The Stocklists - April 2017

Stocklists The

3 April 2017

with

Carpet&FlooringReview

BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET

is coming Carpet for every room in the house

Exclusive iVivo yarn, developed for today’s living

THE ROYAL COIL ESSENCE MATTRESS

SUPERIOR QUALITY WITH BETTER MARGINS

• Market Leading Tailoring and Embroidery • 10 Year Warranty • Luxury Pillow Top • Foam Encapsulated • Luxury Damask Ticking • Pocket Sprung • Exclusively Available to Independent Retailers

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STUDIO INCLUDES: THREE BACK PILLARS | TWO BACK BOARDS TWO BOLSTER PILLOWS | TWO HAND SAMPLES TWO FOOT PROTECTORS

TCS TCS - Solely Solely Committed Committted to to Serving Serving Independent Independent Retailers Retailers

TTelephone: elephone: 00353 00353 429 429 351 351 351 351 info info@ttcsimports.com csimports.com | www.tcsimports.com www.tcsimports.com

* TT’s’s & C’s C’s Apply Apply

the complete service

2

The Complete Service Service

The Carpet Carpet Specialists

SSERVICE E RV I C E QUALITY Q U A L I T Y VALUE VA L U E

THE STOCKLISTS April 2017

Stocklists

ISSUE 505 : 3 APRIL 2017

The

Published by Mayville Publishing Co Ltd., 219 West Ella Road,West Ella, Hull HU10 7SD @thestocklists Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.com Sales Director: Diane Martin. diane@mayvillepublishing.co.uk Publication Director: David Spragg Founded by Roy Spragg in 1973.

FIRST FOR FLOORING NEWS AND DATA

Advertisers

Carpet and floorcovering review - starts on page 21

Monthly ‘Stocklisters’ shown in BOLD Index

I ACG

—

# ASSOCIATED WEAVERS

I BGNFS

35

# BONDWORTH

6

BRITISH WOOL

29,30,31 BC

J CARPENTER

Winning at Chelsea

A first look at the style and innovation at Wool Floor Show London page 32-33

Wool awards recognise quality page 30-31

# CARPET

FITTER OF THE YEAR

L COLUMBIA

FLOORING

CARPETS

# CONDOR # CORMAR

I F.

Positive POS

Softly softly

New launch for Balta’s Leonis page 21

Latest in-store attractions page 38-41

Cormar rolls out new Soft Focus page 21

8

CARPETS

— 51

I FITA

66

I FLOORWISE

64

# H&V

FLOORING

10,11

CARPETS

# HAMMER

9

CARPETS

12

I INTERFLOOR

o KARNDEAN

DESIGNFLOORING

# KINGSMEAD I MERRYFIELD

Vinyl inspires

Artifical lawns extend retail sales page 44-45

Kids Collection from Flair page 50

Secura sheet is latest from Polyflor page 28

The price isn’t right!

Rates burden ‘too high’ Ulster acquires tech

Retailers say they will charge more page 43

BRC demands reform of rating page 46

FlooringFactsheets

Adhesives

Buying Groups

Carpet Company Directory Carpet Trouble-shooter

Carpet Types

Top machine maker joins group page 46

The industry’s knowledge-bank

51 Underlay

60 Wholesaler Distribution Directory

56-57 Wool Fibre Page

58-59 Woolsafe: the carpet care guide 65

ISSN 2046-7338 © Mayville Publishing Co. Ltd. 2015. Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.

62-64

61

52-53

25

ENGINEERING

3

Contact No

01942 825520

01422 431100 01297 33533 —

01562 745000

01274 688 666 01457 861141

0115 958 3077

0208 443 3322 —

01204 881234

+32 87 30 68 50 01977 662211

01538 361633

01159 506836

01509 673974

01772 696787

07813 714498

01473 826870

01706 213131

01386 820 100 01827 831424

01422 373799

0115 958 3077

I NICF

66

J NOVOSTRAT

—

00353 61 339287

J QA

—

0151 495 3434

L RACKHAMS

14

23

L SOLENT WHOLESALE

CARPET

I STAIRRODS

15 22,24,26

L TCS

IFC

# TELENZO

16

# THE

FLOORING SHOW

# THOMAS

54-55

54

13

o POLYFLOR

Grass grows business Rug rats

7 —

BALL

# FURLONG

Time for Timeless

— 27

# EARTHWERKS # FELLS

FC,4,5 —

# AXMINSTER

Snapshots of the wool design showcase

Page No

# VICTORIA I WFSL

37

WITTER

17

CARPETS

# WHITESTONE/HUGH

18

27-33 MACKAY

19

0161 767 1122 020 85319225

01243 774623

01207 591176 0787 2861547

01422 374417

01423 779967

01429 892555

01562 749300 —

01429 892555

Classified advertising .......................................page 67 # carpets/rugs/tiles o woods/laminates/smooths I accessories/services/organisations fibres J underlay L wholesalers/distributors G adhesives

MERRYFIELD CARPET CUTTING MACHINERY British Manufactured Carpet Cutting Machines THE STOCKLISTS April 2017

Visit ‘Merryfield Carpet’ on YOUTUBE to see our full range of cutting machines or call 01422 373799 3

Displays to die for

You know the importance of quality display material

in your store. That’s why Associated Weavers have invested so much time and money into producing

display schemes that you can use with pride. We have established a reputation for market-leading

displays, merchandising units and graphics with the kind of impact that will stop your customers in their

Make room for Vivendi

tracks.

Walk into any carpet store and the consumer can be forgiven for thinking that all the carpets they see

are very similar at first glance. Our display material has been designed to help your sales force convince

the customer that carpet styles and quality vary

enormously. If they are then persuaded by the visual environment around them in store, it’s the

New Vivendi is the hot prediction for sales this year and will be taking the market by storm this month. So confident are we that Vivendi will meet – and exceed – your expectations, we have given it our best-ever double warranty assurance of 25 years for stain and wear issues. Its practicality is also assured because

widths include 2, 2.5, 3, 4 and 5m variants to make fitting as economical as possible.

material that has been designed the best that will appeal to them, their lifestyles, and their budget.

There’s an old adage that says “Advertising draws the horse to water, but it’s the in-store displays that

make the horse actually drink the water”. At

Associated Weavers we know that, for strong

brands like iSense, Invictus, StainAway and Vivendi, we can provide superb ideas for breathtaking display solutions.

Impressive wall displays

New wall displays are our star attraction designed to create the biggest attraction your store has ever had. Modular wall panels feature

high-impact graphics sitting above attractive feeler swatches, topped by stylish integral lighting. They create a comprehensive picture of all Associated Weavers’ ranges, which can also be shown with beautifully constructed free-standing lecterns and furniture display units.

25 stain

year

warranty

25

year

wear warranty

More high-impact lecterns Exclusive iVivo yarn, developed for today’s living

To support this year’s new introductions to our

leading brands of iSense and Invictus, we have yet

more lecterns developed exclusively for your hightraffic areas.

iSense sees new Discretion and Obsession being

added to the collection. Discretion is a soft cut pile 1865gm 100% polyamide saxony in 14 alluring We’re also supporting Vivendi with some of our best merchandising

schemes ever. If your display area is limited, look out for our

unique lectern that will display both the flagship ranges of Soul and Vibes to their best effect. The lectern is beautifully made in mid- to dark-grained grey wood and includes samples, accompanied by some eye-catching graphics.

And remember, you’ll be one of a select band of retailers when

you sign up to Vivendi – we won’t be able to supply the product for your showroom unless you agree to purchase our tailor-made lecterns. It’s an investment that will pay off – handsomely.

colours. Obsession, due for launch in May, is a super soft iSense saxony, featuring 11 contemporary shades.

Undoubtedly Invictus was our hero brand through last year, so we’re enhancing the range with two more styles – Centaurus and Magnificus – which will

also have their own dedicated lecterns. Centaurus features our soft sparkle cut pile technology with nine colours in 1865gm 100% polypropylene, while

Magnificus, also available this month, is a heavier 2210gm polypropylene and consists of a further

15 colours to generate consumer demand. And our research tells us that Magnificus is going to break all record sales for you this year. Magnificent!

Look for the Buttery

Associated Weavers Sales: 01422 431100 Email: salesuk@awe.be

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6

THE STOCKLISTS April 2017

Columbia

Flooring plc

The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at GUARANTEED makerâ&#x20AC;&#x2122;s list price.......

Delivered direct to business premises FREE OF CHARGE. For a Speedy and Efficient Service

Call US NOW!!!

020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooringplc.co.uk Opening Times: Monday - Friday 8.30am to 5.30pm Saturday 8.30am to 12 noon Tel: 0208 443 3322 Fax: 0208 805 2346 TRAFALGAR TRADING ESTATE, JEFFREYS ROAD, ENFIELD , MIDDLESEX, EN3 7TY.

THE STOCKLISTS April 2017

7

contact uk Free phone: 0800 689 1459 sales@earthwerks.co.uk www.earthwerks.co.uk

your personal contacts uk sales managers: steve evans +44 (0) 7935 786705 steve@oppulant.com andy nobes +44 (0) 7402 746944 andy.nobes@oppulant.com

db22 acoustic underlay from earthWerks® : innovative and effective db 22 underlay combines low weight and minimal thickness with a high level of impact sound insulation.

• db22 won the prestigious innovation Prize at domotex 2017. db22 it offers unique advantages in acoustics, stability and portability thereby forming the perfect multi-purpose solution.

• db22 is also a low flammability product and achieves up to 22db impact sound insulation with earthWerks lvt clic systems and up to 19db with earthWerks glue down systems.

• db22 does all of this and yet remains only 1.15mm thick and 250 g/m2; meaning each 15m2 roll weighs less than 4kg total weight.

• db22 is also environmentally friendly and features a high compressive strength of > 400 kPa (CS value), and with very high dimensional stability and with a low residual indention of < 0.13 mm.

• db22 was awarded the Bfl S1 certificate in combination with the EarthWerks glue down products and as tested by TFI Aachen (Germany).

•

db22: The perfect companion to EarthWerks LVT, easy to install, flexible and can be perfectly formed to suit any installation criteria.

curious? To arrange a full presentation please contact our UK team Free-phone 0800 689 1459 Email: sales@earthwerks.co.uk As a well established brand in high-end luxury flooring, our EarthWerks Team is committed to service the UK, from the HEART of the UK.

8

Devon/Cornwall/Somerset/Dorset, South Gloucestershire, Bristol, Wiltshire: martin Gorny - 07530 365125 info@millaneflooringagency.co.uk West Midlands, Herefordshire, Gloucestershire, Warwickshire Shropshire and Staffs: mr Paul brewer - 07798 745181 paulbrewer21@hotmail.co.uk Essex/Hertfordshire/Cambridgeshire/ Norfolk/Suffolk N/E London postcodes: andrew Goldsmith - 07432 119220 andrew.godsmith@oppulant.com Essex, North London, Bedfordshire, Buckinghamshire, North/east London.

Bedfordshire: dave marney - 07794 221443 d_marney@sky.com Northeast: mr steve korobejko - 07702 292558 smkagencies@googlemail.com Northwest (Commercial): matt lightbown - 07908 064050 matt@chromaflor.co.uk Northwest (Residential): andrew holden - 07872 694767 drewholden@me.com Scotland: James hall - 07787 140136 jameshall195@btinternet.com Hants, West Sussex, Berks, Oxon, Wilts, Surrey (inside M25) colin fielder - 07970 102989 colin.fielder@gmail.com THE STOCKLISTS April 2017

Introducing

BARBADOS BERNABEU BLACKPOOL BROOKLYN BROOKLYN S CAMBRIDGE CARNIVAL CUBA EMIRATES ENTREPRISE GARDA GARDA GARDA SUPREME HAVANNA ISTANBUL JUPITER KANSAS KANSAS MAINE MANHATTAN MANHATTAN SUPREME MERCURY NAPELS NEW IZMIR NEW IZMIR NEW JERSEY NEW YORK NORFOLK NOU CAMP OLD TRAFFORD OLYMPIC OPAL OPERA OXFORD PERFECTION PICASSO QUEENS RACHEL REGAL TWIST RIVA RODEO ROMA SAO PAOLO SATURNUS SYMPHONY SENSUALITY SENSUALITY DELUXE SILKY SILKY SUPREME TARTAN TELSTAR TENERIFE TORONTO TRINIDAD RANGE NAME

ab preco preco ab ab ab felt felt preco ab ab felt ab felt ab felt ab felt ab ab ab ab felt ab felt ab ab felt preco preco preco felt ab ab ab felt ab ab/felt ab felt heavy felt felt preco felt ab ab ab ab woven woven felt felt ab ab

100 % pp 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp soft 100 % pp 100 % pp 100 % pp ZETALON 100 % pp 100 % pp North West, Midlands, 100 % pp Southern Ireland 100 % pp 100 % pp ZETALON 100 % pp 100 % pp North Wales, Cheshire ZETALON 100 % pp 100 % pp Scotland 100 % pp 100 % pp 100 % pp Yorkshire, North East England 100 % pp 100 % pp 100 % pp East Midlands 100 % pp 100 % pp 100 % pp Northern Ireland 100 % pp 100 % pp 100 % pp South West, South Wales 100 % pp soft 100 % pp 100 % pp London, Berkshire, Essex, 100 % pp Hertfordshire, South East 100 % pp 100 % pp 100 % pp 100 % pp Suffolk, Norfolk, Cambridgeshire 100 % pp Bedfordshire, Buckinghamshire 100 % pp 100 % pp 100 % pp ZETALON Belgium D[äXZ ZETALON 100 % PA 100 % PA 100 % pp 100 % pp 100 % pp 100 % pp 100 % pp

BACKING COMPOSITION

The people who care about your business NORTH WEST

SCOTLAND

ALAN CHEETHAM GTR MANCHESTER, CHESHIRE, SOT & STAFFORD M: 07966 263571 acheetham@furlongflooring.com

ALAN CAIRNIE EAST SCOTLAND

M: 07976 311434 acairnie@furlongflooring.com

MARK DOWSON MERSEYSIDE, WIRRAL & N. WALES M: 07980 786265 mdowson@furlongflooring.com

NORMAN MacFEETERS WEST SCOTLAND

M: 07970 163372 nmacfeeters@furlongflooring.com

WALES & SOUTH WEST

YORKSHIRE & NORTH EAST RAY ANDREW PART LANCS, FLYDE COAST & CUMBRIA M: 07973 719801 randrew@furlongflooring.com

RICHARD LOCKEY NORTH EAST, EAST COAST

M: 07983 446969 rlockey@furlongflooring.com

JAMES DAVIES YORKSHIRE & EAST LANCS

M: 07968 828516 jdavies@furlongflooring.com

TIM BAILEY S.E. WALES & HEREFORDSHIRE

MARTYN MORRIS SOUTH YORKSHIRE

M: 07794 048414 tbailey@furlongflooring.com M: 07973 403450 mmorris@furlongflooring.com JASON BRIMBLE AVON & GLOUCESTERSHIRE M: 07794 041266 jbrimble@furlongflooring.com

BEN THOMAS MID & WEST WALES

M: 07794 048809 bthomas@furlongflooring.com

STEWART WAITHMAN DEVON & CORNWALL M: 07794 048413 swaithman@furlongflooring.com

Preston Sales tel: 01772 696787 fax: 01772 311921

Gloucester Sales tel: 0845 520 0800 fax: 01452 222515

London Sales tel: 01322 628707 fax: 01322 698733 enquiries@furlongflooring.co.uk 10

SOUTH EAST TONY CONWAY BEDS, NORTHANTS, OXON & BUCKS M: 07791 891025 tonyconway@furlongflooringltd.co.uk

PETER FLETCHER HAMPSHIRE & DORSET

M: 07816 217561 peterfletcher@furlongflooringltd.co.uk

PAUL LOVELL NORFOLK, SUFFOLK & CAMBS

MIDLANDS ADAM HILTON NOTTS, DERBYSHIRE & LINCS M: 07872 964685 ahilton@furlongflooring.com

WESLEY GRAHAM LEICESTER, WARWICKSHIRE M: 07968 324598 wgraham@furlongflooring.com

MIKE SHUTT BIRMINGHAM/ STAFFORDSHIRE, SHROPSHIRE M: 07970 158594 mshutt@furlongflooring.com

LONDON ALAN HESLING S.W, SOUTH, S.E. LONDON, SURREY M: 07793 244619 alanhesling@furlongflooringltd.co.uk

JACK Oâ&#x20AC;&#x2122;CONNOR SOUTH BUCKS, BERKSHIRE, WEST LONDON, SURREY (OUTSIDE M25) M: 07816 217550 JackOConnor@furlongflooringltd.co.uk

ANDY THOMPSON ESSEX, HERTFORDSHIRE

M: 07816 217565 athompson@furlongflooring.com

DARREN SPENDIFF KENT

M: 07816 217549

M: 07791 890861

paullovell@furlongflooringltd.co.uk

darrenspendiff@furlongflooringltd.co.uk

JOHN AIKEN EAST & WEST SUSSEX

TBC N.W, NORTH, EAST & CENTRAL LONDON

M: 07791 891024 johnaiken@furlongflooringltd.co.uk

THE STOCKLISTS April 2017

REGENCY

Affordable stain resistant carpet. wearing & easy to look after.

EASYCARE Hard

Sahara & Oasis AVAILABLE IN

AVAILABLE IN

FELT & ACTION

4&5 METRE

BACKING

WIDTHS

Easily clean up muddy marks

Messy pets - no problem

100% bleach cleanable

Seven contemporary new colours in each range. The best-seller just got better!

Get set for 2017 with fresh new ranges At Regency Carpets we have launched one of our most ambitious ever programmes of product developments in 2017 to ensure you have the right carpets at the right price, when you need them. carefree bleach cleanable fibre 4 & 5 metre widths 10 year wear & stain warranty

2-ply, heavy domestic yarn action back smart new sampling and Pos

n. ,r itai de Br a e in t l re e k e ar ts h m e K U rp a g ca e ar kin e a W m ly d ou pr

THE STOCKLISTS April 2017

11

T 01473 826870

F 01473 827274

infouk@hammercarpetsuk.com

www.hammercarpets.com

A full range of beautiful domestic carpets in 100% Wool Superior quality for lasting good looks Mothproof protected

For more information please visit our website or give us a call

The luxury of 100% pure new Wool 4 and 5 metres wide

Please contact your Representative to ask about our domestic display options

Bespoke designs service for hospitality and marine contract carpets in 80% Wool / 20% Nylon

Scandinavian quality by design Our UK Sales Team

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Ron Fewery 07976 244892

Steve Acton 07957 836207

Derek Boyd 07940 320708

Steve Korobejko 07702 292558

Lee Palmer 07774 101640

Martin Gorny 07530 365125

London, Oxfordshire, Berkshire, East Anglia, Buckinghamshire, Northamptonshire

Kent, Sussex, Surrey, Hampshire, Dorset

Scotland

Cheshire, Yorkshire, Greater Manchester, Lancashire, Tyneside

Channel Islands

Bristol & the West Country

Stephen Binnersley 07710 618754 Midlands & South Wales

THE STOCKLISTS April 2017

FA FA S H I O N IINFUSION NFUSION

Carpets are celebrating off elaunch o KKingsmead ingsmead C arpets a re c elebrating a rrelaunch Vitronic Collection as hhad ad a a classic, classic, TThe he V itronic PPlains lains C ollection hhas ffering a with colours offering ffashion ashion iinfusion nfusion w ith nnew ew c olours - o choice o ome ffurnishing urnishing hhues. ues. choice off 1188 hhome

This 80/15/5 wool carpet range is manufactured in four pile weights 3 2 o z , 4 0 o z 5 0 o z a n d a h e a v y w e i g h t 6 0 o z i n 4 a n d 5 m e t re w i d e giving a comprehensive choice of options for the home.

