The Stocklists - December 2015

Stocklists The

7 December 2015

with

Carpet&FlooringReview

BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET

The UK’s favourite carpet brands

iSense

Invictus

StainAway

HAPPY CHRISTMAS & A PROSPEROUS NEW YEAR

We would like to take this opportunity to thank everyone for the warm welcome and support over the year

Be Inspired Hall 4 Stand B20

TCS - THE NEW CARPET AND FLOORING SPECIALISTS

TCS - Solely Committed to Serving Independent Retailers

PLEASE CALL FOR MORE INFORMATION:

Head Office: 01524 840177 email: info@tcsthecarpetspecialists.com web: www.tcsthecarpetspecialists.com

Unit 4, TCS Industrial Park, South Gate, White Lund Industrial Estate, Morecambe, LA3 3PB

The Complete Service

The Carpet Specialists

upholstery dining bedroom carpets

T & C’S APPLY

The Carpet Specialists SERVICE QUALITY VALUE

Stocklists

ISSUE 489: 7 DECEMBER 2015

The

Published by Mayville Publishing Co Ltd., 219 West Ella Road,West Ella, Hull HU10 7SD Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.com Sales Director: Diane Martin. diane@mayvillepublishing.co.uk Publication Director: David Spragg Founded by Roy Spragg in 1973.

FIRST FOR FLOORING NEWS AND DATA

Advertisers

Carpet&FlooringReview starts on page 21

Monthly ‘Stocklisters’ shown in BOLD Index

# ADAM

CARPETS

FLOORING

# ALTERNATIVE # ASIATIC

# ASSOCIATED WEAVERS # AXMINSTER # BALTA

# BARNSCROFT

Our annual showcase of quality in carpet presentation Pages 41-54

# F&X

35

07976 607657

49

74

I FLOORWISE

72

# FURLONG

8,9

FLOORING

11

CARPETS FURNITURE SHOW

DESIGNFLOORING

Buying Groups

Carpet Company Directory Carpet trouble-shooter

Carpet types

64 Wholesaler Distribution Directory

68,69 Wool Fibre Page

66,67 Woolsafe: the carpet care guide 73

ISSN 2046-7338 © Mayville Publishing Co. Ltd. 2015. Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.

61

62,63

01675 433532

01159 506836

01509 673974

01772 696787

07813 714498

01706 213131

I MAYNE TECHNOLOGY

55

01782 562522

I NICF

74

0115 958 3077

# PENTHOUSE

51

GROUP

I METRO

L RACKHAMS

# TRADE

# ULSTER

CARPETS

# VORWERK # WESTON

# WHITESTONE/HUGH I WOOL

13

020 85319225

MACKAY

0161 762 3030 01243 774623

2

0787 2861547

22,24,26

16

01207 591176

01422 374417

01429 892555

17

0845 604 3055

54

01562 749300

53

19

FLOOR SHOW LONDON

01706 341231

14

18

HAMMER

01204 393539

00353 61 339287

15

WITTER

01827 831424

59

52

CARPET

COUNTER CARPETS

# VICTORIA

12

—

J NOVOSTRAT

# THOMAS

70-72

25

01204 881234

01386 820 100

# TELENZO

65

23

01254 268000

27

L TCS

60 Underlay

—

I FITA

I STAIRRODS

Adhesives

01274 688 666

0800 077 3301

L SOLENT WHOLESALE

FlooringFactsheets

01562 745000

01562 635580

48

# RYALUX

New! Now easier to find in a new section at the back of the book

01404 851152

# CROWN

FLOORING

# KINGSMEAD

Leading manufacturers line up to launch new products page 30

01297 33533

0208 443 3322

o KARNDEAN

Bags (and buckets!) of performance

+32 56 62 2211

31,45

7

I JANUARY

to all our readers and advertisers from Diane & David.

Thanks for making this such a successful year!

38,39

47

I INTERFLOOR

Merry Christmas!

020 800 2000

01457 861141

# CAVALIER

# H&V

High clarity wood effects page 22

01264 335111

01942 825520

29

# CRUCIAL TRADING

Get connected to your customers Dennis Flower looks at laminates page 56 page 37

01562 8229966

BC

J CARPENTER

# CORMAR

Innovation combination Clear choice

Contact No

4,5

46

BRITISH WOOL

L COLUMBIA

Appy New Year!

44

6

# BRINTONS

Hotshots 2015 for carpets

42

43

55

# BONDWORTH

2015

Page No

20,50 32,33

028 38 334433 01282 332025

0845 644 9090 01429 892555

01254 268000

Classified advertising ...................................... page 75 # carpets/rugs/tiles o woods/laminates/smooths I accessories/services/organisations fibres J underlay L wholesalers/distributors G adhesives

MERRYFIELD CARPET CUTTING MACHINERY British Manufactured Carpet Cutting Machines THE STOCKLISTS December 2015

Visit ‘Merryfield Carpet’ on YOUTUBE to see our full range of cutting machines or call 01422 373799 3

Look for the Buttery

The three kings of the carpet world In the run up to Christmas, it’ll be wise to remember these three leading brands on offer from Associated Weavers. In an increasingly brand-conscious environment, we believe you can benefit from our distinctive identities in a crowded market place.

The hero brand – Invictus. Invincible comfort, developed this year through the latest generation of yarn technology. iVinci SDO StainAway is the multi width carpet that combines appealing softness with superb colours and outstanding stain resistance. Pegasus, Perseus, Orion and Sirius are the range stars to look out for this Christmas.

The unique brand – iSense. Unrivalled because iSense has offered the perfect combination of softness and resilience since 2014. This ultra-hard wearing range features polyamide fibres with amazing bounce-back qualities and carries a full 20-year warranty. Adoration, Illusions, L’amour, Seduction, Serenity, Splendour and Surprise will all take your breath away.

The versatile brand – StainAway. Already a firm favourite in our portfolio, market-leading StainAway will be relaunched with a bang in 2016. It has a deserved pedigree because this family-friendly carpet has always met value-for-money price points. Bleach cleanable and in multi width variants, StainAway will be the brightest star to shine next year.

Order now, before the last-minute rush

Associated Weavers Sales: 01422 431100 Email: salesuk@awe.be

We’re open until midday 23 December and reopen on 4 January next year. Make sure you’re ahead of the game by contacting our sales office as soon as possible. 2016 will see further investment in our delivery fleet, continuing our policy of providing you with a highly efficient service. With Associated Weavers you’ll continue to have the utmost confidence in offering all our well-respected brands to your customers.

See all that’s new at Domotex

See in the New Year with a trip to preview all our new ranges at Domotex in Hanover from 16-19 January. We’ll be showing new ideas and selections, including our incredibly successful iSense brand and additional Invictus ranges. Associated Weavers will also be relaunching the long-standing StainAway brand which contains top selling, existing flagship products Harvest Heathers, Sophistication, Temptation and Tuftex Twist.

Head to Stand A20 in Hall 6 for some of the best branded carpet product ranges in Europe. But if you can’t make the show, your Associated Weavers sales manager will soon be with you to give you a full update on our exciting new collections.

6

THE STOCKLISTS December 2015

Columbia

Flooring plc

Happy Christmas from The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at GUARANTEED maker’s list price.......

Delivered direct to business premises FREE OF CHARGE. For a Speedy and Efficient Service

Call US NOW!!!

020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooringplc.co.uk Opening Times: Monday - Friday 8.30am to 5.30pm Saturday 8.30am to 12 noon Tel: 0208 443 3322 Fax: 0208 805 2346 TRAFALGAR TRADING ESTATE, JEFFREYS ROAD, ENFIELD , MIDDLESEX, EN3 7TY.

THE STOCKLISTS December 2015

7

The people who care about your business NORTH WEST

SCOTLAND ALAN CAIRNIE EAST SCOTLAND

ALAN CHEETHAM GREATER MANCHESTER M: 07966 263571 acheetham@furlongflooring.com

M: 07976 311434 acairnie@furlongflooring.com

COLIN RICHFORD WEST SCOTLAND

MARK DOWSON MERSEYSIDE, WIRRAL & N. WALES M: 07980 786264 mdowson@furlongflooring.com

RICHARD COMBOY CUMBRIA, CHESHIRE & FYLDE COAST

M: 07970 163372 crichford@furlongflooring.com

WALES & SOUTH WEST

M: 07970 269730 rcomboy@furlongflooring.com TIM BAILEY S.E. WALES & HEREFORDSHIRE

M: 07794 048414 tbailey@furlongflooring.com

JASON BRIMBLE AVON & GLOUCESTERSHIRE M: 07794 041266 jbrimble@furlongflooring.com

BEN THOMAS MID & WEST WALES

M: 07794 048809 bthomas@furlongflooring.com

STEWART WAITHMAN DEVON & CORNWALL M: 07794 048413 swaithman@furlongflooring.com

Preston Sales tel: 01772 696787 fax: 01772 311921

Gloucester Sales tel: 0845 520 0800 fax: 01452 222515

London Sales tel: 01322 628707 fax: 01322 698733 enquiries@furlongflooring.co.uk 8

YORKSHIRE & NORTH EAST RAY ANDREW EAST LANCS, W.YORKS

M: 07973 719801 randrew@furlongflooring.com

DES BEST NORTH EAST, EAST COAST

M: 07968 828516 dbest@furlongflooring.com

REG SYKES SOUTH YORKSHIRE

M: 07973 403450 rsykes@furlongflooring.com

SOUTH EAST

MIDLANDS CHRIS ALLCOCK NOTTS, DERBYSHIRE & LINCS M: 07872 964685 callcock@furlongflooring.com

WESLEY GRAHAM LEICESTER, WARWICKSHIRE M: 07968 324598 wgraham@furlongflooring.com

MIKE SHUTT BIRMINGHAM/ STAFFORDSHIRE, SHROPSHIRE M: 07970 158594 mshutt@furlongflooring.com

LONDON

TONY CONWAY BEDS, NORTHANTS, OXON & BUCKS

JOHN AKIEN S.W LONDON, SURREY (INS. M25)

M: 07791 891025 tonyconway@furlongflooringltd.co.uk

M: 07791 891024 johnakien@furlongflooringltd.co.uk

PETER FLETCHER HAMPSHIRE, DORSET & SURREY (OUTSIDE M25) M: 07816 217561 peterfletcher@furlongflooringltd.co.uk

PAUL LOVELL NORFOLK, SUFFOLK & CAMBS M: 07816 217549 paullovell@furlongflooringltd.co.uk

IAN ROBERTSON EAST & WEST SUSSEX M: 07816 217563 ianrobertson@furlongflooringltd.co.uk

SIMON BROWN MIDDLESEX, W. LONDON, BERKSHIRE M: 07816 217550 simonbrown@furlongflooringltd.co.uk

RAYMOND SMITH ESSEX

M: 07816 217565 raymondsmith@furlongflooringltd.co.uk

DARREN SPENDIFF KENT

M: 07791 890861 darrenspendiff@furlongflooringltd.co.uk

DAREN STEDMAN N, N W & E LONDON, HERTFORDSHIRE M: 07816 217548 darenstedman@furlongflooringltd.co.uk

THE STOCKLISTS December 2015

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Take a Fresh Look at Carpets The latest launches from Regency Carpets include the smart new Chiltern range in three options: Heathers, Highlights and Pastelle ranges to offer 36 choices!

Carefree bleach cleanable fibre

12 on-trend HIGHLIGHT colours

4 & 5 metre widths

12 subtle PASTELLE colours

10 year wear & stain warranty

12 popular HEATHERS

2-ply, heavy domestic yarn Action back Smart new sampling and POS

and introducing...

The affordable luxury of Sumptuous, a deep saxony in 4 & 5m and on-trend in 18 fashionable colours

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THE STOCKLISTS December 2015

9

FlooringFactsheets

We’ve picked up our reference pages and moved them to the back of the book

Expertise and information, data and directories pages 52-65 ADHESIVES

CARPET TYPES

CARPET COMPANIES CARPET TROUBLE-SHOOTER

WHOLESALERS WOOL FIBRE WOOLSAFE CARE

BUYING GROUPS

10

UNDERLAY

THE STOCKLISTS December 2015

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RANGE NAME

BACKING BA ACKING COMPOSITION COMPOSITION

BEDROOM BLISS BARBADOS BROOKLLYN GARDA GARDA GARDA SUPREME FESTIV VAL ISTANBUL NEW IZMIR KENSINGTON carved MILANO NAPELS NORFOLK NEW FARO NEW FARO MANHA ATT TAN OPERA PICASSO PALERMO PRADO QUEENS RICHMOND HILLTON ROMA RACHEL SA ATURNUS SYMPHONY SYMPHONY SENSUALITY SENSUALITY DELUXE SIENNA SILKY TELSTAR TORINO TORINO TORONTO VANCOUVER BERNABEU NOU CAMP OLD TRAFFORD OLLYMPIC SAO P PA AOLO

heavy felt ab ab felt ab ab felt ab felt woven ab felt felt ab felt ab ab felt ab heavy felt ab woven woven felt ab/felt felt ab ab ab felt ab felt felt ab ab ab preco preco preco preco preco

100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp ZET TALON ZET TALON 100 % pp ZET TALON 100 % pp 100 % pp 100 % pp 100 %%pp pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp

H & V Carpets Carpets are a leading Belgium carpet manufacturer, supplying roll stock only, via retail oulets.

Our collection of over 20 ranges gives a wide and varied choice for every budget. We pride ourselves on providing on trend carpets,, at affordable prices.. Contact your local area rep to view the full collection and begin to enjoy prices and product that are second to none.

H&V Carpets BVBA,, Nijverheidsstraat 26,, 8760 Meulebeke, Belgium

THE STOCKLISTS December 2015

11

Kingsmead Carpets Relay Park, Relay Drive Tamworth, B77 5PR. UK

Incorporating

Register to use our new B2B online ordering www.kingsmead-sales.co.uk

NEW RANGES

Tel: +44 1827 831424 Fax: +44 1827 831425 info@kingsmead-sales.co.uk www.kingsmeadcarpets.co.uk

SALES EXECUTIVES AND CONTACT DETAILS

29/06/2015 14:18 Page 1

Clint Carver - 07970 888 916 (Northern Sales Manager) clint.carver@kingsmead-sales.co.uk

Follow us on Twitter @Kingsmeadcpts

Adrian Garner - 07947 524 633 (DE NG LE CV ST) adrian.garner@kingsmead-sales.co.uk Wendy Hutcheson - 07980 7372788 (KW IV PH PA AB DD KY FK G ML KA) wendy.hutcheson@kingsmead-sales.co.uk

NEW RANGES

Joe Bradley - 07773 046 384 (HU YO HG TS DN DH LN) joe.bradley@kingsmead-sales.co.uk

05/05/2015 14:15 Page 1

Hamish Maclean- 07968 563 016 (DL EH CA DG SR NE TD) Hamish.maclean@kingsmead-sales.co.uk Tom Mackie - 07980 737 283 (BL M SK OL S HD HX BD LS WF) tom.mackie@kingsmead-sales.co.uk Mick Garner - 07796 993 913 (CM WD AL SG LU MK NN) mick.garner@kingsmead-sales.co.uk Peter Thomas - 07779 017 950 (LL CH CW WA L WN PR FY BB LA) peter.thomas@kingsmead-sales.co.uk

Discontinued Ranges Cherwell

#Naturally

Colin Arber - 07976 749552 (CO CB IP NR PE) colin.arber@kingsmead-sales.co.uk Ian Shopland - 07971 914 418 (Southern Sales Manager) ian.shopland@kingsmead-sales.co.uk Craig Brooks - 07971 916 719 (SY TF WS WV DY B WR) craig.brooks@kingsmead-sales.co.uk David Barton - 07977 112 095 (CT TN BN RH BR CR SM KT) david.barton@kingsmead-sales.co.uk David Guscott - 07773 048 574 (ME DA RM SS IG EN N E SE) david.guscott@kingsmead-sales.co.uk Glenn Baker - 07791 890 441 (TR PL TQ EX TA DT BA BS) glenn.baker@kingsmead-sales.co.uk Lee Card - 07538 836 273 (SA LD NP CF HR GL) lee.card@kingsmead-sales.co.uk Neal Ford - 07968 015 578 (HP OX SL HA UB TW W NW SW) neal.ford@kingsmead-sales.co.uk

Fabulous

12

Steve Bates - 07971 968 517 (PO SO BH SP RG SN GU) steve.bates@kingsmead-sales.co.uk David Posnett - 07836 650 655 (Northern Ireland)

THE STOCKLISTS December 2015

Winter’s Looming It might be getting gloomy outside but here at Rackhams things are sizzling!

