The Stocklists - July 2010 by David Spragg

Stocklists THE STOCKLISTS January 2005

5 July 2010

with

FlooringNews

BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET

Stocklists The

THE UK’S TOP FLOORING NEWS AND DATA SERVICE

Index

Page No.

Contact No.

Price List date

Monthly ‘Stocklisters’ shown in BOLD s AFS ...........................................................................18..................020 8805 8620 .........April 2009......... u AMTICO ...................................................................52..................0121 7450800 ..........—....................... H ASSOCIATED WEAVERS ......................................—..................01422 431100 ..........—....................... H BONDWORTH NEW .....................................19..................01562 745000 ..........—....................... = BRITISH WOOL ..............................................40..................01274 688 666 .........—....................... H BROCKWAY CARPETS LTD. .................20..................01562 828200 ..........March 2010 ..... H BRONTE ...............................................................21,50. ...........01282 862736 ..........—....................... o CARPENTER ......................................................22..................01457 861141 ..........—....................... u CAVALIO ..................................................................54..................01782 569840 ..........—....................... s COLUMBIA FLOORING .............................23..................0208 443 3322 .........—....................... H CONTEMPORARY LIFE........................................—..................01254 296829 ..........—....................... s DMS FLOORING SUPPLIES NEW.........24..................0845 643 5344 .........—....................... H DYNE..........................................................................50..................0161 877 8877 .........—....................... H EDEL TELENZO................................................25..................01422 374417 ..........—....................... u ELETILE......................................................................55..................01429 892540 ..........—....................... l F. BALL .......................................................................5 ....................01538 361633 ..........—....................... n FITA ............................................................................73..................01159 506836 ..........—....................... n FLOORING ONE ...................................................62-68............0121 683 1427 ........—....................... n FLOORWISE .......................................................15..................01509 673974 ..........—....................... H FURLONG FLOORING .................................26,27 ............01772 696787 ..........March 2010 ..... n HARROGATE FLOORING SHOW ...................37..................01423 779967 ..........—....................... n INTERFLOOR..........................................................45..................01706 213131 .........—....................... u IVC..............................................................................53,57 ............+32 5665 3211.........—....................... u KARNDEAN ............................................................56..................01386 820107 ..........—....................... s LITTNER HAMPTON...................................—..................0208 520 8474 .........—....................... n MERRYFIELD GROUP ...........................................BC.................01422 373799 ..........—....................... H MOHAWK ............................................................28..................01480 479830 .........—....................... n NICF.........................................................................73..................0115 958 3077 .........—....................... s RACKHAMS........................................................30..................020 85319225 ..........July/Aug/Sept 2010 H PENTHOUSE NEW .........................................29..................01706 341 231 .........—............................. u POLYFLOR ...............................................................58..................0161 767 111 ...........—....................... o QA ..............................................................................41..................0151 427 6000 .........—....................... n REFLEX DATA ........................................................48..................01482 881152 ..........—....................... H RYALUX.....................................................................39..................0845 652 8811 .........—....................... s SOLENT WHOLESALE CARPET ..............31..................01243 774623 ..........July/Aug 2010 n STAIRRODS UK LIMITED.........................36..................01207 591176 ..........—....................... s STS FLOORING DISTRIBUTORS .........32..................0845 341000.............July 2009............ u TARKETT ..................................................................59..................01622 854040 ..........—....................... n T & E DISPLAY GROUP ............................49..................0121 585 7600 .........—....................... n TREADPLATES ........................................................38..................01608 685414 ..........—....................... n TRIPLE KING...........................................................3 ....................01274 582056 ..........—....................... H WESTON HAMMER NEW..................................33..................0845 644 9090 .........—....................... n WOOLSAFE ORGANISATION ...............6,7.................01943 850817 ..........—....................... n WOOLS OF NEW ZEALAND ...........................47..................01943 603888 ..........—....................... H carpets/rugs/tiles © woods/laminates/smooths n accessories/services/organisations = fibres o underlay s wholesalers/distributors l adhesives

Classified advertising............................................................................................page 75

Support the industry. Build your business. GO TO THE SHOW....

5 July 2010

Published by Mayville Publishing Co Ltd, 219 West Ella Road, West Ella, Hull HU10 7SD Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.com Sales Director: Diane Martin diane@mayvillepublishing.co.uk Publication Director: David Spragg. Founded by Roy Spragg in 1973.

FlooringNews Sanity for showbiz

NEC pulls out of September battle....................46 Harrogate hits 100+ exhibitors............................43

Pre-season friendly

Feature: Report from Flooring One................62

Pile drivers

Flower on Flooring: The shaggies........................70

Vinyl Hotshots 2010

Feature: The best of the smooths......................52

Malabar makeover

Cormar’s ‘evergreen’ gets new.........................35

Princely patterns

Axminster expands Princetown collection......38

Wool grows

Rennaissance for British Wool? ....................................................................40

Celeb joins in the Fun

Carpet campaign recruits TV star.......................................................................43

Natural Comfort

Warm feelings from New Zealand wool....................................................47

Reflex–ology

Feature: Tech tools aids troubled times...........................................................48

Contract cost cutter

Series.1 set to shake up market.............................................................................36

No half measures

Recyclers are ready for the challenge..................................................................44

FlooringFactsheets

Pattern book......................................................................................................4 Adhesives NEW FACTSHEET ...............................................................5 Woolsafe: the carpet care guide................................................................6-7 Carpet trouble-shooter.................................................................................8-9 Carpet types ....................................................................................................10 Wool fibre page NEW FACTSHEET................................................11 Underlay............................................................................................................12 Wholesaler Distribution Directory .....................................................13-15 Carpet Company Directory ..................................................................16-17 ISSN 0950-5024  Mayville Publishing Co. Ltd. 2010 Issue: 423 Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.

The Stocklists Pattern book changes The month’s changes are brought together on one page so that pattern books can be quickly up-dated.

Manufacturer

4 New ranges/designs

6 Withdrawn ranges/designs

AFS

SEE PAGE 18 FOR UPDATES

BONDWORTH BROCKWAY CARPETS OF KIDDERMINSTER CAVALIER EDEL TELENZO FELLS FURLONG LITTNER HAMPTON LTD MAYFIELD MOHAWK PENTHOUSE RACKHAMS

6 CHEROKEE in GRAPHICS/CONTRACT GELS 4 CADIZ, COUNTRY TREASURE 4&5M, IZMIR, OHIO, WOOLWEAVE 4&5M in NATURAL EFFECT 4 EMINENCE in SAXONY/SHAG PILE 6 STAINBLOCK SUPREME in SAXONY/SHAG PILE 6 HERDSMAN TWIST, SUPATWIST in TWIST-STAINFREE 4 THUNDERBALL in VINYL/SMOOTH FLOORING 6 ECONOFLEX in VINYL/SMOOTH FLOORING

SOLENT STS

4 APOLLO in CORMAR STOCK CARPETS 4 TREADAIRE ELITE in STOCK UNDERLAYS 6 NEW HORIZONS in CARPET STOCK TILES

Wholesaler index

WESTON HAMMER

Wholesaler

Page

Telephone

Price list date

0208 805 8620

July 2010

FLOORING

0208 443 3322

—

FLOORING SUPPPLIES

0845 643 5344

—

01977 662211

—

0208 520 8474

—

s RACKHAMS

02085 319225

July/Aug/Sept 2010

s SOLENT

01243 774623

May/June 2010

0845 341000

July 2010

s AFS s COLUMBIA s DMS

s FELLS

CARPETS

s LITTNER

s STS

HAMPTON

WHOLESALE CARPET CO. LTD

FLOORING DISTRIBUTORS

Regional Wholesale Distributors Directory See pages 13-15 for the Directory and email diane@mayvillepublishing.co.uk to apply for a listing

THE STOCKLISTS July 2010

Flooring Factsheet Adhesives

THE STOCKLISTS July 2010

Flooring factsheet Carpet care guide from WOOLSAFE The WOOLSAFE Mark has gone Green! The WOOLSAFE Organisation has teamed up with ecolabelling authorities Green Seal and EcoLogo in North America, to enable those WOOLSAFE approved products that are ecologically responsible to be recognised and promoted as such.

The Green WOOLSAFE Mark identifies those products that not only are the most suitable for wool and other quality carpets, but also have the right environmental characteristics.

Regular Maintenance

Regular cleaning will extend the life of a carpet and maintain its appearance.Vacuum clean regularly and thoroughly, which removes gritty dirt that can damage the fibres.

Deal with spillages as soon as possible, preferably the moment they occur.

Periodic Cleaning

When the carpet or rug reaches a stage where it could do with a really good clean, you can either do the job yourself, or you can call in a specialist carpet cleaning company.

If you are considering cleaning the carpet or rug yourself make sure to use only WOOLSAFE-approved products. Look for this mark on the bottle or package: WOOLSAFE-approved carpet care products have been independently and scientifically tested and are safe and effective for cleaning and maintaining all types of carpets and rugs.

General Rules for Spot Removal • Soak up liquids with white kitchen roll, tissues, toilet roll or clean cloth

• Scoop up or scrape off solids

• Try to identify unknown spots prior to treatment – if unsure, use solvent first • Always work from the edge of the spot inwards • BLOT, do NOT rub

• Use small quantities of spot remover at a time, applied to a cloth, NOT directly to the spot; work into the spot with a small, soft brush or sponge

• Take care with applying solvents to bitumen-backed carpet tiles • When using solvents always ensure there is plenty of fresh air ventilation • Always thoroughly rinse out water-based spotters with clean water • Dry the spot, if possible, with a hair dryer

Housekeeping Tips for Carpets and Rugs Entrance or walk-off mats

The use of entrance mats at all outside entrances to the house is highly recommended, as they will significantly reduce the rate at which the carpet will soil.They should be of adequate size to allow street dirt to be removed from shoe soles and must be cleaned regularly themselves. Protective treatments Many carpets come with a protective fibre treatment to reduce problems with staining and soiling.These treatments, while effective in many ways, are not bullet-proof and will eventually wear off. Quick response to spills and regular cleaning is still required.

Carpets that have no protector applied by the manufacturer can be treated after installation on the floor by a WOOLSAFE accredited carpet cleaning company. (To find the nearest WOOLSAFE Certified Operator in your area visit our website: www.woolsafe.org and go to the PRIVATE HOUSEHOLDER section.)

Beware of products claiming to be safe on all fibres, including wool. It might be true, but if it does not have the WOOLSAFE mark, it is not endorsed by most carpet manufacturers!

Treatments 1. 2. 3. 4. 5. 6. 7. 8. 9.

Blot with white kitchen roll or paper tissues

Vacuum clean Cold water

Warm water

WOOLSAFE-approved carpet shampoo solution (diluted) WOOLSAFE-approved spot remover for water-based stains WOOLSAFE-approved spot remover for greasy/oily stains

Absorbent paper or paper tissue and hot iron

Chewing gum remover (solvent or freeze type)

10. Nail varnish remover or acetone

11. White spirit or turpentine substitute

12. Surgical spirit (ethyl alcohol or ethanol) 13. Rub with a coin

14. Rub gently with coarse sand paper

15. WOOLSAFE-approved disinfectant or deodorizer 16. Rust remover

17. Carpet re-colouring kit

(Treatments used by professional carpet cleaners)

THE STOCKLISTS July 2010

maintenance • cleaning • spot removal • protection • inspection Never use any detergents such as dishwashing liquids, soaps or other cleaners recommended for general household use. Although they may clean the carpet satisfactorily they will almost certainly cause problems such as rapid re-soiling, colour bleeding or other damage to the pile or backing of the carpet.

They are fully qualified to investigate carpet and rug complaints on-site on behalf of carpet manufacturers, retailers, cleaning companies and carpet owners.They can carry out or commission tests where required, and will provide comprehensive reports.

To contact an inspector in your area call 0800 731 5688, email: inspector@woolsafe.org, or visit: www.woolsafe.org It is best to engage the services of a professional carpet & upholstery cleaning / Private Householder / Registered Inspectors company.To get a really expert job done entrust the work to a WOOLSAFE accredited carpet cleaning company. For information These companies are fully trained, have On a WOOLSAFE Certified Carpet Cleaning been in business for a considerable Company nearest to you, length of time, are members of one or more recognised A free copy of the Directory of WOOLSAFE Certified professional trade associations related to the cleaning Professional Carpet Cleaners, industry and have a reputation for top quality service. And A free copy of the Directory of Registered Carpet they use only WOOLSAFE-approved cleaning agents on Inspectors, your wool carpets and rugs!

• •

WOOLSAFE Approved Carpet Cleaning Products www.prochem.co.uk

Home of the Legendary Cleaning Product - Carpet Power www.ozkleen.co.uk

Life inspired cleaning innovations www.bissell.com

•

If you have a problem with a carpet or rug that requires an independent inspector, a network of carpet complaint investigators, trained and registered by The WOOLSAFE Organisation is available throughout the UK and Ireland.

WOOLSAFE Registered Inspectors have extensive experience in investigating the causes for carpet complaints based on their practical involvement with carpets and rugs over many years.

contact:

The WOOLSAFE Organisation 49 Boroughgate, Otley, LS21 1AG, Tel: 01943 850 817 E-mail: info@woolsafe.org or visit: www.woolsafe.org

Difficult Spots Spot or stain

Spot or stain

Try 1st Try 2nd Try 3rd

Burn/scorch marks

Butter

Candle wax

Chewing gum

Felt-tip pen

Ink (ballpoint pen)

Milk

7 5

Paint (oil)

Soot

16 5

Urine (fresh stain)

7 15

Vomit

Coffee

Furniture polish Ink (fountain)

Chocolate/cocoa Cola

Cream

Egg

Floor wax

Fruit juice

Gravy and sauces

Herbal tea

Metal polish

Mustard

Oil and grease

Paint (emulsion)

Shoe polish

Tea

C/heating radiator fluid

7 or 11 12

Glue/adhesive (plastic base)10

THE STOCKLISTS July 2010

Try 1st Try 2nd Try 3rd

Artificially coloured drinks 3 Bleach

Easy Spots Blood

• Or just advice on anything to do with carpet care,

The Clean Carpet you Expect... the Service you Deserve www.servicemasterclean.co.uk

Environmentally Aware for Superior Carpet Care www.envirodri.com

16 5

Lipstick

Nail varnish

Rust

Tar (asphalt)

Urine (old stain)

Red wine

These may require repeated attempts with stronger spot removers. Some stains you may find impossible to remove completely in which case the assistance of a professional carpet cleaner is required.

Vacuum Cleaners the Choice of Cleaning Professionals www.sebo.co.uk

British Wool makes a Better Carpet... Naturally www.britishwool.org.uk This information is provided with the support of WOOLSAFE members for the benefit of all carpet retailers and fitters.

Flooring factsheet Carpet trouble-shooter COLOUR MATCHING

Carpets are produced in batches - known as creels - and usually each batch produces between 500m2 - 3000m2 in a single width, depending on the creel size.Whilst the recipe used by the dyer remains constant, and is followed to the letter, in each separate production the colour reproduction will vary from batch to batch. However production is matched back to the original or master sample to ensure that the colour remains ‘within a commercial tolerance’. This process if not an exact science and a commercial tolerance is subjective but nevertheless is usually the professional judgement of the head dyer based on his/her experience.

A greater level of tolerance is required on blended colours (Heathers etc).To ensure perfect colour matching it is advisable that a single width be used in any installation requiring exact colour matching. N.B. Carpets which are laid with the pile travelling in different directions, even though they be from the same batch will appear not to match.

For further information please check with the manufacturers recommendations.

SAMPLES

The samples held by individual retailers may not be from the same batch as current production and therefore should be used as a guide and not an exact colour match.

SHEDDING

The original carpet tile

All cut pile carpets will lose short fibre, which is created during production when spun yarn is cut for tuft formation. These fibres fall onto the surface of the pile and appear as ‘fluff’. The effect varies with yarn type and may be removed without detrimental effect upon the carpet by vacuum cleaning. This excess fibre is only a small fraction of the total fibre contained in the carpet.

PULLED LOOPS

This information is given by responsible manufacturers to help you help your customer to make an informed choice.

Pulled loops occur only in looped pile carpet where one or more loops in the continuous pile is pulled through the primary backing of the carpet.This is usually due to some local condition, possibly some sharp object which has caught in a loop in situ and has resulted in a pull. Pulled loops are easily dealt with by trimming the offending end level with the rest of the pile.They should not be left as this could result in further loops being pulled and developing into a ladder.

• shedding • pulled loops

SPROUTING

Occasionally an odd tuft or two can work its way to the surface and stand proud of the rest of the pile. This is probably due to one end of the tuft being longer than the other i.e. J shaped tuft instead of V shaped. Remedial action merely requires that the offending tufts be scissor trimmed level with the rest of the pile. They should never be pulled out.

SHADING

Shading occurs because the pile of the carpet has become crushed, flattened or brushed in a different direction to the natural lie of the pile whilst in situ. This causes light reflection at differing angles resulting in the creation of light and dark patches on the carpet.This will occur on all pile fabrics but can be more noticeable on plainer carpets because the shadows created by pile pressure will not be disguised by a heavy pattern or design.

STATIC

Carpets do not produce static but like other household fabrics and objects have the capacity to store it. Static is caused by the build up of static electricity upon personnel in a dry environment and is discharged when a person makes contact with an object which can conduct electricity (i.e. door handle or filing cabinets, etc).

The static charges will vary in intensity depending upon the individual, air humidity and the contact materials. Static is more usually associated with synthetic materials as they do not retain moisture very well but it can and does occur with wool in very dry room conditions. Preventative measures include the introduction of moisture into the room or in situ carpet treatment.

FADING ON WOOL

Carpets made from wool can and do fade in use. The degree of fade can vary depending on the colour chosen and the local conditions to which the carpet is subjected.

Fading can be caused by exposure to ultra violet light which is found in daylight, but is accelerated when sunlight shines directly onto the carpet.This has the effect of lightening or “Bleaching” the colour just as exposure to sunlight will lighten human hair.Wool is after all animal hair. Protection should be given to carpets exposed to such conditions just as you would protect other furniture or fabrics.

A complaint on fading would be considered justified if it failed to meet the required shade standard when tested to the British Standard BS1006 (1990).

THE STOCKLISTS July 2010

• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling

PILE REVERSAL (SEE SHADING)

Like shading, this occurs when the pile or nap of the carpet changes direction and thus reflects light at different angles showing the effects of shading which can become permanent. It is also described as ‘watermarking’.This can happen to every carpet construction be it Axminster, Wilton, Tufted, Hand Woven, Persian, Chinese, Indian or even Coir Matting. Like shading it can be more apparent on plain carpet because heavy patterns can disguise the effects. It can occur quite quickly after installation. A tremendous amount of research has been carried out over many years by many institutes to determine the cause of this phenomenon but none of it has proved conclusive. There is no commonly known manufacturing process which can cause or cure this phenomenon and therefore it is not a manufacturing fault. For further information please check with individual manufacturers recommendations.

INDENTATIONS

When a carpet is subjected to a heavy point load, such as under the legs of furniture, it is unreasonable to expect the carpet not to indent. Usually, the longer the load is in place, the longer will be the time for the pile to recover. In the case of very heavy loads in place for a considerable time, the recovery time can be very considerable. It must be remembered that it is not only the pile of the carpet that becomes indented. the underlay will also indent and the backing of the carpet may also distort into the indentation in the underlay. Some underlay’s will recover well and some less well depending upon their composition, thickness, density etc.

The use of cups below furniture legs can spread the load and the net result is a larger area of less deeply indented carpet. The ability of a carpet to recover from a heavy static load can be measured in the laboratory, using the test method described in BS 4939 and many manufacturers will have data on this aspect of carpet performance. In this test the carpet is loaded for 24 hours and the degree of recovery is measured after 1 hour and 24 hours. Since there are so many different underlay’s however, it is very rare for the recovery from a heavy static load to be evaluated on carpet and underlay.

Often normal maintenance (vacuum cleaning with a rotating brush machine) will speed up recovery but in the case of serious indentations the use of an iron and damp cloth or a steam iron together with a blunt darning needle to carefully tease up the pile can be beneficial. Care must be take not to over wet the carpet, of course.

FLATTENING

Flattening will occur as a result of traffic which eventually flattens the pile particularly in the main areas of use. All pile fabrics will flatten to greater or lesser degree dependant on the amount of traffic to which it is subjected and the construction (tuft density/pile fibre/height/weight) of the product concerned.

SOILING

Soiling is usually the result of some local condition to which the carpet has been subjected to, or maintenance, or lack of maintenance programme. There is nothing we as manufacturers can do to prevent soiling in use. There are several types of soiling which are quite common:

Spillages - Liquids such as soft drinks, cordials or any drink which contains sugar, particularly hot drinks, is likely to leave a stain. In such instances, professional help should be sought. Shampoo - if incorrectly applied, can leave

sticky soap residues in the fibres which can result in the soiling reappearing quite rapidly.