With a palette of 18 plain carpet shades including new neutrals such as Greyhound, Polished stone and Hessian as well as soft blues and greens like Cornflower, Eau De Nil and Putting Green, the Vitronic Plains Collection is made from 80% wool, 15% polypropylene and 5% Kingloc polyester, also with the added assurance of being moth resistant and included within the Wool Owners Warranty programme.

T h e V i t ro n i c P l a i n s C o l l e c t i o n h a s b e e n a s t a p l e r a n g e i n o u r w o o l carpet portfolio, enjoying huge success over the years and it remains a f i r m f a v o u r i t e w i t h re t a i l e r s a s i t o f f e r s s u c h a w i d e c h o i c e o f contemporary colours, different weight options and four price points making the collection a game changer in the marketplace.

Vitronic Plains Kingsmead Kingsmead c carpets arpets llatest atest a addition ddition tto o iits ts C Clean lean e easy asy ffamily. amily. Awesome i s m a d e w i t h t h e s a m e f a m i l y - f r i e n d l y E v e r l o n p o l y p ro p y l e n e f i b re renowned for its stain resistance and hardwearing properties. It has b e e n d e v e l o p e d t o m a k e i t s o f t e r t h a n t h e s t a n d a rd C l e a n e a s y carpet ranges but retains the same level of lustre giving the range a more softer feel. Available in three weights - Gold, Silver and Bronze it comes in 14 modern plain and heathered colours. With Awesome s t a i n re s i s t a n t q u a l i t i e s a n d n o n - f a d e c o l o u r s , t h i s r a n g e i s per fect to cope with hectic family lives, so much so is our c o n f i d e n c e i n t h e r a n g e i t i s re f l e c t e d w i t h a l i f e t i m e w a r r a n t y against food and stains. AWESOME!

Vellutto - Duck Egg V Vellutto ellutto iiss tthe he a lluxurious uxurious vvelvet elvet iinn 1155 c contemporary ontemporary sshades. hades.

Made from 100% Polyamide Stainmaster 2 Fold Yarn which gives this carpet range a unique, distinctive, luxurious look and feel. This fibre t e c h n o l o g y h a s a t i g h t e r a n d s m o o t h e r m o l e c u l e s t r u c t u re w h i c h combined with the stain master fibre enables it to be more resistant t o s t a i n i n g a n d d i r t . T h e m i x o f s h a d e s c o m e s i n a p a l e t t e o f g re y s such as Gunboat, taupes - Cafe Au Lait and neutrals such as Decor available in 4 and 5 metre widths .

Awesome

FFor o r further f u r t h e r information i n f o r m a t i o n please 831424 p l e a s e call c a l l 01827 01827 8 31424 o r visit v i s i t www.kingsmeadcarpets.co.uk www.kingsmeadcarpets.co.uk or

Kingsmead K iApril n g s2017 mead THE STOCKLISTS

C Carpets, arpets, R Relay elay P Park, ark, R Relay elay D Drive, r i v e , TTamworth, amworth, S Staffordshire. taffordshire. B B77 77 5 5PR. PR.

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PRETTY IN PINK AND READY TO SERVE! ORDER BEFORE 16:00 FOR OUR NEXT DAY SERVICE, DELIVERED FREE, DELIVERED WITH STYLE!!!

NATURAL EFFECT

TWISTS - STAIN RESIST

VINYL / SMOOTH FLOORING

Blenheim Berber Dedham Vale Gold Fields Ivory Coast 2015 London Life 4&5M Natural Habitat 4&5m Northern Lights 4 & 5m Promenade Rocca 2016 Southern Chic 4&5M

Atmosphere Carlton Club Chunky Twist Dalton Dublin Heather 2016 Dublin Twist 2015 Echo Twist 2017 4&5M Fairfield Creations 2015 Fascination 4&5M Genius 4&5M Heathertwist Supreme 40 4&5M Heathertwist Elite 50 4&5M Imagination 4&5M Kaleidoscope 4&5m Kenmare Twist 4&5M Peerless Twist Supreme 4&5m Peerless Ultra 4&5M Salisbury Twist Startwist Supreme 2016 40 4&5M Startwist Elite 2016 50 4&5M

Dura-Tex Eclipse 2016 - Elite Eclipse 2016 - Genesis High Society Luxury Comfort Luxury Life Luxury Value Starlight Techno-Safe 2017 Multi Flex

TWISTS - WOOL

CARPET TILES

SAXONY / SHAG PILE Eastern Splendour 4&5M Graceful Delight 4&5m Granada 4&5M Montana Silk 4 & 5m Pearlescent 4&5M Peerless Peerless Heathers Pure Class 4&5m Saxon King 2015 Superior Oblique 4 & 5M Super Peerless Super Peerless Heathers Turkish Delight 4&5M

ULTRA SOFT FEEL NYLONS Tender Kiss Tender Touch

CORD, NEEDLEPUNCH & ENTRANCE MATTING Bedford Gel Big Hit Canterbury Gel Hippo Mat Gala 2017 4&5m Gala Stripes Magnum Mat Magnus Mat Supacord

REVOLUTIONARY LVT FLOORING FROM CAVALIO Conceptline Projectline

ENGINEERED WOOD COLLECTION Oaken Options

Dimensions Plain/Heathers 40 Dimensions Plain/ Heathers 50 Dimensions Heathers Stripe 50 Dimensions Plain/Heathers 60 Discovery 4&5M Iconic Twist 40/50 4&5M Palace Twist 50/60 4&5M Premium Deluxe 40 4&5M Premium Deluxe 40 Stripes Premium Elite 50 4&5M Premium Finesse 60 4&4M The Berber Twist Collection 40/50 4&5M Ultimate Textures 4&5M Ultimate Berber Twist 4&5M Ultimate Luxury 4&5M

GRAPHICS / CONTRACT GELS Endurance Gel 2016 Marathon Skyline Gel

Bedford Cord Canterbury Capital City Capital Plus Output Lines Output Loop Output Micro

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Brexit-Busting Price-Stabilising Price Guide supplements our current issue!

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We also stock a complete selection of underlays, accessories and entrance matting.

We offer a Special Order Service on products from virtually every flooring manufacturer in existence! Express delivery service on Balterio and Krono laminate ranges.

Area Sales Executives Aaron Smith London postals NW,N,E & SE 07881 502506

14

Peter Lawrence London SW Postals, Surrey (West of A24), Beds, Berks, Bucks, Herts (West of A1) 07881-502508

Paul Henson Essex (Outside M25) Cambs, Suffolk, Herts (East of A1) 07837-295379

Phil Wheeler London SE Postals, Kent, Surrey (East of A24) & Sussex 07881-502507

Anthony Stapleton Sales Director 07881-502505 / 020-8498-2845 THE STOCKLISTS April 2017

Solent Wholesale Carpet Company Ltd CARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORS Telephone: 01243 774623 Fax: 01243 210105 E-mail: sales@solentwholesale.co.uk Website: www.solentwholesale.com Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX.

CHECK STOCK, PLACE ORDERS AND MANAGE YOUR ACCOUNT 24/7 ALL THROUGH OUR WEBSITE

Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts. . . . . Ian Cardrick, i.cardrick@solentwholesale.co.uk, mobile: 07973 406329 Sussex E & W, Surrey, South London & Kent . . . . . . . . . . . . John Robson, j.robson@solentwholesale.co.uk, mobile: 07973 898453 Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W. . . . . . . . . . . . Adam Ayling, a.ayling@solentwholesale.co.uk, mobile: 07973 406799 VICTORIA Atlas Aura Colonial EasiCare Morton EasiCare Heartland First Impressions Freedom Lasting Luxury Options 288 Royal Victoria Simply Heathers Collection Strathmore Collection Tudor Twist Victoria Twist LANO & BAJONG Campus X-treme Forum Genius Heather Twist Elite Heather Twist Supreme Jazz Montana Montana Twist Oblique Superior Pembridge Twist Star Twist Collection 40/50 BALTA Atlas Big Hit Berber Trail Lothian Wool Berber Luxury Heritage Heather Highland Tweed Gala Cord - all options in stock Grand Prix Melrose Moorland Twist More Noble More Noble Soft Noble Heathers Paramount Playground Riva Twist Sarabi Saxon King Scorpio Sensit Saxony Shepherd Twist Heather Shepherd Twist BROCKWAY Cavendish Collection Dimensions Dimensions Heathers Orion/Orion Major

LUSOTUFO Celtic Horizon Mandaly Safi Sahara Sintra Boucle Superb Twist Tangier Titan & Tital Diagonal Twist Berber Unique Valencia Venus Saxony Wool Dream Wool Heaven

IDEAL carpets Ascot/Aintree Country Heather Supreme Dublin Dublin Heathers Echo Endurance - New Colours Grace Grass Collection Mars Monsoon Motor Car Pronto

CORMAR Apollo Plus Home Counties Heathers Home Counties Plains Living Naturals Malabar 2 fold Oaklands 32 Oaklands 42 Oaklands 50 Natural Berber Twist Primo Choice Super/Elite Primo Excellence Primo Plus Sensation Sensation Feeling Sensation Heathers Sensation Supreme Sensation Twist Soft Focus

vinyls Spectrum Galaxy Emotions Athena Hermes Orion

IVC Isafe Apex Isafe One Isafe First Presto Fusion Bingo Comfytex Atlas II Woodmark Tile Styles Ultimate Elements Classic Limestone Planet Woodland Cityscape Prisma Central

entrance matting Alicante Heavy Tread Orotex - Ceylon Orotex - Magnum Orotex - Matrix MISCELLANEOUS BEST WOOL CARPETS Globe CAVALIER Celebrations Country Collection Hamlet Parish and Village CLASSIS CARPETS Amber Amber Plains San Diego MILLENNIUM WEAVERS Desire Ultra Twist PARAGON Toccarre Carpet Tiles

MOHAWK CARPETS The only distributor to offer Mohawk in the UK.

Presidential Collection - Independence - limited - Freedom (4&5M) - Splendour - limited - Super Freedom (4&5M) The X collection

We carry other products not listed above, and can also provide a swift special order service on non stock lines.

Our reps and sales office would be pleased to answer all enquiries. Our last Price List is dated March/April 2017.

THE STOCKLISTS April 2017

Find us on 15

Edel Telenzo News

SALES TEAM MOVEMENTS With a new man in the Channel Islands and expanded regions for existing sales representatives, itâ&#x20AC;&#x2122;s all go!

Weâ&#x20AC;&#x2122;re delighted to announce the appointment of Lee Palmer to our sales team.

Looking after Edel Telenzo stockists in the Channel Islands, Lee brings experience and vitality to the role and is sure to make his mark.

Elsewhere, John Alsopâ&#x20AC;&#x2122;s region has been expanded. John is now responsible for ensuring our retailers throughout Yorkshire,

North Lincolnshire and the north east are looked after.

Paul Brewer too has been given a wider remit, now covering east and west Midlands, Lincolnshire, Northants, Worcestershire, 6KURSVKLUH 6WDĆŞRUGVKLUH DQG :DUZLFNVKLUH Paul will continue to bring his excellent levels of service to all Edel Telenzo retailers throughout these regions.

VISIT US AT THE BGNFS Our two newest collections will be starring at this yearâ&#x20AC;&#x2122;s BGNFS, bringing loops that are serious about style.

OUR SALES TEAM South London, Surrey, Middlesex John Constable 01622 685 397 I 07836 734 322 j.constable@edeltelenzocarpets.co.uk Yorkshire, North Lincs & North East John Alsop 01904 762 471 I 07860 572 220 j.alsop@edeltelenzocarpets.co.uk Kent, East & West Sussex Mark Broster | 0776 6255222 m.broster@edeltelenzocarpets.co.uk Devon, Cornwall, Somerset, Dorset Brendon Hart I 07850 130 221 b.hart@edeltelenzocarpets.co.uk Channel Islands Lee Palmer I 07774 101 640 l.palmer@edeltelenzocarpets.co.uk Berkshire, Bucks, Oxfordshire, North London, Hampshire, Isle of Wight Niall Martin I 07866 735 772 n.martin@edeltelenzocarpets.co.uk South Wales, Bristol, Gloucs, Wiltshire $QGUHZ -HĆŞHULHV , D MHĆŞHULHV#HGHOWHOHQ]RFDUSHWV FR XN Lancs, Cumbria, Ilse of Man, Grtr Manchester, Cheshire, North Wales John Rostron I 07973 733 208 j.rostron@edeltelenzocarpets.co.uk East Anglia, Beds, Cambs, Essex, Herts, 1RUIRON 6XĆŞRON Jonathan Hart 01621 817 992 I 07889 264 466 j.hart@edeltelenzocarpets.co.uk East Midlands, Lincolnshire,

Our stand at this yearâ&#x20AC;&#x2122;s BGNFS, will showcase the 100% three-ply NZ wool loops of Hoxton and Primrose Hill, as our Greater London collection continues to deliver impeccable style and superb quality.

With the two-tone of Hoxton and a coordinating stripe in Primrose Hill, the new introductions bring modern colour

T 01422 374 417 T 01422 371 226 F 01422 377 542 sales@edeltelenzocarpets.co.uk edeltelenzocarpets.co.uk 16

combinations and combine wool texture with the fashion for stripes; a powerful combination.

The successful Rugs & Runners concept will also be on show, capturing a custom rug RĆŞHU RQ DQ\ RI RXU EURDGORRP VW\OHV LQ ZKDW promises to be a style-packed Edel Telenzo stand well worth checking out.

UK Sales Director Mark Rooney m.rooney@edeltelenzocarpets.co.uk 2ĆŻFH $GPLQLVWUDWRU Julie Watson j.watson@edeltelenzocarpets.co.uk

Northants, Worcestershire, West 0LGODQGV 6KURSVKLUH 6WDĆŞRUGVKLUH Warwickshire Paul Brewer 01214 277 117 I 07798 745 181 p.brewer@edeltelenzocarpets.co.uk Scotland James Hall 07787 140 136 I F 01313 433 353 j.hall@edeltelenzocarpets.co.uk Northern Ireland, Ulster Gary Oâ&#x20AC;&#x2122;Boyle I 07831 220 675 g.oboyle@edeltelenzocarpets.co.uk Republic of Ireland Larry White I 00 35 386 259 4126 l.white@edeltelenzocarpets.co.uk

THE STOCKLISTS April 2017

NATURAL HABITAT IN 100% BRITISH WOOL

SCOTLAND MARK VINTER M: 07775 902 376

YORKSHIRE ALDO BERITONNI M: 07971 173 560

SOUTH WALES & BRISTOL DAVID MAY M: 07976 204 778

NORTHERN IRELAND GARY Oâ&#x20AC;&#x2122;BOYLE M: 07831 220 675

NORTH WEST & CUMBRIA MARK JONES M: 07828 119 279

WEST MIDLANDS & GLOS. PETE AVERNS M: 07734 324 356

SOUTH EAST & LONDON ANDREW GOLDSMITH M: 07432 119 220

REPUBLIC OF IRELAND LARRY WHITE M: 0862 594 126

NORTH EAST BECKY GIBBONS M: 07970 491 215

EAST MIDLANDS STEVE FURNISS M: 07773 384 787 SALES OFFICE

KEY ACCOUNTS NATIONAL GED AINSCOW M: 07815 806 783 T: 01429 892567

THOMAS WITTER Support your British manufacturer

Thank you for your continued support

V I E W LO GISTIC S, PA R K V I EW R OA D EAST, H A RT LEP OOL , TS25 1HT

THE STOCKLISTS April 2017

T: 0844 7252 034

E: SAL ES @ THO MASW ITTER .CO M

WWW.T H O M ASW I T T E R .CO M

T: 01 429 892555

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Sales Executives Joe King National Sales Manager 07774 635354 Emma Fletcher Sales Operations Manager 07917 802315 Alan Stewart Area Sales Manager for Scotland 07774 947562 David Rockliffe Area Sales Manager for Cumbria, Lancashire, North Wales, Merseyside, Wirral, Cheshire & Isle of Man 07771 614305 Chris Lamb Area Sales Manager for North Yorkshire, North East & East Riding 07774 947568 Jim Osbourne Area Sales Manager for Manchester, South, West Yorkshire, Derbyshire & Notts area 07884 187695 Steve Gallagher Area Sales Manager for Lincs, East Anglia, Leicester & Northants 07774 947564

NATURALLY GORGEOUS VICTORIA CARPETS WITH A VARIETY OF SMART AND ELEGANT LOOP PILE RANGES

Mark Dearlove Area Sales Manager for West Midlands, Warwickshire, Hereford, Worcestershire, South Wales & Staffordshire 07836 519153 Barry Enever Area Sales Manager for Somerset, Devon & Cornwall, Gloucestershire, Wiltshire, Dorset, Isle of Wight 07850 321862

New Natural Co-Ordinates Mix 'n' match your style with a stunning new palette Cord and Stripes in 100% wool. Available from May.

New Rustic Jewels Evoke a sense of spaciousness and enjoy extra durability with the luxury of new wool, 50% wool and 50% polypropylene. Choose Harmony or spice things up with the very inspired ‘Herringbone’ design.

Available now.

New Sisal Weave Oh so Classic and full of Style, the two designs in comforting shades in 100% wool. Available now.

New Tudor Stripe 35oz 100% wool, 3ply sophisticated & complimenting loop stripes for style and comfort. Available now.

New Habberley A 70% wool and 30% tencel combination for strength, vibrance and brightness from these luscious loops. Available from May. Whether it’s luxury, comfort, durability or sheer class Victoria’s loop ranges just ooze Natural beauty.