We are known as a ‘traditional’ distributor but our product range is far from conventional!

Check out our engineered wood range by calling either Aaron Smith on 020-8498-2841 or your own Sales Executive for more details. It’s flying!

NATURAL EFFECT

TWISTS - STAIN RESIST

GRAPHICS / CONTRACT GELS

Blenheim Berber Cashmere 4&5M Cheltenham Gold Dedham Vale Gold Fields Ivory Coast 2015 London Life 4&5M Lothian Wool Berber + Stripes 4&5M Northern Lights 4 & 5m Promenade Rocca 2016 Sloane Square 4&5M Southern Chic 4&5M

Atmosphere Dalton Dublin Heather 2016 Dublin Twist 2015 Echo Twist 4&5M Fairfield Creations 2015 Fascination 4&5M Heathertwist Supreme 40 4&5M Heathertwist Elite 50 4&5M Imagination 4&5M Hoxton Heathers Paramount Twist 4&5M Peerless Twist Peerless Plain Peerless Ultra Pembridge 2013 4&5M Sensit Supreme 4&5M Salisbury Twist Shades of Harmony Sumptuous Style 4&5M Stainbeater Select Stainsafe Heritage Heathers Luxury Stainsafe Moorland Twist/Stripes Startwist Edition 30 4&5M Startwist Supreme 40 4&5M Startwist Elite 50 4&5M Super Peerless Twist X-tra Twist 4&5M

Arena Endurance Marathon

SAXONY / SHAG PILE American Trend Eastern Splendour 4&5M Granada 4&5M Grand Slam Peerless Peerless Heathers Salt n’ Pepper 2014 4&5M Saxon King 2015 Super Peerless Super Peerless Heathers Turkish Delight 4&5M

CORD, NEEDLEPUNCH & ENTRANCE MATTING Bedford Gel Big Hit Canterbury Gel Hippo Mat Gala 2013 Gala Stripes Magnum Mat Magnus Mat Scorpio 2013 Supacord

VINYL / SMOOTH FLOORING Black Jack XL Eclipse 2012 - Part I Eclipse 2012 - Part II Luxury Comfort Luxury Life Luxury Value Southern Comfort Starlight Techno-Safe

REVOLUTIONARY LVT FLOORING FROM EARTHWERKS® & CAVALIO Conceptline Jupiter Tempo Tempo Classic (Stock) Tempo Clic Projectline (Stock)

CARPET TILES Bedford Cord Canterbury Capital City Capital Plus Heuga 727

TWISTS - WOOL Discovery 4&5M Eden Twist 40/50 4&5M Iconic Twist 40/50 4&5M Inspire Twist 40 Palace Twist 50/60 4&5M Premium Deluxe 40 4&5M Premium Elite 50 4&5M Premium Finesse 60 4&4M The Berber Twist Collection 40/50 4&5M Ultimate Textures 4&5M Ultimate Berber Twist 4&5M Ultimate Twist 40/50 4&5M Ultimate Luxury 4&5M

New price list arriving Jan 2016!

We also stock a complete selection of underlays, accessories and entrance matting.

We offer a Special Order Service on products from virtually every flooring manufacturer in existence! Express delivery service on Balterio and Krono laminate ranges.

Ultra-Soft Feel material is all the rage, and here at Rackhams our ‘Senses’ are going WILD! Check out the Rackhams take on this buoyant part of the market with our new ‘Soft’ offering for 2016 ...More competitive, more colourful, more straightforward and naturally... MORE SOFTNESS!!

Bring on the Bling in 2016!!!!

Area Sales Executives Michael Younger London North 07881-502506

THE STOCKLISTS December 2015

Peter Lawrence London SW Postals, Surrey (West of A24), Beds, Berks, Bucks, Herts (West of A1) 07881-502508

Paul Henson Essex (Outside M25) Cambs, Suffolk, Herts (East of A1) 07837-295379

Phil Wheeler London SE Postals, Kent, Surrey (East of A24) & Sussex 07881-502507

Anthony Stapleton Sales Director 07881-502505 / 020-8498-2845

13

Solent Wholesale Carpet Company Ltd CARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORS Telephone: 01243 774623 Fax: 01243 533636 E-mail: sales@solentwholesale.co.uk Website: www.solentwholesale.com Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX.

CHECK STOCK, PLACE ORDERS AND MANAGE YOUR ACCOUNT 24/7 ALL THROUGH OUR WEBSITE

Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts. . . . . Ian Cardrick, i.cardrick@solentwholesale.co.uk, Sussex E & W, Surrey, South London & Kent . . . . . . . . . . . . John Robson, j.robson@solentwholesale.co.uk, Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W. . . . . . . . . . . . Adam Ayling, a.ayling@solentwholesale.co.uk, Accessary Sales and IT Specialist (All Areas) . . . . . . . . . . . . . . . . . Luke Crooks, luke@solentwholesale.co.uk, VICTORIA Atlas Aura Colonial EasiCare Morton EasiCare Heartland First Impressions Options 288 Royal Victoria Strathmore Collection Victoria Twist LANO & BAJONG Campus X-treme Forum Heather Twist Elite Heather Twist Supreme Jazz Montana Pembridge Twist Portman Star Twist Collection 30/40/50 BALTA Atlas Big Hit Lothian Wool Berber Luxury Heritage Heather Highland Tweed Gala Cord - all options in stock Melrose Moorland Twist More Noble Noble Heathers Paramount Riva Twist Saxon King Sensit Saxony Shepherd Twist Stainsafe Fantasy Techno - limited LUSOTUFO Celtic Horizon Mandaly Safi Sahara Sintra Boucle Superb Twist Tangier Titan & Tital Diagonal Twist Berber Unique Valencia Venus Saxony Wool Dream Wool Heaven DOMO Playground Scorpio

CORMAR Apollo Apollo Plus Home Counties Heathers Home Counties Plains Living Naturals Malabar Oaklands 32 Oaklands 42 Oaklands 50 Natural Berber Twist Primo Choice Super/Elite Primo Excellence Primo Plus Sensation Sensation Feeling Sensation Heathers Sensation Twist BROCKWAY Avanti Cavendish Collection Cresta 40/Cresta 50 Dimensions Jubilee Collection Orion/Orion Major IVC Atlas - New colours Classic Limestone Comfylux Extra Comfytex Expressions Fusion Isafe Apex Isafe One Isafe First Master Grip Planet Presto Rooms Supercomforts Tile Styles Titanium Ultimate Design Ultimate Oak Ultimate Minerals Ultimate Timber Victoria Woodmark MOHAWK CARPETS Century Collection - Century - Half Century Freedom Gel Limited Presidential Collection - Independence - Freedom (4&5M) - Splendour - Super Freedom (4&5M)

mobile: 07973 406329 mobile: 07973 898453 mobile: 07973 406799 mobile: 07966 664379

IDEAL carpets Ascot/Aintree Country Heather Supreme Dublin Dublin Heathers Endurance Grass Collection Mars Motor Car Pronto vinyls Athena Celtic Stone - New Colours Comfort Grip Flexifloor Hermes Jazz Magnum Orion Sherwood Oak Studio entrance matting Alicante Heavy Tread Orotex - Ceylon Orotex - Magnum Orotex - Matrix MISCELLANEOUS BEST WOOL CARPETS Globe CAVALIER Celebrations Country Collection Hamlet Parish and Village CLASSIS CARPETS Toros Exclusive LEIGH SPINNERS Atlas Velour MILLENNIUM WEAVERS Desire Ultra Twist THOMAS WITTER Innovations 50oz & 60oz PARAGON Toccarre Carpet Tiles

We carry other products not listed above, and can also provide a swift special order service on non stock lines.

Our reps and sales office would be pleased to answer all enquiries. Our last Price List is dated November/December 2015.

14

THE STOCKLISTS December 2015

VISIT DOMOTEX The last months of the year always prove to be the busiest ones! The market is very buoyant, leading to what is going to turn out to be a good year for Edel Telenzo. They are working hard to get their new collections ready for DOMOTEX. This year, DOMOTEX will feature a number of interesting new additions to the wool collection, including a revised 50/50 offer as well as the stylish, new Barbican Stripes.

DOMOTEX is held from 16-19 January in Hannover, Germany. You will find Edel Telenzo in Hall 5, stand C16. If you can’t make it to DOMOTEX, there’s another chance to see Edel Telenzo and that’s during the January Furniture Show in Birmingham. Phil Hartley, MD Edel Telenzo UK: “We are very excited to show our customers the new developments. Following the successful introduction of Diversity and Liberty this year, we hope to wow our customers once again!”

Liberty 169 Baharat

THE STOCKLISTS December 2015

15

News

Innovation

Thomas Witter Carpets is one of the founder Members of WCFG and is delighted to announce an upsurge in Wool Ranges this year...

It’s cool to buy wool!

Welcome to the World of Thomas Witter Carpets

Ask your Thomas Witter Sales Manager about our award winning 100% Wool loop plains and stripes.

Urban Collection along with Decadence are at the cutting edge of contemporary design.

Stripes in 1m Widths for Stairs...

Thomas Witter UK Sales Force Head Office: View Logistics Park View Road East Hartlepool TS25 1HT

Email: sales@thomaswitter.com www.thomaswitter.com Tel: 01429 892555 Fax: 01429 892560 16

Discovery

SCOTLAND Mark Vinter Mobile: 07775 902 376

NORTH WEST & CUMBRIA Mark Jones Mobile: 0782 811 9279 NORTH EAST Becky Gibbons Mobile: 07970 491 215 YORKSHIRE Aldo Beritonni Mobile: 07971 173 560

WEST MIDLANDS & GLOS. Pete Averns Mobile: 07734 324 356

EAST MIDLANDS Steve Furniss Mobile: 0773 384 787

SOUTH WEST/KENT/SUSSEX Melanie Maynard Mobile: 07920 434 240 SOUTH WALES & BRISTOL David May Mobile: 07976 204 778 SOUTH EAST & LONDON Andrew Goldsmith Mobile: 07432 119 220 NORTHERN IRELAND Gary O'Boyle Mobile: 07831 220 675

THE REPUBLIC OF IRELAND Larry White Mobile: 0862 594 126

KEY ACCOUNTS NATIONAL Ged Ainscow Mobile: 07815 806 783 SALES DIRECTOR Robbie Thomson E: robbie@thomaswitter.com Mobile: 07712 937 747 SALES OFFICE 01429 892567 0844 7252034

THE STOCKLISTS December 2015

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THE STOCKLISTS December 2015

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Germany’s largest carpet manufacturer

Introducing the new, colourful Modena 100

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THE STOCKLISTS December 2015

Tel: +44 0845 644 9090 local call rate

Fax:+44 0845 644 9191 info@westonhammer.com www.hammercarpets.com

Jacs Designer tonal loop pile in 100% Wool available in 4m and 5m widths.

Natural Lines Super luxurious 100% Wool loop pile available in 4m and 5m widths.

Natural Weave A unique 5m wide wool flatweave in a subtle herringbone design with a stripe option.

Denver

We are pleased to announce our new in-store display for 2015.

Please contact our Sales office or your local Sales Agent to pre-order yours.

A stylish heavy domestic tonal loop pile in 100% Wool, available in 4m and 5m widths.

Oklahoma A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.

Supreme Stripe A heavy domestic tonal stripe in 100% Wool loop pile.

Supreme Boucle Our best selling level loop 100% Wool product available in 12 up to the minute colours in both 4m and 5m widths.

A chunky luxurious loop pile in 100% Wool available in 4m and 5m widths.

Sisal Boucle and Sisal Berber Natural fibre textured loop pile ranges in two styles.

The Stone Fibre Collection Our unique flat woven quality in many fashion styles and colours available in 4m and 5m widths.

Orlando A chunky loop quality with a thick latex backing for a luxurious feel.

Designer Stripe A loop pile multi colour stripe in 100% Wool.

Scandinavian quality by design.

Las Vegas

OUR UK SALES TEAM Ron Fewery Tel: 07976 244892 London, Oxfordshire, Berkshire, Buckinghamshire, East Anglia, Northamptonshire.

Steve Korobejko Tel: 07702 292558 Cheshire, Greater Manchester, Lancashire, Yorkshire, Tyneside.

Steve Acton Tel: 07957 836207 Kent, Sussex, Hampshire, Surrey, Dorset.

Lee Palmer Tel: 07774 101640 Channel Islands.

Derek Boyd Tel: 07940 320708 Scotland.

Martin Gorny Tel: 07530 365125 Bristol & the West Country.

THE STOCKLISTS December 2015

Stephen Binnersley Tel: 07710 618754 Midlands & South Wales.

Please visit our website at www.hammercarpets.com for online cutting requests and more information on our products, or telephone 0845 644 9090 (local rate) to speak to one of our telephone sales team

19

Tel: 01429 892555 Fax: 01429 892560 www.whitestone.co.uk www.hughmackay.co.uk sales@whitestone.co.uk Head Office: View Logistics, ParkView Road East, Hartlepool, TS25 1HT

AXMINSTER • TUFTED • HASSLE FREE Sales Executives

Hassel Free Sensuous in Dappled Grey

VINCE HOLDEN (Sales Director) Head Office M 07900 262434 E vince@hughmackay.co.uk JOHN STUART Scotland M 07860 565200 E david@orchardcorporate.com GEORGE STUART Scotland M 07860 366092 E gstuart@whitestone.co.uk BECKY GIBBONS North East and Cumbria M 07970 491215 E rebann2@btinternet.com JOHN ALSOP Yorkshire M 07860 572220 E alsopagencies@yahoo.co.uk JOHN ROSTRON North West /North Wales M 07973 733208 E johnrostronagencies@hotmail.com STEVE FURNISS East Midlands M 07773 384787 E furnissagencies@btinternet.com DEAN STANLEY West Midlands M 07572 758010 E dean189@btinternet.com DAVID MAY Oxordshire, Wiltshire, Hamshire, Bristol, Gloucestershire, South Wales M 07976 204778 E mayatthelimes@talktalk.net BRENDAN HART South West M 07850 130221 E a.b.hart@btinternet.com ROBIN SAUNDERS Norfolk, Suffolk, Cambs, Nth Essex M 07968 344892 E rsagencies2004@aol.com MIKE ALP South East / South London M 07770 861441 E alp.michael@googlemail.com DAVE MARNEY North London / Home Counties M 07794 221443 E d-marney@sky.com NICK WOOD Central London M 07976 945505 E nick@essentialflooring.co.uk GARY OBOYLE Northern Ireland M 07831 220675 E goboyle@ntlworld.com LARRY WHITE Republic of Ireland M 03862 594126 E thelarwhite@hotmail.com MALCOLM HOYLE Liverpool M 07860 772608 E malcolm.hoyle@btinternet.com

THOUSANDS OF CARPET OPTIONS • HIGH STOCK LEVELS • FLEXIBLE BESPOKE SERVICE IN-HOUSE UNIQUE DESIGN • AFFORDABLE QUALITY WOOL • HASSLE FREE POLYPROPYLENE 20

THE STOCKLISTS December 2015

Carpet&FlooringReview Silky sheen success

Satino is luxury captured in beautiful carpet, the latest in incredibly soft fibre innovation from Balta.

Using specially developed polyamide yarns with a high number of superfine filaments, Satino makes a carpet that’s not only invitingly soft, but one that has a delightful of-the-moment silk-like sheen, a truly indulgent and sumptuously comfortable carpet for modern life. Playing with the light through constantly shifting tones, the look is an exclusive one with appeal to those seeking luxurious finishes. Thanks to the durability and resilience of polyamide, Satino carpets also promise longevity alongside their beauty, the perfect recipe for success.

Balta will launch this latest innovation with two developed for the UK collections in Satino Royale and Satino Romantica. With a refined colour palette in-tune with the style demands of UK homeowners, these new resilient ranges bring a high fashion look without the high fashion price tag.

In 12 colours and in a 2,500g/m2 weight, Satino Royale brings a 5/32nd cutpile saxony, while sister product Satino Romantica also brings 12 colours, this time in a 1,650g/m2 1/10th cutpile saxony. Both carpets are available in four and five-metre widths on Twinback insulating backing.This innovation makes Satino carpets easier to install, even more comfortable and can help to save on domestic energy use.