Dust - which is carried on draughts can soil carpets in various ways, apart from the obvious soiled edges, at gaping skirting boards for instance, dark lines appearing on surface might suggest airborne dust vacuum-drawn through poorly fitted floorboards. Sometimes the shape of floorboards can be seen quite clearly. Air borne dust sometimes shows itself as spots on the carpet, this is due to the air carried on a draught under the carpet escaping through minute holes both in the underlay and the carpet, leaving dust deposited on the pile much like a filter action. In such installations, the use of a lining paper is essential as a preventative measure.

T HE R EGENCY

Collection

It is the responsibility of the retailer to advise the consumer when the carpet is measured of any poorly fitting doors, skirtings, or floorboards and the consumers responsibility to ensure any remedial work to seal draughts, is carried out before the carpet is fitted, if a resulting complaint is to be avoided.

INSTALLATIONS

Telephone National Institute of Carpet Fitters (NICF) for further information – 0115 958 3077.

This information is given by responsible manufacturers to help you help your customer to make an informed choice.

THE STOCKLISTS July 2010

Flooring factsheet Carpet types TUFTED

With advances in manufacturing technology, 95% of all carpet produced today is tufted. It takes about an hour to make a roll of carpet that might take eight hours to weave.To make tufted carpet, hundreds of yarn-threaded needles are pushed through the primary backing fabric to form loops or tufts, which may be left as is or cut. A heavy adhesive coating is applied to hold the tufts in place and a secondary backing is usually glued on for strength and stability. A wide variety of styles and textures can then be created using various techniques.

LOOP PILE Berber • Berber carpets look like and are named after a handmade, bulky wool carpet made by the Berber tribes of North Africa and Asia. The loops are made from thick or bulky yarns of wool, nylon, polypropylene or a blend of these fibres to give a cushioned effect underfoot.These carpets are available in an assortment of colours and may be flecked and can be either level loop or multilevel loop.

Level Loop • When all the loops are of the same height, a highly flexible and durable carpet is created which has a natural, casual appearance even when (commonly) it is made from synthetic fibres. The tight loop texture tends to hide marks so it’s a good blend between luxury and practicality.

Multi-level loop • The loops vary to two or sometimes three loop heights to create informal, random textures which are very forgiving for marks and stains and therefore very suitable for high traffic areas and busy family rooms.

CUT PILE Freize • Frieze (pronounced free-say) carpets are similar to saxony, but the yarns are more tightly twisted and should always be heat set. They have a dense, low pile surface which creates a coarse, pebbly texture. Frieze carpets are very durable and hide footprints, dust and dirt, which makes them suitable for heavy traffic areas.

Saxony • Saxony textures are made of twisted yarns, which should be heat set.The tips remain very distinct, rather than blending together to form a very elegant finish. Saxony textures show footprints and vacuum marks so are suitable for more occasional rooms in the home. More textured variations improve the practicality of saxonies.

WOVEN

Woven carpet may be in a tiny minority of today’s production but still produces some of the finest carpets which are used for prestigious installations.

Axminster • The pile of the carpet is inserted into the backing as it is woven and cut to length, creating U-shaped tufts to give a velvety surface.The process locks in the fibre to create a carpet of high durability and performance retention as well as a luxury feel. The process allows for intricate designs and colours to be used – although modern trends mean that the traditional patterned axminster has given way to current fashion trends for plain carpets.

Wilton • Wilton woven carpets are produced in a similar way to axminsters – the principal difference being that a continuous fibre is woven all the way through.The carpet can be sheared to create a range of cut and loop textured effects.The result is a high quality carpet of unrivalled durability. Flat weave • Manufactured in the same way as wilton, flat weave is a loop pile which allows the yarn to be woven across a wider area to created a flatter, more textured effect.

ends blend together which then further enhances the overall finish. These carpets tend to ‘shade’ with heavy use. Footprints show easily and the colour looks different from place to place because fibres lying in different directions reflect the light differently. A luxury for occasional rooms.

CUT AND LOOP When some of the pile is cut and other left as loop, a variety of surface textures and patterns can be created (in a variety of colours).The multi-level surface is excellent for hiding footprints and stains so cut and loop is good for high traffic areas and general purpose rooms in the home.

Shag pile • Shag pile has varied in popularity.The pile is up to 50mm long and the texture is casual and loose but the surface flattens easily and lacks durability.

Twist • The popular twist carpet is the cut-pile standard.The yarn is tightly twisted and often heatset to retain this feature and the result is BONDED Tip Sheared Level Loop Tip Sheared Level Loop Sheared Level Loop plain colours. a versatile, textured finish that is idealTipfor Bonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’) are created by firing fibres into an adhesive material – the fibres are Velvet • Velvet textures (sometimes called ‘velour’ or ‘plush’) all have not stitched into the backing in any way. The technique is principally a level surface pile of approx 5mm to 10mm height, which is then used for commercial carpet tiles. sheared to give a smooth finish. With very little twist in the yarn, the Random Sheared Random Sheared

Random Sheared Multi-Level Multi-Level Loop Loop

Multi-Level Loop

Tip Sheared

Velvet/Plush Velvet/Plush Level Loop

Velvet/Plush Frieze Frieze

Frieze

Random Sheared

Twist TwistLoop Multi-Level

Twist BerberBerber

Berber

SaxonySaxony Frieze

Saxony Shag Shag

Shag

Velvet/Plush 10

THE STOCKLISTS July 2010

Flooring factsheet Wool fibre THE BEST CARPET WOOL

Wool carpets have a historic reputation for quality because as a fibre it is known to withstand pressure and have excellent appearance retention properties.The best wool for carpet production is ‘strong’ wool and this is grown on sheep breeds found in Britain and New Zealand. Most carpets will contain both British Wool and New Zealand Wool because British Wool is more bulky and resilient and offers texture and unique heathery shades to carpet, whilst New Zealand wool is softer and whiter and particularly good for plain, lighter shaded ranges. Combining the two within a blend for carpet yarn gives manufacturers the perfect qualities for carpet. 100% wool or 80/20 – 80/10/10 wool rich Wool has yet to be matched by any man-made fibre; it has superior strength and does not need other fibres to improve its performance. However manufacturers choose to use synthetic fibres within the yarn blend for a number of reasons.These include fibre flexibility, dyeing, heat setting, stain resistance, durability and cost. These wool rich compositions offer industry standard carpets which will perform well in the home. THE BENEFITS OF WOOL CARPET

Practical Strong and Resilient – Wool carpet will provide superior performance over many years as it can offer unique resilience and long lasting durability.The natural crimp of wool offers valuable ‘bounce-back’ so that pile compression is resisted and the effects of tracking and shading are reduced – maintaining good appearance over many years.

Easy care – Wool is a natural fibre that has an inbuilt resistance to soiling due to its natural oils and its outer surface of microscopic scales and as a result additional anti-soil treatments are not necessary. Simply vacuuming the carpet will keep it looking good and whilst wool initially repels spills, prompt and complete blotting with white paper towels or an absorbent cloth is advised and will address many household spillages.

SAFE

DURABLE

Comfort Soft and Warm – Wool carpet adds luxurious underfoot comfort and warmth to the home and acts as an insulator improving heat retention and energy efficiency.

Peace and Quiet – Wool carpet absorbs sound and cushions the home against echo and room to room noise transfer. Safety Fire Retardant – Wool is naturally fire resistant, has a slow ignition rate and tests show that it is self extinguishing within seconds. It meets many safety regulations without additional treatments and is favoured in contract locations for this reason.

Fall Friendly – Carpet cushions and so provides a softer floor which protects against serious injury in falls by the very young or the elderly.

Internal Environment Indoor Environment – As a natural ‘smart’ fibre with a complex physical and chemical structure, wool helps to create a balanced atmosphere in the home. It breathes and absorbs humidity in the air, releasing it when the atmosphere becomes dry and helps improve air quality by absorbing airborne toxins in indoor air. Anti–allergy – The minute scales on the fibre’s surface will hold fine dust until vacuumed which helps to reduce floating particulate in the atmosphere. Wool does not give off harmful emissions or promote the growth of bacteria and wool is not a food source for dust mites.

Eco/Environmental Natural and Sustainable – Grown on sheep, which graze freely, wool is both 100% natural and fully sustainable. As shearing is a necessary part of animal husbandry this means that every year there is a fresh supply of wool available for the carpet manufacturing industry.

Energy Efficient – Wool is energy efficient in the home and also in carpet production. Biodegradable – Wool fibre is biodegradable in soil and will produce nitrogen, sulphur, carbon dioxide and water which are all plant nutrients.

Environmentally Assessed – Wool is an environmentally responsible fibre that has been measured in terms of its ecological impact. A Life Cycle Analysis study carried out by Leeds University to ISO 14040 standard for British Wool concludes that it compares favourably when measured against man-made fibres.

EASY-CARE

COMFORT

British Wool

The Planet Friendly Fibre for Carpet aboutwool.com THE STOCKLISTS July 2010

Flooring factsheet Underlay In a tight market for margins, underlay for carpet and laminate flooring offers retailers one of the best opportunities to add value to every sale - with good profitability, trade-up potential once benefits are understood and high satisfaction levels with customers.

www.floorwise.co.uk

But 50% of carpet is still sold without new underlay! Retailers should create an assumption that new underlay is always required, the only decision is which type. It’s also a good target-setter for sales staff.

Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results - some manufacturers offer point-of-sale units.

Benefits

Good underlay will... • Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet Poor or old underlay will... • Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards

How thick? A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad.The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be - 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.

Sponge rubber

Crumb

Combination

PU foam

www.numa-online.co.uk

Types

Sponge rubber The market’s most popular underlay is available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention. PU (polyurethane) foam PU foam is a relative newcomer to the market, typically made from recycled foam offcuts.The foam provides excellent comfort and performance levels with lots of thickness options - and its light weight helps handling. The product can be re-cycled again after use. Crumb rubber Flat and dense, crumb rubber is good for heavy footfall - offering maximum protection but a little less comfort (and very good over stair nosings). Laminate underlay There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-surface. Combination A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt. Underfloor heating underlay Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating up to 2.5 can be used - which means the underlay would normally have a tog rating of 1.0. Felt This traditional (but environmentally friendly) underlay is made from recycled fibres - wool, jute and synthetic - to create a firm, dense pad with excellent thermal insulation. Still a very popular choice among contractors when stretch fitting woven carpets Pre-tackified underlay A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired

www.carpenter.limited.uk

www.interfloor.com

Specialists in pre-tacked underlays, soft fibre boards & Roberts Tools. www.estillon.co.uk

www.underlay.com

www.texfelt.co.uk

THE STOCKLISTS July 2010

Are you a Wholesaler? If youâ&#x20AC;&#x2122;re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory

National Fells Carpets Goole 01977 662211

sales@fellscarpets.co.uk www.fellscarpets.co.uk

North East

John Evans Ltd Manchester 0161 368 2563 Fax: 0161 368 3039 Mobile: 07850 935301 Kellars Ltd Stockport 0161 443 0970 sales@kellars.co.uk

Lee Floorstok Ltd Carpet & Flooring Gateshead Liverpool - see Floorwise p13 Gateshead Lee Floorstok Ltd 0844 824 3121 gateshead@carpetandflooring.co.uk Manchester - see Floorwise p13 www.cfgateshead.co.uk

Fells Carpets Goole 01977 662211

sales@fellscarpets.co.uk www.fellscarpets.co.uk

Floorwise (North East) Ltd Birtley - see Floorwise p13 Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ carpetandflooring.co.uk www.vanguardcarpets.co.uk Wood Floor Sales Redditch 01527 511888 help.redditch@ carpetandflooring.co.uk www.woodfloorsales.com

North West Fells Carpets Goole 01977 662211

sales@fellscarpets.co.uk www.fellscarpets.co.uk

D. M. Miller Ltd Manchester 0161 205 9949 dm.miller@btconnect.com www.dmmillerltd.spaces.lives.com

THE STOCKLISTS July 2010

MCA Floorwise Ltd Morecambe - see Floorwise p13 Mytton Flooring Norwich - see Floorwise p13 Millbrook Carpets Darwen 01254 703999 millbrookcarpets@live.co.uk

Supertex Furnishings Lancashire 01772 457070 sales@supertexfurnishing.co.uk www.supertexfurnishing.co.uk See page 28 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ carpetandflooring.co.uk www.vanguardcarpets.co.uk Walkwell Flooring Supplies Manchester 0161 786 6800 manchester@ carpetandflooring.co.uk www.walkwell-flooring.co.uk Wood Floor Sales Redditch 01527 511888 help.redditch@ carpetandflooring.co.uk www.woodfloorsales.com

Midlands

Carpet & Flooring Birmingham Birmingham 0121 421 9131 birmingham@ carpetandflooring.co.uk www.cfbirmingham.co.uk

Floorwise D & J Ltd Southam- see Floorwise p13

J J Wholesale & Distribution Ltd Birmingham 0121 765 4994 jjwholesale@gmx.com RPS Flooring Mansfield Woodhouse - see Floorwise p13

STS Flooring Distributors Watford 08454 342000

sales@stsflooring.co.uk www.stsflooring.com

see page 27 for details

Supertex Furnishings Leyland Tel: 01772 457070 sales@supertexfurnishing.co.uk www.supertexfurnishing.co.uk See page 28 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ carpetandflooring.co.uk www.vanguardcarpets.co.uk Wood Floor Sales Redditch 01527 511888 help.redditch@ carpetandflooring.co.uk www.woodfloorsales.com

Woodall Brothers Ltd Shrewsbury - see Floorwise p13

East

Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk

Faithfull Floorcovering Suffolk 01473 822341 sales@faithfulls.co.uk www.faithfulls.co.uk

STS Flooring Distributors Ltd Cambridge Tel: 01954 781142 sales@stsflooring.co.uk www.stsflooring.com See page 27 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ carpetandflooring.co.uk www.vanguardcarpets.co.uk Wood Floor Sales Redditch 01527 511888 help.redditch@ carpetandflooring.co.uk www.woodfloorsales.com

South East

Acorn Carpet Accessories Bromley, Kent - see Floorwise p13 AFS Middlesex 020 8805 8620 info@afsenfield.co.uk See page 16 for details

Ashmount Flooring Supplies Ltd Tottenham 0208 808 2158 sales@ashmountflooring.co.uk www.ashmountflooring.co.uk continued overleaf....

Are you a Wholesaler? If youâ&#x20AC;&#x2122;re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory Beds Flooring Bedford 01234 341234 sales@bedsflooring.co.uk www.bedsflooring.co.uk

Belvedere Carpets London 020 8800 0740 sales@belvederecarpets.co.uk www.belvederecarpets.co.uk

Carpet & Flooring London Camberley 01276 672100 camberley@carpetandflooring.co.uk www.cflondon.co.uk

Columbia Flooring Middlesex 020 8443 3322 sales@columbiaflooring.co.uk www.columbiaflooring.co.uk See page 20 for details

Faithfulls Service Centre Kent 01322 285001

Faithfulls Service Centre Walthamstow 0208 498 3040 sales.walthamstow@faithfulls.co.uk Faithfull Floorcovering Suffolk 01473 822341 sales@faithfulls.co.uk www.faithfulls.co.uk

Kent Flooring Supplies Ltd Chatham 01634 668668 sales@kentflooring.co.uk www.kentflooring.co.uk Littner Hampton London 020 8520 8474 littnerhampton@aol.com www.littnerhamptoncarpets.co.uk Potts & Ward, Woodcocks Ltd Brighton 01273 557211 pwwflooring@fastnet.co.uk www.pwwflooring.co.uk 14

Rackhams London 020 8531 9225 sales@rackhamsltd.co.uk www.rackhamsltd.co.uk See page 25 for details

Fitwell Flooring Ltd Newton Abott - see Floorwise p13

Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk See page 26 for details

STS Flooring Distributors Thame (Oxford) 01844 213555 sales@stsflooring.co.uk www.stsflooring.com see page 27 for details

Salesmark Lancing, - see Floorwise p13

STS Flooring Distributors Orpington/Croydon 0845 434 1000 sales@stsflooring.co.uk www.stsflooring.com see page 27 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@carpet andflooring.co.uk www.vanguardcarpets.co.uk Wessex Flooring Amesbury - see Floorwise p13

Wood Floor Sales Redditch 01527 511888 help.redditch@carpetandflooring.co.uk www.woodfloorsales.com

South West

Carpet & Flooring Bristol Bristol 0117 966 798l bristol@carpetandflooring.co.uk www.cfbristol.co.uk Clarks Wood Company Bristol Tel: 0117 971 6316 Email: stag@clarkswood.com Web: www.clarkswood.com Fitwell Flooring Ltd Redruth - see Floorwise p13

Solent Wholesale Carpet West Sussex 01243 774623 sales@solentwholesale.co.uk www.solentwholesale.co.uk See page 26 for details

Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@carpet andflooring.co.uk www.vanguardcarpets.co.uk Wood Floor Sales Redditch 01527 511888 help.redditch@carpetandflooring.co.uk www.woodfloorsales.com

Rhyl Flooring Supplies Ltd Rhyl Tel: 01745 354555 Roma Flooring Neath - see Floorwise p13

Ireland

Floorwise Ltd Dublin - see Floorwise p13

Floorwise Ltd N. Ireland - see Floorwise p13

Scotland

C. K. Davie Ltd Aberdeen - see Floorwise p13 C. K. Davie Ltd Dundee - see Floorwise p13

Headlam Scotland North Lanarkshire 01698 831 000 bristol@carpetandflooring.co.uk www.headlamscotland.co.uk Neil Smith Ltd Glasgow - see Floorwise p13

Wales

Carpet & Flooring Bristol Bristol 0117 966 798l bristol@carpetandflooring.co.uk www.cfbristol.co.uk

THE STOCKLISTS July 2010

floorwise

National Network of Floorwise Distributors Acorn Carpet Accessories 15 Bromley, Kent Tel: 020 8462 0422 Fax: 020 8462 0927 C. K. Davie Ltd 1 Aberdeen Tel: 01224 820077 Fax: 01224 822344 C. K. Davie Ltd 2 Dundee Tel: 01382 226533 Fax: 01382 226544

Fitwell Flooring Ltd 19 Redruth, Cornwall Tel: 01209 214344 Fax: 01209 21162

Fitwell Flooring Ltd 18 Newton Abott, Devon Tel: 01626 835935 Fax: 01626 834334

Floorwise D & J Ltd 12 Southam, Warks Tel: 01926 814922 Fax: 01926 817899

Floorwise (North East) Ltd 5 Birtley, County Durham Tel: 0191 410 7070 Fax: 0191 410 6116 Floorwise Ltd 9 Dublin 12, ROI Tel: 00 353 (0)1 4299455 Fax: 00 353 (0)1 4298529 Floorwise Ltd 4 Northern Ireland Tel: 028 094 34441

Lee Floorstok Ltd 8 Liverpool Tel: 0151 708 7420 Fax: 0151 708 7241

Lee Floorstok Ltd 7 Manchester Tel: 0161 231 8080 Fax: 0161 231 8787

MCA Floorwise Ltd 6 Morecambe, Lancashire Tel: 01524 33517 Fax: 01524 381852

1 2

Mytton Flooring 13 Norwich, Norfolk Tel: 01603 624387 Fax: 01603 612888 Neil Smith Ltd 3 Glasgow Tel: 0141 552 1141 Fax: 0141 552 0623

Roma Flooring 14 Neath, West Glamorgan Tel: 01639 633001 Fax: 01639 646116

3 4

Wessex Flooring 17 Amesbury, Wiltshire Tel: 01980 625888 Fax: 01980 676969

Woodall Brothers Ltd 11 Shrewsbury, Shropshire Tel: 01743 441584 Fax: 01743 441629

UNDERLAY

14 18 19

13 15

HEAD OFFICE Floorwise Group Limited Floorwise House, 22 High Street, Kegworth, Derby DE74 2DA, UK Tel: 0044 (0)1509 673974 Fax: 0044 (0)1509 674841

Award-Winning Flooring Accessories

GRIPPER

RPS Flooring 10 Mansfield Woodhouse, Nottinghamshire Tel: 01623 624198 Fax: 01623 620931 Salesmark 16 Lancing, West Sussex Tel: 01903 750522 Fax: 01903 851111

ADHESIVES & SCREEDS

PROFILES

www.floorwise.co.uk www.floorwise.co.uk •• www.carpetunderlays.net www.carpetunderlays.net www.signaturewoodfloors.com www.signaturewoodfloors.com •• www.siennawoodfloors.com www.siennawoodfloors.com THE STOCKLISTS July 2010