BY APPOINTMENT TO HER MAJESTY THE QUEEN CARPET MANUFACTURERS VICTORIA CARPETS KIDDERMINSTER

18

Bradley Davies Area Sales manager for Essex, North, West London, Middlesex 07920 747519 Daniel Alp Area Sales Manager for SE & SW London, Hampshire & Kent 07455 780336 Derek Allnutt Area Sales Manager for East & West Sussex, Channel Islands 07900 690406 Lee Wickham Area Sales Manager for Hertfordshire, Bedfordshire, Oxfordshire & Berkshire 07713 133517 Jeff Douglas Area Sales Manager for Northern Ireland 07774 712353

Tel: 01562 749600 Fax: 01562 749349 sales@victoriacarpets.com www.victoriacarpets.com Worcester Road, Kidderminster, Worcestershire, DY10 1JR THE STOCKLISTS April 2017

TA R TANESQUE

THOUSANDS OF CARPET OPTIONS IN-HOUSE UNIQUE DESIGN

|

|

H I G H STO C K L E V E L S

A F F O R DA B L E Q U A L I T Y W O O L

SCOTLAND JOHN STUART M: 07860 565 200 E: david@orchardcorporate.com

NORTH WEST & NORTH WALES JOHN ROSTRON M: 07973 733 208 E: johnrostronagencies@hotmail.com

SCOTLAND GEORGE STUART M: 07860 366 092 E: gstuart@whitestone.co.uk

EAST MIDLANDS STEVE FURNISS M: 07773 384 787 E: furnissagencies@btinternet.com

NORTH EAST & CUMBRIA BECKY GIBBONS M: 07970 491 215 E: rebann2@btinternet.com

WEST MIDLANDS DEAN STANLEY M: 07572 758 010 E: dean189@btinternet.com

YORKSHIRE JOHN ALSOP M: 07860 572 220 E: alsopagencies@yahoo.co.uk

LIVERPOOL MALCOLM HOYLE M: 07860 772 608 E: malcolm.hoyle@btinternet.com

OXFORDSHIRE, WILTSHIRE, HAMPSHIRE, BRISTOL, GLOUCESTERSHIRE & SOUTH WALES DAVID MAY M: 07976 204 778 E: mayatthelimes@talktalk.net SOUTH WEST BRENDAN HART M: 07850 130 221 E: ba.hart1@yahoo.com NORFOLK, SUFFOLK, CAMBS, NORTH ESSEX ROBIN SAUNDERS M: 07968 344 892 E: rsagencies2004@aol.com

H U G H M A C K AY Support your British manufacturer

|

FELXIBLE BESPOKE SERVICE H A S S S L E F R E E P O LY P R O P Y L E N E

SOUTH EAST & SOUTH LONDON MIKE ALP M: 07770 861 441 E: alp.michael@googlemail.com NORTH LONDON & HOME COUNTIES DAVE MARNEY M: 07794 221 443 E: d.marney@sky.com CENTRAL LONDON NICK WOOD M: 07976 945 505 E: nick@essentialflooring.co.uk

NORTHERN IRELAND GARY Oâ&#x20AC;&#x2122;BOYLE M: 07831 220 675 E: goboyle@ntlworld.com REPUBLIC OF IRELAND LARRY WHITE M: 03862 594 126 E: thelarwhite@hotmail.com

SALES DIRECTOR VINCE HOLDEN M: 07900 262 434 E: vince@hughmackay.co.uk

Thank you for your continued support

V I EW LO G IST IC S, PARK VIEW ROAD E AST, H ARTLEPOOL, TS25 1HT

THE STOCKLISTS April 2017

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E: SA LE S@WH I T E STO N E .CO.U K

W W W. H U G H M A C K AY. C O . U K

T: 01429 892555

19

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Have it all your own way.

Visit www.thestocklists.com and click the links for our hard-copy mailing list or online sign-up. There are back copies available too for the last 7 years.

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THE STOCKLISTS April 2017

Carpet&FlooringReview Time for Timeless

Balta Broadloom introduces new Timeless and Timeless Stripes, collections that not only make full use of 100% Stainsafe Leonis PP fibre for softness and stain protection, but also dovetail one another beautifully for a coordinated look in residential spaces.

Timeless and Timeless Stripes might be super soft and easy to clean, but talents extend well beyond practical credentials, with a spectrum of colours that keep the collections at the tip of the trend curve. Timeless is adorned with 15 plains, with colours including pink, green and trending grey, primed and ready for combination with the four coordinating stripes found in its sister range.

“The arrival of Timeless and Timeless Stripes demonstrates Balta’s continued drive for the most complete PP stable possible, offering solutions for all kinds of residential environment,” explains Geert Vanden Bossche, Marketing Director, Balta Group. “We are known for putting a practical spin on our carpets, but equally we pride ourselves on touch and feel, as well as colour choice; this is epitomised by our new introductions, and we look forward to gauging reaction over the coming months.”

Timeless and Timeless Stripes bring the chance to recreate this season’s look-of-the-moment: stripes run up the staircase, with coordinating plains used in adjoining hallways and landings. Crucially, once fitted, this is an aesthetic that will last, with 10-year wear and 15-year stain promises arriving as part of the Timeless and Timeless Stripes package, testament to the confidence placed in 100% Stainsafe Leonis PP fibre.

Timeless is available to purchase in four and five-metre widths, meaning fewer seams if the location’s hallways, landings and living rooms represent a larger expanse. Timeless Stripes’ quartet of designs are available in four-metre only.

T +32 56 62 22 11 www.baltagroup.com

Softly softly

Softly does it as Cormar Carpets launches Soft Focus, its new supersoft easy clean collection.

Manufactured from 100% Finesse polypropylene for a finer ‘super soft’ handle, Soft Focus uses two fold yarn with increased filaments for the ultimate luxurious, silky feel.

Available in 13 plain shades from a neutral colour palette of greys and beiges, it retails around £20-25 sq m and has a 10 year stain warranty. Like all Cormar’s easy clean carpet collections, Soft Focus is non fade, stain resistant and bleach cleanable and comes in both 4m and 5m widths.

“Offering superior comfort underfoot and outstanding practicality and durability makes this deep pile, heavyweight carpet a winning range,” said David Cormack, marketing director of Cormar Carpets. “It comes in a bank of fashionable shades such as Hickory, Hudson Grey and Seashell that have been designed to add style to any area of the home.”

All Cormar’s wool twist, wool loop and easy clean polypropylene ranges are produced on site at its Lancashire mills and distributed in the UK and Eire via its own delivery fleet.

T 01204 8812 34

THE STOCKLISTS April 2017

www.cormarcarpets.co.uk

21

NEWS Trend focus

Following the success of its launch edition last autumn, Flair has released TrendEdit 2 for the SS17 season, a portfolio of styles that enhances the brand’s position as a trend-focused producer of forward-thinking rug designs.

The TrendEdit concept has been a huge hit since its inception, a collection of Flair’s most exclusive rugs that has on-trend design at its heart. Beautifully displayed in an eyecatching brochure, each range is backed by a spectrum of inspirational photography, resulting in a publication that presents readers with the back story leading to each collection’s development.

“We’re really proud of TrendEdit 2, and are hoping it receives a similar reaction to its first edition,” explains Gareth Davies, Sales & Marketing Director, Flair Rugs. “There’s a huge amount of work that takes place behind the scenes to produce each TrendEdit portfolio, with our designers spending days, weeks and months bringing together their latest trends predictions for the season ahead.”

This season, TrendEdit welcomes six new lines including Persian Fusion, wool/viscose blends that are beautifully hand carved in a time honoured traditional method, and Cairo, with silky 100% viscose. Also presented are the varied fibres of Eclectic and the 100% stain resistant acrylic Palais, proving that flatweaves are still big news underfoot. Finally, readers are treated to two more Flair Rugs exclusives in the luxury cowhides of Marques, and a unique Sheepskin fibre that finds its origins in Dartmoor’s windswept hilltops.

T 01457 850660, www.flairrugs.com

Speckly Spectrum

Using the latest in yarn technology to deliver a unique aesthetic, Spectrum Sound is the latest Balta Broadloom carpet to redefine the way consumers look at residential carpet.

The new addition makes full use of the brand’s new 100% PP Stainsafe Spectrum fibre to deliver not only enviable performance and practical benefits, but also a striking multi-coloured effect. This is achievable thanks to the high contrast colour separation that only this new high-tech fibre can provide, ensuring Spectrum Sound a place among very best trend-leading collections.

The result is a portfolio packed full of 11 multi-toned flecked effects, meaning a variety of home spaces can be brought into 2017 in stylish fashion. Further to smart looks, Spectrum Sound offers significant 15-year wear and 20-year stain promises, while easily cleanable by bleach solution; in essence, an underfoot option holding multiple talents, and one that will maintain its aesthetic for time to come.

Geert Vanden Bossche, Marketing Director, Balta Group, comments: “We are delighted to introduce our customer network to Spectrum Sound, a collection that offers not only a beautifully colourful, but still understated design bank, it also comes with impressive practical qualities and an extended wear warranty to boot. The latter shows how much confidence is placed in the manufacturing methods used, and critically the 100% PP Stainsafe Spectrum fibre that stars in the carpets’ construction.”

Spectrum Sound, rated as suitable for heavy domestic use, is available on its own striking POS lectern, demonstrating that Balta Broadloom places careful emphasis on ‘route to market’ as well as the output produced. This ensures the customer experience is one of the highest order, from first contact through to time of purchase.

T +32 56 62 22 11 www.baltagroup.com

22 April 2017

Carpet&FlooringReview

NEW & IMPROVED IMPR OVED IN STOCK STOCK NOW NO W

Polyflorâ&#x20AC;&#x2122;s new Secura collection of luxury sheet vinyl flooring, featuring 22 wood, stone and abstract effects, has been designed to create inspiring interiors for modern living.

Order FREE samples from our new collection at www.polyflor.com or call 0161 767 2551 Featured product: White Limed Ash

2/3/4 metre widths

19dB 19dB

POLYFLOR POLYFL OR LTD. LTD. PO BOX B 3, RADCLIFFE NEW RD,, WHITEFIELD, WHITEFIELD MANCHESTER, M45 7NR 8 WEB: WWW WWW.POLYFLOR.COM TEL: 01611 767 7 1122 FAX: 0161 767 1128

R R10 10

NEWS

Capturing imagination

The eagerly awaited roll-out of Granorte’s eye-catching new point-of-sale is already capturing the imaginations of consumers up and down the country, with the first wave of retailers to receive the stands already reporting significant interest.

Granorte, the highly-acclaimed manufacturer of quality cork floors, has been the driving force behind the resurgence of this most natural of products in interior design, and store owners are exploiting the upturn in demand as they, and consumers, seek an alternative to timber when selecting wall and floor surfaces for the home.

Known for the versatility of its cork portfolio, Granorte uses the new POS to showcase no fewer than 54 tiled options, all of which demonstrate the brand’s intent for 2017 and beyond. Whether original, luxury vinyl or recycled leather cork tiles are selected, this stable provides an array of rustic textures and hot colourways, resulting from hours of dedicated trends research carried out by the Granorte design team.

Bob Lloyd of Bailey Wighton, a Tunbridge Wells retailer that is already making full use of the new POS stand, explains its appeal: “Increasingly, homeowners are coming to store looking for something new and something different, to make a real statement in their home. When we first saw the fantastic Granorte products and the new point-of-sale, we immediately knew what a valuable addition this could be to our shop floor.

Very few products can offer what cork does, with design, durability, sustainability, comfort, thermal and acoustic benefits all beautifully packaged in one floor type.”

All products arriving on this unique POS option are backed by Granorte’s 48-hour delivery promise, with generous sample sizes that really capture the essence of each collection on show.

T 01785 711 131 www.granorte.co.uk

Spring has sprung

In nature, the spring represents a new beginning and some cultures even wait until spring to celebrate New Year. It means you’re ready for a fresh start, in body and spirit. The same thing goes for your house, as Quick-Step unveils the latest trends.

Feeling comfortable in your home has a major impact on your mood and wellbeing. So it’s about time we all left the winter blues behind and allowed a fresh breeze to blow through our interiors.

Say goodbye to the Winter King and embrace spring fever.

In flooring, parquet remains the top pick: the scent of wood, the feel of the grain, the guarantee of the very best quality... It’s a gut feeling, a kind of nostalgic love at first sight, that makes many people choose the real deal.

A solid-wood floor is definitely impressive, but it’s not always the most practical choice. Multi-layer parquet from Quick-Step offers a perfect alternative: 100% wood and extremely stable. The composition of the floorboard (different layers of solid wood with a backing of spruce veneer) prevents the floor from warping due to changes in humidity. The quality is enduring thanks to the superior authenticity and the craftsmanship..

But imitation is fantastic too: these floors are now unbelievably realistic. The look and feel of real wood or natural stone is effortlessly combined with the advantages of laminate and vinyl.

Large or small? Every room in the house is different. There are a lot of factors to take into account. The shape and placing of the boards is an important decision, since the flooring has a major impact on the feel of the space. www.quick-step.co.uk.

24 April 2017

Carpet&FlooringReview

Karndean LooseLay

from The Stocklists

April 2017 25

NEWS

Style finder

The UK¹s luxury vinyl flooring Karndean Designflooring is on a mission to help homeowners find the perfect floor for their home with its new online Style Finder and Moodboard tools.

Style Finder is designed to inspire and help users narrow down their choices when looking for a wood or stone design to suit their individual style on Karndean.com. It enables users to answer a few simple step-bystep questions and then discover their ideal flooring options.

Karndean has also released an additional feature on their site alongside the Style Finder where, like Pinterest, users can create personal moodboards when logged into their Karndean.com account to save links to their favourite products, images and blog posts to look back on later or share with their independent retailer.

Karndean Designflooring Style Finder and Moodboard tools

“Choosing a new floor is one of the most important things to do when planning any new room in the home,” commented Stella Coyle, national sales manager of Karndean Designflooring.

She said: “Unlike paint colours, cushions and furniture, this area of your home is something you probably won¹t change very often, so you need to make the right decision. With more than 200 luxury vinyl wood and stone designs to choose from, our Style Finder tool will certainly make a difference for visitors to our site looking at flooring options for different areas of the home. Likewise, it is a fantastic opportunity for our customers to gather their ideas before visiting their chosen retailer.”

T 01386 820100

www.karndean.com/stylefinder

Avenue online inspiration

Inspiring at every click of the mouse but also adding an increased element of interactivity, the new Avenue Floors website has been developed with today’s ever-developing digital landscape firmly in mind.

The new site, fully optimised for mobile and tablet devices, makes best use of an updated portfolio of Avenue Floors lifestyle imagery, showcasing new collections and range updates to their fullest potential.These include the brand new Ultimate Expressions concept with its swathe of design inspiration including of-themoment geometric and herringbone effects, a worthy way to headline Avenue Floors’ activities for 2017.

“Now more than ever, it’s important that a website engages its customer base,” says Victoria Hemelaer, product manager, Avenue Floors. “This is the primary touch point for many of our consumers, and with competition ever on the increase, it’s vital that we keep up with - and improve upon - others in the market place.The website will also support our network of retailers, with a search facility that allows the visitor to discover his or her nearest Avenue Floors stockist along with a free sample request service.”

This website really does make searching for your perfect floor a simpler task, with the ability to filter swatches by collection, colour or effect. Joining the swatch bank will be an inspiration gallery, trends blog and extensive support section, the latter ensuring the customer has all the technical information they could ever wish for.

Avenue Floors’ new website is now live at avenuefloors.co.uk, and is backed by an integrated social media campaign spanning Twitter, Facebook and Instagram.

Simply search for ‘Avenue Floors’, and enjoy as the inspiration continues.

T 0800 032 3970

26 April 2017

www.avenuefloors.co.uk

Carpet&FlooringReview

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Carpet designed and produced by Condor Carpets.

from The Stocklists

April 2017 27

NEWS

Secura inspires

Polyflor, the UK's residential and commercial vinyl flooring specialist, has launched their new Secura PUR collection of luxury vinyl sheet flooring, designed to create inspiring home interiors for modern living.

Made in the UK, the Secura PUR range features 22 designs which authentically replicate the natural character of wood, stone and abstract materials in a practical and durable sheet format. With 12 wood effects, 9 stone effects and 1 abstract design in the collection, on-trend new additions include white and grey oaks alongside contemporary concrete and slate effects. All Secura designs include grain patterns, surface textures, tonal variations and subtle detailing for a realistic look that is more affordable than natural materials and easier to maintain.

Available in 2, 3 and 4 metre widths to accommodate larger living spaces, Secura has a 3.0mm gauge and 0.35mm wear layer with SureTread R10 slip resistance to help prevent slips in the home.The addition of a soft-backed layer provides warmth and comfort underfoot, plus aids in reducing noise between rooms.

With a 20 year domestic guarantee, Secura features PUR polyurethane reinforcement which is cross-linked and UV cured to help prevent stains and scuff marks, allowing for a simple polish-free cleaning regime.

Secura flooring is also suitable for commercial applications such as light traffic areas within hotels, conference rooms, boutiques and small offices. Secura is 100% recyclable via the Recofloor vinyl take-back scheme and also achieves Indoor Air Comfort Gold certification for low VOC emissions.

Now in stock, the Secura PUR range is showcased within Polyflor’s 62 page brochure, a comprehensive sample presenter and shadecards.

T 0161 767 1111

www.polyflor.com

Sound performance

High performance Polyflor vinyl flooring designed to provide dual sustainable slip resistance and improved acoustic performance within a building was recently installed at Downing Drive Surgery in Evington, Leicester.

Designed by BRP Architects of Market Harborough, the refurbished doctors’ surgery features Polysafe safety flooring installed by Excelsior Carpets and Flooring Contractors Ltd, under main contractors Oakwood Construction. Polysafe Wood fx Acoustix PUR in American Oak was fitted in the surgery’s reception and circulation areas whilst Polysafe Standard PUR in Ash Grey was fitted in all the consulting rooms.

Lee Hankins from BRP Architects commented, “We needed a hardwearing, slip resistant and easy to maintain floorcovering to cope with the demands of this GP’s surgery which services 6,900 patients in the local area. The acoustic properties of the Polysafe Wood fx Acoustix collection is an added benefit as it helps reduce the transfer of impact sound and walking noise through the building, helping to create a more peaceful environment for patients and staff alike.”

Suitable for demanding, high traffic commercial environments like in this healthcare facility, Polysafe Wood fx Acoustix floorcovering provides an impact sound reduction level of 19dB thanks to its integrated foam backing, exceeding UK Building Regulation Part E requirements of a minimum 17dB. Featuring authentic reproductions of high clarity wood designs, this product is also a safety floor, incorporating virtually invisible safety aggregates within the wear layer to create sustainable wet slip resistance, contributing to safer commercial environments.

Both Wood fx Acoustix and Polysafe Standard PUR safety flooring range are fully HSE Compliant and classified as low slip potential. Both fully conform to the European Safety Flooring Standard EN 13845 and pass the 50,000 cycles abrasion test.The floorings also feature Polysafe PUR, a unique, cross linked and UV cured polyurethane reinforcement for advanced maintenance benefits, optimum appearance, colour retention and improved soil release.

T 0161 767 1111

www.polyflor.com

Cormar adds expertise in marketing

Cormar Carpets has appointed Jason Steer (left) as its new marketing manager, based at the Brookhouse Mill head office in Lancashire. Most recently, Jason was UK head of marketing for Puma football team-wear. He has a Masters degree in Marketing Management and a BA Hons degree in Business Studies.

Marketing director, David Cormack, said: “We’re delighted to have Jason on board as he brings a huge amount of marketing experience and expertise, which will be invaluable in helping Cormar continue to grow and build our marketing communications.”

Jason’s responsibilities will be geared towards online and offline marketing. He will report to David Cormack and work closely with Cormar’s merchandising and sales team. A keen football supporter (Burnley) and FA qualified coach, Jason lives in Rishton, Lancashire with his wife and three children.

One of the UK’s leading independent tufted carpet manufacturers, Cormar Carpets continues to produce all its wool and polypropylene carpet ranges from its two production sites near Bury in Lancashire. It also has its own fleet of over 60 distribution vehicles to ensure a top class delivery service to customers, as well as its own team of 28 sales representatives throughout Britain and Ireland.

T 01204 881234

28 April 2017

www.cormarcarpets.co.uk

Carpet&FlooringReview

A thought provoking look at trends, issues and happenings in the industry with a subtle wool twist of course!

The Campaign for Wool International Carpet & Rug Awards 2017 Wool Flooring Award Winners Put Quality and Design in the Spotlight The wool flooring industry gathered last week (15th March) to receive recognition within the second Campaign for Wool International Carpet and Rug Awards.The prestigious event was held at Stamford Bridge, (home of Chelsea FC) where many attendees were also exhibitors at Wool Floor Show London.

The Campaign for Wool, Patron HRH The Prince of Wales, established the Awards in 2016 to highlight the diversity and breadth of quality in design, production, innovation and marketing across the carpet and rug sector. Over 65% of wool from the UK and a significant proportion of New Zealand wool is used in flooring.