Accessible innovation

With safety, acoustic and decorative flooring, the Commercial Flooring Collection from Itec Contract Floors is certainly diverse enough to provide contractors with a great range of high performance vinyl flooring. Yet thanks to inspiring design and 2 and 4m width options on every floor, the collection is also perfect for end users looking for style and performance combined.

“There is no doubt that homeowners in the UK are really embracing super soft styles and this trend is one that looks set to be big news over the next couple of years,” says Geert Vanden Bossche, marketing director, Balta Group. “With the introduction of Satino we are giving retailers the option to make the most of the trend with a range that offers incredible softness, the right look and good longevity with a price tag that leaves others a distant second.”

T +32 5662 2211 www.baltagroup.com

The collection has been designed to offer practical, lowmaintenance and highly durable flooring suitable for a range of demanding environments; from education and healthcare to offices, public spaces and leisure, vinyl flooring from Itec Contract Floors is proving itself in a growing number of locations. Designed and manufactured in Belgium at IVC Group’s state-of-the-art facility, Itec flooring leads the way in style and performance, offering unparalleled design and technical innovation.

“IVC Group is considered among the world leaders in vinyl flooring innovation and so it is only natural that Itec Contract Floors have already built a reputation for excelling in both design and performance,” says David Bigland, managing director. “Our in-house design team is geared to developing styles that keep Itec at the forefront of the sector while our R&D is second to none, ensuring that our products are technically innovative.”

Itec Contract Floors was the first manufacturer to introduce heterogeneous safety flooring in striking wood and stone designs and has pioneered the use of four-metre wide flooring that leads to a better aesthetic in open plan spaces, as well as reducing potential failure spots. This has been further improved with the Invisiweld chemical system that delivers a joint free from welding material, making it less visible and stronger.

2 and 4m wide flooring from the Itec Commercial Flooring Collection is available from distributors nationwide for fast delivery.

T 0800 032 3970

www.itecfloors.co.uk

from The Stocklists

December 2015 21

NEWS

Showroom shows off

A showroom in Scotland liked Heckmondwike FB’s Array and Broadrib fibre bonded carpet tiles so much, they chose them for their own floor!

Kristoffersen Carpets and Flooring chose 60m2 of Array Peacock with complementary Broadrib in Peacock for the refurbishment of its Newtongrange showroom near Edinburgh, after seeing samples of both ranges.

“We liked the eyecatching design of the Array and Broadrib tiles and the colour Peacock also complements our new corporate colours, which is great!” explains Leigh Ross, Operations Manager at Kristoffersen Carpets and Flooring. “Another major benefit with Heckmondwike’s fibre bonded carpet is that it can be cut into shapes without the risk of it raveling or fraying. We are really pleased with the end results and have had lots of positive feedback from customers!”

“It’s the ultimate compliment if a flooring showroom chooses your product for their own premises!” said John Barraclough, Area Sales Manager for Heckmondwike FB. Heckmondwike FB’s Array carpet tile, from the Creative range features a mid-width rib design and a charcoal background, which is enhanced with a subtle linear pattern. The range now consists of 12 colour options including Peacock, Blue, Black, Red, Lime, Purple, Magenta, Copper, Emerald, Fuchsia, Marble and Violet.

Like all Heckmondwike’s products, tiles from the Creative Carpet range, such as Array and Broadrib, can be cut on-site, allowing individual flooring designs to be created and installed with ease.

Heckmondwike FB’s carpet tiles are British-made and provide outstanding performance, as well as being backed by a 10 year limited wear warranty, which means they can be specified with complete confidence.

T 01924 406161

www.heckmondwike-fb.co.uk

Clear choice

Polyflor has relaunched their popular Polysafe Wood fx PUR sheet vinyl safety flooring with the addition of brand new high clarity wood effect designs.

Building on the established success of the classic designs within the Wood fx range, a new series of six on-trend wood styles have been introduced, some featuring a wider plank format for a more contemporary look. The fresh additions to Polyflor’s enlarged collection of 12 Wood fx designs are Oiled Oak, Sun Bleached Oak, Roasted Limed Ash, Tropical Pine, Aged Oak and Nero Oak. Providing sustainable wet slip resistance in busy, public areas where there is a risk of water spillage, Wood fx is suitable for heavy commercial areas, including healthcare, education, housing, retail, leisure and office environments. Ideal for creating a homely and nurturing ambience, these wood effect designs are also suitable for use in dementia friendly environments.

The Polysafe Wood fx range features imperceptible, built-in aluminium oxide safety particles integrated through the product’s performance layer, providing virtually invisible sustainable slip resistance. With added underfoot protection to meet duty of care requirements, Wood fx is fully HSE Compliant, achieving 36+ on the Pendulum Wet Test and a low slip potential classification.

Ease of maintenance in high footfall areas is important and Wood fx’s cleanability is enhanced with Polysafe PUR, a cross-linked and UV cured polyurethane reinforcement to achieve superior cleaning benefits, improved dirt pick up as well as optimum appearance and colour retention levels.

Tom Rollo, Polyflor’s Marketing Manager comments, “As the UK market leading safety flooring manufacturer we ensure our collections evolve to incorporate the latest flooring trends.

Polysafe Wood fx PUR continues to be one of our most popular safety flooring ranges, so by expanding the colour palette we can now offer more contemporary designs options.”

T 0161 767 1111

22 December 2015

www.polyflor.com

Carpet&FlooringReview

Density right up Sound right down

Reduces in-room noise by up to 30% When you want to reduce noise in rooms fitted with wood and laminate flooring, you need a stable, high density underlay that’s specially engineered to do the job.

With a density of up to 710 kilos per cubic metre our Silentfloor Gold and Timbermate Excel sponge rubber underlays offer the ideal choice – in fact they have been proven to reduce in room noise by up to 30%.

Duralay by Interfloor – the underlay experts.

01706 238 810

interfloor.com

@interfloor1

NEWS

Eyes on Expona

Luxury vinyl tiles from Polyflor’s hardwearing and design-led Expona range were chosen by high street opticians Vision Express to create a fresh and contemporary look for its new store in Cheshunt, Hertfordshire.

Two stunning designs from the Expona Commercial PUR collection were chosen for the Vision Express store at Brookfield Retail Park and were installed by Floortec Ltd flooring contractors. A mix of wood and stone effect designs were used on the shop floor, with a large square of the Warm Grey Concrete design placed in the middle of the room, surrounded with the Grey Limed Oak wood effect shade. This grey oak design was also fitted throughout the eye testing suites at the back of the store.

The Expona Commercial luxury vinyl tile collection features 55 eye catching wood, stone and effects design options for use in heavy commercial environments such as the retail sector. Luxury vinyl tiles in contrasting colours and textures can be laid alongside each other like at this Vision Express store to create an eye-catching look, highlight sales displays, create zones and indicate walkways to guide customers around retail spaces.

With a 2.5mm gauge and 0.55 wear layer, the Expona Commercial collection is designed to meet the demands of retail interiors where there are high levels of foot traffic. These luxury vinyl tiles are also further enhanced with PUR, Polyflor’s exclusive and robust polyurethane reinforcement which is cross linked and UV cured to provide superior cleaning benefits.

Ian Thomas, Store Development Manager at Vision Express commented: “We’re delighted with the modern and stylish look that’s been achieved in our Cheshunt store thanks to Expona luxury vinyl tiles. Polyflor’s Expona flooring has now been fitted in four Vision Express stores around the country and is due to be installed in three more in the near future.”

T 0161 767 1111 www.polyflor.com

Kick off in Cardiff

High design and hardwearing vinyl flooring from Polyflor was used to create a brand new bar area for fans to socialise in at the home of Cardiff Blues rugby club, Cardiff Arms Park.

A mix of wood and stone effect designs from the Forest fx PUR sheet vinyl flooring collection and Expona Design PUR luxury vinyl tile range were both used in this updated café bar area at the stadium in the centre of Cardiff.

Forest fx flooring in Rustic Oak and Expona Design tiles in Atlantic Slate were selected to complement the traditional bar area and rugby union themed décor in the suite. Atlantic Slate was used throughout the bar’s bathroom areas whilst Expona Commercial luxury vinyl tiles in in Blue Recycled Wood were fitted to hospitality boxes overlooking the pitch.

The Forest fx sheet vinyl range is available in 14 authentic wood effect designs, whilst the Expona Design LVT collection includes 28 options in wood, stone and abstract effects.

Both ranges are suitable for heavy commercial environments in the leisure sector such as busy bar areas where a high level of footfall is expected. These vinyl floorcoverings are further enhanced with PUR, Polyflor’s exclusive and robust polyurethane reinforcement which is cross linked and UV cured to provide superior cleaning benefits and improved appearance retention.

T 0161 767 1111 www.polyflor.com

24 December 2015

Carpet&FlooringReview

from The Stocklists

December 2015 25

NEWS Protection promise

With a 10-year stain Protected Promise and a range of trendled styles and colours, Suretex is F&X Carpets answer to great value easy living carpet.

Developed in-house from high-quality 100% polypropylene fibre, all Suretex styles are available in a two-ply yarn that gives better recovery and more resilience for a stain-resistant carpet that stays looking good for longer. With velour and twist styles and a range of colour palettes, Suretex ticks all the right boxes for retailers looking for a great value collection of stain-resistant styles: “Suretex offers retailers a brand new name in bleach-cleanable stain-resistant carpet with a young and energetic image that is sure to appeal to homeowners of all ages,” says Gordon Hugo, F&X Carpets. “We’ve worked hard to ensure that this new generation of stain-resistant carpet delivers in the style stakes, but that it also offers exceptional value, something of an F&X Carpets trademark.”

With varying qualities including Classic, Deluxe and Supreme, Suretex carpets are available in a wide range of price points, ensuring that retailers can provide their customers with stylish carpet and a price that is right and with the reassurance of the 10-year Stain Protected Promise.

T 07976 607657

www.fuxingcn.com

Laminates gain share

The market is, however, subject to strong competition from other smooth floorcoverings products, particularly luxury vinyl. The share of wood is also affected by the decline in demand for laminates which began around 2008.

However, over the last year, there have been signs that wood and laminates are once again beginning to regain share of the overall floorcoverings market.

UK Market for Wood & Laminate Floorcoverings 2011-2017 by Value (£m)

400 Value (£m at MSP)

The UK’s wood floorcovering sector, which includes solid wood, engineered wood and laminates, currently accounts for an estimated 16% of the total flooring market. Growth has been positive since the low point in 2011, and demand for wood floorcoverings has continued to improve into 2015, with improvements in the underlying economy, a recovering housing market, and higher levels of business confidence and investment all helping to boost growth.

350 300 250 200 2011

2012

2013

2014

2015

2016

2017

Fcst Fcst Fcst Laminates, the largest product category, continues to act as a strong driver of growth in the overall wood floorcoverings market, and while both engineered and solid wood have become much more affordable, laminates’ excellent environmental credentials have made them an increasingly popular choice in the commercial/contract sector. Sales of laminates continued their upward trend in 2014 and into 2015, benefiting from growth in the housing market and strengthening consumer confidence.

The solid and engineered woods sector has been less volatile than laminates and also returned to growth in 2012 after four years of decline in 2008-11, which had seen the value of the market fall by an estimated 14%. Growth for the sector in 2014 was estimated at 3%.

“While domestic DIY installations of wood floorcoverings are still below pre-recession levels there is a degree of pent-up demand in the market, and consumer confidence continues to improve as a result of low inflationary pressures and a strengthening economy,” said Jane Tarver, AMA Research. ”Despite reasonable growth, the market value is forecast to remain some 13% lower than its pre-recession peak in 2007.”

Current forecasts indicate annual growth of around 3-4% pa to 2017, with the annual rate of growth falling slightly in 2018-19. The market is estimated to reach a value of around £335m in 2019.

T 01242 235724. www.amaresearch.co.uk

26 December 2015

Carpet&FlooringReview

KARNDEAN TALKS: DA VINCI RP94 V

Enhancing the range with a ‘modern twist’, the updated collection features 12 new wood colours inspired by reclaimed materials and the aging processes applied.

RP100 V

Striking colour variation from plank to plank with our Acacia and Scorched Oak designs.

Traditional and clean-lined styles available in three shades of light to mid-brown Oak.

Four striking lime washed finishes in soft muted tones inspired by natural fibres and textures.

For more flooring ideas visit us online at www.karndean.com/davinci from The Stocklists

RP99 U

RP103 V

RP105 V

Reclaimed and sea salt worn features are mimicked in our two driftwood planks.

If you’re out on site with a customer why not use our new augmented reality app to demonstrate what their floor could look like right there and then. The app lets you select and view different floors in the space of your choice and take images to share and compare. See www.karndean.com/app for more details.

December 2015 27

Tools rule

NEWS

A brand new flooring tools catalogue from floorwise makes it easy to find the perfect tools for the job, bringing together the best tools from the world’s leading brands. Carefully selected for functionality, practicality and enduring quality, tools appearing in the catalogue are considered the finest available today.

From the legendary Dolphin Knife, Crain Carpet Trimmers and Maestri stapling machines to floorwise’s own range of high-quality tools and accessories including the finest Sheffield steel blades, the catalogue is a must for any installer.

As always, floorwise brings its unmistakable value to each and every tool, accessory and work-wear and a nationwide network of distributors puts everything in easy reach.

Adding adhesive

Instarmac Group plc has announced their recent acquisition of Granfix Products Ltd.

Instarmac is an established manufacturer of high quality materials for the tiling and commercial flooring sectors, as well as a renowned market leader in the urban regeneration and highway maintenance industries. The acquisition of the Granfix brand will support Instarmac’s continued growth and greatly contribute toward expanding their product offering to the tiling market. By working alongside their already successful Ultra Tile brand Granfix will elevate Instarmac to a market leading supplier to the tile trade.

“Our new flooring tools catalogue is literally packed full of everything a fitter might need during their working day,” comments Richard Bailey, managing director, floorwise.

“We’ve listened to and learnt from installers and have brought together the brands they trust and the tools, accessories and clothing they want, all available from trade counters right across the UK and Ireland.”

The flooring tools catalogue is now available from 22 floorwise locations across the UK and Ireland.

T 01509 673974

www.floorwise.co.uk

Granfix Products Ltd. has been manufacturing high quality wall and floor tile adhesives, finishes, cleaning and maintenance products for wall and floor tiles since 1992. Production of all Granfix products will transfer to Instarmac’s production plant based in Tamworth, Staffordshire which has been ISO certified for over a decade.

The acquisition now makes Instarmac the forerunner in the tiling adhesives market and enhances the company’s future growth and performance.

Phil Staniforth and his team will be joining Instarmac in January 2016.

Phil who will be joining as General Manager for Granfix said: "I am thrilled, our companies share many common values and attributes and I am confident we will produce even greater opportunities for our partners."

Paul Butcher, Sales Director from Instarmac says: "We are delighted to complete the acquisition of Granfix. We are committed to build on the reputation of the Granfix brand and look forward to developing and introducing product innovation to this sector."

T (0)1827 872244

www.tileadhesive.co.uk

Sad loss of Steve Wills

Steve Wills the founder of Independent Inspections sadly passed away on the 29th August 2015 after a 5 year battle with cancer. Steve formed Independent Inspections in 1989 and over a period of 17 years built the business into the largest independent flooring and furniture inspection company in the UK, carrying out inspections and restoration work for all the major insurance and flooring manufacturing companies, until he sold the business in 2006.

While Steve was receiving treatment for cancer he formed a charity, The Wills Family Foundation which was formed by Steve Wills and his sons, David and Jonathan. Their mission is focused on driving donations to key projects in local cancer support services, including individuals. This is a unique charity and their careful spending means every penny in every pound raised is given to young deserving people.

Steve was an inspiration and mentor to many people throughout his life. Steve will be sadly missed by his family and friends.

28 December 2015

Carpet&FlooringReview

A thought provoking look at trends, issues and happenings in the industry with a subtle wool twist of course!

Next year awaits now! 2016 already stands to be a really exciting year for wool carpet and we want all retailers to be part of that!

December 2015

It is hard to accept that we are once again at the end of another year!

Time certainly flies by. It’s good to see though that we have seen many exciting and innovative activities in the wool carpet world this year and the industry grasping all the challenges with real might and coming together to push new ideas and promotions forward.

At British Wool and The Campaign for Wool, we have put a major slant on getting the real benefits of wool and the fabulous choice of product available in wool out to retailers and consumers. We have worked hand-in-hand with consumer publications on major wool features expanding on the reasons why wool is a great investment. Our Homes & Gardens feature in October’s issue included a look at top style trends too and the fabulous Homes & Antiques 8-page feature portrayed a compelling list of reasons to choose wool!