The Stocklists Carpet Company Directory Abingdon Flooring

01274 655694

Adam Carpets Ltd Be Tu Tw W Ww

01562 829966

Associated Weavers Tw Tu

01422 431100

Avena Carpets Ltd Tu Ww

01422 330261

Axwoven Carpets Ltd Ax Be

0121 550 5788

Axminster Carpets Ltd Ax Be Tw

+32 56783250

Balta Industries NV Tu Tw W Ww

+32 56 62 2211

Betap Tufting BV Tu Tw W

+31 383 861 060

BIC Carpets Be Tw W

+32 56 23 54 10

Bizspoke Custom Carpets Be Tw W

01924 488882

Blenheim Carpets Ax Be Tw W Ww

020 7823 3040

BMK

0113 380 5333

Bond Worth Ltd Ax

01562 745000

Brintons Ax Tu Tw W Ww

0800 505055

Brockway Carpets Ltd

Edel Telenzo’s Rembrandt

Bronte Carpets Ltd Be Tu Tw W office@brontecarpets.co.uk www.brontecarpets.co.uk Burmatex Tu

Cadogan Carpet Co W

01282 862 736

01924 262525 01562 733610

01297 32244

Bajong Carpets NV Tu Tw W

Tw W sales@brockway.co.uk

Couristan Carpets Ax Tu W Ww

01562 828200 www.brockway.co.uk

Carpets of Kidderminster Ax Tu sales@carpetsofkidderminster.com www.carpetsofkidderminster.com Cavalier Carpets Ltd Ax Be Tu Tw W Ww Christy Carpets Tu

Clarendon Carpets Tw Classis Carpets Tu W Ww

Condor Carpets BV Tu

01299 827477

01254 268000 019078 308777 01675 433066 0870 020 1725 +31 38 4778911

Contemporary Life & Textiles Be Tw sales@contemporarylife.co.uk www.contemporarylife.co.uk

Cormar Carpets Ltd Tu Tw W info@cormarcarpets.co.uk www.cormarcarpets.co.uk

Mohawk’s Cherbourg Check

Craigie Carpets Be

Creative Carpets Ltd Be Tu Tw W Creatuft Carpets Tu W

Custom Carpet Company Ax Be Tu Tw W Ww Dan-Floor UK W

Domo International Be Pr Tu Tw W

Drury Lane Carpets Ltd Be Tu Tw W Dutton Carpets Be

800 223 6186 01294 558400 0116 284 1455 +32 56 35 4444 01737 830301 01454 858014 +32 92 41 4511 01254 296829 01254 672672

E & WE Carpets W

01562 825952

Edel Telenzo Carpets Ltd Tu Tw W sales@edeltelenzocarpets.co.uk www.edeltelenzocarpets.co.uk Enterprise Weaving Co Be Ww

01422 374 417

01562 745030

01254 296829

Fells Carpets

01204 881 234

Ww cummings@btinternet.com www.fellscarpets.co.uk

Fetcham Furnishings Ltd Tw

01977 662211

020 8944 6220

Brockway’s Vogue

THE STOCKLISTS July 2010

If you would like to be included in this section or upgrade your listing, please contact Diane Martin on +44 (0)1482 659396 or email diane@mayvillepublishing.co.uk

Every time you see a web or email address in The Stocklists, you can click straight to it from our online edition at www.thestocklists.com

KEY TO CODES: Be: Bespoke • Pr: Printed • Tu:Tufted • Tw:Twist • W: Wool • Ww: Woven Wilton Fletco Taepper A/S Tu W

Furlong Flooring

Tw W enquiries@furlongcentral.co.uk www.furlongflooring.co.uk Gaskell Tu Tw W

+45 96 60 3000

Godfrey Hirst (GB) Ltd Tu

Halbmond Teppichwerke Be Pr Tu Heckmondwike FB

01772 696 787

01827 831525

01827 831430 0800 526696 +49 037 421 420 01924 410544

John Lanham Watts Carpets Ax Tw Ww 01937 588511 John Evans Ltd Ax Tu Tw W

Joseph Hamilton & Seaton W Kingsmead Carpets Tu Tw W

Lano NV

Ax Pr Tu Tw W Ww marketing@lano.be www.lano.com

Le Tissage d'Arcade Ax Ww

0800 78 33 712

Leigh Spinners Ltd Tw

01942 673232

Louis de Poortere W

Gaskell Mackay Carpets Ltd Ax Tu Tw W 01642 242 423 Georgian Carpets Tu Tw W

Lecaflor Ltd Ax Be Pr Tu Tw W Ww

0161 368 2563 01827 831400 01827 831 424

Lusotufo Tu

+32 05685 4747

01388 664101

Manx Carpets Tw W

01827 831 434

Mayfield Carpets W

01706 639 866

MID NL Be

Mohawk Europe

+31 38 851 8700

marinagooch@mohawkeurope.com www.mohawkinternational.com Mr Tomkinson Tw Ww Ossfloor UK

Penthouse Carpets Tu Tw W Phoenox Textiles Pr Tu Pownall Carpets Tw W

Roger Vanden Berghe.NV Tu Ww +32 56 65 4300

+32 56 393 386

Ryalux Carpets Ltd Be Tu Tw W

Sans Frontieres Ltd Be Pr Tu Tw W Ww

01480 479830 01480 471304 01827 831 450

01675 433031 01706 341231

01484 863227 0845 6528811 +32 56 73 57 11 0845 652 8811 0844 5611977

Bronte’s stand

Shaw Home Foundations Tu

01675 433 501

Tapibel NV Pr Tu Tw Tasibel NV Tw

01623 481 221

The Alternative Flooring Co The Grosvenor Wilton Co W Ww The Sultana Carpet Co Ax The Wilton Carpet Co Ax W Ww

Thomas Witter UK Ltd Tu Tw

+32 52 499600 01264 335111

01562 701456 01299 822300 0845 296 8850 0870 1128318

Timzo Tufting Industry BV Tu +31 38 385 4477 Tisca Tiara Tu Ww

Ulster Carpets Ax Be Tu Tw W Ww

United Carpets & Beds Tw W Ww Victoria Carpets Tu Tw W Ww Vorwerk

Westex Carpets Tu

Whitestone Weavers Ltd Ax Be Tu Tw W Ww Wilkies Carpets Tw

Woodward Grosvenor Ax Tu Tw W Ww Wool Classics Tu Ww

+41 71 791 0111 02838 334433 01709 732 666 01562 749300

08700 104484 01274 861334

01429 892555 0113 307 9955 0800 526696 0207 349 1560 Tollgate stand

Cormar’s Berwick

THE STOCKLISTS July 2010

UNDERLAYS

CARPETS NATURAL/LOOPS HIGH FLYER MARRAKESH NOMAD

Tex Loop Natural 50/50 Nat Loop

SAXONY FIVE STAR STAINFREE ROMANCE SEDUCTION NOBLE SAXONY ROYAL TOUCH STAINFREE FLAIR SENSATIONAL

32oz PP Saxony 35oz PP Saxony 37oz PP Saxony 40oz Saxony 45oz Nylon Saxony 50oz PP Saxony 58oz Saxony

80/20 WOOL TWIST BELMONT TWIST WESSEX TWIST NEW ASPEN TWIST BELMONT SUPREME ARRAN TWIST HARRISON TWIST (Victoria)

80/20 40oz 80/20 40oz 80/20 40oz 80/20 50oz 80/20 50oz 80/20 60oz

PP TWIST VIVA TWIST SALT N PEPPER CABARET ELITE TWIST SHEPHERDS TWIST

PP Twist PP Twist PP Twist PP Twist PP Twist

LOOP PILE AND CORD PINCH FELT PINCH FOAM ROCKY HB ROCKY FB DIMENSIONS TITAN CORD GALA CORD FB GALA CORD HB

Needle Punch Cord Needle Punch Loop Pile Cord Loop Pile Cord Loop Pile Stripe/Wave Loop Pile Gel Back Loop Pile Cord Loop Pile Cord

AFS WOOL COLLECTION 100% WOOL LOOP WELLFIELD IMRA 100% Wool 2 Ply Yarn WELLFIELD KAMRA 100% Wool 2 Ply Yarn CORMAR STOCKED APOLLO BERWICK 40 BERWICK 50 BUCHANAN HIGHLANDER HOME COUNTIES HOME COUNTIES MALABAR NATURAL BERBER SUPER NATURAL BERBER ELITE NATURAL BERBER DELUXE NEW OAKLANDS NEW OAKLANDS NEW OAKLANDS PRIMO PLUS PRIMO ULTRA PRIMO TWEED PRIMO SAXONY

Excellon Twist 80/10/10 40 oz Twist 80/10/10 50 oz Twist 80/10/10 40 oz Twist 80/10/10 50 oz Twist 42 oz Twist 50 oz Twist 100% Natural 80/10/10 35 oz Twist 80/10/10 45 oz Twist 80/10/10 55 oz Twist 80/10/10 32 oz Twist 80/10/10 42 oz Twist 80/10/10 50 oz Twist Excellon Twist Excellon Twist Excellon Twist Excellon Saxony

CORMAR CARPETS AVEBURY LINDISFARNE TOWN AND COUNTRY

3/5 DAYS DELIVERY 100% Pure New Wool 100% Pure New Wool 80/10/10 60 oz Twist

Roll Size Full Roll EQ* Description BRANDED TOP END RUBBER SPONGE RANGE ELITE 11 m2 129lb Textured Rubber Underlay MAJESTIC 11 m2 135lb Waffle Rubber Underlay COLOURS RED 11 m2 135lb Waffle Rubber Underlay Waffle Rubber Underlay WILLOW GREEN 15 m2 90lb CRUSADER SUPREME 15 m2 100lb Waffle Rubber Underlay Waffle Rubber Underlay SUPREME LIGHT 11 m2 101lb UNBRANDED TREDAIRE SPONGE RUBBER AFS CLASSIC GOLD 15 m2 95 lb Rubber Underlay AFS SUPER GOLD 15 m2 80lb Rubber Underlay AFS STANDARD GOLD 15 m2 60lb Rubber Underlay Light Weight PE GRAPHITE 15 m2 WOOD FLOOR UNDERLAYS BOARDWALK (Timbermate) 15 m2 3.75mm ALL IN ONE 10 m2 3mm COMFORT SILVER 15 m2 2.5mm

23dB Moisture Barrier 20dB Self Adhesive Strip 18dB PE Foam + Foil

TREDAIRE PU UNDERLAYS ALPHA 15 m2 OMEGA 15 m2 BRIO 15 m2 ZEST 15 m2 SOFTWALK 15 m2 DREAMWALK 15 m2 CONTRACT 9 15 m2

Tredaire PU Tredaire PU Tredaire PU Tredaire PU Tredaire PU Tredaire PU Contract PU

8mm 10mm 8mm 10mm 9 mm 11 mm 9 mm

DURALAY CONTRACT UNDERLAYS TREADMORE 11 m2 8.0mm SYSTEM 10 11 m2 10mm DURAFIT 650 15 m2 6.5mm DURAFIT 500 15 m2 5.0mm DEFENDER 15 m2 100lb HEATFLOW CARPET 15 m2 6.0mm HEATFLOW WOOD 15 m2 2.75mm TECHNICS 5 15 m2 5.0mm

Crumb Crumb single stick under 40m2 Double stick crumb Double stick crumb Flat sponge 0.80 TOG 0.75 TOG sponge carpet 0.35 TOG sponge laminate U/L Double stick sponge

CARPENTERS PU UNDERLAYS GREENSTEP 15 m2 SUPER GREEN STEP 15 m2 RICHSTEP 15 m2 DEEPSTEP 15 m2

PU Underlay PU Underlay PU Underlay PU Underlay

8mm 10mm 9mm 11mm

CARPENTERS CONTRACT UNDERLAYS 15 m2 7mm FIRMSTEP 15 m2 9mm POWERSTEP 15 m2 7mm MARINESTEP

Contract PU Contract PU Contract PU IMO Rated

FELT UNDERLAYS FELT 28 FELT 42 KENSINGTON DELUXE

Wool/jute felt 8mm Contract wool/jute felt 11mm Felt crumb rubber

15 m2 28oz 15 m2 42oz 11 m2 74oz

AFS Unit 4 Baird Road, Enfield, Middlesex EN1 1SJ Tel: 020 8805 8620 Fax: 020 8805 6840 Email: info@afsenfield.co.uk

PLUS A VAST RANGE OF ACCESSORIES AND TOOLS FOR CARPETS AND LAMINATES Contact our sales office or your area representative for prices on any of the above ranges. We also offer a fast service on non stock items. Phone our showroom manager for prices and samples. Our latest price list is dated July 2010.

REP DETAILS: Ashley Best Nick Hart Karl Goult

Tel: 07976 916752 Tel: 07771 967609 Tel: 07957 685428

Zac Marsh

Tel: 07828 663325

Surrey , Hampshire, South London Essex, East London North London, West London, North West London, Middlesex, Herts., Beds., and Bucks. Kent, South East London

THE STOCKLISTS July 2010

92% STOCKED Townshend Works, Puxton Lane, Kidderminster Worcestershire DY11 5DF Sales: 01562 745000 Fax: 01562 732827 New trade price list effective 1st November 2009

BOND WORTH

V.I.P. CLUB Call us today for a personal service that reaches beyond your expectations...

Berkeley Axminster 80% Wool / 20% Nylon available 3.66m & 4.57m Range comprises 8 Designs - All stock Stocked items Delivery 14 Days from Order ALL DESIGNS FULLY STOCKED

✱ Buy one Axminster cut at your standard terms, when you place another within 8 weeks we give you an EXTRA 10% off!

80% Wool / 20% Nylon available 3.66m

✱ We guarantee our delivery dates. If we miss it by 7 days then you get 5% off the invoice value of the order!

Range comprises 12 Designs Stocked items Delivery 14 Days from Order Low Stock Anatolia 2-9101 End July Low Stock Mikado 4-9079 Early August

✱ Access to the Managing Director and Sales Director 24 hours a day 7 days a week.

Precious Gems Axminster

✱ Have a complaint? We guarantee to contact your customer with 24 hours.We will inspect all complaints regardless of age.

Variations Axminster

80% Wool / 20% Nylon available 3.66m Range comprises 5 Designs - All Stock Stocked items Delivery 14 Days from Order

Wensleydale Axminster

✱ Order 16 linear meters or more in one cut we give you roll price!

80% Wool / 20% Nylon available 3.66m

✱ Exclusive first access to new ranges

Range comprises 8 Designs - All Stock Stocked items Delivery 14 Days from Order

✱ Bi-Monthly News Letter

Cornell & Stanford Axminster

✱ Real Time Updates via Facebook & Twitter

80% Wool / 20% Nylon available 4.00m

✱ Dedicated Sales Line

Range comprises 5 Designs Stocked items Delivery 14 Days from Order Cornell Vandyke Brown Low stock - Early August Stanford Lawnswood - Early August Cornell Lawnswood - Early August

✱ Special Roll Offers

New Afghan Axminster 80% Wool / 20% Nylon available 3.66m Range comprises 5 Designs - All Stock Stocked items Delivery 14 Days from Order

Romanesque Berber Axminster 80% Wool / 20% Nylon available 4.00m Range comprises 3 Designs - All Stock Stocked items Delivery 14 Days from Order

✱ABOVE ALL ITS FREE TO JOIN! TELEPHONE 01562 745000 NOW FOR YOUR INFORMATION PACK

DEDICATED TO SERVICE Our commitment to you is backed by real no quibble guarantees...

THE STOCKLISTS July 2010

Kidderminster Trading Estate Spennells Valley Road Kidderminster Worcs DY10 1XS

Telephones:

Sales (01562) 828200 Admin (01562) 824737 Fax: (01562) 752010

New trade price list effective 1st March 2010

ASPEN HEAVY/ EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 50 oz PILE WEIGHT

80% WOOL/20% POLYPROPYLENE 4 & 5 METRE WIDTHS

AMORE EXTRA HEAVY DOMESTIC/CONTRACT 45oz PILE WEIGHT

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTHS

BERBER TWIST CLASSIC EXTRA HEAVY DOMESTIC/GENERAL CONTRACT

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTHS

CRAFTSMAN ELITE EXTRA HEAVY DOMESTIC/CONTRACT 50oz PILE WEIGHT

80% WOOL/20% NYLON 4 & 5 METRE WIDTHS

CRESTA SUPREME EXTRA HEAVY DOMESTIC/CONTRACT 50oz PILE WEIGHT

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTH

CRESTA EXTRA HEAVY DOMESTIC/CONTRACT 40oz PILE WEIGHT

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTH

E&WE CARPETS BY BROCKWAY Ranges include: Lakeland Herdwick Flatweave Collection Modena Verona

Lakeland Herdwick - Scafell Stripe A highly original and contemporary 100% wool product - available in two very distinctive designs.

FAIRFIELD TWIST EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 40oz PILE WEIGHT

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTH

FLORIAN

CAVENDISH

EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 60oz PILE WEIGHT

HEAVY DOMESTIC/GENERAL CONTRACT Choice of 18 Stylish Shades

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTH

ORION TWIST/MAJOR 60oz

SHETLAND

EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 42oz PILE WEIGHT (ORION TWIST) + 60 oz (ORION MAJOR)

80% WOOL/10% ACRYLIC/7% POLYESTER/ 3% POLYPROPYLENE 4 & 5 METRE WIDTH

EXTRA HEAVY DOMESTIC/GENERAL CONTRACT Made with a natural mix of undyed Shetland & Norwegian Wool

100% TWO PLY PURE NEW WOOL 4 METRE WIDTHS

VOGUE

TWINFOLD FINE TWIST EXTRA HEAVY DOMESTIC/CONTRACT 50oz PILE WEIGHT

100% PURE NEW WOOL 4 & 5 METRE WIDTHS

80% WOOL/10% NYLON/10% POLYESTER 4 & 5 METRE WIDTH

EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% PURE NEW WOOL, 20% NYLON TWO FOLD YARN PLAIN 4 & 5 METRE WIDTHS, STRIPED 4 & 0.66 METRE WHIPPED RUNNER

REPRESENTATIVES: Mr. T. Bradley Tel: 07968 835201 S. Humberside, Lincs., Notts, Derbyshire, Leicestershire, Cambridgeshire, North Hertfordshire. Mr. S. Perks Tel: 07968 835205 W. Midlands, Northants., Beds, Warwickshire, Worcs, Herefordshire, Shropshire

Mr. R.I. Hart Tel: 07968 835202. Norfolk, Suffolk, Essex, Kent, S.E London Mr. M. Humphreys Tel: 07968 835203 Hampshire, Dorset, Berkshire, Isle of Wight, Channel Isles, parts of Surrey

Mr. S. Stead Tel: 07968 835204. North Humberside, Yorkshire, The North East

Mr. R. Venn Tel: 07968 835206. South Wales, Bristol, South West, Gloucestershire, Wiltshire, Devon, Cornwall

Mr. A. Finch Tel: 07970 693752. Sussex, parts of Surrey, South Central & South West London

Mr. S. Harris Tel: 07918 081782. Lancashire, Cheshire, North Wales, North Staffs

Mr D. Milstead Tel: 07841 565349 Oxfordshire, Buckinghamshire, South Beds, South Herts, North London

AGENTS: All enquiries please contact Mr. T. Tindal on 07968 835201 Scotland Mr. D. Moran Tel: 07710 882421 N. Ireland & Eire

THE STOCKLISTS July 2010

Tel:01282 862736 Fax:01282 868307 Email: office@brontecarpets.co.uk Web: www.brontecarpets.co.uk

Bankfield Mill Greenfield Rd, Colne Lancs. BB8 9PD

28 years of custom made carpets 100% Wool Saxonies

Boulsworth Moorland Lowood Pendle Ferndene

All available in any colour, any width up to 12m

1/8 th gauge 1/8 th gauge 1/8 th gauge 1/10 th gauge 1/8 th gauge

42 45 55 60 68

oz oz oz oz oz

Super Ferndene Patrick Emily Charlotte

1/8 th gauge 1/10 th gauge 1/10 th gauge 1/10 th gauge

78 70 85 96

oz oz oz oz

100% Wool Shag Pile

All available in any colour, any width up to 12m Haworth Thornton

Standard 1400 Contract 1700

1/4 gauge 1/4 gauge

58 oz 62 oz

Wycoller Withens

1/4 gauge 1/4 gauge

80% Wool / 20% Nylon Classic Twist Available in any colour, any width up to 12m

1/8 th gauge 1/10 th gauge

41 oz 50 oz

Super 2000 Deluxe 2400

1/10 th gauge 1/10 th gauge

Sales and bespoke enquiries: 01282 862736

96 oz 120 oz

59 oz 70 oz

any colour, any width

Sales Agents James Hall Area: Scotland. Mobile: 07787 140136, Fax: 0131 343 3353 E-mail: jameshall195@btinternet.com

Keith Leslie Area: Northern & Southern Ireland Mobile: 07860 873838, Fax: 02894 468005

Aldo Berettoni Area:Yorkshire/North East/Humberside Mobile: 07971 173560, Fax: 01484 666703 E-mail: aldo@berettoni.freeserve.co.uk

John Rostron Area: North West/Cumbria/North Wales Mobile: 07973 733208, Fax: 01254 876548 E-mail: johnrostron@aol.com

Ian Millward Area: East Midlands/Notts/Staffs/Lincs/Derbyshire/Cambs/ Norfolk/Suffolk Mobile: 07939 319385, Fax: 0121 430 3682 E-mail: ian.millward@virginmedia.com

Niall Martin Area: Central London/Oxon/Berks/Bucks/Essex Mobile: 07866 735772, Fax: 01628 541497 E-mail: niallmartin@msn.com

James Thomas Area:West Midlands (west of M1) & South Wales Mobile 07932 458032,Tel/Fax: 01656 784514 E-mail: juncture2002@aol.com

Mark Garbett Area: South West England Mobile: 07840 664757,Tel: 01752 696377 E-mail: mgarbett11@aol.com

Steve Acton Area: South East/South London Mobile: 07957 836207, Fax: 01323 872415 E-mail: actonsta@aol.com

THE STOCKLISTS July 2010

For every step you take there’s a Carpenter luxury underlay In stock throughout the UK and Europe from a network of wholesale partners

Product Range ®

A general domestic underlay Density: 75kg/m3 – Roll weight: 10kg Thickness: 8mm

Recycling Programme A general domestic underlay Density: 75kg/m3 – Roll weight: 12kg Thickness: 10mm

For Luxury use domestic areas anywhere in the home Density: 100kg/m3 – Roll weight: 14.5kg Thickness: 9mm

For Luxury use, domestic areas in the home Density: 100kg/m3 – Roll weight: 17kg Thickness: 11mm

For Heavy contract locations Recommended for stretch fit or doublestick applications Density: 145kg/m3 – Roll weight: 16kg Thickness: 7mm

Make a date to visit us at Harrogate where we will have our new stand, new products and plenty to talk about. We’re in Hall C, Stand 19.