British brands manufacturing within the country showed the internationally recognized excellence of the carpet industry based in the UK. There were over two hundred entries for fifteen categories including some publication sponsored Awards, which link the competition winners to consumer media home interior titles.

The winner of the ‘British Wool Award’, which seeks a planet friendly carpet - was Wools of Cumbria Carpets with Silverstripe - a modern cream and grey carpet created using 100% un-dyed British Wool from the Rough Fell, Herdwick and Swaledale sheep breeds and manufactured entirely in the North of England.

“This range showed the immense capacity of British sheep breeds to produce a stylish, quality carpet without addition of any other fibres or dye. It is a trailblazer for how carpet can be produced from locally grown wools in the UK,” Bridgette Kelly of the Campaign for Wool said.

Other winners included Brintons based in Kidderminster, which scooped three prizes - ‘Woven Carpet Installation of the Year’ in the commercial sector with its RMS Queen Mary 2 Cunard liner entry; its partnership with Stacey Garcia won the ‘Designer Collaboration of the Year’ and its ‘Fleece to Floor’ marketing campaign won the ‘Creative Marketing Initiative Award’.

Hall of Fame Winners The Awards also run the ‘Wool Flooring Hall of Fame’, which recognizes a leading carpet industry and a design sector professional for their career-long commitment.

“Winners of the ‘ Hall of Fame’ are chosen for their passion and excellence, for showing influence in their immediate work environment but also externally, showing influence and impact which has helped drive wool forward,” Bridgette Kelly, Interior Textiles Director of the Campaign for Wool said.

John Duncan, Chairman of The Carpet Foundation won the Carpet sector Award following a career which started at Victoria Carpets and saw him become joint MD, his contribution to the business led it to a PLC business before his retirement. He then became a constant enthusiast for the wool rich carpet industry at the helm of The Carpet Foundation.

Christopher and Suzanne Sharp of The Rug Company won the Design sector Award for reinvigorating the design rug world through traditional production married with designer partnerships and in particular for their focus on ethical and environmental wool production in Nepal.

“The judging panel were very impressed by the high standard of the entries this year, it was a real show-case of high standards on all fronts and particularly pleasing to see the engagement - our industry can be very proud of itself,” says Bridgette.

John Barraclough, Wools of Cumbria Carpets accepting his British Wool Carpet Award from British Wool’s Chairman, Ian Buchanan

from The Stocklists

April 2017 29

WOOL IS THE WINNER! RESIDENTIAL WOVEN Axminster Carpets Hazy Days

RESIDENTIAL FLATWEAVE Roger Oates Design The Eastern Collection

RESIDENTIAL TUFTED Cavalier Carpets Classic Pinstripe

AWARD FOR INNOVATION IN YARN DEVELOPMENT Brockway Carpets Lakeland Herdwick

WOVEN CARPET DESIGN INSTALLATION OF THE YEAR Brintons Queen Mary 2

TUFTED CARPET DESIGN INSTALLATION OF THE YEAR Adam Carpets Avant at Bloxwich Golf Club, Walsall

BRITISH WOOL AWARD For the best British Wool Carpet created with the planet in mind Wools of Cumbria Carpets - Silverstripe

HOMES & GARDENS AWARD Award for Design Innovation Ayka Design - Silhouette Blue

HOMES & ANTIQUES Best Carpet Style for the Period House of 2017 The Rug Company - Tim Gosling Collaboration - Empire and Deco Border

30 April 2017

Carpet&FlooringReview

THE CAMPAIGN FOR WOOL INTERNATIONAL CARPET & RUG AWARD WINNERS 2017 We are pleased to announce the winners of the second Campaign for Wool International Carpet and Rug Awards. The Awards ceremony was held at Stamford Bridge in London in March where the industry gathered together to hear the judges’ decisions across the fifteen categories.

Our judges were, Giles Kime of Country Life, Rhoda Parry of Country Homes & Interiors, Deborah Barker of Homes & Gardens, Samantha Scott-Jeffries of Homes & Antiques, Arabella McNie, Stylist and Curator (Focus 2016) and Malcolm Sims, of the textile consultancy Malcolm Sims Associates.

There were over two hundred entries and the competition standard was very high.

“The wool carpet and rug sector showed its immense talent once again, with texture, colour, design and innovation all displayed with great style. Our Hall of Fame winners show the career long passion that is evident in our flooring industry and we are delighted to recognise them for their commitment.

Flooring is an essential purchase and wool with its many practical benefits has shown once again its natural style.” Bridgette Kelly, Interior Textiles Director of the Campaign for Wool said.

CREATIVE MARKETING INITIATIVE AWARD Brintons Fleece to Floor

AWARD FOR WOOL INNOVATION IN CARPET Alternative Flooring Barefoot Ashtanga Silk

DESIGNER COLLABORATION OF THE YEAR Brintons Altered Gravity by Stacy Garcia

HAND KNOTTED RUG AWARD Deirdre Dyson Vista Collection - Bulrushes

HALL OF FAME

CARPET INDUSTRY AWARD John Duncan - Chairman of the Carpet Foundation

COUNTRY HOMES & INTERIORS Best use of texture and pattern Fleetwood Fox - Bespoke - Cordwell: Colour 2

COUNTRY LIFE AWARD Rug Design of the Year Flock - Gaia Wool Collection - Kumi

DESIGN SECTOR Christopher and Suzanne Sharp - The Rug Company

from The Stocklists

campaignforwool.org #choosewool

britishwool.org.uk #britishwool

April 2017 31

Snapshots from the WFSL showcase at Chelsea Wool wins at Stamford Bridge in key fashion fixture

WFSL at Chelsea’s Stamford Bridge stadium has proved a winning fixture for the wool business with a showcase of the best in design and yarn technology for natural fibres.

“This is a showcase event that really elevates the status of wool for smart carpets,” says Brigitte Kelly of the Campaign for Wool. “We’re already selling a great story with the performance of the fibre and this event shows how responsive the industry is to the very latest trends.”

Highlights included the debut of Axminster’s fashionable new Shoreditch collection aimed at a young aspirational market and Adam’s designery new relationship with posh paint company Little Greene.

Victoria showed off the new colours in their superb Velvet and the re-launch of Tudor Twist while Cavalier has high hopes for the new mainstream wool ranges Pennine Heathers and Cosmopolitan. It was also the first outing for Kingmead’s potential new best-selling 80/20 Vitronic Plains launched last month as well as the company’s 100% wool Berber Traditions that comes into the market during April.

Cormar’s all wool Malabar has been upgraded to 2-ply with new colours and more strongly defined textures while Brintons are covering all the bases from the QuickWeave fast custom carpet programme to the new colours in their flagship Bell Twist. Ulster are ready to roll out their exciting new ‘boutique’ designs in Fusion and Watercolours.

We’ll be reviewing all the new ranges from manufacturers in a more detailed feature in next month’s issue.

32 April 2017

Carpet&FlooringReview

“This is a showcase event that really elevates the status of wool for smart carpets,”

“We’re already selling a great story with the performance of the fibre and this event shows how responsive the industry is to the very latest trends.” from The Stocklists

April 2017 33

Feature

Voice of the trade Ian Philp GILLIES OF BROUGHTY FERRY, A MEMBER OF FLOORING ONE What’s the biggest single advantage of being in a buying group?

I’d like to take a liberty and say at least two. Naturally there’s the buying strength and benefits whether through rebates, settlement or enhanced trading terms. But I’d also put networking and sharing of information, including problems, that comes from being a part of something bigger.

Are retailers right to worry about losing their independence?

I think that’s a common misconception. Retailers who are members of a buying group can benefit from all that brings but it doesn’t preclude them from trading with who they want so they actually get the best of both worlds.

Overall, what proportion of the retail trade do you think should be members?

Every retailer can make their own judgement on that but we could never imagine not being a member. Different buying groups have different qualities and bring different benefits to their members but I would say there’s a buying group that’s right for everybody.

Are there any types of flooring retailer that are not suitable for membership (e.g. too specialist, too small)?

Unlike in other uses of this phrase, I don’t think size matters because the available buying groups have different criteria in this respect.

Is there a lack of understanding of how buying groups work generally in the flooring industry?

I don’t think so because they have been established for a long time. However, if there is any lack of understanding I think it’s incumbent on all of us in the industry to improve that and act as advocates for buying groups – I certainly am.

Apart from the price discounts/margin advantages, what do you think retailers value most about buying groups.

I’ve already touched on this in my first answer but will reiterate that it is a combination of things that are not purely hard benefits. The camaraderie and sense of belonging are very important as are other services such as marketing or procurement, for example, where AIS, the owners of Flooring

One, have a specialist division who can help members with all non-product purchasing from energy contracts to low energy lighting or even delivery vehicles. In fact, anything.

Do manufacturers regard buying groups as a force for good or a necessary evil?

You’d have to ask them but my belief is that they’d be crazy not to view buying groups in a positive way. Suppliers that embrace them understand it is a short cut to reaching members and getting them engaged in their initiatives.

Can groups get in the way of long-established supplier relationships?

I think they can only add to them. There is no substitute for good personal and business relationships and this industry is built on such. As long as suppliers continue to act in the retailers’ best interests which, after all, are also theirs then the sector will flourish. But longstanding friendships won’t override any poor commercial realities and just as I work closely with all my suppliers so do Flooring One on behalf of the membership.

How important are own-label branding and exclusive ranges to retailers these days?

Very important. Independent flooring retailers can differentiate themselves from multiples and the internet on attributes like expertise and service but exclusive or own brand ranges sourced via a buying group give uniqueness and more separation and help deliver better profitability.

Why is it worth a day away from the business to visit the Buying Group National Flooring Show?

I would go so far as to say it’s absolutely imperative that any retailer that is part of a flooring buying group pays a visit to the show in May. The BGNFS is such a major show in the calendar and a great central location. It is a perfect opportunity to keep up to date with not only new trends and ranges but also new developments in unitary, in store presentation and to also touch base with over 60 of the key suppliers in the industry.

“It’s absolutely imperative that any retailer that is part of a flooring buying group pays a visit to the show in May. It is a perfect opportunity to keep up to date with new trends and ranges and to also touch base with over 60 key suppliers.”

34 April 2017

Carpet&FlooringReview

9 & 10 May 2017

Over 60 leading brands converge at one place this May for The Buying Groups’ National Flooring Show. If you’re a member of a buying group make sure you visit to see the very latest in carpets, rugs, laminates, woods, vinyl, LVT’s, underlays and accessories. The show takes place at one of the UK’s premier exhibition venues - Cranmore Park with unrivalled show facilities, excellent catering and ample FREE car parking just minutes from J4 M42, only 8 miles from the NEC.

Register now at www.bgnfs.co.uk e: info@bgnfs.co.uk @BGNFSShow

Proudly supported by:

CARPETS & FLOORINGS select collection

Cranmore Park Exhibition Centre

Cranmore Avenue, Shirley, Solihull, West Midlands B90 4LF

FREE ENTRY • FREE REFRESHMENTS • FREE LUNCH • FREE ONSITE PARKING

NEWS Masters march forward

With 449 Master Installers located around the country, most homeowners throughout the UK are within reach of some of the industry’s best trained installation professionals. And as early spring courses are already fully booked, the programme looks set to improve coverage yet further.

Through the Quick-Step Master Installer scheme, the Academy for Excellence in Flooring is at the forefront of fostering a positive environment for good practice in the installation of wood, laminate and luxury vinyl flooring. As a result, homeowners are benefitting from an established network of qualified installers ready to install Quick-Step flooring to the highest standards.

The gathering pace of the Master Installer programme, as well as consistent leads through the Quick-Step website, demonstrate the desire for installation professionals that can offer homeowners a unique set of advantages; namely the full support of the manufacturer with a two-year workmanship warranty. This makes the Master Installer programme unique and gives homeowners valuable reassurance that they are dealing with some of the flooring industry’s best professionals.

“While we offer a range of courses at the Academy, it has been the Quick-Step Master Installer programme that has been a key driver in establishing us as one of the flooring industry’s leading training facilities.” comments Lee Thompson, technical manager. www.quick-step-academy.co.uk

Cycling into spring

The cycling season is in sight – and here comes the spring! Think detox, healthy eating, getting back into sport and a wind of change blowing through your customers’ homes. Quick-Step combined all of this at an exclusive core stability training session.Together with professional cyclists Zdeněk Štybar and Julien Vermote, a select group of press and bloggers got to work intensively on fundamentals for the body and home. No concrete or cobbled surface this time, but the brand-new Majestic laminate collection.

Quick-Step, the manufacturer of designer floors in parquet, laminate and vinyl, joined forces with the cycling team of the same name at a sports hall in Ghent. The reason is clear: a good basis guarantees a strong end result, and that applies to both cyclists and floors.

Quick-Step has created a floor for any room and any style: from light, sleek floors to warm, brown classics and even weathered floors with authentic knots and cracks. But the qualities and technical properties of the floor are important too. To demonstrate the fact that Majestic, the latest laminate collection from Quick-Step, is a perfect fit for a room that stands up to the rough and tumble of real life, the training session was held on this brand-new floor.

Majestic is without doubt Quick-Step’s most spacious and luxurious floor to date. The floor brings the warm feeling of wood into the home better than any other, but with all the advantages of a laminate as well. Thanks to the ground-breaking technologies and a waterrepellent Hydroseal coating in the joints, the floorboards have exceptional water resistance. The floorboards also offer good resistance to scratches and bumps, thanks to the Scratch Guard top layer, a patented Quick-Step technology that makes the floor extra scratch-resistant. The unique extra-long and wide planks also provide a perfectly fitting structure that extends over the joints and brings aesthetic balance. www.quick-step.co.uk

Kitting up for care

Polyflor has launched the Polyflor at Home Floor Care Kit which is designed to offer a complete cleaning solution for luxury vinyl flooring installed in the home.

The Floor Care Kit comprises of three bottles of cleaning solution – “Daily Cleanse” for everyday maintenance as well as a two-step stripper and polish, “Prepare” and “Polish & Protect”, which customers are advised to use every 6 months for a more occasional refresh. The box also includes coarse and soft polishing pads, a cleaning applicator, floor protector furniture pads and clear step by step instructions on how to use the products.

The Floor Care Kit is available to flooring contractors and retailers interested in selling the kits on to customers who want to keep their flooring looking its very best.

The kit has a trade price of £24.95 and is available to order via Polyflor’s extensive UK distributor network.

For any queries regarding the contents and guidance within the Floor Care Kit, please contact the Polyflor at Home team on pahteam@polyflor.com.

The Polyflor at Home brand includes the Camaro, Camaro Loc and Colonia luxury vinyl tile collections and the Designatex and Secura luxury vinyl sheet flooring ranges.

T 0161 767 1111 www.polyflor.com 36 April 2017

Carpet&FlooringReview

Image: Adams Carpets

Image: Amtico

Image: Edel Telenzo

WE’VE GOT YOU COVERED Over 175 brands already confirmed to exhibit at the 2017 Show.

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from The Stocklists

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April 2017 37

Point-of-sale and merchandising

Positive POS for smart business Effective POS is essential in a crowded, competitive market but your floor and wall space is a precious commodity that all your suppliers want a piece of. So we’ve selected some of the best displays for retailers to help drive your business in 2017. See pages 39-41. .

ON DISPLAY 2 0 1 7

Ten tips for top-selling stores 1.

Ensure a large mix of standard and niche products to reassure consumers they have plenty to choose from – even if they ultimately go for something safe.

6.

Create different areas for different product types so that consumers are not confused by too much on offer in the same place.

2.

Mix more expensive items with cheaper products so that the opportunity to trade up is always there – don’t place the high end products on their own or in an increasing price layout where they can be disregarded by customers.

7.

Avoid an ‘industrial’ environment – too many stores are sheds with industrial roofs, lighting and ventilation on show. Use suspended ceilings, black paint and screens to hide the worst parts – the buying environment should be as domestic as possible.

3.

Use your window – too often this is a neglected area but a good display reassures consumers that you’re a smart retailer.

8.

Use soft furnishing, furniture items and flowers around the flooring displays to create a homely environment.

9.

4.

Use your floor! Have the most popular of your higher margin products laid in sections of your floor.

Consumers like to buy what they can see in a larger sample.

Avoid empty racks, dead bulbs and dark video screens.

5.

Keep literature racks full – empty displays look tired and complacent and consumers like to have material to take away – and you can clip your business card to it.

38 April 2017

10. Be careful about locating roll stock – very often it has a prominent position and lures consumers past the higher margin material. Consumers not only know it’s cheaper but the large area helps them visualise it in their own home which is more challenging with small samples.

Carpet&FlooringReview

Hugh Mackay In 2016 Hugh Mackay raised its profile in the marketplace by putting out hundreds of wall stands, lecterns and tombolas and will continue to do so at the same rate in 2017. As we all know these stands cost a lot of money, the good news is the investment has resulted in a healthy growth in sales wherever they have been placed. Interestingly though, on analysis, the much maligned tombola probably enjoys the best return on investment.Its a really great workhorse.

At present the company supplies 4 tombolas: A twist collection, a loop collection and a Hasslefree collection on 12 inch wide; and a full 27 inch tombola for axminsters. This will be joined in 2017 by a 12 inch axminster tombola for stores where space is a premium.

T 01429 892555 www.hughmackay.co.uk

Cavalier Carpets The bright, white angular style of the Cavalier display system creates a smart, modern store environment for retailers.

The distinctive ‘slim-line’ wall units are 500mm wide modules with up to twelve different carpet cassettes, acrylic graphics and stylish low voltage lighting.

Also in the range are contemporary lecterns and a matching single ‘design a drum’ tombola where you can choose any combination of 100 samples from over 300 product options.

The latest lauch is a special 62-slot drum for The Stainless Collection

Associated Weavers “Displays to die for” says Associated Weavers of its striking new presentation for the launch of Vivendi - impressive new wall displays and eye-catching lecterns.

See pages 4-5 for more

ON

from The Stocklists

DISPLAY 2 0 1 7

April 2017 39

Point-of-sale and merchandising Granorte To support the launch of its dedicated UK Stock Collection roll out, Granorte has introduced a striking new point of sale unit.

Available to retailers looking to offer its customers beautiful floors and walls backed by the new 48-hour delivery service, the new POS provides the perfect platform to showcase the diverse and beautiful nature of cork.

Housing 54 different products, ranging from original, luxury vinyl and recycled leather cork floors, to striking wall tiles; the carefully designed and compact unit offers retailers the opportunity to add something new to the shop floor.

The stand features strong visuals that promote cork walls and floors as natural and sustainable, while also highlighting the practical benefits that include thermal insulation, acoustic absorption and underfoot comfort.

With generous samples for customers to experience the beautiful look and feel of the products, Granorte invites retailers to get in touch to request delivery of this must-have addition to their store.

T 01785 711131 www.granorte.co.uk

Alternative Flooring If you want to inspire store visitors, Alternative Flooring have a uniquely impressive approach with their dramatic Curve Pod and Curve Wall display. Making flooring interesting and attracting the consumer is the aim.

The Curve offer, shows Alternative’s comprehensive wool and natural offer, a set of moveable stairs which showcases their runners and a smart TV which demonstrates their Make Me A Rug online facility. Their popular Barefoot and Quirky carpets are a prominent feature.

With the theme that “flooring is not boring”, the wall display comes alive with interesting talking points designed to engage consumers. The narrative is broken into topics that cover the origins, processing and performance of wool in a quirky and humorous style.

We’ll be showing a lot more of this fascinating point-of-sale system in next month’s issue.