British Wool Carpet of the Month

Anatolia by Ulster Carpets may have been around for a few years but it offers contemporary traditional style with real elegance which is perfect for period homes. It is an 80% wool 20% nylon woven axminster and is suitable for extra heavy wear. It has five options on widths and is available in runner width too - providing every potential size needed for the home. There are eleven colourways and three different designs - from neutrals and golds to the rich shades of red.

Launching our new WooliBook at The Flooring Show in Harrogate - we were delighted to get so much positive feedback from the retail trade. This expands the science of wool and directly links this to its performance attributes. Once you see this - you really appreciate the fact that wool can outperform manmade fibres in so many ways!

The Flooring Show has really come back to life and we like to think our efforts which are funded by the sheep farmers of the United Kingdom and the increasingly united approach by wool carpet manufacturers has played a big part in that. How fantastic to see so many of our industry working alongside each other and even collectively donning pink sunglasses to promote the recent ‘cool to buy wool’ promotion from Wool Carpet Focus Group!

Next year awaits now! It already stands to be a really exciting year for wool carpet as carpet and rug retailers are given a new showcase event in London. Wool Floor Show London will be held at Chelsea Football Club, Stamford Bridge on 23rd and 24th March and already major names are signed up. Axminster, Brintons, Brockway, Bronte, Cavalier, Cormar, Crucial Trading, Manx, Kingsmead, Mr Tomkinson, Stevens and Graham,Westex and others are in the line-up with more coming soon.

This is a totally fresh approach to promoting wool - product booths will be matched by inspirational wool style spaces. Seminars, success stories and the launch of WoolRetailer.com live at the event will provide an exciting programme within the event. And its free admission too!

The new International Wool Carpet & Rug Awards are to be held at Chelsea FC during the event - of which more to come later! 2016 certainly promises to be a very exciting year and we want all retailers to be part of that!

Retailer pre-registration for Wool Floor Show London is open now at WFSL@campaignforwool.org

We wish you all a restful and peaceful Christmas and a happy, healthy New Year! from The Stocklists

and why we like it...

The warmth and welcome of Anatolia Medallion Fez is a real winner for the Christmas season! There is something about that Persian style in rich red that warms the heart and creates the most magnificent welcome. Just looking at it fills us with Christmas cheer and nurtures overtones of mulled wine and mince pies by a roaring, crackling fire! But this design is more than a carpet for Christmas - it is an all year round elegant choice - being timeless in its design, effortless in its width flexibility and made to last with great woven quality.

Period home perfection! Well done to Ulster - this is a great carpet collection!

December 2015 29

NEWS

Fast fix for floors

Mapei has launched Ultrabond Eco VS90 Plus as the latest addition to its range of Ultrabond Eco Adhesives.

Ultrabond Eco VS90 Plus is a ready to use, light beige paste, which benefits from a fast, strong initial grab, allowing traffic after only 3-5 hours. This universal high temperature acrylic, wet-bed dispersion adhesive, bonds vinyl/rubber sheet and tile, PVC-backed carpet and luxury vinyl tiles with ease. The adhesive can be used with underfloor heating systems.

Ultrabond Eco VS90 Plus is extremely easy to apply with good peel strength with high resistance to shear stresses, with the added advantage of being a high temperature adhesive. It can also be specified to install floor coverings in many environments including those subjected to chairs with castors.

Ultrabond Eco VS90 Plus is solvent-free and classified as EC1 Plus under the GEV EMICODE accreditation system. The environmentally friendly adhesive is extremely versatile in its use and consequently has a universal application range, being ideal for bonding many textile floorcoverings with all common backings.

The range now includes seven high quality adhesives for the installation of all types of resilient floorcoverings. These adhesives offer exceptional performance, as well as providing a raft of health and eco-benefits.

T 0121 508 6970. www.mapei.co.uk

No shocks Stopgap

F. Ball and Co. Ltd.'s high performance smoothing underlayment, Stopgap 1200 Pro, has been used in the refurbishment of the Dutch branch of audio communications company Plantronics. Stopgap 1200 Pro offers a minimum preparation, maximum performance flooring solution, for use over subfloors which are contaminated with adhesive residue, without the need for priming or mechanical removal of the old residue.

After finding the existing sand/cement subfloor of the Research and Development (R&D) Centre at the Plantronics building in Emmen to be suitably dry, and the adhesive well bonded, contractors from Boer Vastgoed Groep BV applied a 3mm layer of Stopgap 1200 Pro to the 500m2 area. Thanks to the excellent self smoothing and fast drying properties that Stopgap 1200 Pro offers, the R&D Centre was ready to receive new floorcoverings after only four hours.

As an international electronics company the Plantronics R&D Centre required areas of conductive/anti-static flooring, incorporating a conductive copper mesh tape to protect against electro static discharge, which could otherwise create a fire hazard or damage electronic equipment. Contractors selected F. Ball's Styccobond F57 Conductive Acrylic Adhesive to secure new Forbo static control vinyl floorcoverings. A solvent free, fibre filled adhesive, Styccobond F57 has strong initial tack and high bond strength.

Speaking of the work, Frank Westen of Wonen of Weston Tapijt & Musselkanaal said: "This was the first time that we had the chance to work with Stopgap 1200 Pro, but it definitely won't be the last. The speed and ease of use that it brought to what would otherwise have been a challenging installation were vital for completing the job in time.

"Just as importantly, we needed an adhesive that was guaranteed for use with conductive floorcoverings, because we were working in an area designed for the development of new technology. For a job this important, we had to choose Styccobond F57."

T 01538 361 633 www.f-ball.co.uk

Renovation innovation

Mapei’s Ultraplan Renovation Screed 3240 is a fibre reinforced self-levelling compound, specifically designed for the renovation or refurbishment of existing subfloors. The high coverage, low VOC screed can now be applied to a thickness of 3-40mm, in one application, and is suitable for prepared concrete, screed, stone, ceramic, timber (plywood, chipboard, plywood, parquet) and terrazzo.

Suitable for both commercial and domestic applications, Ultraplan Renovation Screed 3240 is ideal for smoothing and levelling floors ready to receive tiled finishes, resilient floor coverings or wood flooring. It can also be used alongside capillary underfloor heating and electric undertile heating systems.

Mapei’s Ultraplan Renovation Screed 3240 reflects the company’s high environmental credentials and is rated GEV Emicode EC1 for low emissions of VOC, during mixing and working of the application.

It provides an approx. coverage of 6m2 per 25kg at a thickness of 3mm.

T 0121 508 6970. www.mapei.co.uk 30 December 2015

Carpet&FlooringReview

NEWS

Thanks to the funders

Significant support from Carpet Recycling UK’s core funders has been crucial in the industry’s achievement of diverting rising volumes of waste carpet from landfill within the last decade. Last year’s 28% landfill diversion rate saw waste carpet given a ‘second life’ in various applications.

Recognising the commitment and contribution from core funders and members, CRUK’s Director Laurance Bird thanked their financial supporters for ‘providing the vital impetus to the recycling and landfill diversion cause’.

CRUK’s core funders are Cormar Carpets, Lifestyle Floors/Headlam, Desso, Ege, Milliken, Balsan and Marlings.

“Without their unstinting support, the industry would not be where it is today; that is keeping raw materials out of landfill and in the supply chain,” he says. “With their help, we have already surpassed our first major milestone of 25% diversion from landfill by 2015. So we and the environment have a lot to thank them for!”

Since joining CRUK, Cormar Carpets has focused on carpet waste streams from their manufacturing processes. “What we originally classified as waste can now be considered a valued raw material,” comments Robert Barker, Cormar’s Finance Director. “We’re seeing more value as the carpet waste market develops, due to CRUK’s active work; plus our customers’ businesses are now beginning to benefit too.”

Kate Burnett, Milliken’s Strategic Marketing Manager comments: “Milliken has long understood that ethical behaviour is not just the right thing to do, it is key to sustainable growth. That’s why Milliken has been proud to support CRUK from the outset to ensure the development of viable

practical recycling solutions that meet our clients’ needs and improve the environmental footprint of our industry.”

Laurance estimates their membership currently covers around 35% of the carpet supplied to the UK market, but so much more could be achieved with greater industry support and ‘the whole supply chain focusing on helping to avoid landfilling carpet and create value by recycling’.

CRUK’s activities helped the UK carpet manufacturers to achieve zero waste to landfill in 2012. It’s a fantastic achievement that needs more support to maintain this momentum.

Next steps, according to Laurance, are to encourage manufacturers to assist in recovery of clean installation offcuts using their logistics networks and to advise customers on opportunities for recycling offcuts, as well as old carpets. More work is needed to find higher-value outlets.

Laurance adds: “Our work to date means we can now effectively offer the whole ‘circular’ package. Manufacturers are helping their customers with their clients’ waste carpet, while examining how their own products can be improved with sustainability in mind. With valued support from our core funders and members, we continue to do a great job but more support is critical. Will you join us?”

T 0161 440 8325

www.carpetrecyclinguk.com

Royal Borough

Float Weave Collection An exclusive collection of Wilton carpets showcasing the finest in weaving and design.

Sampling Now Available made in GREAT BRITAIN

<W Å VL W]\ UWZM KWV\IK\ aW]Z )`UQV[\MZ +IZXM\[ Area Manager or call us: 01297 32244 email: sales@axminster-carpets.co.uk

from The Stocklists

www.axminster-carpets.co.uk December 2015 31

Join us at Wool Floor Show London At Chelsea Football Club Stamford Bridge

Design.

Commercial.

Retail.

FREE ADMISSION

23rd and 24th March 2016 AXMINSTER BRINTONS BROCKWAY BRONTE CAVALIER CORMAR C RUC IA L TRADING KINGS MEAD MA N X M R TOMK IN SON STEV E N S A N D G R A H A M W E ST EX

32 December 2015

Carpet&FlooringReview

This exciting new event for wool flooring provides a retail trade, design and contract showcase in central London.

Supported by some of the wool carpet industry’s most respected manufacturer brands, it will host trade stands and inspirational design and trend showcases as well as new promotional and educational programmes to support the carpet and flooring sector. Put it on your diary now and make this the ‘Must See’ event for your business!

NEW

Understanding Wool Fibre for Carpets We launched our new WooliBook at Harrogate this year and we want to share it with you - it’s free and full of all the incredible benefits and science of real wool for carpet. Register for this fantastic retail asset at Wool Floor Show London!

NEW Our exciting new website for wool carpet retailers and consumers will offer everything your store needs to create a top class retail experience and be the new website for promoting real wool to consumers. Come along, find out all about it and sign up!

NEW

Bronte Carpets

Brockway Carpets

Brintons Carpets

Cruicial Trading

SEE THE WINNERS OF THE NEW INTERNATIONAL WOOL CARPET & RUG AWARDS!

Pre-register at WFSL@campaignforwool.org

britishwool.org.uk #britishwool

from The Stocklists

campaignforwool.org #choosewool

December 2015 33

NEWS The Art of the Academy

A Quick-Step Master Installer, expertly accredited at the Academy for Excellence in Flooring, has transformed the tired and slightly shabby art-room floor of Stockport Grammar Primary School.

The school had originally planned on replacing the existing safety flooring after numerous repairs had finally rendered it unsightly and unserviceable and turned to three local companies for tender.

Among those called in to suggest a suitable replacement were Cheshire’s The Wood Flooring Company, home to Quick-Step Master Installer David Bacchus.

“Repair work to the existing safety flooring was evident all-over and remedial patches welded into the existing floor really spoiled the aesthetics, not to mention the down-time and costs associated with continued repair,” explains David Bacchus. “Meeting with the department head, the resident teacher and maintenance manager, I soon discovered that there was a desire for something less drab and corridor like, a solution that would lift the floor away from monotony yet also remain entirely serviceable and easy to maintain despite intensive use. The head of maintenance was also keen for something that could be partially replaced without the need for specialist installers.”

David’s answer was the new Ambient CLIC+ range from the Quick-Step LIVYN luxury vinyl collection. Featuring revolutionary Stain Guard technology, Ambient CLIC+ features a fully sealed top layer that is exceptionally easy to clean, so that even tough art-room stains such as ink and paint can be wiped away. Add in a Class 33 commercial use rating and with the Uniclic Multifit system that allows fast and easy installation and replacement, the floor certainly ticked all the right boxes. “The stylish and modern Grey Slate, it’s contemporary look sitting well in the backdrop of the art-room. It took us a little time to win-over the sceptics to the potential benefits of the floor, mainly because it was perceived to be a more expensive option than a conventional sheet vinyl or safety flooring product. However, after tabling the tendered options, the school found us slightly cheaper than rival bids.”

The project to install the 120 square metres of floor took place during the October half-term break with materials delivered four days prior so that the floor could acclimatise to its new surroundings. The Wood Flooring Company had allotted three days for installation, though managed to complete the job in just 20 working hours. The reaction to the floor has been extremely positive, with David enjoying a spin-off job at a member of staff ’s home, underlining that the expertise and assurance that comes with the Master Installer scheme reaps rewards. www.quick-step-academy.co.uk

Tribute to Geoff Brown

Very sadly, one of London's best known flooring salesmen has passed away.

Geoff Brown, pictured, worked in the trade all his life from leaving school at 18 until his death on November 1st at 82. Notably, he represented three generations of the Ratcliffe family with their underlay businesses from 1960 for the following 55 years. He also worked for many other flooring manufacturers from his office and various bases in North London.

Away from work he was a tennis enthusiast and held the post of President of the Lawn Tennis Association for three years in the mid1980's, standing next to Boris Becker as he collected his first Wimbledon Title.

Peter Ratcliffe noted that there probably hadn't been a single week in all those years that Geoff and the Burnley-based company have not been in discussion over matters of business. He is survived by his wife Lilla and daughter Holly. His memorial service was held in Hendon and attended by many of his friends and colleagues from the flooring trade.

Inspirational Wool Carpet Trade Showcase 23rd & 24th March 2016 at Chelsea Football Club 34 December 2015

Carpet&FlooringReview

Thanks to the softness and strength of our yarn, Suretex carpets not only deliver great stain-performance but are wonderfully soft and resilient for a carpet that makes any home a better place to be.

Call 0800 368 1835 or email sales@fxcarpets.co.uk

www.fxcarpets.co.uk from The Stocklists

December 2015 35

The Stocklists Readers’ Xmas Offer

Ho, ho, oh no!

The Merry Mats are back!

Don’t let anyone leave your store without a festive mat and fill your stocking with a little extra revenue this Christmas from The Stocklists.

Even more choice this year with two festive packs to choose from!

Pack 1

Pack 2

£2.99 each. Retail at £6 to £10.

• 100% nylon.

• Machine washable.

Order now!

• 0.4m x 0.6m • Sold in packs of 12 for £29.90 + VAT diane@mayvillepublishing.co.uk telephone 01482 659396 • 3 of each design per pack (inc. credit card sales) • 2 different packs to choose from 36 December 2015

Carpet&FlooringReview

Flower on Flooring

by Dennis Flower

Joint efforts deliver best results Recent years have seen a number of developments in our industry resulting in market growth for certain types of floor coverings, while others have seen the market remain static in some areas, or even shrink in others.

There are indications that laminate flooring currently falls into the last two options. While these reports are inevitably a generalisation of the overall market, there will always be bright spots within any given areas, two of which are outlined below, proving that opportunities remain for those showing the most commitment.

Our two examples notably focus on a combination of influences to match the demands of the market. While the first looks at the meeting of traditional and contemporary design, our second examines how to successfully combine innovation with the use of the best technological options.

Olsen Driftwood by Woodpecker

Since Scandinavian style has stepped onto the scene so have ashen floors, and Woodpecker reports its new-for-2015 white and grey Olsen designs have quickly found demand.

"A rustic twist on this minimal look is set to grow in popularity in 2016, a trend already seen in the uptake of Olsen’s modern-rustic Driftwood with its cool neutral tones," the company continues. "Yet, it seems traditional golden oak flooring isn’t to be forgotten any time soon as Natural Oak remains on the top spot as the bestselling Olsen laminate for the second year running. With similar warm oak designs following closely behind, it’s clear that the cosy look of a classic oak floor is still desirable."

Woodpecker describes its Olsen as a "practical and authentic AC4-rated laminate".

Moving on from the concept of combining traditional with more current and emerging trends, another merger is proposed by Parador. While continuing to focus on the need for innovation, the company additionally states that this effect is further enhanced when combined with the best level of technology.