For luxury use, in domestic or contract areas Recommended for stretch fit or doublestick applications Density: 145kg/m3 – Roll weight: 20kg Thickness 9mm

For luxury use in domestic and contract areas – IMO rating Recommended for stretch fit or doublestick applications Density: 145kg/m3 – Roll weight: 16kg Thickness 7mm

Our extremely popular, competitively priced underlay Super Greenstep, is an 10mm thick, 75kg/m3 density product. It is rated for General Domestic use so it is suitable for all domestic living areas. Not only does this product add luxury and comfort to a carpet but also protects it against premature wear. Super Greenstep is made from recycled material and is manufactured in the UK.

For more product information contact: JOHN HUGHES Northern Sales Manager 07788 924606

HELEN ROWBERRY National Sales Manager 07702 319748

SUE HOWLAND Southern Sales Manager 07795 823190

For details of your local Carpenter Wholesaler Partner Tel: +44 (0)1457 861141 Fax: +44 (0)1457 863242 Email: Glossop.sales@carpenter.com Web: www.carpenter.ltd.uk Carpenter Ltd, Dinting Lodge Industrial Estate, Glossop, Derbyshire, SK13 6LE.

For heavy contract locations – IMO rating Recommended for stretch fit or doublestick applications Density: 180kg/m3 – Roll weight: 17kg Thickness 6mm

For luxury use in contract and domestic areas Recommended for stretch fit or doublestick applications Density: 180kg/m3 – Roll weight: 26kg Thickness 9mm

All rolls are: 11 metres x 1.37 metres + 15sq metres

THE STOCKLISTS July 2010

The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at GUARANTEED maker’s list price....... Delivered direct to business premises FREE OF CHARGE. For a Speedy and Efficient Service

CALL US NOW!!! 020 8443 3322 Columbia Flooring plc

Trade Show Rooms Available • Specialist advice and terms available on contract enquiries •

TRAFALGAR TRADING ESTATE JEFFREYS ROAD ENFIELD MIDDLESEX EN3 7TY

Tel: 0208 443 3322 Fax: 0208 805 2346

THE STOCKLISTS July 2010

GET THE PICTURE We have just photographed two our exciting recent new range additions – the luxurious deep pile Chamonix from the Alpine Collection looks fantastic in a bedroom setting. Its four colourways are modern classic neutrals but we especially liked Edelweiss, a versatile and practical taupe shade. Bakerloo is a complete contrast – our latest striped addition to the ever-popular, competitively priced Tube Collection, this time in a narrow multi-stripe effect. Of the three colourways available, we’ve picked the fashionable Plum Alpine Chamonix to photograph and tried to take a fresh, young approach with living/dining settings, to break away from the classic stairs, hall and landing destination for stripes.

SAY HELLO TO ANOTHER GARY! This month we welcome another newcomer – and another Gary - to our sales team! Gary O’Boyle will be looking after Northern Ireland for us. “Jim Osborne has done a great job over the past few months but as our business in Northern Ireland is growing rapidly, we’ve realised we really need someone full time on the ground,” says national sales manager Gary Prophet. “Gary is an experienced carpet man and well-regarded in the region and we’re delighted he’s joining our team.” Says Gary, who has been selling carpets in Northern Ireland for 24 years (alongside his father before him and brother!) “Edel Telenzo is a forward thinking company with good products and design. It has an established customer base here, which I am looking forward to growing and developing.”

OUR SALES TEAM Greater London as far as N. Circular on north side of Thames and as far as M25 on south side, Surrey, some of Bucks, Middlesex Berks, Oxfordshire. John A Constable T: 01622 685397 M: 07836 734322 Kent, Sussex, Hampshire Robin Croughton T: 01892 669699 M: 07710 393966

Avon, Cornwall, Devon, Dorset, Gloucestershire (part of), Somerset, Wiltshire Doug Gilmour T: 01373 462503 M: 07970 950276 West Midlands, South Wales Paul Brewer T: 0121 4277117 M: 07798 745181 East Anglia, Bedfordshire, Cambs, Essex, Herts, Norfolk, Suffolk Jonathan Hart T: 01621 817992 M: 07889 264466

YOUR HEAD OFFICE TEAM CONTACTS Operations Manager: Lesley Inman M: 07703 337989 E: l.inman@edeltelenzocarpets.co.uk National Sales Manager: Gary Prophet M: 07889 602234 E: g.prophet@edeltelenzocarpets.co.uk

Bakerloo dining set

Bakerloo is also available in blacks and browns and Mulberry and, just to remind you, we’ve added the Mulberry and Plum colourways to our other Tube Collection multi-strip, Piccadilly. We have a variety of roomset shots and close ups which are available to all customers for their own marketing/PR use. Just call the office if you’d like a CD of these and all our other images and our logos. We’ll be featuring more images in our next edition of our occasional newsletter Floortalk, due out shortly.

COMING SOON More new options for our burgeoning contract market. Joining the plain cut pile option Aquarius soon will be Taurus, a cut pile two-tone design in 11 colourways. Like Aquarius it is also made from our excellent Edelon Protect polypropylene yarn with all its benefits of fade, bleach and stain resistance (coupled with a 10 year warranty).

STOCK UPDATE We are phasing out the 5 metre width option in Rembrandt due to low demand so please note this option will only be available while current stocks last.

Lincs, Leics, Northants, Notts, Derbyshire Jim Osborne M: 07738 642934 Greater Manchester, Cheshire, North Wales Philip Hambleton T: 01925 740050 M: 07966 397676 Yorkshire & North Lincs John Alsop T: 01904 762471 M: 07860 572220 Lancashire John Rostron M. 07973 733208

Scotland Tim Tindal T: 01436 671421 M: 07836 705620 Channel Islands, Isle of Wight John Eastlake T: 01323 896141 M: 07885 398858 Northern Ireland Gary O’Boyle M: 07831 220675

Tel: 01422 374417 or 01422 371226 Fax: 01422 377452 Email: sales@edeltelenzocarpets.co.uk Edel Telenzo Carpets, 2- 4 Southgate, Elland, West Yorkshire HX5 0BW

We tick all the boxes!

Best-selling products at every price point As a UK manufacturer and distributor, Furlong’s objective is simply to offer its customers the best of all worlds in terms of price, service and quality - a partnership that retailers can rely on and a comprehensive product range that consumers will respond to.

Furlong’s nationwide distribution network operates across three depots – London, Preston and Newport – using a dedicated fleet to carry rolls and cut lengths to our customers usually within 24 hours.

A long-term programme of substantial investment has created a major production facility for both 4m and 5m wide carpet and the new backing plant commissioned last year is now fully on line.

Furlong’s product development team has created a portfolio of products matched to the diverse needs of different customer groups, rooms styles and performance requirements. Regency’s stain-resistant ranges use their own ‘Carefree’ fibre which is bleach cleanable and offered with a warranty for absolute confidence. New ranges are introduced several times a year to keep the offering fresh and interesting and respond to consumer trends and colour shifts.

As a result, the company can produce hundreds of thousands of square metres of carpet every week, covering all the key sectors – stain resistant polypropylene, wool twist, wool natural and many others.

the aim is simply to offer customers the best of all worlds in terms of price, service and quality

Being in control of its manufacturing means Furlong can control the cost base and the quality to provide a range of products that is competitive at each of the price points. Manufacturing also means they can manage stock more closely and respond to changes in demand so that the right carpet is always ready for dispatch.

Furlong have paid particular attention to the presentation of the product range to consumers with a market-leading modular POS system which they will deliver and design to suit your store.

Furlong’s wholly-owned manufacturing company, Regency Carpets, is one of the UK’s top three tufters with a modern plant located in Bangor, Northern Ireland.

Furlong believes in working in partnership with their customers to provide products and services that ticks all the boxes.

Investing in quality and service

Extensive tufting expertise 26

Effective service systems

Large group stock-holding

Fast delivery fleet THE STOCKLISTS July 2010

Here are the people who try harder London & Home Counties SIMON BRENNER M: 07791 891024 S.W LONDON, SURREY (INS. M25) IAN COLLACOTT M: 07816 217550 MIDDLESEX, W. LONDON BERKSHIRE DARREN SPENDIFF M: 07791 890861 KENT

High impact POS Furlong’s innovative new modular displays have been launched with the top 10 Regency stain-resistant carpet ranges to suit every style and consumer budget.

RAY SMITH M: 07816 217565 ESSEX ADAM HOLLYOAKE M: 07816 217548 N, N W & E LONDON

Wales & South West ALLAN MCDONALD M: 07791 451676 SALES MANAGER TBA M: 07794 048809 S./MID & W. WALES JASON BRIMBLE M: 07794 041266 AVON & GLOUCESTERSHIRE

• Mix and match up to10 units. • Islands, triangles, corners and walls. • Unique, stylish, interlocking design. • Total service - design, delivery and installation.

The Regency range of stain-resistant carpets ticks all the boxes:

THE STOCKLISTS July 2010

3 quality 3 choice 3 availability 3 service 3 price

TIM BAILEY M: 07794 048414 S.E. WALES & HEREFORDSHIRE

South East

North West

PAUL LOVELL M: 07816 217549 NORFOLK, SUFFOLK & CAMBS

GEOFF ABERNETHY M: 07970 229717 CUMBRIA, POTTERIES, CHESHIRE & FYLDE COAST

KRIS KOBYLKA M: 07816 217563 E & WEST SUSSEX TONY CONWAY M: 07791 891025 BEDS, NORTHANTS, OXON & BUCKS PETER FLETCHER M: 07816 217561 HAMPSHIRE, DORSET & SURREY (OUTSIDE M25)

Scotland GEORGE WISELY M: 07967 148665 SCOTTISH SALES DIRECTOR COLIN RICHFORD M: 07970 163372 WEST SCOTLAND & CUMBRIA ALAN CAIRNIE M: 07976 311434 EAST SCOTLAND

BOB CHRISTIE M: 07980 786264 MERSEYSIDE, WIRRAL & N. WALES

Yorkshire & North East DES BEST M: 07968 828516 NORTH EAST RAY ANDREW M: 07973 719801 EAST LANCS/W.YORKS REG SYKES M: 07973 403450 SOUTH YORKSHIRE

Midlands PAUL HARRIS M: 07980 786265 NOTTS & DERBYSHIRE

Wood Floor Specialists JOHN POWERS SALES MANAGER M: 07792 477312 RICHARD RICHMAN AREA SALES MANAGER M: 07791 891044

STEWART WAITHMAN M: 07794 048413 DEVON & CORNWALL

London Sales tel: 01322 628707 fax: 01322 698733

ALAN CHEETHAM M: 07966 263571 GREATER MANCHESTER

Preston Sales tel: 01772 696787 fax: 01772 311921

MIKE SHUTT M: 07970 158594 BIRMINGHAM/ STAFFORDSHIRE, SHROPSHIRE MARTYN REA M: 07968 324598 LEICESTER/ WARWICKSHIRE/LINCS

Newport Sales tel: 01633 283959 fax: 01633 275454

Email: enquiries@furlongflooring.co.uk

100% recycled carpet Mohawk International takes old plastic bottles and turns them into beautiful, luxurious carpet... Hard to believe we know, but a plastic bottle you drink from today could one day become fibres in Mohawk’s carpet.

Make the most of the consumer’s love of all things green with the new Environmental Tombola featuring carpet manufactured from 100% recycled material

Polyethylene terephthalate (P.E.T) is the top quality resin required in the production of plastic drinks bottles. When recycled, it can be extruded into fibres that are far superior to lower-grade synthetic virgin fibres used in making other brands of carpet yarns. Mohawk recycles over 3 billion plastic bottles each year. By controlling every aspect of “Mohawk recycles over 3 billion the recycling plastic bottles each year.” process, Mohawk guarantees the highest standards of performance in its luxurious and beautiful carpet. From bottle to floor - that’s how we do it.

EUROPEAN STOCK RANGES American Velvet

3.66m I 65oz

New Century

4.0m I 100oz

True Winner*

3.66 & 4.57m I 62oz

100% StainmasterTactesse Nylon

100% Polyester with Scotchgard

100% PET Polyester with Scotchgard

Butter Pecan*

Paint Box*

Tula Rosa

3.66m I 52oz

3.66 & 4.57m I 65oz

100% PET Polyester with Scotchgard

Casual Allure

Park Avenue II*

3.66m I 48oz

3.66 & 4.57m I 80oz

3.66m I 65oz

100% StainmasterTactesse BCF Nylon

Vivid Luxury

3.66m I 70oz

100% Ultrastrand Nylon with Scotchgard

100% PET Polyester with Scotchgard

100% Ultrastrand Lissé with Advanced Repel

Certain Success*

Rainbow Sherbert*

Weston Hill*

3.66 & 4.57m I 42oz

100% PET Polyester with Scotchgard

Coastal Charm*

3.66m I 55oz

Carpets marked * on Environmental Tombola

Royal Palace II

4.0m I 95oz

100% Polyester with Scotchgard

Sera Bella

UK Sales Office 3.66m I 91oz

100% StainmasterTactesse Nylon

100% Ultrastrand Lissé with Advanced Repel

Eloquence

Shag-A-Delic

3.66m I 86oz

100% ANSO Caress

Knightsbridge

3.66m I 50oz

100% Ultrasrand BCF Nylon 3.66m I 65oz

100% Wear-dated Durasoft Nylon

3.66m I 30oz

100% PET Polyester with Scotchgard

3.66m I 29oz

100% Everstrand PET Polyester with Scotchgard

Colour Cachet

3.66 I 52oz

100% Mohawk Everset PET with Scotchgard

Shimmering Sands

Mohawk United Kingdom 1 Chester Road Colmworth Business Park Eaton Socon, St. Neots Cambridge

PE19 8YT 3.66m I 46oz

100% Ultrastrand Lissé with Advanced Repel

Tel: 01480 479830 Fax: 01480 471304

MOHAWK ALSO MANUFACTURE COMMERCIAL PRODUCTS UNDER THESE BRANDS

MOHAWK INTERNATIONAL

THE STOCKLISTS July 2010

PENTHOUSE

Buckley Carpet Mill Buckley Rd, Rochdale Lancashire OL12 9DU

CARPETS

Telephone 01706 341231 Facsmile 01706 860577 sales@penthousecarpets.co.uk www.penthousecarpets.co.uk

working for the independent retailer New Pentwist 50

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 40oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 75oz per sq. yd.

Super Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 60oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Super Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 60oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 42oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 42oz per sq. yd.

Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 36oz per sq. yd.

Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 30oz per sq. yd.

Super Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 60oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 40oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 40oz per sq. yd.

Extra Heavy Domestic: Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Extra Heavy Domestic: Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

New Pentwist 40 Esprit

Aurora 60 Aurora 50

Vantage 60 Vantage 50 Pinnacle

Super Carlton Carlton Maple

Vermont 60 Vermont 50 Vermont 40

Stateside 50 Stateside 40

County Berber County Tweed

REPRESENTED BY:

Robin Leiper (Area Manager) SOUTH EAST T: 01622 673914 M: 07801 357601 Chris Twinn (Area Manager) CAMS, ESSEX, BEDS, HERTS T: 01223 322827 M: 07711 353982 Andrew Westwell (Representative) NORTH WEST M: 07974 141919

Chris Davis (Representative) W. MIDS, HEREFORD, GLOS, AVON, WORC. & SHROPSHIRE T: 01386 870785 M: 07753 983714

Andrew Davys (Representative) S. YORKSHIRE, STAFFS, DERBYSHIRE, NOTTS. & LINCS T: 01159 892253 M: 07801 357622 Simon Beeby (Representative) LEIC’S, NORTHANTS, OXON, WARKS, BUCKS. & BERKS T: 01162 779589 M: 07775 913380

Wentworth

Down in in price price Ask your rep!

Wentworth 50

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 40oz per sq. yd.

Extra Heavy Domestic: Medium Contract Widths: 4.00m (13’1”) & 5.00m (16’4”)

80% British Wool Weight: 50oz per sq. yd.

Wentworth 40 Pinaster

Trade Winds

100% Pure New Wool Weight: 35oz per sq. yd.

Heavy Domestic Widths: 4.00m (13’1”) & 5.00m (16’4”)

Please note that different widths will not colour match. Michael Woodward (Representative) EAST ANGLIA & ESSEX T: 01493 669792 M: 07801 538783

Darren Jackson DEVON, CORNWALL & SOMERSET T: 01566 772377 M: 07825 171482

David Bell (Representative) YORKSHIRE & N. EAST T: 01757 248385 M: 07939 051608

AGENT:

Neil Moore (Representative) SCOTLAND T: 01698 254870 M: 07718 762236

Mike Williams SOUTH WALES T: 02920 310094 M: 07919 047930

Dave Arnold DORSET, HANTS, BERKS. & WILTSHIRE T: 01202 825732 M: 07767 213236 Peter Steel NORTH WALES T: 01244 318788 M: 07710 443589

THE STOCKLISTS July 2010

‘Our new ‘Summer Special’ price list is now out! Dated July/August/September. As always it’s full of current affairs, news and views, as well as a wealth of new and exciting products!’

AUSTERITY! WHAT AUSTERITY?! AT RACKHAMS WE’RE INVESTING MORE IN NEW RANGES, SAMPLING AND MERCHANDISING EQUIPMENT THAN EVER BEFORE! SORRY GEORGE, BUT WE HAVEN’T BUDGETED FOR ANY KIND OF SLOW DOWN! WE’RE PUSHING FORWARD! STAND BY! CUT & LOOP PILE Revival Kreta Everglades

GRAPHICS / CONTRACT GELS Arena Sapphire Scala Senator Sentinel Statesman

NATURAL EFFECT Agadir Ancona Cadiz Chunky Country Treasure 4&5M Craftwork Berber 4&5M Harvester Hopscotch Ivory Coast Izmir Marrakesh Natures Writing Ohio Rustic Treasure San Salvador 4&5M Town & Country Tweed Woolweave 4&5M

SAXONY / SHAG PILE Big Softie Chamonix Cleopatra Eminence Half Century New Century Nobility Splendour Stainfree Salt ‘n’ Pepper Tennessee

CORD & NEEDLEPUNCH

WILTON

Gala Rackcord Scorpio Supacord

The Arabica & Ceylon Wilton Collection 4&5M Renaissance Ultimate Wilton

TWISTS - STAINFREE

VINYL / SMOOTH FLOORING

Balmoral Chislehurst Cosmopolitan Clyde Easy Heathers Easy Twist Fairfield Supreme 4&5M Heathertwist / Heathertwist Supreme Mystery Twist Portman Stainsafe Touch 4&5M Startwist/Startwist Supreme (2010 colours) 4&5M Stanford Summer Skies

TWISTS - WOOL Classic Twist Eden Twist 30/40/50 4&5M High Life 4&5M Iconic Twist 40/50 4&5M Paramount 30 Paramount 40 The Berber Twist Collection 40/50 4&5M Ultimate Textures 4&5M Ultimate Berber Twist 4&5M Ultimate Twist 40/50 4&5M Ultimate Tweed Ultimate Luxury 4&5M

VELOUR / VELVET Designers Dream Le Touquet 4&5M Urban Life

Arte Della Ceramica Blackjack Casino Royale Celtic Stone Eclipse Medley Mojo Revolution - Roll Only Vinyl Sherwood Oak Suregrip XL Thunderball

CARPET TILES Capital Plus Electron Magnesium Neutron Oxygen Positron Proton Quark Titanium

We also stock Ball & Young Underlays, Accessories, Entrance Matting and offer a Special Order Service on products from virtually every flooring manufacturer in existence! 48 hour Delivery Service on all Balterio Laminate Ranges.