T 01264 335111 www.alternativeflooring.com

Edel Telenzo The ideal in-store companion, Edel Telenzo’s most space saving but equally inspiring point of sale is proving the perfect platform to showcase its Rugs and Runners collection.

The Rugs and Runners box allows retailers to present the new collection in all its glory and diversity, practical in size and striking in appearance. While customers can choose a bespoke rug using any of Edel Telenzo’s broadloom carpets featured on its POS, there is also the option to include up to 6 A4 folders of its most popular wall-to-wall designs within the box. This feature is ideal for interiors designers and retailers who do not have access to one of the Edel Telenzo stands, but want to showcase the new Rugs and Runners concept to potential customers.

What’s more, combined with a broad selection of edge finishes, these high quality wool rugs feature odourless Ceneva backing for improved stability and fire resistance and an additional anti-slip for reassurance underfoot.

ON

T 01422 374417 www.edeltelenzocarpets.co.uk

DISPLAY 40 April 2017

Carpet&FlooringReview

Victoria Carpets Be inspired by Victoria’s sleek and stylish POS that can’t help but attract attention. This stunning display is a great choice for your selling space. These units are streamlined to maximise every sales advantage, featuring carpet at eye level, full width lectern sample slopes for browsing ease and individual pattern books relevant to each product range to assist your customers in the shop or in the comfort of their home.

Victoria offers 3 standard options; Studio U - The Ultimate, Studio L - The Classic and Studio I - The Primary. There is also a Mix-n-Match option to offer a display that suits you and your budget. You will be rebated on achievement of sales targets and your investment means all sampling updates throughout the year are absolutely free.

Extras include a single lectern or a 120 slot tombola to feature ranges of your choice, a wider 0.75m width lectern providing a stunning display for Victoria’s newly launched and totally gorgeous SDN product Lasting Luxury and if you are looking for something rather posh, why not take a look at the new Wilton stand.

T 01562 749300 www.victoriacarpets.com

Lano Carpets The two new recent additions to the X-Collection, Bamboo Velvet and Bamboo Touch are included in the new Touch of Luxury island stand, joined by established wool, bamboo, nylon and Smartstrand styles to complete Lano’s premium offering now available on this new space saving POS. X-Collection has been one of the industry’s most recent success stories, with an impressive, eye-catching wall unit and strong imagery providing a fitting addition to retailers looking to offer customers one of the most striking and innovative premium carpet offerings available. Now a new point-of-sale development - the island stand - brings additional versatility to the portfolio, allowing retailers short on wall space to add a touch of luxury to their stores.

T 00800 5266 5266 www.lano.com

ON

from The Stocklists

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April 2017 41

NEWS Recofloor on tour

This summer, Recofloor is planning to visit all its participating flooring distributors across the UK to support them with the UK’s award-winning waste vinyl flooring recycling scheme founded by Polyflor and Altro.

The team will be gearing up for their ‘grand flooring distributor tour’ following the annual Recofloor Awards 2017 event on March 29th. Celebrating members’ achievements, this year’s successful event was held at the Kia Oval cricket ground in London.

During April and May, Recofloor will be contacting their 66 flooring distributor members to let them know when they’ll be in their area and to arrange a convenient time to visit. From June to September, the team will hit the road to offer Toolbox Talks at distributors’ premises as well as help with customer events, Trade Days and other promotional activities.

FITA representatives Mick O’Flynn, Steve Ramsden and Richard Catt with Mapei Resilient Product Manager John Monaghan.

Mapei backs skills investment

“This will be a great opportunity for flooring distributors to learn more about the benefits of Recofloor membership and how they and their customers can engage more with the scheme that can offer significant savings on disposal costs,” says Recofloor Project Coordinator Carla Eslava.

“Members are also welcome to book a morning event with the Recofloor team on site from trade counter opening to noon to explain the scheme to their customers. All with the usual Recofloor goodies of course! Just let us know by phone, email or via the website http://www.recofloor.org/events/.”

Mapei is proud to be sponsoring FITA throughout 2017.The non-profit making organisation provides an important investment into the flooring industry, continually developing training courses whilst promoting up to date installation information and assistance to flooring professionals.

Mapei recognise the importance of passing on skills and best practice through training and demonstrations to the next generation of floor layers. Mapei’s Resilient Product Manager, John Monaghan, commented “The courses FITA offer provides a standard for the industry, along with important technical information about how Mapei products should be used to ensure the correct installation.”

Recofloor has more than 700 collectors based across England, Wales, Scotland and Ireland who benefit from a sustainable scheme that collects and recycles waste vinyl flooring. By recycling their smooth and safety vinyl offcuts and roll ends, uplifted smooth vinyl and luxury vinyl tiles (LVT), members can cut their disposal costs by up to 75%.

Richard Catt, CEO of the Contract Flooring Association said “We are delighted to welcome Mapei to the growing number of companies that sponsor FITA. It is extremely important that we have the support of leading brands such as Mapei and a win-win for delegates who attend FITA courses and use their products. Training with up to date, innovative products is obviously important and it is a fact that what fitters train with is what they are likely to use as they move through their careers. Perhaps as important is that the combined efforts of companies such as Mapei and training organisations such as FITA join together to add value and quality in to the supply chain”

T 0161 355 7618 www.recofloor.org.

T 0121 508 6970 www.mapei.com

Carla added: “We are also happy to attend trade days, flooring shows or any promotional event to support your Recofloor membership and commitment to waste vinyl flooring recycling.”

Interfloor appoints

Flooring manufacturer Interfloor has appointed Joffrey Godin as Head of International Sales.

Mr Godin will strengthen relationships with Interfloor's international customers to scale existing operations and open up new territories. He has a wealth of experience in overseas markets particularly in construction-related sectors.

Interfloor currently exports to over 70 countries, supplying more than 400 customers from its extensive flooring and accessories portfolio. Its product and service standards were recognised at the 2016 Export Excellence Awards when Interfloor won the ‘Innovation in Exporting’ and ‘Exporting Excellence in MENA’ awards, and was a finalist for the overall title of ‘Exporter of the Year.’

“We’re delighted to welcome Joffrey to our international team. His insightful knowledge of international markets and the construction sector particularly will help us to further strengthen our award-winning support for our overseas customers,” said Interfloor CEO John Cooper.

T 01706 213131

42 April 2017

www.interfloor.com

Carpet&FlooringReview

Readers’ Survey

The price isn’t right!

Confident retailers feel the market can make more of its margins

70% say flooring should cost more

Just over 70% feel that flooring should cost more, 34% said “a lot more” and when we asked for specifics, retailers averaged out at about 10–15% as the amount they thought retail prices should be increased by.

8% only plan no price

Only 8% of our readers said they were not planning to put prices increase this year up in 2017.

“Hallelujah! Signs that we are moving away from a price fixation drive to the bottom of the market,” said a North-East retailer. “We have great say post-vote products that people want - The public will pay to get what they dream of. Profit need not be a dirty word.” sentiment is unchanged In terms of what brings in the profits for flooring retailers, synthetic carpet got the highest score with 36% saying it made the best margin for them. Maybe suprisingly, underlay was next highest on the list and for are more inclined wool carpets, 23% said it made them the most money. A substantial 57% said that the popularity of more expensive man-made fibres had helped to trade up increase turnover.

Some commentators have suggested that price sensitivity among consumers was not as high as retailers thought it was and in our survey, 57% are worried about confirmed that they felt sentiment was unchanged after the referendum vote - though 35% said consumers were looking for better deals. interest rates “Retailers can be their own worst enemies, far too often selling a product below the price expectation of the consumer, simply to try and clinch a sale. Be brave, offer quality rather than price,” said a reader from expect to be more the South West. profitable by 2020 A South coast retailer echoed that sentiment: “Our industry is its own worse enemy. If we sold ourselves better and avoided thinking we have to slash prices to get the order, all our margins would increase.”

The Stocklists polled 1,670 retailers throughout the UK during But retailers are in a confident mood at present. 45% expect to be March 2017. Replies and comments are recorded anonymously. making more profit in 2020 than they are today, 20% said less and there Many thanks to all those who took part. were a lot of “don’t knows” for this question! But comparing this year to 2018 once Brexit negotiations have started in earnest, 61% expect trading to be unaffected or better – only 14% believe it will be worse.

That confidence shows up in sales behaviour. A reassuring 59% of retailers say they are more inclined to trade up consumers than they were a couple of years ago and, again, higher quality synthetic carpets are partly responsible for the improvement with 77% saying they were more confident selling these products than they were five years ago.

“I remind every customer that comes through my doors it's about quality and we don't involve ourselves in silly sale gimmicks,” commented a Yorkshire reader.

While Brexit is not being seen as a fundamental brake on sentiment, there was some concern about interest rates with 46% saying they expect increase to start limiting consumer enthusiasm to spend on interiors.

Finally, we asked what was the biggest factor that is influencing pricing today and 41% said competition with other local independents, 27% cited internet price comparison and 17% gave priority to the pricing of major retail chains. This is a shift from similar surveys in recent years when the internet and retail chains were a much higher influence. 18% said their perception of consumer confidence was the driving factor.

The internet angle always brings in a lot of comments. “Retailers with proper shops have to compete by keeping prices low. This makes retailers push cheaper products to try and compete. Everybody ends up selling lower cost carpets with minimal profits,” said a retailer in Lancashire.

“The Internet isn't the problem,” says a reader in Worcestershire. “It's the manufacturer's that are the problem by not having a strategy to protect their bread & butter high street retailers from ludicrously low online prices.”

But a contrary view comes from Kent: “I think the industry should stop being so snobby and sell their products to all retailers whether they are shop based or work from home. If you work from home a lot of the supposed better brands won't deal with you and that is appalling in this day and age.”

57% 59% 46% 45%

“Our industry is its own worse enemy.” from The Stocklists

“We don't involve ourselves in silly sale gimmicks.”

“Be brave, offer quality rather than price.”

“Hallelujah!

Signs that we are moving away from a price fixation drive to the bottom.”

April 2017 43

Marketing insights Artificial grass can grow your business Artificial grass has outgrown its application in sports facilities and commercial hospitality areas, as homeowners view outdoor space as an extension to their indoor living space. Creating a show home look with minimal maintenance has led to a growth in artificial grass sales, with many flooring retailers including it in their flooring offer.

Able to provide all year-round greenery and minimal maintenance, is it any wonder that artificial grass is increasingly the lifestyle choice for home owners. A great fast-fix, no-fuss solution to tired yards and worn-out gardens makes it an ideal solution for urban settings and fashion conscious gardens.

Comprising five different styles, the Comfort Lawn Collection embraces the versatility of either 100% PE (polyethylene) or a PE/PP (polyethylene /polypropylene) blend to provide homeowners with the perfect maintenance free solution for outdoor spaces. True-to-nature looks come in a variety of blade heights and tones to ensure wide appeal. Whether a longer 42mm blade length for a lush look, or a 25mm option for a more manicured effect, consumers can enjoy all the practical benefits of one of the biggest trends in today’s outdoor living, without compromise. It also opens new sales opportunities, delivering a value driven product that keeps a commitment to quality at its heart with its nine-year warranty. With no need for sand fill, products are manufactured using a woven PP backing with fibrelocked fleece for proven performance, in two and four-metre widths.

Condor Grass, part of the Condor Group of companies, is Europe’s leading manufacturer and innovator of artificial grass and offers a complete product solution, from a great value entry-level grass, to luxurious landscape products, and the most complete sports and leisure range on the market, all made within their own factories. So, it’s not surprising to learn that manufacturing quality plays a pivotal role at Condor. For added confidence, every range undergoes the most rigorous testing.

Its impressive to see that all landscape ranges have passed the EN71-3 and A1 standard for children's toys. Additionally, their Sports collection meets all quality standards as required by national and international authorities such as FIH, FIFA, ITF and WR.

Comfort Lawn Mira by Lano

“Consumers can enjoy all the practical benefits of one of the biggest trends in today’s outdoor living, without compromise”

“A complete product solution, from a great value entry-level grass, to luxurious landscape products, and the most complete sports and leisure range on the market” Condor Grass offer complete product solutions

For Lano the artificial grass sector just keeps on growing. Their reputation as one of the industry’s leading suppliers of residential artificial grass products is strengthened with the introduction of their new Comfort Lawn collection.

Joining established favourite, Easy Lawn, this new arrival for 2017 utilises the latest in manufacturing technology to deliver even greater diversity to the Belgium manufacturer’s impressive portfolio. Over the past 12 months, Easy Lawn has offered retailers and homeowners alike with a premium cut-length solution to their artificial grass requirements, delivering the very best in realistic looks, underfoot comfort and high-level performance. Now with the new Comfort Lawn collection, new opportunities arise, with Lano delivering an entry level product that still enjoys all the performance and convenience attributes of artificial grass.

44 April 2017

Carpet&FlooringReview

by Rita Bancroft Rita is Director of Bancmarketing Ltd and has over 25 years of marketing experience with a proven track record in both business to business and business to consumer multi-channel marketing.

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Eco-Cutz Grass by Merryfield

“Artificial grass, rolls on and on and on.

More popular than the real thing greener, longer, more realistic” Products are distributed through wholesale, retail and reputable companies engaged in the construction of sports complexes.

It’s always good to speak to an industry specialist, Syd Merryfield has extended his business supporting the sector, “artificial grass, rolls on and on and on. More popular than the real thing greener, longer, more realistic”. But, whatever you do don’t cut the stuff, he jokes, for it’s good but it won’t grow again.

Merryfield Carpet Machinery the leading UK manufacturer of floor covering machines has developed a cutting machine that will withstand the rigours associated with heavy and bulky artificial grass that will save retailers pounds.

ECO-CUTZ GRASS (pictured above) Rolling, measuring and power cross cutting all on one easily managed roll cutting machine. A one man operation for your artificial grass at £19670.00 plus VAT ECO-SLITZ GRASS All the same functions of the ever popular Eco-CutZ Grass but with a fully adjustable twin shear facility to enable you to reduce by slitting any 4m wide rolls of Artificial Grass from £36000.00 plus VAT If you’re a retailer considering this sector, there are some great artificial grass products out there to promote and the tools to cut and fit it.

For more information contact:

Condor BaltaGrass Email:T:info@condorgrass.com +32 56 62 22 11 www.baltagroup.com www.condor-group.eu Brintons Lano Carpets T: 0800T:505055 00800 5266 www.brintons.net/europe/en/tiles/ 5266 www.lano.com Merryfield Tapibel T: 01422T:373799 01623 4812220 www.carpetcuttingmachines.co.uk www.tapibel.be

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April 2017 45

BUSINESS NEWS Ulster Carpets purchases Griffith Textile Machines

Ulster Carpets has announced the acquisition of Griffith Textile Machines - the purchase of the premier UK manufacturer of textile machinery consolidates a long-standing relationship between the two companies.

GTM, formerly known as Bonas Griffith, is a leading innovator of technical textile machinery based in Sunderland. Combining their unique skills with Ulster’s weaving experience will lead to further significant improvements in carpet weaving technology.

This acquisition begins the second phase of the £35million regeneration of all Woven manufacturing facilities at Ulster’s Portadown site. Phase one was the recent completion of a £8 million Dye house and Energy centre increasing manufacturing efficiency as well as bringing a number of major environmental benefits. This regeneration project will ensure that manufacturing remains in Portadown long term, securing employment for the local area. Working alongside the excellent management team and employees of GTM, Ulster is committed to enabling their continued growth and further developing new and exciting technology in the textile sector.

David Acheson, Ulster’s Head of Strategic Operations commented, “Ulster’s ethos and future plans very much revolve around quality, design excellence and technical innovation, and Griffith Textile Machines fits this perfectly. We are delighted to have secured this purchase and are excited about the future prospects as the two businesses combine their skills.”

Dave Watson, GTM’s Managing Director comments, “with our shared strategic objectives and being such a clear fit, joining the Ulster Group was an obvious next step for both parties. We are thrilled with the rare opportunity to focus on developing innovative solutions based on our joint peerless technology. Joining the Ulster Group is the culmination of a twenty five year business relationship and will encourage GTM to achieve its maximum potential to the benefit the group.

The acquisition is being funded from cash reserves and reflects Ulster’s desire to continue to broaden the Group by selectively adding outstanding businesses when and where the appropriate opportunity arises.

T 028 3833 4433 www.ulstercarpets.com

Balta rolls out Bentley

C&F investors go for growth

Leading European manufacturer Balta has acquired the American premier carpet business of Bentley Mills.

UK based private equity investor, Endless LLP has acquired leading distributor Carpet and Flooring business (“C&F”) from SIG plc.

The iconic ‘Bentley’ brand in the premium commercial carpet segment has resulted in landmark projects such as the last nine presidential inaugurations and the New York Freedom Tower. Balta will continue to support the Bentley brand, and will make use of Bentley’s sales force and market power to accelerate the growth of its European Modulyss carpet tiles in the USA. Additionally, Bentley’s line of premium carpet tiles will be sold worldwide through Balta's distribution.

C&F was established in 1992 and has grown into one of the largest distributors of floor covering products with a turnover of £100 million and 380 people working across 12 sites.

As a result of the Bentley acquisition and the continued strength of Balta's and Bentley's performance in 2016, on a pro forma basis, the combined entities achieved aggregate revenues of €668m.

Lisa Tomlin, C&F Managing Director, said, “This is a very exciting time for our company and for our people and we are delighted to have Endless as our new partner.” Aidan Robson of Endless said: “We have earmarked significant further investment to support the company’s operational initiatives and growth plans. This will see the company’s national footprint expand significantly over the coming years.”

T +32 56 622316 www.baltagroup.com

www.carpetandflooring.co.uk

Business rates: ‘Burden is too high’ for retailers

The row on business rate revaluation was only marginally affected in the budget for many retailers who will start to see the higher costs come through their letterboxes this month.

While Government data says three-quarters of business will see no change or benefit from a reduction, research suggests more than a third of retailers are expecting their rates to increase, with 44% expecting bills to eventually rise by more than £1,000 a year, and just over a fifth expecting an increase of more than 40%.

There will be something of a North-South divide with the revaluation – the first for seven years – prompting some falls in rates in the North and Midlands but South East retailers could face substantial extra costs.

Last month’s budget was preceded by heavy lobbying on the subject and there were some concessions – the Chancellor has introduced transitionary arranagements that cap increases at £50/month for the next year and local authorities have been given a £300m discretionary fund to

provide emergency relief to those hardest hit – although it is less clear how this will be administered.

Helen Dickenson of the British Retail Consortium has described the business rating system as “not fit for purpose” and urged a complete overhaul of the system: “The reform of business rates is crucial for the health of local communities across the country. Retailers pay a quarter of all business rates and it is the single largest tax paid by the industry,” she says. “To put it simply, the burden of property taxation is too high. It is a disincentive to invest in physical space.”

Many have made the point that the revaluation disadvantages high street retailers compared to out-of-town locations and, especially, online traders.

Sainsbury’s boss Mike Coupe argued that, “business rates are an analogue tax, not fit for the digital age. We would ask the Government to carry out a root-and-branch review of business taxation to create a level playing field across all businesses, rather than penalise property-based companies.”

Next month we’ll ask you for your views once the new ratings notices have landed on your doormat!

46 April 2017

Carpet&FlooringReview

Flower on Flooring

by Dennis Flower

Beds trend with independent retailer Adding diversity to the sales offering is a tried and tested method to increase revenue for retailers in all sectors.

While many flooring stores have increased their offering by extending the type of product and qualities in stock, an increasing number are also introducing beds and associated items to their showrooms.