Describing its flooring options as combining "fascinating looks, the latest technology and straightforward installation", the company further states that its products for next year will provide further evidence of this, in the form of two new synchronous textures in natural matt and antique matt, which have been designed to meet the demands for authentic looks and touch properties.

"Oak remains a perennial favourite and yet shows itself to be somewhat calmer again with slight plays of colour and in a wider plank format, for example as a wide plank in our Trendtime 8 range," Parador continues.

All in all, 14 new oak decors have been newly developed by the company.

"What is good can always get better. For this reason we have improved our click connection resulting in Safe-Lock PRO. Safe-Lock stands for stability and fitting accuracy without tools, thus making installation even easier," says the company.

Focusing on the topic of flooring trends in general, Woodpecker says that some are ever changing, while others just "simply stick", similar to the world of interior design in general.

"This split demand for contemporary and traditional style has shown in the sales of Olsen laminate over the past year with new designs and classic colours selling equally well," the company states.

“Recent years have seen a number of developments in our industry resulting in market growth for certain types of floor coverings, while others have seen the market remain static in some areas, or even shrink in others.”

from The Stocklists

Parador further explains that its flooring designs are characterised by durability and peace of mind and a new lifetime guarantee for ranges within the Classic and Trendtime Collection for domestic use provides further evidence of the company's claim.

The two examples above show that there is always room for creativity and innovation in every market, especially for those intrinsically linked to the world of interior design. The former staid and subdued designs that dominated the UK market have been joined by more adventurous options in all areas.

There will, of course, always be a market for the options that blend easily with others, but there is a growing trend that is seeing increasing demand for floors that stand out and allow homeowners to make more bold statements and allow them to create their desired end effects to emphasise their individuality.

For more information: Parador T +49 (0) 2541 736 678 www.parador.eu Woodpecker T 02920 888 223 www.woodpeckerflooring.co.uk December 2015 37

by balta

soft & luxurious

carpet with a silk-like look

38

THE STOCKLISTS December 2015

www.baltagroup.com THE STOCKLISTS December 2015

39

NEWS

Win-win with the carpet crusher

Carpet Recycling UK members Horne Brothers based in Sleaford, Lincolnshire recently took delivery of a Kenburn ‘Carpet Crusher’ to enable them to recycle their old uplifted carpet and underlay waste.

Neil Horne commented: “We’ve been looking at a variety of options to recycle our waste and when talking to Kenburn it immediately became apparent to us that we were dealing with a company who were highly regarded within the industry as the market leader for recycling post-consumer carpet and underlay waste. Not only do Kenburn supply the machine itself to crush the waste they also provide the logistical advice for the transportation of the compacted waste to “waste to energy” plants where the waste is used to power concrete kilns as a replacement fuel for coal.

“As part of our commitment to the environment and our terms within the MOD contract we hold, we’re now operating on a ‘zero to landfill’ policy which not only prevents hundreds of tonnes of waste carpet and underlay going to landfill every year, it also at the same time saves us thousands of pounds a year in skip costs so it’s a ‘win-win’ scenario,” he said.

Working in partnership with Carpet Recycling UK, Kenburn visit contractors and retailers throughout the UK offering free impartial advice on how best to recycle new and old carpet waste as well as new and old rubber and PU underlay waste.

T 01727 844988 www.kenburn.co.uk

Horne Brothers staff being trained by a Kenburn engineer

Thinking of joining a buying group? We can help you decide....

Read our Buying Groups Factsheet on page 64 for information about the benefits of joining a buying group and how to choose the right one for you.

Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains.

More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing.

While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers.

The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you don’t need a leap of faith to join up.

See page 64 for the full details...

40 December 2015

Carpet&FlooringReview

2015 Weâ&#x20AC;&#x2122;ve selected the very best photos from our editorial pages in 2015 which demonstrate that style, quality and creativity is alive and well in the UK flooring industry. from The Stocklists

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2015 42 December 2015

Adam Carpets - Fine Worcester. Adam Carpets introduced ten new colours into its iconic Fine Worcester Twist range this year. The new 'Hugo' collection was part of that and its inspiring 'cool and urban' look has already become an instant hit.

T 01562 829966 www.adamcarpets.co.uk

Carpet&FlooringReview

Alternative Flooring - Shuttle. Shuttle by Margo Selby for Alternative Flooring is a crisscross pattern named after the Shuttle, the tool that carries the thread across the loom weft yarn while weaving. The graphic colourways Silas, Peter and Jack are named after male weavers. This design was first developed on handlooms by Margo in her studio and then woven into broadloom carpet for the great British patterned Quirky B collection.

T 01264 335111 www.alternativeflooring.com

from The Stocklists

December 2015 43

2015 44 December 2015

Asiatic Carpets - Sloan. A great value modern Geometric design with a cool up-to-date palette.

The flatweave construction makes this a practical rug for all areas of the home.

Available from stock in 5 sizes 66/200,100/150,120/170,160/230 and 200/300cm.

T 020 8800 2000 www.asiatic.co.uk

Carpet&FlooringReview

Axminster Carpets - Simply Natural Ribgrass: Flint Eggshell. The Simply Natural collection from Axminster Carpets is a high performing luxury wool carpet. Woven using Axminsters unique 6-ply cable-tech yarn this range boasts supreme durability as well as exceptional comfort underfoot.

British Made, Simply Natural comes in neutral colours and a range of finishes to complement interiors throughout the house.

T 01297 32244 www.axminster-carpets.co.uk

from The Stocklists

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2015 46 December 2015

Brintons - Padstow. Padstow's designs are inspired by pop art with polka dots and geometrics.

The palette, meanwhile is influenced by the seaside, with soft, ice-cream shades of blue, pink and spearmint, balanced by subtle greys.

T 01562 635580 www.brintons.co.uk

Carpet&FlooringReview

Cavalier - Pennine Heathers. A â&#x20AC;&#x2DC;homespun lookâ&#x20AC;&#x2122; collection of natural heather blend yarns. Tufted in 80% British Wool, 20% Polypropylene to a heavy domestic, 50oz specification available in 4m & 5m widths.

T 01254 268 000 www.cavaliercarpets.co.uk

from The Stocklists

December 2015 47

2015 48 December 2015

Crown Floors - Avondale Range. Crown Floors brings a range of sophisticated and modern neutrals, lifted with a salt and pepper effect to give a more natural appearance. Crafted from 100% extra-strong two-ply polypropylene for better resilience and durability, Avondale is ideal for homes wanting a natural look but with all the benefits of stain-resistant carpet that promises to withstand daily life. In 12 colours, including greys in Stone Chapel and Beach Hill, Avondale is very much of the moment, a carpet perfect for modern living.

T 0800 077 33 01 www.crownfloors.co.uk

Carpet&FlooringReview

Crucial Trading - Wool Mississippi. The on trend striped design can impact to stairs, hallways and landings whilst the 100% wool pile makes it soft and luxurious underfoot, perfect for bedrooms and living areas. From the rich red and plum tones to fresh lime and blue colour ways the diverse palette has something to suit every home.

T 01675 433532 www.crucial-trading.com

from The Stocklists

December 2015 49

2015 50 December 2015

Hugh Mackay - Tartan Collection. Hugh Mackay’s Tartan Collection has gone from strength to strength in 2015, with the trend for plaids showing no sign of letting up. The 30 designs, in traditional and modern shades, lend themselves to a myriad of furnishing possibilities for the end user who wants to be that little bit bolder. As one retailer customer commented...

‘It’s the only floor in my house that gets a mention when friends visit.’

T 01429 892555 www.whitestone.co.uk

Carpet&FlooringReview

Penthouse Carapets - Pentwist. Beautifully soft, and exceptionally durable the 2 ply Pentwist collection offers something for everyone.

Recently refreshed to include 8 new, on trend, colours, this 36 strong colour bank has been a flagship range since the company formed.

T 01706 341231 www.penthousecarpets.co.uk

from The Stocklists

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2015 52 December 2015

Ryalux - Ultimate Twist. Ultimate Twist is the most versatile quality twist on the market place, available in any size, and any colour. Offered in 104 standard colours or in any colour using Ryaluxâ&#x20AC;&#x2122;s colour matching service, Ultimate Twist is available in any width to 9 metres, and is made from the finest 2 ply New Zealand wool yarn.

Available in a choice of three weights, Ultimate Twist is also stain protected and mothproof treated.

T 0161 762 3030 www.ryalux.com

Carpet&FlooringReview

Ulster - Sofitel. Sofitel Dubai Downtown is one of Dubai's most luxurious new hotels. Ulster Carpets are proud to have manufactured bespoke woven axminster for this prestigious project. Design: Wilson Associates Photography: Momentary Awe Photography.

T 028 3833 4433 www.ulstercarpets.com

from The Stocklists

December 2015 53

2015 54 December 2015

Victoria - Distinctly Victoria. Make a grand entrance, be bold and have fun with Victoriaâ&#x20AC;&#x2122;s statement hall and stair runners from their Victoria Wilton collection. Let style and ambience flow from room to room mixing colours, textures and finishes with Victoriaâ&#x20AC;&#x2122;s collections of carpet and luxury vinyl. Shown here is Victoria Wilton Barcode with Mode Weathered Timber from their luxury vinyl collections.

T 01562 749300 www.victoriacarpets.com

Carpet&FlooringReview

NEWS The vinyl revival

International reports have given a bullish forecast for vinyl flooring which predicts 10% annual growth from 2015 to 2022, according to a new report by Grand View Research, Inc.

The global resilient flooring market size is projected to reach $92.47Bn by 2022 with Europe accounting for over $30Bn of the overall resilient flooring sales.

The report comments: “After the European debt crisis and economic slump, expansion of commercial sector and investment in new outlets has offered essential momentum leading to the revival of industry growth. Europe accounted for over 35% of the overall demand in 2014, and is anticipated to witness significant growth over the forecast period owing to the demand for new products coupled with replacement of obsolete products.”

Commercial applications accounted for over 55% of the overall volume share in 2014, and are expected to continue their dominance over the next seven years but residential applications are expected to gain prominence over the same period with a ttrend in urban living partly responsible for the gains.

The forecast coincides with reports from Domotex trade show which opens in Hannover in January. “One thing we can already say with certainty is that LVT tiles and planks will be one of the big attractions at the show. And no wonder, with all those innovative printed designs and textures to choose from,” Dr. Jochen Köckler of Domotex said. The LVT offering at the event will be much bigger than ever before. The show’s parquet and laminate flooring section will also be bigger, with exhibitor numbers and exhibition space both noticeably up on 2015.

The event is expected to feature around 200 exhibitors from the parquet and laminate flooring industry, plus over 180 providers of application and installation technology.

Domotex 2016, which runs from 16 to 19 January, is expected to feature some 1,400 exhibitors from more than 60 countries.

Email info@barnscroft.com

Phone 01404 851152

Sheepskin and Cowhides from the Heart of Devon

One Solution New Mayne Mosaic Mobile now available As seen at Stand C12

R Estimating / Planning R Quotes / Invoices R Estimator’s & Fitter’s Diaries R Customer Relationship Management R Cloud based, use anywhere R Low Monthly Payments R Free Trial

Phone 01782 562522 www.maynetechnology.co.uk sales@maynetechnology.co.uk www.measuresquare.co.uk info@lasermeasure.co.uk

from The Stocklists

Unit 13b, Brindley Court Lymedale Business Park Newcastle under Lyme Staffordshire, ST5 9QA

December 2015 55

Marketing insights Online, Apps and Technology Staying connected with your customer With 86% of households in Great Britain (22.5 million) having internet access in 2015, itâ&#x20AC;&#x2122;s no wonder that using technology has become part of everyday life.

also agents for the Measure Square Estimating / Planning software - both systems are available for a free trial.

Mayne has over 22 years of experience of developing, installing and supporting computer technology in the carpet industry.

They work with many well-known manufacturers, distribution companies, buying groups and large retailers.

The biggest change they have seen in recent years has been with retailers. This has been driven by improved internet access and recent cloud based systems, meaning that computer systems are far more cost effective.

With no software to install, servers or networks required, access can be from anywhere with internet connection.

Customerâ&#x20AC;&#x2122;s data is entered once and kept securely on cloud based servers allowing estimates and quotations to be raised anywhere either at the customers home or in-store. Access to estimators and fitters diaries allows an efficient service, even appointment confirmations can be texted or emailed. The Mayne Mosaic Mobile system is their latest offering, with a low upfront setup fee followed by a monthly fee per user which includes support and upgrades. Mayne are 56 December 2015

WoolRetailer.com is a new website for wool retailers and offers quality retailers an opportunity to be part of a promotional platform that brings both retailers and consumers together. This latest promotional concept from the Campaign for Wool will be launched officially at the new Wool Floor Show London in March 2016. The website will set a standard for retailers by encouraging and enabling better wool knowledge and supporting in-store promotions with easy to use POS and marketing materials. An accredited woolretailer.com retailer has to achieve a level of knowledge and will gain a woolretailer.com certificate and wool specialist status. Retailers will benefit from website promotion to consumers in leading interiors press, social media and through online SEO. Consumers visiting the site will find up-to-date trends, style and product

information, wool buying guides and then be able to do a postcode search under where to buy wool. Register your interest at woolretailer@campaignforwool.org Itâ&#x20AC;&#x2122;s not just consumers, contractors are also spending more time than ever online, be it on traditional websites or on social media.

F. Ball have been striving to make it easier for contractors to access information about their products by providing a variety of ways for them to access it; via social media, through online video, and with the help of dedicated apps. For example, their Recommended Adhesives Guide is available online via their website, and also as an app, so contractors can quickly access it on site without having to carry a physical copy around with them.

woolretailer.com will be launched in March 2016

Carpet&FlooringReview

by Rita Bancroft Rita is Director of Bancmarketing Ltd and has over 25 years of marketing experience with a proven track record in both business to business and business to consumer multi-channel marketing.

Richard Harris, Marketing Manager explains, ‘at F Ball, social media in particular has created many more ways of communicating and interacting with customers, naturally through Twitter, and also more recently through innovations such as the video streaming platform, Periscope. As the way our customers consume information changes, we always try to change with them by embracing new technology with open arms.’

Alternative embraces technology to help both retail customers and inspire consumers.

It’s ‘Make Me a Rug‘ facility on their website gives consumers and retailers the opportunity to design a bespoke rug or runner. With thousands of combinations available, this technology gives the user choice of a particular size of rug, style and colour and gives you a price to suit the budget.

Alternative has also a developed an indispensable trade section of their website.

Retailers are given unique access which allows them to work out their trade price for the ‘Make Me a Rug’ facility and gives them full access to downloadable versions of price lists and brochures and technical specifications. What’s more this section of the website contains Alternative’s image store where all the beautiful and carefully curated Alternative imagery is available to download

in low and hi res format (subject to account status).

Axminster’s new Room Selector

Lorna Haigh, Head of Marketing highlights the benefits, ‘this resource is great for social media and advertising campaigns. Retailers can even search for particular images whether it be stair runner, rug or patterned carpet and download straight to their files.’ A fantastic resource at the retailer’s fingertips.

Axminster Carpets believe technology holds the key to a successful future and have invested to put the latest technology at the heart of their marketing – and now offer customers the opportunity to view carpets in a variety of rooms via a new App and online room selector.

The new Room Selector allows customers to imagine what the carpet would look like in their own homes.

Hilary Clements Marketing Manager explains, “as a manufacturer of a number of patterned collections we appreciate more than anyone how difficult it is for a customer to visualise a room from a small cutting. By holding our rooms and carpets digitally, we can quickly float in a wide selection of carpets for a customer to see in an actual room – something with traditional photography was often cost prohibitive and time consuming. We have proven this improves conversion rates for patterned carpets.”

a room’ feature shows how a large piece of carpet looks on the floor. Customers can request free samples of carpets and complimentary colour cards to their door in order to get a feel for what they will look like in their home.

Brintons’ innovative ‘Design Studio Online’ program gives interior design customers instant access to more than 100,000 digital designs and archive picks from Brintons’ rich and diverse history. The platform is mobile and iPad enabled and includes the ability to recolour or scale designs plus see them in

Working with Colchester based ThinkBDW, Axminster is now exploring how this technology will be used in the future recently challenging customers to view their CGI images via a 3D headset on an occulous rift device.

Brintons use websites and social media pages to effectively share their product range, spread interiors inspiration and advice, plus the ‘view in from The Stocklists

room sets. Inspiration from social media sites creates interactive aspects such as “likes” and “tagging” to bring customers the most user friendly and inspirational tool in design.