STOP PRESS...The sales team is complete! We now have 5 dynamic professionals attacking their respective territories! If you are not completely familiar with all that we can offer you in terms of unique products and sublime service then call your account manager on their respective number below. They’ll soon be hot-footing it in your direction!....STOP PRESS

Area Sales Managers Nor th, Ea st & C entra l, Lo ndon, Essex & Middx (w it hin M25) Paul Henson 07881 502506

S ale s Of f i ce Antony Stapleton 0208 498 2845 07881 502505

E ss e x ( ou ts i de M25 ), Ca m bri dge sh i re , S u ffo lk Richard Chappell 07837 295379

Kent, Surrey, Sussex, SE/SW London Simon Brenner 07881 502507

H ert s , B edf ords hir e, Essex (w est of M1 1), Pt Midd x James White 07881 502508

W & NW Lo n d o n , South Middx, West Surrey, Berks, Bucks Mark Euesde 07875 714269

THE STOCKLISTS July 2010

Solent Wholesale Carpet Company Ltd CARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORS Telephone: 01243 774623 Fax: 01243 533636 E -mail: sales@solentwholesale.co.uk Website: www.solentwholesale.co.uk Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts . . . . . . . . . . . . Ian Cardrick Tel: 01235 535070, mobile 07973 406329 Sussex E & W, Surrey, South London & Kent . . . . . . . . . . . . . . . . . . . John Robson Tel: 01323 504798, mobile: 07973 898453 Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W. . . . . . . . . . . . . . . . . . . Adam Ayling Tel: 01202 683257, mobile 07973 406799 Accessary Sales and IT Specialist (All Areas) . . . . . . . . . . . . . Luke Crooks luke@solentwholesale.co.uk, mobile 07966 664379 VICTORIA Baronet Berber Stripe Castillion Celtic Heathers Crown Twist Duchess Elite Gaelic Heathers Kelso Natural Accents Natural Companions (Sisal, Chenille, Ridge) Regal Twist Rustic Jewels Tudor Twist Coll Tudor Manor LANO Bolero Campus X-treme Chiselhurst Havana Heathertwist Coll Inspiration 40/50oz Pembridge Twist Rustic Berber Rustic Sensations Scala Scala Tonals Sentinel Startwist Coll Twilight Coll Wilton Naturals Xtra Twist BALTA Berga Cobblestone Colorado Springs Desert Twist Diva Fiesta Fusion High Flyers Gala Cord-all options in stock Rustic Twist Supreme Shepherd Twist Spicy Twist Stainsafe Tweed Stainsafe Comfort Stainsafe Favourite Stainsafe Heathers Stainsafe Olympic Super Wiltax Techno Twisty

CORMAR Berwick 40/50 Buchanan Home Counties 42/50 Malabar Oaklands 32 Oaklands 42 Oaklands 50 Primo Plus BROCKWAY Amore Cavendish Craftsman Elite Cresta 40/Cresta 50 Orion/Orion Major DOMO Absolut Luxury Alpina Auvergne Merino Metropolitan Mountain Peaks Legacy Ocean Breeze Orlando Planet Playground Portofino Scorpio Traditionals Weavers Twist ITC Belgravia Check Checkmate Concerto Consul Deco Line Heritage Collection Jaguar - new colours Kreta Palace Stainblock Berber Stainblock Heathers Stainblock Tweed

QUICKSTEP Solent Wholesale - now a Quickstep stockist. We now have in stock the Quickstep 700 range and can order all other ranges with a very short lead time.

We carry other products not listed above, and can also provide a swift special order service on non stock lines. Our reps and sales office would be pleased to answer all enquiries. Our last Price List is dated July/August 2010.

TAPIBEL Cachet Chiltern Melody Nevada Reeds Sysoltex Homested/Aran/Crofter Toscana BEAULIEU INTERNATIONAL Adventure Twist Arte Del Ceramic Athena Celtic Stone Vinyl Comfort Grip Vinyl Dublin Durham Twist Fashion/Gallery Grass Collection Heavy Tread I-Twist Isis/Mentu Natural Life Pronto Selections Sherwood Oak Vinyl Studio Vinyl Sonata Vinyl Sweet Homes Texalino Sup Vinyl Urban Vinyl laminates Essentials (previously Casa) Cottage - new range BAJONG Home Twist Supreme Montana Montana Twist Sahara MISCELLANEOUS IVC Expressions Fantasy Fusion Master Grip Presto CAVALIER Country Collection Hamlet Parish and Village LEIGH SPINNERS Atlas Velour THOMAS WITTER Innovations C&H - Now in Stock Homestyle LVT - planks and tiles PARAGON Toccarre Carpet Tiles

THE STOCKLISTS July 2010

DID YOU KNOW? STS Flooring Distributors Ltd stock a large range of carpets and carpet tiles via our 5 depots ORPINGTON • CROYDON • WATFORD • CAMBRIDGE • OXFORD (THAME) 08454 341000 08454 342000 01954 781142 01844 213555

NEXT DAY DELIVERY STS GOLDLINE STOCK CARPETS Abbey Twist Aston Twist Bernwood Twist Bernwood Supreme Bernwood Forest Bernwood Heather Bernwood Heather Supreme Blenheim Twist 40 Blenheim Twist 50 Cherwell Cord Chislehurst Fairfield Twist Gladiator Supreme Harrier Felt Harrier Gel Heathdale Magnum Gel Medicare Multicare Classic New Valley Twist Orinoco Opus Twist Ravensbury Twist 32/40/50 Ruskin Twist Scala Supersava Twist BALTA STOCK CARPETS New Shepherd Twist

STS Area Managers

LANO STOCK CARPETS Bolero Chislehurst Fairfield Supreme Havanna Heather Twist Heather Twist Supreme Pembridge Twist Rustic Berber Sapphire Scala Startwist Startwist Supreme CORMAR STOCK CARPETS Apollo Berwick 40/50 Malabar Textures Natural Berber Twist New Oaklands 32/42/50 Primo Plus Primo Tweeds Primo Ultra BEAULIEU INTERNATIONAL Bellini Super Twist Mercator EDEL TELENZO Fleur Hercules Orinoco Puma Peter Gregor y 07789 770093 Essex, Cambs, Suffolk, Norfolk

Regional Manager Rachel Sherwood 07801 762724 Sales Merchandiser Dave Lowman 07500 847758 North/East London, Berkshire, Beds, Bucks, Herts, Middlesex, Northants, Oxfordshire, Warwickshire

John Batts 07711 735638 Beds, E Berks, Bucks, Middx, N Hants, N Surrey (retail) Oxfordshire & North Wiltshire

PRICE LIST DATE JULY 2010 CARPET STOCK TILES Ascot Beckenham Cheltenham Clipper Croydon Croydon Stripe Inspiration Keston Latour Saturn Selsdon STOCK UNDERLAYS Goldtred Collection Cirrus Cumulus Nimbus Silver Lining Cloud Nine Contract Cloud Nine Super Contract Durafit 500 Durafit 650 Cosi 8mm & 10mm Heatflow Collection Roma Blue Heaven Willow Green Tredaire Elite Treadmore

Regional Manager Ian Mellor 07801 762720 Sales Area Managers Mirka Mihulcova 07500 847566 SW London, W Sussex, Berks, Hants, Surrey

Paul Jones 07801 762719

Dana Baldock 07801 762725

Wiltshire, Gloucestershire & Bristol

SE London, Kent, E Sussex, Part Essex

Sales Merchandiser Paul Jeffer y 07717 218024

SE London, Kent, E Sussex

Vicky Langley 07962 646847

THE STOCKLISTS July 2010

Weston Hammer UK 16/17 Byford Court Hadleigh IP7 6RD Tel: +44 (0)845 644 9090 Fax:+44 (0)845 644 9191 info@westonhammer.co.uk www.weston-carpets.co.uk

Weston Hammer Carpets have manufactured high quality Wool and man made products for over 50 years and are pleased to be showing their collection in The Stocklists as a regular contributor. Tunis

Imperial Boucle

A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.

A heavy domestic loop pile in 100% Wool available in 4m and 5m widths.

Queen Tweed

Royal Design

A fine heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.

A unique two colour 100% Wool loop pile.

Denver

A chunky luxurious loop pile in 100% Wool available in 4m and 5m widths.

A stylish heavy domestic tonal loop pile in 100% Wool, available in 4m and 5m widths.

Oklahoma A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.

Supreme Boucle Our best selling level loop 100% Wool product available in 12 up to the minute colours in both 4m and 5m widths.

Las Vegas

Please visit our website at www.weston-carpets.co.uk for online cutting requests and more information on our products, or telephone 0845 644 9090 (local rate) to speak to one of our telephone sales team

Royal Velour A luxurious velour in 80% Wool/20% Nylon in 5m wide.

Sisal Boucle and Sisal Berber Natural fibre textured loop pile ranges in two styles.

The Stone Fibre Collection Our unique flat woven quality in many fashion styles and colours.

Supreme Stripe A heavy domestic tonal stripe in 100% Wool loop pile.

OUR UK SALES TEAM Mr Ron Fewery Tel: 07976 244892 London, Oxfordshire, Berkshire, Buckinghamshire. Mr Steve Acton Tel: 07957 836207 Kent, Sussex, Hampshire, Surrey, Dorset. Mrs Jac Hayman Tel: 07815 785801 Contract Sales East Anglia.

Mr Gary Foster Tel: 07515 283872 East Anglia, Northamptonshire.

Mr Derek Boyd Tel: 07940 320708 Scotland

Mr Steve Fletcher Tel: 07831 818989 Yorkshire, Lincolnshire, Nottinghamshire, Tyneside.

Mr Lee Palmer Tel: 07774 101640 Channel Islands

Mr Steve Green Tel: 07590 369522 North Wales, Cumbria, Manchester, Liverpool.

Mr Jonathan Gorman Tel: 07815 121660 Northern Ireland

Please ask about our free in store display stand. SALES AGENT WANTED: West Country and Wales: If you are interested in this position please contact John Harrison.

THE STOCKLISTS July 2010

The Stocklists

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itâ&#x20AC;&#x2122;s what makes us the bible of the business - see pages 4 to 17.

5 July 2010

FlooringNews Makeover for Malabar One of Cormar Carpet’s longest running and best selling ranges is being revamped, recoloured and repositioned. Malabar Textures, a 100% Pure New Wool, loop pile carpet, takes the original dual-design Malabar collection to a new level. A modern ribbed texture design replaces the straight loop option to sit alongside the best selling weave design.

Contemporary new shades bring the twin-texture range bang up to date along with new-look point-of-sale graphics that emphasise the collection’s wool heritage and position it alongside the recently launched Natural Berber range.

Said marketing director David Cormack: “We believe the new design and colours along with refreshed POS put Malabar Textures in the same stable as our recently launched berber twist range and further strengthens our portfolio of modern naturals.” New shades of natural now spicing up the range include Carob, Sable, Ebony, Liquorice, Iron and Heron.The best selling Cottonwood and Oatmeal colours have been retained across a collection that now offers a broad bank of neutrals with eight shades on offer for each of the two designs.

Said David Cormack: “Customer reaction has been extremely positive – they really seem to like the bolder more fashionable colour palette and new image.”

Malabar Textures comes in a choice of 16 colour and style options and is offered in 4m and 5m widths. It retails at around £23 per square metre and is suitable for heavy domestic use. T 01204 881234

www.cormarcarpets.co.uk

Golden silence ‘Silence is Golden’ is the message from Novostrat when promoting the acoustic performance benefits of their ‘top of the range’ underlay for wood and laminate floors, Sonic Gold Excel. Novostrat’s claim that for every floor and every budget there is an appropriate Novostrat underlay is supported by the wide range of underlays in the Novostrat product portfolio. From the extremely cost efficient ‘Graphite’ underlay for carpeted floors and the mid-range Sonic Classic, designed to work with underfloor heating systems, right through to Sonic Gold Excel, all are rated to have high performance benefits relative to their cost. Common to all Novostrat underlays is their polyethylene foam core which not only makes them highly durable but also very light in weight and therefore easier to manage, store, transport, and fit. Polyethylene is also a ‘Green’ product, being fully recyclable at the end of its long life and manufactured neither using nor producing harmful CFCs and halogens. T 00353 61-339287 www.novostrat-insulation.com

from The Stocklists

July 2010

News

Boxing clever When it comes to stunning textures and striking colours,Vorwerk Carpets has a strong reputation. And now with the Vorwerk Carpet Collection sample boxes, retailers can have quick and easy access to these beautiful carpets.

Capturing the shaggy texture of Evita, the diverse colour palette and velvet feel of Modena and the chunky loop of Mahdia as well as other on-trend ranges, the Carpet Collection boxes are perfect for the handson style purchase of carpet.

“Carpet is about feel and with the sample boxes, retailers and interior designers now have a quick and easy way for consumers to get to grips with the array of textures on offer from Vorwerk Carpets,” explains Ian Hammond, Sales Director UK,Vorwerk Carpets. “With the sample boxes carpets can be explored, colours and textures compared and decisions made and all upon a desktop, table or counter.”

For many retailers and interior designers, space is a premium and the sample boxes were conceived to alleviate this problem. By packaging samples in two handy boxes, the UK collection can be housed under a counter or in a cupboard, ready for quick and easy access whenever the need arises. Ian added:“Rather than committing to entire wall displays or having to find somewhere to store dozens of sample books, we have done whatever we can to make sure that retailers can take advantage of our trend-leading carpets without having to give-up other products and valuable space.The two sample boxes are an ideal first step into Vorwerk Carpets and we are confident that many will soon be upgrading to the striking tower.”

T 020 7096 5090

www.vorwerk-carpet.com

Contract cost cutter To answer an increasing market demand, leading sustainable modular flooring manufacturer InterfaceFLOR, has developed an exceptional value for money brand to give more people than ever the choice to use quality products with fresh designs at an affordable price.

Series.1 has been developed primarily with the flooring contractor market in mind. Set to shake up the market, this new brand offers products with functional design at a fixed and competitive market price, no minimum order size, and fast reliable delivery. Series.1 is laying down its bold stance from the outset by being the first brand to offer products at set price points.These are fixed at a competitive £7.50, £8.50 and £9.50 per m2, advertised on the new dedicated website designed to promote the ranges.

Available in three streamlined ranges with eight of the most popular colours in each, Series.1 is a collection of plain, speckled and striped patterned designs that have a wide appeal. All Series.1 ranges are stocked products, which cuts delivery times right down and means that small orders can be made to meet tight turnaround times.

Commenting on the launch of the Series.1 brand, Steve Hamilton, UK&I Sales & Marketing Director at InterfaceFLOR, says: “Series.1 is a clean, confident brand that will change the face of the contract flooring market. We created the brand after listening to what our customers want and need: quality and durability at highly competitive price points, that are readily available through easy to access channels. Our contractors complete work for customers ranging from the high-end to the extremely cost conscious, and it’s crucial that we can offer them the choice they need to deliver for their customers and do a good job each and every time.” T 0800 313 4465

July 2010

www.interfaceflorseries1.co.uk

FlooringNews

WILLIAM CLASSICS FROM RYALUX - 72 CONTEMP AND TEXTURES, CELEBRATING CLASSIC BRITISH S

News

GoodWeave winners Zixi Qu, first year Textile student from Loughborough University, is announced as the winner of the 2010 GoodWeave Rug Design Competition, after a lively and lengthy debate amongst the judges. The annual competition aims to raise awareness, amongst the designers of tomorrow, of the ethical issues concerning the rug industry. It attracted the highest ever number of entries, from a record number of universities and colleges, and the judges were unanimous in their praise of the outstanding design talent exhibited.

Second prize went to Alison D’Oyley, another student at Loughborough University studying Textiles, with a design reflecting architectural shapes. Third prize went to Jack Godden, first year Embroidery student at Manchester Metropolitan University, who is also the first ever male prize winner in the competition; he explored the organic shapes of an ingeniously folded paper design inspired by laces. Over the coming three months, the three winning designs will be made up into high quality wool and silk rugs by competition sponsors Jacaranda Carpets and WovenGround.com, and will then be on show at Decorex International in September, on the GoodWeave stand.

Decorex Marketing Manager, Hazel Willis is enthusiastic about the prospect of exhibiting the winning designs:“The competition is a fantastic opportunity for students to develop their talents and showcase their ability, and Decorex is delighted to be able to support these young designers at the very beginning of their journey into the world of design”.

The winner, Zixi Qu explains her inspiration:“My initial research was based on natural forms developing into wildlife and birds, in particular. After experimenting with drawing birds in different positions, I found that having images of several birds allowed a greater creativity, with the interplay of shapes and curves. I chose birds in flight as the most interesting form, demonstrating power, activity, elegance and beauty. My colour palette is very neutral, because I feel it evokes a clean, soft, fresh and luxurious feel.” T : 07740 459279 www.goodweave.org.uk

Princely patterns Axminster Carpets has revitalised and expanded its contemporary Princetown collection with the addition of 14 new styles, including the striking Mondrian pattern in three tonal colour variations.

Mondrian’s staccato wide stripe combines with the signature berber fleck of the Princetown collection to create a carpet perfect for contemporary homes, balancing modern structured influences with the soft edge of natural tonal variations. The 100% pure new wool Mondrian is joined by Matisse, also in three colourways, and Picasso in eight shades.The new designs combine with existing Crest, Gem and Natural Plaid to form a stunning collection of contemporary patterned carpets.

“Many consumers associate patterned Axminster with interpretations of classical scrolls and floral designs, but the Princetown collection shows it is equally adept at modern geometric styles,” says Steve Upperton, Sales Director. “The berber fleck and natural colour palette give the Princetown collection a wide appeal and with patterns ranging from the subtle to bold, this range really has something for everyone.”

Rated suitable for Heavy Domestic use and available in 3’, 12’ and 15’ widths, the Princetown collection could be an ideal carpet to highlight the capabilities and beauty of wool carpet during National Wool Week, which takes place at the beginning of October.

Email: treadplates@hotmail.co.uk

July 2010

T 01297 630650 www.axminstercarpets.co.uk

FlooringNews

The Ultimate Collection from Ryalux offers twists, saxonies and shagpiles, made from the finest quality New Zealand wools and beautiful Oriental silks. Available in an inspiring palette of fashion-led colours or dyed to match your own colour choice and available in any width up to 7 metres.

The British Wool column Interest grows in British Wool carpets

The desire for wool is on the increase, as the market heads for a major promotional week during October with the consumer launch of The Campaign for Wool and there are already signs that wool and wool carpet is enjoying a renaissance. “At British Wool, we are seeing competitive bidding at auctions for the raw wool - and prices have significantly improved over the last six months,” Tim Booth, product development manager at the BWMB explained. “This is a combination of our marketing of British Wool and a general swing towards better quality fibres with a strong natural and environmental message. “British Wool is a product of the British sheep farmer and wool is grown in the United Kingdom, I think people generally respond very well to that message, which is why we have promoted the fibre as British Wool...origin is everything and that has had a significant impact.” The added benefits that wool carpets bring to the home are also a major focus for the BWMB, “We want retailers to understand the attributes that wool carpet has over and above other fibres.This is a fibre that breathes and therefore it has the ability to absorb humidity in the room – offering a level of temperate control.

Old colours stylishly revived by Kingsmead Carpets

Kingsmead are noticing a slow but steady movement away from exclusively natural colours with traditional favourites from the past such as gold, green, claret and plum becoming more popular. Introducing these shades to their New Vitronic Traditions, which has a colourbank of twenty and is a popular British Wool Classic manufactured in Great Britain, uses wool from British Spinners. General Manager Martin West comments, “In these difficult financial times we are conscious that a buy British mentality is becoming stronger from our consumer base. We receive excellent support from the British Wool Marketing Board in promoting our wool twist ranges and we feel the British Wool logo helps us differentiate our products to the consumer and is clearly added value as this trend continues.” Clare in a beautiful soft gold shade from the New Vitronic Traditions by Kingsmead Carpets

Shearing is a skill that the BWMB invest in to ensure that both the sheep and the wool is well cared for. About Wool is the British Wool guide to carpets and is available to retailers.

