensive knowledge of Hampshire area • Basic understanding of IT skills – training will be provided Full job specification is available on request.

Salary on interview, benefits package includes Medical Benefit, Company Car, Pension, Phone, Tablet and Expenses.

Applicants should send a C.V. and covering letter to: jamie.g@rmwholesale.co.uk Closing date 30th April 2021

MYVICTORIA.CO.UK

CLIENT ACCOUNT MANAGER

required – Hampshire

Area Sales Manager R&M Wholesale are an independent flooring NORTH EAST Due to expansion we accessories distributor. are looking for a Client Account Manager for the Victoria Carpets & Design Floors an extensive area.

Hampshire andhouse surrounding

portfolio of both carpet and hard flooring (LVT) solutions. ideal candidate We areThe looking for an enthusiastic,must resultshave driven • The ability toour maintain individual to strengthen UK sales and force.build on our current

customer relationships

The ideal candidate must be able to demonstrate: • Be self-motivated • The ability to build and maintain strong customer • Friendly and energetic personality service relationships Extensive knowledge of Hampshire area • Be• self-motivated • Basic understanding of IT skills – training • The ability to multi-task, manage time effectively and will be provided produce IT based data on time, every time.

• Display a ‘can do’ attitude is available on request.

Full job specification • Residential based customer facing sales experience

Applicants should send a C.V. and covering letter to:

Benefits of the role include a competitive basic salary, jamie.g@rmwholesale.co.uk uncapped bonus, car, phone, tablet and expenses.

Salary oncompany interview, benefits package includes

Medical Benefit, Company Car, Pension, Phone,

Applicants should send a CV and a covering letter to Tablet and Expenses.

Mark Paice at mark.paice@myvictoria.co.uk Closing date 30th April 2021

Sales Executive

Competitive Package includes Salary + Commission + Car An opportunity has arisen for the right person to join our Retail Sales Team in the following territory:

Yorkshire,NorthEast,E.Midlands

The ideal candidate should reside in the territory and be able to demonstrate the essential drive and commitment to produce the highest levels of customer service to our existing customer base whilst being able to identify and develop new opportunities to grow the business of this dynamic and vibrant company.

Experience with both woven and tufted products is preferable but not essential.

Applicants should possess the skills and disciplines necessary for the successful management of this important sales area.

Requests for an application form should be made in your own hand to:

Mr. Hans Lowe (Retail Sales Director)

THE STOCKLISTS April 2021

Cavalier CA R P ETS

Dixon Street, Blackburn, Lancashire, BB2 1TX. Tel: 01254 268000 Fax:01254 268001 www.cavaliercarpets.co.uk

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