National Bed Federation (NBF) marketing manager Simon Williams says the trend to include beds and mattresses has been particularly notable within independent carpet retailers for some time as a "natural fit".

"Beds also typically provide good margins and have a reasonably low consumer complaint level compared to the upholstery and cabinet market," he continues. “For those flooring retailers thinking of expanding into the world of beds, deciding on which brands to stock and what type of products to focus on can be time consuming, not to mention a leap into the unknown.

"We’d always advise to source products made by an approved NBF member, as this ‘stamp of approval’ provides assurance that the products are safe, clean and honest - saving businesses time and offering peace of mind.

“We’d always advise to source products made by an approved NBF member, as this ‘stamp of approval’ provides assurance that the products are safe, clean and honest...”

a new carpet from you," she continues. "I think more independent furniture stores are becoming 'one stop destinations', including hosting on site eateries/coffee shops," she continues.

"You have to evolve to keep up with the out of town retail parks and this will in turn encourage consumers to shop locally and if there is more than one offering they are more likely to stay at your store," says Ms Schofield.

“All NBF approved National Bed Federation manufacturers must undergo a strict audit carried out by an independent third party to ensure they have processes and procedures in place for supply chain scrutiny and compliance with regulatory requirements,” says Mr Williams.

The NBF is the recognised trade association representing UK manufacturers of beds and their suppliers, offering best practice guidance and advice to the trade and consumers.

Burgess Beds' Jodi Schofield says her company has clients who are flooring retailers that also sell beds: "In my view it makes sense to sell beds.You have an audience at your store who are looking to refurnish their homes and if you are having new flooring/carpet in your bedroom the consumer may be tempted or most likely be looking for a new bed.

"Also to 'add another string to your bow' will create more footfall.

Consumers shopping for a new bed in turn may be tempted to buy

from The Stocklists

An example of new product is provided by Highgate Beds, which has produced a new edition to its Zero Gravity technology, by infusing a newly produced range of second generation mattresses to the mix. This is an updated version of the Zero Gravity products and one designed to add even more comfort and edge to edge support.

Highgate has created three new Diplomat mattresses with pocket counts of 1,000, 3,000 and 5,000 to introduce a variety of comfort levels and provide its Healthopaedic brand with that 'little extra something' going forward into 2017.

It has also introduced pillows to its second generation of Zero Gravity, which have a neck roll for pressure relief and are designed to reduce heat retention and create a sense of weightlessness. The company describes its pillows as soft and luxurious and believes they will enable a good night’s sleep as a result.

For more information:

National Bed Federation

T 01756 799950

www.bedfed.org.uk April 2017 47

NEWS Fast-track fitting

Products from F. Ball and Co. Ltd. have been used in the refurbishment of a city centre commercial space in Plymouth.

The site featured floor-to-ceiling windows, making the new Styccobond F49 Hybrid PS adhesive the perfect option for the refurbishment of the flooring. Styccobond F49 Hybrid PS is a temperature tolerant, pressure sensitive vinyl adhesive that combines instant initial grab with ultra-high bond strength to hold vinyl tiles and sheet in place in conditions subject to direct sunlight or extreme fluctuations in temperature, from as low as 20°C and up to +60°C. The site, previously a retail environment, was constructed in the 1970s and required an extensive refurbishment to revitalise and restore it ahead of its reopening as a training beauty salon. Sections of the subfloor indicated relative humidity (RH) levels of above the tolerance of 75%, meaning that the installation of a damp proof membrane (DPM) was required. However, the subfloor was not even or smooth enough to accept the DPM, so contractors pre-smoothed the floor with a layer of Stopgap 1200 Pro smoothing underlayment.

Once the layer of Stopgap 1200 Pro was sufficiently dry, Stopgap F77 waterproof surface membrane was applied. Stopgap F77 is a solvent free, two-part epoxy resin system which cures to provide a waterproof barrier, in as little as three hours - a perfect solution in fast track building projects.

The floor was primed with Stopgap P13, then contractors used Stopgap 600 Base, a fast-drying, deep section base compound to raise the subfloor by approximately 20mm. The raised floor was then levelled with Stopgap 1200 Pro smoothing underlayment to provide a smooth, even finish to the floor, before luxury vinyl flooring was installed over the subfloor using Styccobond F49 Hybrid PS adhesive.

T 01538 361 633

www.f-ball.co.uk

Counting the cost savings

Flooring companies that recycle their waste vinyl flooring through Recofloor can save up to 70% on disposal costs when compared to sending offcuts or uplifted material to landfill.

Since Polyflor and Altro founded their national waste vinyl flooring recycling scheme in 2009, more than 700 collectors across the UK and Ireland are now benefiting from this sustainable alternative disposal route. More than 60 drop-off sites also accept waste vinyl flooring.

From April 2017, landfill tax rises to £86.10 per tonne, plus £19 per tonne as the median Gate Fee, according to WRAP’s latest Material’s Pricing Report. In contrast, a Recofloor collection of either four bags or two bins from a member’s premises costs just £30.

“With the ever-increasing cost of waste disposal, it makes economic, and of course, environmental sense to recycle wherever possible.

Recofloor’s cost-effective and flexible take-back scheme helps firms of all sizes to return waste material for recycling,” comments Carla Eslava, Recofloor Project Co-ordinator.

A handy Cost Calculator on Recofloor’s website www.recofloor.org/ cost-savings/ shows how much contractors and fitters can save by using Recofloor compared to the cost of landfilling or skipping their waste vinyl. Waste vinyl can be collected from a contractor’s premises or job site – a helpful service, particularly for larger projects.

Recofloor accepts smooth and safety vinyl offcuts and roll ends, uplifted smooth vinyl and luxury vinyl tiles (LVT), which are recycled back into new products, including flooring. The scheme’s Specification Guidelines provide information on identifying the different types of vinyl, what can and can’t be recycled and collection/storage methods.

Carla adds: “Keeping materials clean and dry prior to collection is important, as is minimising contamination such as blades or knives, wood and plastic for safety reasons and to reduce hazards. The higher the quality of material collected for recycling, the more of it can be returned to new products.”

T 0161 355 7618 www.recofloor.org

Meeting the university challenge

F. Ball’s Stopgap 1200 Pro High Performance Smoothing Underlayment, a fast drying and fast setting smoothing underlayment and Styccobond F44 acrylic adhesive, have been used to create a high quality vinyl floor finish in the Atrium building of the University of South Wales.

Puma Floors of Cardiff, were contracted to install the flooring in the university building, which had been newly built with raised access metal panel flooring.

Stopgap 1200 Pro smoothing underlayment was applied over a total area of 16,000m2. The smoothing underlayment is fast setting and within an hour of application on the university floor, it was walk-on hard. In addition to its fast setting and fast drying formulation, Stopgap 1200 has been specially designed for use directly over old adhesive residues, including bitumen and carpet tile tackifiers. Stopgap 500 Micro floor finishing compound was used to fill any areas where joints between the panels were showing through the underlayment, to provide a completely smooth surface ready for the installation of a new floorcovering.

Puma Flooring then used Styccobond F44, a solvent-free acrylic emulsion adhesive with strong initial tack and high bond strength, to secure the Polyflor vinyl sheet floorcoverings, providing the university with a top quality and professionally fitted floor, in time for the start of term.

T 01538 361 633

48 April 2017

www.f-ball.co.uk

Carpet&FlooringReview

NEWS Graham retires from pivotal role F. Ball and Co. Ltd has announced that their current Liaison Manager, Graham Wildgoose, who joined the company in 1994, will retire from his role at the end of April.

Fit for purpose

F. Ball and Co. Ltd.’s Styccobond F49 Hybrid PS vinyl adhesive, a revolutionary development in temperature tolerant adhesives, has been used to install vinyl flooring, as part of the refurbishment of the Wellington College fitness centre, in Berkshire.

Vulcan Flooring, based in Sandhurst, was contracted to install 70m2 of luxury vinyl tiles over a subfloor that was part sand/cement screed and part plywood raised platform. After removing the existing floorcovering, contractors built up the raised platform with timber, chipboard and plywood and applied Stopgap 1200 Pro smoothing underlayment over the raised platform and the screed subfloor.

Stopgap 1200 Pro is a low odour, fast setting, fast drying, two component smoothing underlayment suitable for preparing sound internal subfloors prior to the installation of new floorcoverings. It is particularly suitable for use over old adhesive residues (including bitumen and carpet tile tackifiers) without the need for priming.

Vulcan Flooring then used new Styccobond F49 Hybrid PS temperature tolerant vinyl adhesive to adhere the floorcoverings. The adhesive proved to be the perfect product for the refurbishment and enabled contractors to successfully install luxury vinyl sheet and wood effect planks.

The innovative formulation of Styccobond F49 limits any movement and holds the floorcovering firmly in place when subject to extreme temperature variations. The adhesive also delivers the instant grab and extended open time associated with pressure sensitive adhesives, which, until now, hasn’t been available for temperature tolerant adhesives. The pressure sensitive nature of the adhesive allows it to continue to build up strength following initial application.

As well as offering instant initial grab and high bond strength, the water-based adhesive has been specifically developed for use in conditions, which are subject to extreme temperature fluctuations as low as -20°c and up to +60°c, such as conservatories or heavily glazed areas and is suitable for use over normal underfloor heating systems. In addition, it provides an extremely strong water resistant bond, allowing it to be used in areas subject to water and high humidity.

As Liaison Manager, Graham has acted as a crucial link between F. Ball and floorcovering manufacturers, ensuring that contractors are able to benefit from the best combination of F. Ball adhesives and floorcoverings from over 200 international manufacturers. Graham has also played a pivotal role in maintaining and updating F. Ball’s acclaimed Recommended Adhesives Guide (RAG), the flooring industry’s most trusted guide to adhesives and floorcovering compatibility.

Commenting on the announcement, James Igoe, Chairman of F.Ball said: “The board of directors would like to express our thanks for the contribution that Graham has made to F. Ball over the past 23 years. He has helped us to create and maintain excellent relationships with manufacturers, resulting in a successful and expanding business.”

Graham, added: “In my role as Liaison Manager, I’ve worked closely with manufacturers to ensure that they receive the help and advice they need, with the aim of maintaining F. Ball’s position as the UK’s leading adhesives manufacturer.

“Working for a company with such high standards in both product and service has been a privilege. At all levels within F.Ball, there is a commitment to ‘do the best’ - this has assisted me greatly when approaching manufacturers and has made my time at F. Ball a very rewarding experience indeed.”

Graham Wildgoose is being replaced by the company’s former National Sales Manager, Paul Starkey, whose role has been filled

by Business Development Manager, Darren Kenyon.

T 01538 361 633 www.f-ball.co.uk

T 01538 361 633 www.f-ball.co.uk

Holding firm

It’s no surprise that Diamond Gripper remains the go-to gripper product for installers up and down the country, with floorwise sticking to its ethos of quality and value in every accessory brought to market.

Offering exceptional hold thanks to extra width and an increased number of zinc-coated rust-resistant pins, this product is certainly worthy of its place in the versatile floorwise product portfolio. Diamond Gripper, available in pre-nailed options for concrete, wood and dual-purpose, offers assured performance that surpasses the competition, the additional width also helping to speed up projects with reduced chance of damage to walls and skirting.

Richard Bailey, Managing Director, floorwise, explains: “We’ve seen a number of imitations come onto the market in recent months, but it’s worth emphasising that none can match the value that Diamond Grippers brings with its impressive specification. Diamond Gripper is not only easy to work with, it also offers reassurance that stretch-fit installations will be a success at the very first attempt.

“We’ve also noticed a swell in the amount of thin gripper options available at the lower end of the market, with a reduced ply and pin height that can spell trouble for installations using 10mm underlay or thicker. Inferior grippers result in inefficient use of resources, and can even mean a second call-out to site, but in Diamond Gripper installers have the opportunity to avoid such pitfalls, saving both time and money.”

The perfect partner for five-metre wide and power stretching installations, Diamond Gripper is available now through floorwise distributors across the UK and Ireland.

T 01509 673974

www.floorwise.co.uk

from The Stocklists

April 2017 49

NEWS Shining example

F. Ball’s Styccobond F49 Hybrid PS vinyl adhesive, a revolutionary development in temperature tolerant adhesives, has been used to install luxury vinyl tiles in a residential property that is exposed to extreme solar gain, due to having floor to ceiling windows.

The innovative formulation of Styccobond F49 limits any movement and holds the floorcovering firmly in place. Importantly, the adhesive also delivers the instant grab associated with pressure sensitive adhesives, which, until now, hasn’t been available for temperature tolerant adhesives.

This makes the installation process quicker and easier.

J & S Flooring of Leicester were contracted to install the 30m2 flooring in a new upstairs extension, where the chipboard floor had been overboarded with moisture-tolerant plywood.

Firstly, Stopgap 500 Micro floor finishing compound was used to fill in the gaps between the plywood boards.

J & S Flooring then used Styccobond F49 Hybrid PS vinyl adhesive to secure the luxury vinyl tiles in place. This new pressure sensitive adhesive offers instant initial grab, combined with ultra-high bond strength, providing contractors with the familiar reassurance of high initial tack and, when fully cured, it develops the strength to hold vinyl sheets and tiles securely in place across a huge range of temperatures.

T 01538 361 633 www.f-ball.co.uk

Luxury online

Lano Carpets’ popular X Collection is now showcased on the new Touch of Luxury website, a highly interactive facility that brings visitors all the inspiration and information they could possibly require.

The X Collection, holding four fabulous fibre qualities, has long been deserving of a website to match its quality-driven approach, and this has now come to fruition. Retail partners and customers are now able to explore the portfolio in its entirety, delving into the impressive stable, from super-soft nylon and innovative Smartstrand qualities, to renewable bamboo and 100% wool.

Comprising 12 collections, Touch of Luxury has quickly established itself as a UK favourite thanks to its far-reaching colour bank, and ideal combination of trending design and high manufacturing standards, all of which are showcased on the new website – www.touchofluxury.be.

Supporting its position at the forefront of premium residential carpet, the wealth of information and inspirational photography homeowners can now choose wall-to-wall or rug options from the convenience of their home, a move that reflects customers purchasing habits, as Birger Karlsson, sales and marketing director, Lano Carpets, comments: “In this digital age, it is more important than ever that we maximise the potential of our online exploits, and this is exactly what we have done in creating the new Touch of Luxury website to showcase The X Collection. Customers can explore the collection’s four qualities and use the stockist facility to find their nearest retailer, again demonstrating our commitment to supporting both retailer and end-user alike.”

Fully backed by a coordinated consumer PR campaign, the new Touch of Luxury website is the place to be for underfoot inspiration, and a simple way for customers to find their nearest Lano Carpets stockist.

T 00800 5266 5266

www.touchofluxury.be

Rug rats get cool collection

The 2017 Kids’ Collection by Flair Rugs is undoubtedly one of the most far-reaching on the UK market, a diverse and complete stable that caters to all ages - and all tastes as homeowners search for the final component in their children’s bedrooms, playrooms and dens.

Always a highlight within Flair’s Kids’ Collection is its licensed Disney line, bringing rooms to life with character favourites including Nemo, Tinkerbell, Frozen’s Elsa and our friends from the fabulous Cars. These choices are all produced in 100% washable nylon, meaning the fun will continue even if a slip or spill occurs. Matrix Kiddy, also a 100% nylon, equally plays an important role in the Kids’ Collection, with educational value found in its playful planets and tremendous times tables.

For children’s design in alternative fibre types, customers are encouraged to explore Kiddy Play, with highlights including Zoe Zebra and Leah Leopard prints that fully encapture the beauty of 100% wool. The Kids’ Collection also keeps in mind children at the younger end of the age spectrum, with the Nursery line allowing toddlers to experience a combination of vibrant colour and pattern-work in super soft micro fibre form.

“Year after year, our Kids’ Collection is one to be extremely proud of,” explains Gareth Davies, Sales & Marketing Director, Flair Rugs. “This collection holds fabulous versatility, and not just when it comes to the rugs’ design.

The Kids’ Collection, updated for 2017, is also flexible in its size and shape options, while presenting fibres to meet the requirements of any home: wool, polyester, nylon and micro fibre are all showcased, and all choices are of course backed by Flair Rugs’ exceptional service levels.”

T 01457 850660 www.flairrugs.com 50 April 2017

Carpet&FlooringReview

Flooring Factsheet Adhesives

WoolSafe factsheet Caring for carpet the right way The WoolSafe WoolSafe Organisation is the UKâ&#x20AC;&#x2122;s UKâ&#x20AC;&#x2122;s leading authority for the correct care and maintenance of carpet and offers a range of services empowering retailers to build a reputation for great service and consumers to get the most out of their investment.

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The clean carpet you expect... the service you deserve www.servicemasterclean.co.uk 52

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01943 850817 British Wool makes a better carpet... naturally www.britishwool.org.uk THE STOCKLISTS April 2017

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Great British Cleaning Products

Environmentally aware for superior carpet care www.cleantecinnovation.com THE STOCKLISTS April 2017

Vacuum cleaners - the choice of cleaning professionals www.sebo.co.uk

Biodegradable and cruelty-free from a family run business www.astonishcleaners.com 53

Flooring factsheet from Interfloor Specialist underlays – wood & laminate flooring Interfloor’s British manufactured specialist underlays for wood and laminate flooring offer some of the best noise reducing performance in the industry. The Duralay Timbermate range includes the best-selling sponge rubber brands Timbermate Excel and Silentfloor Gold, a premium underlay with an impressive 53 SONE rating, plus the hardwearing Duratex.

Tests show in-room acoustics can worsen if inferior or lightweight underlays are used with hard flooring; putting a lightweight, air filled, cellular product under wood or laminate creates an echo chamber and more noise, whether it’s generated by scraping furniture, heavy footsteps or reverberation.

While many products on the market claim to be acoustic underlays, their impact test results just don’t compare to the low noise levels of Timbermate underlays which reduce in-room noise by up to 30 per cent. Independent tests prove the Timbermate products, with their superior weight and density, significantly reduce acoustic noise levels and all have achieved low SONE ratings.

Timbermate Excel is a 3.60mm gauge high density resilient rubber underlay; while the top end Silentfloor Gold is a 4.20mm gauge high density resilient rubber underlay.

Both underlays feature Interfloor’s VapourStop membrane, which helps prevent moisture, and branded backing to help differentiate them from inferior copycat products. For installations where moisture is not an issue, Duratex is a heavy-duty 3.60mm gauge high density resilient rubber underlay that offers great performance and excellent value.

Manufactured at Interfloor’s Haslingden site, the three products in the Timbermate range are rated highly in the LEED programme. The underlays are fully recyclable at the end of their life; contain not less than three percent pre-consumer recycled material and 5 LEED points are available if used within 500 miles from the point of production. They also meet or exceed the industry standard for indoor air quality as established by the Carpet and Rug Institute’s Green Label programme.

And for the perfect finishing touch, Interfloor’s accessories include Stikatak edgings to suit all types of floor, including the 9mm Zig Zag which gives a neat transition between laminate/hard flooring and adjacent stretch carpet installation.

For further information, please visit www.interfloor.com

Interfloor manufactures leading brands in the underlay market, Tredaire and Duralay. Recognised by customers as brands of quality and with over 70 years of expertise, they are trusted by users throughout the world.

54

THE STOCKLISTS April 2017

Flooring factsheet Underlay In a tight market for margins, underlay for carpet and hard flooring offers retailers one of the best opportunities to add value to every sale – with good profitability, trade-up potential once benefits are understood and high customer satisfaction levels.