“The other key factor is safety – wool is naturally flame retardant and this offers superior safety to the home. Wool has a high nitrogen and water content and this means that it will not easily ignite and in fact this is why it is so often selected for hotels and public buildings. “British Wool definitely has unique resilience – perfect for the hall, stairs and main living areas – this is where footfall causes flattening and you need increased ‘bounce-back’ – the crimp in the British Wool breeds ensure that British Wool carpets have added durability under pressure,” said Tim. Retailers who want to know more about the fibre can contact the BWMB for a supply of the special British Wool for carpets brochure – about wool. Please e-mail on marketing@britishwool.org.uk

July 2010

British Wool promotes skills of shearing wool

Countryside events play a huge part in the calendar of British Wool as it represents over 50,000 sheep farmers in the UK.This year British Wool is the main sponsor of the Golden Shears event at the Royal Welsh show held on 19th – 22nd July at Llanelwedd, near Builth Wells.This event attracts over 200,000 people and the international shearing competition will have teams from across the globe. Most of the British teams have been trained by the British Wool Marketing Board, which runs training courses across the country to ensure that shearing is a skill that meets the highest standards of animal husbandry and is a maintained on farms in the UK. “Shearing is the start of preparing the wool for the textile industry and we are proud of the fact that we train young shearers just as we train wool graders and maintain the hand-grading of wool; this is why we at British Wool offer such a high quality fibre,” said Ian Hartley, CEO at the BWMB.

FlooringNews

News

Axminster updates online As part of its strategy to deliver the best levels of service to specifiers, contractors, retailers, end-users and consumers alike, Axminster Carpets has launched a new website that takes its online presence to a level rarely seen in the flooring sector.

The site delivers an online portal that is not only in keeping with Axminster Carpets’ new branding, but that also reflects the forward thinking and innovative approach to carpet production by the Devon-based manufacturer.

Capturing the essence of Axminster Carpets’ ‘Natural British Beautiful’ slogan, www.axminstercarpets.co.uk provides background on the company while reinforcing the quality carpets message so central to its brand ethos.

Online presence has now become a central part of any marketing strategy as Richard Lawrence, Marketing Manager, explains: “With roughly 70% of consumers using the internet for research before their purchase, having a good website is becoming a marketing prerequisite and we have had a significant online presence for several years. However, continual development is an integral part of our strategy and to reflect our new look we have overhauled the website and its content to provide improved SEO – great news for our network of retailers throughout the UK.”

“It is very easy to become lost in the multi-media forest when building a website. We have organised the site to make it as simple as possible for every user, whether contractor, consumer, retailer or specifier,” he said.

With a stockist by postcode search engine, inspirational photography and online viewable domestic and commercial brochures, the website has the necessary functionality and simplicity demanded by today’s modern internet user.

T 01297 630650

www.axminstercarpets.co.uk

IVC campaigns for consumers The IVC Group has launched a consumer media campaign for its Avenue and Leoline brands to drive footfall to retailers nationwide. Using the high value of editorial appearances to reach consumers across the country, the IVC Group has employed an UK-based agency to liaise directly with stylists and journalists working in the home interests sector. The campaign will provide exposure in leading consumer magazines such as ‘Ideal Home’ and ‘House Beautiful’ and on popular TV programmes, as well as through leading home interior websites.

“Coverage in consumer magazines, on television and online can help to develop brand and product awareness and this campaign is an important part of our development strategy for both Leoline and Avenue,” comments Ortwin Top, Marketing Manager, IVC Group. “Working with a UK-based agency gives us the speed of response that is necessary to ensure a successful campaign and with a contact book full of journalists and stylists, we are expecting excellent levels of coverage for all Leoline and Avenue ranges.” The campaign will come in to full affect this Autumn and is part of an ongoing brand development and support strategy for both Leoline and Avenue brands.

T +32 5665 3211

Floorsites

www.ivcgroup.com

Plug-in an ‘instant’ flooring industry website for just £390 set-up + £90 per year

Flooring stores don’t generally need elaborate websites – most of the time, visitors are just trying to find out your phone number, your opening hours or where they can park! Or they’re just checking you out to see how professional you look. Here’s the quick fix! Check out our

dummy site at www.thestocklists.com/floorsites 42

July 2010

FlooringNews

News

Harrogate hits 100+ The strong momentum building behind the September trade show in Harrogate has been boosted after a “flood of bookings” following the withdrawal of the competitive event planned for the NEC (see page 46). The exhibitor list for the Harrogate Flooring Show now exceeds 100 – substantially ahead of the target organisers set themselves to make the show a success.

Key industry players had already backed Harrogate as the place to be this Autumn but the NEC move has led a flurry of new companies to sign up for space including flagship manufacturers such as Associated Weavers and Karndean.

‘Cottage’ with class Cavalier carpets have launched the latest addition to their wool collection with‘Woodland Heathers’ which gives a sophisticated feel to the ‘Cottage’ look. Offered in 35oz ‘Hamlet’, 45oz ‘Village’ and 55oz ‘Parish’, manufactured using 80% British Wool, 10% Polypropylene and 10% Polyester (Meltbond) yarns. A 5/32nd gauge construction and a unique double sheared finish offers extra heavy domestic performance. Samples and new point of sale material are being made available to retailers now. T (0)1254 268 000

www.cavaliercarpets.co.uk

“I am delighted with the quality and quantity of support for the show,” said organiser David Wildman. “The trade always said they wanted Harrogate as the venue and the manufacturers have voted with their feet. It’s going to be a great show.

“I am also very relieved that visitors won’t have to make a crazy decision about which event to go to,” he added.

The Harrogate event opens on Sunday, September 5th and on the following Monday and Tuesday. David Cormack of Cormar commented: “Manufacturers have clearly shown their support for Harrogate. Now we need retailers to do the same and visit the event – it’s important that they make a positive effort to move the industry forward.” Other top exhibitors include Asiatic, Ulster, Lano,Victoria, Furlong, Abingdon, Edel Telenzo and Penthouse.

The organisers have also announced further ‘added value’ for visitors with three new seminars running in the Queens Suite Conference Area on Monday, September 7th carpet recycling, a British Wool Marketing Board presentation and a CFA seminar. T 01423 779967

www.harrogateflooringshow.net

Celeb architect signs up for Fun Fun On The Floor has signed up award-winning TV presenter and architect George Clarke to front the 2010 campaign and join the expert panel for the carpet industry.

“This is a great coup for the campaign,” said Steve Elliott, a fellow expert panelist and MD of Associated Weavers. “George will add a lot of impact and style to what we’re doing and he has in-depth experience of innovative interiors projects.”

George is best known for his work with Channel 4’s The Home Show and, more recently, Restoration Man – plus a host of other television credits and involvement with the Grand Designs Live show at London’s Excel Centre.

His own architectural practice - clarke:desai in London – has a reputation for highly creative, innovation design in residential, commercial projects and urban design projects around the world. He describes himself as “passionate about how design can transform our everyday lives.”

Fun On The Floor has started its third year of campaigning for carpet with the support of leading flooring manufacturers across the industry. Extensive activity covering advertising, internet, home interest magazines and retailer promotions is planned for the months ahead.

George will be joining the campaign’s expert panel which already includes such design luminaries as Danielle Proud, Andrea Maflin and Victoria Redshaw. As well as advising the campaign planners, this team participates in popular ‘Ask The Experts’ service online which offers interiors advice to carpet buyers. Fun On The Floor is supported by an industry consortium of leading carpet manufacturers such as Abingdon, AW, Balta, Brockway, Cormar and the Headlam Group plus Carpetright.

Photo by John Wright

www.funonthefloor.com from The Stocklists

July 2010

News

Big match for Floorwise Floorwise’s HyperLIFT underlay will be providing durability and underfoot comfort for thousands of fans at Aviva Stadium, the home of Ireland’s international rugby and football teams. Specified and installed by one of Ireland’s biggest flooring contractors, Crean Mosaics, some 7,500m2 of HyperLIFT underlay is being installed throughout the lower and premium concourse areas, corporate boxes and service areas.

The redevelopment of the famous Lansdowne Road ground, with a striking curvilinear roof the 55,000 seated capacity Aviva Stadium will become a stunning part of the Dublin skyline and an essential sporting and entertainment facility.

With extreme levels of foot traffic expected all-year round at the stadium, Crean Mosaics opted for the Heavy Contract Use rated HyperLIFT recycled polyurethane underlay. Suitable for both stretch fit and double stick installations, the underlay not only offers comfort and performance, but also ease of installation thanks to its exceptionally light roll weight.

“HyperLIFT has been a joy to work with,” comments Andrew Rooney, Crean Mosaics. “On a job as important and time-sensitive as this we not only need long term performance and reliability but also ease of installation. Flexible and light, HyperLIFT is easy to carry and goes down fast, making it ideal for the fast-paced nature of these type of installations.” At seven-mm thick, HyperLIFT weighs just 15.2kg for a 15m2 roll and is made from Floorwise’s Super High Density (SHD) recycled foam for outstanding levels of durability and which is shared by the thicker nine-mm HyperTREAD. With high levels of resilience, thermal insulation and acoustic absorption, Hyper underlays are also recyclable. T 01509 673974 www.floorwise.co.uk

Recycling ready for challenge

No half measures Recofloor, the UK’s first vinyl flooring waste take-back scheme, has signed up to the voluntary agreement Construction Commitments: Halving Waste to Landfill created by WRAP (Waste & Resources Action Programme) to reduce construction waste sent to landfill by half by 2012. More than 215 tonnes of vinyl flooring waste has already been collected since January 2009 under the Recofloor initiative, which was founded by two leading flooring manufacturers, Polyflor and Altro, to increase the recycling of waste vinyl flooring in the UK and Ireland.

The Carpet Recycling Challenge – 25% by 2015, is the theme of the second Annual Carpet Recycling UK Conference. Organised by Carpet Recycling UK, the conference will be held at The Institute of Engineering & Technology in Birmingham on Tuesday July 6 2010. Managed by Axion Consulting, Carpet Recycling UK is an industry-backed association at the forefront of research and development into new methods for recycling and reusing carpet.The conference will share thoughts and progress on efforts made to boost the current carpet recycling rate from 2% to 25% and speakers will address issues on how to stimulate investment and build sector capacity to meet the challenge.

Welcoming the move, Recofloor Project Manager Jane Gardner says: “As an established scheme that has gained wide recognition throughout the industry, Recofloor is uniquely positioned to fulfill its commitment as a sector body to working towards the common goal to halve construction waste to landfill by 2012. “The Recofloor collection service for vinyl flooring offcuts and uplifted vinyl flooring helps companies throughout the supply chain to fulfill their obligations to reducing the amount of waste to landfill.” Recofloor, which is administered by recycling specialist Axion Consulting has 220 members and over 30 drop-off sites UK-wide. T 0161 426 7731 www.axionconsulting.co.uk

As well as networking opportunities and a Question Time session hosted by a panel of industry experts, more than 100 delegates will hear disseminations of the latest research projects and how these are contributing to advances in carpet recycling.

Laurance Bird, Director and co-founder of Carpet Recycling UK, says the event will give both members and non-members of Carpet Recycling UK the chance to share expertise and knowledge: He says: “At just 2%, carpet recycling is still in its infancy in the UK.This event offers businesses across the supply chain the chance to hear about breakthroughs, successes and how they can work together to achieve this target.” T 0161 440 8325 www.carpetrecyclinguk.com www.axionconsulting.co.uk 44

July 2010

FlooringNews

News

Outbreak of sanity for show biz by David Spragg There will be no National Floor Show at the NEC this year. Organisers UBM have pulled the September event citing "tough economic and industry conditions" and will run the show alongside their showcase Interiors exhibition at the NEC for four days between January 23 and 26, 2011. The Harrogate Flooring Show will now have September to itself when it opens for business on Sunday 5th and runs to Tuesday 7th.

NEC organisers UBM have struggled to build sufficient momentum for their September show with an exhibitor list that was approximately half that of Harrogate. Finally, the company decided the numbers just wouldn’t add up.

“

“We had some good people on our list and it could have worked in September. Our job is to give the industry maximum ROI and the new approach makes that much easier.” Interiors show director Andrew Vaughan has promised to “bring flooring exhibitors to the audience” when he adds the sector to the January interiors show that attracts 25,000 visitors – more than 7,000 of which have already expressed an interest in rugs and flooring.

He admits that the reverse – “bringing an audience to the exhibitors – was looking increasingly unlikely for the September event at the NEC. “We had some good people on our list and it could have worked but I didn’t think 50 exhibitors was a figure we could build a show on and it would have been difficult generating an audience for such a show.”

Flooring will take up Hall 2 at the NEC – some 2000m2 – and UBM say almost 40 exhibitors have expressed an interest so far including flagship exhibitors such as Brintons. The show will lose it’s individual identity as the National Floor Show – becoming a colour-coded branded component of the Interiors event – located between the soft furnishings, accessories and lighting sections of the show.

The move will be welcomed by many in the trade who saw competitive shows as the last thing the industry needed in a difficult trading environment. David Cormack of Cormar commented: "We’re absolutely delighted with this news. It always made sense to have only one trade show dedicated to flooring in September and we hope everyone will now feel they want to be part of it.” The Interiors event has the potential to bring a new audience to flooring from the 25,000 visitors who attend the show each year. Interiors has almost 600 exhibitors across furniture, soft furnishing, beds, interior design and lighting. It is a four day event, compared to the three days of previous flooring events. Sentiment has continued strongly in favour of Harrogate and more than 80 exhibitors including the industry's leaders are set to show with many more in discussions.

Harrogate Flooring Show organiser David Wildman commented: “I am very pleased that visitors are not now being asked to choose between two shows in September – that was a crazy situation for the trade and I think UBM have made the right decision and I wish them good luck for the event in January.The trade has got what it wanted – a stand-alone flooring exhibition in Harrogate in September – and we’re delighted with the support we continue to receive from all the major players in our business.” Amid the turmoil in the show business, manufacturers have been increasingly keen to support the Cranmore Park show organised by Flooring One in Solihull in June each year.This is a members-only event for floor buying groups and it is expected to grow into a substantial three day event in 2011. 46

July 2010

“We intend that the flooring participation will be the best of the best. We’ll keep it a little exclusive to attract the quality interiors buyers”, he said. Asked if UBM should have gone for the January event from the start, Andrew said: “Maybe yes. Initially that was what we wanted to do but the industry said September – and we still think the NEC was the right place to do it in September.

“Our job is to give the industry maximum ROI and the new approach makes that much easier. We will take the exhibitors to the audience.”

Andrew doesn’t accept criticism that UBM handled the situation badly after announcing the switch from Harrogate. “It is disappointing how the story has been told. We did talk to people and we have listened. I don’t think we could have done it any differently but there has been a very emotional response.”

“

UBM's Andrew Vaughan said: "Due to tough economic and industry conditions, and in consultation with the marketplace, we have decided to re-position National Floor Show within our portfolio’s flagship event. As experienced exhibition organisers, our focus has always been to deliver return on investment for our exhibitors, so we have decided to offer flooring companies the opportunity to exhibit at the UK’s largest trade interiors show."

“I feel very positive about January and we have had good support. It is an exciting opportunity for us and we will be marketing it very strongly.Visitors will be able to cross the halls to visit the flooring section and there is excellent potential for crossover within the interiors industry.

T 020 7921 8415 www.interiorsbirmingham.com

“It is disappointing how the story has been told. We did talk to people and we have listened. I don’t think we could have done it any differently.”

FlooringNews

The Wool Benefits Series from Wools of New Zealand

Natural Comfort Nature has perfected the wool fibre as an ideal raw material for soft floorcoverings. The natural comfort and sensuous feel of wool carpets enables people to be relaxed and at ease in their home. The deeper the pile of the carpet, the more sumptuous and luxurious the effect.

Sensory Comfort

Wool is soft to touch and its natural resilience makes it feel good and safe to walk, sit and lie on.

Sound Enhancing

Studies have found that wool carpets can reduce noise by up to 55%. The porous surface of the carpet means that sound waves penetrate into the pile, rather than being reflected back to reverberate around the room. Concentration Whatever the location – home, work or leisure – the good acoustics provided by a wool carpet will help project a clear sound through the room and absorb other noises that could be distracting. It has been shown that background noise can reduce concentration and productivity by over 80%.

Climate Control The crimp of the wool fibre traps tiny pockets of air, creating a barrier which prevents heat loss through the floor and regulates the indoor temperature. This natural insulation reduces draughts in winter, while helping to give the room a comfortably cool feel in summer.

Balancing Humidity Wool’s unique structure not only repels liquid spills, but provides a natural buffer for moisture, able to absorb up to 30% of its own weight in water vapour without feeling wet or even damp. A wool carpet effectively prevents condensation and dampness.

Ambience A wool carpet enhances the ambience and natural feel of a room. The naturally beautiful attributes of New Zealand wool provide colour and styling opportunities synonymous with visual comfort and relaxation.

Comfort Underfoot The coiled structure of the wool fibre gently cushions and absorbs footsteps, relieving the stress on your body, while the pile provides both traction and stability to create a secure surface. Comfort when standing is enhanced as the body’s natural stability is supported through a more gentle contact surface underfoot. from The Stocklists

Relaxation Wool carpet will create a high level of comfort by improving your home’s acoustics and reducing unwanted sound.

Sound Blocking Reduction of noise transmitted between floors depends on the frequency waves of the sound. The millions of fibres in a wool carpet vary in length, diameter and crimp pattern which absorb sound over a wide range of frequencies, reducing sleep disturbance and noise distraction from other rooms. Child Friendly Wool carpet provides the ideal floor surface to assist children learning to crawl and walk, while its softness and resilience ensures their safety and gives them confidence to play and explore, vital to your child’s health and social development.

For further information refer to www.woolsnz.com or contact: Wools of New Zealand on +44 1943 603888. July 2010

Promotional Feature

Why Reflex? Never has there been a more critical time for flooring companies to operate as efficiently and effectively as possible. When competition is tough and margins are low, everyone has to go the extra mile to minimise overheads and maximise customer service. Reflex Data Systems are helping flooring manufacturers, distributors, and retailers to do just that.

Following on from twenty years as market leaders for software solutions in the textile sector, the company took the logical decision four years ago to apply their expertise and experience to the flooring sector. The fully integrated, flooring-specific ‘Caftex’ system was launched after working closely with Flanagan Flooring based in Northern Ireland, who had previously used a flooring software solution and developed their own bespoke system with limited success.

businesses, and the personal relationships that develop between our staff and theirs are key to the success of the implementation and ongoing support and development of the systems. We appreciate that deciding on a new system provider is a difficult and often confusing task, and we are acutely conscious of the level of investment in both time and money that companies are making with this decision. We play a critical role in the day to day running of our customers’ operations, and we have to have a philosophy of continuous improvement to meet their needs going forward. Our customers expect a lot from us, and we have to live up to their expectations.”

Over the last four years Caftex has been installed at eight flooring businesses including a manufacturer, distributors, and retailers and is establishing itself as the system of choice in the flooring sector. At the heart of the Caftex system is roll level stock, cutting table management, van loading and routing, retail EPOS integration and paperless warehouse distribution.

Reflex has also recently developed a web-based B2B trading solution in close partnership with Fells Carpets to provide real-time online ordering, stock enquiry and a variety of other features for a complete customer service solution. Started in 1987, Reflex is privately owned and employs just under 30 staff at the head office in Beverley, East Yorkshire. Over the years the company’s range of offerings has grown in response to customer demand, so that it can now provide everything required for the implementation of a new system, from hardware (Reflex supply servers as IBM Business Partners and also provide state-of-the-art radio frequency barcode scanning solutions, printers, etc), to third party software (they are Microsoft Certified Partners and are resellers of a range of anti-virus and anti-spam solutions), to consumables such as labels and printer ribbons.

With the new web-based B2B product to enable flooring companies to offer online ordering and stock checking currently attracting a lot of attention, it seems that Reflex Data Systems are set to continue with their increasing popularity in the flooring sector.

However, the specialist software and supporting services are not seen as the end of the story in how Reflex judges its success; it is the relationship that Reflex has with their customers that brings them real pride. Managing Director, Trevor Robinson, comments: “The most important aim for us is to do a good job for our customers. We have such a close working relationship with them due to the scale of our involvement in their

“The most important aim for us is to do a good job for our customers. We have such a close working relationship with them due to the scale of our involvement in their businesses.”

July 2010

T 01482 881152 www.reflexdata.com

FlooringNews

from The Stocklists

July 2010

Brontë Purchase ROELEE Name Regular readers of The Stocklists magazine will be aware that in March of this year Brontë Carpets Ltd invested in two new tufting machines that were purchased following the unfortunate demise of Roelee Carpets.This took the number of pass tufting machines at Brontë to eleven. Brontë are now delighted to announce that they have made further investment after purchasing the Roelee name, customer list and all pattern material. Brontë are now able to offer Roelee customers and existing Brontë accounts the full range of colours and qualities previously supplied by the 2 companies. Any Roelee customers who still have sample boxes or stands are advised not to dispose of them and to contact Brontë Carpets with any enquiries they may have. Brontë are also developing exciting new colour pallets for all their ranges and plan to combine the popular Roelee qualities such as the "Gullane" with Brontë's long established best sellers later in the year. The range will also include newly developed qualities.

Brontë can be contacted on 01282 862736

www.brontecarpets.co.uk

July 2010

A Brontë spokesman said, "We have already had many Roelee customers asking if we can supply the exact same colours and qualities as they are used to purchasing and we are delighted to say yes we can". Customers are reassured by the fact that we are a secure company that can offer the continuity they are looking for."