December 2015 57

Marketing insights – Online, Apps and Technology continued Most people realise that a floor is a vitally important foundation for your interior and mustn’t be neglected. Yet it’s difficult to judge precisely what difference a floor makes and what happens in an interior when you make a choice. After all, you only choose a floor once, and you only see the final result after it’s been laid. How other options might have turned out remains guesswork. Quick-Step is a pioneer when it comes to developing intelligent floor systems, and it thought long and hard to come up with a solution for this issue as well. Virtual Reality makes the impossible possible, and ensures that you can study the effects of different floors in a given space. Because with an Oculus Rift - glasses that enable you to look around in a virtual world - you can experience it yourself.

Choose a residence that fits your style and then try out countless different floors to see what they do for the interior.

Karndean Designflooring Floorstyle

Karndean Designflooring has revealed its new-look interactive Residential Floorstyle tool offering interior design inspiration online. Designed to support independent retailers at the point of sale, www.karndean.com/floorstyle - is a one stop, online design lounge featuring their full catalogue of wood and stone effect designs.

Mobile and tablet friendly, the free tool allows retailers to demonstrate individual products to customers in a room of their choice. With an impressive range of interiors to choose from, retailers can also showcase floor designs in various décor schemes, add in design strips and compare favourite designs side by side.

“With so many trends, designs and styles available, our Floorstyle tool gives independent retailers the ability to go one step further in helping their customers choose the right floor design in store,” explains Heather Horton, head of digital and communications at Karndean Designflooring.

Quick-Step creates virtual roomsets

Alongside their Augmented Reality App which has had over 30,000 downloads, this latest Residential Floorstyle update means retailers have Karndean Designflooring’s entire product collection available at their fingertips.

Vizifloor is an industry-wide initiative to provide flooring visualisation solutions for both manufacturers and retailers - making the technology available to the widest audience. The advanced system is a joint venture between Mayville Publishing Company Ltd (who produce The Stocklists magazine each month) and Vizualize-It - a leading technology company who have built systems for major companies including DuPont, B&Q, Topps Tiles, DL Couch and Mannington Flooring in the US. The Vizifloor technology provide some of the most realistic imaging available for in-store, web and mobile presentation.

Virtual Reality: “We have proven this improves conversion rates for patterned carpets.”

58 December 2015

For more information contact: Alternative Flooring T: 01264 335111 www.alternativeflooring.com

Axminster Carpets T: 01297 32244 www.axminster-carpets.co.uk Brintons Carpets T: 0800 505055 www.brintons.co.uk

Campaign for Wool info@campaignforwool.org woolretailer@campaignforwool.org F Ball 01538 361 633 www.f-ball.co.uk

Karndean Designflooring T: 01386 820100 www.karndean.com

Mayne Computer Technology T: 01782 562522 www.maynetechnology.co.uk Quick Step T: 0844 811 82 87 www.quick-step.co.uk Vizifloor T: 01845 576101 www.vizifloor.com

Join the online community on: facebook.com twitter.com pinterest.com instagram.com

youtube.com houzz.com plus.google.com

Carpet&FlooringReview

READERS’ SURVEY

The Our annual trading survey sexiest Hype... or a underlay healthy business you will outlook ahead? never see Optimism has been in strong supply this selling season but how much of that positive sentiment has been reflected in your sales and what are the prospects for 2016?

We always like to separate the hype from the real health of the sector and in our annual readers’ survey of business trends, we take the pulse of the trade to see how flooring is faring on the High Street. We’d like your contribution!

Has consumer confidence recovered to pre-recession levels - or is caution still holding back business? Are you doing less business at higher margins - or is price sensitivity still influencing your selling style? Where has the growth been in 2015?

And how strong are your hopes for a happy new year? Upbeat interiors trends, increasing house sales and some resurgence in the wool sector suggest that business may be better in 2016. How do you view future prospects, do you see more scope for selling up - and what more could the industry do to help you boost your sales?

Inform the industry and let us know what you think….

The online survey takes less than four minutes. It’s anonymous and doesn’t need any form filling. Please help us inform the industry.

Visit www.thestocklists.com and click on the survey banner to take part.

from The Stocklists

Sonic Gold Excel wood and laminate floor underlay EXCEPTIONAL SOUND REDUCTION EXCELLENT IMPACT RESISTANCE EVENS OUT UNEVEN FLOORS Part of the Novostrat range of polyethylene underlays to suit every application and pocket.

From store to floor - there’s no better solution

Sonic range Comfort range HIGH PERFORMANCE UNDERLAYS

TEL: 00353 61-339287 www.novostrat.com info@novostrat.com December 2015 59

Flooring Factsheet Adhesives

Flooring factsheet Wool fibre Benefits of Wool Carpet

SAFE

Practical Strong and Resilient – Wool carpet will provide superior performance over many years as it can offer unique resilience and long lasting durability. The natural crimp of wool offers valuable ‘bounce-back’ so that pile compression is resisted and the effects of tracking and shading are reduced – maintaining good appearance over many years.

DURABLE EASYCARE

Easy care – Wool is a natural fibre that has an inbuilt resistance to soiling due to its natural oils and its outer surface of microscopic scales and as a result additional anti-soil treatments are not necessary. Simply vacuuming the carpet will keep it looking good and whilst wool initially repels spills, prompt and complete blotting with white paper towels or an absorbent cloth is advised and will address many household spillages.

Comfort

COMFORT

Soft and Warm – Wool carpet adds luxurious underfoot comfort and warmth to the home and acts as an insulator improving heat retention and energy efficiency.

Peace and Quiet – Wool carpet absorbs sound and cushions the home against echo and room to room noise transfer.

Safety

The Best Carpet Wool Wool carpets have a historic reputation for quality because as a fibre it is known to withstand pressure and have excellent appearance retention properties.

The best wool for carpet production is ‘strong’ wool and this is grown on sheep breeds found in Britain and New Zealand. Most carpets will contain both British Wool and New Zealand Wool because British Wool is more bulky and resilient and offers texture and unique heathery shades to carpet, whilst New Zealand wool is softer and whiter and particularly good for plain, lighter shaded ranges. Combining the two within a blend for carpet yarn gives manufacturers the perfect qualities for carpet.

Wool has yet to be matched by any man-made fibre; it has superior strength and does not need other fibres to improve its performance. However manufacturers choose to use synthetic fibres within the yarn blend for a number of reasons. These include fibre flexibility, dyeing, heat setting, stain resistance, durability and cost. These wool rich compositions offer industry standard carpets which will perform well in the home.

100% wool or 80/20 – 80/10/10 wool rich

britishwool.org.uk campaignforwool.org THE STOCKLISTS December 2015

Fire Retardant – Wool is naturally fire resistant, has a slow ignition rate and tests show that it is self extinguishing within seconds. It meets many safety regulations without additional treatments and is favoured in contract locations for this reason.

Fall Friendly – Carpet cushions and so provides a softer floor which protects against serious injury in falls by the very young or the elderly.

Internal Environment Indoor Environment – As a natural ‘smart’ fibre with a complex physical and chemical structure, wool helps to create a balanced atmosphere in the home. It breathes and absorbs humidity in the air, releasing it when the atmosphere becomes dry and helps improve air quality by absorbing airborne toxins in indoor air.

Anti–allergy – The minute scales on the fibre’s surface will hold fine dust until vacuumed which helps to reduce floating particulate in the atmosphere. Wool does not give off harmful emissions or promote the growth of bacteria and wool is not a food source for dust mites.

Eco/Environmental Natural and Sustainable – Grown on sheep, which graze freely, wool is both 100% natural and fully sustainable. As shearing is a necessary part of animal husbandry this means that every year there is a fresh supply of wool available for the carpet manufacturing industry.

Energy Efficient – Wool is energy efficient in the home and also in carpet production.

Biodegradable – Wool fibre is biodegradable in soil and will produce nitrogen, sulphur, carbon dioxide and water which are all plant nutrients.

Environmentally Assessed – Wool is an environmentally responsible fibre that has been measured in terms of its ecological impact. A Life Cycle Analysis study carried out by Leeds University to ISO 14040 standard for British Wool concludes that it compares favourably when measured against man-made fibres.

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Woolsafe factsheet Caring for carpet the right way oolSafe Organisation is the UKâ&#x20AC;&#x2122; UKâ&#x20AC;&#x2122;s The W WoolSafe oolSa â&#x20AC;&#x2122;ss leading authority for fo the correct care and maintenance of carpet and offers a range of services empowering retailers to build a reputation for great service and consumers to get the most out of their investment.

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WOOLSAFE approved carpet cleaning products www.prochem.co.uk

01943 850817

The clean carpet you expect... the service you deserve www.servicemasterclean.co.uk

British Wool makes a better carpet... naturally www.britishwool.org.uk THE STOCKLISTS December 2015

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Great British Cleaning Products

Environmentally aware for superior carpet care www.cleantecinnovation.com THE STOCKLISTS December 2015

Drier. Cleaner. Healthier. www.chemdry.co.uk

Vacuum cleaners - the choice of cleaning professionals www.sebo.co.uk

Biodegradable and cruelty-free from a family run business www.astonishcleaners.com 63

Flooring factsheet Buying Groups Pick the right one How to decide whether to join a buying group – and which one…

• Evaluate all buying groups as they all work differently • Talk to the main marketing contact and/or a member of the committee

Why join?

Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains.

More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing.

www.greendalecarpets.co.uk Contact: Rob Harding Tel: 01432 852000 Fax: 01432 852005 rharding@greendalecarpets.co.uk

• Get a list of members and call up two or three for a ‘real-world’ view

• Establish your territorial exclusivity – where’s the next nearest member of each buying group

• Ensure you understand the financial arrangements,

any fees that would relate to your membership, how the bills are paid and whether your fees are refundable if it doesn’t work out. Ask the buying group for a consultation to estimate your potential savings

While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers.

• Review all the extra benefits and services to see

The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you don’t need a leap of faith to join up. Ask the buying groups for answers...

flexibility to run your business the way you want

Metro Group www.carpet1st.co.uk Contact: Jill Coward Tel: 01204 393539 jillcoward@carpet1st.co.uk

what you would actually use

• Check out the product ranges offered including the own-label options and the UK/European mix

• Ensure you understand any rules that may limit your

www.smg-group.co.uk Contact: Mike Symonds Tel: 0118 932 3832 info@smg-group.co.uk

Key benefits Increase margins • Group purchases to get beneficial rates • Rebates • Exclusive higher-margin products • Special promotions One of the key reasons to join a buying group is to benefit from the discounts they negotiate as a bulk buyer from manufacturers. The way discounts and rebates are passed on to members varies between groups so make sure it’s absolutely clear how this will be done. You’ll need to work out how this compares with discounts you have already negotiated locally with preferred suppliers.

Access professional services • Business and financial services • IT and internet support • Training and workshops • Professional bodies Some buying groups offer an excellent range of other services which may be valuable to your business. Financial services include invoice factoring, credit, loans and insurance. Some of the more sophisticated groups offering marketing packages, software systems to help you run your business operations and customised websites ready to use. Relationships with professional and training organisations can also offer discounts.

64

Increase sales • Best of both worlds’ proposition • Wider ranges and exclusive products • POS, displays and merchandising support Your customers will like the proposition that you are independent but with the buying power of a group – this gives them (and you) the ‘best of both worlds’ with personal service and competitive pricing. Most groups will also offer you ‘own label’ ranges and support with pointof-sale, merchandising and displays. Central stockholding may also be on offer.

Network with other independents

• Members-only exhibitions with preferred manufacturers • Regular meetings and supplier presentations • Regional workshops • Helpline A lot of retailers enjoy the buying group environment of being independent but not alone out there on the High Street. Groups hold regular meetings and some have their own trade shows, regional meetings and workshops to help you develop your business. The network gives you someone to call when you need advice on, for example, an unusual installation, a technical consumer complaint, legal issue or business dilemma.

Associated Carpet Group www.smartercarpets.co.uk Contact: Richard Moore Tel: 01942 825520 rjmoore65@googlemail.com rmoore@smartercarpets.com

www.beautifulflooring.co.uk Contact: Paul Phillips Tel: 01892 549050 paul@atbrm.com

www.flooringone.co.uk Contact: Glenn Harding Tel: 0121 683 1426 glenn.harding@flooringone.co.uk THE STOCKLISTS December 2015

Flooring factsheet Underlay In a tight market for margins, underlay for carpet and laminate flooring offers retailers one of the best opportunities to add value to every sale – with good profitability, trade-up potential once benefits are understood and high satisfaction levels with customers.

www.interfloor.com

But 50% of carpet is still sold without new underlay!

Retailers should create an assumption that new underlay is always required, the only decision is which type. It’s also a good target-setter for sales staff.

Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results – some manufacturers offer point-of-sale units.

www.interfloor.com

Benefits

Types

Good underlay will...

• Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet

Sponge rubber The market’s most popular underlay is available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention.

PU (polyurethane) foam PU foam is a relative newcomer to the market, typically made from recycled foam offcuts. The foam provides excellent comfort and performance levels with lots of thickness options and densities – and its light weight helps handling. The product can be re-cycled again after use.

Crumb rubber Flat and dense, crumb rubber is good for heavy footfall - offering maximum protection but a little less comfort (and very good over stair nosings).

Laminate underlay There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-surface.

Combination A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt.

Underfloor heating underlay Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating up to 2.5 can be used – which means the underlay would normally have a tog rating of 1.0.

Felt This traditional (but environmentally friendly) underlay is made from recycled fibres – wool, jute and synthetic – to create a firm, dense pad with excellent thermal insulation.

Still a very popular choice among contractors when stretch fitting woven carpets.

Pre-tackified underlay A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired.

Poor or old underlay will...

• Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards How thick?

A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad. The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be – 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.

Sponge rubber

Crumb

Combination

PU foam

www.floorwise.co.uk

www.numa-online.co.uk

www.carpenter.limited.uk

www.underlay.com

THE STOCKLISTS December 2015

65

Flooring factsheet Carpet trouble-shooter

• shedding • pulled loops

Fading on Wool Carpets made from wool can and do fade in use. The degree of fade can vary depending on the colour chosen and the local conditions to which the carpet is subjected.

Fading can be caused by exposure to ultra violet light which is found in daylight, but is accelerated when sunlight shines directly onto the carpet.

This has the effect of lightening or “Bleaching” the colour just as exposure to sunlight will lighten human hair. Wool is after all animal hair.

Protection should be given to carpets exposed to such conditions just as you would protect other furniture or fabrics.

A complaint on fading would be considered justified if it failed to meet the required shade standard when tested to the British Standard BS1006 (1990).

Soiling Soiling is usually the result of some local condition to which the carpet has been subjected to, or maintenance, or lack of maintenance programme. There is nothing we as manufacturers can do to prevent soiling in use. There are several types of soiling which are quite common:

Colour matching Carpets are produced in batches - known as creels - and usually each batch produces between 500m2 - 3000m2 in a single width, depending on the creel size. Whilst the recipe used by the dyer remains constant, and is followed to the letter, in each separate production the colour reproduction will vary from batch to batch.

However production is matched back to the original or master sample to ensure that the colour remains ‘within a commercial tolerance’.

This process if not an exact science and a commercial tolerance is subjective but nevertheless is usually the professional judgement of the head dyer based on his/her experience.

A greater level of tolerance is required on blended colours (Heathers etc). To ensure perfect colour matching it is advisable that a single width be used in any installation requiring exact colour matching.

N.B. Carpets which are laid with the pile travelling in different directions, even though they be from the same batch will appear not to match. For further information please check with the manufacturers recommendations.

Sprouting Occasionally an odd tuft or two can work its way to the surface and stand proud of the rest of the pile. This is probably due to one end of the tuft being longer than the other i.e. J shaped tuft instead of V shaped. Remedial action merely requires that the offending tufts be scissor trimmed level with the rest of the pile. They should never be pulled out.

66

Spillages - Liquids such as soft drinks, cordials or any drink which contains sugar, particularly hot drinks, is likely to leave a stain. In such instances, professional help should be sought.

Shampoo - if incorrectly applied, can leave sticky soap residues in the fibres which can result in the soiling reappearing quite rapidly.

Dust - which is carried on draughts can soil carpets in various ways, apart from the obvious soiled edges, at gaping skirting boards for instance, dark lines appearing on surface might suggest airborne dust vacuum-drawn through poorly fitted floorboards. Sometimes the shape of floorboards can be seen quite clearly. Air borne dust sometimes shows itself as spots on the carpet, this is due to the air carried on a draught under the carpet escaping through minute holes both in the underlay and the carpet, leaving dust deposited on the pile much like a filter action.