The Carpet Foundation and its Consumer Code of Practice approved by the Trading Standards Institute (TSI) recommend that new carpet underlay is bought with every new carpet.

www.interfloor.com

Many consumers are now aware of the benefits of underlay but more needs to be done to provide information about the different types available and their suitability for different areas of the home. www.interfloor.com

Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results. Some manufacturers offer point-of-sale units and foot testers.

Benefits

Types

Good underlay will...

• Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet

PU (polyurethane) foam This is now the market’s most popular underlay and is typically made from recycled foam offcuts. The foam provides excellent comfort and performance levels with lots of thickness options and densities and provides great insulation – and its light weight helps handling.

Poor or old underlay will...

• Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards How thick?

A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad. The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be – 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.

Sponge rubber

Crumb

Sponge rubber Introduced in the 1950s, this is a more traditionally manufactured underlay available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention.

PU foam

Laminate underlay There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-floor.

www.carpenterunderlay.co.uk

Combination A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt.

www.underlay.com

Felt This traditional (but environmentally friendly) undelay is made from recycled fibres – wool, jute and synthetic – to create a firm, dense pad with excellent thermal insulation.

Still a very popular choice among contractors when stretch fitting woven carpets.

Pre-tackified underlay A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired.

THE STOCKLISTS April 2017

www.numa-online.co.uk

Crumb rubber Flat and dense, crumb rubber is good for heavy footfall – offering maximum protection but a little less comfort (and very good over stair nosings).

Underfloor heating underlay Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating of 2.5 can be used – which means the underlay would normally have a tog rating of 1.0.

Combination

www.floorwise.co.uk

www.qaflooringsolutions.com

55

The Stocklists Carpet Company Directory Abingdon Flooring Adam Carpets Ltd Be Tu Tw W Ww Alternative Flooring Associated Weavers Tw Tu Avena Carpets Ltd Tu Ww Axwoven Carpets Ltd Ax Be Axminster Carpets Ltd Ax Be Tw Bajong Carpets NV Tu Tw W Balta Industries Tu Tw W Ww

01274 655694 01562 829966 01264 335111

Bizspoke Custom Carpets Be Tw W

0121 550 5788 01297 32244 +32 56783250

Be Tu Tw W office@brontecarpets.co.uk www.brontecarpets.co.uk

01562 825952

Burmatex Tu Cavalier Carpets Ltd Ax Be Tu Tw W Ww

Edel Telenzo Carpets Ltd Tu Tw W sales@edeltelenzocarpets.co.uk www.edeltelenzocarpets.co.uk

01422 374 417

01924 262525 Enterprise Weaving Co Be Ww

01562 745030

01254 268000

+32 56 62 2211

020 8800 0740

Christy Carpets Tu

019078 308777

Fells Carpets

Clarendon Carpets Tw

01827 831480

Classis Carpets Tu W Ww

0870 020 1725

Condor Carpets BV Tu

Ww cummings@btinternet.com www.fellscarpets.co.uk Fletco Taepper A/S Tu W

01977 662211

+45 96 60 3000

+31 38 4778911

+31 383 861 060

Flock-living Limited

Cormar Carpets Ltd +32 56 23 54 10

Tu Tw W info@cormarcarpets.co.uk www.cormarcarpets.co.uk

01204 881 234

01924 488882 Couristan Carpets Ax Tu W Ww

800 223 6186

BMK

0113 380 5333

Craigie Carpets Be

01294 558400

Bond Worth Ltd Ax

01562 745000

Creative Carpets Ltd Be Tu Tw W

0116 284 1455

56 April 2017

+32 55 335211

01282 862 736

020 7823 3040

Edel Telenzo’s Bakerloo

Domo Floorcovering Pr Tu Tw

Bronte Carpets Ltd

Blenheim Carpets Ax Be Tw W Ww

Brintons Ax Tu Tw W Ww

0844 9151000

01422 330261

Belvedere Carpets

BIC Carpets Be Tw W

01562 828200 www.brockway.co.uk

Dan-Floor UK W

E & WE Carpets W

Belvedere Carpets

Betap Tufting BV Tu Tw W

Tw W sales@brockway.co.uk

01737 830301

01422 431100

Beaulieu International Group Be Pr Tu Tw +32 56 67 66 11

Tu W sales@belvederecarpets.co.uk www.belvederecarpets.co.uk

Brockway Carpets Ltd

Custom Carpet Company Ax Be Tu Tw W Ww

0800 505055

Creatuft Carpets Tu W

Mohawk’s Cherbourg Check

+32 56 35 4444

Tu Wa info@flock-living.com www.flock-living.com

+44 (0)20 8440 8777

Firth Carpets & Flooring Be Pr Tu Tw W Ww

01484 721529

Furlong Flooring Tw W enquiries@furlongcentral.co.uk www.furlongflooring.co.uk

01772 696 787

Brockway’s Vogue

Carpet&FlooringReview

If you would like to be included in this section or upgrade your listing, please contact Diane Martin on +44 (0)1482 659396 or email diane@mayvillepublishing.co.uk

Every time you see a web or email address in The Stocklists, you can click straight to it from our online edition at www.thestocklists.com

KEY TO CODES: Be: Bespoke • Pr: Printed • Tu: Tufted • Tw: Twist • W: Wool • Ww: Woven Wilton • Wa: Woven Axminster

Gaskell Wool Rich Tu Tw W

01827 831525

Master Weaver W Ww

01562 754 382

Tasibel NV Tw

Gaskell Mackay Carpets Ltd Ax Tu Tw W

01429 892525

Mayfield Carpets Tu Tw W

01706 639 866

The Grosvenor Wilton Co W Ww

01562 701456

Georgian Carpets Tu Tw W

01827 831430

MID NL Be

The Sultana Carpet Co Ax

01299 822300

Wilton Carpet Commercial Ax Tu Tw Ww W Be

01722 746000

Thomas Witter UK Ltd Tu Tw

0870 1128318

Godfrey Hirst (GB) Ltd Tu Halbmond Teppichwerke Be Pr Tu Heckmondwike FB

0800 526696 +49 037 421 420 01924 410544

ITC Be Pr Tw Tu

+31 38 851 8700

0032 51 424 411

Millennium Weavers Europe Tu Tw sales@millenniumweavers.eu www.millenniumweavers.be Modulyss Be Tu Tw Pr

+32 55 50 9050

Timzo Tufting Industry BV Tu +32 52 457211

John Lanham Watts Carpets Ax Tw Ww

01937 588511

John Evans Ltd Ax Tu Tw W

07850 935301

Joseph Hamilton & Seaton W

01827 831400

Mr Tomkinson Tw Ww

Kingsmead Carpets Tu Tw W

01827 831 424

Penthouse Carpets Tu Tw W

01706 341231

Phoenox Textiles Pr Tu

01484 863227

Pownall Carpets Tw W

0845 6528811

Lano NV Ax Pr Tu Tw W Ww marketing@lano.be www.lano.com Le Tissage d'Arcade Ax Ww Lecaflor Ltd Ax Be Pr Tu Tw W Ww Leigh Spinners Ltd Tw Louis de Poortere W Lusotufo Tu Manx Carpets Tw W

+32 56 65 4300

00 800 5266 5266 01827 831 450

Roger Vanden Berghe.NV Tu Ww +32 05685 4747 0800 78 33 712 01942 673232 +32 56 393 386 +35 12 56 750 500 01827 831 434

Bronte’s Cream Shagpile

from The Stocklists

Lano NV

Ryalux Carpets Ltd Be Tu Tw W

+32 52 499600

+32 56 73 57 11 0845 652 8811

Sans Frontieres Ltd Be Pr Tu Tw W Ww

0844 5611977

Shaw Home Foundations Tu

01675 433 501

+31 38 385 4477

Tisca Tiara Tu Ww

07860 911748

Trendy Tuft Designs Be Tu Tw W

01274 855080

Ulster Carpets Ax Be Tu Tw W Ww

02838 334433

United Carpets & Beds Tw W Ww

01709 732 666

Victoria Carpets Tu Tw W Ww

01562 749300

Vorwerk Flooring

01282 332025

Westex Carpets Tu

01274 861334

Weston Hammer W

0845 644 9090

Whitestone Weavers Ltd Ax Be Tu Tw W Ww

01429 892555

Wilkies Carpets Tw

0113 307 9955

Woodward Grosvenor Ax Tu Tw W Ww

0800 526696

Signature Carpets Be Tu W

01422 845075

TAT Carpet

07976 607657

Wool Classics Tu Ww

Tapibel NV Pr Tu Tw

01623 481 221

Woven Carpets of Kidderminster W 01299 827477

Cormar’s Sensation Twist

0207 349 1560

Wellington Stripe from Ulster April 2017 57

Flooring factsheet Carpet trouble-shooter

• shedding • pulled loops

Fading on Wool

Carpets made from wool can and do fade in use. The degree of fade can vary depending on the colour chosen and the local conditions to which the carpet is subjected.

Fading can be caused by exposure to ultra violet light which is found in daylight, but is accelerated when sunlight shines directly onto the carpet.

This has the effect of lightening or “Bleaching” the colour just as exposure to sunlight will lighten human hair. Wool is after all animal hair.

Protection should be given to carpets exposed to such conditions just as you would protect other furniture or fabrics.

A complaint on fading would be considered justified if it failed to meet the required shade standard when tested to the British Standard BS1006 (1990).

Soiling Soiling is usually the result of some local condition to which the carpet has been subjected to, or maintenance, or lack of maintenance programme. There is nothing we as manufacturers can do to prevent soiling in use. There are several types of soiling which are quite common:

Colour matching Carpets are produced in batches - known as creels - and usually each batch produces between 500m2 - 3000m2 in a single width, depending on the creel size. Whilst the recipe used by the dyer remains constant, and is followed to the letter, in each separate production the colour reproduction will vary from batch to batch.

However production is matched back to the original or master sample to ensure that the colour remains ‘within a commercial tolerance’.

This process if not an exact science and a commercial tolerance is subjective but nevertheless is usually the professional judgement of the head dyer based on his/her experience.

A greater level of tolerance is required on blended colours (Heathers etc). To ensure perfect colour matching it is advisable that a single width be used in any installation requiring exact colour matching.

N.B. Carpets which are laid with the pile travelling in different directions, even though they be from the same batch will appear not to match. For further information please check with the manufacturers recommendations.

Sprouting Occasionally an odd tuft or two can work its way to the surface and stand proud of the rest of the pile. This is probably due to one end of the tuft being longer than the other i.e. J shaped tuft instead of V shaped. Remedial action merely requires that the offending tufts be scissor trimmed level with the rest of the pile. They should never be pulled out.

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Spillages - Liquids such as soft drinks, cordials or any drink which contains sugar, particularly hot drinks, is likely to leave a stain. In such instances, professional help should be sought.

Shampoo - if incorrectly applied, can leave sticky soap residues in the fibres which can result in the soiling reappearing quite rapidly.

Dust - which is carried on draughts can soil carpets in various ways, apart from the obvious soiled edges, at gaping skirting boards for instance, dark lines appearing on surface might suggest airborne dust vacuumdrawn through poorly fitted floorboards. Sometimes the shape of floorboards can be seen quite clearly. Air borne dust sometimes shows itself as spots on the carpet, this is due to the air carried on a draught under the carpet escaping through minute holes both in the underlay and the carpet, leaving dust deposited on the pile much like a filter action.

In such installations, the use of a lining paper is essential as a preventative measure.

It is the responsibility of the retailer to advise the consumer when the carpet is measured of any poorly fitting doors, skirtings, or floorboards and the consumers responsibility to ensure any remedial work to seal draughts, is carried out before the carpet is fitted, if a resulting complaint is to be avoided.

Static Carpets do not produce static but like other household fabrics and objects have the capacity to store it. Static is caused by the build up of static electricity upon personnel in a dry environment and is discharged when a person makes contact with an object which can conduct electricity (i.e. door handle or filing cabinets, etc).

The static charges will vary in intensity depending upon the individual, air humidity and the contact materials. Static is more usually associated with synthetic materials as they do not retain moisture very well but it can and does occur with wool in very dry room conditions.

Preventative measures include the introduction of moisture into the room or in situ carpet treatment.

THE STOCKLISTS April 2017

• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling

Flattening

Shedding

Flattening will occur as a result of traffic which eventually flattens the pile particularly in the main areas of use.

All cut pile carpets will lose short fibre, which is created during production when spun yarn is cut for tuft formation.

These fibres fall onto the surface of the pile and appear as ‘fluff’.

All pile fabrics will flatten to greater or lesser degree dependant on the amount of traffic to which it is subjected and the construction (tuft density/pile fibre/height/weight) of the product concerned.

The effect varies with yarn type and may be removed without detrimental effect upon the carpet by vacuum cleaning. This excess fibre is only a small fraction of the total fibre contained in the carpet.

Shading

Indentations

Shading occurs because the pile of the carpet has become crushed, flattened or brushed in a different direction to the natural lie of the pile whilst in situ. This causes light reflection at differing angles resulting in the creation of light and dark patches on the carpet. This will occur on all pile fabrics but can be more noticeable on plainer carpets because the shadows created by pile pressure will not be disguised by a heavy pattern or design.

When a carpet is subjected to a heavy point load, such as under the legs of furniture, it is unreasonable to expect the carpet not to indent. Usually, the longer the load is in place, the longer will be the time for the pile to recover. In the case of very heavy loads in place for a considerable time, the recovery time can be very considerable.

Pile Reversal Like shading, this occurs when the pile or nap of the carpet changes direction and thus reflects light at different angles showing the effects of shading which can become permanent. It is also described as ‘watermarking’. This can happen to every carpet construction be it Axminster, Wilton, Tufted, Hand Woven, Persian, Chinese, Indian or even Coir Matting. Like shading it can be more apparent on plain carpet because heavy patterns can disguise the effects. It can occur quite quickly after installation. A tremendous amount of research has been carried out over many years by many institutes to determine the cause of this phenomenon but none of it has proved conclusive.

It must be remembered that it is not only the pile of the carpet that becomes indented. The underlay will also indent and the backing of the carpet may also distort into the indentation in the underlay. Some underlay’s will recover well and some less well depending upon their composition, thickness, density etc. The use of cups below furniture legs can spread the load and the net result is a larger area of less deeply indented carpet.

The ability of a carpet to recover from a heavy static load can be measured in the laboratory, using the test method described in BS 4939 and many manufacturers will have data on this aspect of carpet performance. In this test the carpet is loaded for 24 hours and the degree of recovery is measured after 1 hour and 24 hours. Since there are so many different underlay’s however, it is very rare for the recovery from a heavy static load to be evaluated on carpet and underlay.

There is no commonly known manufacturing process which can cause or cure this phenomenon and therefore it is not a manufacturing fault. For further information please check with individual manufacturers recommendations.

Often normal maintenance (vacuum cleaning with a rotating brush machine) will speed up recovery but in the case of serious indentations the use of an iron and damp cloth or a steam iron together with a blunt darning needle to carefully tease up the pile can be beneficial. Care must be take not to over wet the carpet, of course.

Pulling Loops

Samples

Pulled loops occur only in looped pile carpet where one or more loops in the continuous pile is pulled through the primary backing of the carpet. This is usually due to some local condition, possibly some sharp object which has caught in a loop in situ and has resulted in a pull. Pulled loops are easily dealt with by trimming the offending end level with the rest of the pile. They should not be left as this could result in further loops being pulled and developing into a ladder.

The samples held by individual retailers may not be from the same batch as current production and therefore should be used as a guide and not an exact colour match.

THE STOCKLISTS April 2017

The original carpet tile

Installation Telephone National Institute of Carpet Fitters (NICF) for further information – 0115 958 3077.

This information is given by responsible manufacturers to help you help your customer to make an informed choice.

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Flooring factsheet Buying Groups Pick the right one How to decide whether to join a buying group – and which one…

• Evaluate all buying groups as they all work differently • Talk to the main marketing contact and/or a member

Metro Group www.carpet1st.co.uk Contact: Jill Coward Tel: 01204 393539 jillcoward@carpet1st.co.uk

of the committee

Why join?

Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains.

More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing.

• Get a list of members and call up two or three for a ‘real-world’ view

• Establish your territorial exclusivity – where’s the next nearest member of each buying group

• Ensure you understand the financial arrangements,

www.smg-group.co.uk Contact: Mike Reed Tel: 0118 932 3832 info@smg-group.co.uk

any fees that would relate to your membership, how the bills are paid and whether your fees are refundable if it doesn’t work out. Ask the buying group for a consultation to estimate your potential savings

While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers.

• Review all the extra benefits and services to see

The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you don’t need a leap of faith to join up. Ask the buying groups for answers...

flexibility to run your business the way you want

what you would actually use

• Check out the product ranges offered including the own-label options and the UK/European mix

• Ensure you understand any rules that may limit your

Associated Carpet Group www.smartercarpets.co.uk Contact: Richard Moore Tel: 01942 825520 rjmoore65@googlemail.com rmoore@smartercarpets.com

Key benefits Increase margins • Group purchases to get beneficial rates • Rebates • Exclusive higher-margin products • Special promotions One of the key reasons to join a buying group is to benefit from the discounts they negotiate as a bulk buyer from manufacturers. The way discounts and rebates are passed on to members varies between groups so make sure it’s absolutely clear how this will be done. You’ll need to work out how this compares with discounts you have already negotiated locally with preferred suppliers.

Access professional services • Business and financial services • IT and internet support • Training and workshops • Professional bodies Some buying groups offer an excellent range of other services which may be valuable to your business. Financial services include invoice factoring, credit, loans and insurance. Some of the more sophisticated groups offering marketing packages, software systems to help you run your business operations and customised websites ready to use. Relationships with professional and training organisations can also offer discounts.

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Increase sales • Best of both worlds’ proposition • Wider ranges and exclusive products • POS, displays and merchandising support Your customers will like the proposition that you are independent but with the buying power of a group – this gives them (and you) the ‘best of both worlds’ with personal service and competitive pricing. Most groups will also offer you ‘own label’ ranges and support with pointof-sale, merchandising and displays. Central stockholding may also be on offer.

Network with other independents • Members-only exhibitions with preferred manufacturers • Regular meetings and supplier presentations • Regional workshops • Helpline A lot of retailers enjoy the buying group environment of being independent but not alone out there on the High Street. Groups hold regular meetings and some have their own trade shows, regional meetings and workshops to help you develop your business. The network gives you someone to call when you need advice on, for example, an unusual installation, a technical consumer complaint, legal issue or business dilemma.

www.beautifulflooring.co.uk Contact: Carl Harris Tel: 01892 549050 paul@atbrm.com

www.flooringone.co.uk Mandy Powell Tel: 0121 683 1426 mandy.powell@flooringone.co.uk

www.greendalecarpets.co.uk Contact: Rob Harding Tel: 01432 852000 Fax: 01432 852005 rharding@greendalecarpets.co.uk THE STOCKLISTS April 2017

Flooring factsheet Wool fibre Benefits of Wool Carpet

SAFE

Practical Strong and Resilient – Wool carpet will provide superior performance over many years as it can offer unique resilience and long lasting durability. The natural crimp of wool offers valuable ‘bounce-back’ so that pile compression is resisted and the effects of tracking and shading are reduced – maintaining good appearance over many years.

DURABLE EASYCARE

Easy care – Wool is a natural fibre that has an inbuilt resistance to soiling due to its natural oils and its outer surface of microscopic scales and as a result additional anti-soil treatments are not necessary. Simply vacuuming the carpet will keep it looking good and whilst wool initially repels spills, prompt and complete blotting with white paper towels or an absorbent cloth is advised and will address many household spillages.