FlooringNews

Weâ&#x20AC;&#x2122;ve selected the smartest photos from the top vinyl companies which demonstrate that style, quality and creativity is thriving in the UK flooring industry.

from The Stocklists

July 2010

VI NY

H O T 2010 SHOTS FlooringNews

2010

Amtico Industrial goes disco with new Amtico metals. Offering six subtle shades and a fantastic rippled beaten texture the collection delivers an understated opulence that creates the perfect starting point for the new â&#x20AC;&#x2DC;haute glamourâ&#x20AC;&#x2122;. Metal Shot brings sparkle with its beaten effect and smattering of silver powder T 0121 7450800 www.amtico.com

from The Stocklists

Avenue Designed to bring harmony between colour and floor, Expressions takes five colourways ranging from white through to taupe and black and makes each available in three dĂŠcors to help create seamless interiors regardless of room size. Small and large tile designs blend with a plain colourway, helping Expressions to deliver timeless style in everything from bathrooms and hallways to living areas and kitchens. T +32 5665 3211 www.ivcgroup.com July 2010

VI NY

H O T 2010 SHOTS FlooringNews

2010

Cavalio Floors The luxurious wood effects of Cavalioâ&#x20AC;&#x2122;s Vittara range are just right for the creation of a special room. A thicker wear layer makes hardwearing Vittara ideal for areas that receive higher levels of use such as an entrance hall, dining room or a lounge. T 01429 892540 www.cavaliofloors.com

from The Stocklists

Eletile With â&#x20AC;&#x2DC;hand-scraped wear layerâ&#x20AC;&#x2122; technology, Easy Lock from Eletile is warm, durable, hygienic and affordable, plus it requires minimal sub floor preparation making it ideal for the retail, office, hospitality and leisure sectors. It does not require an adhesive and simply slots into position. T 01429 892540 www.eletile.co.uk

VI NY

H O T 2010 SHOTS FlooringNews

2010

Karndean With 26 design options, all developed with a discerning audience in mind, the Da Vinci Classic Collection brings together a distinguished and diverse pallet of subtle tones and textures across stone, slate, ceramic and wood plank effects. T 01386 820107 www.karndean.co.uk

from The Stocklists

Leoline Fantasia from Leoline opens up a world of creativity and brings fun to the floor. Featuring designs such as jigsaws and road maps for children's rooms and dot, checkerplate and mosaic and tile designs for other areas of the home, Fantasia has something for everyone. Fantasia floors are cushion backed, come with a seven-year guarantee, and are available in two, three and four-metre widths. T +32 5665 3211 www.ivcgroup.com

VI NY

2010

H O T 2010 SHOTS FlooringNews

Polyflor Polyflor has launched a new and improved Polysafe Wood FX PUR range now with two attractive darker wood finishes, Brazilian Walnut (pictured) and Mahogany. Polysafe Wood FX is the latest safety floor to feature Polyflor's unique cross linked and UV cured Polysafeâ&#x201E;˘ PUR reinforcement which sets the benchmark in supreme cleaning, optimum colour retention and offers up to 60% life cycle maintenance savings. T 0161 767 1111 www.polyflor.com

Tarkett Granite Grege vinyl from the Goliath range available at Tarkett. Tarkettâ&#x20AC;&#x2122;s in-house design team has created more than 200 vinyl flooring options that span stone, metallic and wood effects, mosaics and abstract designs. T 01622 854 040 www.tarkett.com

from The Stocklists

‘Instant’ websites for flooring people who don’t really like the internet! Maybe you’re not too keen on the net but know you should have a decent website. Flooring stores don’t generally need anything too complex – most of the time, visitors are just trying to find out your phone number, your opening hours or where they can park! Or they’re just checking if you look professional. The Floorsites package from The Stocklists offers: l l

l l l

7 ready-made pages of flooring industry content covering the key sectors of carpets, vinyls, laminates, etc. Instant online editing - if you can type, you can customise these pages yourself anytime to add latest offers and news… or leave them as they are – we put all your contact information in there anyhow. Choose photos from our library to make your site unique – or upload your own images. Link to Google Maps – let visitors find you quickly and see where to park Auto-email form to let customers contact you direct

It costs £390 for the set-up and the first year - and £90 per year thereafter (exc.VAT). Check out our dummy site at www.thestocklists.com/floorsites or contact David Spragg at davidspragg@thestocklists.com or call 01845 573241.

NO OBLIGATION ‘TEST DRIVE’...

We set up your site free-of-charge for a month. If you don’t like it, you don’t pay. There’s nothing to lose!

News

UK challenges Euro timber Two brothers are challenging continental manufacturers with a comprehensive range of hand-finished engineered timber made in the UK.Timber flooring has come a long way in the last decade but needs to keep pace with the changing demands of today’s customers who require greater choice when it comes to the finished look of their floor.

Many people who choose a wood floor do so for the natural look of the timber, however, over recent years the demand for different colours and finishes has prompted companies to review their offerings with the lead being taken in Continental Europe.

A UK based family company, AZCO Interiors, has developed a locally manufactured range of timber flooring called Artwood which is available in over 500 finishes with new ranges being added to meet changing demands. By listening to and involving interior designers, architects and end customers both locally and at national trade shows, Artwood has been developed to meet both current and future trends. Whether the desired look is contemporary or classic, Artwood aims to provide customers with what they want at an affordable price, all from a local UK source. Artwood is the largest selection of timber flooring in the UK.

One of the most important components of a timber floor, and surprisingly the area least talked about, are the finishing technique and products which have been used to finish the floor. Artwood floors are all hand-finished using traditional techniques allowing greater artistic input and therefore the ability to produce a wider range of bespoke finishes that would not be possible when using machines.The method is designed to enhance the natural beauty of the timber, rather than covering it, and allows more creative designer options. T 020 8965 2777

www.azcointeriors.com

Water resistant welding Designed to provide contract and semi-contract locations with high performance floorcoverings, all Itec rheterogeneous floors can be welded to provide an impervious floor.

With a new colour-matching welding rod guide and comprehensive heat seaming instructions, Itec Contract Floors can be used to provide healthcare and education environments as well as any other locations prone to moisture, with a surface that will resist water penetration. With 24 different coloured welding rods to choose from, contractors can find a good match to any floorcovering from the Itec portfolio to provide a seamless look.

A detailed guide explains the various methods that can be used, including via welding gun or automatic welder, to achieve the ideal finish and to ensure a watertight joint. T +32 5665 3211 www.ivcgroup.com

More know-how per m2 Uzin has opened its new, state of the art Uzin Technical Forum as an important step in the ongoing technical customer support.

“We have long been known for our ‘on site’ technical abilities - our team of area managers and technical managers have been supporting the industry on job sites across the country over many years”, states Martin Cotterill, Managing Director of Uzin Ltd. “Our product systems are known for being innovative, cost effective and because we highly engineer our systems, they could be considered “fail-safe” when used correctly, and with our new Forum we really are offering more “know how per square metre”. The brands of Uzin, Pallmann and Wolff will combine their abilities at the new Technical Forum, these three brands share the same values of quality and innovation and we will be able to offer a system of transfer of “know how” in a way that is unique in the flooring industry.

The new Uzin Technical Forum is not just a training school or academy, it is also a place where flooring specialists can visit to expand their knowledge and experience. It will not replace the Uzin`s on-site support or hands-on training, it is a place for the exchange of information and most importantly ideas. from The Stocklists

T 01926 436 700

www.uzin.com

July 2010

Quality shines through

Strong support for Solihull show Flooring One’s exceptional show is now a key event in the flooring industry’s marketing calendar which is well-timed for exhibitors to launch new ranges ahead of the Autumn buying season and to take the retailer temperature at the mid-point in the year. It is held at the purpose-built exhibition centre Cranmore Park in Solihull – the headquarters of Flooring One’s parent organisation AIS – before an invited audience of buying group members.

AWARD WINNERS Flooring One makes awards each year to suppliers who their members feel have delivered exceptional service, presented by Glenn Harding (pictured above). The 2010 winners were:

Such is the success of the show that Flooring One is working with other buying groups to extend the audience across a wider membership – a move warmly welcomed by manufacturers who get maximum return for a modest investment in relatively small stand spaces. Everyone pays tribute to the highly professional organisation that the Flooring One team brings to the occasion.

Carpet Supplier of the Year

Following the disarray in the market for the main national flooring exhibitions this year, this Solihull event looks increasingly likely to raise its profile and extend its reach in the UK flooring sector.

Rugs Supplier of the Year

A report on Flooring One’s own presentation at the event with the launch of their new POS display system appeared in the June issue of The Stocklists - you can read back copies at www.thestocklists.com

Hall’s Floorings

July 2010

1. Cormar Carpets 2. Axminster Carpets 3. Victoria Carpets Mastercraft Rugs Smooths Supplier of the Year

FlooringNews

Cranmore Park Show 2010 Taking the temperature – mid-2010 Key trends in flooring that were much in evidence at the Cranmore Park flooring show were:

• the focus of higher end product • the growing importance of POS • the revival of colour - and greige is the new beige Chasing higher quality sales Despite talk of 2010 as the “11-month year” after the dismal January the trade endured and continuing worries about how Government cut-backs and tax changes are affecting the economy, most manufacturers seem optimistic about trading and report steady business in the year-to-date.

Associated Weavers Associated Weavers are showing smart attention to detail with a new range of good-looking lecterns which accommodate the four big best sellers: California Dreams, Natural Berbers, Harvest Heathers and the Perfect Twist Collection. And now all these ranges have a 2.5m option in addition to the 2, 3, 4 and 5 metre widths to give extra efficiency for planning installations with stairs. Also on show, was AW’s chunky new York Twist which is just starting to go out to retailers now. “The cleanest, fine polypropylene twist we’ve ever done,” says AW’s Steve Elliott, pictured above right with Jonathan Davies. T 01422 431100 www.awe.be

But most noticeable is that many of the major suppliers are looking to the higher quality market to support the sales budget. The top end sector has done well during the recession but it is a noticeable trend that more and more products are being launched into the sector – denser, heavier, higher quality ranges. While entry-level flooring has fared OK, it is the middle market where results have been disappointing, where the recession has reduced volumes of course. The current focus on quality is to be welcomed if it represents more opportunity among retailers to trade up and some enthusiasm amongst better-off consumers to be traded up. But the alternative explanation is that too many products may be chasing business in a buoyant but limited sector of the market.

POS – retail ‘real estate’ Substantial investment in higher quality point-of-sale systems seems almost universal across the major manufacturers this year with retailers spoilt for choice with high-quality units. POS is described as the manufacturers “real estate” on the high street but it’s high cost (plus the merchandising effort and sampling which goes with it) means that companies can’t afford to get it wrong for retailers. Clean, modern displays with sharper lines and less clutter is the order of the day with metal and clear acrylic much in vogue. Close attention is being paying to maximising the impact in the smallest footprint. Flooring One, Axminster, Ryalux, Cavalier and Associated Weavers have made conspicuous investment in new units and Brockway have launched new look branding for the company on their displays. Furlong Flooring made a massive impact with all-new POS units incorporating video – even on their lecterns (see page 68).

All the greige!

Axminster Axminster sales director Steve Upperton (above) reported “very positive feedback” for their new display units – a highly attractive creation by POS experts T&E which follows on from the company’s brand overhaul last year. The units carry the three flagship ranges of Moorland Heathers, the Devonia Collection and Simply Naturals. Axminster also launched Princetown, a contemporary berber with fresh new designs styled on the artists Mondrian, Picasso and Matisse in 100% wool.

Colour is coming back – not just in the marketing hype but in real consumer behaviour with stronger colours including plum/aubergine, reds and blues doing well. A new term is gaining currency in carpets – “greige”, the grey beiges that seem to have struck a chord with consumers looking for something with a more contemporary look than the standard warm beiges.

T 01297 32244 www.axminster-carpets.co.uk from The Stocklists

July 2010

Adam Carpets Adam Carpets used the Flooring One show to debut a contemporary new colour palette place for its Fine Worcester Twist, an 80/20 which uses a bright new yarn to get lighter, cleaner colours. Florentine has a clever overtufted construction to give a textured effect to classic scrolls and floral designs and the range has undergone a colour makeover plus adding a new Rosa design. The continuing popularity of stripes also encouraged Adam to add six new colours to Castlemead Velvet Stripe. T 01562 829966 wwwadamcarpets.com

Ryalux Ryalux are also involved in a major roll-out of their new POS system which aims to present a “one-stop shop” for retailers from the clean, open style of entry-level Pownall ranges around the £20m2 mark through to the sumptuous “Ultimate” collection, bespoke at £100m2. In between are the best-sellers including Simply Ryalux, William Classics, V&A and the Naturals Collection. These core ranges are now presented with “mood board” graphics to give consumers inspiration to see the carpets as part of a wider interior design. T 0845 6528811 www.ryalux.com

Bondworth

Louis De Poortere have a striking new collection called Colourhouse which brings together 100% fine wool ranges co-ordinated in four colour “ambiances” across a broad stripe, narrow stripe, plains and a flatweave. A 70cm runner is also included. The colour sets are reds, beiges, monochrome and multi-colour. “We are beginning to see a bit more movement away from beige,” says LDP’s Alan Russell (pictured above). “The multi-colour ambiance is particularly striking and we’re getting a very good reaction to it.”

Bondworth is at your service 24/7 – you even get sales director Eamonn Prescott (above) on the case day and night if you sign up to the company’s new VIP club launch in June. “It’s all about service and we are trying to go that bit further,” says Eamonn. “We want to work closely with our customers and keep in touch.” The VIP club promises “service beyond your expectations” with guarantees on delivery and complaint handling, discounts on re-orders and cut-lengths and zealous communication including real-time availability updates on Facebook and Twitter.

T +32 56 393 386 www.depoorterelouis.com

T 01562 745000 www.carpetsofworth.co.uk

Louis De Poortere

July 2010

FlooringNews

Cranmore Park Show 2010 Edel Telenzo Edel Telenzo were introducing a new face alongside their new ranges at Solihull in the person of Gary Prophet (below right), now the national sales manager – pictured here with operations manager Lesley Inman. In addition to showing off the sharp new colourways in their Piccadilly line of stripes, Edel Telenzo have been encouraged by early interest in the new Chamonix range, a luxury feel, deep and chunky twist pile in 100% two-ply New Zealand Wool. T 01422 374417 www.edeltelenzocarpets.co.uk

Brockway Brockway is undergoing something of a transformation this year – the first signs of which are a new logo and a clean, modern monochrome design approach to branding - don’t worry, the badger’s still there, but looking a little more hungry for business! “There are a lot of new things happening at Brockway,” says commercial manager Steve Glover (above). “We have a fresh, new marketing look and a more contemporary feel. And this summer will also see new products with a design-led approach.” T 01562 828200 www.brockway.co.uk

Mohawk Mohawk have a “phenomenal story to tell” says Howard Lindsay – and it’s all about SmartStrand, the synthetic fibre that is more than a third corn oil. The fibre is outselling nylon in the US and is building momentum in the UK. The positioning looks perfect – it’s cheaper than nylon and top-end wool, has a woollike feel and is almost bombproof for not crushing and for stain resistance. Howard was showing the rhino video on his stand where the company carpeted a rhino enclosure at the zoo and then cleaned up the mess – key “rickotherhino” into YouTube to find out more! T 01480 479830 www.mohawkinternational.com

Thomas Witter Thomas Witter are doing well with their new entry level twist carpet which has a superior feel. Empire Twist is designed to offer all the options retailers need – 80/20 in three weights from 30 to 50 oz and in four and five metres with 10 colours to choose from. And for good measure, a 10year wear warranty. The company started by offering rolls only but strong demand from independents has let them offer a cut-length service too. “We want to make this carpet as easy as possible for retailers and we’re getting a very good response,” says Robbie Thomson. T 0870 1128318 www.thomaswitter.com

from The Stocklists

July 2010

The Carpet Foundation

Cavalier Carpets Cavalier were presenting their smart new POS – a crisp, simple all-metal contruction in a modern white design and among the new samples they have to hang on it is the new 80/20 cut-pile twist, the Woodland Heather collection. A sister product to the popular Country Collection, Woodland has a more subtle heathered effect which is likely to prove popular. The carpet will be available in three weights and in four and five metre widths. T 01254 268000 www.cavaliercarpets.co.uk

The Carpet Foundation’s spring campaign has been in full swing with exciting new creative adverts and a major PR campaign in the consumer press which the Foundation says will reach more than 10 million consumers a month. A second wave is planned from September onwards and will coincide with plans for Wool Week also. “This year, potentially, will be our most effective campaign,” says Rupert Anton (pictured above). “The creative work is very strong and the campaign has more impact than ever.” He emphasised the growing importance of the Foundation’s website which helps consumers with what to buy and where to buy. T 01562 755 568 www.carpetfoundation.com

Interfloor Duralay’s eye-catching “campaign for real underlay” has gone from strength to strength this year with the proposition of “100% boingability” of quality rubber underlay. Eight out of ten consumers preferred the high perceived value of rubber underlay, they say. But because retailers and fitters also like a choice, parent company Interfloor has just launched a firmer new top-end polyurethane product Seventh Heaven Contract 9 – based on the current Terra Firma range but with a stiff paper backing. T 01706 238 810 www.interfloor.com

FLOR by heuga FLOR by heuga showcased their new SoftSenses range, a highly flexible product which has a broadloom appearance but with the modular flexibility of tiles. The soft feel means it can work well in bedrooms and bathrooms as well as in living areas. “We have an excellent range of 12 strong colours with a mix of commercial and trend tones,” says René Nieuwendijk (above). René was also keen to demonstrate the adhesive Tac-Tile pads which let consumer build their own innovative, multi-colour, multi-texture rugs – a concept that won the House Beautiful magazine award last year. T 00800 4384 2266 www.heuga.com 66

July 2010

Also showing at Solihull... In addition to the manufacturers featured here, the following companies were also exhibiting at the Flooring One event: Abingdon Flooring Ltd, Amtico International, Bruce Starke & Co Ltd, Crucial Trading, CQFS, Elliott Anti-Slip, Forbo Flooring UK Ltd, Gooch Oriental Carpets Ltd, Hall’s Floorings, Husain International, Kersaint Cobb & Co Ltd, Mastercraft Rugs Ltd, Pergo Ltd, Rama Carpets, Rugs with Flair, The Turtle Mat Company Ltd, The Flooring Guild Ltd.

FlooringNews

Cranmore Park Show 2010

Cormar Carpets

Victoria Carpets

Cormar Carpets won the Carpet Supplier of the Year award at the Flooring One event for their consistently high levels of service and quality products - and on their stand were showing some extra options for retailers to justify that claim. Strong seller weave and rib range Malabar Textures has added a new design and been re-coloured while flagship Town & Country has 12 new colours (retaining another eight) with plums, blue and tonal greys expected to do well. Also look out for a new corner unit to complete Cormar’s POS offering.

Victoria has the right touch! Consumers who run their fingers across the re-invented Suede range from Victoria will not be disappointed with the feel of this 65% two-ply pure wool carpet. Five colours have been retired and five new fashionable colours brought in to increase the appeal. “It’s sheer elegance,” says Victoria’s Shaun Lewis, “and it gets a fabulous response from retailers and consumers every time.” Pictured above is their new corner solution for POS displays.

T 01204 881 234 www.cormarcarpets.co.uk

T 01562 749300 www.victoriacarpets.com

Asiatic Carpets Asiatic Carpets continues to celebrate its 50th anniversary in the brightest and most cheerful way possible with strong selling in its colourful Harlequin collection of rugs. The market-leading company reports that there is no let up in the popularity of shaggies with the chunky pile options and the latest shiny designs doing especially well. T 020 8800 2000 www.asiatic.co.uk

Ulster Carpets Ulster underlines its environmental credentials in style with its new Natural Choice collection, rolled out at the end of June. The designers have delivered a highly attractive range made from 100% natural undyed wool comprising a variety of textured designs inspired by nature alongside a set of co-ordinating plains. The undyed wool offers seven natural colours to work from. “We are very serious about the environment,” says Ulster’s Dalreen Buchanan. “The products need to look inspirational but also reflect our environmental objectives.” Choosing Natural Choice saves an estimated 45kg of CO2 emissions in a typical room. T 02838 334433 www.ulstercarpets.com from The Stocklists

July 2010

Cranmore Park Show 2010 Coming to a screen near you soon… Furlong Flooring & Regency Carpets FLOORING ONE 2010

FLOORING ONE 2010

Furlong Flooring used the Flooring One show to demonstrate how to build market share in tough conditions with innovation, flair – and elbow grease! In the last year, the company’s Regency brand has moved into wool with a major new product launch, adding extensively to its range of synthetics and has overhauled point-of-sale with ground breaking innovation including video and stand customisation. 4

“We’re never known for standing still,” says Northern sales director Neil Valentine. “But I don’t think anyone understood how fast we were prepared to run to give the consumer – and the retailer - what they want in this tough market.” Making its debut at the Flooring One show was the stunning multi-screen video presentation on wall displays and even lecterns. Small flat screens displays have been built into the graphic displays to attract consumers to the stands and then inform them on product performance - and so help retailers make the sale to a more informed and enthusiastic consumer. Two special programmes have been created – one to cover the wool story from field to floor and the other to demonstrate the features and benefits of polypropylene products. “We have been overwhelmed by the response to these POS initiatives,” said Neil, “and we are working flat out to deliver this exciting new concept to retailers this Summer.” The latest range unveiled at the show, was Regency’s new Carleton, a sister product to Broughton Twist which was launched last December as part of the company’s new wool collection. Carleton is an 80/20 berber syle British Wool twist manufactured in the UK which is available in four and five metre widths and in a 40 oz and 50 oz option. T 01772 696 787 www.furlongflooring.co.uk

REGENCY CARPETS

PETS REGENCY CAR

REGENCY CARPETS

Actions speak louder than words!... The Carefree video is a fast-moving sequence that shows stains disappear “before your very eyes” and there is a strange compulsion about the way it has been filmed which makes you want to watch until the end. Regency also has a Wool Story film to support the launch of its new wool programme ranges. 68

July 2010

FlooringNews

News

Big good Wolff The woodfloor sanding machine Cobra from WOLFF won the renowned Good Design Award in the Industrial category.The award which has been presented annually since 1950 recognises the special and novel product design of the Cobra sander which was developed by bgp design in Stuttgart. Good Design is the oldest and most prestigious award worldwide for outstanding product design.