In such installations, the use of a lining paper is essential as a preventative measure.

It is the responsibility of the retailer to advise the consumer when the carpet is measured of any poorly fitting doors, skirtings, or floorboards and the consumers responsibility to ensure any remedial work to seal draughts, is carried out before the carpet is fitted, if a resulting complaint is to be avoided.

Static Carpets do not produce static but like other household fabrics and objects have the capacity to store it. Static is caused by the build up of static electricity upon personnel in a dry environment and is discharged when a person makes contact with an object which can conduct electricity (i.e. door handle or filing cabinets, etc).

The static charges will vary in intensity depending upon the individual, air humidity and the contact materials. Static is more usually associated with synthetic materials as they do not retain moisture very well but it can and does occur with wool in very dry room conditions.

Preventative measures include the introduction of moisture into the room or in situ carpet treatment.

THE STOCKLISTS December 2015

• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling

Flattening

Shedding

Flattening will occur as a result of traffic which eventually flattens the pile particularly in the main areas of use.

All cut pile carpets will lose short fibre, which is created during production when spun yarn is cut for tuft formation.

These fibres fall onto the surface of the pile and appear as ‘fluff’.

All pile fabrics will flatten to greater or lesser degree dependant on the amount of traffic to which it is subjected and the construction (tuft density/pile fibre/height/weight) of the product concerned.

The effect varies with yarn type and may be removed without detrimental effect upon the carpet by vacuum cleaning. This excess fibre is only a small fraction of the total fibre contained in the carpet.

Shading

Indentations

Shading occurs because the pile of the carpet has become crushed, flattened or brushed in a different direction to the natural lie of the pile whilst in situ. This causes light reflection at differing angles resulting in the creation of light and dark patches on the carpet. This will occur on all pile fabrics but can be more noticeable on plainer carpets because the shadows created by pile pressure will not be disguised by a heavy pattern or design.

When a carpet is subjected to a heavy point load, such as under the legs of furniture, it is unreasonable to expect the carpet not to indent. Usually, the longer the load is in place, the longer will be the time for the pile to recover. In the case of very heavy loads in place for a considerable time, the recovery time can be very considerable.

Pile Reversal Like shading, this occurs when the pile or nap of the carpet changes direction and thus reflects light at different angles showing the effects of shading which can become permanent. It is also described as ‘watermarking’. This can happen to every carpet construction be it Axminster, Wilton, Tufted, Hand Woven, Persian, Chinese, Indian or even Coir Matting. Like shading it can be more apparent on plain carpet because heavy patterns can disguise the effects. It can occur quite quickly after installation. A tremendous amount of research has been carried out over many years by many institutes to determine the cause of this phenomenon but none of it has proved conclusive.

It must be remembered that it is not only the pile of the carpet that becomes indented. The underlay will also indent and the backing of the carpet may also distort into the indentation in the underlay. Some underlay’s will recover well and some less well depending upon their composition, thickness, density etc. The use of cups below furniture legs can spread the load and the net result is a larger area of less deeply indented carpet.

The ability of a carpet to recover from a heavy static load can be measured in the laboratory, using the test method described in BS 4939 and many manufacturers will have data on this aspect of carpet performance. In this test the carpet is loaded for 24 hours and the degree of recovery is measured after 1 hour and 24 hours. Since there are so many different underlay’s however, it is very rare for the recovery from a heavy static load to be evaluated on carpet and underlay.

There is no commonly known manufacturing process which can cause or cure this phenomenon and therefore it is not a manufacturing fault. For further information please check with individual manufacturers recommendations.

Often normal maintenance (vacuum cleaning with a rotating brush machine) will speed up recovery but in the case of serious indentations the use of an iron and damp cloth or a steam iron together with a blunt darning needle to carefully tease up the pile can be beneficial. Care must be take not to over wet the carpet, of course.

Pulling Loops

Samples

Pulled loops occur only in looped pile carpet where one or more loops in the continuous pile is pulled through the primary backing of the carpet. This is usually due to some local condition, possibly some sharp object which has caught in a loop in situ and has resulted in a pull. Pulled loops are easily dealt with by trimming the offending end level with the rest of the pile. They should not be left as this could result in further loops being pulled and developing into a ladder.

The samples held by individual retailers may not be from the same batch as current production and therefore should be used as a guide and not an exact colour match.

THE STOCKLISTS December 2015

The original carpet tile

Installation Telephone National Institute of Carpet Fitters (NICF) for further information – 0115 958 3077.

This information is given by responsible manufacturers to help you help your customer to make an informed choice.

67

The Stocklists Carpet Company Directory Abingdon Flooring Adam Carpets Ltd Be Tu Tw W Ww Alternative Flooring Associated Weavers Tw Tu Avena Carpets Ltd Tu Ww Axwoven Carpets Ltd Ax Be Axminster Carpets Ltd Ax Be Tw Bajong Carpets NV Tu Tw W Balta Industries Tu Tw W Ww

01274 655694 01562 829966 01264 335111

Bizspoke Custom Carpets Be Tw W

0121 550 5788 01297 32244 +32 56783250

Be Tu Tw W office@brontecarpets.co.uk www.brontecarpets.co.uk

01562 825952

Burmatex Tu Cavalier Carpets Ltd Ax Be Tu Tw W Ww

Edel Telenzo Carpets Ltd Tu Tw W sales@edeltelenzocarpets.co.uk www.edeltelenzocarpets.co.uk

01422 374 417

01924 262525 Enterprise Weaving Co Be Ww

01562 745030

01254 268000

+32 56 62 2211

020 8800 0740

Christy Carpets Tu

019078 308777

Fells Carpets

Clarendon Carpets Tw

01827 831480

Classis Carpets Tu W Ww

0870 020 1725

Condor Carpets BV Tu

Ww cummings@btinternet.com www.fellscarpets.co.uk Fletco Taepper A/S Tu W

01977 662211

+45 96 60 3000

+31 38 4778911

+31 383 861 060

Flock-living Limited

Cormar Carpets Ltd +32 56 23 54 10

Tu Tw W info@cormarcarpets.co.uk www.cormarcarpets.co.uk

01204 881 234

01924 488882 Couristan Carpets Ax Tu W Ww

800 223 6186

BMK

0113 380 5333

Craigie Carpets Be

01294 558400

Bond Worth Ltd Ax

01562 745000

Creative Carpets Ltd Be Tu Tw W

0116 284 1455

68

+32 55 335211

01282 862 736

020 7823 3040

Edel Telenzo’s Bakerloo

Domo Floorcovering Pr Tu Tw

Bronte Carpets Ltd

Blenheim Carpets Ax Be Tw W Ww

Brintons Ax Tu Tw W Ww

0844 9151000

01422 330261

Belvedere Carpets

BIC Carpets Be Tw W

01562 828200 www.brockway.co.uk

Dan-Floor UK W

E & WE Carpets W

Belvedere Carpets

Betap Tufting BV Tu Tw W

Tw W sales@brockway.co.uk

01737 830301

01422 431100

Beaulieu International Group Be Pr Tu Tw +32 56 67 66 11

Tu W sales@belvederecarpets.co.uk www.belvederecarpets.co.uk

Brockway Carpets Ltd

Custom Carpet Company Ax Be Tu Tw W Ww

0800 505055

Creatuft Carpets Tu W

Mohawk’s Cherbourg Check

+32 56 35 4444

Tu Wa info@flock-living.com www.flock-living.com

+44 (0)20 8440 8777

Firth Carpets & Flooring Be Pr Tu Tw W Ww

01484 721529

Furlong Flooring Tw W enquiries@furlongcentral.co.uk www.furlongflooring.co.uk

01772 696 787

Brockway’s Vogue

THE STOCKLISTS December 2015

If you would like to be included in this section or upgrade your listing, please contact Diane Martin on +44 (0)1482 659396 or email diane@mayvillepublishing.co.uk

Every time you see a web or email address in The Stocklists, you can click straight to it from our online edition at www.thestocklists.com

KEY TO CODES: Be: Bespoke • Pr: Printed • Tu: Tufted • Tw: Twist • W: Wool • Ww: Woven Wilton • Wa: Woven Axminster

Gaskell Wool Rich Tu Tw W

01827 831525

Master Weaver W Ww

01562 754 382

The Grosvenor Wilton Co W Ww

01562 701456

Gaskell Mackay Carpets Ltd Ax Tu Tw W

01429 892525

Mayfield Carpets Tu Tw W

01706 639 866

The Sultana Carpet Co Ax

01299 822300

Georgian Carpets Tu Tw W

01827 831430

MID NL Be

Wilton Carpet Commercial Ax Tu Tw Ww W Be

01722 746000

Thomas Witter UK Ltd Tu Tw

0870 1128318

Godfrey Hirst (GB) Ltd Tu Halbmond Teppichwerke Be Pr Tu Heckmondwike FB

0800 526696

+31 38 851 8700

Modulyss Be Tu Tw Pr

+32 52 457211

Timzo Tufting Industry BV Tu

+49 037 421 420 01924 410544

ITC Be Pr Tw Tu

0032 51 424 411

Lano NV

00 800 5266 5266

+31 38 385 4477

Tisca Tiara Tu Ww

07860 911748

Mr Tomkinson Tw Ww

01827 831 450

Trendy Tuft Designs Be Tu Tw W

01274 855080

07850 935301

Penthouse Carpets Tu Tw W

01706 341231

Ulster Carpets Ax Be Tu Tw W Ww

02838 334433

Joseph Hamilton & Seaton W

01827 831400

Phoenox Textiles Pr Tu

01484 863227

United Carpets & Beds Tw W Ww

01709 732 666

Kingsmead Carpets Tu Tw W

01827 831 424

Pownall Carpets Tw W

0845 6528811

Victoria Carpets Tu Tw W Ww

01562 749300

Vorwerk Flooring

01282 332025

Westex Carpets Tu

01274 861334

Weston Hammer W

0845 644 9090

Whitestone Weavers Ltd Ax Be Tu Tw W Ww

01429 892555

Wilkies Carpets Tw

0113 307 9955

John Lanham Watts Carpets Ax Tw Ww

01937 588511

John Evans Ltd Ax Tu Tw W

Roger Vanden Berghe.NV Tu Ww

Lano NV Ax Pr Tu Tw W Ww marketing@lano.be www.lano.com

+32 56 65 4300

Le Tissage d'Arcade Ax Ww

+32 05685 4747

Lecaflor Ltd Ax Be Pr Tu Tw W Ww

0800 78 33 712

Leigh Spinners Ltd Tw

Manx Carpets Tw W

0844 5611977

Shaw Home Foundations Tu

01675 433 501

TAT Carpet

07976 607657

Woodward Grosvenor Ax Tu Tw W Ww

+35 12 56 750 500

Tapibel NV Pr Tu Tw

01623 481 221

Wool Classics Tu Ww

01827 831 434

Tasibel NV Tw

+32 52 499600

Woven Carpets of Kidderminster W 01299 827477

Bronte’s Cream Shagpile

THE STOCKLISTS December 2015

Sans Frontieres Ltd Be Pr Tu Tw W Ww

01422 845075

+32 56 393 386

Lusotufo Tu

0845 652 8811

Signature Carpets Be Tu W

01942 673232

Louis de Poortere W

Ryalux Carpets Ltd Be Tu Tw W

+32 56 73 57 11

Cormar’s Sensation Twist

0800 526696

0207 349 1560

Wellington Stripe from Ulster 69

Are you a Wholesaler?

If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory National

Midlands

East

Fells Carpets Leeds 0113 3071908

Birch Distribution Sheffield - see Floorwise p72

Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk

carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Mercado Leeds 0113 3802900 sales@mercado.co.uk www.mercado.co.uk

North East Fells Carpets Leeds

0113 3071908

carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Floorwise (North East) Ltd Birtley - see Floorwise p72

North West A&A Carpets Manchester 01204 701188 sales@aandacarpets.co.uk www.aandacarpets.co.uk D. M. Miller Ltd Manchester 0161 205 9949 dm.miller@btconnect.com www.dmmillerltd.spaces.lives.com Fells Carpets Goole

01977 662211

sales@fellscarpets.co.uk www.fellscarpets.co.uk

Lee Floorstok Ltd Liverpool - see Floorwise p72

Birch Distribution Leeds - see Floorwise p72 Birch Distribution Hull - see Floorwise p72 Cornerstone Flooring Doncaster - see Floorwise p72 DMS Flooring Supplies Northampton 0845 643 5601 dmsnorthampton@dmsflooringsupplies.co.uk Floorwise D & J Ltd Southam - see Floorwise p72 J J Wholesale & Distribution Ltd Birmingham 0121 765 4994 jjwholesale@gmx.com Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk STS Flooring Distributors Watford 08454 342000 sales@stsflooring.co.uk www.stsflooring.com Trade Counter Carpets Leicester 0845 604 3055 tradecountercarpets@gmail.com Woodall Brothers Ltd Shrewsbury - see Floorwise p72

Salesmark Ltd St Neots - see Floorwise p72 STS Flooring Distributors Cambridge Tel: 01954 781142 sales@stsflooring.co.uk www.stsflooring.com

South West BL Flooring Supplies Bristol - see Floorwise p72 BL Flooring Supplies Gloucester - see Floorwise p72 Fitwell Flooring Ltd Redruth - see Floorwise p72 Fitwell Flooring Ltd Newton Abott - see Floorwise p72 Flooring Supplies (Wessex) Amesbury 01980 625888 orders@flooringsupplieswessex.co.uk Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk See page 14 for details STS Flooring Distributors Thame (Oxford) 01844 213555 sales@stsflooring.co.uk www.stsflooring.com

Lee Floorstok Ltd Manchester - see Floorwise p72

MCA Floorwise Ltd Morecambe see Floorwise p72 Millbrook Carpets Darwen 01254 703999 millbrookcarpets@live.co.uk TCS “The Carpet Specialists” Morecambe 01524 840177 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com

70

THE STOCKLISTS December 2015

Are you a Wholesaler?