Comfort

COMFORT

Soft and Warm – Wool carpet adds luxurious underfoot comfort and warmth to the home and acts as an insulator improving heat retention and energy efficiency.

Peace and Quiet – Wool carpet absorbs sound and cushions the home against echo and room to room noise transfer.

Safety

The Best Carpet Wool Wool carpets have a historic reputation for quality because as a fibre it is known to withstand pressure and have excellent appearance retention properties.

The best wool for carpet production is ‘strong’ wool and this is grown on sheep breeds found in Britain and New Zealand. Most carpets will contain both British Wool and New Zealand Wool because British Wool is more bulky and resilient and offers texture and unique heathery shades to carpet, whilst New Zealand wool is softer and whiter and particularly good for plain, lighter shaded ranges. Combining the two within a blend for carpet yarn gives manufacturers the perfect qualities for carpet.

Wool has yet to be matched by any man-made fibre; it has superior strength and does not need other fibres to improve its performance. However manufacturers choose to use synthetic fibres within the yarn blend for a number of reasons. These include fibre flexibility, dyeing, heat setting, stain resistance, durability and cost. These wool rich compositions offer industry standard carpets which will perform well in the home.

100% wool or 80/20 – 80/10/10 wool rich

britishwool.org.uk campaignforwool.org THE STOCKLISTS April 2017

Fire Retardant – Wool is naturally fire resistant, has a slow ignition rate and tests show that it is self extinguishing within seconds. It meets many safety regulations without additional treatments and is favoured in contract locations for this reason.

Fall Friendly – Carpet cushions and so provides a softer floor which protects against serious injury in falls by the very young or the elderly.

Internal Environment Indoor Environment – As a natural ‘smart’ fibre with a complex physical and chemical structure, wool helps to create a balanced atmosphere in the home. It breathes and absorbs humidity in the air, releasing it when the atmosphere becomes dry and helps improve air quality by absorbing airborne toxins in indoor air.

Anti–allergy – The minute scales on the fibre’s surface will hold fine dust until vacuumed which helps to reduce floating particulate in the atmosphere. Wool does not give off harmful emissions or promote the growth of bacteria and wool is not a food source for dust mites.

Eco/Environmental Natural and Sustainable – Grown on sheep, which graze freely, wool is both 100% natural and fully sustainable. As shearing is a necessary part of animal husbandry this means that every year there is a fresh supply of wool available for the carpet manufacturing industry.

Energy Efficient – Wool is energy efficient in the home and also in carpet production.

Biodegradable – Wool fibre is biodegradable in soil and will produce nitrogen, sulphur, carbon dioxide and water which are all plant nutrients.

Environmentally Assessed – Wool is an environmentally responsible fibre that has been measured in terms of its ecological impact. A Life Cycle Analysis study carried out by Leeds University to ISO 14040 standard for British Wool concludes that it compares favourably when measured against man-made fibres.

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Are you a Wholesaler?

If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory National

Midlands

East

Fells Carpets

Birch Distribution Sheffield - see Floorwise page 64

Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk

Leeds 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk TCS “The Carpet Specialists” Morecambe 01524 840177 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com Xylo Wood Flooring London 020 8368 8122 infouk@xyloflooring.com www.xyloflooring.com

North East Fells Carpets Leeds 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk Floorwise (North East) Ltd Birtley - see Floorwise page 64

North West A&A Carpets Manchester 01204 701188 sales@aandacarpets.co.uk www.aandacarpets.co.uk D. M. Miller Ltd Manchester 0161 205 9949 dm.miller@btconnect.com www.dmmillerltd.spaces.lives.com Fells Carpets Goole 0113 3071900 carl.cummings@fellscarpets.co.uk www.fellscarpets.co.uk

Birch Distribution Leeds - see Floorwise page 64 Birch Distribution Hull - see Floorwise page 64 Cornerstone Flooring Doncaster - see Floorwise page 64 Cornerstone Flooring Nottingham & Derby 01159 444711 sales@cornerstoneflooring.co.uk www.cornerstone flooring.co.uk

Salesmark Ltd St Neots - see Floorwise page 64 STS Flooring Distributors Cambridge Tel: 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.com

South West

DMS Flooring Supplies Northampton 0845 643 5601 dmsnorthampton@dmsflooringsupplies.co.uk

BL Flooring Supplies Bristol - see Floorwise page 64

Floorwise D & J Ltd Southam - see Floorwise page 64

BL Flooring Supplies Gloucester - see Floorwise page 64

J J Wholesale & Distribution Ltd Birmingham 0121 765 4994 jjwholesale@gmx.com

Fitwell Flooring Ltd Redruth - see Floorwise page 64

Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk

Flooring Supplies (Wessex) Amesbury 01980 625888 orders@flooringsupplieswessex.co.uk

STS Flooring Distributors Watford 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.com

Salesmark West Ltd Amesbury - see Floorwise page 64

Trade Counter Carpets Leicester 0845 604 3055 tradecountercarpets@gmail.com Woodall Brothers Ltd Shrewsbury - see Floorwise page 64

Fitwell Flooring Ltd Newton Abott - see Floorwise page 64

Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk see page 15 for details STS Flooring Distributors Thame (Oxford) 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.com

Choice Flooring Manchester - see Floorwise page 64 MCA Floorwise Ltd Morecambe - see Floorwise page 64 Millbrook Carpets Darwen 01254 703999 millbrookcarpets@live.co.uk

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THE STOCKLISTS April 2017

Are you a Wholesaler?

If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists South East Acorn Carpet Accessories Bromley, Kent - see Floorwise page 64 Ashmount Flooring Supplies Ltd Tottenham 0208 808 2158 sales@ashmountflooring.co.uk www.ashmountflooringsupplies.co.uk Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk Clifford Floors Strood 01634 285900 sales@clifford.uk.com Culpeck Strood 01634 299000 sales@culpeck.uk.com Columbia Flooring Middlesex 020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooring.co.uk see page 7 for details DMS Flooring Supplies Hemel Hempstead 0845 643 5344 dmshemel@dmsflooringsupplies.co.uk DMS Flooring Supplies Milton Keynes 0845 643 5320 dmslaser@dmsflooringsupplies.co.uk Kent Flooring Supplies Ltd Chatham 01634 668668 sales@kentflooring.co.uk www.kentflooring.co.uk Littner Hampton London 020 8520 8474 littnerhampton@aol.com www.littnerhamptoncarpets.co.uk John Palmer Carpets Fareham 01329 221933 sales@johnpalmercarpets.uk.net Potts & Ward, Woodcocks Ltd Brighton 01273 557211 sales@pwwflooring.com www.pwwflooring.com

THE STOCKLISTS April 2017

Rackhams London 020 8531 9225 sales@rackhamsltd.co.uk www.rackhamsltd.co.uk see page 14 for details Salesmark Lancing - see Floorwise page 64 Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk see page 15 for details STS Flooring Distributors Orpington/Croydon 0345 899 1000 sales@stsflooring.co.uk www.stsflooring.com Trade Carpet London Wimbledon 0208 247 3891 sales@tradecarpet.com www.tradecarpet.com

Wales

Ireland Flanagan Flooring Distributors Belfast & Saintfield Co. Down Northern Ireland Tel: 028 9751 0932 sales@flanagan-flooring.com www.flanagan-flooring.com Flanagan Flooring Distributors Willow Business Park Dublin Tel: (01) 429 7800 sales@flanagan-flooring.com www.flanagan-flooring.com Provincial Floorcoverings Ltd Dublin - see Floorwise page 64 Provincial Floorcoverings Ltd Belfast - see Floorwise page 64 Provincial Floorcoverings Ltd Limerick - see Floorwise page 64 TCS “The Carpet Specialists” Co. Louth 00353 429 351 351 info@tcsthecarpetspecialists.com www.tcsthecarpetspecialists.com

Matty’s Wholesale Carpets Birmingham 01675 433072 sales@mattys.co.uk Selected Rugs & Matting Cardiff 0844 8360650 customerservices@selectedrugs.co.uk www.selectedrugs.co.uk

Scotland Flanagan Flooring Distributors Glasgow Business Park Baillieston Tel: 0141 773 1122 sales@flanagan-flooring.com www.flanagan-flooring.com MCD Scotland Uddingston Glasgow 01698 808000 mcdscotland@mcd.co.uk www.mcdscotland.co.uk Neil Smith Ltd Glasgow - see Floorwise page 64

63

wiseup to floorwise quality&value guaranteed adhesives + screeds

gripper

stair nosings

profiles

underlay

tools

national distributor network 17 Salesmark West Ltd Amesbury, Wiltshire Tel: 01980 880933 mail@salesmark-west.co.uk 18 Acorn Carpet Accessories Bromley, Kent Tel: 020 8462 0422 Fax: 020 8462 0927 acorncarpetsacc@btconnect.com 19 Salesmark Lancing, West Sussex Tel: 01903 750522 Fax: 01903 851111 sales@salesmark-floorwise.co.uk 20 Fitwell Flooring Ltd Newton Abbot, Devon Tel: 01626 835935 sales@fitwell.co.uk 21 Fitwell Flooring Ltd Redruth, Cornwall Tel: 01209 214344 sales@fitwell.co.uk 1 3

2 4

6 9 10 5 11

7 8 12

13 15 16 17

headoffice:

21

20

14 18 19

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Floorwise Group Ltd. Floorwise House, 22 High Street, Kegworth, Derby, DE74 2DA, UK Tel: +44 (0)1509 673974 Fax: +44 (0)1509 674841

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9 Choice Flooring Ltd Trafford Park, Manchester Tr Tel: T 0161 872 8003 choice_flooring@yahoo.com c 10 Cornerstone Flooring Doncaster Tel: 01302 835117 Fax: 01302 302542 cornerstonefloor@btconnect.com 11 Birch Distribution Sheffield Tel: 0114 243 1230 Fax: 0114 243 5118 n.maude@birchdistribution.co.uk 12 Woodall Brothers Ltd Shrewsbury, Shropshire Tel: 01743 441584 Fax: 01743 441629 sales@woodallbrothers.co.uk 13 Floorwise D & J Ltd Southam, Warwickshire Tel: 01926 814922 Fax: 01926 817899 sales@fwdj.co.uk 14 Salesmark Ltd St Neots, Cambridgeshire Tel: 01480 212888 Fax: 01480 218585 sales@salesmark.co.uk 15 BL Flooring Supplies Ltd Gloucester Tel: 01452 223355 Fax: 01452 371284 info@blflooring.co.uk 16 BL Flooring Supplies Ltd Bristol Tel: 0117 955 5454 Fax: 0117 955 2626 info@blflooring.co.uk

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1 Neil Smith Ltd Glasgow Tel: 0141 552 1141 sales@neilsmithltd.co.uk 2 Provincial Floorcoverings Ltd Belfast Tel: 028 9075 3202 Fax: 028 9075 3901 salesbelfast@pfl.ie 3 Floorwise (North East) Ltd Birtley, County Durham Tel: 0191 410 7070 Fax: 0191 410 6116 sales@floorwisene.co.uk 4 MCA Floorwise Ltd Morecambe, Lancashire Tel: 01524 33517 Fax: 01524 381852 sales@mcafloorwise.co.uk 5 Birch Distribution Hull Tel: 01482 826654 Fax: 01482 878693 d.ostler@birchdistribution.co.uk 6 Birch Distribution Leeds Tel: 0113 244 4363 Fax: 0113 244 8665 p.zanetti@birchdistribution.co.uk 7 Provincial Floorcoverings Ltd Dublin 10 Tel: 00353 (0)1 626 3913 Fax: 00353 (0)1 626 3960 salesdublin@pfl.ie 8 Provincial Floorcoverings Ltd Limerick Tel: 00353 (0)61 227 100 Fax: 00353 (0)61 227 000 sales@pfl.ie

THE STOCKLISTS April 2017

Flooring factsheet Carpet types Tip Sheared Tip Sheared Sheared

Tip Sheared

Tufted With advances in manufacturing technology, 95% of all carpet produced today is tufted.

It takes about an hour to make a roll of carpet that might take eight hours to weave.

To make tufted carpet, hundreds of yarn-threaded needles are pushed through the primary backing fabric to form loops or tufts, which may be left as is or cut.

A heavy adhesive coating is applied to hold the tufts in place and a secondary backing is usually glued on for strength and stability.

A wide variety of styles and textures can then be created using various techniques.

LOOP PILE

Berber – Berber carpets look like and are named after a handmade, bulky wool carpet made by the Berber tribes of North Africa and Asia. The loops are made from thick or bulky yarns of wool, nylon, polypropylene or a blend of these fibres to give a cushioned effect underfoot. These carpets are available in an assortment of colours and may be flecked and can be either level loop or multilevel loop.

Level loop – When all the loops are of the same height, a highly flexible and durable carpet is created which has a natural, casual appearance even when (commonly) it is made from synthetic fibres. The tight loop texture tends to hide marks so it’s a good blend between luxury and practicality.

Multi-level loop – The loops vary to two or sometimes three loop heights to create informal, random textures which are very forgiving for marks and stains and therefore very suitable for high traffic areas and busy family rooms.

BONDED Bonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’) are created by firing fibres into an adhesive material – the fibres are not stitched into the backing in any way. The technique is principally used for commercial carpet tiles.

THE STOCKLISTS April 2017

CUT PILE

Level Loop Tip Sheared Random Sheared Random Sheared Random Sheared

Tip Sheared Level Loop Tip Sheared Level Loop

Lev Level Lo

Level Loop Random Multi-Level Sheared Loop Random Sheared Multi-Level Loop

Mu Multi-Le

Random Sheared Tip Sheared

Multi-Level Sheared Loop Velvet/Plush Tip Random Sheared Level Loop Tip Sheared Loop Level Velvet/Plush

Tip Sheared Velvet/Plush Random Sheared

Level Tip Sheared Level Frieze Velvet/Plush FriezeLoop TwistLoop Loop Twist Berber Random Sheared Multi-Level Loop Multi-Level Random Sheared LoopBerber Loop Multi-Level Multi-Level Twist Twist

Random Sheared Twist Velvet/Plush

Tip Sheared Tip Sheared Random Sheared Loop Berber Twist Multi-Level Berber Saxony Velvet/Plush Frieze Velvet/Plush Saxony

Freize – Frieze or frisée (pronounced freesay) carpets are similar to saxony, but the Random Sheared yarns are more tightly twisted and should Random Sheared Velvet/Plush Frieze Velvet/Plush Saxony Shag Frieze Saxony Twist always be heat set. They have a dense, Twist low pile Twist Berber surface which creates a coarse, pebbly texture.

Frieze carpets are very durable and hide Velvet/Plush footprints, dust and dirt, which makes them Velvet/Plush Velvet/Plush Twist Twist Berber suitable for heavy traffic areas.

Saxony Saxony Shag Saxony

Multi-Level Loop Velvet/Plush Level Loop Frieze Level Loop Velvet/Plush Frieze

Frie Frieze

Ber Berber

Tip Sheared Level Loop Tip Sheared Level Loop Multi-Level Loop Berber Shag Saxony Frieze Frieze Saxony Shag

Level Loo

Random Sheared Multi-Level Loop Random Multi-Level ShearedLoop Frieze Shag BerberBerber

Multi-Lev

Velvet/Plush Frieze Velvet/Plush Frieze Berber Shag Shag

Frieze

Shag

Saxony – Saxony textures are made of twisted yarns, which should be heat set. The Twist Twist Berber Twist tips remain very distinct, rather than blending Twist TwistBerber Saxony Shag together to form a very elegant finish. Saxony Saxony Shag textures show footprints and vacuum marks so are suitable for more occasional rooms in Saxony Saxony Shag the home. More textured variations improve Saxony Saxony Shag the practicality of saxonies.

Woven carpet may be in a tiny minority of Twist – The popular twist carpet is the today’s production but still produces some cut-pile standard. The yarn is tightly twisted of the finest carpets which are used for and often heatset to retain this feature and prestigious installations. the result is a versatile, textured finish that is Axminster ideal for plain colours.

The pile of the carpet is inserted into the Velvet – Velvet textures (sometimes called backing as it is woven and cut to length, ‘velour’ or ‘plush’) all have a level surface pile creating U-shaped tufts to give a velvety of approx 5mm to 10mm height, which is then surface. The process locks in the fibre to sheared to give a smooth finish. With very create a carpet of high durability and little twist in the yarn, the ends blend together performance retention as well as a luxury which then further enhances the overall finish. feel. The process allows for intricate designs These carpets tend to ‘shade’ with heavy use. and colours to be used – although modern Footprints show easily and the colour looks trends mean that the traditional patterned different from place to place because fibres axminster has given way to current fashion lying in different directions reflect the light trends for plain carpets. differently. A luxury for occasional rooms.

Wilton CUT AND LOOP Wilton woven carpets are produced in a When some of the pile is cut and other left as similar way to axminsters – the principal loop, a variety of surface textures and patterns difference being that a continuous fibre is can be created (in a variety of colours). The woven all the way through. The carpet can multi-level surface is excellent for hiding be sheared to create a range of cut and footprints and stains so cut and loop is good loop textured effects. The result is a high for high traffic areas and general purpose quality carpet of unrivalled durability. rooms in the home.

Flat weave Shag pile – Shag pile has varied in popularity.

Manufactured in the same way as wilton, The pile is up to 50mm long and the texture flat weave is a loop pile which allows the is casual and loose but the surface can flatten yarn to be woven across a wider area to easily and may lack durability. created a flatter, more textured effect.

Sha

Berber

Woven

Shag

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THE STOCKLISTS April 2017

Stocklists Classified The

SITUATIONS VACANT

RETAIL SALES EXECUTIVE Ulster Carpets’ is one of the world’s largest and most progressive carpet manufacturers, servicing global retail and contract markets. We now have a vacancy for a Retail Sales Executive with responsibility for developing sales through our Independent retail accounts covering South Wales, Somerset, Avon, Gloucestershire, Devon and Cornwall.

We offer a competitive salary, company car, medical cover, contributory pension scheme and profit related pay, along with good development and progression opportunities.

To apply send your tailored CV and a covering letter detailing how you meet the following criteria: • Sales experience as a manufacturer's representative (ideally a minimum of 2 years).

• The ability to achieve sales targets, provide details of results and achievements.

• The motivation and enthusiasm to grow and increase sales in the territory.

Applications should be emailed before Monday 24 April 2017 at 5pm to recruit@ulstercarpets.com, or by post to The Monitoring Officer, Ulster Carpets, Castleisland Factory, Portadown, Co Armagh, BT62 1EE. To speak with a member of our team telephone 028 38334433.

We are an Equal Opportunities Employer

A JOB LIKE NO OTHER An amazing opportunity has arisen for the right candidate to join the sales team at Windmöller flooring products WFP GmbH (operating under the brand WINEO) as a Sales Agent for the following areas: East of England South West of England N-Ireland Scotland.

We are a family owned, long-established company with firm roots in the central German region of Westphalia – and run by the third generation of our founding family. Passionate about innovative, high-quality products, with a strong presence in more than 70 countries we are committed to progress, which we pursue hand in hand with people.

To apply please contact us with a CV and covering letter, briefly describing what you have to offer in contributing towards our continuing success.

Applications to: Mr. Irwo de Lange | +31 (0)6 2947 2772 | Irwo.deLange@windmoeller.de

windmöller flooring products WFP GmbH | Nord-West-Ring 21 | 32832 Augustdorf

FOR SALE

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THE STOCKLISTS April 2017

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THE STOCKLISTS April 2017