2009 saw several thousand submissions from 35 nations of which just about 500 could convince the critical jury – and only eight in the Industrial category. Host, organiser and sponsor of the Good Design Award is the Chicago Athenaeum, Museum of Architecture and Design in cooperation with the European Centre for Architecture Art Design and Urban Studies. An independent international jury consisting of designers, architects and leading experts of culture and arts decided upon the awarding in New York. The Cobra belongs to the Wolff class – a machine generation of the brand being optimised in design, technology and handling. With this machine, Wolff initiated a new era by pushing woodfloor sanding to an unparalleled level of quality.The progressive design of this safe power pack truly reflects sophisticated and mature technology:

“This award underlines our competence in the machine sector once more. We are very happy that the innovative product advantages for our customers are now documented with this particular and outstanding external sign of quality,” says the Managing Director of Uzin Ltd., Martin Cotterill. T +44 (0) 1926 436 700

www.wolff-tools.com

Cormar does the double Cormar Carpets has ‘done the double’ and won two top trophies.

The Metro Group voted Cormar Supplier of the Year for the 11th consecutive year, a feat no other company has achieved. In addition Flooring One also named the Lancashire based carpet manufacturer its Supplier of the Year for the sixth time.

The Supplier of the Year award, voted for by Metro members, was announced at the AGM annual dinner at the Hyatt Regency Hotel in Birmingham. MD, David Judge accepted the award and said: “To pick up this award for the 11th year running is a wonderful achievement for Cormar. We have been suppliers to the Metro Group for over three decades and we have always had a great relationship with both the members and the board. It is fantastic that service, quality and reliability are still recognised and are as valued as they have ever been.” The Flooring One accolade was presented at the group’s show in Solihull.The award recognises first class delivery performance, product quality, response to quality issues, communication, sales support and representation. T 01204 881234

www.cormarcarpets.co.uk

Super green Milliken For the second year running, Milliken Contract has secured its place among the top green companies in the UK. Rated 13th in the list ahead of companies such as BBC Worldwide, HSBC, BT Group and the Building Research Establishment,The Sunday Times has cited Milliken Contract as being ‘at the forefront of good environmental management’.

The Sunday Times 60 Best Green Companies is now in its third year and the quality of entries was higher than ever, with only the organisations demonstrating the highest environmental standards making it onto the list.

Establishing itself as an industry benchmark,The Sunday Times partners with environmental consultants Bureau Veritas and data analysts Munro Global to not only analyse the environmental performance of the company, but also employee engagement in green policies. from The Stocklists

The results are revealed at an annual awards ceremony and published in The Sunday Times.

Milliken Contract has once again ranked in the fiercely competitive listing underlining that it holistic vision of good environmental stewardship – Eco360 – is not only present in its Carbon Neutral carpet tiles, but is also inherent in the day-to-day working environment and mind of employees. “We are delighted to have been ranked in the 60 Best Green Companies for the second year running,” comments John Wakefield, Sales Director, Milliken Contract. “This list has fast built a reputation for showcasing the very best environmentally-focused companies and it is testament to our approach to sustainability that we continue to be ranked among the top manufacturing businesses in the UK.” T 01942 612888

www.millikencontract.co.uk

July 2010

Flower on Flooring Pile drivers

BrontĂŤ Shag Pile

The enduring popularity of shag pile carpet and rugs has encouraged many suppliers to develop their offerings further, becoming increasingly more adventurous within the design process. With the forthcoming Harrogate Flooring Show providing the impetus for the latest round of developments, a number of new 'shaggy' options will be seen for the first time, further endorsing their enduring appeal.

Asiatic Carpets has seen demand for plain shag pile rugs grow in recent years and states that requests for 'new techniques and colours is unwavering', providing further encouragement for the company to introduce more options.The company reported its fine polyester Whisper remains its best seller and new colours of teal, violet and navy blue will be introduced. At the other end of the company's textured scale, Dumroo continues to grow and new shades will be added to this quality.

Asiatic Whisper Espresso

'The same thing is happening in sizes where the initial 120 x 170cm standard has being surpassed by 120x160 and now 110x160 or even 100x150cm are common as products are engineered to hit a price point with size being of secondary importance,' he continued. 'There have been some recent value added developments such as a move to 7cm pile height, but the best way of bringing new sales to the sector is with new colours, as witnessed by the success in recent months of greens and blues and a move into lilacs and berry colours for this autumn.' Known for its high quality customer made products, BrontĂŤ Carpets Ltd offers a 100% wool Shag Pile range that provides a choice of four different weights of 58, 62, 96 and 120oz.The company stated it can also produce bespoke qualities to match other weights of choice.These qualities are additionally available in any colour through BrontĂŤ's special dye service and in any width up to 12m wide with no joins.

The company's latest shag pile offering is Edge, described by sales and marketing director Jeremy Nichols as: 'A fine polyester shaggy in tonal stripes, it is an exciting and vibrant range featuring the classic best selling colours and also some new brighter tones. It will be available from August. For the Harrogate Flooring Show we will also be launching a comprehensive package of machine made shaggy rugs.'

Maintaining the rugs focus, Robert Witherington of McThree stated: 'In the machine woven rug market, shaggy products remain the single biggest sector and whilst the overall rug market has struggled, shaggy rugs are now such an important component of sales that many retailers with limited display space are offering nothing else. The price of the success is that Turkish imports in particular (helped by favourable exhange rates) have been used to target the initial 5cm pile height resulting in products of 4 and even 3cm such that the definition of a "shaggy" rug is much looser than it was.

July 2010

Associated Weavers is another that has announced the launch of a new shag pile option in the form of New Eton, made with thicker 100% polypropylene yarn and available in 12 colours. It will include a 10 year warranty and is suitable for heavy domestic wear locations, the company stated. It is available in 4m width and is Associated Weaver's latest addition to its established Stainaway shag pile range. Further options such as L or T shapes are also available to further reduce waste.The company reported: 'Shag pile carpets have always been popular during our 28 years. Recently we have seen a trend for brighter colours of shag pile both in carpets and rugs.We are currently developing a new style of shag pile using different yarn blends that will be available later in the year. We are sure this will be an exciting addition to our already successful Shag Pile range.'

FlooringNews

News News by Dennis Flower Vorwerk Fabula in Snow White

Edel Telenzo Alpine Chamonix bedroom

Lesley Inman, operations manager for Edel Telenzo Carpets UK, told Stocklists: 'Telenzo Carpets has always been known for its tufted loop pile carpet but since the merger with Edel, we’ve been able to expand our offering to other types and now offer some really special, top-end deep pile (as we prefer to call them!) options.' The company's latest introductions include Verdi and Chamonix, the former made from 100% polyamide PA6.6 yarn and offered in a broad palette of 12 lustrous colours. Chamonix is made from 100% two ply New Zealand wool in four shades, including Rock (a charcoal), Bird (dark brown), Edelweiss (a taupe) and Mont Blanc (cream).

'Both these newcomers are being really well received by our customers, proving there is a market out there both for luxury carpets and for deeper pile options!' Inman concluded.

Among the hand-crafted, bespoke range of carpets from Ryalux, its Ultimate Collection includes 12 shag pile qualities. Made from top quality New Zealand wool these are available in any shade and any width up to 7m, to provide extensive interior design options.The company states that this includes three sumptuous, plain options, including its best selling shagpile Ultimate 9. 'And for retro style with a contemporary twist, there is also an amazing two tone shagpile with built-in wow factor!' Its two exclusive woolsilk shag piles also feature fine Oriental silks, creating a subtle texture and a sophisticated tonal stripe, designed in a series of exotic, opulent colours. All of these ranges have been designed in an array of superb, contemporary colours, but for customers with more specific requirements, Ryalux can match any colour – from a fabric or wallpaper, in fact any object, enabling the customer to choose a luxurious carpet to suit their individual taste and style.

Ian Hammond, UK sales director,Vorwerk Carpets, said: 'Shaggy styles have become more technical than those of old with different thicknesses, twists and lustre of yarn providing extra interest to the super long pile. Our Corona and Fabula carpets capture this trend and typify our approach to doing things a little differently. Corona’s twocolour twist comes in 22 colours covering the spectrum.' Fabula combines a short thick matt yarn with a thin super-long glossy yarn to create a striking texture.This was achieved through the use of polyamide fibres and also includes a choice of nine colours. 'That really allows us to exploit the textural and visual qualities of carpet and present them in an extremely soft, hardwearing and easy to maintain carpet,' Hammond concluded. For more information about featured products:

Ryalux Woolsilk

from The Stocklists

Asiatic • www.asiatic.co.uk • 020 8800 2000 Associated Weavers • www.associatedweavers.net • 01422 431100 Brontë • www.bronte.co.uk • 01282 862 736 Edel Telenzo • www.edeltelenzocarpets.co.uk • 01422 374417 Ryalux • www.ryalux.com • 0161 762 3030 Vorwerk • www.vorwerk-carpet.com • 020 7096 5090

July 2010

News

Support grows for Wool Week The announcement of a National Wool Week beginning October 11th, supported by HRH The Prince of Wales, has come as welcome news to The WoolSafe Organisation.

As the leading independent authority on the maintenance and care of wool and wool-rich carpets and rugs,The WoolSafe Organisation is looking forward to wool’s profile being raised and with involvement from both John Lewis and Marks & Spencer, the organisation expects consumers to become even more focused on the benefits of wool.

“There is no doubt that wool carpets are the definition of luxury within the home,” says Paul Bakker, Managing Director. “But few homeowners completely understand that they can maximise the return on investment and keep a carpet looking newer longer by ensuring it is cared for correctly.Therefore, we hope that National Wool Week will help to change this, allowing The WoolSafe Organisation to put its message to a wider audience.”

Famed consumer publisher, Condé Nast with titles such as ‘House and Garden’ and ‘World of Interiors’ has also pledged its support to National Wool Week and with other publishing houses and media channels likely to cover the event,The WoolSafe Organisation is confident of increased exposure for the correct maintenance of wool carpet. “With HRH The Prince of Wales wanting to see a return to wool carpet over synthetic carpet and wood flooring, we must educate the consumer that if cared for properly, wool carpet can represent a much more rewarding investment. Wool provides improved indoor air quality and acoustics as well as underfoot comfort, warmth and great looks for years to come,” concludes Paul Bakker. T 0800 731 5688

www.woolsafe.org

Women inspire interiors

F. Ball MD heads BASA

Tean Dallaway, the group finance director instrumental in reversing the fortunes of the Airsprung Furniture Group, has been named ‘Businesswoman of The Year’ in the first ever Women In Furnishing Awards.

F. Ball and Co. Ltd. is pleased to announce the appointment of its Managing Director, James Igoe, as Chairman of the British Adhesives and Sealants Association (BASA). James, with the assistance of the BASA council, will be responsible for setting and reviewing BASA policy, mission, strategy and annual objectives. As Chairman, James will also provide industry representation to external organisations on a wide range of issues.

BASA is an independent trade body that represents the interests of the UK and Ireland adhesives and sealants industry. Sitting on many relevant standards committees within BSI, ISO and CEN, the association is regularly consulted by government on industry matters and legislation. As Chairman, James also represents BASA at the FEICA (association of European adhesives and sealants manufacturers) to ensure that a good relationship between the two associations.

The title of ‘Inspirational Woman of the Year’ goes to Wendy Shorter of Wendy Shorter Interiors for changing the face of training and qualification standards in the upholstery and soft furnishings sector.

The winners were announced at an awards luncheon held at Furniture Makers’ Hall in London last month. In addition to the two main awards, a further surprise presentation – a Lifetime Achievement Award – was made to Norma Kerry, md of Parker and Farr. “Some truly outstanding women from right across the furnishing sector were nominated for the awards,” said Manchester Furniture Show boss Theresa Raymond. It was her idea to hold the awards and Theresa has worked with the Furnishing Industry Trust (FIT, formerly the FTBA) to organise the awards and luncheon from which all profit will go to the trust.

Other finalists to be honoured at the awards included publisher Joanne Miller, co-owner of Interiors Media, who established a leading trade title for the interiors sector despite launching it in the depths of a recession T 020 7256 5954 72

July 2010

www.fi-trust.co.uk

James has over 30 years’ flooring industry experience, including almost 10 years service as Managing Director of the UK’s leading adhesives manufacturer, F. Ball and Co. Ltd. His appointment as Chairman of the association follows a unanimous vote by BASA members.

Run by members for members, BASA has 97 member companies, accounting for 85% of the industry.The association supports its members by offering training and networking opportunities, as well as providing information and guidance on technical, business and environmental issues. James Igoe concludes: “As Chairman, I am committed to maintaining a balanced and representative BASA council that reflects and promotes the interests of our members and of the adhesives and sealants industry as a whole.” T 01538 361 633 www.f-ball.co.uk

FlooringNews

Stand out from the crowd and have a say in the future of your industry

www.nicfltd.org.uk

The NICF covers all types of flooring including carpet, laminate, luxury vinyl tile, timber and sheet vinyl fitting, and are the driving force behind raising standards of floor covering installation. By supporting the NICF and becoming an active member you can have a voice in the future of your chosen industry along with all the other benefits you see listed below:

• Enhance your company image • Free listing on the NICF website and broaden your opportunities for work • Free business support helpline with Croner Consulting • Technical advice line • Great discounts on FITA training courses • Discounts on quality workwear and tools • Keep up to date with industry news with Free subscriptions to Stocklists and the Contract Flooring Journal • Free newsletter

NICF 4c St. Mary’s Place, The Lace Market, Nottingham NG1 1PH Tel: 0115 958 3077 Fax: 0115 941 2238 Email: info@nicfltd.org.uk

Sharpen up your fitting skills with fita Are you working in the flooring industry but need further skills to widen your client base? Or perhaps you are a new beginner in flooring and need training to go one step further? If so, then why not contact FITA, the Flooring Industry Training Association. Co-founded by the Contract Flooring Association (CFA) and the National Institute of Carpet and Floorlayers (NICF), FITA has courses to suit not only real beginners just getting started in the industry but upskilling courses aimed towards seasoned professionals too!

BOO K EA RLY TO

AVO ID D ISAP POIN TME NT

FITA has a fully equipped training centre at Loughborough in Leicestershire. Our wide range of courses are presented by experienced instructors with specialist knowledge of the flooring industry. All course content can be used as evidence towards an NVQ in Floorcoverings.

Visit www.fita.co.uk for details of all FITA training courses available along with our booking form which is available for download. CALL TODAY FOR MORE INFORMATION ON:

0115 950 6836 or visit www.fita.co.uk

FITA - kindly sponsored by

Fita Training Centre Loughborough Unit 10, Windmill Road Loughborough Leicestershire LE11 1RA.

from The Stocklists

July 2010

Stocklists Classified The

News

SITUATION VACANT

1500 reasons to celebrate F. Ball and Co. Ltd. is celebrating the first anniversary of its successful Contractor Loyalty Card. Since the scheme was established, over 1500 members have reaped exclusive rewards, including 2.5% cash back on F. Ball products and priority booking on courses at the company’s newly opened training centre.

Cash back on all F. Ball products continues to be the most popular benefit of the scheme.To date, F. Ball has received over 1,300 cash back claims, which in value terms, account for a third of the company’s business. In addition, ten randomly selected Contractor Loyalty Card members picked up a 42-inch Panasonic television in celebration of the scheme’s launch in July 2009. Since then, F. Ball has given away seven rugged Makita site radios and four 32-inch Samsung televisions to winners of the scheme’s popular online spot the ball competition. Paul Berrett of C.S. Flooring in Romford, was one of the lucky winners of the spot the ball competition: “It’s a great scheme. I was chuffed to win the radio but the biggest benefit for us is definitely the cash back. We’ve received two cash rebates so far, totaling around £700. We use F. Ball products a lot, so it’s good to get something back. It makes a big difference and helps us to maximise our profits. We would be delighted if we could claim 2.5% cash back on all the products we use.”

The F. Ball Loyalty Card is available to all flooring contractors. Registration is simple and free-of-charge, with application forms available from F. Ball wholesalers, through the F. Ball website, www.fball.co.uk, or by contacting F. Ball on 01538 361 633. Once registered, contractors will receive a personal loyalty card and details allowing access to a members-only website at www.fballrewards.co.uk. T 01538 361 633

www.f-ball.co.uk

WHOLESALERS

Promote your wholesale business every month in our new Regional Wholesale Distributors Directory

See pages 13 - 15 f o r t h e D i re c t o r y a n d details of how to list your business. Join our survey panel and say what you think!

The Forum is the platform for retailers to respond to trade issues and inform the industry about the problems you face on the High Street. You can join our online survey panel and you’ll be invited every two months to contribute - and it’s anonymous so you can say exactly what you think.

To join the panel, visit www.thestocklists.com and click on the Online sign-up button. 74

July 2010

“We get TWICE as many calls from our ad in The Stocklists” But then The Stocklists has an unfair advantage, we go to almost twice as many as people as rival magazines.

Ask us which advertisers have made the statement above - and we’ll give you a quote too!

Call Diane Martin on 01482 659396

Stocklists Classified The

SITUATIONS VACANT

UNDER RUGS

Experienced Sales/Estimator Required We are a well respected, high quality, professional company based in Walton on Thames. Applicants must be fully experienced in the better end of the market, to include wood flooring & Amtico etc. Hours: 5 days per week, excluding Sundays 8.00-5.30 Monday to Friday / 9.00-5.30 Saturdays Excellent salary & company car plus expenses. 4 weeks statutory holiday. Please send CV to: Mr James Byerley Country Carpets, 19/23 Bridge Street, Walton on Thames, Surrey, KT12 1AE. Or email james@countrycarpets.plus.com

CARPET SALESPERSON/ESTIMATOR Must be experienced in Brintons/Amtico and top end flooring. Must have a proven track record in sales. Needs to be able to measure and estimate. Highly motivated go getter required. Earnings in excess of 25k and company van. Stones Carpets. 77-87 Chapel Street, Leigh, Lancs. WN7 4DN Tel. 01942 682292 Email. stones_carpets@hotmail.co.uk

THOMAS WITTER UK LTD Thomas Witter wish to increase its sales force in Scotland, Borders, North East of England and Ireland. We are interested to hear from successful established account managers but additionally self-employed sales consultants/agents working on a sales commission basis. We are currently launching new ranges so the successful candidates must be able to demonstrate an ability to secure new business opportunities quickly.

FOXISuper Plus The Rug Tamer! Keeps Rugs In Their Place COMBINATION UNDERLAYS NEEDLEFELT UNDERLAYS For orders and further information, please ring P&R Ratcliffe (Underlays) Ltd. Burnley, Lancashire BB10 3BH Tel: 01282 421026, Fax: 01282 412321 www.foxirugtamer.co.uk

FOR SALE

In the first instance email Ged Ainscow on geda@thomaswitter.com or telephone 01204-374054

SALES STAFF REQUIRED Carpets • Flooring • Beds Locations: Kenton, Middx & Radlett, Herts.

Tel: 020 8732 2525

ATTENTION CARPET SUPPLIERS

Business established 30 years

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SALES PERSON REQUIRED Carpets • Flooring Locations: Bourne End, Bucks.

Tel: 01628 522716 Business established 30 years THE STOCKLISTS July 2010

DAVID ALMOND LTD. davidalmondltd@btconnect.com Union Works, Bacup Road, Waterfoot, Rossendale, Lancs. BB4 7LN Fax. 01706 214819 Tel. 01706 214817 75

£7,500 plus vat

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