If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists South East

Salesmark Lancing - see Floorwise p72

Ireland

Acorn Carpet Accessories Bromley, Kent - see Floorwise p72

Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk See page 14 for details

Flanagan Flooring Distributors Belfast & Saintfield Co. Down Northern Ireland Tel: 028 9751 0932 sales@flanagan-flooring.com www.flanagan-flooring.com

Ashmount Flooring Supplies Ltd Tottenham 0208 808 2158 sales@ashmountflooring.co.uk www.ashmountflooring.co.uk Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Clifford Floors Strood 01634 285900 sales@clifford.uk.com Culpeck Strood 01634 299000 sales@culpeck.uk.com Columbia Flooring Middlesex 020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooring.co.uk See page 7 for details DMS Flooring Supplies Hemel Hempstead 0845 643 5344 dmshemel@dmsflooringsupplies.co.uk DMS Flooring Supplies Milton Keynes 0845 643 5320 dmslaser@dmsflooringsupplies.co.uk Kent Flooring Supplies Ltd Chatham 01634 668668 sales@kentflooring.co.uk www.kentflooring.co.uk Littner Hampton London 020 8520 8474 littnerhampton@aol.com www.littnerhamptoncarpets.co.uk Potts & Ward, Woodcocks Ltd Brighton 01273 557211 sales@pwwflooring.com www.pwwflooring.com

STS Flooring Distributors Orpington/Croydon 0845 434 1000 sales@stsflooring.co.uk www.stsflooring.com Trade Carpet London Wimbledon 0208 247 3891 sales@tradecarpet.com www.tradecarpet.com

Wales Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk

Flanagan Flooring Distributors Willow Business Park Dublin Tel: (01) 429 7800 sales@flanagan-flooring.com www.flanagan-flooring.com Provincial Floorcoverings Ltd Dublin - see Floorwise p72 Provincial Floorcoverings Ltd Belfast - see Floorwise p72 Provincial Floorcoverings Ltd Limerick - see Floorwise p72 TCS “The Carpet Specialists” Co. Louth 00353 879 464 563 00353 429 351 351 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com

Scotland Flanagan Flooring Distributors Glasgow Business Park Baillieston Tel: 0141 773 1122 sales@flanagan-flooring.com www.flanagan-flooring.com MCD Scotland Uddingston Glasgow 01698 808000 mcdscotland@mcd.co.uk www.mcdscotland.co.uk Neil Smith Ltd Glasgow - see Floorwise p72

Rackhams London 020 8531 9225 sales@rackhamsltd.co.uk www.rackhamsltd.co.uk See page 13 for details THE STOCKLISTS December 2015

71

itâ&#x20AC;&#x2122;s time to get wise about floors with our market-leading products adhesives + screeds

profiles

gripper

stair nosings

underlay

tools

national distributor network 18 Salesmark West Ltd Amesbury, Wiltshire Tel: 01980 880933 mail@salesmark-west.co.uk 19 Acorn Carpet Accessories Ltd Bromley, Kent Tel: 020 8462 0422 Fax: 020 8462 0927 acorncarpetsacc@btconnect.com 20 Salesmark Lancing, West Sussex Tel: 01903 750522 Fax: 01903 851111 sales@salesmark-floorwise.co.uk 21 Fitwell Flooring Ltd Newton Abbot, Devon Tel: 01626 835935 sales@fitwell.co.uk 22 Fitwell Flooring Ltd Redruth, Cornwall Tel: 01209 214344 1 sales@fitwell.co.uk 3

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13 14 16 17 18

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Floorwise Group Ltd. Floorwise House 22 High Street, Kegworth Derby, DE74 2DA, UK Tel: +44 (0) 1509 673974 Fax: +44 (0) 1509 674841

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1 Neil Smith Ltd 10 Provincial Floorcoverings Ltd Glasgow Limerick Tel: 0141 552 1141 Tel: 00353 (0)61 227 100 sales@neilsmithltd.co.uk Fax: 00353 (0)61 227 000 sales@pfl.ie 2 Provincial Floorcoverings Ltd Belfast 11 Cornerstone Flooring Tel: 028 9075 3202 Doncaster Fax: 028 9075 3901 Tel: 01302 835117 salesbelfast@pfl.ie Fax: 01302 302542 cornerstone floor@btconnect.com 3 Floorwise (North East) Ltd Birtley, County Durham 12 Birch Distribution Tel: 0191 410 7070 Sheffield Fax: 0191 410 6116 Tel: 0114 243 1230 sales@floorwisene.co.uk Fax: 0114 243 5118 n.maude@birchdistribution.co.uk 4 MCA Floorwise Ltd Morecambe, Lancashire 13 Woodall Brothers Ltd Tel: 01524 33517 Shrewsbury, Shropshire Fax: 01524 381852 Tel: 01743 441584 sales@mcafloorwise.co.uk Fax: 01743 441629 sales@woodallbrothers.co.uk 5 Birch Distribution Hull 14 Floorwise D & J Ltd Tel: 01482 826654 Southam, Warwickshire Fax: 01482 878693 Tel: 01926 814922 p.pearson@birchdistribution.co.uk Fax: 01926 817899 info@fwdj.co.uk 6 Birch Distribution Leeds 15 Salesmark Ltd Tel: 0113 244 4363 St Neots, Cambridgeshire Fax: 0113 244 8665 Tel: 01480 212888 p.zanetti@birchdistribution.co.uk Fax: 01480 218585 7 Lee Floorstok Ltd 16 BL Flooring Supplies Ltd Manchester Gloucester Tel: 0161 231 8080 Tel: 01452 223355 leefloor@aol.com Fax: 01452 371284 8 Lee Floorstok Ltd 17 BL Flooring Supplies Ltd Liverpool Bristol Tel: 0151 708 7420 Tel: 0117 955 5454 Fax: 0151 708 7241 Fax: 0117 955 2626 leefloorliv@aol.com info@blflooring.co.uk 9 Provincial Floorcoverings Ltd Dublin 10 Tel: 00353 (0)1 626 3913 Fax: 00353 (0)1 626 3960 salesdublin@pfl.ie

THE STOCKLISTS December 2015

Flooring factsheet Carpet types Tip Sheared Tip Sheared Sheared

Tip Sheared

Tufted With advances in manufacturing technology, 95% of all carpet produced today is tufted.

It takes about an hour to make a roll of carpet that might take eight hours to weave.

To make tufted carpet, hundreds of yarn-threaded needles are pushed through the primary backing fabric to form loops or tufts, which may be left as is or cut.

A heavy adhesive coating is applied to hold the tufts in place and a secondary backing is usually glued on for strength and stability.

A wide variety of styles and textures can then be created using various techniques.

LOOP PILE

Berber – Berber carpets look like and are named after a handmade, bulky wool carpet made by the Berber tribes of North Africa and Asia. The loops are made from thick or bulky yarns of wool, nylon, polypropylene or a blend of these fibres to give a cushioned effect underfoot. These carpets are available in an assortment of colours and may be flecked and can be either level loop or multilevel loop.

Level loop – When all the loops are of the same height, a highly flexible and durable carpet is created which has a natural, casual appearance even when (commonly) it is made from synthetic fibres. The tight loop texture tends to hide marks so it’s a good blend between luxury and practicality.

Multi-level loop – The loops vary to two or sometimes three loop heights to create informal, random textures which are very forgiving for marks and stains and therefore very suitable for high traffic areas and busy family rooms.

BONDED Bonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’) are created by firing fibres into an adhesive material – the fibres are not stitched into the backing in any way. The technique is principally used for commercial carpet tiles.

from The Stocklists

CUT PILE

Level Loop Tip Sheared Random Sheared Sheared Random Random Sheared

Tip Sheared Level Loop Tip Sheared Level Loop

Lev Level Lo

Level Loop Random Multi-Level Sheared Loop Random Sheared Multi-Level Loop

Mu Multi-Le

Random Sheared Tip Sheared

Multi-Level Sheared Loop Velvet/Plush Tip Random Sheared Level Loop Tip Sheared Level Loop Velvet/Plush

Tip Sheared Velvet/Plush Random Sheared

Level Tip Sheared Level Frieze Velvet/Plush FriezeLoop TwistLoop Loop Twist Random Sheared Multi-Level Loop Multi-Level Random Sheared LoopBerber Multi-Level Loop Multi-Level Twist Twist Berber

Random Sheared Twist Velvet/Plush

Tip Sheared Tip Sheared Random Sheared Loop Berber Twist Multi-Level Berber Saxony Velvet/Plush Frieze Velvet/Plush Saxony

Freize – Frieze or frisée (pronounced freesay) carpets are similar to saxony, but the Random Sheared yarns are more tightly twisted and should Random Sheared Velvet/Plush Frieze Velvet/Plush Saxony Shag Frieze Saxony Twist always be heat set. They have a dense, Twist low pile Twist Berber surface which creates a coarse, pebbly texture.

Frieze carpets are very durable and hide Velvet/Plush footprints, dust and dirt, which makes them Velvet/Plush Velvet/Plush Twist Twist Berber suitable for heavy traffic areas.

Saxony Saxony Shag Saxony

Multi-Level Loop Velvet/Plush Level Loop Frieze Level Loop Velvet/Plush Frieze

Frie Frieze

Ber Berber

Tip Sheared Level Loop Tip Sheared Level Loop Multi-Level Loop Berber Shag Saxony Frieze Frieze Saxony Shag

Level Loo

Random Sheared Multi-Level Loop Random Multi-Level ShearedLoop Frieze Shag BerberBerber

Multi-Lev

Velvet/Plush Frieze Velvet/Plush Frieze Berber Shag Shag

Frieze

Saxony – Saxony textures are made of twisted yarns, which should be heat set. The Twist Twist Berber Twist tips remain very distinct, rather than blending Twist TwistBerber Saxony Shag together to form a very elegant finish. Saxony Saxony Shag textures show footprints and vacuum marks so are suitable for more occasional rooms in Saxony Saxony Shag the home. More textured variations improve Saxony Saxony Shag the practicality of saxonies.

Woven carpet may be in a tiny minority of Twist – The popular twist carpet is the today’s production but still produces some cut-pile standard. The yarn is tightly twisted of the finest carpets which are used for and often heatset to retain this feature and prestigious installations. the result is a versatile, textured finish that is Axminster ideal for plain colours.

The pile of the carpet is inserted into the Velvet – Velvet textures (sometimes called backing as it is woven and cut to length, ‘velour’ or ‘plush’) all have a level surface pile creating U-shaped tufts to give a velvety of approx 5mm to 10mm height, which is then surface. The process locks in the fibre to sheared to give a smooth finish. With very create a carpet of high durability and little twist in the yarn, the ends blend together performance retention as well as a luxury which then further enhances the overall finish. feel. The process allows for intricate designs These carpets tend to ‘shade’ with heavy use. and colours to be used – although modern Footprints show easily and the colour looks trends mean that the traditional patterned different from place to place because fibres axminster has given way to current fashion lying in different directions reflect the light trends for plain carpets. differently. A luxury for occasional rooms.

Wilton CUT AND LOOP Wilton woven carpets are produced in a When some of the pile is cut and other left as similar way to axminsters – the principal loop, a variety of surface textures and patterns difference being that a continuous fibre is can be created (in a variety of colours). The woven all the way through. The carpet can multi-level surface is excellent for hiding be sheared to create a range of cut and footprints and stains so cut and loop is good loop textured effects. The result is a high for high traffic areas and general purpose quality carpet of unrivalled durability. rooms in the home.

Flat weave Shag pile – Shag pile has varied in popularity.

Manufactured in the same way as wilton, The pile is up to 50mm long and the texture flat weave is a loop pile which allows the is casual and loose but the surface can flatten yarn to be woven across a wider area to easily and may lack durability. created a flatter, more textured effect.

Woven

December 2015 73

Shag

Sha

Berber

Shag

national institute of carpet & floorlayers

STAND S TAND OU OUTT FROM FR OM CROWD TTHE HE CR OWD 7ȱ ȱɏ ɏ ƴ,Ǩ) Եȯʑ ʑU Uɡ VVʝ ʝȷ ȷH ʕʖʖʖQ ʕ Qɒ ɒ Iʝ ʝɠ ɠ ɪ ɪɸɸɸɗɗ ȵȵʑ ʑɃ ʑ Ƀɰ Ƀ ɰOOOɡɡ Է ɰ Hʃʃʕ Q ¤R ¤ Rʝ R ʝʁʁOOʋ ʝ ʋɆʑ ʑU Uɡ ʓUʝ ʝə ə $S Sʠ ʠȾȾʑ ʠ ʑQ QʤʤʤLLLȪȪȪɏ Q ɏ ȵȵʑ ʑɃ ʑ Ƀɰ Ƀ ɰɗɗ ɪ ɰ ɪɸɸɸɗɗ ʃʃȱ ȱɏ ȱ ɏ Z Zʋ ʋɨ ʋ ɨ ʃʃʕ ʕU ʕ UʝX Xɳ ɳɓ WWɛ ɛ 0D DVVVɀɀɀʑ ʑɠ ʑ ɠ )ɔԽ Խʑ ʑɠ ʑ ɠ ,ɢ ɚԨ ʝ ʝɻ ɻʙʙʙɨ ɻ ɨ ȱɰ ɰʙʙʙS Sɡɡ ȷ S ȷɏ ɏ Jʋ ʋʖʖɚ Z Zʝ ʝʁʁɖ ʍ ʝ ʍX Xɢɢ ʔʖɃ X ɃH Hɡɡ ʛ H ʛɨ ɨ ʎX ʎX XVVVWWWʝ ʝȷ ȷʑ ʑU ʑ Uɡ ʃʃȱ ȱɏ ȱ ɏ D DVVVʣʣʣʦ ʦU ʦ Uʋ ʋQ QȪȪȪɏ Q ɏ ʃʃK KD K Dɢɢ ʃʃȱ D ȱʑ ȱ ʑʖʖʖɠ ʑ ɠ ¤ ¤R Rʝ R ʝʢʖQ Qɒ ɒ ʨɵɵɸɸɸɗɗ ȩ ȩɏ ɏ ՊԽH Hɍ ɍ WWɛ ɛ ʃʃȱ ȱɏ ȱ ɏ ʕ ʕLLLɳ ɳȱ ȱH HVVVɢɢ Է VVWWWʋ H ʋQ QG Gʋ G ʋUG Gɡɡ 0ɪ ɪʘ ʘʖʖQ Qɒ Q ɒ ʃʃȱ ȱɏ ȱ ɏ P PR RVVVɢɢ Է ʃʃȱ R ȱɏ ȱ ɏ ȩʑ ȩ ʑȸ ʑ ȸɏ ȸ ɏ£ £WWWɡɡ ʝ ʝɚ ɚ Եȯʑ ʑɠ ɠ ʓUʝə ʃʃȱ ȱɏ ȱ ɏ ƴ,Ǩ) K KD Dɡɡ ȱɰ D ɰʙʙʙȼ ȼH ȼ Hɍ H ɍ WWɛ ɛ ʑɻ ɻK Kʋ K ʋQ QȪȪȪɏ ɏ ʛ ʛɨ ɨ ՊԾ ԾʖʖQ Qɒ ɒ ʋ ʋQ Qɍ Q ɍ ʛɨ ʛ ɨ ʍ ʍX Xʣʣʣʖʖȸ X ȸH HVVVɡɡ WWɛ H ɛ Pɪ Pɪ ɪȴ ȴɏ ȴ ɏ ȷɏ ȷ ɏ VVWWWʋ ʋQ Qɍ ɍ ʝ ʝX Xɢ ʓUʝə ʃʃȱ ȱɏ ȱ ɏ ʎ ʎU Uʝ ʝZ Z Zɍ ɍ *ʖʖɃ Ƀɏ Ƀ ɏ X Xɡɡ Ɉ ʤʤʢ ʢɨ ʝɠ \ʝɤ ʨɵɵɸɸɸɗɗ ȸ ȸʑ ʑɃ ʑ Ƀʑ Ƀ ʑɠ ʑ ɠ ʘQ Qʝ ʝɦ ʝ ɦ Lɑ ʃʃȱ ȱɏ ȱ ɏ ƴ,Ǩ) LLɡɡ ʢLLɳ ɳK Kɢɢ Iʝɠ \ʝɤ

Dan Evans

F i tter Master Fi

-ʝʖʜʖQɒ ʃȱ ɏ ƴ,Ǩ) ʃȱ ɏ ȩHVɢ ʃʕ , ʏ Lɍ ʣʖ QȪɏ ȫHʎL Lɡ ʖQɒ ʏʖQɒ Wɛ ȩ ɏ Ɉ ՊԽʑɠ

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74 December 2015

Carpet&FlooringReview

Stocklists Classified The

SITUATIONS VACANT

AGENT REQUIRED SALES ADVISOR/ESTIMATOR

Prestigious Belgian weaver of quality Wilton carpet, runners and rugs is looking for a self-motivated, confident, driven, enthusiastic and ambitious individual for the Oxfordshire, Buckinghamshire, Berkshire, Hampshire and Isle of Wight areas.

Bramley Carpets are a long established carpet and flooring retailer based in Stockport. We pride ourselves on high quality installations and excellent customer service and are looking for candidates who share these values.

You will provide first-class service to our existing customer base and will demonstrate a proven ability to develop multi-channel business including retail and soft-contract (A&D).

The position available is for an Experienced sales advisor/estimator with a background in carpet, LVT and wood domestic or contract.

Candidate attributes should include: • Be self motivated and have a professional approach.

• Ability to work as part of a team.

• Flexible approach to working hours • Computer literacy • Full UK driving license • Background in flooring • Ability to plan and measure accurately • Be honest trustworthy and punctual.

Email CV’s to: sales@bramleycarpets.co.uk or post to: Mr Paul Humphries, Bramley Carpets Ltd. 139 Heaton Moor Road, Heaton Moor, Stockport SK4 4HY

Advertise here!

Requirements Sales experience preferably within the carpet industry Established contacts within both retail and soft-contract sectors Strategic approach to business development Excellent communication & management skills We will provide High levels of sales support & full product training Competitive commission rates Working within an enthusiastic & driven team

Contact Alan Russell 07976 433269 I alanldp@btinternet.com

UNDER RUGS

Classified adverts really work in the UK’s best read retail and contract flooring publication.

Call Diane Martin on 01482 659396.

In an independent survey which asked 450 retailers which of the nine trade titles they actually read, our magazine came top of the pile.

Thank you!

THE STOCKLISTS December 2015

Super Plus The Rug Tamer! Keeps Rugs In Their Place

COMBINATION UNDERLAYS NEEDLEFELT UNDERLAYS For orders and further information, please ring P&R Ratcliffe (Underlays) Ltd. Burnley, Lancashire BB10 3BH Tel: 01282 421026, Fax: 01282 412321 www.foxirugtamer.co.uk

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